Podcasts about cross selling

Subscribe to the ECB newsletter: https://newsletter.ecommercecoffeebreak.com/ ---In this episode, we dive into how to create an effective cross-selling strategy to boost your online store's average order value. Our guest Varun Kundra, co-founder of AfterSell, shares practical insights on the psychology behind successful upselling and cross-selling. He explains different ways to implement these strategies - in cart, at checkout, and post-purchase. Varun also introduces an innovative "network offers" feature that lets merchants earn passive income by displaying relevant third-party offers on their confirmation pages. Learn how personalization, timing, and presentation can significantly impact your cross-selling success.Topics discussed in this episode: How to get the right cross sell offer. What are the types of cross sell offers. Why cross selling will boost your AOV. How to implement cross-selling post-purchase. Why post-purchase timing creates the perfect upsell opportunity. How to monetize your thank-you page with other brands' products. Why smart merchants are becoming mini retail media networks. The most effective post-purchase upsell implementation revealed. How to earn passive income displaying 3rd party offers on Shopify. Links & Resources Website: https://www.aftersell.com/Shopify App Store: https://apps.shopify.com/aftersellLinkedIn: https://www.linkedin.com/in/vk1/X/Twitter: https://x.com/varkundraGet access to more free resources by visiting the show notes athttps://tinyurl.com/hha27ypzSUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan).

Wie funktioniert PreSales bei einem Tech-Giganten wie Microsoft? Michael Glaab gibt Einblicke in den PreSales-Setup für Business Applications, die Zusammenarbeit mit Partnern, Teamstrukturen und die Skills, die heute wirklich zählen. Es geht um Cross-Selling statt New Logos, Team-Quoten statt Einzelziele und die Frage, warum technologischer Tiefgang alleine heute nicht mehr reicht. Ein weiterer Punkt: Warum Automatisierung und Outcome-Denken zur neuen Baseline werden und was PreSales mit einem Growth Mindset wirklich erreichen kann. Michael bei Linkedin - https://www.linkedin.com/in/michaelglaab/ ----------

Cross-Selling ist mehr als eine Technik – es ist eine Haltung. In diesem Video erfährst Du, wie Du durch echtes Kundenverständnis und individuelle Angebote nicht nur Deinen Umsatz steigerst, sondern nachhaltige Beziehungen aufbaust. Michael Weyrauch zeigt Dir praxisnah, wie empathischer Vertrieb funktioniert – mit Herz und Verstand. Jetzt reinhören, lernen und umsetzen!Melde Dich direkt an bevor es zu spät ist!https://michaelweyrauch.de/sellingoffensive/Alle wichtigen Links an einem Ort! https://michaelweyrauch.de/links/

Every law firm strives to achieve year-on-year profitable revenue growth. As the industry continues to grow more competitive, firms are looking at how to drive sustainable, organic growth by focusing on client value delivery. On today's episode of the CMO Series Podcast, James Barclay is joined by Wendy Bernero, Founder and Strategic Advisor at Yate Collaborative, who has over 30 years of experience in legal marketing and held Chief roles in firms including Baker McKenzie. Wendy discusses insights on how firms can deliver real value to their clients, the ways to maximise cross-selling and more.  James and Wendy cover:  Wendy's background in legal marketing and key learnings she's taken into her current role The strategies CMOs should implement and stay away from The reasons why firms should decide whether they want to be a solution provider or a talent agency The framework that Wendy uses to maximise cross-selling and the steps teams should take to make it successful The three actions every marketing and BD leader should do to improve their go-to-market strategy

In this episode of Scrappy ABM, host Mason Cosby provides listeners with actionable insights on building effective Account-Based Marketing (ABM) strategies, specifically through cross-selling initiatives. Highlighting a real-life scenario involving a VP of Finance in the construction industry and their need for lodging solutions, Mason breaks down the critical components necessary to create an efficient cross-selling program without breaking the bank.Best Moments:(00:32) Introduction to Melissa's specific account-based marketing challenge(01:28) Addressing potential data silo issues in large organizations(01:48) Overcoming sales compensation challenges for cross-selling(02:16) Implementing spiff programs to incentivize sales teams to facilitate meetings(03:29) Leveraging existing customer relationships to lower customer acquisition costs(03:47) Creating compelling offers like "covering the first trip" for construction crews(04:18) Using a product-led growth approach for service offerings(05:33) Integrating cross-sell opportunities during the card onboarding process(06:41) Utilizing news triggers to identify construction projects and expansion opportunities(08:09) Summary of four key strategies to implement the cross-sell program

In the latest episode of iGaming Daily, supported by Optimove, SBC's Multimedia Editor, James Ross, is joined by the two Ted's - Ted Menmuir and Ted Orme-Claye, to take an in-depth look at the UK Gambling Commission's recently announced changes to bonus regulations and what they mean for the future of the gambling industry. The trio examine the technical aspects of the new rules, unpacking how they will alter the way operators design and offer promotions.They also explore the wide range of reactions from industry stakeholders—from operators who see these changes as a major challenge to advocates of responsible gambling who argue that stricter regulations are long overdue. As the conversation unfolds, James, OG & Menmuir, discuss the ongoing ethical debate surrounding bonus incentives, questioning whether these practices have historically encouraged problem gambling or if they simply serve as effective marketing tools.What will this regulatory shift mean for operators' strategies? How will customer engagement and loyalty programs evolve in response? And ultimately, is this a necessary step toward fostering a safer, more transparent gambling environment? Join us as we dissect the impact of these changes and what they signal for the future of gambling promotions in the UK.To read more about the topics discussed, click on the following link:- https://sbcnews.co.uk/europe/uk/2025/03/26/ukgc-bans-bonus-mix-cap/Host: James RossGuests: Ted Menmuir & Ted Orme-ClayeProducer: Anaya McDonaldEditor: James RossiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast. Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

Send us a textIn this first installment of a special two-part episode of Sidecar Sync, Amith and Mallory explore the future of AI-enhanced member services. Associations face growing pressure to provide seamless, 24/7 member support—competing with the personalized service of big brands. In Part 1, we break down key member service functions and how AI can revolutionize them, from automating inquiries and renewals to personalizing communication and recommendations. Plus, we introduce Izzy, a groundbreaking AI agent designed to transform association operations. Stay tuned for Part 2, where we'll dive into real-world implementation strategies!

In today's competitive market, simply attracting customers isn't enough. You need to maximize the value of each interaction. That's where upselling and cross-selling come in. What are Upselling and Cross-selling? In simple terms, upselling and cross-selling are about providing helpful options to your customers, and enhancing their experience. * Upselling: Encouraging customers to purchase a higher-end version of their intended purchase. * Cross-selling: Offering complementary or related products that enhance the initial purchase. Why is Average Order Value (AOV) Important? AOV—the average amount a customer spends—is a crucial metric for business growth. The levers for growth include: * Acquiring new customers. * Retaining existing customers. * Generating referrals. * Increasing spending from all customer segments. Real-World Example: A Retail Success Story Let's consider a retail store in Benin selling computers and tech accessories. A customer walks in and buys a charging cable for ₦2,000. If that's the only purchase and the customer never returns, that's all the revenue generated. However, with strategic upselling and cross-selling, the outcome can be dramatically different. The Power of Conversational Selling Instead of a simple "anything else?" consider a more engaging approach: * Qualification and Discovery: "What happened to your old cable?" This opens a conversation and reveals the customer's needs. * Helpful Recommendations: "Have you considered a twist-resistant cable? They're only ₦1,000 more and last longer." * Highlighting Value: "Because they're flat, they don't twist like regular cables." * Expanding the Purchase: "What do you use your phone for? Gaming? Then a power bank would maximize your playing time." * Offering Alternatives: If a power bank is too expensive, suggest a high-speed charger. Building Future Relationships: "The Samsung ABC Pro Max is coming in December. We offer trade-ins. Can I get your number to notify you?" In this scenario, a ₦2,000 purchase becomes a ₦7,500 sale, with the potential for future business. Is This Ethical? Absolutely. When done correctly, upselling and cross-selling provide genuine value to the customer. It's about offering helpful options, not forcing purchases. Your Challenge: Have a conversation with your sales team or business partners. Explore ways to offer valuable options to your customers. Unlock the hidden revenue potential within your business. #Upselling #CrossSelling #SalesStrategy #Retail #BusinessGrowth #AverageOrderValue #CustomerExperience

In this episode of 'Building Great Sales Teams,' the host explores the critical difference between selling multiple products and cross-selling. Drawing from his extensive experience, he emphasizes the importance of specializing in a single product to retain deep product knowledge and brand loyalty. He elaborates on how fluid cross-selling of additional products post the main sale can enhance customer experience and drive sales success. The episode also touches on practical examples like integrating Check Sammy's partner program for roofers and other service providers. Additionally, the host updates listeners on the upcoming launch of 'TXBizDad' podcast and expresses gratitude for the show's strong listener support and positive reviews.Chapters00:00 Introduction and Episode Overview00:40 Consulting Business and Partner Program02:01 History of Selling Multiple Products03:02 Challenges and Strategies in Cross Selling07:43 Effective Cross Selling Techniques10:54 Real-World Examples and Objections14:31 Podcast Updates and Listener Appreciation Thank you for supporting Building Great Sales Teams! If you want to learn more about our host Doug Mitchell or get free BGST resources go to www.salesprogrambuilder.comAnd don't forget to visit us on Apple Podcasts to leave a review and let us know what you think! Your feedback keeps us going. Thanks for helping us spread the word!

El modelo de partner de un gran distribuidor puede ser muy interesante para empresas y emprendedores de muchos sectores.Pablo Coronado, Acount Manager de REPA nos va a explicar como funciona este modelo en su sector, los suministros para repuestos de maquinaria industrial de hosteleria.Este modelo permite a pequeñas empresas centrarse en la fabricacion de sus productos y delegar la parte comercial en un partner muy especializado.Vamos a ver:✅ Cómo funciona este modelo y cómo se está introduciendo en Europa✅ Que beneficios tiene para las dos partes implicadas✅ Cómo se hacen los acuerdos y cómo se trabaja con los partners.Toma buena nota de todo porque puede ser muy interesante para ti.Y si tu equipo de ventas necesita un meneo, podemoste hablar.Puedes reservar una Quick Meeting conmigo y vemos como puedo ayudarte.Puedes hacerlo aquí

In this episode of Know Your Risk and Insurance Coverage with RiskProNet, we continue our insightful conversation with Matt Cranney from M3 Insurance. Matt leads M3 Elevate, a pioneering small business insurance division that redefines how firms approach this crucial market. He shares how M3 transformed its small business unit into a sustainable, profitable, and high-value operation by leveraging advisory-led, tech-supported strategies.We dive deep into key challenges, including how to balance profitability with excellent service, integrate technology efficiently, streamline workflows, and align producer and carrier incentives. If you're looking to optimize your agency's small business unit, this is an episode packed with practical takeaways. Tune in for part two of our discussion with Matt Cranney and gain valuable insights into the future of small business insurance.Timecodes00:00 Introduction: Welcome Back with Matt Cranney00:47 The Philosophy Behind M3 Elevate's Success02:30 Small Business vs. Large Commercial: Navigating the Challenges05:00 Creating an Agency within an Agency: M3's Unique Structure07:17 Cross-Selling & Internal Workflows for Small Business Insurance10:26 Producer Roles & Expectations in Small Business Units13:39 Touchpoints & Customer Experience: How Often Should You Engage?17:13 The Power of Insurance Technology in Small Business Operations20:21 Why M3 Elevate Took a Cautious Approach to InsurTech Adoption22:45 Specialization & Growth Strategies for Small Business Accounts24:50 Managing Workload & Scaling Small Business Books Effectively27:10 Producer Compensation, Sales Goals, and Performance Tracking30:05 Carrier Consolidation: Strategy for Building Strong Partnerships32:26 Key Lessons: What to Avoid When Building a Small Business Unit35:15 Final Thoughts & Closing RemarksResources:Become a member at RiskProNet.comConnect with Matt Cranney on LinkedinConnect with Chip Arenchild on LinkedIn

This episode focused on effective cross-selling and upselling strategies for service-based and lead-generation businesses, emphasizing the importance of delivering exceptional customer experiences as the foundation for success.We explored tactics like leveraging customer data for personalized recommendations, conducting regular check-ins, and using segmented email campaigns to promote complementary or premium services. Additional strategies included educating clients through webinars and content, utilizing retargeting ads, and fostering loyalty through referral programs and memberships.By combining these approaches with tools like CRM systems and showcasing client success stories, businesses can maximize client value, strengthen relationships, and drive revenue growth.You can read the full blog over at https://elevatedmarketing.solutions/from-leads-to-loyalty-effective-cross-selling-and-upselling-secrets-for-your-business

In questo episodioCome impostare un piano strategico per aumentare l'efficacia dei venditori.I 7 punti essenzialiE adesso agiamo in questo modoPer ottenere il mese di accoglienza ed accedere senza investimento a Valueland registrati qui https://pugnimalago.it/newsletter/30giorni/ Il corso Basta suonare il campanello lo comperi quihttps://pugnmalago.it/basta-suonare-il-campanelloDa settembre 2024 va in onda la nona stagione di VendereValore e si è accesa Valueland.Ogni mese un tema nuovo da esplorare. In settembre ci siamo occupati di come scrivere, e presentare, una proposta efficace. In ottobre parleremo di vendita come prescrizione.Il primo episodio del mese, che introduce il tema e lo inquadra sarà disponibile a tutti, gli altri 3 del mese sono riservati a chi è entrato in ValuelandPer accede a Valueland e ai privilegi connessi vai qui https://pugnimalago.it/newsletter/30giorniIl secondo episodio del mese partirà da un caso reale.Nel terzo affronteremo la struttura e i punti chiave del tema.Nel quarto, oltre a riassumere i punti essenziali, proporrò un piano d'azione pratico da seguire.Questo il piano dei primi mesi già pianificatiSettembre: presentare una offertaOttobre: quando la vendita è prescrizioneNovembre: definisci la strategiaDicembre: l'importanza delle domandeGennaio: hunting e farming, due modi diversi di vendereFebbraio: superare le resistenzeMarzo: andare oltre la prima visitaIl romanzo sulla vendita Il valore del venditore lo trovi qui https://www.amazon.it/Valore-del-Venditore-vendita-sconti/dp/B0D7S96PVT/ in formato podcast è qui  https://www.spreaker.com/show/il-valore-del-venditorePer ricevere i miei appunti personali sul tema VendereValore,  vai qui https://pugnimalago.it/appuntiIl videocorso gratuito sul processo di vendita https://www.youtube.com/watch?v=4dOKslfKveI&list=PLsvBLLrj9ZsV-k29B4q2js6fK1xBWe6Yt&index=10&t=56sDove trovi tutti i nostri articoli nel nostro blog https://pugnimalago.it/articoli/Per entrare nel gruppo di discussione sulla vendita La compagnia: https://t.me/joinchat/f3f4aMd5rLhkNWY8Il canale Telegram d Vendere Valore è questo https://t.me/venderevalore

Here's a YouTube description for your podcast episode on Cross-Selling Life Insurance Sales Best Practices: Combining Life and P&C Sales for Success:

In questo episodioChe strumenti ti servono?I punti essenziali per la ricerca di nuovi clientiChe cosa ti serve per dare valore ai clienti esistentiCome aiutare il cliente esistente e fare la diffrerenzaPer ottenere il mese di accoglienza ed accedere senza investimento a Valueland registrati qui https://pugnimalago.it/newsletter/30giorni/ Da settembre 2024 va in onda la nona stagione di VendereValore e si è accesa Valueland.Ogni mese un tema nuovo da esplorare. In settembre ci siamo occupati di come scrivere, e presentare, una proposta efficace. In ottobre parleremo di vendita come prescrizione.Il primo episodio del mese, che introduce il tema e lo inquadra sarà disponibile a tutti, gli altri 3 del mese sono riservati a chi è entrato in ValuelandPer accede a Valueland e ai privilegi connessi vai qui https://pugnimalago.it/newsletter/30giorniIl secondo episodio del mese partirà da un caso reale.Nel terzo affronteremo la struttura e i punti chiave del tema.Nel quarto, oltre a riassumere i punti essenziali, proporrò un piano d'azione pratico da seguire.Questo il piano dei primi mesi già pianificatiSettembre: presentare una offertaOttobre: quando la vendita è prescrizioneNovembre: definisci la strategiaDicembre: l'importanza delle domandeGennaio: hunting e farming, due modi diversi di vendereFebbraio: superare le resistenzeMarzo: andare oltre la prima visitaIl corso Basta suonare il campanello lo comperi quihttps://pugnmalago.it/basta-suonare-il-campanelloIl romanzo sulla vendita Il valore del venditore lo trovi qui https://www.amazon.it/Valore-del-Venditore-vendita-sconti/dp/B0D7S96PVT/ in formato podcast è qui  https://www.spreaker.com/show/il-valore-del-venditorePer ricevere i miei appunti personali sul tema VendereValore,  vai qui https://pugnimalago.it/appuntiIl videocorso gratuito sul processo di vendita https://www.youtube.com/watch?v=4dOKslfKveI&list=PLsvBLLrj9ZsV-k29B4q2js6fK1xBWe6Yt&index=10&t=56sDove trovi tutti i nostri articoli nel nostro blog https://pugnimalago.it/articoli/Per entrare nel gruppo di discussione sulla vendita La compagnia: https://t.me/joinchat/f3f4aMd5rLhkNWY8Il canale Telegram d Vendere Valore è questo https://t.me/venderevalore

In this episode of Know Your Risk and Insurance Coverage with RiskProNet, we sit down with Matt Cranney of M3 insurance to explore the unique approach behind their small commercial unit, M3 Elevate. Matt shares his journey from Liverpool to leading M3 Elevate, the strategies that turned an accommodation service into a thriving agency within an agency, and the intentional decisions that made it possible. From operational challenges to aligning leadership, this episode provides actionable insights for any agency looking to elevate its small business strategy. Stay tuned for a preview of our second session with Matt, where we'll dive deeper into insurer tech and operational solutions.Timecodes:00:00 Introduction to the podcast and RiskProNet00:19 Episode overview and guest introduction: Matt Cranney from M3 Elevate00:51 Matt's personal journey from Liverpool to leading in Wisconsin02:50 How Matt connected with M3 and started shaping the small business unit05:04 The evolution of M3's small business focus and the decision to create M3 Elevate08:24 Establishing M3 Elevate as an "agency within an agency"12:33 Aligning internal messaging and branding to gain leadership and team support15:24 The operational effort behind launching M3 Elevate and early success stories19:22 Closing remarks: Preview of the next episode with Matt CranneyResources:Become a member at RiskProNet.comConnect with Matt Cranney on LinkedinConnect with Chip Arenchild on LinkedIn

Is the Auto Loan Market Breaking Credit Unions?With auto loan portfolios declining at record rates, credit unions are facing tough questions about their reliance on this market. Rising interest rates, changing consumer behaviors, and the younger generation's shift away from car ownership are reshaping strategies. From HELOCs to small business loans, discover how credit unions are adapting to fill the gaps.The Quest for Deposits: Cannabis, Cross-Selling, or Something New?Attracting deposits is becoming a steep climb as credit unions grapple with cost-of-funds challenges and rising competition. Unconventional strategies, including cannabis banking, cross-selling, and small business lending, are explored alongside hard lessons learned in ALM mismanagement. Are credit unions ready to compete with bigger institutions—or does a new playbook need to emerge?Succession Planning: The Silent Killer of Small Credit UnionsSuccession planning remains a persistent problem for credit unions, with issues ranging from board missteps to CEO complacency. Innovative approaches like fractional leadership and executive lending programs offer fresh perspectives on how small credit unions can prepare for the future.In this episode, hosts Joshua Barclay and Becky Reed welcome guest Jon Hernandez, CEO, CalCom, Mattel, Nikkei & Mabuhay CUs to discuss how credit unions can address these critical challenges—and chart a sustainable path forward.

In this episode, we're throwing it back to one of Taher's presentations at ScaleCon24 - Cross Selling to Current Clients! Adding MRR with your current client base is significantly easier than adding new MRR through new client acquisitions. Of course, we need to do both, but how do we implement a process that gets clients excited about buying more from you without having to constantly hold meetings with them? In this episode Taher shares the exact approach they took to add between $3,000-$5,000 MRR each quarter at Alltek Services from their current client base! Do you want to see the exact content we used? Check out msp-camp.com!

Ein starkes Vertriebsteam basiert auf neun essenziellen Säulen. Mission und klare Ziele geben die Richtung vor. Leadership prägt die Teamkultur, während dezentrale Führung Eigenverantwortung fördert. Gutes Recruiting und ein durchdachtes Talentmanagement legen den Grundstein für Erfolg. Effiziente Prozesse und eine klare Organisation optimieren den Weg zum Abschluss. Kontinuierliches Training hält das Team wettbewerbsfähig. Ein marktgerechtes Produktangebot und flexibles Pricing erleichtern Up- und Cross-Selling. Kommunikationsstrukturen sorgen für Alignment und Informationsfluss. Unterstützende Systeme und Tools ermöglichen datenbasierte Entscheidungen und steigern die Effizienz. Welche dieser Säulen sind bei dir etabliert? Wo gibt es Potenzial zur Verbesserung? Entdecke, was dein Team zum High-Performance-Vertrieb macht und welche Schritte noch fehlen.  

Max Kögl, einer der kreativen Köpfe hinter der erfolgreichen Marke Don Quiff, gewährt uns ein Blick hinter die Kulissen der The Newman Company GmbH. Inspiriert von Frisurenikonen wie James Dean und Elvis Presley, hat Max gemeinsam mit seinem Team eine starke Markenstory und ein innovatives Produktportfolio im Bereich Haar-Styling entwickelt. Erfahrt, wie eine enge Zusammenarbeit mit einem erfahrenen Friseur und langjährigen Freund nicht nur zur Entstehung der Marke führte, sondern auch zur Entwicklung qualitativ hochwertiger, in Deutschland hergestellter Produkte. Von der initialen Idee bis hin zur tatsächlichen Produktion – Max beschreibt den Weg voller Herausforderungen: die Suche nach dem richtigen Lieferanten, die Bewältigung bürokratischer Hürden bei der Gründung einer GmbH und der Start eines Online-Verkaufs über Amazon. Wir erhalten Einblicke in den Umgang mit Amazon Seller Central und die Bedeutung, Listings und Werbestrategien durch den Einsatz von Tools wie Helium 10 zu optimieren. Dabei geht es nicht nur um die technischen Aspekte, sondern auch um die naiven Fallstricke und den Wert professioneller Unterstützung bei der Einrichtung auf Amazon. Im Gespräch mit Max wird deutlich, wie essenziell Brand Awareness und gezielte Marketingstrategien für den Erfolg im E-Commerce sind. Wir erfahren, wie der gezielte Einsatz von Sponsored Brands und Cross-Selling dazu beitragen kann, eine starke Markenpräsenz aufzubauen und Erstkäufer zu motivieren, weitere Produkte zu erwerben. Mit wertvollen Tipps und Erfahrungen aus erster Hand bietet dieses Gespräch Inspiration für alle, die in der E-Commerce-Welt Fuß fassen wollen. Lasst euch von Max' Erfahrungen und den innovativen Ansätzen seiner Marke Don Quiff inspirieren! In Folge 153 des Serious Sellers Podcast auf Deutsch, Marcus und Max diskutiére 00:00 - Aufbau Einer Styling-Marke Auf Amazon 04:46 - Gründererfahrungen Mit Ersten Produktentwicklungen 18:07 - Gründung Einer GmbH Und Amazon-Verkauf 33:27 - Amazon-Verkauf Und Gegenseitiger Austausch 40:27 - Markenaufbau Und Verkaufsstrategien Auf Amazon

Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia's Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we're joined by long-time Amazon insider Joanna Otto. Joanna has spent over a decade across brand side roles, Amazon-focused agencies, and internally at Amazon. More importantly - she is the type of person we'll invent any excuse to get on a call with so she can inject positivity into our days.  But today we have a good excuse for our chat: Joanna has graciously agreed to give us a full download on the relatively new capabilities of Brand Tailored Promotions, what they are, where they came from, why they may or may not work for a given growth strategy and brand, and what they might tell us about the future of all things merchandising on Amazon.  Make sure you tune in to find out more!   KEY TAKEAWAYS In this episode, Julie, Jordan, and Joanna discuss: Introduction to Joanna Otto: Experience in brand-side roles, Amazon-focused agencies, and Amazon itself; currently an account manager at Acadia. Overview of Brand Tailored Promotions (BTPs) Timeline of development and key updates (August 2023 launch, June 2023 update to exclude ASINs, October 2023 new features). Differences between Brand Tailored Promotions and Brand Tailored Coupons Placement: Promotions visible on product pages vs. coupons in search and browse. Discount thresholds and fees associated with each. Implementation Strategies: Importance of a phased approach and audience segmentation. Utilizing BTPs during significant events (e.g., Prime Day) to extend promotion benefits. Use Cases for Different Brand Types: Strategies for new/upstart brands vs. established brands. Examples of audience segments (e.g., cart abandoners, high spenders). Pros of BTPs: Non-crawlable, refreshed data, specific targeting, no additional fees. Cons of BTPs: Lack of immediate impact, no ASIN-level reporting yet. Future Outlook: Anticipated developments in ASIN-level reporting. The potential evolution of Amazon's promotional strategies to provide more precise targeting and enhanced customer experience.  

Pricing ist die wichtigste Entscheidung, die ein CEO trifft. In dieser Folge lernst du alles, was du über Pricing wissen musst. Sebastian Voigt ist Pricing-Experte und Partner bei der Berliner Unternehmensberatung hy. Werbepartner dieser Folge - Richtig gutes Rechnungswesen mit Faktorly für unter 7 EUR pro Monat: faktorly.com/optimisten Mehr Geschäftsideen im Newsletter: ⁠⁠digitaleoptimisten.de/newsletter⁠⁠ Kapitel (00:00) Intro (10:26) Warum Pricing die wichtigste Entscheidung von CEOs ist (13:57) Pricing Fail #1: Zu niedrige Preise setzen (21:10) Pricing Fail #2: Zu wenig Skalierbarkeit bieten (26:16) Pricing Fail #3: Nur ein Angebot bieten (37:34) Pricing Fail #4: Keine Preisflexibilität (50:39) Pricing Fail #5: Preise nicht differenzieren (59:14) Geschäftsidee von Sebastian: Live Podcast Translation Mehr Kontext: In dieser Episode von Digital Optimisten spricht Alex mit Sebastian Voigt über die Bedeutung und Strategien der Preisgestaltung in Unternehmen. Sie reflektieren über ihre ersten Begegnungen, die Leidenschaft für Pricing und die häufigsten Fehler, die Unternehmen bei der Preisgestaltung machen. Sebastian teilt wertvolle Einblicke in die Wichtigkeit von Pricing als strategisches Element und gibt Tipps, wie Unternehmen ihre Preise effektiv gestalten und erhöhen können. In dieser Episode diskutieren Sebastian Voigt und Alex verschiedene Strategien zur Preisgestaltung und Kundenbindung in der Softwarebranche. Sie beleuchten die Bedeutung von Preismodellen, Kundensegmentierung, Upselling und Cross-Selling sowie psychologischen Aspekten der Preisgestaltung. Zudem wird die Rolle von Default-Optionen und Produktdifferenzierung thematisiert, um die Zahlungsbereitschaft der Kunden zu maximieren und langfristige Bindungen aufzubauen. In diesem Gespräch werden verschiedene Aspekte der Preisgestaltung in B2B- und B2C-Märkten behandelt. Sebastian Voigt erklärt die Möglichkeiten der Preisdifferenzierung im B2B-Bereich und die Herausforderungen bei der Incentivierung von Verkäufern. Zudem wird das Konzept des Search Pricing im B2C-Bereich diskutiert, sowie die psychologischen Effekte von Preisstrategien. Ein weiterer Fokus liegt auf dem Trend zu Usage-Based Pricing, insbesondere im Kontext von KI-gestützten Produkten. Abschließend werden innovative Geschäftsideen im Bereich Preisgestaltung vorgestellt. Keywords Pricing, Preisgestaltung, Unternehmensstrategie, Preiserhöhung, Pricing-Fails, Marktanalyse, Pricing-Strategien, Pricing-Psychologie, Pricing-Modelle, Pricing-Frameworks, Preismodell, Kundensegmentierung, Upselling, Cross-Selling, Preispsychologie, Default Bias, Produktdifferenzierung, Preisflexibilität, Kundenbindung, Software, Preisdifferenzierung, B2B, B2C, Preispsychologie, Incentivierung, Search Pricing, Usage-Based Pricing, Preisstrategien, digitale Produkte, Geschäftsideen

This week's topic is Effective Upselling and Cross-selling for Wedding Pros. In this episode, Shannon dives into a topic that can make or break your bottom line. From creative packages to add-ons that couples can't resist, she will explore the techniques to boost your revenue for your wedding business.  We talk about - > Suggestive selling> Focusing on adding personalized upgrades> Adding to the client experience> Cross-selling> Good, better, best > Checklist packagesListen all the way through for the tangible SWAG at the end of every episode on the 3 things you can start implementing into your business today! Spoiler alert ;) - here's the list… Make a list of what items should go into the initial packages and which items should I suggest later Review your data - look at current contracts and final spend and see how much upselling / cross-selling you/re doing now Make a plan, work the plan - this doesn't happen on it's own Tune in every Tuesday morning for NEW episodes, dropping at 7AM. For BTS between episodes: follow us on Instagram: @theweddingsassholesRate, Review, Follow and Share this episode with a friend! Thank you to our show producer and sponsor Sol Rise Entertainment. For all of your music entertainment needs please visit them at https://solrisellc.com/Need help? Email co-hosts Shannon Tarrant & Vanessa Negron at TheWeddingSass@gmail.com 

KI im E-Commerce: So geht´s richtig 1. Einführung in die Episode Vorstellung des Themas: Künstliche Intelligenz im E-Commerce Bedeutung von KI für die Steigerung der Umsätze und Optimierung der Preisgestaltung 2. Personalisierte Produktempfehlungen Funktion von Retargeting Unterschiede zwischen traditionellem Retargeting und KI-gestütztem Retargeting Vorteile und Umsatzsteigerung durch KI-gesteuerte Produktempfehlungen Beispiel: 35 % der Amazon-Umsätze durch personalisierte Vorschläge Win-Win-Situation für Kunden und Unternehmen 3. Dynamische Preisgestaltung (Dynamic Pricing) Definition und Beispiele von dynamischer Preisgestaltung Echtzeit-Anpassung der Preise durch KI Vorteile für Unternehmer: Umsatzsteigerung und bessere Margen 4. Optimierung der Customer Journey Personalisierung der gesamten Kundenreise durch KI Verbesserung der Kundenerfahrung vom ersten Klick bis zum Kaufabschluss Erinnerungen an Warenkorb-Abbrecher Studienergebnisse: bis zu 15% mehr Conversion durch personalisierte Kundenreisen 5. KI und Cross-Selling Definition und Beispiele von Cross-Selling Einsatz von KI zur Steigerung des durchschnittlichen Warenkorbwerts Analyse von Transaktionen zur Optimierung der Produktempfehlungen Vorteile: Steigerung des Umsatzes und stärkere Kundenbindung 6. Zusammenfassung der wichtigsten Punkte Personalisierte Produktempfehlungen steigern den Umsatz Dynamic Pricing sorgt für flexible und gewinnbringende Preisgestaltung Optimierung der Customer Journey durch KI Cross-Selling mit KI erhöht den durchschnittlichen Warenkorbwert 7. Abschluss und Aufruf zur Interaktion Aufruf zur Interaktion: Feedback und Kommentare von Hörern Bewerbung des Hörbuchs "Selfmade Millionäre packen aus" Einladung, als Interviewgast im Podcast zu erscheinen Zusammenfassung von Episode 863: KI im E-Commerce – Personalisierte Einkaufserlebnisse und Verkaufsstrategien Einleitung zur Episode In dieser Episode von TomsTalkTime tauchen wir tief in die Welt der Künstlichen Intelligenz im E-Commerce ein. Es geht darum, wie Unternehmen KI nutzen können, um personalisierte Einkaufserlebnisse zu schaffen, die Umsätze zu steigern und dynamische Preisstrategien anzuwenden. Tom erklärt, wie KI-basierte Systeme nicht nur das Verhalten der Kunden analysieren, sondern auch helfen, den Warenkorbwert durch Cross-Selling zu erhöhen. Bleib dran und erfahre, wie KI das E-Commerce-Geschäft revolutioniert. Personalisierte Produktempfehlungen mit KI Personalisierte Produktempfehlungen sind ein zentraler Bestandteil des E-Commerce. Durch den Einsatz von KI im E-Commerce werden den Kunden genau die Produkte angezeigt, die auf ihren bisherigen Käufen und Interessen basieren. Im Vergleich zum traditionellen Retargeting, bei dem nur ähnliche Produkte angezeigt werden, geht KI einen Schritt weiter und schlägt passende Artikel wie Kleidung, Accessoires oder technische Gadgets vor. Diese Empfehlungen sind speziell auf den Kunden zugeschnitten. Ein Beispiel: Bei Amazon stammen 35 % der Verkäufe aus personalisierten Vorschlägen. Das zeigt, wie effektiv KI-basierte Produktempfehlungen sein können. Dynamic Pricing: Dynamische Preisgestaltung durch KI Die dynamische Preisgestaltung ist eine weitere bedeutende Anwendung der KI im E-Commerce. KI-Systeme passen die Preise in Echtzeit basierend auf Angebot, Nachfrage und dem Verhalten der Kunden an. Beispiel: Flugpreise ändern sich täglich, und diese Anpassungen sind oft das Ergebnis von KI-basierten Algorithmen. Gleiches gilt im E-Commerce, wo Unternehmen durch flexible Preisgestaltung ihre Umsätze und Margen optimieren können. Für Unternehmer bedeutet das, dass sie immer den optimalen Preis anbieten können, ohne manuell eingreifen zu müssen. KI übernimmt die Preisoptimierung und passt sie an die aktuelle Marktlage an. Optimierung der Customer Journey mit KI Künstliche Intelligenz hilft, die gesamte Customer Journey im E-Commerce zu optimieren. Vom ersten Besuch auf der Website bis zum Kaufabschluss – KI sorgt dafür, dass die Reise des Kunden personalisiert und effizient gestaltet wird. Ein Beispiel hierfür sind Erinnerungen an Warenkorb-Abbrecher, bei denen die KI dem Kunden eine gezielte Nachricht schickt, um ihn zur Rückkehr und zum Kaufabschluss zu bewegen. Studien zeigen, dass personalisierte Customer Journeys zu bis zu 15 % mehr Conversions führen können. Diese maßgeschneiderten Erlebnisse erhöhen die Kundenzufriedenheit und führen zu mehr Umsatz für das Unternehmen. Cross-Selling mit KI im E-Commerce Cross-Selling ist eine Technik, bei der dem Kunden Produkte angeboten werden, die zu seinem bisherigen Kauf passen. Mit KI wird dieser Prozess noch intelligenter, da die Algorithmen basierend auf Tausenden von Transaktionen passende Produkte vorschlagen. KI analysiert, welche Produkte häufig zusammen gekauft werden, und schlägt dem Kunden Artikel vor, die er vielleicht nicht geplant hatte, aber nützlich findet. Dies führt zu einem höheren Warenkorbwert. Der Vorteil für den Unternehmer: höhere Umsätze und eine stärkere Kundenbindung, da dem Kunden ein zusätzlicher Mehrwert geboten wird. Zusammenfassung der wichtigsten Punkte Personalisierte Produktempfehlungen steigern den Umsatz und sorgen dafür, dass Kunden schneller finden, was sie suchen. Dynamic Pricing ermöglicht es Unternehmen, ihre Preise flexibel an die Marktlage und das Verhalten der Kunden anzupassen. Die Optimierung der Customer Journey durch KI führt zu einer besseren Kundenerfahrung und höheren Conversions. Cross-Selling mit KI steigert den durchschnittlichen Warenkorbwert und stärkt die Kundenbindung. Abschluss und Call-to-Action Am Ende der Episode ruft Tom seine Hörer dazu auf, ihre wichtigsten Erkenntnisse in den Kommentaren oder per E-Mail zu teilen. Er empfiehlt zudem das Hörbuch „Selfmade Millionäre packen aus: diese 9 Eigenschaften führen dich zum Erfolg“, das wertvolle Tipps und Einblicke bietet. Tom lädt Unternehmer ein, als Interviewgäste im Podcast aufzutreten, um ihre Erfahrungen zu teilen und ihre Reichweite zu vergrößern. Und denk immer daran: Wer will, findet Wege. Wer nicht will, findet Gründe. Tschüss, mach's gut. Dein Tom.   Hol Dir jetzt Dein Hörbuch "Selfmade Millionäre packen aus" und klicke auf das Bild! Buchempfehlung bei Amazon: Denken Sie wie Ihre Kunden   +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ Mehr Freiheit, mehr Geld und mehr Spaß mit DEINEM eigenen Podcast. Erfahre jetzt, warum es auch für Dich Sinn macht, Deinen eigenen Podcast zu starten. Jetzt hier zum kostenlosen Podcast-Workshop anmelden: https://Podcastkurs.com +++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++   So fing alles an. Hier geht´s zur allerersten Episode von TomsTalkTime.com – DER Erfolgspodcast. Und ja, der Qualitätsunterschied sollte zu hören sein. Aber hey, das war 2012…

The key to new business acquisition isn't the newest seminar strategy or social media post — it's growing your revenue within your existing client base. Discover how to boost client retention, increase revenue, and provide comprehensive financial solutions through effective cross-selling techniques and a unified advisor approach. Join host Kalem Mackey, and guests, Rob LaCivita, Chief Operating Officer at JL Smith Holistic Wealth Management, and Chad Weigl, CFF, BPC, Senior Wealth Manager at JL Smith, to learn the strategies that have put them on track this year to bring in over $150 million of new client assets. Tune in to learn how these powerful strategies can transform your business and deliver exceptional value to your clients.Resources:CRM systems referenced: Redtail, Smart OfficeFinancial planning process referenced: The Bucket Plan®Organizational system referenced: EOS (Entrepreneurial Operating System)

➡️ Alle Infos zu Pipedrive und der 14-Tage Testversion: http://aff.trypipedrive.com/felixthoennessen In dieser Podcast-Folge erfährst du fünf entscheidende Schritte, wie du dein Vertriebssystem verbessern kannst, um mehr Umsatz zu erzielen: 1️⃣ Einwände richtig vorwegnehmen. 2️⃣ CRM-System (Pipedrive): Leads besser managen, Verkaufsprozess automatisieren und visuell darstellen. 3️⃣ Direkter Kundenkontakt: Telefon/Gespräch, statt nur Social Media. 4️⃣ Bestandskundengeschäft nutzen: Cross-Selling und Upselling bei bestehenden Kunden. 5️⃣ Neue Trends für Produktentwicklung erkennen und nutzen. Vergiss nicht, diesen Podcast zu abonnieren und zu bewerten, um mehr solcher wertvollen Tipps zu erhalten! --- 00:00 - Einführung 00:41 - 1. Einwände richtig behandeln 04:04 - 2. Das richtige CRM-System nutzen 08:54 - 3. Direkter Kundenweg 10:13 - 4. Mehr Umsatz durch Bestandskunden 11:05 - 5. Marktanpassungen durch Produktentwicklungen 12:19 - Zusammenfassung und Abschluss --- ► Lass uns dein Business zum wachsen bringen:  ► Wie ich dir ganz konkret helfen kann:  ► Hier kommst du direkt zu meiner Website:  ---Du bist Selbständige:r oder Unternehmer:in und willst regelmäßig mit den wichtigsten Informationen versorgt werden, die du brauchst, um dein Business auf das nächste Level zu bringen? Dann bist du hier genau richtig. Folge meinem Kanal und lass dich regelmäßig mit den besten Business Tipps versorgen, so dass du endlich richtig durchstarten kannst. Hat Dir die Folge gefallen und DU möchtest mehr solchen Input?  Dann lass einen Daumen nach oben da und gib dein Feedback in den Kommentaren! Mehr über Felix ▬▬▬▬▬▬▬▬▬▬▬▬▬ Felix Thönnessen ist seit vielen Jahren Jahren Keynote Speaker und gibt als Mentor sein Wissen an Gründer:innen, Unternehmer:innen und Selbstständige weiter. Dabei behandelt er Themen wie  Wachstum, Skalierung, Marketing und Vertrieb. 4 Jahre lang hat er als Coach bei der TV-Serie "Die Höhle der Löwen" auf Vox die Teilnehmer*innen fit gemacht. Thönnessen ist nicht nur Berater und leidenschaftlicher Autor von vielen Büchern, sondern hat bereits über 1.000 erfolgreiche Unternehmen begleitet. In mehreren hundert gehaltenen Vorträgen hat er wertvolle Tipps und Hinweise  zum Thema Business Aufbau und Skalierung weiter gegeben Hier gibt's mehr! ► Instagram► LinkedIn ► Webseite

Shoot Us A Message!In this dynamic episode of "The Insurance Dudes," hosts Craig Pretzinger and Jason Feltman sit down with Carson Porter to dive deep into the strategies and insights that can turn insurance agents into formidable sales machines. Carson shares his expertise on cross-selling life insurance to Property and Casualty (PNC) clients, offering valuable pointers on leveraging client data, refining leads, and the importance of persistence.Key Topics:- Cross-Selling Strategy: Carson explains how to effectively use property and casualty data, like mortgage details, to introduce life insurance as mortgage protection, making cross-selling more efficient and lucrative.- Optimizing Sales Pitch and Strategy: Streamline life insurance application processes by using client surveys and short, relevant add-ons during PNC discussions to save time and boost revenue.- Increasing Efficiency and Revenue: Learn how selling a $1,200 life insurance policy with minimal effort can double an agent's first-year revenue, providing resources for business growth.- Agent Collaboration: Discover the benefits of partnering with driven life insurance agents, even part-time or outside the primary carrier's system, to handle leads and sales efficiently.- Overcoming Industry Challenges: Tackle the bureaucratic and compliance hurdles that come with agent partnerships and incentivize proactive teamwork.- Persistence in Lead Follow-Up: Jason and Carson emphasize the success of persistent but respectful follow-ups, noting that later contacts often yield the highest retention and close rates.- Comparison of Captive vs. Independent Insurance Models: Weigh the pros and cons of captive and independent insurance models, emphasizing the need for selective quoting and the benefits of collaboration.- Sales and Partnering Strategies: Carson shares how partnering with agencies that don't sell life insurance can increase profitability and retention through efficient marketing strategies.Contact Information:Follow Carson on social media or reach out via email at carsonp@revagencysyndicate.com.InstagramLinkedInFacebookWebsiteConcluding Remarks:Join Craig and Jason as they explore the wealth of knowledge shared by Carson Porter on how insurance agents can maximize effectiveness and boost revenue through smart sales strategies and persistent follow-ups. Don't miss out on these valuable insights that can transform your agency.---Be sure to subscribe to "The Insurance Dudes" for more expert advice and industry insights in future episodes!Support the showHey there! Thank you for listening! We'd be SUPER GRATEFUL for a subscribe!And a review over on the Apple Podcasts would be incredible!Check out our newsletter, webinar, and some great Internet Lead tactics at The Insurance Dudes Homepage.We appreciate you!Craig Pretzinger & Jason FeltmanThe Insurance Dudes

Welcome to another episode of The Ecommerce Braintrust podcast hosted by Acadia's Head of Retail Marketplaces Services Julie Spear and Director of Retail Operations, Jordan Ripley. Today we're joined by a friend of the show and a frequent guest: Russ Dieringer of Stratably, a research firm providing unbiased insights on how to do better business with Amazon and its peers.  We'll be diving into launching products on Amazon - something many claim to have a secret sauce around, but a topic we haven't seen holistic industry research on.  Make sure you tune in to find out more!   KEY TAKEAWAYS In this episode, Julie, Russ, and Jordan discuss: 1P vs. 3P Brands on Amazon: The nimbleness and product innovation advantage of 3P brands. 25% of brands use Amazon as a launching pad for new products, adopting a "test and learn" approach. Many launches on Amazon are dictated by timing issues rather than strategy. Tactical aspects like SEO, PDP development, and inventory planning. Emphasis on case studies to demonstrate the impact of well-executed launches. Seasonality and Launch Timing: Insight on launching seasonal products 6 months in advance of peak season. Using Amazon's event calendar for strategic planning. Amazon Marketing Cloud (AMC): low adoption of AMC tools. Potential benefits like advanced targeting, audience creation, and quicker market entry when AMC is used effectively. The complexity of product launches within large organizations and strategies for better coordination. Insights into the typical timeline for reaching baseline sales post-launch. Media Strategy and Ad Spend: Higher average ad spend for new products and the balance between ad efficiency and speed-to-sales. Importance of upper funnel support for product visibility and sales propulsion. The critical role of leaders in Amazon initiatives and the necessity of cross-department collaboration for successful launches.  

Want to learn the solution for smoothly integrating two companies into one, and achieve a seamless transition for sales teams? We're sharing the key to achieving that result. Let's dive into the solution together! Have you been told to follow a certain strategy to merge companies, but it's not producing the results you need? The pain of facing uncertainty and disruption during company mergers is all too real. If you've been feeling this frustration, it's time to learn a new approach that empowers you to navigate company integrations smoothly. Elevating Sales Leadership The episode highlights the importance of strong sales leadership in navigating company mergers. Leaders like Casey George emphasize the need for aligning financial metrics with sales objectives. Hiring the right people, empowering them, and fostering a culture of transparency and open communication are key aspects of effective sales leadership. This is Casey George's story: Casey George's journey into the industry is a testament to the power of experience and resilience. With a career spanning 20+ years, including leadership roles at IBM and a stint at Talend, now the EVP of Global Sales at Qlick, Casey's insight into the world of sales is unmatched. As he shares his experiences and strategies for integrating merging companies, his passion for music and love for the '80s shine through, adding a personal touch to his professional wisdom. Casey's approach of moving fast and embracing imperfection resonates with the challenges of merging companies, capturing the essence of adapting and learning in the face of change. His four pillars of financial, people and culture, enablement, and systems provide a roadmap for companies navigating integration, offering a blend of practical advice and personal anecdotes. Casey's narrative style creates a relatable and engaging journey, making his insights not just informative, but also inspiring. The more mature reps know that the money will follow if they're successful, and successful to them is hitting that target. Driving value for their clients on a consistent basis, and therefore hitting their targets. And then the money follows. - Casey George In this episode of The Modern Selling Podcast, Casey George, the Executive Vice President, Global Sales at Qlik, shares his extensive 20+ year career experience, including leading sales teams through company mergers. With a focus on integration strategies and the challenges of merging companies together, Casey's insights offer practical advice for sales leaders navigating similar situations. He emphasizes the need to anticipate challenges, prioritize the sales team in the integration process, and the importance of an adaptive approach. Casey's personal anecdotes and practical takeaways provide valuable insights for professionals in the tech and sales industries, making this episode a must-listen for sales leaders looking to drive smoother company integrations. Don't miss out on learning from Casey's experience and gaining actionable strategies for successful company mergers! In this episode, you will be able to: Master Integration Strategies for Merging Companies: Learn the secrets to successful company mergers and how to navigate the complexities with finesse. Elevate Sales Leadership During Company Transitions: Discover how to lead your sales team through company mergers with confidence and effectiveness. Maximize Sales Team Performance: Uncover the strategies to boost your sales team's productivity and success during a company integration. Learn the Importance of Sales Enablement in Mergers: Explore the critical role of sales enablement in ensuring a smooth transition and sustained sales growth post-merger. Navigate Corporate Cultures Post-Merger: Gain insights into effectively managing the merging of corporate cultures to foster a harmonious and productive environment.   Key Moments: 00:00:00 - Intro

In this episode of Shop Talk, David Carothers dives deep into strategic planning for the fourth quarter. Usually, the Power Producers podcast focuses on refining and redefining sales strategies, but in this session, David shifts gears. Drawing from a recent, impactful call with the Killing Commercial community, he shares crucial insights tailored to help sales professionals gear up for a successful Q4. This episode is part of a focused series aimed at maximizing end-of-year performance. Key Points Preparation for Q4 Success: Emphasizes the importance of early preparation for the fourth quarter, advising sales professionals to begin prospecting now for October, November, and December. Highlights the risks of waiting until the last minute, which can lead to missed opportunities. Strategic Planning and Goal Setting: Stresses the need for specificity in goal setting, such as defining income targets and understanding commission splits. Encourages setting SMART goals—specific, measurable, achievable, relevant, and time-bound—to ensure all actions align with long-term objectives. Leveraging Tools and Tailoring Efforts: Advocates for using tools like NCCI for targeted prospecting and creating a daily call list. Advises monitoring personal results and adjusting strategies based on what's working, rather than sticking to traditional methods that may not be effective for everyone. Cross-Selling and Duty to Offer: Highlights the importance of cross-selling and ensuring that clients are offered all necessary coverages, such as cyber insurance, to avoid liability. Advises educating clients on the risks and benefits of different coverages and documenting rejections to protect against future claims. Referral Strategies: Encourages leveraging existing client relationships to ask for referrals, especially in Q4. Advises being specific when asking for referrals and tailoring the ask to ensure high-quality leads. Connect with: David Carothers LinkedIn Kyle Houck LinkedIn Visit Websites: Killing Commercial Power Producers Podcast The Dirty 130 The Extra 2 Minutes

In this episode, we dive into strategies for boosting your online store's average order value (AOV) through effective cross-selling. Joining the conversation is Varun Kundra, Co-founder of AfterSell.com, a Shopify app used by over 20,000 brands for upselling and cross-selling. Varun shares insights on consumer psychology, personalization, and how merchants can seamlessly integrate third-party offers to maximize profits without additional effort.  Topics discussed in this episode:  Why cross-selling and upselling boost AOV in a high acquisition cost environment How personalization and relevance improve upsell and cross-sell success What entry points exist for upselling: in-cart, checkout, post-purchase Why post-purchase offers work due to the "dopamine kick" What "network offers" are and how they display third-party offers What revenue potential exists for merchants using network offers Links & Resources Website: https://www.aftersell.com/ Shopify App Store: https://apps.shopify.com/aftersell LinkedIn: https://www.linkedin.com/in/vk1/ X/Twitter: https://x.com/varkundra Get access to more free resources by visiting the show notes athttps://t.ly/VFUA- Want to be a smarter online business owner? Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.Learn more at https://founders-sidekick.comSign up for our free newsletter. Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time. 100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow on Apple Podcasts Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review! Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422And if you haven't yet, follow the podcast to catch all the bonus episodes I'm adding. Don't miss out—hit that follow button now!

This week we talk about: Daniel has been to the F1

Join us in a new Product Podcast as Yi-Wei Ang, the Chief Product Officer at Talabat, takes us through his extraordinary journey of transforming Talabat from a local food delivery service into the largest multi-service tech company in the Middle East. Yi-Wei shares invaluable insights into how his team expanded from 100 to 550 in product and engineering, and how they tackled the challenges of scaling a tech company in a rapidly growing market.Discover the strategies behind structuring teams to stay closely aligned with business and customer issues, the importance of deep diving into each vertical, and the role of personalization in enhancing the customer experience. Learn about the potential for cross-selling between Talabat's diverse services and the innovative use of AI technology in customer experiences, such as AI-driven recipe generation in grocery stores.In this episode, we delve into the complexities of product strategy in growing markets, emphasizing the need to understand local cultures and the importance of having local sponsors for new features to ensure commercial success. Yi-Wei also discusses balancing tailored experiences with brand consistency across different regions, long-term planning and prioritization, and fostering a culture of vulnerability and learning from failures.This is a must-listen for anyone interested in product development and leadership in the fast-evolving tech landscape of the Middle East.This episode is brought to you by Pendo, the only all-in-one product experience platform for any type of application. With all the tools you need, in one simple-to-use platform, Pendo makes it easy to answer critical questions about how users are engaging with your product—then turn those insights into action—all so you can get your users to do what you actually want them to do. Visit our website to create your free Pendo account today, and start building better experiences across every corner of your product.Episode highlights

On this episode we talk about Grab, WeChat, Meituan, X, and all things about SuperApps. Our conversation builds off of a recent memo on SuperApps, which you can read here: WeChat, Meituan, and Grab: What is a SuperApp and Why You Will Fail Building One **Please note we had issues with the orginal sound recording and had to use AI tools to adjust the sound volume, however it adversely impacted the sound quality. We apologize for this and will try to avoid this happening in the future.**  -*-*-*-*-*-*-*-*-*-*- Show Notes (0:00) Intro (0:51) SuperApps Intro, Cross Selling, Sea Limited's Free Fire  (8:54) What a SuperApp Aims to Do  (13:59) WeChat History and What Was Different About It  (20:41) Why no Mini-programs or SuperApps in the U.S.? (23:28) Meituan's and Grab's SuperApp; Twitter/X's Ambitions (41:03) The Physical World's "SuperApps", Sears, E-Commerce Grocery -*-*-*-*-*-*-*-*-*-*- Become a Speedwell Member here to gain access to *all* of our in-depth research reports and more!   Sign up for Speedwell's free newsletter and weekly memos here *-*-*- Follow Us: Twitter: @Speedwell_LLC Threads: @speedwell_research Email us at info@speedwellresearch.com for any questions, comments, or feedback. -*-*-*-*-*-*-*-*-*-*- Disclaimer Nothing in this podcast is investment advice nor should be construed as such. Contributors to the podcast may own securities discusessed. Furthermore, accounts contributors advise on may also have positions in companies discussed. Please see our full disclaimers here:  https://speedwellresearch.com/disclaimer/

Haben Sie sich jemals gefragt, wie Sie die Nadel im Heuhaufen der Amazon-Produkte finden können? Wir zeigen Ihnen, wie Helium 10 Blackbox das Rätselraten aus der Produktsuche nimmt und verborgene Verkaufspotenziale aufdeckt. Lernen Sie, wie Sie durch geschicktes Filtern von Kategorien und Bewertungen die Diamanten im Amazonas-Dschungel bloßlegen. Unsere Episode ist gespickt mit Insider-Wissen, das Ihnen den Weg weist, um Ihre Angebote auf Amazon ganz nach vorne zu katapultieren. Es gleicht einer Schatzsuche: Mit Helium 10 Blackbox tauchen wir in die Tiefen der Konkurrenzstrategien ein und helfen Ihnen, den Erfolg Ihrer Produktpalette zu maximieren. Wir demonstrieren Ihnen, wie man durch Analyse von Suchvolumina und Bewertungen genau die Produkte identifiziert, die Kunden wirklich wollen. Und wenn Sie schon immer einmal hinter die Kulissen eines Amazon-Verkäufers blicken wollten, um deren Verkaufsgeheimnisse zu entdecken, haben wir genau das Richtige für Sie. Abschließend beleuchten wir den unschätzbaren Wert von Nischenprodukten und geben Ihnen eine Strategie an die Hand, mit der Sie gezielt nach solchen mit hohem Umsatzpotential suchen können. Wir zeigen an praktischen Beispielen, wie Sie das Suchvolumen zu Ihrem Vorteil nutzen können, und erläutern, warum gutes Cross-Selling und eine durchdachte Produktplatzierung Gold wert sind. Lauschen Sie unseren Ratschlägen und lassen Sie sich von den Möglichkeiten inspirieren, die Helium 10 Blackbox für Ihren Online-Handelserfolg bereithält. In Folge 127 des Serious Sellers Podcast auf Deutsch, Marcus diskutiére 00:00 - Helium 10 Tool Zur Produktsuche 12:17 - Amazon Keywords Und Produkttitel Optimieren 22:31 - Amazon Strategien Für Nischenprodukte 34:36 - Organizer Für Bessere Platznutzung

Haben Sie sich schon einmal gefragt, warum manche Produkte auf Amazon einfach besser ankommen als andere? Michael Stollberger, der Guru für A+ Content und Geschäftsführer einer spezialisierten Agentur, gibt Einblicke in die Kunst, Amazon-Listings so zu optimieren, dass sie nicht nur auffallen, sondern auch verkaufen. In unserem aktuellen Podcast nehmen wir diese verkaufsfördernden Geheimnisse unter die Lupe und zeigen, dass gutes Marketing auf Amazon weit mehr als nur ansprechende Bilder erfordert. Mit Michael analysieren wir, wie man den A+ Content strategisch anlegt, um die Produkte überzeugend zu präsentieren und Kunden zu binden. Wir gehen auch der Frage nach, wie man unterschiedliche Produkte - nehmen wir als Beispiel ein Indoor-Klettergerüst - mit Hilfe von A+ Content ins beste Licht rückt. Michael führt uns durch das dynamische Feld der Content-Module und betont, wie essentiell eine mobile-optimierte Darstellung für den Erfolg auf Amazon ist. Sehen Sie sich die Ergebnisse in meiner Zusammenarbeit mit einem renommierten Kunden an: Ein Paradebeispiel für ein gelungenes Premium Listing, das Sie auf meinem LinkedIn-Profil bewundern können. Zudem sprechen wir über effektives Cross-Selling und zeigen anhand von Kollagenpulver, wie vielseitige Anwendungsmöglichkeiten den Verkauf ankurbeln können.  Zum Abschluss unseres Gesprächs mit Michael Stollberger reflektieren wir darüber, wie wichtig es ist, stets innovativ und flexibel zu bleiben, um auf der Verkaufsplattform Amazon erfolgreich zu sein. Wir beleuchten, wie sich die Landschaft verändert hat und warum man sich nicht auf alten Lorbeeren ausruhen darf. Lassen Sie sich von den zahlreichen Anregungen inspirieren und nutzen Sie das Potenzial, das Amazon für Ihr Business bereithält. Vielen Dank fürs Zuhören – freuen Sie sich auf weitere spannende Diskussionen und exklusive Tipps in der nächsten Folge unseres Podcasts.   In Folge 125 des Serious Sellers Podcast auf Deutsch, Marcus und Michael diskutiéren 00:00 - Maximieren Sie Ihren A+ Content 06:25 - A-Plus Content Für Produktlisting Auf Amazon 23:47 - Kundenbedürfnisse Durch Cross-Selling Befriedigen 41:25 - Effektiver Content Auf Amazon Gestalten 47:46 - Amazon Anregungen Und Potenzialvergabe

This week's show covers the latest geopolitical-driven market tensions, higher yields for longer and shifting market expectations, and cross-selling/proprietary funds recommended and held by "RIA's".  

Patient education isn't just about setting realistic expectations. It's also a competitive advantage that sets you apart and keeps people coming back and referring their friends.Recorded live at AAD in San Diego, Robin Ntoh and Tyler Terry explore the importance of patient education for differentiating your aesthetic practice from competitors. Hear how you can uplevel your patient education game and demonstrate to patients that you're invested in their experience from beginning to end. Request a demo of TouchMDTyler Terry, Director of Sales, MedSpa Robin Ntoh, VP of AestheticsPresented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.Let's embark on this transformative journey together where beauty meets business.About NextechIndustry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ Follow Nextech on Instagram at https://www.instagram.com/nextechglow/ 

Discover the secrets to building a memorable brand and succeeding in entrepreneurship as we sit down with Ismael Martinez, a visionary business owner known for his clever animal-themed companies like Zebra Cleaning Services, Black Rhino Garage, and Panda Pest Control. Ismael shares the strategy behind creating a recognizable brand identity that fosters expansion and customer loyalty. Find out how separating service types under different names can protect your business reputation while still reflecting core values for a diverse customer base.Take a deep dive into the world of door-to-door sales as our guest shares his journey from selling pest control contracts to transitioning into the residential cleaning business. Learn about the tenacity it takes to embrace the grind of door-knocking, handling rejection, and seizing growth opportunities with nothing more than a squeegee and a drive to succeed. Explore the evolution from fierce competition to a more balanced approach to business and life.Our guest shares how a strong business database and strategic cross-selling can revolutionize customer retention and team building, even across borders. Reflect on the transformative power of an entrepreneurial mindset, the strength of community support, and the profound lessons learned through wins and failures that shape a business owner's journey. Join us on this episode that is sure to inspire and fuel your own entrepreneurial journey! In this Profitable Cleaner Podcast, you will learn:The strategic value of unique and memorable branding. The resilience and sales skills that come from door-to-door experiences. How challenges can lead to personal growth, learning opportunities, and the ability to innovate and persevere through tough times.The benefits of a strong entrepreneurial mindset paired with an immigrant mentality. Effective marketing and cross-selling strategies to retain customers, increase efficiency, and promote long-term growth across different business ventures.We highly recommend that you connect with Ismael Martinez and check Zebra Cleaning Services, Black Rhino Garage and Panda Pest Control:Connect with Ismael Martinez on LinkedIn HereCheck out Zebra Cleaning Services Website here Check out Black Rhino GarageWebsite here Check out Panda Pest Control Website Here Check out our next Cleaning Prophet$ event where you will get the tools, strategies, and community to scale your Cleaning Business:Check Here the Cleaning Prophet$ EventIf you're in commercial cleaning and want to increase your sales, become part of our community today and get the best cleaning sales content and data in the industry. Join Our Private Profitable Cleaner FB GroupFind the appropriate tools, services, and resources for your Facility Maintenance Company by exploring our sponsor companies.Usource.com Cleaningprophets.comAlexmelgar.com If you enjoyed this podcast, you can help us out immensely by sharing it with a colleague and giving us a rating. We appreciate you!!