Podcast Series: The Sales Leader

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Cutting edge sales strategies for you and your team to generate leads, speed closings and increase deal sizes. Easy-to-implement techniques that get results from seasoned sales expert Colleen Francis.

Colleen Francis


    • Jan 5, 2023 LATEST EPISODE
    • weekdays NEW EPISODES
    • 3m AVG DURATION
    • 614 EPISODES


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    Latest episodes from Podcast Series: The Sales Leader

    I'm Sorry But Your Market Isn't Different

    Play Episode Listen Later Jan 5, 2023 3:07


    Throw-back Thursday - the best of from our archives! All too often, I hear sellers complain that their market is different and strategies in one industry won't work in another. They're almost always wrong.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Corporate Promiscuity and How to Avoid It

    Play Episode Listen Later Dec 29, 2022 3:08


    Throw-back Thursday - the best of from our archives! Focusing on new, shiny opportunities can sabotage your sales. Here's how to avoid it.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Tomorrow's Deal Depends on Value Today

    Play Episode Listen Later Dec 27, 2022 3:22


    Asking your customers to spend more requires they see value in what you already do for them today.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Balancing Near and Long Term Opportunities

    Play Episode Listen Later Dec 22, 2022 2:20


    Throw-back Thursday - the best of from our archives! One of the toughest things a seller has to do is balance near and long term opportunities. Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Dealing with Ego in Your Sales Coaching

    Play Episode Listen Later Dec 15, 2022 2:41


    Throw-back Thursday - the best of from our archives! Coaching a seller who is meeting their targets is one of the trickiest situations a sales leader faces.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Leverage Top Performers at Your Next Sales Meeting

    Play Episode Listen Later Dec 13, 2022 2:22


    Your best training resource is already on your team: your top performers!Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Translating Your Goal to Theirs

    Play Episode Listen Later Dec 8, 2022 1:55


    Throw-back Thursday - the best of from our archives! Your team really doesn't care about your goals. Here's how to turn yours into theirs!Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    If You're Not Digital, You're Dead

    Play Episode Listen Later Dec 1, 2022 2:06


    Throw-back Thursday - the best of from our archives! Most purchases are done using online resources. You better be there!Sign up for Colleen's newsletter for her latest tips and sales strategies.

    The Big Mistake in Picking a Sales Manager

    Play Episode Listen Later Nov 29, 2022 3:56


    Time and time again, leaders make this critical mistake in picking their sales managers.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Content is King - But Only the Right Content

    Play Episode Listen Later Nov 24, 2022 2:50


    Throw-back Thursday - the best of from our archives! Everyone knows that content is king when it comes to sales. But most content is worthless. BONUS behind the scenes footage!Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Your Value Proposition Doesn't Matter

    Play Episode Listen Later Nov 17, 2022 2:50


    Throw-back Thursday - the best of from our archives! If you can align your customer service to the buying process, you'll reap the rewards.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Why Top Performers Are Team Sellers

    Play Episode Listen Later Nov 15, 2022 3:01


    The best sellers leverage the whole team - from management to technical expertise - to become the customer's trusted advisor.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    When I Know Training will Work

    Play Episode Listen Later Nov 10, 2022 2:51


    Throw-back Thursday - the best of from our archives! I can always tell when sales training is going to work: it includes this.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Why Cross-Selling Fails

    Play Episode Listen Later Nov 3, 2022 2:41


    Throw-back Thursday - the best of from our archives! Everyone agrees cross-selling is critical. But most make this mistake.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    How to Use Operational Value to Become Indispensable

    Play Episode Listen Later Nov 1, 2022 3:16


    A great opportunity to show you are indispensable to our client it to demonstrate your value to their whole business.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    The Line Between Pushing and Being Repellent

    Play Episode Listen Later Oct 27, 2022 2:15


    Throw-back Thursday - the best of from our archives! You need to be aggressive in driving deals to close - but you can go too far.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    The Year-End Strategy that Works All Year

    Play Episode Listen Later Oct 20, 2022 2:33


    Throw-back Thursday - the best of from our archives! Use this strategy to drive growth as your hear wraps up. And then use it all year.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Making Land and Expand Work for You

    Play Episode Listen Later Oct 18, 2022 2:45


    Expanding your business with current clients takes this thoughtful, step-wise approach.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Collaboration is the New Buying Process

    Play Episode Listen Later Oct 13, 2022 2:28


    Throw-back Thursday - the best of from our archives! Forget buyer committees. The sales process now is about collaboration.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    The Return on Great Service

    Play Episode Listen Later Oct 6, 2022 2:36


    Throw-back Thursday - the best of from our archives! If you can align your customer service to the buying process, you'll reap the rewards.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Are You Giving Up Too Soon?

    Play Episode Listen Later Oct 4, 2022 3:04


    Most sellers give up on prospects far too soon - leaving deals to competitors who are more persistent.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Sales Engagement by the Numbers

    Play Episode Listen Later Sep 29, 2022 2:38


    Throw-back Thursday - the best of from our archives! Creating great engagement with customer and prospects requires investment. Here's why you need to do it.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Your Sales Prevention Department

    Play Episode Listen Later Sep 22, 2022 2:20


    Throw-back Thursday - the best of from our archives! We've all encountered groups in the organization that seem to be trying to stop you from making sales. Here's what to do.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Becoming a Solutions-Oriented Sales Leader

    Play Episode Listen Later Sep 20, 2022 2:58


    When coaching your reps, don't tell them what to do. Instead tell them how and arm them for success without you.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Back to Basics 3 Behaviors for Success

    Play Episode Listen Later Sep 15, 2022 3:04


    Throw-back Thursday - the best of from our archives! Implement these behaviors and you'll have the foundation for a successful sales career!Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Two Strategies for Immediate Inside Sales Growth

    Play Episode Listen Later Sep 8, 2022 2:37


    Throw-back Thursday - the best of from our archives! Fresh from working with a current client, these two strategies will immediately improve results from your inside sales team.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Even the Best Sellers Need a Referral Refresher

    Play Episode Listen Later Sep 6, 2022 3:55


    One of the biggest oversights by even the most successful teams is referrals. How's your referral game?Sign up for Colleen's newsletter for her latest tips and sales strategies.

    The Forgotten Value in B2B Sales

    Play Episode Listen Later Sep 1, 2022 2:50


    Throw-back Thursday - the best of from our archives! There are important lessons from selling to consumers that you need to be using in your B2B sales.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    I Dare You Not to Use Powerpoint

    Play Episode Listen Later Aug 25, 2022 1:48


    Throw-back Thursday - the best of from our archives! More often than note, PowerPoint is a crutch that forces the prospect into your conversation. I dare you to turn it off...Sign up for Colleen's newsletter for her latest tips and sales strategies.

    A Simple but Brilliant Account Management Strategy

    Play Episode Listen Later Aug 23, 2022 2:17


    The customer has told you what they want from your solution. Here's how to use that information to protect your account!Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Account Management The Missing Step

    Play Episode Listen Later Aug 18, 2022 2:09


    Throw-back Thursday - the best of from our archives! Most sellers forget the fourth critical step in account management. Do you know what it is?Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Too Many Choices is a Bad Thing

    Play Episode Listen Later Aug 11, 2022 3:39


    Throw-back Thursday - the best of from our archives! Providing customers and prospects with too many choices can backfire. Don't make this mistake.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    How to Coach the Un-Coachable

    Play Episode Listen Later Aug 9, 2022 2:48


    It's going to happen. A seller who just doesn't respond to your coaching. Here's how to deal with it.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Selling Value - Not Fear

    Play Episode Listen Later Aug 4, 2022 2:35


    Throw-back Thursday - the best of from our archives! Pitches that start with pointing out a prospect's problems will always get a defensive response. Here's what to do instead.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Staying Above the Noise with Your Prospects

    Play Episode Listen Later Jul 28, 2022 2:33


    Throw-back Thursday - the best of from our archives! Frequency and reach are the two secret ingredients to standing out in a crowded market.Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Your December To-Do List

    Play Episode Listen Later Jul 26, 2022 2:26


    No matter where your sales are, don't let anyone tell you that you can't sell in December. Here's how to make it one of your best months!Sign up for Colleen's newsletter for her latest tips and sales strategies.

    Getting Consensus Without Angering Your Buyer

    Play Episode Listen Later Jul 21, 2022 2:37


    Throw-back Thursday - the best of from our archives! We need different to reach different stakeholders in the buyer's organization. Here's how to do it without "working behind" the buyer's back.Sign up for Colleen's newsletter for her latest tips and sales strategies.


    0Sign up for Colleen's newsletter for her latest tips and sales strategies.

    A Little Bit of Paranoia Goes a Long Way

    Play Episode Listen Later Jul 14, 2022 1:51


    Throw-back Thursday - the best of from our archives! If you aren't thinking about the different ways the competition can steal your customer - you're vulnerable to exactly that.Sign up for Colleen's newsletter for her latest tips and sales strategies.

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