Podcast appearances and mentions of gregg witt

Join Don Bruns during a roundtable discussion of Raven steering history with Gary Esselink, Gregg Witt, Ryan Molitor, and Mike Lairson. With the latest announcement of a new electric steering system, Don thought it was time to take a look back to see how Raven got to where it is today. Enjoy!

The youth, although an overused phrase, are seen as the ‘future of today'. They are pioneers in fashion, technology, education, and culture. Simply put, the youth market should not be neglected in your marketing efforts.  With technology and digital reach at their fingertips, they can so much influence with family and friends that surround them. Those investing in this audience will see youth consumers grow into loyal adult spenders. Engage Youth Co. is an independent marketing agency that assists businesses with relevant brand engagement for youth culture. Gregg Witt is Chief Strategy Officer and he offered us insights into Engage Youth's acquisition channels and his expertise in the marketing world of today. Gregg believes that it comes down to sharing company expertise in actionable ways. With a website as the hub and driving social connection, brand representation is key to forming connections with your audience. As the experts in facilitating connections between clients and their audience, Engage Youth is determined to do the same with their customers. By building trust and leveraging content Gregg continues to promote company expertise in actionable ways.

In this episode Sourdough and Kelly Vaught from BeCore join in conversation about everything from parenting and core values to experiential marketing and politics. Starting off, Kelly shares with us what he is most grateful for and his personal philosophy for a happy, meaningful life. His family is incredibly important to him and he dishes out some of his tried and tested parenting advice and reflects on his own childhood experiences and how they have shaped him. We discuss the role of liberal arts in teaching critical thinking, what the world actually needs from politicians, forging meaningful connections with people and the need for advertising folk to grasp and engage with contemporary culture. We reimagine a society where the measure of success is holistic and where people’s contribution to all spheres of life is a more interesting consideration than just what they do as a job and the money they get from doing it. Don’t miss out on this insightful conversation with people who speak your language.  Key Points From This Episode: A reflective overview of Kelly’s parents and growing up in a very religious household. Dealing with his mother’s mental illness, dropping out of school and moving out at age 16. Being excommunicated from his religious network and the tough lessons he learned. How Kelly’s childhood experiences informed his perspective on raising his own kids. The importance of building confidence and adaptability into his children. The critical role of arts in teaching critical thinking and problem solving. Combing liberal arts and science to find solutions for the existential problems of humankind. The need for politicians to adopt a human-centered approach to government. Recognizing who ‘your people’ are and not wasting time investing in those who are not. What the dissolution of the ego entails and how harmony is the foundation of success. Unequal distribution of resources and population growth as two major concerns in our collective unconscious. Doing work that matters, experiential marketing and engaging the younger generations. Red Bull as an example of a company that supports and engages with arts and culture. Artists’ role in stimulating conversations around social issues and challenging the status quo. The interesting space where art and AI meet and the future of artistic presentation. And much more!  Links Mentioned in Today’s Episode: Kelly Vaught on LinkedIn — https://www.linkedin.com/in/kellyvaughtbecore Kelly Vaught on Twitter — https://twitter.com/kellyvaught1?lang=en BeCore — https://becore.com/ Herp Alpert School of Music — https://schoolofmusic.ucla.edu/ Michael Pollen — https://michaelpollan.com/ How to Change Your Mind on Amazon — https://www.amazon.com/Change-Your-Mind-Consciousness-Transcendence/dp/1594204225 Russell Brand — https://www.russellbrand.com/ Robert Service — https://poets.org/poet/robert-w-service “The World’s All Right” poem — http://explorenorth.com/library/service/bl-rollstone33.htm Steven Dupee on LinkedIn — https://www.linkedin.com/in/stevedupee GMR Marketing — https://gmrmarketing.com/en-us/ Gregg Witt — https://engageyouth.com/team/gregg-witt/ Steve Buscemi — https://www.imdb.com/name/nm0000114/ Red Bull — https://www.redbull.com/za-en/ Dan Ginsberg on LinkedIn — https://www.linkedin.com/in/dan-ginsberg-403b215 Patagonia — https://www.patagonia.com/home/ We Rise — https://werise.la/ Shepard Fairey — https://obeygiant.com/ Lil Miquela on Instagram — https://www.instagram.com/lilmiquela/?hl=en Bella Hadid — https://twitter.com/bellahadid Joe Rogan Podcast — http://podcasts.joerogan.net/ Jamie Metzl — https://jamiemetzl.com/ Hacking Darwin on Amazon — https://www.amazon.com/Hacking-Darwin-Genetic-Engineering-Humanity/dp/149267009X Sapiens on Amazon — https://www.amazon.com/Sapiens-Humankind-Yuval-Noah-Harari/dp/0062316117/ Yuval Noah Harari — https://www.ynharari.com/ Man One —...

This week Joe Cox interviews Gregg Witt about the current state of youth marketing in 2019.Gregg is an entrepreneur, brand strategist author and speaker known for his profound work in youth culture. We’ll be talking a lot about the recent book he published 'The Gen Z Frequency' a super comprehensive Playbook for brands and marketers wanting to gain attention from the generation that’ll make up 40% of total US consumer spending by 2020. He’s worked on the brand, agency and consultancy side of a ton of brands we all know FunnyOrDie, AwesomenessTV, Walt Disney World, Vitamin Water, Nissan, and Carhart WIP to name a few.We talk about: * Gregg’s past in the skateboarding world of the early 90s * How the current social media environment mirrors the energy of early skate culture. * How Gen Z is different than millennials. * Building a playbook for Genz marketing * The famous Nike story of entering the skateboard culture in the 90s with the introduction of the SB Dunk. This story has always been spoken about but was first published in Gregg’s book. * How brands like Red Bull and Nike enter cultures and where brands get it right and wrong. * Social media and Gen Z * The three things that social brands should look out for when trying to attract Gen Z.

Gregg Witt, partner and chief strategy officer, Engage Youth Co., and author of "The Gen Z Frequency: How Brands Tune In and Build Credibility", explains the similarities and differences between Baby Boomers, Gen X, Millennials, and Gen Z. The major differences between Gen Z and prior generations is their unrelenting relationship with information, media consumption, and mobile connectivity. Witt notes the mistakes branding companies make when targeting the Gen Z market. He explains the disconnect between companies and Gen Z audiences, and offers insights.

Gregg Witt, partner and chief strategy officer, Engage Youth Co., and author of "The Gen Z Frequency: How Brands Tune In and Build Credibility", explains the similarities and differences between Baby Boomers, Gen X, Millennials, and Gen Z. The major differences between Gen Z and prior generations is their unrelenting relationship with information, media consumption, and mobile connectivity. Witt notes the mistakes branding companies make when targeting the Gen Z market. He explains the disconnect between companies and Gen Z audiences, and offers insights.

Interview with Gregg Witt Author of The Gen Z Frequency Every home-based business owner needs a HUGE focus on up and coming Generation Z – GEN Z – customers. That means your business’s brand needs a Youth Engagement Playbook, built on authentic engagement through social likes, comments, video views, sharing and other user-generated content. This direct participation experience builds your brand and is the best way to synch up with GEN Z’s wavelength, tune into their frequencies and form profit-building relationships. With 27% of the global population share and growing, GEN Z will soon be the largest demographic, and why you need a Youth Engagement playbook in your Biz. Richard “Capt’n” Henderson and Sherilyn Colleen interview Gregg Witt on developing this playbook. Gregg is Chief Strategy Officer of Engage Youth Company and co-author of, The Gen Z Frequency: How Brands Tune In and Build Credibility. Subjects discussed in podcast include: Why your business’s brand should be focused on engagement - for GEN Z and all age groupsAction steps for engagement – your youth engagement playbook and how it fits into an overall marketing planThe essential components of a GEN Z engagement playbookPractical business use cases of a youth engagement playbookSituation where a brand will benefit from a playbook, and why it might hold them back if they don’t have a playbookDoes your brand need a GEN Z engagement playbook, why or why not? Episode Sponsor: The Downline Builders Network * www.MailPostcardsFromHome.com Visit the Podcast Website

Interview with Gregg Witt Author of The Gen Z Frequency Every home-based business owner needs a HUGE focus on up and coming Generation Z – GEN Z – customers. That means your business’s brand needs a Youth Engagement Playbook, built on authentic engagement through social likes, comments, video views, sharing and other user-generated content. This direct participation experience builds your brand and is the best way to synch up with GEN Z’s wavelength, tune into their frequencies and form profit-building relationships. With 27% of the global population share and growing, GEN Z will soon be the largest demographic, and why you need a Youth Engagement playbook in your Biz. Richard “Capt’n” Henderson and Sherilyn Colleen interview Gregg Witt on developing this playbook. Gregg is Chief Strategy Officer of Engage Youth Company and co-author of, The Gen Z Frequency: How Brands Tune In and Build Credibility. Subjects discussed in podcast include: Why your business’s brand should be focused on engagement - for GEN Z and all age groupsAction steps for engagement – your youth engagement playbook and how it fits into an overall marketing planThe essential components of a GEN Z engagement playbookPractical business use cases of a youth engagement playbookSituation where a brand will benefit from a playbook, and why it might hold them back if they don’t have a playbookDoes your brand need a GEN Z engagement playbook, why or why not? Episode Sponsor: The Downline Builders Network * www.MailPostcardsFromHome.com Visit the Podcast Website

Gregg Witt breaks down how he built his first company as a teenager and how he is now consulting others on what brands need to do to be relevant and effectively communicate!  Check out Greg's new book: "The Gen Z Frequency: How Brands Tune In and Build Credibility."

In Part 1 we went through hour by hour a day in Gregg’s life as a Youth Brand and Marketing Strategist. In this episode, we’ll take you through Gregg’s career journey so you know what skills and experience are necessary to land a job as a Youth Brand and Marketing Strategist. Let’s learn how he did it so you can too!As always, you can check out this episode's Show Notes Page to find the toolbox, photos and how you can connect with Gregg Witt! See acast.com/privacy for privacy and opt-out information.

What does it mean to be a Youth Brand and Marketing Strategist? What do they even do all day?Welcome to Part 1 in the 2-part "Generational Marketing" Series. In this episode, we’re going to experience a day in the life, hour by hour, of Gregg Witt, a Youth Brand and Marketing Strategist at Engage Youth Co, so you can decide if this is a career you can see yourself doing! Let’s get right into the day!As always, you can check out this episode's Show Notes Page to find the toolbox, photos and how you can connect with Gregg Witt! See acast.com/privacy for privacy and opt-out information.

On episode #21 of the culture of business show.We speak to Gregg Witt, author of the book "The Gen Z Frequency. What can brands learn from politicians like Beto O'Rourke? And AI isn't just being used to archive music, but understand what type of mood it evokes. Plus music from Carter and JPhelpz.Follow us on socials @DisruptiveFM on Instagram and Twitter.#DisruptiveFM #Dfm

On episode #21 of the culture of business show.We speak to Gregg Witt, author of the book "The Gen Z Frequency. What can brands learn from politicians like Beto O'Rourke? And AI isn't just being used to archive music, but understand what type of mood it evokes. Plus music from Carter and JPhelpz.Follow us on socials @DisruptiveFM on Instagram and Twitter.#DisruptiveFM #Dfm

Where are you going and what will you create? When Joe Burton was able to answer this question, he became an entrepreneur in the field of scientific well-being. More than changing your life, Joe always teaches mindfulness as a competitive advantage when he serves corporations, universities, and healthcare systems. His focus is to help organizations create an engaging culture and healthy work environment. Change has never been so much a part of youth and culture now that technology is dictating its pace. The huge generational gap is a challenge for every marketing team. Gregg Witt has the amazing ability to become the Switzerland between generational marketing and youth marketing. He shares his consumer insights on how business can become relevant to teens and young adults. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Take The Lead community today: Dr. DianeHamilton.com Dr. Diane Hamilton Facebook Dr. Diane Hamilton Twitter Dr. Diane Hamilton LinkedIn Dr. Diane Hamilton YouTube Dr. Diane Hamilton Instagram

Where are you going and what will you create? When Joe Burton was able to answer this question, he became an entrepreneur in the field of scientific well-being. More than changing your life, Joe always teaches mindfulness as a competitive advantage when he serves corporations, universities, and healthcare systems. His focus is to help organizations create an engaging culture and healthy work environment. Change has never been so much a part of youth and culture now that technology is dictating its pace. The huge generational gap is a challenge for every marketing team. Gregg Witt has the amazing ability to become the Switzerland between generational marketing and youth marketing. He shares his consumer insights on how business can become relevant to teens and young adults. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Take The Lead community today: Dr. DianeHamilton.com Dr. Diane Hamilton Facebook Dr. Diane Hamilton Twitter Dr. Diane Hamilton LinkedIn Dr. Diane Hamilton YouTube Dr. Diane Hamilton Instagram

Where are you going and what will you create? When Joe Burton was able to answer this question, he became an entrepreneur in the field of scientific well-being. More than changing your life, Joe always teaches mindfulness as a competitive advantage when he serves corporations, universities, and healthcare systems. His focus is to help organizations […]

In this important show youth culture specialist Gregg Whitt stops by to discuss the challenges of capturing the attention of tweens, teens and young adults. He has spent his career studying this segment and helping brands to engage with them. How does your brand speak to tweens and teens? What mistakes is your brand making trying to reach this elusive market? How can the toy and game industry better engage with and win them? We cover it all here!