A skillful and strategic pitch can land you an interview, new job, promotion, or help you close that next deal. Pitching is a life skill, rooted in the art of communications that can bring you success in business and life. Technology has advanced the way we communicate with each other providing convenience, speed and more reach, but the true art of communications is often sacrificed in the process. “The Pitch” will provide a daily skill to help you improve getting your message across more effectively using today’s technology combined with classic communications techniques from Amy Summers, founder of Pitch Publicity, who has more than 20 years experience in the field of public relations as a communications expert and high-performance achiever with a proven track record of pitching success. Amy Summers became an entrepreneur in her mid-20s launching Pitch Publicity in 2003. Her campaigns have resulted in billions of media impressions and she’s credited as the first to strategize live interviews at the deepest and highest points of the planet (Aquarius, scientific laboratory, 63 feet beneath the sea and Mount Everest summit, 21,000 feet above sea level). With her 20+ year career experience and one-on-one mentorship leadership, she launched “The Pitch with Amy Summers,” flash briefing in 2018, which then led to the launch of her second company, INICIVOX in 2020, to bridge the gap between book knowledge and real-world application while improving soft skills centered on the complexity of communications. Summers earned her Bachelor of Science degree in Public Relations from the University of Florida, consistently ranked as one of the top schools for Public Relations in the nation. She serves on the national board of directors of the University of Florida Alumni Association and the University of Florida College of Journalism and Communications Public Relations Advisory Council where she also serves as an adjunct lecturer, virtually instructing the first paperless, smart voice course called, “Pitching Persuasion.” Summers works and lives in the heart of New York City. For a more in-depth course study of “The Pitch” visit www.INICIVOX.com to subscribe.
If you can't accept help, you can't grow. Learn how to break the do-it-yourself model with the 50/50 rule. #ThePitch #INICIVOX #VirtualMentorship
Judging, shaming and ultimatums don't work. Learn how to foster change in others that is truly sustainable. #ThePitch #INICIVOX #VirtualMentorship
Your words may be putting someone on the defense. Learn how to verbally guide someone into the direction you want them to go. #ThePitch #INICIVOX #VirtualMentorship
You really can work with an arrogant, unfocused, critical person if you respond like this. Learn how to draw out someone's greatest potential for success without getting annoyed. #ThePitch #INICIVOX #VirtualMentorship
It's the most difficult, but also the most rewarding part of my job. Learn how to make a complicated message easy to understand. #ThePitch #INICIVOX #VirtualMentorship
The publicist is the easy one to blame. Learn how to assume good before bad intentions. #ThePitch #INICIVOX #VirtualMentorship
Don't wait for the situation to “blow over.” Learn how to engage interested parties now. #ThePitch #INICIVOX #VirtualMentorship
Take the initiative and just decide. Learn how to make one small decision at a time. #ThePitch #INICIVOX #VirtualMentorship
Carly is leaving us without tears or grudges. Learn how to be truly happy for someone else's journey, no matter the cost to you. #ThePitch #INICIVOX #VirtualMentorship
It's a feeling not a fact that we have to be available and accessible all the time. Learn how to stay disciplined towards your goals. #ThePitch #INICIVOX #VirtualMentorship
Running out of capacity? Learn how to let others know your limitations without saying no, never. #ThePitch #INICIVOX #VirtualMentorship
Don't fall for the get-fame-quick trick. Learn the value in having someone else sell your story. #ThePitch #INICIVOX #VirtualMentorship
Finding yourself out of sorts from working at home? Learn how to set boundaries, create routines and afford breaks that emulate office life. #ThePitch #INICIVOX #VirtualMentorship
This action alone will alleviate so much stress. Learn how to avoid a life of standby. #ThePitch #INICIVOX #VirtualMentorship
Your next move says everything about your character. Learn how to stay on track despite a personal attack. #ThePitch #INICIVOX #VirtualMentorship
First you have to take the initiative. Learn how to build confidence with these simple confidence building moves. #ThePitch #INICIVOX #VirtualMentorship
Don't get caught up in it like Roxie Hart. Learn the right questions to ask before hiring a PR firm. #ThePitch #INICIVOX #VirtualMentorship
What's the ROI? Learn how to set realistic measurements for public relations. #ThePitch #INICIVOX #VirtualMentorship
It's popular to be humble, but is humility holding you back from being ambitious? Learn how to go for greatness, but refrain from bragging about it. #ThePitch #INICIVOX #VirtualMentorship
Is your pre-pandemic plan still sitting on a shelf? Learn how to change your message to test the waters before diving in deep with marketing. #ThePitch #INICIVOX #VirtualMentorship
Often what you know the least about you criticize the most. Learn how to replace criticism with questions. #ThePitch #INICIVOX #VirtualMentorship
A crisis is a marathon, not a sprint when you are working with people. Learn how to assess where someone is at before you push ahead with your own agenda. #ThePitch #INICIVOX #VirtualMentorship
It's like hitting the panic button every time you do this. Learn how to gain maximum productivity from your team by holding back on this seemingly innocent action. #ThePitch #INICIVOX #VirtualMentorship
Giving someone else the chance to problem solve with you has hidden benefits. Learn how to increase your value in another person's eyes and help to build more trust in the long run. #ThePitch #INICIVOX #VirtualMentorship
You don't have to pull the cord anymore. Learn the importance of embracing new technology platforms. #ThePitch #INICIVOX #VirtualMentorship
You should listen to that voice in your head more often. Learn how to backburner logic and respond to your intuition. #ThePitch #INICIVOX #VirtualMentorship
You are good enough. Learn how to question relationships that make you feel insufficient. #ThePitch #INICIVOX #VirtualMentorship
If we don't shake on it anymore, what will replace this nonverbal agreement? Learn how to communicate trust, respect, balance and equality when greeting others without making physical contact. #ThePitch #INICIVOX #VirtualMentorship
What seems funny today, may not be tomorrow. Learn how to evaluate a post before it becomes permanent. #ThePitch #INICIVOX #VirtualMentorship
Follow. Like. Connect. Learn how to use social media to your advantage in interviews. #ThePitch #INICIVOX #VirtualMentorship
Are you shifting into cruise control? Learn how to control what's in your power to control then let the rest go. #ThePitch #INICIVOX #VirtualMentorship
Larry King was a master at this interview technique. Learn how to avoid inserting yourself into the stories of other people. #ThePitch #INICIVOX #VirtualMentorship
Don't lose sight of the participant's perspective. Learn how to observe and attend before diving into the production. #ThePitch #INICIVOX #VirtualMentorship
Directness is good, except in these situations. Learn how to soften the blow before you begin with “no. #ThePitch #INICIVOX #VirtualMentorship
With advertising you talk at them, but with social media you talk with them. Learn how to actively be part of the conversation before social distancing sets in. #ThePitch #INICIVOX #VirtualMentorship
To be an entrepreneur you must do this. Learn how to open yourself up to new opportunities. #ThePitch #INICIVOX #VirtualMentorship
Don't let someone reuse you. Learn how to lead the conversation of your own personal identity. #ThePitch #INICIVOX #VirtualMentorship
Do you have any questions? Learn how to ask questions that will help your position. #ThePitch #INICIVOX #VirtualMentorship
It's hard to get her mind off softballs and skateboards, but we are working on it. Learn how to make a mental shift to avoid being too intense. #ThePitch #INICIVOX #VirtualMentorship
You are not invested if you don't do this. Learn how to do your research before you meet. #ThePitch #INICIVOX #VirtualMentorship
Proceeding with an approach based on your personal assumptions or perceptions is a classic mistake. Learn how to apply the RACE formula to your next communications outreach. #ThePitch #INICIVOX #VirtualMentorship
When I was in college I made a D+ in this course then pursued it after graduation. Learn how to follow your true talents instead of forging ahead with convention. #ThePitch #INICIVOX #VirtualMentorship
Are you stuck in career gridlock? Learn how to shift gears and create or collaborate outside of your workday routine. #ThePitch #INICIVOX #VirtualMentorship
Isabel Wilkerson frames her findings in caste to make the uncomfortable more relatable. Learn how to stop resisting words that don't resonate with you to expand knowledge and empathy. #ThePitch #INICIVOX #VirtualMentorship
The more coaching you get, the better athlete you become. Learn how to remain in a constant state of professional learning. #ThePitch #INICIVOX #VirtualMentorship
A lack of knowledge and appreciation of one's value creates potential conflict. Learn how to stay in sync with other people and disciplines before you blindly demand or force an outcome that was never meant to be. #ThePitch #INICIVOX #VirtualMentorship
Suffering from information overload? Learn how to get unstuck from the research step. #ThePitch #INICIVOX #VirtualMentorship
Mistakes are the ultimate learning tool. Learn how to avoid beating yourself up by making a conscious choice to lean in and learn. #ThePitch #INICIVOX #VirtualMentorship
Don't drop your guard. Learn how to find a point of focus to avoid a tumble and fall. #ThePitch #INICIVOX #VirtualMentorship
If Rascal Flatts can run himself into the dirt, we all can. Learn when to pull over and take a much needed break. #ThePitch #INICIVOX #VirtualMentorship
Call me if you care before uploading that sonogram pic. Learn how to avoid losing a relationship over a major life announcement. #ThePitch #INICIVOX #VirtualMentorship
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