Growth Marketing for Martians is a weekly podcast focused on discussing tomorrow's brand-building strategies for today's companies. Hosted by Rogelio Rodriguez and Jeff Lambert, these marketing Martians share an intergalactic love for learning and sharing with other podcast space travelers. This podcast is brought to you by Rizen Corp., a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.
Each month we're turning the mic around and answering your questions! In this episode, we're discussing how to improve that social media management workflow.Have a question you'd like answered? Message us at ask@gorizen.com!Looking for Some More Amazing Resources?Check out our 2021 Social Media Optimization Playbook (Just for Marketers) Who Made This Show? We Did!This show is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitter YouTube
How are you planning to grow your business this summer? Are the same old marketing methods not generating the business they used to? It's time to freshen up those approaches and get your groove back with some new outreach ideas in this post-Pandemic market!Hey You. Stop Working So Hard! Our Rev Grow system helps you quickly increase leads and boost sales. Get training, project support, content creation, campaign consulting, and so much more! Just some success stories include:For Eyes DOUBLED their leads in just 4 months!Garage Door Medics TRIPLED organic traffic in only 8 months!Alco Windows & Doors boosted annual sales from 500k to $10 MILLION in 24 months!Transform your sales and marketing efforts into a lean and mean revenue machine with Rev Grow today!Watch our FREE Video: The 3 Keys of Transformative Brand GrowthWe'd Love To Meet You! Follow Us On Social:FacebookInstagramLinkedInTwitterYouTube
Welcome to our newest installment - Marketer's Mailbag! We answer your questions about REAL issues facing professionals in marketing, sales, and management.In our first installment of Marketer's Mailbag, Rocio asks how she can simplify her overwhelming amount of tasks as a social media manager. Learn More About Smart Social Media ManagementThe 2021 Social Media Optimization Playbook (Just for Marketers!)Hey You. Stop Working So Hard! Our Rev Grow system helps you quickly increase leads and boost sales. Get training, project support, content creation, campaign consulting, and so much more! Just some success stories include:For Eyes DOUBLED their leads in just 4 months!Garage Door Medics TRIPLED organic traffic in only 8 months!Alco Windows & Doors boosted annual sales from 500k to $10 MILLION in 24 months!Transform your sales and marketing efforts into a lean and mean revenue machine with Rev Grow today!Watch our FREE Video: 3 Keys of Transformative Brand GrowthWe'd Love To Meet You! Follow Us On Social:FacebookInstagramLinkedInTwitterYouTube
Who are you as a brand? What is your “north star?” If your supporters, both employees and customers, don't know who you are and what you stand for, they'll be less likely to support you.Help people understand your purpose and reason for being by creating an impactful mission statement. Don't waste your time with long-winded guides. We'll help you create or improve yours in 5 minutes or less! Learn More About Mission StatementsForbes' article about the link between mission statements and strong organizations Mintel study on the importance of building brand trust Hey You. Stop Working So Hard! Our Rev Grow system helps you quickly increase leads and boost sales. Get training, project support, content creation, campaign consulting, and so much more! Just some success stories include:For Eyes DOUBLED their leads in just 4 months!Garage Door Medics TRIPLED organic traffic in only 8 months!Alco Windows & Doors boosted annual sales from 500k to $10 MILLION in 24 months!Transform your sales and marketing efforts into a lean and mean revenue machine with Rev Grow today!Watch our FREE Video: 3 Keys of Transformative Brand GrowthWe'd Love To Meet You! Follow Us On Social:FacebookInstagramLinkedInTwitterYouTube
Marketing can be hazardous to your health, folks. Working in a high-stress corporate office environment is the ideal recipe for health issues. Avoid marketing burnout by incorporating our 5 health tips - courtesy of nutritionist and marketing professional Nichole Mena!Episode Links:Pomodoro Technique SoftwareMacOS - Time Out (Dejal Systems, Inc.)Windows - PomoDoneApp (Pomodonė UAB)Chrome OS - Tomato Timer (Bruno Freitas)Hey You. Stop Working So Hard! Our Rev Grow system helps you quickly increase leads and boost sales. Get training, project support, content creation, campaign consulting, and so much more! Just some success stories include:For Eyes DOUBLED their leads in just 4 months!Garage Door Medics TRIPLED organic traffic in only 8 months!Alco Windows & Doors boosted annual sales from 500k to $10 MILLION in 24 months!Transform your sales and marketing efforts into a lean and mean revenue machine with Rev Grow today!Watch our FREE Video: 3 Keys of Transformative Brand GrowthWe'd Love To Meet You! Follow Us On Social:FacebookInstagramLinkedInTwitterYouTube
The difference between productivity vs. constant stress is how one manages time. The right productivity tools can help - starting with meeting schedulers. Episode LinksTry X.aiTry CalendlyTry Hubspot MeetingsHey You. Stop Working So Hard! Our Rev Grow system helps you quickly increase leads and boost sales. Get training, project support, content creation, campaign consulting, and so much more! Just some success stories include:For Eyes DOUBLED their leads in just 4 months!Garage Door Medics TRIPLED organic traffic in only 8 months!Alco Windows & Doors boosted annual sales from 500k to $10 MILLION in 24 months!Transform your sales and marketing efforts into a lean and mean revenue machine with Rev Grow today!Watch our FREE Video: 3 Keys of Transformative Brand GrowthWe'd Love To Meet You! Follow Us On Social:FacebookInstagramLinkedInTwitterYouTube
Solid landing pages are the lifeblood of your marketing campaigns. Without them, your prospects won't know how to take the next step with your business. So, what can you do? Learn from the best of the best.Use 3 landing page design tools to speed up the creation process and optimize your results using the best practices to date.Episode LinksLanding LetterOne Page LoveBacklinko's Definitive Guide to Landing PagesGrowth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
Microsoft is buying anything not bolted to the floor right now. With 1.2 billion users and thousands of marketers depending on their Office suite, we predict what software acquisitions could also happen in 2021.Episode LinksRead the content of this episodeMiami HUG Meetup Info (coming soon!)Join our Rev Grow Program - just for Marketers!Growth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
At the end of the day, pulling a creative, engaging headline together may just be too much for your drained brain. And yet, your headline is THE essential aspect of your creation! To help in those times of creative famine, try these three tools for crafting an engaging, compelling content headline.Growth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
Being the leader of the free world is probably one of the most stressful and demanding jobs one can take on. And yet, our former U.S. presidents have learned a lot under these conditions, and they have the wisdom to share that we can embrace as professions. We look at five pearls of wisdom from former chief executives, today on Growth Marketing for Martians.Growth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
You could simply ask your audience if they have any questions, but more often than not, you run the risk of hearing crickets. You're a marketer, so consider a more creative and engaging way to seek out feedback, to access it, and to improve. Today we'll discuss a variety of ways--some even quite fun--to solicit feedback from peers, colleagues, audiences, and managers. You'll leave with actionable ways to immediately implement a feedback loop into your work.Enjoy this episode in written form, human.Learn More About Smart Data Reporting:Effective Data Reporting Requires Storytelling. Here's Where to Start.Data Worth Tracking for Top-of-Funnel AudiencesData Worth Tracking for Middle-of-Funnel AudiencesData Worth Tracking for Bottom-of-Funnel AudiencesMake Marketing Data Come Alive w/ Multi-Channel AttributionGrowth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
How are you evaluating the value of your marketing materials? There are traditional methods and there are tomorrow's methods. We'll show you how to improve how you look at and analyze your data using multi-channel attribution.Enjoy this episode in written form, human.Learn More About Smart Data Reporting:Effective Data Reporting Requires Storytelling. Here's Where to Start.Data Worth Tracking for Top-of-Funnel AudiencesData Worth Tracking for Middle-of-Funnel AudiencesData Worth Tracking for Bottom-of-Funnel AudiencesGrowth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
We're in the midst of one of the most significant workplace transformations in modern history. It's the perfect time for you to plan or optimize your job search. Talent recruiter Rebecca Rovirosa-Capote stops by to share some tips to help you get ahead of the pack as you look for that new dream marketing job in 2021. Today, on Growth Marketing for Martians.Enjoy this episode in written form, human.Connect w/ Rebecca Rovirosa-Capote:LinkedIn: @rebeccarovirosacapoteEmail: recruiter@lepic.miamiSign up for job opportunities: https://www.lepic.miami/#JOBSLearn More About Growing Your Marketing Career:Try This Now: 5 Skills Marketers NEED by 2025How to Present Marketing Data Your Boss Will Understand5 TikTok Accounts Marketers MUST FollowThe 2021 Social Media Optimization Playbook (Just for Marketers)Growth Your Brand W/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterYouTubeSchedule A FREE Consultation
We've all been there. We spent all night chugging caffeine and finalizing a huge report for the higher-ups. The next day, you're running through your exhaustive data, only to see blank faces staring back at you? What went wrong?You didn't make the report easy to follow. You assumed everyone else would speak your language. It's time to step back and plan a better path for the next presentation. Using data visualization tools can help. We'll show you some tools worth trying. Today, on Growth Marketing for Martians.Enjoy this episode in written form, human.Learn More About Smart Data Reporting:Effective Data Reporting Requires Storytelling. Here's Where to Start.Data Worth Tracking for Top-of-Funnel AudiencesData Worth Tracking for Middle-of-Funnel AudiencesData Worth Tracking for Bottom-of-Funnel AudiencesGrowth Your Brand w/ Rizen!Attention fellow marketers, managers, and business owners! This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterSchedule a FREE Consultation
What does your advertising say about who you are? Do customers understand your mission? Your vision? What makes you unique? Paid Marketing expert Cynthia Sandoval explains why it's important to align branding and advertising and where to begin.Enjoy this episode in written form, human.Watch this episodeConnect w/ Cynthia Sandoval:Instagram:@thecynsandovalLinkedIn: cynthiasandovalTwitter: @thecynsandovalWebsite: cynthiaismarketing.comLearn More About Branding & Online Advertising:Write Your Brand's Best Mission Statement in 5 Minutes (or less)How These Brands Successfully Tweaked Marketing During CoronavirusInject Empathy into Your Brand By Using Inbound PrinciplesIs Your Brand Ready to Partner With a Marketing Agency? (FREE Resource)Growth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterSchedule a FREE Consultation
Ah Millennials. The generation that brought us avocado toast and destroyed a thousand industries. As a Millennial myself, I think we are the generation of change and progress - so why do brands regularly fail so spectacularly at speaking to us? We have some thoughts as to why, plus some excellent ideas your company can use to reach them - er - us. Today, on Growth Marketing for Martians. Enjoy this episode in written form, human.Learn More About 21st Century MarketingCustomers Now: An Optimized Guide to Inbound MarketingInbound vs. Outbound Marketing: Who Wins?7 Tips for Delegating Effectively as a Marketing ManagerAttract More Customers to Your Website With Topic Clusters-Here's HowOrganize Your Marketing Efforts With a Content Compass (Free Download)Growth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitterSchedule a FREE Consultation
When it comes to extraordinary sales growth, having an effective training program is usually underestimated. It's not as simple as distributing a handbook. You need a more effective approach. We'll discuss how you can get started on building a powerful and streamlined training program for your sales team. Today, on Growth Marketing for Martians. Connect w/ CarlosEmail: carlos.garrido@sandler.comPhone: (786) 547-9610LinkedInGrowth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitter
A flood of emails washes into people's inbox every single day. One of them is yours. You have an awesome message to share. How do you make yours stand out? Especially when you're still trying to establish a relationship with a customer? We'll show you how to write an engaging cold email. Today on Growth Marketing for Martians.Learn More About Email MarketingHow to Get Started With Automated Email NurturingTry This Now: LinkedIn Sales NavigatorConnect w/ RogelioFacebookInstagramLinkedInTwitterGrowth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitter
Tik Tok is quickly becoming the new gold rush for brand marketing. Some have already blazed a trail on how to best use the platform. If you're a marketer, here are five accounts worth following for regular inspiration and advice. Learn More About Smarter Social Media MarketingThe 2021 Social Media Optimization Playbook (Just for Marketers)We Ranked the Top Tools for Social Media Scheduling. The Winner Is...Study: The Social Media Habits of Generation Z3 Lessons to Learn From Other Business's Social Media MistakesConnect w/ RogelioFacebookInstagramLinkedInTwitterGrowth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.FacebookInstagramLinkedInTwitter
It's time for the ultimate CRM showdown. That's right, we're talking about the 2 giants in the field--Hubspot and Salesforce. Salesforce might be the OG CRM, but Hubspot has made waves touting their inbound philosophy and holistic customer care system. So which one is best for marketers? We'll compare both to help you make a decision.Watch this EpisodeLearn More About Hubspot and SalesforceHubspot vs Salesforce: Which Is Best for Marketers?What is Hubspot? get to Know the World's Most Powerful Business PlatformMarketing Tools Worth Trying: The HubSpot CMSConnect w/ RogelioFacebookInstagramLinkedInTwitterGrowth Your Brand w/ Rizen!This podcast is brought to you by Rizen, a revenue growth firm focused on innovative strategies and proven tactics to scale your business. Learn more about how they can help you by visiting www.gorizen.com.Facebook Instagram LinkedIn Twitter
So you have a Facebook business page. Good for you. It's not enough. And if you have social media accounts on every platform, also good for you. And also, it's still not enough.We sit down with Rizen's social media coordinator Andrea Hernandez to show you how to build an effective presence from the ground up.Learn More About Social Media Optimization:We Ranked the Top Tools for Social Media Scheduling. The Winner Is...Study: The Social Media Habits of Generation Z3 Lessons to Learn From Other Business's Social Media MistakesConnect w/ AndreaWebsite (Child of the Sol)FacebookInstagramLinkedInFollow Growth Marketing for Martians on Social MediaFollow on FacebookFollow on InstagramFollow on TwitterFollow on LinkedIn Grow Your Brand With Rizen!We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!
When every employee is on the same page, working together, your brand can accomplish anything. Achieving this feat is easier said than done though - especially in the shift to remote work we find ourselves in the midst of. We'll go over some ways you can get started on unifying and building a more productive remote team with career expert and brand coach Caroline Ceniza-Levine.Follow Growth Marketing for Martians on Social Media!Follow on FacebookFollow on InstagramFollow on TwitterFollow on LinkedIn Grow Your Brand With Rizen!We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!
Today on the pod, we're going to disprove the old saying that “all press is good press.” That's right, we're taking a look at some of the worst marketing fails in the past few years. Plus we'll be talking about what valuable marketing lessons we can learn from these blunders.Follow Growth Marketing for Martians on Social Media!Follow on FacebookFollow on InstagramFollow on TwitterFollow on LinkedIn Grow Your Brand With Rizen!We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!
Hubspot's ABM Product Manager Ethan Kopit calls in to discuss account-based marketing. He explains how ABM helps businesses of any size better connect with target customers. Learn More About Account-Based MarketingHubspot's Ultimate Guide to Account-Based MarketingAccount-Based Marketing Can Be Simple: Here's How Connect w/ EthanLinkedIn Follow Growth Marketing for Martians on Social Media!Follow on FacebookFollow on InstagramFollow on TwitterFollow on LinkedIn Grow Your Brand With Rizen!We're an inbound marketing agency based in Miami, FL. Visit us at gorizen.com or contact us today. We'd love to hear from you!