Podcasts about buzzfeed ceo jonah peretti

On April 20, 2023, BuzzFeed CEO Jonah Peretti announced that BuzzFeed would be closing down its newsroom and laying off 15 percent of its staff. The news came amidst a deluge of headlines about struggles in the media industry, including: layoffs at NBC, Vox, NPR, Spotify, Insider, News Corp, ABC, and Gannett; the closure of MTV news; bankruptcy at Vice. But the end of BuzzFeed News in particular symbolized the end of an era. BuzzFeed's rapid rise and success in the late aughts and 2010s helped define the style and format of digital media. In 2013, BuzzFeed was getting 130 million unique viewers a month. Disney made an offer to buy BuzzFeed for half a billion dollars that same year, which Peretti turned down. In 2016, BuzzFeed was valued at $1.7 billion. And then, last fiscal quarter, BuzzFeed reported $106 million in net losses. In this conversation, Brooke talks with Ben Smith, the Editor-in-Chief and co-founder of Semafor and author of the new book, Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral, about his goals in building a newsroom at BuzzFeed, the lessons he learned, and what he thinks about the future of of news.

On April 20, 2023, BuzzFeed CEO Jonah Peretti announced that BuzzFeed would be closing down its newsroom and laying off 15 percent of its staff. The news came amidst a deluge of headlines about struggles in the media industry, including: layoffs at NBC, Vox, NPR, Spotify, Insider, News Corp, ABC, and Gannett; the closure of MTV news; bankruptcy at Vice. But the end of BuzzFeed News in particular symbolized the end of an era. BuzzFeed's rapid rise and success in the late aughts and 2010s helped define the style and format of digital media. In 2013, BuzzFeed was getting 130 million unique viewers a month. Disney made an offer to buy BuzzFeed for half a billion dollars that same year, which Peretti turned down. In 2016, BuzzFeed was valued at $1.7 billion. And then, last fiscal quarter, BuzzFeed reported $106 million in net losses. In this conversation, Brooke talks with Ben Smith, the Editor-in-Chief and co-founder of Semafor and author of the new book, Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral, about his goals in building a newsroom at BuzzFeed, the lessons he learned, and what he thinks about the future of of news.

This week, Jen's guest is Ben Smith, author of Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral. This hot new book takes a close look at the people and the patterns behind the click-bait-journalism-world that helped inflate Donald Trump but also gave us a renewed faith in humanity with an endless supply of baby-animal rescue videos. You know Ben from his role as the founding editor-in-chief for BuzzFeed News where he released the Steele Dossier to the world. Today, Ben is the editor-in-chief of Semafor, a new global news organization that launched last year. Just before that he was the media columnist for the New York Times. Jen and Ben recorded this interview just before Buzzfeed CEO Jonah Peretti announced plans to shutter Buzzfeed News. Contact Booked Up: You can email Jen & the Booked Up team at: BOOKEDUP@POLITICON.COM or by writing to:  BOOKED UP  P.O. BOX 147 NORTHAMPTON, MA 01061 Get More from Ben Smith Twitter | Website | Author of TRAFFIC Get More from Jen Taub: Twitter | Follow the Money Substack | Author of BIG DIRTY MONEY 

It used to be that a human would have to write a BuzzFeed quiz about “Which Fictional Artificial Intelligence Are You?” But now, BuzzFeed writers are using real artificial intelligence tools — from Open AI, the company behind ChatGPT — to help craft the site's famous quizzes. Investors love the idea. Not all of BuzzFeed's employees are quite sure about it, though. Recode's Peter Kafka talks to BuzzFeed CEO Jonah Peretti about the new technology, which one of this show's producers used to go on a virtual Valentine's Day date with Henry Cavill where they attended “a secret rave at his dad's law firm.” Featuring: Jonah Peretti (@peretti), CEO of BuzzFeed Host: Peter Kafka (@pkafka), Senior Editor at Recode More to explore: Subscribe for free to Recode Media, Peter Kafka, one of the media industry's most acclaimed reporters, talks to business titans, journalists, comedians, and more to get their take on today's media landscape. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Learn more about your ad choices. Visit podcastchoices.com/adchoices

BuzzFeed used to be an internet experiment. Now it's a publicly-traded company that expects more than $500 million in revenue this year. CEO Jonah Peretti talks to Recode's Peter Kafka about the route his company took to the NASDAQ; why he's not worried about investors who bailed on the company; and the state of labor negotiations with the BuzzFeed News union. Featuring: Jonah Peretti (@peretti), CEO of BuzzFeed Host: Peter Kafka (@pkafka), Senior Editor at Recode More to explore: Subscribe for free to Recode Media, Peter Kafka, one of the media industry's most acclaimed reporters, talks to business titans, journalists, comedians, and more to get their take on today's media landscape. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Learn more about your ad choices. Visit podcastchoices.com/adchoices

The wave of media consolidation is cresting again. The latest example is BuzzFeed's acquisition of Complex Networks. BuzzFeed CEO Jonah Peretti and Complex Networks CEO Rich Antoniello joined the Digiday Podcast to talk about the deal. The conversation with Peretti and Antoniello ranged from how Complex Networks will fit inside BuzzFeed to how BuzzFeed's brands could cross over into Complex's properties like ComplexCon and vice versa. What came through in the interview is how the two executives see their respective companies as being in a better position together rather than going it alone in an industry dominated by giant tech platforms and other major media companies that continue to merge. “In this day and age, how difficult it is being an independent publisher, I think it's only gotten more and more difficult and the pandemic heightened that,” Antoniello said. Becoming a media conglomerate comes with complexities, though. “You can tell in companies that merge everything together and have some chief content officer who makes every piece of content the same -- I mean, it just doesn't work,” said Peretti. “You need editorial independence and that flows through even to the business and to the partnerships you do and brand licensing deals and native advertising and branded content.”

Our anchors kick off today's packed show with CNBC's Ylan Mui covering the latest on antitrust bills aimed at curbing big tech. Then, Index Ventures Partner Mike Volpi joins us to discuss top tech names following a second Nasdaq record close yesterday. Next, CNBC's Kate Rooney is live from Rockdale, Texas with the story on Bitcoin mining migrating to the state. Also, CNBC's Julia Boorstin is here to interview BuzzFeed CEO Jonah Peretti after the company officially announced a SPAC deal to take the media company public. We also have the reporter behind the ProPublica story detailing how Peter Thiel racked up billions using a Roth IRA loophole. Later, Confluent Co-Founder and CEO Jay Kreps joins us live from the Nasdaq as his company goes public via traditional IPO. Plus, we have Microsoft Corporate Vice President Yusuf Mehdi to break down the Windows 11 debut today.

Two of digital media's biggest players are merging into one, with the announcement last week that BuzzFeed will be acquiring HuffPost in an all-stock deal. This episode of the Digiday Podcast hears from both sides of the transaction. First, senior reporter Kayleigh Barber interviews BuzzFeed CEO Jonah Peretti, who will be leading both companies as they remain separate but share resources on fronts including advertising and content syndication. Senior media editor Tim Peterson then follow with an interview with HuffPost’s seller — Verizon Media CEO Guru Gowrappan— about the complementary audiences, products and goals he envisions for the two sites. "What I've told Jonah is, 'now it's your time to take this and grow. And we want to make sure we are syndicating and we are working with you on ads, working with you on commerce," Gowrappan said. "That's how we're going to measure success." Verizon Media will have a minority stake in BuzzFeed, though Gowrappan is keeping its size a secret. For his part, Peretti believes "there's a strong possibility of profitability in the back half of next year."

BuzzFeed CEO Jonah Peretti has expressed a lot of frustration with the large platforms that dominate our online browsing. In 2018, for instance, he complained that Facebook captures a lot of value from publishers and argued that it should share more of its revenue with them. That same year, he floated a merger of several digital media companies so they’d have more bargaining power against the platforms. And then recently he wrote a memo in which he lamented that publishers didn’t receive enough credit for the consumer purchases they drive. “The two most important players in this chain are the publisher who inspired a consumer to take action and the companies that actually deliver the product But most of the profit is captured by digital middlemen who didn’t create much value.” In the memo, he promised that BuzzFeed was working hard to solve this attribution problem. To get an idea of how BuzzFeed plans to solve this problem, I recently spoke to Rich Reid, its senior vice president of global content. We talked about Bring Me, BuzzFeed’s travel vertical that publishes a wide range of video and text content across its website and social channels. Recently, Bring Me formed an ad partnership with Hilton, and I asked Reid about how his team designed the campaign so that BuzzFeed gets full credit for any business it sends Hilton’s way.

BuzzFeed is in the midst of change. A few years ago most of the company's revenue came from native advertising -- in 2020 that category will bring in just 20%. Other parts of the revenue pie -- commission on purchases driven by BuzzFeed content, as well as BuzzFeed's own branded products -- have grown enough for the company to bring in $320 million in 2019, and for BuzzFeed to forecast profitability. "Over the last three years we've really transformed the way BuzzFeed makes money," BuzzFeed CEO Jonah Peretti said on the Digiday Podcast. Peretti joined the Digiday Podcast to discuss the growing transparency coming to attribution, affiliate revenue and BuzzFeed News' intangible benefits.

BuzzFeed CEO, Jonah Peretti, sits down with Recode’s Peter Kafka live from the Digital Content Next Summit in Miami to discuss BuzzFeed's new direction. Featuring: Jonah Peretti (@peretti) CEO & Founder of BuzzFeed Host: Peter Kafka (@pkafka), Senior Editor at Recode More to explore: Subscribe for free to Recode Media, Peter Kafka, one of the media industry's most acclaimed reporters, talks to business titans, journalists, comedians, and more to get their take on today's media landscape. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Learn more about your ad choices. Visit megaphone.fm/adchoices

Eine Schlucht hat sich zwischen den Marketingaktivitäten von Unternehmen und den Bedürfnissen der Kunde aufgetan. Wir sprechen über die Studie “The Great Divide” und was Marketing in Zukunft wirklich erfolgreich machen wird. In den News: Twitter neue Kamera, Google Gaming Plattform Stadia, Skandale um Facebook und neue Kennzahlen für Werbeschaltung, Buzzfeed CEO Jonah Peretti bei SXSW Links: Studie “The Great Divide” https://knowmoresellmore.com/insights-news/alliance-data-reveals-gaps-between-brand-marketing-performance-and-consumer Twitter Kamera https://www.lead-digital.de/techtaeglich-5g-start-in-den-usa-nur-ein-smartphone-wird-unterstuetzt/#twitter-kamera Facebook Skandale und neue Kennzahlen https://www.nytimes.com/2019/03/13/technology/facebook-data-deals-investigation.html https://www.cbsnews.com/news/facebook-vr-video-chat-social-media-platform-is-creating-lifelike-replicas-of-real-people/ https://www.thomashutter.com/facebook-neue-kennzahlen-fuer-die-relevanzbewertung-und-metrik-anpassungen/ Buzzfeed CEO Jonah Peretti bei SXSW https://www.youtube.com/watch?time_continue=137&v=tV0IiToVMBQ

BuzzFeed CEO Jonah Peretti sits down with Brian Stelter to discuss the "bright future" he sees for the company, despite recent layoffs and other changes. He describes the internet as a "flaming dumpster fire" but also a source of "joy and truth," and says companies like BuzzFeed have to keep "fighting to make a great internet." Stelter also asks about the unionization drive at BuzzFeed News and Peretti's commitment to the news division.

BuzzFeed CEO Jonah Peretti talks with Recode's Peter Kafka at the 2018 Code Media conference in Huntington Beach, Calif. Learn more about your ad choices. Visit podcastchoices.com/adchoices

BuzzFeed CEO Jonah Peretti talks with Recode's Peter Kafka at the 2018 Code Media conference in Huntington Beach, Calif. Peretti says Facebook should be willing to share in the revenue it makes from its News Feed, something it has already done on other parts of its platform that make a lot less money. He also addresses recent reports that BuzzFeed might spin off its news division and argues that Google and Facebook have distorted the media business by hoovering up most of the digital ad revenue. Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy Birthday Snapchat Discover, Donald Trump, Ted Cruz and the Super Bowl In this episode, Vincenzo jumps into what Snapchat Discover has meant to 23 content publishers.  Over the past year, publishers have made it clear that their Snapchat channels have moved from experiments to core offerings. Cosmopolitan’s Snapchat Discover channel generated, on average, 19 million views per month, Poynter reports. Cosmopolitan.com generates 20 million unique visitors per month, according to its website. BuzzFeed CEO Jonah Peretti has said views from Snapchat make up 21 percent of his company’s total traffic. With the 2016 Election creeping up, who is making the most of their ads? Donald Trump's support among blue collar voters doubles when Ted Cruz attacks him in ads, but those same attacks boost Cruz's support among middle-class men. And while Trump's ads don't help him much, they do drive voters away from Cruz. Those are some of the findings in a study by insights platform Qualtrics, which recruited more than 1,200 people to try and determine whether ads from the two leading GOP candidates are working, with the Iowa caucuses just days away. Finally, with the Super Bowl just a couple short weeks away, we dive into which companies have purchased ad spots and which creatives they'll be focusing on.  Andiamo! About Vincenzo Landino: Vincenzo is the founder and CMO of Fifty 2 Creative, a digital marketing agency and consultancy specializing in brand storytelling through digital and social media. Vincenzo is also the host of the Brand Boost Podcast, a podcast designed for businesses looking to take marketing to the next level by learning from those doing it. Vincenzo is also a speaker and brand correspondent, working with brands like Applebee’s, Tinder, DC United, Barilla Pasta, BeastGrip and more. Outside of his professional life, Vincenzo is a die-hard Steelers fan, avid golfer and wine maker. Voice Over Artist, Rachel Creveling Rachel owns Belle Strategies, a social media marketing company specializing in turning followers into customers. She has been providing voice over talent for 6 years and has recorded for TV, Radio, and Podcasts. Find her at www.bellestrategies.com.   The Brand Boost Podcast mission The Brand Boost podcast is the show for brands looking to create the ’start-up sexy’ marketing ideology all while commanding total brand appeal.   About Fifty 2 Creative Fifty 2 Creative is a Digital Media Agency that focuses on brand amplification, customer experience and storytelling through various digital platforms. We strive to master the ins and outs of your business, who your ideal customer is and how to deliver the best experience to them every time. We take a unique approach to each client knowing full well that every business has different needs in the digital marketplace. Above all else, Fifty 2 Creative’s mission is to build long-lasting, meaningful relationships. Our clients are part of our family, not just another checkmark in our portfolio.   Enjoy the podcast? 

The Awl's John Herrman and BuzzFeed CEO Jonah Peretti swung by our studio for a Very Special Episode this week. We asked them about the future of the internet. Like websites, what's the deal? Is everything going to be Facebook in the future? Is Myspace ever coming back? All that... and more!Learn more about your ad choices. Visit megaphone.fm/adchoices