Dairy industry news, markets and happenings.

Make sure you mark down the date for the Lawrence Whiteleather Partial Herd Dispersal set for March 7th online. Check out the online catalog NOW on DAT.

It was a golden weekend for the USA men's hockey team and the Michigan Holstein and Jersey breeders met for their annual meeting. See who won what on DAT.

Quietcove Holsteins has an offering at the Tip-off at Topps Tag Sale. See what they are sending in their feature ad. Also, listen to the Friday Comment Feature on today's daily podcast.

The Elite Opportunities sale catalog is now online on DAT and they are holding a special fitting and showmanship clinic....it's a come as you are...no show whites needed. Find the details on today's podcast.

We have a slate of spring sales on our featured sales list, including the Mueterthies Spring Opportunities II Sale coming up on March 15th! Hear some of those cow families represented on our daily podcast.

The DAT Extra podcast with Kelly Reynolds is now out and you can listen as she talks showmanship from A to Z. Brought to you by Phantom Halter, she discusses selecting the right show halter for your individual needs.

Enjoy a visit with Kelly Reynolds of Mill Wheel Show Clinics as we talk everything showmanship, brought to you by Phantom Halter

It's a new question of the week: Who are your Mount Rushmore sires? Check it out in the newsfeed. Also, we have the Indiana Holstein Association annual meeting report, listen in and find out who won what on today's podcast.

How often are we supposed to wash heifers at the spring show or the summer show? Kelly Reynolds explains in today's podcast. The full DAT extra podcast will drop soon!

We have two more sales that were added to the featured sales lists. They come from Iowa and Ohio, and you can hear about them in today's podcast.

The Whiteleather partial dispersal has been added to the featured sales list, and we have another clip of Kelly Reynolds discussing showmanship judges. Listen in here:

Kelly Reynolds talked about the importance of continuity in showmanship today. The full podcast will drop soon. You can now find our podcast on AgriAmerica's podcast directory and on Amazon

The Bright Futures 15 Sale is tonight! Bidding is now open. Also, we have a clip from our visit with Kelly Reynolds of Mill Wheel Show Clinics and a new question of the week!

Before the big game on Sunday, we've got the Super Bowl of genetics sale this weekend. Plus bidding opens for the BF15! Opportunities aboundfor your genetic program

Who's thinking about heat stress? It's coming....even though it doesn't feel like it today. Also, Velmar Green has passed away, and we send our condolences to the family.

Our DAT Question of the week is all about the immigrant labor on farms in the US. Check it out and chime in.

Today's podcast offers an option to ward off burnout at a job that is 24/7 - it's the National Dairy Shrine webinar, and you can be a part of it.

On today's podcast-What's behind the doors at Weaverhof and MMPA quality award winners. Check this all out on DAT!

Nic Schoenberger has been selected as the Distinguished Alumni Leader Award Recipient, and you can read all about him on DAT. Congratulations Nic! We have markets, sales, and the question of the week, and we want your input!

The markets are up the limit, will they hold?

It's Monday and we have a brand new question of the week! Check it out and chime in. Also, Lost Elm Jerseys is having an online sale, check it out in the featured sales list!

Today we will launch the Bright Futures 15 Sale catalog and we also just added the Lost Elm Jerseys and Partners Superbowl of Genetics online sale catalog is NOW ONLINE on DAT!

Exciting learning opportunities await in today's news! Dive into a wealth of knowledge covering everything from finance to nutrient management.

We have the list of summer interns for CentralStar Cooperative and the list of sales keeps growing. Plus, today is the last day to sign up for the Rise Creative Summit!

Celebrate National Cheese Lovers Day with an extra slice at every meal! We also have an exciting announcement for youth!

Will your dairy farm continue with the next generation? That's what we want to know this week for our question of the week on DAT!

We have differing opinions on the Friday Comment Feature discussing our Question of the week about the Whole Milk for Healthy Kids Act signed into law by President Trump on Wednesday. Hear the comments on our daily podcast here:

Congratulations to Evan Brey of Wisconsin, Alison Gartman, of Wisconsin and Sophie Griswold of Pennsylvania on their win in each division of the Virtual Interview Contest hosted by HAUSA. Results are in this podcast and on DAT.

USDA Secretary Rollins announced at the AFBF convention that the Dairy Margin Coverage program enrollment is now open through February 26th!

The generosity of people overflowed when the Fill a Glass with Hope campaign kicked off at the PA Farm Show, and they raised $205,000. Where does the money go? Find out today!

Protein has been prioritized by the USDA dietary guidelines and our question of the week asks if this will increase sales? What do you think?

Butter and 250 Years come together at PA Farm Show for the unveiling of the butter sculpture!

Finally, full-fat dairy is the darling of the USDA food pyramid. The new guidelines are in the news. And CONGRATS to Maddy Hensel and Tristen Ostrom on their latest awards!

The Hammertime in the Caribbean Sale is set for Tuesday, with the embryo sale on Monday. The catalogs for both sales are online, but before that, it's the NextGen Ayrshire online sale!

The NY Dairy Ambassadors reflect on their year of promoting dairy, you can read their comments on DAT today!

The NextGen Ayrshire sale is happening this Saturday! We will have the catalog posted today. Also, we run through the list of other sales that have been added to the featured sales list. Don't miss a new question of the week!

From dairy production to graphic design, it's seminar season.

The Brown Swiss All-American nominations have been announced. And USDA Secretary Rollins outlined her goals for 2026.

Norm Magnussen is retiring, and Allicia Horn has been promoted to Executive Secretary starting on January 1, 2026.

It's a brand new week, and we have a new question of the week! Of the industry people that we lost in 2025, who do you feel had the greatest impact on the dairy industry?

You can peruse the Hammertime in the Caribbean Embryo catalog that is now posted on DAT! And we run through your comments on the question of the week for the Friday Comment Feature.

From Dairy Agenda Today to you, we hope you have warm, trouble-free Christmas!

Today we run down the markets, get some reflection from Mr. Mooney and an icon in the Brown Swiss breed passes.

Many farm families have beautiful traditions that range from fun to very sentimental. Do you have one special Christmas tradition on your farm? That's the question of the week!

ADA North East board member Barb Hanselman of Bloomville, N.Y., recently hosted a virtual tour of her family's dairy, Del-Rose Farm, for the New York State Outdoor Education Association. Also, we have the Friday Comment Feature!

The HAUSA All-National Results have been compiled and we have the winners on DAT! Congratulations to those who were All-National or Reserve All-National!

We have several award winners in the news today, and WDE is seeking nominations for its major awards for next fall.

Congratulations to the WDE Volunteer Award Winners! Find out who won what when you listen to today's podcast!

Don't miss out on this fantastic offering that finishes out 2025! The Music City Celebration Sale 9 is TODAY!

The Friday Comment Feature offers lots of advice today on our question of the week. We appreciate those who chimed in, and you might want to peruse the comments to see if you agree! Plus get ready for your weekend in NASHVEGAS for the MCC9!

The WDE slate of judges have been announced! Hear who will be evaluating your breed show on the podcast today. We can't wait to hear the associates!