Podcasts about partners napier

Learn more about Partners + Napier here.Connect with Courtney Cotrupe here.

Sharon Napier is the Executive Chair and Founder of Partners + Napier, an integrated creative and media company twice ranked among the Top 20 Most Effective Agencies in North America by Effie Worldwide. Napier also sits on the Global Strategic Leadership Team of Project Worldwide, a privately held holding company of 13 leading agencies. Beyond Partners + Napier, Napier is active in numerous organizations aligning with the agency's verticals of expertise and her personal passions. She serves as Board Chair of the 4A's, is a member of the Board of Trustees at the Rochester Institute of Technology and is co-Vice President of the Memorial Art Gallery Board of Managers in Rochester, NY. She is also a member of the Culinary Institute of America's Society of Fellows. Chapters: 00:18 - 02:52 - The new chair of the 4A's, Sharon Napier 02:52 - 04:37 - How did she start her career in advertising? 04:37 - 14:48 - Her early years as a young entrepreneur 14:49 - 19:00 - Transcending Our Business 19:04 - 22:15 - How have we done as an industry? 22:15 - 34:17 - The impact of the pandemic on the advertising industry 34:17 - 37:35 - Challenges for organic growth 37:36 - 47:19 - Challenges of being a woman in a man's world 47:19 - 49:41 - The evolution of the agency business 49:41 - 51:16 - The state of the agency 51:17 - 53:53 - What are the top priorities for her as the new 4A's chair? Recorded content structured by Snackable.AI

Hi and welcome to the OWN IT podcast, where we celebrate the growing number of (women and non-binary) ad agency owners and talk about buying out of the boys' club of advertising, one agency at a time.  Today I'm talking to Sharon Napier of Partners+Napier. She is not only one of the long-standing women owners in the advertising business, but serves as board chair of the 4As, so her take on the issue with a gender gap in agency ownership is one people listen to. Sharon also grew her agency very intentionally away from the big media markets, in Rochester, New York. So her perspective is familiar to me and I know will be valuable for you. Thanks for listening to this episode of OWN IT with Sharon Napier of Partners+Napier. Find them online at partersandnapier.com … all spelled out. And be sure to connect with Sharon on LinkedIn. Links to her profile and the agency website can be found in our show notes. If you're enjoying Own It, please subscribe, then rate and share it on your podcast service of choice. Also, if you're a female or non-binary agency owner, or you want to own an agency someday, join our growing community at untilyouownit.com.

In this episode Pat Hardy chats with Doug Parton, Head of Talent and Human Resources at Partners + Napier. The two dive into Doug's journey, the advertising industry perception versus reality, his talent philosophy as well as Advertising impact in Diversity, Equity & Inclusion P+N Doug Parton Twitter Doug Parton LinkedIn

Welcome to Planner Parley. The show where we come together under a flag of truce to talk about the challenges and triumphs of small agency planning. Planner Parley is brought to you by the 4A’s (The American Association of Advertising Agencies). In this week's episode, our panel exposed the secrets of the strategy hack. They revealed what's in their bag of tricks, how to light the spark, and why it's important to stay original. Join our guests Ed Cotton, Experienced Strategy Consultant in New York City, CJ Gaffney, Director of Strategic Marketing at Partners + Napier, and of course John Roberts, CSO of Truth Collective in Rochester NY is they divulge the art of the strategy hack and what it means for Small Agencies. Key Takeaways: - The Art of the Strategy Hack - Tips to Getting Started and How to Make the Process Exciting - A Good Strategy Moves Cult to Culture

In the Sensei’s Corner this week, we welcome Susan Wallace, Director of Programmatic Business Solutions at Omnicom Media Group. This week, we dive into ANA Highlights In-House Agency Growth, Concerns. 63% of ANA members are concerned about keeping talent energized and 44% are concerned about attracting top tier talent. Walmart reshuffles leadership for better integration of digital and physical stores. Have you ever been part of a team merging into another? Getting comfortable with discomfort, and other things Sharon Napier, CEO of Partners & Napier shares at the AdAge's Small Agency Conference.  In AdAge's agency brief highlighted The Collective, a new division dedicated to raising the visibility of women in sports, entertainment, and culture. Susan is a seasoned marketing professional with 21+ years of digital marketing experience. She has provided C-Level executives with very successful, holistic marketing programs. Her agency and client-side background make her a well rounded INNOVATIVE marketer with experience in various verticles including financial, tech, retail, and CPG. Susan has a passion for teaching and seeks opportunities to share knowledge about the digital space through a structured curriculum. She is the true definition of programmatic sensei which incorporates the very value of #LifeLongLearner Connect with: Susan Wallace: LinkedIn Programmatic Digest Podcast: Contact | Website | Shownote  Helene Parker: Website | LinkedIn | Twitter  

Partners & Napier quizzed more than 1,100 U.S. adults about their eating habits. CJ Gaffney, the ad agency’s director of planning, joins Marketer’s Brief with a first discussion of some of the findings. 

Elyse started her career in NYC before heading back to her hometown of Rochester, NY where she found work-life balance and an agency that feels like family at Partners + Napier. Hear her advice on receiving critical feedback, pushing back on clients, and the biggest misconception about working in account management.  Heads up: I'm currently looking for guest contributors for our Weekly email, so if you have advice to share based on your own experience, hit me up at natalie@we-are-next.com. It's an easy, one-time thing that goes a long way. The best ones come from junior talent 1-3 years into their careers, so don't feel like you need a ton of years under your belt to contribute! Advice is so much better shared! Subscribe & leave us a review on iTunes to help others discover the podcast. For more guidance from the industry, subscribe to our Weekly email—it's a small dose of advice, delivered Mondays. Or search for a specific topic in our ever-growing Collection of advice.

One can’t say that Sharon Napier is quiet. Growing up in a “loud first-generation Italian family” outside of Buffalo saw to that. Another thing one can’t say about the CEO of Partners + Napier in Rochester is that she follows the rules. The competitive fire she exhibits day in and day out sparks her team, which works on a number of interesting clients such as Delta Vacations, BMW and MINI Financial Services, USA Today, Xerox, Robert Mondavi and others. But that doesn’t mean that Napier, a proud mother with two daughters in the advertising business in New York City, doesn’t make a mistake or two along the way. In fact, she believes that learning from the failures (actually learning from them) has been of great benefit to her over her 20+ years in the industry. Napier is a massive advocate for women in the industry and strongly encourages, especially young women, to understand their personal brand, know their value and never apologize. “Every time we say sorry we sort of lose our relevance, our importance, our confidence, our power,” she says. When is Napier at her best? When she’s competing against all odds, has something to prove or is told she “can’t” do something. When that happens — watch out (in a very good way). Nowhere was this more obvious when, in 2004, she led a management buyout of the indie shop in Upstate New York. “There were very, very few woman founders of agencies,” she notes. “In fact, there were no memberships, there were few woman’s groups, there were no banks or VC's willing to invest in women-owned businesses. So, my partners and I just went for it.” This was also illustrated in stark relief when, after returning to graduate school at the age of 43. After writing a business plan for a family values-led company, the professor scoffed and told her that would hold the agency back and that being a “family” would prevent hard business decisions to be made. “That little voice inside me said, ‘Well, watch me’,” she laughs. “I felt like I could go do counter-culture on this,” Napier explains. “The industry was all about sweatshops and working 24/7 — and the best ideas come out of the agencies that are doing that and I just felt that if we valued peoples families — and family to us meant we respected each other and our clients and the communities in which we worked — we would have created that type of culture, and we could grow.” A question and issue that Napier ponders is around diversity. Why is it so hard? Why are we still talking about it? “It’s a business imperative,” she says. “We just put a stake in the ground — and our stake in the ground is that all our seven interns this year are from a diverse backgrounds. I just think that it’s something we've got to stop talking about and that we have to start doing something about.” To that end, Napier hopes that she can continue to share her own experiences and perspectives — and have peoples’ backs in the industry to help it thrive, no matter where in the world. Even and especially Upstate New York.

Glenn Clark is the president and creative director of Clark CSM Marketing & Communications. He has worked as a Designer and Creative Director alongside world-class talent at agencies such as Partners + Napier in Rochester and Eric Mower & Associates in Syracuse prior to founding an award-winning agency. His vision for Clark CSM has always been to create amazing work with an attentiveness to a wide-array of clients while specializing in tourism and destination marketing. His clients will agree, Glenn is a blast to work with and usually the most enthusiastic person in the room. Even better, he'll never turn down an invite to grab a beer. What you’ll learn about in this episode: Why he started Clark CSM How Clark CSM got its foothold in the travel and tourism industry What Glenn did for a skiing location in a year with no snow How telling the right story allowed Glenn to help a coffee shop stand out Why you need to work on the business, not in the business What Glenn is doing with the craft beverage industry How to create a powerful, memorable brand through authentic marketing Why it’s important to connect in person -- not just on social media The creative branding blogs that Glenn has launched Ways to contact Glenn: Website: www.clarkcsm.com Resources: Two Cows: www.clarkcsm.com/two-cows Crafting A Brand: http://eepurl.com/ci_eV5 Three Things Every Thursday: http://eepurl.com/bAHYrL

Steve Cooper talks with director Jeannette Godoy. Jeannette has a varied background, having begun her career as a choreographer for commercials, feature films and music videos. She is well known for her choreography in Sir Mix-A-Lot’s famous video Baby Got Back. She later became a stylist for feature film and commercials but it was her desire to share her poignant, method of storytelling that led her to pursue directing. Her passion for filmmaking was evident in her work, which garnered praise from major sources during her rookie year of directing.  She was nominated for Shoot Magazine’s prestigious New Director Showcase and Best Work You May Never See, Shots Magazine Young Directors Award at Cannes and Shots Best New Directors of 2011.   Since then she has worked with companies such as Zest, NHL Team the Phoenix Coyotes, Gannett and Nike, and collaborated with agencies like Barkley, Cramer Krasselt and Partners + Napier. She has also crafted a documentary short film Free 2 Be Me which premiered in film festivals throughout the US.