Justin Finkelstein Talks

Here is a rough transcript:Hey, so this is getting a little bit psycho here. So I'm recording videos, I'm asking questions that I'm answering the same questions. There's came up with the concept of a mastermind of one, where it's when we have an idea, we speak the idea. We hear ourselves as we're speaking the idea and then we create something which is a recording that can be accessible to our future self. So that's why I do this. I create these for a mastermind, no one and an audience of one. That being myself for the future. So if it's useful to somebody else, that's great. If it's not, that's great as well. We still have the victory on the backend. Have an amazing day.

Here is a rough transcript:Hey, so this is getting a little bit psycho here. So I'm recording videos, I'm asking questions that I'm answering the same questions. There's came up with the concept of a mastermind of one, where it's when we have an idea, we speak the idea. We hear ourselves as we're speaking the idea and then we create something which is a recording that can be accessible to our future self. So that's why I do this. I create these for a mastermind, no one and an audience of one. That being myself for the future. So if it's useful to somebody else, that's great. If it's not, that's great as well. We still have the victory on the backend. Have an amazing day.

Here is a rough transcript:Hey, this is Justin just finished gym workout for today. And I've been creating 10 to 15 audio messages every single day and thinking about starting them off as opposed to doing audio messages, doing them little videos on Tiktok to get them started. So this was the first one to get it live and probably do some responses on some of these things. But the whole idea is asynchronous work and walking and talking to do most of our work and how do we replace time sitting in front of a computer with with time actually walking and talking and doing exercise and being connected out to the real world. So thanks a lot for listening and have an amazing day.

Here is a rough transcript:Hey, this is Justin, it's Friday morning, September 16. This is getting ideas rolling around inside the head outside into the head way that could potentially be useful. And so I did get up every morning this week, up until today, at about four o'clock in the morning, woke up naturally did about an hour and a half's worth of work on the computer. And yesterday started feeling pretty sick. But at time I got to the afternoon and fell asleep yesterday about seven o'clock and then slept all the way through to 630. This morning. And so yeah, so that, and then it was time to get the kids ready to school and then walk the puppy. And then so I want to start thinking about the 90 Minute focus time and do each day. And what that's going to look like if there's a part of the head that says that has to be done in front of a computer, which is a little bit of or a lot of an energy drain spending and then going to work and sitting in front of a computer before that's in the name of the game for me is how much time can we spend away from, you know, from a computer and just thinking about it. It's like if I took like an extra, it took an extra year, but the time could be away from a computer as opposed to like experience whatever success looks like expressed experiences success, let's say in three years versus four years, I probably take that bet all day to be away from the computers. No, as long as we knew it was coming at a certain point in time. And as long as you knew that, like our overall problems would start to get solved. And that's an interesting thing. So inside of that context, why why spend a couple of years in front of a computer where you know, a couple years in front of a computer, we could spend the time walking and talking and creating that way and creating something that's new, that's beneficial for other people inside of the conversation of inside of the conversation of ways of working that work. For human beings. I'm just like looking at some of the time, right? It's like it's been a year. I could do a year, 90 minutes in front of a computer. And it's probably it doesn't need to be an ad or it could be both. And or it can be both and conversation as well. So where did I read here? There's no like, right answer. There's just trade offs around today. And but I feel a lot more jazz, getting up and doing recordings in the morning than I do. Getting like sitting in front of my computer or doing SEO research or that sort of thing. And now there might be a part that says like, that's the hard work and doing the hard work is the tough stuff. But if we can do a bunch of different reps this way, like walking and talking, and while walking the dog getting something else, getting more energy doing something that's healthier, that is more beneficial. So probably asking more intelligent questions. Asking more intelligent questions is a little bit of a better way to to start to work through so we'll leave that link here right now and we'll speak.

Here is a rough transcript:Oh, here we go post two of the day. This is number 16. It's about seven o'clock in the morning, right now these are getting ideas rattling around inside the head outside of the head. So I just did a post a few minutes ago on the challenges of sitting in front of a computer versus walking and talking and asking myself the question, if I could, if I could spend 90 minutes focus, just walking and talking and recording things every single day for a couple of years. Or, if I could spend a quarter of the time or half the time sitting in front of a computer getting stuff fixed. Now, I think that computer time like, like, what are the things that do in front of a computer, like sitting down is like that's like search engine, like keyword research, something's got to be done in front of a computer? Or what are some of the other things that need to be done? Like, I think that's it, right? Like optimizing, actually optimizing pages might have to be done in front of a computer, but looking at it looking at analytics, probably something that needs to be done in front of a computer. So start taking a look at how do we do it? What are the blocks of time that we have to be in front of a computer doing our work, and then what are the times that we can be out walking and talking, and then start to replace those computer times with more of The Walking and talking times. And if committing to 90 minutes of walking or recording for three years, I think that could start to lead to some extraordinary, extraordinary and really fun results on on the back end, I think it'll be something that could inspire other people to get to inspire other people to do similar types of work. So there's something that's very, for me, very inspiring about walking and talking and allowing other people to work that way, when you walk and talk, there's a couple other things number one, you're walking, right so you're getting exercise in that is better. And I think I'm reading a lot saying 30 minutes of walking every single day can have a great improvement. For health, right? If we just do that every single day we we can improve our health and extend our longevity number two, motor hearing, like sitting is the new smoking has been coming through so that computer type sitting is equivalent to it's not a healthy behavior. And it's something that takes away from from our health. Number three, we're able to create stuff while being in the in the elements. And number four, we're not taking away like right now I'm walking my dog. I'm not taking away from other people. My dog, right, I'm doing something for him and he doesn't, he doesn't need my direct mental attention. As we're as we're walking, walking through here. So there's a key we can do other things and it's not multitasking, multi threading is doing one thing while doing something else that is subconscious and getting a multi a multiplier of a benefit. And yeah, that's what I wanted to. That's what I want to share out there. So the I'll leave that one here.

Here is a rough transcript:Hey, this is Justin. So when going on the theme of walking and talking this morning as the, as a way of working, and just had a conversation with somebody who was talking about his CEO, I made the comment that asynchronous work is something that's very important to me, it's something that I like to work on and, and just doing brainstorm. So if I record a message to you an audio message, and I send it to you, a couple of different things happen, like I can record it at the middle of the night, which could be when, when I do my best thinking, and it's the best outlet from like, what's really going on in our mind to what is what's really going on in her mind to what is to sharing it was somebody else, number two, it can get too consumed on the other person's time frame. And number three, it can be consumed multiple different times. Now it's beautiful a voice message is that can easily be transcribed with a multitude of tools like otters eye tool of choice, right now. But there's, I can easily be transcribed on the back end. And when it gets when it gets transcribed, that it can be that it can be broken down into different pieces to action items are broken down into knowledge blocks. So it's a very, it's something that's very easy to produce, and can have a multiplier effect on consuming on the back. And now there's like how do we start to take away things or start to take away things that are that are take away the one number one take away overhead, which is like a tax on the stuff that we do, what do I mean by that? When you set up a meeting, you got to at a minimum schedule that right you got to find the time that works for somebody else, then the other person has to accept it. And then you have to move stuff around, depending on the time and then typically one or two people is late for the meeting. And then you go about and you Yeah, and then right, there's a big overhead that goes into it. Whereas with voice notes, they can be they can just be delivered in the moment and then consumed. consumed at the other person can be a dog read by here. And so my dog got a little bit muddy going after the other dog. So yep, so and that is the ultimate and then we can start to process dozens if not hundreds of video of audio messages at one time. So audio messages back and forth is number one the best way Now let me talk about the psychology of having to return things or not having to return things or having to go to take inbox zero or not getting vaccinated. Oh, we've got one here.

Here is a rough transcript:Okay, so about a year and a half ago, we start mastermind groups that were completed solely on asynchronous audio, the challenge that people get into with audio messages, they get behind on the messages. And they give up. Like, if you get a build up of five to 10 messages, you give up right, it just becomes overwhelming for you becomes overwhelming. People need you. People need new it's a different way of thinking. It's a different way of working. And people aren't trained on it. So they give up on the modality or that way of working completely. And I frankly, don't even know how to solve that one right now, except for to stay up to speed with the audio messages at any point in time. But if you do, like a quick introduction, people can get that people can get behind pretty quickly. So I think what you need is you need a curator of or somebody to host a room that can start to consolidate what people are doing, but they all exist as in people's heads. They all exist as like just a block of audio that that people have to to access. So I'm thinking probably the smaller groups the one to ones are better. Once the ones maybe with summarization are better. Once the ones with summarization are better than then doing some of the large, the large block stuff. All right, I'm gonna leave that one here for right now and have an amazing day.

Here is a rough transcript:Hey, this is Justin It is Thursday morning and feeling a little bit sick this morning. So woke up at 330 did about 90 minutes of work. In the morning, I knew I wasn't gonna get back to sleep. And then finally get back to sleep at 530 to 630. It wasn't some, some good sleep. So doing it very interesting in measuring, managing mood management as well, not feeling well, because everything just sort of comes up as a little bit more stressful in the moment, and a little bit more stressful at the moment. And then I just noticed myself getting more anxious about things that aren't necessarily worth getting anxious about. So I will. I'm going to I will leave that one here for right now. And that was it. And then so I probably want to manage rest, manage exercise, manage long walks, probably pay attention to where like I'm working through signals like as far as like practice Pomodoro. Right. They take more and more breaks today to get through it and probably do more recordings later today, too. Just knowing that this is just one of one of a one of a few different ways of of being able to work so hope you're having an amazing day and thanks so much.

Here is a rough transcript:Here we go, okay, this is Tuesday morning, September 13, this is just sharing ideas rattling around inside the head, getting them out into a way that can potentially be useful to my future self and to other future selves. And so not coming in with any particular agenda at the beginning and then and then watching out and seeing what, what comes back. So we come to a couple of different conclusions. Number one, Google is the best partner in taking the wild synapses of our brains and organizing them into a way that can be that can be useful for for other people, and recording, just by itself recording this message is a enact in an activity to unlock what's going on in the unconscious display, which I think is a lot more powerful than what happens in the conscious mind. Now, the unconscious recording typically happens at the 20 minute mark, he usually takes 20 minutes to go into the unconscious, but also in doing like volumes of different messages. That can also be a sorry, it can also be a a more powerful way to to unlock the directions that were that were that were going right to do by the messages back and forth over a period of time. So I don't know if it's what I've been doing right now just easing into the volumes of recording, but it will soon go to probably timed sessions and I'll probably add some accountability into it, you know, where people are like, Hey, I'm gonna do 10 messages today or when you're five messages, probably inside the context of Shut up, right? Yeah, shut up and write. Which is, you know, like a five minute introduction and attention, and then a five minutes on the backend to do something. So it might be an idea shut up and talk, sort of like that shut up and talk which is focused sessions, to be able to just use free speech, not free speech, in the sense of freedom of speech, but free speech and a sense of what is top of mind. And then putting some structure around it and teaching other people to to start to work this way. So I'm gonna leave that in here right now. Have an amazing day.

Here is an unedited transcript:Hey, this is Justin It is Wednesday morning. This is a brain dump, not a walking talk, I'm back at the camp, we went to the dog park this morning and play dog played quite a bit. So didn't have a chance to go on the long walk for the day, but been bringing the book that 100 million dollar offer offers, which really does a great breakdown of what it takes to create a an offer that is huge and undeniable by other people. So going to start implementing some of the learnings from that over the next couple of days might do some of that over audio messages. And I want to talk about afternoons I have get ready. You know, when I get around 334 o'clock in the afternoon, the energy just starts to drop and I start getting into the evenings. And it feels like the mind sort of undoes most of the stuff that happened during the day and I used to combat that last year a couple times a week by doing my workouts in the afternoons. But when I do heavy workouts in the afternoons, wakes me up wakes me out for the rest of the day. So when I'm thinking I'll start doing some cardio in the afternoons, and some light reading and like some plan structured activities, which are meetings with people or things that are sort of forced to be there and to go to so that's when I start thinking about afternoon activities to have good energy throughout the day because it always picks up again the next morning but but in the afternoons it's a little bit more challenging to love to hear if you're listening to this routines that you do to get the energy picked up in the afternoon.

Here is a rough transcription:Oh, okay is was it Wednesday morning, Tuesday morning, Tuesday morning, September 13, going on a walk in and talk with the puppy and just excited to fix my workflow this morning, where my podcasts are getting uploaded as draft so we can drop the transcript in there pretty quickly. So I'm on a, I won't call it a mission, but committed to recording 1000s of little audio notes like this over the next year. And letting putting them out there to Google land and seeing what happens and what comes back, right look like Google is the best, the best curator of knowledge, or the best organizing knowledge out there, I think that's the that's obviously the mission of the company. But inside of random, right? How do you take random rainstorms things that are top of mind and then turn them into usable things for other people. So there's a couple of different things, there's like, there's Focused Approaches, right books are writing a book is probably the best way to be able to create useful knowledge. But you can't do a ton of repetitions of books, right? Over a lifetime, you can. But you can't write in that for those like well edited videos, but that's 80% of the time goes out goes into the production, or maybe 90% of the time goes into the production, versus the actual creation of the content. So what does it look like just to be able to go straight from the brain to to spoken immediately, right, it's the best proximity that we have, like the average person has for being able to process what's inside of their brain, and then have it be out there on the web and then discoverable by YouTube. So I added this morning, I added ads onto my site this morning, because that will tie a proxy for economic viability. It's a lazy proxy for economic viability, but you can see, right, that's how many people are actually getting there, how many people are clicking on ads, when they get there, we'll also probably start setting up some like funnels like, which is simple things like people can opt in, and to receive more information. So we'll see where the the energy flows. Now. Right now, the site is getting like nine views a day. So it's nothing right? It's and I went to my Google Search Console, which I absolutely love. I mean, I love the Google Analytics stuff, which my Google Search Console this morning, and, you know, saw that only, like 14 of the pages on my site are actually indexed. Because the site's been down for a while, for about nine months. So now it's back up again, they gotta get reindex. It's got to get reintroduced. And then yeah, we'll see where it starts showing up in in searches for people and where people start to pay attention to what is going on. And then also, we'll have a goal of actually speaking to like real human beings who are looking at the site, and what do we want to what are you going to create based on what actual real human beings are talking about? And so that will be asking for an email address or connecting with people that I actually know on on the backend. So we'll see what, what options we have to actually speak to real people on the back end. And that'll be exciting, right and just inside of the name, the game of being able to provide as much value to people on the other side as much of an impact. But this way of I envision this as a way of working, just doing walking and talking, capturing with sight and you know what's in the brain in the moment, and then starting to bang that against what other people are actually doing in the moment. So I'll leave that one here. Have an amazing day and that will speak soon.

Here is a rough transcription:Hey, this is Justin and I just changed my workflow today, which gave me a little bit of a dopamine hit right, whereas my podcasts are getting published as drafts right now. So don't have to go through a secondary process of uploading the audio and making them work on on the backend. So that's exciting. So it gives it more, it's more liberating for the brain, for the things that we can, it's more liberating for the brain to just freely share the information. Whereas before, when I had to do like a multi multi layer process right ahead to I'm creating this recording this audio messages on my all the audio message on our phonic. And then what it's doing is the podcast version is getting uploaded to Spreaker. It's also getting off to YouTube, I think, first, it's going out to SoundCloud, although I gotta check that to see if that's working. And then I am. Yeah, and then that's it. And then so now, the podcast goes off as a draft, and doesn't get doesn't get published, it's just a draft. And then I do all the editing for the all the tags and the all the tags and the transcript afterwards. So now it can be more free and liberated in the stuff that we share. Now some improvements that I want to make to this process. Number one, I want to involve other people. So it's probably going to be talking about other people and the things that they're sharing and working on. And then number two is keywords, that's that's a key one, right, like, be a little bit more tailored towards towards the search engines. And what works. And there's there's a couple of different approaches, there is number one, looking at what we're currently ranking for right now and extrapolating that out to something that we could rank for that's a little bit better. And then number three, is take a look at keywords that are potentially easier to rank for, and work with those, and there's gonna be some convergence, right, because the things that were already the things that are naturally happening in there, we're already ranking for, let's pay attention to those, let's LS, acknowledge those and ignore those. And I've been cleaning up my closet over the last couple of days. And I have so many like I, if you had asked me a couple of days ago, I would have said I don't have that many T shirts, and I definitely don't have that many clothes. That mote that many clean t shirt. Now in reality I have, I probably might have close to 100 T shirts that will probably not have that many probably about 50 T shirts, but but I you know, I just have them organized into one place. So when we start to organize things, that's when we start to that's when we start to to access experience, the abundance of what's available to us, and what's available to us and how close we actually are towards towards our goals. So that's yeah, I will leave that one there for right now which inspires me to sit down and do some some analytics on on mid listens like across channels like across all of the different platforms where we are. We're creating stuff so I'll leave that one here for right now. Appreciate anybody who is listening to this and have an amazing.

Here is a rough transcription:Hey, this is Justin It is Tuesday morning, September 13 2022, messing around with straight through processing of podcast right now to spend down, gotten about 430 In the morning the last couple of days and have been updating categories for over 500 podcasts that I've got, and also been adding the transcripts to the, to the original podcasts, I want to see if I can do all of the production aspects when we're when we're doing the original, the original creation, and I know that there's gonna be some on the back end, some editing that has to get done on the back end to like for SEO tags and those sorts of things. And it's all sorted in the concept of how do we get an idea from? How do we get something that's rattling around inside of our head get it communicated. And that's what this audio message is, and then get it into a place where it can be discoverable by the world, right? And there's like, like, you can put a book out, right, but a book takes a long period of time and what is like the minimum nugget of information. And what I've come to the conclusion about is blog posts because they're the one of the most discoverable things by Google. And so you can you Yeah, they're discoverable by Google. And they can be they can be accessed by search engines and the best way to do that is through word. So what I do is I take these, the original audio messages and then I take the transcripts on the back end. So this is just an experiment of doing straight through podcasts. Straight through processing of our podcasts.