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Heather Daniels, Executive Director of Admission at Colorado State, shares insights on how CSU has revolutionized its student search approach. By leveraging data analytics and strategic adjustments, the institution has effectively maximized resources and focused on building a strong inquiry pool that has led toward stronger enrollment. This episode explores the importance of questioning traditional methods, adopting a collaborative leadership approach, and prioritizing a human-centered approach to student search.Key Takeaways:Data-Driven Decision Making: Analyze data to identify trends, optimize resource allocation, and make informed decisions.Strategic Adjustments: Question traditional methods and make data-driven adjustments to meet evolving student needs and expectations.Collaborative Leadership: Foster a collaborative environment where team members contribute to decision-making and strategy development.Continuous Evaluation: Regularly evaluate the effectiveness of student search strategies and make necessary adjustments.Personalized Communication: Leverage personalized messaging through text and in-app messaging to enhance engagement.Parent Engagement: Engage parents through webinars and other channels to create a sense of connection and involvement.Human-Centered Approach: Foster a sense of community and personal connection to attract and retain prospective students.Guest Name: Heather Daniels, Executive Director of Admissions, Colorado State UniversityGuest Social: https://www.linkedin.com/in/heather-daniels-5a19838/Guest Bio: Heather Daniels is the Executive Director of Admissions at Colorado State University in Fort Collins, Colorado. Prior to coming to CSU, Heather spent 11 years at Willamette University, in Salem, Oregon, in both the Undergraduate Admissions Office and the Graduate School of Education. In her role at Colorado State, Heather serves as a key member in the Division of Enrollment & Access which includes Admissions, Financial Aid and the Registrar's Office. Heather earned a bachelor's degree at Edgewood College, and a Master of Education in Organization, Leadership, Performance and Change at Colorado State University. Pulse Check Host: Trent Gilbert - VP of Student Search Solutions at Carnegiehttps://www.linkedin.com/in/trentgilbert/Having served as Vice President for Enrollment at three different institutions, Trent Gilbert understands the challenges and pressures modern-day enrollment managers face at both the undergraduate and graduate levels. In addition to serving as a former VPEM, Trent also co-founded and served as an industry leader of Render Experiences, which put him at the table of enrollment strategy conversations at over 250 institutions. As the VP of Student Search Solutions at Carnegie, Trent is uniquely positioned to work with clients and create tailored solutions that creatively engage students while keeping the experience of human connection at the forefront of the process. pressures modern-day enrollment managers face at both the undergraduate and graduate levels. In addition to serving as a former VPEM, Trent also co-founded and served as an industry leader of Render Experiences, which put him at the table of enrollment strategy conversations at over 250 institutions. As the VP of Student Search Solutions at Carnegie, Trent is uniquely positioned to work with clients and create tailored solutions that creatively engage students while keeping the experience of human connection at the forefront of the process.LI https://www.linkedin.com/in/trentgilbert/ - - - -Connect With Our Co-Hosts:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaSeth Odell https://www.linkedin.com/in/sethodell/https://twitter.com/sethodellAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Element451 is hosting the AI Engage Summit on Oct 29 and 30Register now for this free, virtual event.The future of higher ed is being redefined by the transformative power of AI. The AI Engage Summit brings together higher ed leaders, innovators, and many of your favorite Enrollify creators to explore AI's impact on student engagement, enrollment marketing, and institutional success. Experience firsthand how AI is improving content personalization at scale, impacting strategic decision-making, and intuitively automating the mundane tasks that consume our time. The schedule is packed with real examples and case studies, so you leave knowing how to harness AI to drive meaningful change at your institution. Whether you're looking to enhance student outcomes, optimize enrollment marketing, or simply stay ahead of the curve, the AI Engage Summit is your gateway to the next level of higher education innovation. Registration is free, save your spot today.
Meet recent alumnus Kyle Adams and the Director of Recruitment and International for the Undergraduate Admissions Office in the Faculty of Mathematics, Meghan McLellan, as Josué and Ina learn about the University of Waterloo's math contests, admissions processes, and life hacks for new and prospective students!
The world’s great cities offer some of the biggest, best, and broadest options in virtually any category you can think of, including colleges and universities. What differentiates the metropolitan college experience, and who most--or least--benefits from such a dynamic, diverse environment? Amy and Mike invited NYU Director of Admissions Billy Sichel to shed light on the realities of attending college in a big city. What are five things you will learn in this episode? What are the advantages of attending college in a big city? What are the disadvantages of attending college in a big city? What kind of student thrives in an urban college setting? Is NYC a great place to go to college? What kinds of safety concerns are there in attending school in a big city? MEET OUR GUEST Billy has been at NYU for just over 7 years, where he has held various roles in the Undergraduate Admissions Office. Currently, as the Director of Admissions he is responsible for overseeing the recruitment and selection process for the 10 undergraduate schools and colleges on the New York campus. Prior to working at NYU, he worked in the undergraduate admissions offices at two liberal arts colleges: Wagner College and Franklin and Marshall College, which is also his alma mater. In addition to that degree in Public Health, he has also completed an MBA from the NYU Stern School of Business in Business Analytics and Leadership & Change Management. Find Billy at https://www.nyu.edu/admissions/undergraduate-admissions.html ABOUT THIS PODCAST Tests and the Rest is THE college admissions industry podcast. Explore all of our episodes on the show page.
Need help addressing the University of California's Personal Insight questions? We welcome again Mike Drish from the University of California, Los Angeles - UCLA from Undergraduate Admissions Office sharing valuable tips and tools to prepare students on giving their story for the UC system.
Need help addressing the University of California's Personal Insight questions? We welcome again Mike Drish from the University of California, Los Angeles - UCLA from Undergraduate Admissions Office sharing valuable tips and tools to prepare students on giving their story for the UC system.
This week on the podcast we tackle stereotypes that women of color encounter in the workplace and academia. We talked to current UNC student, Hannah Locklear, about her experiences on campus and to Maria Erb, one of the womxn of color in leadership on UNC's campus, about the stereotypes she has experiences and how she supports students who experience stereotypes. Guest Bios Hannah Locklear is a junior at UNC-Chapel Hill majoring in Human Development & Family Studies. She is a proud Native American woman. Maria Dykema Erb is a higher education and student affairs professional with over 26 years in enrollment management; academic dean’s office and program administration; and the holistic development of students with diverse backgrounds. As a proud first-generation college graduate, she holds a Bachelor of Science degree in Hotel Administration from the University of New Hampshire, and a Master of Education degree in Interdisciplinary Studies with a concentration in Higher Education, Leadership, and Counseling from the University of Vermont. Maria began her professional career at the University of Vermont and worked in the Undergraduate Admissions Office, the Women’s Agricultural Network in Extension, The Rubenstein School of Environment and Natural Resources, and the ALANA Student Center. After 20 years there, Maria moved with her family to North Carolina to escape the long, cold winters. She served as the Associate Director of College Access and Success in the Multicultural Center at Elon University and the Senior Program Coordinator of the MSN Program at Duke University’s School of Nursing. Maria is currently the Co-Director for Diversity & Student Success in the Graduate School at the University of North Carolina-Chapel Hill. Additional Resources Why the Gender Leadership Gap Is So Much Worse for Women of Color Multicultural Women at Work: The Working Mother Report How Women of Color Are Portrayed in TV & Film This podcast is a creation of the Womxn of Worth Initiative at UNC-Chapel Hill with support from the American Association for University Women (AAUW). This podcast features the song “mountaintops in the sky” by Artificial.Music, available under a Creative Commons Attribution 3.0 Unported license.