Podcasts about amplify

Brian Keane has built a fitness empire that most coaches only dream about — four bestselling books, over 580 podcast episodes, a top 0.5% global podcast, and more than a thousand coaches trained through his mentorship programs. But before any of that, he was a primary school teacher who realized twenty minutes into his first day that he'd climbed the wrong ladder entirely. In this conversation, Brian breaks down exactly how fitness entrepreneurs, gym owners, and online coaches can stay relevant — and even thrive — as tools like ChatGPT and Claude start answering the same questions clients used to pay for. He walks through his SCALE framework for building an unshakeable personal brand, why chasing universal likability is killing more coaching businesses than AI ever will, and the wild story of how a plane ride home from an ayahuasca retreat turned into a 16-hour writing session that became his most recent book. Key Takeaways:

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ashley M. Fox. Summary of the Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Ashley M. Fox—former Wall Street analyst, Howard University alum, financial educator, and founder/CEO of Emplify, a fintech platform focused on making wealth‑building accessible to everyday people. Ashley shares her journey from working with ultra‑high‑net‑worth clients on Wall Street to becoming an entrepreneur determined to bring financial education and empowerment to communities traditionally excluded from wealth conversations. She discusses the creation of Amplify, her financial fall and recovery, her work in schools and prison systems, and how digital content has allowed her to scale her mission globally. The discussion emphasizes mindset, self‑belief, access, and a practical path to wealth, even starting with as little as $20. Purpose of the Interview The interview aims to: 1. Inspire financial empowerment Ashley explains how anyone—regardless of background or starting point—can begin building wealth and shift generational outcomes. 2. Demystify investing and wealth-building She breaks down how simple investing can be, the power of small consistent contributions, and how wealth isn’t limited to entrepreneurs or high earners. 3. Highlight her fintech platform Emplify She shares how Amplify democratizes financial education through online tools, community, and accessible investing classes. 4. Encourage a mindset shift Ashley stresses the importance of eliminating fear, building confidence, and using logic instead of emotion when making financial decisions. Key Takeaways 1. Wealth Begins with Belief and Mindset Ashley learned on Wall Street that the biggest difference between wealthy and non-wealthy people is not education—it's self-belief. Many people don’t believe wealth is possible for them because they've never seen it. 2. You Don’t Need a Lot of Money to Start Investing She urges people to start with $20, even buying fractional shares. It’s consistency—not starting amount—that builds wealth. 3. You Can Invest in Others’ Ideas—Not Just Your Own Building wealth doesn’t require launching a business. Buying stock is one of the easiest ways to participate in wealth creation. 4. Ashley’s Own Journey Included Failure After leaving Wall Street, she was evicted, slept on her parents’ couch for two years, and maxed out credit cards. Her purpose kept her going. 5. Financial Education Should Start Early She developed financial education programs for schools, prison systems, and everyday families because adults often learn too late. 6. Emplify Scales Wealth Education Her platform offers 300+ hours of videos and tools, helping members open 3,000+ investment accounts and invest $7.4M collectively. 7. Social Media Is Her Biggest Access Point Ashley reaches millions by being authentic, relatable, and consistent—meeting people where they are. 8. You Must Pay Yourself First Most people pay bills, companies, and creditors before investing in themselves. She emphasizes reversing that pattern. 9. Logic Over Emotion Wealth requires logical decision‑making, especially in the market. Emotional reactions undermine long-term financial growth. Notable Quotes (Taken From the Transcript) On Wealth Mindset “When you think and know and believe you have the power to create wealth and you deserve wealth, you move a different way.” “There is no president that can build the wealth that you can create for your family.” On Starting Small “You don't have to have a lot of money to start. You just have to have the will to begin.” “A whole lot of $20 can get you to a million—as long as you don’t stop.” On Investing “Consider the companies you give your money to and own them, because they are a lot cheaper than you think.” “If I’m helping you build a billion‑dollar business by using your products, I deserve a piece of the pie.” On Self-Reliance “You pay everybody… the bartender, the mortgage company—and you’re the one without money. Who’s going to worry about you?” On Purpose and Identity “My story never changed. The mission was always dedicated to the people I didn’t see coming into that building on Wall Street.” “Emplify is the movement. It just has my DNA.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ashley M. Fox. Summary of the Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Ashley M. Fox—former Wall Street analyst, Howard University alum, financial educator, and founder/CEO of Emplify, a fintech platform focused on making wealth‑building accessible to everyday people. Ashley shares her journey from working with ultra‑high‑net‑worth clients on Wall Street to becoming an entrepreneur determined to bring financial education and empowerment to communities traditionally excluded from wealth conversations. She discusses the creation of Amplify, her financial fall and recovery, her work in schools and prison systems, and how digital content has allowed her to scale her mission globally. The discussion emphasizes mindset, self‑belief, access, and a practical path to wealth, even starting with as little as $20. Purpose of the Interview The interview aims to: 1. Inspire financial empowerment Ashley explains how anyone—regardless of background or starting point—can begin building wealth and shift generational outcomes. 2. Demystify investing and wealth-building She breaks down how simple investing can be, the power of small consistent contributions, and how wealth isn’t limited to entrepreneurs or high earners. 3. Highlight her fintech platform Emplify She shares how Amplify democratizes financial education through online tools, community, and accessible investing classes. 4. Encourage a mindset shift Ashley stresses the importance of eliminating fear, building confidence, and using logic instead of emotion when making financial decisions. Key Takeaways 1. Wealth Begins with Belief and Mindset Ashley learned on Wall Street that the biggest difference between wealthy and non-wealthy people is not education—it's self-belief. Many people don’t believe wealth is possible for them because they've never seen it. 2. You Don’t Need a Lot of Money to Start Investing She urges people to start with $20, even buying fractional shares. It’s consistency—not starting amount—that builds wealth. 3. You Can Invest in Others’ Ideas—Not Just Your Own Building wealth doesn’t require launching a business. Buying stock is one of the easiest ways to participate in wealth creation. 4. Ashley’s Own Journey Included Failure After leaving Wall Street, she was evicted, slept on her parents’ couch for two years, and maxed out credit cards. Her purpose kept her going. 5. Financial Education Should Start Early She developed financial education programs for schools, prison systems, and everyday families because adults often learn too late. 6. Emplify Scales Wealth Education Her platform offers 300+ hours of videos and tools, helping members open 3,000+ investment accounts and invest $7.4M collectively. 7. Social Media Is Her Biggest Access Point Ashley reaches millions by being authentic, relatable, and consistent—meeting people where they are. 8. You Must Pay Yourself First Most people pay bills, companies, and creditors before investing in themselves. She emphasizes reversing that pattern. 9. Logic Over Emotion Wealth requires logical decision‑making, especially in the market. Emotional reactions undermine long-term financial growth. Notable Quotes (Taken From the Transcript) On Wealth Mindset “When you think and know and believe you have the power to create wealth and you deserve wealth, you move a different way.” “There is no president that can build the wealth that you can create for your family.” On Starting Small “You don't have to have a lot of money to start. You just have to have the will to begin.” “A whole lot of $20 can get you to a million—as long as you don’t stop.” On Investing “Consider the companies you give your money to and own them, because they are a lot cheaper than you think.” “If I’m helping you build a billion‑dollar business by using your products, I deserve a piece of the pie.” On Self-Reliance “You pay everybody… the bartender, the mortgage company—and you’re the one without money. Who’s going to worry about you?” On Purpose and Identity “My story never changed. The mission was always dedicated to the people I didn’t see coming into that building on Wall Street.” “Emplify is the movement. It just has my DNA.” #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.

Welcome to the Purple Patch Podcast. On this episode, IRONMAN Master Coach Matt Dixon discusses optimizing Ironman training and race preparation. He emphasizes the importance of a solid off-season and consistent training, rather than cramming workouts close to the race. Dixon highlights the need for a flexible, adaptive approach to training, avoiding monotony and ensuring effective recovery. He advises on specific training strategies: short, high-intensity swimming sets, terrain management for biking, and maintaining running frequency with walk breaks. Dixon also stresses the importance of self-pacing and integrating race-specific skills like sighting. He offers a free strategy call for listeners preparing for an IRONMAN. Purple Patch and Episode Resources Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com  

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ashley M. Fox. Summary of the Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Ashley M. Fox—former Wall Street analyst, Howard University alum, financial educator, and founder/CEO of Emplify, a fintech platform focused on making wealth‑building accessible to everyday people. Ashley shares her journey from working with ultra‑high‑net‑worth clients on Wall Street to becoming an entrepreneur determined to bring financial education and empowerment to communities traditionally excluded from wealth conversations. She discusses the creation of Amplify, her financial fall and recovery, her work in schools and prison systems, and how digital content has allowed her to scale her mission globally. The discussion emphasizes mindset, self‑belief, access, and a practical path to wealth, even starting with as little as $20. Purpose of the Interview The interview aims to: 1. Inspire financial empowerment Ashley explains how anyone—regardless of background or starting point—can begin building wealth and shift generational outcomes. 2. Demystify investing and wealth-building She breaks down how simple investing can be, the power of small consistent contributions, and how wealth isn’t limited to entrepreneurs or high earners. 3. Highlight her fintech platform Emplify She shares how Amplify democratizes financial education through online tools, community, and accessible investing classes. 4. Encourage a mindset shift Ashley stresses the importance of eliminating fear, building confidence, and using logic instead of emotion when making financial decisions. Key Takeaways 1. Wealth Begins with Belief and Mindset Ashley learned on Wall Street that the biggest difference between wealthy and non-wealthy people is not education—it's self-belief. Many people don’t believe wealth is possible for them because they've never seen it. 2. You Don’t Need a Lot of Money to Start Investing She urges people to start with $20, even buying fractional shares. It’s consistency—not starting amount—that builds wealth. 3. You Can Invest in Others’ Ideas—Not Just Your Own Building wealth doesn’t require launching a business. Buying stock is one of the easiest ways to participate in wealth creation. 4. Ashley’s Own Journey Included Failure After leaving Wall Street, she was evicted, slept on her parents’ couch for two years, and maxed out credit cards. Her purpose kept her going. 5. Financial Education Should Start Early She developed financial education programs for schools, prison systems, and everyday families because adults often learn too late. 6. Emplify Scales Wealth Education Her platform offers 300+ hours of videos and tools, helping members open 3,000+ investment accounts and invest $7.4M collectively. 7. Social Media Is Her Biggest Access Point Ashley reaches millions by being authentic, relatable, and consistent—meeting people where they are. 8. You Must Pay Yourself First Most people pay bills, companies, and creditors before investing in themselves. She emphasizes reversing that pattern. 9. Logic Over Emotion Wealth requires logical decision‑making, especially in the market. Emotional reactions undermine long-term financial growth. Notable Quotes (Taken From the Transcript) On Wealth Mindset “When you think and know and believe you have the power to create wealth and you deserve wealth, you move a different way.” “There is no president that can build the wealth that you can create for your family.” On Starting Small “You don't have to have a lot of money to start. You just have to have the will to begin.” “A whole lot of $20 can get you to a million—as long as you don’t stop.” On Investing “Consider the companies you give your money to and own them, because they are a lot cheaper than you think.” “If I’m helping you build a billion‑dollar business by using your products, I deserve a piece of the pie.” On Self-Reliance “You pay everybody… the bartender, the mortgage company—and you’re the one without money. Who’s going to worry about you?” On Purpose and Identity “My story never changed. The mission was always dedicated to the people I didn’t see coming into that building on Wall Street.” “Emplify is the movement. It just has my DNA.” #SHMS #STRAW #BESTSteve Harvey Morning Show Online: http://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

This week, Landon and Mike preview Austin FC's first games back from the break, and discuss what to expect for the rest of the season. Other questions and topics include:- Open training session- What we learned- Injury report (yes, already)- What to expect for the year- Better or worse than in May?- Seattle Sounders preview- How will Davy set up the team?- Houston Dynamo preview- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

You just spent two years writing a book. Now what? That's the question at the center of this conversation about book publicity, expectations, and the long game of building a body of work. Bill Sherman sits down with Sandy Smith, CEO of Smith Publicity, to unpack what a smart book launch actually looks like — and why most of the excitement (and anxiety) authors feel in the 60 days around publication misses the point. Sandy's first move with any client is to ask what success looks like a year out. That reframe — from launch week to long horizon — shapes everything else: how to define goals, how to find the right audience for a big idea, and why a book should be treated less like a product drop and more like a two-to-three-year (or longer) relationship-building asset. The conversation moves through sharp, practical territory: the difference between an audience that's ready for your message and one that isn't (yes, even when they need it most), how publicists match authors to podcasts, bylined articles, and expert commentary opportunities, and why revisiting an author's earlier books can sometimes be more valuable than pushing the new release. Sandy and Bill also talk through the emotional arc of a launch — the pre-launch momentum, the 60-day flurry, and the letdown that can follow once the initial push ends. Underneath the tactics is a bigger idea both return to again and again: books create relationships. They let readers spend time with an author's thinking in a low-stakes, high-trust way, and that trust compounds over years, not weeks. The episode also touches on what makes an idea worth an audience's attention in the first place, and why generosity — not ego — tends to separate thought leaders who build lasting influence from those who burn out chasing a moment. Whether you're planning a first book launch or trying to get more mileage out of one published years ago, this episode offers a grounded, experience-based look at what actually works. Three Key Takeaways: • A launch is a beginning, not a finish line. Treat the book as a two-to-three-year (or longer) asset rather than a 60-day sprint — the real payoff comes from what you do with it after publication week ends. • Define your goal before you plan tactics. Whether the aim is sparking conversation, building visibility, or attracting clients, that goal should shape everything from media targets to messaging. • Audience readiness matters more than audience size. The right strategy meets people who are already primed to hear your idea, then lets them bring others along — rather than forcing a conversation an audience isn't ready for. This episode landed right in the middle of launch week for The Thought Leadership Handbook — the new book from Bill Sherman, Peter Winick, and Naren Aryal — and everything Sandy Smith unpacked about goals, audience readiness, and building a lasting asset is exactly what's behind it. If you want to see those ideas in practice, head to thoughtleadershiphandbook.com for a free excerpt, your own thought leadership avatar, and tools to sharpen your strategy. Then preorder your copy today at Amazon, Barnes & Noble, Bookshop, or Amplify — and become part of the conversation this book is meant to start.

  Welcome to the Purple Patch Podcast! On this episode IRONMAN Master Coach Matt Dixon interviews Chase Kreitler, a renowned swim coach, about his journey from coaching age group swimmers to leading the University of Pittsburgh's swim program. Kreitler discusses his mentorship under coaches like Eddie Reese, Greg Meehan, and Dave Durden, emphasizing the importance of individual responsibility, team culture, and high standards. He shares his strategy for revitalizing the Pitt program, including fostering a high-performance culture through intentional practice habits, team-building activities, and clear communication. Kreitler also highlights the significance of mentorship, risk-taking, and the balance between high expectations and care for athletes. Episode Resources: Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com  

In this final episode of our four-part adolescent literacy miniseries, Susan Lamber, Ed.D., is joined by Kymyona Burk, Ed.D., a senior policy fellow for literacy at ExcelinEd and former Mississippi state literacy director and secondary English teacher. Together, Susan and Kymyona connect what we know from early literacy to the urgent needs of middle school reading, including the policies, professional development, and practices it will take to reach the adolescent readers who need us most. They also explore what comprehensive adolescent literacy policy must include, what other states' legislative momentum for secondary literacy can teach us, and why literacy belongs in every content-area classroom.Show notes:Check out our Science of Reading resources for grades 6–8.Read the Educator Preparation Program Literacy Policy Playbook.Learn more about the Advancing Adolescent Literacy Model Policy.Listen to Kymyona Burk's episode from Season 5.Learn more about Kymyona Burk.Connect with Kymyona Burk on LinkedIn.Get ready for Season 3 of the Amplify podcast Beyond My Years.Join our community Facebook group.Connect with Susan Lambert. Quotes:There's a literacy crisis in middle and high school, too." —Kymyona Burk"We've been ver proactive with early literacy, but more reactive, I believe, in adolescent literacy." —Kymyona Burk"Think more about what the students need in response to data instead of pacing." —Kymyona BurkTimestamps*:0:00 Introduction: Adolescent literacy policy, with Kymyona Burk, Ed.D. 5:00 "I knew how to teach English, but I did not know how to teach reading."7:00 Comparing and contrasting early literacy and adolescent literacy policy12:00 What good adolescent literacy policy looks like15:00 The case for universal screeners in middle school18:00 The Virginia Literacy Act and other states building momentum24:00 Professional development for middle and high school educators28:00 Advice for secondary educators33:00 "Think more about what students need in response to data instead of pacing"35:00 Educator preparation programs: the next frontier39:00 Closing thoughts*Timestamps are approximate

This is Dark Work Daily—where excuses end and growth begins. Explore the resilience and perseverance required to unlock your full potential through consistent, unseen effort.

"Carlisha Williams Bradley, founder of Amplify for Women and Women Empowering Nations, opens up about what it really takes to lead with clarity, courage, and purpose. She shares how saying “yes” to building a global nonprofit straight out of grad school shaped her path, why a humbling failure pushed her to lead and listen differently, and how resilience and faith continue to guide her journey. This conversation is about finding your voice, embracing authenticity, and leading even when the road isn't easy. Confessions of a Changemaker is a podcast about the hard, human side of leadership. Each episode is a candid conversation with social impact leaders who open up about the moments that didn't go as planned. The doubts, the detours, the burnout, and the breakthroughs. If you've ever asked yourself, “Is it supposed to feel this hard?” This show is for you. You're not alone. Connect with Amanda: Amanda's Linkedin https://www.linkedin.com/in/amandamorrall/ ⁠ ⁠Follow Amanda on Instagram ⁠https://www.instagram.com/amanda.morrall/ ⁠Sign up for Amanda's newsletter ⁠https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7373142171388129282 Learn about Amanda's work⁠ https://morrall.me Follow Amanda on Facebook⁠ https://www.facebook.com/morrall.me/"

In This Episode Business growth doesn't usually stall because people aren't working hard—it stalls because organizations become increasingly complex. In this episode, Adi Klevit interviews Jimmy Burroughes, founder of JBL High Performance and creator of the Simplify to Amplify® methodology, about helping leaders eliminate organizational friction and build businesses that perform at a higher level. Drawing on his experience as a British military officer and leadership consultant, Jimmy shares how simplifying leadership creates better decisions, stronger teams, and more scalable organizations. Adi and Jimmy explore one of the biggest challenges facing growing businesses: complexity. As companies expand, leaders become overwhelmed with meetings, decisions, interruptions, and constant firefighting. Jimmy explains that most organizations struggle with the same recurring leadership problems, including poor delegation, decision bottlenecks, unclear priorities, and inconsistent communication. His methodology provides practical playbooks that help leaders simplify these challenges into repeatable systems. The conversation also focuses on implementation—an area where both Jimmy and Adi share similar philosophies. Jimmy explains that most leadership programs fail because they teach concepts without addressing the beliefs, habits, and behaviors that prevent leaders from applying them. Together, they discuss why successful implementation requires mindset shifts, accountability, creating bandwidth, and ongoing reinforcement rather than simply providing more information. Perhaps the biggest takeaway is that simplicity is not about doing less—it is about removing unnecessary friction so leaders and teams can focus on what truly moves the business forward. When everyone understands the direction, trusts the system, and operates from the same playbook, organizations become faster, more aligned, and significantly more effective.  

This week on Correct Moose Now, Landon and Jeremiah are joined by Steph and Mike Crugnola to play an Austin FC anagram game. Other questions and topics include:- The Crugnolas' thoughts on the following- the new purple kit- the Dani Pereira trade- Płacheta's Swoontower score- Correct Moose Now: A Magma Range- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth Building Black Entrepreneurs Minority Business Leadership Executive Leadership Business Funding Marketing Strategies Personal Development Startup Advice Sales Training CEO Interviews Founder Stories Professional Development Economic Empowerment Business Success Networking Brand Building Innovation How to start a business Small business funding Entrepreneur success stories Business leadership podcast Wealth building strategies Black entrepreneur podcast Minority business development Marketing for small businesses Business growth strategies Startup funding opportunities Executive leadership training Financial literacy education Success mindset podcast Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Everett Swain.

If your B2B sales process relies on one enthusiastic contact inside an organisation to champion your work, you are one resignation away from losing everything you have built. In this episode of the Selling to Corporate® podcast, Jess Lorimer makes the case that single champion selling is not just risky and is a strategy that actively limits the size of deal you can close and the speed at which you can close it. Jess explains the concept of multiple internal champions: who they are, why they matter, and how building relationships with three to five key people inside each target organisation transforms your lead generation, protects your pipeline, and unlocks bigger, more premium deals. This episode is essential listening for any coach, consultant, trainer, speaker, or done-for-you service provider who is serious about building sustainable B2B revenue in the second half of 2026. Who This Episode Is For Coaches, consultants, trainers, speakers, and done-for-you service providers selling to corporate clients Anyone whose B2B sales process depends on a single point of contact inside each organisation Those who have experienced a deal stalling or collapsing because a key contact left, went quiet, or was unable to get internal sign-off Anyone looking to close larger deals, including retainers, licensed content, premium speaking fees, with corporate clients Service providers who want to understand why corporate decision making takes longer than expected, and how to fix it Questions This Episode Answers What is single champion selling and why is it holding back my B2B sales? What is a multiple internal champions strategy and how does it work? Why do corporate deals take so long to sign, and how do I speed up the process? What happens to my sales pipeline when my main contact leaves an organisation? How do I identify and build relationships with multiple decision makers inside the same company? Why are bigger deals harder to close with just one contact, and what should I do differently? How do proactive and passive lead generation work together to support multi-champion selling? Key Takeaways from STC179 1. Single Champion Selling Is a High-Risk Strategy Relying on one internal contact to champion your work inside an organisation is one of the most common and costly mistakes coaches and consultants make when selling to companies. Jess is direct: if that person leaves, takes sick leave, is ghosted by their colleagues, or simply lacks the internal influence to push a decision through, your entire sales process resets to zero. This is not a rare scenario. Decision makers change jobs regularly, take on new roles, or move on to organisations that feel like a better fit. The risk is not theoretical, it is a pattern Jess sees consistently in the businesses of the coaches and consultants she works with. The solution is not to find a better champion. It is to build multiple ones. 2. What a Multiple Internal Champions Strategy Actually Means Multiple internal champions is a term Jess has used since early episodes of the Selling to Corporate® podcast. It refers to the practice of building relationships with three to five people inside each target organisation, not just the primary decision maker. Importantly, not every internal champion needs to control a budget or hold formal authority over the purchasing decision. What they need is relevance: they should be people who would feel the commercial impact of your work, who sit adjacent to the decision making process, or who could provide useful context, internal support, or continuity if something goes wrong. Examples of how internal champions add value: If your main contact is unavailable, another champion can receive a follow-up or help chase a proposal If your main contact leaves, a champion can help you identify who has taken on their responsibilities For larger deals, champions can help build internal consensus before the final decision is made Different champions often have visibility over different budget pots, enabling shared budget conversations that support more premium pricing 3. The Bigger the Deal, the More Decision Makers Are Involved For deals under approximately £15,000, a single decision maker with their own allocated budget and a clear commercial case may be sufficient to sign off. Above that threshold, organisations almost always involve additional stakeholders before committing. Jess frames this plainly: if a company is spending £40,000 or $100,000 on an external supplier, it would be unusual for one person to carry that decision alone. In the same way that a business owner would consult a partner, a financial advisor, or a trusted peer before making a large investment, corporate decision makers sense-check significant spend with colleagues. If those colleagues do not know you, they will go and research alternatives. And if you are not visible when they do, you lose ground even when your proposal is strong. This connects directly to the importance of passive lead generation: if secondary decision makers search for your specialism on Google, ChatGPT, Perplexity, or Claude and you do not appear, your primary champion is left doing a much harder internal sales job on your behalf. 4. Lead Generation Is the First Point of Quality Control in Your Sales Process A core principle Jess returns to in this episode is that lead generation is not just about volume, it is about qualifying correctly from the very first touchpoint. A qualified lead in the corporate space meets two specific criteria: The person is responsible for your area of specialism within the organisation The person has authority over the budget to pay you Anyone who does not meet both criteria is not a qualified lead. They may be useful to your sales process in other ways, but time spent in extended conversations with unqualified contacts is time not spent building relationships with the people who can actually say yes. Jess is clear that this distinction is not about being dismissive of relationships, it is about protecting the efficiency and effectiveness of a sales process that has to produce consistent results. Lead generation done well sets the quality of everything that follows: business development, proposals, and delivery. Weak or unqualified lead generation makes every subsequent stage harder. 5. Why Deals Appear to 'Take Ages' in the Corporate Space: and the Real Reason One of the most common complaints Jess hears from coaches and consultants new to B2B sales is that corporate deals take too long. Jess challenges this directly: in most cases, slow decision making is not a feature of corporate sales. It is a symptom of talking to the wrong people. When a service provider is speaking to someone too junior to understand the commercial relevance of what they offer, or to someone who lacks the internal influence to advance the decision, the process stalls. It is not the organisation being slow. It is the wrong entry point. The solution is not to wait longer or follow up more aggressively. It is to qualify more rigorously at the lead generation stage and to build relationships with multiple internal champions who can help navigate the real decision making process inside the organisation. 6. Both Proactive and Passive Lead Generation Are Now Essential Jess closes the episode with a clear directive for the second half of 2026: coaches and consultants need both proactive and passive lead generation working simultaneously. Neither alone is sufficient. Proactive lead generation, including cold email outreach, LinkedIn outreach, and other active methods, puts you directly in front of decision makers in a controlled, measurable way. Passive lead generation, such as being featured in curated directories and building AI search visibility, ensures that when secondary decision makers go looking for you independently, they can find you. The risk of relying solely on proactive outreach and a single champion is that when that champion tries to build internal support for your proposal, the other stakeholders who search for you find nothing. At that moment, your champion is carrying the entire weight of selling you in, with no external evidence to support their case. The Selling to Corporate® Five Step Framework The Selling to Corporate® Five Step Framework is the structured sales process Jess teaches to coaches, consultants, trainers, speakers, and done-for-you service providers: Step 1: Clarity: Deciding who you are selling to and what transformation you are selling them Step 2: Lead Generation: The process of identifying, targeting, and approaching qualified decision makers to generate sales calls Step 3: Business Development: Building, maintaining, and leveraging relationships so they convert to revenue Step 4: Offers and Proposals: Creating solutions that meet the client's need and articulating them in a way that closes the contract Step 5: Delivery and Resell: Delivering a great client experience and maximising revenue through upsell and resell In this episode, Jess focuses on the intersection of lead generation and business development, specifically how building multiple internal champions at the lead generation stage makes every subsequent step faster, stronger, and more resilient. Key Quotes  "If you don't have multiple internal champions at an organisation, you're going to find that sales processes stall, go back to zero, and are much more difficult to be picked up." "The bigger the deal, the more decision makers who are involved. If a company is spending £40,000 or $100,000 on something, do you honestly think they're going to have one person who just says, yeah, cool, I'll make that decision?" "Lead generation is the first point of quality control in your sales process. A qualified lead is a decision maker who is responsible for your area of specialism and has authority over the budget to pay you. Anyone else is not a decision maker."   Key Resources Mentioned in this Episode: Expert Services Directory: Get listed and improve your AI search visibility with corporate buyers. Apply at expertservicesdirectory.com Amplify with AI workshop: A paid, interactive virtual masterclass on Friday 17th July showing coaches, consultants, speakers, and trainers exactly how to leverage generative engine optimization and AI-assisted lead generation in your B2B sales process. https://smartleaderssell.thrivecart.com/amplify-ai/ Join the B2B Sales Edit https://magic.beehiiv.com/v1/988ac64b-5875-4924-9d10-50faad2aa4ad?email=%EMAIL% If you've enjoyed listening to Single champion selling is dead; replacing enthusiasm with strategic sales! Check out these episodes.   STC178: Why Corporate Buyers Can't Find You (Even When They're Looking) https://sellingtocorporate.com/podcast/stc178-why-corporate-buyers-cant-find-you-even-when-theyre-looking/ STC175: Two Types of B2B Lead Generation That Coaches + Consultants Need to Use! https://sellingtocorporate.com/podcast/two-types-of-b2b-lead-generation-that-coaches-consultants-need-to-use/ STC173: B2B Sales Trends for Q2: Which One Are You Actioning? https://sellingtocorporate.com/podcast/b2b-sales-trends-for-q2-which-one-are-you-actioning/   Episode sponsored by The Expert Services Directory: A key resource for coaches / consultants / trainers and done-for-you service providers to generate inbound leads. Access The Expert Services Directory here https://bit.ly/ExpertServicesDirectory and use code PODCAST for a special bonus.       Content Disclaimer The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.  

Welcome to the Purple Patch Podcast. On this episode IRONMAN Master Coach Matt Dixon discusses the concept of the "inner animal" in athletic performance, emphasizing the importance of self-awareness, pacing, and mental resilience. He explains that the inner animal is developed through mindful training and understanding one's body's responses without relying solely on external metrics. Dixon highlights the need for athletes to push beyond their comfort zones and trust their bodies, using examples from swimming and cycling to illustrate how athletes can build this skill. He also mentions the role of technology as a tool to validate and refine internal awareness, not replace it. The episode aims to help athletes integrate sport into life and achieve their true potential. Purple Patch and Episode Resources BOOK A MARATHON STRATEGY CALL WITH COACH MAX: https://purplepatchfitness.simplybook.me/v2/#book/service/19 Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com  

This week, Landon and Jeremiah discuss the Dani Pereira trade, the Placheta signing, and the third kit leak. Other questions and topics include:- Saying goodbye to Dani Pereira- Dani's legacy in Austin- Why this move makes sense- Who is making these decisions?- Przemysław Płacheta officially verde- Where does Placheta fit?- Willie Nelson and politicians leak 3rd kit- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

I'm debunking the content advice almost every coach repeats: go and research what's working. Here's why that's the fastest way to lose your original voice, and what I do instead. In this episode: Why scrolling for content inspiration leads to comparison and copycat content Where my best ideas actually come from (hint: not research) The three parts of "you coded content": concepts, opinions, and your repeat phrases A simple system for capturing ideas before the energy fades Work with me: Ready to build a personal brand that's actually yours? Amplify is my high-touch group coaching programme for experienced business owners ready to scale with a brand that sells for them.

Want to launch or scale your brand to its first $100K/month?  1. DM me the word MILLION on Instagram ( @ryandanielmoran )  2. I'll send you the details on how we work with clients. This is the complete playbook I used to turn a $600 investment into a $16M exit, and have since repeated across hundreds of client case studies. You'll learn the seven-figure system (a product that sells itself, a responsive audience, and sales channels that deliver automatic sales) and the exact 8-step process to build it from scratch to 100 sales a day. Links mentioned in the episode: ► Free custom GPT that helps you create a recurring revenue product: https://capitalism.com/product ► Free $100K/month playbook, plus a quick and helpful diagnostic tool: https://capitalism.com/100K (0:00) The full plan to $100K/month — and the "sellable brand" it's really after (2:00) The seven-figure system: product, audience, sales channels (4:00) Why a small, responsive audience beats a big one (a $16M exit on ~15K people) (7:00) Why you need all three pieces — what you get with only two (11:00) Inside the product: person, difference, gateway (13:00) Inside the audience: exposure, engagement, conversion (15:00) Inside sales channels: proof, rank, ads (18:00) The 8-step process + the math of 100 sales a day (19:00) Step 1: Choose your person (Jeremy's Razors) (21:00) Step 2: Build a waiting list of 100 emails (Ty Mayfield) (23:00) Step 3: Launch — any reason to promote (AG1, Miguel's $100K pre-sale) (27:00) Step 4: Add 100 reviews as proof (29:00) Step 5: Build your hopper (the Timms margarita story) (33:00) Step 6: Run the flywheel to 25 sales a day (Kill Switch) (36:00) Step 7: Amplify what's working with ads (38:00) Step 8: Launch more products — and why it's last (41:00) How long it really takes + your free diagnostic tool DISCLAIMER: The information contained on this Podcast Channel and the resources available for download/viewing through this Podcast Channel are for educational and informational purposes only.

Most of the voices we hear on AI sit in one chair. Louisa Loran sits in several at once: operator, author, board director, and trusted advisor to Fortune 500 boards navigating once-in-a-generation change.In this episode of Redefining AI, host Lauren talks with Louisa about the difference between using AI to hollow out a company and using it to amplify its strengths. They dig into how to protect your core proposition, how to spot a real moat, the generational and gender dynamics shaping adoption, and the four leadership behaviors — envision, expand, steer, embody — at the heart of her Amazon-bestselling book, Leadership Anatomy in Motion.In the upcoming episode:• Why the real AI divide isn't fast vs. slow• The three-ring framework for what to protect, match, and rent• What tacit knowledge and a “data-access culture” mean for your moat• The one leadership behavior you can't outsource• Why the AI gender gap could be an opportunity for women to leadLouisa Loran is the author of Leadership Anatomy in Motion (Fast Company Press). Follow Redefining AI for more conversations at the intersection of leadership and technology. She has advised Fortune 500 boards, sits on the board of one of Europe's largest business schools, and helped pivot one of the world's biggest shipping companies into integrated logistics. Hear how she'd put AI to work — without hollowing your company out.#RedefiningAI #Leadership #ArtificialIntelligence #AIStrategy #FutureOfWork

We took the podcast to the Cannes Lions International Festival of Creativity to speak to those across the festival on what they've been hearing across sport and creativity, as well as their personal World Cup marketing highlights, featuring... Fast Company's Jeff Beer Iconic Founder, James Kirkham Sport and culture journalist, Daniel-Yaw Miller Rachel Matovu of Amplify

Welcome to the Purple Patch Podcast! On this episode IRONMAN Master Coach Matt Dixon and Purple Patch Coach Max Gering discuss innovative marathon training strategies in a webinar. They emphasize a multi-sport approach, integrating running with cycling, swimming, and strength training to enhance cardiovascular conditioning and muscular endurance without high impact. They advocate for frequent, low-intensity running and strategic walk breaks to maintain form and avoid fatigue. The conversation highlights the importance of tissue durability, economy, and biomechanics. They also stress the value of a dynamic training mindset, avoiding rigid schedules, and leveraging community support to enjoy the journey and achieve better performance. BOOK A MARATHON STRATEGY CALL WITH COACH MAX: https://purplepatchfitness.simplybook.me/v2/#book/service/19 Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com

In this third episode of our four-part adolescent literacy miniseries, Susan Lambert, Ed.D., speaks with Jeanne Schopf, interventionist, national literacy consultant, and editor of the new book Reading Isn't Optional: Fulfilling the Promise of Literacy for Secondary Students. Susan and Jeanne discuss why belief systems about at-risk readers are often the biggest barrier to change, and why that's true at every level of a school system. They also explore how scheduling, data, and coaching serve as system-level levers that principals and teachers can use to transform secondary literacy outcomes—and why leadership remains the single most powerful lever of all.Show notes:Our Summer Learning Academy is underway! Reserve your spot now to join Susan Lambert for the next session and dive deeper into the latest reading comprehension research.Check out our Science of Reading resources for grades 6–8.Read Jeanne's book Reading Isn't Optional: Fulfilling the Promise of Literacy for Secondary Students.Check out Improving Adolescent Literacy: Effective Classroom and Intervention Practices.Read Providing Reading Interventions for Students in Grades 4–9.Listen to "Focused Implementation: Doing less to do more," with Doug Reeves, Ph.D.Get ready for Season 3 of the Amplify podcast Beyond My Years.Read Susan's NEW Science of Reading Substack.Join our community Faceook group.Connect with Susan Lambert. Quotes:"Everything rises and falls on leadership." —Jeanne Schopf"I had to learn that people don't care how much you know until they know how much you care." —Jeanne Schopf"If we really, truly want to change kids' lives and graduate readers, it's going to take all hands on deck. Everybody has to have a voice." —Jeanne Schopf"Success is a team sport." —Jeanne SchopfTimestamps*:0:00 Introduction What adolescent readers really need, with Jeanne Schopf3:00 Jeanne's journey from whole language to structured literacy7:00 Discovering structured literacy10:00 "We fall to the level of our systems"15:00 "Everything rises and falls on leadership."20:00 Belief systems and their impact on instruction and expectations22:00 Building intervention time into the secondary schedule26:00 What a good data meeting looks like30:00 Reading Isn't Optional as a call for action34:00 Inside the book: from belief to transformation42:00 Oral language and scaffolding grade-level text46:00 "You were never taught to read and it's not your fault"47:00 Closing thoughts*Timestamps are approximate

This week, Landon and Jeremiah play Turbo Trevor's Name Game, and play devil's advocate to the Jim Curtin hype. Other questions and topics include:- Ways to help Venezuela- World Central Kitchen- Doctors Without Borders- Reasons Curtin might not work- Did we curb your Curtin enthusiasm?- Placheta to be announced soon?- Austin FC II continues streak- Uzuni is back in Austin- Turbo Trevor's Name Game- The longest name- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

In this episode, host Erin Gallardo, PT, DPT, NCS interviews BioXtreme CEO Eyal Samuel Shachar and researcher Dr. James Patton, PhD about BioXtreme's robotics-based neurorehabilitation devices, with a focus on their Plaxtream hand system. Inspired by founder Nini Bluman's experience helping his father recover hand function after a stroke, Plaxtream combines robotic hardware, engaging game-based activities, and an AI-driven, adaptive error augmentation approach to improve grasp, release, pronation, and supination. Dr. Patton explains how error augmentation—strategically amplifying movement errors within an optimal "sweet spot"—can accelerate neuroplasticity and learning, and he shares clinical findings showing functional gains using standardized measures like Fugl-Meyer and Wolf Motor Function tests. The guests discuss how the device personalizes training based on each person's range of motion and strength, supports patients from early to chronic stages (with both active and assistive modes), and is designed for in-clinic use. They also highlight BioXtreme's rapid, feedback-driven development process, the importance of close collaboration between engineers and clinicians, and new opportunities for therapists to get involved in research, education, and U.S. market expansion efforts. Learn more here! https://www.bioxtremerobotics.com/ https://www.linkedin.com/company/3138999/admin/dashboard/ Find Dr. Patton here: sites.google.com/uic.edu/pattonj 

In this episode, Magi is joined by Tori Hargis, the newest member of the Amplify Process Safety team. Magi sits down with Tori to talk about her background and what ultimately led her to joining Amplify. Welcome to the team, Tori! To connect with Tori, find her on LinkedIn here or email her at tori.hargis@amplifyconsultants.com. To learn more about the rest of our team, visit www.amplifyconsultants.com/about or check out our other intro episodes below: Episode 0 - Amplify Your Process Safety IntroductionEpisode 98 - Introducing MagiEpisode 117 - Introducing Jackson

In this episode of Selling to Corporate, Jess Lorimer explains why 66% of corporate decision makers are now using AI tools such as ChatGPT, Perplexity, and Microsoft Copilot to research and shortlist external suppliers before they visit a single website. If you are a coach, consultant, speaker, trainer, or done-for-you service provider selling to corporate clients, this episode covers what that shift means for your lead generation strategy and what you need to do right now to stay visible. Who this episode is for Coaches, consultants, trainers, speakers, and done-for-you service providers who sell services to corporate clients Anyone who has a strong reputation and great client results but is not generating consistent inbound enquiries Business owners who want to understand how AI search is changing the B2B buying process Those who rely heavily on referrals or proactive outreach and want to add a passive visibility layer to their lead generation Anyone preparing for a strong September who wants to be findable by active corporate buyers before the summer ends How are corporate buyers using AI to find coaches, consultants, and trainers? The way corporate buyers source external suppliers has changed significantly over the last 12 to 18 months. Traditionally, a decision maker would ask for internal referrals, then send a junior employee to Google to find and benchmark potential suppliers. That process has shifted. Corporate buyers are now going directly to AI tools and typing conversational queries such as "find me a leadership coach who works with financial services firms" rather than searching for short keywords. The AI platform does not return a list of website links to browse. It returns a shortlist of three to five named suppliers it considers relevant, credible, and well-documented. If you are not being indexed, cited, and recommended by AI, you are not part of that shortlist. You do not exist to that buyer, regardless of how good your website is or how often you post on LinkedIn. What is passive visibility and why does it matter for B2B coaches and consultants? Passive visibility is the ability to be found by corporate decision makers who are actively searching for what you offer, without you having to actively reach out to them at that moment. With the rise of AI-powered search, passive visibility has taken on new importance. When a buyer asks ChatGPT or Perplexity to recommend a consultant, coach, or trainer in your specialism, AI platforms surface experts based on structured, credible information it can find and verify about you across the web. This is different from passive income. Passive visibility means building the conditions so that when corporate buyers are actively looking, your name comes up, even while you sleep. What is generative engine optimization (GEO) and how does it help you sell to corporate? Generative engine optimization, or GEO, is the practice of structuring and distributing your content and professional information so that AI platforms like ChatGPT, Claude, Perplexity, and Google Gemini can index, cite, and recommend you. It is different from traditional SEO (search engine optimization), which focuses on ranking on Google's results pages. GEO focuses on appearing in the AI-generated answers that corporate buyers are now receiving when they search for external suppliers. In practice, GEO involves creating structured, expert-led content that directly answers the questions your ideal corporate buyers are asking. It involves building a consistent presence across high-quality, curated platforms that AI tools trust and crawl regularly. One example of this is being listed in a specialist directory like the Expert Services Directory, where AI is actively crawling listings every day and surfacing relevant specialists to corporate buyers. Why isn't my website getting me found by corporate decision makers? Having a well-designed website is no longer enough to guarantee visibility with corporate buyers. Traditional search engine optimization was built for Google, and Google returns website links. AI-powered search platforms work differently. They synthesize information from multiple trusted sources and return a curated answer. If you are only relying on your website and social media posting to generate inbound enquiries from corporate clients, you are optimizing for a search behaviour that corporate buyers are increasingly moving away from. The coaches and consultants getting shortlisted by AI are those who have consistent, structured information across multiple authoritative sources. Your website is one piece of that picture. It is not the whole picture. Should coaches and consultants stop doing proactive outreach now that AI search exists? No. And in this episode, Jess is very clear about this. Proactive outreach remains the most predictable, measurable, and scalable way to identify and approach corporate decision makers. AI search and passive visibility are not a replacement for proactive lead generation. They are a complement to it. Proactive outreach gives you control over your pipeline. Passive visibility through AI search gives you additional inbound opportunities from buyers who are already actively looking to buy. The most effective B2B sales strategy for coaches and consultants in 2026 uses both together. How do I use AI in my B2B sales process without outsourcing my strategy? Jess is known for her strong views on AI usage in sales, and she addresses them directly in this episode. The issue is not AI itself. The issue is outsourcing your critical thinking, your creative strategy, and your outreach messaging to AI tools that are only as good as the generic, often poor-quality sales content that exists on the internet. Your methodology, your intellectual property, and your client relationships are not things AI can replicate. What AI can support is the manual, administrative, and research-heavy parts of your lead generation process. That includes improving your passive visibility so you are being found by active buyers, and targeting better qualified cold corporate contacts more efficiently. These are very specific, intentional uses. They are not a shortcut to replacing a proven B2B sales process. What is the Expert Services Directory and how does it help coaches get found by corporate buyers? The Expert Services Directory is a curated directory of specialist coaches, consultants, speakers, trainers, and done-for-you service providers who work with corporate organisations. It is limited to 10 specialists per category per location, which means it is a high-quality, structured resource that AI tools actively crawl and trust. Being listed in the Expert Services Directory means you are part of a curated platform that AI is already indexing and citing when corporate buyers search for external specialists in your area. This is one of the most straightforward ways to improve your passive visibility and start showing up in AI-generated shortlists for active corporate buyers. You can apply at expertservicesdirectory.com.   Key Resources Mentioned in this Episode: Expert Services Directory: Get listed and improve your AI search visibility with corporate buyers. Apply at expertservicesdirectory.com Amplify with AI workshop: A paid, interactive virtual masterclass on Friday 17th July showing coaches, consultants, speakers, and trainers exactly how to leverage generative engine optimization and AI-assisted lead generation in your B2B sales process. Use code PODCAST for a discount (valid until Monday). https://smartleaderssell.thrivecart.com/amplify-ai/ Join the B2B Sales Edit https://magic.beehiiv.com/v1/988ac64b-5875-4924-9d10-50faad2aa4ad?email=%EMAIL% If you've enjoyed listening to Why Corporate Buyers Can't Find You (Even When They're Looking) check out these episodes.   STC175 - Two types of B2B lead generation that coaches + consultants need to use! https://sellingtocorporate.com/podcast/two-types-of-b2b-lead-generation-that-coaches-consultants-need-to-use/ STC173 - B2B sales trends for Q2: Which one are you actioning? https://sellingtocorporate.com/podcast/b2b-sales-trends-for-q2-which-one-are-you-actioning/ STC158 - Sharing insights: 2025 B2B sales trends for the second half of the year https://sellingtocorporate.com/podcast/sharing-insights-2025-b2b-sales-trends-for-the-second-half-of-the-year/ Episode sponsored by The Expert Services Directory: A key resource for coaches / consultants / trainers and done-for-you service providers to generate inbound leads.  About Selling to Corporate Selling to Corporate is the podcast for coaches, consultants, speakers, trainers, and done-for-you service providers who want to build a predictable, profitable pipeline of corporate clients. Hosted by Jess Lorimer, founder of Selling to Corporate® and the Expert Services Directory, the show covers B2B sales strategy, corporate lead generation, and how genuine experts can win consistent high-value contracts with corporate organisations in the UK and beyond. New episodes every week. Subscribe so you never miss one. Content Disclaimer The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.  

If you are a long-time listener to Experience by Design, you know that I work at a business university that has its foundations as a school for training in accounting and finance. Since its founding in 1917, not much has changed in terms of that focus. We are still primarily known for our education in accounting and finance. When I first started there (almost 27 years ago now), I really had no idea what finance was or what was involved in it. I'm sorry to say that I'm only slightly more informed today. I still find finance a bit of a black box despite my years of service and conversations with my Finance department colleagues. I'm definitely not alone in this. As we have discussed in other episodes of Experience by Design, financial literacy is pretty low overall. Repeated surveys have shown that around half of US adults are financially literate. That number drops further when the topic focuses on financial risk. When comparing different generations, not surprisingly younger generations suffer from a lack of financial literacy. We all could use some extra help in terms of financial literacy, financial planning, and fiscal responsibility. Today on Experience by Design, I welcome Mike Milligan to the show. Mike grew up being fascinated by money. Today, he runs 1 Oak  Financial, which stands for “one of a kind”. Along with his work with clients, he also has created a financial planning online course which is offered through Old Dominion University (where he also teaches). He also wrote the book “The One of a Kind Financial Plan.” What is really great about Mike's approach is that he tailors his planning and strategy to his client, creating a client-centric experience that helps them break free from the traditional approaches that can take advantage of clients. We talk about generational divides in financial literacy and planning, looking at spending and saving trends among Gen Z and even Gen Alpha. Mike emphasizes the need for a holistic approach to understanding markets, trends, and financial risk with changing job markets and emerging technology. He shares how he tailors client education to generational characteristics, trying to meet clients where they are in order to have the maximum learning impact. Toward this end, we also talk about his new book project “Amplify”, which explores how podcasting and social media have become resources for financial literacy. As he emphasizes, the microphone is the most powerful tool in the financial industry. Finally, we also talk about his favorite mermaid in Norfolk, Virginia where he lives. He discusses the upcoming 250th anniversary of the United States, especially in locations of colonial heritage and extensive US history like Boston, Philadelphia, and Norfolk. Plus we share how great sociology is.  Mike Milligan Website: https://www.mikemilligan.com/ Mike Milligan on LinkedIn: https://www.linkedin.com/in/mikemilligancfp/ 1.oak Financial: https://1oakfinancial.com/ Ideas by Mike Podcast: https://ideas-by-mike.blubrry.net/ The One of a Kind Financial Plan: https://www.amazon.com/One-Kind-Financial-Plan-Actually/dp/1967587027/

Episode Notes: This week on Zed Games Zahra, Peter, and Maylee talk the week in #GamingNews before delving deep into what to expect walking into this years Queensland Games Festival at the Brisbane Powerhouse Saturday 27 June - 10am to 6pm and the games coming to chat with us downstairs at the Amplify Games Space including; 'Matchstick: Cosmic Flame' by TechnoMyth (@technomythgames), 'Doubtbound' by Moontail Games (@moontailgames), 'Keyboard Warriors' by Stretchy Cat (@stretchycatgames), 'Bravest Coconut' by Little Nebula (@nathanhoad), 'Cloudlings' by Middle Space, 'Plonk! A 4D Puzzle' by Stickshift Entertainment, 'Untitled Frog Brawler' by BYTEr, 'Night Sky' by Cursed Lemon, 'Money Laundering Raccoon' by OtterSea Studio (@otterseastudio), and 'Mozentum' by stillzen.dev (@stillzen.dev). Then the team talk their favourite Steam Next Fest takeaways including; 'Grass Chopper' (@grasschoppergame) from Grass Choppers MzDay and y_Kap, 'over the hill' by Strelka Games and funselektor (@funselektor), and 'Sir, We Have an Orc Problem' from Mumptiz Games.

Lost for Words and Open Access Therapy - Managing Loss and Transitions in Counselling Studies In Episode 381 of the Counselling Tutor Podcast, your hosts Rory Lees-Oakes and Ken Kelly take us through this week's three topics: Firstly, in ‘Ethical, Sustainable Practice', they explore Amplify Intention – Ethical AI in Counselling Practice, considering how counsellors can use AI ethically to enhance their professional voice and practice without compromising their values. Then in ‘Practice Matters', Rory speaks with Meg Moss from the NCPS about the Lost for Words campaign and the Open Access Therapy Framework - a proposal to improve access to counselling through greater choice in NHS therapy provision. And finally, in ‘Student Services', Rory and Ken discuss managing loss and transitions in counselling studies, reflecting on the endings that come with completing training and moving into the next stage of professional development. Amplify Intention – Ethical AI in Counselling Practice [starts at 02:46 mins] In this section, Rory and Ken explore Amplify Intention – Ethical AI in Counselling Practice, considering how AI can enhance professional practice by supporting—not replacing—the counsellor's intention, judgement, and authentic voice. Key points discussed include: AI should be viewed as an ethical partner or co-pilot, not a replacement for professional judgement. Counsellors can use AI intentionally for writing, planning, research, administration, and professional reflection. Client information should never be entered into AI systems, even if anonymised, due to confidentiality and data security concerns. Professional judgement remains essential - all AI-generated content should be reviewed, edited, and verified by the practitioner. Creating a professional voice profile can help counsellors communicate authentically in websites, directory listings, and professional communications. Transparency is important whenever AI has been used to assist with professional outputs. Lost for Words and Open Access Therapy [starts at 32:00 mins] In this week's ‘Practice Matters', Rory speaks with Meg Moss, Head of Public Affairs and Advocacy at the NCPS, about the Society's Lost for Words campaign and its proposal for greater choice within NHS talking therapies. Key points from this conversation include: The Lost for Words campaign highlights how a one-size-fits-all approach to NHS talking therapies does not work for everyone. The Open Access Therapy Framework proposes direct GP referral pathways to accredited counsellors listed on PSA-accredited registers. Research suggests that different therapeutic modalities often achieve broadly equivalent outcomes in real-world practice. The therapeutic relationship remains one of the strongest predictors of positive therapy outcomes across all modalities. The framework aims to provide greater continuity of care by reducing the disruption caused by stepped-care models. Private practitioners could potentially receive funded referrals through a new pathway while continuing to work within their own modality and practice setting. Managing Loss and Transitions in Counselling Studies [starts at 57:04 mins] In this section, Rory and Ken reflect on the experience of finishing counselling training and the feelings of loss, transition, and growth that can accompany the end of a training group. Key points include: The ending of a counselling training group can feel significant due to the depth of connection and shared experience developed during training. Training groups often provide a unique environment for personal growth, support, and professional formation. Building professional networks after qualification can help maintain connections and support ongoing development. Endings in training mirror many of the experiences clients encounter at the end of therapy. It is valuable to acknowledge and lean into the emotions associated with endings rather than avoiding them. The relationships and experiences formed during training often continue to influence professional practice long after qualification. The image above is Ken's final Personal Development (PD) group as a student counsellor, with Rory as the group tutor. A special moment marking the end of an important chapter in Ken's training journey—featured alongside this week's Student Services discussion. Links and Resources Counselling Skills Academy Advanced Certificate in Counselling Supervision Basic Counselling Skills: A Student Guide Counsellor CPD Counselling Study Resource Counselling Theory in Practice: A Student Guide Counselling Tutor Training and CPD Facebook group Website Online and Telephone Counselling: A Practitioner's Guide Online and Telephone Counselling Course

Welcome to the Win Cycle Podcast! On this episode, IRONMAN Master Coach Matt Dixon and Jeff Troeltsch discuss mental performance in endurance sports, focusing on perfectionism and race anxiety. Troeltsch emphasizes the importance of accepting one's current state while striving for improvement, rather than being perpetually dissatisfied. He highlights the need to manage cognitive distortions and the impact of data on athletes' mindsets. Troeltsch also stresses the significance of breathing techniques and maintaining a balanced perspective on performance. Additionally, they touch on the concept of identity, advising athletes to see themselves as individuals rather than as solely defined by their sports achievements. Purple Patch and Episode Resources Buy Jeff Troesch's Book–One Day Better: https://8020books.com/product/one-day-better/ Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com

In this episode, I sit down with Marie Vakakis, therapist, mental health and relationship educator, and founder of The Therapy Hub in Melbourne. We get personal. We talk about the early days of building a business with little kids, managing money stress, navigating a relationship through big life changes, and why the work you do on yourself matters just as much as the work you do in your business. In this episode: How I started my business by accident while juggling a corporate job and two toddlers What managing money really looks like when you leave a salary behind Why communication is the skill that makes or breaks your relationship AND your business The "stealth bomber" approach to hard conversations (and why it works for introverted partners) The strength that drives my business success but can bulldoze everything at home Why investing in your relationship is just as important as investing in your business Guest Interviewer: Marie Vakakis, therapist, mental health and relationship educator, host of This Complex Life podcast, and founder of The Therapy Hub, Melbourne. Work with Suz: Ready to build a brand that actually scales? Amplify is my high-touch group coaching program for experienced business owners ready to grow. https://www.suzchadwick.com/amplify

This week, Landon and Jeremiah discuss what Curtin's system looks like on the field and which Austin FC players are most and least suited to it. Other questions and topics include:- Austin FC buys out Robert Taylor- Dani Pereira trade rumors- Would it be better if he left?- Uzuni still in Europe?- Terry Boss replaces Nico Bosch- Curtin's Three R's- What the numbers say about Curtin- The 4-4-2 diamond explained- Which Austin players best fit the system- Which ones don't- Why this Austin FC II team is different- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

Adam helps a client feel confident raising their prices proportionate to their value, and in doing so, boosts their self-worth and helps them stop selling themselves short. Get 50% off a consultation call with Adam using the code PODCAST. Click here to schedule: ⁠https://courses.adamcox.co.uk/workwithadam

In this episode of The Ross Simmonds Show, Ross sits down with Travis Tallent of DayNova to unpack how organizations can use AI tools like Claude, Claude Code, Claude Chat, and Claude Co-Work to save time, improve workflows, and amplify business growth. Travis shares practical AI agent examples for marketing, sales, operations, finance, and account management, while emphasizing a strategic approach: automate the right work, keep humans in the loop, and reinvest saved time into higher-value output. Key Takeaways and Insights: 1. Using Claude to Build Smarter AI Workflows - Travis explains why Claude is his most-used AI tool and how he uses it for deep research, competitive analysis, proposals, and decision support. - Claude Code helps build and deploy proposal workflows, while Claude Chat acts as a strategic sparring partner. - Claude Co-Work can support daily briefs, research, project prioritization, and competitive monitoring. - The key is building strong skills with brand context, tone, design rules, and clear instructions so outputs feel useful and aligned. 2. The DayNova Framework for AI Transformation - Travis introduces the DayNova framework: Narrow, Orchestrate, Validate, and Amplify. - “Narrow” means identifying which tasks are actually worth automating instead of wasting time on low-impact workflows. - “Orchestrate” focuses on shared knowledge bases, governance, brand assets, and culture skills so teams use AI consistently. - “Validate” keeps humans in the driver's seat, while “Amplify” reinvests productivity gains into growth, innovation, and domain expertise. 3. Helping Teams Adopt AI Without Fear - Travis explains why AI adoption is not just a software rollout; it is a change management challenge. - Leaders need to acknowledge uncertainty, build psychological safety, and help teams turn anxiety into agency. - AI should be positioned as a tool to change how work gets done, not as something that replaces people's identity or value. - Successful adoption requires trust, team-specific training, and clear communication about how saved time will be reinvested. 4. AI Agents for Every Business Function - Marketing teams can build conversational agents connected to performance data, rankings, sales trends, and campaign insights. - Operations teams can create internal knowledge bases for policies, brand guidelines, culture, travel rules, and process documentation. - Account management teams can automate meeting notes, project management updates, and client communication scoring - Finance teams can use AI for PO reconciliation, forecasting, payroll workflows, contractor payments, and month-end close support. 5. AI for Sales, Revenue, and Relationship Building - Sales teams can use AI to summarize RFPs, analyze prospects, prepare for calls, and build automated sales coaching systems. - AI-powered prospect research helps teams enter conversations with stronger context and more relevant talking points. - Travis and Ross discuss how AI can strengthen both business and personal relationships through better follow-up and context tracking. - The highest-value human work shifts toward innovation, strategy, relationship-building, and big ideas that previously lacked enough time. Resources & Tools:

Welcome to the Win Cycle Podcast! On this episode, IRONMAN Master Coach Matt Dixon hosts Jeff Troesch, a renowned sports mental coach with nearly 40 years of experience, on the Purple Patch Podcast. Troesch discusses the integration of mental performance in sports and life, emphasizing the importance of adaptability, resilience, and commitment. He highlights the connection between physical and mental performance, using examples from various sports. Troesch also introduces his new book, "One Day Better," which distills his insights into practical tools for enhancing mental performance. Key takeaways include the importance of self-awareness, sensory awareness, and the distinction between commitment and trust. Purple Patch and Episode Resources Buy Jeff Troesch's Book–One Day Better: https://8020books.com/product/one-day-better/ Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com  

In the second episode of a special four-part Science of Reading: The Podcast adolescent literacy miniseries, Susan Lambert, Ed.D., speaks with Julie Burtscher Brown, Ed.D. a PreK–12 literacy facilitator. Julie talks about how she and her colleagues built a whole-school literacy initiative from the ground up, and what three years of data about it then revealed. Together, she and Susan also discuss why a few targeted, evidence-based practices (not sweeping overhauls) were what actually moved the needle for Julie's students; how content-area teachers can begin supporting literacy without reinventing their lessons; and what real, measurable change can look like at the secondary level when a whole school commits to the same practices. Show notes:Our Summer Learning Academy is back! Reserve your spot now to join Susan Lambert to dive deeper into the latest reading comprehension research.Check out our Science of Reading resources for grades 6-8.Connect with Julie Burtscher Brown on LinkedIn.Learn more about the Project for Adolescent Literacy.Explore Structured Literacy Interventions with Secondary Students.Review the IES 2022 Practice GuideWatch: Anita Archer: Secondary Reading—Implementing High-Leverage Practices.Get ready for Season 3 of the Amplify podcast Beyond My Years.Join our community Facebook group.Connect with Susan Lambert. Quotes:"Adolescent literacy is enormous and multifaceted. There's specialized instruction that needs to happen." —Julie Burtscher Brown"If you think of the word 'intervene' as a verb, it means to take action to prevent a predictable outcome." —Julie Burtscher Brown"Real, meaningful change can happen." —Julie Burtscher Brown"We reframed the word 'intervention' as an action, not a place." —Julie Burtscher BrownTimestamps*:01:00 Introduction: Actually moving the needle for adolescent readers, with Julie Burtscher Brown, Ed.D.09:00 A structured literacy program at Vermont's Woodstock Union High school and Middle School11:00 Grouping students by readiness17:00 Moving toward a whole-school literacy initiative23:00 High-leverage practices #1 and #2: Reading accurately and fluently30:00 High-leverage practices #3 and #4: Building word and world knowledge and accessing complex texts39:00 Building teacher leadership44:00 "Adolescent literacy is enormous and multifaceted. There's specialized instruction that needs to happen."46:00 Closing thoughts: what three years of whole-school effort produced*Timestamps are approximate

Stepha Stock (aka Love Stepha) is a Brisbane-based portrait photographer, DJ, model, and self-proclaimed creative wild card. In this episode, we get into creativity as a business strategy, not just a personality trait, and why trusting yourself to figure it out as you go is the thing that actually moves the needle. In this episode: How Stepha's three-word prompt content series pushed her creative edges without a plan or a guarantee it would work Why the "moments in between" are where the real magic happens, in photo shoots and in business The personal brand sandwich: professional credentials, personal beliefs, and passions, and why it's the passions that actually hook people How Stepha pitched herself publicly to photograph Erika Jayne and got the gig Why 80–90% of cool opportunities are self-generated, and what that means for you Resources mentioned: Stepha Stock: lovesteffa.com | @lovesteffa on Instagram Work with Suz: Ready to build a personal brand that actually converts? Amplify is Suz's high-touch group coaching program for experienced business owners ready to scale. https://www.suzchadwick.com/amplify

This week, Landon is joined by Mike and Steph to break down Jim Curtin's introductory press conference and answer listener questions. Other questions and topics include:- Steph is the best director in Austin!- Nelson added to Canada roster!- Season ticket prices released- Vacation SZN for the boyz- How Jim Curtin wants to play- Curtin's Three R's- How Data Analytics can improve Austin FC- Listener Questions (1:09:55)- Gallagher on ATX Mt. Rushmore?- Alternate color options for Austin FC- Best former Austin DPs- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

Ali Mac, Mike Johnson, and Beau Morgan continue to recap and react to the Atlanta Braves losing their third series of the season and losing back-to-back series for the first time this season after losing their rubber match with New York Mets 8-1 yesterday, continue to react to the news that the Braves placed starting pitcher Spencer Strider on the 15-day injured list on Saturday after imaging revealed inflammation in his right elbow, and explain why they think the Braves' recent pitching struggles are only amplifying Spencer Strider's injury.

Welcome to the Purple Patch Podcast! On this episode, IRONMAN Master Coach Matt Dixon discusses the importance of engineering mini victories in coaching, both for athletes and leaders in various industries. He emphasizes that confidence is built through tangible evidence of success, not just physical preparation. Dixon shares his experience of shifting from a focus on physiological performance to creating conditions that foster belief and trust. He highlights the significance of designing training sessions and goals to ensure athletes and teams experience progress and success, which in turn builds confidence and commitment. This approach, he argues, is crucial for leadership effectiveness and team performance. Purple Patch and Episode Resources Register now and join upcoming webinars: https://go.purplepatchfitness.com/ironman2026 https://go.purplepatchfitness.com/marathon2026 Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com  

This week, Landon and Jeremiah discuss the huge news of Jim Curtin being hired as Austin FC's new head coach. They are also joined by Austin FC President, Andy Loughnane, to discuss the 2027 season, the stadium experience, and the Sporting Director search. Other questions and topics include:- Jim Curtin will be Austin FC's next coach!!!!- BUT... he doesn't start until 2027- Should they hire a Sporting Director first?- Why Curtin is maybe worth the wait- Why Curtin may not play a pressing system- Interview w/ Austin FC President, Andy Loughnane- The process of hiring Curtin- What 2027 season tickets will look like- Loughnane responds to your stadium feedback- What to expect at the Austin FC World Cup parties- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show

In this episode of the Amplify Speakers podcast, host Chris Sund interviews Kelly Cardenas. He shares his journey from business owner to influential speaker, emphasizing the importance of culture, vibe, and authentic communication in creating successful organizations and impactful experiences. Discover practical strategies to enhance team engagement, build culture, and deliver memorable live events. Takeaways Chapters00:00 Introduction to Kelly Cardenas02:20 The Journey of Entrepreneurship05:50 Understanding the Vibe12:02 Defining Culture in Business15:24 Communication and Culture20:15 Speaking Life into Employees27:32 The Ripple Effect of Positive Culture30:10 The Importance of Being Seen and Heard31:53 Creating a Culture of Value33:01 Introducing the Vibroom Experience40:09 The Magic of Connection at the Vibroom41:59 Building Your Own Stage45:18 Expanding the Vibroom Experience48:23 The Ripple Effect of Impactful Experiences Quotes "Most challenges come down to communication.""Love the system, manage the people.""Leave every place better than you found it." LinksKelly Cardenas' Profile: https://amplifyspeakers.com/kelly-cardenas/ Kelly Cardenas' Website: https://www.kellycardenas.com/ Kelly Cardenas' LinkedIn: https://www.linkedin.com/in/kelly-cardenas/ Kelly Cardenas' Book: https://www.amazon.com/Vibe-Missing-Ingredient-Changes-Everything-ebook/dp/B0CKNV93XR 

In this powerful episode of Everyday Conversations on Race, host Simma the Inclusionist sits down with Emmy award-winning journalist and author Dion Lim to confront a question too many are avoiding: "Why has the conversation about anti-Asian hate gone silent"? Dion takes us behind the headline-making DM that changed her career — an anonymous video of an elderly Asian man being brutally beaten in San Francisco — and reveals what it took to bring stories like his to light when her own newsroom resisted.  From the murder of Vincent Chin to COVID-era scapegoating, she traces the deep historical roots of anti-Asian racism in America. She explains why the silence after the peak of BLM and Stop AAPI Hate is not just disappointing — it's dangerous. Topics in This Episode: Why anti-Asian hate is "as old as the Gold Rush" — and why we're erasing that history The cultural shame that keeps Asian American victims from speaking out The death threats and hit pieces Dion faced for reporting the truth How DEI rollbacks are affecting communities right now What Black-Asian solidarity actually looks like on the ground The role food, music, and pop culture play in bridging racial divides Dion's new book Amplify: My Fight for Asian America (foreword by Olivia Munn) You'll hear: The anonymous 12-second DM that changed everything — a video of an elderly Asian man being attacked while collecting cans in San Francisco's Bayview neighborhood Why Asian American victims often don't come forward: cultural conditioning, family shame, distrust of media, and generational silence Anti-Asian hate isn't new — from the Gold Rush to Vincent Chin to Yik Oi Huang and Vishal Ratanapakdee How COVID gave people permission to blame Asians — and how "kung flu" and "China virus" language fueled violenc The backlash Dion faced: a Washington Post hit piece orchestrated by a former DA's team, death threats from people who denied anti-Asian hate was real Why the Asian American community isn't monolithic — income inequality, cultural differences, and the "model minority" myth The connection between Black and Asian communities — shared history, manufactured division, and what solidarity actually looks like on the ground Grassroots response: patrol groups, the Blue Angels in Oakland, and the role of everyday people showing up for each other Simma's own history with the original Rainbow Coalition — The Young Patriots, the Black Panthers, the Young Lords, and Asian groups working together in the late '60s and '70s The immigrant parent dynamic: silence as survival, pride as a long time coming, and what it meant when Dion's father finally expressed pride after her 20/20 appearance What Dion wants for the next generation: be loud, find your community, take care of your mental health, and don't be afraid to take up space TV recommendation: Warrior — the series about the rise of the Tongs and how Chinese workers were treated in California The ask: get Amplify on the New York Times bestseller list — and why it matters beyond sales Key Learnings: Silence is not safety. When institutions stop talking about race, hate doesn't disappear — it goes underground and grows. The rollback of DEI programs and race coverage in newsrooms makes communities more vulnerable, not more comfortable. Anti-Asian hate has deep American roots. This isn't a COVID story. It goes back to the Gold Rush, the Chinese Exclusion Act, and the murder of Vincent Chin. Understanding that history is the first step to not repeating it. Cultural conditioning keeps people quiet. Many Asian Americans are raised to not cause a fuss, not draw attention, not inconvenience others. That silence protects no one — it protects the people doing harm. Division between communities is often manufactured. The tension between Black and Asian communities didn't come from nowhere. It was seeded deliberately, and it dissolves quickly when people actually get to know each other. You don't have to share someone's experience to show up for them. The people who moved Dion most weren't Asian — they were people from every background who said "I didn't know, and now I do." Timestamps: 1:08 – Who is Dion Lim and why she's fighting for Asian America 2:51 – "It feels like crickets" — DEI rollbacks and the dangerous silence 4:05 – The 12-second video that changed Dion's career forever 5:50 – Anti-Asian hate didn't start with COVID — it goes back to the Gold Rush 8:43 – From fluff pieces to death threats: how Dion's journalism transformed 10:15 – The shameful cultural silence keeping Asian victims from speaking out 13:58 – The Washington Post hit piece, orchestrated by a DA's team 16:15 – Why people deny anti-Asian hate even exists 21:25 – "It was okay to blame Asians for COVID" — how a pandemic became a weapon 24:14 – Dion's own mother told her to stop reporting. Here's why. 27:42 – Are newsrooms giving up on covering race? 31:00 – The "model minority" myth that erases Asian poverty 39:22 – What real Black-Asian solidarity actually looks like 46:01 – The history America buried: forced labor, exclusion laws & the show Warrior 51:01 – Dion's call to action + her book Amplify Guest Bio: Dion is a beloved Emmy Award-winning journalist, two-time author, and international keynote speaker. For over 20 years, she has transformed complex, high-stakes issues into clear, compelling stories that resonate with millions. A trusted expert in media presence, Dion now helps executives and changemakers communicate with the same clarity, confidence, and impact. Her work amplifying underrepresented voices has built bridges across diverse communities and sparked lasting change. Connect with Dion Lim: Website: dionlim.com Instagram & Facebook: @dionlimtv LinkedIn: Dion Lim Get the book: Amplify: My Fight for Asian America — available now! If this episode moved you, share it with someone who needs to hear it. Subscribe, leave a review, and help us get these conversations heard across the globe. Click here to DONATE and support our podcast All donations are tax deductible through Fractured Atlas. Simma Lieberman, The Inclusionist, helps leaders create inclusive cultures. She is a consultant, speaker, and facilitator. Simma is the creator and host of the podcast, Everyday Conversations on Race. Contact Simma@SimmaLieberman.com to get more information, book her as a speaker for your next event, help you become a more inclusive leader, or facilitate dialogues across differences. Go to www.simmalieberman.com and www.raceconvo.com for more information Simma is a member of and inspired by the global organization IAC (Inclusion Allies Coalition)  Connect with me: Instagram Facebook YouTube Twitter LinkedIn Tiktok Website Previous Episodes Frank Carbajal on Latino Leadership: From Migrant Farmworker Son to Silicon Valley Voice Dr. Gina Paige on African Ancestry: How DNA Reconnects Black Americans to Their African Roots From Black Panther to Corporate America: Elmer Dixon on Race, Revolution, and Why DEI Is Not Dead Loved this episode?  Leave us a review and rating

The One With Temu Elizabeth Taylor, Hawaii Five-O, and Keith at the Cock 'N Bull! AKA THE DEVIL WORE WHITE (UPDATE EPISODE!)! Official Description from NBCU: An elderly socialite is reported missing from her stately New York City brownstone; when Sante Kimes and her son Kenny are arrested, an investigation reveals decades of crime, deception and murder that captivated the nation. Keith Morrison reports.   Want more of K and K! Check them out on: Live, Laugh, Larceny! Crime Seen! Pink Shade!   Check out our merch at https://adatewithdateline.dashery.com/! We donate all of our proceeds to a different charity every month, including those benefitting human rights, LGBTQIA support, solving cold cases, homeless and shelter animals, domestic violence survivors, disaster relief, cancer research, and more.      Check out our Patreon or Supercast and get instant access to over 80 bonus full length true crime episodes, our monthly livestreams, ad free episodes, Karen Read All About It episodes, and MORE! patreon.com/datedateline datedateline.supercast.com Or gift a Patreon subscription to a friend! https://www.patreon.com/datedateline/gift Kimberly's Etsy Shop: www.etsy.com/shop/StitchesBeKrazy   Shopping with our sponsors is an easy way to support our show!   Sleep cooler this summer with Boll & Branch. Get 15% off your first order plus free shipping at BollAndBranch.com/datedateline with code datedateline. Exclusions apply.   Snack smarter with IQBar! Right now, IQBAR is offering our special podcast listeners twenty percent off all IQBAR products—including the Ultimate sampler pack—plus FREE shipping. To get your twenty percent off, text DATELINE to sixty-four thousand. Message and data rates may apply. See terms for details.   Clean up your house and your peace of mind with Homeaglow! Head to https://www.homeaglow.com/DATEDATELINE to get your first 3 hours of cleaning for only $19. Thanks so much to Homeaglow for sponsoring this episode! Amplify your spring look with Thrive Causemetics. Go to thrivecausemetics.com/DATELINE for an exclusive offer of 20% off your first order.  Right now, save 25% on your first order at zazzle.com. Go make something Zamazing! To advertise on this podcast please email: ad-sales@libsyn.com   Or go to:  https://advertising.libsyn.com/ADatewithDateline

Welcome to the Purple Patch Podcast! On this episode, IRONMAN Master Coach Matt Dixon hosts the Purple Patch Podcast, featuring Kyle Sanok, who achieved a 2:34:49 marathon at the Boston Marathon using a low-mileage, multisport training approach. Kyle, a Purple Patch athlete, leveraged cycling and swimming in addition to running, maintaining around 30-40 miles per week. He emphasized the importance of community, trusting the process, and proactive injury prevention through physical therapy. Kyle's journey included overcoming initial skepticism and relied heavily on personalized coaching and a flexible training plan. He plans future challenges, including the Alcatraz triathlon. Matt Dixon offers complimentary consultations for those interested in Purple Patch coaching programs. Purple Patch and Episode Resources Register now and join upcoming webinars: https://go.purplepatchfitness.com/ironman2026 https://go.purplepatchfitness.com/marathon2026 Hiring Purple Patch Coach: https://www.purplepatchfitness.com/careers-page  Fast Track Run Squad: purplepatchfitness.com/fasttrackmarathon Check out our world-class coaching and training options: Tri Squad: https://www.purplepatchfitness.com/squad 1:1 Coaching: https://www.purplepatchfitness.com/11-coached Run Squad: https://www.purplepatchfitness/com/run-squad Strength Squad: https://www.purplepatchfitness.com/strength-1 Live & On-Demand Bike Sessions: https://www.purplepatchfitness.com/bike Get a free needs assessment and learn more about our programs: https://purplepatchfitness.simplybook.me/v2/#book/service/19  Live in San Francisco? Explore the Purple Patch Performance Center: https://center.purplepatchfitness.com  Everything you need to know about our methodology: https://www.purplepatchfitness.com/our-methodology Amplify your approach to nutrition with Purple Patch + Fuelin https://www.fuelin.com/purplepatch Get access to our free training resources, insight-packed newsletter and more at purplepatchfitness.com

In this first episode of our special four-part Science of Reading: The Podcast Adolescent Literacy miniseries, Susan Lambert, Ed.D., speaks with Doug Fisher, Ph.D., a celebrated professor, author, and one of the most influential voices in adolescent literacy. They explore what the evidence really tells us about supporting adolescent learners, and what it means for classroom practice. They also discuss why Doug and his colleagues set out to find a new model for adolescent literacy, how self-efficacy powers literacy development in adolescent learners and what teachers can do to build it, and what "foundational skills" in reading truly means for adolescent readers—and why it is non-negotiable.Show notes:Our Summer Learning Academy is back! Reserve your spot now to join Susan Lambert for a pair of sessions that will help you dive deeper into the latest reading comprehension research.Check out our Science of Reading resources for grades 6–8. Connect with Doug on LinkedIn.Learn more about Doug's book, Teaching Foundational Skills to Adolescent Readers.Read Doug's article, A Model for Adolescent Reading Instruction.Get ready for Season 3 of the Amplify podcast Beyond My Years.Join our community Facebook group.Connect with Susan Lambert.Quotes:"Our literacy skills contiue to grow across our lifetimes." —Doug Fisher"The human brain operates on language, and reading, writing, speaking and listening, are the language operating systems of our brain." —Doug Fisher"The word 'foundational' to me means not optional." —Doug Fisher"Literacy is a gatekeeper. If we can develop stronger literacy skills in our student, we will change their lives." —Doug Fisher"The passion that educators bring also makes learning relevant." —Doug FisherTimestamps:0:00 Introduction: New adolescent literacy mini-series02:00 Foundational skills for adolescent learners, with Doug Fisher06:00 "Our literacy skills continue to grow across our lifetimes08:00 In search of a new adolescent literacy model14:00 Distinguishing early, general, and disciplinary literacy17:00 Why the Reading Rope was not designed for adolescent learners19:00 Introducing the reading circuit and self-efficacy27:00 Sentence level analysis31:00 Building self-efficacy through academic risk taking34:00 Redefining "foundational skills" for adolescent readers38:00 What this looks like in high school classrooms43:00 Teacher self-efficacy and the joy of student learning48:00 Closing thoughts: "Literacy as a gatekeeper"*Timestamps are approximate

This week, Landon and Jeremiah are joined by Soccerwise's David Gass to discuss Austin FC's search for a coach and CSO, and the future direction of club. Other questions and topics include:- Still a chance for Nelson with Canada?- Purple jersey incoming?- Coach/Sporting Director Search w/ David Gass- What are the odds of hiring our top choices?- How attractive is the Austin job?- How should Austin FC reinvent themselves?- How can Austin develop more youth?- Gass's soccer movie recs: Pelada, Goal! - Austin really the 30th most valuable team?- What is a half-volley exactly?- Free Parking at Amplify- much moreMoontower Soccer is brought to you by FVF LawSupport the show