Podcasts about podcast help

Want to double your sales in half the time? In this episode, Tom Reber reveals the core principles behind consistent sales success. Drawing on real-life results—including a contractor who nearly doubled her yearly sales goal in just six months—Tom outlines how small daily actions compound into massive results.Forget the gurus and complicated scripts. This episode is a masterclass in getting back to basics, owning your routine, and adopting the hunter mentality that fuels elite performers in the contracting world.In this episode, Tom discusses:[00:13] Why traditional sales scripts aren't the secret to winning[00:33] The power of daily consistent actions in sales[01:08] How controlling your routine leads to predictable success[01:58] The importance of becoming a “hunter” and not a passive “rain barrel”[03:10] How proactive networking led to $600K+ in new business[04:44] Specific daily actions that create momentum and sales[05:56] Using the Shin-Fu sales system to stand out and serve clients better[06:32] A contractor's story of crushing her sales goals through daily follow-up[07:25] The impact of making just six follow-up calls per day[08:08] Why mastering the basics is actually “advanced” sales training[10:00] Tracking every lead and understanding the sales cycle[10:42] How “time kills deals” and why urgency matters[11:33] Eliminating “mediocre sales days” and raising your standards[12:40] How mediocre days could cost you over $780K annually[13:33] Daily actions as the foundation of profitable, elite-level sales[14:07] Invitation to join Platoon for advanced Shin-Fu sales trainingResources:=================================

In this episode of The Contractor Fight, Tim and Derek dive into a candid and insightful discussion about money, overhead, and what it really means to enjoy the fruits of your labor. Reflecting on their personal experiences and those of other contractors, they challenge the conventional thinking that bigger and flashier is always better in business.The conversation pivots around the idea of running a lean business with minimal overhead—taking inspiration from a contractor who ran a million-dollar company out of a single garage bay. With real talk and real numbers, Tim and Derek explore how profit margins, lifestyle choices, and financial goals shape your daily operations and long-term happiness.In this episode, Tim and Derek discuss:The myth of needing massive infrastructure to run a successful contracting businessHow low overhead can significantly boost profit margins and overall financial healthWhy it's okay to enjoy your money—if you're smart about itThe importance of defining your own version of financial success and the end gameMaking intentional decisions about overhead, lifestyle, and the vehicles you driveThe concept of money as “fun coupons” and how to use it to enrich your life and those around youAvoiding financial stress by truly understanding your numbers and overheadResources:=================================

In this live episode, we bring you two unscripted roleplay sessions recorded during the NashVegas event. These real-time mock sales calls are not only packed with humor and personality but also demonstrate the power of the Shin-Fu sales process in action. Contractors will gain invaluable insights on handling objections, qualifying leads, and maintaining control of sales conversations.In this episode :[00:00] Tom introduces the episode from the NashVegas event and the focus on impromptu role plays[00:30] Role play: Taylor explains that his company handles commercial projects and drywall[01:15] Scenario: Bidding on an upper deck addition for Fenway Park[02:25] Establishing project goals and understanding decision-making layers[03:44] Building rapport and qualifying the seriousness of the opportunity[05:10] Identifying project urgency and navigating around potential delays[06:09] Scheduling the site visit and sharing documentation like references and COI[06:57] New scenario: Client wants an addition on a 1,400 sq. ft. home[07:54] Role play: Dave takes a call and works to uncover the client's true needs[08:53] Tim explains pressure from his wife and desire to start construction quickly[09:42] Dave explores the dynamics of decision-making and aligns with the urgency[11:51] Discussion about Title V septic requirements and how to navigate them[12:39] Discussing pricing and the client's budget limitations[13:25] Adjusting scope to fit the client's $250K budget and confirming interest[14:48] Setting expectations, discussing trust, and preparing to sign the contract[15:59] The twist: Tim reveals another contractor was in the mix—a humorous close to the role play[16:34] Tom wraps up and encourages listeners to dive into Shin-Fu Sales TrainingResources:

How can curiosity and commitment to your listener drive your show's growth? From guest selection to generating advertising revenue, the process of running your own podcast is always challenging and fascinating, and it often calls on you to take big chances. That's exactly what Chidinma Azubuike discovered when she started “But What Do I Know?” back in 2020. Her willingness to keep trying new tactics has paid off—all while working toward her primary goal of fostering a vibrant and thriving listener community. In this episode, Mary sits down with Chidinma to talk show prep, rebrands, and the difference between American and Canadian ad partners. Discover some fresh ideas for building listener engagement on this passive medium and how to deliver an authentic community resource while also making money. Whether you're just starting your podcast or have been working away for years, Chidinma's perspective is sure to have you taking notes and making plans to take your show to the next level. Learn an exploratory approach to creating an award-winning podcast: How Chidinma turned to life experience to inspire her show When and how to tackle a rebrand Transforming listeners into a real community Making moves to monetize your podcast Links worth mentioning from the episode: Register for BWDIK's virtual movie screening of “Village Keeper” - https://docs.google.com/forms/d/e/1FAIpQLSdJ3oHnRoTAruUHjbsvMTncTv8UMuBPD1IdOJeEG28jhXjTzQ/viewform CBC, “The Golden Globes want to honour podcasting”: https://www.cbc.ca/arts/commotion/the-golden-globes-want-to-honour-podcasting-1.7532676 Engage with Chidinma Azubuike: Listen to the But What Do I Know podcast - https://www.bwdikpodcast.com/podcast Follow But What Do I Know on Instagram - https://www.instagram.com/bwdikpodcast/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and editing by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: When looking at new podcasts for something to listen to on your podcast player, sometimes one just stands out. For me, it was quite a few years ago when the title But What Do I Know grabbed my attention. It was nominated for a podcast award and it really resonated with me because, the imposter syndrome behind that question, my need for continual learning, and also learning from a fellow Canadian, which was rare at that time. When I saw the show, Canadian podcasts weren't really highlighted as Canadian, but really it was all about that imposter syndrome part. That little girl's uncertainty that I have that still lingers inside of me even as I am a 45 year old woman today. Right. Like all of this stuff comes up, and it came up through that one question, the title of her podcast.  So I added But What Do I Know? to my list, even though I didn't listen to it, not in the beginning at least, because I wasn't ready to face my inner struggles with that little girl that I was talking about, right? That struggle of, ooh, I actually have to look at this now. Nah. But I'll still save it on my podcast player because you just never know, right? And then I fast forward to last year, 2024, and the podcast was rebranded and it spoke to me even more. I was like, wait a minute, why did this rebrand happen? What's different? What's going on? And it piqued my curiosity.  So I was like, okay, leaning towards the curiosity versus, ooh, do I have to face my inner demons? And that was the change for me. And I decided to hit play because I realized, yeah, what do I know? Because I could learn from Chidinma Azubuike. Chidinma and I chat about her podcasting journey and what success looks like for her now. Because as we know, podcasting is a lot of work. So how does her curiosity and drive to build community work for her podcast today?  This is episode number 97 on the Podcaster's Guide to a Visible Voice.

In this episode, hosts Tim and Derek dive into a topic that continues to trip up many contractors - pricing transparency. They break down why giving ballpark figures or bracketing prices over the phone isn't just possible, but necessary in today's fast-paced, customer-centric world. With real-world examples and practical advice, they challenge outdated norms and equip contractors with the tools and mindset to stop wasting time on unqualified leads and start running more profitable businesses.In this episode Tim and Derek discuss:The outdated mindset that contractors must see a job in person to give a price.Why bracketing and ballpark pricing over the phone saves time and qualifies better leads.Real examples from their own businesses and roleplays on how to use pricing transparency effectively.The cost in time and money of chasing every estimate without qualification.How to use video, photos, and strategic questioning to assess jobs remotely.The dangers of the “race to the bottom” pricing strategy and how to avoid it.Understanding the buyer's journey and aligning your sales process to meet them where they are.The importance of knowing your numbers and confidently communicating value.Resources:=================================

Many contractors struggle to pay themselves consistently, let alone invest in their future. In this episode, Tom lays out a no-fluff roadmap to help you earn at least $100,000 in personal income from your contracting business. From reverse engineering your financial targets to becoming relentless with marketing and sales, Tom breaks down the exact steps needed to take control of your income, stop living paycheck to paycheck, and start building lasting wealth.In this episode, Tom discusses:[00:00] The reality of contractor income and why most struggle to pay themselves properly[01:43] The first step: reverse engineer your financial goals to determine revenue and pricing targets[03:49] How to calculate the number of jobs and leads you need to hit your income target[05:15] Step two: avoid complacency and stay consistent with momentum-building activities[06:49] The critical role of always marketing to keep your pipeline full[08:06] Why you must sell daily and take control of your sales process[09:24] Building relationships and prospecting consistently to keep the cash flowing[10:16] Raising your standards to attract better clients and demand higher prices[11:11] Step three: be fanatical about branding and sell unafraid[12:39] How to build trust by sharing your values and operations through content[13:27] Owning your local market by getting involved in your community[14:08] Creating value through education instead of relying on traditional ads[16:00] Being confident in your pricing and eliminating “head trash” around money[17:25] The power of sales training and controlling the conversation[18:41] Becoming an uncommon salesperson by identifying pain points and guiding clients[19:06] The importance of consistent follow-up and building long-term customer relationships[20:04] Why sales is a skill you must continually work on to increase your incomeResources:=================================

In this episode we're going to talk about why it's so hard to make money with traditional sponsorships through podcasting, how you can start making money well before you have 10,000 monthly downloads and how you should be positioning your podcast and brand to make money from your first episode.

What does coming back strong from a podcast hiatus look like? In the day-to-day chaos of our lives—balancing work, family, personal time, household upkeep, etc, etc—it's perfectly understandable if it feels like a bit much to plan, record, publish, and market a podcast on top of that. If you're thinking about pressing pause on your show, or you already have, rest assured, you can take that step without derailing your past progress. In this episode, Mary talks you through how to put your show on hiatus and set yourself up to return strong. Whether you plan to reimagine the whole thing or just take a break before diving back into business as usual, you'll want to ponder the goals of your podcast, your ideal workflow, and—maybe most importantly—the fact that taking breaks is a natural and healthy part of continuing to enjoy your podcasting journey! Start preparing for your pause and your return right now: Why it's important to keep your listeners in the loop How to incorporate the role you want your podcast to play What to include in an updated feature episode once you're back Why it's a great idea to build in breaks ahead of time Links worth mentioning from the episode: Episode 87, “Find Podcast Success While Doing Less”: https://www.organizedsound.ca/find-podcast-success-while-doing-less-episode-87/ Episode 84, “Simplify Your Workflow to Keep Your Podcasting Passion Alive”: https://www.organizedsound.ca/simplify-your-workflow-to-keep-your-podcasting-passion-alive-with-craig-constantine-episode-84/ Podtalk, “Presence with Mary Chan”: https://podtalk.show/presence-with-mary-chan/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: With all this uncertainty in the world, podcasting is, spoiler alert, not going to be your number one priority in your life. Okay, I know. Maybe it's already on the back burner for you, actually, and you feel this nagging feeling to do something. It's like, oh, I have my podcast. I should put out an episode, or, oh, I want to talk about these things, but, oh, I don't know, how do I have time? It's kind of nagging you.  But the overwhelm of everything else in your life either A, doesn't give you the time to record, or B, the mental capacity to say a coherent sentence at this time is truly, truly lacking. So what is it like to take a pause from your podcast and also then come back too, with that intention? How do you restart or maybe reimagine your podcast if you're in a season of overwhelm or busyness? Or you know what, it's been on the back burner for a while and you're like, I want to come back now. So what can you do either to prep for this pause or figuring out what it can look like when you want to come back?  This is episode number 96 on the Podcaster's Guide to a Visible Voice. 

In this episode of The Contractor Fight, Tim and Derek explore the power of simplifying the sales process—for both the contractor and the customer. Tim shares a real-life example of how a low-friction, transparent sales approach helped him close a $5,000 deal in under 10 minutes. They discuss how readily available pricing, setting expectations early, and reducing buyer friction can lead to faster, more confident customer decisions.In this episode, they discuss:Why simplifying your sales process helps eliminate confusion and speeds up the buying decision.How Tim closed a $5,000 aeration system sale in less than 10 minutes using transparent pricing.The benefits of listing pricing on your website to reduce friction and increase trust.The difference between low-pressure, informed buying versus high-pressure, charisma-driven sales that often lead to buyer's remorse.A relatable story of a past customer who immediately regretted a purchase—and how to avoid that scenario in your business.A commitment between Tim and Derek to improve their own websites with more service-specific content to serve their clients better.The value of having up-to-date, accessible pricing systems so you're always prepared for a sales call.Resources:=================================

Hiring your first employee is a major milestone in your contracting business—and one that often comes with a lot of questions and hesitation. In this episode, Tom sits down with Battleground coach and remodelling business owner Anthony Abbott to talk through the ins and outs of bringing on your first team member. From knowing when it's the right time to hire, to setting expectations, training, and finding the right fit, this conversation is packed with hard-earned wisdom and practical advice.In this episode, they discuss:[00:00] – Why contractors struggle with knowing when and how to hire[00:32] – Introduction to Anthony Abbott, his role in The Fight, and his business growth story[02:20] – The real secret behind Anthony's rapid success: hiring the right people[03:45] – How to know it's time to hire your first employee[04:49] – The importance of finding someone who is adaptable and a culture fit[06:44] – Interviewing for character over competency and spotting growth potential[08:55] – Setting clear expectations to avoid misalignment as your business grows[10:50] – Hiring subcontractors vs. full-time employees—key differences and tips[12:36] – Training your team to handle responsibilities effectively[13:33] – Why hiring slowly can save you major headaches[14:54] – Choosing the right first hire: admin or project manager?[16:02] – The power of delegation: how Tom's team structure freed up his time[16:54] – Breaking through the head trash of “people are the problem”[17:59] – How better leadership could have changed Anthony's early hiring experiences[18:48] – The financial side: viewing employees as investments, not expenses[20:20] – Real numbers: Anthony's explosive revenue growth tied to strategic hiring[21:32] – “I need more money before I can hire”—busting this common myth[22:45] – Battleground: how it helps overwhelmed contractors regain time and control[23:09] – Where to connect with Anthony online and get more hiring insightsLinks from the episode:Connect with Anthony Abbott on Facebook: Anthony AbbottFollow Anthony on Instagram: @theironsharpenerResources:=================================

In this episode, hosts Derek Johnson and Tim Controni dive deep into the hard truths about personal responsibility and growth in the contracting business. They challenge listeners to reflect on why many continue repeating the same struggles without making real changes, even after joining coaching groups like Battleground. Derek and Tim share their personal experiences of hitting "rock bottom" and how finding the right community helped them change the trajectory of their lives and businesses. The key message? You have to choose your hard — the hard of staying stuck, or the hard of growing and thriving.In this episode, Derek and Tim discuss:Why contractors often stay stuck in a cycle of frustration despite having access to solutionsThe illusion that joining a coaching group alone will solve your problemsThe real reasons behind failure to implement what you learnPersonal rock-bottom moments and how they led to breakthrough growthHow passion for your trade can keep you moving even through tough timesThe importance of choosing to face the pain of growth rather than the pain of regretHow participating fully in coaching groups like Battleground can change your business and lifeThe concept of "choose your pain" and how to leverage discomfort to fuel your successResources:

In this episode, Tom sits down with Taylor, a general contractor from Casa Grande, Arizona, who's on a mission to become an absentee owner of his business. With impressive growth projections and a plan to eliminate debt by the end of the year, Taylor opens up about the struggles that come with being the bottleneck in his company. Together, Tom and Taylor dive deep into the importance of systems, scorecards, leadership, and the mindset shifts needed to build a business that can run without you.In this episode, they discuss:[00:24] – Taylor's background, current business structure, and revenue growth[01:33] – Tracking sales and profitability in Q1 and forecasting for 2025[04:14] – Understanding gross profit and net profit goals[05:30] – Identifying the biggest bottleneck in Taylor's business—himself[07:59] – The role of trust and letting go in leadership[11:18] – System issues vs. people issues: how to create and refine internal processes[17:02] – Training and development: empowering your team to own their roles[22:53] – Weekly "rally point" meetings and their impact on efficiency and profit[25:57] – The power of using scorecards to track performance and make data-driven decisions[34:59] – Leading with vulnerability and communicating your vision to the team[39:19] – Creating a culture of accountability and ownership[43:32] – How financial stress influences control issues and the path to becoming debt-free[47:44] – The math behind paying off $200k in debt by adding a few high-margin projects[51:00] – Shifting roles within the team: evaluating sales capacity and strategy[58:08] – Rallying the team around a shared financial goal[01:02:32] – Taylor's timeline to move and manage the business remotely[01:05:33] – Residential vs. commercial focus: letting data guide future strategy[01:09:05] – Final thoughts on staying focused, taking action, and empowering the teamResources: =================================

How are you using or avoiding artificial intelligence in your podcast? AI is a shiny new offering with loads of possibilities, but a lot of people are also understandably threatened by its wide-reaching and ever-growing abilities. On today's episode, Mary connects with Amanda Cupido, an adjunct professor, TEDx speaker, podcast producer, and author of the book “Let's Talk Podcasting.” Amanda has her finger firmly on the pulse of all things new in the world of podcasts, and she shares her deeply researched insights on the pros and cons of welcoming generative AI into our shows—just how wide should we be opening that door? From concern around the inherent biases of AI outputs to the tool's potential to build the confidence of new voices in audio, Amanda's hot takes might just change the way you incorporate artificial intelligence into your podcast. Learn to navigate generative AI from a 100% human expert: How we can maintain the human touch in AI-assisted creations, The struggle to stay transparent about our use of AI, What to take away and leave behind from popular celebrity podcasts, What other big changes are making waves in the podcasting world today. Links worth mentioning from the episode: Suno AI music-making tool - https://www.suno.com Boardy AI networking tool - https://www.boardy.ai/ ChatGPT - https://chatgpt.com/ DeepSeek AI - https://deepseek.ai/ Start With Why by Simon Sinek - https://www.youtube.com/watch?v=u4ZoJKF_VuA Episode 79, Making Accessibility Possible in Podcasting with Joel McKinnon - https://www.organizedsound.ca/making-accessibility-possible-in-podcasting-with-joel-mckinnon-episode-79/  Engage with Amanda Cupido: Find out more about Amanda's work - https://www.amandacupido.com/ Connect with Amanda on LinkedIn - https://www.linkedin.com/in/amandacupido/ Order a copy of “Let's Talk Podcasting” - https://www.letstalkpodcasting.com/ Get the kid's version - “Let's Talk Podcasting for Kids” - https://www.letstalkpodcastingforkids.com/ Work with Lead Podcasting - https://www.leadpodcasting.com/ Listen to Amanda's TEDx talk, “Why Audio Storytelling is the backbone of humanity” - https://youtu.be/srh0mdmmQoo Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: AI, artificial intelligence. People love it or they're afraid of it. On one hand it's this shiny new object, people flock to it. It's been helping us write better, maybe give us ideas and do that basic level of tasks that sometimes we don't want to do. But then on the other hand, it's the thought of robots taking over the world, making decisions that might be wrong, or even, gasp, replacing actual humans.  So yes, I too all those fears and the shiny new object syndrome more so the fears though. So I haven't really been jumping on the AI bandwagon. And yet when I look at the nitty gritty side of things that I do, a lot of it is AI involved. You know, there's a lot of automations and workflows that are just always happening in the background for me. So why are we so scared? Amanda Cupdio tells us that it's the generative AI that has us all fearful. The generative part, that's the AI that's gotten very, very good lately. So I wanted to know more about it to A, calm my fears, but also my curiosity to it for the whole side of podcasting.  Amanda came into my world through a mutual podcasting friend shout out to Aaron Johnson. Not only is Amanda an award winning podcast producer, TEDx speaker, and an entrepreneur, founder and CEO of Lead Podcasting, Amanda is also the author of the Amazon number one bestseller Let's Talk Podcasting: The Essential Guide To Doing It Right and now a kids' version of that book too. And if all of that wasn't enough to keep her busy, to top it all off, she's helping the next generation of podcasters as an adjunct professor to redefine the radio courses at both Seneca Polytechnic and Toronto Metropolitan University.  To top it all off yet again is also teaching a new generative AI course at Seneca, which is the thing that piqued my interest and why I really wanted to get her thoughts on how AI can be good for podcasting, so that we're not so afraid of what's to come. I also have such a love for her because we both are former radio people and she was the first woman to be a program director at a talk radio station in Toronto. Which really blows my mind because Toronto is the biggest market in Canada and this milestone is actually relatively new in our recent history, so how is that still possible? But kudos to her. Congrats on that one.  Okay, back to the topic at hand. Whether you are using AI or not in your podcast, in your podcast workflow, in the creation of your show, you are really going to enjoy this chat because, like I said, AI is a part of our podcasting world. So we need to be aware of how it's impacting our space and what unfolds for the industry itself and for the next generation of podcasters.  This is episode number 95 with Amanda Cupido on The Podcaster's Guide to a Visible Voice.  > MARY: Thank you so much for listening to the Podcaster's Guide to a Visible Voice. If you enjoyed this episode, I'd love it if you'd share it with a podcasting friend. And to reveal more voicing and podcasting tips, click on over to VisibleVoicePodcast.com. Until next time.

How can you take your guest episodes beyond a basic Q&A? When you think of a podcast, what comes to mind? If “a mic and two people talking” is your first thought, you're in good company, but in this episode, Mary encourages you to expand that definition. Your show is about so much more than the interview. That one-time guest isn't the person who keeps listeners coming back week after week—that's you! So, how can you use strategic guest selection to leverage the values, interests, and timing of both the host and the listener? When you bring on not just the most popular guest but the one who is truly the best fit, you gain a stronger episode, a more dedicated listener base, and a more cohesive show. Get picky about your guest picks with these helpful tips: Why this month's most sought-after podcast guest might not be the right choice for you Why platforms that match guests to podcasts aren't ideal How your podcast values play into your guest selection every time How to tweak your publishing schedule to get the most out of every episode. Links worth mentioning from the episode: Episode 62, How to Land Someone From Your Dream Guest List: https://www.organizedsound.ca/how-to-land-someone-from-your-dream-guest-list-episode-62/ Episode 71, Celebrating with Values to Nourish Your Podcast: https://www.organizedsound.ca/celebrating-with-values-to-nourish-your-podcast-year-end-break-episode-71 Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: When you think of a podcast these days, what do you envision? Like, what is a podcast? Most people I talk to tend to say that if there's a microphone and there's two people talking, you've got a podcast. So, yes, that could be a good barometer. Like, a lot of the celebrity type podcasts are going that route. But podcasting is more than just interviews.  I mean, this episode alone is a solo episode where there is no guest, but it still is a podcast. With the exceptional growth in podcasting since the pandemic, when we were all at home listening away, connecting to other humans through our earbuds and headphones, we've seen this interview style show get replicated over and over and over again. And I see the allure you want to emulate your favourite thought leaders. It's an easy route to get started, and we want to have a connection with someone. So an interview style show is definitely the way to go.  However, what if we can make interview style shows better? What if it's more than just two people talking? On this episode, we're going to take a look at what we can be doing differently for our podcast and how being choosy about your guests will actually make a better show for you as the creator and for your listeners.  This is episode number 94 on the Podcaster's Guide to a Visible Voice.  > [MUSIC ENDS]

What's the right way to go about being a guest on other podcasts? When's the last time you went on another show as a guest? As a podcast host, it's easy to get bogged down in the day-to-day requirements of running a podcast. After all, you're expected to find guests, record episodes, edit episodes, post everything online, and find fresh ways to get the word out. Here's the good news: being a guest on other podcasts is an excellent way to market your own show. Need more convincing? In this episode, we spell out the benefits with Julie Fry, the CEO of Your Expert Guest. Julie and her team are dedicated to finding their clients opportunities to be podcast guests. Turns out, there are plenty of reasons for podcast hosts to moonlight as guests, from positive impacts on your mission and messaging to growing your mailing list. Julie is brimming with tips for streamlining your pitch and plan, highlighting your call to action, and building lasting relationships with hosts and audiences alike. Guest better (or better yet, start guesting) with Julie's practical, insightful suggestions: Why you need to nail down your guest goals before you dive in What really works to get your target host's attention Why you need to purge your pitch of “I” statements Key steps for the post-interview follow-up. Links worth mentioning from the episode: The Podcast Host, “Podcast Guests are Secretly Paying $50,000 to Go on Shows”: https://www.thepodcasthost.com/business-of-podcasting/podcast-advertorial-secrets/ The Canadian Code of Advertising Standards, “Influencer Marketing”: https://adstandards.ca/resources/influencer-marketing/ Competition Bureau of Canada, “Deceptive Marketing Practices”: https://competition-bureau.canada.ca/en/deceptive-marketing-practices Rephonic - https://rephonic.com/ Listen Notes - https://www.listennotes.com Episode 69, Intangible Values of a Podcast, “What It Means For Stats, Metrics, and Monetization”: https://www.organizedsound.ca/intangible-values-of-a-podcast-what-it-means-for-stats-metrics-and-monetization-episode-69/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: How do you figure out what success looks like when you're a guest on another podcast? What is that return on investment of your time? You know, a lot of people might think, is it really worth it, or is it something I can really do? Is that possible? Spoiler alert. Yes. In this episode, we're going to talk all about that, but we're also going to focus on what's changing today in the podcast guesting landscape that can really affect you and your podcast. So in this episode, you're going to hear from Julie Frey, the Founder of Your Expert Guest, a podcast visibility agency for women making an impact who want to be heard by their ideal client without spending hours on social media. We're talking effortless visibility by using strategic podcast guesting to grow your own podcast.  This is episode number 93 with Julie Fry on the Podcaster's Guide to a Visible Voice.  > MARY: Thank you so much for listening to the Podcaster's Guide to a Visible Voice. If you enjoyed this episode, I'd love it if you share it with a podcasting friend. And to reveal more voicing and podcasting tips, click on over to VisibleVoicePodcast.com. Until next time.

Joan Sotkin, a renowned financial and prosperity coach, joins us to share her unique insights into the deep emotional ties we have with money, especially when chaos seems to rule the day. As we navigate through uncertain political landscapes marked by figures like Donald Trump and Elon Musk, Joan helps us uncover how our financial feelings often echo personal emotions rather than our actual bank balances. We explore how fear can cloud our judgment during turbulent times, highlighting the need to reshape our habitual financial emotions to empower better decision-making. Our journey continues with an enlightening discussion on how hope serves as a powerful antidote to life's chaos. About Joan Sotkin Joan is the author of The Search for Connection: A Spiritual Journey to Physical, Emotional, and Financial Health as well as several other books. She was the first person to market crystals and minerals for healing and meditation nationwide and had a line of stones, Joan's Stones, in 600 New Age bookstores. She has been offering her services as a prosperity coach for 20+ years to help people grow their businesses and their wealth using a unique approach of looking at the relationship between money and emotions. Contact Joan at https://www.prosperityplace.com -------------- Support the Podcast & Help yourself with Hypnosis Downloads by Dr. Liz! http://bit.ly/HypnosisMP3Downloads Do you have Chronic Insomnia? Find out more about Dr. Liz's Better Sleep Program at https://bit.ly/sleepbetterfeelbetter Search episodes at the Podcast Page http://bit.ly/HM-podcast --------- About Dr. Liz Interested in hypnosis with Dr. Liz? Schedule your free consultation at https://www.drlizhypnosis.com Winner of numerous awards including Top 100 Moms in Business, Dr. Liz provides psychotherapy, hypnotherapy, and hypnosis to people wanting a fast, easy way to transform all around the world. She has a PhD in Clinical Psychology, is a Licensed Mental Health Counselor (LMHC) and has special certification in Hypnosis and Hypnotherapy. Specialty areas include Anxiety, Insomnia, and Deeper Emotional Healing. A problem shared is a problem halved. In person and online hypnosis and CBT for healing and transformation.  Listened to in over 140 countries, Hypnotize Me is the podcast about hypnosis, transformation, and healing. Certified hypnotherapist and Licensed Mental Health Counselor, Dr. Liz Bonet, discusses hypnosis and interviews professionals doing transformational work.

Protect History Now with American Battlefield TrustScott and Jenn dive into their thrilling adventure of filming an episode of House Hunters! They chat about what they were looking for in a home—spoiler alert: it's all about that podcasting space! We get the scoop on their quest through Memphis, checking out stunning historic homes, modern builds, and everything in between. They share some behind-the-scenes fun, like being mic'd up and the hilarity that ensued when the sound guy caught every little thing. It's a mix of laughs, real estate insights, and a dash of history that'll keep you entertained and maybe even inspire your own house hunt!

Video has taken podcasting by storm, but how do you know if it's right for your show? As a podcaster, how are you interacting with and utilizing video? More and more, we're hearing about creators tacking on this visual element, and platforms like YouTube and Spotify are eagerly showcasing all the success stories of podcasters giving their audience a fresh way to consume content. Sure, it's relatively easy and inexpensive to get your hands on video recording equipment these days, and it's straightforward to drop the final video into platforms like YouTube. But what about editing, and lighting, and additional preparations like your hair, outfit, and background? Video requires a lot of moving parts, and you still have to generate high-quality audio on top of all that.  In this episode, Mary breaks down the meteoric rise of video podcasts and encourages you to really ponder how adding video would affect your workflow and your budget. How will video get you closer to your podcasting goals, or is it a timesuck you just don't need?  Dig into the pros and cons of tackling this extra format: How easy is it really to “just” add a video component? How do you figure out if your audience even wants to watch your podcast? Just how helpful will AI be for editing and marketing? Links worth mentioning from the episode: Episode 89, “Your Podcasting Questions Answered” - https://www.organizedsound.ca/your-podcasting-questions-answered-and-a-year-end-break-episode-89/ Spotify research, “Spotify Unveils Uninterrupted Video Podcasts, Audience-Driven Payments, and the New Spotify for Creators Platform” - https://newsroom.spotify.com/2024-11-13/spotify-unveils-uninterrupted-video-podcasts-audience-driven-payments-and-the-new-spotify-for-creators-platform Sounds Profitable, “Audio and Video Podcast Consumers in 2024, Part One” - https://soundsprofitable.com/article/audio-and-video-podcast/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] ​​MARY: Video. It's one of the biggest things that people talk about these days for podcasting, because it feels like video is all the rage in the digital world. For podcasting you see clips of those interviews on social media. You hear of big names creating a studio and filming their podcast. You also see people talking with microphones. Like that visual aspect of a podcast is people with microphones. So the lines of audio first podcasting versus video podcasts are kind of blurring. But are they really? What's driving this need for video? And is it worth it for you as a podcaster to create a video for your podcast? I touched on this a little bit in episode 89, that's the episode on Your Podcasting Questions Answered as my last episode of 2024. But I wanted to bring this topic back up for an entire episode of its own because, like I said, there's so much talk about video these days that I wanted to address it. But like anything in tech, things change quickly. So know that this is recorded in March of 2025, and I may have a new episode in the future for more video talk, because I'm sure this isn't the end of it, and I'm sure that there's a lot more things I want to add, but there's only so much that can go into this short little solo episode. So as of today, I figure, let's talk video podcasts as of right now, and are they right for you and how you can potentially integrate video into your podcasting workflow if you choose to record visuals as well.  This is episode number 92 of the Podcaster's Guide to a Visible Voice.  > MARY: Thank you so much for listening to the Podcaster's Guide to a Visible Voice. If you enjoyed this episode, I'd love it if you share it with a podcasting friend. And to reveal more voicing and podcasting tips, click on over to VisibleVoicePodcast.com. Until next time.

Discounts don't solve bad service. In this episode, Tim and Derek share a real-life experience of poor customer service and why offering a discount doesn't fix the root problem. They break down why a strong business should never have to rely on discounts and why delivering on promises is the best way to build loyalty.In this episode, we discuss:Why a discount can't replace great serviceThe real cost of breaking a customer's trustHow to set clear expectations and communicate delaysWhy customers just want what they asked for—no more, no lessHow promotional offers differ from discountsThe importance of running a business that never needs discountsResources:⚔️ WAR ROOMReady to scale your business to $5,000,000 or more? No theory. No fluff. Pure action. Join nine other battle-tested contracting companies from across the country to tackle your biggest challenges head-on.https://thecontractorfight.com/war-room

How do you know if social media is really worth it? Social media inundates almost every aspect of our lives these days, from communicating with friends to deciding what to listen to, watch, or buy—all the way down the line to actually listening to, watching, and buying it. So, of course, many podcast creators worry that leaving social media behind is an enormous marketing faux pas. But what if it isn't? Amanda Laird is the marketing pro behind Slow and Steady Studio. She wields more than two decades of PR and management experience to help small businesses and non-profits do just enough marketing to reach their goals in ways that make sense for them. In this episode, Amanda shares plenty of tips for figuring out whether that social media slog is paying off. You'll discover the link between podcasting and social media, as well as the first steps to determining exactly how social media marketing serves your podcast—and how your podcast serves you—so you can make strategic decisions that drive success rather than drive you crazy. Hear Amanda's insights on how essential social media really is to podcast marketing: What benefits are social media providing for your show? Where does podcasting fit in your marketing sandwich? What is your podcast's consistent call to action? Should you consider moving your podcast to Substack? Links worth mentioning from the episode: Amelia Hruby's podcast episode, “Should I host my podcast on Substack?”: https://www.softersounds.studio/softercast/should-i-host-my-podcast-on-substack Episode 87, “Find Podcast Success While Doing Less”: https://www.organizedsound.ca/find-podcast-success-while-doing-less-episode-87/ The Anxious Generation: How the Great Rewiring of Childhood Is Causing an Epidemic of Mental Illnesss by Johnathan Haidt - https://bookshop.org/p/books/the-anxious-generation-how-the-great-rewiring-of-childhood-is-causing-an-epidemic-of-mental-illness-jonathan-haidt/20144236?ean=9780593655030&next=t&next=t Engage with Amanda: Get some podcast clarity for your marketing with Amanda: https://www.slowandsteady.studio/ Connect with Mary! Leave a voice note with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com Get the full transcript of the episode at http://www.visiblevoicepodcast.com Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter To learn more or work with Mary, check out https://www.organizedsound.ca Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/ Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions Show notes written by Shannon Kirk of Right Words Studio Post-production support by Kristalee Forre of Forre You VA Podcast cover art by Emily Johnston of Artio Design Co. Transcript with Audio Description: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET'S GO” BEGINS] MARY: There's no shortage of distraction these days. We are digitally connected, and there's so much we can learn or be entertained by, especially from the world of social media. And today it's even more heightened because of all the research into how social media is playing a negative role in our mental health, and especially with kids growing up in this digital, like, hyper digital age. You know, recently, last year, there was Jonathan Haidt's wildly popular book called The Anxious Generation, how it connects social media to the epidemic of teen mental illness.  Yet, as podcasters, we use social media without thinking much about it sometimes. We use it to promote our show. And if you have a business or organization that's tied to the podcast, that you need to talk about your message too, and it's all done on our screens, and it feels as if social media is the number one way to market the show, or sometimes even, like, the only way to market your show. So as a podcaster, we might think without social media, your message might sink without it. However, there really are alternatives. We marketed way before social media even existed. And so I've always thought, why can't we still market today like we did back in the day before social media existed?  So on today's episode, we're talking about marketing without social media with Amanda Laird. Amanda is the Founder of Slow and Steady Studio and a marketing communications strategist. She has more than 20 years of experience in communications and PR and management, and now helps solopreneurs, small businesses, and nonprofit organizations do what she calls “just enough marketing to reach their goals their way”.  And I love the idea of just enough marketing because I worked with her on one of her Clarity Sessions about two years ago. You know, my side of the story, which I tell briefly on the episode, is basically realizing how social media actually plays a role in my business and podcast, or actually the lack of a role social media actually plays and what I can be doing instead of social media. But also knowing it might play a little part in what I do. So I am still on it. So it's about talking about how to best use my time and stop that doom scrolling.  Amanda and I also get into Substack. I really wanted to highlight this with her because it's the new shiny object for podcasters and the Internet. So Substack is heavily using podcasting and video on their platform. So if you're wondering about Substack, listen through to the whole episode and how that can or cannot integrate with your podcast. So, yeah, if you're curious or just wondering if you should be giving up on social media or even figuring out if you want to do less on these social platforms. Today's episode is for you.  This is episode number 91 with Amanda Laird on the Podcaster's Guide to a Visible Voice.  > MARY: Thank you so much for listening to the Podcaster's Guide to a Visible Voice. If you enjoyed this episode, I'd love it if you share it with a podcasting friend. And to reveal more voicing and podcasting tips, click on over to VisibleVoicePodcast.com. Until next time.

Tim and Derek discuss when it makes sense to charge a consult fee and when it doesn't. They break down different scenarios, including emergencies, past clients, and referrals, to help contractors confidently navigate the decision.In this episode, Tim and Derek discuss:Why the decision to charge a consult fee depends on the situationWhen is it appropriate to waive a consult fee for long-term clientsHow to differentiate between a consult fee and a service feeThe importance of understanding client urgency and emotional anchoringHow proper pre-qualification can reduce unnecessary consultsThe role of past client relationships in pricing decisionsHow to frame design fees to add value instead of resistanceWhy inexperienced contractors may benefit from charging a small fee at firstHow automation and follow-up systems can help identify high-value leadsWhy contractors should focus on getting the right opportunity rather than just charging for timeResources:⚔️ WAR ROOM Ready to scale your business to $5,000,000 or more? No theory. No fluff. Pure action. Join nine other battle-tested contracting companies from across the country to tackle your biggest challenges head-on.https://thecontractorfight.com/war-room

Dr. Navidi specializes in Hypnosis for GI Disorders and is a wealth of information that he shares with us on the podcast.  We talk about: ·       Underlying disorders ·       ARFID ·       How hypnosis works to help people feel better ·       Why some sessions are recorded and some are not ·       Interactive vs receptive hypnosis ·       Advanced hypnosis techniques ·       Apps like Nerva and whether they're helpful   About Dr. Ali Navidi Dr. Ali Navidi is a licensed clinical psychologist, one of the founders of GI Psychology and one of the founders and past president of the Northern Virginia Society of Clinical Hypnosis (NVSCH). Dr. Navidi has been helping patients with GI disorders, chronic pain and complex medical issues for over ten years for Kids, adolescents and adults Patients with Gastrointestinal (GI) Problems Patients with complex medical issues and chronic pain Clinical Hypnosis & Brief Therapy Cognitive Behavioral Therapy (CBT)   Get help through Dr. Navidi's practice for children, adolescents, and adults in the US at https://www.gipsychology.com/   Dr. Liz also offers Gut Directed hypnosis for adults in the US and Internationally. Contact her through her website https://www.drlizhypnosis.com   -------------- Support the Podcast & Help yourself with Hypnosis Downloads by Dr. Liz! http://bit.ly/HypnosisMP3Downloads Do you have Chronic Insomnia? Find out more about Dr. Liz's Better Sleep Program at https://bit.ly/sleepbetterfeelbetter Search episodes at the Podcast Page http://bit.ly/HM-podcast --------- About Dr. Liz Interested in hypnosis with Dr. Liz? Schedule your free consultation at https://www.drlizhypnosis.com Winner of numerous awards including Top 100 Moms in Business, Dr. Liz provides psychotherapy, hypnotherapy, and hypnosis to people wanting a fast, easy way to transform all around the world. She has a PhD in Clinical Psychology, is a Licensed Mental Health Counselor (LMHC) and has special certification in Hypnosis and Hypnotherapy. Specialty areas include Anxiety, Insomnia, and Deeper Emotional Healing. A problem shared is a problem halved. In person and online hypnosis and CBT for healing and transformation.  Listened to in over 140 countries, Hypnotize Me is the podcast about hypnosis, transformation, and healing. Certified hypnotherapist and Licensed Mental Health Counselor, Dr. Liz Bonet, discusses hypnosis and interviews professionals doing transformational work.

Don't worry - breakup BOOST isn't going anywhere... I'm just ADDING another branch ;) SEARCH: "Help Us Couples Coaching Podcast" Follow on Apple Podcasts HERE: https://bit.ly/3QjH4Ml Follow on Spotify HERE: https://spoti.fi/3CE4TLH

In this episode of The Contractor Intervention, Tom sits down with Bryce, a Minnesota-based landscaper and Marine Corps veteran, to tackle a unique challenge: how to keep Bryce's business running during his year-long deployment. They explore options for leadership, subcontracting, and scaling down operations while maintaining momentum for the future.Episode Highlights:[00:00] - Introduction to Bryce and his unique situation[01:25] - Bryce's background: Marine Corps veteran, Army reservist, and landscaper[03:45] - The challenge of preparing for a deployment while running a business[04:18] - Financial goals and the limitations of a one-person operation[08:05] - Exploring the possibility of hiring a right-hand person to run the business[09:05] - Pros and cons of subcontracting to keep operations running[11:33] - How to decide whether to pause operations or keep going[15:28] - Leveraging subcontractors to minimize stress and keep income flowing[18:22] - Creating a niche within the landscaping industry for higher efficiency[23:05] - Planning for the future: building a sustainable business post-deployment[28:50] - The importance of unity with your spouse in making business decisions[30:17] - Strategies for building the brand while on deployment[37:15] - Final advice: weighing the options and ensuring family and business alignmentResources:

In this episode, Tim and Derek dive into what makes an ideal team member and how to hire for long-term success. They discuss why hiring for personality and attitude often outweighs skills and provide actionable strategies to build a team aligned with your company's standards and vision.In this episode, they discuss:Why personality and attitude are critical in hiring decisions and how they affect team dynamics.The importance of setting clear standards for employees and holding them accountable.Strategies for identifying red flags during the hiring process, such as attention to detail and cleanliness.How to foster a culture of recognition to motivate team members and reinforce positive behaviors.Real-life examples of creating a strong, accountable team that takes ownership of their work and contributes to a thriving business.Resources:

Tom shares the single most effective pricing strategy to transform your contracting business. By implementing this approach, you can significantly boost your profits and avoid the common mistakes that keep many contractors stuck in the financial gutter.Episode Highlights:[00:00] - Introduction and overview of today's topic: Pricing for profitability[00:27] - Tom's personal story of losing money on a project due to poor pricing[00:57] - Why every contractor should aim for at least a 50% gross profit margin[01:52] - How a broken money mindset impacts your ability to charge appropriately[02:22] - Stop selling in the way you buy: Overcoming limiting beliefs about value[03:17] - The T-BAR framework: How thoughts, beliefs, actions, and results shape your pricing strategy[03:47] - Practical steps to shift your money mindset and charge what you're worth[04:16] - Introduction to the 50% gross profit calculator and how it simplifies pricing[04:44] - The Contractor Business School: A comprehensive resource for contractors earning less than $500K annually[05:17] - Final thoughts: Building confidence in your pricing strategy and embracing your valueResources:

Show Notes for Podcast Episode: Raise Your Visibility Online – Answering Your Questions in 2025 Episode Summary: Welcome to a brand-new year of Raise Your Visibility Online! This week, Louise Brogan, LinkedIn expert, CEO, and YouTuber, shares her plans for the podcast in 2025. Louise invites listeners to submit their burning questions about LinkedIn, video marketing, podcasting, and online visibility. She kicks off the Q&A format by addressing questions from Clare Morris of consciousentrepreneurs.org.uk, diving into podcast production, costs, and resources. If you're curious about podcasting on a budget or seeking actionable tips to elevate your business through online visibility, this episode is for you! Key Topics Discussed: Podcasting on a Budget: Louise shares how she started her podcast without a producer and leveraged affordable tools. Recommendations for essential equipment, including good-quality microphones. Editing tips using Zoom and Descript for DIY podcast production. Podcast Funding and Sponsorships: Insights into why Louise hasn't sought podcast funding or sponsorships. Tips for evaluating return on investment (ROI) for podcasting efforts. How to approach free resources like YouTube for learning podcast production. The Evolution of Raise Your Visibility Online: The podcast's journey since 2017: From The Social Bee Podcast to LinkedIn with Louise and now Raise Your Visibility Online. Challenges with LinkedIn's trademark policies and the rebranding journey. How podcasting fits into Louise's overall content strategy. Workshop Announcement: Details about Louise's upcoming live workshop, How to Use YouTube for Small Businesses, on Wednesday, January 29th, 2025. Key topics: Setting up a YouTube channel, creating content, avoiding mistakes, and generating leads. How to register: Visit louisebrogan.com/youtube-workshop. Key Takeaways: You don't need to spend a fortune to start a podcast. Affordable tools like Zoom and Descript can make production accessible for small business owners. High-quality sound is essential for podcast success—invest in a good microphone. Evaluate the ROI of your podcast before committing to significant expenses. Consider whether your podcast is directly driving leads or building your brand visibility. Links and Resources Mentioned: Submit your podcast questions: louisebrogan.com/podquestions Register for the YouTube workshop: louisebrogan.com/youtube-workshop Podcast hosting platform: Libsyn AI editing tool: Descript Podcast intro creator: Music Radio Creative Clare Morris: consciousentrepreneurs.org.uk Follow Louise: Website: louisebrogan.com LinkedIn: linkedin.com/in/louisebrogan YouTube: Raise Your Visibility Online Call to Action: Have a question about LinkedIn, video marketing, or podcasting? Submit it at louisebrogan.com/podquestions to get featured on an upcoming episode! Don't miss the YouTube workshop on January 29th—register today at louisebrogan.com/youtube-workshop.

In this episode, Tim and Derek discuss the challenges and opportunities of growing a contracting business. They explore deciding when to scale, the importance of building strong foundations, and strategies for creating a sustainable, efficient operation. With candid insights from their own experiences, they share practical tips to help contractors determine their next steps.In this episode, they discuss:Deciding how big you want your company to grow and aligning your goals with your personal vision.Why having the right foundation—such as job management systems, employee handbooks, and processes—is crucial for sustainable growth.The importance of delegation and creating a team that allows your business to operate without being owner-dependent.Examples of contractors who scaled their businesses successfully by focusing on communication and efficiency.How to determine whether adding vehicles, employees, or services aligns with your long-term vision.The role of consistent communication as a differentiator in the contracting industry and how it builds trust with clients.Resources:

In this episode, Tom discusses practical strategies to maintain consistent income during the slower months of the year. Tom shares how contractors can overcome the seasonal slump and keep their cash flow steady by focusing on relationship-building, networking, and strategic service expansion.Episode Highlights:[00:00] - Introduction: Tackling the challenges of slow seasons[01:00] - Leveraging your past clients for repeat business and referrals[01:57] - Overcoming the fear of reaching out to past clients and why it's a goldmine for contractors[02:26] - The importance of networking groups and community involvement for long-term success[03:22] - How networking is like farming: patience and consistency pay off[03:48] - Adding adjacent services to your offerings during the off-season[04:18] - Examples of additional services, such as snow removal and Christmas light installation[04:48] - Introducing CONTRACTOR BUSINESS SCHOOL[05:17] - Final thoughts: Taking action on low-hanging fruit to boost cash flowResources:

In this quick and high-energy episode, Tim and Derek discuss the power of preparation, mindset, and the role of sales training in elevating your business. They share insights from their Shinfu sales training, emphasizing the importance of building your own style while staying consistent in your approach.In this episode, they discuss:The value of role-playing and how it prepares contractors to handle real-world sales scenarios with confidence.Why understanding a client's motive and pain points is key to connecting and closing deals faster.The concept of crafting your personal sales style while incorporating proven techniques from the Shinfu method.The importance of group coaching and learning from contractors with different personalities and regional styles.How focusing on communication skills can help build trust and long-term client relationships.Insights into common sales challenges, like handling objections and identifying decision-makers, with actionable strategies to overcome them.Resources:

Matt Dawson's hidden personal struggle with lifelong periodic depression despite a successful career forced him to finally contend with his fraying mental health. At 40, he radically reinvented his life by founding a charity and pursuing extreme adventure challenges in an effort to demonstrate that we are all capable of more than we believe. Matt reveals how the profound lessons from his life can incite powerful change beyond the adrenaline-filled adventures, inspiring listeners to incorporate these teachings into their personal and professional lives. This is a fun conversation as we talk how to get through truly difficult physical challenges, how to find purpose, how to be of service, and the nitty gritty of day to day training (Dawson's, not Dr. Liz's!) About Matt Dawson Matt Dawson, a six-time world record holder, the visionary behind Dawson's Peak Foundation, and the author of “Strength in Surrender.” Dawson is an M&A investment banker, corporate investor and small business operator turned 6x world record-holding endurance/adventure athlete; sought-after public speaker; lifestyle/performance mentor; and founder of Dawson's Peak Foundation. Dawson's purpose lies in helping people live more authentic, meaningful lives based on purpose and service to others. Known for the concept of Strength In Surrender, his philosophies help individuals to face their fears and challenges. Dawson has completed expeditions on every continent, including summiting the Seven Summits (the highest peak on each continent); skiing to the South Pole; traversing the Mojave Desert; and rowing across the Atlantic Ocean. To donate to Dawson's Peak Foundation: Text the word “dawson” to 53555 IG: @dawsonspeak Email: info@dawsonspeak -------------- Support the Podcast & Help yourself with Hypnosis Downloads by Dr. Liz! http://bit.ly/HypnosisMP3Downloads Do you have Chronic Insomnia? Find out more about Dr. Liz's Better Sleep Program at https://bit.ly/sleepbetterfeelbetter Search episodes at the Podcast Page http://bit.ly/HM-podcast --------- About Dr. Liz Interested in hypnosis with Dr. Liz? Schedule your free consultation at https://www.drlizhypnosis.com Winner of numerous awards including Top 100 Moms in Business, Dr. Liz provides psychotherapy, hypnotherapy, and hypnosis to people wanting a fast, easy way to transform all around the world. She has a PhD in Clinical Psychology, is a Licensed Mental Health Counselor (LMHC) and has special certification in Hypnosis and Hypnotherapy. Specialty areas include Anxiety, Insomnia, and Deeper Emotional Healing. A problem shared is a problem halved. In person and online hypnosis and CBT for healing and transformation.  Listened to in over 140 countries, Hypnotize Me is the podcast about hypnosis, transformation, and healing. Certified hypnotherapist and Licensed Mental Health Counselor, Dr. Liz Bonet, discusses hypnosis and interviews professionals doing transformational work Thank you for tuning in!

In this episode, Tom delivers a no-holds-barred breakdown of the top reasons contractors struggle to make money. With a focus on actionable advice, Tom identifies the mindset shifts and business strategies necessary to turn things around and build a profitable contracting business.In this episode, Tom discusses:Why treating your business as transactional rather than relational is costing you repeat clients and referrals.The lack of personal discipline and how it sabotages your ability to stay consistent and reach your goals.The importance of shifting your identity from craftsman to business owner and embracing your role as a marketer and salesperson.Practical tips to build stronger client relationships, maintain discipline in daily decisions, and prioritize marketing to drive consistent leads.An introduction to the Contractor Business School, designed specifically for contractors generating under $500K per year, and how it helps you build a profitable, sustainable business.Resources:

In this episode, Tim and Derek dive deep into the essential practice of job costing. They break down how accurate job costing can transform your contracting business by identifying inefficiencies, maximizing profitability, and fostering accountability among your team. With actionable tips and real-life examples, they provide a comprehensive guide to tracking and analyzing your project costs for long-term success.In this episode, they discuss:The fundamentals of job costing: what it is, why it matters, and how to implement it effectively in your business.Common pitfalls in job costing, such as labor overages and untracked materials, and how to avoid them.The importance of monitoring jobs in real time and how ongoing job costing can help you course-correct during a project.Strategies for handling unexpected expenses and leveraging upsells to offset losses.Why aiming for a 50% gross profit margin should be your baseline—and how to push beyond that for greater success.The role of communication with vendors and clients in ensuring accurate billing and reducing inefficiencies.How tracking historical data from past jobs can improve future estimates and pricing strategies.Resources:⭐️ Grab our NEW course to grow your business. 5 Steps to 5 Stars : How to charge premium prices and never run out of leads - https://thecontractorfight.com/5-stars

Tom is at it again. After being out of the game for over 12 years, he is building a brand new painting company, Simplify Painting, from scratch. In this episode, Tom shares why he's returning to the industry, his strategies for building a contracting company from the ground up, and how he is approaching marketing, lead generation, and brand building. Tom also shares the impressive sales and profit numbers Simplify Painting has achieved in a short time.Episode Highlights:[00:00] - Tom's new business: Simplify Painting[01:22] - Why Tom started a new painting business [03:24] - Creating new experiences and stories to share[06:38] - How Tom started his new business from scratch[06:51] - Strategies for lead generation[07:26] - #1: Paid sources[09:36] - #2: Prospecting[10:44] - #3: Utilizing social media and SEO[11:22] - #4: Door-to-door canvassing[11:52] - How side hustle allows him to focus all profits on business growth[13:10] - Sales success so far[15:36] - Why Tom turned down a $14k job[17:31] - Mistakes Tom made that cost him money[20:08] - Quick, consistent, and clear communication[21:12] - Don't be discouraged by economic negativity[23:16] - Importance of quality control and maintaining high standards[26:30] - Build your brand[27:52] - Implement the strategies of BATTLEGROUND [29:41] - Final thoughtsResources:== Simplify Painting: https://www.simplifypainting.com/ ⭐️ Grab our NEW course to grow your business. 5 Steps to 5 Stars : How to charge premium prices and never run out of leads - https://thecontractorfight.com/5-stars

In this episode, Tim and Derek discuss the importance of creating a seamless and customer-centric experience for your clients. From responding quickly to inquiries to using technology that makes the sales process smoother, they explore how contractors can set themselves apart by prioritizing the client's needs at every step.In this episode, they discuss:The power of speed in communication: why responding promptly to inquiries can help you win more jobs and build trust with clients.How tools like Calendly streamline the scheduling process and allow clients to choose times that work best for them.Strategies to make potential clients feel valued and in control, including personalized follow-ups and clear communication.The impact of organized systems and processes on customer satisfaction and business efficiency.Real-world examples of how meeting clients where they are creates stronger relationships and long-term loyalty.How to collect and use customer information effectively to tailor your sales approach and improve closing rates.Resources:Calendly: https://calendly.com/=========================================================⭐️⭐️⭐️⭐️⭐️ Grab our NEW course to grow your business5 STEPS TO 5 STARS: HOW TO CHARGE PREMIUM PRICES AND NEVER RUN OUT OF LEADShttps://thecontractorfight.com/5-stars/=========================================================

Tom shares a heartfelt message to contractors who may have found themselves financially strapped this Christmas. Reflecting on his own experiences, he provides actionable insights to help you break the cycle of holiday financial stress and start building a profitable, sustainable business that supports your family and future goals.Episode Highlights:[00:00] - Tom reflects on stressful Christmases and how financial struggles impact family life.[01:25] - The sting of falling short and how reacting out of fear hinders long-term success.[02:52] - The vicious cycle of debt: working half the year just to break even.[04:18] - Changing your financial mindset and habits to create a “new normal.”[05:16] - Daily habits that compound into financial stress or success.[06:14] - The critical role of discipline in business and personal finances.[07:08] - "Don't mess with the money" — Why money discipline is essential to stability.[07:53] - Free resources available: Tom's book, YouTube channel, podcast, and Facebook group.[08:50] - The importance of being an implementer rather than just a consumer of information.[09:16] - Commit to never being in the same financial position again by making real changes.Resources:

In this special holiday edition, Tim and Derek reflect on the value of relationships, intentional communication, and the role of consulting fees in the contracting business. With humor and insight, they share strategies to help contractors navigate challenging conversations and set clear expectations with clients, all while maintaining a sense of gratitude and purpose during the holiday season.In this episode, they discuss:When charging a consultation fee makes sense and when it doesn't, based on your pipeline and client needs.The true purpose of consulting: providing actionable insights that empower clients to make informed decisions.Examples of real-life client interactions, including how to handle requests for discounts from nonprofits while staying confident in your value.The importance of training and preparation for handling unexpected situations with professionalism and grace.How setting clear boundaries and understanding your worth helps build a sustainable and profitable business.Tim and Derek's heartfelt holiday wishes to contractors, encouraging them to approach the new year with clarity and determination.Resources:=========================================================⭐️⭐️⭐️⭐️⭐️ Grab our NEW course to grow your business5 STEPS TO 5 STARS: HOW TO CHARGE PREMIUM PRICES AND NEVER RUN OUT OF LEADShttps://thecontractorfight.com/5-stars/=========================================================

Tom shares his candid thoughts on why he would never choose to run a handyman business and offers insights for contractors who are building their businesses. From the challenges of being a generalist to the benefits of niching down, Tom breaks down how to create a business that commands respect, earns more money, and delivers value to the right clients.In this episode, Tom discusses:The downsides of being a “jack of all trades” and why specialization leads to better profitability and credibility.How the handyman label often attracts low-budget clients who undervalue your work and question your rates.The operational chaos of managing multiple small jobs and how it hinders business growth.Real-world examples of how niching down into areas like bathroom remodeling, high-end kitchens, or custom decks has transformed businesses.Why scaling a handyman business is harder due to the challenge of finding skilled and reliable team members who can handle a variety of tasks.The importance of building a brand around a niche to charge premium rates and attract clients who value your expertise.Resources:============================================================⭐️⭐️⭐️⭐️⭐️ Grab our NEW course to grow your business5 STEPS TO 5 STARS: HOW TO CHARGE PREMIUM PRICES AND NEVER RUN OUT OF LEADShttps://thecontractorfight.com/5-stars/============================================================

In this episode, Tim and Derek share a critical message about mindfulness and safety on the job. They discuss the importance of staying present, learning from past mistakes, and implementing safety measures that protect the crew and the business. Using real-life experiences, they highlight why mindfulness in safety should be a non-negotiable in every contractor's workflow.In this episode, they discuss:A personal story of a trailer hitch incident and how it reinforced the importance of thorough safety checks.The role of mindfulness in preventing accidents and ensuring everyone's well-being on the job.How training and sharing real-life scenarios with your team can prepare them to handle unexpected challenges effectively.Essential safety measures, such as carrying safety cones, blocks of wood, and checking equipment, to avoid accidents.The long-term value of proactive safety measures in reducing insurance claims and fostering a safety-first culture.Turning mistakes into teachable moments to help the entire team grow and improve.Resources:

Allison Freeman is the visionary behind Attuned Pathways, a support group for neurodivergent parents most of which are raising neurodivergent children. She is the first person that I know of in the world to run a group like this. She joins us to explore the unique landscape of support (and the lack of) for neurodivergent parents. Our conversation reveals the underrepresented challenges ND parents face, spotlighting the relief and understanding offered by Allison's vibrant community. We discuss the transformative power of parents recognizing their own neurodivergence, and how such awareness can revolutionize family dynamics, offering a deeper, more compassionate support system for their children. As the holiday season approaches, we also tackle the stressors that can arise during family gatherings. The invaluable support provided by Allison's Attuned Pathways emerges as a beacon during these times, offering a sanctuary for brainstorming solutions, sharing, learning, and growth. About Allison Freeman Allison's journey into therapy and coaching is rooted in her belief that deep healing for neurodivergent individuals happens in community. As a neurocomplex human with AuDHD raising two high sensitive, neurodivergent children, she's learned that the most transformative growth comes not just from individual work but from being in the presence of others who share our experiences, creativity, and depth. See more about Allison and the groups she offers at  https://attunedpathways.podia.com Or see her on IG:  @attunementmethod   -------------- Support the Podcast & Help yourself with Hypnosis Downloads by Dr. Liz! http://bit.ly/HypnosisMP3Downloads Do you have Chronic Insomnia? Find out more about Dr. Liz's Better Sleep Program at https://bit.ly/sleepbetterfeelbetter Search episodes at the Podcast Page http://bit.ly/HM-podcast --------- About Dr. Liz Interested in hypnosis with Dr. Liz? Schedule your free consultation at https://www.drlizhypnosis.com Winner of numerous awards including Top 100 Moms in Business, Dr. Liz provides psychotherapy, hypnotherapy, and hypnosis to people wanting a fast, easy way to transform all around the world. She has a PhD in Clinical Psychology, is a Licensed Mental Health Counselor (LMHC) and has special certification in Hypnosis and Hypnotherapy. Specialty areas include Anxiety, Insomnia, and Deeper Emotional Healing. A problem shared is a problem halved. In person and online hypnosis and CBT for healing and transformation.  Listened to in over 140 countries, Hypnotize Me is the podcast about hypnosis, transformation, and healing. Certified hypnotherapist and Licensed Mental Health Counselor, Dr. Liz Bonet, discusses hypnosis and interviews professionals doing transformational work Thank you for tuning in!

In this Contractor Intervention episode, Tom works with Roberto, a contractor from Denver, to address his struggles with profitability. Together, they uncover inefficiencies, identify areas for growth, and create actionable strategies to help Roberto transform his business and financial outlook.Episode Highlights:[00:00] - Introduction to Roberto's situation and the goals for the call[00:29] - Five Steps to Five Stars program and the special offer deadline[01:59] - Roberto's background: business history, revenue breakdown, and personal context[03:29] - Why focusing on too many services dilutes your brand and limits efficiency[05:26] - Reviewing Roberto's website and identifying marketing inconsistencies[07:43] - Addressing low pricing strategies and the importance of a clear sales process[08:42] - Understanding overhead and the role of job costing in accurate pricing[14:53] - Fixing bookkeeping errors to reflect actual gross profit and overhead[19:41] - Determining Roberto's financial needs and reverse-engineering his revenue goals[27:48] - The power of increasing job size and achieving consistent gross profit margins[32:35] - Pre-job planning and field management as keys to profitability[43:45] - Leveraging networking, influencer relationships, and local service ads for lead generation[54:30] - Using blogs and content creation to answer client questions and boost visibility[01:01:48] - Personal and professional discipline tips for consistent business growth[01:07:38] - Encouraging community giving as a branding and marketing differentiatorResources:=========================================================⭐️⭐️⭐️⭐️⭐️ Grab our NEW course to grow your business5 STEPS TO 5 STARS: HOW TO CHARGE PREMIUM PRICES AND NEVER RUN OUT OF LEADShttps://thecontractorfight.com/5-stars/=========================================================

Tom Reber and his team delve into the essentials of client qualification, discussing red flags to watch for and why effective sales training is critical for contractors. With practical advice and real-life examples, they help contractors understand the value of vetting clients and establishing a clear sales process to save time and maximize profitability.In this episode, they discuss:Why only a fraction of inquiries turn into ideal clients and the common reasons some prospects aren't a good fit.The importance of qualifying clients to determine if they understand and value the services offered.Red flags to look for during initial conversations, including unrealistic budget expectations and mismatched project types.The concept of "assignment selling" and how educating clients through content can improve client fit and reduce acquisition time.An introduction to the Shin-Fu Sales Training process, designed to help contractors qualify leads quickly and effectively.How having the right sales tools, such as a well-branded website and positive reviews, can pre-qualify clients before the first conversation.Practical tips for avoiding time-wasting estimates and learning to say “no” to clients who aren't a good fit.Resources:

The team discusses strategies to make your clients talk about your business, focusing on delivering an exceptional customer experience. Joined by Micah Miller, they dive into actionable methods for building loyalty and getting clients to rave about your service without relying on traditional advertising.In this episode, they discuss:The Five Steps to Five Stars: How focusing on existing clients can lead to more referrals and repeat business.Low-Cost Marketing with High Impact: Why small gestures like thank-you notes, fruit baskets, and regular client check-ins can create memorable experiences that clients share.Consistency and Client Communication: The importance of updating clients regularly on project timelines, which helps build trust and keeps them engaged.Developing a “Client-First” Approach: The shift from chasing new leads to cultivating loyalty within your current client base.The Role of Customer Service Systems: Micah shares insights on implementing client follow-up systems, tracking milestones like birthdays and project anniversaries, and enhancing the customer journey.Resources:

In this episode, Tim and Derek discuss the critical mindset of "how you do anything is how you do everything." They explore why consistency and intentionality in every aspect of your work can significantly impact your business's reputation, profitability, and success. Through relatable stories and actionable advice, they highlight how contractors can embrace excellence at every level.In this episode, they discuss:The importance of first impressions and why the details in client interactions can make or break a deal.How being consistent in your sales process, project management, and communication builds trust and credibility with clients.Ways to handle difficult scenarios, such as negotiating with clients who want discounted rates or added perks.The long-term benefits of focusing on quality over quantity in both client relationships and project execution.Strategies for balancing the client's needs with your business's profitability goals without compromising on value.Real-world examples of leveraging social media and word-of-mouth marketing to expand your influence in the community.Resources:

In this episode, Tom Reber and his team tackle some of the hate comments they've received online, addressing common misconceptions about pricing, profitability, and the contractor industry. This candid discussion sheds light on the challenges contractors face and the importance of standing firm on pricing for the value delivered.Episode Highlights:[00:00] - Opening comment: "Why People Hate Contractors" and discussing profit margins[01:00] - The Catch-22 of pricing and the misconceptions about contractor fees[02:14] - Why many contractors aren't ready for high-value clients[03:04] - The importance of professionalism in securing larger clients[05:29] - Breaking down where the money actually goes in a project[07:12] - Calculating true costs beyond materials and labor[08:19] - The reality of profit margins and comparison to employee salaries[09:56] - How undercharging affects contractors' ability to deliver quality work[11:27] - Why many contractors should still be working on the tools at certain revenue levels[15:22] - Understanding lifestyle goals and tailoring business growth accordingly[17:27] - The benefit of specialization and “staying in your lane” for efficiency[18:50] - Why "take it or leave it" pricing is a poor sales strategy[21:02] - A personal story of losing a bid and learning the true reason behind it[23:41] - Knowing your numbers and the dangers of undercharging[24:56] - Examples of intentional pricing strategies and job costing[29:18] - Balancing price increases with retaining the right clients[31:55] - Final thoughts: The impact of specialization and offloading tasksResources:

In this episode, Tim and Derek discuss the Mile High Profit Summit 2024 and how you can bring the transformative lessons from the event into your home with the Mile High Profit Summit Recordings. They dive into some of the best presentations from industry leaders, offering insights that can elevate your contracting business and help you tackle common challenges.In this episode, they discuss:Highlights from Derek's live sales call demonstration, where he handled real-time objections and shared a complete sales process.Tim's impactful talk on working with family, including practical tips for balancing personal relationships in a family business.Micah's unique approach to marketing that goes beyond ads and focuses on creating unforgettable client experiences.James Miller's insights into the mindset of a successful contractor and strategies for scaling large projects.Aaron Harshal's powerful presentation, where he captivated the audience with storytelling techniques that connect deeply with clients.Gina Malvastuto's breakdown of financial health for contractors with her talk, "I'm Profitable, but I'm Broke: What Your Numbers Are Telling You."Carolyn Cromie's essential tips on crafting ironclad contracts, perfect for contractors looking to protect their business.Marcus Sheridan's forward-looking advice on AI and content strategy with "They Ask, You Answer," tailored for the evolving digital landscape.Anthony Abbott's tactical advice on hiring and subcontractor management for building a disciplined, efficient team.A dynamic session with Tom and Lee Reber on communicating effectively within a husband-and-wife business partnership.Resources:

Tom shares a crucial lesson on effective sales strategy: the importance of not selling past “yes.” If you've ever lost a sale by over-explaining or upselling at the wrong time, this episode is for you. Tom dives into how to recognize that sweet spot in a sale and emphasizes the value of leaving some “meat on the bone” for upsells after the initial agreement.Episode Highlights:[00:00] - Opening story: Losing a sale by selling past “yes”[01:27] - The risk of over-explaining and how it creates doubt[02:52] - Why keeping things simple closes deals faster[03:44] - The idea of “leaving meat on the bone” and timing upsells[04:43] - Empowering crew leaders to upsell and add value[06:09] - Examples of helpful upsell conversations with clients[07:33] - Training crew leaders and how upsells raise their leadership skills[08:32] - Success story: Crew leader generates a significant upsell[09:54] - Using upsells to fill schedule gaps and boost profits[10:47] - Commission structures for upsells and building a motivated team[12:05] - Creating an upsell mindset within the team without being pushy[14:08] - Real impact of small upsells on profitability[15:33] - Final advice: Train your team, leave meat on the bone, and don't sell past “yes”Resources:

Tim and Derek discuss a common pitfall in the contracting world: "Ostrich Management." If you've ever avoided addressing a tough conversation or postponed a crucial task, you might be guilty of this mindset. But don't worry—Tim and Derek are here to help you break free from this cycle and take control of your business.In this episode, they discuss:The concept of "ostrich management" as a tendency to avoid uncomfortable situations in hopes they'll resolve on their own. They explain why this approach often harms contractors' businesses and personal lives.From meeting deadlines to managing finances, Tim and Derek share real-life stories about how ignoring responsibilities can lead to bigger problems. They emphasize how taking action on things like IRA funding and managing 1099s can secure a better financial future.The “mirror method,” a self-reflective practice for identifying personal issues and areas for growth. This powerful technique encourages contractors to take accountability by facing the person in the mirror.The "Ohio Method"—Only Handle It Once—to help contractors manage paperwork and tasks more effectively. This approach reduces clutter and increases productivity by dealing with items immediately rather than putting them off.Resources: