Podcasts about inkling habitat

Olof Mathé is the CEO and a co-founder of Mixmax, a company that is “bringing the power of the Web to email” by creating richer email experiences with embeddable Slack-style commands to trigger polls, video, calendar invites, and more without leaving the message. Mixmax was founded in 2014 and received a $1.5 million seed investment round from a number of individual investors in April 2015.After finishing his engineering degree in France, Olof previously worked at Skype and McKinsey. He also helped grow Inkling Habitat, a cloud-based authoring environment for writers and publishers.

Olof Mathé is the Founder & CEO @ Mixmax, the startup that provides powerful analytics, automation and enhancements for your outbound communications. In the past, Mixmax achieved the almost the impossible in SaaS, true viral growth and a $0 CAC. As a result, Olof has raised over $13m in funding from some dear friends of the show in the form of Jason @ SaaStr, Mike @ Harrison Metal, Mike @ Floodgate and Carl @ Creandum, to name a few. As for Olof, prior to Mixmax he led the team that built Inkling Habitat, now adopted by the world’s largest publishers and before that he was an entrepreneur and worked at Skype and McKinsey. In Today’s Episode You Will Learn: 1.) How Olof made his way from the world of McKinsey and Skype to changing the way we interact with our email today with Mixmax? 2.) What does Olof mean when he says that founders go through 3 stages of denial when scaling their team? How does Olof think about the right time to add certain roles? What have been some of his big learnings here? Where do people make mistakes in the timing of hires? How does Olof think about the transition from generalist to specialist with scale? 3.) Why does Olof believe that in the majority of cases, it is not optimal or possible for founders to hire through their network? What is the right way for founders to approach building candidate pipe? What is the right way for founders to engage with recruiters? What is required in the recruiter/founder relationship for it to be a success? 4.) Why does Olof get worried when he hears "they will grow into the role"? What are the core leading indicators that suggest someone has the ability to scale vs not scale with the role? How much time does one give an employee to provide value and show their ability in the team? How does Olof think about the right way to let someone go? 5.) What are the 3 interview questions that all founders must ask in the hiring process? What answers indicate a candidate that is best suited for the role and company? What are red flags to watch for both in their answer and tone? How has Olof changed his hiring style over the last few years with Mixmax? Items Mentioned In Today’s Show: Olof’s Fave Book: SPQR: A History of Ancient Rome As always you can follow Harry, The Twenty Minute VC and Olof on Twitter here! Likewise, you can follow Harry on Instagram here for mojito madness and all things 20VC. Are you thinking about life insurance in the new year? Ladder is the smart and easy way to get term life insurance online. With Ladder there are no commissioned agents and no policy fees — you can be done in minutes. Even better, coverage can start today, if you qualify, and you can cancel anytime. Ladder is licensed and backed by trusted partners, with billions in coverage. Visit ladderlife.com to apply and get an instant decision on fully underwritten term life insurance, and check life insurance off your list TODAY. Ready for tax season? Wishing you’d kept a closer eye on your books this year? Set yourself up for success in 2019 with Pilot. Pilot is a bookkeeping company focused on the needs of startups. Their team of SF-based bookkeepers are assisted by engineers to automate the most error-prone parts of bookkeeping, so you know you’re getting an accurate report every month. Plus, Pilot does accrual basis bookkeeping in Quickbooks Online, so you’re never locked into a proprietary platform. Learn more and sign up here. Don’t wait – the first 100 members of the Twenty Minute VC community get 20% off Pilot Core for six months.

Olof Mathé is the Founder & CEO @ Mixmax, the startup that allows you to be a sales pro, providing powerful analytics, automation and enhancements for your outbound communication and a product that has achieved almost the impossible in SaaS, true viral growth and a $0 CAC. As for Olof, prior to Mixmax he led the team that built Inkling Habitat, now adopted by the world’s largest publishers and before that he was an entrepreneur and worked at Skype and McKinsey. In Today’s Episode You Will Learn: How Olof made his way to the bay and how he made his way into the world of SaaS with the founding of Mixmax? Why does Olof believe that customer success is the new marketing? What does this mean for the right time to hire your first customer success rep? What are the other subsequent advantages of instilling an early customer success team? Why does Olof believe that every company must have some haters? What does this suggest about your product? How should startup founders react to this? Is there a method of damage limitation with these segments Why does Olof think it is ok if they come from your core user base? With regards to growth, how important does Olof view the differing forms of metrics? How many should founders be focussed on? How does this approach affect your internal decision-making? How does it affect product roadmap? How does Olof break down the structure of Mixmax into 3 subsequent parts? Why does Olof not like employees in SF working from home? What are the drawbacks to this? What is the right way to recruit remote employees? Why is not all inbound poor quality? 60 Second SaaStr What does Olof know now that he wishes he had known at the beginning? How to cost effectively deal with inbound hiring applications? What is the least discussed but most worthy topic in SaaS? If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin Harry Stebbings SaaStr Olof Mathé If you have a digital product, whether it’s mobile or web, Amplitude’s product analytics helps you understand what your users are doing, iterate and ship product faster, and drive metrics like engagement and retention. To learn how you can use analytics to build a sticky product that grows your business, get your free copy of the Product Analytics Playbook from Amplitude. This 155-page book (with worksheets) will help you develop a comprehensive retention strategy for your product — just click here to download. User education is one of the most powerful ways to increase engagement and retention at scale, yet is often put in the too hard basket. Elevio is the platform that removes this burden, empowering your users to self-serve contextually relevant help via their support widget and embeddable elements, increasing retention and engagement, while reducing support load. Elevio even tells you what content to add or fix and why based on usage trends from your users. Preventing content rot, and increasing coverage, which we all know is an ongoing challenge. You can also integrate with your existing support stack for content, access to live-chat, support tickets and more. Use elevio for continuous user education with 20% off your first year at (elev dot I O / saastr) using coupon code GOHARRY  

Olof Mathe, the founder of Mixmax, one of the most well-renowned email communication products, shares his thoughts on: How he and his team discovered product-market fit for Mixmax... Key metrics for early-stage startups - how they changed everything for Mixmax What led Mixmax to spread like a wild fire...from 0 to 5000 customers without spending a penny on marketing How Mixmax discovered its vision and foundational purpose Attitudinal difference between millennial sales professional and the previous generations References: https://mixmax.com/careers About Olof Mathe: Founder and CEO of Mixmax Prior to that, Olof led the team that built Inkling Habitat and Skype. Olof grew up in Sweden and finished his engineering degree in France. Fun Fact about Olof: He co-founded an art hackathon where Digital artists and hackers get together in an art space and create full-fledged art exhibit within 24 hours. This hackathon was featured in TechCrunch and FastCompany.

Olof Mathe is the CEO and a cofounder of Mixmax, a company that is “bringing the power of the Web to email” by creating richer email experiences with embeddable Slack-style commands to trigger polls, video, calendar invites, and more without leaving the message.   Mixmax was founded in 2014 and received a $1.5 million seed investment round from a number of individual investors in April 2015.   After finishing his engineering degree in France, Olaf previously worked at Skype and McKinsey. He also helped grow Inkling Habitat, a cloud based authoring environment for writers and publishers. The topics discussed in this episode include accommodating existing behaviors and workflows, matching the moment of need for your audience and users, and enhancing staleness with rich experiences.

每年在美国南部城市奥斯汀举行的 SXSW（读作 South by Southwest）互动媒体节都有数不清的论坛和讲演，但其中标题党与营销党居多，真去听了倒有可能失望。在本期 IT 公论里，李如一和 Rio 从 SXSW 2014 的日程里选了一些看上去很有趣的题目进行自由讨论。两人都没有参加 SXSW 2014，也没有在 SXSW 网站上看过这些题目的提纲（*建议各位听节目前也不要看*）。所有讨论不代表讲演嘉宾看法。 涉及的 SXSW 题目 How tech companies can renew capitalism 技术公司如何翻新资本主义 The secret sauce of real-time storytelling 实时叙事的秘诀 Think content first, navigation second 内容第一，导航第二 Make yourself big: How the body shapes the mind 练块儿：身体如何型塑头脑 Online learning & maybe the end of professionalism 线上学习与专业精神的终结（或许） Emoji & texting: Is human language extinct? 绘文字与短信：人类语言要消亡了吗？ Not dead yet: how technology is saving poetry 还没死：技术如何拯救诗歌 Everyone’s a curator: Do museums still matter? 人人都是策展人：博物馆还有必要存在吗？ Reorientating UX design for the internet of things 为物联网重新设计用户体验 Privacy is dead. Long live privacy 隐私已死，隐私万岁 Why software companies should care about hardware 为什么软件公司要在乎硬件 Do consumers really care about online privacy? 消费者真的在意线上隐私吗？ Can great journalism make for great business? 好新闻能做成好生意吗？ Glassholes: The cultural dissonance of technology 戴谷歌眼镜的二货：文化上不和谐的技术 iWED: How to marry writing, editing, & design iWED: 如何嫁接写作、编辑与设计 Panopticon to Pinterest: a history of surveillance 从（Bentham 的）圆形监狱到 Pinterest: 监控的历史 Fitness wearables & the quantifiable self 健身用可穿戴设备与可量化的自我 Print or digital? It’s the package that counts 纸媒还是数字媒体？（内容）打包最重要 相关链接 SXSW (South by Southwest) North by Northwest Pull quote Infographic 《Monocle》杂志 iBooks Author Inkling Habitat Adobe Digital Publishing Suite Facebook Paper 员工躺着工作的照片 Coursera Khan Academy Go 编程语言 boot2docker Quora 用户、声乐家 David Leigh 「牛津逗号」 声音诗 / 具象诗 纽约古根海姆美术馆的意大利未来主义展览 Zeitgeist（时代精神） Alan Kay 边沁（Jeremy Bentham） 圆形监狱（Panopticon） 人物简介 李如一：字节社创始人。 Rio: Apple4us 作者兼程序员。

In this Very Special New Year's episode: News: PePcon speakers and sessions posted, Anne-Marie at ADIM14, new lynda.com InDesign CC to EPUB title released All about the latest InDesign CC update (9.2) Easier and more stable Hyperlinks Typekit integration EPUB improvements and new features 3 New Things we each want to learn in 2014 Anne-Marie: Cloud publishing, In5 plug-in, and Editorial/Design workflow platforms David: Web apps from InDesign, Phone Gap and Baker Framework, and the violin! Obscure InDesign Feature of the Week: Autogrow News and special offers from our sponsors: >> Certitec, an Adobe Authorized Training Centre in the UK, is a premiere provider of Adobe InDesign, EPUB, and Adobe DPS training. They have just been awarded the CompTIA Trustmark award in the UK, which affords them recognition as a modern I.T. training company with standards. Certitec hold classes in Cardiff, London, or Bristol. Get booked today onto a Certitec course and experience the latest and greatest software experience from Adobe! Follow them on Twitter at @Certitec and keep up with their Facebook page. If you sign up for a seminar or class and mention you heard about them on InDesignSecrets, you get 20% off the fee! Links mentioned in this podcast: PePcon 2014 initial speakers and sessions Anne-Marie's speaking at Russell Brown's ADIM Conference, March 9–14 in Boulder, Colorado Check out her new InDesign CC: EPUB Fundamentals course on lynda.com Steve Werner's blog post about new Typekit features in InDesign CC 9.2 (we have an article about all the new 9.2 features in the next issue of InDesign Magazine) Hyperlinks vs. Cross-References are the Odd Couple (music and intro) Resolutions: App publishing: Web apps/In5 plug-in, Baker Framework, Phone Gap Cloud-based publishing: LucidPress, LayerGloss, BookType, Inkling Habitat, Story The violin!