AR Debrief with Lianne Baron

For our final episode before we break for holiday, Lianne and Dan take a look ahead to the future. From hackathons to conferences, we chat about the best ways to network and build community. While also talking about what the future of AR looks like, and who are some creators to watch. Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.Guest Mentions:@karenxcheng@itsjakeberg @josephinemiller@manu.vision@august.kamp@benfluencer@jonathangaurano@annehorel@visualize.meeKenichiro Takamatsu @kenxxxoooYarin Lidor @yarinlidorMatthew Chen @mattespray Oleksii Surnin @areyes.studio Mike Sedow@openaidalle

In our latest episode, our hosts Lianne and Dan talk about the origins of the AR Debrief podcast, and how to start building a sustainable AR career through new technologies and platforms. We also touch on topics around entrepreneurial soft skills and transparency in how to approach pricing and the different ways to put together a project rate.Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.

Join Lianne and Dan as they chat about some of their favorite moments from the first season episodes, 5-8—like how aligning your work with your purpose can lead to amazing opportunities, how AR media beats engagement with traditional media, and supporting the Meta Spark creative community to build more opportunities for everyone. Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.Guest Mentions: @kvasey, Chief Connecting Officer at MeshMinds; @vanessasbakewell, Meta Global Client Partner of Entertainment; Mohammad Faiz, founder of @4lunches; @bottas, Partner at 20DASH

This week, co-host Dan Moller gives a history of evolving technology for AR and co-host Lianne talks about the importance of scripting influencing more sophisticated creative concepts. Both give their insights on AR trends we're seeing today and its potential influencing future creative ideas. Big shout out to Viv Galinari and her Meta Spark scripting tutorial. Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.Guest Mentions: @viv_galinari

While we're between seasons, our hosts Lianne Baron and Dan Moller interview each other. As AR creators themselves, we get to know a bit more about the details of their beginnings, how they got started in AR, and the magic of the Meta Spark community. Dan talks about his super cute AR sloth that actually looked terrible and Lianne talks about her first viral creation that was an unexpected success. Lianne and Dan talk from a personal perspective about where they have been, apply it to where they are going, and continue to build out careers in AR.Questions or suggestions? Reach out to our hosts at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.

Join Lianne and Dan as they chat about some of their favorite moments from the first season and share their personal journeys and experiences in AR. From Dan's first inspiration (his grade school art teacher) to Lianne disrupting her stationery business, our hosts dive deep into the topics from episodes 1 through 4 and share some more personal stories. Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios: Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and real time production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.Guest Mentions from Season 1 & Meta Spark Community: Kavin Kumar @Rbkavin; Gabriela Barbosa @vitulo.work; Piper ZY @piper.kj; Ali Proctor-Walsh @alipw2912; Thomas Bourret @simone_creativestudio; Mara Berezowsky @geniusventuresinc; Eugene Soh, a.k.a. Dude @dudes.sg; Varun Raikar @vr7.tech; Don Allen Stevenson III @donalleniii  

Announcement of 6 interim episodes in the weeks to come, with Lianne Baron and Dan Moller. Conversations detailing recaps of episodes 1-4 and 5-8, and getting to know our hosts a little bit more on a variety of topics around AR.Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Host bios:Dan collaborates with creators, businesses and educators to help them innovate through Augmented Reality on Meta platforms. With a background in academia, high-end visual effects and realtime production, he also works closely with the Meta Spark software team to accelerate and expand opportunity across the AR ecosystem.Lianne is passionate about supporting and encouraging AR creators to reach their greatest potential. As an AR creator and digital artist, she remains connected to the immersive arts industry with keen interest in creative storytelling through emerging tech. As part of the AR Partnerships team at Meta, Lianne works tirelessly to amplify the voices of creators and help them push the boundaries of AR by connecting them to product teams, education opportunities and innovative projects.

Prioritizing feedback, making decisions and hitting your project deadlines can be challenging for even the most experienced pro. That's why in this episode we're talking with Daniel Bottas of 20Dash, and Varun Raikar of IndusLabs, about how they organize and manage simple-to-complex AR projects. Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Questions or suggestions? Reach out to our host Lianne at @Itsliannebaron on Instagram.Guest bios:Daniel Bottas is a Partner at 20Dash Company and is a Metaverse Specialist. He worked for 8 years at Meta as a Creative Strategist, developing AR solutions for people, brands, and governments. He has been awarded 8 Cannes Lions, in addition to other awards such as Webby, FIAP, and El Ojo. @bottasVarun Raikar is an AR Creator and the Founder & CTO at IndusLabs. IndusLabs helps influencers, brands and businesses increase brand awareness by developing impactful Social AR experiences. They've worked with global brands including Meta, T-Series, Discovery, Yatra, VodafoneCU, Robert Bosch, and many more. @vr7.techThanks to our question askers: Boon Jun, @boonjun1003; Seba Larraín, @filtrolab.cl

Growing your AR business is a good thing, but it's not always clear exactly where and when you should start pulling in help. And if left unmanaged, your business can quickly become overwhelming, unwieldy and even unprofitable without an operational strategy. In this episode, we're joined by Max Vincenc, CEO and founder of Xnauts.io and Mohammad Faiz, founder of 4Lunches to help us navigate this important topic. Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram.Guest bios:Pavel Max Vincenc: Max is the CEO & Founder of Xnauts.io - a global agency - lab for entering the metaverse. As an AR and XR lover, Max also founded ARfest.cz, the first AR festival on the planet. Because he likes to experiment in VR and AR and use creative technologies for a good, he also created VR and AR campaigns for Amnesty International Czech that saved 3 lives in the real world. @max79oMohammad Faiz: Faiz is an AR enthusiast and an advocate of breaking the fourth wall through Technology. He believes Augmented Reality will pave the way for more immersive realities and the way we interact with each other going forward. From starting the AR pivot at Alivenow, to starting his own Studio dedicated to AR called 4Lunches, life has come full circle for him, and this includes a stint at Foxymoron to set up a creative technology team while serving as their Director. Faiz believes technology influences culture, and conversely culture influences technology too, and enjoys playing the role of the translator. @4lunchesThank you to our question askers: @boonjun1003; @simone_creativestudio

Building trust and rapport with your clients takes time, energy and consistency. We're exploring both sides of the client/consultant relationship in today's episode with guests Vanessa Bakewell, Meta's Global Client partner of Entertainment, and Boon Jun Aw, Creator and Co-founder of the AR consultancy Go WAAAA.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram.Guest bios:Vanessa Bakewell is the Global Client Partner of entertainment for Meta, and has led commercial partnerships with record labels, film and gaming studios, and music retailers. She founded The Wed Network - Women in Entertainment and Digital - a supportive network of 2K women in arts and entertainment. And she has a huge passion for music, film, education and community — bringing all those things together where she can for good. @vanessasbakewellBoon Jun Aw is the Co-Founder of GOWAAA, a metaverse startup based in Singapore specializing in creating awe-inspiring AR experiences on social media and web browsers to make everyone go waaa. As a member of the Spark AR Partner Network, Boon and his team have created more than 300 unique immersive experiences globally for clients such as Meta, Disney, Netflix, Samsung and United Nations. @gowaaaofficialThank you to one of our question askers: Balraj Bains, @balraj_bains

Let's face it, money is a tricky topic. Especially when it comes to determining the price tag for your creative work. In this episode, we're going straight to the pros — Kay Vasey, Chief Connecting Officer at MeshMinds, and Ali Proctor-Walsh, Production Lead for the Creative Shop at Meta, to get their insights and advice for knowing the value of your work.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Questions or suggestions? Reach out to our hosts Lianne and Dan at @Itsliannebaron and @danmollervfx on Instagram. Guest bios:Ali Proctor-Walsh is a Production Lead with 16 years bringing innovative and immersive experiences to life using cutting edge and emerging technologies and she's found a long lasting home at Meta's Creative Shop being able to do just that. She's passionate about creating lasting and meaningful relationships with every client she works with and creating an empowering and progressive environment for every member of her team. @alipw2912Kay Poh Gek Vasey is the Founder of The MeshMinds Foundation and its creative technology studio. MeshMinds brings together the best minds in the art, technology, real and virtual worlds to form partnerships and collaborations to tackle the world's toughest social, environmental and educational challenges. Kay is committed to enabling a metaverse for people and the planet. @meshmindsThank you to our question askers: @hasaenz; @metas.ae

As more brands and creators discover AR, there's a near-constant demand for trusted experts who can help teach others and guide the way. In this episode of the AR Debrief, we're talking with two such experts, Don Allen Stevenson III and Eugene Soh (aka Dude), about how they continue to innovate while advising clients, coaching colleagues and contributing to the Spark community.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Follow our Podcast and ask Lianne a question at @Itsliannebaron on Instagram. Guest bios: Eugene Soh, a.k.a. Dude, is a tech artist and is the founder of Dude Studios, a creative tech studio focusing on AR/VR, and Mind Palace, a social enterprise that uses VR to help dementia patients and nursing home residents revisit fond places and explore the world from the comfort and safety of their chairs. @dudes.sgDon Allen Stevenson III invents, inspires, and advises on the future of the internet. As an XR Creator, Don is known for sharing his futuristic visions with his creative community of over 100K followers. He previously worked at DreamWorks Animation as a Specialist Trainer where he trained hundreds of artists from different creative fields. He currently partners and advises leading tech companies focused on bringing AR, VR, AI, Web3 and Metaverse worlds to life. @donalleniii Thank you to our question askers:  Marc Wakefield @marcwakefieldards; Boon Jun @boonjun1003

Knowing how to successfully pitch clients and win new business is a skill that many creators are eager to learn. In this episode of AR Debrief, we're discussing the art and science of the pitch with Navjeet Chhina and Marah Berezowsky from Genius Ventures, an XR development company, and Thomas Bourret from Simone, an AR agency.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Follow our Podcast and ask Lianne a question at @Itsliannebaron on Instagram. Guest bios:Genius Ventures is an innovation studio for enterprise, leveraging immersive technologies to help brands connect with their customers on a deeper level. Navjeet Chhina is the founder and CEO of Genius Ventures. And Marah Berezowsky is the VP of marketing, along with being an XR developer and experienced designer herself. @geniusventuresincThomas Bourret is a co-founder Simone, an AR agency. With a background in VFX, he has been specializing in 3D animation while creating bespoke AR experiences for clients at Meta. He is now currently working within Meta's creative shop as an AR specialist, pushing the boundaries and visuals of what can be done in social AR, leveraging the overall quality level to offer the best experience possible.  @simone_creativestudio Thank you to our question askers: @imagine.peach; Marc Wakefield @marcwakefieldards; @mattespray

Creativity and craft will take you far as an AR creator, but building lasting demand for your talent takes personal branding too. Join our host, Lianne Baron, as she talks with Gabriela Barbosa from Vitulo and Marc and Ross Wakefield from WXR, to explore how they approach personal branding as AR creators.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum: https://sparkar.facebookblueprint.com/student/catalog Follow our Podcast and ask Lianne a question at @Itsliannebaron on Instagram. Guest bios:  Gabriela Barbosa works as Brand Marketing Manager at Vitulo & Co. With a background in building brands from scratch, she is responsible for creating the studio's brand identity and leading the marketing team. @vitulo.work on Instagram.Ross Wakefield is the Co-founder and Director at WXR and Area Creative, Ross has been working in AR for 4 years and has had his Instagram effects featured on the Ellen DeGeneres show, Meta's Oculus Connect summit, TechCrunch, The Verge and his Face Invaders effect was voted amongst the top 10 effects of the year in 2019.  Prior to this Ross had a career as an international retail/branded environments designer spanning 12 years. @wxr.studio on Instagram. Marc Wakefield is the Co-founder and Director of WXR and Augmented Reality Design Studio. Marc has been working with AR since 2013. Marc has been Sparking professionally since diving head first into Spark AR as one of the original Spark AR Studiobeta testers back in 2017. Marc was honored to be one of the first independent AR creators invited to talk about Spark AR at Meta's F8 developer conference. @wxr.studio on Instagram.Thanks to Jeferson Araujo @jepharaujo; Seba Larraín @filtrolab.cl for the community questions.

Learn how to transition your AR skills and experience into an AR business. Our host, Lianne Baron talks with AR creators Kavin Kumar and Bianca Garutti to explore how they took the leap from AR freelancing to collaborating and consulting with agencies and brands.Advance your career as an AR professional, explore additional AR learning courses, workshops and certification programs available through the Spark AR Curriculum.Follow our Podcast and ask Lianne a question at @Itsliannebaron on Instagram. Guest bios:Kavin Kumar is the Founder & Creative Head at RBKavin Studio, a Social XR Studio that develops gamified Social AR and Web XR experiences for Brands. He has developed more than 50 branded AR effects and has worked with top brands and agencies around the globe.  @Rbkavin on Instagram.Bianca Garutti is the founder of Bianca Garutti Studio in Brazil - she has worked as an AR Creator for the last three years and has had the opportunity to work with clients such Meta, Samsung and KitKat. @biancagarutti on Instagram.

Today, there are creators and developers, all over the world, actively working to advance their careers, build businesses and increase their income using their Spark AR skills and experience. However, the transition into professional AR creation and consulting is layered with many career and business considerations, especially for first-time entrepreneurs, ranging from personal branding and portfolio marketing, to project pitching, pricing and client management. That's why we're excited to introduce the AR Debrief podcast. In this new interview series, we're exploring the business of AR, through conversations with successful AR creators, developers and business owners. In each episode, our host Lianne Baron, digs into the big business questions AR pros are asking, to surface the learnings, practices and insights you may need to help work toward your own professional goals.