POPULARITY
Today's bumper episode unpacks what it takes for thought leaders to generate leads and sales from their owned media channel/s. In other words, how can they monetise the content they create on their podcast, blog, online video show, or email newsletter. Taking centre stage alongside host Trevor Young is YANN ILUNGA, a lead generation and podcasting consultant, international speaker, and podcaster (with over 400 episodes published). Yann and Trevor cover a range of topics to do with content marketing, with emphasis on podcasting and online video. Plus Yann breaks down the system he uses to help his clients engage and convert prospective customers through the use of content. Other topics covered include: content repurposing and the importance of formatting for different channelsthe rise of the Creator Economy (and what thought leaders can learn from independent content creators)the different ways to productise your services in order to scalethe danger of tunnel vision when it comes to client acquisition automation and the 'connective tissue' that is email marketinghow to leverage podcast guest appearances to build your business If you're building a strong professional brand and reputation and are wanting to take things up a notch and turbo-charge your business through content, then this is the episode for you! About Yann Yann lives in Finland and helps consultants and coaches create and leverage systems to generate a consistent stream of organic leads and appointments (without having to spend a single cent in paid ads). Additionally, he is the founder of Podcast Success Summit – the world's largest virtual summit for podcasters – and host of the "360 Entrepreneur Podcast", a show that features inspiring conversations with top entrepreneurs, marketers and best–selling authors like Pat Flynn, Kim Garst, John Lee Dumas, Jay Baer and Natalie Sisson. Dubbed "Unicorn-Level Digital Marketer" by Inc. and "Podcasting Advocate" by Forbes, Yann is a polyglot who speaks five languages. Connect on LinkedIn Follow on Twitter Visit Yann's website (Content Profits page)
Yann Ilunga is a podcasting consultant who helps entrepreneurs use the podcasting medium to attract prospective clients, increase their exposure, and ultimately, increase their sales. He is a systems strategist, an international speaker, and the founder of the largest online podcasting conference - the Podcast Success Summit. He has been coined a ‘Unicorn-Level Digital Marketing Expert’ by Inc. Magazine. In addition to helping podcasters improve their podcast systems and achieve their goals, he is also the host of four podcasts which include The Podcaster Lab, 360 Entrepreneur Podcast, and The Jazz Spotlight Podcast as well as the facilitator of Podcast Growth Mindset - the ‘Podcast Community to Join’ as mentioned by Forbes. Yann joins me today to share strategies entrepreneurs can use to improve their interviewing skills. He discusses what hosts should do to prepare for a podcast interview and why it’s important to prepare your guests for their upcoming interview. He shares tips for helping new podcast guests feel comfortable behind the mic before and during the interview, strategies to encourage your guests to share their episodes, and an interesting tip on tagging your guest in your social media posts on publishing day. He also shares strategies new podcast guests should use to prepare for their upcoming guest appearance as well as actionable tips for entrepreneurs that are considering podcasting as a marketing strategy. "Guests come and go - but you, as the host, are the common denominator." - Yann Ilunga This week on Podcast Rockstars: How Yann stumbled in the podcasting space How his podcast about podcasting is different from others Why he chose to do the post-production editing work How to ‘share the spotlight’ with your guests Why it’s important to leave room for “the unexpected” in your podcast interviews Why spontaneity isn’t always the best approach for interviewing podcast guests How to make your guest comfortable before hitting the record button How to increase the chances of listeners taking action after listening to your interview How to make it easy for your guests to share the episode with their network and social media followers Best practices for tagging your guest in your social media posts What aspiring podcasters should consider before starting a podcast Rockstar Resources: Social Bee Click to Tweet Connect with Yann Ilunga: Yann Ilunga's Website The Podcast Lab Podcast The Jazz Spotlight Podcast 360 Entrepreneur Podcast Podcast Growth Mastermind Facebook Group Facebook LinkedIn Instagram Twitter Become a Podcast Rockstar! Thanks for tuning into Podcast Rockstars - the show that helps business leaders become podcast legends. If you enjoyed today’s episode, please subscribe on iTunes and leave your honest review. Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and share your favorite episodes! Join our exclusive Podcast Rockstars Facebook group to connect with other podcast legends and legends-in-the-making to ask your most pressing questions and tell us what guests you’d love to hear on the show! And don’t forget to join our mailing list to learn what it takes to create great show notes for your podcast as well as receive updates on our latest episodes, blog posts, and other rockin’ content!
Yann Ilunga is an international podcaster and coach out of Switzerland. He went from hosting a Jazz podcast to starting the largest virtual podcast summit in the world - The Podcast Success Summit. Y:ann's links Web: https://www.yannilunga.com/Twitter: https://twitter.com/TheYannilungaFacebook: https://www.facebook.com/yannilunga/ Facebook Group: https://www.facebook.com/groups/PodcastGrowthMastermind/Instagram: https://www.instagram.com/theyannilunga/ And don’t forget to support the podcast by subscribing for free, reviewing, and sharing. Web: https://unstructuredpod.com/ Twitter: https://twitter.com/unstructuredp Facebook: https://facebook.com/unstructuredp Instagram: https://instagram.com/unstructuredp Join the Facebook group: fb.com/groups/unstructured
In this episode number 148, you’re going to learn how to leverage the power of podcasting to build authority, network with influencers, generate more leads and acquire new customers. Our guest is Yann Ilunga. Yann is a podcasting consultant, host of four podcasts including the popular entrepreneurial show, 360 Entrepreneur Podcast. He’s the Founder of the world’s largest virtual summit for podcasters, the Podcast Success Summit.
Yann Ilunga is a podcasting consultant and the host of four podcasts. His latest show, The Podcaster Lab, teaches and discusses podcasting with a brand new approach. Dubbed as a “Podcasting Advocate” by Forbes, Yann is also the founder of the Podcast Success Academy and the creator of what has become the world’s biggest virtual summit for podcasters: The Podcast Success Summit. What you’ll learn about in this episode How hosting your own podcast can help express yourself How you can build a business around podcasting How having a podcast can help build your existing business Having your own podcast to help connect to clients in a more human way Why podcasting is a marathon and not a sprint Why it is necessary to be flexible and willing to pivot and change if necessary Not letting fear or self-doubt keep you from having a podcast How to leverage your podcast as an asset for your business The importance of focusing on building your own community for your podcast How being strategic with your time and money can help build your podcast audience How to best connect with Yann: Website: www.yannilunga.com Facebook Group: www.facebook.com/groups/PodcastGrowthMastermind
Hello, everyone, I realized in my last episode I didn't talk about International Podcast Day. If you haven't checked out their site it is www.internationalpodcastday.com They have cool tools to help you promote the power of podcasting check them out at https://internationalpodcastday.com/promotion/ Check out the Podcast Success Summit as well
Copy That Pops: Writing Tips and Psychology Hacks for Business
Get stumped what to write, talk, or record about next? "Writer's block" is real! How about podcasting? Have you thought about starting your own show or getting interviewed on others? Look no further than this week’s episode with a bona fide podcast pro and consultant who has not one, not two, but FOUR podcasts of his own! But even if you don't care to start your own podcast, Yann Ilunga's tips on never running out of content ideas, repurposing, and becoming a better communicator are invaluable. A few exciting highlights include: - How Yann first got into podcasting (and where that intersected with his passion for music) - Where Yann is from, and where he is currently living! Neither place is in North America. - How to use your podcast (or one that you are a guest on!) as a business asset! - Find out ways to NEVER run out of content ideas! - Repurposing your content and expanding your reach - How to become a better communicator - What is the Podcast Success Summit and how to attend for free. Read more: Shownotes for How to NEVER Run Out of Content Ideas with Yann Ilunga
Yann Ilunga, is a polyglot (Speaks Italian, English, French, German and some Finnish) web entrepreneur originally from Locarno, in the Italian-speaking part of Switzerland, now living in Helsinki, Finland. After Yann got his master's degree in social sciences with a major in Media & Global Communication, he decided to take the leap and become a web entrepreneur. He's all about taking action and want to live life on his own terms, and that's why he launched 360 Entrepreneur. He's the host of several shows, including the 360 Entrepreneur Podcast, the music business show the Jazz Spotlight and the upcoming show the Podcaster Lab. Yann is the founder and host of the LARGEST podcasting virtual summit in the world: Podcast Success Summit. The first edition featured 80 of some of the best podcasters and podcasting experts around, including Jay Baer, John Lee Dumas, The Art of Charm host Jordan Harbinger and NYT bestselling author Joel Comm. Simply put, Yann Ilunga is a web entrepreneur, podcaster and podcasting consultant! In this episode we talk about: How Ronsley became involved in podcasting The traits and values that podcasters have in common Ronsley's thoughts on new podcasters that focus on perfection How Ronsley decided to make a book How Ronsley's book can become a tool to start a conversation Overview of Ronsley's 7-step framework What A.M.P.L.I.F.Y. stands for Things to consider in creating product ecosystem system Ways people can do to use their audio content to draw more people Ronsley's thoughts and ideas in fostering more engagement for podcasters The fastest way to connect with Ronsley personally What to expect with We Are A Podcast conference this 2017
Yann Ilunga is a podcaster and strategist (all the way from Helsinki, Finland) who helps entrepreneurs and marketers expose and leverage podcasts to build authority, generate more leads, and increase sales. He is the founder of the Podcast Success Academy and the host of FIVE podcasts. Yes, that was FIVE podcasts! Yann readily admits that he “eats, sleeps, and breathes podcasts.” His latest, The Podcaster Lab, discusses podcasting with a brand new format and an exclusive look at strategies and experiments for audience growth, marketing, and monetization. Whether you’re an old pro or a newcomer to the podcasting world, you don’t want to miss this inspirational conversation with Yann; we are kicking off 2017 in a BIG way! Join us now! TWEET: Ep. 74: @TheYannilunga - #Podcast. #Growth. #Marketing. #Monetization. Combining what you KNOW with what you LOVE Yann’s educational background is in journalism and communications. After college, he wasn’t exactly sure how he would use his skills, but he knew he would be in some form of public speaking. As Yann discovered his first podcast, he realized how he could combine his passion and his academic background, leverage his connections, and launch out into the world of digital marketing. Before long, he had created the Podcast Success Summit, a live event that brought together 80 speakers over 25 consecutive days. The Summit has now become an annual digital event. Check out his website to learn details about this year’s event! TWEET: Stop #comparing your chapter 2 to someone else’s chapter 20. @TheYannilunga Finding time for MORE than just work We all have WORK to do, but how do we juggle it all? How do we balance everything to have time for what we care about? It all comes down to goals. Yann shares great advice about setting goals---and reaching them! His perspective on goal-setting is that goals are “the steps between where I am today and where I want to be.” Break down a big goal or dream into smaller sub-steps. You can do it! TWEET: What if I #leverage ALL of my #connections? @TheYannilunga shows you how. GUEST RECOMMENDATION: Do you celebrate your WINS? Can you “comfortably” step outside your COMFORT ZONE? Yann gives three steps to follow when you hear new strategies: Test them, Track them, and Tweak them. You can apply his advice to ANY dream and take ACTION today! Don’t be afraid to test, to jump, to experiment, and take the risk. TWEET: Take a moment to #celebrate your #WINS. @TheYannilunga OUTLINE OF THIS EPISODE: [1:05] Yann’s background and his BIG plans for 2017 [4:20] Combining academic background with passion [5:25] Yann and his FIVE languages [6:50] Why FIVE podcasts? [9:50] The Podcast Success Summit and other podcast endeavors [15:50] Balance and goal-setting [26:07] Three steps for incorporating new strategies [30:00] How you can apply Yann’s advice to ANY dream RESOURCES MENTIONED IN THIS EPISODE: Yann on Facebook Yann on Facebook Yann on Twitter Yann on LinkedIn Website: www.yannilunga.com Website: www.podcastsuccessacademy.net (Coming Soon!) TWEETS YOU CAN USE: TWEET: Helping #others first makes the #ASK easier when you need #help. @TheYannilunga TWEET: Great things happen when you step outside your #comfortzone. @TheYannilunga TWEET: The #pleasure is in enjoying the #journey. @TheYannilunga
If you want to make an impact and grab a lot of attention for the launch of your membership site, then running an online summit can be a great strategy to use. This is especially true if you need to accelerate your visibility, quickly grow an audience and build a huge amount of momentum going into your launch. In this episode of The Membership Guys Podcast, I talked to Yann Ilunga about how he's making a splash with his upcoming Podcast Success Summit, and the strategy he's using to launch his own membership off the back of it. One of the biggest fears of any new membership site owner is that they'll open the doors to their shiny new website, only to be met with the sound of crickets; and if you don't already have a following or an established audience then there's a real risk of that happening. While organising and running an online summit is a lot of work, as Yann described; the pay-off can be huge in terms of getting peoples attention, building a highly targeted email list and generating positive momentum.
On this episode of Rhodes to Success, I interview Yann Illunga, who is a podcaster and podcast strategist who helps entrepreneurs, business owners, and creatives leverage the power of podcasting to build authority, network with influencers, generate more leads, and acquire new customers. Yann is the host of the 360 Entrepreneur podcast and the Podcast Success Summit, and is the founder of the Podcast Success Academy. During the show, we discuss podcasting as an art form, making yourself accessible as a host, auditing your website, getting listeners to engage with you, Facebook groups, managing communities, and bringing listeners onto the show. Main Questions Asked: What are your thoughts on looking at podcasting as an art form, as well as something that generates leads? Talk about the power of having a Facebook group for your podcast. What do you think about bringing listeners onto the show? Key Lessons Learned: Podcasting as an Art Form Even if you host an interview-based podcast, you as the host are the common denominator. People show up to connect with you as the host as the starting point, so it's important to add your personality. It's more difficult to build a human connection through text, whereas audio is the basis of storytelling. Make Yourself Accessible This could be as simple as sharing your email address during the podcast or managing a Facebook group. Let people know you are there to serve them and that they shouldn't be afraid to contact you as the host. Starting out as a small podcast means you are able to interact with your audience one-on-one more than someone with a larger audience. Rather than chasing new fans, focus on the ones you already have. Audit Your Website How easy is it to find and contact the host? How easy is it for listeners to engage with you? Check your site as a ‘secret shopper' or get a friend to assess. Facebook Groups for your Podcast The barrier of entry for starting a Facebook group is low. People come for the content but stay for the community. There will be people who are ‘lurkers' and will get value out of it, but won't be active. Come up with a weekly structure so it doesn't become the ‘wild wild west' and people-spam without adding value. Structure also manages expectations of how the group works. Think about organizing the group in terms of how you can get user-generated content and become ‘core creators,' and push the group toward the best possible functioning. Developing Communities Remember that it is risky to develop on someone else's platform, as the rules may change with regards to engagement and payment. Slack is an alternative to help start a community for your podcast. Come up with ways for people to sign up for your newsletter as a way to get members from the Facebook platform to your own list. Empower the community by giving them a platform to be recognized as a super fan. Subscribe to the show in iTunes or Stitcher Radio! The music in today's episode was written by The Danger Os and produced by Nick Palmer. Check them out at https://www.facebook.com/thedangerosmakemusic Links to Resources Mentioned Yann Illunga Giveaway 360 Entrepreneur podcast Podcast Success Summit
I'm excited to have today's guest on the show to talk about...Podcasting! Yann Ilunga is the host of the 360 Entrepreneur Podcast and creator of the upcoming Podcast Success Summit (of which I am a guest speaker!). Many listeners of the Art of Adventure have been starting podcasts (including some who have taken my podcast training course here in Bali!) and I wanted to bring one of the worlds podcasting authorities on to give us some special insight into how to grow a podcast. These lessons are great for anyone who publishes regular content for their audience: YouTubers, Instagrammers, Webcomic creators, and Podcasters In this episode, we cover to things like putting together your unique sponsorship package, affiliate marketing, and how to learn what you audience wants to hear. Yann has a great 'macaroni' accent (his words) and is a high energy guest. I think anyone with an online presence will get a lot out of this one! What you will learn in this episode: -How to build authority through podcasting -How to put together your own sponsorship package -How to get feedback from your audience -How to get on top podcasts -The power of being small (niche podcasting) Quotes: "Launching a podcast should be exciting!" - Yann Ilunga "You don't get what you don't ask for"- Yann Ilunga "It's your show and it's your rules"- Yann Ilunga "Go on shows you like"- Yann Ilunga "For sponsors, look at what products you are using"- Yann Ilunga Continue the Adventure (Resources from this episode): Podcast Success Summit YannIlunga.com Jason Zook Thanks Yann Ilunga! If you enjoyed this session of The Art of Adventure Podcast, let Yann know by clicking on the link below and sending him a quick shout out on Twitter: Click here to thank Yann on Twitter! Support the Art of Adventure! This podcast is supported by listeners like you! Become a patron of the Art of Adventure on Patreon You might also like these episodes: AOA 082 | Jeff Brown | Read To Lead AOA 034 | Jordan Harbinger | The Art of the Interview and Networking Like a Pro AOA 062 | Jason Zook | Exercise Your Creative Muscle To Make Millions AOA 020 | Scott Morrison | The World Of Sponsorship You will also like: The Best Art Of Adventure Podcast Episodes AOA 050 | 50 Shades Of Adventure: The Best Ideas From The First 50 Episodes
Should you start your own podcast? In this episode I pick the brains of Yann Ilunga who talks about the benefits of launching your own podcast. Yann is the host of the 360 entrepreneur which was featured as the #1 podcast show on itunes. Yann has interviewed some of the biggest names in the podcast industry and has been listed as one of the Top 100 Marketers to Follow on Twitter. He has also been ranked #5 in the list of Top 50 Influencers in New Business Podcasts and now he is organizing the LARGEST virtual summit for podcasters: The Podcast Success Summit! What you will learn: Why you should start your own podcast What are the main advantages of having a podcast Why podcasts are better than Youtube Videos and Blogs Why listening to podcasts will help you reach your goals How you can make money with podcasting How long should it take to produce an episode How to get high profile guests on your show What makes a great interviewer How to promote your podcast The importance of guest blogging The top tools to use as a podcaster Interesting highlights: How Yann uses Amazon to get major guests on his show Yann's podcast reached the top position on itunes Yann was listed as one of the Top 100 Marketers to Follow on Twitter Yann's #1 practical advice: “Pay attention to your WHY”Tweet This Resources & Links: (https://transactions.sendowl.com/stores/5329/23945) 360 Entrepreneur Podcast (http://www.yannilunga.com/podcasts/) Jordan Harbinger (http://theartofcharm.com/jordan-harbinger/) John Lee Dumas (http://www.eofire.com/about/) Pat Flynn (http://www.smartpassiveincome.com/) Jay Baer (http://www.jaybaer.com/) Michael Port (http://www.michaelport.com/) Joel Comm (http://joelcomm.com/) Sue B Zimmerman (https://suebzimmerman.com/) Hal Elrod (http://halelrod.com/) Mark Kaye (http://www.markkaye.com/) Calendly (calendly.com) Co Schedule (http://coschedule.com/) Social Oomph (https://www.socialoomph.com/) Buffer (https://buffer.com/app) Get in touch with Yann on Twitter - (https://twitter.com/Yannick_Ilunga) (http://www.podcastsuccesssummit.net/?utm_source=Affiliates&utm_medium=Affiliates&utm_campaign=Affiliates ) Thank You for Listening! I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below. Also, if you podcast on iTunes (https://itunes.apple.com/gb/podcast/can-i-pick-your-brain/id1076916148?mt=2) , you would be joining me on my mission to help as many people as I can become really successful. And finally if you haven’t already subscribed podcast on iTunes (https://itunes.apple.com/gb/podcast/can-i-pick-your-brain/id1076916148?mt=2) , so you can get automatic updates whenever another episode goes live!