Podcasts about product development

Summary In this episode 135, Mari Granström discussed her company, Origin by Ocean, which focuses on producing bio-based and biodegradable chemicals from invasive seaweeds. She shares her journey from a background in the chemical industry to developing sustainable solutions using seaweed, particularly in the Caribbean. The discussion covers the challenges of building a supply chain, product development, and the landscape of the seaweed chemical industry, as well as plans for scaling operations and sourcing locally. Takeaways Origin by Ocean produces bio-based and biodegradable chemicals. The company uses invasive seaweeds to create sustainable products. Building a supply chain involves collaboration with local communities. Alginate is a versatile product used in various industries. Fukoidan is gaining recognition for its health benefits. The seaweed chemical industry has a long history but needs modernization. Raising capital is crucial for scaling production. Customer feedback is essential for product development. Local sourcing will be prioritized in future operations. Europe has the potential to lead in sustainable chemical technologies. Chapters 00:00 Introduction to Origin by Ocean 01:43 The Journey of Invasive Seaweeds 03:12 Building a Sustainable Supply Chain 04:50 Product Development and Market Fit 07:02 The Seaweed Chemical Industry Landscape 09:44 Challenges and Future Plans 13:02 Logistics and Local Sourcing Learn more about your ad choices. Visit megaphone.fm/adchoices

Raj Singh's career trajectory exemplifies the essence of innovation and adaptability in the tech industry. As the VP of Product at Mozilla, he has successfully transitioned from founding startups to leading product initiatives that leverage artificial intelligence for practical applications. His journey began with the acquisition of his startup, Pulse, which focused on AI-driven meeting summarization, and has continued through notable ventures such as Tempo AI and AllTheCooks. Raj's ability to identify consumer pain points and create solutions that enhance productivity and user experience has been a hallmark of his approach, demonstrating the importance of empathy in product development. Throughout his career, Raj has emphasized the significance of resilience and learning from failure. His experiences in various tech domains, from mobile browsers to community-driven applications, have equipped him with a unique perspective on the challenges and opportunities within the industry. He advocates for a mindset that embraces obstacles as stepping stones to success, encouraging aspiring entrepreneurs to focus on solving real problems for users. This philosophy not only drives his work at Mozilla but also inspires others to pursue their passions with determination and creativity. For those looking to explore innovative solutions in the realm of website design, Raj's latest project, Soloist, offers an exciting opportunity. Soloist is designed to empower users, particularly small business owners and solopreneurs, by simplifying the website creation process through AI-driven tools. To learn more about Soloist and Raj's other initiatives, you can visit his Linktree where you'll find valuable resources and insights into his work and contributions to the tech community. For the accessible version of the podcast, go to our Ziotag gallery.We're happy you're here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar

CTO Series: Toni Sallanmaa on Scaling Engineering Teams and Aligning Tech with Business Goals In this BONUS episode, we explore the journey of scaling technology teams and maintaining alignment between engineering and business objectives with Toni Sallanmaa, CTO at Funidata. Toni shares invaluable insights from leading the development of Sisu, a cutting-edge student information system serving over 100,000 Finnish university users, and discusses practical strategies for growing engineering organizations while preserving company culture. The Genesis of Leadership in Technology "I understood what I was really responsible for. I'm interested in the business we are running—the business adds meaning to the work." Toni's approach to technology leadership was fundamentally shaped by a pivotal moment early in his career when he first gained influence over system development and technology choices. After working with large-scale systems for 20 years, this moment of responsibility revelation transformed his perspective from purely technical to business-focused. He emphasizes that infinite curiosity drives success in tech businesses, and understanding the business context gives meaningful purpose to technical work. Bridging the Gap Between Tech and Product "Don't separate Tech from Product. We established a common language between product and technology people." One of Toni's most significant insights centers on eliminating the traditional divide between technology and product teams. As Funidata grew from a small startup to a 70-person organization, the challenges of maintaining alignment became apparent. Their solution involved several key practices: Teaching developers the language of the product domain  Banning confusing technical terms that create communication barriers Workshopping product language to ensure clarity Keeping entity names deliberately vague until true understanding emerges This approach draws heavily from Domain Driven Design principles, creating a unified vocabulary that enables seamless collaboration. Collaborative Planning and Transparency "We use transparency as a collaboration technique. Every team sees what's being proposed as a goal for the next quarter." Funidata implements a unique "marketplace of goals" approach during their quarterly big room planning sessions. Rather than using scaled agile frameworks, they focus on transparency and collaborative goal-setting. Teams present their high-level quarterly plans to each other, creating visibility across the organization. Product owners are embedded within teams, keeping communication distances short and ensuring alignment between technical execution and business objectives. Future-Forward Roadmapping "We talk about the higher level ideas regularly, but let them bubble up from the community. We hold internal hackathons." Toni's approach to roadmapping balances strategic vision with grassroots innovation. They maintain an internal technology roadmap that addresses emerging trends like AI, while allowing ideas to organically emerge from the engineering community. Internal hackathons serve as catalysts for innovation, providing structured opportunities for teams to explore new technologies and approaches that might inform future roadmap decisions. Scaling Challenges and Cultural Preservation "The biggest challenge is not technology, it was the rapid scaling of technology teams. When you scale up, keep the culture in mind." The most significant challenge Toni faced wasn't technical but organizational—rapidly scaling teams while preserving company culture. Growing from 10 to 50 people required evolving processes, from establishing internal forums for architectural discussions to implementing continuous integration flows. The key was identifying pain points proactively and maintaining open discussions with team members throughout the scaling process. Strengthening company culture became essential to successful growth. AI's Impact on Software Development "Productivity is on the rise. We see opportunities like generating test data, but we have strict requirements for cybersecurity, which puts pressure on code quality." Toni views AI's impact on software development with cautious optimism. While productivity gains are evident, particularly in areas like test data generation, the stringent cybersecurity requirements in their domain mean that AI hasn't yet significantly improved code quality where it matters most. The technology shows promise, but implementation must be carefully considered within the context of security and quality requirements. Measuring Engineering Success "We use DORA and SPACE framework. We measure how much of our work is KTLO (Keep The Lights On) and how much is elective development." Funidata employs both DORA and SPACE frameworks to measure engineering organization success. From SPACE, they particularly focus on measuring software team wellbeing, while also tracking the balance between "Keep The Lights On" (KTLO) work and elective development. Using JIRA connected to a data warehouse, they mine extensive data that serves both leadership decision-making and team improvement efforts, ensuring metrics benefit everyone in the organization. Influential Leadership Resources "The organizational books have been more influential to me than purely technical ones." Toni emphasizes that organizational leadership books have shaped his CTO approach more than technical resources. Two key influences stand out: "Team Topologies" for understanding how to structure and scale engineering teams effectively, and "Radical Candor" for building authentic, productive relationships within the organization. You can find a BONUS episode on Team Topologies with the authors Matthew Skeltton and Manuel Pais. About Toni Sallanmaa Toni leads technology and engineering at Funidata, developing Sisu—a cutting-edge student information system serving over 100,000 Finnish university users. Passionate about agile methodologies, system architecture, and software engineering, Toni specializes in technology management, software lifecycle, OOP, and relational databases to deliver innovative, scalable solutions in higher education tech. You can connect with Toni Sallanmaa on LinkedIn.

Mariano Gontchar: The Micromanagement Trap—When PO's Good Intentions Harm Agile Team Performance Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Visionary Leader During an agile transformation project modernizing a build system with multiple stakeholders, Mariano worked with an exceptional Product Owner who demonstrated the power of clear vision and well-defined roadmaps. This visionary Product Owner successfully navigated complex stakeholder relationships by maintaining focus on the product vision while providing clear direction through structured roadmap planning, enabling the team to deliver meaningful results in a challenging environment. The Bad Product Owner: The Task-Manager Micromanager Mariano encountered a well-intentioned Product Owner who fell into the task-manager anti-pattern, becoming overly detail-oriented and controlling. This Product Owner provided extremely detailed story descriptions and even specified who should do what tasks instead of explaining why work was needed. This approach turned the team into mere task-handlers with no space to contribute their expertise, ultimately reducing both engagement and effectiveness despite the Product Owner's good intentions. Self-reflection Question: Are you empowering your team to contribute their expertise, or are you inadvertently turning them into task-handlers through over-specification? [The Scrum Master Toolbox Podcast Recommends]

You know how agile transformations always promise better collaboration but somehow teams end up chasing tickets like a factory assembly line? Klaus Breyer from Edding has some thoughts on why this keeps happening—and what actually works instead. Klaus's path to leading product and technology at Germany's most famous pen company wasn't exactly traditional. Before Edding, he spent years managing 40-person World of Warcraft raids (yes, really) and running startups. Now he's applying those lessons to build software teams that actually solve problems instead of just completing tasks. The conversation digs into Shape Up methodology, but more importantly, Klaus explains the mindset changes needed to stop treating software development like an assembly line. His team at Edding has built some pretty cool stuff too—like a B2B driver license verification system using invisible conductive ink that smartphones can read. What you'll learn: • Why "give me a ticket" thinking kills collaboration (even in tiny teams) • How 6-week cycles help teams focus on one problem without distractions • The art of separating problems from solutions before jumping into code • Why late-stage compromises usually mean your team isn't really collaborating • When senior teams can ditch tickets entirely and just... work • Klaus's templates for getting everyone aligned on what problems are worth solving

Former Pacific Northwest Ballet principals Sarah and Seth Orza share their training backgrounds, the hardest parts of becoming professionals, and the advice that shaped their paths. They talk about company moves, the realities of life onstage, and the transition into founding Orza ballet shoes. The conversation covers prototyping, manufacturing, and the role of their ballet network in building the business, as well as how their experiences as dancers continue to guide their work today. If you want to try out Orza brand shoes, find exclusive discounts on our website. Links: Shop Our Back to Dance Guide Buy Corrections Journals Support Ballet Help Desk Instagram: @BalletHelpDesk Facebook: BalletHelpDesk Music from #Uppbeat: https://uppbeat.io/t/ian-aisling/new-future License code: MGAW5PAHYEYDQZCI

In deze aflevering van de Product Owner Podcast duiken we in AI-coding. Tools zoals GitHub Copilot en Cursor maken het mogelijk om sneller, slimmer en met minder fouten te programmeren. Maar levert het ook écht de beloofde 55% tijdwinst op? Ruud spreekt met Martijn, Software Engineer bij Navara én AI-coding enthousiast. Ze bespreken de impact van AI op het ontwikkelproces, de risico's, de kwaliteit van de gegenereerde code en de rol van testing. Ook hoor je of elke developer zomaar met AI-coding aan de slag kan en wat dat betekent voor de samenwerking met product owners. Een aflevering vol inzichten, praktijkvoorbeelden en vooruitblik op de toekomst van AI in product development. In deze aflevering hebben we het over: ai-coding, vibe coding, ai, product development, github, cursor, engineer, ai enginering Over deze podcast: Deze aflevering is onderdeel van de speciale reeks ‘AI in Product Development', onderdeel van de Product Owner podcast. In de Product Owner podcast spreken we elke week met een interessante gast uit de wereld van product management en gaan we in op echte ervaringen, lessen en tactieken van product owners, ondernemers en specialisten. De Product Owner podcast is een initiatief van productowner.nl

Salum Abdul-Rahman: Learning to Communicate Value in Public and Non-Profit Sectors' Product Development Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Systematic Value Communicator Salum describes working with a Product Owner who had a PhD in data science on a public sector visualization project. This exceptional PO was extremely systematic in working with stakeholders and possessed a unique ability to bridge abstract concepts with concrete implementations. In the public sector, where monetary feedback is absent, this PO excelled at thinking about value achievement and communicating it effectively to the team. They had the magical capability to involve stakeholders while demystifying complex requirements, helping the team understand not just engagement metrics but how their work would change society and the world. The Bad Product Owner: The Absentee Specialist The most common anti-pattern Salum encounters is the absentee Product Owner - typically a specialist assigned to the PO role while maintaining their full-time job as a domain expert. With only 10-20% time allocation, these POs lack the capacity to fulfill their responsibilities effectively. They often don't have the time or knowledge to develop essential PO skills, requiring extensive hand-holding to understand even basic concepts like user stories. Salum's approach involves booking time directly in their calendar for backlog refinement sessions and providing comprehensive guidance to help them understand the role, though this intensive support is necessary due to their limited availability for skill development. In this segment, we refer to the concept of ‘enshitification' by Cory Doctorow, and refer to Tom Gilb's bonus episode on the Scrum Master Toolbox Podcast.  Self-reflection Question: How do you ensure your Product Owner has both the time allocation and skill development needed to truly serve the team and stakeholders effectively? [The Scrum Master Toolbox Podcast Recommends]

Angel shares her unconventional career path, transitioning from over 20 years in the food industry to the tech world and eventually founding her own consultancy. She discusses the inspiration behind her career change, the importance of continual learning, and her expertise in using playful methodologies like LEGO® SERIOUS PLAY® and AI Design Sprints™ to help organizations navigate change and develop strategies. Angel emphasises the value of resilience, curiosity, and a hands-on approach in her journey. She also touches on her experiences in sketching, the challenges and rewards of starting anew in a different industry, and her vision for the future of her consultancy. This episode is a must-listen for anyone considering a major career change.Angel has a background in Product Development, Project Management, User Experience, User Research, and Service Design, and favours analogue methods for digital problems, creating fun and engaging workshops for remarkable results. Before co-founding Dot & Dash Consulting, she led the development of innovative food products for major brands. With over 20 years as a consultant and a pivot to the digital sector, her vast experience in manufacturing, health, education, mobile gaming, betting, and design fuels her innovative ideas.Angel holds certifications as an AI Design Sprint™ Facilitator, along with being a LEGO® Serious Play® method and materials facilitator, Scrum Master, and Design Sprint Facilitator. Additionally, she plays leadership and director roles in volunteer organisations.Subscribe to the podcastIf you'd like to have new episodes of the show appear right in your podcast player, you can subscribe via our page on Apple Podcasts and follow the show on Spotify, or search for us in your podcast app of choice!Notes and LinksThis interview was recorded online by Sarah Lister on 28th May 2025.LinksDot & Dash Consulting - website Dot & Dash Consulting - Sheffield Digital Company Spotlight Angel Takooree on LinkedInDid we miss something you're looking for? Just get in touch and let us know. Join the conversationWe're really keen to get your feedback on the podcast. You can email info@sheffield.digitalThank you for the musicThanks to Alex Mclean – aka Yaxu – for the show's intro music, licensed under CC BY-SA 3.0.

I'll never forget the time I asked a factory to “just move the pen and scissors down a little” on a packaging layout. What came back? A sample where the entire arrangement was totally rearranged and the design I'd worked so hard on was completely off. Communicating with factories is one of the most exciting parts of the toy-making journey, but one vague email can lead to total toy-making mayhem.If you're not specific, clear, and intentional with your feedback, even tiny comments can snowball into major delays, color mismatches, or products that completely miss the mark.In this episode of Making It in the Toy Industry, I'm breaking down the three most common mistakes new toy makers make when working with overseas factories and how to avoid them with confidence.Inside this episode, you'll learn:Why vague feedback like “a little shorter” can lead to big problems (and what to say instead).The reason Pantone colors are your best friend in product development.How rushing to approve samples from photos or video can completely backfire.What a pre-production sample is and why it's absolutely essential.If you've ever felt unsure about what to say to a factory, how to give feedback, or when to say “go,” this episode is your crash course in clear communication and smart production practices. It's packed with tips that will save you serious time (and money) as you scale your toy business.Listen for These Important Moments[00:01:05] -  How using Pantone colors protects you from costly color mismatches and miscommunication with your factory.[00:09:52] - Discover why vague comments lead to bad samples and how to give clear, factory-friendly directions that save time and money.[00:14:37] - Hear my story of how one vague request wrecked an entire product layout and how you can avoid the same frustrating (and expensive) result.[00:16:55] - Find out why approving samples from photos or videos is a huge risk and what has to happen before you say “go” to production.[00:21:10] - Learn how hands-on sample reviews reveal hidden issues with materials, weight, or function and how this one step can prevent bad reviews, safety issues, and recalls.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

“It's been a whirlwind.” After three years of talking about it, we're finally settling into our new home at 722 W. Main Street in downtown Louisville, Kentucky. Today, we're taking you back to that first walk-through in August of 2022, and reflecting on the journey that's brought us here. From unforgettable experiences to limited releases, and yes, even our own little basement bar for when our wives kick us to the couch, there's a lot to share at The Official Home of Bourbon. We hit on: 00:00 A Welcome to the New Pursuit Spirits Studio 02:41 The Journey of Opening 722 & Trial & Error Bar 05:31 Creating a Unique Bourbon Experience 08:44 The Vision Behind the Space 11:31 Navigating the Cocktail Bar Concept 14:35 Engaging with Tourists and Locals 17:32 Product Development and Future Releases 20:34 The Importance of Unique Offerings 23:43 Future Directions and much more. P.club by Pursuit Spirits puts you in the inner circle. As a member, you'll unlock exclusive distillery-only releases, VIP access to live virtual tastings with Q&As, 10% off all merch and special perks. Whether you choose free doorstep delivery or distillery pickup, you'll always be first in line for our newest drops. With a flexible cart and priority access to limited barrels, P.Club isn't just a membership—it's your all-access pass to Pursuit. ⁠⁠⁠⁠⁠⁠⁠⁠Sign up today⁠⁠⁠⁠⁠⁠⁠⁠. Come and see us at 722 W. Main Street! Be sure to visit⁠⁠⁠⁠⁠⁠⁠⁠ pursuitspirits.com⁠⁠⁠⁠⁠⁠⁠⁠ and click on Visit Us to book a tasting or barrel selection experience. For questions or topic requests on upcoming episodes, email us at ⁠⁠⁠⁠⁠⁠⁠⁠podcast@pursuitspirits.com⁠⁠⁠⁠⁠⁠⁠⁠.

In this episode, Jacob sits down with Peter Deng, General Partner at Felicis and former Product Leader at OpenAI, Facebook, and Uber. Peter shares his insider perspective on building ChatGPT Enterprise in just seven weeks and leading voice mode development at OpenAI. The conversation covers everything from why traditional SaaS pricing models are broken for AI products to how evals became the new product specs, the "AI under your fingernails" test for founding teams, and why current agents are massively overhyped.They also explore how consumer AI will fragment across multiple winners rather than consolidate into a single super app, the coming integration between ChatGPT and apps like Uber, and why voice AI will unlock entirely new categories of applications. Plus, insights on the changing dynamics between foundation models and startups, and what it really takes to build defensible AI companies. It's a comprehensive look at AI product strategy from someone who's been at the center of the industry's biggest breakthroughs. (0:00) Intro(1:17) AI Business Models and Pricing Strategies(7:48) Product Development in AI Companies(18:36) The Role of Product Managers in AI(23:06) Voice Interaction and AI(26:43) AI in Education(30:39) Consumer and Enterprise Adoption of AI(33:36) The Impact of AI on Salaries and HR(40:37) The Role of Unique Data in AI Development(49:03) Challenges and Strategies for AI Companies(52:58) The Future of AI and Its Impact on Society(57:31) Reflections on OpenAI(58:38) Quickfire With your co-hosts: @jacobeffron - Partner at Redpoint, Former PM Flatiron Health @patrickachase - Partner at Redpoint, Former ML Engineer LinkedIn @ericabrescia - Former COO Github, Founder Bitnami (acq'd by VMWare) @jordan_segall - Partner at Redpoint

The video version is available here. TakeawaysRick Brindle emphasizes the importance of customer service learned from his early retail days.The transition from retail to CPG requires understanding both sides of the business.R&D in CPG is about anticipating consumer needs, not just product development.On-shelf availability is crucial for maintaining customer loyalty.Social media has transformed consumer-brand relationships, allowing for direct interaction.Personalization in shopping experiences is more valuable than gamification.The future of grocery shopping is influenced by technology and consumer preferences.Online grocery shopping is growing, but challenges remain in product quality.The retail industry offers diverse career paths beyond traditional roles.Building relationships in retail is key to success and collaboration. Chapters 00:00 The Journey Begins: From Retail to CPG08:56 Navigating the CPG Landscape: Insights from P&G to Nabisco16:10 R&D and Packaging: The Art and Science of Consumer Products24:25 The Future of Retail: Technology, Media, and Consumer Relationships29:13 The Evolution of Brand Loyalty31:42 Consumer Behavior in Grocery Shopping35:28 Personalization vs. Gamification in Retail38:09 The Future of Online Grocery Shopping42:02 The Complexity of Grocery Retail45:16 Innovations in Product Development49:07 The Role of Food Safety and Health52:39 Advice for Future Retail Professionals

Guest Bio: Heather Kolb is the Associate Director of Product Development and a neuroscience professional for Pure Desire. She has a Bachelor's degree in Psychology, a Master's degree in Criminal Behavior, and is a certified Pastoral Sex Addiction Professional (PSAP) through the International Institute for Trauma and Addiction Professionals (IITAP). Heather has been trained in the Multidimensional Partner Trauma Model (MPTM) through The Association of Partners of Sex Addicts Trauma Specialists (APSATS). She worked several years as a college professor prior to joining Pure Desire. She is also a speaker and contributing author to Digital Natives: Raising an Online Generation, Unraveled: Managing Love, Sex, and Relationships, Betrayal & Beyond, and Authentically You.   Show Summary: When was a moment in your life when you felt betrayed? Heather Kolb was in the thick of parenting young children when she found out her husband was being dishonest with her and battling sexual addictions. Scared and heartbroken, Heather stepped away from the church and managed things on her own until she found Pure Desire Ministries. Join hosts Elisa Morgan and Eryn Eddy Adkins as they hear from Heather about her story and discover how we can recover from patterns of addiction during this God Hears Her conversation.  Notes and Quotes:  “My life felt out of control, and yet I had been doing all the things that I had been taught to do in the church. I had been praying and reading my Bible and waiting for God to deliver me from this unbearable situation, and [what I had prayed for] happened, but it didn't happen the way that I prayed for it to.” —Heather Kolb  “There are parts of my story that I wish I had answers to and I don't have any closure on. But I do know that God held me through—even when making bold decisions that other people disagreed with.” —Eryn Eddy Adkins  “What are those core messages, the negative core beliefs that you have about yourself?” —Heather Kolb  “When discovery or disclosure [of a sexual addiction] happens, you are walking into the middle of a story.” —Heather Kolb  "The best way to find healing for yourself—not even for the marriage, because that decision might come later—is to find safety and stability and reclaim your identity in Christ by joining a group of other women who are walking a similar road of healing.” —Heather Kolb  “I kept silent, I quietly left the church, I didn't tell anyone. That piece of it really left a hole in my heart for a lot of years because I couldn't trust anyone.” —Heather Kolb  “[A safe group of women] is going to be the thing that helps you to build safety and stability, not only for your marriage but for you—as a person and as a daughter of Christ—to find who you are in the midst of this messiness.” —Heather Kolb  Related Episodes: GHH Ep 145 – Sitting on the Sidelines with Bethany Toney: https://godhearsher.org/podcast/sitting-on-the-sidelines/ GHH Ep 168 – Walking Through Infidelity with Jami Nato: https://godhearsher.org/podcast/walking-through-infidelity/ GHH Ep 196 – Seeking Pure Desires with Ashley Jameson: https://godhearsher.org/podcast/seeking-pure-desires/  Links:  Pure Desire Ministries Website: https://puredesire.org/ Pure Desire Ministries Instagram: https://www.instagram.com/puredesirepdmi/ Pure Desire Ministries Facebook: https://www.facebook.com/PureDesirePDMI/ Unshakable Moxie BOGO Deal: https://go.odb.org/bogoGod Loves Her Devotional: https://a.co/d/7F8R0qCGod Hears Her Instagram: https://www.instagram.com/godhearsher/?hl=en God Hears Her Facebook: https://www.facebook.com/GodHearsHer God Hears Her website: https://go.odb.org/ghh191  Subscribe to the God Hears Her YouTube channel: https://www.youtube.com/@GodHearsHerODBM Share Your Story:  https://godhearsher.org/share-your-story/ God Hears Her email sign-up: https://go.odb.org/ghh-sign-upsfmc191  Subscribe on iTunes! https://podcasts.apple.com/us/podcast/god-hears-her-podcast/id1511046507?utm_source=applemusic&utm_medium=godhearsher&utm_campaign=podcast Shop God Hears Her books and resources: https://go.odb.org/ghh-shop191  Unshakable Moxie Series: https://read.odb.org/unshakable-moxie/ Elisa's Instagram: https://www.instagram.com/elisamorganauthor/ Eryn's Instagram: https://www.instagram.com/eryneddy/ Vivian's Instagram: https://www.instagram.com/vivmabuni/ Our Daily Bread Ministries website: https://go.odb.org/odbm191  

In this episode, we're joined by Courtney Landry, Director of Product Development, to dive into the story behind our BioZyme Dish Soap Concentrate. Courtney shares why this innovative formula is not only more effective at cutting through grease, but also safer for you and your family—dermatologist tested for peace of mind. We'll explore how it's better for the planet, more efficient to use, and the science that makes it all possible. Get ready to rethink the way you do dishes!

In this conversation, Dr. Ira Gordon shares his journey from being a veterinary student to becoming an entrepreneur with the creation of Vet Prep. He discusses the challenges and successes of building a business in the veterinary education space, the importance of partnerships, and the lessons learned from both successes and failures. Ira also highlights the significance of word-of-mouth marketing and the need for innovation in the animal health industry. In this conversation, Dr. Gordon discusses the challenges and rewards of balancing family life with entrepreneurship in veterinary medicine. He emphasizes the importance of clinic culture and collaboration among veterinary professionals, particularly in the field of oncology. Dr. Gordon shares insights from his experiences in locum work and the transition from private practice, highlighting the influence of his parents and early experiences in shaping his career. He concludes with advice for aspiring veterinarians, encouraging them to embrace their interests and celebrate their milestones. Chapters 00:00 The Birth of Vet Prep 01:58 Navigating Uncertainty in Entrepreneurship 04:54 From Idea to Product Development 09:40 The Growth of Vet Prep 13:12 Marketing Strategies and Word of Mouth 15:01 Content Development and Sourcing Questions 16:38 Balancing Internships and Entrepreneurship 19:25 Finding Joy in the Journey 26:30 The Value of Partnerships in Business 29:31 Navigating Partnerships: The Marriage Analogy 31:47 The Idea Competition: Fostering Innovation in Veterinary Medicine 34:56 Veterinary Angel Network: Supporting Entrepreneurs in Animal Health 37:58 Starting Hospitals vs. Product-Based Companies: A Comparative Analysis 40:55 Work-Life Balance: Juggling Family and Entrepreneurship 49:05 The Importance of Culture in Veterinary Practices 54:09 The Future of Veterinary Oncology: Innovations and AI 57:49 Nutritional Management in Veterinary Oncology 58:35 The Importance of Collaboration in Veterinary Medicine 01:00:15 Embracing Transparency and Admitting Mistakes 01:02:13 Learning from Clinical Mistakes 01:08:00 Fostering a Culture of Transparency 01:09:31 Exploring Locum Work in Veterinary Oncology 01:15:14 Transitioning from Private Practice to Locum Work 01:20:50 Influences and Inspirations in Veterinary Medicine 01:24:59 Advice for Aspiring Veterinary Professionals

Food industry experts Darryl Riley and Arlin Wasserman share their insights and expert tips on how to create and build resilient and adaptive supply chains to help overcome the operational and economic challenges of today's volatile business environment. Futurist Tony Hunter forecasts the transformative potential for generative AI to supercharge food product development. Plus: This … Continue reading EP 66: Navigating Supply Chain Volatility, How AI is Supercharging Food Product Development →

Irene Castagnotto: Building Bridges—How Great Product Owners Create Team Alignment Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: Building Trust Through Transparency and Purpose Irene emphasizes that exceptional Product Owners excel at building trust with their teams by consistently sharing the "why" behind decisions and features. They trust their teams completely and ensure that team members understand the purpose and reasoning behind every request. This transparency creates a foundation of mutual trust where teams feel confident in the Product Owner's direction. Great Product Owners use moments when features don't work as expected as opportunities to explore and reinforce the underlying purpose, turning potential setbacks into learning experiences that strengthen team understanding and alignment. The Bad Product Owner: When Stories Replace Truth Irene witnessed a Product Owner who, when facing difficult client conversations without positive information to share, chose to "make up stories" rather than being transparent about challenges. This lack of honesty led to delivering something the client couldn't accept, resulting in an angry client during the demo. This anti-pattern of using "good words" instead of honest communication ultimately damages client relationships and team credibility. The lesson learned: Product Owners must be transparent with clients about what is and isn't possible, even when the news is difficult to deliver. Self-reflection Question: How do you balance protecting your team from client frustration while maintaining the transparency necessary for successful product development? [The Scrum Master Toolbox Podcast Recommends]

A bonus pod today with two guests, Nick O'Hern and Mark Allen chat to Tom Fisher, Titleist's Global Product Line Director, Metalwoods and Irons, and Marni Ines, Titleist's Director of Product Development, Irons. We've got them on to chat about the new Titleist T-Series which are spectacular, so good that Mark's first time using them he shot 10 birdies in one round (we'll forget that he hasn't shot a birdie since....).Tom and Marni tell us the biggest improvements in this series, and the process of testing....how do they do it, who does the testing? Mark is keen to do the next round and unsubtley tries to drop that in conversation. Understandably though.Tom explains the Titleist 'Three D's' approach - which is distance, dispersion and descent.Nick asks if many pros these days are using blended sets, and Tom gives the percentage - it's high, more than we'd expected! Tom explains why Titleist are big believers in blended sets saying that they believe your 3 iron should go the same height as your pitching wedge, and as your Driver,This new Titleist T-Series has just been released, and you can arrange a fitting now.We're live from Titleist and FootJoy HQ thanks to our great partners:Titleist, the #1 ball in golf;FootJoy, the #1 shoe and glove in golf;PING will help you play your best. See your local golf shop or professional for a PING club fitting;Golf Clearance Outlet, visit them online here to find your nearest store.Betr, the fastest and easiest betting app in Australia.And watchMynumbers: download from the App Store or Google Play, and Southern Golf Club: with their brand new Simulator Room. Hosted on Acast. See acast.com/privacy for more information.

Even with the recent increased tariffs on India, many of my clients and students have been seeking out new factory partnerships in this country. For decades, China has been the go-to destination for toy production, and they are indisputably the best at producing high quality goods quickly,  but what happens when rising costs, shipping delays, and shifting global policies force toy makers to look elsewhere?That's the exact question that international toy expert and Source 4 India co-founder Joshua Punin has been exploring for the past 16+ years. With firsthand experience helping major brands expand across Asia and deep ties to India's emerging toy manufacturing scene, Joshua has become a powerful voice advocating for alternative sourcing strategies. In this episode of Making It in the Toy Industry, Joshua and I cover:Why a shift in India's import tariffs sparked a nationwide manufacturing movement.The surprising challenges and advantages of producing toys in India.What startup creators need to know before reaching out to Indian factories.Why sourcing outside of China isn't about replacing, it's about expanding your opportunities.How India's skilled labor force, tax incentives, and infrastructure make it one to watch.If you've been curious about what it would really look like to source outside of China, or you've heard whispers about India but didn't know where to start, this episode is your starting point. Hit play to discover new possibilities and learn what it really takes to make that shift.Listen For These Important Moments:[00:19:12] -  Discover how policy changes and infrastructure improvements are creating real opportunities for both startups and established brands.[00:25:10] - Not every toy is a perfect fit, save time and money by understanding what India can (and can't) do efficiently right now.[00:27:46] - Get clarity on production expectations so you can plan your launch and scale strategy with confidence.[00:28:44] - Shipping from India could be cheaper and faster than you think, especially if you're selling in Europe or the Middle East.[00:31:19] - Hear what Joshua looks for in potential clients and how to position your startup to be taken seriously by manufacturers.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

We know that all of Scripture is God breathed and profitable for us in the Christian life. But what do we do with the tricky parts of Scripture? Symbols, allegory, prophecy—oh my! It can be intimidating or overwhelming, leaving us paralyzed and unsure of what to do. If you have ever been left scratching your head after reading the Bible, you are not alone!   In this episode, Krystal is joined by Spencer Valeri, Executive Vice President of Product Development at The Daily Grace Co. Spencer is the author of our newest Bible study, Revelation: The End of Time and the Eternal King. They discuss practical Bible study tips, general encouragement, and so much more.   Favorite Things: Arnold Palmer Pizookie   Subscribe to our Podcast Newsletter!   Resources Mentioned:  Revelation study from The Daily Grace Co. The Bible Handbook   Connect with us:  The Daily Grace Co. | Facebook | Instagram | Daily Grace Blog | 

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1784: Michael Mehlberg reveals how reframing anxiety can transform it into a powerful asset for building meaningful business connections, while aligning personal ideals with strategic product development. Through practical mindset shifts and deliberate planning, he shows how to turn uncertainty into creative momentum, deepen professional relationships, and create solutions that stay true to your core values. Read along with the original article(s) here: https://michaelmehlberg.com/blog/2017/3/22/how-to-turn-anxiety-into-opportunity-with-business-networking AND https://michaelmehlberg.com/blog/2015/3/8/the-intersection-of-ideals-with-a-product-development-strategy Quotes to ponder: "Anxiety is a sign you care deeply about the outcome." "Your ideals must guide your product strategy if you want your work to feel fulfilling." "When you stop fighting your fear and start listening to it, you can turn it into a tool for connection." Episode references: How to Win Friends and Influence People: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034 The Lean Startup: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1784: Michael Mehlberg reveals how reframing anxiety can transform it into a powerful asset for building meaningful business connections, while aligning personal ideals with strategic product development. Through practical mindset shifts and deliberate planning, he shows how to turn uncertainty into creative momentum, deepen professional relationships, and create solutions that stay true to your core values. Read along with the original article(s) here: https://michaelmehlberg.com/blog/2017/3/22/how-to-turn-anxiety-into-opportunity-with-business-networking AND https://michaelmehlberg.com/blog/2015/3/8/the-intersection-of-ideals-with-a-product-development-strategy Quotes to ponder: "Anxiety is a sign you care deeply about the outcome." "Your ideals must guide your product strategy if you want your work to feel fulfilling." "When you stop fighting your fear and start listening to it, you can turn it into a tool for connection." Episode references: How to Win Friends and Influence People: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034 The Lean Startup: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 Learn more about your ad choices. Visit megaphone.fm/adchoices

Just because you land a $10K freelance project doesn't mean it all goes smoothly. Jacqueline's back to share what *didn't* go so great—and the one decision she regrets most. We unpack the lessons she's learning around boundaries, overgiving, and setting clear terms from the start. Whether you're early in your freelance business or landing big wins yourself, this episode is a must-listen for protecting your time, energy, and value.Resources:260: How Jacqueline Landed Her First $10K+ Freelance Fashion Project (Part 1)196: How This Freelancer Does Sourcing & Product Development for Factories (and is making bank)197: How to Sell Yourself As A Freelance Fashion Designer (without feeling gross) with Nikki Rausch250: The $6K Freelancer: How She Replaced Her Salary in 30 DaysConscious Fashion CollectiveThe Power Pause, Neha Ruch BookAbout Jacqueline:Jacqueline is a freelance denim designer who collaborates with ethical brands. Denim production has significant environmental and social consequences, mainly due to chemical dyes, excessive washing, and unethical labor practices. Her work aims to raise awareness that the denim industry should prioritize not only sustainability but also fairness, ethics, responsibility, and promoting slow consumption. Jacqueline is dedicated to contributing towards steering the industry in a positive direction for the future.Connect with Jacqueline:Email her at connect@jacquelinediane.comCheck out her websiteFollow on Instagram Connect on LinkedIn Download my Freelance Price List just for fashion (it's free!): sewheidi.com/price

Kason Knight was a successful mechanical engineer in the oil and gas industry when a sharp downturn hit. His job vanished overnight, leaving him with a newborn daughter and a mortgage to pay. Instead of returning to the corporate world, Kason doubled down on a side hustle he'd started with a single 3D printer in the corner of his kid's playroom.That small bet turned into ISOLIDS, a massive 3D printing company that now operates 160 printers out of a nearly 9,000-square-foot facility. Serving high-stakes industries like aerospace, agriculture, and medical, Kason's business now generates over $500,000 a month. He transformed a self-funding hobby into a manufacturing powerhouse by focusing on strategic growth and building key relationships.In this interview, Kason sits down with Ryan Atkinson to break down his incredible journey from layoff to CEO. He shares the blueprint for scaling a manufacturing business, the best way to manage your product development, the strategies he used to land major B2B clients by punching above his weight class, and why constant, strategic evolution is the key to sustainable business growth. If you're looking to turn your side hustle into your main gig , Kason's entrepreneurship journey is definitely worth looking into.Takeaways:- Preparation Creates Luck: Having a side hustle for two years before being laid off provided a foundation to go full-time, proving that consistent hard work puts you in a position to capitalize on opportunities.- Start as a "Self-Funding Hobby": Beginning with the simple goal of making a hobby pay for itself removes the initial pressure of profitability and allows a business to develop organically.- Set a Hard Deadline: When going full-time, give yourself a clear timeline to become profitable. Kason gave himself two years, creating a benchmark for success or failure.- Scaling Requires Strategic Pivots: The tactics that get you to your first major milestone won't get you to the next. You must be willing to pivot your strategy and invest in better tools—like upgrading from "shovels to an excavator"—to reach new levels of growth.- Win Big Clients by Focusing Small: To land large B2B clients, focus on building a strong relationship with a single engineer or decision-maker within the company. Solve their specific problem, and they will become your internal champion.- Embrace Constant Evolution: Entrepreneurship is a never-ending cycle of improvement. Be prepared for your processes to constantly change, as what works at one stage of business will not work at the next.- Practice Mindful and Sustainable Growth: Rapid, uncontrolled growth can be dangerous. Aim for consistent, strategic growth where you can implement changes, evaluate the data, and confirm they had the desired impact before moving on.- Your Definition of Success Will Change: The "dream" you have on day one will evolve. Acknowledge when you achieve your original goals, even as you set new, more ambitious ones.- Know and Leverage Your Niche: Combine your unique background with your business idea. Kason's expertise as a mechanical engineer gave him a competitive edge in the technical 3D printing space.- Support Your Gut with Data: Confidence to take risks comes from understanding your business metrics. Kason's decision to scale was backed by the predictable data that every new printer added a specific amount of revenue capacity.Tags:  Side Hustle, Entrepreneurship, 3D Printing, Product Development, Business Growth Resources:Start Your Business Today: https://links.upflip.com/4mR2COI Connect with Kason: https://www.linkedin.com/in/kason-knight 

Distribution, Digitized: How Foxquilt is Reshaping Small Business InsuranceIn this week's podcast, I sat down with Josh Reznick, Foxquilt's Chief Distribution Officer, to unpack how the insurtech is redefining distribution in commercial insurance.Foxquilt is a digital MGA focused on serving underserved small business markets across North America. By leveraging its proprietary technology platform, Foxden, the company has streamlined what was once a heavily manual process at traditional carriers — delivering a faster, more efficient quote-to-bind experience.But Fox Quilt's real differentiator is its multi-channel distribution model. By balancing wholesale and enterprise partnerships, they have built a scalable approach that expands reach without losing control of the customer relationship. Josh brings over a decade of carrier experience from Aviva to Fox Quilt, applying partnership-driven strategies in a modern digital context.Here are some of the key insights from our conversation:

In this episode of Leadership Bites, Radhika Dutt discusses her journey as a product leader and speaker consultant, focusing on the importance of transformative products and the pitfalls of traditional goal-setting methods. She introduces her new book, 'Escaping the Performance Trap,' which critiques the use of goals and targets in organizations and proposes a new framework called OHLs (Objectives, Hypotheses, Learnings) to foster innovation and adaptability. Radhika emphasizes the need for meaningful vision statements, the role of leadership in product development, and the importance of psychological safety in fostering a culture of experimentation and learning.TakeawaysGoals and targets can backfire, leading to performative behavior.Organizations need to prioritize experimentation and reflection.Vision statements should be clear and meaningful, not vague.A strong vision can guide organizational alignment and decision-making.Leadership plays a crucial role in fostering innovation.Puzzle setting and solving can replace traditional goal-setting methods.OHLs (Objectives, Hypotheses, Learnings) provide a new framework for teams.Understanding wicked problems is essential for effective problem-solving.Psychological safety is key to encouraging open dialogue and innovation.To find out more about Guy Bloom and his award winning work in Team Coaching, Leadership Development and Executive Coaching click below.The link to everything CLICK HEREUK: 07827 953814Email: guybloom@livingbrave.com Web: www.livingbrave.com

Somya Mehra: When Technical Expertise Becomes Product Owner Micro-Management Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Clear Communicator and Dependency Master Somya worked with an exceptional Product Owner on a project with multiple team dependencies. This PO excelled at clear, direct communication with both stakeholders and the team. They were proactive in stakeholder communication and maintained strong focus on what was needed and why. Their backlog management was exemplary, creating proper epics with comprehensive information including dependencies, enabling the team to easily know who to contact. This approach led to a much more motivated team. The Bad Product Owner: The Technical Micro-Manager Somya encountered a technically strong Product Owner whose knowledge became a liability. While technical strength can be beneficial, this PO used their expertise to control the team, telling developers exactly what solutions to implement. Initially, developers accepted this direction, but it escalated to every feature and task. The developers became uncomfortable voicing their perspectives, creating an unhealthy dynamic where the PO's technical knowledge stifled team autonomy and creativity. Self-reflection Question: How do you help Product Owners leverage their technical knowledge without falling into micro-management patterns? [The Scrum Master Toolbox Podcast Recommends]

I think we're at the precipice of a pretty significant change in how we build software products. Obviously, the recent ascent of vibe coding and all the agentic coding tools that we find very useful and highly effective shows a difference in how we approach building products. But there's another change - not just in how we build, but in who these products are for.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/building-for-the-age-of-ai-consumers/ The podcast episode: https://tbf.fm/episodes/410-building-for-the-age-of-ai-consumersCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Robert Radwill is an experienced product development professional with a strong background in engineering and manufacturing. As a key leader at Master Appliance Corp., he plays an instrumental role in the development and refinement of high-performance heat tools used across various industries.  With decades of experience in product design, testing, and innovation, Robert combines technical expertise with practical solutions to meet evolving customer needs. His commitment to quality and continuous improvement helps drive Master Appliance's reputation for reliability and innovation in the heat tool market.

Jess Cerra started her journey on a bike, racing at the professional level for 12 years, but she didn't stop there. She turned her understanding of performance and flavor into JoJe Bar, the Cooke-soft energy bar that's now fueling endurance athletes across the country. Today she is now the VP of Prodct and Community Development at Alete Active Nutrition. To try SaltStick products go here: https://aletenutrition.com/pages/saltstickuse promo code: SEGMENT for 20% offSupport for the Segment Podcast are brought to you by:THE SEGMENT / DISCOUNT CODES / SUPPORTERSYT Industrieshttps://us.yt-industries.com/Etnies MTB Shoes: Promocode TheSegment30https://etnies.com/collections/bike-mtb Versus Tires: ⁠www.versustires.com⁠ (http://www.versustires.com/)TASCO MTB Apparel 15% off⁠https://tasco-mtb-2.kckb.st/3bb12b05⁠Promo Code: SEGMENT24 Spy Optic: https://www.spyoptic.com/Promo code SEGMENT20  20% off your purchaseKapu CoffeePurchase "The Sender" here: https://kapucoffee.com/pages/segment25% of the proceeds help the charity "Making Spirits Bright" which helps get kids outside and on bikes.https://msbfoundation.org/Kali Protectives⁠https://kaliprotectives.com/collections/full-face/products/dh-invader?variant=41188142481502⁠Promo Code Segment25Mother Earth Brew Company: ⁠https://www.motherearthbrewco.com/⁠PelliBikeCare: ⁠https://www.pellibikecare.com/⁠Strong Coffee: 15% off ⁠https://strongcoffeecompany.com/?ref=Segment30⁠Or use promo code SEGMENT15 at checkout. To become a Podcaster for Free try this link:   ⁠https://streamyard.com/pal/c/4674191405613056⁠PHAT Lids: ⁠https://www.phatlids.com/⁠Use promo code SEGMENT to get 10% off at checkout. SALTSTICK ⁠https://aletenutrition.com/pages/saltstick⁠ Use promo code SEGMENT to get 20% off

Florian Georgescu: How Decision Journals Can Transform Product Owner Behavior Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Humble Learner Florian describes a Product Owner who started from scratch with business knowledge but no PO experience. This exemplary PO demonstrated transparency and engagement in their communication style, showed humility in recognizing knowledge gaps, and actively built strong relationships with the team. They used practical tools like a Product Canvas shared with the team, implemented "Story Time Tuesdays" for informal refinement sessions, and introduced feature learning cards to assess impact and learn from completed work. This PO's success came from embracing the learning journey openly and creating collaborative environments where both they and the team could grow together. The Bad Product Owner: The Command-and-Control Controller Florian encountered a Product Owner who transitioned from 20 years in project management, bringing a command-and-control style that frustrated the development team. Despite having good business and technical knowledge, this PO made technical decisions for the team without allowing input, particularly challenging since they were in a different location. Florian addressed this through a "decision journal" experiment over three sprints, documenting every product decision and analyzing their impact during retrospectives. This approach served as a powerful mirror, clearly showing that technical decisions made without team input produced poor results, ultimately helping both the PO and team recognize the importance of collaborative decision-making. Self-reflection Question: How does your Product Owner balance their expertise with the team's input, and what tools could help improve this collaboration? [The Scrum Master Toolbox Podcast Recommends]

In this episode of the Boardroom Beauty Podcast, host Lydia Drakeford interviews Roxana Ontiveros, a Senior Product Lead at Topicals. They discuss Roxana's journey from being a first-generation college student to a leader in the beauty industry, emphasizing the importance of centering community, innovation, and impact in her leadership. Roxana shares her thought leadership in product development, the significance of diversity in leadership, and her passion for creating inclusive beauty products. Chapters00:00 Introduction to Roxana Ontiveros02:56 Self-Care and Community Engagement05:15 Navigating Identity and Leadership09:53 Academic Achievements and Early Ambitions14:16 Transitioning from Law to Beauty16:37 Cultural Identity in Leadership19:19 Product Development at Topicals22:57 Innovation and Consumer Needs in Beauty26:24 Diversity and Inclusion in Product Development30:16 Fun Product Recommendations Hosted on Acast. See acast.com/privacy for more information.

Send us a textIn this episode, we dive into the concept of the "illusion of innovation" in business and marketing—where companies make cosmetic changes without solving real consumer problems. We explore the difference between change for the sake of change and true innovation driven by market insight and user needs. Through real-world examples and practical stories, we break down how to make thoughtful decisions that create lasting impact and preserve consumer trust. A must-listen for marketers, designers, and product developers alike.في هذه الحلقة، نناقش مفهوم "وهم الابتكار" في عالم الأعمال والتسويق، حيث تسعى بعض الشركات إلى إجراء تغييرات شكلية دون معالجة مشكلات حقيقية يعاني منها المستهلك. نسلّط الضوء على الفارق بين التغيير من أجل التغيير، والابتكار الحقيقي القائم على فهم السوق وحاجات الناس. من خلال أمثلة واقعية وقصص عملية، نتعمّق في كيفية اتخاذ قرارات مدروسة تُحدث أثراً حقيقياً وتُبقي العلامة التجارية في موقع ثقة لدى جمهورها. حلقة غنية لكل من يعمل في التسويق، التصميم، أو تطوير المنتجات. Support the showSupport the Podcast on:https://www.paypal.com/paypalme/okuwatly?locale.x=en_UShttps://www.buymeacoffee.com/MaBa3refSubscribe to Maba3ref Newsletter:https://maba3refbranching.beehiiv.com/Connect with Maba3ref Podcast:https://www.instagram.com/maba3refbyomarConnect on TIKTOK:https://www.tiktok.com/@okuwatly

Everyone is talking about AI, but why do up to 80% of corporate AI initiatives fail to reach production? The gap between a cool demo and a reliable, valuable product is massive, and navigating it requires a solid strategy.In this episode, Allen sits down with Dr. Jenna Kova, a PhD in Computational Linguistics, founder of AI Strategy Partners, and author of the Manning book, "Art of AI Product Development." Dr. Kova breaks down the common pitfalls teams face and provides a clear framework for success.This is a must-listen for any developer, product manager, or leader trying to move beyond the hype and build AI products that deliver real-world value.IN THIS EPISODE00:48 - Why 80% of AI Initiatives Fail04:14 - Vibe Coding20:40 - Finding the Right Business Problem for AI26:42 - AI Governance: Managing Compliance, Privacy, and Data Access34:21 - The AI Opportunity Tree & System Blueprint46:47 - Why You Need to Start Building Your AI Know-How Today

In this episode, Beau Martonik welcomes back Jason Redd, founder of Timber Ninja Outdoors. They discuss the history of Timber Ninja and the journey of creating carbon fiber climbing sticks, the brand's breakthrough product, and candidly addresses the challenges faced, including supply chain issues and the impact of Hurricane Helene destroying everything. They also discuss exciting upcoming new mobile hunting product developments, such as the new “Kunai” platform and updated climbing sticks, designed with customer feedback in mind. Jason also shares the strategic shift in manufacturing to enhance product quality, while remaining committed to transparency and community engagement.  Topics: 00:00:00 - Introduction  00:05:41 – Timber Ninja's Background and Early Product Development 00:23:51 – Overcoming Business Challenges and Being Destroyed by Hurricane Helene 00:41:48 – Jason's New Take On Hunting 00:50:03 – Minimalist Hunting 00:56:00 – Making Minimalist Products, Product Development, and Customer Feedback 01:00:49 – New Partnership and Business Model 01:10:10 – Navigating Global Manufacturing Relationships 01:39:54 – Timber Ninja's New Products of 2025 – Ultimate, Duel, and Nano Saddles, Ridge Pouches, Kunai Hybrid Platform, C2 Carbon Fiber Climbing Sticks 02:16:45 – The Mobile Hunter Expo Information and Wrap Up Resources: Instagram:   ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@eastmeetswesthunt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@beau.martonik⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @timberninjaoutdoors Facebook:   ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠East Meets West Outdoors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Shop Hunting Gear and Apparel: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.eastmeetswesthunt.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ YouTube: Beau Martonik - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCQJon93sYfu9HUMKpCMps3w⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Partner Discounts and Affiliate Links: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.eastmeetswesthunt.com/partners⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Amazon Influencer Page ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.amazon.com/shop/beau.martonik⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

"I think one of the biggest things to convey to anybody who wants to start a business is know what you're good at, know what you like, and know what you're not good at, and then outsource that. Because that's going to help get the business to where you wanna go." —Arielle Moody   Ever wonder if you're settling for “good enough” when you could be living—and choosing—so much better? If you've ever felt overwhelmed by the choices you make for your body, your business, or your family, this episode is your permission slip to trust your gut, question the status quo, and demand more from what you put on your skin and into your life. Arielle Moody, a seasoned beauty industry expert and co-founder of Mama Sol, turned her personal quest for safe, effective products into a thriving business that puts wellness and integrity first. Her journey from industry insider to innovative entrepreneur brings a fresh, no-nonsense perspective on why what's inside—both products and people—matters most. Hit play for a candid look at how intentional living, ingredient transparency, self-belief, and values-driven choices shape everything from entrepreneurship and family business to work-life balance, clinical testing, and creating wellness products that truly multitask.   Meet Arielle: While pregnant with her first child, shocked by how many toxic ingredients were lurking in everyday products, and after trying dozens of natural mineral sunscreens, Arielle was determined to create one that 1) didn't make her immediately want to wash her face, and 2) didn't leave a white cast on her skin. Oh, and it needed to be something she looked forward to using daily. No biggie. As Mama Sol's product development whisperer, Arielle has been immersed in the beauty industry her entire adult life. Starting as a beauty sales trainer for Smashbox, Dr. Perricone, and Bite Beauty, then rising to become the head of product development for Skinn Cosmetics and, most recently, the head of sales for a leading cosmetics packaging and formulation company, she's always known one thing—that she would one day create her own product, something truly different that had never been seen before. Website Instagram Facebook TikTok   Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube   Episode Highlights: 03:19 Fulfilling a Long-Time Dream 06:16 Inclusive Formulations and Non-Nano Zinc Oxide 13:41 Bootstrapping and Business Growth 18:30 Work-Life Balance 21:20 Ingredient Philosophy and Product Development 28:11 Family Dynamics and Business Challenges 31:20 The Mamasol Expert Series Podcast   Resources: Book Infinite Possibilities: The Art of Living Your Dreams: https://a.co/d/3wGFDX0  Discount Get a special discount when you shop at: https://www.shopmamasol.com/  Use code: EssentialMama15 

Also on YouTube: youtu.be/nckQhAvYA-Q"We'll have done over 500 million in total sales. We'll do 310 million in the next 18 months."Curtis Matsko went from art festivals to a top 50 Shopify store by doing everything conventional wisdom says not to do. His company controls every step from raw material procurement to customer delivery, achieving top 50 Shopify status while maintaining 50% repeat customer rates on non-consumable goods.Today he owns the biggest leather factory in North America and has some very strong opinions about banking, business clichés, and why most Shopify owners are doing it wrong.Most valuable insight: Meta doesn't know when you run out of inventory - they just think your ads stopped working and charge you more.Listen now on The Unofficial Shopify Podcast.SponsorsSwym – Wishlists, Back in Stock alerts, & moreCleverific – Smart order editing for ShopifyZipify – Build high-converting sales funnelsLinksGuest:Curtis Matsko - LinkedInPortland Leather Goods - WebsitePortland Leather Goods - InstagramWork with Kurt:ApplyClient ResultsJoin the Newsletter

You ever wonder what it *actually* takes to land a $10,000+ freelance project in fashion? Jacqueline's back for her third appearance—and this time, she walks us through how a total stranger found her on Google, filled out her project form, and signed a $10,498 contract without negotiating. We get into the exact pricing strategy, mindset shifts, and proposal she used to close it—and what she did *before* the contract even landed to help seal the deal. Let's get into it.Resources:196: How This Freelancer Does Sourcing & Product Development for Factories (and is making bank)197: How to Sell Yourself As A Freelance Fashion Designer (without feeling gross) with Nikki Rausch250: The $6K Freelancer: How She Replaced Her Salary in 30 DaysConscious Fashion CollectiveThe Power Pause, Neha Ruch BookAbout Jacqueline:Jacqueline is a freelance denim designer who collaborates with ethical brands. Denim production has significant environmental and social consequences, mainly due to chemical dyes, excessive washing, and unethical labor practices. Her work aims to raise awareness that the denim industry should prioritize not only sustainability but also fairness, ethics, responsibility, and promoting slow consumption. Jacqueline is dedicated to contributing towards steering the industry in a positive direction for the future.Connect with Jacqueline:Email her at connect@jacquelinediane.comCheck out her websiteFollow on Instagram Connect on LinkedIn Download my Freelance Price List just for fashion (it's free!): sewheidi.com/price

What happens when a Venezuelan immigrant, a SodaStream, and a dream collide in Miami? You get Casalu—a bold, rum-based beverage brand that's shaking up the ready-to-drink market with Latin flavor, cultural pride, and entrepreneurial fire. In this episode of BizNinja Entrepreneur Radio, we crack open the story behind the can with founder Gabriel Gonzalez.From crashing parties to raise brand awareness to landing shelf space in major retailers like Whole Foods and Walmart, Gabriel Gonzalez's journey with Casalu is anything but ordinary. He shares how growing up in Venezuela and moving to the U.S. during political unrest shaped his hustle—and how a college startup program opened doors to venture capital, business mentorship, and ultimately, a breakthrough idea: a rum cocktail made for the modern Latino generation.Gabriel reveals how the cultural tide is turning, with Gen Z embracing both ready-to-drink convenience and Latino identity like never before. Casalu is positioned at that sweet intersection, and he's on a mission to make it the next Red Bull—but with way more sabor.This episode is packed with real startup lessons: from turning mockups into momentum, staying lean when temptation to "go big" hits, and building a brand that doesn't just sell—but represents. Gabriel's story is proof that when you chase purpose, the profits will follow. Get ready to be inspired, entertained, and maybe a little thirsty.TakeawaysCulture is a superpower. Gabriel tapped into Latino pride and Gen Z's evolving drinking habits to create a beverage that feels personal and powerful. Bootstrap like a boss. With $5,000, a keg, and a SodaStream, the Casalu team hustled their way to product validation before any investors wrote checks. Don't chase the hype. Gabriel warns against “perverse incentives” in the CPG world—reminding founders to stay grounded, smart, and authentic if they want long-term success.Chapters00:00 Introduction to Gabriel Gonzalez and Casalu01:40 Gabriel's Entrepreneurial Journey05:34 The Birth of Casalu10:26 Product Development and Market Fit15:12 Funding and Growth Milestones18:16 Retail Expansion and Brand Identity22:33 Advice for Aspiring Entrepreneurs25:50 Partnership Dynamics in Business29:32 Personal Milestones and Future Aspirations

The automotive aftermarket often flies under the radar—but it plays a major role in advancing engineering, manufacturing, and performance. In this episode, Mike Spagnola, President & CEO of SEMA and PRI, joins me to explore how the specialty automotive sector is driving innovation across ICE, hybrid, EV, hydrogen, and beyond.We dive into how SEMA supports manufacturers with hands-on product development, CAD data, vehicle scanning, emissions testing, and ADAS calibration. Mike also shares his perspective on regulatory trends, technology-neutral advocacy, and what makes the SEMA Show such a powerful platform for connection and growth.If you care about how products actually get developed—and how small and mid-size companies are building the future of transportation—this conversation is for you.About MikeMike Spagnola is the President & CEO of SEMA (Specialty Equipment Market Association) and PRI (Performance Racing Industry). Before stepping into this leadership role, Mike built and sold multiple companies in the automotive aftermarket, led product development efforts, and served on SEMA's board. He's a hands-on car guy who understands the needs of manufacturers, retailers, regulators, and racers alike.About SEMASEMA is a nonprofit trade association that supports over 7,000 member companies across the automotive aftermarket. From CAD access and regulatory guidance to emissions labs and the world-renowned SEMA Show, their mission is to help small and mid-sized companies grow and compete globally.Key Topics:What the automotive aftermarket actually is—and why it mattersSEMA Garages and how they help manufacturers develop, test, and certify productsNavigating CARB, EPA, and emissions compliance for performance partsWhy access to CAD data and pre-release vehicles is a game changerWhat happens to ADAS systems when you modify ride height, tires, or wrap a carHow SEMA advocates for a technology-neutral approach (ICE, hybrid, EV, hydrogen)Behind the scenes of the SEMA Show—and what success really looks likeThe real impact of aftermarket innovation on the transportation ecosystemChapters:Mike's Background and Passion for the IndustryWhat SEMA Is and Who They SupportHow the SEMA Garages Enable Product DevelopmentNavigating Emissions Compliance and CARB RegulationsADAS Technology, Vehicle Modification, and Future StandardsProtecting the Industry Through Advocacy and EducationThe SEMA Show and What Makes It WorkClosing Reflections on Innovation, Community, and Impact

As former Chief Product Officer at Whoop, Ben Foster had a front-row seat to one of the boldest product decisions in wearables: selling hardware as a subscription. In this encore episode, Ashok and Ben explore what it takes to align hardware, firmware, and software teams to create a seamless membership experience—and how that strategy set the stage for Whoop's continued success, including the recent release of the Whoop 5. The Convergence.fm podcast team is taking a break in the month of August, but we'll be back with new episodes in the fall. Until then, Ashok wants to share one of his favorite episodes, starring Ben Foster of Prodigy, who opens up about building hardware-enabled subscription products and crossing the product-market chasm. We'll be back in September with a new set of episodes on fostering engaged teams who ship delightful products. Thanks for watching and listening.  This Episode originally aired May 21st, 2024 You'll hear how Whoop adapted to serve both elite athletes and everyday health-minded users, how Ben's frameworks helped prioritize roadmaps under pressure, and how the team leveraged personas and retention metrics to shape the product strategy. If you're navigating the shift from services to scalable product thinking—or just love geeking out on wearable tech—this one's for you. Unlock the full potential of your product team with Integral's player coaches, experts in lean, human-centered design. Visit integral.io/convergence for a free Product Success Lab workshop to gain clarity and confidence in tackling any product design or engineering challenge. Inside the episode… Why Whoop bet on a subscription-only hardware model—and how it paid off Navigating product strategy across hardware, firmware, and software What it really means to build for product-market fit A breakdown of Whoop's layered user personas How to cross the chasm without losing your early adopters The importance of clarity, vision, and playing offense as a product team Lessons on persona development and roadmap prioritization What product leaders get wrong about saying “no” Behind the book: Build What Matters and the frameworks inside Mentioned in this episode Whoop Prodigy Group Build What Matters (book) Integral Product Success Lab Microsoft Spot Subscribe to the Convergence podcast wherever you get podcasts including video episodes on YouTube at youtube.com/@convergencefmpodcast Learn something? Give us a 5 star review and like the podcast on YouTube. It's how we grow.

Anamaria Ungureanu: Building Self-Awareness in Overly-Technical Product Owners Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Master Storyteller Anamaria highlights a Product Owner who excelled at storytelling and vision communication, making every team member feel aligned with project goals. This exceptional PO consistently explained the "why" behind requirements and painted compelling pictures of how the team's current work would create future value. Their storytelling ability kept the team engaged and motivated, demonstrating how great Product Owners apply agile mindset principles to create shared understanding and purpose. The Bad Product Owner: The Monologue Specialist Anamaria describes a technically-skilled Product Owner who transitioned from a tech lead role but fell into the anti-pattern of excessive monologuing during sprint planning sessions. This PO, despite good intentions, overwhelmed the team with lengthy technical details, causing developers to withdraw from interactions and leaving them confused about project purposes. Through one-on-one coaching focused on building self-awareness and establishing working agreements, Anamaria helped this PO learn to communicate more effectively and engage collaboratively with the team. Self-reflection Question: How do you help Product Owners transition from technical expertise to effective team communication, and what signs indicate when detailed explanations become counterproductive monologues? [The Scrum Master Toolbox Podcast Recommends]

In this episode, we're joined by Christine Lee, VP of Product Development, to dive into the details of our brand-new Foaming Hand Wash Powder in Citrus. Christine shares what makes this innovative formula stand out—from its cleaner, safer ingredients to its better packaging and performance. Tune in to learn how this small but mighty product is changing the hand-washing game.

How Clubhouse Skin disrupted men's skin care with bold design, clean formulas, and a transparent launch that turned followers into retail partners.For more on Clubhouse Skin and show notes click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The most innovative toy ideas I've ever seen come from people outside the toy industry. When I met Dr. Kieche O'Connell, the creator of Catoms, I was completely blown away. She found a way to merge her love of science and the periodic table into a collectible plush toy line. Kieche's deep understanding of chemistry and the unique traits of each element gave her the ability to create an expansive world of characters with complex personalities and traits that drive her brand's storytelling forward.In this episode of Making It in the Toy Industry, I'm sitting down with Kieche, a PhD chemist turned toy creator, who reimagined the periodic table as a world of personality-packed cat characters called Catoms, each inspired by the traits of real chemical elements.During our coaching session, we talk through the highs and lows of product development, how her experience in Toy Creators Academy and in TCA Accelerator Program helped her move from concept to physical toy prototypes, and why Catoms has so much potential in today's toy market.You'll also hear about her Licensing Expo win, the mindset shift that helped her get over her fear of social media, and how authentic storytelling can transform the way you market educational toys to both kids and adults.Listen for these Important Moments![00:00:30] – Learn how to turn a science or education background into a unique toy concept that stands out in the industry.[00:09:25] – Discover how early pitching (and winning at Licensing Expo) can give your toy idea real industry traction.[00:20:10] – Get a simple strategy for overcoming fear of social media and sharing your toy brand with confidence.[00:31:03] – Understand the full plush toy development process from pivoting your product to communicating with factories.[00:41:00] – Learn how to refine your brand, develop packaging, and shift your target audience for long-term growth.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

Why do so many software teams feel busy — but deliver so little value? Fractional tech leader Thanos Diacakis shares why shipping more features doesn't always mean progress. Drawing on 25+ years in software — from startups to scaling JUMP Bikes at Uber — he explains how to escape the trap of over-planning, feature overload, and technical debt. Listen to learn: Why planning more often leads to less progress What non-technical leaders need to ask their tech teams How to find your team's bottleneck (and why that changes over time) The 4 stages of becoming a high-velocity software team If you're a founder, product leader, or innovation exec frustrated by slow progress, this episode will give you the mindset and tools to course-correct. Follow Thanos Diacakis on LinkedIn and on his website.    Chapters 02:01 — Stop planning, start shipping 06:16 — Software isn't construction: you can't forecast innovation 09:58 — The 4 stages of high-velocity teams 13:56 — Spot the bottleneck, fix the system 20:11 — How business and tech teams can actually work together   FREE Course: 5 Tech Concepts Every Business Leader Needs To Know https://www.techfornontechies.co/freecourse   Growth Through Innovation If your organisation wants to drive revenue through innovation, book a call with us here. Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.   For the full transcript, go here: https://www.techfornontechies.co/blog/263-the-feature-factory-trap-when-output-doesnt-equal-progress

Break down the silos and boost your product launches! This episode reveals how syncing product and marketing teams early can sharpen positioning, shorten sales cycles, and create offerings your customers actually want.And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==05:16 Aligned Innovation through Collaboration10:16 Product Design: Who's It For?13:24 Product Development and Marketing Synergy15:17 Rapid AI Evolution and Adaptation19:35 End-to-End Platform Adoption21:50 Collaboration Between Product and Marketing25:23 "Align Marketing with Business Goals"29:01 Identifying Causes of Project Delays33:46 "Meeting Others Where They Are"==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

Anh Vu: The Hidden Cost of Decision-Making Delays in Product Development Read the full Show Notes and search through the world's largest audio library on Agile and Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. The Great Product Owner: The Strategic Connector Anh describes an exceptional Product Owner who went far beyond managing the backlog to become a strategic connector between customer needs, business requirements, technical constraints, and overall strategy. What made this PO remarkable was their background - they came from a developer background rather than business, yet quickly mastered the Product Owner role through dedicated learning. Despite being new to the PO role, they rapidly developed the ability to connect backlog items directly to customer pain points, often using techniques like user story mapping. This PO brought both clarity and purpose to the team, significantly boosting team motivation by helping developers understand how their work directly impacted customers and business outcomes. The Bad Product Owner: The Proxy Problem The worst Product Owner situation Anh encountered involved a Proxy PO who lacked the authority to make decisions independently. This created significant challenges for both the team and the PO, as every new problem or decision required seeking permission from external stakeholders. This pattern lengthened feedback cycles and demotivated both the PO and the development team, who couldn't move forward efficiently when blocked by decisions. Anh's approach to addressing this involved coaching the PO on engaging with external stakeholders, setting up regular touchpoints (2-3 times per week) to shorten feedback cycles, and focusing on improving the decision-making process to unblock the team. He also emphasized creating a strong network of connections for the PO to navigate the organization effectively and always having a Plan B when certain decisions couldn't be made quickly. Self-reflection Question: Does your Product Owner have true decision-making authority, or are they frequently forced to seek permission from others, and how is this affecting your team's velocity and motivation? [The Scrum Master Toolbox Podcast Recommends]

Khulan Davaadorj turned her battle with eczema into Mongolia's first organic skin care brand, creating jobs for herders and transforming local communities.For more on Lhamour and show notes click here.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.