Inspiring and helping you to express yourself through art, take care of your inner well-being, & realize your best self. Let’s learn what art and art therapy can do for us and actually DO some art - get ready to get your hands dirty with guided/ follow-along art exercises.
These are the things you can do when you are not getting any Art Therapy clients. (YouTube version of this podcast is here: https://youtu.be/TckR32CGHLk ). What you'll learn: Questions to ask yourself (check if you did these things) What to do when you did everything and you're still not getting clients
Have you ever felt stuck with social media? You don't know what to post? you feel like you're always scrambling for ideas… this is the episode for you. *Sorry for the audio quality! I'm gonna make sure the future episodes will be high quality :)*
Make sure you have these things for your online nonclinical art therapy sessions! :)
The system that failed art therapists… and what you can do.
If you're not an art therapist & you wanna do nonclinical art therapy services, but you're scared to... listen to this. What you'll learn in this episode: The fire-in-the-belly kind of message you need to hear ;) What you forgot.. But need to remind yourself everyday to do this work What you are really here for
Today, I talk about the 2 simple (but BIG!) things (i.e., tools) that changed my art therapy career and life. What you'll learn in this episode: How I was introduced the tool of “tapping” My journey in applying this “Law” and finding what truly works for me The success and positive changes happened in my career & life
In this episode, I talk about the fear of being unsuccessful when you're an art therapist / facilitator. What you'll learn in this episode: How using imagination is important to release the fear The 1 thing that will eliminate your worry and anxiety around success Focus on THIS to shift how you feel and what you do
I'm sharing the different ways that I was able to make money outside of doing 1:1 art therapy work, when I didn't have a license. This is specifically created for art therapists who are in training and who just graduated, to learn what the options are out there. You can use your art therapy knowledge in creative ways to offer services/products to people. What you'll learn in this episode: 8 Different things I did to make money using my knowledge in art therapy Why you don't need anything else in order to start these things Other ways you can also make money outside of clinical/1:1 work (4 more ideas..)
If you're an art therapist or facilitator struggling to show people the benefit and value of art therapy (i.e., your service), then this is the episode for you. What you'll learn in this episode: 1 thing you DON'T need to do (but often do, which sabotage our efforts to support art therapy) Why you gotta do this in your life to bring about change in people's perceptions Understanding the “exchange” – you will see that people can't help but be DRAWN to art therapy with this “exchange”
This radical (but also just simple) idea can change your art therapy business around. Expect to have clients come to you consistently when you do this. What you'll learn in this episode: The hidden reason why people are liking your post but not booking you How to create MINDBLOWING content How this method challenges the scarcity mindset we often have
If you want to attract online clients who WANT ART THERAPY specifically, and not counseling, you want to listen to this episode. What you'll learn in this episode: How you need to do this one thing online to get these clients (and give your all to it) Concrete examples of posts you can create on social media How you can address different types of clients with different content material
Are you undervaluing your art therapy work/service? What you'll learn in this episode: How underpricing leads to undervaluing of art therapy service This common thing that a lot of us do actually demonstrates that we don't believe in art therapy (sneaky thing!) Why this one assumption can lead to earning less and ultimately leaving A LOT of money on the table as an art therapist
If you're doing nonclinical work as an therapeutic art facilitator, it can feel hard trying to find those clients who are not “therapy” clients, but also who are not “art class” students. I'm sharing with you how you can find and get online clients if this is the case. What you'll learn in this episode: The one thing you need to know about your clients so that you can attract them How without building this online, you will likely not get clients The final step to bring in bookings!
Got 1 or more years of experience as an art therapist or nonclinical facilitator, and you're wondering what to charge…or whether your current fees are good? Listen in on this hands-on episode. What you'll learn in this episode: The exact formula you need to apply now to your current pricing How to come up with a number from scratch, that ensures you have a substantial profit The Picasso story that'll show you why your service is worth a lot
If you're JUST starting out, how do you price your nonclinical therapeutic art service? Here's the equation you can use to come up with the perfect number. What you'll learn in this episode: What pricing is NOT about (avoid these mistakes that are often made) The exact method to use to find your fee (get a pen and paper for this!) How you can incorporate a “timeline” for your pricing
Helping you out with the nonclinical art therapist dilemma. What you'll learn in this episode: Answer to the question - “is non-clinical practice considered art therapy or therapeutic art? The real reason why we have this challenge of demonstrating the difference between art teaching and art therapy Where our identity as an art therapist must be rooted in, to feel grounded & confident ----
Have you ever thought: If only people knew more about art therapy…? If so, this one is for you. You'll get to see why it's okay if people don't know about art therapy that much. And even… why it might be a blessing in disguise.
For the social workers, therapists, coaches, clinicians, etc. this one is for you. What you'll learn in this episode: What “therapeutic art” really means and what it is NOT The legitimacy of nonclinical therapeutic art work Why you don't need to worry about whether you are “legitimate enough” to help people creatively
Maybe you're a student right now or you don't have experience working with clients using art in a direct way. So you're wondering how can I actually help others and earn a living?? If this is you, listen to this episode. What you'll learn in this episode: 3 things you need to know to start working & earning income How you actually have experience even if you feel like you don't
What if it is possible to increase your prices AND have accessibility? In this episode, I explain how these two things don't have to be mutually exclusive. What you'll learn in this episode: What happens when you lower your fee vs. increase your fee How increasing pricing is not just about YOU, it is about serving others too The creative ways you can incorporate accessibility -----
Art therapists and art facilitators can create viral content that reaches thousands of people. It's totally possible, and it's not rocket science. In this episode, I share my process of intentionally creating viral content to reach a lot of new people through Instagram. What you'll learn in this episode: The unexpected approach I take in creating viral Instagram posts (it's not complicated!) The one thing that people forget about but when it's done, it can boost your reach so much more What I do after I post my content to ensure it gains more exposure (and favored by Instagram's algorithm) -----
Feeling like clients are not coming to you? This episode will help you uncover what's going on that could be affecting how many clients you are attracting to your business. What you'll learn in this episode: Why just posting your promotions doesn't really cut it What we often forget to do that actually makes a HUGE difference in attracting art therapy cilents What you need to understand to make it easier for clients to book you -----
If you hate social media but you know you need it for your business… it can be hard!
What if you feel “icky” and feel like a “salesperson” when you try to promote your art therapy services? And what if you want to promote in an ethical way? This is the episode you need to feel more at ease, comfortable, & aligned when you promote your services. What you'll learn in this episode: Why so many of us feel like it's wrong and unethical to sell or promote your services What makes your promotions feel sales-y How to make your promotion easy, fun, and beneficial for everybody -----
As an art therapist…ever doubt if people can actually make a living doing this work? Have you ever heard someone say you need a rich husband to do this work?
So…you're gonna do nonclinical work - then what do you call yourself? What do you call your services...? THIS is what you can call yourself! Listen to the episode to hear all the 20+ different options you have. What you'll learn in this episode: List of 20+ words and titles you can use The most important thing when you communicate who you are and what you offer (it's not the title!) Make your service more marketable by doing this 1 thing Blog post I mentioned in the episode.
Just a quick reminder. -----
Hey art therapist. Are you hiding yourself? Keeping your art therapy business or practice a secret? Is it hard to get yourself to (*gasp!
If you're embarking on a non-clinical career path or starting a non-clinical business, listen to this episode! You'll find out what 3 stages you will likely go through as you pursue this path. What you'll learn in this episode: - Break down of the “cocoon stage,” “rise up stage,” and “soaring stage” - What challenges come up in each stage and what you'll need to do to evolve & grow - Special word for those in the 2nd phase - what you need to know -----
Today I'm talking about how the expectation of giving out free (or cheap) labor can hurt us as art therapists & healers. We're going deep about what's behind this pressure and expectation. What you'll learn in this episode: My story of how I encountered this belief about free labor Why there is no honor in free labor Why the need to save and fix people can backfire -----
Hear art therapist Erica's journey of embarking on self-employment during the pandemic and how she was able to go from doing all kinds of jobs to taking the leap to start her business and build it to full capacity. What you'll learn in this episode: What made Erica turn down a really “good” art therapy job during the pandemic The question that helped her take steps to begin her business What she learned from doing YouTube ----- Connect with Erica: Website - http://www.ericapang.com Instagram - http://www.instagram.com/ericapang.art Youtube - http://www.youtube.com/ericapangart Facebook - https://www.facebook.com/ericapangart TikTok - https://www.tiktok.com/@ericapangart -----
Times are changing and we no longer just need to stick with one income source. Tune into this episode to learn about what is passive income and how it can be helpful for art therapists & healers. What you'll learn in this episode: - What is Active vs. Passive income - Examples of passive income sources that are great for art therapists/therapists/coaches to create - How passive income helped me in my business/career ----- Read the passive income blog post: www.thirstyforart.com/blog/passive-income-for-art-therapists See my IG post on passive income here: https://www.instagram.com/p/CWGU8K4rP0x/
What if you live and work in a place where people don't know much about art therapy….? How can you create demand for your services? I'm unpacking the two gold lessons I've learned through creating lots of demand for art therapy and for my services, all from scratch. What you'll learn in this episode: - You need to understand this one thing that people have, in order to get their attention and create demand - How waiting for demand to show up to you doesn't work and what to do instead - How demand starts with YOU first -----
If you just started your business, and you're looking to book clients, this is the episode for you! I'm sharing 3 simple but amazing ways that can help you get clients right now. (Of course, there are other methods too, esp. Those that require more time & consistent effort, but the ones I mention in this episode are more likely to get you results in a quicker, shorter term). What you'll learn in this episode: - The often overlooked source of referral and how we can overcome our mental blocks so that we can actually tap into this source - Saying this exact phrase can plant a seed in people's minds that'll bring you clients - How you can provide “service” and value *first* to people so that they can trust you and sign up for your service -----
Are you trying to decide if you want to go into the art therapy career path? Or are you an art therapist/facilitator and are you trying to decide if self-employment is for you? This episode is for those of you who needs to make a big career decision but you're a bit afraid and uncertain. I share with you the truth about going into something you want to do (no matter what that is). What you'll learn in this episode: - The question you can ask yourself to make this decision easier to make - The big point of view that you need to consider before making your decision - How to deal with the fear that grabs a hold of you when you know you want something -----
Do you have an Instagram account? Do you wonder what to post on your feed? Then this episode is a must listen! I'm breaking down the different types of posts you can share on your IG so that you can get more engagement and grow your audience, which can lead to more clients. What you'll learn in this episode: - The 4 types of posts you can upload - The psychology and reasoning behind each type of post - i.e., why they work! - How this one type of post will get you clients fastest, though we overlook it (it's the 4th type, so make sure to listen until the end!) -----
Do you want to do non-clinical work as an art therapist? This is THE episode for you. I'm going to address the questions most often asked around going this path, and starting to do non-clinical work when you have always worked in the clinical realm. What you'll learn in this episode: - What to ask yourself to find out whether non-clinical art therapy work is for you - The #1 thing that stops people from choosing this path - Why doing non-clinical work is important; why you should choose this path if you know it's aligned with you - My top tips for getting started with this type of work -
Showing up online and using social media as an art therapist can be game-changing. But what if you don’t feel comfortable about showing yourself online? What if it’s scary to show yourself more, and be more vulnerable? I’m sharing what you can do to feel more confident and feel at ease when “going online.” What you’ll learn in this episode: - Why showing up online is more important, compared to in-person connections - What keeps us back from being more visible online - How to deal with the vulnerability that comes with showing up -
What has prostitutes got to do with art therapists? Well, here is the episode that’ll explain the connection between the two! What you’ll learn in this episode: - How the prostitute shadow shows up in art therapists’ work / career - Why allowing this archetype to manifest as a shadow could hurt your career - How I learned the lessons and gifts of this shadow -
Did you just graduate from your art therapy master’s program? Or it’s only been a few years since you’ve worked as an art therapist, and you haven’t gotten your license/certification yet? If so, this episode is for you. I share my honest & real tips for riding the wave of this turbulent stage of the art therapy career journey. What you’ll learn in this episode: - What thoughts and beliefs haunted me during this period of my career - Steps you can take to make this process of job hunting way easier (it will shift your whole mindset & approach to the application and interview part) - The soul lesson that I learned from this, which will help you stop struggling and know the 1 unexpected thing that you actually need to do right now
Today I talk about the sneaky ways imposter syndrome manifests itself in our work/career as art therapists. It can actually affect you at any point in your career, but it is especially so for recent graduates and new art therapists. Learn how you can break through this pattern. What you’ll learn in this episode: - What’s imposter syndrome and how it shows up in job searching, negotiating, client work, additional certifications/training, burnout, starting a business, etc. - How I realized what I did in early career was stemming from imposter syndrome and what I did to release it and feel confident as an art therapist to start my own online business - The affirmations & reminders you can use to get unstuck in this pattern of feeling like an imposter -
This 1 mindset change shifted my career. There are 2 types of mindsets you can have about your work/business - abundance or scarcity. Depending on which one you adopt, you could feel stuck in a place where you don’t want to be or you could create the results you want out of your business and life. What you’ll learn in this episode: The side effects of scarcity mindset and how to identify if it is affecting your work/life How I transitioned from scarcity to abundance mindset and the success & positive results it brought me The questions you can ask yourself to see which mindset you’re adopting & figure out how to move forward -
Ever wonder how you can engage with (potential) clients on social media as an Art Therapist?
I’m sharing my best tips for Instagram today! These tips will help you be more exposed to people, get more engagement, make you more likeable and trustable by your ideal clients/followers, and gain clients as well. What you’ll learn in this episode: - The 1 simple tip that could 2x, or even 3x the likes and comments you get on a post - What kind of actions Instagram wants you to take - this will help you ride the good wave of the algorithm - What is more important than follower numbers
How do you tell people what you do? How do you tell people about art therapy? I’m answering the inevitable question that comes up when art therapists start working. Listen in to get the simple and easy formula you can use to explain what you do and HOW to actually say it. What you’ll learn in this episode: - The 1 sentence formula to explain your work that’ll eliminate a lot of uncertainty - The real reason art therapists might have this question of “how to tell people about art therapy” - What is more important than the words when talking with people about art therapy - Why letting go of control or expectation is helpful .
This one “packaging” strategy helped me come up with an irresistible offering within my online art therapy business. This is one of the strategies that I’ve covered in my 1:1 biz coaching but also will be covering in my upcoming Visionary Art Therapists membership, where I help you start your own profitable online business using social media. What you’ll learn in this episode: What type of work this strategy is compatible with Why a general “art therapy session” can fall flat & be difficult to market Why this packaging strategy makes your services more enticing and attractive to potential clients How to make a package
What you’ll learn in this episode: Recently I delved into learning more about the feminine and I realized how it connects deeply to the way we see the value of art therapy. Tune into this special episode talking about what makes us (subconsciously) believe that art therapy is not valuable in some way and how to own its value and show up differently in our work. How the feminine and art are deeply connected The first thing we can do to recognize and accept our own value Questions to ask yourself to explore your beliefs around the feminine and expressive art
Today, I’m sharing the process I took in starting my own online art therapy business and getting clients. I also share the 3 things you may need to start your own business online successfully and ensure you’ll get clients consistently and make it profitable. What you’ll learn in this episode: - How I started my online venture and tasted failure (several times) :) - The one thing I did during my freelance period that helped me “launch” my services and start earning income through my business. - Why marketing strategy is important and how it helps you feel more confident in your business and rely on it for consistent income. -
I'm breaking down the 2 big types of art therapy work! Listen in to find out the characteristics of both and the benefit of the not-so-common non-clinical type of work. What you’ll learn in this episode: - How clinical work is influenced by the structures of employment setting - How nonclinical work can allow for more flexibility & freedom - Why nonclinical work can be valuable & much needed -
Do you ever feel like we’re trying to “fit in” all the time? Today I talk about the pattern of “fitting in” that happens within the art therapy field, and how we can show up owning ourselves more - especially owning our value and worth as art therapists. What you’ll learn in this episode: The trend and pattern of assimilating into other mental health disciplines and how we may lose ourselves in the process What we may be afraid of - what’s really underlying our fear of owning art therapy How we can empower ourselves as art therapists so that we no longer have to prove our value -
In this episode, I talk about the one marketing strategy or approach that would catapult your (online) art therapy business. It’s simple, but so powerful. What you’ll learn in this episode: Why knowing how to market yourself & art therapy is SO important What this marketing strategy looks like and why it works better than trying to “take without giving” What the psychology is behind this strategy Tangible action step you can take to begin implementing this idea & be recognized by your ideal clients Mentioned in the episode: Episode 26