Inspo Podcast

Temp intro

Are you struggling to get people to support your small business? Well, this is my theory, and what I have always found success in… Karma. I know that we expect people to support our small businesses because we pour a heart into it, but today's challenge is to ask yourself if you're supporting small businesses yourself? How? Listen and find out.

Next year, I'm pivoting and giving back ONLY to our SOCO Community. For those of you who buy from us and support us, we want to give back. But how do we do this? This episode is all about social media experiments, and how I'll be getting a little more clear on my mission: Creating a SOCO Community that puts reciprocity at the forefront of every decision we make. Welcome to Inspo podcast.

I know it's so tempting to want to say those magic words: I own my own salon. But did you know that when you booth rent, you can say these magic words: I own my own business. A booth renting situation is similar to owning a business in a mall: It's one collaborative building that houses many successful businesses. If you rent, you already are successful. I promise.

If you're struggling in your business, whether is mental or financial, the answer is always the same: Simplify what is it that you do so that you can alleviate any additional anxiety that running a business often brings. Here's a secret that changed everything for me as a lash artist. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

We're still here and we're still alive

These are the things that I would do if I were considering looking for a mentor for myself. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I don't know everything, but I do know what worked for me and what I definitely didn't regret doing. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

CEO. What are your thoughts? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

These tips might change everything about your retention, especially during the months where the season is changing in your town. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

It all boils down to confidence and audacity. That's all that's holding you back if your don't have kids, and if you're single. You're 1000 steps ahead of us! Trust me, you'll whoop out ass at business when you decide to do full throttle. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

If you're feeling plateaued in your business, this episode is 100% for you --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

This is probably the best parenting tip I've ever gotten. Ever. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Here's something that I teach everyone. Let's get you back out there and start increasing productivity, decreasing wasted time, and start focusing in what really matters when you're trying to scale your business. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

SOCO Lashes runs their business a little different other companies. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

If you're want to be a speaker, let me help you! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Promade. Handmade. New girls are charging the same price for promade that we charge for handmade. Shift time, baby. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Have you always wanted to come to our Annual SOCO Business Retreat, but for one reason or another it it's hasn't happened? Well, it's your lucky day!!! We have been offered opening night THIS YEAR at The Lash Conference in Pasadena to host a workshop that includes ALL if the same, incredible material that we offer at our SOCO Business Retreat, all for $99! This is my Cliff Notes (or Spark Notes of your young haha) my version of ‘work smarter, not harder.' At Lash Booth Collective, I will teach you how how to cultivate a business model that allows other people to grow your business for you. Whether you're rebranding or starting from scratch, this workshop is for! You'll inadvertently master collaboration, internal branding, and how to determine if ‘the business and the business owner' are in alignment, and why that's most important when you run a business. You DO NOT have to have a ticket to Lash Conference to attend our Lash Booth Collective event! Shoot me a message on Instagram or an email to paul@lashcast.com to learn how to reserve your seat today!!! We only have 30 tickets left!!!

Of course, this is only my opinion. I truly do believe in keeping humble and it turning into a total ass hole when you hit that success button. Buuuut a lot of lash artists seem to be trying their hospitality skill for ego these days. What do you think? --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Haha his lash name is Herjavec, my my mouth won't let me say it

Come hang out and get to know some new friends! This week marks our 5th Annual Anaheim Lash Class, and we are painting the town!!! Well, we're painting the town un Downtown Disney and Disneyland. Hahah. But come meet up with us! Come alone and don't be afraid! Nobody knows each other, and we're all friends here. DM me on Instagram @socolashes if you want to meet up!! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I had a thought the other day… And it brought some clarity to me. I thought I would pass this on to you. I hope this is helpful! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

HELL yes I would, because the lash industry is still missing some pieces. Here's why I think so. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I've lost track how many times I've seen this mistake pop up, and I'm going to tell you what to do instead --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

We can't wait to see you all there!!! Here is the link for everyone who would like to attend! https://www.instagram.com/reel/ChI81VQpN6X/?igshid=YmMyMTA2M2Y= --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Don't worry, we have all been through this. If you're struggling with feeling confident where you are in your business journey, this episode is for you. Don't worry about spend extra money to make your business look further along than it really is… all you are doing is putting an empty separation between who your people REALLY and, and placing yourself in a category that you may not be able to keep up with. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Let's talk about some of the things we tend to ‘dry shampoo' our business…. Like money, budgeting, and taxes!! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Yes and no. Here's why… --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

To trade or not to trade… that is the question. Here's what I think… although it's the BIBLE, this has been my experience with trades in this peculiar world of beauty. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I have an answer that's probably going to make yourself day. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Lash Conference & Lash Booth Collective SURPRISE!!! Seats are going FAST!!!!! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I really hate that work ‘Firing' because it has such negative feelings. The truth is… you're going to have to tell some people that your business isn't the best work environment for them, and this is how you do it. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Alright.. I hopped in the trend. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Stop worrying about how fast you're lashing. Instead, worry about how great you're lashing. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

This is something I'll fight to the end… I hate 3 week fills and I always recommend a 2 week fill. 3 week fills aren't fills once you're a few fills in… they're ALWAYS extended fills. And I'm not talking about when you have your client come in 3 weeks after a full coverage mega set… I'm talking about 3 months later when a client books every 3 weeks. They start looking garbagier and garbagier by the day. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

If you are like me, and you are sick and tired of listening to music all day… Here are a list of things I like to listen to as background noise when I lash! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

I wanted to share some really easy, simple hacks that anyone can apply to growing their Instagram following. I hope you enjoy! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Alright, you're new to the industry. You've just passed state board… what's next? Do you rent? Do you work as an employee? Do you open your own salon? Let's get into it! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Are you opening up your own salon, but you're so confused and overwhelmed about what type of salon you're going to be? This episode of for you. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Oh joy… Summertime is here. That means adhesive that never does what it says it's going to do, and Summer Camp for the kiddos. But summer camp really means: Head Lice. Let's get into it. Welcome to Inspo Podcast. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Welp… the title says it all. Let's talk about the bull shit that trainers try and fluff their courses up with word salad to sell you, what's up with Instagram, and how to not screw yourself in January when all of your clients are redeeming their gift cards.

Today I'm going to give you a my biggest tip that helps me when I'm feeling overwhelmed. I'm also going to give you a perspective of what it's like to be a business owner who receives 100+ messages a month about ‘people who want to collaborate'. AND we're ending this podcast episode with some truths about starting, scaling, and maintains a Lash Supply Company. Let's get into it!

I have been SO excited about our new endeavor… YOUTUBE!!! This channel is dedicated to last artist everywhere who feel too embarrassed to ask for help. I know how it feels to be the slowest, the last to understand something, and to not be included. I wanted to create a place where lash artists would feel comfortable coming to someone, and not feeling stupid asking questions. No question is silly, and all questions are welcome!!

If you want to see my face, you can also watch this episode in video form on YOUTUBE on out SoCo Lashes Channel! Let's get connected!!

Hey all! That's right! I'm working on offering FREE workshops to every one of our customers. Yes, you have to be a SOCO Customer to qualify, but it's time to give back and start taking care of our community. We appreciate you all, and we can't wait to help you!

If you're struggling with confidence, this episode might help connect you to you business in a way that you've missed.

Getting bored? Are you afraid to admit that you've poured so much love, energy, time and money into lashing just to find that you hate it? If this is sounding all too familiar, this episode is for you! We all feel like this sometimes, and I've decided to create a list that helps me fall back into love with lashing and entrepreneurship all together. Happy listening!

I know that it's so easy to be envious of all of the other Lash Artists who seem to be hitting so many goals that you haven't even thought of setting for yourself. It's easy to want to pivot what you're doing, because their ideas seem so much more tempting. It's okay to lash of you don't want to teach. And it's okay to rent a room in a salon if you never want to manage a team. Coasting is EASY. I wish I would have learned this a little sooner. Keeping up with the Jones' is exhausting.

We didn't get into this business so that we can fail at our lash business, while be begrudgingly hold into our 9-5. If you're so sick of your 9-5 job holding you back, this episode is for YOU!

Let me help you make money when you're NOT WORKING!!

Head over to YouTube and subscribe to our channel for brand new content that I'm dedicating to YOU! If there is something you want me to address, or questions that you want me to answer, shoot me a message on Instagram (@socolashes) and I want to dedicate and episode to you.. including a shout out!!