Ad Age Marketer's Brief

CMO Laura Jones talks about 90s-era prices, Super Bowl advertising and in-house agencies

Snap CMO Grace Kao talks sponsored snaps, AI and Cannes on the Marketer's Brief.

We take the temperature on the marketing job market with Michael Wright, founder of executive search firm Taligence. What industries are hiring? What is the future of the CMO role? Why are companies not hiring agency execs as CMOs? We cover that and more.

The company just debuted its first intimate care line

Stateside Brands President Matt Quigley discusses the fast-growing ready-to-drink brand.

Nothing's Hollie Bishop joins the Marketer's Brief podcast to discuss the importance of earned media when marketing its new phones.

CEO Jolie Weber joins the Marketer's Brief podcast to discuss the brand's partnerships and new look

Jerret West talks targeting, how the platform decides when to leverage cultural moments and the likelihood it will pursue a movie a la Minecraft.

Roundel's Monique Perlmutter on scaling retail media through omnichannel strategy and trust.

CEO of Dropps was also CEO of Method during its early rise and looks to repeat success in green household products as the brand moves into retail stores.

CMO Robin Page talks about how Rowan has disrupted the in-person piercing experience

VP Aaron Dunford talks about moving from transactional to experiential

CMO Andrew Katz on expanding availability and withstanding new competition

CMO Paul Nugent talks about new initiatives including a campaign with Sydney Sweeney

Rachael Zaluzec, VW of America's senior vice president of customer experience and brand marketing, discusses VW's SNL partnership, integration marketing and customer service and how the brand is approaching EV marketing.

CMO Olga Suvorova joins the Marketer's Brief podcast to talk about creators and use cases for Galaxy AI

CMO Radhika Duggal on how data and testing guide quick decisions—and what the 2026 World Cup could mean for the league

CMO Nick Chavez joins the Marketer's Brief podcast to discuss the chain's customizable drinks and local media strategy

CMO Merit Tully discusses the ‘Orange Country' reinvention, recalling the mighty Disney era—with a bite

VP of partnerships Nick Kelly on how the brand thinks about Big Game advertising and its strategy for Super Bowl LIX

Chief Corporate Brand Officer Lina Polimeni talks about how the brand differentiates itself in the crowded pharma market

Whimsical brand began a Valentine's Day push in late December

President of North America family care on refreshing the logo of a 100-year-old brand, the value of a brand where emotion comes naturally, and why he really isn't rooting for a bad cold and flu season.

CMO Jamie Gersch talks about product innovations from listening to customers

Aron North, Mint's strategic advisor and former CMO, outlines the brand's marketing approach on the Marketer's Brief podcast

Casey Lewis, author of youth trends newsletter After School, looks back on the most viral social media trends of 2024 and how they shaped brand marketing

Branding expert David Placek came on the Marketer's Brief podcast to discuss the dos and don'ts of naming AI products and services

Aba Blankson, chief marketing and communications officer of the NAACP, discusses the organization's largest advertising effort to date

Steven Tristan Young discusses growth of resale and role of Secondhand Sunday

Four-year-old brand strives to bridge the communication gap around female-focused health care

TransUnion's Marc Vermut shares how you'll maximize ad spend by speaking to the right people

Tara McRae talks about Puma's recent Olympics push and how the brand collaborates with partners such as Rihanna

Joanne Davis, author of the new book "How to Get Your Agency to Jump Through Brick Walls—Without Paying More," shares lessons learned over 24 years in the agency search consulting business, including how to create effective briefs and what do do in the face of executive turnover. She also gives her take on what the rise of project work means for the business.

Jason Miller, head of partnerships for Excel, on forging ties between brands, teams, and fans

VP Allyse Slocum explores the power of reviews, trust signals and insights in enhancing business performance

Beano Brain's Helenor Gilmour talks about why brands such as YouTube are resonating with Gen Alpha and how the group is different from Gen Z

Joanne Hsu, Senior Brand Marketing Manager at Hi-Chew's parent company Morinaga America, Inc., breaks down how Chewbie was born.

Chief marketing officer Jim Mollica talks creators and cultural moments to drive awareness  for the Ultra Open headphones

VP of Marketing Carol Best discusses brand purpose and changing consumer behavior

CMO David Sandstrom explains the fintech company's generative AI strategy and recent moves into traditional banking

Paul Basford of William Grant & Sons discusses marketing strategies and industry trends

CMO Kyle Watson talks healthy trends and strategic Gen Z marketing

CMO joins the Marketer's Brief podcast to discuss the chain's media mix and updated loyalty program

CMO Ilona Aman discusses Athleta's recent Olympics campaign and back-to-school shopping

GoGo Squeez CMO joins the Marketer's Brief podcast to discuss how these new consumers are helping the brand grow up and spur new products

The ice cream maker has had to balance is social justice views and being part of a packaged food giant

Chief marketer behind Lysol, Mucinex and Airwick describes how company is using AI to mine insights, measure media effectiveness and more.

Vinay Shahani, senior VP for U.S. sales and marketing at Nissan Americas, on recapturing the automaker's marketing edge and how it is approaching sports marketing.

Social media managers Kerrie Longo and Davis Miller talk about working with other brands, TikTok Shop, and what's next for Scrub Daddy.

COO Courtney Hirsch discusses brand deals and TV rights

Beauty brand's new campaign showcases endurance testing on its makeup products