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[Top Resources Series] Marketing Secrets and Productivity Hacks Mitch Steinberg is the CEO of Wilshire Consulting Partners, a financial consulting firm offering tax planning, accounting, outsourced bookkeeping, CFO services, and strategic guidance to individuals and businesses. Chris Mason is a marketing expert who specializes in helping business owners turn their expertise into revenue through data-driven, results-oriented marketing strategies. Alex Gluz is the Founder of T.A. Monroe, a demand generation agency helping B2B SaaS companies to build marketing revenue engines to meet and exceed revenue and growth goals in a scalable, predictable, and sustainable way. Liana Ling is the Founder of Power Up Strategy, a digital marketing agency that empowers visionary entrepreneurs and expert-based businesses to achieve predictable, sustainable client growth through strategic, data-driven marketing systems. In this episode… In today's fast-paced world, businesses must navigate marketing, finances, and growth while staying competitive. Could a data-driven, strategic approach be the key? How can business owners use expert insights to optimize operations and ensure long-term success? Mitch Steinberg, Chris Mason, Alex Gluz, and Liana Ling reveal how they're transforming their industries with innovative approaches to growth and efficiency. Mitch highlights how proper financial systems and bookkeeping can help businesses avoid common pitfalls and achieve sustainable growth. Chris explains how building marketing funnels around existing customer desires leads to higher conversions, while Alex shares how understanding demographics and refining messaging can drive better customer acquisition and reduce costs. Liana emphasizes how AI-driven tools like N8N and OpenRouter can streamline operations, automate content creation, and improve decision-making for businesses looking to scale efficiently. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz speaks with Mitch Steinberg, Chris Mason, Alex Gluz, and Liana Ling to discuss strategies for building sustainable business growth. They discuss optimizing financial systems, creating revenue-generating marketing funnels, and utilizing AI tools to enhance business efficiency. They also dive into the importance of understanding customer needs and demographics to drive success.
Send us a textShownotes can be found at https://www.profitwithlaw.com/513In this episode, Moshe reflects on the past year at Profit With Law, sharing how he's balanced his most important value—family—while continuing to help law firm and business owners build financial stability and freedom. From tax services and coaching to fractional CFO support, he explains how PWL has been helping clients generate consistent, scalable wealth.Moshe also shares his vision for the future: taking the next step beyond business owners to help anyone turn the wealth they have into generational wealth through smart investing and strategic financial decisions. He challenges listeners to stop staying “stuck” and take action—attending events, joining calls, or exploring opportunities that can transform their financial future.This episode is a mix of reflection, insight, and practical advice for anyone ready to create stability, freedom, and lasting wealth..Resources mentioned:
From closing dinner conversations that changed his career trajectory to advising on transactions up to half a billion dollars, Channing Hamlet shares proven strategies for selling businesses at premium valuations through proper preparation, understanding sector-specific value drivers, and creative deal structures. In this episode of the DealQuest Podcast, host Corey Kupfer sits down with Channing Hamlet, Managing Director at Objective Investment Banking and Valuation, who has over 30 years of experience advising business owners on management issues, transaction execution, and business valuation. Channing's firm specializes in lower middle market transactions, typically ranging from $10-25 million up to $100-150 million in value. WHAT YOU'LL LEARN: In this episode, you'll discover how buyer expectations have dramatically shifted over 25 years and why preparation requirements for premium valuations have intensified. Channing explains why clean accounting is no longer optional, how financial projections can make or break your valuation, and the three key value drivers beyond revenue and EBITDA. You'll also learn creative deal structures that can save transactions when traditional financing becomes challenging. CHANNING'S JOURNEY: Channing's path into dealmaking started at the family dinner table, where his father frequently hosted business visitors for dinner conversations about deals and transactions. His pivotal moment came while working at Legg Mason doing M&A, when a patriarch from a third-generation family business pulled him aside at a closing dinner and shared how much the work had changed his family's life. That moment hooked him on helping entrepreneurs and family businesses navigate successful exits. KEY INSIGHTS: In the mid-1990s, private equity firms paid four to six times EBITDA. Today, good companies sell for 10 to 14 times EBITDA, but buyers expect sellers to show up polished and prepared. Channing identifies three major value drivers beyond EBITDA. First, understanding what drives value in your specific sector. Second, building predictability through recurring revenue and systematized operations. Third, clearly articulating your differentiation and unique value proposition. Financial projections matter because selling takes approximately nine months, meaning buyers pay based on projected results, not historical performance. A last-minute budget won't stand up to scrutiny. Channing also shares a creative deal structure where seller financing at 10% interest saved a transaction when traditional bank financing fell through. Perfect for business owners considering an exit in the next 3-5 years, M&A advisors working with lower middle market companies, and anyone wanting to understand what truly drives premium valuations. FOR MORE ON THIS EPISODE: https://www.coreykupfer.com/blog/channinghamlet FOR MORE ON CHANNING HAMLET: https://objectivecp.com https://www.linkedin.com/in/channing-hamlet/ FOR MORE ON COREY KUPFER https://www.linkedin.com/in/coreykupfer/ https://www.coreykupfer.com/ Corey Kupfer is an expert strategist, negotiator, and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker. He is deeply passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast. Get deal-ready with the DealQuest Podcast with Corey Kupfer, where like-minded entrepreneurs and business leaders converge, share insights and challenges, and success stories. Equip yourself with the tools, resources, and support necessary to navigate the complex yet rewarding world of dealmaking. Dive into the world of deal-driven growth today! Episode Highlights with Timestamps [00:00] - Introduction: Channing Hamlet's journey from family dinner table conversations to investment banking [02:17] - Growing up around business deal discussions and choosing the outdoor life [03:45] - The closing dinner moment that changed everything at Legg Mason [08:19] - How the M&A landscape has transformed over 25 years [10:26] - Why buyer expectations and preparation requirements have increased [18:52] - Understanding sector-specific value drivers through the printing industry example [23:39] - Market outlook for 2023 and beyond [31:43] - The three legs of Objective's valuation practice[40:03] - Finding Objective Capital Partners and getting in touch Guest Bio Channing Hamlet is a Managing Director at Objective Investment Banking and Valuation, focused on leading the firm's valuation advisory service practice and transaction execution for its investment banking services practice. He is a results-driven executive with 30+ years of experience advising owners on management issues, transaction execution, and business valuation. Channing draws on a diverse background that includes direct management experience, strategy consulting, private equity investing, investment banking, and business appraisal experience to advise his clients. He is actively involved in the LA and San Diego business communities and has spoken at numerous organizations including EO. He was chosen as the Investment Banking Visionary for 2022 and 2021 in Banking and Finance magazine. Host Bio Corey Kupfer is an expert strategist, negotiator, and dealmaker with more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker deeply passionate about deal-driven growth. He is the creator and host of the DealQuest Podcast. Show Description Do you want your business to grow faster? The DealQuest Podcast with Corey Kupfer reveals how successful entrepreneurs and business leaders use strategic deals to accelerate growth. From large mergers and acquisitions to capital raising, joint ventures, strategic alliances, real estate deals, and more, this show discusses the full spectrum of deal-driven growth strategies. Get the confidence to pursue deals that will help your company scale faster. Related Episodes Episode 350 - Tom Dillon: When NOT to Take Venture Capital Money: Explore valuation considerations and preparing for exit from a fractional CFO perspective. Episode 330 - Pete Mohr: Building Exit-Ready Businesses: Discover how to build a business that commands premium multiples through systematization and predictability. Episode 332 - John Martinka: Exit with Style, Grace, and More Money: Learn practical strategies for maximizing value when selling your business. Episode 339 - Solocast 74: Exit and Succession Planning: Corey's insights on preparing for successful business transitions and the importance of advance planning. Episode 88 - Internal Succession Deals: Explore options for transitioning business ownership to next-generation leadership. Keywords/Tags business valuation, selling a business, M&A preparation, EBITDA multiples, exit strategy, investment banking, lower middle market transactions, sell-side advisory, company valuation, premium valuation, buyer expectations, financial projections, value drivers, private equity, business sale preparation, transaction execution, family business sale, entrepreneurship, dealmaking, business growth strategies
She Thinks Big - Women Entrepreneurs Doing Good in the World
Happy Holidays!See you next week.Find all episodes of the Business Strategy for CPAs here:https://www.businessstrategyforcpas.com/---------FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:THE EMAIL COURSE – Freegeraldinecarter.com/stop-working-weekendsStop Working Weekends will teach you how to reduce your hours without giving up revenue.THE BOOK – $9.99geraldinecarter.com/bookDown to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing RevenuePEAK FREEDOM COMMUNITY – $197/mogeraldinecarter.com/peak-freedomFor solo and small accounting firm owners who want to rise above the insanity of hustle-cultureDOWN TO 40 HOURS ACCELERATOR – $995/mogeraldinecarter.com/40For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn't want to do it alone. You'll make progress faster and with more confidence. …
In this episode of The Business of Alignment, AJ records live—driving, thinking, and telling the truth that most leaders avoid.Organizations are moving faster than ever. AI, constant output pressure, endless meetings, board demands, and nonstop execution have created a dangerous gap: almost no one is actually thinking strategically anymore.Not the middle managers.Not individual contributors.And, surprisingly, not always the C-suite either.AJ breaks down why modern companies are operationally busy but strategically fragile—and why relying on the CEO, CFO, or COO alone to “own strategy” is no longer enough. When everyone is reacting, firefighting, and chasing velocity, alignment quietly collapses.His answer? A bold one:By 2026, every serious organization should have a dedicated Strategy Office—a cross-functional team embedded across product, sales, HR, marketing, and partnerships. Not to create decks. Not to chase buzzwords. But to think, unblock, pressure-test, bridge gaps, and ensure the business is actually moving in the right direction—not just moving fast.This episode is part reflection, part call to action, and part warning: Execution without strategy is just motion.If you're a leader feeling the speed, the fatigue, and the misalignment—this one's for you.
We're closing out the year with a special episode with EFG Holding, and I'm joined today by the Group's Chief Finance & Operations Officer, Mohamed Abdel Khabir. Mohamed joined the investment bank in 2008 and took on the CFO role in 2016. Earlier this year, he took on the additional responsibility of Operations, which includes Marketing, Technology & Administration. Mohamed has been actively involved in EFG Holding's transformation from a MENA-based investment bank to its current avatar—a leading financial institution with a universal bank in Egypt and a leading investment bank in MENA. We'll be back in the New Year with a bit of a refresh, new episodes with some amazing guests from across the region. In the meantime, you can catch up on episodes you might have missed here: Chapters 0:00 Coming up... 2:54 EFG Holding's transformation 3:53 Regional strategy and global footprint 10:00 Lessons learnt from acquisitions 17:34 Leadership and fostering talent 23:04 Investor relations 25:51 ‘Resilience is not a choice' 29:21 The Lightning Round Learn more about your ad choices. Visit megaphone.fm/adchoices
If you've ever delayed looking at your numbers, dreaded a bookkeeping meeting, or felt a pit in your stomach when someone says "Let's review your finances," this episode is going to feel like a deep exhale. In this conversation, Danielle sits down with financial advisor and partner at Orange Financial Brad Cunningham for an honest look at why entrepreneurs struggle with money clarity and why confidence doesn't come from spreadsheets. It comes from understanding your numbers and applying that knowledge to your life and your business. Key Takeaways: Money Avoidance Is Emotional, Not Logistical: Most entrepreneurs avoid their financials because looking at numbers exposes vulnerability. When you understand the emotions underneath, clarity becomes much easier. Savings Habits Matter More Than Investment Choices: Brad explains why even the best investment strategy can't fix a poor savings rate and why behavior is the real foundation of wealth. Traditional Budgets Fail Because They Feel Limiting: Instead of obsessing over restrictions, focus on understanding your cash flow and aligning spending with your values and goals. Entrepreneurs Often "Out-Earn" Their Problems Without Solving Them: As revenue grows, lifestyle often expands at the same pace. Real financial health requires intentional guardrails. You Need a Money Team, Not One Money Person: Bookkeeper, tax accountant, CFO/coach, and financial advisor—each role supports a different part of your financial picture, and they should work together. Tax Strategies Shouldn't Sabotage Long-Term Flexibility: Saving money this year shouldn't come at the cost of future options or long-term growth. Clarity Creates Confidence: When you understand your numbers and the behaviors behind them, financial anxiety drops and decision-making becomes easier. Topics Discussed: (00:00) Intro: Brad's Background and What He Does (02:43) Why Entrepreneurs Avoid Looking at Their Financial Data (03:32) Fear of Financial Vulnerability and How It Impacts Decision-Making (05:39) The Problem with "Putting the Cart Before the Horse" in Investing (06:09) The Truth About the 4.4% Savings Rate and Why Traditional Budgeting Doesn't Work (09:56) The Danger of Trying to "Out-Earn" Your Problems & What Will Actually Solve Issues (11:09) The 20% Savings Benchmark for Entrepreneurs (12:16) Danielle's Breakdown of the 4 Essential Members of Your "Money Team" (15:16) Rethinking Tax Strategy and Future Flexibility (18:31) Building Launch Plans for Your Children (20:39) HSAs, 401(k)s, IRAs, and 529s: Why Context Matters (21:50) Pitfalls with Traditional Budgets and Using a Better Method of Budgeting (26:33) Promo: Kickstart Accounting's "Check Your Books" Service (27:45) Pitfalls with Traditional Budgets and Using a Better Method of Budgeting (29:44) Final Thoughts on Confidence, Clarity, and Long-Term Planning (21:36) Outro: Like, Share and Subscribe! Resources: Connect with Brad | https://goorangefinancial.com/ Check Your Books | kickstartaccountinginc.com/checkyourbooks Book a Call with Kickstart Accounting, Inc.: https://kickstartaccountinginc.com/book-a-call/ Connect with Kickstart Accounting, Inc.: Instagram | https://www.instagram.com/Kickstartaccounting YouTube | https://www.youtube.com/@businessbythebooks Facebook | https://www.facebook.com/kickstartaccountinginc
CFOs: The True Decision-Maker in Today's Buying Cycle Lightning Round: Top 10 Things You Need to Do Now to Start 2026 Strong Question: From Chris in London asks, "I have been selling pharmaceuticals for years, and I have ridden economic ups and downs, but I have never in all my career made so many sales presentations where the CFO is in the room. I know how to sell to a CRO, I know how to sell to a CEO, but how do I sell to a CFO?" Book: The Value Sale by Ian Altman
On this episode, Pete and Julie welcome Sue Danino, a seasoned CFO and shared-services executive who has spent her career at the intersection of finance, payroll, and enterprise transformation. Sue dishes on how CFOs truly view payroll's strategic value - from controllership and cash-flow forecasting to risk, compliance, and data-driven decision-making. Together, the trio explores payroll's wedge between HR and Finance, and how that tension can be turned into partnership, influence, and better business outcomes. Sue shares candid stories from leading large, complex organizations through M&A, global payroll consolidation, and multi-provider landscapes, highlighting why payroll must be at the table early for any acquisition, restructuring, or technology investment. The conversation explores the rise of automation and AI inside finance functions, the growing importance of real-time integrations, and why documentation, governance, and cross-functional relationships matter more than ever. Connect with Sue: LinkedIn: https://www.linkedin.com/in/suedanino/ https://www.focuscfo.com/fractional-cfo-team/sue-danino Connect with the show: LinkedIn: http://linkedin.com/company/hr-payroll-2-0 X: @HRPayroll2_0 BlueSky: @hrpayroll2o.bsky.social YouTube: https://www.youtube.com/@HRPAYROLL2_0
Compensation is the “largest expense for a financial advisor” and ultimately drives the valuation of RIAs, says the CFO of the consulting firm FP Transitions. Host: Greg Bartalos. Learn more about your ad choices. Visit megaphone.fm/adchoices
We had a kwentuhan with Hex Colony - Urbiony last Philippine Startup Week 2025!Urbiony, the flagship product of Hex Colony, is an IoT and AI smart farming application for hydroponics and farm management for businesses.This episode is recorded live at the Philippine Innovation Hub in Marikina City.In this episode:00:00 Introduction01:01 Ano ang Hex Colony - Urbiony?29:23 How can listeners find more information?HEX COLONY - URBIONYWebsite: https://hexcolony.comFacebook: https://facebook.com/profile.php?id=61580389509760PHILIPPINE STARTUP WEEKWebsite: https://phstartupweek.comFacebook: https://facebook.com/PhilippineStartupWeekTHIS EPISODE IS CO-PRODUCED BY:Yspaces: https://knowyourspaceph.comApeiron: https://apeirongrp.comTwala: https://twala.ioSymph: https://symph.coSecuna: https://secuna.ioSkoolTek by Edfolio: https://skooltek.coMaroonStudios: https://maroonstudios.comCompareLoans: http://compareloans.phCHECK OUT OUR PARTNERS:Ask Lex PH Academy: https://asklexph.com (5% discount on e-learning courses! Code: ALPHAXSUP)Argum AI: http://argum.aiPIXEL by Eplayment: https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1 (Sign up using Code: PIXELXSUP1)School of Profits: https://schoolofprofits.academyFounders Launchpad: https://founderslaunchpad.vcHier Business Solutions: https://hierpayroll.comAgile Data Solutions (Hustle PH): https://agiledatasolutions.techSmile Checks: https://getsmilechecks.comCloudCFO: https://cloudcfo.ph (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: https://cloverly.techBuddyBetes: https://buddybetes.comHKB Digital Services: https://contakt-ph.com (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: https://hyperstacksinc.comOneCFO: https://onecfoph.co (10% discount on CFO services! Code: ONECFOXSUP)Wunderbrand: https://wunderbrand.comDVCode Technologies Inc: https://dvcode.techNutriCoach: https://nutricoach.comUplift Code Camp: https://upliftcodecamp.com (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PHYouTube: https://youtube.com/startuppodcastphSpotify: https://open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVaApple Podcasts: https://podcasts.apple.com/us/podcast/start-up-podcast/id1576462394Facebook: https://facebook.com/startuppodcastphPatreon: https://patreon.com/StartUpPodcastPHPIXEL: https://pixel.eplayment.co/dl/startuppodcastphWebsite: https://phstartup.onlineThis episode is edited by the team at: https://tasharivera.com
In this episode, Alexandra Luca speaks with Oliver Chornous, CFO of Ch4mber Technologies, a leading project developer of orphan oil well plugging projects in North America. They discuss the rise of these projects, recent challenges, and what these developments mean for carbon credit buyers and project developers. Tune in for expert insights on: The scale and impact of orphan wells Key methodology and integrity standards Pricing trends and market dynamics Corporate demand and compliance market prospects
CFOs: The True Decision-Maker in Today's Buying Cycle Lightning Round: Top 10 Things You Need to Do Now to Start 2026 Strong Question: From Chris in London asks, "I have been selling pharmaceuticals for years, and I have ridden economic ups and downs, but I have never in all my career made so many sales presentations where the CFO is in the room. I know how to sell to a CRO, I know how to sell to a CEO, but how do I sell to a CFO?" Book: The Value Sale by Ian Altman
If you've ever delayed looking at your numbers, dreaded a bookkeeping meeting, or felt a pit in your stomach when someone says "Let's review your finances," this episode is going to feel like a deep exhale. In this conversation, Danielle sits down with financial advisor and partner at Orange Financial Brad Cunningham for an honest look at why entrepreneurs struggle with money clarity and why confidence doesn't come from spreadsheets. It comes from understanding your numbers and applying that knowledge to your life and your business. Key Takeaways: Money Avoidance Is Emotional, Not Logistical: Most entrepreneurs avoid their financials because looking at numbers exposes vulnerability. When you understand the emotions underneath, clarity becomes much easier. Savings Habits Matter More Than Investment Choices: Brad explains why even the best investment strategy can't fix a poor savings rate and why behavior is the real foundation of wealth. Traditional Budgets Fail Because They Feel Limiting: Instead of obsessing over restrictions, focus on understanding your cash flow and aligning spending with your values and goals. Entrepreneurs Often "Out-Earn" Their Problems Without Solving Them: As revenue grows, lifestyle often expands at the same pace. Real financial health requires intentional guardrails. You Need a Money Team, Not One Money Person: Bookkeeper, tax accountant, CFO/coach, and financial advisor—each role supports a different part of your financial picture, and they should work together. Tax Strategies Shouldn't Sabotage Long-Term Flexibility: Saving money this year shouldn't come at the cost of future options or long-term growth. Clarity Creates Confidence: When you understand your numbers and the behaviors behind them, financial anxiety drops and decision-making becomes easier. Topics Discussed: (00:00) Intro: Brad's Background and What He Does (02:43) Why Entrepreneurs Avoid Looking at Their Financial Data (03:32) Fear of Financial Vulnerability and How It Impacts Decision-Making (05:39) The Problem with "Putting the Cart Before the Horse" in Investing (06:09) The Truth About the 4.4% Savings Rate and Why Traditional Budgeting Doesn't Work (09:56) The Danger of Trying to "Out-Earn" Your Problems & What Will Actually Solve Issues (11:09) The 20% Savings Benchmark for Entrepreneurs (12:16) Danielle's Breakdown of the 4 Essential Members of Your "Money Team" (15:16) Rethinking Tax Strategy and Future Flexibility (18:31) Building Launch Plans for Your Children (20:39) HSAs, 401(k)s, IRAs, and 529s: Why Context Matters (21:50) Pitfalls with Traditional Budgets and Using a Better Method of Budgeting (26:33) Promo: Kickstart Accounting's "Check Your Books" Service (27:45) Pitfalls with Traditional Budgets and Using a Better Method of Budgeting (29:44) Final Thoughts on Confidence, Clarity, and Long-Term Planning (21:36) Outro: Like, Share and Subscribe! Resources: Connect with Brad | https://goorangefinancial.com/ Check Your Books | kickstartaccountinginc.com/checkyourbooks Book a Call with Kickstart Accounting, Inc.: https://kickstartaccountinginc.com/book-a-call/ Connect with Kickstart Accounting, Inc.: Instagram | https://www.instagram.com/Kickstartaccounting YouTube | https://www.youtube.com/@businessbythebooks Facebook | https://www.facebook.com/kickstartaccountinginc
Sam from Sam's Disney Diary joins Len and Jim to spill the (highly theatrical) tea on Disney Cruise Line's newest ship, the Disney Destiny - where character “meet-and-greets” have evolved into full-on, semi-improvised encounters that can follow you across the voyage. Then Jim heads back to where Disney's in-park 3D film history really begins, from the 1950s 3D Jamboree at Disneyland to the studio's eternal talent for repurposing anything that is not nailed down. NEWS • Taylor Swift's Eras Tour costumes will stay on display at Walt Disney Presents: One Man's Dream through January 23, 2026 • Rock 'n' Roller Coaster Starring Aerosmith plays its final riff on March 1, 2026 - with a “summer” reopen that is, as always, Disney-flexible • The Muppet Show special with Sabrina Carpenter hits Disney+ on February 4 - and may be a stealth pilot for a bigger revival • The Boathouse at Disney Springs lands as one of America's top-grossing independent restaurants - fueled by sheer, glorious volume • A reported FTC allegation about Pepsi + Walmart “pricing power” takes an extra twist once Len connects the dots to Disney's current CFO talk about dynamic pricing FEATURE • Sam breaks down how Disney Destiny's characters run “meet-and-play” moments - Pirates pub invites, Cruella's improv songwriting, and other “be here later” surprises • The ship's hero-vs-villain throughline (hello, Loki) and why it feels like Disney quietly recycled some Galactic Starcruiser know-how • The Haunted Mansion parlor sticks around - now with an in-app AR hunt to round up “escaped” ghosts • Jim rewinds to Disney's earliest 3D experiments, including Disneyland's 1956-era 3D Jamboree and the studio's short-lived 1950s 3D flirtation For this episode's full show notes, click here. HOSTS • Jim Hill - IG: @JimHillMedia | X: @JimHillMedia | Website: JimHillMedia.com • Len Testa - IG: @len.testa | Bluesky: @lentesta.bsky.social | Website: TouringPlans.com GUEST • Sam Marraccini - IG: @samsdisneydaily | X: @SamsDisneyDiary | Website: SamsDisneyDiary.com Sam's Disney Diary+2X (formerly Twitter)+2 FOLLOW • Facebook: JimHillMediaNews • Instagram: JimHillMedia • TikTok: JimHillMedia SUPPORT Support the show and access bonus episodes and additional content at Patreon.com/JimHillMedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - Strong Minded Agency SPONSOR This episode is sponsored by Unlocked Magic - visit UnlockedMagic.com for special discounts on Disney theme park tickets for 2026. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. Learn more about your ad choices. Visit megaphone.fm/adchoices
Sam from Sam's Disney Diary joins Len and Jim to spill the (highly theatrical) tea on Disney Cruise Line's newest ship, the Disney Destiny - where character “meet-and-greets” have evolved into full-on, semi-improvised encounters that can follow you across the voyage. Then Jim heads back to where Disney's in-park 3D film history really begins, from the 1950s 3D Jamboree at Disneyland to the studio's eternal talent for repurposing anything that is not nailed down. NEWS • Taylor Swift's Eras Tour costumes will stay on display at Walt Disney Presents: One Man's Dream through January 23, 2026 • Rock 'n' Roller Coaster Starring Aerosmith plays its final riff on March 1, 2026 - with a “summer” reopen that is, as always, Disney-flexible • The Muppet Show special with Sabrina Carpenter hits Disney+ on February 4 - and may be a stealth pilot for a bigger revival • The Boathouse at Disney Springs lands as one of America's top-grossing independent restaurants - fueled by sheer, glorious volume • A reported FTC allegation about Pepsi + Walmart “pricing power” takes an extra twist once Len connects the dots to Disney's current CFO talk about dynamic pricing FEATURE • Sam breaks down how Disney Destiny's characters run “meet-and-play” moments - Pirates pub invites, Cruella's improv songwriting, and other “be here later” surprises • The ship's hero-vs-villain throughline (hello, Loki) and why it feels like Disney quietly recycled some Galactic Starcruiser know-how • The Haunted Mansion parlor sticks around - now with an in-app AR hunt to round up “escaped” ghosts • Jim rewinds to Disney's earliest 3D experiments, including Disneyland's 1956-era 3D Jamboree and the studio's short-lived 1950s 3D flirtation For this episode's full show notes, click here. HOSTS • Jim Hill - IG: @JimHillMedia | X: @JimHillMedia | Website: JimHillMedia.com • Len Testa - IG: @len.testa | Bluesky: @lentesta.bsky.social | Website: TouringPlans.com GUEST • Sam Marraccini - IG: @samsdisneydaily | X: @SamsDisneyDiary | Website: SamsDisneyDiary.com Sam's Disney Diary+2X (formerly Twitter)+2 FOLLOW • Facebook: JimHillMediaNews • Instagram: JimHillMedia • TikTok: JimHillMedia SUPPORT Support the show and access bonus episodes and additional content at Patreon.com/JimHillMedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - Strong Minded Agency SPONSOR This episode is sponsored by Unlocked Magic - visit UnlockedMagic.com for special discounts on Disney theme park tickets for 2026. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. Learn more about your ad choices. Visit megaphone.fm/adchoices
Everyone's got a plan until they get punched in the face. In this episode, Chad Cannon joins Bradley to talk about the reality of entrepreneurial setbacks and what separates business owners who make it from those who don't. Chad shares frameworks from his 20+ year career working behind the scenes with companies like Michael Hyatt & Co. and StoryBrand, plus raw stories from his own recent challenges with clients.This episode is a recast from our 2 Day MBA virtual event held in August 2025, focused on the mindset pillar of building a sustainable business.About Chad CannonChad Cannon is a business growth strategist and co-founder of Zenith Labs, an innovation studio helping founder-led companies scale faster and smarter. He spent nearly a decade with Michael Hyatt & Co., where he helped scale the business from $1.5M to mid-8 figures as employee #3. He also worked with Donald Miller at StoryBrand before launching his consulting practice.Chad now works as a fractional CRO for 7- and 8-figure businesses, specializing in the intersection of marketing and sales. He's the creator of two proprietary frameworks - FOUNDER and FLIP - designed to help business owners sell more effectively and eventually step out of day-to-day sales.When he's not helping business owners scale, you'll find Chad on the golf course in Nashville with his two adopted kids.Join Us at the 2026 Above The Business Event SeriesWant to experience more transformational content like this? Join us for the 2026 Above The Business event series where we'll dive deep into the strategies, systems, and mindset shifts that help you move from Rainmaker to Architect.Get above the daily grind and design a business that can run and grow without you.Learn more at blueprintos.comThanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness franchises, and youth soccer organizations. As the nation's largest accounting and financial advisory firm for insurance agencies, Club Capital proudly serves over 1,000 agency locations across the country—and we're just getting started. With Club Capital, you get more than just services; you get a dedicated account manager backed by a team of specialists committed to your success. From monthly accounting and tax preparation to CFO services and innovative digital marketing, we've got you covered. Ready to experience the transformative power of Club Capital? Schedule your free demo today at club.capital and see the difference firsthand. Make sure you mention you heard about us on the Above The Business podcast to get 50% off your one time onboarding fee!Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions.More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast.Direct Clicks is built is by...
As learning and development leaders, it feels like we're always trying to get a seat at the table, but are we truly prepared to have effective conversations with our nonprofit's executives when we get there?To get you ready, in this episode, I invited Rick Dahlseid to help us position training as a worthwhile investment. He is a nonprofit CFO with over 20 years in the sector, with expertise in financial management, operations, and governance.You'll learn about his unique point of view on the role of training and development in a nonprofit, where your conversations about people development should start, the kind of language that will be most effective, and what you should actually focus on to get your point across.▶️ How to Position Training as an Investment (from the Perspective of a CFO) with Rick Dahlseid ▶️ Key Points:0:00:00 Rick's mission and nonprofit financial leadership0:09:49 How a seasoned nonprofit CFO views training0:16:23 Define ROI for learning and development first0:22:16 How to get the nonprofit to invest in your training0:31:30 Focus on the outcomes and keep the end in mindResources from this episode:Catch up with my recent episode about this topic, The Real Cost of Bad Training.Join the Nonprofit Learning and Development Collective: https://www.skillmastersmarket.com/nonprofit-learning-and-development-collectiveWas this episode helpful? If you're listening on Apple Podcasts or Spotify, follow and leave a review!
Steve and Alyssa are taking a well-earned break, but the challenges facing the office of the CFO are not slowing down. In this short episode, producer Mike Gravagno looks back on a year where AI moved from pilot programs to expectation and sustainability became more than a side conversation. Looking ahead to 2026, The Pre-Read will return with sharper conversations on data trust, AI governance, reporting rigor, and how leading teams turn systems into true productivity multipliers. Subscribe now and be ready for what's next.
In this special, table-turning episode of Run the Numbers, CJ Gustafson steps out of the host's chair as Paul Stansik—Operating Partner at ParkerGale and author of the Hello Operator newsletter—takes over the interview. What began as a planned discussion on annual planning best practices quickly evolves into a candid deep dive on Mostly Media, CJ's growing niche B2B media business, and the thinking behind his own operating plan for the year ahead. Fresh off exiting his CFO role in January 2025, CJ walks through the origin story of Mostly Metrics, how it scaled into a broader media platform, and what it's like being “the boss of me” for the first time. Paul presses on the real questions—growth opportunities, monetization, and strategic tradeoffs—making this episode a transparent look at how a modern, metrics-driven media business is built and run.—SPONSORS:RightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. For RevRec that auditors actually trust, visit https://www.rightrev.com and schedule a demo.Tipalti automates the entire payables process—from onboarding suppliers to executing global payouts—helping finance teams save time, eliminate costly errors, and scale confidently across 200+ countries and 120 currencies. More than 5,000 businesses already trust Tipalti to manage payments with built-in security and tax compliance. Visit https://www.tipalti.com/runthenumbers to learn more.Aleph automates 90% of manual, error-prone busywork, so you can focus on the strategic work you were hired to do. Minimize busywork and maximize impact with the power of a web app, the flexibility of spreadsheets, and the magic of AI. Get a personalised demo at https://www.getaleph.com/runFidelity Private Shares is the all-in-one equity management platform that keeps your cap table clean, your data room organized, and your equity story clear—so you never risk losing a fundraising round over messy records. Schedule a demo at https://www.fidelityprivateshares.com and mention Mostly Metrics to get 20% off.Sage Intacct is a cloud financial management platform that replaces spreadsheets, automates workflows, and keeps your books audit-ready as you scale. It unifies accounting, ERP, and real-time reporting for finance, retail, logistics, tech, and professional services. With payback in under six months and up to 250% ROI, and eight years as the customer-satisfaction leader, Sage Intacct helps you take control of your growth: https://bit.ly/3Kn4YHtMercury is business banking built for builders, giving founders and finance pros a financial stack that actually works together. From sending wires to tracking balances and approving payments, Mercury makes it simple to scale without friction. Join the 200,000+ entrepreneurs who trust Mercury and apply online in minutes at https://www.mercury.com—LINKS:Paul on LinkedIn: https://www.linkedin.com/in/paulstansik/Hello Operator: https://hellooperator.substack.com/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:Portfolio Operations: This Is What You Actually Have To Do To Make Sure a Company Is Successfulhttps://youtu.be/pOj4JwGUTSoGrindr's $0 CAC Secret from the CFO Who Launched Disney+ | Vanna Krantzhttps://youtu.be/ijFIMmtpLNw—TIMESTAMPS:00:00:00 Preview and Intro00:02:10 Sponsors — RightRev | Tipalti | Aleph00:06:23 Episode Setup and Context00:07:22 Why This Episode Exists00:08:44 The Origin Story00:10:03 First Signs of Traction00:10:26 Memes, Early Growth, and “Big Ballers”00:12:01 Defining the Brand Feel00:13:28 Leaving a Job to Write00:15:07 Writing His Way to CFO00:16:26 Sponsors — Fidelity Private Shares | Sage Intacct | Mercury00:19:01 Growth Tactics That Worked00:21:31 First Monetization Moment00:22:13 Balancing CFO Life and Media00:24:06 Going All-In on the Business00:25:02 A CFO Lens on Media00:28:09 Asset Businesses vs Cash Flow00:31:35 How the Business Makes Money00:32:42 Revenue Compounding Over Time00:33:29 Scaling to $3M00:34:08 Partnerships and Buying Cycles00:36:19 Building the Core Team00:39:09 Adding Recruiting to the Mix00:41:01 Strategy for the Next Phase00:42:03 Boredom, Discipline, and Craft00:43:08 Defining the Core Audience00:46:09 Staying in the Game00:47:22 Advice for Creators00:49:15 Brand, Fun, and Value00:52:08 Following the Momentum00:53:14 Finding Your Unique Edge00:55:19 Enjoying the Build00:56:25 Closing and Outro#RunTheNumbersPodcast #creatoreconomy #mediabusiness #cfoperspective #buildinpublic This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com
Five-time CFO Rick Smith has led finance at companies including inVentiv Health Communications, Exos, Parchment, Solera Health before founding Bonfire advisory. He is also the author o fDemystifying the Role of the CFO in Venture and Growth Stage Companies, a no-nonsense approach to the topic. Reviews for the book include: “This book is a must-read if you want to understand how to scale a company as a CFO” and “Should be required reading for CEOs and PE people along with CFOs.” In this episode Smith provides his take on being a CFO and his long background in FP&A, providing insights on: The path from FP&A to CFO (without a CPA) Why I like being CFO at SMBs (sub $50m) Being a dreamer, artist and buildingFP&A Audits vs QOEs The unspoken challenges working with PE firms FP&A and M&A – what you need to know Link to the book: Demystifying the Role of the CFO in Venture and Growth Stage Companies
We had a kwentuhan with OpenSesame last Philippine Startup Week 2025! OpenSesame.PH is the first digital foreclosed property marketplace in the Philippines, optimizing asset acquisition through efficient processes and full, transparent support.This episode is recorded live at the Philippine Innovation Hub in Marikina City.In this episode:00:00 Introduction01:14 Ano ang OpenSesame?24:59 How can listeners find more information?OPENSESAMEWebsite: https://opensesame.phFacebook: https://facebook.com/OpenSesamePropertiesPHILIPPINE STARTUP WEEKWebsite: https://phstartupweek.comFacebook: https://facebook.com/PhilippineStartupWeekTHIS EPISODE IS CO-PRODUCED BY:Yspaces: https://knowyourspaceph.comApeiron: https://apeirongrp.comTwala: https://twala.ioSymph: https://symph.coSecuna: https://secuna.ioSkoolTek by Edfolio: https://skooltek.coMaroonStudios: https://maroonstudios.comCompareLoans: http://compareloans.phCHECK OUT OUR PARTNERS:Ask Lex PH Academy: https://asklexph.com (5% discount on e-learning courses! Code: ALPHAXSUP)Argum AI: http://argum.aiPIXEL by Eplayment: https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1 (Sign up using Code: PIXELXSUP1)School of Profits: https://schoolofprofits.academyFounders Launchpad: https://founderslaunchpad.vcHier Business Solutions: https://hierpayroll.comAgile Data Solutions (Hustle PH): https://agiledatasolutions.techSmile Checks: https://getsmilechecks.comCloudCFO: https://cloudcfo.ph (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: https://cloverly.techBuddyBetes: https://buddybetes.comHKB Digital Services: https://contakt-ph.com (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: https://hyperstacksinc.comOneCFO: https://onecfoph.co (10% discount on CFO services! Code: ONECFOXSUP)Wunderbrand: https://wunderbrand.comDVCode Technologies Inc: https://dvcode.techNutriCoach: https://nutricoach.comUplift Code Camp: https://upliftcodecamp.com (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PHYouTube: https://youtube.com/startuppodcastphSpotify: https://open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVaApple Podcasts: https://podcasts.apple.com/us/podcast/start-up-podcast/id1576462394Facebook: https://facebook.com/startuppodcastphPatreon: https://patreon.com/StartUpPodcastPHPIXEL: https://pixel.eplayment.co/dl/startuppodcastphWebsite: https://phstartup.onlineThis episode is edited by the team at: https://tasharivera.com
2025 was a rollercoaster year for community banks navigating the talent market. Early optimism gave way to hesitation as uncertainty, M&A activity, and competitive pressure reshaped hiring decisions across the industry. As the year came to a close, momentum began to return.In this year-end conversation, Travillian reflects on what the past year revealed about community bank talent strategy and why optimism is building for 2026. The discussion explores how leadership roles are evolving, why competition for experienced banking talent has intensified, and how storytelling has become a critical differentiator in executive search.As community banks compete with larger institutions, fintechs, and sponsor banks for top talent, the ability to clearly articulate culture, leadership vision, and growth opportunity is no longer optional. Banks that control their narrative are better positioned to attract and retain strong leaders as hiring accelerates.This conversation covers:• The banking talent market in 2025 and why hiring felt volatile• How M&A activity is reshaping the available talent pool• Why storytelling matters in community bank executive search• Shifting expectations for CEO, CFO, and risk leadership roles• What community banks need to do now to win talent in 2026If you're thinking about leadership hiring, succession planning, or talent strategy for your community bank, this conversation offers practical perspective on what's changing and what's ahead.
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What would you do if the merger you believed would change everything suddenly collapsed? Agency owners often dream of the big exit: the acquisition, the payday, the validation. But if you've been in this industry long enough, you know the story rarely goes as planned. Today's guest lived through the dot-com boom, a merger gone sideways, a rare "un-merger," and multiple reinventions across three decades. Today's featured guest is an agency owner who lived through the dot com boom, a merger gone sideways, an unmerger (a rare event), and multiple reinventions over three decades. He'll talk about his journey and the lessons he's gained in resilience, clarity, and what it means to build a business that lasts. Tom Snyder is the founder and CEO of Trivera, a Milwaukee-based agency that originally launched in 1996 under the name Website Solutions. He got his start back when tables ruled the web, Netscape Navigator was leading the browser war, and you had to explain to clients what the internet even was. Tom's agency grew quickly through the dot com boom, became part of an early multi-agency rollup, unmerged after the dot com crash, and later rebuilt itself around strategic services, recurring revenue, and emerging technologies. Thirty years later, he has seen nearly every high and low this industry can deliver and has the scars and wisdom to match. In this episode, we'll discuss: The roll up that seemed like a dream and the subsequent meltdown. The rare chance to unmerger. Learning to adapt to new technologies. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. The Early Days of the Web: A Front Row Seat to Digital History Tom got into websites before most people even understood what a web browser was. He recalls visiting a friend in 1995 who showed him a website for a local jeweler. The fact that someone in Milwaukee could suddenly sell jewelry to anyone in the world blew his mind. That spark soon became Website Solutions, a one-man shop in his duplex basement that grew into a million-dollar agency within three years. These early days were defined by scrappiness. There were no WordPress installs, no Mailchimp, no Shopify. Agencies wrote their own CMS platforms, email tools, and ecommerce systems. For years, Trivera worked on project-based engagements. Sell a website. Build it. Launch it. Then hunt for the next one. It created a revenue roller coaster that made it hard to grow. Then the breakthrough came when someone asked a simple question: Why are you not offering annual retained services? Once they shifted the model, everything changed. Retainers gave them predictable cash flow, stability during downturns, and the ability to build deeper, longer-term partnerships. Inside the Dot-Com Boom and the Rollup That Promised Millions By the late nineties, agency rollups were happening everywhere. Big groups on the West Coast were buying smaller shops at high valuations, promising stock payouts that would multiply as the group grew. Tom's agency was acquired by one of these rollups. The offer was attractive: $1 million in stock with the expectation that it could balloon into ten million within a couple of years. For Tom, this was more than a payday. It felt like a way to secure better opportunities for his team. Higher salaries, better benefits, more resources. All the things agency owners often think a larger parent company can provide. But as the ink dried on the deal, the dot com crash hit. Internal battles erupted among the agency owners inside the rollup. Some wanted to scale fast and sell. Others were emotionally attached to their agencies and resisted change. As the economy collapsed, so did the plan. When an Agency Merger Falls Apart Tom describes the internal environment as chaos. Agencies within the rollup started blaming one another for the downturn. Some owners viewed Tom's Midwest operation as a weak link and argued it was a mistake to acquire them. Then came the breaking point. At a Las Vegas meeting that was supposed to chart a path forward, Tom learned that he would lose control of his agency. His wife, who served as CFO, would be dismissed. His team would report to another agency owner. This happened on September 10th. The next morning, as they sat in their hotel room trying to process what to do, the news broke that planes had hit the World Trade Center. The world changed, and so did their priorities. In that moment of clarity, they made the decision to walk away and unmerge. How a Rare Un-Merge Saved the Agency Unmerging from an agency rollup almost never happens. But because the rollup was already fracturing, the leadership was surprisingly open to it. They returned most of the shares, let Tom keep a small portion, and released the original agency name. From there, Tom and his wife rebuilt everything from scratch under a new identity. Although it felt like the right decision to make, they were still exiting what was still a financially stable operation to start from scratch, which was a scary but necessary step to take. They brainstormed names that felt Greek or Latin until they arrived at Trivera. The name itself was available only because the previous owner had just let the domain lapse. It felt like a small sign that starting over was the right move. This reset allowed Tom to build the agency the right way. No irrational exuberance, burn rates, or pressure to sell. Just strong culture, smart financial discipline, and an eye on durable business fundamentals. How Adapting to New Technology Helped Survive in Crisis After the dot com crash, new technologies created fresh opportunities. SEO, email marketing, mobile, and social opened new revenue streams that helped Trivera rebound each time the economy dipped. Tom noticed a pattern. Every downturn was followed by a brand new marketing wave that rewarded the agencies willing to embrace it early. One of the most pivotal moments came during the 2009 recession. The agency had lost clients, payroll was tight, and they needed a breakthrough. Everyone was asking about social media at the time, so Tom and his team built an event called Social Media University. They hustled for two months and ended up selling 400 tickets. The sales and sponsorship revenue kept their payroll alive and catapulted them into a new service category. Events like this do more than create revenue. They cement authority, give an agency a story in the market, and in Tom's case, it opened doors to new clients and positioned them for the next evolution of the agency. Letting Go of Comparison to Stay Focused on the Journey Despite the wins, Tom admits there were years he compared his agency to others and wondered why they scaled or sold faster, especially some that got the tools from his very social media event. It is easy to feel behind when you see competitors raising money, getting acquired, or shouting big revenue numbers. However, there's very little one can actually know about other agency's purchase deals. These stories are incomplete. You never know what the real terms were. You never know the headaches behind the scenes. And you definitely never know if they actually took money home. Success in the agency world is rarely a straight line. It is more often a messy, winding path filled with reinventions, hard conversations, and moments when you question everything. So agency owners struggling and watching others reach new milestones should remind themselves that longevity comes from resilience, not a perfect upward curve. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
As we re-release this conversation with CFO Karen Williams during the holiday week, we're opening the episode with a short preface drawn from something she shared recently on LinkedIn. In a post about books that shaped her as a leader, Williams reflected on culture, bias, and the importance of staying open to different perspectives—ideas that echo throughout this episode and frame how she's built her career.Those themes weren't always obvious early on.Williams traces a formative lesson back to her move from a 20-person startup into Mars, where she says she “bombed at networking.” Accustomed to a small, family-style environment, she kept what she describes as a “head down, get on with it” mentality. She didn't yet understand the importance of relationships and networks, she tells us, and after a couple of years, she left.That experience reshaped how she approached her next chapter at American Express. The culture there was “very people focused, very relationship driven,” Williams tells us, but progress still came slowly at first. It took time to move from analyst to manager as she built credibility and learned how influence actually works inside large organizations. Once she reached that level, things accelerated quickly.A structural gap gave her direct exposure to a divisional CFO, who became her sponsor and helped unlock three to four subsequent roles, Williams tells us. Over fifteen years, she held roughly nine roles at American Express—calling the experience her “Harvard School of training years.”In the episode, listeners will also hear how Williams continued to stretch herself by moving out of finance into business leadership, leading strategy through disruption, and later stepping into CFO roles where unexpected challenges—like cleaning up a balance sheet—tested her early credibility.It's a conversation about learning, reflection, and how experience—especially the uncomfortable kind—shapes leadership over time.
Mary Houle runs two careers simultaneously - data analyst by day, fractional CFO by night. But it wasn't a VP laughing at her desire to "build relationships" that sparked her entrepreneurial leap. It was realizing she could help creative business owners stop avoiding the one thing keeping them stuck: their numbers. In this episode we dive into: Why looking at your P&L feels harder than learning a new instrument (and the practice routine that changes everything) The real math behind leaving your 9-5 that no one talks about on Instagram How "making 10K" became the most misleading goal in online businessThe Creative Avoidance Pattern You're generating sales and the business feels like it's working, so checking the numbers seems unnecessary (until it's not) That anxiety about opening your bank account isn't about the math - it's about facing whether your current pace is actually sustainable The same discipline that makes finance uncomfortable is what turns random income months into predictable growth Your business surviving so far doesn't mean it's structured to scale next yearFrom Spreadsheets to Strategy Setting up your LLC and basic P&L from day one isn't perfectionism - it's the difference between building a hobby and building a business The profit and loss statement is just the puzzle pieces showing how you get to your actual take-home cash each month Forecasting doesn't have to be complicated: start with your sales trend, factor in launches or new products, set realistic monthly targets Working with a financial professional early prevents the expensive mess of cleaning up two years of avoidance laterThe Fractional Advantage Traditional consultants give you ideas from 30,000 feet and disappear - fractional officers are in the weeds running plays with you You need someone who sees the end result of their suggestions, not just someone who points out opportunities and leaves The "charge your worth" narrative has made people afraid of offering introductory periods, but sometimes free work upfront unlocks revenue you couldn't access alone Being integrated into the business means having actual skin in the game, not just presenting strategy decksThis conversation reminds us that avoiding your numbers doesn't make them go away - it just makes the gap between where you are and where you want to be harder to close. Whether you're side-hustling while keeping your corporate job or finally ready to make the leap, this episode offers the practical framework and honest reality check to move forward strategically.Looking for more on building sustainable systems? Check out Episode 5 where we explore how to lock back in without starting over.Follow Krysta:@thekrystahuber@thefitnessfyxConnect with Mary Houle:Instagram: @marythecfo for financial strategy and business structure insights
In episode #339 of SaaS Metrics School, Ben explains how change of control provisions in customer contracts can quietly derail due diligence, fundraising, or a future company exit. Drawing from real-world CFO experience and a recent webinar with a SaaS-focused tech attorney, Ben breaks down why seemingly standard legal language can introduce major risk into a SaaS company's recurring revenue profile. Ben highlights how buyers and investors scrutinize customer contracts during due diligence—and why poorly structured MSAs can threaten valuation, increase churn risk, or even kill a deal outright. What You'll Learn What a change of control provision is and why it matters How customer contracts are reviewed during SaaS due diligence Why change of control clauses can open the door to customer churn after an acquisition How procurement teams and customer legal teams typically push for these provisions When to push back, escalate, or seek alternative contract language Why contract structure is part of strong SaaS financial and operational readiness Why It Matters Customer contracts directly impact company valuation during an exit or fundraise Change of control provisions can trigger immediate churn risk post-acquisition Buyers want confidence in the durability of recurring revenue Poor legal hygiene can delay, discount, or kill a transaction Proactive contract review reduces future due diligence friction Strong back-office processes support long-term financial strategy and investor trust Resources Mentioned Webinar replay with Omid (tech attorney) on legal readiness for SaaS exits: https://www.thesaasacademy.com/pl/2148384654 SaaS Metrics course: https://www.thesaasacademy.com/the-saas-metrics-foundation
In this episode of the Finding Arizona Podcast, we sit down with Andrew Stubbs, Director of CFO Services at Visibility CFO & Tax Advisors, a Phoenix-area firm focused on helping entrepreneurs gain financial clarity, maximize cash flow, and make smarter strategic decisions through tailored CFO, tax, and financial advisory services. Andrew brings over 15 years of experience in finance and accounting, spanning industries from real estate and healthcare to education, and breaks down why proactive communication, transparency, and a solid financial strategy are essential for business growth. Connect with Andrew and Visibility CFO & Tax Advisors:Website: https://www.visibilitycpa.com/LinkedIn: https://www.linkedin.com/in/andrew-stubbs-0755a514/Connect with the Finding Arizona Podcast:YouTube: https://www.youtube.com/@findingarizonapodcastInstagram: https://www.instagram.com/findingarizonapodcast/Facebook: https://www.facebook.com/findingarizonapodcastWebsite: https://www.findingarizonapodcast.com/LinkedIn: https://www.linkedin.com/company/finding-arizona-podcast/Twitter / X: https://twitter.com/findingarizonaPRODUCTION:Ready to start your own podcast? Found-House powered by The Finding Arizona Podcast is your best find!Want to be a guest or a sponsor of the show? Send us a message on the https://www.findingarizonapodcast.com/contact SPONSORS:SeatGeek: Get a $20 discount on your tickets with code FINDINGARIZONA at seatgeek.com.
As Christmas Day draws near, we often hear stories of generosity, kindness, and the spirit of giving. But perhaps no story has inspired these virtues more than the life of St. Nicholas—a real man whose faith-filled generosity continues to echo through the centuries.Long before red suits and reindeer entered the picture, Nicholas lived a quiet, Christ-centered life marked by sacrificial love. His story reminds us that the true meaning of Christmas isn't found in what we receive, but in how we reflect the love of Jesus to others.A Childhood Shaped by Faith—and LossNicholas was born around A.D. 280 into a wealthy Christian family in Patara, a bustling port city in modern-day Turkey. From an early age, his parents taught him the teachings of Jesus—especially the call to care for the poor and the vulnerable. Their daily example planted seeds of compassion that would later bear extraordinary fruit.A tragedy occurred when Nicholas was still young. An epidemic claimed the lives of both his parents, leaving him orphaned—but also leaving him with a significant inheritance. In his grief, Nicholas turned to his faith. Rather than clinging to his wealth, he saw it as a means to serve others and live out the gospel.Nicholas became known for quietly helping those in desperate situations. His most famous act of generosity involved a poor man and his three daughters. In that culture, a dowry was required for marriage. Without it, the daughters faced the horrifying prospect of being sold into slavery.Moved by their plight, Nicholas acted—secretly. Under the cover of night, he delivered a bag of gold to the family, securing the eldest daughter's future. He returned twice more, each time providing enough to ensure another daughter could marry safely.When the father eventually discovered Nicholas's identity, Nicholas urged him to thank God alone. He took Jesus' words to heart: “When you give to the needy, do not let your left hand know what your right hand is doing” (Matthew 6:3). Nicholas didn't seek recognition—only faithfulness.A Shepherd With Courage and ConvictionLater in life, Nicholas became the bishop of Myra, where his compassion expanded beyond individuals to an entire community. He was known for defending the poor, standing up for the innocent, and shepherding his people with deep love.During the persecution of Christians under Emperor Diocletian, Nicholas risked imprisonment for his faith. He later attended the Council of Nicaea in A.D. 325, standing firm for the truth of the gospel. Yet what truly defined him wasn't his position—it was his Christlike love.Nicholas lived as if true wealth was found not in possessions, but in a living relationship with God.After his death on December 6, A.D. 343, stories of Nicholas's generosity spread across generations. He became known as a protector of children, a patron of sailors, and a symbol of selfless giving. Over time, his life inspired the figure we now associate with Santa Claus—but behind the legend stands a man devoted to glorifying God.The story of St. Nicholas challenges us to reconsider the meaning of Christmas. His life wasn't about extravagant gifts or public praise. It was about embodying the love of Christ—sacrificial, humble, and freely given.Living the True Meaning of ChristmasThis Christmas, as we exchange gifts and gather with loved ones, let's remember that the greatest gift has already been given—Jesus Christ, who came to save sinners and offer eternal life.Like St. Nicholas, we are called to share that gift with others. Through generosity, service, and simple acts of kindness, we can reflect the light of Christ in a world desperate for hope. As Jesus reminded us, “It is more blessed to give than to receive.”May the story of St. Nicholas inspire us to give generously, love deeply, and celebrate the true meaning of Christmas—because it's not the gifts we receive, but the love we share, that makes this season truly special.On Today's Program, Rob Answers Listener Questions:I've heard that even if you have a will, your estate still has to go through court, but that having a trust allows you to avoid that. Is that correct? Since I currently have both a will and a trust, is it advisable to keep both?I'm the CFO of a company that's considering a sale. The CEO wants to sell to a buyer I'm concerned could ultimately harm the company. Given my role, what counsel or perspective can I offer the CEO as we consider this decision?I'm 82 years old and have lost my eyesight, which makes it difficult to write checks and pay bills. What options are available for setting up automatic bill pay or managing my finances more easily?I'll be retiring soon—I turn 62 next year—and I still owe about $119,000 on my home. I work part-time, and my husband works full-time. Should I start collecting Social Security now, even though I'll continue working, so we can pay off the house more quickly?My husband and I are in our early 40s. We own our home outright, have no debt, and paid for college in cash. We've saved about $140,000 and would like to invest $100,000, but we're not sure of the best way to do that.I was overpaid SSDI by Social Security and am currently repaying it. Do I need to repay the overpayment before I can receive my retirement benefits?Resources Mentioned:Faithful Steward: FaithFi's Quarterly Magazine (Become a FaithFi Partner)Wisdom Over Wealth: 12 Lessons from Ecclesiastes on MoneyLook At The Sparrows: A 21-Day Devotional on Financial Fear and AnxietyRich Toward God: A Study on the Parable of the Rich FoolFind a Certified Kingdom Advisor (CKA)FaithFi App Remember, you can call in to ask your questions every workday at (800) 525-7000. Faith & Finance is also available on Moody Radio Network and American Family Radio. You can also visit FaithFi.com to connect with our online community and partner with us as we help more people live as faithful stewards of God's resources. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In August 1949, 15 smoke jumpers deployed to Mann Gulch, Montana for what seemed like a routine wildfire. The situation quickly deteriorated—the fire spread faster than expected, moved uphill, and surrounded them. 13 firefighters tragically lost their lives.The two survivors? They used an unconventional tactic that wasn't widely practiced: they started a controlled fire around themselves, allowing the main blaze to jump over them.The Business LessonSometimes we face situations far more challenging than anticipated—sudden team turnover, industry disruption, market shifts. The firefighters who clung to conventional methods didn't survive. The ones who embraced an unconventional approach did.Thanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness franchises, and youth soccer organizations. As the nation's largest accounting and financial advisory firm for insurance agencies, Club Capital proudly serves over 1,000 agency locations across the country—and we're just getting started. With Club Capital, you get more than just services; you get a dedicated account manager backed by a team of specialists committed to your success. From monthly accounting and tax preparation to CFO services and innovative digital marketing, we've got you covered. Ready to experience the transformative power of Club Capital? Schedule your free demo today at club.capital and see the difference firsthand. Make sure you mention you heard about us on the Above The Business podcast to get 50% off your one time onboarding fee!Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions. More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast.Direct Clicks is built is by business owners, for business owners. They specialize in custom marketing solutions that deliver real results. From paid search campaigns to SEO and social media management, they provide the comprehensive digital marketing your business needs to grow. Here's an exclusive offer for Above The Business listeners: Visit directclicksinc.com/abovethebusiness for a FREE marketing campaign audit. They'll assess your website, social media, SEO, content, and paid advertising, then provide actionable recommendations. Plus, when you choose to partner with them, they'll waive all setup fees. About Above The BusinessAbove The Business empowers business owners to rise above the daily grind and embrace a higher way of business ownership. Join us every Friday as we help you build your business by design.Subscribe & ConnectDon't miss an episode—subscribe on your favorite podcast platform and join us on YouTube for exclusive content. Your support means everything to our team.What Worked...Until It Didn'tRepeating successful actions works—until it...
SummaryIn this episode of Service Evolution, host Jim Robinson dives deep into the transformative power of human resources with none other than the three-time MVP award-winning HR powerhouse, Maria Johnson. With her remarkable approach to hiring and fostering a culture rooted in compassion and values, Maria is changing the game in the corporate world.From the outset, Jim sets the tone by highlighting Maria's exceptional ability to integrate gut instinct with professional insight in hiring practices. Maria's journey into her current role began with meticulous research and an initial interview with the company's CFO, where she felt an immediate connection that resonated with her personal and professional values. This pivotal moment solidified her resolve to join a company that truly values HR as a service-oriented department.A central theme of the episode is the concept of "second chance hiring"—a practice that Maria champions passionately. Her approach is predicated on the belief that everyone, regardless of their past, deserves an opportunity to rebuild and thrive. This philosophy not only transforms the lives of the individuals hired but also enriches the company's culture by fostering an environment of understanding and compassion.Additionally, Maria's role goes beyond traditional HR functions; she is a beacon of hope and support for employees. Her ability to connect with people, ask insightful questions, and build rapport quickly has made her an invaluable asset. Her dedication is evident in the stories of employees who, given a second chance, have not only turned their lives around but have also become integral parts of the company's success.This episode is a must-listen for anyone in HR or leadership roles. Maria's story and insights provide a roadmap for creating a more inclusive, supportive, and ultimately successful workplace. Tune in now!Show Notes(00:00) Introduction(03:49) Connecting Virtually with Technology(06:52) How Empathy Fosters Opportunity and Growth(10:47) Trusting in Your Gut and Investing in People(16:11) Identifying Overlooked Service Opportunities(16:45) Embracing Second-Chance Hiring(19:23) Closing ThoughtsLinksJim Robinson CGP Maintenance and Construction ServicesMaria Johnson
We did a self-hosted special podcast episode with Villgro Philippines!Two climate entrepreneurs are featured in this episode: Oikos Sustainable Solutions and Nascent Batteries. This episode is recorded live at the Villgro PH office in Makati City.OIKOS SUSTAINABLE SOLUTIONSWebsite: https://oikosph.comFacebook: https://facebook.com/OikosSolutionsPHNASCENT BATTERIESWebsite: https://nascentbatteries.comFacebook: https://facebook.com/profile.php?id=61578603113451VILLGRO PHILIPPINESWebsite: https://villgrophilippines.orgFacebook: https://facebook.com/villgrophilippinesTHIS EPISODE IS CO-PRODUCED BY:Yspaces: https://knowyourspaceph.comApeiron: https://apeirongrp.comTwala: https://twala.ioSymph: https://symph.coSecuna: https://secuna.ioSkoolTek by Edfolio: https://skooltek.coMaroonStudios: https://maroonstudios.comCompareLoans: http://compareloans.phCHECK OUT OUR PARTNERS:Ask Lex PH Academy: https://asklexph.com (5% discount on e-learning courses! Code: ALPHAXSUP)Argum AI: http://argum.aiPIXEL by Eplayment: https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1 (Sign up using Code: PIXELXSUP1)School of Profits: https://schoolofprofits.academyFounders Launchpad: https://founderslaunchpad.vcHier Business Solutions: https://hierpayroll.comAgile Data Solutions (Hustle PH): https://agiledatasolutions.techSmile Checks: https://getsmilechecks.comCloudCFO: https://cloudcfo.ph (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: https://cloverly.techBuddyBetes: https://buddybetes.comHKB Digital Services: https://contakt-ph.com (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: https://hyperstacksinc.comOneCFO: https://onecfoph.co (10% discount on CFO services! Code: ONECFOXSUP)Wunderbrand: https://wunderbrand.comDVCode Technologies Inc: https://dvcode.techNutriCoach: https://nutricoach.comUplift Code Camp: https://upliftcodecamp.com (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PHYouTube: https://youtube.com/startuppodcastphSpotify: https://open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVaApple Podcasts: https://podcasts.apple.com/us/podcast/start-up-podcast/id1576462394Facebook: https://facebook.com/startuppodcastphPatreon: https://patreon.com/StartUpPodcastPHPIXEL: https://pixel.eplayment.co/dl/startuppodcastphWebsite: https://phstartup.onlineThis episode is edited by the team at: https://tasharivera.com
how nonprofits set goals that actually move revenue, relationships, and results. They start with the metric many teams avoid because it can be a rude awakening: donor retention. Tony walks through a simple way to calculate it, then connects the number to what leaders feel every day, time and budget pressure. His reminder lands like a CFO truth bomb: “The data doesn't lie.” If your team assumes things are fine because a few familiar names show up at events, this episode brings you back to reality and gives you a starting point for a better plan.From there, the conversation turns to relationship depth. The point is not endless list building. It is quality over quantity, supported by segmentation and donor tiers, and backed by a pipeline you can actually manage. Julia frames it in plain business language: your pipeline is not a vague hope, it is a set of lanes that deserve goals, tracking, and steady motion all year, not a December scramble driven by board pressure and gala season.They also press into revenue diversification, especially when grant and government dollars can shift quickly. Multiple lanes are not just safer, they keep fundraising work more sustainable for the humans doing it. Then they move to data and tools: a robust CRM, mobile access, timely notes after donor meetings, and capacity building funding that can help pay for the systems and training.Finally, they tie it all together with culture. A culture of philanthropy means everyone owns the donor experience, including customer service, and teams can celebrate other organizations' wins without losing confidence.Find us Live daily on YouTube!Find us Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits! 12:30pm ET 11:30am CT 10:30am MT 9:30am PTSend us your ideas for Show Guests or Topics: HelpDesk@AmericanNonprofitAcademy.comVisit us on the web:The Nonprofit Show
After serving as Chief Legal Officer and then CFO at Salesforce, Amy Weaver sought a new challenge. She is now CEO of Direct Relief, which she tells host Jeff Berman is "the largest, most efficient, most effective, and most impactful global humanitarian group that you may never have heard of.” Weaver reveals scale lessons from Salesforce and how she's now applying them to amplify Direct Relief's vital work.Learn more about Direct Relief: directrelief.orgSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/newsletter/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Jim Hill and Lauren Hersey are back for a very seasonal edition of I Want That To - and Jim's latest “project” involves tracking down tiny reindeer snowmobiles to complete his Cars holiday display (because apparently Santa's sleigh rules apply to Radiator Springs too). From there, the conversation jumps into Disney's new “Find Merchandise” test inside My Disney Experience, the company's eye-popping $1 billion investment in OpenAI, and why dynamic pricing is suddenly giving everyone Instacart flashbacks. Then Jim takes Lauren (and all of us) on a deep-dive into the origin story of Disney's Sing-Along VHS line - including how a Max Fleischer Rudolph short ended up inside Disney's Very Merry Christmas Songs tape. NEWS• Disney is testing a new “Find Merchandise” feature in the My Disney Experience app to help guests search for specific items and check availability at select locations (including World of Disney at Disney Springs). • Disney's reported $1 billion equity investment in OpenAI sparks a debate about guardrails, character usage, and curation, especially as AI-generated content gets easier to make (and easier to misuse). • The latest Instacart dynamic pricing controversy raises alarms about different customers seeing different prices, prompting the big question: is Disney heading down a similar road with ticket pricing? • Disney's CFO signals dynamic pricing for domestic parks in 2026, with Jim and Lauren weighing the business upside against the guest-side pain of budgeting and “reading the room.” FEATURE• A surprisingly twisty history lesson on how Disney's early VHS strategy helped create the Sing-Along Songs phenomenon - and why making kids sing along was (possibly) the point. • The story behind Very Merry Christmas Songs (1988), including how it had to be assembled on a brutal retail timeline to hit shelves in early October. • How Disney licensed (cheaply) a hand-drawn Max Fleischer Rudolph (1948) short originally made for Montgomery Ward store Santa lines - and why it looks better on YouTube than it did on VHS. • Why this tape became a yearly tradition: the “one remaining VHS player” holiday background classic for tree-decorating season. HOSTS• Jim Hill - IG: @JimHillMedia | X: @JimHillMedia | Website: JimHillMedia.com • Lauren Hersey - IG: @lauren_hersey_ | X: @laurenhersey2 FOLLOW• Facebook: JimHillMediaNews • Instagram: JimHillMedia • TikTok: JimHillMedia SUPPORTSupport the show and access bonus episodes and additional content at Patreon.com/JimHillMedia. PRODUCTION CREDITSEdited by Dave GreyProduced by Eric Hersey - Strong Minded Agency SPONSORThis episode of I Want That To is brought to you by our friends at UnlockedMagic.com, the same trusted team behind DVC Rental Store and the DVC Resale Market. If you're planning a Disney trip, they've got the best deals on Walt Disney World tickets - visit UnlockedMagic.com to grab the best ticket deals and make your next Disney trip just a little bit more magical. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. Learn more about your ad choices. Visit megaphone.fm/adchoices
Today's episode is another Instagram Live session, in which the Caleb discusses a variety of topics. Caleb offers insights into business operations, including the challenges of winter work, managing equipment maintenance through systems like Slack and GPS tracking, and the crucial importance of financial planning and cash flow projection with the help of a fractional CFO, Cycle CPA. Additionally, he promotes several industry contacts and companies, shares details about upcoming Hardscape Academy training sessions, and discusses the significance of key performance indicators like Revenue Per Hour and struggles with job costing. LeanScaper Revenue Intensive (January 20 & 21, 2026 in January 20 & 21) Auman Landscape on YouTube Primed For Growth www.companycam/kcpodcast Company Cam- 50% for 2 months! Linktree/AumanLandscape @aumanlandscapellc www.CycleCPA.com Use code: Auman and save $200 when signing up. LMN Software Save on onboarding! Code: AUMAN
In this episode of the Wharton FinTech Podcast, host Vaibhav speaks with Riya Grover, co-founder and CEO of Sequence, an AI native revenue platform that unifies quoting, billing automation, and receivables so finance can finally run at the speed of sales. Riya shares her journey from investment banking and Harvard Business School to exiting her first startup and then launching Sequence to fix one of the most neglected parts of the CFO stack, quote to cash and accounts receivable. She goes deep on what it really takes to find product market fit in a saturated software world, why AI native entrants can out execute incumbents, and how Sequence is using agents to automate complex finance workflows. They also unpack Riya's recent Series A fundraise, the story that resonated with investors, and her candid advice for founders building in a noisy, AI heavy, but more competitive than ever venture environment. In this episode, we learn about: - Why quote to cash and revenue operations have lagged behind AP and spend in automation - How Sequence uses AI agents to read contracts, generate invoices, and support finance teams - What investors really cared about in Sequence's Series A, from logo quality to 190 % NRR - How Riya stays close to customers while scaling a fast growing infra company - Her advice for aspiring founders on standing out in today's crowded AI landscape
Why Customer Success Can't Be Automated (And What AI Can Actually Do) In this special year-end episode of the FutureCraft GTM Podcast, hosts Ken Roden and Erin Mills sit down with Amanda Berger, Chief Customer Officer at Employ, to tackle the biggest question facing CS leaders in December 2026: What can AI actually do in customer success, and where do humans remain irreplaceable? Amanda brings 20+ years at the intersection of data and human decision-making—from AI-powered e-commerce personalization at Rich Relevance, to human-led security at HackerOne, to now implementing AI companions for recruiters. Her journey is a masterclass in understanding where the machine ends and the human begins. This conversation delivers hard truths about metrics, change management, and the future of CS roles—plus Amanda's controversial take that "if you don't use AI, AI will take your job." Unpacking the Human vs. Machine Balance in Customer Success Amanda returns with a reality check: AI doesn't understand business outcomes or motivation—humans do. She reveals how her career evolved from philosophy major studying "man versus machine" to implementing AI across radically different contexts (e-commerce, security, recruiting), giving her unique pattern recognition about what AI can genuinely do versus where it consistently fails. The Lagging Indicator Problem: Why NRR, churn, and NPS tell you what already happened (6 months ago) instead of what you can influence. Amanda makes the case for verified outcomes, leading indicators, and real-time CSAT at decision points. The 70% Rule for CS in Sales: Why most churn starts during implementation, not at renewal—and exactly when to bring CS into the deal to prevent it (technical win stage/vendor of choice). Segmentation ≠ Personalization: The jumpsuit story that proves AI is still just sophisticated bucketing, even with all the advances in 2026. True personalization requires understanding context, motivation, and individual goals. The Delegation Framework: Don't ask "what can AI do?" Ask "what parts of my job do I hate?" Delegate the tedious (formatting reports, repetitive emails, data analysis) so humans can focus on what makes them irreplaceable. Timestamps 00:00 - Introduction and AI Updates from Ken & Erin 01:28 - Welcoming Amanda Berger: From Philosophy to Customer Success 03:58 - The Man vs. Machine Question: Where AI Ends and Humans Begin 06:30 - The Jumpsuit Story: Why AI Personalization Is Still Segmentation 09:06 - Why NRR Is a Lagging Indicator (And What to Measure Instead) 12:20 - CSAT as the Most Underrated CS Metric 17:34 - The $4M Vulnerability: House Security Analogy for Attribution 21:15 - Bringing CS Into Sales at 70% Probability (The Non-Negotiable) 25:31 - Getting Customers to Actually Tell You Their Goals 28:21 - AI Companions at Employ: The Recruiting Reality Check 32:50 - The Delegation Mindset: What Parts of Your Job Do You Hate? 36:40 - Making the Case for Humans in an AI-First World 40:15 - The Framework: When to Use Digital vs. Human Touch 43:10 - The 8-Hour Workflow Reduced to 30 Minutes (Real ROI Examples) 45:30 - By 2027: The Hardest CX Role to Hire 47:49 - Lightning Round: Summarization, Implementation, Data Themes 51:09 - Wrap-Up and Key Takeaways Edited Transcript Introduction: Where Does the Machine End and Where Does the Human Begin? Erin Mills: Your career reads like a roadmap of enterprise AI evolution—from AI-powered e-commerce personalization at Rich Relevance, to human-powered collective intelligence at HackerOne, and now augmented recruiting at Employ. This doesn't feel random—it feels intentional. How has this journey shaped your philosophy on where AI belongs in customer experience? Amanda Berger: It goes back even further than that. I started my career in the late '90s in what was first called decision support, then business intelligence. All of this is really just data and how data helps humans make decisions. What's evolved through my career is how quickly we can access data and how spoon-fed those decisions are. Back then, you had to drill around looking for a needle in a haystack. Now, does that needle just pop out at you so you can make decisions based on it? I got bit by the data bug early on, realizing that information is abundant—and it becomes more abundant as the years go on. The way we access that information is the difference between making good business decisions and poor business decisions. In customer success, you realize it's really just about humans helping humans be successful. That convergence of "where's the data, where's the human" has been central to my career. The Jumpsuit Story: Why AI Personalization Is Still Just Segmentation Ken Roden: Back in 2019, you talked about being excited for AI to become truly personal—not segment-based. Flash forward to December 2026. How close are we to actual personalization? Amanda Berger: I don't think we're that close. I'll give you an example. A friend suggested I ask ChatGPT whether I should buy a jumpsuit. So I sent ChatGPT a picture and my measurements. I'm 5'2". ChatGPT's answer? "If you buy it, you should have it tailored." That's segmentation, not personalization. "You're short, so here's an answer for short people." Back in 2019, I was working on e-commerce personalization. If you searched for "black sweater" and I searched for "black sweater," we'd get different results—men's vs. women's. We called it personalization, but it was really segmentation. Fast forward to now. We have exponentially more data and better models, but we're still segmenting and calling it personalization. AI makes segmentation faster and more accessible, but it's still segmentation. Erin Mills: But did you get the jumpsuit? Amanda Berger: (laughs) No, I did not get the jumpsuit. But maybe I will. The Philosophy Degree That Predicted the Future Erin Mills: You started as a philosophy major taking "man versus machine" courses. What would your college self say? And did philosophy prepare you in ways a business degree wouldn't have? Amanda Berger: I actually love my philosophy degree because it really taught me to critically think about issues like this. I don't think I would have known back then that I was thinking about "where does the machine end and where does the human begin"—and that this was going to have so many applicable decision points throughout my career. What you're really learning in philosophy is logical thought process. If this happens, then this. And that's fundamentally the foundation for AI. "If you're short, you should get your outfit tailored." "If you have a customer with predictive churn indicators, you should contact that customer." It's enabling that logical thinking at scale. The Metrics That Actually Matter: Leading vs. Lagging Indicators Erin Mills: You've called NRR, churn rate, and NPS "lagging indicators." That's going to ruffle boardroom feathers. Make the case—what's broken, and what should we replace it with? Amanda Berger: By the time a customer churns or tells you they're gonna churn, it's too late. The best thing you can do is offer them a crazy discount. And when you're doing that, you've already kind of lost. What CS teams really need to be focused on is delivering value. If you deliver value—we all have so many competing things to do—if a SaaS tool is delivering value, you're probably not going to question it. If there's a question about value, then you start introducing lower price or competitors. And especially in enterprise, customers decide way, way before they tell you whether they're gonna pull the technology out. You usually miss the signs. So you've gotta look at leading indicators. What are the signs? And they're different everywhere I've gone. I've worked for companies where if there's a lot of engagement with support, that's a sign customers really care and are trying to make the technology work—it's a good sign, churn risk is low. Other companies I've worked at, when customers are heavily engaged with support, they're frustrated and it's not working—churn risk is high. You've got to do the work to figure out what those churn indicators are and how they factor into leading indicators: Are they achieving verified outcomes? Are they healthy? Are there early risk warnings? CSAT: The Most Underrated Metric Ken Roden: You're passionate about customer satisfaction as a score because it's granular and actionable. Can you share a time where CSAT drove a change and produced a measurable business result? Amanda Berger: I spent a lot of my career in security. And that's tough for attribution. In e-commerce, attribution is clear: Person saw recommendations, put them in cart, bought them. In hiring, their time-to-fill is faster—pretty clear. But in security, it's less clear. I love this example: We all live in houses, right? None of our houses got broken into last night. You don't go to work saying, "I had such a good night because my house didn't get broken into." You just expect that. And when your house didn't get broken into, you don't know what to attribute that to. Was it the locked doors? Alarm system? Dog? Safe neighborhood? That's true with security in general. You have to really think through attribution. Getting that feedback is really important. In surveys we've done, we've gotten actionable feedback. Somebody was able to detect a vulnerability, and we later realized it could have been tied to something that would have cost $4 million to settle. That's the kind of feedback you don't get without really digging around for it. And once you get that once, you're able to tie attribution to other things. Bringing CS Into the Sales Cycle: The 70% Rule Erin Mills: You're a religious believer in bringing CS into the sales cycle. When exactly do you insert CS, and how do you build trust without killing velocity? Amanda Berger: With bigger customers, I like to bring in somebody from CX when the deal is at the technical win stage or 70% probability—vendor of choice stage. Usually it's for one of two reasons: One: If CX is gonna have to scope and deliver, I really like CX to be involved. You should always be part of deciding what you're gonna be accountable to deliver. And I think so much churn actually starts to happen when an implementation goes south before anyone even gets off the ground. Two: In this world of technology, what really differentiates an experience is humans. A lot of our technology is kind of the same. Competitive differentiation is narrower and narrower. But the approach to the humans and the partnership—that really matters. And that can make the difference during a sales cycle. Sometimes I have to convince the sales team this is true. But typically, once I'm able to do that, they want it. Because it does make a big difference. Technology makes us successful, but humans do too. That's part of that balance between what's the machine and what is the human. The Art of Getting Customers to Articulate Their Goals Ken Roden: One challenge CS teams face is getting customers to articulate their goals. Do customers naturally say what they're looking to achieve, or do you have a process to pull it out? Amanda Berger: One challenge is that what a recruiter's goal is might be really different than what the CFO's goal is. Whose outcome is it? One reason you want to get involved during the sales cycle is because customers tell you what they're looking for then. It's very clear. And nothing frustrates a company more than "I told you that, and now you're asking me again? Why don't you just ask the person selling?" That's infuriating. Now, you always have legacy customers where a new CSM comes in and has to figure it out. Sometimes the person you're asking just wants to do their job more efficiently and can't necessarily tie it back to the bigger picture. That's where the art of triangulation and relationships comes in—asking leading discovery questions to understand: What is the business impact really? But if you can't do that as a CS leader, you probably won't be successful and won't retain customers for the long term. AI as Companion, Not Replacement: The Employ Philosophy Erin Mills: At Employ, you're implementing AI companions for recruiters. How do you think about when humans are irreplaceable versus when AI should step in? Amanda Berger: This is controversial because we're talking about hiring, and hiring is so close to people's hearts. That's why we really think about companions. I earnestly hope there's never a world where AI takes over hiring—that's scary. But AI can help companies and recruiters be more efficient. Job seekers are using AI. Recruiters tell me they're getting 200-500% more applicants than before because people are using AI to apply to multiple jobs quickly or modify their resumes. The only way recruiters can keep up is by using AI to sort through that and figure out best fits. So AI is a tool and a friend to that recruiter. But it can't take over the recruiter. The Delegation Framework: What Do You Hate Doing? Ken Roden: How do you position AI as companion rather than threat? Amanda Berger: There's definitely fear. Some is compliance-based—totally justifiable. There's also people worried about AI taking their jobs. I think if you don't use AI, AI is gonna take your job. If you use AI, it's probably not. I've always been a big fan of delegation. In every aspect of my life: If there's something I don't want to do, how can I delegate it? Professionally, I'm not very good at putting together beautiful PowerPoint presentations. I don't want to do it. But AI can do that for me now. Amazingly well. What I'm really bad at is figuring out bullets and formatting. AI does that. So I think about: What are the things I don't want to do? Usually we don't want to do the things we're not very good at or that are tedious. Use AI to do those things so you can focus on the things you're really good at. Maybe what I'm really good at is thinking strategically about engaging customers or articulating a message. I can think about that, but AI can build that PowerPoint. I don't have to think about "does my font match here?" Take the parts of your job that you don't like—sending the same email over and over, formatting things, thinking about icebreaker ideas—leverage AI for that so you can do those things that make you special and make you stand out. The people who can figure that out and leverage it the right way will be incredibly successful. Making the Case to Keep Humans in CS Ken Roden: Leaders face pressure from boards and investors to adopt AI more—potentially leading to roles being cut. How do you make the case for keeping humans as part of customer success? Amanda Berger: AI doesn't understand business outcomes and motivation. It just doesn't. Humans understand that. The key to relationships and outcomes is that understanding. The humanity is really important. At HackerOne, it was basically a human security company. There are millions of hackers who want to identify vulnerabilities before bad actors get to them. There are tons of layers of technology—AI-driven, huge stacks of security technology. And yet no matter what, there's always vulnerabilities that only a human can detect. You want full-stack security solutions—but you have to have that human solution on top of it, or you miss things. That's true with customer success too. There's great tooling that makes it easier to find that needle in the haystack. But once you find it, what do you do? That's where the magic comes in. That's where a human being needs to get involved. Customer success—it is called customer success because it's about success. It's not called customer retention. We do retain through driving success. AI can point out when a customer might not be successful or when there might be an indication of that. But it can't solve that and guide that customer to what they need to be doing to get outcomes that improve their business. What actually makes success is that human element. Without that, we would just be called customer retention. The Framework: When to Use Digital vs. Human Touch Erin Mills: We'd love to get your framework for AI-powered customer experience. How do you make those numbers real for a skeptical CFO? Amanda Berger: It's hard to talk about customer approach without thinking about customer segmentation. It's very different in enterprise versus a scaled model. I've dealt with a lot of scale in my last couple companies. I believe that the things we do to support that long tail—those digital customers—we need to do for all customers. Because while everybody wants human interaction, they don't always want it. Think about: As a person, where do I want to interact digitally with a machine? If it's a bot, I only want to interact with it until it stops giving me good answers. Then I want to say, "Stop, let me talk to an operator." If I can find a document or video that shows me how to do something quickly rather than talking to a human, it's human nature to want to do that. There are obvious limits. If I can change my flight on my phone app, I'm gonna do that rather than stand at a counter. Come back to thinking: As a human, what's the framework for where I need a human to get involved? Second, it's figuring out: How do I predict what's gonna happen with my customers? What are the right ways of looking and saying "this is a risk area"? Creating that framework. Once you've got that down, it's an evolution of combining: Where does the digital interaction start? Where does it stop? What am I looking for that's going to trigger a human interaction? Being able to figure that out and scale that—that's the thing everybody is trying to unlock. The 8-Hour Workflow Reduced to 30 Minutes Erin Mills: You've mentioned turning some workflows from an 8-hour task to 30 minutes. What roles absorbed the time dividend? What were rescoped? Amanda Berger: The roles with a lot of repetition and repetitive writing. AI is incredible when it comes to repetitive writing and templatization. A lot of times that's more in support or managed services functions. And coding—any role where you're coding, compiling code, or checking code. There's so much efficiency AI has already provided. I think less so on the traditional customer success management role. There's definitely efficiencies, but not that dramatic. Where I've seen it be really dramatic is in managed service examples where people are doing repetitive tasks—they have to churn out reports. It's made their jobs so much better. When they provide those services now, they can add so much more value. Rather than thinking about churning out reports, they're able to think about: What's the content in my reports? That's very beneficial for everyone. By 2027: The Hardest CX Role to Hire Erin Mills: Mad Libs time. By 2027, the hardest CX job to hire will be _______ because of _______. Amanda Berger: I think it's like these forward-deployed engineer types of roles. These subject matter experts. One challenge in CS for a while has been: What's the value of my customer success manager? Are they an expert? Or are they revenue-driven? Are they the retention person? There's been an evolution of maybe they need to be the expert. And what does that mean? There'll continue to be evolution on that. And that'll be the hardest role. That standard will be very, very hard. Lightning Round Ken Roden: What's one AI workflow go-to-market teams should try this week? Amanda Berger: Summarization. Put your notes in, get a summary, get the bullets. AI is incredible for that. Ken Roden: What's one role in go-to-market that's underusing AI right now? Amanda Berger: Implementation. Ken Roden: What's a non-obvious AI use case that's already working? Amanda Berger: Data-related. People are still scared to put data in and ask for themes. Putting in data and asking for input on what are the anomalies. Ken Roden: For the go-to-market leader who's not seeing value in AI—what should they start doing differently tomorrow? Amanda Berger: They should start having real conversations about why they're not seeing value. Take a more human-led, empathetic approach to: Why aren't they seeing it? Are they not seeing adoption, or not seeing results? I would guess it's adoption, and then it's drilling into the why. Ken Roden: If you could DM one thing to all go-to-market leaders, what would it be? Amanda Berger: Look at your leading indicators. Don't wait. Understand your customer, be empathetic, try to get results that matter to them. Key Takeaways The Human-AI Balance in Customer Success: AI doesn't understand business outcomes or motivation—humans do. The winning teams use AI to find patterns and predict risk, then deploy humans to understand why it matters and what strategic action to take. The Lagging Indicator Trap: By the time NRR, churn rate, or NPS move, customers decided 6 months ago. Focus on leading indicators you can actually influence: verified outcomes, engagement signals specific to your business, early risk warnings, and real-time CSAT at decision points. The 70% Rule: Bring CS into the sales cycle at the technical win stage (70% probability) for two reasons: (1) CS should scope what they'll be accountable to deliver, and (2) capturing customer goals early prevents the frustrating "I already told your sales rep" moment later. Segmentation ≠ Personalization: AI makes segmentation faster and cheaper, but true personalization requires understanding context, motivation, and individual circumstances. The jumpsuit story proves we're still just sophisticated bucketing, even with 2026's advanced models. The Delegation Framework: Don't ask "what can AI do?" Ask "what parts of my job do I hate?" Delegate the tedious (formatting, repetitive emails, data analysis) so humans can focus on strategy, relationships, and outcomes that only humans can drive. "If You Don't Use AI, AI Will Take Your Job": The people resisting AI out of fear are most at risk. The people using AI to handle drudgery and focusing on what makes them irreplaceable—strategic thinking, relationship-building, understanding nuanced goals—are the future leaders. Customer Success ≠ Customer Retention: The name matters. Your job isn't preventing churn through discounts and extensions. Your job is driving verified business outcomes that make customers want to stay because you're improving their business. Stay Connected To listen to the full episode and stay updated on future episodes, visit the FutureCraft GTM website. Connect with Amanda Berger: Connect with Amanda on LinkedIn Employ Disclaimer: This podcast is for informational and entertainment purposes only and should not be considered advice. The views and opinions expressed in this podcast are our own and do not represent those of any company or business we currently work for/with or have worked for/with in the past.
In this episode of The Pursuit Power Half Hour, Brent sits down with two seasoned CFOs, Steve DeSantis and Dave Ristow, to explore how the role of finance leadership has rapidly expanded across professional services. They discuss how CFOs are now expected to shape strategic direction, unify systems and data, strengthen delivery operations, and build tech stacks that can sustain long-term growth. Key topics covered include:How the CFO role has evolved from traditional financial oversight to strategic operatorThe challenges of rapid growth and how unified tools (PSA, ERP, BI) restore clarity and control.How CFOs partner with operations and delivery leaders Signs it's time to evolve your tech stackAdvice for CFOs on owning the enterprise tech stack, preparing for AI-enabled operations, and building companies that can scale through multiple stages of investment. Hosted on Acast. See acast.com/privacy for more information.
Episode: Simply Trade #413 Hosts: Andy Shiles & Lalo Solorzano Guest(s): Alex Martin, Transfer Pricing Specialist, KBKG Published: December 18, 2025 Length: ~37 minutes Presented by: Global Training Center Episode Summary Tariffs have changed everything — and many companies are still missing the second-order effects. In this episode, Andy and Lalo sit down with Alex Martin of KBKG to unpack one of the most misunderstood (and increasingly risky) intersections in global trade: transfer pricing and customs valuation. As tariffs rise from single digits to 25%, 50%, and beyond, decisions once made solely by tax or finance teams now carry massive customs consequences. Alex explains how multinational companies are getting “whipsawed” between Customs and the IRS — one pushing values up for duty, the other pushing values down for income tax. This conversation makes one thing crystal clear: customs, tax, finance, and compliance can no longer operate in silos. Whether you're an importer, trade compliance professional, CFO, or tax leader, this episode highlights why cross-functional coordination is now essential — not optional. Key Takeaways Transfer pricing impacts both customs duties and income tax — often in conflicting ways Rising tariffs have turned valuation into a material financial risk, not an academic exercise Customs looks at transactions line-by-line, while tax authorities focus on annual results CFOs and tax directors must now actively engage with trade compliance teams Poor coordination can increase audit risk, cash-flow pressure, and margin erosion Programs like FTZs, bonded warehouses, drawback, and cost bifurcation can help mitigate exposure Asking for transfer pricing documentation is a powerful first step for trade teams Who Needs to Be at the Table? This episode stresses the importance of assembling a multi-disciplinary team, including: Trade Compliance Tax & Transfer Pricing Finance / CFO leadership Accounting (AP / AR) Pricing & Sourcing International affiliates and parent companies If tariffs have changed your margins, they've already changed your tax picture — whether you've addressed it or not.
Deadlines have a way of forcing clarity, and the final weeks of the year might be the most valuable money window you get. We sit down with Billy Joiner, CFO at Centric, to map out a practical, no-fluff plan for locking in free money, avoiding costly penalties, and starting January on steady ground. From retirement matches to healthcare accounts and charitable strategies, we focus on the moves that deliver the highest return for the least effort.We walk through the top three actions you can take in under 30 minutes: make sure you capture your full 401k match, update beneficiaries across every account, and review HSA or FSA contributions before deadlines hit. Billy breaks down HSA versus FSA in plain English, including rollover rules, eligible expenses, and how to avoid use-it-or-lose-it surprises. We also dig into charitable giving timing, how a donor-advised fund can bunch deductions for tax impact, and when donating appreciated assets makes sense. If open enrollment feels like a maze, we guide you to compare total cost of care, revisit network changes, and consider disability coverage that protects your income.Retirees and their families will find a clear reminder on required minimum distributions—what's due by December 31, the first-year exception, and how to get reliable help fast. We close with everyday money habits that actually move the needle, from packing lunch to cutting drink costs when eating out, plus a call to bring the whole family into the budget conversation so kids learn how money works. Link your accounts in your banking app, track progress in real time, and nudge your contributions now rather than “someday.”Ready to take action? Pick one or two items from our checklist and finish them this week. Subscribe, share with a friend who needs a year-end nudge, and leave a quick review to help more people live better with their money.
In this episode of DecaMillionaire Decoded, Justin interviews Ryan McGarghan, a fractional CFO and founder of Synergy, to explore strategies for scaling businesses to $10 million in enterprise value. Ryan explains that a fractional CFO offers high-level strategic guidance to companies that cannot afford full-time executives, typically targeting businesses with under $25 million in revenue. Learn how, as businesses mature, the focus must shift to long-term strategic planning, optimizing gross profitability, and ensuring alignment between sales, marketing, and finance departments . LinkedIn: Ryan McGarghan WWW: WeAreSynergySolutions.com Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/
Today on the podcast, we'll cover the CFO of a southern Vermont hospital who has resigned, the town of Lowell is holding a vote this week on an industrial solar project, then later, unique gifts made in Vermont for everyone on your list.
She Thinks Big - Women Entrepreneurs Doing Good in the World
Get your FREE 7 Pricing Essentials for CPAs and EAs here:https://geraldinecarter.com/7Still think the safest move is squeezing in more clients and chasing bigger numbers? The numbers will never fix money worry – thinking differently will.In this episode, hear Peak Freedom's resident mindset coach Natalie Hunt unpack beliefs driving overwork: more-is-better, don't-leave-money-on-the-table, guilt over pricing, fear of being “greedy.” Learn to redefine success, spot “can't” stories, price to value, and say no without spiraling. Walk away with practical reframes to create time, calm, and profit – on purpose and it ways that actually stick.…Link to full shownotes: https://www.businessstrategyforcpas.com/377…Want Pricing Essentials?If you feel trapped by your own accounting firm, it's not because of the work – it's how you've priced the work. Too many accountants are stuck in undercharging, overdelivering, and people-pleasing cycles. Break the pattern with my short PDF guide: 7 Pricing Essentials »It's free and you can read it in 5 minutes.I want to help you get your prices up without losing loyal clients. …Want client interviews?310 From Exhausted to Having Her Life Back: Wendy Norman, CPA304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA293 What it Takes to Work 15 Hours per Week with Erica Goode, CPAComplete list:geraldinecarter.com/client-interview-episodes…Connect with Natalie:https://www.simplylovingleadership.com/…FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:THE EMAIL COURSE – Freegeraldinecarter.com/stop-working-weekendsStop Working Weekends will teach you how to reduce your hours without giving up revenue. THE BOOK – $9.99geraldinecarter.com/bookDown to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing RevenuePEAK FREEDOM COMMUNITY – $197/mogeraldinecarter.com/peak-freedomFor solo and small accounting firm owners who want to rise above the insanity of hustle-cultureDOWN TO 40 HOURS ACCELERATOR – $995/mogeraldinecarter.com/40For the overworked CPA at multiple six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn't want to do it alone. You'll make progress faster and with more confidence. … Get your FREE 7 Pricing Essentials for CPAs and EAs here:https://geraldinecarter.com/7
Roy Hefer expected a quick coffee. Instead, a “30 minutes” introduction with a newly appointed Lumenis CEO stretched “more than three hours,” he tells us, as they talked through her plan to transform a flat-growth, cash-bleeding medical device company and “ultimately take it public,” he tells us.That conversation marked a shift from theory to ownership. After five years at McKinsey—based out of Tel Aviv, but spending “most of my time abroad,” he tells us—Hefer realized he was “a doer,” he tells us. He loved delivering “an amazing model” and “a very sophisticated framework,” he tells us, but not walking away before execution.At Lumenis, execution became the point. A supply-chain initiative aimed to cut costs by 30%, he tells us; the team “managed to shave, save more than 40% cost,” he tells us. As the company prepared for a NASDAQ IPO in 2014, he tells us, his CFO pulled him closer—and Hefer had what he calls an “aha moment” where he “fell in love with finance,” he tells us, seeing how finance shapes decisions across fundraising, M&A, and expansion, he tells us.Years later, after a second IPO chapter at Hippo Insurance in 2021, he tells us, Hefer chose the CFO path at Perk. There, late 2022 fundraising forced a fork: accept “highly dilutive” capital or pivot toward profitability to become “default alive,” he tells us. For Hefer, that's the job: frame options early, build trust “brick by brick,” he tells us, and let the best decision make itself.
Rob Turano, Operating Partner at Bloom Equity Partners, breaks down the playbook he uses to transform lower middle-market software companies—from sharpening product focus to elevating talent and building repeatable go-to-market engines. He shares how Bloom integrates operating partners early in diligence, accelerates transformation in the first 12–18 months, and instills a performance culture rooted in data, speed, and ownership. Rob also gets personal, from his love of cooking to the practices he uses to think more clearly as a leader. It's a sharp, candid look at what real value creation in private equity demands today—hit play and take notes. Episode Highlights 1:31 – Growing up in New Jersey, Villanova roots, and the consulting-to-private-equity path 5:56 – Why food matters in Rob's life and how he became Bloom's unofficial in-house chef 9:22 – The three traits Bloom looks for: focus, management strength, and GTM maturity 14:38 – Selling value vs. selling features—and why every salesperson must think like a CFO 20:49 – How Bloom's deal, BD, and operating teams collaborate from diligence through execution 27:45 – The urgency of the first 6–12 months and the sequencing of transformation in PE 36:18 – Rob's top advice to PortCos today: talent first, disciplined KPIs, and repeatable GTM engines 40:25 – The book shift that made Rob more creative—and the life hack that helps him think clearly For more information on Bloom Equity Partners, go to https://www.bloomequitypartners.com/ For more information on Robert Turano, go to https://www.linkedin.com/in/robert-turano
Roger Knecht is joined by Marie Torossian, founder of The Profit Lab, to discuss strategies for accounting professionals to grow successful businesses on the latest episode of Building the Premier Accounting Firm. They cover topics from differentiating services like CFO advisory and coaching to attracting high-value clients with strong growth mindsets, emphasizing the importance of clear communication and accountability. In This Episode: 00:00 Introduction and Torossian's Background 02:08 Path to Entrepreneurship 05:30 Profit Lab's Genesis and Separation 09:14 Coaching, Advisory, and Consulting Defined 14:29 Setting Clear Client Expectations 19:43 Attracting High-Value Clients and KPIs 25:35 Building Credibility and Explaining Value 31:00 Uncovering Client Blind Spots and Personal Impact 38:16 Applying Financial Insights and Entrepreneurial Freedom 43:19 Gratitude, Resources, and Call to Action 49:03 Becoming a Profit and Growth Expert Key Takeaways: Differentiate accounting services (bookkeeping, tax, CFO, advisory, coaching) to set clear client expectations. Attract high-value clients by seeking those with a growth mindset who see value in financial insights. Implement 10X strategies and sales processes to improve client onboarding and reduce confusion. Leverage non-financial KPIs, such as leads and marketing channels, to provide holistic business guidance. Cultivate omnipresence through consistent content and testimonials to build trust and credibility. Featured Quotes: "I didn't know accounting was actually a class." — Marie Torossian "Our industry needs all of this information. I want to be a coach and I want to bring all of the 10X strategies, money mindset, all the marketing, sales, and really help our community of accountants, bookkeepers, and CPAs." — Marie Torossian "Coaching brings the accountability." — Roger Knecht Behind the Story: Marie's background began with practical experience in her father's businesses, leading her to discover accounting as a profession. Her career evolved from audit and corporate CFO roles to launching her accounting firm and eventually The Profit Lab, a coaching business. She emphasizes the importance of clear service definitions, strategic marketing, and understanding client psychology for sustained growth and personal fulfillment. Conclusion: Thank you for joining us for another episode of Building the Premier Accounting Firm with Roger Knecht. For more information on how you can establish your own accounting firm and take control of your time and income, call 435-344-2060 or schedule an appointment to connect with Roger's team here. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Get a complete assessment and a 30min review of the assessment of your money mindset, marketing and sales skillset: profitlab.biz/10xassessment Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable. These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. "in the BLACK, nine principles to make your business profitable" – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. "Your Strategic Accountant" - Understand the 3 Core Accounting Services (CAS - Client Accounting Services) you should offer as you run your business. Help your clients understand which numbers they need to know to make more informed business decisions. "Your Profit & Growth Expert" - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Follow the Turnkey Business plan for accounting professionals. This is the proven process to start and build the premier accounting firm in your area. After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share. Also learn the best practices to automate and nurture your lead generation process allowing you to get the bookkeeping, accounting and tax clients you deserve. GO HERE to see this presentation and learn what you can do today to identify and engage with your ideal clients. Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center. It's here you can become a: Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE Next, join a group of like-minded professionals within the accounting community. Register to attend GrowCon and Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business. The Accounting & Bookkeeping Tips Facebook Group The Universal Accounting Fanpage Topical Newsletters: Universal Accounting Success The Universal Newsletter Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value. For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777
Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers
When it comes to marketing, everyone has opinions—but few have proof. That's where Professor Byron Sharp steps in. In this episode, Drew sits down with the globally renowned marketing scientist and author of How Brands Grow to unpack what B2B marketers are getting wrong, what they should measure instead, and why focusing only on in-market buyers is a recipe for decline. Byron drops truth bombs on: Why mental availability drives physical availability (not the other way around) How B2B marketers are shooting themselves in the foot with fluffy brand campaigns What to measure if you want to track real progress Why B2B growth takes time—and how to prove it's working Plus, why CMOs should stop pretending that awareness is enough and start earning a place in buyers' brains before they're ready to buy. Whether you're defending your brand budget to a CFO, fighting for longer-term investment, or just trying to grow your share of voice without blowing it all in Q1—this episode delivers the mental fuel (and science) to make your case. To hear the rest of this CMO Huddles Bonus Huddle, visit CMO Huddles Hub on YouTube. For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Stewart Heath founded the Harvard Grace Corporation in 2010, which has since expanded into Harvard Grace Capital. HG Corporation still provides fractional C-level executive services to clients as well as general business consulting. Heath also sits on several boards, including HGC, Winsome Truth, The Shepherd's Call, and Second Chance Sober Living. In 2016, Heath was recognized as a finalist for the Nashville Business Journal's CFO Awards. Currently, Heath holds several fractional CFO positions.Heath previously held positions as COO and CFO for companies in retail, real estate, manufacturing, corporate services, entertainment, and digital media. He earned his CPA license in 1987 and has since held several senior financial and operating positions. Heath also holds a B.S. in Business Administration from Auburn University. He now runs Harvard Grace Capital, an idea that has been close to his heart for a long time, in an effort to provide stability for investors and to engage with his community. Connect with Stewart Heath: Website: https://harvardgracecapital.com/ LinkedIn: https://www.linkedin.com/in/stewartoheath/ , https://www.linkedin.com/company/harvard-grace-corporation/ TurnKey Podcast Productions Important Links:Guest to Gold Video Series: www.TurnkeyPodcast.com/gold The Ultimate Podcast Launch Formula- www.TurnkeyPodcast.com/UPLFplusFREE workshop on how to "Be A Great Guest."Free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Ready to earn 6-figures with your podcast? See if you've got what it takes at TurnkeyPodcast.com/quizSales Training for Podcasters: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376Nice Guys on Business: http://www.niceguysonbusiness.com/subscribe/The Turnkey Podcast: https://podcasts.apple.com/us/podcast/turnkey-podcast/id1485077152
On this eye-opening episode, Mike welcomes filmmaker and television veteran Del Bigtree of The HighWire to discuss his newest documentary, An Inconvenient Study—a film that investigates what happened to the most thorough childhood vaccinated vs. unvaccinated study ever done. They discuss how Del convinced a doctor at one of the most prestigious health institutes in the nation to conduct the study, the shocking findings, and why the study has never seen the light of day… until now. Tip o' the hat to our excellent sponsors AuraFrames.com/Mike Use code MIKE to get $55 off their limited-edition Stone Collection frame. PureTalk.com/Rowe Get unlimited talk, text and data for $29.95 p/month for LIFE. GoodRanchers.com Use code MIKE to get $40 off plus free meat for life with new subscription. NetSuite.com/Mike Download the CFO's Guide to AI and Machine Learning