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Today's episode was a chance for Debbie to reconnect with an old friend, Shel Israel, whom she met about 20 years ago… in the blogosphere. Yes, there really was a blogosphere in the early 2000's. Shel and Debbie and a bunch of others were pioneers and they all knew each other. They'd meet at conferences and promote each other's blogs AND explain blogging to everyone else.In early 2006, Shel co-authored perhaps the first serious book about business blogging. And Debbie wrote the second one, published later that same year. Shel's book has a much sexier title, Naked Conversations. Debbie's is The Corporate Blogging Book.Debbie and Shel talk about his decision to leave California after 50 years and move across country to Florida, just in time for Hurricane Ian. Debbie asks how he fared and how he plans to make friends and become part of his new community in St. Petersburg. He's got some surprising answers.As a tech pioneer and an optimist, he considers everyone he meets on social media to be a friend. He's using Facebook to connect and to create a new network. And he's even got a spreadsheet with 13 prospects on it… 13 prospective friends, that is.This is an open and honest conversation which, not coincidentally, is the hallmark of good blogging. They talk about how important writing is to Shel, why he left a lucrative career in PR. and how he approaches tech-business ghostwriting and other projects. Mentioned in this episode or useful:Shel Israel on FacebookWebsiteLinkedinNaked Conversations: How Blogs are Changing the Way Businesses Talk with Customers by Shel Israel and Robert Scoble (Wiley, 2006)Twitterville: How Businesses Can Thrive in the New Global Neighborhoods (Portfolio, 2009)Lethal Generosity: Contextual Technology and the Competitive Edge by Shel Israel (Patrick Brewster Press, 2015)Former columnist for ForbesThe Corporate Blogging Book by Debbie Weil (Portfolio, 2006)St. Petersburg, FL Get the inside skinny on every episode of [B]OLDER:Subscribe to Debbie's newsletter for the inside story about every episode. You will also get her 34-page writing guide: https://bitly.com/debbie-free-guide. Request from Debbie:If you've been enjoying the podcast, please take a moment to leave a short review on Apple Podcasts. It really makes a difference in attracting new listeners. Connect with Debbie:debbieweil.com[B]OLDER podcastEmail: thebolderpodcast@gmail.comBlog: Gap Year After SixtyFacebook: @debbieweilInstagram: @debbieweilLinkedIn: linkedin.com/in/debbieweilTwitter: @debbieweil Our Media Partners:CoGenerate (formerly Encore.org)MEA and with thanks to Chip ConleyNext For Me (former media partner and in memory of Jeff Tidwell) How to Support this podcast:Leave a review on Apple PodcastsSubscribe via Apple Podcasts, Google Podcasts, Stitcher or Spotify Credits:Host: Debbie WeilProducer: Far Out MediaMusic: Lakeside Path by Duck Lake
The Cluetrain Manifesto: The End of Business as Usual on Amazon on Kindle Cluetrain Online The Cluetrain Manifesto on Wikipedia A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter, ...and getting smarter faster than most companies. These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can't be faked. Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old tone, same old lies. No wonder networked markets have no respect for companies unable or unwilling to speak as they do. But learning to speak in a human voice is not some trick, nor will corporations convince us they are human with lip service about "listening to customers." They will only sound human when they empower real human beings to speak on their behalf. While many such people already work for companies today, most companies ignore their ability to deliver genuine knowledge, opting instead to crank out sterile happytalk that insults the intelligence of markets literally too smart to buy it. However, employees are getting hyperlinked even as markets are. Companies need to listen carefully to both. Mostly, they need to get out of the way so intranetworked employees can converse directly with internetworked markets. Corporate firewalls have kept smart employees in and smart markets out. It's going to cause real pain to tear those walls down. But the result will be a new kind of conversation. And it will be the most exciting conversation business has ever engaged in. Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking in their communication with customers -- meaningful dialogue. Devoid of corporate-speak and empty promises, business blogs can humanize communication, bringing companies and their constituencies together in a way that improves both image and bottom line. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/chrisabraham/message Support this podcast: https://anchor.fm/chrisabraham/support
Historic Interviews With The Founders Of Social Media, By Lon Safko
Robert Scoble, Famous Blogger, Scobleizer, & Author – Fast Company, Naked Conversations: How Blogs are Changing the Way Businesses Talk with CustomersIn this historic interview, Lon Safko speaks with Robert Scoble the Famous Microsoft Blogger, The Scobleizer, and the author of “Naked Conversations” published by John Wiley & Sons in the airport on his way to […]
Historic Interviews With The Founders Of Social Media, By Lon Safko
Robert Scoble, Famous Blogger, Scobleizer, & Author – Fast Company, Naked Conversations: How Blogs are Changing the Way Businesses Talk with CustomersIn this historic interview, Lon Safko speaks with Robert Scoble the Famous Microsoft Blogger, The Scobleizer, and the author of “Naked Conversations” published by John Wiley & Sons in the airport on his way to […]
Robert Scoble (born January 18, 1965) is an American blogger, technical evangelist, and author. Scoble is best known for his blog, Scobleizer, which came to prominence during his tenure as a technical evangelist at Microsoft. He is married to Maryam Ghaemmaghami Scoble. He has three children; one from a previous marriage and two with Maryam. He currently works for Rackspace and the Rackspace sponsored community site Building 43. He previously worked for Fast Company as a video blogger. He is also the co-author of Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers with Shel Israel.
Robert Scoble (born January 18, 1965) is an American blogger, technical evangelist, and author. Scoble is best known for his blog, Scobleizer, which came to prominence during his tenure as a technical evangelist at Microsoft. He is married to Maryam Ghaemmaghami Scoble. He has three children; one from a previous marriage and two with Maryam. He currently works for Rackspace and the Rackspace sponsored community site Building 43. He previously worked for Fast Company as a video blogger. He is also the co-author of Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers with Shel Israel.
Welcome to episode #30 of Six Pixels Of Separation - The Twist Image Podcast. I thought this was going to be a quick show, but it turns out there was a lot to talk about. So, enough from me... enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #30 - Host: Mitch Joel. - Running time: 40:36. - Audio comment line - please take note: +1 206-666-6056. - Please send in questions, comments, suggestions - mitch@twistimage.com. - Audio comment from Bryan Person - Bryper, New Comm Road and CaseCamp Second Life. - Michael Seaton from Scotiabank and The Client Side will be presenting without me at CaseCamp Second Life - listen to find out why. - Audio comment from Kathryn Lagden - AIMS - Association of Internet Marketing and Sales. - AIMS LinkedIn Group. - Montreal Business Book Review. - Next session is Digital Convergence by Henry Jenkins. - Montreal Business Book Review - Best Business Books of 2006. - Got feedback from Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers Authors Robert Scoble and Shel Israel. - InfoPresse Boomerang Awards. - Five Things Meme - special thanks to Anna Farmery of The Engaging Brand. - Six Points Of Separation - Six Pieces Of Technology I Can't Live Without (And Neither Should You). - Music from the Podsafe Music Network. - Munk - 'Drown'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #30 - Host: Mitch Joel.
This is an interview I did with Robert Scoble and Shel Israel when they released Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers. It was recorded at the New Communications Forum in Palo Alto. Shel Israel writes and speaks about blogging, communications, marketing and innovation. He is the co-author of… The post Best Company Blogs with Robert Scoble and Shel Israel appeared first on Eric Schwartzman.