Podcasts about morgansports

Good grammar is a brand ambassador. So are you taking care of your brand by ensuring that your company is writing correctly, not just in English but in any language? A UK study revealed that 59 per cent of Britons would not use a company that had obvious grammatical or spelling mistakes on its website or marketing material, and 82 per cent would not use a company that had not correctly translated its material into English. I think these numbers would be the same anywhere in the world. It's so simple to solve this problem with services which I will detail including Grammarly, Ginger and ProWritingAid. Perhaps the best known is Grammarly founded by Alex Shevchenko and Max Lytvyn in 2009. These services are in English, so do share with me For our French listeners, http://scribens.fr/, BonPatron.com, or for international language checkers who are human, check out Lang-8. I think that you will get the idea, these checkers are available for all languages.If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

One near-universal law of psychology is habituation, which means that we stop noticing things we see or hear many times. This applies to company signage too, and as we come out of COVID lockdown we need to refresh the signage which we use to promote our business and to educate staff, partners and customers.Research by the University of Cincinnati showed tangible improvements in business due to signage upgrades by upto 10%. This means that to gain attention we need to keep our signage fresh to avoid habituation, but that the costs should pay for themselves. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Imagine obtaining the credibility that the media have, without being a publisher. You can do this by partnering in ways that I will explain on this podcast. I talk about a current proposal that I am working on for an Awards with 2 Chinese media groups for domestic and international exposure. The principles apply no matter where you are. Listen to find out how you can do this for your company. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Social Pay by Singapore company Zilliqa provides incentives for #amplification by rewarding people with bitcoin-like currency delivered by their bitcoin wallets underpinned by blockchain. It all sounds like sci fi but Social Pay delivered 15 million tweet engagements and cash donations for the Singapore Red Cross #CovidHeroes within 24 hours.Listen to Colin Miles, Chief Commercial Officer and Co-CEO based in Singapore, explain.SPEAK|pr is for business owners to learn about tools and technologies they can use to level the playing field with the big guys.Trailer for the show here If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Social Pay by Singapore company Zilliqa provides incentives for #amplification by rewarding people with bitcoin-like currency delivered by their bitcoin wallets underpinned by blockchain. It all sounds like sci fi but Social Pay delivered 15 million tweet engagements and cash donations for the Singapore Red Cross #CovidHeroes within 24 hours.Listen to Colin Miles, Chief Commercial Officer and Co-CEO based in Singapore, explain.SPEAK|pr is for business owners to learn about tools and technologies they can use to level the playing field with the big guys. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer: Reputations take years to build and can be destroyed in minutes. Paul Hourihane of RemarkAsiaPacific explains the 6 aspects of a reputation, and also how the CX Academy is training staff on how to “deliver action which exceeds the adverts.” Full show here.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO ofLotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Reputations take years to build and can be destroyed in minutes. Paul Hourihane of RemarkAsiaPacific explains the 6 aspects of a reputation, and also how the CX Academy is training staff on how to deliver action which exceeds the adverts. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Nigel Sarbutts has a cavalry of over 1,600 public relations freelancers which clients can select from by using over 700 data points on their PR Cavalry Heat Map. The system matches over 700 data points to create The PR Cavalry Heat Map which clients can view in a number of different ways to ensure that they are selecting the right consultant.Nigel tells of one PPE company which had an amazing 24 hour turnaround from pr freelancer Sarah, who garnered coverage on national TV. At day rates as competitive as GBP400, PR Cavalry is a real option for business owners who are looking for amazing value and service.https://www.prcavalry.com/Twitter: @nigelsarbuttsIf you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Nigel Sarbutts has a cavalry of over 1,600 public relations freelancers which clients can select from by using over 700 data points on their PR Cavalry Heat Map. The system matches over 700 data points to create The PR Cavalry Heat Map which clients can view in a number of different ways to ensure that they are selecting the right consultant.Nigel tells of one PPE company which had an amazing 24 hour turnaround from pr freelancer Sarah, who garnered coverage on national TV. At day rates as competitive as GBP400, PR Cavalry is a real option for business owners who are looking for amazing value and service.Trailer for this show here:https://www.prcavalry.com/Twitter: @nigelsarbuttsIf you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO ofLotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Episode is LivePublished: Aug. 18, 2020 @ 7PM EditUnpublishAdd a TranscriptGet episode better indexed by search engines.Add Chapter MarkersListeners can tap through & see what’s coming up.Promote this EpisodeVideo Soundbite AvailableSquare Soundbite - 0:58Great for Facebook, Twitter and Instagram.Support the show (https://www.eastwestpr.com/podcast-speakpr)

Daniel Goldman bought the adverts which launched the Vauxhall Corsa alongside supermodels Kate Moss, Naomi Campbell, Christy Turlington and Linda Evangelista. Today he runs Goldridge media and on this podcast shares the business model of movie distribution, content windows and the impact of producer to home channels on the industry and marketing of new shows.The Motion Picture Association released a new report on the international box office and home entertainment market showing that the industry reached $101 billion USD in 2019. According to Amazon International Movie Database, since 1900 there's been an average of 2,577 films produced each year around the world.Digital growth was capital to home entertainment, driving 14% of overall growth. Viewing data shows that 85% of children and 55% of adults are now consuming TV shows and films on mobile devices. So these changes are creating new business models and opportunities for entrepreneurs. Tune in to Danny's podcast, "Here comes Pod," hereIf you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer for show: hereDaniel Goldman bought the adverts which launched the Vauxhall Corsa alongside supermodels Kate Moss, Naomi Campbell, Christy Turlington and Linda Evangelista. Today he runs Goldridge media and on this podcast shares the business model of movie distribution, content windows and the impact of producer to home channels on the industry and marketing of new shows.The Motion Picture Association released a new report on the international box office and home entertainment market showing that the industry reached $101 billion USD in 2019. According to Amazon International Movie Database, since 1900 there's been an average of 2,577 films produced each year around the world.Digital growth was capital to home entertainment, driving 14% of overall growth. Viewing data shows that 85% of children and 55% of adults are now consuming TV shows and films on mobile devices. So these changes are creating new business models and opportunities for entrepreneurs. Tune in to Danny's podcast, "Here comes Pod," hereIf you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

The truth is that most businesses are too small be of interest to mainstream media, and this is the message shared by Caryn Marooney, co-founder and CEO of The Outcast Agency then VP of Global Comms at FB in a Techcrunch interview. In America as an example, 92.47% of all companies are

Catherine Griffin, Founder of ImpactableX Analytics, has a vision to help entrepreneurs demonstrate the social impact of their business with data-driven projection models.Impact.able was developed by GoodCompany Ventures, an award-winning accelerator and innovation consortium. It has been used by leading social entrepreneurs, Impact Funds and Academics, including TSEF, Wharton, Stanford, USAID's Global Innovation Exchange, and Techstars, among several others.If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Wisecracking entrepreneur and author Morry Morgan joins me from Beijing, and we talk about how he has made a behind the scenes TV show for the SchoolofHardKnockKnocks which features on Apple TV, and how to get rated on the Amazon operated international movie database positioning his comedy training school as the authority in Australia. If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Qnary and the BE Center for Global Communications (a shared initiative between Emerson College and The Blanquerna School of Communications), assert that the digital reputations of key executives should no longer be seen as mere window-dressing. In a report they said that reputations they should be considered as essential company assets that can be leveraged as part of a powerful and communicative business practice: one that has the potential to reach diverse groups in important, engaging ways.Founder and Chairman Bant Breen is on the show talking about how Cnary, and some findings from their research including that in Asia people who follow an executive on social media are 2x more likely to purchase from that company, and that its possible to post too much to social media.Bant and I talk about the technology platform which works by the symbiotic process between people and technology, including machine learning. They generate more content than the NYT! We also talk pricing, it's less than US$1,000 per month, and solves a problem across all social media channels.If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr) Support the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer for the full episode hereQnary and the BE Center for Global Communications (a shared initiative between Emerson College and The Blanquerna School of Communications), assert that the digital reputations of key executives should no longer be seen as mere window-dressing. In a report they said that reputations they should be considered as essential company assets that can be leveraged as part of a powerful and communicative business practice: one that has the potential to reach diverse groups in important, engaging ways.Founder and Chairman Bant Breen is on the show talking about how Cnary, and some findings from their research including that in Asia people who follow an executive on social media are 2x more likely to purchase from that company, and that its possible to post too much to social media.Bant and I talk about the technology platform which works by the symbiotic process between people and technology, including machine learning. They generate more content than the NYT! We also talk pricing, it's less than US$1,000 per month, and solves a problem across all social media channels.If you like this podcast, then subscribe to our newsletter here Please visit our blog post on PR for business please visit our site: https://www.eastwestpr.com/blogs/ Find us on Twitter @eastwestpr Jim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer for the full episode which covers:Companies are going to have to save the sanity of their staff from zoombification and they can do that not with the standard meeting and workforce platforms but with dedicated ones like ConnecTeam and Mo.Work.Co-Founder and CEO, Amir Nehemia, says “We are on a mission to provide managers of all business types and sizes with the tools they need to communicate, operate, engage and run their deskless workforce.”The lines are officially blurred, tools will need to enable people to both do their work and to be engaged with the workplace and their colleagues regardless of location and composition of the workforce.On this podcast I dive into the many features of ConnecTeam which are being used by the 40,000 person St. Johns Ambulance Service, and also the British startup Mo.Work which emphasizes the importance of recognition and rewards, and has a feature to track corporate culture by the behaviour of the people within. If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Companies are going to have to save the sanity of their staff from zoombification and they can do that not with the standard meeting and workforce platforms but with dedicated ones like ConnecTeam and Mo.Work.Co-Founder and CEO, Amir Nehemia, says “We are on a mission to provide managers of all business types and sizes with the tools they need to communicate, operate, engage and run their deskless workforce.”The lines are officially blurred, tools will need to enable people to both do their work and to be engaged with the workplace and their colleagues regardless of location and composition of the workforce.On this podcast I dive into the many features of ConnecTeam which are being used by the 40,000 person St. Johns Ambulance Service, and also the British startup Mo.Work which emphasizes the importance of recognition and rewards, and has a feature to track corporate culture by the behaviour of the people within. If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer for the full show.Zoom, Microsoft Teams, Skype, Google Hangouts are all here to stay, but in my view what is missing from virtual working are three distinctly aesthetic elements of corporate culture: rituals; symbols; and myths.A UK company has just passed 1 million Microsoft Teams meetings in their organization of 40,000. As a result they've made accelerated progress on strategic goals, learnt a great deal including how virtual meetings are causing fatigue but also realigning how files are stored and structured, and that ultimately there is still a place for a real office with colleagues in it. MS announced in June 2020 a number of ways to make virtual events less exhausting. The new features include 'Together Mode', which places a live avatar of meeting participants in a virtual setting, and is aimed at making videoconferences feel more natural."It was totally motivated, conceived, prototyped, tested, and realized during the pandemic," said Jaron Lanier, scientist at Microsoft Research, speaking of Together Mode. "I suspect had it not been for the pandemic, it would have been years of testing and development to release something like this." In spite of all this COVID era progress, people still want to go back to the office to see their colleagues.However hard we try, technology isn't going to be as energizing as the physical world in my view because it lacks some basic human needs. I was listening to the story of the destruction of the Mar Elian Monastery in Syria by the ISIS forces. Once this 4th Century monastery was destroyed the Christian community dissipated after 1600 years of continuous inhabitation based around a building and remains of a sacred person.It says something about the need of people to belong and for the leaders of organizations to create symbols, rituals and myths which sustain people. So I raise the question about what business leaders can do to send the symbols of the company culture to their staff in their virtual offices; if there are to be millions more meetings we need to link teams not just with software but with culture.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Zoom, Microsoft Teams, Skype, Google Hangouts are all here to stay, but in my view what is missing from virtual working are three distinctly aesthetic elements of corporate culture: rituals; symbols; and myths.A UK company has just passed 1 million Microsoft Teams meetings in their organization of 40,000. As a result they've made accelerated progress on strategic goals, learnt a great deal including how virtual meetings are causing fatigue but also realigning how files are stored and structured, and that ultimately there is still a place for a real office with colleagues in it. MS announced in June 2020 a number of ways to make virtual events less exhausting. The new features include 'Together Mode', which places a live avatar of meeting participants in a virtual setting, and is aimed at making videoconferences feel more natural."It was totally motivated, conceived, prototyped, tested, and realized during the pandemic," said Jaron Lanier, scientist at Microsoft Research, speaking of Together Mode. "I suspect had it not been for the pandemic, it would have been years of testing and development to release something like this." In spite of all this COVID era progress, people still want to go back to the office to see their colleagues.However hard we try, technology isn't going to be as energizing as the physical world in my view because it lacks some basic human needs. I was listening to the story of the destruction of the Mar Elian Monastery in Syria by the ISIS forces. Once this 4th Century monastery was destroyed the Christian community dissipated after 1600 years of continuous inhabitation based around a building and remains of a sacred person.It says something about the need of people to belong and for the leaders of organizations to create symbols, rituals and myths which sustain people. So I raise the question about what business leaders can do to send the symbols of the company culture to their staff in their virtual offices; if there are to be millions more meetings we need to link teams not just with software but with culture.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Trailer for the 20 mins podcast. Why does being on time, and managing our time matter so much to our reputation? Capterra has 68 time scheduling softwares listed which offer free trials; so what are you waiting for?German paper de Bild ran an article in 2018 and wrote "Once the pride of the German state that owns it and the envy of much of the rest of the world, to the [neighbouring] Swiss, who are annoyed by German unpunctuality because it messes up their own train timetable, we are becoming a joke,” Here are just 3 reasons why being on time matters:If you can't be on time, how can you give the customer confidence you will deliver on time?If you're late, it impacts all those around you who then can't get on with their work..thinks the Swiss trains.We never get time back...it's lost.[and the Swiss will laugh at you]On this episode I talk about the use of time scheduling software and some key considerations: Flexibility Calendar syncingPayment processingMultiple points of accessIntegrationsI mention some softwares in this podcast which you can use to get your schedules online and automated for free; after all the last thing you want is to be laughed at by the Swiss!Calendly.comAcuity.comTimify.comZoho.comIf you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)

Why does being on time, and managing our time matter so much to our reputation? Capterra has 68 time scheduling softwares listed which offer free trials; so what are you waiting for?German paper de Bild ran an article in 2018 and wrote "Once the pride of the German state that owns it and the envy of much of the rest of the world, to the [neighbouring] Swiss, who are annoyed by German unpunctuality because it messes up their own train timetable, we are becoming a joke,” Here are just 3 reasons why being on time matters:If you can't be on time, how can you give the customer confidence you will deliver on time?If you're late, it impacts all those around you who then can't get on with their work..thinks the Swiss trains.We never get time back...it's lost. [and the Swiss will laugh at you]On this episode I talk about the use of time scheduling software and some key considerations: Flexibility Calendar syncingPayment processingMultiple points of accessIntegrationsI mention some softwares in this podcast which you can use to get your schedules online and automated for free; after all the last thing you want is to be laughed at by the Swiss!Calendly.comAcuity.comTimify.comZoho.comIf you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

The Global Association of the Exhibition Industry estimates that trade show cancellations and postponements have had a 14.4 billion euro impact on the global economy in 2020, but in truth it is saving many companies a fortune, and COVID is heralding a new golden age of the virtual event. 20 years ago virtual events were mocked and laughed out of the industry, so it’s great to see them forced back on the agenda. Now is their time to shine and to forge a legacy way beyond the current situation. It’s so much more than rules and governance it’s about human behaviour and virtual events in tandem with live experiences will be here to stay. Jeremy King, CEO, Festival of Media & M&M Global & Virtual Exhibition Institute.At the forefront of these new events are a number of companies which are now offering innovative pricing models for organizers and attendees. Companies like Intrado Virtual Events and Swapcard.com can host Conferences, Exhibitions, Corporate events, and a Congress. Swapcard offers a free app for example to host events.Using Swapcard, Hello Tomorrow increased engagement in 100% of its sessions, 9,413 connections made through the event app, and 804 attendees created their own schedule.There are plenty of other platforms with names like Airmeet, Bigmarker, ConnexMe, Boomset, and Attendify.SmartXpo.com - this for the organisers themselves….providing leading-edge analytics to boost performance and profitability of trade shows, conferences and events. Virtual events create opportunities for business owners to reach out well beyond the world offered by traditional events. Public relations used to rely on events as a platform for engagement, the beauty is that now we can do this without travelling, hotel nights, expense, but more over we can have analytics.On the downside, no getting away from home, no luxury hotel nights, no living on expenses and no way to blame the trade show organisers for lack of results.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

This is the trailer for the full show which can be heard herehttps://www.buzzsprout.com/850540/4887854Nobody likes to receive irrelevant information, but more than that McKinsey research and experience show that personalization, fully implemented, can unlock significant near-term value for businesses—such as 10 to 20 percent more efficient marketing and greater cost savings and a 10 to 30 percent uplift in revenue and retention. So why doesn't everyone take advantage of what Scott Brinker calls the 'Second Golden Age of Martech' and the 8,000 services on offer to help them?I discuss the importance of data, and how to collect it, the impact of triggers and when to recognize them, and how consumer sales strategies really are a parallel with media relations.Then I share about 1/8000 which is to Muck Rack’s Public Relations Management (PRM) platform which gives journalists the ability to showcase their pitching preferences right on their free portfolios, and lets PR teams create a system of record for media contact preferences. With over 10,000 journalists on the platform, admittedly this looks to be largely USA as the firm is based in NYC, this is offering personalisation at scale for media relations; other platforms will follow. At the end the day, data, technology and teams all require the stories which business owners have to tell; so I encourage entrepreneurs to use the technology but never lose focus on what makes their business human; that's the best pr of all.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

Nobody likes to receive irrelevant information, but more than that McKinsey research and experience show that personalization, fully implemented, can unlock significant near-term value for businesses—such as 10 to 20 percent more efficient marketing and greater cost savings and a 10 to 30 percent uplift in revenue and retention. So why doesn't everyone take advantage of what Scott Brinker calls the 'Second Golden Age of Martech' and the 8,000 services on offer to help them?I discuss the importance of data, and how to collect it, the impact of triggers and when to recognize them, and how consumer sales strategies really are a parallel with media relations.Then I share about 1/8000 which is to Muck Rack’s Public Relations Management (PRM) platform which gives journalists the ability to showcase their pitching preferences right on their free portfolios, and lets PR teams create a system of record for media contact preferences. With over 10,000 journalists on the platform, admittedly this looks to be largely USA as the firm is based in NYC, this is offering personalisation at scale for media relations; other platforms will follow. At the end the day, data, technology and teams all require the stories which business owners have to tell; so I encourage entrepreneurs to use the technology but never lose focus on what makes their business human; that's the best pr of all.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

This is a trailer for the main podcast:The 2030 Agenda for Sustainable Development, adopted by all United Nations Member States in 2015, provides a shared blueprint for peace and prosperity for people and the planet, now and into the future. At its heart are the 17 Sustainable Development Goals (SDGs), Why does this matter?“The brands that have not yet caught on to this, and are not thinking about how they will embed environmental and social sustainability within their business model, will not be around in the next 50 years,” Chief Marketing Officer of Unilever Keith Weed wrote in The Guardian.Corporate Social Responsibility used to be soft side of a company's PR activities, but with climate change, COVID and social movements like Black Lives Matter, how a company behaves has become as important as what it sells. In this podcast I share information about the UN SDG's and where you can check your own company's credentials; SDGfunders.org was created by Candid (formally Foundation Center) as a part of SDG Philanthropy Platform initiative and was funded by the Conrad N. Hilton Foundation, Ford Foundation, and the MasterCard Foundation.Sustainability programs are good for business and good for publicity. A business can enter awards which recognise and promote businesses that excel with corporate social responsibility projects. Potential awards your business could enter include:International CSR Excellence AwardsGlobal Good AwardsBusiness in the Community's Responsible Business Awards(link is external)Guardian Sustainable Business Awards(link is external)Ethical Corporation Responsible Business AwardsI also mention the business responsibility map which can be downloaded here.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

The 2030 Agenda for Sustainable Development, adopted by all United Nations Member States in 2015, provides a shared blueprint for peace and prosperity for people and the planet, now and into the future. At its heart are the 17 Sustainable Development Goals (SDGs), Why does this matter?“The brands that have not yet caught on to this, and are not thinking about how they will embed environmental and social sustainability within their business model, will not be around in the next 50 years,” Chief Marketing Officer of Unilever Keith Weed wrote in The Guardian.Corporate Social Responsibility used to be soft side of a company's PR activities, but with climate change, COVID and social movements like Black Lives Matter, how a company behaves has become as important as what it sells. In this podcast I share information about the UN SDG's and where you can check your own company's credentials; SDGfunders.org was created by Candid (formally Foundation Center) as a part of SDG Philanthropy Platform initiative and was funded by the Conrad N. Hilton Foundation, Ford Foundation, and the MasterCard Foundation.Sustainability programs are good for business and good for publicity. A business can enter awards which recognise and promote businesses that excel with corporate social responsibility projects. Potential awards your business could enter include:International CSR Excellence AwardsGlobal Good AwardsBusiness in the Community's Responsible Business Awards(link is external)Guardian Sustainable Business Awards(link is external)Ethical Corporation Responsible Business AwardsI also mention the business responsibility map which can be downloaded here.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

In 2020 the world will have more 55-year-olds than 5-year-olds, and yet according to the Havas Group, only about 5% of U.S. advertising is even aimed at people over 50. In this episode addressing the Personalization module of the SPEAK|pr course, I share thoughts on marketing to people who aren't looking to go offline anytime soon.Why is this, but more importantly how can our own businesses cater to the silversurfers who now control 80% of the wealth in western markets like the UK and USA? It's important because this is a major trend; According to the EU, the senior citizens market will grow by 81% from 2005 to 2030 while the 18-59 year old market will only increase 7% I share the true story of how I demonstrated a wireless router and antennae to a woman in her 70's at a campsite in Aberystwyth, Wales, and what that taught me about marketing to seniors. Most marketing is aimed at the young and the impressionable. According to Forrester research, 55% and 54% of those less than 31 and 31-39, respectively, say they “enjoy trying new brands or products.” That number drops to 39% for those aged 54-63 and 31% for the 64-74 set. So is it harder to get old people to adopt new products and services?I argue that it isn't harder, but it does take a different approach and even using technologies like talkify and natural readers. to compensate for the effects of ageing on hearing and eyesight. So thinking back to the campsite…I think the key lessons we can think about when marketing to older generation are: Simplicity, Trust, Support.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

In 2020 the world will have more 55-year-olds than 5-year-olds, and yet according to the Havas Group, only about 5% of U.S. advertising is even aimed at people over 50. In this episode addressing the Personalization module of the SPEAK|pr course, I share thoughts on marketing to people who aren't looking to go offline anytime soon.Why is this, but more importantly how can our own businesses cater to the silversurfers who now control 80% of the wealth in western markets like the UK and USA? It's important because this is a major trend; According to the EU, the senior citizens market will grow by 81% from 2005 to 2030 while the 18-59 year old market will only increase 7% I share the true story of how I demonstrated a wireless router and antennae to a woman in her 70's at a campsite in Aberystwyth, Wales, and what that taught me about marketing to seniors. Most marketing is aimed at the young and the impressionable. According to Forrester research, 55% and 54% of those less than 31 and 31-39, respectively, say they “enjoy trying new brands or products.” That number drops to 39% for those aged 54-63 and 31% for the 64-74 set. So is it harder to get old people to adopt new products and services?I argue that it isn't harder, but it does take a different approach and even using technologies like talkify and natural readers. to compensate for the effects of ageing on hearing and eyesight. So thinking back to the campsite…I think the key lessons we can think about when marketing to older generation are: Simplicity, Trust, Support.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO ofLotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)

What gets measured gets done, and PR productivity can be monitored by the Activity Communications Index. On this episode, I share what happened to our public relations activity when I went to wonderful Wales for a weeks holiday with the family.I include the tools which I've used to automate content distribution and the performance of that content in my absence including Repurpose.io and ZOHO. Overall I found that my metrics have held up but that there are sales leads which I should have in my CRM but which aren't for some reason being captured which is an indication that my funnel isn't working properly and that my content strategy needs work. I share that the website is now really only one part of the communications ecosystem that we have to service whilst we are away, and the ACI is a tool which helps to keep a tabs on all the channels which we are using.The ACI formula:content x frequency x channels.On the subject of creating better content, I am excited to be interviewing the Kate Bradley CEO of Lately.ai in an upcoming podcast to explain how I can do this better.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Find us on Twitter @eastwestprJim James is the Founder and Managing Director of the EASTWEST Public Relations Group. He recently returned to the UK after 25 years in Asia where he was an entrepreneur. Whilst running EASTWEST PR, he was the Vice-Chairmanof the British Chamber of Commerce in China, he also he introduced Morgansports cars to China, WAKE Drinks, founded the British Business Awards, The British Motorsport Festival, EO Beijing, and was the interim CEO of Lotus carsSupport the show (https://www.eastwestpr.com/podcast-speakpr)Support the show (https://www.eastwestpr.com/podcast-speakpr)