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My guest for today is Sarah Santacroce who is on a mission is to bring more empathy and kindness into the business world through The Gentle Business Revolution. Sarah is an internationally recognized LinkedIn Specialist & Online Presence Mentor and has a decade of experience in online marketing. Her trademarked Gentle Marketing model helps entrepreneurs and business owners approach marketing with a fresh lens. She is an influencer in her field and is regular speaker at conferences, podcasts and radio shows. In today's episode, we discuss about : Origins of Gentle Business Revolution Introverts and the workplace Authenticity vs Attention Empathy and Kindness in Marketing Book Recommendations Parting Thoughts To download a free gentle marketing plan, click here . If you have any feedback or want to be a part of the show, do drop a note at thegentleproject.kindness@gmail.com or visit our website for more information. Do tune in every week on a Wednesday for the latest release. --- Send in a voice message: https://anchor.fm/thegentleproject/message
Sarah is an internationally recognized LinkedIn Specialist & Online Presence Mentor who has personally coached over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn so they get clients with ease.In addition, Sarah is known for helping fellow entrepreneurs market their business authentically & anxiety-free, sell their services & make a difference. She's also the founder of The Gentle Business Revolution movement and host of the podcast with the same name.When she's not working, she loves adventure & traveling, yoga & nature walks or hanging out with her family.Connect with Sarah at http://www.sarahsantacroce.com/Listen and subscribe to the Gentle Business Revolution Showhttps://sarahsantacroce.com/podcast/ Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Sarah is an internationally recognized LinkedIn Specialist & Online Presence Mentor who has personally coached, mentored and guided over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn, shows them how to find & express their unique voice & stand out as thought leaders.
Learn how to promote your business online and get more clients on LinkedIn Learn how to use LinkedIn without being sleazy, aggressive and salesy Find out all how to increase your visibility and brand awareness through using LinkedIn as a business development tool Resources/Links: Steal Sarah’s 6 LinkedIn Invitation Messages to EASILY add the Right Connections, visit: www.bitly.com/sarahstemplates Summary Sarah Santacroce is an internationally recognized LinkedIn Specialist and Online Presence Mentor who has personally coached over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn so they get clients with ease. In addition, Sarah is known for helping fellow introverts market their business authentically & anxiety-free, sell their services & make a difference. In this episode, Sarah shares how she helps entrepreneurs position themselves as experts on LinkedIn and get more clients with ease without aggressive selling. She also shares her mission to help people understand and use LinkedIn as a business development tool rather than a Rolodex of contacts. Check out these episode highlights: 02:02 – Sarah shares her ideal client: executive coach or a consultant who tries to book corporate clients through LinkedIn 02:30 – The problems she helps solve for her clients: help them position themselves as experts so they get recognized and get clients with ease and not sleaze 02:53 – Typical symptoms that these executive coaches and consultants do before reaching out to Sarah: They usually rely to word-of-mouth marketing only. And wants to try LinkedIn because they heard it is a 'gold mine' to getting clients 03:59 – Typical mistakes that people make before they get to Sarah’s solution: They use LinkedIn as a Rolodex just adding numbers to their network rather than building relationships and they use LinkedIn just to sell and not give value 05:02 – Sarah’s Valuable Free Action: Build up a network of ideal clients and you do that by adding new connections. 07:09 –Valuable Free Resource: Steal Sarah’s 6 LinkedIn Invitation Messages to EASILY add the Right Connections, visit: www.bitly.com/sarahstemplates 07:38 – Q: What does slightly unconventional LinkedIn strategist mean? A: My profile says I’m a slightly unconventional LinkedIn strategist and the unconventional stands for- the non-sleazy approach. So, I don’t teach any automation, I don’t teach to go out there and send a thousand messages to people. So, I really take that to heart, serve and don’t sell. Tweetable Takeaways from this Episode: “You have to invest some time to position yourself as the expert so that you get recognized, get the credibility, built the relationships, and then eventually that will lead to the sale.” -@sarahsantacroceClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland: Hello everyone. A very warm welcome to another edition of marketing the invisible. I'm Tom Poland as usual, beaming out to from on the sand that Little Castaways beach next to the whites in Queensland Australia, joined today by Sarah Santacroce. Tom Poland: Sarah, very good morning I think it is for you. Where are you calling in from? Sarah Santacroce : I'm calling in from Switzerland. Thank you so much for having me. Tom Poland: Oh thanks for rocking up. Switzerland, beautiful just outside Geneva. I think you said, was it? Sarah Santacroce : That's right. Tom Poland: Beautiful country. Where did you move from? I'm detecting perhaps somewhere in North America. Sarah Santacroce : Yeah that's what I usually get. No, I'm actually born and raised in Switzerland. I'm just a copycat with accents and so I copy my husband's accent who's from Canada.
In this episode Sarah Santacroce and Heather chat about her journey as an entrepreneur. Sarah shares her expertise and advice on how to market yourself on LinkedIn. We cover so many other topics including how to stop over-giving and under-selling and how to be of social service. “People are people. Where ever they are, they are still people. Even though they might show up differently, you still are going to find people.” – Sarah Santacroce Who is Sarah Santacroce ? Sarah Santacroce is an internationally recognized LinkedIn Specialist & Online Presence Mentor who has personally coached over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn so they get clients with ease. In addition, Sarah is known for helping fellow introverts market their business authentically & anxiety-free, sell their services & make a difference. Sarah is the host of the ‘Introvert Biz Growth’ podcast where she has conversations with introverts who have grown their business using their introverted super powers. When she’s not working, she loves adventure & traveling, yoga & nature walks or hanging out with her 3 boys. Highlights: 1:39 Sarah's multifaceted businesses. Her journey start when she moved to a new country and launched her own business4:40 Why LinkedIn is NOT a boring platform 6:35 Over giving and under selling burnout11:00 Be yourself and it will be ok!16:00 The challenge of doing things differently - creating a new way19:30 Social Service versus Social Selling 23:10 Challenges of being an introvert in the online market. 28:20 You can create your own event - you can do it differently33:40 The value of starting a podcast35:05 Focus on your boundaries41:10 Pendulum of we versus me44:30 LinkedIn profile is your mini website 49:00 How to be current and active on LinkedIn54:00 Connect with Sarah and her free gift56:09 Sarah's favourite quotes: “Set a goal so big that you can't reach it until you become the person who can."47:35 Sarah's parting message: “Just be yourself and focus on relationships.” “Who cares about the name of your company. Who cares that your are the founder of... Tell me what it is you do, who you work with and what kind of results you get them.” – Sarah Santacroce Reference: Essentialism: The Disciplined Pursuit of Less by Greg McKeown Generations TED Talk with Michael Drew - Pendulum The Marketing Rebellion by Mark Schaefer Connect with Sarah: Websites: http://www.sarahsantacroce.com Sarah's Templates: http://bit.ly/sarahstemplates Sarah's New Program Anxiety Free Marketing: http://www.sarahsantacroce.com/anxietyfreemarketing LinkedIn: www.linkedin.com/in/sarahsantacroce/ Facebook: www.facebook.com/sarahsantacroce Connect with Heather: Join our Facebook Community: Ready For More! Women Business Owners Circle Facebook: www.facebook.com/igniteyourmarket/ Instagram: www.instagram.com/heathercameroncoach/ LinkedIn: www.linkedin.com/in/cameronheather/ Free 5 Day Productivity Program: www.igniteyourmarket.com/takecontrol/ Download Your Should Buster: www.igniteyourmarket.com/shouldbuster
Sarah is an internationally recognized LinkedIn Specialist & Online Presence Mentor who has personally coached over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn so they get clients with ease. She's also the host of the 'Introvert Biz Growth' podcast.
Sarah is an internationally recognized LinkedIn Specialist & Online Presence Mentor who has personally coached over 1,900 entrepreneurs. She helps them position themselves as experts on LinkedIn so they get clients with ease. We discuss: The biggest mistake that solopreneurs make when using LinkedIn [1:30] Three questions entrepreneurs should be answering in their LinkedIn headline [5:37] How to organize the content in the summary and the experience section on LinkedIn [7:58] The second biggest mistake that entrepreneurs make when using LinkedIn [11:13] Why LinkedIn is a great platform for people who struggle with self-promotion [13:34] A different kind of mindset entrepreneurs should adopt to ease the discomfort when handling LinkedIn [16:40] What recurring revenue actually means and how Sarah manages the flow of it [19:22] Six ways to customize your LinkedIn invitations [22:05] In addition, Sarah is known for helping fellow introverts market their business authentically and anxiety-free, sell their services and make a difference. She’s also the host of the “Introvert Biz Growth” podcast where she has conversations with introverts who have grown their business using their introverted super powers. When she’s not working, she loves adventure and traveling, yoga and nature walks or hanging out with her three boys. Learn more about Sarah at Facebook (https://www.facebook.com/sarahsantacroce) . Brief Description of Gift 6 LinkedIn Invitation Messages to EASILY add the Right Connections! URL for Free Gift https://sarahsantacroce.com/invitation-templates/ (https://sarahsantacroce.com/invitation-templates/) Facebook Twitter LinkedIn 2Shares
#37: Key Lessons From This Episode: 3 main reasons why you should consider Linkedin for your business What you should know about the sales cycle of Linkedin platform Why you should take the conversation OFF the Linkedin platform The biggest common mistakes of your Linkedin Profile What you can do to enhance your Linkedin Profile to your prospects What you can do with your blog posts in Linkedin Pulse platform The difference between Free vs Premium accounts of Linkedin That is Sarah Santacroce, (It’s not every day I got to pronounce an Italian last name, you will know WHY she has that sassy last name in the interview) More importantly, she is an internationally recognized LinkedIn Specialist & Online Presence Mentor and helps business owners convert their presence online into paying customers. She’s also the creative brain behind the LinkedIn Challenge, an event that has helped 1800+ people so far to improve their knowledge about using LinkedIn for business. She lives and works in beautiful Switzerland and have helped hundreds of clients from all over the world breathe life into their LinkedIn profiles, put together a strategy for their online presence or generating leads for them by using LinkedIn & Social Serving strategies. As I mentioned in the Episode 035 (https://kellybaadr.com/035) when I interviewed Jeff- in 2018’s business landscape, you need to focus on Distribution channels more than Discovery channels. Meaning when people type into the search box, they should be able to find YOU! Linkedin is one of those channels, and I got to say, this dinosaur of social media platform seems to awake more and more in today’s modern business world in the right direction. Personally, I have been approached for business opportunities quite often recently in a very different style compared to other social media platforms. I know it works for many other leaders in the field, too, so I invited Sarah to the show and teach us the HOWs. Now, let’s chat with Sarah! Important Links & Mentions in this episode: 10 ingredient Recipe for Linkedin Success (https://familybaader--simplicity.thrivecart.com/linkedin-profile-quick-fix/58ca913366dec/) Best Kept Secrets to Get Clients on LinkedIn! (http://simplicitysmallbiz.com/5-best-kept-secrets-to-get-found-on-linkedin/?affiliate=familybaader) Subscribe + Review on iTunes: https://kellybaader.com/review (https://kellybaader.com/review) Subscribe + Listen on Spotify https://kellybaader.com/Spotify (https://kellybaader.com/Spotify) Thank You for Tuning In! If you are like me, after listening to this episode, the 1st thing I cannot wait to do is: Fix my Linkedin Profile! Sarah and I have prepared not 1 but 2 free resources to help you do just that! One is (http://www.KellyBaader.com/037) Here’s what’s coming up in the next episode with Erik Fisher, the Host of “Beyond the To-do List” Podcast, and the Social Media Manager for Social Media Examiner, he show us HOW not to lose Freedom, the very thing we became entrepreneurs to start with. Did you know you can listen to our show on iTunes, Spotify, iHeartRadio, Tunein, GooglePlay, Android, and Stitcher. That means, if you have Alexa from Amazon at home, you can also give the commend to play our show, pretty cool, right? Please do Subscribe + Review at https://kellybaader.com/review (https://kellybaader.com/review) . It helps more people can find the show, my team and I would really appreciate it! Remember, YOU Matter! See you in the next episode
#36: Key Lessons From This Episode: How Jenny quitted her job as a school teacher. What specific wise actions Jenny and Andy (her husband) took before she retired her husband’s fulltime job as an engineer. 5 main things Jenny and her husband did to achieve their success How we dealt with the haters for real! How she uses webinars to connect with her tribe successfully, and so much more! That is Jen Bengel, a school teacher turned successful Christian woman entrepreneur, and also retired her husband from his fulltime job. She is the owner of “Out of This World Literacy”. She has graduate and post-graduate degrees in Literacy Instruction with over 15 years of experience in education. Jen is a curriculum writer, teacher trainer, blogger, busy mama of 4 & so much more! Her core goal is to provide best practice teaching tips, as well as high quality resources & trainings for educators around the world so that all children reach their highest potential. I met Jenny in person in London while we attended the same conference and God obviously set us up to sit at the same table twice among hundreds of people. It was a divine appointment for sure. There are seven mountains, seven spheres of influences we are called to lead. If you are listening to this podcast, chances are you know you are called to the mountain of Business or Marketplace. The cool thing about today’s guest – Jenny Bengel, she was a school teacher which is a super important role, because she had opportunities to teach and shape our next generations; but now as a successful Christian entrepreneur, she has an even broader and deeper reach to teachers around the globe, the ripple effects she has created is immeasurable to say the least. One act of obedience, she doubled down 2 spheres of influences, can I get an AMEN?! Now, let’s chat with Jenny! Important Links & Mentions in this episode: Jenny’s Website: http://outofthisworldliteracy.com/ (http://outofthisworldliteracy.com/) Subscribe + Review on iTunes: https://kellybaader.com/review (https://kellybaader.com/review) Subscribe + Listen on Spotify https://kellybaader.com/Spotify (https://kellybaader.com/Spotify) Thank You for Tuning In! Did we light up some fire in your tummy? Don’t you love real life and action-packed faith story? Jenny and her husband’s success has been grounded in the clarity of biblical principles, so when the challenges hit, they could stand firm and pushed through. Here’s what’s coming up in the next episode with Sarah Santacroce , an internationally recognized LinkedIn Specialist & Online Presence Mentor and help business owners convert their presence online into paying customers. Did you know you can listen to our show on iTunes, Spotify, iHeartRadio, Tunein, GooglePlay, Android, and Stitcher. That means, if you have Alexa from Amazon at home, you can also give the commend to play our show, pretty cool, right? Please do Subscribe + Review at https://kellybaader.com/review (https://kellybaader.com/review) . It helps more people can find the show, my team and I would really appreciate it! Remember, YOU Matter! See you in the next episode.
The Business Generals Podcast | Helping You Maximize Your Entrepreneurial Dreams - Every Single Week
Sarah Santacroce is an independent LinkedIn Specialist, Online Presence Mentor and founder of Simplicity Small Biz. She helps people convert their presence online into paying customers. She is the creative brain behind the LinkedIn Challenge, an event that has helped 1700+ people so far to improve their knowledge about using LinkedIn for business. She has helped hundreds of clients from all over the world breathe life into their LinkedIn profiles, put together a strategy for their online presence or generated leads for them by using LinkedIn and social selling strategies. She also coaches fellow introverted business owners on how to run an online business, and is the founder of the Introvert Business Podcast. Period in full time business and core revenue streams She has been in full time business for more than 7 years. In her LinkedIn business, she works with corporations where she does trainings for HR departments, sales departments, and the people in marketing. She also works with entrepreneurs through one-on-one coaching and teaches people in transition how to get recruited on LinkedIn. She has a series of products like video trainings that generate revenue for her without having to trade her one-on-one time. She also does affiliate marketing and is planning to host her first retreat for introverted online entrepreneurs. The retreat will be an offline event where they will get together and talk about their businesses, and come up with strategies on how to take it to the next level. The retreat She says it will be a quiet, reflective, and respectful retreat with lots of fun. The link for the event is http://www.sarahsantacroce.com/retreat/ (www.sarahsantacroce.com/retreat/) Starting out in business When she moved to California with her husband and their new second-born, she could consequently not go back to her previous job, and decided to take some time off to spend with her kids. After about a year, she decided to come up with her own business plan and choose to focus on helping business owners with their administrative needs, which was what she was good at. That eventually changed, because with the social media boom at that time, she realised how she was able to use social media to create buzz for her own business. She therefore choose to move away from administrative/virtual assistant work to teaching entrepreneurs/small business owners how to market their businesses through social media. When she moved back to Switzerland with her family in 2010, she decided to start offering the social media training/marketing services. Focusing on LinkedIn She decided to specialise on LinkedIn much later after she discovered that things in Switzerland were very traditional and slow. Most people didn't use social media for business. The one platform that the Switzerland B2B industry was interested in most, that she was well-versed in, was LinkedIn. After a year of offering her general social media services, she decided to zero-in on LinkedIn. Corporate career Vs. Business Sarah says she would never go back to formal employment. She calls herself unemployable because she creates success on her own terms now. She defines how success should be in her life, which she could not do in a corporate environment. Tip 1: I don't think business is for everybody. I don't think everybody should leave their corporate job and become an entrepreneur. Getting side hustles is however a great option for anyone in a corporate job Tip 2: I don't advice you to just leave your job and focus on your business idea Replacing full time job income in a business Tip 1: If you have a business model that can guarantee to replace your full time income then obviously, go for it! Tip 2: Full time business is not for everybody because some people need the structure of a corporate job and they may need a team. As an entrepreneur, you are making up your own structure and it can sometimes be very lonely as an...
Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week
Sarah is an independent LinkedIn Specialist & Online Presence Mentor and helps you convert your presence online into paying clients. She’s also the creative brain behind the LinkedIn Challenge, an event that has helped 1600+ people so far to improve their knowledge about using LinkedIn for business. And finally it’s no coincidence that her business is called Simplicity: She’s known for her simple, no-nonsense Swiss efficiency, mixed with a good dose of Californian ‘yes we can’ attitude. Inside this FREE “First Millionaire Manifesto”, J V reveals the seven steps to seven figures and how to put more money in the bank, enjoy a richly rewarding life, and make a big difference. Subscribe in ITunes Like this Podcast? Help spread the word. Subscribing and leaving a review helps other business owners and entrepreneurs find our podcast…and make their big difference. They will thank you for it. Watch this FREE Video to discover the Secrets to getting in your zone, achieving fast results, and building a high-profit conscious business. Conscious Millionaire Podcast: On his free podcast, Monday through Friday, J V interviews top successful entrepreneurs and business owners who reveal their business solutions and business opportunities on topics such as: conscious business, social entrepreneurship, business online marketing, internet business solutions, internet marketing, team building and culture, goal setting, how to become a wealthy entrepreneur, and developing a high-profit business plan that will change lives and the world.
Sarah is an independent LinkedIn Specialist & Online Presence Mentor and helps you convert your presence online into paying clients. She's also the creative brain behind the LinkedIn Challenge, an event that has helped 1600+ people so far to improve their knowledge about using LinkedIn for business. And finally it's no coincidence that her business is called Simplicity: She's known for her simple, no-nonsense Swiss efficiency, mixed with a good dose of Californian ‘yes we can' attitude. Inside this FREE “First Millionaire Manifesto”, J V reveals the seven steps to seven figures and how to put more money in the bank, enjoy a richly rewarding life, and make a big difference. Subscribe in ITunes Like this Podcast? Help spread the word. Subscribing and leaving a review helps other business owners and entrepreneurs find our podcast…and make their big difference. They will thank you for it. Watch this FREE Video to discover the Secrets to getting in your zone, achieving fast results, and building a high-profit conscious business. Conscious Millionaire Podcast: On his free podcast, Monday through Friday, J V interviews top successful entrepreneurs and business owners who reveal their business solutions and business opportunities on topics such as: conscious business, social entrepreneurship, business online marketing, internet business solutions, internet marketing, team building and culture, goal setting, how to become a wealthy entrepreneur, and developing a high-profit business plan that will change lives and the world.