Podcasts about Mattel

Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Unlock the secrets of eCommerce optimization with Favour Obasi-ike! In this episode, we dive deep into the ultimate showdown: Shopify SEO vs WordPress SEO. Whether you're focused on local marketing strategies or scaling nationally, understanding which platform fuels your marketing success is crucial. Discover proven SEO tactics for website optimization, from image compression and technical SEO to content marketing strategy that drives organic traffic.We break down the critical SEO strategies for both platforms—learn why WordPress demands consistent maintenance and plugin updates, while Shopify offers a simpler, lower-maintenance backend for asset acquisition and product monetization. Get actionable AI tips on audio marketing, email marketing strategy, and how to monetize your email list effectively.This is a masterclass in search engine optimization that moves beyond basic SEO tips to cover branding strategy, market intelligence, and measuring ROI. Learn how to create a successful marketing plan that turns your website into a high-converting asset. Don't miss these essential marketing fundamentals for business optimization and digital success.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------Key Episode Topics:Shopify vs WordPress: Platform choice for selling products vs selling services.SEO Optimization: Image file naming, alt text, and site speed fundamentals.Content Strategy: How to use audio and blog content for audience building.Website Maintenance: The non-negotiable tactics to avoid critical errors.AI Marketing: Leveraging AI strategies for search engine dominance and brand mentions.--------------------------------------------------------------------------------Recommended Use Cases• For Selling Products (especially for beginners): Shopify is the primary recommendation. ◦ Its backend is designed for intuitive product management, including variations, colors, SEO metadata, HTML formatting in descriptions, and sales channel management (Facebook, Instagram, TikTok) all in one interface. ◦ It is ideal for businesses that want a simple, workable solution to log in, manage products, and minimize technical overhead.• For Selling Services: WordPress is generally recommended. ◦ It provides superior aesthetic control to create a professional-looking service-based website. ◦ A significant portion of the web (43%), including government, medical, and educational institutions, is built on WordPress, attesting to its robustness for non-product-centric sites.• For Scalability & SKU Volume: The discussion presents a nuanced view. ◦ One participant suggests WordPress is a great alternative for businesses with under 25-50 SKUs. ◦ The same participant suggests Shopify may be preferable for those with more complex needs or over 100 SKUs, though it can get "hairy" with very high volumes. ◦ However, it's noted that major corporations like Gym Shark and Mattel use Shopify for thousands of SKUs, indicating it can be scaled effectively, likely with significant custom development.--------------------------------------------------------------------------------Critical E-commerce Optimization & SEO StrategiesRegardless of the platform, specific SEO and optimization tactics are essential for attracting traffic and driving sales. A website's success is determined not just by how it looks, but "how it operates."Foundational SEO: Images and Site Speed• Website Speed: A fast-loading website is paramount for user experience across all devices (desktop, mobile, tablet).• Image Compression: Before uploading, all images should be compressed using a tool like compressor.io. Large image files significantly slow down page load times. ◦ An example was given: 50 products, each with 5 variations and a 5MB image size, quickly compounds into a massive data load that cripples site speed (5MB x 5 variations x 50 products).• Image File Naming: File names must be descriptive and keyword-rich. A file named red-cotton-socks.jpg provides algorithmic context, whereas photo-123.jpeg has "no context... no value... no search traffic."• Alternative Text (Alt Text): SEO-optimized alt text is crucial. It describes the image for screen readers (improving accessibility) and for search engines, providing additional contextual relevance for keywords.--------------------------------------------------------------------------------Content as a Cornerstone of AttractionThe primary method for optimizing a site and attracting visitors is to create high-value content.• The Visitor Journey: The goal is to convert visitors into readers, then into "clickers," and finally into "action takers."• Pre-Purchase Content Strategy: For a startup or a new product launch (e.g., a membership program), the strategy should focus on building infrastructure and anticipation. ◦ Create content that educates the audience on the program before it launches. ◦ Examples include offering a quiz, a survey, a checklist, or an onboarding guide in exchange for an email signup.• Multi-Format Content: A powerful strategy involves creating content in multiple formats. ◦ Record a podcast discussing a topic, then transcribe it into a full blog post. ◦ This provides two links and two formats (audio and text) on the same topic, doubling the online footprint. Over two and a half months, this can result in 20 distinct pieces of information online.--------------------------------------------------------------------------------The Evolution of Search: From Ranking to Brand MentionsThe traditional concept of "ranking" on Google is becoming outdated.• Google recently removed pagination parameters (the num=100 parameter), making it harder to appear on subsequent search pages and limiting how AI servers scrape data.• The new paradigm is to focus on earning brand mentions on AI platforms like ChatGPT.• This is achieved by providing comprehensive, evidence-backed content in multiple formats (text, audio, video). A competitor with a blog, podcast, and video on a topic will have a significant advantage over one with just a blog.Tune in for more of these search engine marketing insights and start monetizing your Shopify SEO or WordPress SEO efforts today.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

There is just too much cool stuff coming out. While there was a ton of Masters news, I think everyone was most excited to see vintage Origins continue with Dragstor. Close behind, for me at least, is our first look at the next and most likely the last set of Masters of the Universe x Transformers figures. Something I don't need, but want oh so badly and will probably justify it as a decoration, is the new LEGO Star Wars gingerbread AT-AT. Finally, Joe continues the Mole Rat coolness with Stage 2.

From one of the globe to the other, there is no shortage of cool cool stuff to talk about! NYCC kicks off with a bang and even without Trent in the room, there is still much future money to be spent. Has Mondo become the next big thing? Playmates kicking absolute goals? A figure NEVER before seen in Marvel Legends? Closer to home we recap the always amazing Adelaide Comic and Toy Fair put on by the radical Brett and amazing Sarah. Great scores, great hangs and just so much fun as always! Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

This week we dive into Street Sharks Wave 3 from Mattel! We also talk about Macho Man from Zombie Sailor, MOTU 200X, Good Luck Trolls, Mortal Kombat, Godzilla x TMNT, Sonic x DC, New Mattel Retro Cards, plus Travis makes a big boy purchase for some prototypes!!Also check out the TB Toycast YouTube channelhttps://youtube.com/@tbtoycast?si=ahWhVV-4-IrjpIe_

Shoot us a Text.Episode #1166: Tesla's new “affordable” EVs aren't quite the bargain they seem, Ford's return-to-office mandate sparks employee backlash, and Mattel teams up with OpenAI's Sora 2 to reimagine how toys come to life.Show Notes with links:Tesla's newest “Standard” versions of the Model 3 and Model Y were meant to bring affordability back to the brand — but the math tells another story. Despite cutting prices, the value gap is slim and the features list is slimmer.The Model 3 starts at $36,990 and the Model Y at $39,990, both roughly $5,000 cheaper than premium trims.The missing features? Autosteer, rear seat heating, power mirrors, LED lightbar, and even a proper glass roof — now covered with a liner.Tesla removed $6,000–$8,000 worth of equipment, yet financed rates make monthly payments just $78 less than the higher-trim versions.When the $7,500 U.S. EV tax credit was still active, Tesla's premium trims actually cost less than these new “affordable” models — a Model Y Long Range, for example, effectively came in around $37,500 after incentives, versus $39,990 now with no credit.Analysts warn the cars may cannibalize existing sales without attracting new buyers under $30k.“It's basically a pricing lever, not a product catalyst,” said Shay Boloor of Futurum Equities, calling Tesla's move more smoke than spark.Ford's big push to bring employees back four days a week isn't going smoothly. After new attendance rules took effect in September, some workers say they were threatened with termination—even while following the policy.Ford ordered most white-collar staff to return four days a week starting Sept. 1, citing collaboration and growth goals.Automated emails warned some workers they could be fired for low badge-ins, even those meeting approved hybrid schedules.HR leaders admitted the system “caught up people doing the right things” and said future messaging would be revised.Employees cite burnout, overcrowded offices, and frustration over rigid schedules that make cross-time-zone work harder.Mattel is teaming up with OpenAI to test Sora 2, the latest AI video-generation tool that turns sketches into lifelike product visuals — and could reinvent how toys are designed and pitched.The partnership lets Mattel designers transform early sketches into video concepts in minutes using OpenAI's API.CEO Sam Altman said the goal is to “bring product ideas to life more quickly.”The collaboration marks one of the first real-world tests of Sora 2 since OpenAI's Developer Day showcase.0:00 Intro with Paul J Daly and Kyle Mountsier1:03 ASOTU Edge Webinar TODAY2:14 Tesla Debuts "Standard" Model 3 and Model Y7:40 Ford Struggles with Return-To-Office Mandate10:58 MaJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

This week on the Toy Power Podcast; we are all SUPER HYPED! We are recording on the Night prior to the Adelaide Comic & Toy Fair! Because of this Event; we have not one, but TWO Special Guests join us for this very loose ep! Welcoming everyone's favourite jokester: Mr DaveyDamaged!! Plus all the way from Melbourne; we have Master Criss Fresh in studio as well! With a very unscripted Runsheet - we cycle through a few Latest News Topics. A chat about the New Star Wars Trailer; as well as the fact it's been 7 years between films now! A rundown of the latest Radical Rewind Cinema Club; plus the hype & excitement of the upcoming Film! Rounding out the ep, we have a round table chat around latest scores. With a surprise gift; that could be conceived as unwanted?!?! This ep is full of tangents & side discussions! A less structed ep than normal; but trust us; it was such a blast to record!! To hear more from DaveyDamaged; be sure to follow: Daves Video Graveyard or check out Radcial Rewind Cinema Club for a monthly dose of awesome Films! Want more from Master Fresh? - be sure to follow: ReFreshing Thoughts (YouTube & Podcast) or The Geek Dudes Podcast or even Hey Hey Its The Podcast - all available though any good Podcast Streaming Network! Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

The Athletic’s Sabreena Merchant joins Sarah to discuss what she witnessed in games one and two of the WNBA Finals in Las Vegas, whether we should be reading more into Alyssa Thomas’s hand injury based on her handles, the cost-benefit of letting A’ja Wilson eat, and what to expect next in the ongoing WNBA CBA negotiations. Plus, an alliance to align the women’s hockey calendar, plastic confidence, and the boys are fighting. Watch the post-game incident involving Anders Jacobson and Jimmy Coenraets here Follow Sabreena on Instagram here and on Bluesky here Check out photos Ilona Maher’s Barbie doll here, her video promoting the collab here, and Mattel’s press release here Leave us a voicemail at 872-204-5070 or send us a note at goodgame@wondermedianetwork.com Follow Sarah on social! Bluesky: @sarahspain.com Instagram: @Spain2323 Follow producer Misha Jones! Bluesky: @mishthejrnalist.bsky.social Instagram: @mishthejrnalist Follow producer Alex Azzi! Bluesky: @byalexazzi.bsky.social See omnystudio.com/listener for privacy information.

In der heutigen Folge sprechen die Finanzjournalisten Anja Ettel und Holger Zschäpitz über Rätselraten um Tesla, eine Mega-Kapitalerhöhung bei Orsted und Dividendenglück bei Hannover Rück. Außerdem geht es um BNP Paribas, Crédit Agricole, Société Générale, Munich Re, Talanx, Redcare Pharmacy, Figma, HubSpot, Salesforce, Expedia Group, TripAdvisor, Mattel, PlugPower, AMD, Oracle, Nvidia, Amazon, Alphabet, Microsoft, Broadcom, Novo Nordisk, Nvidia, Rheinmetall, Renk, Palantir, Allianz, ASML Holding, Apple, Deutsche Telekom, Droneshield, iShares Core MSCI World (WKN: A0RPWH), der Vanguard FTSE All-World (WKN: A2PKXG), VanEck Morningstar Developed Markets Dividend Leaders (WKN: A2JAHJ), VanEck Defense (WKN: A3D9M1), WisdomTree Europe Defence (WKN A40Y9K), Xtrackers Artificial Intelligence & Big Data (WKN: A2N6LC) und iShares S&P 500 Information Technology (WKN A142N1).  Wir freuen uns über Feedback an aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter. Hier bei WELT: https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html. Der Börsen-Podcast Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? Hier findest du alle Infos & Rabatte! https://linktr.ee/alles_auf_aktien Impressum: https://www.welt.de/services/article104636888/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Here are three very popular topics that I don't think that many people are really driven by; Sell! Control! Lead! My experience however, is we all desperately want the ability to positively influence other people. We have people we care about. A world we care about. We have ideas and solutions we care about for addressing the pain and suffering in the world. We want to be able to impart value to others. This is what influence is. The definition of influence is, "The capacity to have an effect on the character, development, or behavior of someone or something." A few years ago I sat down with Zoe Chance to discuss what influence really is and how to increase our personal influence. Zoe teaches the most popular class at the Yale School of Management, titled, “Mastering Influence and Persuasion." Her research on behavioral economics, neuroscience, and psychology has been published in top academic journals and covered by the Harvard Business Review, The Economist, BBC, Time, Forbes, The Wall Street Journal, The Washington Post, and The New York Times. Zoe's TEDx talk, How to Make a Behavior Addictive, has more than 700k views. Before coming to Yale, she earned a doctorate in marketing at Harvard and managed a $200 million segment of the Barbie brand at Mattel. From Zoe's Yale course, “Mastering Influence and Persuasion,” she wrote a book that caught my attention, INFLUENCE IS YOUR SUPERPOWER: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen. Following is our discussion about what influence is, and is not and how to deftly wield influence so you can have the positive impact on the world you desire. Find the book, Influence Is Your Superpower anywhere you buy books and connect with Zoe at zoechance.com Sign up for your $1/month trial period at shopify.com/kevin Go to shipstation.com and use code KEVIN to start your free trial. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Michael welcomes acclaimed singer, songwriter, and entertainer, Lira. Her music career—which spans 18 years and includes six studio albums, four live DVDs, an autobiography, a feature film, and numerous accolades including 11 South African Music Awards—has established Lira as the foremost female artist in South Africa and a formidable presence on the global music scene. She is the first South African influencer to formally collaborate with Bobbi Brown Cosmetics in the campaign “Bobbi x LIRA”. In 2019, Mattel launched Africa's first Barbie doll, made in the likeness of Lira, to commemorate the brand's 60th anniversary. In April 2022, while walking back to her hotel in Germany, Lira had a stroke and was diagnosed with aphasia. In 2024, she made her public comeback. Today, Lira shares her remarkable recovery story and spiritual journey of discovering her inner voice and strength. Conversation highlights include: -Lira's journey from leaving her “safe job” as an accountant, cashing in her savings, and enduring a three-year grind until the breakout chart-topping debut album that affirmed her calling -Seeing music as a source of unity and hope while growing up during apartheid, and how conscious soul/R&B music from artists like Stevie Wonder shaped Lira's mission to uplift and inspire -Going from feeling fine to suddenly losing her ability to speak or remember how to find her way back to her hotel, and not being able to ask for help  -Being diagnosed stroke-induced aphasia—the temporary loss of speaking, reading, and writing -Lira's ongoing recovery, learning how to talk again, and how her singing voice returned before her speech -Reframing her experience as a “friendly stroke”—the unexpected answer to her desire and need to take a break from the world to rest, allowing her to tune into her body, her Higher Self, and discover her inner voice -Saying “Yes” to life, to creative projects, and a renewed willingness to meet life's invitations, plus Lira's daily rituals for physical fitness, spiritual hygiene, and nervous-system care -Widening her identity beyond career and how being quiet reveals presence, purpose, and real prosperity – and more! Finally, Michael leads a meditation on choosing joy now. 

Every once in a while, I meet a toypreneur whose journey reminds me why I started this podcast… and today's guest is one of those people.In this episode, we're bringing back the story of a Toy Creators Academy grad who went from leading sales at Mattel to launching a heartfelt plush brand that's changing bedtime for kids everywhere.Meet Gerardo Davila, the creator of Angelitos Mágicos, a magical line of plush guardian angels that deliver encouraging messages to children overnight. What started as a way to comfort his own daughter turned into a product with purpose, backed by positive psychology and wrapped in cultural love.Even though Gerardo spent years in the toy industry, he still joined Toy Creators Academy to learn how to bring his vision to life. In this episode, he shares how the program helped him overcome the challenges of solo creation, especially in areas like packaging, retail strategy, and website optimization.Inside this episode:What sparked the idea for Angelitos Mágicos (hint: it involved childhood nightmares and a clever mom!)Why even toy industry veterans can benefit from structured learning and supportHow small changes to his website and packaging made a big impactWhat it takes to prep a brand for retail shelves, and future global expansionFeeling inspired to bring your own toy idea to life? Learn more about Toy Creators Academy at www.toycreatorsacademy.com.Listen for these Important Moments![00:04:54] - Learn why even a seasoned Mattel exec realized he needed help navigating solo toy creation and how structured guidance can fast-track your launch.[00:08:03] - Get inspired by how a parenting moment turned into a toy brand that helps children feel safer and more confident.[00:10:56] - Discover how shifting from eCommerce to retail requires a whole new packaging strategy and what details matter most on-shelf.[00:13:41] - See what it really takes to go from selling online to getting your toy into stores.[00:16:47] - Planning to expand beyond your home country? Hear what Gerardo is doing to adapt his toy line for the U.S. and beyond.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

This week on TransMissions Dr. Wu goes G2, Takara teases yet another Soundwave, and Mattel's got more Master of the Universe/Transformers crossover figures. All this and much, much more on this episode of TransMissions! Order our exclusive Skybound Transformers #1 comic with cover art by E.J. Su! Want some TransMissions swag? Check out our online shop, powered by Dashery! Show Notes: If you enjoy TransMissions, please rate us and subscribe on Apple Podcasts and Spotify! These ratings greatly help podcasts become more discoverable to other people using those services and is an easy way to help out our show. Contact us: Continue reading The post You’ve got the Touch, I’ve got the Power! appeared first on TransMissions Podcast Network.

This week on TransMissions Dr. Wu goes G2, Takara teases yet another Soundwave, and Mattel's got more Master of the Universe/Transformers crossover figures. All this and much, much more on this episode of TransMissions! Order our exclusive Skybound Transformers #1 comic with cover art by E.J. Su! Want some TransMissions swag? Check out our online shop, powered by Dashery! Show Notes: If you enjoy TransMissions, please rate us and subscribe on Apple Podcasts and Spotify! These ratings greatly help podcasts become more discoverable to other people using those services and is an easy way to help out our show. Contact us: Continue reading The post You’ve got the Touch, I’ve got the Power! appeared first on TransMissions Podcast Network.

En la edición de hoy de Radar Empresarial, abordamos la última primicia de Reuters sobre Pop Mart. Wang Ning, CEO y COO de la empresa creadora de los populares muñecos Labubu, ha revelado que su ambición es construir un imperio mediático en torno a esta figura, siguiendo los pasos de Disney. “Llevamos mucho tiempo estudiando el modelo Disney. Su verdadero valor radica en saber gestionar su propiedad intelectual durante décadas, incluso más de un siglo”, explicó Wang. En esa línea, Pop Mart planea expandir su universo creativo con nuevas producciones audiovisuales y hasta parques temáticos, al estilo de Disney World. Lejos de centrarse únicamente en repetir el éxito de Labubu, el objetivo de la empresa es diversificar sus colaboraciones y mejorar la experiencia en sus tiendas físicas. 2025 ha sido un año excepcional para Pop Mart: sus acciones han subido más de un 200 %, superando en valor de mercado a gigantes como Hasbro y Mattel. En solo el primer trimestre, la empresa logró ingresos por 1.910 millones de dólares, superando por mucho todo lo facturado en 2024. Además, Wang declaró en agosto que esperan alcanzar los 4.000 millones en ventas antes de que finalice el año, impulsados en parte por su expansión en Estados Unidos, donde ya cuentan con 40 tiendas. A pesar del fuerte crecimiento, comienzan a surgir dudas sobre una posible burbuja. En el último mes, las acciones han caído un 16 %, principalmente por la desaceleración de la demanda en el mercado chino. Otro factor preocupante ha sido el fenómeno de la reventa, donde algunos especuladores están vendiendo a la baja por temor a una caída mayor. Desde la empresa, sin embargo, aseguran que esta situación era previsible. En un comunicado a CNBC, informaron que han triplicado su producción anual: de 10 millones de unidades en 2024 a más de 30 millones este año. Aunque su mirada está puesta en nuevos mercados y formatos, Pop Mart no olvida sus raíces. Recientemente, Wang anunció el lanzamiento de una versión mini de Labubu. Desde su fundación en 2010, cuando Wang convenció a sus amigos universitarios de fabricar juguetes coleccionables, la marca ha crecido hasta convertirse en un fenómeno global. Su éxito también se ha visto amplificado por el formato de “caja sorpresa” y por celebridades como Rihanna, Dua Lipa o Kim Kardashian, que han ayudado a viralizar la marca, al igual que ocurrió con los famosos Sonny Angel.

This week on the Toy Power Podcast; we once again a team of Three! (This is becoming a pattern!) Trent is regrettably absent; but the show must go on! In the theme of Three; we have a Show & Tell Segment that we have each brought in a unique character; and we each compare said character with their Vintage Version; Vs a more modern interpretation.... Plus along with an almost latest-release version of them. A Three-Way Comparison! This was a fun segment to chat to; with some interesting points from the different eras. Then we do a bit of a time stamp on the ep; with our local Adelaide Comic & Toy Fair show only a week away; we discuss what we are potentially hunting for & such. (This will be fun to see if we actually find anything on our Wish-Lists or not!) Then the final segment is rounding out the Patreon Questions! With more fun queries that hopefully allow you all to get to know us a little better; plus how our Plastic Toy Addicted minds work! Enjoy!Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

Dr. Jeremy Weisz is the Co-founder of Rise25 Media, a company that helps B2B business owners connect with their ideal prospects, referral partners, and strategic partners through a done-for-you podcast service. Dr. Weisz has been involved in podcasting for 11 years and was a senior producer for early business podcasts. He helped put all of their systems in place and helped them add volume, features, and edify various business leaders. Dr. Weisz has also been running his podcast, Inspired Insider, since 2011. He has featured top entrepreneurs, founders, and CEOs of companies such as P90X, Atari, Einstein Bagels, Mattel, the Orlando Magic, and many more through video interviews on Inspired Insider. He also continues to run his chiropractic and massage facility in downtown Chicago and is the founder of a nutritional supplement business. In this episode… Marketing success today demands more than catchy ads — it requires the right mindset and smart money strategies. Entrepreneurs and leaders are discovering that growth comes from mastering emotions, creating irresistible offers, and building teams that scale. What lessons can you learn from top experts in marketing, mindset, and finance who have faced these challenges firsthand? David Gonzalez reflects on humanity's evolution from conquest and competition to purpose-driven values that matter in business and life. Bob Burg shares why controlling your emotions gives you true power and the ability to turn negative situations into wins for everyone. Dan Kuschell explains how to craft an irresistible offer by focusing on a buying system that makes clients eager to say yes. Ian Garlic reveals the key differences between filmmaking and effective video marketing and how understanding your audience leads to real impact. Nick Araco explores the evolving role of CFOs, highlighting why finance leaders must communicate decisions clearly and connect purpose with numbers. Justin Krane closes with advice on hiring employees with a clear growth path and compensation strategy to keep top talent engaged. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz brings together these standout conversations to share powerful insights on marketing, mindset, and money strategies. Their stories and advice provide a blueprint for entrepreneurs and business leaders looking to grow their impact and build lasting success.

I feel like we've definitely been in a flow for the last few years, but how long can it last? Mattel is definitely in its rhythm with MOTU, especially with its new She-Ra and Swiftwind release. Hasbro, not so much with their new Shockwave Humpback Whale. However, the Classified cop looks like it might be one of their most popular non-exclusive releases yet. Star Wars shows off what the future of collecting might look like with their mixed reality playset, and I don't like it.

What do Hot Wheels, Disney, Burton, and WWE have in common? They've all had Mark Michaylira driving their brand forward. With two decades of creative leadership behind some of the world's most beloved names, Mark knows how to make work that's not just bold and joyful but rooted in culture—and powerful enough to move business. What You'll Learn in This Episode - How to build authentic brands by starting with humanity and understanding your audience - Why taking creative risks—and even failing—can move brands forward - What it means to create joy and edge in storytelling across very different industries - How Friends Everywhere is rethinking the agency model with cultural insiders and seasoned creators - The role of AI as a creative tool and why transparency matters in its use Episode Chapters (00:00) Intro (00:35) Starting with humanity in brand building (03:15) Lessons from Cracker Barrel and Gap missteps (05:55) Leading creative teams through swings and misses (09:30) Creating joy and edge across brands like Hot Wheels, Disney, Burton, and WWE (12:18) The Friends Everywhere model of cultural insiders and seasoned creators (16:38) The role of AI as a creative tool, not a replacement (22:12) Advice for emerging creatives (24:31) The brand that's made Mark smile About Mark Michaylira Mark Michaylira is Creative Director at Friends Everywhere, where he also leads agency growth for the independent partner to visionary teams building beloved brands. He previously led Global Brand Creative for Mattel's vehicle portfolio, including Hot Wheels, Matchbox, and Disney Pixar Cars, overseeing disruptive, culture-driven campaigns for some of the world's biggest toy brands. Earlier in his career, he built creative for Burton Snowboards, Disney, WWE, DreamWorks, Warner Bros., and Levi's. With more than two decades of experience across creative direction, brand strategy, experience design, and integrated campaigns, Michaylira has shaped work that blends bold ideas with business impact. He is based in Long Beach, California. What Brand Has Made Mark Smile Recently? Mark shared Bug Assault, a quirky brand that sells salt-powered fly blasters. What made him smile wasn't just the product—it was how the brand solved a real problem with humor, storytelling, and an unexpected creative twist. Their branding struck the right balance of playful and educational, proving that even pest control can be memorable when approached with imagination. Resources & Links Connect with Mark on LinkedIn → Friends Everywhere website → Bug Assault website → Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on the Toy Power Podcast; we are only a team of Three again! Unfortunately Trent is missing; but the show must go on! We kick things off with a few News highlights, including the reveal of the much anticipated Transformers Studio Series 86 - Soundwave! With an impressive Three cassette figures included. But does he live up to expectations? Then chat towards the announcement of the not one, but Two unique sets of LIFE-SIZED Movie Shredder Helmets & accessories! They look so so awesome.... until the price is revealed! Wave 7 of the Super7 Silverhawks is revealed with a very neat line-up of Flashback, Hardware, Melodia & Condor! Then we chat towards our Latest Scores. We each have some pretty awesome goodies too! More Patreon Questions Answered, from deep thought provoking scenarios; to personal choices of Chip flavours! Another really fun episode. Enjoy!Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

The Banned Movie Month collaboration starts here! As co-hosts Spider-Dan of The Secret Bores & Tonya Todd of The Femme On Collective explore and discuss films that have been banned or restricted around the world. In each episode they will ask their guests for their uncensored opinions on censoring and whether these films should have even been banned at all?All 4 episodes will alternate between both channels every Friday in September, so be sure to either subscribe to Tonya's Youtube Channel @mstonyatodd and find all previous incredible discussions surrounding banned books or subscribe to Femme On on your favourite podcast app of choice. https://pod.link/1662270040After another dark week in the real world it's time travel to joyous #Barbie Land, to ask why the film adaptation of a harmless #Mattel toy got itself banned around the world? It's a much needed palette cleanse for #BannedMovieMonth after last week's pod on #TheBirthOfANation. This week Co-hosts Spider-Dan & Tonya are joined by another two SUBLIME! Guests Alyson Shelton & B. Danielle Watkins to discuss #MargotRobbie & #GretaGerwig's Billion Dollar Box Office Smash #Barbie2023! Join us as we discuss jokes at the expense of the patriarchy, 2001: A Space Odyssey & WTF do “family values” even mean? Find & follow B. Danielle Watkins on Instagram to find out more about her writing and movies! https://tinyurl.com/yklmz8fgAnd Alyson you can find on Instagram for her comics, books, poetry and more!  https://tinyurl.com/ynpoj38z Don forget to check out Alyson talking about her 200th Episode of Where I'm From on Genuine Chit-Chat W/ Mike https://tinyurl.com/433n5mhbListen to Femme On original discussion and review of Barbie back in 2023 to hear next week's guest Ria & this week's Alyson's thoughts on the film https://tinyurl.com/yjety489 Ria & Alyson also appeared on The Secret Bores to discuss Greta Gerwig's previous film Lady Bird https://tinyurl.com/mr4xk7h7 Where to find the Spider-Dan & The Secret Bores Podcast…Follow this link to find your preferred podcast catcher of choice ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠pod.link/danbores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/secretbores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Threads:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.threads.net/@spiderdansecretbores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tiktok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@dan_bores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/spiderdansecretbores/?hl=en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Letterboxd: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://letterboxd.com/spiderdan_2006/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Like, share, comment, subscribe etc. and don't forget to use the #PrepareForPrattle when you interact with us.I'd like to thank my patrons on #Patreon for their continuing donations it is very much appreciated and helps PrattleWorld keep turning and if you ever find yourself in a position to help the podcast please consider it. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/spiderdanandthesecretbores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you would like to make a one off donation head over to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ko-fi.com/spiderdanandthesecretbores⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you want to #JoinThePrattalion and to be briefed in full on the #SecretBores head over to #PrattleWorld ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.spiderdanandthesecretbores.com/

There's more info on Missing Link Ultra Magnus, Nemesis Prime is everyone's favorite Optimus Prime repaint, and Hasbro finally says goodbye to Rhode Island. All this and much, much more on this episode of TransMissions! Order our exclusive Skybound Transformers #1 comic with cover art by E.J. Su! Want some TransMissions swag? Check out our online shop, powered by Dashery! Show Notes: If you enjoy TransMissions, please rate us and subscribe on Apple Podcasts and Spotify! These ratings greatly help podcasts become more discoverable to other people using those services and is an easy way to help out our show. Contact us: Continue reading The post Episode 660 – Mattel’s Nemesis appeared first on TransMissions Podcast Network.

There's more info on Missing Link Ultra Magnus, Nemesis Prime is everyone's favorite Optimus Prime repaint, and Hasbro finally says goodbye to Rhode Island. All this and much, much more on this episode of TransMissions! Order our exclusive Skybound Transformers #1 comic with cover art by E.J. Su! Want some TransMissions swag? Check out our online shop, powered by Dashery! Show Notes: If you enjoy TransMissions, please rate us and subscribe on Apple Podcasts and Spotify! These ratings greatly help podcasts become more discoverable to other people using those services and is an easy way to help out our show. Contact us: Continue reading The post Episode 660 – Mattel’s Nemesis appeared first on TransMissions Podcast Network.

R Blank is the founder of Healthier Tech and the host of “The Healthier Tech Podcast”, available on iTunes, Spotify, and all major podcasting platforms.R has a long background in technology. Previously, R ran a software engineering firm in Los Angeles, producing enterprise-level solutions for blue-chip clients, including Medtronic, Apple, NBC, Toyota, Disney, Microsoft, the NFL, Ford, IKEA, and Mattel.In the past, he served on the faculty at the University of Southern California Viterbi School of Engineering, where he taught software engineering, as well as at the University of California, Santa Cruz.He has spoken at technology conferences around the world, including in the US, Canada, New Zealand, and the Netherlands, and he is the co-author of “AdvancED Flex Development” from Apress.He has an MBA from the UCLA Anderson School of Management and received his bachelor's degree, with honors, from Columbia University. He has also studied at Cambridge University in the UK, the University of Salamanca in Spain, and the Institute of Foreign Languages in Nizhny Novgorod, Russia.Shield Your Family from Hidden EMF Risks, check out R Blank's free guide by clicking on this link: https://shieldyourbody.com/empowered Connect with R Blank:Website: https://shieldyourbody.com/empowered Social Media: @shieldyourbody TurnKey Podcast Productions Important Links:Guest to Gold Video Series: www.TurnkeyPodcast.com/gold The Ultimate Podcast Launch Formula- www.TurnkeyPodcast.com/UPLFplusFREE workshop on how to "Be A Great Guest."Free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Ready to earn 6-figures with your podcast? See if you've got what it takes at TurnkeyPodcast.com/quizSales Training for Podcasters: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376Nice Guys on Business: http://www.niceguysonbusiness.com/subscribe/The Turnkey Podcast: https://podcasts.apple.com/us/podcast/turnkey-podcast/id1485077152

I love that we are finally getting an articulated G1 Ultra Magnus after almost 40 years. In that same vein, we're about to get a never-released character integral to the sometimes maligned, but mostly loved, G.I. Joe: The Movie. While a secondary character, Spikor was one of my favorites as a kid. I'm happy to see him receive the Sketch Series treatment. There wasn't any big toy news for Star Wars (until the next show), so we'll just go with that it's actually refreshing to get movie news.

ROI Podcast—the business show that doubles as a comedy roast—returns with Law Smith and Eric Readinger riffing on TikTok, attention spans, and why horoscopes are basically astrology's version of fantasy football. This episode tackles: TikTok's addictive algorithm vs. China's “education-only” version. Why social media feels like narco-terrorism for your brain. The trader who used TikTok comments to turn $84K into $42M. Comedy, drag shows, group dances, and why dudes just don't vibe with them. A DIY college fantasy football league idea that could flip into billions. If you like your business podcasts with more laughs than LinkedIn posts, hit subscribe and join the world's #1 comedy-business podcast.   Eric Readinger  0:02   Okey, dokey, Law Smith  0:06   Whoo, yeah, ah, I wear, I wear my DMX goggles, yeah. I mean, this is, like, the why is that? DMX, no, but it's like a guy. This is Malibu's Most Wanted. That's what this guy sounds like. Eric Readinger  0:27   Yeah, maybe I don't know. He's not real. So can to be whatever you want him to be in your mind, Law Smith  0:32   so he is. So I'm right, yes, you're right. I'm gonna do this like a chick, yeah, see, I'm right, Eric Readinger  0:36   right, because I can't be proven wrong. I'm right. Law Smith  0:40   I was telling a friend, it made me underthink, like dudes, it's much, much better Eric Readinger  0:46   life. Uh huh, yeah, not everything you think is right. Law Smith  0:52   Well before this turns into no man from Eric Readinger  0:55   your children's club. Law Smith  0:58   You know, we can only call that shit out because we empathize with that play. Welcome to ROI podcast, because this is the number one comedy business podcast in the world. Sometimes we talk about emo stuff like Eric Readinger  1:12   that. Oh yeah. Are we gonna get into it? Nah. Law Smith  1:15   Oh, come on. No, no, no, it's too fresh. Too fresh, okay, fresh wounds. But I did. Eric Readinger  1:23   I'm gonna go ahead and just point out the echo Enos. That's my bad when we rip Law Smith  1:28   it up the floor in the studio, fix it in post. We got some tools. Well, hey, man, we should tell everybody, because I like giving resources out. I'm the Suze Orman of digital resources. That's what I want to be. What? Yeah, Adobe has a podcast Audio Enhancer. It'll take out background noise. It'll take out we have a little buzz I could hear right now that we had two episodes ago or an episode ago that it took outably your headphone. No, when I listened to it later. One of the previous episodes we Eric Readinger  2:02   did. Okay, this is definitely the kind of entertainment people want to hear. Well, maybe Law Smith  2:06   I'm just saying, if you have audio you need to clean up. You can, it's for podcasts, they say. But you could probably use it. If you had audio you needed to clean up, like in a loud room or a conference or, you know, any kind of meeting or something, you can right? But I just like the easy, you know, drag and drop it in, boom, come back out. Five minutes. Eric Readinger  2:24   You're good, yeah, AI is great, loyal part. Law Smith  2:29   But like it, it AI, the LLM, you know, those language learning models of like Chad, GBT and Claude and perplexity, large Eric Readinger  2:39   language, excuse me, what did I say? Learning? Used to Law Smith  2:45   whatever rewind I got. There's too many acronyms in my head or abbreviations, but it's one of those things where it it's a whole to do, like you have to know, how do you hold to do? What happens was. And I think everybody's having this issue, I kind of try to push through it, because I know that outcomes of what you want to get out of it, like, organize this document for me. Like, instead of me having to do it, that's great. That's like, I love that part of it, right? And that's intuitive. But there's some things that aren't intuitive on how to talk to it. Yeah, nicely, you can be mean to it. I don't know if it affects it. Eric Readinger  3:29   Well, not yet. You go on their list, their robot Law Smith  3:33   list, that's fair. So you know, I would just say I like the easy things like that. Like, for this podcast I'll use, there will be a word counter that sem rush, I think, has out there that's just its own website. You can drop a whole paragraph in. It'll pull the keywords for you if you want that are most important. It'll, you know, do stuff like that. I like those kind of little tools. And if we do anything on the show, if we're if we add any value besides our guests wisdom that come on the show, we show you how to be a tool. It's some resources to be a tool. Perfect Circle, exactly. Good album, yeah. You know, I don't know if I want to get into the fantasy football stuff. Eric Readinger  4:19   I know. I mean, I thought we were gonna talk about something else, I'll tease it. Law Smith  4:23   Well, we were, you and I off air. Were bitching about tick tock and how I don't think either of us really like Eric Readinger  4:30   it. I don't ever go Law Smith  4:32   into talk well, I don't, I don't like I don't like reels, I don't like show. I don't unless I'm like, going to Eric Readinger  4:39   look for something, right, right? It's not, we weren't talking just about Tiktok what? Law Smith  4:43   But I mean, Facebook reels, when I open those apps, it's like, abrasive with the video. You know? It's like, oh, sometimes the sound is like, way high, like an old TV commercial where the audio is like, doesn't that still happens, right? And it's so. Well, it's like, when I open up those apps and it goes right to video, it's like, oh, and I'm usually already listening to something, right? I've realized that's on me a little bit as far as like, I don't, I'm not people send me videos. I'm like, I'll get to that later. And I just never, yeah, I know it a lot of the time, but that's not because I didn't want to watch it. And I do like that. People will send me stuff. They go, Oh, they're thinking of you. They go, Oh, it's Eric Readinger  5:28   nice in general, to me, the interface is just a pain in the ass. Did you see the videos I sent you? Oh, you sent more than one. Oh, my God, gotta back out, because I go back in like, Law Smith  5:38   it's just stupid, and then I might be a comedy snob at the same time, exactly. And so that Eric Readinger  5:44   isn't funny. Isn't funny. Why are you sending me out? And then Law Smith  5:47   so I was kind of thinking about it, when we talked about it, like last week, just kind of shooting the shit. And I was like, Why does Tiktok kind of annoy the shit out of me? And it part of it. Once I found out that the Chinese algorithm for their people is wildly different than the one over here. I think that was my trigger point to go. I don't want to be on that. That. And at the same time, my mom, friends that are like our age in their 40s, they were telling me they're wasting two hours a night on there every night, and they're like, I'm so addicted. Like, when it was really popping. Like, you know, 2021 I don't know 22 we're not the first movers on this, but the laggard, older people, yeah, and so, like, I was like, I want that. I don't have enough time. I feel like, but you're Eric Readinger  6:41   acting like the Tick Tock algorithm is that much worse than any other social media algorithm. They're all doing the same thing. Law Smith  6:47   Well, I think they do they I think they do it the best it seems like. Because it seems like, yeah, maybe I don't know, man, just from general chatter I hear in my life. But also, when I'm listening, I listen to a dick loader comedy podcast all day, because, you know, marketing, marketing work is like, once you know how to do it, you can kind of be on autopilot a little bit. And so it's one of those things where the chatter is like, it is they have, they got it dialed in, they got you screwed in, buddy. And that's, that's, that's really, they're the best at Eric Readinger  7:27   it that. But it's like we're on neither of us are on it. To know if it's better or worse. I'm on it enough. I Oh, here we go. Now we get the truth. Law Smith  7:36   Well, I need to know, well, marketing, we're in marketing, so it's like, I need to know enough, right? And I need to know a user perspective of it, right? I can't. I usually just try to stick to, like, outside research, well, yeah. But I'm always like, I like, put it away, like, it's like, a Ebola virus or something, okay, you know, I'm like, Oh, I don't want, that's good. That's really, yeah, but I also like timely reference. So the thing was like, Yeah, it's like, the Black Plague. And so I think, like, when? But really when it was like, okay, the algorithm for China and the Chinese people definitely got some pro China stuff going on there, right? That's, that's just good marketing within the country, right? Educational outside of that, it's only educational stuff. Eric Readinger  8:29   Now here, what is the education about, Law Smith  8:31   like, science and like things of that nature, probably revisionist history, I'm sure. But I'm sure it has a whole glaze of propaganda over it, yeah, but at the same time they're doing that, but over here, they're like, let these dummies get dumber. That's what. That's my like, Eric Readinger  8:50   yeah, I don't think that's a wild No, that's not wild at all. I agree with you, and Law Smith  8:56   I compare it to Narco terrorism of like, you know, they say there's a lot of fentanyl that gives through Mexico from other countries to go up, up to the United States to kind of hurt, yeah, oh, no. This is, and that's happened on the Russian Eric Readinger  9:12   border without better than Narco terrorism, bro. Well, it's it. This is the Idiocracy. This is Lee, yeah, it's legal, right? Law Smith  9:19   And we and another bigger if we back, really back out, like the the future where everything takes over, like, you know, all agency is lost for people, right? And at 1984 it was about like, everything coming at people to take over society. We're willingly giving it away with our time data, you know? Eric Readinger  9:45   Yeah, we just keep letting them do whatever. You know, it's man. It sucks. So older I get, the more I'm like man they are. They are probably trying to control Law Smith  9:55   us. Look, it's not all bad. But as our buddy in the. Uh, all star guest, Dean Akers, who's, come on, he's, I'm surprised when we had breakfast the other day, he didn't bring it up. But because I think he's brought it up every breakfast we've had the last, you know, two years, he goes, You know what the new cigarettes are? And I'm like, what? And he's like, it's the bone. And I'm like, I know that one. I actually can answer right? When he is a teaching, he's a he's a teaching kind of mentor, yeah? Eric Readinger  10:28   So like, when Dean comes on here, and he'll ask us questions, and then we get all nervous and try to think of the right answer, and then one of us gets it right, and the other, he does the same thing at breakfast. And we the same way in real life. He's no different, yeah. We act the same way. Law Smith  10:41   So he keeps score, but he that's like, his favorite, you know, kind of angle, and he's right, because he, he was telling me people were wasting two hours as well. And I was like, whoa. I mean, he, he looks up Eric Readinger  10:54   that stuff. Yeah, that's not even now. That's, I thought that was obvious. Law Smith  10:58   Is it all bad? No, it it provides entertainment for people, right, right? You can get information from it. I just don't know how I feel, like you, like we talk about with news outlets, we'd be doing a lot more work to figure out if, if this, this thing on my feed, is actually true. But most people don't take that extra step, including myself, and a lot of the times just go, oh yeah, that's okay, right? Just move on, Eric Readinger  11:27   right? I think they annoying, most annoying dances I even get to that the dances, they're not as annoying. I don't think the food food, try this viral. Try this viral recipe. First of all, if that's obviously throwing a word viral into all the food, right? It's viral. It's viral. Whatever chocolates you know, like you, but the way they do the thing is, like, here, let me do a quick, sharp, snap, cut all, like, of the ingredients that you gotta, like, pause your phone. Like, they don't give you any measurements on what you're doing. Like, there no, it's just like you barely kind of got to guess what they're doing. And yet, there's still people are still trying Law Smith  12:06   to do it. I went on a mom date. I had to go on a date with my mom for lunch once a month. Law loves mom. I love my mama and and she was saying, I was I was saying the same thing. I was like, I don't like any recipe online that doesn't give you the ingredients first. I know that's because that's another bunch into it. And you're like, I don't have, oh, fuck man, I don't have basil. I don't have that kind of basil here. No. But I Eric Readinger  12:34   mean, whatever happened to the websites that just give you the recipe? Well, you'll have to write a fucking Law Smith  12:39   story about it. They're all trying to game it. So, like, they know that's going to be too boring, and people don't want to see that at the beginning. But when you really, actually want to use the information for recipe, and you don't know, I don't I, admittedly, I'm not. I don't know offhand how to bake or cook really well. I can grill, okay, right? But like, I look everything up and just follow whatever the directions are Eric Readinger  13:04   exactly. And when the directions start with, I remember when I was nine years old, it's like, what are you doing, right? I don't even, I don't even see them. Where are you taking me? Yeah, bro, it's a whole thing. Everybody's got to get their SEO in. Law Smith  13:17   So 25% of the users are 18 to 2425 34 is about 30% and our swing and Dick group is about 20 Okay, I just, I wanted to pull some stats up, because I was like, I was curious how really even spread. So it started in 2016 and it's become this. It's grown quicker, more more adopted users, more daily active users than any of them in such a short amount of time. That seems suspect to me, right? Because I was like, how did it grow like that? And I can't get any of the any of the AI apps to tell me Eric Readinger  14:00   really, I know, I think there's absolutely, well, whether it's an app or a person like that, get propped up and put in the spotlight and be made to be, you know, a household thing. It's like we were talking about like a guy like Sean Ryan. Yeah, who the fuck was Sean Ryan before he started getting every top tier podcast guest, yeah? Like, yes, I understand he Law Smith  14:27   was, you know, he was a journalist. He was, he Eric Readinger  14:31   was a counter Intel guy. Law Smith  14:33   Wait, whom? I'm thinking of, the hot wings guy, the hot ones guy. What's that guy's name? Who gives a shit? Now, I'm thinking of Sean Kelly, but, all right, who's Sean? Who Sean? Eric Readinger  14:48   What? Sean Ryan? Law Smith  14:49   There Is he cute. He's a bald headed man. Well, I mean, there's so many audiences we don't know about. There's so many like popular things. Like, when people come up to you, especially like comedy, you think you have a finger on the pulse. Like, you ever heard of this guy? He has a billion people that follow on me. Like, never heard of him? Eric Readinger  15:10   No. I mean, 4.8 3 million subscribers, right? Law Smith  15:14   I don't know if I even know this guy. Well, I thought you were talking about the hot ones. Guy off air. Eric Readinger  15:19   I mean, you just see he's got, you know, Law Smith  15:23   he's is, Eric Readinger  15:25   uh, sets. Let's see if I can imagine being able Law Smith  15:30   to build up. My God, how unprofessional. Whatever you don't do premium down, um, Eric Readinger  15:36   but anyways, I think there's guys that just like, get put into the spotlight to push a narrative, you know, like, just get certain people on there. Like, we're gonna give you a bunch of money for marketing because, like, somebody like, I just don't have no problem with the guy, Sean Ryan, he killed me in the sleep. But like, I don't necessarily think he's a great interviewer, or, like, has a fantastic recall of information, or anything, you know, Law Smith  16:07   well, that doesn't mean, I mean that it's entertainment at the end of the day. So it's Eric Readinger  16:13   not easy. Like, there's just a couple of them that are puzzling to me. Law Smith  16:17   He created and show ran several. Oh, that's, I think that's a different guy. That is absolutely a different guy, former Navy SEAL in CIA, contractor. So that's pretty interesting. Right off the Eric Readinger  16:29   bat, exactly what I'm saying, bro, and then he just jumps into the spotlight like Law Smith  16:34   that. No, okay, so there are, if you're talking about, like, podcasts, where there's, like, how did uh, these podcasts land on the top 10 list? It's like they have PR for that now, it's like you pay to get on that shit. Eric Readinger  16:50   Sure, I understand that. I'm just saying there's certain ones that I hear them and then just the way they are. It's very fishy. Law Smith  16:57   He, uh, became a CIA contractor enemies, so maybe had some cash to spend from that. Yeah. And then founded vigilance elite and 20 vitamin company to teach tactical skills to civilians law enforcement. So maybe money, some money there. If you have money, you can, you can, you can get that many people, even Eric Readinger  17:20   if you suck. Well, anybody who's been in the CIA, but not Law Smith  17:25   us, we're doing it lean on purpose, right? Yeah. So you got, or even it's for this is brought to you, for viewers like you. I don't have that the end of PBS stuff Eric Readinger  17:39   when they play best, get damp. Sure that's the right sound. Law Smith  17:43   Whenever where they go. This TV show, this program, is brought to you by and they give a bunch of, oh, I got it. I got the reference. But, and then they'd say viewers like you at the end, Eric Readinger  17:54   yeah, I know. Did you get it? Yeah, I still get it. Still get it. Law Smith  17:58   I tried to get back to tick tock. I tried to get the list of words that will demonetize you or give you, oh, let's read those aloud. I've wanted to, that was what I was gonna do. I was just gonna start reading them without with no segue into it. But I can't get them. I can't get a list of them. It's like, secret. Eric Readinger  18:17   Well, I know the kids. Oh, visit. Is it one? Well, you can't talk about that. Can't talk about unaliving yourself. Law Smith  18:25   And Tiktok, I think, is the most prude out of all of them. Like you can't say sex, you say SIGs with, like, eggs with an S on right? Yeah, or the one on YouTube, and Tiktok is on alive yourself instead Eric Readinger  18:42   of, did you hear me just say Law Smith  18:44   that? Oh, no. Okay, good. Eric Readinger  18:46   You see how this podcast goes. Everybody, I kind of do my own show over here. Law does his own show over there, and then we meet in the middle at the end. I'm trying, Law Smith  18:54   yeah, yeah, yeah. It's interesting. Well, I'm trying to read some notes. I think we were talking at the same time for a full minute at one point when today, just a couple minutes ago, very possible. So what I don't like about that is, like, self censorship of stuff. But you know, it's not all bad, I guess, because there's so many kids that have accounts and they're on there the dance dances have never like, unless it's like, a bunch of people are never like, Wow, what a cool dance. I think it's interesting. I think it's I respect like a dance group that does something pretty, you know, difficult, synchronized. I feel like that is a female thing. Big time is like, I got a dance. I got, I got it hit me, Eric Readinger  19:46   right, right? Law Smith  19:48   I know I misogynist lately, so I'm just gonna lean into before, yeah, no, I'm saying like that. Okay, so group dance. Yes, moves, I'm gonna go with horoscopes. In, like, astrology, these are all things I don't know a straight man that is into any of this in drag queen shows, yeah, well, people are like, it's hilarious, and you're like, a half second, maybe at best. Okay, I'll there one straight male that enjoys any of those three things. Eric Readinger  20:27   Okay, well, hold on, on the dragon shows, there is an element that can make it fun. That is, if you have another dude in your group who's very uncomfortable with the situation, sure, yeah. And we obviously let the drag queens know this, you know, you tell them, hey, focus in on him. Yeah, it's going to be funny forever. But I give you credit Law Smith  20:47   for you having the friend, bring in that friend, or making that friend go kind of right. I'm not, I don't know. It's just like, I mean, this is obviously, it's Eric Readinger  20:55   not like, I came up with the idea. I'm saying, like, if you're forced to go, you can make the best out of it, yeah, by making your friends uncomfortable, yeah, Law Smith  21:04   at the same time, like dudes, I'm trying to, I try to be open to that those kind of things when they're brought up, I try not to just shut it down kind of right away. Eric Readinger  21:15   You know, what kind of things, Law Smith  21:17   stuff that has zero interest to me. And I extrapolated out to I'm like, do I know any men that like actual men that like this stuff? Yeah, straight guys like myself, but yeah, Comparison is the thief of joy. So try to be open to it. I don't know everything, and there might be a funny drag show out there. Eric Readinger  21:42   I'm not, yeah, but again, I'm not trying to go to drag if you're forced. Law Smith  21:46   Well, I've been, I've been to a lot of drag places because of comedy, and it's like, I've seen it. You get to open with Eliza Manali, and you're going to close the share. Eric Readinger  21:58   I don't get it. I don't get how it's so much a thing. Law Smith  22:03   So what else did I have on here? Look, we don't even have a Tiktok account for this podcast, which is pathetic. So we'll this, hopefully this will help. Here's one thing I found that was interesting. There was an entrepreneur trader that followed all the comments on Tiktok to find trends before people on Wall Street could find out about them. So he would spend four hours every night analyzing comments to find out what people were talking about. Okay, and then he would find that trend, and he he put a trade in on that company before it really popped to like older Wall Street people, and he fucking crushed it. Guy's name is Chris Camillo from from Texas, and he turned $84,000 into 42 million by just finding trends before they really pop to the general public, the older public, you know, Eric Readinger  23:06   yep, but I see that he turned $84,000 into whatever. No, I mean, that's just like, what's his face? Law Smith  23:16   Here's here's a good example. So Hollywood insider predicted Margot Robbie last the Barbie movie, right? So he sees all the Tiktok comments about the Barbie movie buzz. He puts a bunch of trade on Mattel stock because it's gonna, it's gonna go through the roof, because it's gonna be a legit movie, right? And crushes it with that kind of thing. I think ozempic was another one, or one of the weight loss drugs. When people were starting to do that and talk Eric Readinger  23:47   about it, it doesn't seem like four hours a night is necessary for that. Law Smith  23:52   Well, obviously he's obsessive about it. But it was one of those things where, what did I go? It was obviously, like obsessive and by the way, slime was the other one that that's like genius. If he was reading comments, I doubt he did it four hours a night. By the way, this is Eric Readinger  24:09   what I'm saying. I have four hours. I didn't vet I didn't vet this whole thing, mental thing. Law Smith  24:13   Maybe I didn't vet it out. And I'm sure he figured out how to get a bot to sweep and look at all this stuff. But kids obsessing over slime, and then, so he bought, he bought a bunch of Elmer, elmer's Glue stock, like shit like that. That's pretty awesome. Why is that? Because that's what makes up slime. Of a lot of that, okay, Eric Readinger  24:37   but they're using it for glue. Law Smith  24:40   No, you put you Elmer glue is one of the ingredients in slime, Eric Readinger  24:44   but they're not making the glue. They're not taking Elmers glue and making slime out of Law Smith  24:49   it. A lot of kids were making at home, yeah, including my own kids, I see. And then I had to have a no slime rule at my house, Eric Readinger  24:58   yeah. No. The parents like the slime. I'm fuck that shit. Well, it just, it gets everywhere. It never comes off. Law Smith  25:04   Yeah, it's like, Slimer from Ghostbusters. It leaves, like, residue Eric Readinger  25:07   everywhere, snail trails. Yeah, yeah, fucking Law Smith  25:11   first. Oh, but have I brought this up Ghostbusters? I got a lot of people that don't like cops, but they love Ghostbusters. And I'm like, You're you're backing, you're back in enforcement Eric Readinger  25:23   there that don't like, like cops the TV show or cops in real life, Law Smith  25:26   like police in real life. They're like, they're like, defund the police people, and then they love Ghostbusters. I find that funny, Eric Readinger  25:34   right? That's a really fun thing for you to say to them. I Law Smith  25:37   never bring it up. Oh, okay, dude, I, I don't if it's a big calorie burner, and I don't have a lot of information or a hot take other than that one sentence, yeah, I Eric Readinger  25:48   am bringing it up. Yeah. I mean, defund the Ghostbusters. Law Smith  25:53   I'm just saying, Man, you know, they deserve fair trial too. Eric Readinger  25:57   The ghosts, I feel like they've already had their trial. Did they there? I mean, that's why Law Smith  26:02   they got hurt there. There's systemic ghostism. Eric Readinger  26:06   Oh, I see. So it's a problem with communities. Law Smith  26:10   Anyway, I thought that was interesting. Not all Tiktok is bad. You can use it the way you want. Everybody wants to be an influencer now that's under the age of 18. YouTube star or Tiktok star is like the number one. I know job they want when they get older. It's crazy, yep, all right, I didn't think it Eric Readinger  26:29   was any foresight to say we can't all be influencers. Hey, Eric. I didn't think we're gonna talk that much. I thought we're gonna have a short episode, I know, but I knew we would just gab like gals. I got, Law Smith  26:39   I got one more thing, and then we'll get out of here and it, I'm going to open source it to everybody. So if you made it, I'm going to Shawshank Redemption you, if you made it this far, why you come a little bit further? What? There is a great idea I don't think I'll be able to ever capitalize on. So as if, like my Cuban coffee drive through idea. Eric Readinger  27:02   You know, that's the one joke that I thought of when you're like, I'm gonna that's not my my bits on stage. What's the name of your Cuban drive through? What's the name that you give it? Oh, that's Law Smith  27:15   the fruit the food truck joke, Eric Readinger  27:18   whatever it is, the two cups. Yeah, my point is, is that came into my mind when you're like, I don't really do a lot of dirty stuff or shock Law Smith  27:27   value stuff, yeah? Well, it's tough to shock people. Number one, you have to go so extreme. That's, that's why it felt out of place. And then this is a conversation we had off air. Eric Readinger  27:38   It was, yeah, Law Smith  27:41   about a set I did, and I was like, Yeah, not really. Part of who shit it was, yeah, Eric Readinger  27:47   yeah, who's in, who's in the zone? Now, I don't know. I mean, it doesn't change. Holy Water, all right, we have, you don't get to just say it. Law Smith  27:56   I'm getting closer. I'm getting closer. Nailing that. Holy guacamole, Eric Readinger  28:01   gronca, moly, I Law Smith  28:02   know, but I Eric Readinger  28:03   messed up. Okay, fantasy football, is that what you want to talk about? Law Smith  28:06   Well, I've tried to figure out how to capitalize this league. I do. No one's figured out. Okay, so NFL, fantasy football, billion dollar business, like, if not 10 100. We know he knows sports betting going on with the Daily Fantasy leaves too well, and the college football is getting cooler about being less kind of they're they're becoming less restrictive about players rights and their naming rights and all that stuff paying them like they should have been the whole time. So I do a very nerdy college fantasy football league, but I'm always like, when I'm preparing for it, I have my draft tonight, and when I'm preparing for it, I'm always like, I can't believe no one's figured this out how to make college football fantasy because everyone goes well, there's too many teams, ah, but we do it a different way. We have eight managers, ah, and it's a top 25 League. You stick with the AP, top 25 and your draft really matters, because you have to skew it a bit. So if it's like Boise State's 24 and they play, you know, one of those opening games where they got to play something difficult, they can lose the value of that player goes down, because once they drop out of the top 25 you lose them, yeah? And you have to do a waiver, a weekly waiver. Eric Readinger  29:26   Life is somebody doing all this by hand? Yeah? Law Smith  29:30   Holy shit. I mean, not like writing it down? No, I know, but manually, I told you, this is the one where it's me, my buddy, Brendan, and I think everybody else is black dude that. So I'm like, you stupid kind of white guy in the group. I'm I was, like, the new guy, and that I was the new guy for like, 15 years in this league. I don't know these guys that well. So it's always like, we're doing the Zoom draft. Often. I'm like, sometimes I've been a little loosey goosey, you know, yeah, battle pops, it made some jokes that fall flat, and I'm like, Okay, well, I don't know these guys anyway, so, yeah, Eric Readinger  30:10   well, but you need me there with you. Law Smith  30:14   You can hop on tonight. No, Eric Readinger  30:17   God, I try to so racist jokes and fall flat, but Law Smith  30:21   I'm open to sourcing it. I've definitely done this on the show before and put it out there. It's one of those things where it's, like, I tried one year to really try to put effort into it for a while, Eric Readinger  30:30   and like, what are you hoping sourcing the Law Smith  30:33   idea of the game? So, like, you can be even hard to pitch this to a big like Yahoo or ESPN, or any FanDuel or something. Yeah, because you you'd have to go, I gotta pitch you something, but you gotta sign the longest NDA of all time that you can, like, it's like a movie script, while people don't read movie scripts just given to them, that has to go through their agency, because they'll get sued for, like, copying the idea. It's kind of like that, an IP of this idea of some of something that already exists, statistics that are out there. Eric Readinger  31:08   Yeah, I don't think it'd be that crazy. Law Smith  31:11   What sucks is, every year you have to do the manual research. Now there's sites you can pay for, subscription wise, that kind of do it. But like, Yeah, nobody cares about college. You can't. You can't really key in firsthand, all the parameters you need. So I've tried to, like, here's my strategy this year, because, oh, my God, I didn't read Phil Steele's phone book magazine. He does a thing on every team. It's like the craziest, like, Aspergers, he, like, he has, he it's like 180 pages. It's crazy. And he predict, he's the best predictor of, like, who's gonna win the Heisman, who's gonna be good this year kind of thing. So I tried to go, here's my here's what I was like, I gotta think outside the box, because last year I tried to do, I tried to use chat GBT didn't really work. This year I gave it a whirl. Still wasn't working for me. I'm going to look up the EA college football video game ratings, yeah, filter out all the non top 25 people, and then kind of go from that, Eric Readinger  32:20   yeah, that's just that, right? Like, I was like a thing when back in my fantasy football days, like, if you ever had somebody like, you're trying to make a tough decision, start this guy or start that guy, I'd go to FanDuel, who cost support. Oh, yeah, yeah. Gamblers know, Law Smith  32:36   right? The problem with the the Daily Fantasy ones was they don't have all the teams in there a lot of the time, so it's like, you're not getting a pure one to one sometimes, you know, if you're, if you're Jocelyn between, I've tried to do that for NFL. Eric Readinger  32:53   I'm like, Oh, you're saying, like some teams play at different times and, well, yeah, they don't. Law Smith  32:58   I don't know if they do it now. I haven't, I haven't really gone on those sites because I'm scared I'll, I'll gamble my life away. But it's one of those things where they do, like, here's the seven games early Sunday kind of package, but they would never have the whole Thursday to Monday, right? So it was hard to put it against it. I don't know, you know I'm saying anyway, I Eric Readinger  33:20   guess so. But the prices are all the same. Law Smith  33:23   The Price Is Right. Thanks for listening, and Eric Readinger  33:29   it's from the prices. Law Smith  33:31   And when you make billions off of this idea, you know, you package it, you're the listener. I'm talking to you, the listener. When you package this, just throw a couple shackles for for for funzies fucking nuts. Eric Readinger  33:58   Yo, I'm dumb. I.  

How do you invite new audiences into the symphony in a way that feels fresh, joyful, and unforgettable? Macy Schmidt has been asking that question with every project she takes on. As the founder of The Sinfonietta and CEO of Overture Global Entertainment, she's not just producing concerts—she's designing live experiences that feel transformative for new audiences. In this episode, Macy reflects on the early influences that shaped her approach to orchestration, the audience-first philosophy that guides her work, and how she's scaling women-led orchestras around the world. She also shares how one bold pitch to Mattel grew into Barbie the Movie in Concert, and reveals the creative decisions that made the project a global phenomenon. For arts and culture leaders, Macy's insights show what's possible when you shift from guarding traditions to designing moments that stay with people long after the final note. LINKS: Macy Schmidt The Sinfonietta Barbie the Movie in Concert

Hey, friend. I'm pulling an amazing episode from the archives with over 400 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. Today's episode is a look back at an interview I did with Paper Camp alum Ashley Sutton of Hustle and Hope on the topic of grants. A lot of grants for small businesses are due during the fall season so we thought this was a perfect time to reair this episode. Ashley is a corporate gal turned entrepreneur. Her career began with marketing and developing the perfect shade of lipstick for Avon to creating buzzworthy toys at Mattel and crafting unforgettable marketing campaigns for leading TV shows for children such as Peppa Pig and PJ Masks. She's also creating the number one best-selling marketing campaigns for authors at Penguin Random House.  As a stationery lover and a consumer products professional, her goal was to channel her career experience into a product with purpose, and that is how she founded Hustle and Hope. The first 2 in one motivational greeting card company that includes free digital guides with every single card. A certified minority and certified woman-owned business, Hustle and Hope has retail placement at Buy Buy Baby, World Market, HomeGoods, Amazon, and over 45 other shops across the US. Today, Ashley shares Hustle and Hope's origin story. She talks about her experience participating in the Target Accelerator program, and we talk about how she's been utilizing grants for her business, including how she got started applying for grants, what she looks for, and how these grants have benefited her business. She also shares resources in case you want to get started applying for grants for your business. Today's episode is sponsored by our Unlock Buyer Secrets Interview series. To make a strong first impression with wholesale buyers, we need to do a few things really well: We need to make it easy for stores to purchase from us We need to have clear pricing and terms & conditions We need to clearly communicate and add value at each touchpoint We need to focus on building strong relationships with our customers. And all of this becomes infinitely easier when we actively listen to our customers. This on-demand interview series will give you a competitive edge by providing an exclusive window into what buyers want and need from you. And, the best part, it's only $27 bucks.  Get Access to the Unlock Buyer Secrets Interview Series

What really drives business growth today? Gwen Hammes, co-CEO of Cro Metrics, joins me to share how she went from global agency leader to data-driven growth strategist - helping brands like Google, Hyatt, Bombas, and Talkspace unlock next-level success.In this conversation, Gwen reveals what most leaders miss when it comes to AI, martech, and website strategy, and why the human element still matters more than ever. We also talk about customer journey insights that might surprise you, the key to building trust in a digital world, and why hobbies might be the real secret to career fulfillment.If you're a founder, CMO, or curious lifelong learner, Gwen's perspective will inspire you to experiment, evolve, and lean into the joy of building something impactful.

This week the boys start off with an audio question from Michael Grid and a question from JT. Why are the boys talking about Thanksgiving dinner already in September? And the boys put Ryan  Budds to sleep.   In the news, there is a new retro company in the game. Who is their first figure? Epic Toys showed off a slew of new tag team retros. And they are big tag team names that Retro collectors have wanted. Mattel showed off series 3 of Street Fighter figures.    Steve Ozer goes over a mess load of questions on the wrestling fig message boards. He had so many questions the boys had to split it into two parter.   Pre Orders: Big Rubber Guys - Collectmajor.com - Nasty Boys - Paul Ellering Big Bad Toy Store   - Rush - Dralistico - Dragon Lee   Fig Collections - shop.figurecollections.com The patriot Buff Bagwell   Zombie Sailor - (zombiesailor.com) - Zombie is also on BBTS La Toonie 12 inch Road warriors (latoonie.com) KWK Shopkwk.com use code Fullyposeable to get 10 percent off your order. Also KWK's month of July pre order is Bull Nakano.  Thank you to everyone for keeping this show going!

This week on the Toy Power Podcast; we are only a team of Three again. Unfortunately Scot is missing; but the show must go on! Keeping in the theme of 'Three' - that's exactly how many topics we have for you this Episode! Starting things off is a healthy chat around our Personal thoughts around: What it takes for a successful Crowdfunding Campaign. With Crowdfunding now the new norm; we review the past, present & future of this unique sales pitch option. Second Topic; is a Fun review of the New Lego Transformers Set - in the Form of Soundwave! Including his companion characters - Laserbeak & Ravage. This set really is impressive and the Sound Option is a welcomed point of difference too! Rounding out our Topics; is: 'State Of The Nation.' This is a Reality Check-in for us; to access our Collecting Journey and take note of our future plans. It turns into a bit of a therapy session, as we each give advise to one-another on assessment of our very addictive Toy Collecting Habits!! This honestly was a really fun episode as we get quite personal; and share a lot of our own distinctive opinions.Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

Hier gibt's mehr Infos zum Private-Equity-Angebot von Scalable Capital. Der Kalender zum Podcast? Jetzt kaufen. Sweeney & American Eagle provozieren erfolgreich. Lumen will mit Palantir KI-Firma sein. Goldman Sachs x T. Rowe Price & Citigroup x BlackRock. Sanofi leidet. Porsche & Sartorius fliegen aus DAX. Lululemon & Broadcom mit Zahlen. Covestro hat EU-Stress. Das Spielzeug von Mattel (WKN: 851704) hat jeder. Die Aktie fast niemand. Ein Fehler? „Carglass repariert, Carglass tauscht aus.“ In den ikonischen Jingle kann man an der Börse leider nicht investieren. Aber in den Carglass-Miteigentümer: Den BlackRock Private Equity Fund (WKN: A410GZ). Diesen Podcast vom 05.09.2025, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung.

The FigGuys are back and hotter than a Paris crowd at Clash! This week, Mike and Tom break down an unforgettable weekend — from John Cena's emotional au revoir in Paris to all the chaos and fallout from that wild Fatal Four-Way main event.The NewsWe're talking everything from fresh Superstar Evolution teases to high-end Mattel Creations speculation, plus the latest buzz shaking up the wrestling figure world.The Ringside RoundupOur friends over at Ringside Collectibles have dropped some serious fresh in stock heat, and we're diving into the latest arrivals, pre-orders, and collector must-haves you don't want to sleep on.Then, stick around as we Unbox With Us — opening some brand-new figs while giving our takes on what's next in the world of WWE, Mattel, and beyond.

Send us a textIn this episode, Serena Ehrlich joins On Top of PR host Jason Mudd to discuss how AI-powered search engines take data from press releases, and how they decide on what to show their users.Tune in to learn more!Our Guest:Our episode guest is Serena Ehrlich. She's the go-to-market director at Notified, the parent company of GlobeNewswire, which provides global press release distribution services.Serena helps spread the “good word” of up-to-date, evolving PR strategies to help PR pros navigate an ever-shifting landscape.Five things you'll learn from this episode:1. How AI ingests press releases and what sticks 2. How the rise of AI-powered search engines parallels the rise of traditional search engines like Google3. Who actually reads press releases and why they're the most important to your business4. The current and future impact of fake press releases5. How to build a quality press release that will reach your intended audience Quotables@4:20 — “When somebody says a press release doesn't work, the very first thing I think of is, ‘Oh, you don't know what it's supposed to do.'” – Serena Ehrlich@13:33 — “Search, social, and AI.” – Serena Ehrlich@22:21 — “If it's as easy as you and me releasing a press release and having that impact AI, look at the opportunity.” – Serena Ehrlich@25:35 — “I love you guys, but your press releases are terrible.” – Serena Ehrlich@ - “People read in an F pattern. If you don't have images, you've lost them” – Serena EhrlichIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.About Serena EhrlichSerena Ehrlich is a veteran professional in the fields of investor relations, public relations, and marketing. She currently serves as the director of product marketing at Business Wire. Over more than 25 years, she has become a trusted authority on emerging communication technologies and strategies, helping guide organizations through evolving trends in media and consumer behavior. Her deep-rooted experience began in advertising, where she honed her understanding of large-scale branding before continuing through two decades in the newswire industry. She has driven successful local, national, and global campaigns for major brands such as Kraft, Kohl's, Avon, Mattel, and more.Serena transitioned into a strategic go-to-market and social media leadership role, currently serving as the go-to-market director at Notified. Known for her dynamic approach to modern media, she blends content creation, data insights, and format innovation to drive education, advocacy, and revenue. Her philosophy encapsulates this approach: Data + Content + Format = Education + Evangelists + Revenues. A recognized thought leader in the industry, she was named one of the Top 25 Women in Mobile to Watch in 2013 and continues to leverage her prSupport the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

TCW Podcast Episode 241 - The First 10 Years of European Consoles   The first decade of European consoles began with imports of the Magnavox Odyssey, but soon local experiments took shape. In Spain, the Overkal may have been tied to a possible attempt to bring the Odyssey into the country, though no hard evidence survives, and it is generally treated as a local product. Across Europe, companies like Videomaster in the UK, Zanussi in Italy, and Interton and Grundig in Germany built dedicated ball-and-paddle systems. Many went beyond Pong using discrete logic hardware to support more advanced play, a technical achievement later supplanted by programmable consoles. A key shift came when General Instrument's Scottish branch developed the “Pong on a Chip,” enabling mass-produced systems like Videomaster's Superscore and Zanussi's Play-O-Tronic. By the late 1970s, firms such as Philips, Radofin, and Hanimex moved into programmable systems like the Videopac. The arrival of Atari, Mattel, and other American companies displaced Europe's fragmented but inventive hardware scene, but the North American video game crash killed their systems at the same time European gamers were shifting their focus to home computers.   TCW 105 - The Big Voice of Magnavox: https://podcast.theycreateworlds.com/e/the-big-voice-of-magnavox/ TCW 106 - The Small Voice of Magnavox: https://podcast.theycreateworlds.com/e/the-small-voice-of-magnavox/ TCW 177 - The Intellivision Part 1: https://podcast.theycreateworlds.com/e/the-intellivision-part-1/ TCW 178 - The Intellivision Part 2: https://podcast.theycreateworlds.com/e/the-intellivision-part-2 TCW 076 - A Fairchild Story: https://podcast.theycreateworlds.com/e/a-fairchild-story/   Overkal: https://prehistoricgaming.com/en/overkal-console/ Interton Video 2000: https://www.pong-story.com/v2000.htm GI Gemini Systems: https://www.pong-story.com/pc-50x.htm RCA Studio III Variants: http://videogamekraken.com/rca-studio-iii-by-rca Philips Videopac G7000: https://www.youtube.com/watch?v=fgG9F9SsgCw Interton VC 4000: https://www.youtube.com/watch?v=-yqVcULUqOU Radofin Programable Video System: https://www.youtube.com/watch?v=jvCFYLfQrC0   New episodes are on the 1st and 15th of every month!   TCW Email: feedback@theycreateworlds.com  Twitter: @tcwpodcast Patreon: https://www.patreon.com/theycreateworlds Alex's Video Game History Blog: http://videogamehistorian.wordpress.com Alex's book, published Dec 2019, is available at CRC Press and at major on-line retailers: http://bit.ly/TCWBOOK1     Intro Music: Josh Woodward - Airplane Mode -  Music - "Airplane Mode" by Josh Woodward. Free download: http://joshwoodward.com/song/AirplaneMode  Outro Music: RoleMusic - Bacterial Love: http://freemusicarchive.org/music/Rolemusic/Pop_Singles_Compilation_2014/01_rolemusic_-_bacterial_love    Copyright: Attribution: http://creativecommons.org/licenses/by/4.0/

This week on the Toy Power Podcast; its another News heavy episode; as we take a snap shot of the Crowdfunding that's still in progress from the MOTU Snake Lair & the Star Wars GunShip. Then we look at some teaser images of the Transformers Missing Link Ultra Magnus... We have some questions if it will be as articulated as the previous releases? McFarlane has a new Batmobile on offer for everyone's garage & Blokees Galaxy Version 08 is a has a really neat roster of figures! Will the Figure Obscura: The Jersey Devil, be haunting your neighbourhood? Or is the Marvel releases of Deadpool, Doop & Mysterio sets more your desire? Star Wars Black series announces some long overdue classic figures as well as some Christmas designs that are so bad they are good?!? Then it gets more personal; as we plug our latest Scores! There's certainly a bit of Jealousy in the room - but also some love as Ben surprises Trent with a custom missing accessory. Frank surprises us all with some outstanding Comics - some of which are quite old - plus an awesome plan to display them! Rounding out the ep; its a bit of a round table chat about what we are Reading / Watching / Playing! All this & more - hope you enjoy!!Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

Not a lot of time for reminiscing, especially considering it's a holiday weekend. Just want to remind everyone to do what they love, whatever that might be.

Hi Barbies, hi Kens!Podcast Barbie hosts this very special pink, plastic fantastic episode on the history and legacy of Barbie - the doll and the movie!From her humble beginnings in the late 50s, through various controversies along the way, Barbie has been symbolic of girlhood, and of embracing the idea that girls can be whatever they want to be through play, not just as mothers with babydolls.As Barbie is based on the body of an actual young woman, the idea of a live action Barbie movie made sense. The first attempt was in 1986, and throughout the years, various studios have tried to make a live action Barbie film, while in the background, Barbie has been a staple in animation.It wasn't until real life Producer Barbie, Margot Robbie, contacted Mattel, with her ideas for a meta take on Barbie that Warner Bros started to take notice. Producer Barbie contacted Director Barbie, Greta Gerwig, and together they assembled the brightest and best Barbies in Hollywood to join them to celebrate Barbieland and all their achievements by having Barbie and Ken going to the real world and discovering that Barbieland's version of matriarchy isn't quite the experience of the real world.The Kens, well, they're just Ken.I would love to hear your thoughts on Barbie !Verbal Diorama is now an award-winning podcast! Best Movie Podcast in the inaugural Ear Worthy Independent Podcast Awards and was nominated for the Earworm Award at the 2025 Golden Lobes.CONTACT.... Twitter @verbaldiorama Instagram @verbaldiorama Facebook @verbaldiorama Letterboxd @verbaldiorama Email verbaldiorama [at] gmail [dot] com Website verbaldiorama.comSUPPORT VERBAL DIORAMA....Give this podcast a five-star Rate & Review Join the Patreon | Send a Tip ABOUT VERBAL DIORAMAVerbal Diorama is hosted, produced, edited, researched, recorded and marketed by me, Em | This podcast is hosted by Captivate, try it yourself for free. Theme Music: Verbal Diorama Theme Song. Music by Chloe Enticott - Compositions by Chloe. Lyrics by Chloe Enticott (and me!) Production by Ellis Powell-Bevan of Ewenique StudioPatrons: Simon, Laurel, Derek, Cat, Andy, Mike, Luke, Michael, Scott, Brendan, Ian, Lisa, Sam, Jack, Stuart, Nicholas, Zo, Kev, Heather, Danny, Stu, Brett, Philip M, Xenos, Sean, Ryno, Philip K, Adam, Elaine, Kyle, Aaron and brand-new patron Conner! This podcast uses the following third-party services for analysis: Podscribe - https://podscribe.com/privacyOP3 - https://op3.dev/privacy

We have finally reached the 200th Episode! Crazy to think! This week we dive into Mattel Elite Series 1, for our main event! We also talk Powertown, Oz from Grapplers & Gimmicks, TMNT/Hello Kitty, Formo Toys, LJN vs BRG, Beverly Brothers, Spider-Man SHFigurarts, Mat Maniacs Danhausen, Extreme BRGs, and so much more! Also check out the TB Toycast YouTube Channel!https://youtube.com/@tbtoycast?si=79sxzh5qnW7v_Uk9

The guys get together to discuss their favorite Batman movies, the Mattel retro carded spiderman figure line and the guys also discuss who should be casted for a new Marvel's Blade movie and much more on this episode that you do not want to miss and make sure to tune in!

Mattel's anaconda don't want none unless you got funds, hun. The Mattel Creations Snake Lair campaign stretches on for another week. Plus, Doop, there it is! Maximum Marvel Legends Deadpool gives collectors the finger! All 50 of'em! And, go ninja, go ninja, go go Power Rangers! The Ninja Kidz kick back with a new official Power Rangers web series. It's The Reluctant Adult Podcast. Email TheReluctantAdultPodcast@gmail.com Save 10% with code RAP101 at New Meta Save and get Free Shipping from Entertainment Earth Spooky & Weird Plush from MaterialJill TikTok @TheReluctantAdultPodcast Instagram @TheReluctantAdultPodcast Twitter @Reluctant_Pod Facebook The Reluctant Adult Podcast YouTube The Reluctant Adult Podcast Paul's eBay Auctions  

We welcome a local legend and all round swell guy Avon Fox to the show. His wealth of knowledge in all things robots (that AREN'T Transformers) has to be heard to be believed! With museum-level quality and attention to detail, Avon takes us through his collecting journey and his amazing website. Go-Bots, Rock Lords, Train Toys, Zybots and much much more. Learn more about this amazing dude at both the-liberator.net and his own show Screwhead AF Podcast. Support the show: http://patreon.com/toypowerpodcastSee omnystudio.com/listener for privacy information.

Video version of this interview: https://youtu.be/OhEuezMqyaEIn this video, I sit down with Mattel, a young YouTuber from the Hasidic community whose passion for languages is truly inspiring. Mattel creates content in many lesser-known tongues, especially Jewish languages, with a unique focus on Hasidic Yiddish. She travels the world on her own, learns constantly, and generously shares that journey with her audience. On her channel, she has opened up with deep honesty—including a moving video in Yiddish about her brother's suicide that touched me profoundly. Her work and her journey are only just beginning, and it's an honor to highlight a new voice carrying Jewish languages into the future.

Net profits of Labubu maker, Pop Mart, have soared by nearly 400%, and the company's Hong Kong-listed shares are up more than 570%, and it's now worth more than twice as much as Mattel – which makes Barbie. We will look at why these elf-like dolls, made by the Chinese, are trending. After a five-year pause, China and India are going to restart direct flights between the two countries. And today, in our Africa series, we're in Kenya, where a tech company in Nairobi is encouraging the use of Bitcoin in one of Africa's largest slums.