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Unleash your inner rockstar and transform your fitness routine with POUND! Join us as Kirsten Potenza, the visionary CEO behind this explosive workout, reveals how drumming and movement can ignite your passion for fitness. Get ready to experience the rhythm, release stress, and discover the empowering world of POUND. Links and notes related to this episode can be found at https://mpetersonmusic.com/podcast/episode158 Connect with us: Newsletter: https://mpetersonmusic.com/subscribe Facebook: https://www.facebook.com/EnhanceLifeMusic/ Instagram: https://www.instagram.com/enhancelifemusic/ LinkedIn: https://www.linkedin.com/in/mpetersonpiano/ Twitter: https://twitter.com/musicenhances Sponsorship information: https://mpetersonmusic.com/podcast/sponsor Leave us a review on Podchaser.com! https://www.podchaser.com/podcasts/enhance-life-with-music-909096 In-episode promo: The Business Side of Music podcast https://www.businesssideofmusic.com
On this episode of The Big Green Couch, CEO Kirsten Potenza sits down with Ali Kriegsman, Co-Founder + COO of Bulletin, a B2B wholesale marketplace. Ali is a woman on a mission to help other founders and small business owners, especially fellow women, redefine the word “success.” Take a listen and join in on the conversation by leaving a review!
I'm so excited to welcome Kirsten Potenz to today's podcast. Kirsten is someone that I really admire in the Fitness industry. She is the creator and founder of the Group Fitness format, Pound. Now, if you haven't heard of Pound, be sure to check them out in the show notes. Pound is unlike anything else in the industry, and you need to see it to fully appreciate it. As you're going to hear on the show, I'm a massive fan of what Kirsten and Pound have accomplished, their authenticity, their style, their brand -- it really, really resonates. And what also resonates with me is that they have an approach to Fitness that's all about fun and escapism. It's not about losing weight. It's not about before-and-afters. It's not about getting abs. If you've been listening to this show for a while, you know that that's exactly my philosophy as well. Now, this type of approach and workout definitely isn't for everyone, but Kirsten has carved out a niche and is very particular on what the brand stands for. This shines through in everything that Pound does, from their branding to their instructor mentality to the trainings they offer in the community they've created. There are some great lessons here for every Group Fitness instructor around understanding your purpose and knowing the environment that you're looking to create. I just know you'll take a lot away from this chat, and I really hope you enjoy it!Links mentioned in this episode:Kirsten's Instagram and FacebookPound's Website and InstagramWill's Facebook, Instagram and Email AddressSH1FT Fitness Website
Kirsten Potenza is Co-Creator and CEO of POUND®, a fitness phenomenon taught by over 25,000 instructors in over 100 countries to hundreds of thousands of participants every week. POUND® is the world's first cardio jam session, inspired by the energizing, infectious, sweat-dripping fun of playing the drums! This from their YouTube page - "Fusing cardio, Pilates, isometric movements, plyometrics and isometric poses all in a 45-minute session, this workout burns 600-900 cal/hour while rocking to your favorite music!"This podcast is packed full of gems for entrepreneurs and business leaders. Here's one of my favorites from Kirsten, “You have to be so incredibly passionate about something that a certain type of blinders go up and nothing can stop you."
In honor of Pride month and spreading love through these troubling times, Kirsten Potenza features celebrity fitness instructor and LGBTQ+ activist featured in the HBO documentary The Case Against 8, Paul Katami. Throughout the conversation, we take a dive into his personal fitness journey, how fitness become his career and his experience as a plaintiff in the federal case to overturn Prop 8, a ballot to ban same-sex marriage. Join us in an open, honest conversation about showing that love is love. You can follow Paul on all things fitness, advocacy, and love on his Instagram at @paulkatami.
In this episode, Kirsten Potenza features bodily autonomy activist and actress, Lulu Brud. After a public miscarriage, Lulu realized the lack of resources and silence that women, going through the same situation, have to face on a daily basis. Throughout the conversation, we showcase her journey through that grieving and healing process and how, with her second child, she is finding the silver lining of parenthood through a global pandemic. You can follow her journey on instagram at @ladyluofthewolves for updates on her upcoming podcast and blog. This episode contains stories of pregnancy and miscarriage that some may find triggering or painful. We advise you to listen with caution and thank you so much for supporting The Big Green Couch and conversations like this that are so important to have.If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza features New York Times Best Seller and Founder of Ban.do, Jen Gotch. What starts off with the simple question of “how are you?” turns into a deep conversation about vulnerability, hustle culture and why you can't do it all. Throughout the chat, we'll see examples of how beneficial it is to get out of your normal setting, why doing your best is enough and learning to leap when something is meant to happen. You can purchase a copy of Jen's book The Upside of Being Down on her website at jengotch.com and follow her company Ban.do on instagram at @shopbando. If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza features Inc. Magazine's Top 100 Female Founders, Daina Trout, CEO + Co-founder of Healthade. Daina and Kirsten take a deep dive into leadership and what it takes to build an authentic brand. Throughout the conversation, we'll get an inside look into the beginning stages of how Healthade got started, ways to deal with the social pressures of being “perfect” and why you should always follow your gut! Want to give kombucha from Healthade a try? Shop their delicious flavors on their website at health-ade.com/. To follow Daina on her BIG journey, you can find her on instagram at @dainatrout. If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza features holistic health coach and creator of the Get Loved Up podcast, yoga teacher trainings and retreats, Koya Webb. Throughout the conversation, Kirsten and Koya discuss Fear - how to define it, get to know it, embrace it and work through it. Koya also shares her journey and the steps she took to face her fears and write her book Let your Fears Make You Fierce. For more information about Koya Webb, check out their website at koyawebb.com and follow her on socials @koyawebb.If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza features special guest Ashley Sumner, CEO & Co-founder of Quilt. Quilt is a mobile app that allows its users to create a sense of connections and communities by making it easier to have real conversations offline. Kirsten and Ashley explore where creativity comes from, creating from life experiences and what it feels like when you realize your purpose. They also explore society's relationship with technology and how we can curate our consumption to facilitate–rather than replace–relationships. For more information about Quilt, check out their website at wearequilt.com/. If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza features special guest Marc Santa Maria, National Director of Group Fitness at CRUNCH corporate. Kirsten and Marc discuss tactical, game-changing tools you can learn and implement into your everyday life. The conversation will also explore ways you can build real connections with your posse, understanding your why and learning to find your passions. For more information about Marc Santa Maria, you can check out his website at marcsm.com and follow him on Instagram @marcstantamaria. If you or someone you know is interested in being a guest on the Big Green Couch, send us an email at biggreencouch@poundfit.com
In this episode, Kirsten Potenza chats with special guest Kellie Wagner, CEO + Founder of Collective, a consultancy that focuses on strategic diversity and inclusion within the workforce. From growing up bi-racial, her experience in the tech world and creating a company with a mission to build more inclusive and diverse workplaces, this is a conversation you won't want to miss.Make sure to subscribe to our podcast on Spotify or Apple Podcasts for more episodes and updates. If you are interested in learning more about Collective, you can visit their website at hello-collective.com or follow them on Instagram @collectivedeilab.
With the words, ‘Be Good. Do Good.' inked along her right foot, Kirsten Potenza, CEO and Founder of POUND® - Rockout. Workout., leads her body, life, and business with that mantra. Potenza founded POUND® at the age of 24, designing it to be something that connected people directly with the beat, using music as an escape to empower and motivate. She believes strongly that a workout should feel as powerful and moving as playing or listening to music. Potenza aspires to change minds before bodies and create a space and environment where everyone feels welcome and accepted. Take a listen as the self-proclaimed fitness rebel shares how she launched her fitness brand while seeking to be a catalyst for change. Follow Kirsten on Instagram at @kirstenpotenza and her company @poundfit. /// ABOUT THE SHOW /// The PRETTY GIRLS SWEAT Show, hosted by Aeshia DeVore Branch, highlights women who are balancing demanding careers with a healthy lifestyle and hurdling over personal and professional obstacles. Each week, Aeshia has a sister-to-sister chat with an inspiring go-getter and listeners learn HOW good things come to those who SWEAT. Learn more about us at prettygirlssweat.com! Have a question that you want to be answered on the show? Email hi@prettygirlssweat.com!
* SEASON ONE FINALE * As you probably already realized…this episode is a little different. It’s just me today. I’m gonna try something new. It just so happens that by the time a lot of you listen to this, it’ll also be my 30th birthday. I decided that today, I’d jam about 30 lessons I’ve learned in 30 years. I know. A little headline-y. But hey. I always love reading those lists, and hearing what others have to say about the lessons they’ve learned, so I thought maybe you’d like to, too. And honestly, as I was thinking about it, there is a LOT of overlap in the lessons I learned in season one of the WANTcast. Some of these are a little more trivial than others – like, stuff about smog checks, for example – but when I was in the moment and didn’t know what to do or was thrown off my game, they seemed like really big moments. 30 lessons in 30 years. As full of a list as I could muster up. Here we go! Show Notes: WANTcast archives Benjamin Mathes episode Kirsten Potenza episode Ashlee Piper episode Jessica Murnane episode Kate Northrup Many Lives, Many Masters Using Your Intuition Vs. Being Triggered I Love You And I Like You: The Ebbs And Flows Of Body Image The Dreams We Woke Up From: An Ode To Transitions Like this episode? Shoot me a comment below, leave a review on iTunes, share it on Facebook, tweet it out on Twitter, or post it on Instagram. Be sure to use the hashtags #WANTcast, #womenagainstnegativetalk, and/or #WANTyourself!
Women Who SWAAY Podcast - Weekly Conversations With Women Challenging The Status Quo
From a very young age, Kirsten Potenza, the co-founder and CEO ofPOUND®was trying to find a job or make a job out of whatever she could. "From stealing sweet peas from the farm behind the house and selling them to my neighbors to having a shop in the backyard where I sold potpourri that I made." After college, where Potenza was a Division I athlete at UCLA, she found herself changing careers often, which concerned her mother. Looking back, Potenza understands her mother’s concerns, but she suggests that others embrace these "opportunities to dip our toes in the water and test out different things and learn more about ourselves through exploring different careers." It was around the time that she turned down the opportunity to run a company that she met Cristina Peerenboom. “The one thing we had in common was that we were obsessed with music. We were both drummers - not in the sense of wanting to be in bands - there was something about drumming that appealed to the both of us. It probably had a lot to do with the fact that when we did it, we left our cell phones behind and escaped." Potenza and Peerenboom (who also comes from an athletic background) had group fitness ingrained in their lifestyles since childhood. "This idea of being fit - and fitness - never really was something we had to think too hard about when we were younger." But as working adults living in Los Angeles, "the gym experience didn't feel super positive to us. It felt like there was a lot of ego." Cue the light bulb. They should just make theirowngroup fitness class for any gym. "We had this background of a ton of different mentalities in knowing what it took to be fit, healthy, and strong but we weren't having as much fun doing that, right? So whether you're on a treadmill or in a class, it didn't feel enjoyable to us. So we kind of felt that spark when we were drumming or listening to music or experiencing music. I think for most people, music is an escape." Using Ripstix®, lightly weighted drumsticks engineered specifically for exercising, POUND® transforms drumming into an incredibly effective way of working out. "One of the greatest things about POUND® is that I was able to take all of my interests and put them into one thing, which I don't think happens. I'm passionate about fitness and wellness, I'm passionate about fashion, I'm passionate about food, and I get to put all of those things together and package them up in this little awesome, amazing company called POUND® - because we get to experience all of those things on a daily basis - and help people in all those categories so it's been awesome to have an opportunity like that." The best part of the POUND® empire?"I don't think we spent any marketing dollars for the first three or four years of POUND®. That's right, the duo spent nothing, and yet they still got Kelly Ripa to publicly give POUND® her seal of approval. LISTENto learn more about what Potenza thinks are the most valuable aspects of growing a business and living a life, and how Potenza and Peerenboom were able to grow POUND® without a marketing budget.
If you follow me on Instagram or read WANT often, you know I'm a sucker for a good fitness experience. And it's not because I'm super passionate about how to do a lunge or because of any sort of caloric burn: just like anything else worthwhile, fitness, to me, is all about how it makes you feel. Today’s guest is a long time in the making (we may or may not have tried to record this 7xs, nbd), someone whose journey I’ve had the pleasure of witnessing over the last five years: Kirsten Potenza, the co-founder of POUND. POUND is a workout unlike anything else I’ve ever experienced - IF YOUR IDEA of a workout looks more like head-banging at a rock concert than logging miles on a treadmill, then POUND may just be your fitness spirit animal. The concept behind this killer workout is simple yet genius: a full-body cardio jam session using weighted Ripstix to drum to the music for 45 crazy minutes. I live for music, so when I was first introduced to POUND, and Kirsten, I felt like I’d found a workout meant for me. The POUND story was born from struggle and a journey to self-realization that involved finding out what was missing for both Kirsten and co-founder Cristina. When they met, they were both living in extremes - Kirsten, in particular, was a work-a-holic and a play-a-holic with zero sense of balance. After realizing there was a shift that needed to be made, POUND and the POUND philosophy was born: life can’t be fully enjoyed without balance and nurturing, and if you give up on self-improvement, you give up on yourself. There is always something you can do, big or small, to be the you YOU know you're meant to be. In this episode we talk Kirsten’s past with negativity and her catalyst for a new way of thinking, going from feeling completely alone to being a community builder extraordinaire, why all "fitspiration" is NOT created equal, and the immense value in going slow in whatever you feel passionate about. I’m thrilled to have her on the WANTcast and to be able to introduce you to her. WANT Kirsten. SHOW NOTES: POUND - website Instagram Facebook Twitter Kirsten's Instagram Highway To Well Emotional Intelligence Mind Of A Chef Like this episode? Shoot me a comment below, leave a review on iTunes (the more reviews, the more Kirsten’s awesomeness is spread), share it on Facebook, tweet it out on Twitter, or post it on Instagram. Be sure to use the hashtags #WANTcast, #womenagainstnegativetalk, and/or #WANTyourself!
PoundFit Founders, Kirsten Potenza and Cristina Peerenboom - Music obsessed, “recreational drummers”, Kirsten and Cristina, felt uninspired by their gym workouts and needed to give their lack-luster fitness routine a much needed makeover. PoundFit combines cardio, low weight high repetition training, with a healthy dose of aggression, and rebellious Rock n Roll soul to your workout so you can rockout and get your workout.THE JUICE:With your RipStix, you become the drummer of the song, giving you a connection to your workout.Over 5,000 certified Pound Instructors Pound Regularly releases new songs and routines Pound Rockout Results at home if you can’t get to a participating gym If the standard pound class doesn’t get your heart pounding, give the longer harder program a try with red RipStixWhat’s next for the PoundGirls? SOCIAL MEDIA:Website: www.poundfit.comTwitter: @POUNDfitFacebook: PoundFitInstagram: thepoundgirls
Kirsten and Cristina talk about promoting their PoundFit fitness brand through direct response and the importance of finding the right DRTV partner. If you would like to find out more about how to get started on your Direct-to-Consumer business, visit us at https://www.scripttoscreen.com.