A skillful and strategic pitch can land you an interview, new job, promotion, or help you close that next deal. Pitching is a life skill, rooted in the art of communications that can bring you success in business and life. Technology has advanced the way we communicate with each other providing convenience, speed and more reach, but the true art of communications is often sacrificed in the process. “The Pitch” will provide a daily skill to help you improve getting your message across more effectively using today’s technology combined with classic communications techniques from Amy Summers, founder of Pitch Publicity, who has more than 20 years experience in the field of public relations as a communications expert and high-performance achiever with a proven track record of pitching success. Amy Summers became an entrepreneur in her mid-20s launching Pitch Publicity in 2003. Her campaigns have resulted in billions of media impressions and she’s credited as the first to strategize live interviews at the deepest and highest points of the planet (Aquarius, scientific laboratory, 63 feet beneath the sea and Mount Everest summit, 21,000 feet above sea level). With her 20+ year career experience and one-on-one mentorship leadership, she launched “The Pitch with Amy Summers,” flash briefing in 2018, which then led to the launch of her second company, INICIVOX in 2020, to bridge the gap between book knowledge and real-world application while improving soft skills centered on the complexity of communications. Summers earned her Bachelor of Science degree in Public Relations from the University of Florida, consistently ranked as one of the top schools for Public Relations in the nation. She serves on the national board of directors of the University of Florida Alumni Association and the University of Florida College of Journalism and Communications Public Relations Advisory Council where she also serves as an adjunct lecturer, virtually instructing the first paperless, smart voice course called, “Pitching Persuasion.” Summers works and lives in the heart of New York City. For a more in-depth course study of “The Pitch” visit www.INICIVOX.com to subscribe.

It's really hard to tell if someone is mad on email. Learn how to simplify your replies before jumping to conclusions. #ThePitch #INICIVOX #VirtualMentorship

Anger and invalidation don't mix. Learn how to listen first, fix second. #ThePitch #INICIVOX #VirtualMentorship

Don't be a sellout. Learn how to tell the difference between paid and earned media. #ThePitch #INICIVOX #VirtualMentorship

It's the word everyone wants to hear. Learn how to start out on a positive note to obtain agreement. #ThePitch #INICIVOX #VirtualMentorship

Tap into your curiosity. Learn how to ask why to better assess the source of anger. #ThePitch #INICIVOX #VirtualMentorship

When you deliver the apology, they win. Learn how to respond when communication is at an impasse. #ThePitch #INICIVOX #VirtualMentorship

I have to go to the ladies room. Learn how to respect yourself so you can walk away. #ThePitch #INICIVOX #VirtualMentorship

Being a perfectionist is not a weakness. Learn how to be transparent with confidence. #ThePitch #INICIVOX #VirtualMentorship

Move the intimidation smackdown into something more serious. Learn how to deflect with your pen and pad. #ThePitch #INICIVOX #VirtualMentorship

It's the No. 1 question I answer about my profession. Learn how to clearly communicate the practice of public relations. #ThePitch #INICIVOX #VirtualMentorship

Rolling her eyes got her fired. Learn how to avoid making a tense conversation worse. #ThePitch #INICIVOX #VirtualMentorship

It never comes easily at first. Learn how to start small and build bigger in becoming more flexible. #ThePitch #INICIVOX #VirtualMentorship

You are just an object in the way. Learn how to keep the conversation on track. #ThePitch #INICIVOX #VirtualMentorship

It is a gift. Learn how to take direct advice and use it to your advantage. #ThePitch #INICIVOX #VirtualMentorship

They aren't ready to know. Learn how to engage without indulging in the details. #ThePitch #INICIVOX #VirtualMentorship

Reach for the pen before opening your mouth. Learn how to determine if that heated message is worth sending after you sit on it. #ThePitch #INICIVOX #VirtualMentorship

It's so underutilized, but easy to do. Learn how to unmute before diving straight in. #ThePitch #INICIVOX #VirtualMentorship

Be ready for attacks. Learn how to temper a verbal storm. #ThePitch #INICIVOX #VirtualMentorship

I wouldn't… if you didn't... Learn how to avoid this flip-the-script trap. #ThePitch #INICIVOX #VirtualMentorship

This innocent move took a turn for the worse. Learn how to maintain your physical distance. #ThePitch #INICIVOX #VirtualMentorship

I physically pulled away, but he still leaned in. Learn how to take a cue with your eyes. #ThePitch #INICIVOX #VirtualMentorship

You're always late, sweetheart. Learn how to address condescending behavior directly even if it feels awkward. #ThePitch #INICIVOX #VirtualMentorship

Some adults never grow out of this. Learn how to develop a united front against toddler-like behavior. #ThePitch #INICIVOX #VirtualMentorship

There is no time to cower. Learn how to put an end to the abuse quickly. #ThePitch #INICIVOX #VirtualMentorship

It's most obvious in an interview. Learn how to get to the point and avoid listener frustration. #ThePitch #INICIVOX #VirtualMentorship

The ultimate goal is to make you dependent. Learn how to recognize the red flags of dangerous manipulation tactics. #ThePitch #INICIVOX #VirtualMentorship

It's not always cultural. Learn how to develop a proactive move. #ThePitch #INICIVOX #VirtualMentorship

Do you have children? Learn how to avoid icebreakers that put a chill on the conversation. #ThePitch #INICIVOX #VirtualMentorship

Take the fun out of their game. Learn how to disarm a critic. #ThePitch #INICIVOX #VirtualMentorship

This is not a comedy routine. Learn how to be genuine to deflate dominance #ThePitch #INICIVOX #VirtualMentorship

How many people do you know who mistakenly do this? Learn how to avoid confusing your honesty. #ThePitch #INICIVOX #VirtualMentorship

I never start with an “unfortunately” if I want to make it happen. Learn how to positively reverse your replies. #ThePitch #INICIVOX #VirtualMentorship

Back up here buddy. Learn how to show respect in the first 15 seconds. #ThePitch #INICIVOX #VirtualMentorship

Have a contingency plan. Learn how to protect yourself if a networking event gets a little off course. #ThePitch #INICIVOX #VirtualMentorship

Watch out for the “Barbara Walters” type. Learn how to escape prying questions from professionals. #ThePitch #INICIVOX #VirtualMentorship

Time for a serious wardrobe inventory. Learn how to be taken seriously. #ThePitch #INICIVOX #VirtualMentorship

Just because you're asked, doesn't mean you should. Learn how to vet before you make that introduction. #ThePitch #INICIVOX #VirtualMentorship

How old are you? Think twice before answering this question. Learn how to avoid being stereotyped unnecessarily. #ThePitch #INICIVOX #VirtualMentorship

The more they know, the harder it is to escape. Learn how to be a bit more mysterious to avoid unexpected guests. #ThePitch #INICIVOX #VirtualMentorship

Break the habit. Learn how to identify and steer clear of gossip. #ThePitch #INICIVOX #VirtualMentorship

Get out of the bubble. Learn how to get more exposure for your career. #ThePitch #INICIVOX #VirtualMentorship

Gloria Steinem's title was short, but mighty. Learn how to use words to forward your identity. #ThePitch #INICIVOX #VirtualMentorship

You could easily lose your next deal if you don't do this. Learn how to be more timely with your response. #ThePitch #INICIVOX #VirtualMentorship

Your communication will not be heard if you skip this simple sentence. Learn how to lead with sensitivity before resuming with business as usual. #ThePitch #INICIVOX #VirtualMentorship

You deserve to be seen and heard. Learn how to get the most out of your current position. #ThePitch #INICIVOX #VirtualMentorship

People can be so nosy! Learn how to avoid answering without making it awkward. #ThePitch #INICIVOX #VirtualMentorship

If you reveal too much, it can backfire on you. Learn how to sidestep the relationship questions without being too closed off. #ThePitch #INICIVOX #VirtualMentorship

Surround yourself with support. Learn how to build a team who has your back. #ThePitch #INICIVOX #VirtualMentorship

Negativity is contagious. Learn how to recognize who might be messing with your mindset. #ThePitch #INICIVOX #VirtualMentorship

Don't laugh if it's not funny. Learn how to put an end to inappropriate professionals. #ThePitch #INICIVOX #VirtualMentorship

There's more to discuss than sports and politics. Learn how to open up other areas of interest for her. #ThePitch #INICIVOX #VirtualMentorship