Creators Revival

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Where we talk about all things Peak Performance, Imagination, Creativity, Marketing, Graphic Design, Advertising, Social Media, Branding, Psychology, and Digital Strategy for Creative Professionals. This Podcast is brought to you by Kendol Mason, Art Director and founder of Giftbox Creative in Atlan…

Kendol Mason


    • Nov 26, 2023 LATEST EPISODE
    • infrequent NEW EPISODES
    • 38m AVG DURATION
    • 32 EPISODES


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    Latest episodes from Creators Revival

    Interview: Creator of Logo Package Swatch Plugin

    Play Episode Listen Later Nov 26, 2023 37:57


    Logo Package Swatch automates the creation of logo package colors, generating all the necessary colors with ease. It also ensures color consistency across all exported files, eliminating the risk of color variations. This saves designers hours of manual work, allowing them to focus on their creative endeavor. Logo Package Swatch is a companion extension that seamlessly integrates with Logo Package Express. It provides designers with a centralized location to manage and access all their brand colors. This ensures that the correct colors are always at their fingertips, eliminating the need to search through multiple files or rely on manual color codes. You can download Logo Package Express here: https://bit.ly/47S2Qxx For questions or inquiries about being a guest on the show feel free to contact: *email me at giftboxcreative@gmail.com Follow me on Instagram, Facebook, @giftboxcreative --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

    Philip VanDusen Interview

    Play Episode Listen Later Apr 28, 2023 48:01


    Welcome to the Creators Revival podcast where we explore the latest trends and insights in graphic design, featuring our special guest Philip VanDusen of Verhall Design.   With over 25 years of experience as a creative executive in strategic branding and graphic design, Philip has worked with some of the world's most successful global retailers, consumer products companies and branding firms.   As the Head of Graphic Apparel for Old Navy, he oversaw an $800 million T-shirt design business, while his role as VP of Design for Global Snacks at PepsiCo involved driving innovation and design strategy across a range of snack brands.   As the Owner of Verhaal Brand Design, a branding consultancy in New Jersey, Philip's agency specializes in brand strategy, graphic design and marketing for an international roster of clients.   In this episode, we dive into some of the most pressing topics in the design world today, including the massive growth of AI and its impact on design and creativity. Philip also shares his perspectives on the metaverse, exploring how it's changing the way we think about design and user experience. We also delve into trend spotting in graphic design, discussing how to identify and apply trends in ways that are relevant and meaningful to audiences.   As we explore the world of design, Philip shares his insights on the emergence of cultural phenomena and how they are shaping design and brand identity. This podcast is a must-listen for anyone interested in the latest trends and ideas shaping the world of graphic design. Join us as we dive deep into the world of design with Philip VanDusen. Here's where you can follow Philip: Website - https://philipvandusen.com/ LinkedIn - https://www.linkedin.com/in/philipvandusen/ YouTube - https://www.youtube.com/@PhilipVanDusen Instagram - https://www.instagram.com/philipvandusen/ Brand Muse Newsletter - https://philipvandusen.com/muse --- Send in a voice message: https://podcasters.spotify.com/pod/show/creators-revival/message

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    How To Trademark Your Logo or Brand with Troy Hooper CEO of Kiwi Restaurant Group

    Play Episode Listen Later Apr 26, 2022 44:06


    The truth about your logo could shock you! Logo design and branding are important aspects of any business, as having a distinct and recognizable brand can help to promote consumer recognition and drive sales. When it comes to protecting your logo or brand, the process of trademarking is critical. This involves registering your logo with the appropriate authorities, which may involve sending in samples of the design or filling out paperwork verifying its use within your organization. From there, you can feel confident that no one else will be able to use your logo without permission. By protecting your logo or brand through trademarking, you can ensure that you maintain full control over how it is used and that your unique identity remains intact. Thanks to these benefits, the process of trademarking is an essential component of any successful business strategy. Troy brings over 30 years of diverse hospitality management experience to Kiwi Restaurant Group. He has successfully built new concepts, redesigned and rebranded existing restaurants and hotels, and improved upon well-established venues for iconic brands such as Hilton Corporate properties, Sheraton, TPC Golf Clubs, as well as luxury Caribbean resorts, and exclusive private memberships clubs. Throughout his career Troy has spent much time in asset transition and turn-around management for all types of hospitality and restaurant businesses. This experience makes him the perfect candidate to help guide KRP Restaurants through its own growth and development. . . . For questions or inquiries about being a guest on the show contact me: *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me, you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- Send in a voice message: https://anchor.fm/creators-revival/message

    How Can Branding Help Your Business?

    Play Episode Listen Later Jan 12, 2022 16:56


    Branding is the foundation of hearts in your businesses to reach more customers effectively. In this podcast episode of talk about how branding can actually help your business in ways you may not have expected in this, I'll go over a few simple ways branding is important to help grow your business, in 2022. For questions or inquiries about being a guest on the show contact me: *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me, you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/creators-revival/message

    Finding Your Million-Dollar Brand Name

    Play Episode Listen Later Oct 3, 2020 42:57


    Louise Karch is a brand naming expert and speaker to business professionals for business growth. Louise, makes sure your brand stands out. She's won The Pillar Community Award For Innovation and was once a marketing faculty member of the University of California at the Master's degree in Adult Education. She is also providing growth strategies within the business. In this episode, we talk about her book Word Glue Finding Your Million-Dollar Brand Name, a branding naming handbook that easy to use, and the perfect tool in your brand naming arsenal. For questions or inquiries about being a guest on the show feel free to contact: Email me at info@giftboxcreative.com DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    The Power Of Clarity

    Play Episode Listen Later Jun 29, 2020 31:49


    In this episode, I talk about getting clear on your goals and purpose including a few steps you can take to bring more clarity to your purpose on a daily basis. For questions or inquiries about being a guest on the show feel free to contact: Email me at info@giftboxcreative.com DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Interview with Prof. Munson about CVOID-19

    Play Episode Listen Later Apr 3, 2020 14:54


    Prof. Deborah Bush-Munson is an Associate Professor, and Dental Assisting Program Director at St. Louis Community College. In 1989, she graduated from the American Red Cross Dental Assisting Program in Kitzengen, Germany. From 1991-1993, she worked as a dental assistant at Fort-Hood Military base in Killeen, Texas. From 1994-1998, she was employed as a dental assistant at Southern Illinois University-School of Dental Medicine. While doing this, she was a single parent of two daughters and attended St. Louis Community College. In 1998, Deborah graduated from St. Louis Community College-Florissant Valley with an Associate’s degree. In 2001, Deborah graduated from Southern Illinois University-Edwardsville with a Bachelors degree in Biological Sciences; in 2008, she graduated with a Master in Biology from Southern Illinois University-Edwardsville. In 2007, Deborah was hired as an Assistant Professor in the Dental Assisting Program at St. Louis Community College. In 2011, she ascended to her current position as Program Director. Currently, she is married to Bruce and they have a nine-year-old daughter name Trinity. Deborah has co-authored over eight (8) scientific journal articles and completed her first book entitled “The Effect of Trolendomycin on Murine Immune Response.” Deborah has over nineteen (19) years of teaching experience and currently pursuing a Ph.D. in Higher Education Administration at Saint Louis University.

    Episode 25: Interview With Adam Brown

    Play Episode Listen Later Mar 21, 2020 58:44


    Adam Brown is an award-winning creative director of Marrow in Lexington, Kentucky. In this podcast episode, we discuss’ topics such as the state of building a brand and defining what a brand means in today’s complex marketplace. Adam gives his amazing perspective on how the landscape of communication plays out and why branding is so important in today’s state of communication. Plenty of parallels of creativity and communication develop as Adam Brown explains how fresh ideas in advertising play a part in innovation being used and how marketing results play out. We also talk about some life lessons that he’s learned while building the agency and antidotes of how proper branding has helped him change the history of an entire school's campus. Adam’s perspective can help you glean industry insights that you can apply in your field, even if you’re an agency owner or designer. With wit and charm, Adam Brown’s insight gives logical tactics you can use to learn and improve your brand communication in your projects. With ideas and sources to draw from, Adam Brown takes you on an amazing journey throughout his creative career. So sit back, grab some popcorn and enjoy this episode.

    Designing Brand Identity | Episode 24

    Play Episode Listen Later Oct 29, 2019 64:50


    Designing a Brand Identity is more than just having a logo. It’s a compilation of multiple parts, steps, and processes that are a compilation of a Logo Type, Logo Mark or Signature, Color Scheme, Typography, Image Composition, Logo Lockups, Icon Set, Tagline, Audio Signature, Signage, Animation, and Lifestyle Usage Mockups. When these elements in a strategic align way, they create what’s often referred to as a Brand Identity. The Brand Identity will generate a sense of unity among all visual elements to create the brand experience over time that people will use in relation to your products. In this 1 Hour episode, I discuss those features and benefits so that you may understand more about what makes up an Identity Design and incorporate that more into your offerings to your customers. If you like this episode and want to hear more content on this topic, please share what you liked most about it with me on social by posting and tagging me @giftboxcreative For questions or inquiries about being a guest on the show, feel free to contact me with your preferred method: *Email me at info@giftboxcreative.com *, DM me on Instagram, Facebook, or Twitter @giftboxcreative Preferred Topics Include: Creativity Branding Design Marketing Freelancing Startups

    Episode 23 Interview with Dr. Tonya Butler | Dynamic Therapeutics

    Play Episode Listen Later Sep 25, 2019 45:00


    Dr. Tonya Butler is a US Army veteran who served in the United States Army Band for 6 years on active duty, then later in the US Army Reserves. After the military, she began her career as a personal trainer and strength and conditioning specialist. She opened a company called De Novo Fitness Systems in 1997, creating corporate wellness programs for GE Capital and Nortel Corporation, a personal training studio, and staffing multiple car dealerships with massage therapists.​ After selling her company in 2007, Dr. Butler was hired as an Assistant Professor at Gainesville State College, later becoming the University of North Georgia. She taught courses in the Exercise Science program and in Recreation and Leisure Studies until 2014. In 2007, Dr. Butler continued her education by attending the Georgia Medical Massage Institute in Winder, Ga., graduating with a certificate in Medical Massage Therapy and Advanced Trigger Point Therapy. She currently holds a license in both Georgia and Alabama for massage therapy.

    Episode 22 Interview with Mellissa Harbers | Pinkies Up Beer and Wine

    Play Episode Listen Later Sep 13, 2019 21:11


    Pinkies Up Beer and Wine is a sipping parlor and retail for craft beer and boutique wine from around the world founded by Matt and Melissa Harbors. Pinkies Up Beer and Wine located in Roswell Georgia also offers educational courses, and custom shopping software. Enjoy wine and beer by the glass in their lounge area, or take home a growler, bottle of wine, or six-pack of beer from their retail space. If you like this episode and/or want to hear more content on this topic please share what you liked most about it on twitter by posting and tagging @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative

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    Episode 21 Interview with Robin Hiers

    Play Episode Listen Later Sep 11, 2019 37:44


    Robin Hiers is the founder and operator of Restoration Wellness, LLC in Roswell Georgia. Robin Hiers is a functional medicine health coach and licensed sports & medical massage practitioner. Robin works with athletes who want to up their performance game and those busy corporate professionals that live in chronic pain due to a lack of movement & high stress. Restoration Wellness, Robin's program, takes a whole-body approach when designing for clients individualized coaching programs while taking into account their short-term and long-term goals. Robin teaches her clients to become their health advocate. Robin has a 30+ year experience as a personal trainer also, so the body anatomy makes perfect sense to her and in most cases, Robin continues to find great success in helping others heal. You can find Restoration Wellness at https://www.restorationwellnessllc.com And on facebook by Clicking Here If you like this episode and/or want to hear more content on this topic please share what you liked most about it on twitter by posting and tagging @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative

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    Episode 20: Color Psychology In Branding and Marketing

    Play Episode Listen Later Sep 5, 2019 45:03


    Color in psychology has a powerful meaning when it comes to using them in your marketing campaigns. These colour meanings play a different effect when used in your brand’s products or services to help boost market attention. This colors you choose are never static but, when chosen by their color definition, can boost sales and generate traffic. This podcast episode will cover what each color means, as well as the effects, have on consumers purchasing decision. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative

    Episode 19: What's The Big Idea?

    Play Episode Listen Later Jun 25, 2019 20:17


    Figuring out the big idea for your business can be of tremendous value. It can make things easier to communicate and spreading the message of your business to the marketplace. Buy having a clear picture and making the idea of your business synchronistic to your company’s core values, it will make things easier for potential customers to decide if they want to work with you. For questions or inquiries about being a guest on the show feel free to contact: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Episode 18: Brand Strategy

    Play Episode Listen Later Mar 19, 2019 38:57


    Having a solid brand strategy will help to reinforce the tools you're using to help build the foundations of your messaging your products or service it sending out. How does strategy play into your overall vision? How do you communicate strategy? What are the foundations of a strategy? All of these questions will be answered here in this episode. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Investing in your Brand

    Play Episode Listen Later Feb 23, 2019 60:10


    In this episode I cover a few things that investing in your own brand will help you leverage in the marketplace. When you take the time to truly invest in your brand there are several benefits that you will gain from the intangible things like trust and awareness, to solid results such as opportunities and conversions. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @giftboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative Enjoy!

    10+ Reasons to Rebrand

    Play Episode Listen Later Feb 14, 2019 42:49


    In this episode we ask why should you rebrand? Exactly what are some reasons to rebrand your company and how will this affect your reputation? Rebranding isn’t a small choice that gets made over night. There are a lot of factors that comes into the decision of rebranding your company or even your personal brand. I’ll give you 10+ reasons to start rebranding your company, product, or personal brand. This can range from having a new product you want to differentiate in the market to bringing on new management. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Episode 15: What is a Brand Identity

    Play Episode Listen Later Jan 30, 2019 48:48


    In this episode we cover the global idea of what a brand identity is. How it plays a part in the experiences you provide for your customers on both small larger scales. An identity is very concrete when it comes to creating a brand with artifacts that are very tangible and can be articulated in a consistent manor. The brand identity makes up a large part of what we remember about a person, product, service, or experience long after that moment has passed but is reminded of that encounter through the touchpoint of the brand identity. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Episode 14: What is a Brand?

    Play Episode Listen Later Jan 24, 2019 16:27


    What exactly is a brand and how do I use branding to grow your company? In this episode we will take a light look into what really defines a brand, and the three primary functions of a brand that will help you get attention and create devoted followers by way of Navigation, Reassurance, and Engagement. So, weather you’re just starting out as an entrepreneur, real-estate agent, or have a small local business you’ll learn the value of having a brand and what it really means to use it to attract and keep customers. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Episode 13: Interview with Dave DeFeo from My Parents Basement

    Play Episode Listen Later Jan 17, 2019 27:20


    Dave DeFeo joins the show to discuss comic books, the culinary arts, and how him and two friends created a comic book bar in Decatur Georgia called My Parents Basement. Dave has been a chef for over 20 years crafting his brilliant culinary expertise at establishments such as Leon’s Full Service and Brick Store Pub.

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    Episode 12 - Making Great Users Of Your Product

    Play Episode Listen Later Oct 15, 2018 37:05


    In this episode I talk about how to make the users of your product or service better through improving the results your customers get. For questions or inquiries about being a guest on the show feel free to contact: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Growth Hack Marketing - S1E11

    Play Episode Listen Later Jul 16, 2018 43:10


    In this episode we talk about Growth Hacking and how to use the benefits of accelerated growth marketing for your product or service. For questions or inquiries about being a guest on the show feel free to contact: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.giftboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com

    Creators Revival - Seeing Like An Artist - S1-E10

    Play Episode Listen Later Jun 19, 2018 40:00


    In this episode I discuss what it takes to see things from a new creative perspective and what’s the real difference between stealing ideas and copying them.

    Creators Revival - Google SSL and Diving Deep - S1-E9

    Play Episode Listen Later Jun 6, 2018 21:47


    In this episode, I talk about diving deeper into your creative or career craft and the changes Google will be making in the coming weeks.

    Building Habits That Stick

    Play Episode Listen Later Jun 2, 2018 18:37


    In this Episode we discuss building habits that will stick in your life. There are countless resources that help you to build a habit from online tools to accountability partners. However, we’ll discuss how much time it really takes to build a habit and the patience involved in making it stick.

    Layers (series): part- 7 Vitality

    Play Episode Listen Later May 29, 2018 41:05


    This is the final part of the seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

    Layers (series): part- 1 Beliefs

    Play Episode Listen Later May 29, 2018 43:45


    This is Part One of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

    Layers (series): part- 5 Systems

    Play Episode Listen Later May 29, 2018 50:58


    This is Part Five of a seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

    Layers (series): part- 4 Imagination

    Play Episode Listen Later May 29, 2018 38:25


    This is Part Four of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

    Layers (series): part- 3 Emotion

    Play Episode Listen Later May 29, 2018 33:04


    This is Part Three of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

    Layers (series): part- 2 Psychology

    Play Episode Listen Later May 29, 2018 47:31


    This is Part Two of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance

    Layers (series): part- 6 Creativity

    Play Episode Listen Later May 29, 2018 43:20


    This is Part Six of a seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.

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