Podcasts about packaging

Send us a textSteven Pope, founder of My Amazon Guy, examines the journey of YouTube stars Alex Hormozi and Steven Bartlett, focusing on their breakout moments and pathways to business success. This analysis provides valuable youtube tips and insights into how to be successful in the digital space. Discover the entrepreneur motivation behind their widespread recognition and influence.Long-term YouTube growth comes from consistent posting, strong thumbnails, and clear content focus over time. This video breaks down creator growth patterns, packaging changes, A/B testing decisions, and why volume and patience matter. Learn how content strategy, interviews, shorts, and visual changes impact reach, retention, and audience trust.If the channel is stuck repeating the same views every month, it's time to pressure-test the strategy with real numbers and hard feedback. Book a call with us: https://bit.ly/4jMZtxu#YouTubeGrowth #ContentStrategy #CreatorEconomy #VideoMarketing #audiencebuilding --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0Q4 Selling Playbook: https://bit.ly/46Wqkm3Amazon Crisis Kit: https://bit.ly/4maWHn0Timestamps:00:36 – Reviewing Early Videos to Find Breakout Patterns02:10 – Why Old Videos Get Views After Fame Arrives03:32 – How Appearance, Persona, and Packaging Changed Over Time05:31 – Interview Style vs Presenter Style in Long-Form Content07:29 – Why Guest Choice Expands Audience Reach09:00 – Using AI Summaries to Decide What Content Is Worth Watching11:09 – Practical vs Philosophical Content Differences12:59 – The Missing Years in Creator Growth Stories15:02 – Slow Grind, Small Audience, and Long-Term Payoff17:05 – How Big Guests Were Booked Before Massive Fame18:46 – Shorts Volume Strategy and Content Scale20:18 – Packaging, Thumbnails, and Growth Acceleration21:52 – Business First, Content Second Pattern23:40 – Starting Content Early vs Waiting for Success25:08 – Thumbnail Strategy Changes and View Growth27:06 – Why Consistency Compounds Over Time________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Michael Ovitz co-founded CAA and helped reshape Hollywood, then took the same playbook into tech investing and advising founders. In this conversation, he breaks down the operating rules that kept CAA from losing clients, and the personal disciplines that kept him grounded when the stakes got massive. You'll learn how to build momentum, tell the truth without hesitation, read for context instead of noise, hire people who raise the standard, and package ideas into outcomes. ----- Upgrade: Get a hand edited transcripts and ad free experiences along with my thoughts and reflections at the end of every conversation. Learn more @ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/membership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Approximate Timestamps: (00:00) Introduction (00:58) Appetite For Learning (03:41) Always Tell The Truth (05:50) The Loneliest Professions (08:17) Where Does Hollywood Go Wrong? (10:16) Importance of Being Well Read (16:42) Don't Fight Your Job (18:28) Managing Relationships (19:15) Ad Break (20:46) Hiring Top Performers (22:35) Creating Depth in Knowledge (26:47) Staying Grounded (30:27) What Do You Look For in People? (33:28) A Meeting with Marc Andreessen (36:44) Being Fearless (42:12) Allow People to Keep Their Dignity (43:42) You Fail, So What? (47:48) Advice From Michael Crichton (49:46) What Drives You Today? (52:49) What This Generation Really Wants to Learn (57:51) The Woke Culture Influence (01:01:30) How Do You Keep Up With the Flow of Information? (01:11:30) What Makes A Good Leader? (01:14:13) Business Education Curriculum (01:16:28) How Do You Gain Momentum? (01:18:16) How Important is Packaging? (01:24:43) What Would You Tell Your Younger Self? (01:26:30) How Important is Trust? (01:29:15) What is Success For You? ------ Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Follow Shane Parrish: X: ⁠⁠⁠⁠⁠⁠https://x.com/shaneparrish⁠ Insta: ⁠https://www.instagram.com/farnamstreet/⁠ LinkedIn: ⁠https://www.linkedin.com/in/shane-parrish-050a2183/⁠ ------ Thank you to the sponsors for this episode: Granola AI, The AI notepad for people in back-to-back meetings: https://www.granola.ai/shane Check out the Granola Notes Download The League App today and find your perfect match! Learn more about your ad choices. Visit megaphone.fm/adchoices

Summary In this episode bvc of Essential Ingredients, Justine Reichman speaks with Cindy Anderson, founder of Manny's Choice, about her journey in creating gluten-free products based on European heritage wheat. Cindy shares her personal health challenges, including a battle with breast cancer and gluten intolerance, which inspired her to seek clean, nutritious ingredients. The conversation explores the importance of community support for entrepreneurs, the future of clean eating, and the challenges of sustainable packaging in the food industry. Cindy emphasizes the need for transparency in food sourcing and the growing trend towards health-conscious consumer choices. Takeaways Cindy's journey began with a personal health crisis. The concept of 'good gluten' is based on European heritage wheat. Clean ingredients are essential for health and wellness. Community support is vital for entrepreneurs. Perseverance is key in overcoming business challenges. Listening to your instincts can guide decision-making. The food industry is moving towards clean and sustainable practices. Cindy emphasizes the importance of transparency in food sourcing. Future trends will focus on health-conscious consumers. Manny's Choice is expanding its product line to meet consumer needs.   Sound bites "I can't pronounce half of these things." "Believe in your instincts." "I need the CPG community." "Clean eating is going to be the big trend." "We have a special 10% off everything."   Chapters 00:00 Introduction to Essential Ingredients Podcast 00:24 Meet Cindy Anderson and Manny's Choice 01:19 The Concept of 'Good Gluten' and Its Origins 02:46 Cindy's Personal Journey with Health and Nutrition 06:00 The Challenges of Finding Clean Ingredients 10:12 Lessons for Aspiring Founders 12:33 The Importance of Community in Business 17:01 Future Trends in Clean Eating and Food Innovation 20:10 Sustainability in Packaging and Business Practices 22:21 Upcoming Products and Innovations from Manny's Choice   Keywords Manny's Choice, gluten-free, clean eating, food innovation, sustainability, health, nutrition, entrepreneurship, community, European wheat  

Brandy Nelson of Soldotna, AK shares how she built a strong customer base by selling very unique and healthy products, and the challenges she needs to consider to continue scaling her business furtherGet full show notes and transcript here: https://forrager.com/podcast/160

Episode Summary:In this conversation, Tim Rexius shares his incredible journey from living in his car and struggling to make ends meet to building a successful international business. He emphasizes the importance of mindset, resilience, and creativity in overcoming challenges. Tim discusses the significance of pursuing fulfillment in work, the necessity of multiple income streams, and how he leveraged AI to scale his businesses effectively. His story serves as an inspiration for those facing career transitions and seeking to turn setbacks into setups for success. In this engaging conversation, the Tim and Trevor discuss the importance of raising independent thinkers rather than conforming to traditional educational systems. They explore the integration of AI in education and the workforce, emphasizing the need for adaptability in a rapidly changing world. The discussion shifts to the significance of effective marketing and packaging in business, particularly in the health and nutrition sector. Insights into international business strategies reveal the advantages of direct communication with owners. The conversation concludes with practical advice on nutrition and muscle growth, highlighting the importance of understanding macronutrients for optimal health and fitness.Resources: Tim Rexius on LinkedIn: https://www.linkedin.com/in/timothy-rexius-2968422b/Trevor Houston on LinkedIn: https://www.linkedin.com/in/trevorhouston/Career Transition Summit: https://event.webinarjam.com/register/67/04404igv LinkedIn e-book: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://online.flippingbook.com/view/714118097/⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠Subscribe: ⁠⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/who-ya-know-show ⁠⁠⁠⁠⁠Trevor Houston is a licensed financial professional offering insurance/financial products through various carriers. For more info visit ⁠⁠⁠⁠⁠⁠⁠⁠http://cpwstrategies.comChapters:(00:00) From Struggles to Success: Tim's Journey(16:07) The Importance of Mindset in Career Transitions(30:01) Leveraging AI for Business Growth and Efficiency(40:46) Raising Independent Thinkers(44:02) Embracing AI in Education and Work(48:23) The Power of Packaging and Marketing(53:44) International Business Insights(01:00:33) Nutrition and Muscle Growth Strategies(01:11:56) Legacy and Impact in Business

Megan chats with Maria Lucey about how she built a profitable food brand through YouTube alone and why long form video is one of the smartest growth moves food bloggers can make right now. Maria Lucey is a Registered Dietitian and content creator who launched her YouTube channel at the end of 2023 and grew it to over 44,000 subscribers in just over two years. Her channel focuses on long-form nutrition education and practical recipes that help people meet their health goals. Although she didn't have a blog when she started YouTube, Maria quickly recognized how the two platforms could complement each other and began building her blog soon after. Today, YouTube is her second-largest traffic source after Google and has helped her grow an email list of more than 6,000 subscribers, primarily through YouTube opt-ins, despite her blog still being relatively small. She monetizes through brand partnerships, YouTube and Mediavine ad revenue, and digital products. Maria is passionate about showing that anyone can start from zero - she began with no SEO or camera experience and built her platform through consistency and learning along the way. She also emphasizes how well blogging skills transfer to YouTube, and recently was flown to Los Angeles to collaborate with some of the platform's most established creators. What if you stopped chasing every platform and committed fully to one that actually builds trust, authority, and income? In this episode, Maria Lucey shares exactly how she grew a YouTube channel to nearly 50,000 subscribers in just over two years, monetized early, built a massive email list, and replaced her full time clinical job without relying on SEO or social media trends. This conversation breaks down what really works on YouTube for food creators and why consistency beats perfection every time. Key Topics Discussed: Future Consistency beats talent every time: Posting one video per week built momentum, skill, and confidence long before results showed up. YouTube rewards commitment not volume: Growth came from showing up weekly, not from posting more often or gaming the algorithm. Your first videos will be bad and that is the point: Improvement only happens through repetition and publishing before you feel ready. Monetization can happen faster than you think: Maria reached YouTube monetization within six months by focusing on watch time and value. Email lists convert extremely well from YouTube: Simple lead magnets tied directly to video topics drove consistent list growth. Packaging matters as much as content: Titles and thumbnails determine whether your video gets clicked at all. Curiosity outperforms keywords early on: Intrigue driven titles helped videos get discovered before shifting to SEO later. Connect with Maria Lucey Website | Instagram | YouTube

In this episode of Mastering eCommerce Marketing, host Eitan Koter sits down with Talor Ofer, founder of Retail Empire, to talk about what it really takes for brands to get into brick and mortar retail in the US.Talor has spent more than 25 years working directly with retail buyers and helping brands move from online-only sales into physical stores. At Retail Empire, his team connects vendors with buyers across hundreds of retail chains, from specialty stores to major big-box retailers.In this conversation, Eitan and Talor talk through why retail still plays such a big role in 2026, even as more brands start online. Talor explains why many founders are closer to retail-ready than they think, and what usually holds them back.They cover how buyers make decisions today, why samples matter more than most brands realize, and what retailers look for beyond just a good product. Talor also breaks down pricing expectations, common mistakes that slow deals down, and how brands should think about wholesale, packaging, and supply chain before approaching buyers.If you're running a DTC brand, selling on Amazon, or thinking about wholesale for the first time, this episode gives a clear look at how retail actually works, straight from someone who's in those conversations every day.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Talor Ofer, Founder at Retail EmpireTalor Ofer's LinkedIn | Retail EmpireWatch the full Youtube video here:https://youtu.be/f6-nuwE5-NATakeaways:Retail is a crucial channel for brands, despite the rise of D2C.Brands must ensure they have a solid supply chain before entering retail.Packaging is key; it should communicate the product's value quickly.Retail buyers are looking for brands with a compelling story.Fast decision-making is becoming more common among retail buyers.Pricing strategies are evolving due to market competition and tariffs.Samples are essential for securing orders from retailers.Understanding the setup process with retailers is critical for success.Brands should be aware of market trends to stay relevant.Loyalty and honesty are foundational for long-term business relationships.Chapters:00:00 Introduction to...

In this episode, host Don Adeesha joins Carmen Stansbury, founder of Advanced Practice, to tackle the operational nightmare of adding a wellness division to an aesthetic clinic. Carmen explains that while the demand for longevity and metabolic health is exploding, building these clinical protocols from scratch often traps owners in a cycle of writing SOPs and hiring staff rather than generating revenue. She advocates for white-labeling clinical IP, a strategy that allows practices to bypass months of R&D and launch turnkey programs for weight loss, HRT, and gut health in as little as two weeks. Carmen distinguishes between "commoditized medicine", such as online prescription mills, and "high-value care," where clinicians act as health strategists analyzing a patient's holistic picture, including hormones and inflammation. She argues that to compete with digital providers, clinics must master "aspirational branding." Drawing on a "Gucci purse" analogy, she details how wellness clients purchase based on identity and lifestyle goals rather than medical necessity, urging owners to market vitality and optimization rather than just treating clinical symptoms. Finally, the conversation shifts to the future of the brick-and-mortar practice in 2026. Carmen outlines how physical locations can win by becoming "third spaces" that foster community and offer hands-on treatments, like hair restoration and red light therapy, that digital platforms cannot replicate. She shares her vision of moving from "hustle culture" to a "health ecosystem," utilizing automation to handle patient education and retention, effectively allowing owners to scale a profitable platform without burning out on fee-for-service churn.

GFA 481. Sivan Gilad of SoGreenPack shares how sustainable packaging can reduce tariffs, improve margins, and differentiate brands—plus tactics for navigating 2026's trade chaos.

4.6 million podcasts exist. Only a tiny slice stay active. The difference isn't gear or luck. It's whether you respect the listener's attention (and measure it).In this episode, I'm joined by my husband (and longtime podcaster) Badr Milligan to recap what we learned at Podfest Orlando and how to apply it to your company's show.Takeaways:Track completion rate (aka average consumption). It tells you what's working way faster than download counts.Fix your first minute. Say what the listener will get, then get to it.Stop “one recording, everywhere” thinking. Audio and video need different context and editing.Consistency is a moat. Most shows quit. That's the opportunity.Build diehard fans you can identify and activate, not a random pile of downloads.Fav quote from the episode: “It's never been easier to make content, but now you have to make the editorial choice of what you're going to produce, and why?”Links: Badr's podcast, The ShortboxJax Podcasters UnitedPodfest websiteWatch this episode on YouTube Feedback? Ideas for a future episode? Shoot us a text here to let us know. -----------------------------------------THANK YOU TO OUR SPONSORS! SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why. CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve. Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.

In this episode of Product & Packaging Powerhouse, Megan Young Gamble talks with regulatory specialist Mo Lovelace , co-CEO of Steinberg & Associates, about the evolving landscape of cosmetic product regulations. They discuss the impact of the Modernization of Cosmetics Regulation Act (MOCRA), which now mandates FDA registration for both products and manufacturing facilities, no matter the brand size. Mo Lovelace breaks down responsibilities brands have for reporting adverse events, labeling compliance, and the significance of ingredient bans at both federal and state levels (especially California's new requirements). The conversation emphasizes the importance of regulatory specialists in product development, best practices around documentation, and how brands, big or small, should prioritize compliance to prevent costly mistakes. Plus, there's practical advice on substantiating marketing claims and tips for surviving regulatory changes in 2026. The episode wraps with a fun rapid-fire round exploring Mo Lovelace's passion for tennis and family life.Affiliate & Other Links:[Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicform[Powerhouse Guest Mo's LINKS]LinkedIn: https://www.linkedin.com/in/moyin-lovelace-2743a792/Company Website : https://www.steinbergandassociates.comEmail Address:  mo@steinbergandassociates.comAdditional Resource links: Sustainable Packaging Coalition: https://sustainablepackaging.org/Circular Action Alliance: https://circularactionalliance.org/Independent Beauty Association (IBA): https://independentbeauty.org/ Quotes:An ounce of prevention will save you a whole lot of money at the other end.From the FDA and FTC standpoint, your claims should always be truthful and not misleading.I don't want my brands to launch products out here and they're not compliant.Clean does not mean safeYou should be starting now, because as your brand grows, you already understand what compliance looks like.Conquer the US first, build your business here, and then look into going elsewhere.The stronger your claims are, the stronger your data to support that claim should be.

The Youth & Packaging in Accra - Stay by Plan, Fanfooling & Settings

How She Turned $1 into $5,000 in 60 Days .. Anyone Can Do ThisIn episode 142 of The Side Hustle Experiment Podcast  John (https://www.instagram.com/sidehustleexperiment/ ) and Drew  (https://www.instagram.com/realdrewd/) sit down with Mindi (https://x.com/hey_mindi)  Mindy, a successful reseller who turned a $1 investment in a pallet of books into $5,000 in sales within two months. Mindy shares her unconventional journey into the world of reselling, which began when she stumbled upon a liquidation auction site called GovDeals while her husband was searching for gym equipment.Mindy emphasizes the importance of taking action and not getting bogged down by analysis paralysis. She shares insights on sourcing inventory, the significance of customer experience in shipping, and the potential for growth in the live selling space. Mindy also highlights the value of building relationships with customers and the unique approach she takes to create a personalized shopping experience. Her story serves as an inspiration for aspiring resellers, showcasing how a small investment can lead to significant returns with the right mindset and effort.Don't forget to Like, Subscribe, and hit the bell so you don't miss future episodes with top entrepreneurs and creators.Chapters00:00 Introduction to Mindy's Journey00:56 The Accidental Reseller04:08 Understanding GovDeals and Liquidation05:52 Navigating the Book Inventory Chaos08:35 Transitioning to Whatnot and Fashion Reselling10:44 Building a Personalized Shopping Experience15:26 Overcoming Initial Challenges on Whatnot20:23 Finding Success Through Persistence28:00 Introduction to Live Selling29:07 The Growth of Whatnot and Live Selling30:48 Leveraging Influencers for Success33:37 The Importance of Packaging and Presentation37:26 Scaling Your Live Selling Business40:57 Transitioning from Books to Fashion47:09 Mindset Shifts for Success48:59 Parting Advice and Final Thoughts#makemoneyonline #sidehustleexperimentpodcast #sidehustles Follow us on Instagram: https://www.instagram.com/sidehustleexperimentpodcast/ Listen on your favorite podcast platformYoutube: https://bit.ly/3HHklFOSpotify: https://spoti.fi/48RRKcPApple: https://apple.co/4bmaFOk Check out Drew's StuffInstagram: https://www.instagram.com/realdrewdTwitter: https://twitter.com/DrewFBACheck out John's StuffInstagram: https://www.instagram.com/sidehustleexperiment/Twitter: https://twitter.com/SideHustleExp FREE ResourcesFREE Guide: How to Make Money Reviewing Products https://bit.ly/3HIGFSP

PACK EXPO East celebrates 10 years in Philadelphia as the go-to regional show where the packaging and processing community comes together to kick off the year. From automation and AI to sustainability, new exhibitor programs, and hands-on innovation, PACK EXPO East 2026 is where teams connect, explore, and jumpstart what's next.PACK EXPO East returns to Philly in February 2026. It's your east coast connection for packaging and processing solutions. Be there to catch up on the latest industry advances, connect with suppliers and land on the right solutions for your entire production line—from automation and sustainability to e-commerce and much more. Register today at packexpoeast.com.Register for PACK EXPO East today!

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In this Omni Talk Retail episode, recorded live from NRF 2026, Mike Wier, Vice President of Store Brands at CVS, joins Anne Mezzenga and Chris Walton to discuss how CVS is rethinking private brands as a core growth engine across health, wellness, and everyday convenience. Mike explains what it means to run store brands like a “mini CEO,” overseeing product development, sourcing, branding, and growth across a 9,000-store footprint. With most CVS customers shopping quick, mission-driven trips, the conversation focuses on how simplicity, clarity, and trust at the shelf are shaping CVS's private brand strategy. Looking ahead, Mike outlines his vision for CVS private brands evolving beyond the store, becoming trusted consumer brands that extend outside of CVS's four walls and operate more like modern CPG companies. Key Topics Covered: -What it means to lead private brands as a “mini CEO” inside CVS -Why CVS simplified dozens of brands into a focused brand portfolio How short, mission-driven trips shape private brand strategy -Repositioning the CVS brand for health, wellness, and trust -Packaging simplification and shelf clarity as competitive advantages -Competing with national brands in wellness and everyday essentials -Why CVS private brands may expand beyond CVS stores -How private brands are becoming long-term growth platforms Thank you to Vusion for supporting Omni Talk Retail's NRF 2026 coverage, and thank you to our listeners for following along throughout the show. #NRF2026 #CVS #PrivateBrands #StoreBrands #RetailStrategy #HealthAndWellness #RetailBranding #RetailInnovation #OmniTalkRetail

Send us a textAuto-clip your long form into viral shorts- https://link.vidiq.com/podcast-to-shortsGet the vidIQ plugin for FREE: https://vidiq.ink/boostpluginWant a 1 on 1 coach? https://vidiq.ink/theboost1on1Join our Discord! https://www.vidiq.com/discordWatch the video: https://youtu.be/QnFLe3mxMU4We challenge the “long form is dying” narrative and lay out why feeds are surfacing more shorts and livestreams while long videos still win when they deliver deeper value. We answer creator emails on niche focus, audience shifts, variety channel pitfalls, comments etiquette, and whether to split shorts from long form.• YouTube feed shifts toward shorts and streams• Why live spikes on TV and autoplay matter• Long form value versus quick answers in search• Niche fit dictates format, not trends• Variety channels dilute viewer intent• Packaging for younger audiences without losing core• When to split shorts and long form into separate channels• Practical tactics: thumbnails, titles, related traffic, outliers

On January 15, environmental groups and local officials released data showing that nine selected communities across New York state (including New York City, Buffalo and Syracuse) could benefit by more than $400 million each year after adopting the Packaging Reduction and Recycling Infrastructure Act. This would come from both revenues from polluters and from reducing the amount of solid waste that has to be disposed of at taxpayer expense. The bill would also reduce the amount of packaging by 30% over 12 years. We hear from Judith Enck of Beyond Plastic, Sam Fein the City Auditor in Albany, and Blair Horner in NYPIRG. With Mark Dunlea for Hudson Mohawk Magazine.

Bonjour and Hello, In this episode, Cory Connors interviews two standout winners of the Paris Packaging Week Future Leaders Program—Danielle Goad and Nicole Toole—to explore their journeys, innovations, and perspectives on the future of sustainable packaging. Danielle shares how discovering packaging at Cal Poly led to a global leadership role at SpecRight and her upcoming move to London as she builds the EMEA region. Nicole recounts founding ECGO as a college project and transforming it into an AI‑powered recycling education and behavior‑change platform used by students, universities, and brands.Both leaders reflect on being recognized among the top ten emerging leaders worldwide and discuss the importance of global collaboration, consumer behavior insights, regulatory preparedness (PPWR & EPR), and inspiration from younger generations. They share what they're most looking forward to at Paris Packaging Week—from innovation zones to reuse concepts to the energy of an international community passionate about packaging.Key Topics Discussed:Danielle's path from student to global leader and her work scaling SpecRight internationallyNicole's founding of ECGO and the role of AI, incentives, and data insights in improving recycling behaviorsThe significance and impact of being named Future Leaders by Paris Packaging WeekEvolving sustainability messaging and the shift toward value‑driven, consumer‑relevant communicationThe rapid pace of regulatory change and the industry's need for continual education (PPWR, EPR)Cross‑industry collaboration and the packaging sector's tight‑knit, globally connected natureExcitement about innovations in reuse, sustainability tech, and meeting global peers at Paris Packaging WeekResources Mentioned:SpecRight – Specification management platformECGO – AI‑powered consumer education and recycling platformParis Packaging Week Future Leaders ProgramContact:Danielle Goad:LinkedIn: Danielle GoadEmail: danielle@specright.comVisit SpecRight at their stand in the PCD space during Paris Packaging WeekNicole Toole:Website: ecgo.coLinkedIn: Nicole TooleClosing Thoughts:Cory, Danielle, and Nicole highlight the tremendous momentum building within sustainable packaging—driven by young leaders, new technologies, data‑driven insights, and global collaboration. They emphasize that meaningful industry change requires education, curiosity, and fresh thinking from every generation. Both guests hope their recognition as Future Leaders inspires other emerging professionals to share ideas boldly, challenge the status quo, and pursue innovative solutions that reduce waste and improve the planet.Thank you for tuning in to Sustainable Packaging with Cory Connors!https://anewearthproject.com/collections/new-earth-approvedhttps://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Guest Dustin Smith shares his journey from Wisconsin lakes and early pond fishing to building his Packaging company and pursuing tournament bass fishing. He discusses his wins in ABA and Toyota events, time in the NPFL and Invitationals, the choice to remove forward-facing sonar in favor of classic shallow techniques and qualifying for the 2026 Bass Pro Tour. Dustin also talks family support, balancing a business with pro fishing, and practical advice—especially the importance of selling and building value—to help others chase the dream without losing sight of stability. Support those who help to make this possible!   Hobie Eyewear! If you are looking for highly affordable and high quality polarized glasses to keep you safe on the water look no further than Hobie Eyewear!  Use the link to save 15% off your order! Terry Carpenter Licensed NC Realtor at Coldwell Banker Howard Perry and Walston! Terry is available for all your central NC Real Estate, if you are in the market for a home in the Raleigh Area reach out to Terry at carpentert@hpw.com! Deep Dive App!  Download the Deep Dive App today from your phones app store to get the inside track on where to fish, what to throw, weather, wind, water clarity, and so much more!  Deep Dive App helps you catch more fish! Carolina Waters!  Check out Carolina Waters for all your performance fishing gear, casual t shirts, and headwear.  Use the code TheOneCast and Save 20% off your order. OneCast Fishing! Head over to  OneCast Fishing and use the code TheOneCast at checkout to save 10%!  Join the snagless revolution, catch more fish and lose less tackle! Join the conversation and our community where we work to build the culture of anglers helping anglers OneCast at a time head to The OneCast Community on Facebook Head over and follow us on Instagram for behind-the-scenes videos, studio tours, and sneak peaks of what's coming!  The OneCast on Instagram Help us to continue to grow a culture of Anglers helping Anglers OneCast at a time! If you or someone you know is struggling with mental health and is thinking about harming themselves, reach out  (912)270-3726 (800)273-8255 Support these great organizations who are helping those who help keep us safe and free to talk about fishing! Special Operations Bass Anglers Take a Warrior Fishing Inc. FX3 Inc Heroes' Harvest For His Glory Outdoors Hosts Social Media Pete on Instagram Trey on Instagram

In this episode of The Brainy Business podcast, Melina Palmer welcomes Matt Salem, co-author of the insightful book, Unpacked: Predict Packaging That Sells. Together, they explore the profound impact of packaging on pricing, sales, and consumer choice, challenging the common misconception that packaging is merely an afterthought. Matt, a seasoned expert with over 20 years of experience studying shopper behavior, shares how packaging acts as a "silent salesperson" that can significantly influence purchasing decisions. The discussion delves into the importance of contrast in packaging design and introduces the 4S framework: Be Seen, Shoppable, Seductive, and Selected. Listeners will discover real-world examples of how effective packaging can elevate a product's perceived value and drive sales, including a fascinating case study on Gentleman Jack whiskey. As you listen, consider how often your own decisions about packaging, pricing, or presentation are based on assumptions rather than evidence. This episode is a must-listen for marketers, product designers, and anyone interested in understanding the psychology behind consumer choices. In this episode: Discover the critical role of packaging in the consumer decision-making process. Learn about the 4S framework for effective packaging design. Explore real-world case studies that highlight the impact of packaging on sales. Understand the importance of data-driven insights in packaging decisions. Gain practical tips for creating packaging that resonates with consumers. Get important links, top recommended books and episodes, and a full transcript at thebrainybusiness.com/560. Looking to explore applications of behavioral economics further?  Learn With Us on our website. Subscribe to Melina's Newsletter Brainy Bites.  Let's connect: Send Us a Message Follow Melina on LinkedIn The Brainy Business on Youtube The Brainy Business on Instagram

On an episode of the Growing Your Firm podcast, David Cristello spoke with William Hamilton IV, founder of SmartPath, about why pricing problems often sit underneath many operational issues firms experience. William has spent more than a decade studying how accounting firms price services and where those models tend to break down. Rather than focusing on theory, the conversation centered on how firms can think more clearly about pricing, packaging, and value in real client situations.

Premise In this podcast episode, we host India's biggest and best Executive Coach Shital Kakkar Mehra. She has trained more than 1000 CxO's and more than 40000 leaders about how to develop their executive presence. We talk about how the we lead and what is expected from us shifts as we continue to grow in our careers and what makes us successful early in our career is no longer enough when we become managers (managing people) and it changes again, when we start leading managers and agains shifts when we start leading functions and organisations. Apart from all the technical skills and the ability to make decisions and lead their team, we all also need what is called "Executive Presence". Let's figure out what it is and how can one go about developing it within ourselves. Lessons from the Conversation 1. The Invisible Ceiling In the high-stakes world of executive leadership, the ascent to the top is frequently compared to climbing Mount Everest. Reaching the "Base Camp" of your career requires physical stamina, technical aptitude, and raw motivation. However, as any seasoned strategist will tell you, the skills required to reach Base Camp are fundamentally insufficient for the final push to the Summit. To reach the peak—the C-suite—leaders must pivot from reliance on technical expertise to the mastery of "Executive Presence." This is the intangible "X-Factor" that distinguishes a high-performing manager from a true leader. Without it, even the most brilliant minds hit an invisible ceiling, possessing the data but lacking the gravitas to influence the board. 2. The "Hygiene Factor" Fallacy At senior levels, technical brilliance and intellectual capability are no longer competitive advantages; they are "hygiene factors." Much like basic cleanliness in a hospital, these traits are expected baseline requirements. They provide the foundation, but "presence" provides the leverage. To diagnose where a leader's impact is stalling, we utilize the POISE formula. This framework treats leadership as an iceberg: while 90% of your value (technicality) lies beneath the surface, the 10% that is visible (physicality) is what dictates whether others are willing to dive deeper. P – Physical Presence: The visual semiotics of leadership. Packaging and body language serve as the primary point of visibility, signaling readiness and authority. O – Online Presence: Your digital equity. This encompasses how you project authority on screen, in digital communications, and across professional social networks. I – Influencer Skills: The bedrock of executive maturity. This involves the strategic ability to say "no," the discernment to listen, and the emotional intelligence to navigate complex stakeholder landscapes. S – Stage Presence: The "General's Skill." Historically, battles were won not just by army size, but by a leader's ability to communicate a vision that galvanized the ranks. E – Engagement Presence: Relationship capital. The intentional building of networks within and outside the organization to ensure visibility, which remains the primary driver of opportunity. 3. The 33% Impact Tax: Why Your "Camera Off" Policy is Killing Your Career In the post-pandemic landscape, leadership impact is governed by the Triple V Formula: Visual: How you look and the environment you project. Verbal: The specific vocabulary and syntax you employ. Vocal: The modulation and delivery of your voice. If you choose to keep your camera off during virtual engagements, you are effectively paying a 33% tax on your potential impact. In a remote environment, your face is your most mobile and expressive tool for building trust. Showing up "camera ready" is a signal of professional respect and interpersonal equity. "I'm not Fox Studios. I'm not calling you to launch your Hollywood career… just switch on the camera so that we can build a good working relationship... when you look like you're ready for business, it says, 'Of course, I respect you and I'm serious about my work.'" Shital Kakkar Mehra 4. The 30-Second Rule: Why Preparation Trumps "Winging It" There is a persistent myth in corporate circles that executive presence is impromptu and that either you have it or you dont. In reality, the most seamless presence is the result of rigorous preparation - Pre-meeting Research. A leader's success in a high-stakes meeting is determined in the first 30 seconds. If you establish context and confidence immediately, the remaining 29 minutes and 30 seconds flow with ease. To achieve this, adopt the "Newspaper Headline" approach: speak in punchy, high-impact bullet points first, then deep-dive into the details only when you have secured the audience's interest. True "impromptu" excellence is a performance. Much like professional comedy, which relies on hours of perfecting timing and scripts, executive presence is the result of anticipating tangents and preparing intelligent questions before the first word is spoken. 5. Death by PPT vs. The Performance of Leadership Traditional "Death by PPT" is a symptom of a leader who has failed to transition from a Subject Matter Expert to a Performer. Slides should be reserved for visual evidence—graphs, photos, or videos—never as a teleprompter. Once you take the stage, you are a performer charged with managing the energy of the room. The most critical, yet often neglected, tool in this performance is voice modulation: Volume: Use loudness for emphasis, but remember that a whisper can often draw an audience in more effectively. Pitch: Varying your high and low notes prevents the "monotone fatigue" that causes audiences to disengage. Tone: In both professional and personal spheres, tone is the primary driver of conflict. Just as a large percentage of marital disputes are caused by how something was said rather than what was said, a leader's tone can either build a bridge or incite a defensive response. 6. The Evolution of the Alpha: From Autocrat to Cultural Steward The "Alpha" leader of the early 2000s—the autocratic command-and-control figure—is obsolete. Modern leadership requires a significant mindset shift, particularly for leaders in their 40s and 50s who were trained in a different era. Today's workplace often spans five distinct generations, each with varying expectations regarding mental health, empathy, and mutual respect. The role of the leader has evolved from being the primary source of value to being the "Guard" or Cultural Steward or a Facilitator for the flow of information and decision making. Your job is to ensure the team is cared for and the environment is psychologically safe so that they can deliver the value. Empathy is no longer a "soft skill"; it is a core requirement for retention and performance in a multi-generational landscape. 7. The "Silent" Skill: Mastering the Power of the Pause The ultimate hallmark of executive maturity is the ability to stop talking. It is a profound linguistic coincidence that the words "Listen" and "Silent" are composed of the exact same letters. The "Power of the Pause" allows for perspective. It gives your audience time to process your "newspaper headlines" and gives you the space to buy time and breathe. This intentionality is what transforms a person into a brand. Every leader must recognize that they are the CEO of their own personal brand, and every brand requires strategic investment, promotion, and consistent visibility to remain relevant. Reflection and the pause lead to intentionality. Are you currently content remaining at the Base Camp, or are you ready to begin the specialized training required for the Summit? In Conclusion In conclusion, I would say that every stage of the leadership ladder (individual contributor, managing people, managing managers, managing functions and managing organisations) each require new skills to be learnt, in addition to what we have already mastered at the existing level. One that that becomes even more critical is our ability to show up and be seen, heard and trusted by the teams that we lead. Building a strong executive presence goes a long way in achieving this. You can watch the entire conversation on YouTube here. https://youtu.be/-rW0SgP9LxU

Adam Read, chief sustainability and external affairs officer at Suez UK, joins Innovation Forum's Ian Welsh to discuss how EPR and simpler recycling rules are reshaping the waste and recycling sector, shifting costs towards producers and aiming to improve material quality, efficiency and recycling rates. They discuss unintended consequences of packaging changes, the limits of compostable materials, and how extended producer responsibility could support reuse and refill models by using pricing and financial incentives to drive better behaviour across the value chain.

Meadow’s CEO, Victor Ljungberg, shares how smart design can create a practical alternative to single-use packaging. Plus: Lombard Odier Group’s UK CEO, Mark Goddard, talks about Britain’s entrepreneurial environment.See omnystudio.com/listener for privacy information.

Is the new MrBeast Lab Mutators toy actually just a box of trash? This week, the guys are fired up about excessive toy packaging! It's not about the toy itself; it's the giant pile of plastic and cardboard garbage left on your floor after a 5-minute unboxing. In today's episode of Fivie Idiots Talking Toys, we talk about the new Mutation Chamber and break down the shocking amount of single-use plastic required to get to the action figure. While the figure itself might be cool, we have to ask: Is the "experience" worth the landfill waste? Let's discuss the problem with modern toy packaging gimmicks. We talk about the biggest offenders, from modern surprise toys like LOL Dolls and #mrbeast Lab Mutators to the gigantic boxes for Marvel Legends and DC Multiverse action figures. Plus, we dive into the nostalgic #toypackaging of vintage Star Wars and debate the actual value of saving all those boxes!What toy packaging drives you crazy? Drop a comment below!In this video:0:00 Intro & Welcome3:25 The Worst Offender: Excessive Toy Packaging4:39 Vintage Star Wars vs. Modern Waste5:41 LOL Surprise Dolls: The Packaging Nightmare7:04 When Toy Unboxing is the Only Play Value8:35 "Asshole Design" Toys & Plastic Baggies13:56 Action Figure Boxes: Save or Toss?15:00 The Exception: Why We Save LEGO Boxes17:10 The Misery of Opening 30 Action Figures at Once18:30 Confetti Bombs & Annoying Toy Gimmicks23:08 World's Smallest Toy, World's Biggest Package26:40 The Pain of Toy's Screw-In Battery Doors28:40 Water Balloons: Garbage Everywhere!31:29 The MrBeast Lab Mutators Packaging Problem35:27 Why Old School Packaging Was Better42:09 Closing Thoughts

Roadside farm stands are popping up everywhere, and for good reason!  In this conversation, I'm joined by Rayla to explore why this simple way of selling homemade food has gained so much traction and how it's becoming a valuable income stream and community touchpoint for so many families.  We talk through what it really looks like to start a farm stand from scratch, the time and profitability behind it, and why simplicity matters more than scale.  From zoning and logistics to packaging, marketing, and creating an experience people want to return to, this episode offers a realistic look at whether a farm stand could be a good fit for your season and goals! In this episode, we cover: - Why roadside farm stands are popping up everywhere and what's driving the renewed interest - What to consider before starting a farm stand, including zoning, cottage food laws, and location - Simple ways to start small with minimal infrastructure and upgrade over time - How distance from the road, visibility, and signage affect foot traffic - Choosing a focused product menu that's manageable and profitable - The realistic time investment behind baking and restocking a self-serve stand - How to run a shared farm stand with multiple contributors and clear inventory tracking - Why creating an experience matters just as much as the product itself - Packaging choices that work best for self-serve farm stands - Local marketing strategies that actually drive traffic and repeat customers - Whether farm stand oversaturation is a real concern - Income potential and what determines long-term profitability - Where to find resources, recipes, and community support for getting started View full show notes on the blog + watch this episode on YouTube. Thank you for supporting the sponsors that make this show possible! RESOURCES MENTIONED Check out Rayla's online course: Farmstand Made Simple: Start, Bake & Sell from Home in 30 Days (ALL INCLUSIVE WORKSHOP) Join her LIVE Zoom training every Saturday–teaching people how to start a farmstand or cottage baking business Tune into previous episodes with Flour Barn Bakery: Episode 244: Turn Your Homemaking Skills into a Business: How to Start a Microbakery with Lily and Ellen Episode 302: Building a Profitable Business from Home as a Mom: Lessons from a Micro Bakery with Lily Master the rhythm of sourdough with confidence in my Simple Sourdough course Gain the sewing knowledge and skills every homemaker needs in my Simple Sewing series Keep all my favorite sourdough recipes at your fingertips in my Daily Sourdough cookbook CONNECT Rayla Collins of Farmstand Club | Website | Instagram | TikTok Lisa Bass of Farmhouse on Boone | Blog | YouTube | Instagram | TikTok | Facebook | Pinterest Do you have a question you'd like me to answer on the podcast?  A guest you'd like me to interview?  Submit your questions and ideas here: bit.ly/SFLquestions.

Megan Young Gamble kicks off 2026 with a focus on consistency and real industry impact, sharing the top trends shaping the beauty and packaging industries. Key highlights include the rise of health-first beauty and holistic wellness, AI-powered hyper-personalization, the increasing dominance of digital and social commerce, and accelerated biotech innovation for sustainability. On the packaging front, Megan details trends like mono-material design (driven by new regulations like Modernization of Cosmetics Regulation Act (MoCRA), Extended Producer Responsibility (EPR), accessibility and inclusive packaging, smart connected packaging using QR, AR, and AI, personalized eco-luxury packaging, and the continued importance of refill and closed-loop systems. Throughout, Megan emphasizes practical advice for brands and startups, regulatory compliance, and the ongoing shift towards a consumer-centric, sustainable future. She also encourages listener engagement and ongoing conversation around industry changes. Listen to the additional podcasts mentioned on the show Kickoff 2025 Trends & Transitions. Listen hereInside MakeUp in New York: Day 1 - Innovation and Tech. Listen hereInside MakeUp in New York: Day 2-Packaging & Sustainability. Listen hereSustainability and Cost-Effective Measures in Packaging and Product Development. Listen hereWhen to Optimize Your Packaging. Listen hereHow Connected Packaging Shapes Sustainability and Traceability. Listen hereWTF! What the TariFfs! Pt1. Listen hereWTF! What the TariFfs! Pt2. Listen hereAffiliate & Other Links:[Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comAre you a STARTUP Brand? Join my FREE COMMUNITY ->https://theacceleratesquad.com Work with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicformAdditional Resources:NIQ's State of Beauty 2025 preview report : https://nielseniq.com/global/en/news-center/2025/niqs-state-of-beauty-2025-beauty-breaks-boundaries-with-10-growth-digital-surge-wellness-shift/Genz Focused Trend Report : https://www.designerpeople.com/blog/packaging-design-trends-2026/Myers Packaging Report : https://nielseniq.com/global/en/news-center/2025/niqs-state-of-beauty-2025-beauty-breaks-boundaries-with-10-growth-digital-surge-wellness-shift/Quotes and Hooks:  It's a new year, but it's the same impact that we're delivering.I really believe in not giving fluff. I really believe in just giving straight facts.Beauty is evolving to more of a holistic lifestyle category.Personalization has always been consistent within the beauty realm.Digital and social commerce continues to dominate retail strategy.Sustainability means something different to everybody.Packaging is becoming the digital passport.in 2026 sustainability is becomes a compliance priority in the US because states are activating EPR extended producer responsibility laws that makes brands responsible for packaging waste

Paul blindly puts together tour packages of bands on his label.Patreon.com/challz for more!

Superpowers for Good should not be considered investment advice. Seek counsel before making investment decisions. When you purchase an item, launch a campaign or create an investment account after clicking a link here, we may earn a fee. Engage to support our work.Watch the show on television by downloading the e360tv channel app to your Roku, LG or AmazonFireTV. You can also see it on YouTube.Devin: What is your superpower?Tom: I feel like my core superpower is convincing people to believe in my dreams and rallying them around.Most people view recycling as a public service, but the reality is that it is a business governed by the ruthless laws of economics. If the value of the material recovered doesn't exceed the cost to collect and process it, that item ends up in a landfill. This economic gap is exactly where Tom Szaky has built an empire.Recently, Tom Szaky, the CEO and founder of TerraCycle, shared insights on how he is tackling the world's garbage problem. His company isn't just a recycling firm; it is a supply chain innovator that figures out how to recycle the “unrecyclable,” from cigarette butts to dirty diapers.Tom explains the core issue with clarity. “The reality is most things in the world can be recycled. The difference is that recycling is not really a public service. It's run by for-profit companies.”He notes that aluminum cans are recycled because they are profitable. Conversely, complex items like coffee capsules cost more to process than the aluminum is worth. TerraCycle solves this by finding stakeholders—brands, retailers, and cities—willing to fund that gap.This model has proven incredibly successful. TerraCycle has been profitable for years and recently completed a Regulation Crowdfunding offering for TerraCycle US. They raised $5 million in less than 60 days.Investors are drawn to the company not just for its mission but for its financial discipline. Tom highlighted that previous investors have already received significant returns. “If you invested, say $1,000 in REG A back five years ago, you'd have already been paid somewhere between 17% and 20% of that invested capital in dividends.”Tom Szaky, Founder and CEO of TerraCycle, will be speaking at SuperGreen Live, sharing insights on sustainability, circular economy solutions, and rethinking waste at scale—register now at SuperGreenLive.orgTom challenges the old binary that you either make money or you do good. He believes purpose fuels business fundamentals. By locating his HQ in Trenton, New Jersey, he revitalizes an underserved community while gaining access to affordable real estate and a diverse talent pool.“Why should on one end we make money and on the other end give it away to NGOs to help save the world?” Tom asks. “Why can't those two concepts come together where you can invest in a profitable business whose core focus is making the world better?”TerraCycle is proving that you can indeed do both. By aligning profit with planetary health, Tom is showing a path toward a zero-waste world that makes economic sense.tl;dr:TerraCycle creates supply chains for hard-to-recycle waste by getting stakeholders to fund the cost gap.Recycling is an economic challenge because items are only recycled locally if they generate profit.Tom recently raised $5 million via Regulation Crowdfunding by demonstrating proven growth and consistent dividends.Purpose-driven business models can drive better economic fundamentals like lower costs and government support.Tom's superpower is rallying people around a vision by starting with a beautiful, impactful idea.How to Develop Rallying Believers As a SuperpowerTom describes his superpower as the ability to get others to see his vision and join him in executing it. It isn't just about salesmanship; it is about authentic conviction. He explains, “I feel like my core superpower is convincing people to believe in my dreams and rallying them around.” This ability allows him to mobilize diverse groups, from college interns to multinational corporations, to tackle massive global challenges like waste elimination.To illustrate this, Tom shared a charming story from his childhood. In second grade, he had a vision of folding thousands of origami cranes to create a decorative entryway for his bedroom. He started folding them at a table with four other classmates. He didn't force them to help; he just started doing the work with passion. Within two days, the whole table was folding cranes. By the end of the week, the entire class was involved. This early experience taught him that if you lead with action and a compelling idea, people will naturally want to be part of the journey.How to Develop This SuperpowerFor those interested in rallying people around a vision, Tom offers several insights that can help transform this into a skill:Start with a beautiful idea. The core concept should not just be about making money. It must be something that makes the world better, more beautiful, or more sustainable.Believe in it yourself. Authentic, unwavering belief in a dream is essential before expecting others to follow.Just start doing it. Action attracts others. By beginning the work, people will naturally gravitate toward the energy and vision.View profit as health, not the goal. While profit is necessary to survive, keeping the mission as the central focus ensures authenticity. This, in turn, attracts investors, employees, and partners who want to be part of something meaningful.Maintain clarity of vision. Instead of trying to fix everything at once, a focused approach on a specific area of expertise drives meaningful change.By following Tom's example and advice, rallying believers can become a powerful skill. With practice and effort, this superpower can enable individuals and organizations to achieve greater impact.Remember, however, that research into success suggests that building on your own superpowers is more important than creating new ones or overcoming weaknesses. You do you!Guest ProfileTom Szaky (he/him):CEO/Founder, TerraCycleAbout TerraCycle: TerraCycle is an international leader in innovative sustainability solutions, creating and operating first-of-their-kind platforms in recycling, recycled materials, and reuse. Across 18 countries, TerraCycle is on a mission to eliminate the idea of waste and develop practical solutions for today's complex waste challenges. The company engages an expansive multi-stakeholder community, from Fortune 500 companies to schools and households, across a wide range of accessible programs and has raised millions for schools and nonprofits since its founding more than 20 years ago. To learn more about TerraCycle and join them on their journey to move the world from a linear economy to a circular one, please visit terracycle.com.Website: terracycle.comCompany Facebook Page: facebook.com/terracycleInstagram Handle: @terracycleOther URL: invest.terracycle.comBiographical Information: Tom Szaky is founder and CEO of TerraCycle, an international leader in innovative sustainability solutions, creating and operating first-of-their-kind platforms in recycling, recycled materials, and reuse. Across 21 countries, TerraCycle is on a mission to rethink waste and develop practical solutions for today's complex waste challenges. The company engages an expansive multi-stakeholder community across a wide range of accessible programs, from Fortune 500 companies to schools and individuals.In 2019, TerraCycle launched Loop, a circular reuse platform that enables consumers to purchase products in durable, reusable packaging. Loop is available in France, Japan, and the U.S., and is a key step in helping to end the epidemic of waste that is caused by “single-use” consumption. Tom and TerraCycle have received hundreds of social, environmental, and business awards and recognition from a range of organizations, including the United Nations, World Economic Forum, Fortune Magazine, Time Magazine, and the U.S. Chamber of Commerce.Tom is the author of four books: Revolution in a Bottle, Outsmart Waste, Make Garbage Great, and The Future of Packaging. Tom created, produced, and starred in TerraCycle's reality show, Human Resources, which aired on Pivot from 2014–2016 and is syndicated in more than 20 foreign markets on Amazon and iTunes.LinkedIn Profile: linkedin.com/in/tomszakySupport Our SponsorsOur generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today's advertisers include RISE Robotics, and Crowdfunding Made Simple. Learn more about advertising with us here.Max-Impact Members(We're grateful for every one of these community champions who make this work possible.)Brian Christie, Brainsy | Cameron Neil, Lend For Good | Carol Fineagan, Independent Consultant | Hiten Sonpal, RISE Robotics | John Berlet, CORE Tax Deeds, LLC. | Justin Starbird, The Aebli Group | Lory Moore, Lory Moore Law | Mark Grimes, Networked Enterprise Development | Matthew Mead, Hempitecture | Michael Pratt, Qnetic | Mike Green, Envirosult | Dr. Nicole Paulk, Siren Biotechnology | Paul Lovejoy, Stakeholder Enterprise | Pearl Wright, Global Changemaker | Scott Thorpe, Philanthropist | Sharon Samjitsingh, Health Care Originals | Add Your Name HereUpcoming SuperCrowd Event CalendarIf a location is not noted, the events below are virtual.SuperCrowdHour, January 21, 2026, at 12:00 PM Eastern. Devin Thorpe, CEO and Founder of The Super Crowd, Inc., will lead a session on “From $10 to Impact: How Anyone Can Become an Impact Investor.” Drawing on his experience as an investment banker, impact investor, and community-building leader, Devin will explain how everyday people can start investing small amounts to support mission-driven companies while pursuing financial returns. In this session, he'll break down the basics of regulated investment crowdfunding, show how impact and profit can align, and share practical steps for identifying opportunities that create real-world change. As an added benefit, attendees can become an Impact Member of the SuperCrowd for just $4.58 per month to receive an exclusive private Zoom meeting invitation with Devin, free tickets to paid SuperCrowd events, and the opportunity to directly support social entrepreneurs, community builders, and underrepresented founders.SuperGreen Live, January 22–24, 2026, livestreaming globally. Organized by Green2Gold and The Super Crowd, Inc., this three-day event will spotlight the intersection of impact crowdfunding, sustainable innovation, and climate solutions. Featuring expert-led panels, interactive workshops, and live pitch sessions, SuperGreen Live brings together entrepreneurs, investors, policymakers, and activists to explore how capital and climate action can work hand in hand. With global livestreaming, VIP networking opportunities, and exclusive content, this event will empower participants to turn bold ideas into real impact. Don't miss your chance to join tens of thousands of changemakers at the largest virtual sustainability event of the year. Learn more about sponsoring the event here. Interested in speaking? Apply here. Support our work with a tax-deductible donation here.Demo Day at SuperGreen Live. Apply now to present at the SuperGreen Live Demo Day session on January 22! The application window is closing soon; apply today at 4sc.fun/sgdemo. The Demo Day session is open to innovators in the field of climate solutions and sustainability who are NOT currently raising under Regulation Crowdfunding.SuperCrowd Impact Member Networking Session: Impact (and, of course, Max-Impact) Members of the SuperCrowd are invited to a private networking session on January 27th at 1:30 PM ET/10:30 AM PT. Mark your calendar. We'll send private emails to Impact Members with registration details.Community Event CalendarSuccessful Funding with Karl Dakin, Tuesdays at 10:00 AM ET - Click on Events.Join UGLY TALK: Women Tech Founders in San Francisco on January 29, 2026, an energizing in-person gathering of 100 women founders focused on funding strategies and discovering SuperCrowd as a powerful alternative for raising capital.If you would like to submit an event for us to share with the 10,000+ changemakers, investors and entrepreneurs who are members of the SuperCrowd, click here.Manage the volume of emails you receive from us by clicking here.We use AI to help us write compelling recaps of each episode. Get full access to Superpowers for Good at www.superpowers4good.com/subscribe

It's not just Not Invented Here Syndrome. Some technologies like CSS simply don't scale if you're building some of the largest websites on the planet with thousands of engineers committing to the same code base every day. StyleX is Meta's open-source solution for CSS at scale and allows atomic styling of components while deduplicating definitions for bundle size and exposing a delightfully simple API for developers.  Tune in to learn from Melissa, one of the StyleX maintainers how Open Source has acted as a force multiplier for the project, how interacting with other large companies adopting StyleX has been, and much more! Got feedback? Send it to us on Threads (https://threads.net/@metatechpod), Instagram (https://instagram.com/metatechpod) and don't forget to follow our host Pascal (https://mastodon.social/@passy, https://threads.net/@passy_). Fancy working with us? Check out https://www.metacareers.com/. Links How AI Is Transforming the Adoption of Secure-by-Default Mobile Frameworks: https://engineering.fb.com/2025/12/15/android/how-ai-transforming-secure-by-default-mobile-frameworks-adoption/  StyleX: https://stylexjs.com MTP 67: Measuring Developer Productivity with Diff Authoring Time: https://pca.st/pt4p4tv5  Timestamps Intro and news 0:06 Introduction Melissa 1:47 Why did we build our own styling system? 4:07 StyleX API 5:36 cx vs StyleX 7:37 Component styling and priorities 10:38 How StyleX evolved in the past seven years 15:20 Community influence 19:33 Open Source 24:07 Challenges of OSS 27:02 Managed breaking changes in OSS 29:48 Measuring success for StyleX 32:04 Packaging challenges 34:34 StyleX competition 38:42 Creating the StyleX roadmap 40:24 Outro 43:15

After 3 years of work, my new book Sustainable Packaging Revolution hit #1 New Release on Amazon in Environmental Economics and Green Business! In this episode, I'm sharing why I wrote it, what's inside, and where the podcast is headed in 2026.Get The Book: SustainablePackagingBook.comLet's connect on LinkedIn!

To help unpack what makes plastic packaging good or bad for the environment — and what needs to change to improve recycling — Amy MacIver is joined by Oliver Bonstein, General Manager of SAPRO, the industry association representing plastic reprocessors that turn waste plastic into raw materials for new products. Presenter John Maytham is an actor and author-turned-talk radio veteran and seasoned journalist. His show serves a round-up of local and international news coupled with the latest in business, sport, traffic and weather. The host’s eclectic interests mean the program often surprises the audience with intriguing book reviews and inspiring interviews profiling artists. A daily highlight is Rapid Fire, just after 5:30pm. CapeTalk fans call in, to stump the presenter with their general knowledge questions. Another firm favourite is the humorous Thursday crossing with award-winning journalist Rebecca Davis, called “Plan B”. Thank you for listening to a podcast from Afternoon Drive with John Maytham Listen live on Primedia+ weekdays from 15:00 and 18:00 (SA Time) to Afternoon Drive with John Maytham broadcast on CapeTalk https://buff.ly/NnFM3Nk For more from the show go to https://buff.ly/BSFy4Cn or find all the catch-up podcasts here https://buff.ly/n8nWt4x Subscribe to the CapeTalk Daily and Weekly Newsletters https://buff.ly/sbvVZD5 Follow us on social media: CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567 See omnystudio.com/listener for privacy information.

Melanie Scofield of Jacksonville, OR shares how her battle with cancer led her to create one of the country's best farm stands by focusing on building community, serving others, and being consistentGet full show notes and transcript here: https://forrager.com/podcast/158

The People of Packaging: How Wims! is Changing the GameIn this episode of The People of Packaging, host Adam Peek sits down with Lauren Miller, co-founder of Wims!, to discuss their innovative approach to beverage packaging and the cannabis industry. Lauren shares the fascinating story of Wims!, from its family roots in North Carolina to its unique portable packaging solution.One note, they discuss an amazing Dry January advent calendar since this was recorded in November…it's not too late to get one! www.wims.worldInside the Episode:* The Origins of Wims!: Wims! is a family-owned business co-founded by Lauren and her father, Ken. The journey began in 2016 with a passion for CBD and industrial hemp farming in rural North Carolina.* The Shift to THC Beverages: During the pandemic, Lauren discovered the appeal of low-dose THC seltzers as an alternative to alcohol, which offered relaxation without the morning-after hangover.* A Portable Solution: Recognizing the inconvenience of traditional canned beverages for on-the-go social situations, Lauren and her father developed a hyper-portable THC liquid concentrate.* Innovative Packaging: Wims! features a unique “Snap, Squeeze, Stir” packet. This single-use, pre-portioned concentrate can be easily snapped and mixed into any drink, providing a seamless and discreet way to enjoy low-dose THC.* The Wims! Experience: The product's design focuses on user experience and social acceptability, offering a consistent and manageable dosage that complements existing drinking habits.* Sustainability and Future Outlook: Lauren discusses the industry's shift toward more sustainable practices, such as reducing the environmental impact of shipping liquid-heavy beverages.Connect with Wims!:Visit their website at wims.world to learn more and explore their current product offerings, including variety packs and their festive advent-style calendar for dry January! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.packagingisawesome.com

What if the fastest route to meaningful growth isn't about launching another ad campaign, hiring more salespeople, or optimizing your funnel? What if the real accelerator is simply listening—really listening—to what's already happening around you? In this episode of On the Brink with Andi Simon, I had the pleasure of sitting down with Oscar Barrera, PhD—a brilliant corporate anthropologist and innovation strategist based in Mexico. Oscar and I share a core conviction: anthropology isn't just something you do; it's a way of seeing the world. It allows leaders to notice subtle patterns—those taking shape in their markets, inside their own companies, and in the everyday lives of their customers—even when the clues are hiding in plain sight. Oscar's work drives home a powerful point: the real obstacles to growth are often hidden. Not because they're imaginary, but because we haven't been trained to spot them. Meet Dr. Oscar Barrera: An Anthropologist Forging His Own Path Oscar's journey is as unconventional as it is inspiring. He earned his doctorate in social and cultural anthropology at the University of Washington, with years of fieldwork in Guatemala's highlands. But like so many academics, he realized that the expected career path—university teaching—wasn't really available. So Oscar got creative. He returned home to Mexico and started his own consulting practice from the ground up. He learned the language of business by reading voraciously, listening intently, and immersing himself in the entrepreneurial world—joining business groups, building relationships, and cultivating a brand that helped business leaders understand how anthropology could transform what they do. Through his firm, Anthropology Corp Cooperativa, Oscar helps organizations unlock deep understanding about their customers, employees, and markets—then turn those insights into human-centered strategies for growth and innovation. He also hosts a fantastic podcast called Nuevas Posibilidades ("New Possibilities"), which explores innovation, anthropology, and the future of work. A Real-World Case: Sourdough in a Sweet Bread Nation Oscar shared a wonderful story that brings anthropology to life. A bakery owner in Mexico was crafting sourdough bread: wholesome, preservative-free, and free of additives. But he was up against a market where bread is usually sweet, steeped in tradition, and sold cheaply. Here's the twist: the bakery wasn't struggling with demand. Instead, something unexpected was happening—distributors (mostly women) were approaching the bakery on their own, asking if they could resell the bread in their hometowns. The owner's question wasn't theoretical—it was urgent: Who are these women, and how can I grow this kind of distribution model intentionally? As he put it, he wanted "the formula." Why Anthropology Was Essential Oscar's first instinct was to do what anthropologists do best: ethnography. Go to the site, observe, listen, and understand the full context. But travel simply wasn't possible. So he adapted, because good anthropology is all about flexibility. He used remote interviews—speaking with distributors and customers over the phone and online. And what he learned should be a wake-up call for every leader: People will tell you what matters to them—if you listen with the right kind of attention. Oscar was surprised that sometimes meeting online made people more comfortable. It was safe, structured, and time-limited—there was no lingering vulnerability once the conversation ended. Watch our Podcast on YouTube The Discovery: A Purpose-Driven Sales Network The bakery owner assumed his distributors were motivated by money. Oscar found something far richer. These women were selling bread not just for income, but because they: Had personal or family health concerns Wanted to support and uplift their communities Believed deeply in natural, preservative-free foods Had stories that connected them emotionally to the product They weren't just pushing a product—they were sharing a solution and part of their own identities. They were savvy, too, introducing the bread at workplaces, gyms, and local events. Tasting led to trust—and more sales. This was no "features and benefits" transaction. This bread was an experience—one that resonated with values and stories. Five Key Ingredients for Scalable Growth Oscar translated these insights into actionable steps. He identified five elements that would determine whether the bakery's model could truly scale: Shared values and philosophy: The top distributors believed in a mission: boosting health and helping people, not just selling bread. Time and logistics: Without preservatives and in a hot climate, bread spoiled quickly. Delivery schedules and pickups became hidden bottlenecks. Packaging matters: Flimsy boxes led to crushed loaves—hurting both trust and credibility. Social selling support: Distributors used WhatsApp and Facebook, but needed better tools and content. The company needed to provide easily shareable visuals and educational materials. Customer experience and sampling: People didn't buy from a description—they bought after tasting. Real-life sampling was the engine of growth. What I love here is that Oscar didn't need a formal operations report to uncover these constraints. He surfaced them by deeply listening to lived experience—by drawing out stories. Bigger Than Bread: How Meaning Moves Markets One of the most profound insights was symbolic. Sourdough isn't "traditional Mexican bread." Yet, through the personal stories of these women, it became a bridge: a way to enjoy bread as part of daily life, to choose health without abandoning cultural identity, and to stay connected to tradition while eating differently. That's not just good marketing—it's anthropology in action. Lessons for Leaders Everywhere Oscar summed it up beautifully: Success often hides in plain sight, in details we overlook. Anthropology equips leaders and companies to see what's invisible and hear what's unsaid. True innovation doesn't always mean inventing something totally new—it often means listening to what your customers are already telling you. So here's my bottom line: If you're chasing growth, don't just ask, "How do we sell more?" Instead, ask, "What's actually happening in the lives of the people we want to serve that we haven't noticed yet?" When you listen for those answers, real transformation can begin. Connect with Oscar Barrera, PhD If you'd like to connect with Oscar, you can find him on LinkedIn, Connect with me: Website: www.simonassociates.net Email: info@simonassociates.net Learn more about our books here: Rethink: Smashing the Myths of Women in Business Women Mean Business: Over 500 Insights from Extraordinary Leaders to Spark Your Success On the Brink: A Fresh Lens to Take Your Business to New Heights Watch for our new book, Rethink Retirement: It's Not The End--It's the Beginning of What's Next. Due out Spring 2026. Listen + Subscribe: Available wherever you get your podcasts—Apple, Spotify, Stitcher, YouTube, and more. If you enjoyed this episode, leave a review and share with someone navigating their own leadership journey. Reach out and contact us if you want to see how a little anthropology can help your business grow.  Let's Talk!

Holiday Replay: Our 2nd Most-Popular Episode of 2025

In this episode of Healthy Mind, Healthy Life, host Sayan sits down with Dr. Christal L. Badour to cut through the internet noise around trauma healing. They break down what actually happens in the brain and body during trauma. Why memory can show up as vivid snapshots with gaps. And why that is a survival feature, not a personal defect. Dr. Badour also explains how to spot credible healing information in a world full of “pretty but flimsy” wellness content. She points listeners to research-backed sources like global and national trauma organizations, then adds a grounded take on generative AI. It can help you find reputable resources, but it is not a replacement for real clinical care or human connection. The conversation closes with a practical shift. Trauma-informed environments change everything. Families, workplaces, and communities can support recovery by moving from “what's wrong with you” to “what happened to you” and “what do you need.” About the Guest: Dr. Christal L. Badour is a licensed clinical psychologist, researcher, and founder of Science for Survivors. She has led federally funded research on PTSD and substance use, trains clinicians, and translates paywalled research into real-world language survivors and communities can use. Key Takeaways: Trauma responses start during the event. Your brain's #1 KPI is survival, not comfort. The limbic system ramps up fast. The amygdala helps drive threat detection and intense emotions. Trauma memories can store as sharp snapshots with gaps. That is common and not “proof” you are broken. Confusion after trauma is often the brain reviewing threat data, not weakness or failure. Online healing content can look credible because production quality is not evidence. Packaging is not peer review. Start with research-grounded hubs like the World Health Organization and major trauma education networks. Evidence-based tools and spiritual reflection can coexist. Real humans do not heal in tidy categories. Generative AI can act like an advanced search engine for credible sources. It should not replace therapists or care teams. Trauma and substance use often intersect. Coping via substances is not a moral failing, but it can become harmful over time. Trauma-informed workplaces improve outcomes. Shift from blame to support and psychological safety. How Listeners Can Connect With the Guest Website: http://www.scienceforsurvivors.com/  Explore Dr. Badour's blog on trauma recovery science. You can also find details on her services and professional work there. Want to be a guest on Healthy Mind, Healthy Life? DM on PM . Send me a message on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer. Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it's become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty. storyteller, survivor, wellness advocate. this channel shares powerful podcasts and soul-nurturing conversations on: • Mental Health & Emotional Well-being • Mindfulness & Spiritual Growth • Holistic Healing & Conscious Living • Trauma Recovery & Self-Empowerment With over 4,400+ episodes and 168.4K+ global listeners, join us as we unite voices, break stigma, and build a world where every story matters.

How do you build one of the top-five Amazon businesses in the world? Matt and Mike sit down with Jabran Niaz, co-founder of Utopia Deals and Utopia Industries. From packing boxes by hand for less than $15 an hour to running a global manufacturing operation with $770M in annual revenue and +15k employees, all without outside capital or taking on debt.This is the largest brand we've ever had on the show. They get into the early days of Amazon, why Utopia focused on value instead of premium pricing, how product design and packaging became a competitive edge, and what it takes to keep growing when competition never stops. Jabran also explains why brand matters in some categories but counts for nothing in others.Brought to you by Richpanel.Chapters00:00:09 - From Bankruptcy to a $770M Business00:11:02 - When It Was Finally Time to Quit the Job00:15:08 - Why Utopia Refused to Focus on One Category00:19:07 - Winning on Price via Packaging & FBA Fees00:22:14 - Scaling With No Investors & Zero Debt00:25:04 - The Personal Sacrifices Behind Growth00:28:13 - Packing Boxes by Hand Before FBA00:32:25 - Why Most Early Amazon Sellers Failed00:39:02 - Is Amazon Still Worth It Today? With Tactics00:45:59 - Why Brand Is Overrated in Most Categories00:53:55 - Building a Nearly $1B Empire Remotely01:03:00 - The Biggest Mistake: People Over Machines01:16:13 - The Future: Robotics Will Disrupt Logistics01:25:04 - Creating 15,000 Jobs vs Traditional Charity01:28:17 - Titans 10 Wrap: Lessons From Massive Scale

Professional services may get you in the door—but supplies are often how you scale faster inside federal agencies. In this episode, Ryan Atencio breaks down why selling services as supplies can dramatically reduce friction, shorten buying cycles, and unlock easier revenue. From packaging services into supply contracts to exploiting the government's preference for fast, low-complexity buys, this conversation exposes the gray-area strategies experienced contractors use to move millions while others stay stuck in slow, painful service procurements. Key Takeaways Service contracts are slow—supplies move fast Packaging services as supplies keeps opportunities alive The "boring" contracts create the most consistent revenue If you want to learn more about the community and to join the webinars go to: https://federalhelpcenter.com/ Website: https://govcongiants.org/  Connect with Encore Funding: https://www.encore-funding.com/ 

Send us a textJoin us on-site at Stryker as we explore the world of packaging engineering with Eric Richins, a packaging engineer with 10 years of experience in the industry. In this insightful interview, Eric discusses the various aspects of packaging from primary to tertiary, highlighting the importance of packaging in maintaining product sterility and efficiency in production. He shares intriguing details about the automation of packaging processes, the regulatory challenges faced, and the critical role packaging plays in the medical device industry. Eric offers a behind-the-scenes look at the complexities of packaging engineering and what it takes to ensure seamless operations. Tune in to learn about the nuances of this often-overlooked field and the unique skills required to excel in it.Aaron Moncur, hostAbout Being An Engineer The Being An Engineer podcast is a repository for industry knowledge and a tool through which engineers learn about and connect with relevant companies, technologies, people resources, and opportunities. We feature successful mechanical engineers and interview engineers who are passionate about their work and who made a great impact on the engineering community. The Being An Engineer podcast is brought to you by Pipeline Design & Engineering. Pipeline partners with medical & other device engineering teams who need turnkey equipment such as cycle test machines, custom test fixtures, automation equipment, assembly jigs, inspection stations and more. You can find us on the web at www.teampipeline.us

Meet Your All·in·One Creator Store (Stan)https://join.stan.store/the505podcastThe 10 Minute Personal Brand Kickstart (FREE): https://the505podcast.courses/personalbrandkickstartWhat's up Rock Nation! Today we're diving into YouTube. Something we've both been grinding on for over a decade. We've learned a ton along the way, and here's the truth: 2026 is the year to go ALL-IN. There's seriously never been a better time to grow your personal brand on YouTube than right now. So in this episode, we're breaking down why YouTube in 2026 is such a game-changer, and sharing our top tips to help you win on the platform.SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportKostas' Lightroom Presetshttps://www.kostasgarcia.com/store-1/p/kglightroompresetsgreeceCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.the505podcast.com/BFIGGYSFXPACKTimestamps: 0:00 – Intro0:20 - Why you should go ALL IN on YouTube in 20266:26 - Start with the Packaging, Not the Content12:00 - One Clear Idea Per Video13:04 - Confirm the click14:02 - Stan Store15:32 - Confirm the click (more)19:07 - Batch and Pre-Plan to Stay Consistent23:20 - Remove financial pressure28:20 - Do Research Before Creating30:16 - Long Videos = Low Competition & High Retention33:49 - Find the format that works for you36:36 - Hire a team38:26 - Just Keep Going41:50 - BONUS: Data That Actually MattersIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

Hey everybody! Welcome back to another rad-tastic episode of the People of Packaging podcast. Today, I'm sitting down with Jamie Lo, the co-founder and CEO of Laibl.We're diving deep into the massive “chasm” that exists between legacy packaging manufacturers and the modern brands who need them. If you've ever felt like procurement is a slow-moving dinosaur, this episode is for you. Jamie is building a platform that doesn't just match brands with suppliers—it uses AI to fix the broken behaviors that have been holding our industry back for decades.

Freelancers are giving away their most valuable AI insights, and not getting paid for it. In today's episode, we're taking a hard look at one of the biggest blind spots for freelance writers and content pros right now: the failure to package your AI knowledge into a paid offer. Your clients want to use AI. They're trying. But they're confused, overwhelmed, and scared of doing it wrong. And guess what? You already have the skills and experience to guide them. But unless you turn that informal help into a structured service, it's just free advice that goes nowhere. In this episode, we're going to fix that. What You'll Learn Why most freelance writers are leaving serious money on the table when it comes to AI The three types of AI helpers, and why only one gets paid what they're worth How to package your AI knowledge into a sellable offer (with real examples) The "three blockers" that keep most freelancers from monetizing their AI skills What happens after you package your AI services, and how to push through impostor syndrome Key Ideas & Takeaways The real constraint is implementation confidence within your clients' teams. Everyone has the tools. What they don't have is the confidence to use them well. They're worried about brand voice, risk, reputation, and wasting time. That's where you come in. But clients won't pay you for casual tips. They'll pay for structured guidance. The 3 Types of AI Help The Informal Helper (Invisible Labor) · You're answering AI questions and offering tips for free · No structure, no price, no perceived value The AI-Enabled Doer (Efficient But Undervalued) You use AI to deliver better work faster, but you're still billing for output, not insight Clients don't see the "how," just the deliverable The AI Implementation Partner (Where the Money Is) You guide teams, build workflows, train staff, and solve real problems This is a packaged consulting offer, and it can command $5K–$10K+ fees The 3 Packaging Blockers (And How to Overcome Them) Blocker 1: "I don't know enough" Reality: You don't need to be an expert, just more knowledgeable than your clients Action: Write down 10 AI lessons you've learned the hard way. Your first offer is likely somewhere in there Blocker 2: "I don't know what to sell" Reality: Your offer is hiding in your inbox and client conversations. Extract it from the questions clients already ask Action: Track every AI-related client question over the next 30 days. Your next offer is in there Blocker 3: "I don't know how to price it" Reality: You're not selling outputs, you're selling transformation Action: Anchor your pricing to the outcomes and risk reduction you create The Anatomy of a Packaged AI Service Every successful offer has four parts: The Constraint You're Managing Examples: "I help marketing teams adopt AI without destroying their brand voice." "I implement AI systems legal will approve." "I guide consultants through using AI to mine insights from their internal data." The Deliverables & Process Week 1: Audit Weeks 2–3: Build custom GPTs, create systems Week 4: Train team, hand off playbook The Timeline 3–4 weeks is ideal. Clear start, clear end. The Outcome/Transformation Examples: "You'll get an AI-powered content workflow that triples output without sacrificing quality." "You'll eliminate brand voice inconsistencies in AI-generated content." "You'll get your team onboard with AI confidently and safely." What Happens After You Package It You'll doubt yourself. That's normal You'll stumble through the first pitch You'll realize you know more than you thought Clients will love your structure more than your brilliance You don't need to be the best AI expert. You just need to be the one your client trusts. And you need to take those first few steps in faith, trusting that the path will appear as you move forward. Listener Challenge Take action this week: List 10 things you've learned from using AI in your freelance work Track any AI-related questions your clients ask Package what you already know into a 3–4 week offer Pitch it to one person Start small. Start now. That's how real momentum builds. Want Help Packaging Your Own AI Service? If this episode sparked ideas, I'm running a half-day, 1-on-1 workshop plus a 3-week coaching sprint to help you package their AI knowledge into premium consulting services. No spots open at the moment, but I may open some spots in January or February. If you'd like to work with me privately on this, shoot me an email (ed at b2blauncher dot com) with "AI Consultant Accelerator" in the subject line, and I'll reply with the details. Enjoyed this episode? Subscribe wherever you get your podcasts Leave a review to help more freelancers discover the show Share it with a friend who's sitting on unmonetized AI skills

Lisa Lin is the founder of Pack Horizon, a Shenzhen-based packaging studio and factory. She helps beauty, wellness, and lifestyle brands create custom, sustainable packaging—from design to production—bridging creative ideas with precise manufacturing.Contact Lisa Lin:If anyone listening is working on a new product launch or wants to explore eco-friendly packaging options… feel free to check out our website: www.pack-horizon.com :) You can also find me on LinkedIn, where I share behind-the-scenes stories and insights from our journey.LinkedIn:www.linkedin.com/in/lisa-lin-510692163Instagram:https://www.instagram.com/lisa013coral/TikTok:https://www.tiktok.com/@lisa.horizon?_t=ZS-8zC8b5Qc3Of&_r=1Dr. Kimberley LinertSpeaker, Author, Broadcaster, Mentor, Trainer, Behavioral OptometristEvent Planners- I am available to speak at your event. Here is my media kit: https://brucemerrinscelebrityspeakers.com/portfolio/dr-kimberley-linert/To book Dr. Linert on your podcast, television show, conference, corporate training or as an expert guest please email her at incrediblelifepodcast@gmail.com or Contact Bruce Merrin at Bruce Merrin's Celebrity Speakers at merrinpr@gmail.com702.256.9199Host of the Podcast Series: Incredible Life Creator PodcastAvailable on...Apple: https://podcasts.apple.com/us/podcast/incredible-life-creator-with-dr-kimberley-linert/id1472641267Spotify: https://open.spotify.com/show/6DZE3EoHfhgcmSkxY1CvKf?si=ebe71549e7474663 and on 9 other podcast platformsAuthor of Book: "Visualizing Happiness in Every Area of Your Life"Get on Amazon: https://amzn.to/4cmTOMwWebsite: https://linktr.ee/DrKimberleyLinertThe Great Discovery eLearning platform: https://thegreatdiscovery.com/kimberleyl

LOUNGE LIZARDS PRESENTED BY FABRICA5 - Brilliant Honduran Cigars - Visit Fabrica005.com and use code LIZARDPOD at checkout for 10% off THE ENTIRE STORE! Free worldwide shipping from Miami on all orders over $125. See website for more information and terms.SMALL BATCH CIGAR - SAVE 15% - Exclusive Cigar Retail Partner of the Lizards - Visit SmallBatchCigar.com and use code LIZARD15 for 15% off your order. Free shipping and 5% rewards back always. Standard exclusions apply. Simple. Fast. Small Batch Cigar.Recorded at Ten86 Cigars in Hawthorne, New Jersey, the Lizards pair the Aganorsa Leaf Aniversario 25 Edición Limitada with The Macallan A Night On Earth: The First Light Single Malt Scotch Whisky. The guys share Aganorsa's history, they discuss more 'Year of the Horse' releases and they find themselves once again distracted by packaging.PLUS: New Diplomáticos Cancilleres, UK vs. Cigar Lounges, S.T. Dupont's $70k Lighter, The BrickHouse is On Fire, a New Offering from The Macallan, Gizmo Banned from Selecting Cigars & MoreJoin the Lounge Lizards for a weekly discussion on all things cigars (both Cuban and non-Cuban), whiskey, food, travel, life and work. This is your formal invitation to join us in a relaxing discussion amongst friends and become a card-carrying Lounge Lizard yourself. This is not your typical cigar podcast. We're a group of friends who love sharing cigars, whiskey and a good laugh.website/merch/rating archive: loungelizardspod.comemail: hello@loungelizardspod.com to join the conversation and be featured on an upcoming episode!instagram: @loungelizardspodGizmo HQ: LizardGizmo.com

Episode Title: Patagonia Iconic Brand and Sustainability Leader (Jennifer Patrick) Global Packaging and Branding DirectorGuest: Jennifer Patrick, Global Packaging and Branding Director at PatagoniaSummary:Jennifer shares her journey from photography, creative direction, and print production to leading global packaging and branding at Patagonia, an iconic brand known for sustainability. She discusses how sustainability influences every decision, innovative packaging changes that saved millions of plastic pieces and pounds of paper, and how technology like QR codes transformed customer engagement.Key Topics Discussed:Jennifer's career path and creative backgroundPatagonia's sustainability-first approach in packagingRemoving 37 million plastic SwiftachsHang Tag redesign saving 175,000 pounds of paperLeveraging QR codes for global engagement and activismCustomer feedback and data insightsPatagonia's Work in Progress impact reportAdvice for brands and consumers on sustainabilityResources Mentioned:Patagonia's Progress ReportPatagonia's sustainability initiativesNetPlus material innovationContact:Follow Patagonia on Instagram or visit Patagonia.com for updates and the impact report.Closing Thoughts:Jennifer emphasizes that small shifts can create big impacts in packaging and sustainability. She encourages collaboration across industries and conscious consumer behavior to drive meaningful change.Thank you for tuning in to Sustainable Packaging with Cory Connors!Chapters00:00The Journey to Patagonia: A Unique Background02:42Sustainability at the Core of Packaging Decisions05:33Innovative Packaging Solutions and Their Impact08:11Engaging Customers Through Technology10:55Building Community and Feedback Loops13:46Patagonia's Role in Environmental Responsibility16:39Future Innovations and Product Developmentshttps://anewearthproject.com/collections/new-earth-approvedhttps://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.