Podcasts about packaging

Send us a textIn this video, Steven Pope shares 100 practical Amazon selling tips covering SEO, PPC, CTR, A+ content, brand registry, product launches, and more. Each section is filled with actionable insights to improve product ranking, increase clicks, and boost conversion rates. Learn strategies that sellers use daily to maintain listing health, manage inventory effectively, and drive long-term growth on Amazon.Feel like you already know this and need something more advanced? Download our Advanced Amazon Tips for growing brands: https://bit.ly/45snCUUWatch these videos on YouTube:You're Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Stop wasting ad spend, use the PPC strategies in our guide to keep winning clicks that convert: https://bit.ly/4lF0OYXGet the SEO toolkit that helps you target the right keywords in every phase of your Amazon growth: https://bit.ly/457zjSlTurn your Amazon store into a sales machine, book a DTC strategy session to get your roadmap: https://bit.ly/4kOz6rrTimestamps00:00 - Overview of 100 Amazon Tips00:31 - SEO: Structuring Titles for Keyword Ranking01:36 - Targeting High-Value Keywords in Titles and Images02:34 - Using SEO Phases for Incremental Ranking04:48 - Backend Keywords and Phased Targeting Rules05:54 - Four Phases of Amazon SEO Strategy06:37 - PPC Basics and Budget Allocation for New Sellers08:23 - Launching PPC Campaigns the Smart Way09:44 - Why Auto and Broad Match Should Dominate Your Budget11:50 - Campaign Optimization Without Starting Over12:54 - Adjusting PPC for New Sellers vs Established Brands14:22 - Effective Product Targeting Strategies15:01 - High-Converting Amazon Ad Formats in 202516:58 - CTR Hacks to Triple Clicks Overnight18:39 - Using Keywords and Packaging to Increase Clickthrough Rate20:01 - A+ Content Design and SEO Optimization21:14 - Targeting Specific Customer Avatars for Higher Conversions22:53 - Steps to Launching a Product on Amazon24:12 - Dynamic Pricing for Increased Traffic25:00 - Brand Registry: Protecting and Controlling Listings26:49 - Getting Trademarks Approved Faster28:42 - Choosing Strong Brand Names30:10 - Maintaining Listing Health and Avoiding Suppressions31:36 - Niche Research and Packaging Adjustments for Multiple Audiences32:49 - Bundling Strategies to Increase Perceived Value34:03 - Main Image Optimization for SEO and CTR35:30 - Image Testing and Readability Tips36:30 - Using Inserts and Service to Reduce Returns38:09 - Monitoring NCX Reports and Managing Negative Reviews40:38 - Common Review Manipulation Tactics to Avoid40:44 - Amazon Logistics Advantages and Stockout Prevention42:00 - Choosing the Right Fulfillment Strategy44:18 - Brand Store Optimization for Search Visibility46:55 - Closing Remarks and Additional Resources-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHSupport the show

In today's episode of The Art Coaching Club Podcast, we're starting with a solo chat about one of the most overlooked (but powerful) elements of running an art business: intentional packaging. I'll share how great packaging can boost your brand, increase perceived value, and get people talking about your work—plus simple, budget-friendly ideas you can implement right away. Then we shift gears to an inspiring interview with Tiffany Jones, Dallas-based designer and founder of Avenue 8, a super-premium canned cocktail brand shaking up the spirits industry. Tiffany shares how her background in design helped her craft a product that's both beautiful and bold, the moment that sparked the idea, what she uncovered in her deep dive into the RTD market, and what it means to build a women-led company in a male-dominated space.

DON'T MISS the dental event of the year, November 7-8. Nowak Dental Supplies (https://www.nowakdental.com/) is hosing NOLA Lab Fest (https://www.nolalabfest.com/) in New Orleans, Louisiana. Head over to nolalabfest.com to see the line up and to register. A HUGE thanks to Aidite North America (https://www.aidite.com/) for hosting the podcast at their booth. Come find us and be on the podcast! Yet even more conversations that Elvis and Barb got while in the exocad (https://exocad.com/) booth at IDS 2025..... back in MARCH!! First up is a visit from on one our favorite companies that make bars, Panthera (https://pantheradental.com/). Instead of our usual guest we get to meet Pierre-Luc Duchesne and Dereck Donnelly. PL is their Director of Marketing and Derek is head of Global Customer Experience. Together the talk about being at their second IDS show, how they make their product an experience for the customer, the Fusion Bar (https://pantheradental.com/products-solutions/panthera-fusion-bar/) that only needs 5mm of clearance, their partnership with VITA (https://pantheradental.com/vita-and-panthera-distribution-partnership/), and the second coming of The Master Cup (https://pantheradental.com/three_finalists_of_the_2023_masters_cup/). Then we got to talk to an Irish dentist that practices in Scotland, Dr. Eimear O'Connell. She was plastered on the walls of the exocad booth 20 feet tall because she was one of the "Heroes of Digital Dentistry" and her journey is astounding. Dr. O'Connell talks about learning that Cerec was harder than it looks back in 2007, learning to work with amazing labs, using exocad to help her sell treatment by using the ART function (https://exocad.com/our-products/exocad-art), and a very concerning trend in the UK that makes it harder to be a dentist. Let's be honest. There are a LOT of zirconia on the market these days. How do you know which is which? Is one better than another? Is there one that can handle every situation? Check out a FREE webinar from Ivoclar (https://www.ivoclar.com/en_us) called Zirconia Unboxed with Jeff Smith, CDT. (https://www.ivoclar.com/en_us/course/zirconia-unboxed/246115?utm_source=External+-+Voice+from+the+Bench&utm_medium=QR+code&utm_campaign=Academy&utm_term=August) "This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques. This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques." Check it out at: https://www.ivoclar.com/enus/course/zirconia-unboxed/246115?utmsource=External+-+Voice+from+the+Bench&utmmedium=QR+code&utmcampaign=Academy&utm_term=August Special Guests: Dereck Donnelly, Dr. Eimear O'Connell, and Pierre-Luc Duchesne.

It's a daggum good time to drink a beer, I tell you hwhat...Have you watched the reboot of King of the Hill yet? It's pretty good. Push on through to Episode 2 and see Hank Hill take up a hobby that merges two of his true loves.It's hold and cold here in Georgia. Hot, and cool. Either way, it's important to stay hydrated. We got tips.Whether we like it or not, the Oktoberfest beers are out in full force. I know these breweries have to be first to market to get the early birds. But Brian found some Oktoberfest beers on the shelf from a brewery that's been closed for quite a while. Sad.There's big shake ups for big beer companies at the executive level. Jim Koch is returning as CEO of Boston Beer Co. and Pabst has a couple c-level swaps happening.Some good news for Europe. Beer production is up. I'm sure we'll here news next week of it being down, flat, whatever. But for now, it's up.We also learn what draws people to buy a beer that they're not familiar. Packaging is important, and the "experts" think they have some insight.That's all for this week. Cheers, Y'all!Thanks for listening to Beer Guys Radio! Your hosts are Tim Dennis and Brian Hewitt with producer Nate "Mo' Mic Nate" Ellingson and occasional appearances from Becky Smalls.Subscribe to Beer Guys Radio on your favorite app: Apple Podcasts | Google Podcasts | Spotify | Stitcher | RSSFollow Beer Guys Radio: Facebook | Instagram | Twitter | YouTube If you enjoy the show we'd appreciate your support on Patreon. Patrons get cool perks like early, commercial-free episodes, swag, access to our exclusive Discord server, and more!

Manufacturing execution systems (MES) have long driven efficiency in paper and packaging operations. But many of these systems—often 20 to 30 years old—are now a drag on agility, innovation, and competitiveness. This episode, inspired by Rethinking manufacturing execution systems in paper and packaging, dives into why legacy MES platforms are reaching their limits and what the next generation of manufacturing technology looks like.We examine the growing demand for semantically rich, unified data to power AI and intelligent agents, and the need to rethink the MES–ERP relationship. From moving quality management into ERP to leveraging open, adaptable MES platforms like SAP Digital Manufacturing, the conversation highlights real-world partner solutions that blend modern core capabilities with deep industry specialization.What You'll Learn in This Episode:1. Why Legacy MES Is Hitting Its LimitsHow decades-old, heavily customized systems create rigidityThe talent gap as expert maintainers retireWhy outdated MES can't keep pace with AI-driven ERP advancements2. The Shift to Semantically Rich, Unified DataThe importance of contextualized data for AI insightsAvoiding costly data replication through centralized data platformsTurning historical production data into predictive gold3. Breaking Down MES–ERP SilosRethinking which functions belong in ERP vs. MESQuality management as a case study in migration to ERPEnabling top-floor-to-shop-floor process optimization4. The Platform-and-Partner ModelHow SAP Digital Manufacturing provides a robust, adaptable MES coreThe role of partners in delivering industry-specific last-mile capabilitiesExamples: Delaware's DM4Mill, ConCircle's ConMill suite, T-Con's die roll optimization5. Future-Ready ManufacturingThe need for openness, scalability, and deep integrationLeveraging cross-industry innovation for sustained competitivenessWhy platform-based MES may be the only viable path forward in the AI eraKey Takeaways:Legacy MES platforms are becoming liabilities in the face of AI and advanced ERP capabilities.Semantically rich, unified data is essential for predictive analytics and intelligent automation.Rethinking the MES–ERP divide unlocks new operational efficiencies.Platform-based MES with partner-driven specialization delivers both modernity and industry fit.Adaptation speed will determine competitive advantage in manufacturing.Subscribe to our podcast for expert insights on manufacturing innovation, AI in industry, and digital transformation strategies. Visit The Future of Commerce for in-depth research on how technology is reshaping production systems. Share this episode with manufacturing leaders, operations managers, and technology strategists navigating the MES evolution.

Send us a textIn this episode, we dive into the concept of the "illusion of innovation" in business and marketing—where companies make cosmetic changes without solving real consumer problems. We explore the difference between change for the sake of change and true innovation driven by market insight and user needs. Through real-world examples and practical stories, we break down how to make thoughtful decisions that create lasting impact and preserve consumer trust. A must-listen for marketers, designers, and product developers alike.في هذه الحلقة، نناقش مفهوم "وهم الابتكار" في عالم الأعمال والتسويق، حيث تسعى بعض الشركات إلى إجراء تغييرات شكلية دون معالجة مشكلات حقيقية يعاني منها المستهلك. نسلّط الضوء على الفارق بين التغيير من أجل التغيير، والابتكار الحقيقي القائم على فهم السوق وحاجات الناس. من خلال أمثلة واقعية وقصص عملية، نتعمّق في كيفية اتخاذ قرارات مدروسة تُحدث أثراً حقيقياً وتُبقي العلامة التجارية في موقع ثقة لدى جمهورها. حلقة غنية لكل من يعمل في التسويق، التصميم، أو تطوير المنتجات. Support the showSupport the Podcast on:https://www.paypal.com/paypalme/okuwatly?locale.x=en_UShttps://www.buymeacoffee.com/MaBa3refSubscribe to Maba3ref Newsletter:https://maba3refbranching.beehiiv.com/Connect with Maba3ref Podcast:https://www.instagram.com/maba3refbyomarConnect on TIKTOK:https://www.tiktok.com/@okuwatly

What challenges do young packaging technologists face as they enter this field, and what can the industry do to foster new talent? Victoria Hattersley spoke with Julie Rice Suggs, Academic Director of the Packaging School, to get her thoughts on this.Packaging Europe's podcast, featuring the leading international figures in packaging innovation, sustainability and strategy, is now weekly! Be sure to subscribe so you don't miss an episode.For more packaging news, interviews and multimedia content visit Packaging Europe.

Are we being slowly poisoned by everyday products? Dr. Aly Cohen joins me on the Habits and Hustle podcast to reveal the shocking truth about toxins lurking in our water, food packaging, and personal care items - and more importantly, what we can actually do about it without breaking the bank. We discuss why your filtered water might still be contaminated, the four essential supplements everyone needs, and her practical "4 A's" approach to detoxification. We also dive into the surprising connection between autoimmune diseases and environmental chemicals and why she thinks infrared saunas might be overhyped. Dr. Aly Cohen is a board-certified rheumatologist and integrative medicine physician with over 22 years of experience. She's the author of "Detoxify" and founder of The Smart Human platform. After her dog's autoimmune diagnosis led her to investigate environmental health 15 years ago, she's become a leading voice in practical, science-based detoxification strategies. What We Discuss:  (02:02) The Rise of Toxic Chemicals Since WWII  (09:48) Why Your Water Filter Isn't Working  (16:05) Symptoms of Toxic Overload  (22:15) Top 3 Natural Detoxification Methods  (27:29) Hidden Toxins in Food and Packaging  (31:02) Heavy Metal Testing: Worth It or Waste?  (38:09) The Iodine Deficiency Crisis (43:42) The "4 Fertilizer Supplements" Everyone Needs  (48:38) Plastic-Free Kitchen Swaps  (52:12) EMF Concerns: Microwaves and Cell Phones  (57:48) Teaching Kids About Toxins  (01:01:48) Fiber vs. Protein for Detox  (01:08:36) Exercise, Saunas, and Sweating …and more! Thank you to our sponsors: Momentous: Shop this link and use code Jen for 20% off Therasage: Head over to therasage.com and use code Be Bold for 15% off  TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. 99designs by Vista: 99designs.com/jen20  – click "Claim my discount" to get $20 off your first design contest.   Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from Dr. Aly Cohen: Website: https://alycohenmd.com/  Podcast: https://alycohenmd.com/podcast 

Dr Selene Silvestri, Research Scientist at the MIT Center for Transportation and Logistics, discusses the environmental impact of e-commerce packaging. Measuring the cost of e-commerce packaging Growth in e-commerce and impact on packaging Benefits of recycling cardboard packaging E-commerce shifting the cardboard recycling burden from retailers to consumers Obstacles to higher recycling rates Current models to encourage recycling Regulations on reducing empty space in parcels Reducing the weight of packaging Reverse logistics framework to support recycling Efficiency and convenience of doorstep recycling collection Reusable packaging Consolidated recycling drop-off points  

Aluminum and stainless steel are readily recycled materials. These metals are valuable commodities; and they are often easier to identify and sort than other materials. As our industry searches for sustainable packaging solutions, some beauty makers are striving to close the loop with metal. This week on the CosmoFactory podcast, we learn more about the potential of classic metal materials and the importance of thoughtful beauty packaging design. Our guest is Kerri Leslie, CEO of Verity, a US-based company making reusable, refillable, hybrid, and fully recyclable packaging solutions since 2019. If you enjoyed this episode: SHARE it with a friend, SUBSCRIBE to the CosmoFactory podcast & please LEAVE US A REVIEW today. With your help, even more cosmetic industry professionals can discover the inspiring interviews we share on CosmoFactory! ABOUT CosmoFactoryBeauty industry stakeholders listen to the CosmoFactory podcast for inspiration and for up-to-date information on concepts, tactics, and solutions that move business forward. CosmoFactory – Ideas to Innovation is a weekly interview series for cosmetics and personal care suppliers, finished product brand leaders, retailers, buyers, importers, and distributors. Each Tuesday, CosmoFactory guests share experiences, insights, and exclusive behind-the-scenes details—which makes this not only a must-listen B2B podcast but an ongoing case study of our dynamic industry. Guests are actively working in hands-on innovation roles along the beauty industry supply chain; they specialize in raw materials, ingredients, manufacturing, packaging, and more. They are designers, R&D or R&I pros, technical experts, product developers, key decision makers, visionary executives. HOST Deanna UtroskeCosmetics and personal care industry observer Deanna Utroske hosts the CosmoFactory podcast. She brings an editorial perspective and a decade of industry expertise to every interview. Deanna is also Editor of the Beauty Insights newsletter and a supply-side positioning consultant. She writes the Global Perspectives column for EuroCosmetics magazine, is a former Editor of CosmeticsDesign, and is known globally for her ability to identify emerging trends, novel technologies, and true innovation in beauty. A PRODUCTION OF Cosmoprof Worldwide BolognaCosmoFactory is the first podcast from Cosmoprof Worldwide Bologna, taking its place among the best B2B podcasts serving the global beauty industry.   Cosmoprof Worldwide Bologna is the most important beauty trade show in the world. Dedicated to all sectors of the industry, Cosmoprof Worldwide Bologna welcomes over 250,000 visitors from 150 countries and regions and nearly 3,000 exhibitors to Bologna, Italy, each year. It's where our diverse and international industry comes together to build business relationships and to discover the best brands and newest innovations across consumer beauty, professional beauty, and the entire supply chain. The trade show includes a robust program of exclusive educational content, featuring  executives and key opinion leaders from every sector of the cosmetics, fragrance, and personal care industry. Cosmoprof Worldwide Bologna is the most important event of the Cosmoprof international network, with exhibitions in Asia (Hong Kong), the US (Las Vegas and Miami), India (Mumbai) and Thailand (Bangkok). Thanks to its global exhibitions Cosmoprof connects a community of more than 500,000 beauty stakeholders and 10,000 companies from 190 countries and regions. Learn more today at Cosmoprof.com 

Craig Wilson, Director of Pricing and Packaging at Moody's Analytics, brings extensive experience from major financial services companies including S&P and Experian. Starting his career in financial analysis at a Scottish car retailer after his soccer dreams didn't materialize, Craig discovered his natural strengths in numbers and analytical tools, leading him to specialize in pricing across subscription products, deal desk operations, and information technology services. In this episode, Craig explores the dual challenge of AI in pricing: how to monetize AI-enhanced products and how to leverage AI tools for pricing decisions. Drawing from his experience at Moody's, he discusses why traditional pricing principles still apply to AI products while acknowledging the fundamental disruption AI creates for per-user models. Craig shares practical insights on using AI as a pricing coach and the critical importance of early involvement in product development.   Why you have to check out today's podcast: Learn why AI pricing follows traditional value-based principles but requires new approaches to pricing metrics and value capture. Discover practical ways to use AI tools like Microsoft Copilot for pricing strategy, stakeholder communication, and sales enablement. Understand the critical timing of pricing involvement in AI product development to influence monetization strategies from the ground up.   "Get involved in the product development process as early as possible, particularly in the era of Gen AI and agentic AI."  – Craig Wilson   Topics Covered: 01:30 — Craig's pricing journey: From Scottish car retailer to Moody's Analytics pricing leader 04:15 — Why AI pricing fundamentals haven't changed: Still about value creation and capture 06:30 — The consensus problem: No clear patterns yet in AI pricing 08:45 — Use case example: using AI to do pricing 11:15 — Using AI as a pricing coach: Daily conversations with Microsoft Copilot for strategy development  14:30 — Communication enhancement: Translating pricing concepts for different business personas 16:45 — Sales enablement evolution: AI-powered guidance for complex solution positioning 19:20 — Trust and validation concerns: The information vs. agentic AI distinction 21:45 — Economic value estimation: How AI can finally make this pricing holy grail practical 23:30 — The monetization investment gap: Companies building AI capabilities without pricing strategies   Key Takeaways: On Early Involvement in Product Development:  "Get involved in the product development process as early as possible, particularly in the era of Gen AI and agentic AI." – Craig Wilson On Per-User Pricing's Death:  "In the world of particularly agentic AI solutions, the per-user model is becoming obsolete. I can't see a place for it." – Craig Wilson   Resources and People Mentioned: Moody's Analytics: https://www.moodysanalytics.com/  Tom Nagle: "Strategy and Tactics of Pricing" book: https://www.taylorfrancis.com/books/mono/10.4324/9781315266220/strategy-tactics-pricing-thomas-nagle-john-hogan-joseph-zale  Steven Forth: https://www.linkedin.com/in/stevenforth/  Kyle Poyar: https://www.linkedin.com/in/kyle-poyar/  Stuart Wintertere: LinkedIn thought leader on AI value  Microsoft Copilot: Daily AI coaching tool    Connect with Craig Wilson:  LinkedIn: https://www.linkedin.com/in/craig-wilson-5857ba4a/  Email: craig.wilson@moodys.com   Connect with Mark Stiving:   LinkedIn: https://www.linkedin.com/in/stiving/   Email: mark@impactpricing.com  

Welcome to Breaking Down Boxes. We have compelling conversations with entrepreneurs in the packaging space. In this episode, George Perreira, Moyy, and Brian Suarez, Inter-Continental Corp., talk with Howard Bertram about how he built Complete Design & Packaging from a dream and a rented warehouse into one of the most respected independent packaging companies in North America. With honesty and humor, Howard recounts how he created the illusion of a thriving company long before he had equipment or customers—and how faith, vision, and relentless effort turned that illusion into a reality.About HowardI was born and raised in Indiana and graduated from Indiana University in 1987I moved to Conyers, GA in 1988 to work for Jet Corr (now Pratt Ind), and then Statesville NC in 1989. We have been here ever since.I am married to Donna for 36 years and have three adult children, Sarah, Ross, and Reid. I have one grandson, Lucas and one granddaughter on the way.I started CDP in 2002 as a grass roots start up. Later that year, Scott Sumner became a partner and is an integral part of our success. Web & Socialscdp-usa.comCDP LinkedIn - www.linkedin.com/company/complete-design-&-packaging/CDP N LinkedIn - www.linkedin.com/company/complete-design-packaging-north-cdp-north/BxD LinkedIn - www.linkedin.com/company/boxes-by-design/BxD Instagram - www.instagram.com/my_bxdBxD Facebook - www.facebook.com/boxesbydesignNew episodes drop the first Monday of every month. Remember to rate, review, and subscribe!This podcast is brought to you by AICC, The Independent Packaging Association. Learn more at www.AICCbox.org. When you invest and engage, AICC delivers success. Breaking Down Boxes is sponsored by Ox Box, offering strength you can depend on.

Paris Packaging Week is not just one of the premier packaging events in the world. It's also an opportunity to expand your career and help the younger team members gain recognition and improve their futures. Apply for yourself or nominate a team member that under 30 years old https://www.parispackagingweek.com/en/future-leaders-form/Time is running out! Contact Us at Atlantic Packaging Today for Smart Strategies, Sustainable SolutionsInnovative Packaging you can trust for over 75 years! https://www.atlanticpkg.com/ https://anewearthproject.com/pages/our-story https://podcasts.apple.com/us/podcast/packaging-today-show/id1656906367Join Us Live Daily on LinkedIn Or YouTube or listen at your leisure on Apple or Spotify Packaging Today Podcast https://open.spotify.com/show/6dksVwqEFVDWdggd27fyFF?si=e924995740f94e19https://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Plastic pollution is one of the defining environmental challenges of our time—microplastics are now found in our oceans, our soil, our drinking water, and even in our bloodstreams. But what if we could make high-performance materials that look, feel, and function like plastic—without being plastic at all? Enter Xampla. Born out of the University of Cambridge, Xampla is a materials science innovation company that's developed a new class of plastic-free, fully biodegradable materials that offer a drop-in replacement for the most polluting types of plastic. Their flagship line, known as Morro™, is made from natural plant proteins like those found in peas, potatoes, sunflowers and many other sources. It's already launched in the market with global brands for food service packaging, and it's able to eliminate the most polluting plastics in a whole range of products from barrier coatings for paper, microcapsules in personal and homecare products, and soluble films for homecare and edible applications. In this episode, I'm joined by Xampla's CEO, Alexandra French—a veteran of the chemical and materials industries with more than 25 years of global leadership experience. Since taking the reins in 2023, Alexandra has been leading Xampla through its next chapter: moving from a world-changing lab discovery to a commercially scalable solution. We'll talk about how Xampla's technology works, the environmental promise it holds, and how Alexandra is navigating the complex journey of building a startup at the intersection of science, manufacturing, and sustainability. We'll also explore the company's recent commercialization and the licensing business model it's pursuing.

In this episode, Elixir Wizard Charles Suggs sits down with Victor Björklund to map out the landscape of Python integration in Elixir applications. From HTTP APIs and external services to embedded runtimes like ErlPort, PythonX, and the Venomous library, we evaluate each approach's impact on performance, coupling, and developer experience. Victor draws on real-world examples like Scrapy-based web scraping and the Swedish BankID authentication to illustrate best practices for error handling, process pooling, and effective telemetry across the BEAM boundary. We also tackle the practical side of deployment: packaging Python dependencies in Mix releases, mocking Python calls in tests, and deploying multi-language apps with confidence. Wrapping up, Victor shares his wishlist for even tighter interop (think multiple Python interpreter instances per VM) and offers low-risk entry points, like automating monthly reports, for teams ready to explore the power of Python's ecosystem within Elixir. Key topics discussed in this episode: Integration methods: HTTP APIs, ports, ErlPort, PythonX, Venomous Performance vs. coupling trade-offs across interop patterns Managing the Global Interpreter Lock (GIL) with process pools Leveraging mature Python libraries (Scrapy, BankID, etc.) Error handling strategies across BEAM↔Python boundaries Testing mixed-language systems: mocks and integration tests Packaging and deploying Python alongside Elixir releases Monitoring and telemetry for multi-language pipelines Functional programming advantages in Elixir workflows Tool selection guidance by project requirements Future possibilities: multiple Python interpreters in one VM Community resources for Python–Elixir interop help Links mentioned: jawdropping.io https://cplusplus.com/ https://www.python.org/ https://react.dev/ https://nodejs.org/en https://erlport.org/ https://hexdocs.pm/pythonx/Pythonx.html https://pyrlang.github.io/Pyrlang/ Python GIL (Global Interpreter Lock): https://realpython.com/python-gil/ https://github.com/devinus/poolboy https://hexdocs.pm/venomous/Venomous.html Try-catch https://syntaxdb.com/ref/python/try-catch https://www.scrapy.org/ https://www.bankid.com/en/ https://www.phoenixframework.org/ https://www.tzeyiing.com/posts/using-a-hunky-poolboy-to-manage-your-python-erlport-processes-in-elixir/ https://medium.com/stuart-engineering/how-we-use-python-within-elixir-486eb4d266f9 https://x.com/bjorklundvictor https://victorbjorklund.com/ https://www.linkedin.com/in/victorbjorklund/ hello@victorbjorklund.com

Julien Tremblin, European general manager at TerraCycle talks with Ian Welsh about the challenges of making sustainable packaging economically viable. They highlight why some materials are recycled while others end up in landfills, and how voluntary take-back programs are filing the gaps left by traditional recycling systems. To continue the conversation with TerraCycle, join the sustainable packaging innovation forum in Chicago on 28-29 October. Click here for information on how to get involved.

In this episode of Assurance in Action, our experts Ashli Span and Taylor Cavanaugh break down one of the hottest — and most misunderstood — sustainability trends in packaging: recycled materials in food-contact applications.What sounds like a win for the planet can quickly turn into a compliance nightmare if you're not careful. From navigating FDA requirements like No Objection Letters (NOLs) to the risks of unverified supply chains and challenge test limitations, we bring clarity to the complexities of safe, sustainable packaging.Whether you're a brand, manufacturer, or packaging supplier, you'll walk away with a clearer picture of what it really takes to make recycled content work safely in food-contact materials.Follow us on- Intertek's Assurance In Action || Twitter || LinkedIn.

Pat Kenny was joined by Jo Linehan, editor of the climate supplement at the Sunday Times Ireland to discuss a survey that came out this week about plastic packaging in Ireland and how most of it is linked to our supermarket purchases.

In this episode of the People of Packaging podcast, host Adam Peek sits down with Michael Houston, President & CEO of Future Blue Group and Co-founder of Shower Pouch, for an insightful conversation that delves into his extensive career in packaging and his passion for innovative, sustainable solutions.Michael's Journey: From Corporate Giants to Entrepreneurial VenturesMichael shares his impressive career trajectory, starting with his time at major CPG companies like Procter & Gamble and Johnson & Johnson, where he gained invaluable experience in packaging R&D and operations. He later transitioned to companies like Beachbody, where he began to focus on helping smaller businesses navigate the complexities of product development and market entry. His experience also includes roles at Unilever, working with beauty brands like Murad, Dermalogica, and Kate Somerville, and contributing to the Honest Company's IPO. This rich background has fueled his current entrepreneurial pursuits.Introducing Shower Pouch: The On-the-Go Hygiene SolutionA significant portion of the discussion revolves around Shower Pouch, a product born from a personal problem statement. Michael recounts how his father, serving in Afghanistan, highlighted the need for a better hygiene solution than just baby wipes. Collaborating with his business partner, Omar Jimenez (a talented chemist), they developed Shower Pouch – a high-quality, durable, and highly absorbent non-woven wipe designed to clean an entire body with just one product. The conversation touches on:* The Problem: Addressing the need for convenient and effective hygiene solutions for military personnel, hospital patients, and even active individuals on the go.* The Innovation: The use of a specialized non-woven material that is highly absorbent and durable, allowing for efficient cleaning.* Sustainability Focus: Shower Pouch is designed as a durable good, emphasizing reusability and minimizing waste. The packaging even suggests washing and repurposing the wipes.* Convenience: The product can be used on its own or heated for a more comfortable experience.* Availability: Shower Pouch is available on Amazon Prime and through their website, theshowerpouch.com.Future Blue Group: Driving Sustainable Packaging for CPG BrandsMichael's consultancy, Future Blue Group, leverages his deep industry knowledge to assist CPG brands in various aspects of packaging. The discussion highlights:* Key Areas of Focus: Future Blue Group helps brands with cutting-edge technical packaging solutions, cost reduction, enhancing packaging aesthetics, improving customer experience, integrating sustainability principles, optimizing supply chain operations, and accelerating market entry.* Industry Successes: Michael notes significant success working with brands in the supplement space, where he helps optimize packaging for shelf stability and manufacturability, moving beyond generic stock options. He also finds considerable success in the personal care, masstige, and prestige categories, where he navigates complex material and formulation challenges to ensure both aesthetics and functionality.* The Importance of Data: Michael emphasizes the critical role of data in making informed packaging decisions. He advocates for a scientific, objective approach to sustainability, starting with verifiable data rather than relying on "greenwashing" or gut feelings. This is where tools like Specright.com and Trayak become invaluable.Sustainability in Packaging: A Call for ClarityMichael offers crucial advice for brands tackling sustainability:* Define Your Sustainability: He stresses the importance of clearly defining what sustainability means for your specific brand – whether it's compostability, recyclability, durability, or a combination. A clear definition allows for quantifiable goals and avoids being "all over the place."* Embrace Material Science: Understanding the materials you're working with, their manufacturing processes, and their environmental impact is key to making truly sustainable choices.* Beyond Greenwashing: Move past superficial claims and commit to science-based decisions that genuinely reduce environmental impact, particularly focusing on reducing CO2 emissions.Connect with Michael Houston:* LinkedIn: Michael Houston* Future Blue Group: Find them on LinkedIn* Shower Pouch: theshowerpouch.com* Email: michael.houston@futurebluegroup.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

John Hewitt, senior vice president of packaging and sustainability on behalf of the Consumer Brands Association, joins the Food For Thought podcast today to share his insights on sustainable packaging trends and initiatives in the food and beverage industry. Hewitt offers his take on the challenges that the industry still faces when it comes to furthering the mission of reducing the impact of product packaging on the environment, and what the industry needs to work on and support to take it to the next level.

A career shaped by competition and strategy is now fueling transformation in talent acquisition. On this episode, host Ryan Dull is joined by Chris Ross, Head of TA of North American Packaging at International Paper. Chris shares insights from nearly 25 years in TA, including agency work, leadership roles at Johnson & Johnson, and now guiding strategic transformation at International Paper. They discuss his unique path from Division I college hockey player to recruiter, and how his hands-on agency experience shaped his leadership approach. Key Takeaways:(02:32) Transitioning from hockey to headhunting in medical sales.(05:10) Early corporate TA experience begins at Monster during its startup heyday.(10:00) Strategic TA work unfolds, backed by strong leadership and a 19-person team.(13:18) DS Smith deal grows IP to 60,000 and expands EMEA reach.(14:55) A focus on listening and observation reveals early opportunities in team structure.(18:12) Recruiting efficiency becomes priority, with Gem and Beamery aiding speed to fill.(20:21) TA metrics shaped by J&J experience guide internal and executive priorities.(24:09) Growth comes from stretching beyond your comfort zone and taking the leap.Resources Mentioned:Chris Rosshttps://www.linkedin.com/in/chrisrossrecruiter/International Paper | LinkedInhttps://www.linkedin.com/company/international-paper/International Paper | Websitehttps://www.internationalpaper.com/Monster.comhttps://monster.comMathWorkshttps://www.mathworks.com/Johnson & Johnsonhttps://www.jnj.com/DS Smithhttps://www.dssmith.com/Beameryhttps://beamery.com/Gemhttps://www.gem.com/This episode is brought to you by Sagemark HR.Sagemark HR can help you:✔ Improve your talent practices and make better, more informed people decisions.After 20+ years of experience leading Recruiting and Talent Acquisition across a wide variety of industries, I've seen enough hires (over 100,000 to date) to know that hiring decisions truly can make or break an organization.✔ Identify opportunities to not only improve your talent practices, but also delivering tangible business results.We understand every organization is different, and there's no one-size-fits-all magic solution. So we listen first and identify the gaps and sticking points in your current process before ever recommending a solution.✔ Bridge the gap from “traditional” to modern recruiting, without the painful learning curve.We believe recruiting, talent, and HR technology is a deep well of untapped business potential, and our mission is to help you identify and implement those hiring tools in a way that works for you.If you're interested in learning more, you can reach me at:www.sagemarkhr.com.✉ ryan.dull@sagemarkhr.com#Talent #Recruiters #Recruiting #HRTech

If I were to mention “branding,” what would be one of the first things that pops into your head? Since many of you are likely CPG industry stakeholders…I'd assume packaging design topped the list. And that makes sense because the right packaging is crucial for CPG products…as you can't sell what the consumer doesn't notice from a distance (especially within today's age of the endless aisle). But while packaging design is certainly an important way to create a positive first impression by visually indicating what your CPG brand represents inside-and-out…it's only one of many cascading strategic choices needed to create something truly distinct and special within the ultra-competitive CPG industry. And it was refreshing to hear that framework show up at different moments throughout this diverse conversation with the Vice President of Strategic Marketing at Resource Label Group, Melanie Edwards Virreira. Beyond discussing a few packaging design tips and tricks to enhance connection with today's consumers, we examined how to best retain your brand identity system when shifting into different formats…and why packaging should really be considered a “below the line” marketing expense instead of included within cost of goods sold. Additionally, we examined the unlocked value that gets created when you stop being primarily transactional with your supplier relationships. Follow - Pour Decisions Podcast Also, an extra special thanks to Cognizin, for not only being the Title Sponsor of The Beverage Forum 2025...but supporting this awesome piece of content!

Madhavan Ramanujam is the world's foremost expert on pricing and monetization strategy. As managing partner at Simon-Kucher, he helped over 250 companies, including 30 unicorns, architect their pricing strategies. He's the author of the definitive book on pricing, Monetizing Innovation. Now he's back with a sequel, Scaling Innovation, which reveals how to build enduring businesses by dominating both market share and wallet share. He recently left Simon-Kucher to launch his own fund, 49 Palms, focused on helping early-stage AI companies.In this conversation, we discuss:1. The 2x2 framework that identifies your optimal pricing model2. Why AI companies can capture 25% to 50% of value created, vs. 10% to 20% for traditional SaaS products3. Why popular AI coding tools may have already doomed themselves with underpricing4. The “give-and-get” framework top negotiators use to extract maximum value from every deal5. The negotiation strategy that helped one founder 4x their deal size overnight6. How to frame POCs as “business case creation” instead of technical demos (and why this changes everything)7. Why AI companies must get monetization right from day one—not “figure it out later”8. How companies like Intercom's Fin and Sierra pioneered outcome-based pricing (charging $0.99 per AI resolution)9. The single question that reveals if your pricing is too complex—Brought to you by:Enterpret—Transform customer feedback into product growth: https://enterpret.com/lennyDX—A platform for measuring and improving developer productivity: https://getdx.com/lennyPersona—A global leader in digital identity verification: https://withpersona.com/lenny—Transcript: https://www.lennysnewsletter.com/p/pricing-and-scaling-your-ai-product-madhavan-ramanujam— My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/168109183/my-biggest-takeaways-from-this-conversation—Where to find Madhavan Ramanujam:• X: https://x.com/madhavansf• LinkedIn: https://www.linkedin.com/in/madhavansf/• Promo email for Scaling Innovation: promo@49palmsvc.com — If you're purchasing more than five copies, send a screenshot of your receipt to enter Madhavan's exclusive bundle raffle.—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Madhavan and his work(04:30) The core thesis of Scaling Innovation(09:20) Common traps founders fall into(12:06) Beautifully simple pricing(15:00) Mastering negotiations(26:51) Other strategies for effective pricing and monetization(27:35) How AI pricing is different(31:33) Handling POCs(36:25) The importance of mastering monetization(38:58) Choosing the right AI pricing model(43:13) Current trends in AI pricing(44:48) Strategizing for outcome-based models(50:23) Packaging strategies for scaling(51:37) Adapting pricing strategies over time(53:40) Key axioms for pricing success(58:00) Takeaways for founders(01:01:33) Lightning round and final thoughts—Referenced:• The art and science of pricing | Madhavan Ramanujam (Monetizing Innovation, Simon-Kucher): https://www.lennysnewsletter.com/p/the-art-and-science-of-pricing-madhavan• Cursor: https://www.cursor.com/• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Sierra Finn: http://www.sierrafinn.com/• Chargeflow: https://www.chargeflow.io/• GitHub: https://github.com/• Intercom: https://www.intercom.com/• Warren Buffett's quote: https://www.goodreads.com/quotes/11478913-if-you-ve-got-the-power-to-raise-prices-without-losing• Sierra: https://sierra.ai/• Clay Bavor on LinkedIn: https://www.linkedin.com/in/claybavor/• Mission: Impossible—The Final Reckoning: https://www.imdb.com/title/tt9603208/• Delphi: https://www.delphi.ai/• Dara Ladjevardian on LinkedIn: https://www.linkedin.com/in/dara-ladjevardian/• Sam Spelsberg on LinkedIn: https://www.linkedin.com/in/samuel-spelsberg/• Lennybot: https://www.lennybot.com/• Granola: https://www.granola.ai/• Simon-Kucher: https://www.simon-kucher.com/• Josh Bloom on LinkedIn: https://www.linkedin.com/in/joshuabloompricingconsulting/—Recommended books:• Monetizing Innovation: How Smart Companies Design the Product Around the Price: https://www.amazon.com/Monetizing-Innovation-Companies-Design-Product/dp/1119240867• Scaling Innovation: How Smart Companies Architect Profitable Growth: https://www.amazon.com/dp/1119633060• Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers: https://www.amazon.com/Business-Model-Generation-Visionaries-Challengers/dp/0470876417• Thinking Fast and Slow: https://www.amazon.com/Thinking-Fast-Slow-Daniel-Kahneman/dp/0374533555/• Contagious: Why Things Catch On: https://www.amazon.com/Contagious-Things-Catch-Jonah-Berger/dp/1451686587/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

Join us at SeeChange'25 this September in Vermont! https://www.seechangesessions.com/sept-25/So thankful to be on the team at Atlantic Packaging and A New Earth Project with Don Meek. https://www.atlanticpkg.com/https://anewearthproject.com/pages/our-storyWhat's the future of sustainable packaging? How can brands get together with Atlantic Packaging and A New Earth Project to make their packaging even more sustainable? How will See Change 25 become the place to be to discuss how positive changes can be made in the packaging industry? Contact Us at Atlantic Packaging Today for Smart Strategies, Sustainable SolutionsInnovative Packaging you can trust for over 75 years! https://www.atlanticpkg.com/ https://anewearthproject.com/pages/our-story https://podcasts.apple.com/us/podcast/packaging-today-show/id1656906367Join Us Live Daily on LinkedIn Or YouTube or listen at your leisure on Apple or Spotify Packaging Today Podcast https://open.spotify.com/show/6dksVwqEFVDWdggd27fyFF?si=e924995740f94e19https://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Hello, hello! It's Good Garbage News! Every month, in addition to our regular episodes with Ved's interviews, we'll post an industry update with the latest updates in both sustainable packaging and packaging regulations all across the world.Never miss an episode by following us on all our socials by clicking on the link below!https://linktr.ee/goodgarbagepodcastHosted by Alex Moore

Matthew Daum named dean of MSU's College of Agriculture and Natural Resources and associate provostFollowing a competitive national search, Matthew Daum has been approved by the Michigan State University Board of Trustees to serve as dean of the College of Agriculture and Natural Resources, or CANR, and associate provost.Daum has provided interim leadership to CANR since July 1, 2024, when he succeeded outgoing dean, Kelly Millenbah.Daum joins MSU Today to talk about his industry background before returning to his alma mater to lead the School of Packaging. He describes the college's diverse curriculum, research, and outreach activities. He talks about why he wants to be dean and details some of his goals for the college.Conversation Highlights:(0:36) – Describe your background before returning to your alma mater. And what attracted you back?(3:27) – Talk about the diverse curriculum, research, and outreach activities in the college.(5:21) – Why do you want to be dean?(6:35) – How would you describe your leadership and management style?(8:22) – Describe your associate provost role.(9:24) – What are some of your short-term goals for the college?(11:59) – What about some longer-term goals?(13:15) – What are challenges and opportunities ahead for the college, MSU, and higher education?(16:03) – Final thoughtsListen to “MSU Today with Russ White” on the radio and through Spotify, Apple Podcasts, and wherever you get your shows.Conversation Transcript:Speaker 1:Well, it's a pleasure to welcome Matt Daum back to MSU Today. Matt is the brand new dean of MSU'S renowned College of Agriculture and Natural Resources, although he has been the interim dean since last July 1st, 2024, and Matt and I talked a few times in his previous role as chair of our renowned School of Packaging. So Matt, great to have you back.Speaker 2:Thanks Russ. I am thrilled to be back and appreciate you coming over here for this conversation.Speaker 1:And why don't you start a little bit, you're not new to MSU, you've been around a while, but tell listeners a little bit of your background maybe before you came to MSU and why you decided to come here.Speaker 2:Yeah, I've been here since 2020, so I moved my family here during the pandemic. Before that I actually was in industry, so I was in Idaho. I worked for a company called Hewlett Packard based in Boise, Idaho. We were there for over 25 years, almost 26 years, and was in executive management roles there. And almost kind of out of the blue got a call from a friend who said, Hey Matt, the School of Packaging has their director job open. Would you be interested? And I said, no, why would I be interested at that? I liked where I lived, I liked the company I worked for. I liked the work that I was doing. And so I kind of just blew it off, frankly. Well, he called again and he said, Matt, you want to keep making widgets or do you want to come back and impact the next generation? That got my attention. It actually came at a good time because if you know the print industry, which I was in, it was struggling. And I was also at a point in my career where I felt like wanted to spend a little more time with family and was willing to take a new risk. And I was from Michigan and got my degrees from the College and School of Packaging in particular. So I went and explored and the dean at the time, we had a great conversation about what he was looking for and I thought, you know what? I can do this. Let me give it a shot. And so that's how I ended up at MSU. I will say that my degree, my packaging degree from MSU opened up all kinds of doors for me, and that's true of a lot of degrees here at Michigan State. It gives you a great foundation to do a lot of different things, but that degree in particular got me into a globally recognized fantastic company that made huge investment in its employees, made investment in me. I started as an engineer, but then I ended up in management and leadership roles. And so that's how I was trained was to lead and manage all kinds of different functions and businesses really. And so I'm very, very grateful for the land grant mission and the degree that I got and the success that led for me.Speaker 1:And Matt, let's talk a little bit about this wonderful College of Agriculture and Natural Resources at MSU. We don't have enough time for you to talk about all the cool things going on, but touch on a little bit of the diverse curriculum, the outreach, the research, so much goes on here.Speaker 2:It's a huge college and I did not appreciate that until I actually stepped into the interim dean role and then realize, wow, there's a lot here. So from an academic point of view, there are 12 academic units proper. We've got everything from packaging to construction management, landscape architecture, ag engineering, fisheries and wildlife, ag economics, and many more. And so if you have any interest in agriculture or natural resources built environments, we have it. And that sets us apart. And in fact, our college, I think is unique. It is unique in Michigan. We are able to offer those kinds of degrees that other universities don't have. So that's the academic side. We also have MSU Extension and most people know that MSU Extension operates in all counties in Michigan. I like to think of it as we take the research from the university and we bring it out to the people in the communities and apply it to make communities better, healthy, et cetera. Four H, most people know 4-H and many other programs like that shout out to Quentin Tyler, he's our senior director for extension and does a fantastic job. The other piece is what we call AgBioResearch. And so George Smith, fantastic leader of that organization. That's the research portfolio on behalf of the whole university related to ag and natural resource that cuts across seven different colleges. It's quite a large research portfolio. So all of those things together comprise the College of Ag and Natural Resources.Speaker 1:And so Matt, why did you want to be the dean and lead this college?Speaker 2:Yeah, I get asked that question every so often, especially now when we're in a little more tough environment. Why would you want to go and do that? There's a couple reasons. So one is personally, I feel like my whole career has, I think led up to this point in terms of leadership. I love bringing an organization into a new frontier. That's really what if you boil it down, that's really my passion. And where I feel I have strength is to lead organizations into new territory. This was a fantastic opportunity to do that. The second piece is I am a serial learner. I love learning new things. I never become like an expert really in anything, but I love learning. And so this is a massive p...

Packaging is an unavoidable feature of modern life. It's so embedded in our products and systems that even the most environmentally-minded consumers struggle to avoid it entirely. Yet packaging accounts for nearly half of all plastic waste, contributing to widespread ecological harm and growing threats to human health – highlighting the urgent need for an overhaul of packaging materials and industry practices. So how are some industry leaders reimagining materials, systems, and supply chains in ways that align with the realities of our finite planet? In today's episode, Nate is joined by Wes Carter, president of Atlantic Packaging, to discuss the pressing need for radical transformation in the packaging industry, and how his company has become a leader in sustainable packaging innovation. He emphasizes the role of industry in addressing the plastic pollution crisis, especially given the outsized role of plastic packaging in damaging human and planetary health. He also shares his personal journey towards environmental stewardship and the significance of personal healing and spiritual growth in driving systemic change. How can leaders working within these systems drive outsized change – before ecological limits force change upon us? What could other industries learn from the rapid innovation of packaging systems and technology? Ultimately, does the real transformation go beyond technology and into our expectations and values for what it means to lead fulfilling and meaningful lives beyond a consumer culture built solely on comfort?  (Conversation recorded on May 28th, 2025)     About Wes Carter: Wes Carter is the founder of A New Earth Project and the third generation leader of Atlantic Packaging. Atlantic is the largest privately-held and most technical resource in packaging in North America, supporting major consumer products packaging needs across virtually every manufacturing vertical. Atlantic specializes in optimizing packaging through technology and comprehensive programs to drive sustainable value. Today, as the president of Atlantic Packaging, Wes is the driving force behind the company's sustainability initiative and its commitment to making real and lasting change. He launched A New Earth Project in January of 2020 to be the inspiration driving this movement into the future.   Show Notes and More Watch this video episode on YouTube   Want to learn the broad overview of The Great Simplification in 30 minutes? Watch our Animated Movie.   ---   Support The Institute for the Study of Energy and Our Future Join our Substack newsletter Join our Discord channel and connect with other listeners  

This episode is brought to you by PMMI, The Association for Packaging and Processing Technologies. Food safety presents some of the industry's most significant challenges — the kind that keep plant operators up at night and require continuous innovation. Recent research from PMMI, The Association for Packaging and Processing Technologies, examines food safety and sanitation as it relates to workforce challenges, technological advancement and equipment design. Jorge Izquierdo, vice president of market development at PMMI, discusses those insights in this Industry Perspective bonus episode of the Food For Thought podcast. Learn more about PMMI and Pack Expo Las Vegas.

About the Guest(s):Fred Hart is a prominent figure in the branding and design industry, known for his strategic insights and creative solutions. He is a contributing writer at the Dieline, a strategic advisor for Drum Roll Snacks, and the owner of Hart Brands. Hart is celebrated for his unique approach to branding, focusing on strategy-led design that challenges traditional norms within the consumer packaged goods sector. He is a thought leader who frequently shares his expertise on LinkedIn, where he engages with a community interested in the future of food and beverage branding.Episode Summary:In this engaging episode of the People of Packaging Podcast, host Adam Peek sits down with branding expert Fred Hart to explore the dynamic world of food and beverage branding. The conversation unravels the buzzing trends within the industry and how design is shaping consumer choices. Starting with the beverage scene, Fred Hart dives into the rampant "grams gone wild" phenomenon, where protein content is becoming a vocal marketing strategy. He critically examines how this trend is commoditizing products rather than distinguishing brands, sparking a discussion on the balance between highlighting product benefits versus maintaining brand identity.As the episode unfolds, Fred and Adam transition into examining broader trends in food packaging and branding. The discussion covers the evolution of unconventional design elements such as utilizing multiple fonts and vibrant color schemes to disrupt traditional branding narratives. Fred highlights innovative companies like Graza, which have reimagined olive oil packaging to make it more accessible and relatable. He emphasizes that while design innovation is crucial, it should always aim to challenge the category, not the consumer, facilitating a connection that is both appealing and functional.Key Takeaways:* Protein Marketing Dilemma: The beverage industry is increasingly focusing on protein content as a key marketing strategy, but this trend may lead to a commoditization of products rather than differentiation.* Design Innovation: Brands are experimenting with bold colors, multiple fonts, and unique packaging styles to disrupt traditional market perceptions, such as Graza's squeeze bottle olive oil.* Influencer-Driven Brands: There is a growing trend of influencers launching their own brands, leveraging their audiences to introduce unique, niche products in the food and beverage sector.* Community and Branding: Building a strong community is essential for brands. Personalized branding stories and community engagement are key components for modern successful brands like Midday Squares.* Evolving Consumer Packaged Goods: The industry is continuously changing with brands like Limo and hiQ utilizing direct-to-can printing to create standout packaging that resonates with younger, more design-conscious consumers.Notable Quotes:* "Simplify to amplify is one of the things I like to say." – Fred Hart* "Challenge the category but not the consumer." – Fred Hart* "We're not adults. Everyone knows that." – Fred Hart on branding decisions and humor in packaging.* "All brands need community. They need people. Brands are in service of people." – Fred Hart* "The industry's grappling with what have the big companies traditionally done and what are ways of disrupting that?" – Fred HartResources:* Fred Hart LinkedIn* The Dieline* Graza Olive Oil* Midday Squares* Limo Sparkling Beverage* hiQ Drink* Packaging Peaks in a Sticky Situation by Adam PeekFor an insightful and entertaining dive into the world of food and beverage branding, tune in to this episode and stay engaged for more episodes that promise to deliver more industry insights and thought-provoking discussions. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

Have you ever noticed those zigzag patterns on the edges of some packages, like bags of chips or chocolate bars? It's clear that they're there to make it easier for you to tear the plastic. But why does it tear so easily? Food packaging has some other secrets: regardless of the brand, all chips have the Best Before date that ends on a Saturday. What other packaging tricks should you know to always buy the healthiest food? Read more: ⁠https://brightside.me/wonder-curiosit...⁠ ⁠#brightside⁠ Animation is created by Bright Side. ---------------------------------------------------------------------------------------- Music by Epidemic Sound ⁠https://www.epidemicsound.com⁠ Check our Bright Side podcast on Spotify and leave a positive review! ⁠https://open.spotify.com/show/0hUkPxD...⁠ Subscribe to Bright Side: ⁠https://goo.gl/rQTJZz⁠ ---------------------------------------------------------------------------------------- Our Social Media: Facebook: ⁠ ⁠⁠⁠⁠ / brightside  ⁠ Instagram: ⁠ ⁠⁠⁠⁠ / brightside.official  ⁠ TikTok: ⁠https://www.tiktok.com/@brightside.of...⁠ Stock materials (photos, footages and other): ⁠https://www.depositphotos.com⁠ ⁠https://www.shutterstock.com⁠ ⁠https://www.eastnews.ru⁠ ---------------------------------------------------------------------------------------- For more videos and articles visit: ⁠http://www.brightside.me Learn more about your ad choices. Visit megaphone.fm/adchoices

Black Packaging and Recycling: Challenges and Innovative SolutionsIn today's competitive market, brands constantly seek packaging that stands out on the shelf. Black packaging, with its sleek and premium look, has become a popular choice across industries—from cosmetics to electronics and gourmet foods. However, while black packaging appeals to consumers and elevates brand perception, it poses significant challenges when it comes to recycling.

How can we eliminate plastic pollution by developing sustainable packaging solutions that seamlessly integrate into the natural environment? If you're interested in a world without plastic pollution, listen to my guest this week Insiya Jafferjee, winner of the Veuve Cliquot Bold Woman Awards 2025 Future Award and founder of Shellworks who create sustainable packaging solutions using their flagship material, Vivomer. Derived from microorganisms, Vivomer is designed to decompose in any natural setting without leaving harmful residues. This innovation directly addresses the pressing issue of plastic waste, offering a viable alternative that benefits both people and the planet. With her entrepreneurial spirit, and unwavering ethical approach with Shellworks Insiya shares how she is tackling the global problem of plastic pollution by working with nature to make sustainable packaging products that return back to nature.She shows us a plastic-free way forward by supporting innovations that prioritize the health of our planet and its inhabitants.Veuve Cliquot Bold Woman Awards You can follow Host Lou Hamilton on Instagram @brave_newgirl and on Linkedin @LouHamiltoncreatelabPS. Lou helps you transform your health & wellbeing: LOU'S LIFE LAB SERVICES HEREFor Lou's creative wellbeing and art practice go to ART HIVE or LOUHAMILTONARTJoin our Brave New Girls retreats to reset and reconnect with what really matters to you.Music licensed from Melody Loops.Support the showBrave New Girls podcast is an Audio Archive Art Project with pioneering, creative & entrepreneurial women at the head of the curve, who are inspiring us on the airwaves, to work towards the health & wellbeing of ourselves and the planet. Brave New Girls podcast ranks in top 2.5% globally, and No 7 in the "45 Best UK Women's Podcasts to Listen to, in 2024", with Host Lou Hamilton, artist, author & wellbeing coach. Thank you for listening and please subscribe to keep up to date on new episodes as they're released.Lou is the founder of Brave New Girl Media- bringing you inspiration, support and growth. 1. INSPIRATION from courageous, creative women on Brave New Girls podcast working for the benefit of people and the planet. ️2. SUPPORT with 1:1 creative transformation coaching and our holistic, healthy, creative wellbeing retreats www.bravenewgirlmedia.com/wellbeing-retreat 3. GROWTH blogs to help you THRIVE.Sign up to our emails for inspiration, support & growth and LOU'S LIFE LAB free downloadable guide https://bravenewgirlmedia.comInsta @brave_newgirlBooks: Dare to Share- bestselling guide to podcast guesting FEAR LESS- coaching guide to living more bravely Brave New Girl- How to be Fearless Paintings & Public Art www.LouHamiltonArt.comInsta @LouHamiltonArt

https://meadow.global/What if your lotion could deliver to you in an aluminum can? Why are aluminum cans such a sustainable option? Is the future of packaging refill? Chief Innovation Officer Nick Paget from Meadow Global! I first found this innovation online and then met them in Paris to get to actually see how it all works in person. It's an amazing innovation! Contact Us at Atlantic Packaging Today for Smart Strategies, Sustainable SolutionsInnovative Packaging you can trust for over 75 years! https://www.atlanticpkg.com/ https://anewearthproject.com/pages/our-story https://podcasts.apple.com/us/podcast/packaging-today-show/id1656906367Join Us Live Daily on LinkedIn Or YouTube or listen at your leisure on Apple or Spotify Packaging Today Podcast https://open.spotify.com/show/6dksVwqEFVDWdggd27fyFF?si=e924995740f94e19https://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Ahead of speaking on a panel at the conference, Ashley Elzinga joins the podcast to discuss key packaging trends, such as the growing focus on recyclability, compostability, and reuse. And touches on how legislation is shaping packaging decisions and how brands are leveraging packaging as a marketing opportunity.

In Amsterdam recently Innovation Forum's Ian Welsh spoke with Carolina Gregorio, sustainability policy and advocacy director at Dow about the role of advanced recycling in developing real circularity for packaging. Ian also spoke about the potential opportunities from the EU's packaging and packaging waste regulation with Tetra Pak's director for packaging sustainability solutions Davide Braghiroli. Plus: Wales to join UK deposit return scheme; North Atlantic nano-plastics prevalence; fashion waste regulated; and, EUDR benchmarking system rejected, in this week's news digest with Ellen Atiyah. Host: Ian Welsh

In this episode from Through the Line, a new PMMI Media Group podcast, Packaging World editor-in-chief Matt Reynolds talks about the evolving e-commerce landscape and its impact on packaging – exploring key findings from PW's annual outlook report and highlighting growing complexity, shrinking margins, and the rising importance of sustainability, durability, and design in direct-to-consumer packaging.Experience the future of packaging and processing—up close and in actionIt all starts here. Don't miss out—register today at packexpolasvegas.com/unpackedpod PMMI members and PACK EXPO exhibitors, see real data, from PMMI Media Group campaigns, on engagement from validated, verified end users—including the amount of captured leads, and even how PACK EXPO booth visits align with pre-show marketing. Request your custom Competitive Analysis Report now at pmmi.media/carRegister for PACK EXPO Las Vegas today!

When the U.S. introduced sweeping tariffs in early 2025, the global trade ripple effects hit the paper and packaging sector hard. Input costs soared, supply chains got tangled, and market competitiveness dipped. But out of this disruption comes transformation.Based on the Future of Commerce article, this episode dives into how paper and packaging companies are stabilizing short-term operations, adapting mid-term strategies, and investing long-term in a more resilient future. From digital supply chain modeling to intelligent pricing and inventory optimization, IT is the backbone of a smarter, stronger, and more agile industry.What You'll Learn in This Episode:1. Immediate Stabilization Through TechnologyHow supply chain risk software and AI-powered analytics uncover tariff exposureUsing pricing engines and FP&A tools to protect margins and manage cash flowBuilding short-term resilience with inventory buffers and foreign trade zones2. Medium-Term Strategies to Adapt and CompeteSupplier diversification with source-to-pay and SRM platformsManufacturing efficiency via MES, APM, TMS, and predictive maintenance toolsExpanding to untapped markets using CRM and market intelligence softwareContract renegotiation supported by CLM and CPQ applications3. Long-Term Resilience Through Integration and InnovationSimulating global network redesign with digital twin supply chain toolsConnecting ERP, SCM, CRM, and pricing systems into a unified digital corePrioritizing high-margin product innovation with PLM systemsTracking trade policy shifts with risk intelligence platforms and IRM toolsKey Takeaways:Tariff disruptions have exposed inefficiencies long tolerated across the paper and packaging industryCompanies that digitize and integrate their systems gain speed, agility, and better decision-makingSupply chain flexibility, predictive analytics, and dynamic pricing are now competitive necessitiesResilience isn't just about surviving the next disruption—it's about being prepared to win during itTechnology is the essential thread enabling transformation across all time horizonsSubscribe to our podcast for expert insights on supply chain resilience, trade policy, and manufacturing innovation. Visit The Future of Commerce for the latest research on how industries are using technology to turn disruption into competitive advantage. Share this episode with operations leaders, digital transformation teams, and anyone preparing for what's next in global commerce.

Justin And Taylor OKC "Cryptic Text About Packaging" So what did it? Like for real? We find out what happened with the 2nd Date Update

To date, 7 US states have passed packaging Extended Producer Responsibility (EPR) laws, with more exploring this pathway. EPR schemes have been emerging as an important component of packaging and waste regulations worldwide. But with a lack of harmonization across schemes, business is left in a tough spot. This webinar explores how organizations are responding to the fragmented global EPR landscape, balancing local compliance needs with global goals and cross-border operations. We also look at the effects of these regulations on packaging innovation processes and sustainability strategies, reflecting on shared challenges and best practice. The practical steps to prepare for compliance in a growing patchwork of EPR regulations How leading brands are reconciling local packaging and waste management compliance with global targets and supply chain consistency Innovation through compliance? How to determine where and when to invest in new packaging solutions that may, or may not, align with future EPR rules Examples of effective cross-industry collaboration that can help to bring clarity and alignment in response to packaging EPR Hear from: Sarah Paleg, director of sustainability at Amcor Jordan Girling, head of extended producer responsibility at WRAP Alex Chan, US and Canada EPR expert in producer fees, eco modulation, program planning and operations. Tanya Richard, Innovation Forum's COO and head of stakeholder engagement, moderated the conversation. Continue the conversation at the sustainable packaging innovation forum USA in Chicago on 28-29 October. Click here for information on how to get involved.

Elizabeth Corbett, President of Enterprise for AE Global, is on a mission to build sustainable packaging & supply chain programs for companies which honor their brand identity, drive revenue, protect the product and meet their budget. Beth has spent the past 25 years developing packaging & supply chain programs for leading global retail, health & beauty, cannabis, and CPG giants such as Starbucks, Tiffany, Estee Lauder, L'Oreal, Culligan and GTI. Based in Seattle and Miami, Beth is passionate about finding environmentally responsible and sustainable solutions no matter what the form or substrate. She has served on the packaging & labeling and sustainability committees of the NCIA, as well as being a founding member of C-Beyond and a found member of the Seattle Women in Business for Good Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big! Connect with Elizabeth Corbett: Website: www.aeglobal.com X: BarooGirl Instagram: the_real_cannabeth LinkedIn: https://www.linkedin.com/in/ecorbett Facebook: https://www.facebook.com/BarooGirl   *E – explicit language may be used in this podcast.

In this episode of Hustle Inspires Hustle, host Alex Quin sits down with Yvan Jacqueline, President of the Americas for Parfums de Marly and Initio Parfums Privés. They unpack the world of luxury fragrance branding, retail strategy, and the power of genuine customer connections. From starting in hypermarkets to leading two top-tier fragrance brands carried in major department stores like Nordstrom, Saks Fifth Avenue, and Bloomingdale's, Yvan shares how purpose, risk-taking, and people-first values fueled his career. You'll also hear about groundbreaking products like functional fragrances and their revolutionary scent diffuser system, all rooted in science, innovation, and unmatched customer experience.Episode Outline[00:00] Intro: Meet Yvan Jacqueline, President of Parfums de Marly & Initio[02:20] Moving to the U.S. to build brand presence[05:45] How Parfums de Marly became #1 at Nordstrom[07:50] Yvan's career shift from hypermarkets to luxury fragrance[13:15] The importance of doing every job with pride and integrity[18:05] Traveling to build global fragrance presence[23:00] In-store experiences vs. online fragrance marketing[27:00] Initio's unique approach to functional fragrance[33:30] Customer trust, education, and staying true to brand DNA[38:40] Packaging innovation and detail in luxury marketing[44:10] Organic TikTok impact and connecting with Gen Z[51:00] Closing thoughts on values, leadership, and being rememberedWisdom NuggetsLead with Purpose: Yvan emphasizes the importance of doing your work with pride and ethics, no matter your current role. You never know which connection will shape your future.Listen to Your Customers: True growth happens when brands remain open to feedback. Yvan's team excels because they prioritize listening and adapting to customer needs.Packaging is Experience: Luxury goes beyond product—it's about the total experience, from unboxing to scent memory. Details matter in high-end branding.Risk the Right Way: Leaving a secure CEO position to join a then-small brand took guts. But trusting your instincts, when paired with strategic vision, can lead to massive success.Stay Accessible, Stay Human: Whether speaking with celebrities or 12-year-olds, Yvan believes in genuine human connection—something even the best marketing can't replace.Power Quotes:"People think fragrance is for others, but it's about how you feel." - Alex Quin"Perfume has a powerful emotional connection—it's not just a scent." - Yvan Jacqueline"Great sales happen when clients talk about the product at home." - Yvan JacquelineConnect With Yvan:Instagram: (https://www.instagram.com/yvanjacqueline)Linkedin (https://www.linkedin.com/in/yvan-jacqueline-8b672173/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promoteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

TL;DR In the "Product & Packaging Powerhouse" Megan Young Gamble interviews Imtiaz Kermali, VP of Sales and Marketing at eShipper, to talk all things logistics for CPG and e-commerce brands. Imtiaz shares insights from his 17+ year career, highlighting why logistics strategy should be prioritized early in the product journey, not as an afterthought. He explains how eShipper platform is the "Expedia of shipping" with rate comparisons, leveraging their 4D boxing algorithm to cut cost, boost sustainability and support cross-border and global shipping strategy. The conversation dives into retail compliance, avoiding chargebacks, automation, and how being customer-centric and forming strategic partnerships unlocks scale and success. Imtiaz also busts myths about global shipping, emphasizing that international growth isn't just for big brands. The episode wraps with a fun lightning round and actionable tips for brands aiming to level up their logistics, sustainability, and customer experience.Affiliate & Other Links: [Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-session Try eShipper Today and earn $25* (min. $300) https://share.hsforms.com/11zvIArO_QRCyH5Dy-DcqQAitoc[Powerhouse Guest Imtiaz Kermali's LINKS]LinkedIn: https://www.linkedin.com/in/imtiaz-kermali-0518b628/Website : https://www.eshipper.com/Try eShipper Today and earn $25* (min. $300) https://share.hsforms.com/11zvIArO_QRCyH5Dy-DcqQAitoceShipper's end-to-end solutions: https://www.youtube.com/watch?v=zvSGiG6hsIMeShipper platform capabilities: https://www.youtube.com/watch?v=NtsflENgjJcQuotes and Hooks:  But always take a step back and think about how you can build processes that can replicate and scale without you.The 4D algorithm or the 4D boxing algorithm is basically a proprietary technology that we developed at eShipper in order for a seller to select the right shipping box based on how many different items they were selling at checkout.The best businesses have really, really good partners that enable them to go do what they do best and take away the complexity of everything elseBeing in logistics, you have to be a problem solver, you have to be somebody who's very, very patient and somebody who can see something through from start to the end.Sustainability does not need to come at a premium. It often just starts with small, smart decisions in your supply chain.Even the best products can't create value until they're delivered.

Why is reusable packaging so important to a more sustainable future? https://koor.life/Award winning innovation that could replace our single use pouches for things like apple sauce and condiments and more! Contact Us at Atlantic Packaging Today for Smart Strategies, Sustainable SolutionsInnovative Packaging you can trust for over 75 years! https://www.atlanticpkg.com/ https://anewearthproject.com/pages/our-story https://podcasts.apple.com/us/podcast/packaging-today-show/id1656906367Join Us Live Daily on LinkedIn Or YouTube or listen at your leisure on Apple or Spotify Packaging Today Podcast https://open.spotify.com/show/6dksVwqEFVDWdggd27fyFF?si=e924995740f94e19https://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

We look for changes from our federal government, the excitement in the industry over the changes to packaging, should we use THC ranges instead of a number, and the importance of customer loyalty.  We stop on Cultivar Corner, brought to you by Up In Smoke – we bring you a direct delivery product exclusive from Island Genetics we try some of their Kool Grapes.Waiting for Carney to take actionNew packaging excitesIsland Genetics Kool GrapesCustomer loyalty mattersTHC Ranges

Send us a textHere's the recap of what you missed at ASPICON powered by  @PickFu . Real tips shared by brands and experts selling on Amazon. This video covers conversion wins, creative strategies, and how sellers fix listings that aren't performing. Learn what actually works from ASPICON's most practical, seller-focused advice.Watch these videos YouTube:Fix Your Amazon CTR: What's Good, Bad, & The SEO/PPC Golden Ratio https://www.youtube.com/watch?v=9SGtB1oLJis&list=PLDkvNlz8yl_bJFHwDexEcnnEZ8f98kdZHWhat's Missing From Your Listing That Hurts Conversion https://www.youtube.com/watch?v=0YyvSyMDgPU&list=PLDkvNlz8yl_aEQtZ1eLHoEqYqdgtLyLfV-------------------------------------------------Struggling with ads? Download our free PPC guide made for Amazon sellers: https://bit.ly/4kVZ9gMWant better rankings? Grab the free Amazon SEO toolkit and start fixing your listings: https://bit.ly/457zjSlTimestamps00:00 - Better Design Goes Beyond Product Pages00:27 - Why Customer Feedback Should Guide Creative00:51 - Upgrading Basic Content to Premium01:14 - Blending Data and Creativity for Conversion01:39 - Real Product Use and Trustworthy Video02:01 - Copywriting Tips That Connect With Shoppers02:27 - Launch Strategy and First 90 Days Focus02:55 - Visuals That Match Customer Intent03:17 - Packaging and Design That Influence Buyers-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In this episode, I'm honoured to have as guest Lior Ohayon of Unicargo and he shares five tips of basic things sellers should know before shipping from China. Lior provides valuable tips and essential info to help sellers stabilize their shipping process and ensure successful deliveries. Tune in to learn how to improve your shipping strategy and avoid costly errors.   In This Episode: [00:15] Introducing Lior Ohayon of Unicargo [03:00] Unicargo and how they help sellers. [05:45] People ask VS what they should have asked when shipping from china. [18:00] Commercial invoice [21:40] Cheap stuffs- reality [25:45] Knowing the chinese calendar [30:30] Packaging [32:30] Do insurance.   Guest Links & References: https://www.unicargo.com/   Book References: Lord of The Rings Books by JRR Tolkien   Links and References:   Wizards of Amazon:  https://www.wizardsofecom.com/   Wizards of Amazon Courses:  www.wizardsofecom.com/academy   Wizards of Amazon Meetup:  https://www.meetup.com/South- Florida-FBA/      Wizards of Amazon on Facebook:  https://www.facebook.com/groups/WizardsofAmazon/    Wizards of Amazon on Instagram:  https://www.instagram.com/wizardsofecom/

In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Jamie Valenti-Jordan, CEO of Catapult Commercialization Services, and Andy Kurtts, founder of Buttermilk Creative, for a deep dive into the technical and design considerations to get your product out into the world.Jamie shares his 20+ years of commercialization expertise, covering the technical side of packaging—shelf life, structural integrity, co-manufacturing constraints, and the science behind keeping products protected from oxygen, moisture, light, and even drop-kicks during shipping. Meanwhile, Andy offers the designer's perspective on how to stand out on-shelf, balance aesthetics with category norms, and build packaging that communicates your brand's promise clearly and effectively.Together, they break down how packaging influences everything from retail acceptance to consumer perception, and why early-stage brands should think carefully about format, manufacturing limitations, and visual hierarchy. Real-world examples like Graza, NoBull, and Leisure Hydration illustrate how form and function can come together to build lasting impressions—and brands.Whether you're in the concept phase or planning your second packaging run, this episode is your total package.Tune in now to learn how to make your product irresistible on shelf—from the inside out.Visit Catapult Commercialization Services: https://bit.ly/catapultcpgVisit Canworks digital can printing: https://www.canworksprinting.com/startupcpgListen in as they share about:The Importance of Packaging in Product SuccessTechnical Considerations of Packaging (Jamie's Perspective)Design and Branding Strategy (Andy's Perspective)Working with Designers and AgenciesTesting, Feedback, and IterationCost, Margin, and Strategic Trade-offsMarketing, Community, and Brand ExecutionReal Brand ExamplesEpisode Links:Website: https://www.catapultserv.com/ LinkedIn: https://www.linkedin.com/in/fvmh97c/ Website: https://buttermilkcreative.com/ LinkedIn: https://www.linkedin.com/in/andykurtts/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics

Welcome to episode 184 of Growers Daily! We cover: if school teaches us what we will actually use, different types of packaging for produce, and what we're up to headed into July. We are a Non-Profit! 

President Donald Trump's anger has boiled over after allegations of ceasefire violations in the Middle East. We'll take a look at what Americans think of the US striking Iran. Trump is heading to a NATO meeting today, and there's a lot to discuss. An eighth body has been found after a boat capsized on Lake Tahoe in California. Plus, your pre-packaged food could be contaminated. Learn more about your ad choices. Visit podcastchoices.com/adchoices

This week in the guest chair, I'm joined by Tisha Thompson, the founder and CEO of LYS Beauty, the first Black-owned clean cosmetics brand to be carried at Sephora. Tisha shares her inspiring path from staff accountant and part-time makeup artist to leading her own beauty brand that launched during the pandemic and quickly sold out in 10 days. In this episode, Tisha breaks down how she strategically pivoted from finance to beauty marketing, cold-pitched Sephora with a bold email (before she even launched!), and developed products that center clean ingredients and inclusivity. Her brand LYS, short for Love Yourself, is not only disrupting the beauty space with triangle packaging and affirmational product names—but it's also remained profitable every year since launch.In this episode she shares:How she got her foot in the beauty industry using her finance backgroundWhy she took a demotion to pivot industriesHow personal loss and purpose led her to finally launch LYS BeautyWhat made Sephora say "yes" to a brand that hadn't even launched yetHow she developed 35 inclusive foundation shades with a clean formulationWhy representation and self-love are at the heart of her business modelHighlights Include: 00:00 Intro02:10 How a staff accountant became a makeup artist04:50 Taking a demotion to move into marketing10:54 Losing her dad and finding the courage to launch15:45 Cold-pitching Sephora and landing a deal pre-launch20:00 What clean beauty means to her (and her skin)27:00 Packaging, affirmations, and triangle symbolism30:00 Navigating DEI backlash and economic shifts45:00 Building a team and staying profitableCheck out episode 467 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube.Links mentioned in this episodeLYS Beauty Website: https://lysbeauty.comLYS Instagram: https://www.instagram.com/lysbeautyofficial/Tisha's Instagram: https://www.instagram.com/glamourgirl5/Cosmoprof: https://cosmoprofnorthamerica.comMakeUp In Trade Shows: https://www.makeup-in.comLuxepack: https://www.luxepack.comClick here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you're looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoInstagram: https://www.instagram.com/glamourgirl5/LYS Beauty Instagram: https://www.instagram.com/lysbeautyofficial Hosted on Acast. See acast.com/privacy for more information.