Podcast appearances and mentions of nick christensen

About The Episode:In this convo with Nick Christensen, we breakdown the secrets to using influencer and creator marketing to amplify sales and views. Nick shares insider strategies on how to maximize ROI, the importance of genuine partnerships, and how to forge lasting brand deals as a creator.Today, we'll cover:- How to negotiate influencer marketing deals during high-conversion periods like Black Friday.- The critical factors influencers should consider when setting rates and approaching brand deals.- Exploring the distinction between affiliate marketing and influencer roles, and how to navigate these.- The effectiveness of outreach strategies for securing partnerships and the preference for commission-based models.- Nick's journey at Appsumo and his tips for creators to connect with brands authentically.What You'll Learn1. Leveraging influencer marketing for sales.2. Creator compensation and negotiation strategies.3. Affiliates vs. influencer marketing roles.4. Crafting successful brand partnerships.5. Engagement over follower count.6. Long-term relationships with brands.7. Performance-based partnership benefits.Timestamps00:00 Passionate about helping creators grow efficiently. Started ambassador program.04:42 Monetize YouTube channel through brand outreach and outreach.10:13 Avoid coming on too strong with rates.11:22 Suggest specific approach, avoid standard email.16:53 Appsumo's successful Black Friday marketing strategy.18:21 Measuring marketing success with LTV to CAC.22:13 Six-month trial period with potential for growth.26:49 Build long-term partnerships with smaller companies.29:09 Affiliate opportunities in SaaS for recurring revenue.32:41 LinkedIn is the best marketing channel.Expanding Influence with Strategic Partnerships: "We have an eight figure affiliate and influencer program that I started about five years ago. Started with really just referral marketing, expanded to affiliate, traditional affiliate marketing, and now kind of the final stage is what we call ambassador or influencer marketing."— Nick Christensen [00:02:34 → 00:03:47]Influencer Marketing Strategies: "Ten times out of ten, you're going to get a yes from brands, especially if the first three months are more of like a test and then invest where there's no skin off their back."— Nick Christensen [00:07:56 → 00:08:04]Influencer Marketing Pitfalls: "You just got to ten k subs, you're the king of YouTube and it's like, yo, I'm coming in with $15,000 per month fee, right? And it's an exaggeration of an example, but I've seen some insane rates being thrown out to where not only are you not trying to align with my goals, but the outreach is just so transactional."— Nick Christensen [00:10:20 → 00:10:45]Effective Marketing Outreach: "Don't send them some general pdf with some crazy numbers in it. Send them a real email and say, hey, I checked out castmagic or I checked out Appsumo and I loved this part of it, or I loved this tool. I would really love to promote this in this and this way."— Nick Christensen [00:11:29 → 00:11:44]The Importance of Genuine Engagement in Monetization: "Well, I'm looking for good engagement, not just views. I'm looking for real followers and real comments. Bots are huge on YouTube. All social media channels pumping up these creator channels to make it seem like they have these insane followings and insane engagement."— Nick Christensen [00:14:08 → 00:14:25]Evaluating Social Media Engagement: "One ratio that we use is a CPM based on the last ten videos, the views of the last ten videos, and then a ratio of follower to view to comment accounts, right? So it doesn't matter if you don't have a lot of followers or you don't have a lot of subs. If your sub to view count to comment ratio are really good, let's say you have 100 followers and you get 80 views on your videos and of those 80 views you get like 20 comments. That's a really good ratio, right? That means you have a great channel of people that are really engaged."— Nick Christensen [00:14:37 → 00:15:13]Maximizing Black Friday Earnings: "People are conditioned to buy during Black Friday. And so if I was a creator, I would go really hard on Black Friday, lowering my fee amount and increasing the commission amount of saying, I think if there's any time for me to do this and adjust my ratios, this is it."— Nick Christensen [00:17:34 → 00:17:50]Marketing Efficiency in the Digital Age: "LTV, to CAC is how we track all of our paid returns at Appsumo. The LTV, meaning the customer profit that I am getting from them. The CAC being how much I am paying to get that customer."— Nick Christensen [00:18:38 → 00:18:49]Negotiating Brand Deals: "And the first one month of it, I don't even want any fees, I just want commissions. And then after that, this is the CPM that we agree to. And it's so risk free on both sides because I have one month, which maybe a couple of videos, you're not really putting in a ton of work. But the upside is, if it works, the brand will be like, I want to invest in this creator, and you can sign a six month or a twelve month agreement with them at the CPM that you want."— Nick Christensen [00:22:19 → 00:22:43]Influencer Marketing Strategy: "At least three videos, preferably longer term partnerships, six to twelve months where you are basically an extension of their marketing team and paid on retainer."— Nick Christensen [00:26:54 → 00:27:03]Shownotes powered by Castmagic--Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here Follow us for content, clips, giveaways, & updates!Castmagic InstagramCastmagic TwitterCastmagic LinkedIn ---Blaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of CastmagicNick Christensen - Head of Marketing at Appsumo

I denne uges udsendelse tager vi endelig fat i en musikalsk specialitet, som vi faktisk har lovet at dykke ned i lige siden foråret, hvor vi lavede vores Remix Specials. Det er nemlig blevet tid til at kigge på Megamix. Vi har i den anledning alliereret os med en af vores lyttere og kæmpe megamixconnoisseur Nick Christensen, som op igennem 90'erne blev stor fan af hele megamixkulturen og selv begyndte at samle på udgivelser fra den legendariske DJ Deep og hans Deep Mixes, som vel egentlig kan betragtes som noget af det bedste indenfor genren megamix. Der bliver også plads til en historisk gennemgang af, hvordan de første megamix kom til verden, og hvordan de udviklede sig op igennem 80'erne og 90'erne. Vi lytter bl.a. til Stars On 45, Duran Duran, Jive Bunny And The Mastermixers, Bobby Brown og et dansk islæt i form af Rockrosinen & Pølseenderne, hvis man da ellers kan huske dem. Derudover snakker vi også om rivaliseringen mellem Næstved og Slagelse, pladeselskabernes og politiets jagt på dem der producerede og fabrikerede de illegale megamix i 90'erne, vi husker tilbage på dengang i midt 00'erne hvor jeres to værter udsatte en hollandsk studerende for filmen Grease 3 dage i træk, og så bliver der minsandten også plads til både en dansende kanin og en DJ-mixende vingummibamse. Hvis I gerne vil lytte til flere megamix, kan I passende tjekke siden poolmix.dk, hvor vores gæst Nick har samlet en lang række megamix af DJ Pool. Helt klart et besøg værd! Playliste: The Ritchie Family - The best disco in town Stars On 45 - Stars On 45 (Medley) Hooked On Classics - Hooked On Classics (Part 1) Jive Bunny And The Mastermixers - Swing the mood Duran Duran - Burning the ground Bobby Brown - The freestyle mega-mix Rockrosinen & Pølseenderne - Mogensenmix John Travolta & Olivia Newton-John - The Grease Megamix Uddrag fra Deep Dance 23 (Bee Gees, Stakka Bo & Spin Doctors) Uddrag fra Deep Dance 35 (Intro, Cut 'N' Move & Sin With Sebastian) Uddrag fra Deep Dance 50 (Snap, DJ Bobo & Yazz And The Plastic Population)

In this week's episode of the “Power Kid Podcast,” host Phil Albritton of Power Kid Design welcomes Nick Christensen of Threepipe Reply to the show. Christensen is a managing partner and head of Amazon at the company, helping clients like TOMY, VTech, and Mookie Toys maximize their Amazon selling strategy. On the show, Albritton and Christensen discuss the effect of Amazon on the traditional “try me” motivator for toy sales and delve into some of Amazon's best tools for building brands within the site, When asked if there are specific toy categories that sell better than others, Christensen provides insight that may surprise you and shares the key points of data that toy and game manufacturers should be paying attention to in order to increase sales. --- Send in a voice message: https://anchor.fm/adventuremedia/message

Nick Christensen is the Head of SEO and Analytics at the UK brand performance agency Threepipe Reply and the Managing Partner of their specialist Amazon team Emergent.In this episode, we talk about how and why Threepipe formed Emergent and discuss the specifics of selling on Amazon. We take a look at the differences between Amazon versus other similar platform, the habits and needs of Amazon shoppers, and how the rise of data is necessitating more and more powerful marketing software. Nick also includes some key pieces of advice for brands that are getting started with or trying to grow their reach on Amazon.Links & mentions:n.christensen@reply.comthreepipereply.com

Nick Christensen is our head of customer acquisition at AppSumo and he’s responsible for our affiliate marketing program. In this episode, we pull back the curtain on how we run our affiliate program at AppSumo and how you can start your own. https://okdork.com/podcast/175

This week we sit down with Nick Christensen and discuss Family, Goosehead Insurance, Earthquake and Flood Insurance, and Bundling Home and Auto.

“Oh, what fools these mortal’s be!” “The course of true love never did run smooth.” “Love looks not with the eyes but with the mind.” There are a lot of great lines in Shakespeare’s A Midsummer Night’s Dream, but one of my favorites comes close to the end. It’s a theater review, of sorts. Having just witnessed a wacky performance by a band of over-excited tradesmen turned actors, the stern Duke Theseus quiets his nitpicky entourage with the words, “Nothing can be amiss when simpleness and duty tender it.” In other words, when some is simply done, with great love, it’s just not fair to judge it too harshly. That’s a lovely thought, and one that certainly applies to Pegasus Theater’s rambunctious and unruly staging of the Bard’s most popular comedy. On the Sunday I saw it, some of the cast’s performances were a bit, um, ragged, with lines blown or stumbled over. Parts of the action are blocked in ways that make it hard to see from certain places in the audience. Also, the original text has been cut-apart, reduced and re-written, adding new lines like “Everything will be okay!” alongside Shakespeare’s indelible poetry. Personally, I think if you don’t want to try and make Shakespeare’s words work, then you should have done a different play. Cut a few of Shakespeare’s lines if you have to, but don’t rewrite let, unless your new lines are, you know, brilliant. Okay, that’s my pet peeve. Anyway, in the Pegasus production, it hardly matters, because the whole thing is so amiably and passionately presented, done with such a disarmingly life-and-love affirming spirit, whatever quibbles I had while watching it quickly sank into the sun-dappled river in front of which the show is presented, outdoors, under a bridge, the simple set draped in late afternoon light and shadow. As directed by Beulah Vega, this Midsummer Night’s Dream is clearly a lusty love offering to the river community of Guerneville and the surrounding areas. For one thing, the show is free—well, donations are accepted, and cushy seats are one of the perks available to those donating on the company’s Indiegogo site. Aside from being a literal gift to its audiences, the whole production shouts aloud the joys and pleasures of love. In this version, the four Athenian lovers, originally written as two men and two women, are all women—Crystal Carpenter, Jessica Anderson, Elaine Koslowski, and Alexis Christenson—and the idea of them pairing up and getting married doesn’t cause anyone in Athens to bat an eye. The woodland fairies, ruled by King Oberon (Peter Rogers) and Queen Titania (Elizabeth Henry) with the help of the playful Puck (Jake Hamlin), have a lot of fun with the word “fairy,” and are about as sex-positive a group as one could imagine. Adding to the positives, is Nick Christensen, who as the blundering would be actor Bottom, frequently steals the show, with or without the fluffy donkey head Puck magically gives him. There is enough kissing, groping, fondling, and stroking in the show to raise anyone’s pulse rate, the audience is encouraged to shout out their own improvisations, and the clever use of Pink Floyd’s The Wall—the actual vinyl album—gets one of the show’s biggest laughs. If you are in love with love, there’s plenty to like in this sexy, silly, entertainingly bubbly Midsummer. ‘A Midsummer Night’s Dream’ runs Friday-Sunday through August 31 at Riverkeeper Park, near Sonoma Nesting Company. All shows at 6:00 pm. Donations accepted. Bring a cushion because the seats are concrete. Reservations recommended through pegasustheater.com I’m David Templeton, Second Row Center, for KRCB

  Lou Krieger has Nick Christensen on his show this evening.   This show is sponsored by www.loukrieger.com

  David has Nick Christensen on this edition. This show is sponsored by: Tournament Poker and the Art of War    

  Lou Krieger has Nick Christensen on his show this evening.   This show is sponsored by www.loukrieger.com

  David has Nick Christensen on this edition. This show is sponsored by: Tournament Poker and the Art of War