Podcasts about packaging

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Best podcasts about packaging

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Latest podcast episodes about packaging

The Iconic Dollcast
Doll Packaging with Darren Sander

The Iconic Dollcast

Play Episode Listen Later Nov 3, 2025 50:45


This week I'm joined by the incredible Darren Sander to talk all things DOLL PACKAGING!

Good Garbage with Ved Krishna
Around The World of Packaging with Alex Moore

Good Garbage with Ved Krishna

Play Episode Listen Later Oct 30, 2025 12:13


Hello, hello! It's Good Garbage News! Every month, in addition to our regular episodes with Ved's interviews, we'll post an industry update with the latest updates in both sustainable packaging and packaging regulations all across the world.Never miss an episode by following us on all our socials by clicking on the link below!⁠⁠https://linktr.ee/goodgarbagepodcast⁠⁠Hosted by Alex Moore

The Glossy Beauty Podcast
Beauty packaging hall of fame and shame with Allison Kent-Gunn, plus news

The Glossy Beauty Podcast

Play Episode Listen Later Oct 30, 2025 66:00


Allison Kent-Gunn knows good beauty packaging when she sees it.  The Los Angeles-based aesthetician-turned-packaging consultant has become one of the leading voices in beauty packaging on social media thanks to her "hot takes" on packaging wins and misses. She's a former cosmetic packaging instructor at the Fashion Institute of Design and Merchandising, and outside of her social media, where she goes by @AllisonTurquoise, her insights can be seen in an upcoming Cosmetic Science Textbook used in packaging courses.  Today's episode of the Glossy Beauty Podcast —  a special episode dedicated to the best, and worst, beauty packaging — concludes our three-part, deep-dive series on the world of beauty and wellness packaging. Kent-Gunn provides an in-depth hall of fame and shame for several packaging categories, including sustainability, accessibility, celebrity brands' packaging and more.  But first, Lexy Lebsack is joined by Emily Jensen to run down the beauty and wellness news of the week.  First up is a look at the growing wellness data economy, including a look at the value of data collection and aneb analysis of Rebook's new health tracker ring. The hosts also discuss fragrance news from Unilever-owned Dove. The mass body-care brand is launching its first-ever body mists as part of a limited-edition holiday collection released with the Rockettes. The iconic New York dancers recently partnered with Sephora, as well. Next up are details about POV Beauty's foray into color cosmetics. POV is the buzzy new line from influencer and TikTok star Mikayla Nogueira. The line launched this spring with skin prep products and, in news announced this week, will expand into lip products with a November 4 launch. 

Yay for Business with Courtney Chaal
Ultimate Guide to Packaging Services (Part 2)

Yay for Business with Courtney Chaal

Play Episode Listen Later Oct 30, 2025 34:45


This is Part 2 of the ultimate guide to packaging your service—and if you haven't listened to Part 1 yet, stop what you're doing and go back. I promise I rarely say this, but it's that important. Part 1 is the mindset. The positioning. The reason your offer even matters. Part 2? That's the mechanics. And if you don't get your head right first, no framework in the world is going to save your service.Now, assuming you're caught up… today we're diving into the 5 steps to actually build a signature service. Not the bloated, 12-week, 7-call Frankenstein offer you see all over Instagram. We're talking about packaging something your clients will actually buy—and rave about.This episode is pure fire, start to finish. I'm breaking down real stories from client sessions and sales DMs, and yes, even a conversation I eavesdropped on in a hair salon

Product & Packaging Powerhouse
Ep. 51- “Inside MakeUp in New York: Day 2-Packaging & Sustainability” with Megan Young Gamble

Product & Packaging Powerhouse

Play Episode Listen Later Oct 30, 2025 36:41 Transcription Available


In this episode of Product & Packaging Powerhouse, host Megan Young Gamble recaps her experience at Makeup in New York 2025, from day 1 and this episode focusing on day two themes of packaging innovation, sustainability, and beauty tech. She shares actionable insights from industry panels including advances in sustainable packaging (like APC Packaging's patented mono-material droppers and refillable solutions), compliance considerations, smart packaging, and the importance of consumer psychology. Startup brand Rebel Queen's all-in-one curly hair product is highlighted for its minimalistic approach, while expert Roberta Sironi provides a masterclass on mascara packaging, launching an academy for deeper industry education. Megan ties it all together with observations on tech (especially AI's growing role in beauty and packaging), and offers advice for brands considering trade shows, encouraging startups to attend for valuable connections and inspiration. Be sure to check out Day 1 Recap HERE. Access our other podcast episodes mentioned during the episodeInside MakeUp in New York: Day 1 Innovation and Tech” with Megan Young Gamble. Listen HerePackaging Design, Influence, & Integrity" with Vicki Strull, Founder, Vicki Strull Design. Listen HereThe Truth About Stress, Skincare, and Your Immune System” with Dr. Ebru Karpuzoglu, Immunologist and founder of AveSeena and ChicScience Labs. Listen HereRoundtable: Packaging, Plastics & Platforms toward Circular Economy” with Emily Anne Friedman (Recycled Plastics Editor, ICIS), Ryan Fox (Packaging Analyst, Bloomberg Intelligence) and Nicole Toole (Founder of ECGO.) Listen HereHow Connected Packaging Shapes Sustainability and Traceability” with John Dwyer, Smart Packaging Expert at Smurfit Westrock & Maurizio Carano, Innovation & Marketing Director IML @ MCC Label. Listen HereAffiliate & Other Links: [Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicformContact details of Jennifer Lehto, Senior Business Development Manager at APC PackagingLinkedin - https://www.linkedin.com/in/jenniferlehtoEmail id - jenniserl@apcpackaging.comRoberta Sironi, Chief Commercial Officer at Pibiplast SpaLinkedin - https://www.linkedin.com/in/roberta-sironi-0636982/Pibiplast academy - https://pibiplast.com/certificationsQuotes and Hooks:  We've always been very conscious about our scalp health because you have to make sure your scalp is clean to help with promoting hair growth.Smart packaging gives each product their own digital passport telling consumers what it is, where it came from and what to do at the end of life.Everybody wants sustainable packaging, but the real question is: what does sustainability mean to you and your brand?Glass is heavier, costs more to ship, and is prone to breakage, so is it really deemed sustainable? Something to think about.I struggled for years to find the perfect curly hair product and I finally created it, an all-in-one that hydrates, defines, and controls frizz. (Bleema, Rebel Queen)Mascara is a really complex product, you need a lot of technicity to make the magic and make the product work. (Roberta Cerroni, Pibi Plast)AI is here to stay, and I use ChatGPT as my daily assistant all the time to help me think through things and shorten cycle times.Would I attend Makeup In New York again? Absolutely. Is it a trade show that I would recommend any company to attend? Absolutely.

Packaging Europe's Podcast
Sustainability Perspectives: Fit for future packaging with inks and coatings

Packaging Europe's Podcast

Play Episode Listen Later Oct 30, 2025 39:22


Ahead of Packaging Europe's Sustainable Packaging Summit in Utrecht, Siegwerk's team of experts, Disha, Strategy and Program Manager - Circular Economy; Sarah Mah, Senior Global Sustainability Manager; Gilles Le Moigne, Head of BU CE Coatings; and Belal Habib, Head of Global Brand Owner Collaboration, explore how packaging can meet growing sustainability ambitions, transparency requirements, and evolving market demands and the role inks and coatings can play in this process. Interested in meeting Siegwerk's experts and discuss sustainability with delegates from across the value chain? Get your tickets here.Packaging Europe's podcast, featuring the leading international figures in packaging innovation, sustainability and strategy, is now weekly! Be sure to subscribe so you don't miss an episode.For more packaging news, interviews and multimedia content visit Packaging Europe.

Roast! West Coast
Grounded Packaging's Delanie Thurlow joins the Coffee People podcast.

Roast! West Coast

Play Episode Listen Later Oct 29, 2025 54:43


Delanie Thurlow is an Account Executive Sales at Grounded Packaging. She joined the Coffee People podcast for a few laughs, to share a lot of thoughts on sustainability, her journey into the coffee industry, and how she discovered that she was a "packaging nerd."Find Grounded Packaging online at: www.groundedpackaging.co.Head to ⁠⁠⁠www.coffeepeoplepodcast.com⁠⁠⁠ for links from the show, context to our conversation, and much more.The link to the Simply Good Coffee Brewer can be found here: ⁠⁠⁠https://www.coffeepeoplepodcast.com/simply-good-coffee-brewer-review/⁠⁠⁠Our direct affiliate link for the brewer is: ⁠⁠⁠https://partners.simplygoodcoffee.com/roast⁠⁠⁠Coffee People is presented by Roastar, Inc., the premier coffee packaging company utilizing digital printing. Roastar enables small-to-gigantic coffee businesses tell a big story. Learn more at ⁠⁠⁠https://bit.ly/4gIsHff⁠⁠⁠.Follow @roastar on Instagram.Coffee Smarter shares the collected wisdom of the coffee industry, and is an offshoot of the Coffee People podcast. Coffee People is one of the premier coffee and entrepreneurship podcasts, featuring interviews with professionals in the coffee industry and coffee education. Host Ryan Woldt interviews roastery founders, head roasters, coffee shop owners, scientists, artists, baristas, farmers, green coffee brokers, and more.This show is also supported by Marea Coffee , Cape Horn Green Coffee Importers, Sivitz Roasting Machines, Relative Coffee Company, Coffee Cycle Roasting, MAMU Coffee, and Hacea Coffee Source.Head to ⁠⁠⁠www.coffeepeoplepodcast.com⁠⁠⁠ for show recaps, coffee education, guest list and coffee news.Register to become an organ donor at: ⁠⁠⁠https://registerme.org/⁠⁠⁠.*Clicking these links to purchase will also support Roast! West Coast through their affiliate marketing programs.

Packaging Europe's Podcast
The Talking Point: Changing role of corrugated packaging

Packaging Europe's Podcast

Play Episode Listen Later Oct 29, 2025 24:25


Libby Munford speaks with Kerry Sanders, Vice President of Market Development at EFI about the evolution of digital print, and how it can be leveraged to change the role of corrugated packaging - with the combination of right-sizing and high-quality digital print, directly onto the box. Packaging Europe's podcast, featuring the leading international figures in packaging innovation, sustainability and strategy, is now weekly! Be sure to subscribe so you don't miss an episode.For more packaging news, interviews and multimedia content visit Packaging Europe.

Skincare Confidential
Skincare Through the Ages - Episode 4: Understanding Men's Unique Skincare Needs

Skincare Confidential

Play Episode Listen Later Oct 28, 2025 29:44


In this episode of the Science of Skin podcast, Dr. Ted Lain discusses the unique aspects of men's skincare with dermatologists Dr. Terrence Keaney and Dr. Corey Hartman. The conversation covers foundational differences in skincare for men versus women, key ingredients such as antioxidants and retinol, and the importance of simplifying skincare routines for male patients. The experts also delve into the psychology behind men's skincare adoption, the significance of addressing hair loss, and the evolving landscape of skincare products designed for men. Takeaways: Men's skincare routines should be simple and effective.Antioxidants are crucial for men due to higher oxidative stress.Retinols can be more easily tolerated by men.Over-the-counter retinoids are effective for most men.Nighttime is ideal for retinol application.Men are increasingly open to skincare due to social media influence.Hair loss is a significant concern for men and affects their perceived age.Packaging of skincare products is becoming more gender neutral.Understanding a patient's main concern is key to recommending skincare.Building trust and rapport with male patients is essential for skincare compliance. To watch this an other episodes, be sure to check out our YouTube page A big thank you to our sponsor Neutrogena® To learn more about the products discussed in this episode, please visit: Dedicated to Dermatology Professionals | NeutrogenaMD® Disclaimer: This podcast is not intended to provide diagnosis, treatment, or medical advice. Content provided in this podcast is for educational purposes only. Please consult with a physician regarding any health-related diagnosis or treatment.See omnystudio.com/listener for privacy information.

Lounge Lizards - a Cigar and Lifestyle Podcast
Ep. #207: La Flor Dominicana Cameroon Cabinet No. 1 (w/ Lagavulin Distiller's Edition, New Sponsor Alert: Small Batch Cigar, 25 Years of Habanos S.A., Cigar Industry vs. California AG Update, Belgian Plain Packaging & Gizmo's "Forced Growth")

Lounge Lizards - a Cigar and Lifestyle Podcast

Play Episode Listen Later Oct 28, 2025 123:42 Transcription Available


LOUNGE LIZARDS PRESENTED BY FABRICA5 - Visit Fabrica005.com and use code LIZARDPOD at checkout for 10% off THE ENTIRE STORE! Free worldwide shipping from Miami on all orders over $125. See website for more information and terms.Recorded at Ten86 Cigars in Hawthorne, New Jersey, the Lizards pair La Flor Dominicana Cameroon Cabinet No. 1 with Lagavulin Distiller's Edition Single Malt Scotch Whisky. The guys announce their exciting new partnership with Small Batch Cigar, they revisit the U.S. Cigar Industry suing California and they discuss twenty-five years of Habanos S.A. PLUS: Home Run Humidor, New Year of the Snake for Partagás, Belgian Plain Packaging, & Gizmo's "Forced Growth"Join the Lounge Lizards for a weekly discussion on all things cigars (both Cuban and non-Cuban), whiskey, food, travel, life and work. This is your formal invitation to join us in a relaxing discussion amongst friends and become a card-carrying Lounge Lizard yourself. This is not your typical cigar podcast. We're a group of friends who love sharing cigars, whiskey and a good laugh.website/merch/rating archive: loungelizardspod.comemail: hello@loungelizardspod.com to join the conversation and be featured on an upcoming episode!instagram: @loungelizardspodGizmo HQ: LizardGizmo.com

WBT's Morning News with Bo Thompson
Good Morning BT | Panthers fall to Bills | Political headlines with Mick Mulvaney

WBT's Morning News with Bo Thompson

Play Episode Listen Later Oct 27, 2025 122:52 Transcription Available


Good Morning BT with Bo Thompson and Beth Troutman | Monday, October 27th, 2025. 6:05 Beth’s Song of the Day 6:20 Talktoberfest 2025: Ladies Night Recap 6:35 Rex Ryan comments on the passing of former Jet Nick Mangold 6:50 RAM Biz Update; Nike unveils new shoe...backed by neuroscience! 7:05 Panthers steak comes to an end, lose to Bills 40-9 7:20 Pres. Trump comments on trade negotiations with Canada after Reagan Ad 7:35 Latest on WH demo/construction 7:50 Teacher David shares White House history 8:05 Panthers fall to 4-4, lose to Bills 40-9 8:20 NBA Commissioner Adam Silver comments on NBA betting scandal 8:35 Buzzfeed: List of the biggest flops in recent memory 8:50 Packaging discussion with Bo, Beth and Jim 9:05 Guest: Mick Mulvaney - White House construction 9:20 Mick Mulvaney cont. - Pres. Trump responds to Canadian ad on tariffs 9:35 Mick Mulvaney cont. - NYC Mayoral race 9:50 Mick Mulvaney cont. - John Bolton IndictmentSee omnystudio.com/listener for privacy information.

Digitale Vorreiter - Vodafone Business Cases
Essbarer Keksteig, TikTok und Fomo: Das Geheimnis hinter dem Millionen-Umsatz von Cookie Bros. – mit Mark Mühürcüoglu

Digitale Vorreiter - Vodafone Business Cases

Play Episode Listen Later Oct 27, 2025 42:36 Transcription Available


Im Gespräch mit Christoph Burseg berichtet Mark Mühürcüoglu, Co-Founder der Cookie Bros. GmbH (ehemals Sugar Daddy's GmbH) vom Aufstieg seines Food-Startups zum Unternehmen mit zweistelligen Millionenumsätzen. Er teilt die Geschichte, wie eine Idee aus New York und ein Geschäftspartner mit Rewe-Kontakten den Weg in den deutschen Lebensmitteleinzelhandel (LEH) ebneten. Mark erklärt, wie Cookie Bros. den Content-getriebenen Ansatz von TikTok adaptiert, um die Marke als "Foodporn und Fun" zu positionieren. Außerdem gibt er Einblicke in die Herausforderungen der Lebensmittelproduktion in Deutschland, das Geheimnis des essbaren Keksteigs, und warum TikTok Shop das Potenzial hat, den Social Commerce zu revolutionieren. In dieser Episode erfährst du: - Wie Cookie Bros. trotz des allgemeinen Gesundheitstrends durch bewusste "Gönnung" und Fun-Content erfolgreich ist. - Warum das vierte Quartal (Q4) für Cookie Bros. das "beschissenste Quartal" ist, da die Hauptumsätze im Food-Snack-Bereich im Q2 und Q3 liegen. - Wie das Unternehmen den Ansatz der "Limited Editions" von Crumbl Cookies adaptiert, um durch knappe Verfügbarkeit Content zu generieren und das Online-Geschäft auszubauen. - Wie wichtig Content für die Marke ist und warum das Office so gebaut ist, dass es als Playground für Creator und Mitarbeiter dient. - Warum Cookie Bros. stark auf Künstliche Intelligenz setzt – unter anderem für das Packaging und zukünftige Kampagnen. - Welche Rolle TikTok Shop für die Marke spielt und warum Mark überzeugt ist, dass die Plattform den Social Commerce revolutionieren wird. - Was Mark als Unternehmer unter "Diskomfort aushalten" versteht und wie er durch Persönlichkeitsentwicklung gelernt hat, damit umzugehen (Love it, Change it or Leave it) Christoph auf LinkedIn: https://www.linkedin.com/in/christophburseg Kontaktiere uns über Instagram: https://www.instagram.com/vodafonebusinessde/

Packaging Perspectives Podcast
Flexible Packaging for Produce: Challenges and Opportunities

Packaging Perspectives Podcast

Play Episode Listen Later Oct 27, 2025 28:19


Fresh off a successful collaboration with Walmart to get potato packaging with PCR content onto store shelves, Kevin Kelly of Emerald Packaging talks about the challenges of getting sustainable flexible packaging into the market.

Talking Architecture & Design
Episode 271: Dr Caroline Noller on the end of greenwashing and the twilight of unsustainable products in the building industry

Talking Architecture & Design

Play Episode Listen Later Oct 27, 2025 64:18


Dr Caroline Noller is a qualified quantity surveyor, Climate Active Product assessor, and past, MECLA benchmarking working group Chair, ALCAS board member and EPD Australia board member and holds a phD in the Built Environment.These days Dr Noller provides independent oversight and technical assurance for the Rebuilt Product Carbon Footprint methodology and governance platform. Drawing on her career in life cycle assessment, carbon science, and software innovation, she verifies data integrity and ensures Rebuilt's outputs align with international standards.In this episode, Dr Noller explains the Brave New World of fully declared and verified clean, green building products.This podcast is brought to you in association with Autex Acoustics, proud sponsors of our 2025 Sustainability series of podcasts.

Everyday MBA
How to Predict Packaging that Sells

Everyday MBA

Play Episode Listen Later Oct 25, 2025 22:54


Matt Salem talks about his book, co-authored with Alex Hunt, unPACKED: Predict Packaging That Sells, and the behavioral science of decision-making. Matt is SVP at Behaviorally, a market-research and data intelligence firm that helps organizations understand what drives consumer choice. Host, Kevin Craine Do you want to be a guest? https://Everyday-MBA.com/guest Do you want to advertise on the show? https://Everyday-MBA.com/advertise

svp sells predict packaging behaviorally alex hunt kevin craine everyday mba matt salem
Product & Packaging Powerhouse
Ep. 50- “Inside MakeUp in New York: Day 1 Innovation and Tech” with Megan Young Gamble

Product & Packaging Powerhouse

Play Episode Listen Later Oct 24, 2025 52:11 Transcription Available


In this special episode on the Product & Packaging Powerhouse, host Megan Young Gamble recaps her first postpartum event at Makeup in New York 2025, sharing personal insights on overcoming mom guilt and traveling for work. She highlights major trends and innovations she discovered on day one, including Korean skincare (K-Beauty), with an emphasis on new ingredients like PDRN (extracted from Salmon). Megan also reviews winners from the Makeup in New York Beauty Innovation Awards across categories like accessories, formulation, full service, packaging, and ocean beauty, spotlighting standout products and sustainable packaging solutions. She also explores the integration of AI and AR technology in beauty, featuring virtual try-on platforms and their growing role in consumer experiences. The episode wraps with practical advice for brands on innovation, sustainability, and preparing for future beauty industry events. Check out the following episode for day 2 recap at MakeUp in New York, with emphasis in packaging and ocean bound packaging. Affiliate & Other Links: [Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicformAccess our other podcast episodes mentioned during the episodeMegan's Car Rental to Packaging Journey. Listen here Connected Packaging. Listen hereQuotes:I birthed my daughter March 2025 and this was my first postpartum event. I almost didn't go because mom's guilt really kicked in.Sometimes innovation can also be taking something that's already existing and revamping it… changing the aesthetics, collaborating with another partner, or increasing efficacy.K Beauty has been something that I have been following since my time in corporate because of the efficacy, because of the innovation they incorporated in their formulation.PDRN is actually extracted from salmon sperm. It is filtered, sterilized, and very gentle on sensitive skin.We do have packaging EPR, extended producer responsibility. In the US, seven states have passed legislation thinking about end-of-life use of packaging.Ocean bound plastic is waste collected within 50km of the coastlines before it enters the ocean. It's different from ocean plastic.AI is here to stay. If you're not progressing with the times you are behind. We have to leverage AI to become more efficient and extract data quicker.

The Glossy Beauty Podcast
Helen Steed gives an inside look at packaging for Glossier, Merit and Rhode

The Glossy Beauty Podcast

Play Episode Listen Later Oct 23, 2025 55:24


The Glossy Beauty Podcast is back with its second of three deep dives into beauty packaging. Today, our guest is Helen Steed, a veteran in the field, whose resume includes a 10-year stint leading creative at Bumble & Bumble, and a gig as Glossier's founding creative director before striking out on her own. Now, she helms Steed & Friends, which has worked with brands including Rhode, Lore, Sakara and Ursa Major. On today's episode, she takes listeners through mini case studies, examining her work on products like Rhode's iconic phone case, Glossier's first foray into body care and Merit's logo. But first, a look at some of this week's headlines, including the news of L'Oréal's biggest acquisition ever, which broke on Sunday — it is purchasing all of Kering's beauty holdings for $4.6 billion. Kering owns brands like Creed, and the deal will grant L'Oréal 50-year exclusive licenses for Gucci, Bottega Veneta and Balenciaga's beauty ranges.

The Ecomcrew Ecommerce Podcast
E620: Breaking Down the New FBA 2026 Fee Increases

The Ecomcrew Ecommerce Podcast

Play Episode Listen Later Oct 20, 2025 20:24


Amazon's new FBA fees have been announced for 2026 and Amazon themselves claim that their new fees only add 8 cents per unit sold of the average item selling price. Is that really the case though? In today's episode, Dave breaks down how the new fees ACTUALLY work, which products came out unscathed, and Amazon's bigger picture goals.  Today's episode is sponsored by Sellerboard. Sellerboard helps users track sales, refunds and fees in real time, and even counts your indirect expenses in final profit. Beyond analytics, Sellerboard also streamlines operations with smart portfolios for PPC, inventory forecasting & management and more! Try Sellerboard free for 2 months — no credit card required. Just go to sellerboard.com/ecomcrew and get clarity on your margins today. Amazon released their new FBA fees for 2026.  Keeping up with tradition, Amazon released it in the most confusing way possible. They also claim that their new fees only add 8 cents per unit sold of the average item selling price. This leaves sellers scrambling to calculate how their products and profit margins will be affected.  Luckily, Dave is breaking down these fees on a per size category level and how these will affect you as a seller, whether you sell small or oversized items.  Dave also breaks down the pricing increases for their different programs, namely Amazon's bulk storage program AWD and Multi Channel Fulfillment.  Timestamps 00:00 - Introduction to Amazon's FBA Fee Increases 02:53 - The Impact of FBA Fee Changes 05:49 - Analyzing Fee Increases by Product Category 08:54 - The Effect on Bulky Items and Packaging 11:49 - Placement Fees and Their Implications 14:50 - Additional Fee Categories and Inbound Defects 17:50 - Conclusion and Future Considerations As always, if you have any questions or anything that you need help with, leave a comment down below if you're interested. Don't forget to leave us a review on iTunes if you enjoy our content. Thanks for listening! Until next time, happy selling!    

The Metal Pack Pod
Can printing: Why photopolymer plates matter

The Metal Pack Pod

Play Episode Listen Later Oct 20, 2025 26:08 Transcription Available


In this episode, Michelle Garza from Anderson & Vreeland discuss the technology and industry practices behind photopolymer plates used in metal decorating for can making.The conversation covers plate-making processes (CTP and DLE), the importance of prepress, plate care, storage, and cleaning best practices. Industry trends, such as the growth of canned beverages and the need for skilled workers, are explored. The episode highlights the value of proper plate handling to maximise lifespan and sustainability.

Skincare Anarchy
Discovering Dossier: Turning Dupe Culture Into a Luxury Fragrance Movement

Skincare Anarchy

Play Episode Listen Later Oct 17, 2025 41:22


In this episode of Skin Anarchy, Dr. Ekta Yadav sits down with Sergio Tache, founder and CEO of Dossier, the viral fragrance brand rewriting the rules of luxury. What started as a simple question—“Why should smelling good cost $150?”—has evolved into a global movement redefining access, quality, and transparency in the world of scent.Sergio shares his unconventional journey from finance to fragrance, revealing how a curiosity for entrepreneurship led him to challenge one of beauty's most exclusive markets. Dossier began with a clear mission: make high-quality, cruelty-free perfumes with premium ingredients—without the markup. What emerged was not just an affordable alternative, but an entirely new way for consumers to explore fragrance through layering, discovery, and personalization.From its early “impressions” collection inspired by luxury icons to its growing line of original creations like It Factor, Dossier has evolved from “dupe” to disruptor—proving that true luxury is about integrity, not price tags. Sergio also lifts the curtain on the brand's minimalist ethos: recyclable packaging, transparent sourcing, and French craftsmanship that speaks for itself.As the fragrance landscape shifts, Dossier stands out for celebrating individuality and inclusivity. Sergio discusses how consumer preferences are changing—toward genderless scents, mindful spending, and authenticity—and why the future of fragrance lies in accessibility, not aspiration.Tune in to hear how Dossier is democratizing luxury, one scent at a time—and why the next evolution of perfume is all about confidence, creativity, and connection.Shop all Dossier Fragrances!CHAPTERS:0:02 – Introduction & Guest Welcome0:54 – Sergio's Transition from Finance to Fragrance2:18 – Founding Dossier & Making Luxury Accessible4:01 – Value vs. Discovery in Fragrance5:37 – Breaking Down Luxury Pricing7:16 – From “Dupes” to Original Creations10:57 – Fragrance as an Everyday Luxury11:43 – Lessons from Building Dossier16:44 – Craft, Packaging & the Future of FragrancePlease fill out this survey to give us feedback on the show!Don't forget to subscribe to Skin Anarchy on Apple Podcasts, Spotify, or your preferred platform.Reach out to us through email with any questions.Sign up for our newsletter!Shop all our episodes and products mentioned through our ShopMy Shelf! Hosted on Acast. See acast.com/privacy for more information.

The No-Till Market Garden Podcast
Why Chefs Make Good Growers (and why they don't) + Packaging for Restaurants

The No-Till Market Garden Podcast

Play Episode Listen Later Oct 17, 2025 23:17


Welcome to episode 261 of Growers Daily! We cover: pricing and packaging for restaurants, working in restaurants and then working as a farmer, and it's feedback friday ! We are a Non-Profit! 

Evolve CPG - Brands for a Better World
Crave, Launch, Win with Lex Evan of Lexington Bakes

Evolve CPG - Brands for a Better World

Play Episode Listen Later Oct 17, 2025 59:54


In this conversation, Lex Evan ®, founder and CEO of Lexington Bakes, discusses the growth of his brand, focusing on the wildly successful launch of his new chilled oat bars and the strategic decisions made to optimize product offerings for retail. The conversation highlights the brand's commitment to organic ingredients and radical ingredient transparency, the challenges and successes in co-manufacturing, and the importance of maintaining product quality. Lex discusses the recent $1 Million investment round and how that will help unlock the next stage of growth, including new product innovations, scaled manufacturing, and increased marketing efforts. As he grows the brand, Lex plans to remain committed to sustainability and organic ingredients, emphasizing the impact of consumer choices on the planet.Takeaways:Lexington Bakes focuses on luxury baked goods with organic ingredients.The brand emphasizes radical ingredient transparency for consumer empowerment.Oat bars were developed and launched in under three months.The oat bars have significantly less sugar, yet still taste indulgent.Packaging design has evolved to enhance clarity at retail and appeal for social media posting.The brand is optimizing product sizes to drive trial and increase velocities in retail.Lex raised $1 million to enhance marketing and production.Finding the right co-manufacturer was a significant challenge.Maintaining product quality is crucial for brand integrity.Lex's oat bar launch received amazing consumer feedback, retail traction, and a Good Housekeeping Award.A new peanut butter cookie formula increases the protein content.The brand focuses on using organic ingredients for sustainability.A better world means making conscious consumer choices.Sound bites:"We make luxury brownies, cookies, and oat bars from scratch with real organic and air trade ingredients – no naughty ingredients."“The oat bars have 40 % less sugar than our cookies and brownies.”"I got very lucky finding the right co-manufacturer."“We won two good housekeeping best snack awards, one of which is for the oat bar that I developed in three months.”"We sold 30 or 40 units in two hours."“We're going to be more nutrient dense than one of the most prominent protein cookies out there.”“We all have the power to make decisions that positively impact.”Links:Lex Evan on LinkedIn - https://www.linkedin.com/in/lexevan/Lexington Bakes - https://lexingtonbakes.com/Lexington Bakes on LinkedIn - https://www.linkedin.com/company/lexingtonbakesLexington Bakes on Instagram - https://www.instagram.com/lexingtonbakesLexington Bakes on TikTok - https://www.tiktok.com/@lexingtonbakesLexington Bakes on X - https://x.com/lexingtonbakes…Elk Marketing - https://elkhq.com/…Brands for a Better World Episode Archive - http://brandsforabetterworld.com/Brands for a Better World on LinkedIn - https://www.linkedin.com/company/brand-for-a-better-world/Modern Species - https://modernspecies.com/Modern Species on LinkedIn - https://www.linkedin.com/company/modern-species/Gage Mitchell on LinkedIn - https://www.linkedin.com/in/gagemitchell/…Print Magazine Design Podcasts - https://www.printmag.com/categories/printcast/…Heritage Radio Network - https://heritageradionetwork.org/Heritage Radio Network on LinkedIn - https://www.linkedin.com/company/heritage-radio-network/posts/Heritage Radio Network on Facebook - https://www.facebook.com/HeritageRadioNetworkHeritage Radio Network on X - https://x.com/Heritage_RadioHeritage Radio Network on Instagram - https://www.instagram.com/heritage_radio/Heritage Radio Network on Youtube - https://www.youtube.com/@heritage_radioChapters:03:00 Introduction to Lexington Bakes05:16 The Journey of Oat Bar Development12:51 Consumer Response and Market Strategy18:56 Packaging Evolution and Design Optimization30:41 Bootstrapping and Growth Strategies39:00 Navigating Co-Manufacturing Challenges40:58 Celebrating Wins and Learning from Challenges51:45 Product Innovations and Future Plans57:37 Vision for a Better WorldSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Glossy Beauty Podcast
Inside the world of beauty packaging

The Glossy Beauty Podcast

Play Episode Listen Later Oct 16, 2025 46:46


This week's episode of the Glossy Beauty Podcast introduces a three-week series dedicated to beauty packaging. Despite daily interacting with beauty products — including face wash, body wash, lipstick or shampoo — consumers rarely spend time thinking about the countless decisions that go into a brand's packaging. From sustainability (Are refills offered? Is the plastic PCR?) to color (think: the pull of millennial pink) to font, every packaging element is carefully considered. As our first guest in the series, FIT Professor Sebba Alqetrani, said, “The first thing the consumer sees, touches and interacts with is the package. [It] is your first opportunity to have a first impression.” Over the next two weeks, we will explore just why packaging is so important and what factors can make it impactful, whether it has to do with a product's efficacy, branding or deeper emotional resonance. But first, a look at some of this week's headlines including the launch of Ulta Beauty's UB Marketplace, a curated third-party marketplace that will allow the mega beauty retailer to integrate many new brands into its existing e-commerce site; Sephora's growth, bolstered in part by Rhode's buzzy launch, according to LVMH's recent earnings; and The Body Shop's return to U.S. sales , launching online through a direct-to-consumer site and Amazon.

RNZ: Morning Report
Report: Ratepayers paying for reliance on single-use packaging

RNZ: Morning Report

Play Episode Listen Later Oct 16, 2025 6:19


Ratepayers are footing the bill for companies' reliance on single-use packaging every time they fill their bins, according to a Reuse Aotearoa report. One of the report's authors, Hannah Blumhardt, spoke to Coin Dann.

Yay for Business with Courtney Chaal
Ultimate Guide to Packaging Services (Part 1)

Yay for Business with Courtney Chaal

Play Episode Listen Later Oct 15, 2025 30:31


Your package isn't the problem (but your approach might be)You're stuck in a service package spiral and wondering why nobody's biting.You've followed all the rules, named your niche, picked a job title, copied someone's “signature package” off their website, put your offer together, and still… crickets?Let's change that.This is Part 1 of a two-part episode series, and it's the one you cannot skip. I just wrapped the first round of my free “100K Roadmap” mini service calls (PSA: book yours at the link below), and there was one BIG theme that came up over and over again:Packaging. But not in the way you think.Most service providers are packaging their offers backwards. You're building from your skillset instead of starting with what your market actually wants. In this episode, we're flipping the script on how to craft a signature service that actually books clients and grows your business without you burning out or undercharging.If you're tired of hourly work, custom proposals, or no one buying your stuff, hit play now.In this episode, we're diving into:The #1 mistake service providers make when packaging their offersWhy copying others in your niche will keep you stuck (and broke)What it actually means to be commodified—and why that's killing your salesThe missing piece that Marie Forleo's B-School didn't teach back in the dayWhy you must separate your skillset from your business offer (yes, really)How to shift from freelancer mode to true business owner thinkingWhat positioning actually means (and why your package doesn't matter until you've nailed this)If you want to create a service that people see and say “YES—this is exactly what I need,” this is the episode to binge. (And don't forget to tune in next week for Part 2 where we get into the nitty-gritty of what goes in your package.)Resources + Links:

In the Pit with Cody Schneider | Marketing | Growth | Startups
Local SEO: How to Dominate Rankings in Just One Week

In the Pit with Cody Schneider | Marketing | Growth | Startups

Play Episode Listen Later Oct 14, 2025 51:39


Founders are ditching pure outbound for “community → product” funnels. Jacky Chou (Indexsy) breaks down a modern SaaS GTM: build audience, educate in a community, sell the tool that powers the play. We go deep on local SEO (map pack), YouTube as the highest-intent acquisition channel, Reddit/parasite SEO mechanics, and how LocalRank grows by educating & productizing services.GuestJacky Chou — IndexsyWebsite: https://jackychou.com/ YouTube: https://www.youtube.com/@indexsy X (Twitter): https://x.com/indexsyBrought to you byGraphed — AI data analytics you can chat with. Connect your data, build live dashboards in minutes: https://graphed.comWhat You'll LearnThe community-led SaaS funnel (audience → community → teach → tool)Local SEO 80/20: reviews, citations (NAP consistency), and CTR signalsWhy YouTube drives the most buyer-ready traffic for niche softwareParasite SEO & Reddit tactics to earn visibility and brand mentionsHow “education first” communities expand TAM and reduce CACCold outreach that feeds branded search and category creationChapters00:00 Intro — Why the SaaS funnel is shifting to community-led 01:45 Local SEO 101: map pack vs. organic results 03:40 The 80/20: reviews, citations/NAP, CTR signals 06:10 Tactics for generating reviews & citations (pros/cons, risks) 09:55 Indexing citations faster; NAP consistency checklist 12:40 Community-led growth & seeding new agencies on LocalRank 15:05 Why local SEO is “stupid easy” right now (and where it's competitive) 17:30 Prospecting & pricing: pick high-CPC verticals, value-based fees 20:15 Packaging offers: guarantees, radius games, productized services 22:40 The funnel behind LocalRank Academy → software upsell 25:20 Paid vs. organic: X threads, remarketing, long email drips 27:15 Launch data: YouTube > X for paid conversions at launch 29:10 Reddit distribution, parasite SEO, and gaming brand mentions 32:20 Cold email that drives site visits (naked domains, link timing) 35:05 Manufacturing branded search & CTR spikes (digital PR ideas) 38:10 AI Search (AISCO): what (might) influence LLM surfaces today 43:05 Building moats: being the practitioner, faster iteration loops 46:10 Experiments, ethics & sustainability of “gray-hat” tactics 49:10 Where to find Jackie & final CTAsKey TakeawaysCommunity beats cold: educate first, then sell the tool that powers the play.Map pack wins local: Reviews + consistent NAP citations + real-world engagement drive outsized results.YouTube converts: Long-form demos/education create buyer-ready traffic for niche SaaS.Branded search compounds: Cold email, content, PR, and job posts can stimulate searches for your name/category.TAM expansion via education: A paid community can breakeven ad spend and prime higher-ticket software deals.

Etsy Entrepreneur's Podcast
Title: Etsy Just Added 20 Photos—Here's How to Use Them to SELL MORE

Etsy Entrepreneur's Podcast

Play Episode Listen Later Oct 13, 2025 18:05


Here's your YouTube package—description, chapters, and irresistible titles—built from the transcript.   I explain Etsy's new 20-photo listings update and show exactly when to use all 20, what to avoid, and how to turn photos into conversion boosters. I walk through smart image ideas (variations, lifestyle, angles, packaging, size/scale, process, care, ordering, deadlines, reviews, problem–solution, friendly policies) and then show how photo SEO and alt text strengthen ranking and AI visibility—without being forced to hit 20 every time.   What you'll learn: • When 20 photos help (and when they don't) • The 12+ photo types that increase trust and conversions • How to avoid fluff, duplicates, and spammy galleries • Packaging, size/scale, and lifestyle shots that answer buyer questions • Using reviews and problem–solution images as social proof • Photo SEO basics: natural, keyword-rich alt text that builds relevance • Where to add alt text in Etsy and how to write it the right way • A fast action plan for new and existing listings   Hashtags: #EtsySEO #EtsySeller #ProductPhotography #EtsyTips #EcommerceMarketing #AltText   Grow faster than 99% of Etsy shops

BOPCAST
[KEYNOTE] - How to Turn Any Business into a Profitable Podcast

BOPCAST

Play Episode Listen Later Oct 13, 2025 27:09


Most pros chase guests, virality, and sponsors. This keynote flips it.I show you how to build a business-first show that turns LinkedIn → Podcast → YouTube → Booking into a simple authority engine—no cold DMs, no ad-dependence, no download chasing.

Omnivore
EP 69: UPFs and the Queston of Hyper-Palatability, Revisiting Reusable Packaging

Omnivore

Play Episode Listen Later Oct 13, 2025 30:08


Purdue University's Richard Mattes chats with consulting nutrition scientist Lisa Sanders about the concept of hyper-palatability—foods designed with specific combinations of fat, sugar, and salt that may override natural satiety signals—and discuss what makes a food hyperpalatable, how researchers identify and test for it, and whether evidence exists linking hyperpalatable foods to increased consumption and … Continue reading EP 69: UPFs and the Queston of Hyper-Palatability, Revisiting Reusable Packaging →

Sustainable Packaging
Sustainable Packaging Summit Utrecht + Green Blue (Tom Pollock)

Sustainable Packaging

Play Episode Listen Later Oct 12, 2025 21:44 Transcription Available


Join us on November 6th, 2025, for the third annual Coast Summit, as we celebrate the visionary leaders who are pioneering solutions to some of the most pressing challenges of our time.This year's theme, "Healthy People, Healthy Planet," highlights the vital link between personal well-being and environmental regeneration. The Coast Summit brings together leaders from the worlds of sustainability, adventure, business, wellness, and storytelling in a format that blends the energy of a trade show with the insight of a summit.This isn't just a gathering—it's a launchpad for people and ideas that are shaping the future.Tickets are limited and expected to sell out quickly! Schedule coming soon!Link here to sign uphttps://www.coastfilmfestival.com/coast-summitJoin us in Utrecht this November 10-12! Link here to sign up https://www.packagingsummit.earth/2025SummaryIn this conversation, Cory Connors and Tom Pollock discuss the mission and impact of GreenBlue and its initiatives in sustainable packaging. They explore the importance of strategic partnerships, the consumer-centric approach of the How to Recycle label, and the significance of global collaboration in addressing sustainability challenges. The upcoming Sustainable Packaging Summit is highlighted as a key event for networking and learning from international practices in packaging innovation.TakeawaysGreenBlue is the parent organization for sustainable packaging initiatives.The Sustainable Packaging Coalition has grown from 75 to over 600 members.Consumer education is crucial for effective recycling practices.Strategic partnerships enhance the impact of sustainability efforts.Global collaboration is essential for addressing packaging challenges.The How to Recycle label simplifies recycling for consumers.Events like the Sustainable Packaging Summit foster valuable relationships.Learning from international practices can improve local sustainability efforts.Innovation in packaging materials is vital for sustainability.Communication and collaboration are key to achieving sustainability goals.TitlesExploring GreenBlue's Mission in Sustainable PackagingThe Importance of Strategic Partnerships in SustainabilitySound bites"We work through our members""We can move faster by working together""We can learn so much from people in Europe"Chapters00:00 Introduction to GreenBlue and Sustainable Packaging Coalition02:40 The Role of Strategic Partnerships in Sustainability05:14 How to Recycle Label: Impact and Collaboration07:57 Global Reach: Expanding GreenBlue's Influence10:41 Sustainable Packaging Summit: Building Relationships13:11 Learning from Global Innovations in Packaging15:56 Who Should Attend the Sustainable Packaging Summit?18:41 Conclusion and Future CollaborationsKeywordsGreenBlue, Sustainable Packaging, How to Recycle, Strategic Partnerships, Global Collaboration, Sustainable Packaging Summit, Consumer Education, Recycling, Packaging Innovation, Environmental Sustainabilityhttps://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Good Garbage with Ved Krishna
Zip Tied to Sustainability: Protests & Packaging with Caroline DeLoach

Good Garbage with Ved Krishna

Play Episode Listen Later Oct 9, 2025 92:15


Hello, hello! This week Ved speaks with Caroline DeLoach, Director of Sustainability at Atlantic Packaging, as she shares her journey from a college protester zip-tied to the White House fence to a leader in sustainable packaging. Caroline discusses the pivotal moments that shaped her passion for environmental issues, the challenges of transitioning to sustainable materials, and the importance of noticing the waste we create. Discover how her experiences have influenced her approach to sustainability and her vision for a future where good garbage is garbage we can see and address.Never miss an episode by following us on all our socials by clicking on the link below!⁠⁠⁠⁠https://linktr.ee/goodgarbagepodcast⁠⁠⁠⁠Don't forget to turn on your notifications and leave us a review⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Making Majik Podcast with Bradley Morris from Majik Media
License It: Turn Finished Work into Forever Revenue [Build Wealth through Licensing]

Making Majik Podcast with Bradley Morris from Majik Media

Play Episode Listen Later Oct 9, 2025 11:12


License It: Turn Finished Work into Forever Revenue (Creators' Step-by-Step) Episode Description (Apple Podcasts & Spotify) Dearly beloved, stop letting finished gems collect dust. In this episode I walk you through how to license your content—meditations, audio stories, courses, kids' content, music—and place the same asset on multiple platforms (non-exclusive) so it builds audience and royalties over time. Less hustle. More leverage. You'll learn Why non-exclusive licensing compounds reach + royalties The minimum production quality gatekeepers expect How to package assets (samples, metadata, cover art, file types) The “unfair advantage” to highlight in every pitch Where to license beyond the obvious apps (schools, libraries, aggregators, niche platforms) Follow-up cadence and realistic timelines (3–12 months) A simple weekly rhythm: write → record → edit → outreach Timestamps 00:00 Why licensing beats one-and-done launches 03:20 Quality that gets approved (mic + sound treatment) 06:05 Packaging: folders, metadata, square covers 09:15 Outreach: build a 50+ partner list & pitch 12:40 Follow-ups and royalty timelines 15:25 Where to license (apps, schools, aggregators) 18:10 IP/music basics so you can start now 20:00 Your next steps this week Who this is for Creators, coaches, teachers, musicians, voice actors, wellness/mindfulness guides, kids' content producers, and anyone with courses or audio assets that deserve wider distribution. Links Majik Mind (coaching community): https://majikmedia.com/majik-mind Coaching & advisory: https://majikmedia.com/coaching Majik Kids (kids' audio stories & learning): https://majikkids.com If this episode helped, follow/subscribe and share your niche in a review—I'll point you toward platforms that fit what you make.

One Nation Under Whisky
Extra! Extra!! New Single Cask Nation Online Exclusive Packaging Unveiled (plus new October bottlings)

One Nation Under Whisky

Play Episode Listen Later Oct 8, 2025 48:07


This is history people; this is not just the announcement of new Single Cask Nation packaging, this is Single Cask Nation putting The Nation front and center because, truly, it's always been about The Nation. It's always been you. What does this all mean? Well, you'll have to listen (or watch) to find out! Also, three new, exciting, and totally different Online Exclusive bottlings are being released Oct 23rd @ 12noon EST at singlecasknation.com . What are the casks? Again you've got to watch to find out, so... ...as usual, have a seat, have a pour, and listen in. Unless you're driving. If you're driving, be smart and stay sober but be sure to listen into the conversation! Special thanks to: - Weigh Down for allowing us to use their song "Wooden Monsters" as our theme song - Moana McAuliffe for designing our Podcast Logo - RØDE for making *really* great microphones - Focusrite for making awesome USB receivers - Olympus and Tascam for making fine mobile recording devices - Joshua Hatton for producing and editing

Hudson Mohawk Magazine
How Paid Lobbyists Defeated Packaging Reduction

Hudson Mohawk Magazine

Play Episode Listen Later Oct 8, 2025 10:01


On October 7, Beyond Plastics released a new report, “Follow the Money: The David vs. Goliath Battle to Pass the New York Packaging Reduction and Recycling Infrastructure Act.” Reports filed with the state showed that the bill was the most lobbied on during the section, with 107 lobbyists paid to defeat it. 21 of the 50 highest-paid lobbying firms in New York were retained by industry opponents to defeat a bill that was supported by 73% of New Yorkers. We hear from Judith Enck of Beyond Plastics and Blair Horner of NYPIRG. This has been Mark Dunlea for Hudson Mohawk Magazine (I will note that I am married to Judith Enck.)

Wizard of Ads
How Packaging Increases Sales

Wizard of Ads

Play Episode Listen Later Oct 6, 2025 6:59


Packaging is the art of presentation.Exciting packaging improves conversion.There are two important parts of packaging:WHAT IS IN THE PACKAGE?When package “A” and package “B” are the same price and contain the same basics, they are equal. But when package “B” contains something extra that people would love to have, the sale will always go to package “B”.Be the competitor that offers package “B”.The “something extra” that you include in your package has to be something that people actually care about. It doesn't have to cost you a lot; people just have to want it. This is where most businesses screw up. They create a package by adding something extra that no one really cares about. Those packages always fail, so the business owner foolishly concludes that packaging doesn't matter.It doesn't take a lot of money to build an attractive package. But it does take a lot of time, energy, and creativity.And then it takes even more time and energy to source the “something extra” that will go into the package.SUMMARY: When your competitors sell the same things that you sell at similar prices, include a highly desirable “something extra” in your package.HOW IS THE PACKAGE PRESENTED?Two major movie theaters in Austin are showing the movie, “Gabby's Dollhouse.” Both theaters have extensive menus and good food. Pivot your dining table out of the way. Sit down in your cozy recliner. Swing the table back across your lap. Order delicious things. Your smiling server will deliver whatever you want and keep doing so throughout the movie.When young children go to the movies, adults go with them. This is why both theaters offer an extensive selection of beer, wine, and cocktails.But only one of the theaters is offering a package that includes a map, some stickers, a plastic cup, and some plastic ears like the ones worn by Gabby, the main character in the movie. Every child will receive the movie memorabilia. Adults will not.Pennie and I waited too long to buy tickets for our two youngest grandkids.Are you ready for this? Every seat was sold on every screen for every seating time for “Gabby's Dollhouse” at the theater offering the memorabilia made of paper and plastic. They even sold all the seats on the front row that are way too close to the screen.We had to take our grandchildren to the newer theater in the better shopping center. That huge theater was completely empty except for the four of us along with two other families. Eleven people in all.SUMMARY: Pennie and I were thankful that our grandkids didn't know about the movie memorabilia at the other movie theater.2026: The Year When Challengers Overtake Market LeadersI believe that 2026 will be a year when consumer confidence* is in decline.As a result, most businesses will reduce their payroll and their advertising in an attempt to “cut their way to profitability.”They will do this because it makes sense if you don't think about it.But smart-and-hungry challengers who do think about it will hit the accelerator instead of the brakes. They will do this because they understand that market share is easier to steal from the big boys when consumer confidence is in decline.The painful problem for these smart-and-hungry challengers is that they will be competing for a larger slice of a shrinking pie. So big gains in market share will show up as only small gains in top line revenue.But when consumer confidence returns, “All hail the new market leader.”Hitting the accelerator instead of the brakes is how smart-and-hungry challengers will overtake market leaders in 2026.Are you beginning to understand why I taught you about the...

People of Packaging Podcast
326 - NSF Global: Why Safety and Sustainability are Two Sides of the Same Packaging Coin

People of Packaging Podcast

Play Episode Listen Later Oct 6, 2025 26:14


Big thanks to Matthew Allen from NSF for joining the show as we talk about certifications and what they mean for us in packaging!Key Takeaways (The Juicy Stuff):* The Origins of Safety: NSF started 80 years ago (around the 1940s) out of a need to create scientifically-backed standards for new public consumption—think soda fountains, public swimming pools, and the rise of mass food processing. It all started with simple standards that are now the bedrock of safety regulations.* Safety & Sustainability Are Linked: This is the core theme. The drive to make packaging lighter (for a smaller transport carbon footprint) immediately challenges the original food safety testing and compliance that was based on thicker, older materials. Every change in packaging material requires re-testing to ensure it's still safe and effective.* The Global Compliance Nightmare (and how NSF helps): As supply chains globalize, a product's packaging has to comply with different regulations and standards in Texas, Germany, and Kuala Lumpur. NSF provides the testing, certification, and advisory services to navigate this complex, ever-changing landscape of national and international standards.* The Microplastics Connection: NSF's focus extends to the interaction of materials with food and health, touching on hot topics like microplastics originating from materials like kitchen cutting boards—showing just how deep their mandate goes.* The Complicated Reality of Compostability: We hit on the difficulty of certifying what is truly “home compostable” for a hobby farmer like Matthew versus what works in a suburban setting. We also discussed the challenge for commercial composting facilities that may not want packaging, even if it's certified, as it can degrade the quality of their final compost product.* Why You See the NSF Mark: The NSF logo is a mark of trust—often seen on kitchen equipment, water filters, and food containers—mandated by elevated safety standards in food service and retail to ensure material quality and sanitation.Guest Info & Call to Action:* Guest: Matthew Allen, Global Managing Director of Consulting, Training, and Sustainability at NSF (NSF.org).* Connect: If you're a food packaging pro, you need to understand the standards that govern your industry. Check out NSF.org and connect with Matthew to keep your compliance game tight.* P.S. We might have another episode on the future of compostable packaging soon! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Pool Nation Podcast
E-268 Pool Nation Podcast - From Napkin to Shelf: How BioLab Creates the Chemicals That Run Your Pools

Pool Nation Podcast

Play Episode Listen Later Oct 6, 2025 93:21


In Episode 268 of the Pool Nation Podcast, Edgar, Zac, and Spider sit down with Alicia Stephens and Ted Lawrence from BioLab to uncover what really goes into developing the pool products we all use. From the first spark of an idea to the science labs, testing pools, and final packaging, you'll hear how innovation happens in the world of pool chemistry. Discover how products like phosphate removers, enzymes, and multi-purpose chlorine tabs are developed, tested, and approved. Ted and Alicia pull back the curtain on research & development, product testing, AI-powered education tools, and even wild stories from their labs (yes — human hair testing and “bather waste” simulations are real). The team also talks about AI's growing role in education and production at BioLab, industry collaboration, and the importance of elevating the pool industry through innovation and training. Perfect for service pros, retailers, and manufacturers who want to understand how products are made and why quality matters. [00:00] Intro and opening banter with Spider, Alicia, and Ted [00:06] $10,000 Pool Pro Challenge and Pool Nation Awards update [00:10] Pool Nation Conference overview — tracks and classes [00:14] Introducing BioLab's innovation process (“Napkin to Shelf”) [00:18] How ideas become products & the role of formulation chemists [00:23] Wild testing methods — human hair, bather waste & lab pools [00:26] Product safety, shelf life & field testing in real pools [00:31] Encapsulated chlorine tabs and BioLab's manufacturing difference [00:38] Patents and IP — protecting formulas and technology [00:41] The evolution of phosphate removers & BioLab's shift in philosophy [00:47] Market research and deciding which products to launch [00:52] Packaging engineering, label testing, and launch process [00:57] How BioLab educates dealers and service pros nationwide [01:18] AI in education — avatars and BioGuard University [01:26] The future of training and collaboration in the pool industry [01:31] Closing thoughts and Matrix class plans at BioLab HQ Special thanks to our visionary sponsors for making this episode possible: SPPA – Service Professionals Pool Association, BluRay XL, AquaStar Pool Products, Natural Chemistry, BioLab, Raypak, Heritage Pool Supply, Hayward Pool Products, Poolside Tech, Pool Brain, and Nidec US Motors. Your partnership helps us continue to educate, elevate, and celebrate pool professionals everywhere.

Product & Packaging Powerhouse
Ep. 49- “The Truth About Stress, Skincare, and Your Immune System” with Dr. Ebru Karpuzoglu, Immunologist and founder of AveSeena and ChicScience Labs

Product & Packaging Powerhouse

Play Episode Listen Later Oct 6, 2025 58:25 Transcription Available


In this episode of the Product & Packaging Powerhouse, host Megan Young Gamble sits down with Dr. Ebru Karpuzoglu, an immunologist, molecular medicine expert, wellness coach, and founder of AveSeena and ChicScience Labs. Dr. Ebru explains the critical impact of stress and inflammation, especially “inflammaging” on skin health, and why acute inflammation is necessary while chronic or persistent low-level inflammation is harmful. She shares her journey combining science with intentional daily rituals and discusses her focus on creating multitasking skincare products that address inflammatory issues, especially for busy women. Dr. Ebru also highlights the importance of compliance, GMPs (Good Manufacturing Practices) and not following fleeting beauty trends, urging new brands to focus on targeted needs and sound partnerships. The episode covers myths in the beauty industry (like “clean” meaning chemical-free), TikTok trends to avoid, and how packaging matters but real results keep customers loyal. There's also a fun sci-fi rapid-fire round at the end!Affiliate & Other Links: [Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicform[Powerhouse Guest Dr Ebru's LINKS]LinkedIn: https://www.linkedin.com/in/ebrukarpuzoglu/Company Website: www.aveseena.comCompany Website: www.chicsciencelabs.com Additional Resource [Podcast] "MoCRA, Misconceptions and Regulatory Risk" - Ariana Farina, Regulatory Consultant @ Ariana Farina. Listen here Episode Quotes:.Don't follow the trends, find your niche, find a good partner, and be intentional.Clean doesn't mean chemical-free. Everything is a chemical, even waterEverything inside is mirroring outsideYou're an open system. Your skin is your outer layer, but it's designed to feel everything.If you don't have inflammation, you will die. Inflammation keeps us alive.Chronic stress induces inflammation, and you see it right away on your face and in how your body feels.Inflammaging is that silent, low-level inflammation that slowly makes you look tired and age faster.Science doesn't work against you, it works for you.Be ethical, be transparent. When you put your head on the pillow at night, you should know you did it right.

Sustainable Packaging
World Packaging Organization President Luciana Pellegrino

Sustainable Packaging

Play Episode Listen Later Oct 5, 2025 29:21 Transcription Available


https://www.worldpackaging.org/What an honor to get to interview the president of the World Packaging Organization Luciana Pellegrino https://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

DTC POD: A Podcast for eCommerce and DTC Brands
Packaging Like the Pros: The Hidden Process Behind Your Favorite CPG Brands

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Oct 2, 2025 51:19


Danielle Kidney is the founder of The Creative Pack, a Los Angeles-based agency specializing in packaging design for CPG and DTC brands. With over two decades of experience in the industry—including work with Tesco and a diverse portfolio of well-known consumer brands—Danielle brings a wealth of expertise in every aspect of packaging, from strategy and brand storytelling to materials and production.In this episode of DTC Pod, Danielle breaks down the behind-the-scenes process of creating packaging that not only looks great but also delivers on function, compliance, and scalability. She covers everything from the earliest stages of design and competitor audits, to the nuances of materials, regulatory requirements, and print production. Danielle shares practical advice on how brands can avoid costly mistakes, streamline their supply chain, and create packaging that stands out both online and on the shelf.Episode brought to you by StordInteract with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. The importance of packaging in brand perception and sales2. Process: From initial idea to production-ready design3. Building a design brief and establishing project scope4. Competitive reviews and designing for hierarchy and function5. Balancing creative innovation with must-have regulatory details6. Collaborating with clients, manufacturers, and printers7. Prototyping, mockups, and unboxing experience8. Print technology, material choices, and cost management9. Regulatory review, legal claims, and compliance essentials10. Lead times, timeline planning, and pitfalls of rushing production11. Early-stage packaging vs. scaling up for retail and DTC12. Lessons learned: common mistakes and strategic tips13. Pricing, form factor, and packaging design as sales leversTimestamps00:00 Introducing Danielle Kidney & The Creative Pack05:42 The Creative Pack's client process: from idea to brief10:50 Balancing branding vs. functionality for sales and conversion18:03 Manufacturing realities: materials, dielines, and cost constraints24:39 Colors, mockups, and bringing digital designs to life26:22 Real-world costs of packaging mistakes and risk mitigation29:27 Regulatory musts: nutrition facts, barcodes, legal pitfalls35:10 Realistic timelines for packaging launches and scale40:33 Strategies for startups vs. brands scaling up43:23 Lessons learned and tips for optimizing packaging decisions50:20 Where to connect with Danielle and The Creative PackShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokDanielle Kidney - Founder of The Creative PackBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Intelligent Medicine
Harnessing the Mitochondria to Revitalize Your Skin, Part 1

Intelligent Medicine

Play Episode Listen Later Oct 1, 2025 28:03


In this episode of the Intelligent Medicine podcast, Dr. Ronald Hoffman delves into the critical role of mitochondria in overall health with a particular emphasis on skincare with Dr. Julie Faitg, a mitochondrial biologist and senior manager of Applied Research and Regulatory Affairs at Timeline. The discussion highlights the broad impacts of mitochondrial health on lifestyle, diet, sleep, exercise, and psychological well-being. Focusing specifically on Urolithin A (MitoPure), they explore its promising benefits for muscle strength, endurance, and skin health through cellular renewal processes like mitophagy. Dr. Faitg emphasizes the clean formulation and clinical effectiveness of Timeline's various supplements and skincare products, underscoring their role in extending healthspan and rejuvenating skin from the outside in. The episode provides practical insights on product usage and the broader implications of mitochondrial science for anti-aging and wellness.

Course Building Secrets Podcast
How Do I Know If I'm Really an Expert (and How to Scale It)

Course Building Secrets Podcast

Play Episode Listen Later Oct 1, 2025 10:47 Transcription Available


Do you ever wonder if you're really an expert? If clients are paying you for your skills or seeking your advice, you already have an expertise. The real question is: how do you step into that authority and scale it beyond trading hours for dollars?In this episode, Tara unpacks the shift from simply “doing the work” to packaging your unique approach into a proprietary framework. You'll learn how to recognize the patterns in how you help clients, turn that into a repeatable path, and make the leap from service provider to Scalable Expert.

Start Up Podcast PH
Start Up #278: Cafelayan Hydroponic Farm - Lettuce Chips, Seed-Embedded Packaging, Sustainability!

Start Up Podcast PH

Play Episode Listen Later Oct 1, 2025 52:51


Jeffrey Sereño is Owner at Cafelayan Hydroponic Farm and Cafelayan Lettuce Chips. Cafelayan Hydroponic Farm is selling freshly picked lettuce in different varieties from their greenhouse system in Zamboanga, and their seeds are imported from Europe. Cafelayan Lettuce Chips is a sustainability-driven enterprise transforming farm surplus into planet-friendly snacks, featuring seed-embedded packaging through the #GrowYourSnack campaign. Cafelayan Lettuce Chips is a must-try alternative healthy and crunchy snack! This episode is recorded live at WMSU ATBI, agri-aqua technology business incubator of Western Mindanao State University in Zamboanga City.In this episode | 00:55 Ano ang Cafelayan Hydroponic Farm? | 01:52 What problem is being solved? | 09:01 What solution is being provided? | 23:23 What are stories behind the startup? | 45:21 What is the vision? | 48:54 How can listeners find more information?CAFELAYAN HYDROPONIC FARM | Facebook: https://facebook.com/freeylettuceCAFELAYAN LETTUCE CHIPSFacebook: https://facebook.com/profile.php?id=61556817142217WMSU ATBI | Facebook: https://facebook.com/wmsuatbiTHIS EPISODE IS CO-PRODUCED BY:Yspaces: ⁠⁠⁠https://knowyourspaceph.com⁠⁠⁠Apeiron: ⁠⁠⁠https://apeirongrp.com⁠⁠⁠Twala: ⁠⁠⁠https://twala.io⁠⁠⁠Symph: ⁠⁠⁠https://symph.co⁠⁠⁠Secuna: ⁠⁠⁠https://secuna.io⁠⁠⁠Red Circle Global: ⁠⁠⁠https://redcircleglobal.com⁠⁠⁠MaroonStudios: ⁠⁠⁠https://maroonstudios.com⁠⁠⁠AIMHI: ⁠⁠⁠https://aimhi.ai⁠⁠⁠CHECK OUT OUR PARTNERS:Ask Lex PH Academy: ⁠⁠⁠https://asklexph.com⁠⁠⁠ (5% discount on e-learning courses! Code: ALPHAXSUP)Argum AI: ⁠⁠⁠http://argum.ai⁠⁠⁠PIXEL by Eplayment: ⁠⁠⁠https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1⁠⁠⁠ (Sign up using Code: PIXELXSUP1)School of Profits: ⁠⁠⁠https://schoolofprofits.academy⁠⁠⁠Founders Launchpad: ⁠⁠⁠https://founderslaunchpad.vc⁠⁠⁠Hier Business Solutions: ⁠⁠⁠https://hierpayroll.com⁠⁠⁠Agile Data Solutions (Hustle PH): ⁠⁠⁠https://agiledatasolutions.tech⁠⁠⁠Smile Checks: ⁠⁠⁠https://getsmilechecks.com⁠⁠⁠CloudCFO: ⁠⁠⁠https://cloudcfo.ph⁠⁠⁠ (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: ⁠⁠⁠https://cloverly.tech⁠⁠⁠BuddyBetes: ⁠⁠⁠https://buddybetes.com⁠⁠⁠HKB Digital Services: ⁠⁠⁠https://contakt-ph.com⁠⁠⁠ (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: ⁠⁠⁠https://hyperstacksinc.com⁠⁠⁠OneCFO: ⁠⁠⁠https://onecfoph.co⁠⁠⁠ (10% discount on CFO services! Code: ONECFOXSUP)UNAWA: ⁠⁠⁠https://unawa.asia⁠⁠⁠SkoolTek: ⁠⁠⁠https://skooltek.co⁠⁠⁠Better Support: ⁠⁠⁠https://bettersupport.io⁠⁠⁠ (Referral fee for anyone who can bring in new BPO clients!)Britana: ⁠⁠⁠https://britanaerp.com⁠⁠⁠Wunderbrand: ⁠⁠⁠https://wunderbrand.com⁠⁠⁠EastPoint Business Outsourcing Services: ⁠⁠⁠https://facebook.com/eastpointoutsourcing⁠⁠⁠DVCode Technologies Inc: ⁠⁠⁠https://dvcode.tech⁠⁠⁠NutriCoach: ⁠⁠⁠https://nutricoach.com⁠⁠⁠Uplift Code Camp: ⁠⁠⁠https://upliftcodecamp.com⁠⁠⁠ (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PHYouTube: ⁠⁠⁠https://youtube.com/startuppodcastph⁠⁠⁠Spotify: ⁠⁠⁠https://open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVa⁠⁠⁠Apple Podcasts: ⁠⁠⁠https://podcasts.apple.com/us/podcast/start-up-podcast/id1576462394⁠⁠⁠Facebook: ⁠⁠⁠https://facebook.com/startuppodcastph⁠⁠⁠Patreon: ⁠⁠⁠https://patreon.com/StartUpPodcastPH⁠⁠⁠PIXEL: ⁠⁠⁠https://pixel.eplayment.co/dl/startuppodcastph⁠⁠⁠Website: ⁠⁠⁠https://phstartup.online⁠⁠⁠This episode is edited by the team at: ⁠⁠⁠https://tasharivera.com⁠

Lounge Lizards - a Cigar and Lifestyle Podcast
Ep. #203: Davidoff Chef's Edition 2025 (w/ Pascal Jolivet Sancerre 2023, Senator in D.R., The Importance of Smoking the Entire Cigar, Unnecessarily Lavish Cigar Packaging, Where to Smoke in NYC When Visiting, & White Wine's Short Shelf Life)

Lounge Lizards - a Cigar and Lifestyle Podcast

Play Episode Listen Later Sep 30, 2025 118:29 Transcription Available


LOUNGE LIZARDS PRESENTED BY FABRICA5 - Visit Fabrica005.com and use code LIZARDPOD at checkout for 10% off THE ENTIRE STORE! Free worldwide shipping from Miami on all orders over $125. See website for more information and terms.Recorded at Ten86 Cigars in Hawthorne, New Jersey, the Lizards pair the Davidoff Chef's Edition 2025 with Pascal Jolivet Sancerre 2023. The guys discuss the faults in lavish packaging, they revisit why they smoke the entire cigar each week and Senator tells us about his trip to Dominican Republic. PLUS: Where to Smoke in NYC When Visiting, Michelin Stars, White Wine's Shelf Life & MoreJoin the Lounge Lizards for a weekly discussion on all things cigars (both Cuban and non-Cuban), whiskey, food, travel, life and work. This is your formal invitation to join us in a relaxing discussion amongst friends and become a card-carrying Lounge Lizard yourself. This is not your typical cigar podcast. We're a group of friends who love sharing cigars, whiskey and a good laugh.website/merch/rating archive: loungelizardspod.comemail: hello@loungelizardspod.com to join the conversation and be featured on an upcoming episode!instagram: @loungelizardspodGizmo HQ: LizardGizmo.com

DTC POD: A Podcast for eCommerce and DTC Brands
#361 - From Ecuador to Your Table in 24 Hours: How UrbanStems Built a Time-Critical Supply Chain

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Sep 26, 2025 45:01


Meenakshi Lala is the CEO of UrbanStems, an online floral gifting company that designs, sources, and delivers high-quality, curated bouquets and gifts across the U.S. She brings over two decades of operational experience from leading brands in fashion and retail such as Alice + Olivia, Juicy Couture, and Elie Tahari. Her expertise in scaling complex businesses and building operational excellence now fuels UrbanStems' growth as a leader in the industry.In this episode of DTC Pod, Blaine and Meenakshi explore the complex world of DTC flower delivery: from sourcing stems globally, managing cold chain logistics, forecasting inventory, and reducing spoilage, to ensuring the end customer receives a high-quality bouquet every time. Meenakshi candidly discusses the challenges of seasonality, tariffs, international shipping, and why a robust brand and customer-centric approach are keys to thriving in today's fast-moving e-commerce landscape.Episode brought to you by StordInteract with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. The complexities of the floral industry and perishability2. The evolution of e-commerce in the flower business3. Building a robust and agile international supply chain4. Cold chain logistics and fulfillment center operations5. Planning, forecasting, and reducing spoilage in inventory6. Unique challenges: tariffs, customs, and unpredictable events7. Customer experience: packaging, instructions, and communications8. Curation, personalization, and expanding gifting moments9. Driving growth through brand, loyalty, and education10. Lessons learned in leadership and staying agileTimestamps00:00 Meenakshi's career journey and joining UrbanStems04:49 Key learnings from legacy brands and focus on brand ethos07:21 Operational challenges unique to the floral industry11:00 The evolution of flowers in e-commerce and UrbanStems' role14:28 How Urban Stems' supply chain is structured for freshness16:37 International sourcing, design, and bouquet assembly process18:27 Managing supply chain risks: tariffs and customs21:45 Inventory planning, spoilage, and matching supply to demand24:45 Supply chain as a business moat and high-precision operation25:36 Customer fulfillment: hydration, packaging, and experience28:34 Packaging complexities and spec sheets per SKU30:08 Lessons from moving from COO to CEO32:19 How operational expertise shapes strategic leadership34:17 Customer feedback and new initiatives at UrbanStems38:02 Growth channels: brand loyalty, curation, and gifting moments41:58 Biggest CEO learnings and future outlook43:51 Where to find Meenakshi and UrbanStems onlineShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokMeenakshi Lala - CEO at UrbanStemsBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Business Coaching Secrets
BCS 315 - Making Your Coaching Stand Out With Packaging and Subjective Value

Business Coaching Secrets

Play Episode Listen Later Sep 26, 2025 38:06


In this episode of Business Coaching Secrets, hosts Karl Bryan and Rode Dog dive into the mindset and strategies business coaches need to thrive in a rapidly changing world, including the impact of AI, the critical distinction between speed of execution and idea quality, and the power of creating extraordinary client experiences. Karl brings his signature energetic wisdom—covering everything from AI use cases in daily business, the real secret to longevity both in business and life, and how subjective value trumps objective improvements in client attraction and retention. Key Topics Covered The Power of Decisiveness and Speed in Business Karl reminds listeners that coaches and their clients aren't making the money they want because they're “not making the decisions they need.” He underscores that “money loves speed” and rapid implementation with confidence is essential. Crafting a Killer Business Coaching Elevator Pitch Karl shares proven, high-energy elevator pitches—emphasizing confidence, conviction, and a “need nothing, attract everything” mindset. He provides both AI-integrated and straightforward value-proposition samples. How AI Is Supercharging (Not Replacing) Business Coaches Instead of being threatened by AI, Karl describes it as “gasoline for your coaching business.” He gives concrete use cases for AI in service businesses—such as hair salons, cafes, gyms, and florists—showing listeners how to solve real client headaches and free up time. He shares a glimpse into Focused.com's new software with 21 AI agents and warns that security must be taken seriously as AI evolves. Zen and Longevity—Personal and Professional Karl draws parallels between business and personal well-being, advocating for movement, heavy lifting, sleep tracking, and social connection. He shares insights from his own health routines and study of longevity. Using Contrast and Subjective Value to Boost Perceived Worth The discussion explores how coaches can help clients use contrast to increase perceived value—emphasizing experience, packaging, and unique delivery as less expensive and more effective than purely “objective” improvements. Real-world examples: Apple product unboxing, LOL doll packaging, and actionable ways local shops can add wow factor. Progress, Happiness, and the Journey The importance of tracking small wins and making clear, actionable targets (the “tip of the arrow” approach) is highlighted, reinforcing the idea that progress, not perfection, leads to happiness. Notable Quotes “You're not making the money you need because you're not making the decisions you need.” “Money loves speed. You gotta be fast to execute, fast to implement.” “Needing nothing attracts everything. Commission breath stinks.” “Losers play not to lose. Winners play to win. You got to play this game to win.” “Don't fear AI. It's gasoline for your coaching business—on steroids.” “The problem isn't in your situation—it's in how you relate to your situation.” “The goal is not to just live a long time, it's to have a great life.” “Packaging is subjective value—all day long, twice on Sunday.” Actionable Takeaways Decide Fast, Execute Faster: Stop waiting for the perfect idea. Make decisions, act with conviction, and course-correct as you go. Pitch From Strength and Positivity: Use a confident elevator pitch, backed by guarantees and focused on the transformative value you deliver. Run Toward AI, Not Away: View AI as your superpower—use it for automating administrative tasks, customer engagement, and value-creation for clients in specialized niches. Integrate Subjective Value: Help clients maximize perceived worth through experience, packaging, and delivery—not just making operational improvements. Track Progress and Movement: Apply the same discipline to personal well-being (movement, sleep, social connection) that you do to your business metrics. Create Unforgettable Client Experiences: Get creative with onboarding, packaging, and follow-up—making every interaction with your business memorable. Focus on Progress Over Perfection: Don't get stuck in endless preparation. Track and celebrate small wins for yourself and with clients—progress equals happiness. Resources Mentioned Profit Acceleration Software™ (by Karl Bryan/Focused.com): Find more ways to deliver ROI for clients and instantly demonstrate value. Oura Ring: For sleep and activity tracking—used by Karl for personal longevity insights. AI Applications—Focused.com's New AI Agents: Business coaching dojo with 21 integrated AI agents. Books and Thought Leaders: References to longevity experts (like Peter Attia). Packaging Inspiration: Apple product experience, LOL dolls (children's toy with remarkable packaging strategy). If you enjoyed this episode, please subscribe, rate, and share Business Coaching Secrets with a fellow coach or entrepreneur. Your support helps us reach more business leaders looking to elevate their impact! Ready to level up your coaching? Listen to this episode and take action now. Discover more about Profit Acceleration Software™ at Focused.com and join our thriving community.

Skincare Anarchy
Decoding Skin Longevity with Timeline: The Mitochondrial Revolution ft. Jaimee Holmes

Skincare Anarchy

Play Episode Listen Later Sep 22, 2025 28:08


In this special masterclass of Skin Anarchy, Dr. Ekta sits down with Jamie Holmes, Chief Brand Officer of Timeline, to rethink skincare through the lens of longevity. Instead of chasing “anti-aging,” Timeline centers skin health span—keeping skin energetic, resilient, and vibrant for as long as possible. Holmes frames aging as a privilege and makes the case for supporting biology, not hiding it.At the heart of the conversation is Urolithin A, the postbiotic behind Timeline's proprietary MitoPure®. You'll hear how this molecule triggers mitophagy—the cellular cleanup that renews tired mitochondria—so skin can generate more energy and recover from stressors faster. After a decade of research in nutrition, Timeline translated the clinically precise dose into topicals, creating a tight edit of formulas that show measurable gains in hydration and elasticity in as little as 15 days.Jamie opens the lab door on formulation philosophy: no label dusting, just actives at proven concentrations, iterated for texture, absorption, and real-world performance. Even the details matter—the sustainable glass and aluminum, hygienic pumps, and that buttery-yellow hue that reflects MitoPure's natural color—turning daily care into a gender-inclusive ritual. The lineup is intentionally minimalist, designed to slip into any routine and serve both biohackers and skincare newcomers who want evidence over hype.If you're curious about mitochondria as the next frontier in beauty—or you're simply ready to trade quick fixes for cellular results—this episode is your guided tour. Tune in to learn how Timeline is redefining beauty with science you can feel and results you can see.To learn more about Timeline, visit their website and social media.CHAPTERS:(0:02) – Introduction and Welcome(1:05) – Redefining Anti-Aging and Skin Health Span(3:30) – Mitochondria and Cellular Function(5:20) – Early Signs of Aging and Skincare Gaps(6:26) – Timeline's Ingredient Integrity and Active Formulations(8:00) – Urolithin A and MitoPure Science(10:23) – Transition from Nutrition to Skincare(14:44) – Product Development, User Experience, and Packaging(20:08) – Longevity Consumer Mindset and Unisex ApproachPlease fill out this survey to give us feedback on the show!Don't forget to subscribe to Skin Anarchy on Apple Podcasts, Spotify, or your preferred platform.Reach out to us through email with any questions.Sign up for our newsletter!Shop all our episodes and products mentioned through our ShopMy Shelf! Hosted on Acast. See acast.com/privacy for more information.

Motley Fool Money
Interview with Karat Packaging CEO Alan Yu: From Boba Tea Shop to Packaging Powerhouse

Motley Fool Money

Play Episode Listen Later Sep 21, 2025 26:00


What began as a single Boba tea shop in 2000 has transformed into a leading supplier of sustainable packaging for local startups to national brands like Panda Express and Chipotle. Motley Fool CEO Tom Gardner and Chief Investment Officer Andy Cross talk with Alan Yu about the evolving business of packaging: Boba Tea beginnings Eco-friendly alternatives Partnership and leadership Strategic expansion Host: Tom Gardner, Andy CrossProducer: Mac GreerEngineer: Adam LandfairDisclosure: Advertisements are sponsored content and provided for informational purposes only. The Motley Fool and its affiliates (collectively, “TMF”) do not endorse, recommend, or verify the accuracy or completeness of the statements made within advertisements. TMF is not involved in the offer, sale, or solicitation of any securities advertised herein and makes no representations regarding the suitability, or risks associated with any investment opportunity presented. Investors should conduct their own due diligence and consult with legal, tax, and financial advisors before making any investment decisions. TMF assumes no responsibility for any losses or damages arising from this advertisement. Learn more about your ad choices. Visit ⁠megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices