Podcasts about virality

I sat down with co-host Ally Golden and Michael Vito Valentino, Editor in Chief at NowThis for Episode 2 of the POSSIBLE 2025 conference series. Gen Z is redefining what “entertainment” means in the 21st century. We discuss the serialized content approach Michael and his team are taking at NowThis and how it's paving the way for brand loyalty with Gen-Z females. Additionally, we explore the evolving role of brand integrations in a crowded landscape and how brands can authentically embed themselves into cultural conversations.Key Takeaways:// Niche is the new mainstream. There's heavy competition in the attention economy and your brand can stand out by identifying niches. Once you have fans, community and trust - you can convert short-term audiences to long-term fans. // Short-form, repeatable formats with full story arcs is what Gen-Z is craving out of their content. Audiences want consistency and to know what to expect.// Gen-Z doesn't hate advertisements. They hate crappy advertisements. Content needs to be as authentic and real as possible by speaking their language and giving them what they want.// Manufacturing virality is difficult to promise as a part of any campaign. Virality comes from taste, knowing what your audience wants and a consistent approach to authenticity. Learn more about NowThis: Instagram | TikTokConnect with Michael: LinkedIn | InstagramConnect with Ally: LinkedIn | Instagram____Say hi! DM me on Instagram and let us know what content you want to hear on the show - I can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠Join our FREE Open Jobs group on LinkedIn: ⁠Join now⁠Get the latest from MHH, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In my opinion, going viral and being magnetic, comes down to honesty. But there are maaany ways to be honest and they're not all what you'd think. I'll explain it all in this ep, it's SO INTERESTING I LOVE THIS TOPIC!!!My links: https://linktr.ee/esthersuniverse#virality #goingviral #spiritualgrowth

We just dropped our latest episode, and it is a must-watch for anyone building or buying mobile game ads. We break down the biggest trends ripping through the creative market:AI hooks and seamless transitions: five art styles in five minutes, and the line between real and fake is now a blur.Celebrities everywhere: Monica, Phoebe, LeBron, Christina Aguilera, even C-tier cameos nobody asked forSatisfying gold bars, drowning waifus, and cruelty hooks: Virality still rules the creative graveyard.Copy-paste chaos: King Shot mechanics, snakes, resource overload, and every trend recycled at warp speedIP infringement? Nobody cares. Elsa and Moana show up in more ads than their own movies.Here is the brutal truth: The mobile creative game is faster, weirder, and less original than ever. AI is now your intern, celebrity ads are squeezing out innovation, and anyone who is not remixing, testing, and scaling daily is already behind.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.https://www.vibe.co/---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Youtube: https://youtu.be/xbOwszmQ6tgJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction and Event Highlights02:58 Creative Trends Overview05:50 Golden Goblin Creatives08:42 Celebrity Influences in Gaming Ads11:44 Contractual Dynamics in Celebrity Endorsements14:42 Trends in Game Creatives17:37 AI and Animation in Game Marketing20:04 Exploring Game Mechanics and Design Flaws22:42 The Evolution of Game Concepts and AI Integration25:41 Analyzing Coin Master's Consistent Revenue Stream28:43 The Impact of AI on Game Development31:43 Trends in Mobile Gaming Revenue and Performance37:10 Introduction to SuperScent and Game Comparisons37:47 Exploring Game Mechanics and Creative Concepts39:27 Discussion on Whiteout Survival and Game Trends40:29 Advertising Strategies for CTV Campaigns41:36 Analyzing Pokemon Go's New Developments44:18 AI in Game Creatives and Advertising48:42 Trends in AI-Generated Content and IP Infringement---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

This is an insight from our previous conversation on growth hacking and building Revolut customer acquisition early on:You can grow fast without budget by trading value with the right partners.Putting your product where people already are makes them more likely to try it.Local, targeted efforts work better than big, generic marketing.It's more important to get people using your product than just seeing it.Andrius Biceika is a non-executive director at Revolut. He was one of the early employees and has held many leadership roles at Revolut. Prior to that he did stints at such well known Lithuanian companies as Citybee and Transfergo.Listen to the full conversation with Andrius here on Episode 120:Link to SpotifyLink to Apple Podcastshttps://www.pursuitofscrappiness.co/episodes/120-andrius-biceika==If you liked this episode or simply want to support the work we do, buy us a coffee or two, or a hundred, with just a few clicks at: https://buymeacoffee.com/pursuitofscrappinessFind all episodes on >  https://www.pursuitofscrappiness.co/Watch select full-length episodes on our YouTube channel > https://www.youtube.com/channel/UCP6ueaLnjS-CQfrMCm2EoTAConnect with us on Linkedin > https://www.linkedin.com/company/pursuit-of-scrappiness/===============Support the show

In this episode of Minus One, host Dylan Itzikowitz sits down with Roblox's chief blocksmith to trace a minus one to zero prototype that evolved into a full blown digital economy, now serving more than 100M DAUs.Connect with us here:1. David Baszucki- https://www.linkedin.com/in/davidbaszucki/2. Dylan Itzikowitz- https://www.linkedin.com/in/dylanitzikowitz/3. South Park Commons- https://www.linkedin.com/company/southparkcommons/00:00 Trailer01:06 $275M Fund III01:56 Two-year "minus one"05:32 Platform of creation06:59 More than lifestyle08:03 Motivation = obsession?09:09 Investing in growth10:45 Virality hack14:44 Building an ecosystem20:32 Roblox in education21:30 Building for all ages22:48 Dress to Impress24:58 Augmented and virtual reality27:09 Non-boring AI30:26 Safety and mental health33:21 Vibrant economy34:32 Founders should build37:05 Q&A57:32 Outro

This week's Stronger Dads newsletter marks a refresh — the start of a shift toward deeper reflections, fewer segments, and a little more substance. I dig into the pull of online trends, why I would choose values over virality, and how that applies beyond social media. Plus, I share a new episode from the Barbell and Beyond Podcast, where our team talks through their first powerlifting comp experiences. You can click here to listen to that episode!_____________________You can get your free copy of the Stronger Dads Manual by ⁠⁠⁠⁠⁠Clicking Here⁠⁠⁠⁠⁠._____________________Enjoyed the audio version of the email and want to sign up to the Stronger Dads Newsletter?You can sign up at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.strongerdads.co.nz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠_____________________Want to become a Stronger Dad?Check out my coaching by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠clicking here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Virality System: il social degli abruzzesi ora disponibile. Ci spiega tutto Daniele Di Ianni.

Guru Energy built customer loyalty and beat major competitors by understanding customer profiles in a crowded market and activating a unique influencer strategy.For more on Guru Energy and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1697: Neal Samudre reveals the key ingredients behind writing content that goes viral, focusing on how emotional connection, simplicity, and relatability drive people to share. Discover how to create messages that not only grab attention but inspire action through strategic storytelling. Read along with the original article(s) here: https://goinswriter.com/write-viral/ Quotes to ponder: "Virality is about resonance. It's about a message that spreads not just because it's new, but because it feels familiar." "Make your message simple, memorable, and emotional." "People don't share facts; they share feelings." Episode references: Contagious: Why Things Catch On: https://jonahberger.com/books/contagious Buzzsumo: https://buzzsumo.com Made to Stick: https://heathbrothers.com/books/made-to-stick Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1697: Neal Samudre reveals the key ingredients behind writing content that goes viral, focusing on how emotional connection, simplicity, and relatability drive people to share. Discover how to create messages that not only grab attention but inspire action through strategic storytelling. Read along with the original article(s) here: https://goinswriter.com/write-viral/ Quotes to ponder: "Virality is about resonance. It's about a message that spreads not just because it's new, but because it feels familiar." "Make your message simple, memorable, and emotional." "People don't share facts; they share feelings." Episode references: Contagious: Why Things Catch On: https://jonahberger.com/books/contagious Buzzsumo: https://buzzsumo.com Made to Stick: https://heathbrothers.com/books/made-to-stick Learn more about your ad choices. Visit megaphone.fm/adchoices

(Season 4, Episode 8) A Minecraft MovieOn this episode of the Talking Pictures Podcast, Emily, Valeria, and Emerie give their thoughts on one of the biggest films of 2025: A Minecraft Movie! Enjoy.Check out our socials and other projects here:Website: ⁠⁠⁠⁠⁠⁠⁠⁠http://fps-productions.com/⁠⁠ ⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/fpsproductions/⁠⁠⁠⁠⁠⁠⁠⁠ Youtube: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCbie8n35-dUNjrbQqoeYvDw/featured⁠⁠ ⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/FPSProductionsUCLA/⁠⁠⁠⁠⁠⁠⁠⁠Linktree: ⁠⁠⁠⁠⁠⁠⁠⁠https://linktr.ee/fpsproductions⁠⁠⁠⁠⁠⁠⁠Producer: Remy DavisEditor: Mariano SantillanoExecutive Producer: Frederic Robb

We're joined by viral street interviewer and unapologetic truth-teller Mr Sikkant, known for his raw chats with everyday people and viral confrontations. In this episode, we dive into what it really means to be your authentic self while building an audience in a world obsessed with image. From wild moments on the streets—like debates with vegans and encounters with colorful characters—to the real heart of the convo: redefining success. It's not about money, followers, or flashy achievements—it's about the feeling inside. The one that tells you you're aligned.PATREON Support The Hard Yarns and get access to exclusive drops, content, live shows and promo codes : www.patreon.com/thehardyarnspodcast FIND US Email: info@thehardyarns.com Instagram: @thehardyarnspodcast TikTok: @thehardyarnspodcast Web: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thehardyarns.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SPONSORS All Trades Cover - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.alltradescover.com.au⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Crafted Finance - https://www.craftedfinance.com.auHard Yarns is Produced by B32media ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#hardyarns⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#comedy⁠⁠⁠⁠⁠⁠⁠

In this powerful episode, Tanya Tenica and Ali Mehdaoui pull back the curtain on what truly drives lasting success in business and life. From the dangers of chasing virality to the necessity of financial integrity, they challenge entrepreneurs and content creators to lead with authenticity and purpose.Together, they unpack the evolution of conscious creators, the non-negotiables in business partnerships, and the mindset shifts required for sustainable monetization. Through candid reflections, they explore spiritual influences, the power (and pitfalls) of personality tests, and the emotional intelligence needed to lead with impact.This episode isn't just business—it's transformation, revealing the personal breakthroughs that shaped their leadership. Whether you're building a brand, growing spiritually, or navigating life transitions, this is a deep-dive you don't want to miss.

There are ways to copy what's working right now when it comes to content that isn't stealing… not quite. We aren't talking about straight plagiarism. That's for scumbags. We are talking about iterating on what's working and formatting it to your offer and audience using ChatGPT. In this episode, we'll go through what's been working well for our students increasing their organic reach and how you can too!   Time Stamps:   (2:37) Plagiarizing vs. Innovation (3:08) Find Youtube Creators (3:43) Use This ChatGPT Prompt (5:35) Working Smarter Not Harder (7:53) The Psychology of Virality (10:38) Quick Recap ---------- Whenever You're Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Welcome back to the Women That Sell podcast! In this episode, we dive deep into a crucial topic for coaches and service providers: the difference between going viral and creating content that converts.Are you focusing too much on engagement metrics like likes and shares, while neglecting the ultimate goal of generating sales? Join us as we explore why educational content may not be the answer to your conversion woes and how to shift your strategy towards gap diagnosis content that speaks directly to your ideal client's symptoms and desired outcomes.Key takeaways from this episode include:Understanding the importance of conversion over vanity metricsThe difference between educational content and gap diagnosis contentHow to create content that resonates with your audience and leads to inquiriesThe significance of clarity in identifying your ideal clientIf you're ready to refine your content strategy and attract qualified leads, this episode is for you!Don't forget to DM us the word "framework" on Instagram for access to our messaging framework that ensures your content is designed to convert.Connect with us:Instagram: @therileymay | @womenthatsellThank you for tuning in. If you enjoyed this episode, please like, share, and subscribe for more insights on building a successful business. Let's move forward together.

What if, instead of pushing change onto people, we could design it to spread itself? The Zero100 team breaks down how to use the psychological hacks that fuel memes and movements to spread new ideas within supply chain organizations. Featuring: VP Research Lauren Acoba, Principal Analyst Caroline Chumakov, and VP Research Analytics Cody Stack.Tariffs, agentic AI, and deeper disruption ahead (3:17)The reason change needs to spread faster? Creative destruction (5:51)Why the old playbook for change no longer works (8:07)What viral change looks like in a work setting (11:01)How Unilever avoids the dilution effect (13:19)The secret to getting your idea to spread (16:34)How to lay the foundation for social proof (19:49)Tips for embracing a new way of thinking (24:47)

This week, let's discuss what it means to embrace longevity instead of going viral in the podcast industry.

We hear why Sarah is starting to get messages from people from "beyond the grave." We discuss animal sounds and how people around the world imitate animals through onomatopoeia, and why they're all different. We're mad about the ladies that went to space and acted like morons. We debate whether a man who got stolen casino chips should be able to cash them out. We get an update on the family who accidentally ended up with 52 octopuses, and it offers insight about the dangers of virality. We think aliens are stealing cows again and we don't understand why the town doesn't realize that's where their livestock went. Sarah thinks aliens also turn people into limestone though, so who knows. Plus, we learn what makes a good apology by analyzing the apologies on Real Housewives of Salt Lake City.Listen to more podcasts like this: https://wavepodcastnetwork.comJoin our Candy Club, shop our merch, sign-up for our free newsletter, & more by visiting The Brain Candy Podcast website: https://www.thebraincandypodcast.comConnect with us on social media:BCP Instagram: https://www.instagram.com/braincandypodcastSusie's Instagram: https://www.instagram.com/susiemeisterSarah's Instagram: https://www.instagram.com/imsarahriceBCP on X: https://www.x.com/braincandypodSponsors:This episode is sponsored by BetterHelp. Visit https://www.betterhelp.com/braincandy to get 10% off your first month.Get 20% off your first order of Liquid I.V. when you go to https://www.liquidiv.com and use code CANDY at checkout.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

CEO of Dropps was also CEO of Method during its early rise and looks to repeat success in green household products as the brand moves into retail stores.

Troy Bonde and Winston Alfieri aren't selling your father's ragu. Instead, the 25-year-old co-founders of Sauz,  a bold, culture-forward pasta sauce brand, are reimagining what it means to build a modern CPG company from the ground up. And, it's working. Launched in 2023, Sauz has quickly made a name for itself with an unconventional lineup of jarred sauces, including Hot Honey Marinara, Creamy Calabrian Vodka, Miso Garlic Marinara, and Brown Butter Alfredo. The inventive flavors, combined with a strong brand voice and sharp social presence, have propelled Sauz onto the shelves of over 6,000 stores nationwide, including Whole Foods, Sprouts, Target, Wegmans, Kroger and more. In this episode, Troy and Winston dive into their journey from outsiders to industry disruptors and how a scrappy, solutions-first mindset powers everything they do. They also talk about the intentionality behind their brand's unique digital presence and why their path to being everywhere starts with obsessing over the details. Show notes: 0:25: Interview: Troy Bonde & Winston Alfieri, Co-Founders, Sauz - On location at Expo West 2025, lifelong friends and co-founders Troy and Winston share the story of how they used the proceeds from their first stint in entrepreneurship to launch Sauz. They dive into why legacy tomato sauces never resonated with them, recounting late-night kitchen experiments, early sourcing hurdles, and the crucial role a food scientist played in translating wild flavor ideas into scalable products. Troy and Winston also reveal how they convinced skeptical retail buyers that Sauz could deliver true incremental value – and the grind behind cooking sauce for 62 straight days to meet a national Target launch and how saying “I don't know” has opened doors in unexpected ways. From managing brutal supply chain stress tests to deliberately turning down more retailers than they accept, they break down how discipline and focus are fueling smarter growth. They also unpack how a “lazy” social post sparked a viral breakout, how TikTok-native content is resonating with 50+ audiences on Instagram, and their strategy for thoughtful channel expansion into club and mass. Finally, they share the tough lessons learned from retailer rejections—and how their relentless focus on innovation and digital-first brand building is catching the eye of top-tier VCs. Brands in this episode: Sauz, Rao's Carbone, Truff, Immi

On this week's episode of Beautiful and Bothered most explosive, Johnny and Kevin discuss what the beauty industry is getting wrong. From problematic beauty standards, makeup artist horror stories, out of touch brands, influencers profiting off your insecurity, and the death of education in makeup! Plus, they analyze Katy Perry's performative trip to space and Lady Gaga's groundbreaking Coachella performance! PATREON Family: http://www.patreon.com/BeyondBothered

Travis Brown jumped up to 90,000 followers on Instagram in just six weeks, and he's joining us on today's Insight Out episode to give YOU the tools you need to make that happen on your own social media platform.  As we dive into how his hit idea Pod Decks came to fruition, media consumption, the pressure to create viral content, secrets to a great hook, and more, you'll learn about his journey to his multitude of business endeavors, how he hopes to help fellow content creators, and get a peek into his own content creation process.  You don't want to miss out on this opportunity to hear about how the man who lived and breathed podcasts broadened his business and his audience!  Let's Meet Our Guest Travis Brown is a social media content creator, keynote speaker, and Social Boom coach who believes in helping creatives, entrepreneurs, and business-minded individuals of the world reach their audience and their goals. While his own social media content focuses on business and income-inspired content (beginning with his unique tagline “Here's a business idea – do something with it!”), his work for Social Boom centers on supporting and encouraging the rapid growth of anyone he seeks out his expertise.  Here's What You'll Learn How to manage your expectations and anxiety for your own creative output (3:30) Why testing your strategies before committing to them is important (9:50) Mindless scrolling vs. conscious consumption (17:00) How to do your research in this field and why it's essential (42:10) Brown's tips for crafting hooks and calls to action (45:08) His top two tools for content creation right now (57:23) Where you can find his content, a community of like-minded individuals, and resources for your own growth (1:00:18) Travis Brown's Thoughts on Content Creation & Research Media Consumption: Manage the habit (and comparison) by setting a timer before you scroll.  Pay attention to what's working and what draws you in. Use this time to research! Creating Content: Let go of the expectation that your content needs to always succeed or go viral. Manage your anxiety about the pressure so you can create freely!  Do your research by paying attention to popular content, hooks, etc.  Define your outcome. What are people going to get from consuming your content? Test your ideas to see what works and what doesn't.  Once you find what works, stick with it! Your hook should remain constant, and keep your content within your niche.  Crafting a Hook: Your hook can play on people's fear of missing out, be a listicle, or even work to relate to your audience.  Whichever you choose, you want to draw them in with a big statement that requires a reveal. After your big statement, offer your audience that instant gratification with an answer! If you wait around to reveal, you risk losing their attention.  How to Research on TikTok: Open TikTok and filter by content made in the last three months and “most liked” content. This will show you what's working RIGHT NOW.  Look around and pay attention to hooks, video formatting, graphics, etc.  Let this inspire you and fuel the success of your own content!  Quotes Billy Samoa Saleebey “Sometimes you gotta slow down to speed up.” “Being able to pivot is a superpower.” Travis Brown “You don't need more information. You need more action.” “Nobody cares; we're just making chairs.” (Originally Chris Ballew) “Research gives me a lottery ticket with five of the numbers already filled out.” “Virality comes from predictability, not creativity.” Resources & Links to Travis Brown's Socials  Travis Brown Instagram: @travisbrown (If you DM “pm22” to Travis on Instagram, you'll receive his 10,000 Follower Blueprint book.) Social Boom: https://www.socialboom.club/signup Travis Brown's Everyday Tools: Capcut: A free resource for adding captions to music, videos, etc.  Copy.ai: A tool for generating ideas for blogs, emails, etc.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Louis Vuitton opened its 1st Texas factory 6 years ago… but we'll explain why it's failing (#FooeyVuitton).Dubai Chocolate went viral 17 months ago… It shows why every biz needs a “Trend Team.”Trump's trade war focus is the “trade deficit”... But America's economy is Brains & Brands.Plus, tomorrow is tax day… But if you haven't done yours yet, Pokemon can help.$LVMUY $SHAK $SPY Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.“The Best Idea Yet”: The untold origin stories of the products you're obsessed with — From the McDonald's Happy Meal to Birkenstock's sandal to Nintendo's Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.—-----------------------------------------------------Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It's The Best Idea Yet.GET ON THE POD: Submit a shoutout or fact: https://tboypod.com/shoutouts FOR MORE NICK & JACK: Newsletter: https://tboypod.com/newsletter Connect with Nick: https://www.linkedin.com/in/nicolas-martell/ Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/ SOCIALS:Instagram: https://www.instagram.com/tboypod TikTok: https://www.tiktok.com/@tboypodYouTube: https://www.youtube.com/@tboypod Anything else: https://tboypod.com/ Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinksEpisodes drop weekly. It's The Best Idea Yet.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In a thought-provoking exchange, we delve into the complexities of content creation within the digital landscape, examining the often counterintuitive nature of audience engagement and the phenomenon of VIRALITY. The conversation is catalyzed by an unexpected success story—a video featuring playful interactions with convention attendees that garnered significant viewership despite the absence of elaborate production values. This narrative serves as a springboard for a broader exploration of the relationship between effort and creative authenticity, as Speaker A reflects on the irony of producing a video with minimal effort that resonated profoundly with viewers. Takeaways: The unexpected success of a carefree video led to a reevaluation of content strategy. Engaging authentically with an audience can yield greater results than overly polished content. The importance of consistency in content creation has evolved significantly over the years. Interacting with viewers through comments enhances engagement and positively affects channel performance. Navigating negative comments is a common challenge, but developing resilience is essential for creators. Creating a family-friendly space on a channel requires diligent comment moderation and filtering.

What topic would you like us to cover next?Following on from our most popular episode last year where we looked at social media trends for 2024, we have our 2025 prediction list.Social media continues to evolve rapidly, with new platforms emerging and established ones transforming to meet changing user preferences and behaviours. We look at the key trends that will shape social media marketing in 2025, from the rise of Blue Sky to creative disruption strategies that help brands break through the noise.Some of our predicted trends include:• Blue Sky's explosive growth challenging both Threads (300M users) and Twitter (X)• YouTube experiencing a renaissance with long-form content and new features like Hype• B2B brands adopting more personality-driven approaches on LinkedIn• Micro-virality becoming more effective than broad-reaching content strategies• Outbound engagement helping brands proactively connect with audiences• Reddit representing an untapped resource with 1.2B monthly active users globally• Creative disruption helping brands stand out in an oversaturated content landscape• AI continuing to evolve as a content creation tool, best used as a starting point• TikTok Shop's massive growth, generating $100M on Black Friday aloneDon't forget to revisit your social media strategy if you haven't done so in the past year, refresh your audience personas, and test new approaches based on where your audience is spending their time. Is your marketing strategy ready for 2025? Book a free 15-min discovery call with Chris to get tailored insights to boost your brand's growth.

Want to scale your Business with Content? Go here: https://www.wearelaneymedia.com/podcast-smmUnpacking Viral Content Strategy with Caroline Flett | Social Media Millionaire PodcastIn this comprehensive episode of the Social Media Millionaire podcast, Kenda sits down with the go-to expert in viral content creation, Caroline Flett. Caroline shares her in-depth knowledge and experiences on how to make content that not only attracts but retains and grows a loyal audience on social media platforms like Instagram and TikTok.Caroline delves into the hard lessons learned about consistently going viral, emphasizing the importance of putting oneself out there and leveraging existing content by analyzing what works. She offers invaluable insights into her meticulous research process, which starts on Instagram and sometimes extends to TikTok, revealing the most effective formats and strategies to make content binge-worthy and highly shareable.The discussion covers the significance of having a content series, the psychology of engaging hooks, and the necessity of being clear and specific in delivering value. Caroline also touches on the importance of hook optimization, explaining how she iterates multiple versions to find the most compelling one. She shares her process for editing and scripting reels, focusing on maintaining audience attention and delivering consistent, high-quality content.Furthermore, Caroline breaks down her use of Notion for organizing and managing her content strategy. She highlights the importance of balancing different types of content to meet various goals, such as building authority, driving engagement, or converting followers into customers. Caroline also discusses the role of trial reels and ManyChat in her strategy, debunking myths about their potential negative impacts on engagement and reach.For content creators and business owners looking to navigate the complexities of social media marketing, this episode is a goldmine of strategies, tips, and practical advice. Whether you're just starting out or looking to refine your existing approach, Caroline's expertise offers a roadmap to achieving sustained growth and visibility.Don't miss out on this enlightening conversation that's packed with actionable insights tailored for today's digital landscape.00:00 Introduction and Guest Overview01:49 The Hard Lessons of Going Viral02:35 Research and Strategy for Viral Content03:50 The Power of Content Series07:29 Creating Engaging and Effective Reels10:57 Research Tools and Techniques19:20 Content Management and Planning25:08 Outsourcing Content Creation29:36 Crafting Effective Spoken Reels32:30 The Importance of Hooks in Content Creation33:41 Creating Viral Hooks: Tips and Techniques34:55 The Power of Specificity in Hooks38:56 Experimenting with Trial Reels47:26 Dealing with Negative Comments50:49 Using ManyChat for Engagement53:13 Organic Growth vs. Paid Ads56:03 Final Thoughts and Offers

Thank you to Tempus One for supporting this episode: https://www.tempuswines.com.au/shop/tempus-one-spritzers/In this episode, I explore why the concept of virality is dead. I look at how the death of monoculture and our increased reliance on algorithmic-based content consumption has led to a significantly more fragmented internet culture experience for users. In turn, virality no longer exists in the same way it once did.Timestamps:00:42 Intro3:56 Virality is dead4:57 Viralflation & the death of monoculture7:35 How the internet became fragmented10:33 Why it's so difficult to measure “virality” now11:20 Brands manufacturing fake viral trends: Athenos Feta soup saga12:57 The rise of vanity metrics on social media & platforms creating artificial virality15:21 Bella Poarch16:19 How Facebook lowered the threshold of what could be considered a “view”18:12 Cheugy as a “viral” word & how the context was completely lost20:08 Virality is unpredictable & fleeting21:30 Risks of going “viral” in 202522:20 TBH Skincare vs. Andrew Tate23:45 Conclusion Find our podcast YouTube channel here: https://www.youtube.com/channel/UC18HclY7Tt5-1e3Z-MEP7Jg Subscribe to our weekly Substack: https://centennialworld.substack.com/ Follow us on Instagram: https://www.instagram.com/infinitescrollpodcast/ Follow Lauren on Instagram: https://www.instagram.com/laurenmeisner_/ Sources:https://www.washingtonpost.com/technology/2024/03/09/viral-view-counts-inflation/Maddox, J., & Gill, F. (2023). Assembling “Sides” of TikTok: Examining Community, Culture, and Interface through a BookTok Case Study. Social Media + Society, 9(4). https://doi.org/10.1177/20563051231213565 (Original work published 2023)https://www.dazeddigital.com/life-culture/article/62285/1/salad-fingers-20-anniversary-david-firth-patron-saint-weird-youtube-came-to-life https://www.theguardian.com/technology/2015/jan/30/flash-youtube-nostalgia https://zeefeed.com.au/kate-middleton-conspiracies-monoculture/ https://knowyourmeme.com/memes/cheugy https://www.nytimes.com/2021/04/29/style/cheugy.html https://www.reddit.com/r/tiktokgossip/comments/v69nm3/it_seems_like_tiktok_is_inflating_its/ https://www.usermag.co/p/viralflation-comes-to-youtube https://techcrunch.com/2025/03/26/youtube-is-changing-how-youtube-shorts-views-are-counted/

Going viral isn't luck — it's a system. In this episode, Natalie reveals the proven formula behind content that spreads like wildfire — even if you're starting from zero. You'll learn how to reverse engineer what's already working on social media, use AI to optimize your posts, and finally understand the psychology and structure behind viral growth. This isn't about copying trends or hoping a post takes off. It's about following a step-by-step process that guarantees more reach, more visibility, and more impact.  And if you're inside of The Société, don't forget to grab the exclusive 10x10 Viral Content Workbook to put this strategy into action today. TIMESTAMPS 00:00 - Why going viral isn't luck — and what most people get wrong 01:29 - The 10x10 method that reveals the secret behind every viral post 03:16 - How to use AI to create better content in half the time 04:35 - The real reason your content isn't taking off (yet) 06:25 - Why your first 50 posts matter more than you think 08:17 - How to find content inspiration outside your niche 10:01 - Five viral hook styles you should be testing 13:13 - Case studies: From 280 followers to 2M+ views 17:16 - Turning research into results — the secret to repeatable virality 24:01 - What to do after you go viral to build long-term momentum RESOURCES + LINKS Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM. Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.  Drop Us A Review On The Podcast + Send Us A Screenshot & We'll Send You Natalie's 7-Figure Operating System Completely FREE (value $1,997).

In this special episode of the Making Magic podcast, Bradley T. Morris sits down with Chelsea Eden Dubeau, founder of The Sovereign Shift (https://thesovereignshift.ca), for an insightful discussion on the importance of breaking free from social media. Chelsea, a seasoned media strategist, public affairs officer in the Canadian Armed Forces, and breathwork facilitator, has made it her mission to help entrepreneurs and creators reclaim their sovereignty in a world dominated by algorithms and digital dependency. Her work challenges the status quo of digital servitude, advocating for a new paradigm of influence—one that is sovereign, strategic, and ungovernable by algorithms.

Welcome to part one of my Viral Videos for Business series! Over the past two weeks, I've had three different videos blow up. Each with a unique strategy. One reel alone has nearly 8 million views and has brought in over 7,000 new followers (!!!). If you're ready to reverse-engineer viral content for your brand, this episode is your starting point.What You'll Learn in This Episode:[00:00] Welcome to the Viral Videos for Business Series! [03:20] What Does "Going Viral" Actually Mean? (Hint: It's relative!) [06:12] Virality vs. Reach – Why You Should Focus on "Viral for Me" [08:53] The Upsides of Virality: Followers, Visibility & Sales Growth [09:49] The Dark Side of Going Viral: Haters, Trolls & Burnout [13:07] The #1 Mistake People Make When Trying to Go Viral [15:58] How to Create Viral-Worthy Content Without Burning OutKey Takeaways:Viral videos can bring huge visibility—but only if your content is aligned with your niche.Virality is relative. Your goal should be “viral for me,” not chasing million-view videos.Avoid the biggest mistake: Make virality the goal instead of content that converts.The best-performing content is strategic, not random. The viral moments will come when you focus on the right things.Resources & Links:Hot Reels Waitlist – DM me “HOT” on Instagram or sign up herePrivate Coaching – DM me “APPLY” on Instagram for a free strategy callDM Automation Guide – DM me “LEADS” on Instagram to grab my free guide Metricool for Instagram Analytics Subscribe & Review:Loving this series? Share it with a business bestie! The best way to support the show is by subscribing and leaving a 5-star review. It helps us keep bringing you high-impact strategies every week.Next week: I'm breaking down my 8 million-view viral video and exactly why it worked so you can apply the same strategies to your brand. Don't miss it!CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:WORK WITH ELIZABETH Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

How do we bring the next billion users into Web3?So many crypto projects have promised mass adoption, but most new users don't stick around. What if we could change that?In this episode of Web3 with Sam Kamani, I sit down with Jack from TON Society to discuss: ✅ Why Telegram's ecosystem is key to onboarding millions✅ How TON Society is using gamification to build sticky communities ✅ The success of TON-based viral mini-apps & games ✅ What most crypto projects get wrong about user retention ✅ How to make Web3 invisible—so mass adoption can happenTON's ecosystem is growing fast—this episode will give you insights into why!Key Timestamps[00:00:00] Introduction: Sam introduces Jack from TON Society and the discussion on crypto onboarding, gamification & community-building.[00:01:00] What is TON Society?A community-driven movement focused on developers & creatorsWhy TON leans into Telegram's activist cultureTON's mission: Frictionless transactions & global accessibility[00:03:00] Jack's Journey into TON SocietyTON Society started as grassroots events but grew to a global movementRunning 182+ events worldwide, onboarding thousands of developersWhy community-driven growth is TON's core strategy[00:05:00] TON's Expansion in the US & AsiaUS expansion plans with a friendlier crypto regulatory landscapeWhy Asia's developer ecosystem is perfect for TON's super app modelHow WeChat, Grab & Kakao prepared Asia for Telegram's mini-apps[00:07:00] Why Telegram's Distribution Model is a Game-ChangerTON leverages Telegram's unique viral mechanicsWhy TON mini-apps scale faster than traditional Web3 dAppsNo algorithmic censorship—every user sees content directly[00:10:00] The Virality of TON Mini-AppsHow Notcoin reached 35M users in 3 monthsHamster Kombat: 300M+ users in six monthsWhy Telegram's viral sharing beats traditional social media algorithms[00:12:00] The Problem With Incentivized GrowthTON's rapid growth attracted new users—but they didn't stickHow airdrops & tap-to-earn lead to high churn ratesThe key to sustainable adoption: strong post-airdrop utility[00:14:00] TON's Sustainable Growth ModelHow Bloom's DEX & MemePad strategy retains usersWhy tokens need real-world utility to avoid mass exitsWhat Web3 projects must learn from failed incentive programs[00:16:00] Gamifying Web3 Adoption: Open League & Hackers LeagueHow TON Society's competitions bring in high-quality developersHackathons fueling TON's developer ecosystemWhy Web3 needs better onboarding experiences for builders[00:18:00] TON's Big Bet: Skill-Based Gaming & Crypto AdoptionSkill-based competitions vs. Meme coins—why retention is 6x higherHow TON's gaming tournaments could drive real Web3 engagementThe missing piece: fun, sustainable, & rewarding games[00:22:00] Why Crypto Needs to Be Invisible for Mass AdoptionThe biggest misconception in Web3: people don't care about profitConvenience > Decentralization (for the average user)Why Web3 should work in the background, like any other tech[00:27:00] TON's Next Phase: Onboarding Household IPBringing major gaming IPs into TON's mini-app ecosystemHow TON is targeting mainstream entertainment brandsWhy traditional US-based IP might not be the future of gaming[00:30:00] Final Thoughts & Call to ActionTON Society is running more hackathons & looking for great buildersInvestors & projects looking to get involved in TON's ecosystemHow to connect with TON Society & start buildingConnecthttps://society.ton.org/https://www.linkedin.com/company/ton-society/https://www.linkedin.com/in/jacbooth/https://x.com/ton_societyhttps://x.com/jbfxdotmeDisclaimerNothing mentioned in this podcast is investment advice and please do your own research. Finally, it would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Be a guest on the podcast or contact us - https://www.web3pod.xyz/

Podcast DescriptionIn this episode of BRAVE COMMERCE, Neil Shah, Chief Commercial Officer at SharkNinja, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss how SharkNinja has grown from a single category company into a $5.5 billion global brand spanning more than 36 categories. Neil shares how SharkNinja's consumer first approach fuels rapid innovation, ensuring every product meets four key criteria: speed to market, superior performance, five star quality, and strong value. He explains how the brand's relentless focus on consumer insights, viral marketing, and omnichannel execution creates category defining products, from robot vacuums to slushy machines.For brands looking to drive innovation and win in retail, this episode provides insights into leveraging consumer feedback, optimizing go to market strategies, and integrating retail media with organic demand generation.Key TakeawaysConsumer First Innovation Wins – Every SharkNinja product must be faster, better, and higher quality than competitors.Five Star Ratings Drive Demand – Product excellence fuels organic reviews, search rankings, and omnichannel success.Virality is a Growth Engine – Social media insights shape product development and amplify consumer engagement. Hosted on Acast. See acast.com/privacy for more information.

In Ep. 163 of Earned, Conor sits down with Terrence Sweeney, former CMO at Hint—an alternative to soda and sugar beverages. To start, we dive into how momentum can transform a struggling company into a viral success, using compelling examples like the Stanley 1913's brand revival. Terrence reveals how strategic branding and influencer marketing have elevated Hint's brand recognition to compete with industry giants like Smartwater. Terrence discusses the evolving landscape of marketing, emphasizing podcasting as a unique advertising medium that allows authentic audience engagement. He also shares the role of the media in democratizing influence and highlights the evolution of personal branding in the digital age. We examine how social media has shifted the dynamics from the CEO being the face of a company to more inclusive approaches that integrate multiple voices. Terrence then touches on the innovative potential of AI in marketing, reflecting on its ability to enhance personalized content and consumer connections. Whether you're a seasoned marketing professional or just starting out, Terrence Sweeney's expertise provides valuable guidance for navigating the complex and ever-changing landscape of marketing.   In this episode, you'll learn: Momentum is a marketer's best asset, but it's not always easy to create. While every brand hopes for a viral moment, sustained momentum makes success feel inevitable.  Experimentation is essential, yet many brands hesitate when budgets are tight. Marketers need space to test bold ideas—because the biggest wins often come from unexpected places. Audio marketing remains an untapped advantage. While digital ads fight for attention, podcasts build trust through host endorsements. Influence isn't just about reach—it's about impact and resonance. Connect with the Guest: Terrence's LinkedIn - @terrencesweeney Connect with Conor Begley & CreatorIQ: Conor's LinkedIn - @conormbegley CreatorIQ LinkedIn - @creatoriq Follow us on social: CreatorIQ YouTube - @CreatorIQOfficial CreatorIQ Instagram - @creatoriq CreatorIQ TikTok - @creator.iq CreatorIQ Twitter - @CreatorIQ

This week, the What's The Word team is joined by special guest, DJL who is definitely not capping this episode. We kick it off with a recap of the NAACP Awards and David Banner shooting his shot on the purple carpet. Melanin Maga was a topic of discussion as Black Supporters of Trump were seen kicking it in the White House this past week and Cody introduces a great conversation about the optics of making poverty look cool. We can't let the episode get away without speaking on the latest updates in Tiffany Henyard's campaign to repeat as Mayor of Dolton. After the tragic shooting at Chug-A-Lug, DJL questions whether club culture is dead in Chicago as we debate the best places to party in the city. Shifting gears, the panel decides once-and-for-all who is the best rapper from out west before gettin into Smokey Robinson's comments on sampling oldies in modern music.Bree Specific, Cody Mack and DJL set a banger of an episode in motion this week. Cappin' aint about nothing - Tap In to the Word this week!...#whatstheword #DavidBanner #Tiffany Henyard Become a member at https://plus.acast.com/s/whats-the-word-interviews-with-cody-mack. Hosted on Acast. See acast.com/privacy for more information.

Michael Taylor has perfected the art of getting AI to speak in tongues. He's taught it to mimic the voices of your customers—so you can see how they would respond before you ship.Michael is the creator of Rally, a market research tool that lets you simulate an audience of AI personas. He built a simulator that lets us A/B test Every's headlines on an audience that mimics the real Hacker News audience. It's become a part of my writing workflow, and I love it because you test your assumptions quickly, cheaply, and without any of the risks of putting something out into the world.Besides Rally, Michael co-authored a book on prompt engineering for O'Reilly, and he writes a column for Every about managing AI tools like you would people. In a past life, he founded a growth marketing agency which he grew to 50 people and sold in 2020. One of the reasons I'm drawn to Michael's work is because he has a tinkerer's mindset. He's always exploring the limits of what a new technology can do, and what he's into today, everyone else will likely discover six months later. We spent an hour talking about using language models to judge your work, best practices for assessing an AI's performance, and Michael's flow inside Cursor. He also demos Rally live on the show, testing three different potential headlines for an Every article.If you found this episode interesting, please like, subscribe, comment, and share! Want even more?Sign up for Every to unlock our ultimate guide to prompting ChatGPT here: https://every.ck.page/ultimate-guide-to-prompting-chatgpt. It's usually only for paying subscribers, but you can get it here for free.To hear more from Dan Shipper:Subscribe to Every: https://every.to/subscribe Follow him on X: https://twitter.com/danshipper Timestamps:Introduction: 00:01:32AI can simulate human personalities with remarkable precision: 00:04:30How Michael simulated a Hacker News audience: 00:08:15Push AI to be a good judge of your work: 00:15:04Best practices to run evals: 00:19:00How AI compresses years of learning into shorter feedback loops: 00:23:01Why prompt engineering is becoming increasingly important: 00:27:01Adopting a new technology is about risk appetite: 00:44:59Michael demos Rally, his market research tool: 00:47:20The AI tools Michael uses to ship new features: 00:55:03Links to resources mentioned in the episode:  Michael Taylor: @hammer_mtJoin the waitlist for Rally, Michael's synthetic market research tool: https://askrally.com/ The book Michael co-authored on prompt engineering: Prompt Engineering for Generative AI The column Michael writes for Every: Also True for HumansMichael's article on personas of thought: “I Asked 100 AI Agents to Judge an Advertisement”Michael's article on building a Hacker News simulator: “I Created a Hacker News Simulator to Reverse-engineer Virality” 

The most insidious consequence of chasing virality isn't that it makes you look foolish; it's that you're actively poisoning your precious audience.Here's what "playing the algorithm" might do to (instead of for) your personal and professional brand.The blog post: https://thebootstrappedfounder.com/virality-is-poisonous/The podcast episode: https://tbf.fm/episodes/377-virality-is-poisonousCheck out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Send us a textFrom Losing $70,000 to $100M – Hunter Isaacson's JourneyAbout the guest:Hunter Isaacson is a product designer, entrepreneur, and viral growth expert known for creating apps that drive massive engagement. As the co-founder of NGL, he built an anonymous Q&A platform that has facilitated over 500 million messages. His previous work includes apps like Wink and Summer, which have collectively reached over 300 million downloads. With a deep understanding of product psychology and organic growth, Hunter continues to push the boundaries of social app innovation.Connect with Hunter! https://x.com/hunterjisaacson?s=11&t=gg36fiLEsdGl4oQI5y4blgConnect with Ryan! https://twitter.com/RyanJAyalaConnect with Us! https://www.instagram.com/alchemists.library/Chapters:0:00 Intro -- Who is Hunter?  1:14 Building Viral Apps 1:37 Launching Bags & Crypto 2:35 Early App Failures 3:13 Raising Capital & Hustle 16:12 Building a Billion-Dollar App 17:12 Scaling to Millions19:32 Virality & Growth Loops24:05 Influencers & Paid Ads 25:14 Cost of Building an App 29:09 AI & Productivity 30:24 Monetization & Business Models 36:56 Hiring Engineers 44:47 Work-Life Balance55:45 Mindset & Startups 1:00:44 Future of Social Apps 1:16:12 Long-Term Vision 1:32:27 Signing OffConnect with Us!https://www.instagram.com/alchemists.library/https://twitter.com/RyanJAyala

TISS is a weekly podcast where Varun, Kautuk, Neville & Aadar discuss Crazy "facts" they find on the internet. So come learn with them...or something like that. This week the boys are discussing on 'Music, Virality, Meme culture, Meeting music legends'To support TISS, check out our Instamojo: www.instamojo.com/@TISSOPFollow #TISS Shorts where we put out videos: https://bit.ly/3tUdLTCYou can also check out the podcast on Apple podcast, Spotify and Google podcast!http://apple.co/3neTO62http://spoti.fi/3blYG79http://bit.ly/3oh0BxkCheck out the TISS Sub-Reddit: https://bit.ly/2IEi0QsCheck out the TISS Discord: / discord 0:00 - Intro1:10 - Welcome to The Internet Said So1:18 - Yashraj Mukhate in da house! 2:15 - Mumbai Property Rates Are Through The Roof!4:24 - WTF is 'Pumbai'?5:36 - Yashraj Was Buying A House in Mumbai7:09 - The Most Common 'Unique' Question Yashraj Gets Asked8:04 - Yashraj's bangin' songs!9:07 - How does Yashraj compose his songs from memes?12:22 - The music of 'Baby Drive' the movie13:19 - Daft Punk and their genius14:09 - Music and mimicry15:36 - How Yashraj Learnt Music Production From YouTube20:07 - Music and AI - What's Yashraj's Take on AI in Music Production?24:26 - Yashraj Shares a Fascinating AR Rahman Story (also featuring Subhash Ghai and Sukhwinder Singh)28:19 - How Sukhwinder Records His Songs29:56 - Yashraj's Favourite Composers33:59 - Yashraj Met and Interviewed AR Rahman38:51 - Yashraj and Live Shows45:59 - Music Sampling and how Yashraj does it47:24 - Yashraj's '3 Video Theory'53:20 - Biggini Shoot, Emotional Attyachaar and Reality Shows59:44 - Parody Music (Devang Patel, Baba Sehgal)1:03:14 - Himesh Reshamiya is a cool cat!1:06:04 - Yashraj composed music for a Marathi movie recently1:07:10 - Yashraj has written a movie script?1:08:04 - Composing for a deadline1:12:46 - How Yashraj Prefers To Make Music1:16:02 - Aadar's Geeky Questions for Yashraj1:21:18 - Varun's wife inherited a gorgeous Tanpura1:23:26 - Yashraj's Favourite Voice Effects1:25:05 - Comedy Music Does Not Get The Respect It Deserves1:26:15 - Yashraj Recommends Cool Things To Listen and Watch1:32:28 - Mukesh Khanna is GOAT!1:35:00 - Thanks For Tuning In, Folks!1:36:54 - Post Credits Scene1:37:14 - TISS AnthemBuy Varun Thakur's 420 Merch - http://bit.ly/2oDkhRVSubscribe To Our YT ChannelsVarun - https://bit.ly/2HgGwqcAadar - https://bit.ly/37m49J2Neville - https://bit.ly/2HfYlWyKautuk - https://bit.ly/3jcpKGaYashraj- https://www.youtube.com/@YashrajMukhateOfficialFollow Us on Instagram.Varun - / varunthakur Aadar - / theaadarguy Neville - / nevilleshah. Kautak - / cowtuk Yahsraj- https://www.instagram.com/yashrajmukhate/Creative Producer- Antariksh TakkarChannel Artwork by OMLThumbnail - OML

When Zoë Roth was four years old, her dad snapped a photo of her in front of a neighborhood home being burned with its owners permission to clear the land -- and the rest is internet history. This week, Jamie goes in depth with Zoë twenty years later about becoming a meme just as she started to form memories, how she's chosen to interact (or not interact) with it over the years, and why she chose to forge her own path. Also, a deep dive into meme managers, and why there are so many dead cats with representation. Get tickets to the Bechdel Cast show at Dynasty Typewriter here: https://www.dynastytypewriter.com/calendar-squad-upSee omnystudio.com/listener for privacy information.

“I don't care about growing my audience.” I hear this all the time. But is it really true? Because when we strip away the fear, the resistance, and the stories we've been told about what it means to go viral - what's left? A deep desire to have your work seen by the right people. The truth? You do want more reach. You do want to connect with more of the right people. And resisting virality might actually be keeping you stuck.In this episode, we're diving into:Why viral content isn't about vanity—it's about visibility.The difference between growth content and nurture content (and why you need both).How Trial Reels can help you reach brand new audiences without overwhelming your grid.What happens when you finally let yourself be seen in a bigger way.If you've ever felt like your business is stuck in a bubble, this episode is going to change the way you think about growth, content, and the power of your message.Links & Resources: 

Daymond John, known for his role as a "Shark" on Shark Tank and his work with FUBU, shares his journey of entrepreneurship, brand-building, and balancing multiple ventures. He dives into his experience with acquiring businesses, helping entrepreneurs, and finding new ways to scale through licensing and partnerships. Daymond also touches on his health journey, highlighting how he manages to juggle his personal well-being with running successful enterprises, advising companies, and creating impactful programs.During the conversation, Daymond emphasizes the importance of branding, especially for high-level CEOs, and the necessity of having a public-facing persona to manage perceptions and create connections. He also explores how businesses can expand beyond just selling products, advocating for licensing deals, and strategic partnerships. Insights on virality, brand loyalty, and leveraging new technologies and trends like AI are also discussed, offering listeners actionable takeaways for growing and protecting their businesses.TIMESTAMPS:02:00 - "Daymond's Multifaceted Focus: Balancing Health and Business"04:15 - "The Importance of Building Your CEO Brand"06:00 - "Why CEOs Should Embrace Public Recognition"07:20 - "Branding Secrets: Daymond's Strategy for Virality"09:10 - "Creating Sticky Brands and Viral Content"10:45 - "Daymond's Approach to Scaling Businesses"12:00 - "Licensing as a Key to Expanding Your Brand"13:30 - "How to Use Partnerships to Accelerate Growth"14:50 - "The Power of Licensing for Entrepreneurs"16:00 - "Daymond's Vision for the Future: Expanding FUBU"Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Today, we are profiling the best-selling book Contagious: Why Things Catch On by Jonah Berger. In this episode, we cover how to unlock the power of virality with Jonah Berger's STEPPS Framework. We break down each component—Social Currency, Triggers, Emotion, Public, Practical Value, and Stories—and provide practical tips and real-world examples to help you apply these principles to your personal brand or business. From the viral success of Blendtec's 'Will It Blend?' campaign to the clever use of triggers by KitKat, learn how to create content that not only captures attention but also spreads like wildfire. Get the book: https://www.amazon.com/?asc_source=01JCR4DNF23S2BA1WQ964D991W&tag=snx546-20 - Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99 Chapters: (00:00) Introduction to the STEPPS Framework (01:24) Social Currency: We Want to Look Good (03:38) Triggers: Keeping Your Brand Top of Mind (05:51) Emotions: The Fuel for Virality (07:15) Public: Visibility is Key (09:16) Practical Value: News You Can Use (11:43) Stories: The Power of Relatable Narratives (12:22) Conclusion

In this all-new episode of States of Discovery, Marisa and Sara dive into the deliciously complex world of viral food trends and explore how social media has revolutionized our relationship with food. From TikTok's feta pasta craze to Guinness shortages caused by viral drinking challenges, we uncover these trends' cultural, economic, and societal impacts. Join us as we discuss the performative vs. purposeful aspects of food culture, the rise of mukbang videos, and the role of culinary influencers in shaping our tastes and habits.What We Cover: How social media platforms like TikTok and Instagram have democratized culinary innovation. Viral food trends, including TikTok's feta pasta, Dry January, and Veganuary. The global economic impact of food trends, such as increased demand for specific ingredients. The rise of mukbang videos and their reflection on consumerism and spectacle. How social media trends drive awareness about sustainability, cultural appreciation, and the ethics of consumption. A discussion on whether food trends are performative or purposeful—and how they influence industries.Notable Statistics & Insights: In 2021, TikTok's viral feta pasta video amassed over 600 million views and caused a surge in feta cheese sales globally. 81% of Americans reported discovering new foods or recipes online in 2020 (Pew Research Center). Studies show that 69% of millennials photograph their food before eating, reflecting the visual culture social media has fostered. Veganuary 2024 saw an estimated 25 million participants, with many adopting plant-based diets long-term.Discussion Questions: Are food trends on social media purely for entertainment, or do they drive meaningful change? Have you ever participated in a food trend or tried a recipe just because it was trending? What do you think the next big food trend will be?Connect with Us: Phone Number: 805-298-1420 - Leave us a message! We'd love to hear from you. Email: podcast@onlyinyourstate.comThanks for listening to States of Discovery. Until next time, bon appetit!

Greetings, Morons! Today, we're firing on all cylinders- because what else is there to do? From the way we love to argue to Heidi Montag's comeback, Josh's adventures with Charles Entertainment Cheese and Ben's recent foray into Irish witchcraft, we give the people what they want. Plus, we answer YOUR messages! What more could you ask for? What, are ya nuts? Love ya! Leave us a voicemail here!Follow us on Instagram and TikTok! Sponsors:Get results you can run your fingers through! For a limited time, Nutrafol is offering our listeners $10 off your first month's subscription and free shipping when you go to Nutrafol.com and enter the promo code GOODGUYS10Hero Bread is offering 10% off your order of their new recipe. Go to hero.co and use code GOODGUYS at checkout.To get this new customer offer and your new 3-month unlimited wireless plan for just 15 bucks a month, go to mintmobile.com/goodguysPlease note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.Produced by Dear Media.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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What inspires a successful country artist to leave the music industry and embark on a journey of faith and ministry? Join our captivating conversation with Granger Smith, where he shares a deeply personal transformation that changed his life's trajectory. Granger discusses his evolution from a serious musician to embracing his viral YouTube persona, Earl Dibbles Jr., and how this unique blend has captivated audiences far and wide. Through laughter and tears, we explore the creative parallels between songwriting and sermon writing, and how personal tragedies, including the heart-wrenching loss of his son, have profoundly shaped his perspective and strengthened his faith.Granger Smith captivated new fans with his humor, authenticity, and exceptional guitar skills. Our chat touches on the intriguing link between Kelsea Ballerini's song "Dibs" and Granger's alter ego, sparking lively debate and fan theories. We reflect on Granger's early career days sharing the highs and lows that come with the territory. The bond formed between diverse fan groups and the artist's relentless perseverance in the industry highlight a journey that is as inspiring as it is entertaining.Granger's journey doesn't end with music; it transforms into a mission of ministry. He candidly shares the pivotal moments that led him to pursue this path, including heartfelt encounters with fans who opened up about their struggles. The challenging but rewarding decision to leave music behind for a higher calling is detailed with sincerity and introspection. Granger's metaphorical view of God as a diamond on black felt provides a humbling perspective on life and faith. Through his story, listeners gain not only inspiration but also a powerful message about finding one's true purpose amidst life's trials.Try That In a Small Town is sponsored by:Patriot MobileDon't get fooled by other cellular providers pretending to share your values or have the same coverage. They don't and they can't!Go to PATRIOTMOBILE.COM/SMALLTOWN or call 972-PATRIOTRight now, get a FREE MONTH when you use the offer code SMALLTOWN.Original BrandsOriginal brands is starting a new era and American domestic premium beer, American made, American owned, Original glory.Original glory not only tastes great, but it's under 90 calories and only two carbs, easy drinker and perfect for the active lifestyle. Original glory. It's a veteran founded company with a deep love of country. Original glory, freedom is worth drinking to. Join the movement at www.drinkoriginalbrands.comFollow/Rate/Share at www.trythatinasmalltown.com -Browse the merch: https://trythatinasmalltown.com/collections/all -For advertising inquiries, email info@trythatinasmalltown.comThe Try That In A Small Town Podcast is produced by Jim McCarthy and www.ItsYourShow.co

I had the pleasure of diving deep into the world of science, education, and dynamic content creation with the incredible Steve Spangler on the latest episode of Marketing Speak. Steve, known widely as "America's science teacher," has made remarkable strides from his days as a school teacher to becoming a leading figure in STEM education and viral content creation. Steve delves into his successful YouTube strategy that hooks viewers in mere seconds, the impact of his viral science experiments, and the evolution of his nationally syndicated TV show, "DIY Sci." We'll explore Steve's remarkable journey from a school teacher to a digital content pioneer, including his memorable Guinness World Record, significant e-commerce achievements, and the influence of his work, now spanning multiple platforms and inspiring millions. Discover the secrets behind his engaging experiments, such as the infamous Mentos and Diet Coke reaction and his collaboration with NASA for an exciting new space experiment. Tune in for inspiring stories and actionable strategies that will empower you to elevate your own marketing and educational endeavors!  The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/481.

The US GOV just had full Control of S. Korea for 8hrs. Then a new Secretary of Defence was installed.WHY? ==================================== https://merchlabs.com/collections/matt-kim Get Your Free Thinker Apparel Today! Donate! https://www.mattkimpodcast.com/support/ FREE THINKER ARMY DISCORD: https://discord.com/invite/h848WhSC3V   Follow Matt! Instagram:  /  https://www.instagram.com/mattattack009/ Twitter:   / https://x.com/FreeMattKim Rumble: https://rumble.com/c/FreeMattKim TikTok:    / https://www.tiktok.com/@freemattkim Business Inquiries Please Email  mattkimpodcast@protonmail.com ==================================== Time Stamps 0:00 Smash 2:35 Hawk Told You So (Cycle of Virality) 4:50 Crypto Cowboy Matt (Avoid Scams) 16:25 United Healthcare CEO Assassinated 24:35 Is Health Care a Right? 29:50 Matt Met with 10 Senators (DOGE) 36:00 Orange Man Good 36:37 All Societal Decency is Gone 39:51 Thinking about Tolerance 42:30 Daniel Penny 50:09 Everyone Loves DOGE 56:41 Why did Matt Meet with 10 Senators (Subject Matter Expert) 1:07:28 Why did Korea Declare Martial Law (CIA) --- Support this podcast: https://podcasters.spotify.com/pod/show/mattkimpodcast/support

Brendan Kane is a Managing Partner at Hook Point. He is a digital marketing expert who has been helping top brands and celebrities create viral content since 2005. Overseeing $300 million in marketing spend, he has worked with major corporations like MTV, Paramount Pictures, and IKEA, generating over $1 billion in revenue. His celebrity clients include Taylor Swift, Rihanna, and Adriana Lima, for whom he crafted successful digital strategies. Brendan is also the best-selling author of “One Million Followers” and “Hook Point: How to Stand out in a 3-Second World.” In this episode, we talked about social media presence, virality, content format, organic media strategies…

My guest today is Gabe Whaley, the founder and CEO of MSCHF. What began with viral internet pranks in 2014 has evolved into one of the most singular creative companies in modern culture. MSCHF's work ranges from microscopic handbags—the size of a grain of salt—to tax software that helps you file your returns by going on virtual dates with anime characters. Every two weeks, they release something new that challenges our assumptions about art, commerce, and culture. MSCHF is hard to define but Gabe says their goal is to “monopolize a feeling” and subversion is the rare constant. Their most viral creation, the Big Red Boot, took over the internet in 2023. Our conversation explores how a West Point dropout built a company that thrives on breaking rules, but it's also about something bigger - the power of unbridled creative expression and what happens when you build a business around it. I hope it inspires you to think about what your version of mischief could be. Please enjoy this fascinating discussion with Gabe Whaley. Sign up for the Alphasense panel discussion hosted by Patrick. For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Ramp. Ramp's mission is to help companies manage their spend in a way that reduces expenses and frees up time for teams to work on more valuable projects. Ramp is the fastest growing FinTech company in history and it's backed by more of my favorite past guests (at least 16 of them!) than probably any other company I'm aware of. It's also notable that many best-in-class businesses use Ramp—companies like Airbnb, Anduril, and Shopify, as well as investors like Sequoia Capital and Vista Equity. They use Ramp to manage their spending, automate tedious financial processes, and reinvest saved dollars and hours into growth. At Colossus and Positive Sum, we use Ramp for exactly the same reason. Go to Ramp.com/invest to sign up for free and get a $250 welcome bonus. – This episode is brought to you by Alphasense. AlphaSense has completely transformed the research process with cutting-edge AI technology and a vast collection of top-tier, reliable business content. Imagine completing your research five to ten times faster with search that delivers the most relevant results, helping you make high-conviction decisions with confidence. AlphaSense provides access to over 300 million premium documents, including company filings, earnings reports, press releases, and more from public and private companies. Invest Like the Best listeners can get a free trial now at Alpha-Sense.com/Invest and experience firsthand how AlphaSense and Tegas help you make smarter decisions faster. ----- Invest Like the Best is a property of Colossus, LLC. For more episodes of Invest Like the Best, visit joincolossus.com/episodes.  Follow us on Twitter: @patrick_oshag | @JoinColossus Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com). Show Notes: (00:00:00) Welcome to Invest Like the Best (00:06:50) Defining Mischief's Unique Creativity (00:11:09) The Origin Story of Mischief (00:12:53) Early Digital Projects and Virality (00:20:33) Transition to Physical Products (00:33:07) Navigating the Art World with Mischief (00:39:52) Entering the Fashion World (00:42:37) Mischief's Creative Process (00:44:51) Structured Brainstorming and Idea Vetting Process (00:46:38) The Role of Rules and Boundaries in Creativity (00:48:39) Interacting with Venture Investors (00:51:07) The Big Red Boots Phenomenon (00:54:48) Supply and Demand in Creative Projects (00:58:08) Protecting Creativity and Overcoming Challenges (01:00:11) Lessons from West Point (01:05:25) Fashion as Utility and Fantasy (01:09:47) Recruiting and Team Dynamics (01:11:56) Navigating Crossroads and Future Goals