Podcasts about better content

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Business owner creating your own content? It is time consuming, overwhelming and sometimes just not fun. I get it. Let me help you with intentional content in less time for more impact. How does that sound? Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket to good content marketing in hand.  While on this flight the flight attendants will be here to assist you to get off the content creation hamster wheel and onto a new way of marketing to help you live a more freedom based lifestyle.  Each week you will be given a new stamp in your passport and by the end of the 90 days you will be on your way to explore the world of Content Marketing as a solo traveller. This is week nine - get ready, it is going to be a wild ride! If you LOVED this part of your trip (the episode), make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠⁠ GET THE FREE CONTENT AUDIO GUIDE HERE KEY EPISODE TAKEAWAYS

IGNITE DETAILS HEREReady to scale your business to consistent $5k months? Start here. 1. Follow me on Instagram to stay up to date on freebies, offers and more. Click here to connect on Instagram. 2. Sales SURGE Click here to grab Sales Surge which has everything you need to go from waking up and wondering what to post for the day to knowing EXACTLY what to post every day to create sales in your business. 3. Want to work together? Send me a DM on Instagram and let's chat.

In this episode, Wayne Pollock (Founder of the Law Firm Editorial Service) explains why you lurking on social media in 2025 can help you improve the effectiveness of your and your law firm's content marketing and thought leadership marketing efforts.+ Learn more about Wayne Pollock, the host of Legally Contented and the founder of the Law Firm Editorial Service: https://www.linkedin.com/in/waynepollock+ Learn more about the Law Firm Editorial Service:http://www.lawfirmeditorialservice.com+ Do you have any idea how much money your firm is losing when its lawyers write thought-leadership marketing and business development content themselves?Learn how much with the Law Firm Editorial Service's Thought Leadership Cost Calculator:http://www.WriteLessBillMore.com+ Do you want to elevate your thought leadership, distinguish yourself from your competitors, and never again be your target clients' second choice? Our Legal Thought Leadership Accelerator is a FREE five-day educational email course, in which you will learn five advanced principles for conceptualizing and crafting revenue-generating legal thought leadership that positions you to be your target clients' top choice over your competitors (and the one the media regularly calls and conference organizers regularly put on stage): https://www.lawfirmeditorialservice.com/legal-thought-leadership-accelerator+ Check out blog posts and videos designed to help you and your colleagues improve their content marketing and thought-leadership marketing efforts:https://www.lawfirmeditorialservice.com/bloghttps://www.lawfirmeditorialservice.com/videos+ Do you have a question about content  marketing or thought-leadership marketing you would like us to answer on a future Practice Pointer episode? Please email us at hello@legallycontented.com

Learn which AI tools I'm using in 2025 for YouTube! ******

This episode is from the vault! In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary content AI tool, Lately AI. With over two decades of experience in media and marketing, Kate brings a unique perspective to the table and shares her insights on the evolution of content marketing and the intersection of aesthetic versus functional answers. Key Takeaways In this episode, Kate and I chat about useful strategies for cutting through the content clutter, leveraging AI to boost engagement, and understanding the symbiotic relationship between humans and machines in content creation. You'll learn how to harness the power of collaborative AI to enhance your marketing efforts, navigate the challenges of data privacy, and stay ahead of the curve in an ever-changing digital landscape. Kate's expertise provides a roadmap for marketers to adapt, evolve, and thrive in the dynamic world of content marketing. More About Kate Bradley Chernis: Connect with Kate on LinkedIn - linkedin.com/in/katebradley/ Visit Lately AI - lately.ai/ Subscribe to see Lately on Youtube - youtube.com/LatelyAI Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

In this episode Real Estate Video Coach Kim Rittberg talks about how to use AI to create the best content to grow your real estate business. Kim also talks about how AI can hurt your business if not used correctly and how to avoid that. If you'd prefer to watch this interview, click here to view on YouTube!  Get your seat for our first ever Live Event The Blueprint to Become A Top Agent In 2025 here. To grab Kim's free download “5 Videos Every Agent Needs to Sell More Homes” - click here. Follow Kim on Instagram. Subscribe to Kim on YouTube. Listen to Kim's 5 minute mini-master classes on marketing every Friday on The Exit Interview with Kim Rittberg podcast. This episode is brought to you by Real Geeks.

The 2025 Content Formula To Remember is “Consumption+Conversations= Conversions” along with understanding how to use the “Content Matrix”.         In today's discussion we share “How To Be a Better Content Marketer in 2025 + Our XMas Gift To You”.   Make sure you have your note pads or apps out and listen to the full episode.   Keep taking action, pursuing personal excellence, and impacting lives!   In This Episode, we discuss: 2 Mindset Shifts For Content Marketing in 2025 How To Use The Content Matrix 30 Day Free Calendar on us   Follow Us: Instagram YouTube Attention: Icon Meals is offering 40% off your first order for Dynamic Lifestyle Podcast Listeners!   See all the delicious Meals and Goodies they have HERE  and use the Code: FITPROS when you checkout.     Attention Health Professionals & Coaches: "FREE 30 Day Conversation Starter Content Calendar”  See HERE   Attention Health Professionals & Coaches: "FREE Online Health Coaching Biz Scan + a 15 Min Business Consult”  See HERE   Free Online Workshop:   How driven health pro's/coaches break the chains of the brick and mortar and build an online health coaching business so they can create more impact, time freedom, and income   Watch Here   See the full Show Notes to this episode here: https://www.liveadynamiclifestyle.com/podcast/how-to-be-a-better-content-marketer-in-2025-our-xmas-gift-to-you/  

The world is drowning in content—most of it bad. So when a creator is doing something different, something that really stands out and challenges the rest of us to up our game, we pay attention. That's why Content Strategist Heather Parady is our guest for the 426th episode of The Copywriter Club Podcast. Heather shared her unique approach to content creation and lays out a roadmap for anyone else who wants to up their content game. Click the play button below, or scroll down for a full transcript.   Stuff we mentioned to check out: The Copywriter Accelerator Fast Track Save the Cat by Blake Snyder Heather's Website The Copywriter Club Facebook Group The Copywriter Underground Full Transcript: Rob Marsh:  Content is everywhere. Almost every business knows that content is one avenue that helps prospects discover and connect with them. I'm not telling you anything new here, most copywriters work with clients who need this kind of content whether it's on social media, regular emails, videos, workshop and webinar content. We even use it ourselves. So when I discover someone who is making cotent that stands out or is even a little bit different, I pay attention. And today's guest on The Copywriter Club Podcast fits that description. Hi I'm Rob Marsh and today I'm speaking with Content Strategist, Heather Parady. I've been watching Heather's content for a while now and I am impressed. She connects ideas from interviews and books and all kinds of other sources to create short video content that grabs attention and teaches with a story, almost always gives me something to think about. This is one of my favorite interviews this year and I think you're not only going to enjoy it, but you'll have a bunch of takeaways to apply to your own business and content creation. Before we jump in, as we wrap up the year I need to let you know that The Copywriter Accelerator as it is today is going away forever. This is the proven business building program used by hundreds of copywriters to start and grow their businesses. And I guarantee it will work for you too. But to get the eight modules, eight blueprints, the bonuses and the coaching calls that go along with it… you need to opt in now. And if you decide to join the Accelerator now, you'll get absolutely free, the program I am working on behind the scenes that will replace it. I don't even have a name for the new thing, just know that it will be worth it. And if you don't agree, you'll get your money back. Go to thecopywriterclub.com/fasttrack for details now. And with that, let's go to our interview with Heather Parady. Heather, welcome to the podcast. I, I'm thrilled to be here. You know, as we were just talking before we started recording, I'm a big fan of yours. I would love to start with your story and how you got to where you are building this list, this following that you have, you know, video producer, all of the things. Yeah. How did you get there? Heather Parady: Well, first of all, thanks for having me on. I was listening to your show and I'm just really impressed with the quality of guests and the topics and how thorough you guys are and professional. It's just really, really valuable, valuable show that I look forward to continually listening to now. I was a therapist, you know, I went to school to sit in rooms with people and hear their problems and sort it out. psychology of trying to figure out why we are the way that we are. And I've always been kind of like a helper. You know, I think through and through, that's really who I am. So it's funny because a lot of people are kind of coming to me for like the media side of stuff. They're like, video editing and all this stuff. And I'm like, that's something that I'm learning how to do. It's not something that I've been doing all along. What I've been doing all along is sitting with people and reading books on Adler and Carl Jung and stuff like that.

Discover how I've learned, grown, and embraced change to make a powerful comeback with content. In this heartfelt episode, I share my journey of self-improvement, the lessons I've learned, and my renewed commitment to creating consistent and meaningful content. Whether you're a longtime listener or just discovering my channel, join me on this exciting new chapter as I dive into fresh ideas, better insights, and a stronger connection with you all. Don't forget to follow for more content coming your way every week! By the way, I'm hosting a 2-day live virtual workshop December 10 & 11th from 10am - 2pm EST. I'm giving away all my secrets to building a 6-figure coaching business. Get your ticket now using this link: https://masteryourcoaching.co/backstage-earlybird

Chris Kim, also known as "ckimcreatives" is a cinematographer, videographer, and photographer based in Austin, Texas. He specializes in shooting creative content for brands, events, and other creators. He's worked with brands such as Switchback, Lululemon, SuperCoffee, ROKA, Kane Footwear, Nike, CUTS, and many more. In this episode, we talk about Chris' journey to becoming fully self-employed as a content creator, how to find clients for a business, his process for creating content for brands, tips and tricks for other content creators, how to balance life with work and fitness, and so much more. FOLLOW THE PODCAST: https://podcasters.spotify.com/pod/show/jeremy-miller80 SPONSORS: - Switchback Electrolytes: ⁠https://bit.ly/47Kyiyc - 2Before Endurance Powder: ⁠⁠https://2before.com/jeremy-podcast ⁠Save $10 with code JMILLER FOLLOW CHRIS - Instagram: https://www.instagram.com/ckimcreatives/ - Website: https://www.ckimcreatives.com FOLLOW JEREMY: - Instagram: https://www.instagram.com/jeremymille.r/ - YouTube: https://www.youtube.com/@jeremy.miller - Website: https://www.jeremymiller.io/ TIMESTAMPS 00:00:00 Intro 00:01:20 Switchback [AD] 00:03:00 2Before [AD] 00:04:20 Working with Brands 00:11:00 Becoming Fully Self-Employed 00:20:00 Moving to a New City & Knowing Nobody 00:23:00 Finding Clients for a New Business 00:26:30 Working with Matt Choi 00:29:30 Delivering Content FAST 00:34:00 Advice to Do Content Full-Time 00:47:00 How to Balance Work, Relationships, and Health 00:55:00 Process for Creating Content 01:09:00 Getting into Content Creation 01:16:00 Biggest Inspirations 01:22:00 Avoiding Burnout as a Creator 01:26:00 Bucket List Projects for Chris 01:37:00 Future Predictions for Social Media 01:42:00 How AI Will Affect Content 01:47:00 Last Words --- Support this podcast: https://podcasters.spotify.com/pod/show/jeremy-miller80/support

In this episode, we tackle the fear of visibility many entrepreneurs and creatives face, and how to overcome it. I'm also sharing practical tips on using b-roll content to ease into showing up online without needing an aesthetic office, constantly being on-camera, or filming every moment of your life. You can get a complete shot list here if this is helpful to you! Resources: Are you a Smart Girl CEO, an OOO Entrepreneur, a Kind, Caring Creative, or a No-Gatekeeping Content Creator?    Take the Creator Archetype quiz to find out which archetype matches your brand, content creation habits, offers, and goals. Turning Instagram into a $$-making biz doesn't have to be something you do alone. Out-of-Office Club offers monthly community gatherings, resources, and mentorship: join OOO Club Learn more about starting your next 6-figure business, plus get AI pitch prompts, swipe copy, brand decks, social templates, and more inside the Unschool: Intuitive Biz Academy.   Disc  This show is produced by Ben Alleman, editing by Kiara Ramirez

How can businesses use the power of AI while keeping their human expertise front and center? In this episode of Leader Generation, Tessa Burg chats with Shaheen Samavati to explore how AI is changing global content creation.  Shaheen shares her experiences with integrating AI tools—like ChatGPT and custom GPTs—into workflows without sacrificing creativity or cultural relevance. Whether you're curious about using AI to enhance your content or balancing automation and human touch, this episode is for you. Leader Generation is hosted by Tessa Burg and brought to you by Mod Op. For an executive guide to growth and transformation, check out our book Getting Digital Done. About Shaheen Samavati: Shaheen Samavati is the Co-Founder and CEO of VeraContent, an agency that manages localized content marketing channels for international brands across key European markets. After starting her career as a journalist in the US, she moved to Spain in 2010, where she completed an MBA at IE Business School, worked in corporate communication, and formed part of the founding team of real estate startup Spotahome before launching VeraContent in 2016. Today, she oversees a talented team that creates and localizes content for blogs, social media pages, and other marketing channels in Europe and beyond. Get in touch at shaheen@veracontent.com or LinkedIn.   About Tessa Burg: Tessa is the Chief Technology Officer at Mod Op and Host of the Leader Generation podcast. She has led both technology and marketing teams for 15+ years. Tessa initiated and now leads Mod Op's AI/ML Pilot Team, AI Council, and Innovation Pipeline. She started her career in IT and development before following her love for data and strategy into digital marketing. Tessa has held roles on both the consulting and client sides of the business for domestic and international brands, including American Greetings, Amazon, Nestlé, Anlene, Moen and many more. Tessa can be reached on LinkedIn or at Tessa.Burg@ModOp.com.

Yowee!!This one is freakin' FIRE!!!In this week's episode I give you direct examples of clearing work I have done on my ancestral lineage that has unlocked my expression and ability to create consistent powerful and authentic content across all of my social media platform and right here on this pod!Take a listen and get ready to feel your throat chakra come online baybee!

When did you absolutely put your foot in it? How to stop doom scrolling! Finish Me Off (Friends themed quotes for PJ to celebrate the 30th anniversary!) PJs husband BJ reckons he has better content ideas than us, so we get him to pitch his ideas!  What made you realise you've turned into your parents? See omnystudio.com/listener for privacy information.

Dis-moi ce que t'en as pensé ! Retrouve-moi en ligne

Communications professional and content strategist Cameron Pegg is Rachel & Lynne's guest this week. Cameron talks about how his time at university helped him create better stories and what his early career in corporate communications taught him.  Cameron talks about: The value of storytelling to create content Securing bylines while still at uni What he learned from working in radio Developing courses with Communication and Public Relations Australia How offering content strategy helps you charge more What data journalism means and how statistics and infographics make for better storytelling Working with graphic designers Connect with Cameron on LinkedIn: https://www.linkedin.com/in/cameronpegg/ or via his website: https://cameronpegg.com.au/  Don't forget it's the last couple of weeks to buy tickets for The Content Byte Summit, where you can learn about future-proofing your freelance business, from September 12-14, 2024 in Sydney. Sign up for updates for the Summit (or snap up tickets) at our website: https://thecontentbytesummit.com.au   Find Rachel www.rachelsmith.com.au  Find Lynne www.lynnetestoni.com     Rachel's List www.rachelslist.com.au   Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.  Episode edited by Marker Creative Co www.markercreative.co   

Content testing has certainly come a long way. From technology to better analytical skills on content and marketing teams, the level of content testing has moved on up and with good reason: How else would teams be able to tell if their content is even working. To discuss that topic further, I chat with Erin Del Ponte, a marketing executive who is a steward for accurate attribution and incrementality of investments. Join us for Episode 682 of "The Business Storytelling Show" to find out how to level up your content testing.

In this episode of Create Like the Greats, Ross shares an engaging conversation from his appearance on The Copywriter Club Podcast with Rob Marsh. They explore how content creation is evolving, especially in light of new technologies, and discuss what this means for writers moving forward. The episode dives into the importance of storytelling, the shifting role of content marketers, and practical strategies for making the most of your content. Ross emphasizes the importance of balancing technology with human creativity and strategic thinking in the ever-changing world of content marketing. Key Takeaways and Insights: 1.  The Power of Storytelling and Curiosity Ross emphasizes how storytelling, fueled by curiosity, is key to creating content that resonates. By staying curious and always seeking to learn, writers can craft compelling narratives that capture attention and engage audiences, making their content memorable and impactful. 2. The Rise of AI and Its Impact on Content While AI has allowed for the creation of vast amounts of content, it has also flooded the internet with low-quality and generic articles. Ross highlighted the need for human intervention to elevate the quality of AI-generated content. Great copywriters, content marketers, and writers in general possess unique insights, creativity, and strategic thinking that AI cannot replicate. 3. Evolving Role of Content Marketers Content marketing is not just about producing content; it's about ensuring that content reaches and resonates with the right audience. Ross discusses the need for content marketers to take a broader view, integrating both creation and marketing strategies to maximize the impact of their work. 4. Maximizing the Lifespan of Content Ross shares the importance of getting the most out of your content by resharing and repurposing it over time. By keeping valuable content in circulation and updating it as needed, businesses can maintain engagement and drive traffic without constantly needing to create new material. This strategy helps to extend the life and effectiveness of existing content. Resources: Create Once, Distribute Forever - https://rosssimmonds.com/book/ The Copywriter Club - https://thecopywriterclub.com/podcast/ —

Son of a motherless goat.  The time I was trapped on top of a mountain in a lightning storm. When I got bucked off in the middle of a cornfield. Operation baby donkey rescue. What do these things have in common? They are all stories that I could use to write great content, ultimately ranking higher on Google and connecting with my audience more.  But HOW do you come up with good stories, and stories that you can utilize in your content without boring people to tears or getting so sidetracked that they miss the point? In today's podcast, I'm dropping my 5 best tips for coming up with great (and true) stories for better content and more connection with your people- EVEN IF you're not a naturally great storyteller.    Learn how to rank higher on Google and generate consistent leads with SEO inside  The Organic Marketing Framework    Book Your SEO and Keywords Strategy Call   SEO Cheat Sheet Download the Content Strategy Repurposing Cheat Sheet Here Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com  

Submit your question to the show! Content creation can be a time-consuming, yet valuable marketing strategy in your business. After years of creating content, I'm sharing 5 tips to boost ease and engagement with your content! Listen in as I share the secrets I've found to mastering content creation as a business owner![This episode is a re-run. It originally aired as episode 65 on May 29, 2023]If you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!Join Now >>In This Episode You'll:Explore the power of content marketing.Find your own way to master content creation.Learn 5 tips for creating content with ease.Find it quickly:0:29 - Mastering Content Creation3:32 - Tip 1: Use a Content Writing or Outline Template6:04 - Tip 2: Think About the Type of Content YOU Consume7:37 - Tip 3: Add Your Own Insight8:55 - Tip 4: Become a Student of the Platform You are Building Content On11:11 - Tip 5: Add Images, Stats, and Enrichment to the ContentMentioned in This Episode:Episode 4: Affiliate MarketingEpisode 33: Content MarketingMore ways to connect:JOY MICHELLE INSTAGRAMWORK WITH JOY AS YOUR COACHJOY MICHELLE CO. WEBSITECALLED TO BOTH COMMUNITY Read the full show notes from today's episode HERE.CLICK HERE TO GET 35% OFF YOUR FIRST YEAR OF HONEYBOOK!If you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group! Join Now >>

In this episode, Eric shares with us how to effectively tailor marketing messaging, why it's important to push the boundaries of content design, and leveraging tools like ChatGPT for brainstorming ideas. Eric also talks about why fighting pieces of collateral to get to the point is often done in vain and his approach to creating better content. Key Takeaways:Balance products and personas: You need to adeptly balance different products, verticals, and personas to create a cohesive marketing strategy. Segmenting your audience based on their product install base allows you to tailor your messaging and approach more effectively, fostering stronger connections and driving better results.Be innovative with design: Emphasize innovative and boundary-pushing design in your content. Think of new ways to deliver your message and make your content stand out from the competition. Creativity in design can significantly enhance your brand's appeal and memorability.AI is a tool - use it: Use tools like Chat GPT for brainstorming ideas. AI can help you generate creative concepts and refine your strategies, making your campaigns more dynamic and innovative.Quote: “I think the design is so important, and as someone who, I run the marketing team here, I'm personally probably on a lot of sales lists and distributions. I get hit up constantly by SDRs who are sending me things.  If it doesn't look good, I'm not going to open it. I don't really care what it is. Like I'm so busy drifting between emails and Slacks and meetings. And then, my personal life as well, that if it's not designed in a compelling, intuitive way, I'm not going to fight with a piece of collateral to get to the point. And so I think we have really tripled down on brand, visual identity, how the different pieces of our story come together…But when you're getting into thought leadership, I think the era of attaching a PDF or a static white paper, one pager, like those are so long gone. And I think in an industry that is a bit old school as well, I think standing out as a more dynamic marketing function where we're putting out pieces of collateral that not only does the user want to read the insight because the data we have is so unique to us, no one else is putting out content that looks like ours does.” Episode Timestamps: *(03:57) - Trust Tree: It's all about balance*(16:20) - The Playbook: The data is the hook*(41:56) - The Dust Up: Approaching product launches thoughtfully*(44:02) - Eric's Quick HitsSponsor:Pipeline Visionaries is brought to you by Qualified.com, the #1 Conversational Marketing platform for companies that use Salesforce and the secret weapon for pipeline pros. The world's leading enterprise brands trust Qualified to instantly meet with buyers, right on their website, and maximize sales pipeline. Visit Qualified.com to learn more. Links:Connect with Ian on LinkedInConnect with Eric on LinkedInLearn more about VTSLearn more about Caspian Studios

Organizations of all types and sizes struggle with presenting their content so that it both makes sense to readers and aligns with the organization's intentions. Hilary Marsh introduced the concept of the "digital council" to address this issue. Councils can take many forms, depending on the nature of the organization, but the intent always is to glue back together content that has been disconnected by organizational silos. https://ellessmedia.com/csi/hilary-marsh/

What is good content? How is A.I. impacting the creation of content? And what are the opportunities for content writers in the near future? All good questions that we didn't have answers to. Until we invited Ross Simmons to join us for the 402nd episode of The Copywriter Club Podcast. This is a good one. Click the play button below, or scroll down for a full transcript.   Stuff to check out: Create Once, Distribute Forever by Ross Simmonds The Copywriter Club Facebook Group The Copywriter Underground   Full Transcript: Rob Marsh: Before we jump into this episode, I just want to give you a quick heads up that The Copywriter Accelerator will be opening up for the one and only time this year… at the end of August. I won't share any details at the moment, you can find out more when you visit thecopywriterclub.com/waitlist. Over the past decade, written content has become a critical marketing component for tens of thousands of organizations looking to get attention online. That content takes a lot of different forms from articles and blog posts to case studies, lead magnets, white papers and other written assets used to attract and keep the attention of readers. But what makes good content? How is AI impacting content writers today? And how do you ensure that you clients see content as an investment that pays off, rather than a cost that they need to cut? Hi, I'm Rob Marsh, one of the founders of The Copywriter Club. And for today's episode of The Copywriter Club Podcast, I talked with content writer and founder of the content agency Foundation Marketing, Ross Simmonds. Ross got his start writing about fantasy football in high school and has been recognized as a top marketer by publications like BuzzSumo and SEMrush. His work has been featured in dozens of publications including Forbes, HuffingtonPost and CBC. Ross answered those questions I just posed and a lot more. This interview opened my eyes to several new opportunities and I think you're going to like it. But before we jump in with Ross… We have a new gift for you as a listener to The Copywriter Club Podcast. We went through the past 400 episodes of this podcast looking for the ideas that our guests have shared over the past couple of years related to finding clients. We pulled out a bunch of our favorites and compiled them into a new pocket sized guide that will inspire you as you look for ways to attract the right clients to your business. It's a bit like having a couple dozen of the best copywriters in your pocket advising you on how to find your next client. To get your copy, visit thecopywriterclub.com/pocket and download this new guide. And with that, let's go to our interview with Ross Simmonds. Rob Marsh: Ross, welcome to the podcast. You are one of the people that I have had on my list for a long time, and have been wanting to talk to you. We've had a little trouble connecting the last couple of months. You've had some travel and lots of stuff going on. But let's start out the way that we like to here on the podcast. And that is, tell us about your story. How did you become a content marketer and now ultimately founder of Foundation Content Marketing Agency? Ross Simmonds: Yeah, Rob, thanks for having me on. I'm excited for this conversation. I'll take people back into time a little bit. So I've always had a passion for writing and for creating things from the time I was a young kid. When I was a young kid, I fell into that whole meme and being obsessed with the Roman Empire. And I was writing books about what the Roman Empire must have been like. And I was doing that probably when I was like 10 years old. So early on, I was creating and writing chapter books and stuff like that. As time went on, I continued to be passionate about writing and creating.  And in university, I ran a fantasy football blog. And I was writing every single day about fantasy sports and how I thought people should adjust their strategies in the wo...

CURIOSITY CREATES GREAT INTERVIEWS Do you ever wonder why your podcast isn't growing? Why you aren't attracting more listeners? It could be your own level of curiosity. We all want more listeners to our show. Yet we struggle to grow. How great would it be if you were the kind of magnetic host who draws people to you and has the ability to influence that audience to take action? You can become that known influencer in your space. It begins with becoming unique and standing out from everyone else in your niche. AUDIENCE EXPLOSION BLUEPRINT Before we dive into your curiosity, come join us for the Audience Explosion Blueprint Workshop to build your strategy and grow your audience. By the end of this 3-Day Audience Explosion Blueprint Workshop, you will have a clear, step-by-step blueprint to grow your audience. You will begin taking the steps necessary to attract your ideal clients. This workshop is designed to help you lay the foundation to be known as an influencer and respected authority in your niche. We roll up our sleeves and build your strategy over three powerful days July 19-21. Get the full details at www.PodcastTalentCoach.com/audience. BECOME UNIQUE To become a unique podcast host, you need to embrace your curiosity. It is the most important trait when it comes to creating unique content. Some of the best hosts are highly curious about everything. This creates great interviews, conversations and content. Curiosity will take you to places few others will go, because your curiosity is unlike any other's curiosity. As you hone your curiosity, you will start asking better questions and be able to think on your feet. It is like any other skill you have. When you use your curiosity during interviews, you only need a couple really good questions. Your curiosity will help you create a powerful conversation by listening as asking solid follow up questions rather than following a list. HOWARD STERN'S CURIOSITY Let me give you an example of curiosity during an interview. Howard Stern was interviewing Billy Joel. During the conversation, Howard starts with a question and then just follows his curiosity. Listen to Howard navigate this discussion. He asked questions like... "Was this a tough song to write?" "What were you thinking?" "Did you know this piece, the mood of this music feels like a heartbreak?" "This was a woman that broke up with you?" "Why didn't it work out?" "Then words come out? How does it go?" "Is that a word you would write down sometime?" He actually gets into the story of the woman. It was Elle MacPherson. But, that's a story for another time. Howard asks the natural follow up questions his listeners would ask. That's what makes him a great interviewer. STAY CURIOUS There are a few things you can do to enhance your curiosity skills. First, ask questions. Ask questions about everything. When we were little and we asked "why" about everything, we would drive our parents up a wall. Find the courage to ask those questions again. Next, follow up the question with another "why". Just like kids, follow your curiosity with more questions. Usually the sixth or seventh why will yield gold. One of the keys to curiosity is listening. When you actively listen, you'll hear things others will miss. Be sure to take notes. When you find something that piques your curiosity, write it down. Learn more about it. Others will typically be interested in the things that interest you. Use these notes to create great content. Finally, don't be a know-it-all. You don't have to know everything or always be right. Instead, be curious. Truly seek to learn and understand. FOLLOW THE QUESTIONS Curiosity begins with asking questions. Challenge yourself to ask questions about the world around you. It is easy to ask questions about things you don't know. Push yourself to ask questions about the things you know. Asking these questions will really improve your curiosity. Use questions that start with, "What if..." or "I wonder..." If you want different answers, ask different questions. Interact with other curious people and people that know more than you. To get started, make a list of things that pique your interest. What would you like to know more about. Then, research those things when you have a few minutes. Instead of playing Candy Crush or some other pointless game on your phone, go down a rabbit hole chasing your curiosity. THE BENEFITS OF CURIOSITY Curiosity comes with many benefits. First, curiosity drives relationships. Your curiosity about others demonstrates you have a genuine interest in them. It deepen the relationship. Next, curiosity breeds creativity. This is where you become unique and an original show host unlike any other. Curiosity will disrupt stagnation. Being curious will foster change and action. When you are asking questions, new ideas form and move you in a different direction. It creates momentum. Our curiosity build relationships by showing people we are interested in them and what makes them tick. We appreciate how they are different and unique in their own right. Finally, curiosity helps us learn new things and grow as a person. PODCAST CURIOSITY With your interviews, your curiosity will get your guests to tell you things they've never told anyone. When you let your curiosity drive the interview, your guest will enjoy telling stories that are different than any other interview they've given. At the end of interviews, I've had guest tell me they talked about things they've never talked about on an interview. We went down paths they don't typically travel. To improve your curiosity, you need to practice. Slow down and ask questions. Just like any skill, you won't be perfect when you begin. It will take time. Just stick with it. Great podcast hosts are curious. Begin refining your curiosity skills this week.   If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

We get it!  Creating, sharing, posting, saving, scheduling content – it can be a lot! In this episode, your hosts, Suzi Dafnis and Michelle Falzon are sharing 5 ways a virtual assistant can help you with your content marketing. Listen to This Episode to Hear More About: -> The FIRST thing you need to realise about ANY VA -> Our big “gripe” with the current mindset around Virtual Assistants (and why this has to CHANGE!). -> Why looking for a “unicorn” VA who can do all the things is being unrealistic (and what you need to do instead). -> How to get yourself out of the weeds when it comes to scheduling your content and set your VA up for success instead. -> What a busy HR Business Owner found was the KEY to a successful relationship with her VA. -> The biggest mistake MOST people make when hiring a Virtual Assistant. -> What “creative” work to outsource to your VA and what to keep to yourself. -> How and when to build in approval steps that keep things streamlined but also ensure the quality of your content is maintained. -> Why you might want to consider having the person who schedules your content also be the person to REPORT on that content. -> Why you've likely struggled with VAs in the past (and the one simple thing you can do to change that). -> And much more… Also Mentioned in This Episode: -> HerBusiness Marketing Success Mastermind -> HerBusiness Network -> Belinda Weaver - Copywrite Matters -> EP 231 - Email Marketing – Navigating The Biggest Change in 20 Years with Cheryl Rerick -> EP 237 - How & When to Hire a Copywriter with Belinda Weaver -> Kristy-Lee Billet - People Powered HR -> Shandra Moran - The Transit Lounge -> Virginia Wells - WellSorted -> Gillian Erskine - Forte School of Music -> Greg Jenkins - MonkeyPod Marketing

How can you make content that really connects with an audience? In this episode, Jason shares the strategy he uses to make engaging content. It's called "bricks and mortar", and it's a way of structuring content so that it's always relevant to your audience.

This is one of the most common questions.

We're getting settled into our new Charlotte office this week, so here's some Best Of content! In this episode, we share some unique prompts to stir some creative ideas for content topics.

In episode 162 of The Content Strategy Experts Podcast, Bill Swallow and Christine Cuellar discuss the benefits of single sourcing as part of your content strategy through the example of... Read more » The post Brewing a better content strategy through single sourcing (podcast) appeared first on Scriptorium.

We all know that creating value is a BIG part of building a business and creating clients but I don't see creating value as a one-sided part of your business. I see value creation as being 3 parts and this week on the podcast I'm talking about those 3 parts & how you can use them to create less but better content. I'm going deep with the 2nd part because I think it's the MOST overlooked but it's been a game-changer for my business (think DOUBLE open rates & saves on posts) You especially don't want to miss this episode if you've been feeling like you're giving, giving, giving to an insatiable content monster. This week is for you! Hop on the 0-$5K Group waitlist for the March launch here Book a Consult Call for private 1:1 here

This episode is brought to you by BioPro. As someone who's danced the tightrope between the solitude of an introvert and the spotlight of content creation, Matt Choi knows these intricacies all too well. Matt has gone from the athletic adrenaline of football fields to the hustle of a personal trainer, and now, he is navigating the ever-evolving digital landscape. In this episode, Matt Choi, shares how he went from being a D1 football player to pounding the pavement across South Korea and every marathon he can find in between it all! Matt's stories are a testament to resilience and the art of living fully in the moment. Follow Matt @mattchoi_6 Follow Chase @chase_chewning ----- In this episode, we discuss... (00:00) Personal Trainer and Content Creator's Journey (12:04) Finding Balance and Personal Fulfillment (16:22) Chase's Personal Experience with BioPro (29:01) Perseverance and Self-Acceptance in Challenging Goals (31:47) Embracing Change and Overcoming Failure (38:24) Overcoming Weaknesses and Pushing Through Challenges (49:42) The Rise of Running and Community (54:14) Finding Growth and Pushing Limits ----- Episode resources: Save 10% on BioPro with code EVERFORWARD Watch and subscribe on YouTube

In this episode of the Duct Tape Marketing Podcast, I interviewed Kate Bradley Chernis, former rock and roll DJ turned founder and CEO of a revolutionary content AI tool, Lately AI. With over two decades of experience in media and marketing, Kate brings a unique perspective to the table and shares her insights on the evolution of content marketing and the intersection of aesthetic versus functional answers. Key Takeaways In this episode, Kate and I chat about useful strategies for cutting through the content clutter, leveraging AI to boost engagement, and understanding the symbiotic relationship between humans and machines in content creation. You'll learn how to harness the power of collaborative AI to enhance your marketing efforts, navigate the challenges of data privacy, and stay ahead of the curve in an ever-changing digital landscape. Kate's expertise provides a roadmap for marketers to adapt, evolve, and thrive in the dynamic world of content marketing. More About Kate Bradley Chernis: Connect with Kate on LinkedIn - linkedin.com/in/katebradley/ Visit Lately AI - lately.ai/ Subscribe to see Lately on Youtube - youtube.com/LatelyAI Rate, Review, & Follow on Apple Podcasts If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode. Connect with John Jantsch on LinkedIn - linkedin.com/in/ducttapemarketing/ Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts Learn more about your ad choices. Visit megaphone.fm/adchoices

I've said it for years now .. Brand is built on social! So if you're trying to grow your personal brand or a business, one of the best things you can do is level up your content creation. On today's episode of the GaryVee Audio Experience, I'm sharing a video that I believe will provide some actionable steps for you to make better content this year. ENJOY! THINGS I TALK ABOUT: Perspectives on Social Media Regular Content Posting Balancing Content Quality and Quantity Content's Role in Sales Cultural Relevance and Adaptability Understanding Consumer Behavior The Benefit of self-awareness when making content --- Send in a voice message: https://podcasters.spotify.com/pod/show/garyvee/message

In this episode, Sean talks about a book that is the cheat code for creating better content! ****** (Free Online Class) Learn the one YouTube strategy that gets me 122,490 views per day here ➡️ http://ThinkMasterclass.comThis video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission.

Ready to start creating content on LinkedIn but don't know where and how to start?Last year, Ivana Todorovic was in your shoes and got so fed up with the overwhelm that she founded AuthoredUp, (my go-to, all-in-one creation and analytics creator tool) for personal brands to create with ease and consistency on LinkedIn.As a 7x entrepreneur and female founder, Ivana is determined to help more of us "put ourselves out there" and I'm thrilled to interview for this week's episode.LEARN She'll share:• Enhance your professional brand with high-quality content.• Increase engagement and visibility on LinkedIn.• Save time and streamline your content creation process.• Gain valuable insights to tailor your content strategy.• Ensure your content aligns with LinkedIn standards.This is a don't-miss episode if you're ready to step out and learn more of what's in, what's out, and what's ahead with content creation on Linkedin in 2024.This week's guest LINKSIvana Todorovic on LinkedInAuthoredUp.com - All-In-One-Content Creation ToolABOUT YOUR HOSTHi, I'm Michelle, The Brand Therapist, and founder of Standout Women. As a personal branding and PR strategist, I speak, teach, and consult professional women on how to clearly and confidently talk about themselves, position themselves, and promote themselves for the life, career, and business they deserve by building standout personal brands. Learn more at MichelleBGriffin.com HIRE ME TO SPEAK: Keynotes & Workshops WORK WITH ME: Personal Brand Strategy Roadmaps READ MY BOOK: The LinkedIn Branding Book BE FEATURED: Submit a Question or Guest Application JOIN: My LinkedIn personal Branding Community LISTEN: to The LinkedIn Branding Show CONNECT: With Me on LinkedIn VISIT: MichelleBGriffin.com

Friend, so it's been several months since the release of ChatGPT and since AI is going nowhere we might as well learn how to use it. This chat with Corey Potter from Fuel Your Photos is packed with knowledge, dos and don'ts, and general ideas as to how to use ChatGPT as a tool to help you with your writing. This episode is perfect for photographers who want to blog more often and feel very intimidated not only by writing articles but also by the content creation process. You can find more about Corey here: His Website + Podcast ARE YOU READY TO LEVEL UP YOUR PHOTOGRAPHY BUSINESS? CHECK OUT THE FOLLOWING OPTIONS: Join me on Patreon: ⁠⁠www.patreon.com/thetogrepublic⁠⁠ Purchase The Art of Pinning: ⁠⁠https://thetogrepublic.com/pinterest

Let's face it - AI (artificial intelligence) isn't going away any time soon. So, how can we use it for good? How can we use ethically?   Find the show notes here: https://thesixfigurecreator.com/?p=81369   Find budget friendly DIYs and decor ideas on my blog: http://thediymommy.com Follow me on Instagram: http://instagram.com/thediymommy Follow me on Facebook: http://facebook.com/thediymommy Pin with me on Pinterest: http://pinterest.com/thediymommy

Ready to revolutionize your content creation? Today, I'm sharing the secrets of how AI can take your content to the next level with the power of ChatGPT. We'll break down the content creation process into manageable bits and explore how asking the right questions can significantly enhance the quality of your content. If you've ever wondered how AI can streamline your content generation, this episode is your roadmap.Key Takeaways:- Editing vs. Creation: AI can help you start with a draft, making the editing process easier.- Be Specific: The quality of your input affects the quality of the output. Be specific with your questions to ChatGPT.- The Staged Approach: Use ChatGPT for brainstorming, outlining, and then drafting/scripting in small chunks for better content.- Ask the Right Questions: Use questions like "What do you need to know from me before starting this task?" to guide ChatGPT.- Your Expertise Matters: While AI can assist, your unique input and expertise make the content valuable.Looking for more? Check out my guide on how to leverage AI in your marketing: https://courses.kendracorman.com/5-ways-leverage-AI-in-marketing Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Jon Ricketts is a serial SaaS founder with a focus in the field of artificial intelligence and business innovation, which led him to co-found Writerly – a generative AI SaaS platform you can use across your business to create content that's on brand every time. And Writerly is the home of the brilliant eCommerce content AI system EKOM. In this episode we discuss:How to use AI to create website copy effectively every timeHow to easily protect your brand from the errors of AIHow to win in an AI content tsunamiHow to identify legitimate information vs. misinformation in the field of AIHow can this help optimise customer acquisition channels? How to use this technology to improve peak performance[07:15] Exciting future for generative AI despite challenges.[10:31] Accelerating brands embrace automation, optimisation, and productivity.[15:24] Cohort targeting and cross-selling.[17:27] Hyper targeted content with granular messaging. [26:15] Advice for hesitant listeners to adopt AI.[29:46] An AI content tool that automates team efficiency.Learn about Herdify >> https://keepopt.com/herdify Find your next eCommerce tool >> https://keepopt.com/techGet all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

In today's episode, we are discussing how to enrich your content with your opinions and experiences, and why, if there is no cost, there is no real value.Show Notes: https://www.heatherparady.com/blog/149 Ask Heather a Question: www.heatherparady.com/ask Follow Heather on IG: https://www.instagram.com/heatherparady/ Talia Jacqueline episode: https://www.heatherparady.com/blog/142

Most creators are no stranger to burnout — or the feeling of not being inspired or excited about what they're posting. When I found myself faced with this situation recently, I decided it was necessary to make a change. I started “doing less” and it has made me fall back in love with creating. Listen in to hear what I did. ----more---- Learn more about this episode's news ↓ Episode 107 Shownotes Join our private creator community, Soulcial Suite ✨ (Use code SCOOP for 50% off your first month) Follow Soulcialmate

Josue Valles is The Mad Content Scientist, evidence by his mental model content that grew his following to 70K in less than 9 months. But before his content caught fire, he quit. Like so many of us. What changed for him, is what can change for you. Creating content is more than writing. It's how you think. How you think not only telegraphs who you are in your career and in search but who you are. Josue, is a man of few chosen words explains it all in this episode: How the power of visual storytelling and conducting simple experiments is easy and necessary for success How to balance both, looking past vanity metrics to compare yourself, to yourself. Why engagement is a only small signal of progress You don't need any tools to create engaging content! How to post without fear and with full authenticity. For hidden job market insider tips and stories subscribe to Loren's newsletter here: "Out of Hiding" Newsletter Connect with Josue: LinkedIn: https://www.linkedin.com/in/josue-valles/ Newsletter: https://josuevalles.substack.com/ The Curation Workshop: https://josuevalles.gumroad.com/l/curation Josue's favorite book to read on mental models Connect with Loren: Website: https://www.portfoliorocket.com/ LinkedIn: https://www.linkedin.com/in/lorengreiff/ Instagram: https://www.instagram.com/portfoliorocket/ Email: Loren@portfoliorocket.com

Welcome to The Fallible Man Podcast, a transformative show dedicated to all Men out there seeking to master the art of parenting. Join us on an exciting adventure as we delve into the exhilarating yet unpredictable world of fatherhood. In this show, we explore the essence of being a dad and unravel the secrets to successful parenting on an ever-changing terrain. With each episode, we'll reveal essential insights and practical tips to help you embrace the individuality of your children, and foster unbreakable bonds that last a lifetime. From learning to see the world through your child's eyes to creating a nurturing space where their concerns and fears are heard, we'll cover it all. Explore ideas on setting the example, disciplining with love, and providing a safe recourse for your child's actions. As fathers, our love for our children knows no bounds. Discover how to express that love in ways that resonate with each unique personality, leaving a lasting impact on their lives. Subscribe now and embark on this extraordinary journey of fatherhood, where we celebrate the triumphs, tackle the challenges, and forge unforgettable memories together. Let's unlock the true potential of being a dad and create a legacy of love that will shape generations to come.     The video version of this show is available on YouTube after 3 PM the day it is released https://www.youtube.com/@thefalliblemanpodcast and Rumble! https://rumble.com/c/c-2176422   PLEASE HELP US make Better Content for you by taking: The Fallible Man Content Research Survey     https://bit.ly/FallibleManContentSurvey   Join our Exclusive Private Community – Fallible Nation https://bit.ly/FallibleNation   Fallible Man Coaching Services: If you need some help conquering your goals, building a plan and seeking the life you want to live you can find me at https://www.thefallibleman.com/ and schedule a discovery call and work with me directly. Sponsors: Grow YOUR Show: The Easy Button for Podcasters Have you thought about starting a podcast to grow your business or even as a hobby? Then you need to go talk to my friend Adam Adams. I trust him and so you should you! https://growyourshow.com/ Ghost Bed Actually get a GOOD night's sleep! Go see my friends at https://www.ghostbed.com/pages/fallible and use the code “fallible” for 30% off your order! It's what I sleep on and what I count on!

In this episode, Nancy and I talk about the best ways we have found to create better content on Social Media. How can we stand out among the noise? Don't forget to register for our FREE Content Creation Workshop from July 24th - July 27th: https://www.thetimetogrow.com/content-creation-workshop-July2023

Topics Discussed: Do subscribers improve video performance, advice to just make better content, YouTube promotions are for companies, why people might use a prop microphone, is your content too impersonal?   Subscribe to the full audio podcast at http://www.bandrewsays.com   Gear Used This Episode (Affiliate Links): Shure SM7b: https://geni.us/shuresm7b Universal Audio x8: https://sweetwater.sjv.io/uax8 Rode NTH-100: https://geni.us/rnth100   As an affiliate I earn from qualifying purchases.    Ask Questions: https://www.askbandrew.com Merch: https://www.podcastage.com/store Discord: http://www.podcastage.com/discord   00:00 - Intro 01:12 - Do Subscribers Improve YouTube Performance 07:00 - Just Make Better Content 12:09 - WYHTS: Promotions Are For Companies Kettner Creative Channel: https://www.youtube.com/@kettnercreative 15:45 - Ask Bandrew 16:15 - Video Submission 1 17:15 - Why Do People Use Prop Microphones? 22:50 - Do Prop Mics Bother Me? 24:15 - Video Submission 2 27:00 - Is Your Content Too Good? 27:20 - Is Your Content Too Impersonal? 37:35 - Conclusion

It's time to level up and start attracting better, higher-paying clients! Many people don't realize that they need to drastically change their approach to content creation in order to see different results. Martin Huntbach and Lyndsay Cambridge, from Jammy Digital, are here to stop us from attracting just any client, and get us on our way to attracting the right clients for our business. 

According to Stacey Hall when we create marketing content it should not be about our products and services.  So stop talking about your products and focus on how you solve problems. She has a simple three step process to help you do just that. 1) Start with a question that is relevant to your customer and their problem 2) Explain what causes the problem 3) Provide the solution to your problem.  Great content is just that easy.    Stacey is one of the contributing authors in MORE THAN A FEW WRITTEN WORDS, a collection of essays by some of my favorite guests. It is available on Amazon

ChatGPT is an artificial-intelligence chatbot that came on the scene in November 2022. In just six months, it has already demonstrated itself to be the next huge leap in technology. It's insanely powerful, and it's super easy to use. In this Silver Dollar episode, we talk about how marketers use ChatGPT to increase the efficiency of their content creation and suggest some of the many ways you can use this technology to generate blogs, text messages, and everything in between. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources Free e-book: Become a Content Marketing Machine   0:00     Introduction 1:08     Overview of ChatGPT 1:54     The next revolution in technology     4:02     Gain efficiencies in writing content and scripts 5:45     Know that it isn't perfect 6:31     Be very specific in what you ask 6:52     Use ChatGPT to write synopses (example) 7:24     Use ChatGPT to write social media captions (example) 7:53     Use ChatGPT to write emails and subject lines (example) 8:52     Use conversation to give ChatGPT directions (example) 10:17   Use ChatGPT to pull and sort information 11:02   Use ChatGPT to write real estate listings (example) 12:46   Use ChatGPT to write in different languages 14:09   Thoughts on the next steps for AI 17:56   Action Item