Start-up, grow and succeed in your own home-based business. Thrive working from home. Interviews with top experts in the home business industry. Entrepreneur profiles and business spotlights. Sponsored by Home Business Magazine. Hosted by Sherilyn Colleen, Managing Editor, and Richard "Capt'n" Hend…
As COVID-19 has driven us all more and more into a virtual world, optimizing your online presence is more important than ever to business success. Optimizing your online presence can result in major followings on social media, bringing new interest into your services, and filling your lead funnels with genuine prospects. It can be the difference between looking for work and being inundated with opportunities. But there's just one question. How do you optimize your online presence in a way your competitors are not? Richard “Capt'n” Henderson and Shelby Cara interview Gen Z'r Luke Hyde (https://lukehyde.com), who sponsors the Small Business Digital Roadmap. Luke shares easy to understand advice on how to grow your business through better optimizing your online presence. Subjects discussed in the Podcast include: How Luke has been able to leap forward as a top Digital Marketer as a Young Generation Z-er Why is it important for a small business to optimize its online presence What exactly does it mean to optimize your online presence? How to build trust online Why it may not be a good idea to boost posts on Instagram or Facebook Why is Google My Business big for Smaller Home Businesses? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Home-Based Business Start-Up Guide Episode Sponsor: Little Jimmy's Italian Ice * https://ItalianIce.net Interview Guest: Your Hosts:
Interview with Author and Tax Expert Courtney Epps Tax season seems to always be upon us year ‘round. So it's always a good time for anyone, business owner or not, to look for ways to decrease your taxes or increase your revenue. Courtney Epps, takes this one step further by saying that you would be unwise not to own a business. Courtney Epps is a well known Chief Financial Officer, Ted Talk veteran, and author of the appropriately named More Relaxing Less Taxing. Richard “Capt'n” Henderson and Sherilyn Colleen interview Courtney Epps (CourtneyEpps.com), who share smart insights on how owning and operating a home-based business can help you in your overall tax liabilities position. Subscribe to Home Business TV (https://tinyurl.com/ya4vs6qe). Home-Based Business Start-Up Guide (https://homebusinessmag.com/home-based-business-start-up-guide) Subjects discussed in the podcast include: What motivated Courtney to write her book “More Relaxing Less Taxing” How Operating a home-based business can improve your tax position Tax regulations or tax guidance we should consider from Covid changes How not claiming tax liabilities is like giving away your business! Specific tax tips for those operating a business How we can keep in compliance with tax regulations How to better maximize your business's cash flow and revenue Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Home-Based Business Start-Up Guide Episode Sponsor: Ouulala! * https://Ouulala.com Interview Guest:
On the Home Business Podcast, we love Start-Up Success Stories. How about two Minnesotans from Lakeville - Levi Conlow and Robby deziel – who struck out west and found success. Their Lectric eBikes exploded onto the electric bike scene in 2019, and hit $14 million in sales their first year. Their start-up journey provides great lessons for anyone with a business idea who is afraid to take the leap. Despite their youth, they proved to be seasoned marketing pro’s and who were able to pretty much self-fund their venture. [caption id="attachment_118663" align="alignright" width="300"] The Lectric XP Model[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview co-founders Levi Conlow and Robby deziel on their exciting business-building journey (www.Lectricebikes.com). Subjects discussed in the podcast include: How they came up with the idea to start an electric bike company Getting their Lectric XP bike model to explode in sales during their first year of being in business Raising initial seed and start-up capital Niche and social media marketing within a group of motivated product enthusiasts Their work done from home or a home office. Making a business partnership work Building on success – what the future holds for Lectric eBikes Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Home-Based Business Start-Up Guide Episode Sponsor: Downline Builders Network * www.GeraldPeters.info Interview Guest:
Interview with Cold Call Expert Nicole Attias No matter what your business, you must make cold calling part of that business. Social media platforms and email are all the norm in today’s communication – but none can replace the impact of your voice over the phone. NO ONE likes to pick up the phone and cold call, particularly when you might be cold calling someone you just met at a networking event. [caption id="attachment_111853" align="alignright" width="300"] Corporate Trainer and Consultant Nicole Attias[/caption] Along with getting motivated to make the cold call, you have to know how best to communicate in a cold call pitch. To get us up to speed in cold calling, Richard “Capt’n” Henderson and Sherilyn Colleen interview “cold call expert” Nicole Attias (www.prospect2win.com), who assists clients in recruitment, corporate training and sales. Subjects discussed in the podcast include: What exactly is influence marketing? How did Elma Beganovich get into influence marketing and rise to the top as an influencer? How exactly do influence marketers generate revenue (beyond sponsored posts)? What are some ways that a small business owner, who might lack a large marketing budget, use influence marketing? The first step to becoming an influence marketer, for those who want to “take the leap” as an Influencer. The future of influence marketing - where will the opportunities be? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Home-Based Business Start-Up Guide Episode Sponsor: City America * www.CityAmerica.com Interview Guest: [caption id="attachment_111855" align="alignleft" width="300"] Cold Call Expert Nicole Attias[/caption]
In our post pandemic world, influencer marketing is growing in its importance to small business success. Influence marketing leverages social media to make more personal connections to your target audience. You can use influence marketing to grow your business, or perhaps “make the leap” to being an Influencer yourself. To learn more, Richard “Capt’n” Henderson and Sherilyn Colleen interview one the most knowledgeable and established influencers in the market, Elma Beganovich, Along with her sister Amra, these two megastar influencers, with over 2.2 million followers, are founders of A&E, a large digital agency (AmraAndElma.com). [caption id="attachment_104138" align="alignright" width="350"] Mega-Influencers Elma and Amra Beganovich[/caption] Subjects discussed in the podcast include: What exactly is influence marketing? How did Elma Beganovich get into influence marketing and rise to the top as an influencer? How exactly do influence marketers generate revenue (beyond sponsored posts)? What are some ways that a small business owner, who might lack a large marketing budget, use influence marketing? The first step to becoming an influence marketer, for those who want to “take the leap” as an Influencer. The future of influence marketing - where will the opportunities be? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Coach Andrew * www.UrgentAction.info Interview Guest: [caption id="attachment_104140" align="alignleft" width="300"] Elma Beganovich, super influencer and co-founder of A&E agency,[/caption] Your Hosts:
To win in business, you also need to win in life. Kelley Earnhardt Miller, is one of the most prominent businesswomen in NASCAR today. Kelley Earnhardt Miller has written a book DRIVE: 9 Lessons to Win in Business and in Life. As co-owner of JR Motorsports, Kelley knows what hard work, dedication, and thriving in a “man’s world” looks like. Born into racing royalty, Kelley learned how to stand on her own merit, to keep up with the family legacy. Richard “Capt’n” Henderson and Sherilyn Colleen interview Kelley Earnhardt Miller, who shares these hard-earned lessons in her new book, with advice that will help home-based entrepreneurs to thrive. Subjects discussed in the podcast include: Kelley Earnhardt Miller’s book DRIVE: 9 Lessons to Win in Business and in Life. What was it like growing up “Earnhardt” and being the daughter of racing royalty? After getting her “hands dirty” in NASCAR, why Kelley decided to write a book One key Lesson to win in life and in business - Be Authentic and Approachable Another key lesson is to “Position for Success.” How can you better balance work with your life? Kelley Earnhardt Miller’s ONE take-away in her book that she hopes will resonate most with readers Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Innov8tive * NHRPC.com Interview Guest: [caption id="attachment_103662" align="alignleft" width="400"] Kelley Earnhardt Miller[/caption] Your Hosts:
COVID-19 led to near shutdowns of social and economic activity, and nothing in the business world will be the same. According to today’s guest, Greg Reid, COVID-19 era calls for a new approach to business development, one that capitalizes on collaboration; (NOT) competition. Dr. Greg Reid is a world-renowned speaker, filmmaker, and entrepreneur[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Greg Reid, who is the author of the best-selling book, Three Feet From Gold: Turn Your Obstacles Into Opportunities. He asks the question: What are YOU not seeing? Episode Sponsor: EFM Worldwide * EFMWorldwide.com Subjects discussed in the podcast include: How can entrepreneurs turn pandemic obstacles into opportunities for business growth? Why is capitalizing on collaboration (not competition) crucial for business after covid-19? What strategies are key to staying profitable and afloat in the aftermath of COVID-19? The importance of working with solutions-based people. How can a business owner use “downtime” to better engage and connect? “Actionable advice” for business owners working from home Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Lil' Orbits * LilOrbits.com Interview Guest: [caption id="attachment_102824" align="alignleft" width="400"] Best-selling author Dr. Greg Reid[/caption] Your Hosts:
Interview with Brian Buck CEO of Scotwork North America Most all areas of our business world were turned upside down with the corona-virus. Working virtually is not easy. And neither is negotiating. Entrepreneurs must rapidly develop new negotiation skills for a new virtual world. If entrepreneurs are not equipped to negotiate when communicating virtually, the impact to the bottom line will reach far beyond today’s crisis. So how can your business equip itself to better negotiate virtually, and minimize financial impacts from COVID-19? Richard “Capt’n” Henderson and Sherilyn Colleen interview Brian Buck, CEO of Scotwork North America (www.scotworkusa.com), who has answers on how you can better negotiate when you cannot meet face-to-face. Subscribe to Home Business TV Subjects discussed in the podcast include: What is so stressful and challenging in negotiations that create problems in a virtual/video environment? How do you deal with conflict in a virtual negotiation? Body language - How can someone “read” the other side when negotiating virtually? Power balance in negotiation - How can you gain power when you feel like the underdog communicating virtually? Video conferencing post-COVID-19 - How can an entrepreneur better negotiate via video? How can entrepreneurs handle their current relationships when contracts are at risk and outrageous demands are being requested in this Covid-19 era? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Lil' Orbits * LilOrbits.com Interview Guest: [caption id="attachment_100640" align="alignleft" width="400"] Brian Buck, CEO of Scotwork North America[/caption] Your Hosts:
Interview with Keith Hall CEO of the National Association for the Self- Employed Keith Hall is president and CEO of the National Association for the Self-Employed - NASE. N A S E (www.nase.org) Represents over 27 million independent contractors, solo entrepreneurs, freelancers, small business owners and the emerging gig economy workers. Self-employed workers have been harder by COVID-19 than any other economic group in the country. So Keith Hall has some great observations and advice to share with our podcast audience, including an update on small business funding and support for COVID-19 impacts. [caption id="attachment_99648" align="alignright" width="150"] Step out of the un-employment line and into the self-employment line![/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Keith and discuss the opportunity he sees, as many Americans who have suddenly found themselves in the unemployment line will move to the self-employment line! Subjects discussed in the podcast include: Overview of the National Association for the Self Employed, largest group representing this entrepreneurial niche Importance of the self-employed in America today Changing support provided by the SBA and other government agencies Advice for millions of entrepreneurs seeking government support post-COVID-19 Support that the NASE is providing to help businesses survive during COVID-19 Advice for Americans who want to step out of the un-employment line and into the self-employment line! Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Safety Technology * SafetyTechnology.org Interview Guest: [caption id="attachment_99646" align="alignleft" width="400"] Keith Hall President and CEO of the National Association of the Self- Employed[/caption] Your Hosts:
We love business start-up stories on the home business podcast. The COVID 19 crisis is leading to new bursts of ingenuity as entrepreneurs develop new products and services to adapt to a new stay-at-home world. To curb the cost and hassle of the new rush to buy home exercise equipment, Emily Fukunaga, has created a weight listing device that makes Campbell’s soup the center of your workout. Enter her Makeweight - a DIY dumbbell device that firmly holds food cans, fashioning a custom weight that’s adaptable to your curling and pressing ability. [caption id="attachment_99795" align="alignright" width="400"] The Makeweight home workout barbells.[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Emily, and learn about her “Fast Start-Up” story that provides lessons learned – including with Kickstarter - on quickly getting your product to market. Subjects discussed in the podcast include: Innovative home workout product the Makeweight via 3D Printing Emily’s story – working product development around a day job in the retail industry Product Launch status with the Makeweight Fundraising and her use of Kickstarter Marketing a low-cost product such as through online promotions and social media Getting ready to handle growth that can potentially springboard to millions of units Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Kaeser & Blair * Kaeser-Blair.com Interview Guest: [caption id="attachment_99797" align="alignleft" width="400"] Emily Fukunaga creator of the Makeweight[/caption] Your Hosts:
The business world we live in is quite different from what it was just a few months ago. Today, non-essential businesses are mandated to work remotely, in hopes of combating the rise of the health pandemic. Panicked IT departments, as well as CEO’s and Founders, are scrambling to ensure their employees can access company servers; and communicate with colleagues and customers alike. Businesses no longer have years or even months to consider a shift in having employees work from home; it’s now a matter of survival to keep things moving. [caption id="attachment_98605" align="aligncenter" width="877"] Jed Ayres is CO of IGEL[/caption] To help us with key success factors to making remote working work, Richard “Capt’n” Henderson and Sherilyn Colleen interview Jed Ayres, CEO of IGEL (www.Igel.com), a leading software solutions company. Subjects discussed in the podcast include: How the pandemic is shaping the future of remote working A brief outline of the technology that supports working from home during COVID-19 How to securely work from home - with technology and data hackers being more prevalent than ever Expert work-from-home tips for managers during COVID-19 How can new remote workers get creative with their work-from-home office set up? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Special Touch Cleaning * www.SpecialTouchCleaningFranchise.com Interview Guest: [caption id="attachment_98606" align="alignleft" width="400"] Jed Ayres, CEO of IGEL[/caption] Your Hosts:
Your influence as a small business owner is key to your long-term success. Too many home-based business owners neglect or don’t even think about how important their influence is to gaining clients and growing revenue. Now dropping a bombshell into the business of influence is the COVID-19 pandemic that will impact us for many months or even years. To build more influence in these times of working remote, we need to adapt new tactics and techniques. Richard “Capt’n” Henderson and Sherilyn Colleen interview Stacey Hanke (www.staceyhankeinc.com), to help us gain more influential reach during COVID-19. Stacey Hanke is author of Influence Redefined…Be the Leader You Were Meant to Be, Monday to Monday. Subjects discussed in the podcast include: How has COVID-19 shaken up the dynamics for business owners to build influence? Why are so many entrepreneurs not as influential as they think they are? How can we communicate with influence consistently in a virtual environment? What are the Top Three communication mistakes business owners make that jeopardize their influence, particularly in a virtual environment? How can we use these quarantine times to develop ourselves and our teams, to be ready to spring back when stay at home orders are lifted? How can a business owner immediately begin enhancing their influence Monday to Monday? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: HB Vitality * www.HBVitality.com Interview Guest: [caption id="attachment_98254" align="alignleft" width="400"] Stacey Hanke is the author of Influence Redefined…Be the Leader You Were Meant to Be, Monday to Monday®[/caption] Your Hosts:
The coronavirus pandemic is slamming home-based businesses. Erin Joy says it’s time to join forces, educate one another, and find solutions for COVID-19 challenges. You can find business opportunities and better long-term prosperity. The coronavirus pandemic is slamming small and home-based businesses, and some may have to close their doors for good. But according to Erin Joy, founder and CEO of Black Dress Circle (www.BlackDressCircle.com), it’s time to join forces, educate one another, and find tangible solutions for these challenging COVID-19 tomorrows. From shifts in Business mindsets and customer messaging and expectations, to tangible technology for remote working, business owners can become more competitive and prosperous. Richard “Capt’n” Henderson and Sherilyn Colleen interview Erin Joy on how we can find business opportunities in the challenges of surviving through the COVID-19 pandemic and increase a business’s long-term prosperity. Subjects discussed in Podcast include: During the COVID-19 crisis, how can small businesses collaborate and communicate--and why is this important? What are some challenges that come with owning small businesses and leading teams during the pandemic? What are some of the opportunities a Home Business can leverage during COVID-19? How can business owners take action and reduce anxiety right now; to seek new opportunities? What are some ways to improve business operations after the pandemic? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Little Jimmy’s Italian Ice * ItalianIce.net Interview Guest: [caption id="attachment_98044" align="alignleft" width="400"] Erin Joy, CEO of Black Dress Circle[/caption] Your Hosts:
COVID 19 continues to rock our home-based business world, and we’re all in a mad scramble to stay afloat. A key part of relief is hundreds of billions in emergency funding through the Small Business Administration, such as the Paycheck Protection Program and emergency loans. Smaller home-based business owners are often being left in the dust, as larger small business scoop up all the funding. The good news is that there is still time to obtain COVID 19 SBA funding, and indications are that the government will continue to add more dollars into them. To help us sort through all the red tape and “get in line” with the SBA, Richard “Capt’n” Henderson and Sherilyn Colleen interview Gerri Detweiler, a credit expert with NAV (www.Nav.com) and author of Finance Your Own Business: Get on the Financing Fast Track. Subjects discussed in Podcast include: What COVID-19 relief loans mean for small business owners Which COVID-19 loans do home-based businesses best qualify for? How do you apply for a PPP if you are self-employed and do not have W2 employees? What obstacles are small business owners encountering when trying to get approved for these loans? Things to watch out for after you get an SBA loan What should business owners do right now to start weathering the current financial crisis? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Downline Builders Network * GeraldPeters.info Interview Guest: [caption id="attachment_97782" align="alignleft" width="400"] Gerri Detweiler, Financing expert and Education Director for Nav[/caption] Your Hosts:
Interview with Martin Lanik CEO of Pinsight and Author of The Leader Habit The Corona Virus has hit our business world with a huge bow wave. Now working from home has become the norm, and everyone worker, not just business owners, need better virtual leadership and management skills. Research shows that a virtual workforce requires stronger leadership skills when it comes to coordinating projects and bringing the team together as a cohesive unit. Clear communication, relationship building, team participation, timeliness, and responsiveness are keys to leading a team remotely. To help us lead virtually in our new corona world, Richard “Capt’n” Henderson and Sherilyn Colleen interview Psychologist Martin Lanik, author of The Leader Habit and CEO of Pinsight (www.Pinsight.com). Subjects discussed in Podcast include: Why Martin Lanik recommends putting more frequent meetings on the calendar How to use webcams to foster connections seeing people face-to-face How can one use a tracking system for deliverables and deadlines? Clarity - What it means to specify “what” and not “how” in your end goals The human side – how can you make team members feel valued? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: City America * www.CityAmerica.com Interview Guest: [caption id="attachment_97270" align="alignleft" width="400"] Marin Lanic, CEO of Pinsight and author of The Leader Habit[/caption]
Interview with CBD Entrepreneur Sara Rose Kennedy It’s the new gold Rush, or rather “Green Rush”. Every day it seems like another CBD brand or product is launched. Sports Stars, celebrities, politicians and more are all into the game. But how do you weed out – no pun intended - good CBD products from the bad? More importantly, what kind of business opportunities can CBD and hemp products offer a home-based entrepreneur? To answer our questions on the fast-growing CBD industry, Richard “Capt’n” Henderson and Sherilyn Colleen interview Sara Rose Kennedy, Co-founder of the CBD website PuraPhy (www.puraphy.com). Sara has been consulting with CBD brands from seed-to-sale and is a voice for the hemp/CBD industry. [caption id="attachment_96317" align="alignright" width="400"] Sara Rose Kennedy is riding the CBD Wave.[/caption] Subjects discussed in Podcast include: How Sara Rose Kennedy got into the CBD industry Why so many people and businesses are getting into the CBD industry Do all CBD products contain THC, known to have psychedelic effects? How does an entrepreneur know if they are getting the “real” thing? Advice to home business owners who might be interested in starting up a CBD business The types of CBD businesses such as direct product sales What does Sara see in the future for CBD? Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Kaeser & Blair * www.Kaeser-Blair.com Interview Guest: [caption id="attachment_96321" align="alignleft" width="400"] Sara Rose Kennedy, of PuraPhy.com[/caption] Your Hosts:
Interview with Business Mastery Coach Gary Barnes Why do many businesses struggle or fail? It’s normally NOT because the business owner doesn’t have an expertise around their product or service. Most owners are great at delivering the results of the product or service they sell. But marketing, branding, time management and goal setting are critical elements to the success of any business too. Breakthrough business mastery focuses on all of these areas, and more. Richard “Capt’n” Henderson and Sherilyn Colleen interview Gary Barnes, is known as the “The Breakthrough Business Mastery Coach,” (www.BreakthroughBusinessMastery.com) who will share advise to help master key focus areas. [caption id="attachment_94434" align="alignright" width="400"] Gary Barnes is “The Breakthrough Business Mastery Coach.”[/caption] Subjects discussed in Podcast include: Introduction to author and well-known speaker Gary Barnes Why do most businesses fail? How do you deal with competitors? Business mastery - Gary’s three Keys for success in business If Gary had to start over again today what would he do? Why Gary created the breakthrough business mastery Boot Camp Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Special Touch Cleaning * www.SpecialTouchCleaningFranchise.com Interview Guest: [caption id="attachment_94435" align="alignleft" width="400"] Gary Barnes is the founder of Gary Barnes International[/caption] Your Hosts:
Interview with Podcaster Ben Stein According to research, half of the workforce is “checked-out.” Many people find themselves struggling with a job they’re not fired up about, but are afraid to take risks. Ben Stein says enough of wasting your talents, feeling stuck and being unsure about how you can make a difference in the world. Ben Stein is founder, coach and podcast host at “Purpose Up,” (www.PurposeUp.com) where he helps struggling professionals get unstuck and design their life with purpose and intention. Richard “Capt’n” Henderson and Sherilyn Colleen interview Ben Stein, to discuss his signature series “Side Hustle to Freedom;” and how it can help you to build your own business and become your own boss. Subjects discussed in Podcast include: Ben Stein’s “Purpose Up” and his coaching and past experiences Different types of side hustles a professional can start How does one decide on which side hustle to start-up? How do you home-in on a purposeful side hustle? How do we balance our side hustle with a full-time Job? Foster mindsets and energy shifts to make a side hustle fun and easy Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: EFM Worldwide * www.EFMWorldWide.com (Referral ID RV171508) Interview Guest: [caption id="attachment_93855" align="alignleft" width="400"] Ben Stein, Host of the "Purpose Up" Podcast and his signature series "Side Hustle to Freedom."[/caption] Your Hosts:
We love entrepreneurial success stories on the Home Business Podcast. What do you do when at age 22 you crack the 6-figure income but then suffer a drug overdose? Ted McGrath (http://tedmcgrathbrands.com) is now a best-selling author and entrepreneur teaching others how to create their own lucrative businesses. [caption id="attachment_93175" align="alignright" width="400"] Ted McGrath is turnng his play into a movie.[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Ted McGrath, who preaches his “Good Enough” brand to thousands that has laid the foundation for a public speaking empire. He has also channeled his message into a play - with a movie in the works - that we want to learn more about. Subscribe to Home Business TV (https://tinyurl.com/ya4vs6qe). Subjects discussed in Podcast include: Ted McGrath’s book and business empire How did the “wake-up call” of overdosing change Ted’s life? What does Ted’s “Good Enough” brand encompass? How is Ted making his play into a movie? Tips for getting a new entrepreneur off the ball Ted’s advice for entrepreneurs to persevere when the going gets toughN Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: HB Vitality * www.HBVitality.com Interview Guest: [caption id="attachment_93178" align="alignleft" width="400"] Ted McGrath has created The Good Enough Movement.[/caption]
Interview with Communications Guru Neil Gordon We have all been to networking events, conferences, or other gatherings where we're repeatedly asked the question, "what do you do?" And while it may seem like a good idea to just list a bunch of things we do, there's a far richer goal to be had for those seeking new opportunities. A simple framework can help small business professionals attract others to their work in surprisingly powerful ways. [caption id="attachment_92588" align="alignright" width="400"] Neil Gordon is a highly sought-out Communications Expert.[/caption] To get our “elevator pitch” ready, Richard “Capt’n” Henderson and Sherilyn Colleen interview Communications Guru Neil Gordon (www.NeilCanHelp.com), who helps people develop and improve their communication skills. Neil has easy-to-apply techniques and advice to help YOU be ready to “Sell Yourself” in 30 seconds. Subjects discussed in Podcast include: Neil Gordon’s own “Elevator Pitch” Why is it important to talk about your elevator pitches? The value of networking communications where you use an elevator pitch What Neil finds problematic about the typical way of giving an elevator pitch and the term “elevator pitch” How do you create a good elevator pitch? Other tips or tricks for getting to the heart of your elevator speech Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Site Swan * www.SiteSwan.com Interview Guest: Your Hosts:
Interview with Tellinga Owner Alex Kurkowski After graduating from Texas Tech University Alex Kurkowski went to work in the Alcohol industry. Then after three years of as he calls it “drinking for a living,” Alex transitioned to the pharmaceutical industry, and then got an MBA. So what’s a newly-minted MBA to do? He launched Tellinga, a personalized greeting card company (www.Tellinga.com). We love start-up stories, so Richard “Capt’n” Henderson and Sherilyn Colleen interview Alex Kurkowski, who has an inspiring story that weaves success with helping aspiring artists. His entrepreneurial story also shows that you can prosper in a start-up not welded to the Internet! Tellinga lets you tell stories through your mail box.[/caption] Subjects discussed in Podcast include: How did Alex Kurkowski go from “Texas Tech and alcohol” into the start-up world? How Alex came up with the unique business model to start Tellinga The Tellinga greeting card process How Alex raised capital and financed Tellinga including using Airbnb how long did it take to get Tellinga on a stable footing? Linking Tellinga into online marketing and social media How Tellinga gives back by helping aspiring artists Alex Kurkowski’s plans for the future of Tellinga Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Drone Command * www.DroneCommandLive.com/HBM Interview Guest: [caption id="attachment_92114" align="alignleft" width="400"] Alex Kurkowski is owner and creator of Tellinga.[/caption]
By 2025, estimates are that AI will power 95 percent of all customer interactions. But despite advancing technology, the disruptive force happening in business today is relationship building. The humanizing touch is the most important part of a great customer experience in today’s techy economy. But Less than 5 percent of businesses have any specific plan for developing and strengthening relationships with clients and customers. The new paradigm starts with providing resources to strengthen customer service across your entire business. Richard “Capt’n” Henderson and Sherilyn Colleen interview John DiJulius (www.TheDijuliusgroup.com), an authority on customer experience and author of The Relationship Economy: Building Stronger Customer Connections in the Digital Age. DiJulius Subjects discussed in Podcast include: What does John DiJulius mean by “the relationship economy?” How has the digital disruption changed business and damaged relationships? The Touch-Screen Age and how this negatively impacts customer relations What do businesses need to do differently to compete in the Relationship Economy? What does John mean by F-O-R-D? John’s “Conversations NEVERS & ALWAYS” lists Are you in your client’s foxhole? How better relationships make price irrelevant John’s two favorite words are “Give More” - What this really means Subscribe to Home Business TV YouTube Channel (Click) Subscribe to the Home Business Podcast Episode Sponsor: Little Jimmy’s Italian Ice * www.ItalianIce.net Interview Guest: [] Customer relationships expert and author John DiJulius.[/caption] Your Hosts:
Interview with Cyber Security Expert Eli Sutton Home-based businesses are disproportionately impacted by data breaches. According to today’s guest, more than half of all small and medium sized businesses incurred a data breach in the past year. Unfortunately, 60% of SMBs that experience a data breach will go out of business within six months. And 81% of consumers will stop interacting with a brand online after a data breach, depriving a home business of customers during the recovery process. Cybersecurity is a bottom-line issue; and getting this right can be the difference between a flourishing business or bankruptcy. To help us win that Cyber fight, Richard “Capt’n” Henderson and Sherilyn Colleen interview Eli Sutton with Teramind (www.teramind.co), who brings over 15 years experience in data loss prevention; to help Home-based businesses succeed at data security in 2020. Subjects discussed in Podcast include: What makes SMBs - including home-based businesses - a target for data security breaches and other cyber issues? How do limited financial resources for security and other technologies make small businesses more vulnerable? What can small businesses expect in 2020 in terms of cybersecurity threats? Threats that are easily overlooked by many Home Businesses Steps a home business owner can take to defend a business from cyber threats Technologies that can help to secure a business? How communication play a critical factor in mitigating cyber threats Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Ideal Directories * www.IdealDirectories.com Interview Guest: ] Eli Sutton, Cyber Security expert with Teramind[/caption]
So what’s your time worth? Home-based entrepreneurs who operate service or consulting businesses have to figure out what their time is worth. Achieving our financial and professional goals requires time, and your time is money. No one knows this better than busy mom and entrepreneur Romi Neustadt, author of “You Can Have It All, Just Not At The Same Damn Time.“ (www.RomiNeustadt.com). Knowing your billable hours enables you to make smart decisions about how to spend it. Richard “Capt’n” Henderson and Sherilyn Colleen interview Romi Neustadt, who has come up with simple systems to help entrepreneurs calculate what they should charge clients. Subjects discussed in Podcast include: Meet Author and Mom and Entrepreneur Romi Neustadt’s How did Romi carve out an important niche in the area of calculating the worth of one’s time? Why do small business owners have so much trouble and uncertainty in calculating their hourly rate? What are important factors that go into an hourly rate calculation? The mathematical formula that an entrepreneur can use to determine the value of their time Advice to determine your hourly rate or billable amounts Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: EFM WorldWide * www.EFMWorldWide.com (Referral ID RV171508) Interview Guest: Author and Mompreneur Romi Neustadt[/caption]
What do you do after you hit a perfect score on the Scholastic Aptitude Test SAT? Shaan Patel was inspired to start a company after mastering a strategy that helped him attain a perfect score on the SAT. Shaan launched his successful company Prep Expert, a prep course for college admissions exams (www.PrepExpert.com). Patel also scored a deal with Mark Cuban on an episode of Shark Tank, and since its airing has made $20 million in course and book sales while teaching more than 50,000 students. Shaan Patel with Marc Cuban of Shark Tank.[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Shaan Patel to learn about his fascinating start-up story that all home business owners can learn from; even if you don’t make it to Shark Tank! Subjects discussed in Podcast include: How long after acing the SAT did Shaan start to work on his prep business launch? What made Shaan think of trying to score a deal on Shark Tank? How Shaan prepared his pitch to the Sharks How did Shaan Patel get Marc Cuban to invest in his startup? How Shaan exploited his niche in the competitive test preparation industry The more effective ways he advertises Prep Expert Future plans to expand Prep Expert in a booming market Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Downline Builders Network * www.MailPostcardsFromHome.com Interview Guest: Shaan Patel of Prep Expert.[/caption]
Millions of people throw their hat into the ring to become entrepreneurs. But many don’t make it far. One entrepreneur, Joe Pippins, defied the odds and tragic situations to take his business to a whole new level with his innovative product “The Fishing Caddy” (www.TheFishingCaddy.com). Joe pippins has entered into partnerships with four major retailers to have The Fishing Caddy in stores around the country. J Joe Pippins overcame challenges to get his product into competitive retail outlets.[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Joe Pippins, on his exciting story of overcoming hardships and challenges to get his product into highly competitive retail shelf spaces. Subjects discussed in Podcast include: How did Joe Pippins’ life struggles lead him to where he is today in business? The “Fishing Caddy” product that competes in a demanding retail environment How do you make your company and product stand out for retail sales? Lessons for entrepreneurs who are trying to land big retailers School of hard knocks – what Joe wishes someone had told him before starting a business How does Joe use social media to leverage support from his biggest fans? Joe’s best advice for other entrepreneurs to succeed in bringing their product to market Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: HB Vitality * www.HBVitality.com Interview Guest: Joe Pippins creator of "The Fishing Caddy"[/caption]
All home businesses run into roadblocks that prevent them from growing and succeeding in their most important areas. They’ll need to overcome obstacles and get help in achieving key goals. In short, they need a business accelerator. That’s where April Shprintz, founder of Driven Outcomes, comes into play (www.DrivenOutcomes.com). April doesn’t coach nor consult. She is developing a whole new category of business development that gets clients to their goals faster. April Shprintz applies accelerator techniques to help businesses achieve their growth goals. Richard “Capt’n” Henderson and Sherilyn Colleen interview April Shprintz, whose accelerator techniques can help any home business owner to focus in on key goals and grow their business. Subjects discussed in Podcast include: What led April to leave the corporate world and form her own company How is Business Acceleration different from traditional consulting? What do the top one percent of sales professionals do that you should too? The biggest thing April’s most successful clients have in common One simple trick that can get you to your business goals 50 percent faster What are the two biggest predictors of success in a business? April’s number one piece of advice in starting a new home-based business Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: City America * www.CityAmerica.com Interview Guest: April Shprintz is founder of Driven Outcomes.
How can you harness your greatest passions to create a business and life you love? Can you tap into a hustle, get-it-done mindset while simultaneously prioritizing a "life-work" balance? Ashley Walter says YES (www.LivingWithAshley.com). Ashley is an expert on guiding individuals towards reaching their personal goals, and she discusses ways to apply these same tactics in a home business. Ashley Walter says you CAN tap into a hustle, get-it-done mindset while simultaneously prioritizing a "life-work" balance.[/caption] Richard “Capt’n” Henderson and Sherilyn Colleen interview Ashley on the exciting story to she has tell, breaking out as an Entrepreneur in the competitive health and wellness industry. With her Living With Ashley App, Ashley shares how to be a “Differentiator in an over-saturated market. Subjects discussed in Podcast include: What inspired Ashley Walter to start her own business with a healthy living app? Working as a health & fitness entrepreneur in a dynamic but over-saturated market How do you set yourself up for success while working remotely including time management tips? Maintaining a work-life balance and healthy, happy lifestyle amidst stress and work pressures Lessons Ashley learned over the years that helped grow her “healthy living” brand Goal setting - insights to help entrepreneurs prepare for 2020 success Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Site Swan Design * www.SiteSwan.com Interview Guest: Ashley Walter is a "Differentiator" in the over-saturated health and wellness market.
Hyping yourself through a good press release and press kit is more valuable than ever. Yes, as marketing fully adapts to online and social media channels, the old-fashioned press release is more critical than ever to business success. And to actually get down to hyping, you’ll need to know how to reach the right contacts to move your press release. A foundation for your press release is a good press toolkit, which can also be easily constructed for any size business. To help us “hype ourselves,” Richard “Capt’n” Henderson and Sherilyn Colleen interview Lucy Werner (www.TheWern.com), author of Hype Yourself and founder of “The Wern PR & Design consultancy.” Subjects discussed in Podcast include: What is one thing business owners can do to get into a “hype-yourself” mindset? Why does a new business owner or established entrepreneur need to be writing press releases? What are the basic building blocks of an effective press release? Is getting press coverage just about who you know? In today’s online world of PR, do you still need a “black book” of journalist contact details? What should you have in your basic press toolkit? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: PlasmaCam * www.PlasmaCam.com Interview Guest: Lucy Werner, author of Hype Yourself and founder of “The Wern PR & Design consultancy.”
Whether you are a Fortune 500 company or an entrepreneur you need to find new ways to build your network, attract more clients, and energize sales. It’s all about establishing your unique value—even if you’re dealing with an existing client. Right now, every brand could be creating and broadcasting their own content by launching a podcast. Today’s guest, John Livesay, is the author of Better Selling Through Storytelling. And he’s helped many companies launch their own podcast. John Livesay has his own podcast, The Successful Pitch. Richard “Capt’n” Henderson and Sherilyn Colleen interview John Livesay (www.JohnLivesay.com), who talks about how when done correctly, a podcast can be huge for your home business. John shares advice on how to get started podcasting. Subjects discussed in Podcast include: John Livesay’s podcast “The Successful Pitch” What are three things you need to know before launching your own podcast? How can you create a bond with your listeners and guests during an interview? How a podcast can build a business’s brand Which businesses can benefit the most from a podcast that helps brand them What are some programs to follow if you're interested in building your own podcast? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Drone Command * www.DroneCommandLive.com/HBM Interview Guest: Speaker, Podcaster, and Author John Livesay
No matter what your home-based business, sales is the MOST important part of your business. You can have a great business product or service, and set up an efficient work-from-home organization. But it you don’t generate sales, it’s all for nothing. Today’s podcast guest knows sales. Wendy Connick’s ¬first sales position was a summer job selling vacuum cleaners door-to-door. Now a seasoned selling pro, Wendy Connick has a new book to help us in sales, appropriately titled “Sales 101 – A Crash Course in How to Sell Anything.” Richard “Capt’n” Henderson and Sherilyn Colleen interview Wendy Connick (www.connickfinancial.com) who uses simple and easy-to-understand language to share the techniques that get right to the bottom line: how to create and clearly convey sales value. Subjects discussed in Podcast include: If you have no sales experience, how do you become good at selling fast? Lead generation - How can micro-business owners find good leads? How do you convert leads to paying customers? How can you make a connection when you are remote and have to sell in a “virtual” manner? When ready to hire your first salesperson or sales rep, how do you pick the right one? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Ideal Directories * www.IdealDirectories.com Interview Guest: Wendy Connick, author of "Sales 101 – A Crash Course in How to Sell Anything."
Interview with Financial Expert Eddie Davis Eddie Davis, of FINSYNC, will help you to keep your business bookkeeping and financial management under control.,[/caption] The job ain’t done til’ the paperwork is finished. We’ve all heard this painful statement. And it applies even more to a small business owner at start-up with their financial management. Yes, you have to set up bookkeeping, accounting and basic financial records to succeed as a home-based entrepreneur. Today’s guest, Eddie Davis of FINSYNC (www.finsync.com), is an expert on simple tips and advice on how you can keep the bookkeeping Tail from wagging your business Dog. Richard “Capt’n” Henderson and Sherilyn Colleen interview Eddie Davis, who is VP of Business Development at FINSYNC, a business financing network, and he’s here in this podcast to free up more of your time from the pain of “keeping the books.” Subjects discussed in Podcast include: How important is it for a small business owner to have a firm grasp on their business’ financial status? What steps should a new home business owner take to build an accounting and bookkeeping system? “Core things” you should have in pace for accounting and bookkeeping How to keep bookkeeping easy Re-assessing your financial management systems as your business grows What steps should a business owner take to be prepared for the next tax season? Eddie Davis’s most important piece of financial management advice for a home-based business owner Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Little Jimmy's Italian Ice * www.ItalianIce.net Interview Guest: Eddie Davis, VP of Business Development at FINSYNC, a business financing network,
Interview with Marketing Copy Guru Marisa Corcoran Marisa Corcoran teaches experts and beginners alike on how to create copy that sells. A key issue for all home business owners is how to create compelling advertising and marketing copy. So are you ready to discover what to say and how to say it to magnetically attract your dream clients? Then you need Marisa Corcoran in your corner. In addition to writing the words that get landing pages converting at 60% (or higher!) and crafting personality-filled emails, Harvard graduate Marisa helps coaches and creatives craft their “uncopyable” messages. When not typing on her laptop, you can find Marisa analyzing a Real Housewives episode like its government policy and consuming inappropriate amounts of Nut-rageous bars. Richard “Capt’n” Henderson and Sherilyn Colleen interview Marisa Corcoran to learn more about how you can supercharge your marketing copy. Subjects discussed in Podcast include: Marisa Corcoran’s strange journey into copywriting Why actual copy is so important for your business Advice on creating “magnetic” copy that gets results 3 best tips for emails that actually get opened and responded to Story-telling gets results - Where to find stories to tell in your emails What is Marisa’s bigger vision for women in business? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Downline Builders Network * www.geraldpeters.info Interview Guest: Marisa Corcoran is a marketing copy expert.[/caption]
Interview with YouTube Mogul Amber Laliberte Amber Laliberte is a devoted military spouse, mother of two, owner, and operator of the education and entertainment company Colorful Creative Kids. CCK offers an award-winning YouTube channel and a line of children's coloring books. Amber has brought a unique approach to creativity and business. CCK blends the best of both creatively and business by allowing children to color along in their books, while watching the corresponding video online. Amber’s business and journey offers a wealth of advice to home-based entrepreneurs, particularly in the value of video, creativity and “YouTube’ing.” Before launching CCK, Amber earned her master's degree in business and served in the US Air Force. Richard “Capt’n” Henderson and Sherilyn Colleen interview Amber Laliberte (https://www.youtube.com/channel/UCSMKgW0T8tPDTD6yk3oovwg), who is passionate about her faith, family, and helping others achieve their life and professional goals. Amber Laliberte's award winning YouTube Channel Subjects discussed in Podcast include: What was Amber’s decision point to start Colorful Creative Kids? How does Amber operate her CCK ecommerce empire from home? Issues to work through building up a 500,000 subscriber YouTube channel How to grow your subscribers Tips on better video creation Lessons Amber has learned over the years as a small business owner Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Geico Commercial * GeicoCommercial.com Interview Guest: Amber Laliberte Owner and Creator of Colorful Creative Kids[/caption]
Interview with Humor Engineer Drew Tarvin 90,000 is the number of hours the average person works in their lifetime. 90,000 hours! That is more time than it would take to watch everything on Netflix. One-third of your waking life! The Current way of working isn’t actually working. To fix these numbers, we have to change the way we work. If you want to increase productivity, relieve stress and be happier in your business, learn from the world’s first and only Humor Engineer. Richard “Capt’n” Henderson and Sherilyn Colleen interview Andrew (Drew) Tarvin (www.humorthatworks.com), who is a Ted Talk alumni and author of the new book, Humor That Works: The Missing Skill for Success and Happiness at Work. Subjects discussed in Podcast include: Why is humor a skill that can be learned by anyone? Three components of successfully using humor in your workplace and business What are the benefits you and your business can get from using humor? Should you use humor during an interview, meeting or sales call with a client? What types of humor should you stay away from in the workplace? What can business owners learn from stand-up comedians? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: City America * www.CityAmerica.com Interview Guest: [caption id="attachment_83870" align="alignleft" width="400"] Andrew Drew Tarvin is Author of "Humor That Works"[/caption]
Interview with Branding Guru and Author Jeff Fromm With more than 1,500 dating apps and websites playing Cupid, the $2.5 billion matchmaking industry is growing. So how can one brand, such as Bumble, win over American singles? According to consumer trend expert Jeff Fromm businesses in allcategories can learn three powerful strategies from Bumble’s meteoric rise. The dating app is changing the rules of dating, one conversation at a time,” says Fromm. Jeff Fromm (www.JeffFromm.com) notes that Bumble breaks down cultural constructs. But the young brand goes beyond matchmaker; it creates a noble purpose from the inside out. These lessons from Bumble can help any home-based entrepreneur break out and grow their business. Richard “Capt’n” Henderson and Sherilyn Colleen interview Jeff Fromm, author of “The Purpose Advantage,” who is a brand and marketing expert. Subjects discussed in Podcast include: An introduction to “The Purpose Advantage” in marketing The Bumble dating site’s success story. 3 things home business brands can learn from Bumble’s success? How an “Inside-Out Approach” can help smaller home businesses create cultural trends rather than responding to them? How “Cross-Category” growth can help a home business owner earn consumer love and loyalty No “canned marketing!” – smaller businesses should build a community through social action and spreading the word? The six mindsets that establish brand loyalty? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Sierra Judgment * RecoveryCourse.com Interview Guest: [caption id="attachment_83683" align="alignleft" width="400"] Jeff From, Speaker and Author of "The Purpose Advantage"[/caption]
What is a matriarch? You can tell she's in charge the second she walks into a room. She's bold, she's fierce, and she's got her own unique style. A matriarch does not second-guess, but moves herself and those she loves boldly into the future. The matriarch knows exactly what she wants the end game to be. And she has the power to make it happen. So can you be a matriarch in your business? To help us answer that question, Richard “Capt’n” Henderson and Sherilyn Colleen interview Randy Patterson, life-long entrepreneur, author of The Matriarch Rules, and CEO of ProDoula (www.RandyPattersonOnline.com). Subjects discussed in Podcast include: Randy Patterson and her company ProDoula Family and business roles can be similar - How is “the Matriarch” the CEO? How does a Matriarch own her decisions? How does a Matriarch charge for her worth? How does a Matriarch carefully craft her business? “ How does a Matriarch leave a great legacy? Tips to avoid loneliness when working from home Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Site Swan * SiteSwan.com Interview Guest:
We talk a lot about “Mom-Preneurs” on the Home Business Podcast. About their struggles and triumphs juggling work and family. But what about ‘Dad-Preneurs”? More and more men are choosing to work from home, and they’re facing the same challenges. Author and entrepreneur Brian Dixon definitely checks the “Dad-Preneur Box.” Brian Dixon (www.BrianDixon.com) turned his failing business into a success by turning a “me-first” approach to his professional and personal life into “people-first.” Brian is a dad of three young kids who works from home, and has just released the book “Start With Your People.” Richard “Capt’n” Henderson and Sherilyn Colleen interview Brian Dixon, who shares success advice today that both Dad-Preneurs - and Mom-Preneurs - can use to grow and succeed in their businesses. Subjects discussed in Podcast include: How does a Dad-Preneur like Brian Dixon stand out? How do you “Start with Your People”? Changing your leadership mindset to people-first in your business Work from home means family interactions – the role family plays in success How does technology harm our approach to putting people first? Tips to avoid loneliness when working from home Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Lane Bowers * RedoxAnswer.com Interview Guest: [caption id="attachment_83144" align="alignleft" width="500"] Author and Entrepreneur Brian Dixon[/caption]
Interview with Healthy Aging Guru Darnell Cox As a home-based entrepreneur, it’s no longer enough to just engage in one-way traditional marketing and advertising. You must step up your game, and use online and social media channels to broadcast yourself. Two key ways to broadcast is through your own blog and YouTube Channel. As you get more effective broadcasting to a growing audience, you’ll join the ranks of what are known as “influencers.” Richard “Capt’n” Henderson and Sherilyn Colleen interview Darnell Cox (www.LiveYoungLifestyle.com), who is achieving great success as an influencer as she distinguishes herself as a “healthy aging guru.” Subjects discussed in Podcast include: What is a healthy aging expert? The motivation behind Darnell’s YouTube channel Tips on building a successful YouTube channel How Darnell got started as a highly successful blogger Darnell’s tips on building a great blog What sets Darnell apart from other influencers in her field? Darnell’s latest venture with her “Live Young” supplement line Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: PlasmaCam * PlasmaCam.com Interview Guest: [caption id="attachment_82951" align="alignleft" width="500"] Healthy Aging Guru and influencer Darnell Cox.[/caption]
Millennials are growing to be the largest work-from-home demographic group. Yes, with the right steps and tactics, millennials can build their entrepreneurial skills to become Millionaires. In Today’s podcast we'll discuss millennials, personal finance, branding, and how to become a successful entrepreneur from scratch. Richard “Capt’n” Henderson and Sherilyn Colleen interview Bryan Kuderna, author of “Millennial Millionaire - A Guide to Become a Millionaire by 30", and host of "The Kuderna Podcast." So let’s help our millennial entrepreneurs! Subjects discussed in Podcast include: How do millennial entrepreneurs differentiate themselves with so much competition and noise out there? What are some of the biggest issues, mistakes, and opportunities millennial entrepreneurs face? Key points in “Millennial Millionaire” that can help you become a millionaire by 30. Bryan’s advice for any recent college grad How sports and completing an International Ironman affected Bryan’s business success How can you build a practice as a 21 year-old with no natural market? What is “The Kuderna Podcast” all about? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Ideal Directories * IdealDirectories.com
Interview with Management Consulting Expert Jessica Higgins As technology continues to increase, so does working remote, which begs the question: How does one become the ultimate GIRLBOSS in the current complex economy? What does a Gal need to do to be their own boss and work remotely? This requires building your own portfolio of multiple blands and developing other skills sets. To help our female entrepreneurs become their own girl bosses, Richard “Capt’n” Henderson and Sherilyn Colleen interview Jessica Higgins (JessicaHiggins.co). She is a Lawyer, author and MBA. Jessica is a sought-out management consulting expert who realized she had the tools and the skills to branch out on her own. Subjects discussed in Podcast include: How do you “build your base” if you are planning to branch off?How should a website become a “girl-boss’s” home and brand?How should a “girl boss” network herself - and does that mean anywhere you can?Don‘t be afraid to ask for help – Enlist interns or obtain a mentorA successful “Girl Boss” ways to manage her time properlyHow to create referral programs to work with companies in-line with yours Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Drone Command * DroneCommandLive.com/HBM
Interview with Improv Asylum Leader Norm Laviolette Developing a creation mindset, where you begin to see possibilities everywhere, is a learned skill. The chances of landing on a good business idea are improved exponentially by incorporating a wide range of viewpoints. Applying techniques of improvisational comedy helps in proactively coming up with new ideas that build business innovation. The ability to build off of other’s ideas invariably leads to unexpected places, and can get you from business-start concept to full-blown success. Richard “Capt’n” Henderson and Sherilyn Colleen interview Norm Laviolette (iainnovation.com), to help us better “Make S H” up, Norm Laviolette has been performing, directing and producing live comedy for more than 2 decades; and is author of “The Art of Making SH!T Up.” Subjects discussed in Podcast include: How Norm made the leap from improvisational comedy to corporate trainingWhat are some misconceptions around how innovation happens?What obstacles get in the way of maximizing our creative potential?How practices from improv and “making it up” help us to overcome these creative obstaclesHow can improv help you determine when a business idea is worth pursuing? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: The Magic Wand Company * magicwandcompany.com Interview Guest:
Interview with Ben Gold President of QuickBridge A small business loan is the most traditional type of home business funding. You can apply for a small business loan for a variety of reasons. Perhaps you want to increase your inventory or start a new business. Or maybe you need extra cash flow to launch a marketing campaign or help cover payroll. But before you apply, you want to make sure you find the right loan for your business, and ask the right questions of your lender. To help us keep in that swim lane, Richard “Capt’n” Henderson and Sherilyn Colleen interview Ben Gold. He is president of QuickBridge (www.QuickBridge.com), an alternative small business lender. He’s here to give some guidance on what small business owners need to know. Subjects discussed in Podcast include: What are the most important questions to ask lenders before applying for a small business loan?Easy ways to determine if the lender you’re working with is right for youHow can business owners prepare for the application process?Alternative Lenders and how they can increase your odds of fundingTraditional vs. alternative lenders – do they have different qualifying factors?The Alternative lending company QuickBridge Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Little Jimmy's Italian Ice * ItalianIce.net
Interview with Jill Callan Chief Marketing Officer for Beautiful.AI Perception is reality, as the old saying goes. Nothing drives this point home more than the presentations you make to market and grow your business. Advances in software and technologies are putting the ability to create professional presentations into the hands of any entrepreneur. You should also follow some simple guidelines in your presentations. Upping your presentation game will up your business and revenues. To help us up our presentation game, Richard “Capt’n” Henderson and Sherilyn Colleen interview Jill Callan, with Beautfiul.AI a software company for building presentations. Subjects discussed in Podcast include: What are the three essential components to an effective presentation?How do components work together to make a presentation unforgettable?How advances in software and technology make it easy for entrepreneurs to build professional presentationsWhat’s the best way to build a “story arc” when creating your presentation deck?What should go into a business presentation - such as an elevator pitch - and what doesn’t belong?General rules for including visuals to spice up your presentation“Critical success factors” to help make a dazzling presentation Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Safety Technology * HelpDefendPeople.com
Interview with Speaker and TV Host Meredith Allan Do you need a secret weapon in your marketing? Today’s podcast guest, Meredith Allan, travels the world talking about secret weapons – her IT Factor. Meredith Allan has produced, and hosted shows on NBC, CBS, FOX, ABC and CNN HLN. Her passion is helping clients share their stories, and inspiring her live audiences to better leadership. Richard “Capt’n” Henderson and Sherilyn Colleen interview Meredith Allan (themeredithshow.com) who joins the podcast from Los Angeles, where she is committed to sharing what she calls her IT; to find greater business success. Subjects discussed in Podcast include: Let’s meet Kelly Roach, a featured expert on several networks, best-selling author and host of the Top 100 Marketing and Management podcast.The core of her success philosophy with the “Live Launch” business modelWhat makes the “Live Launch” model different from the more traditional launch strategies?How do you incorporate Live Launch one-on-one with a small business team?Advice for business owners when starting their teamsHow do you adapt the “Live Launch” model to a home business? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website Episode Sponsor: Downline Builders Network * MailPostcardsFromHome.com
Interview with Speaker and Best-Selling Author Kelly Roach In launching your business, what if you threw out all the traditional formulas and simplified everything? Kelly Roach did just that in creating her “Live Launch” model, that relies on intuition and human connection. Kelly is a former NFL Cheerleader turned business executive and mogul who now helps build record-breaking teams (KellyRoachCoaching.com) Richard “Capt’n” Henderson and Sherilyn Colleen interview Kelly Roach, about how you should “Forget the formulas and automation and ‘best practices,” and bring it back to interacting with people. For business success, create that human connection. Subjects discussed in Podcast include: Let’s meet Kelly Roach, a featured expert on several networks, best-selling author and host of the Top 100 Marketing and Management podcast.The core of her success philosophy with the “Live Launch” business modelWhat makes the “Live Launch” model different from the more traditional launch strategies?How do you incorporate Live Launch one-on-one with a small business team?Advice for business owners when starting their teamsHow do you adapt the “Live Launch” model to a home business? Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website
Interview with Speaker and Author Tom Ziglar Tom Ziglar is the proud son of Zig Ziglar, an industry legend who made a science out of the art of goal-setting. Tom Ziglar is the CEO of Ziglar, Inc (Ziglar.com). Today, he speaks around the world; is an author, and hosts The Ziglar Show, one of the top-ranked business podcasts. Tom carries on the Ziglar philosophy set by his father Zig , “You can have everything in life you want if you will just help enough other people get what they want.” Richard “Capt’n” Henderson and Sherilyn Colleen interview Tom Ziglar, who with his new book Choose to Win, shares some of that Ziglar philosophy to help you start creating the life you want. Subjects discussed in Podcast include: The key message from Tom Ziglar’s new book Choose to Win.Are you drifting through life without living intentionally?Why is it important to choose a purpose to your life?Tom’s spontaneous response to the question – “What is the fastest way to success?”Tom’s designed system for properly setting goalsMorning routines that really set the stage for intentional livingThe basics of physical health (sleep, diet, exercise) - What’s your game plan for making good choices in these areas?Tom Ziglar’s one piece of advice he wants readers to take away from his book Episode Sponsor: Geico Comercial * GeicoCommercial.com Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website
Interview with Laureen Asseo CEO of Food Powerhouse Fresh n' Lean We’ve heard of launching a home-based business empire from the garage, basement, or home office. But how about building that empire from your kitchen? Laureen launched Fresh n’ Lean (www.FreshNLean.com), the largest organic ready-to-eat meal delivery service in the country, when she was just 18. She believed in her company, to shatter ideas that she just a young, upstart businesswoman. Fresh n’ Lean has bootstrapped its way to 8-figure revenue. Richard “Capt’n” Henderson and Sherilyn Colleen interview Laureen Asseo on the motivating start-up story she has to share, that our listeners can gain value from in their own entrepreneurial endeavors. Subjects discussed in Podcast include: Fresh n’ Lean’s profitable niche in the food industryAt only 18 when launching this business, did Laureen always want to start her own business?The most important lesson Laureen has learned in her entrepreneurial journeyThe mentors and advisors who were critical to Laureen’s start-up successWhat marketing proved particularly beneficial to bootstrapping her food start-up? How did Laureen leverage funding to get launched?What advice would Laureen Asseo give to her younger self - or to someone just like you starting out? Episode Sponsor: MyRxBiz * www.MyRxBiz.com/HB Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website
Interview with Mario Peshev Author of 126 Steps to Becoming a Successful Entrepreneur The Start-Up world is booming, and levels of entrepreneurship have never been higher. But Before entrepreneurs-to-be dive in, however, Mario Peshev recommends investing in learning what the self-employed experience can be like. You could exchange a 40-hour work week and a steady paycheck for 80 hour work weeks, grinding through sales, managing staff and vendors, and more. Mario Peshev’s no-BS take on startup challenges the fad around becoming an overnight success and projects reality for the first 6-18 months. Richard “Capt’n” Henderson and Sherilyn Colleen interview Peshev, who offers strategic tips for entrepreneurs to help mitigate pressures on new entrepreneurs. Mario Peshev (www.mariopeshev.com) is author of 126 Steps, a business advisor and is CEO of DevriX.Subjects include: The “dark side” of entrepreneurshipWhy many aspiring entrepreneurs are more attached to the “dream” vs the reality of owning their own businessMario’s “darkest” moment as a new entrepreneur, and the doubts he had to overcomeKey takeaways from “126 questions"Lessons to avoid the start-up “dark side” of becoming an entrepreneurAdvice for finding balance to both your kids and your business Episode Sponsor: Russell Chen * www.7FigEcomAcademy.com/hbm Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website
Interview with Artisans List Founders Cindy Bogart and Mary Gervais To succeed in home business often requires putting together a community of clients. Through the power of social media and online platforms, you link together a market segment and grow your business from there. As the home business owner, you connect the dots to bring your market together. Today’s podcast guests have “connected the dots” to develop their market segment with impressive multi-channel content. Richard “Capt’n” Henderson and Sherilyn Colleen interview Cindy Bogart and Mary Gervais, who are on a mission to incorporate traditional methods and products into today's lifestyle, through their website Artisans List (artisanslist.com) Subjects discussed in Podcast include: Artisans List - an online directory, magazine and community encompassing traditional basicsWhy they created an online directory to target this nicheHow to initially pull clients into a directory listingHow Artisan’s List is connecting consumers with businessesWhat struggles they faced breaking into a unique niche marketUsing social media to keep an online platform strong and vibrant Episode Sponsor: SiteSwan * www.SiteSwan.com Subscribe to Home Business TV YouTube Channel (Click)
Interview with Franchise Industry Leader Tom DuFore Have you ever thought of franchising your business? Your business is growing and expanding, and franchising offers a way to channel that growth. Or maybe you’re starting a home business, and with over half of franchises operating home-based, franchises offer great potential. To help us “shine a light” into franchise opportunities, Richard “Capt’n” Henderson and Sherilyn Colleen interview Tom DuFore, CEO of Big Sky Franchise team (https://bigskyfranchiseteam.com) Tom DuFore is a franchise industry leader, providing consulting services for all levels of franchise development and marketing. Subjects discussed in Podcast include: What are things someone should look for when buying a franchisee?What are some things that you should avoid in a franchise?What are effective ways to market a home-based franchise business?Why should you franchise your business?If you have a successful business model, when would be a good time to franchise that business?Why are more business owners embracing a franchise expansion model?Why should you consult with a franchise team to provide support for expansion? Episode Sponsor: Drone Command * www.DroneCommandLive.com/HBM Subscribe to Home Business TV YouTube Channel (Click) Visit the Podcast Website