Podcasts about Hooks

What attracts people? Bright, shiny objects and trendy topics are hooks that draw eyeballs to your products and services. Stew and Jim kick a few topics where trends can match your hooks to really make a positive impact on sales. Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai. Also - Check out the Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks

Today we are talking about AI News,Drupal Hooks, and Drupal 11. We'll also cover Webform Scheduled Tasks as our module of the week. For show notes visit: https://www.talkingDrupal.com/526 Topics AI in News Anchoring Drupal Hooks and Themes Adoption of Object-Oriented Modules Challenges with Theme Hook Orders Understanding Hook Ordering in Modules Simplifying Hook Ordering with Drupal 11.2 Updating to Drupal 11: Considerations and Plans Exciting Features in Drupal 11 Drupal Orchestration and Integration New England Drupal Camp Announcement State of Drupal Work and Future Prospects Resources AI News Cast Drupal Hooks Driesnote DrupalCon Vienna 2025 Orchestration Activepieces Hosts Nic Laflin - nLighteneddevelopment.com nicxvan John Picozzi - epam.com johnpicozzi MOTW Correspondent Avi Schwab - froboy.org froboy Brief description: Have you (or your client) ever wanted to get fewer webform submission emails? Do you like getting emails on a predictable schedule and not any time a user decides to fill out your form? If so, you might want to check out Webform Scheduled Tasks Module name/project names Webform Scheduled Tasks Brief history Created by mattgill on 22 November 2017 It has a 3.0-rc1 release available with Drupal 10 compatibility and is awaiting review of it's automated D11 fixes. Maintainership Its last release was in November 2023, but just a month ago I helped get Sean Dietrich approved as a new maintainer, so I'm hoping for a new release in the near future. It has security coverage. Tests exist to test the full functionality of the module and they are passing. There is no standalone documentation, although a README is RTBC'ed. That said, the module page has a straightforward description of what the module does and how to use it, and getting it up and running is very straightforward. Number of open issues: 24 open issues, only 1 of which is a bug against the current branch. I'll also note there are 8 issues that are RTBC, so we should be seeing some fixes forthcoming. Usage stats: 817 sites Module features and usage Once you enable the module, Webforms will have an additional “Scheduled tasks” configuration screen. You can create a task to email all results or just the results since the last export. Once you enable a scheduled task, you can set a number of options: its next scheduled run and the run interval (in hours, days, weeks, etc) where to email the results, in what format (JSON or CSV), whether to delete submissions after they're sent There's also a RTBC patch to allow you to configure file names to include date-time of export, which can help the recipients keep track of the exports. After that, you just sit and wait for cron to do its thing.

139 | Ich nehme dich mit auf eine kleine Reise zurück zu meinem Start in die Vollzeitselbstständigkeit - und teile die Dinge, die 2020 schon auf Instagram funktioniert haben und heute wichtiger sind denn je.Wir sprechen darüber,✨ warum du dich nicht von jedem Algorithmus-Update stressen lassen solltest

bell hooks såg feminismen som en politisk massrörelse. Verklig kärlek kräver rättvisa och handling och skulle förändra samhället i grunden. Lyssna på alla avsnitt i Sveriges Radio Play. bell hooks utformade en feminism som befann sig i skärningspunkten ras, klass och kön och där kärleken var den sanna kraft som kunde förena oss alla. Kärlek är handling, menade hooks. Och just hur vi handlade var centralt för henne. Hon var också aktivist och förde in känslor som kärlek och vrede i sina samhällsanalyser som sträckte sig från medborgarrättsrörelsen till Beyonce. När hon dog 2021 var hon an av USA:s mest inflytelserikaste tänkare.bell hooks tog med sig sin bakgrund och sina erfarenheter in i sitt akademiska arbete. Hon föddes 1952 som Gloria Jean Watkins, tog senare sin mormors namn och valde att skriva bell hooks med små bokstäver för att markera att budskapet var viktigare än författaren. Hon kom från en arbetarklassfamilj i det rassegregerade amerikanska södern, från en småstad i Kentucky. Efter skolan flyttade hon till Kalifornien och elituniversitetet Stanford. Det var där hon mötte den vita feminismen och hon insåg att den var både rasistisk och klassblind och tjänade till att upprätthålla orättvisor.Vad är det som gör att hennes böcker fortsätter komma i nytryck och hela tiden hitta nya läsare? Hur skulle kärleken förändra samhället, enligt hooks?Medverkande: Valerie Kyeyune Backström, kulturkritiker och biträdande kulturchef på Expressen, Annelie Bränström Öhman, professor i litteratur- och genusvetenskap vid Umeå universitet.Programledare: Cecilia Strömberg Wallin Producent: Marie LiljedahlVeckans tips:Konst:The Card Game - Jacob Lawrence - vissa på Liljevalchs Konsthall t om 20260830Film:Sentimental value - Joachim TrierBöcker av bell hooks som nämns i programmet:Allt om kärlek: nya visionerÄr jag inte en kvinnaFeministisk teori: Från marginal till centrumBelongingBone BlackVideo:Länk till video där bell hooks pratar om sitt skrivande

Most business owners try to create ‘hooks' - and accidentally push clients away. They think they're grabbing attention. But their funnel is trying to talk to the wrong person. In this video, Adam Stott - the UK's leading expert on social media monetisation and founder of Big Business Entrepreneurs, breaks down the real psychology behind powerful hooks that actually convert.

Samuel Barrett is author of "Orange Crush: The Neglected 1971 Houston Astros" (Huntsville Independent Press 2025). Barrett examines the series of questionable player deals Houston GM Spec Richardson orchestrated during his tenure and attempts to undue the damage to show that with merely competent management, Houston's 1971 team may well have been something special indeed. In this episode we mentioned our interview with Roger Metzger in episode 133.Please consider supporting Hooks & Runs by purchasing books, including those featured in this episode (if any were), through our store at Bookshop.org. Here's the link. https://bookshop.org/shop/hooksandruns Hooks & Runs - https://hooksandruns.buzzsprout.comEmail: hooksandruns@protonmail.comCraig on Bluesky (@craigest.bsky.social)Rex (Krazy Karl's Music Emporium) on Facebookhttps://www.facebook.com/people/Krazy-Karlz-Music-Emporium/100063801500293/Hosts Emeriti:Andrew Eckhoff on TikTokhttps://www.tiktok.com/@hofffestEric on Facebookhttps://www.facebook.com/ichaboderic/Music: "Warrior of Light" by ikolics (via Premium Beat)   www.premiumbeat.com/artist/ikoliksThis podcast and this episode are copyright Craig Estlinbaum, 2025.

© Richard Buskin, 2025

© Richard Buskin, 2025

Garza sits down in-person with Tommy Victor. Vocalist, guitar player & founder of New York, NY heavy metal band PRONG. Also currently the guitar player for DANZIG. https://prongmusic.comSPONSORS: Sweetwater - https://imp.i114863.net/rnrmVB00:00 - Black Sabbath & Heavy Music Influence04:05 - Nearly 40 Years of Prong05:27 - Catholic School07:50 - Nearly Becoming an Accountant12:23 - Working in Radio14:58 - Driving Cabs & Bike Messenger16:50 - Working at CBGBs21:49 - Mean Streets of New York27:44 - 80s Post Punk/Goth29:55 - Getting Into Bass35:57 - Ramones & Downpicking45:39 - Prong Early Days53:25 - Pioneering Groove Metal // Bad Brains56:38 - Riff: Prove Me Wrong58:02 - Experimenting on Albums59:49 - Rude Awakening1:03:37 - Favorite Prong Riffs1:08:26 - Cleansing vs The Cleansing1:11:23 - Hooks & Songwriting1:13:11 - No Lyrics in CD Booklets1:15:10 - Working w/ Glenn Danzig1:25:50 - Dealing w/ Business1:34:31 - Almost Quitting Music1:56:45 - Staying on Top & Inspiration2:04:28 - Tommy's Parents' Feelings on Prong2:07:48 - Running & Exercise2:10:18 - Guitar rundown: Schecter Devil-FR2:14:03 - Guitar Swap2:17:55 - Floyd Rose Tremolo2:20:03 - New Rush Drummer

138 | In dieser sehr persönlichen Folge nehme ich dich mit hinter die Kulissen von Mut.Marketing - und meinem aktuellen Alltag zwischen Wettkampfvorbereitung & Business-Wachstum. Wir sprechen darüber, ✨ warum ich in den letzten Wochen weniger präsent war,

⭐️ Boka din biljett till MILJONSHOWEN här ⭐️ Maria Franzoni är inte vilken talarcoach som helst. Hon har över två decennier i branschen och har arbetat med några av världens mest eftertraktade föreläsare genom London Speaker Bureau. Hon vet exakt vad som krävs för att bli bokad gång på gång och varför vissa talare alltid får förfrågningarna medan andra aldrig ens får ett svar. I det här avsnittet pratar hon och Jonathan om vad som verkligen gör en talare bokningsbar: hur du positionerar dig, hur byråer tänker och vad som avgör om ditt namn hamnar högst på listan när nästa event ska planeras. Ett avsnitt för dig som vill gå från att jaga uppdrag till att bli den som bokas om och om igen. Skarpt, insiktsfullt och fullt av verkliga lärdomar direkt från branschens insida. -- Tack för att du lyssnar! Om du gillar Miljonpodden får du gärna följa oss och ge ditt betyg på Spotify

AI feels like a boogeyman to many operators and marketers — but it doesn't have to be. In this episode, we talk with Charlie Hills, a marketer who studied AI at university and then used it to scale his LinkedIn presence from 2,000 to 160,000 followers in under two years—while working a full-time job. We break down actionable, senior-living-ready tactics: The Human–AI Sandwich: capture ideas with voice-to-text, turn them into a design brief, collaborate with a designer, then use AI to refine—publish fast without losing authenticity. From “How-To” to “How-I”: why personal stories and lived results outperform generic tips (and stick with prospects months later). Consistency that fits real life: why ~3 posts/week can work—and how comments & DMs multiply reach. Hooks & visuals that stop the scroll: bold first lines, clear benefits, and distinctive covers/graphics. Reddit & “parasite SEO”: show up where Gen Z/Millennial adult-children are already asking for advice—and influence what AI answers about your market. Whether you manage one community or a multi-site portfolio, you'll learn how to pair heart with horsepower—be human, use AI—to attract families, build trust, and grow faster.

This week, Billy starts out on another new team, but that doesn't last long. He bounces around the league, while fighting, and even getting sued by another player, who ended up with a broken orbital bone. As he tries to live down his fighter reputation, he get into even more fights. He even fights a team official, in a hotel lobby. With his playing career over, he also enters the managerial stage of his career.. but he's still ready to punch!!   Spend your last few years in the league, bouncing around with different teams, punch the team's traveling secratary, for a minor provocation, and get sued for a million dollars, because of an on the field fight with Billy Martin - Part 4!!   Check us out, every Tuesday! We will continue to bring you the biggest idiots in sports history!!   Hosted by James Pietragallo & Jimmie Whisman   Donate at... patreon.com/crimeinsports or with paypal.com using our email: crimeinsports@gmail.com Get all the CIS, STM & YSO merch at crimeinsports.threadless.com   Go to shutupandgivememurder.com for all things CIS, STM & YSO!!   Contact us on... instagram.com/smalltownmurder facebook.com/crimeinsports crimeinsports@gmail.com

In Los Angeles today with Rex Broome and Christina Bulbenko of Big Stir Records, who have created the ultimate Halloween mix 'o music! Listen in as we talk about their full on, freaky music double LP "Chilling, Thrilling Hooks and Haunted Harmonies"! This ultimate Halloween soundtrack, with loads of spine chilling audio, blends into spooky vibes with irresistible rock 'n' roll charm that you'll want to hear again and again. Featuring tracks from Librarians With Hickeys, The Spongetones, Strawberry Alarm Clock, and sparkle*jets u.k., the special bright eerie green color double album delivers catchy tunes from these artists and more, alongside some truly bone chilling transitions that keep the thrills alive on Halloween! The Pepper Ghost Players, aka your ghostly hosts (Rex and Christina) guide you through a haunted musical journey sure to delight every music fan who loves indie rock, pop rock and everything in between. With a mix of fun, fear, and timeless melodies, it's a celebration of Halloween like never before—perfect for vinyl, CD, or streaming. Get ready to dance with the spirits in your fave Halloween costume and join us! About the Spotlight Conversations podcast:Tune in as I invite friends inside my cozy linoleum free recording studio to talk about all things media - radio, television, music, film, voiceovers, audiobooks, publishing - if guests are in the spotlight, we're talkin'! Refreshingly unscripted and unusually entertaining, listen in as each guest gets real about their careers in the entertainment biz, from where they started to how it's going. Settle into my swanky studio where drinks are on ice and the conversation starters are music + media - always a deal breaker for the rock and roll homemaker! Listen to Donna every night starting at 9 on Houston Radio Platinum, along with a special program she hosts every Tuesday and Thursday night at 10 called 'Late Night Music Stories'. Love the conversations? Follow @donnareedvo @spotlightconversations @rockandrollhomemaker New episodes drop every Tuesday. Social media links, website and more hereFollow and subscribe to my podcast hereBooth Announcer: Joe Szymanski ('Joe The Voice Guy')Theme Song Composer: Mark Sparrow, SongBird Studios...

INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.FERMATCreate funnels the same way you create ads with FERMAT by visiting ⁠⁠https://fermatcommerce.com/af//Patrick Coddou is my business partner & COO at AJF Growth. He previously built, operated, and in 2022 exited Supply, a men's grooming business he co-founded with his wife. Follow him on X at https://x.com/soundslikecanoe.//Most brands don't have a creative problem—they have a process problem. In this episode, Andrew and AJF Growth COO Patrick Kadu break down how to operationalize creative so it consistently drives profit. We cover why the message is the asset, how to build a database of messages per brand, and how to bolt on a “hook library” that accelerates iteration without bloating your stack.We also dig into Sora 2 (AI video) as a practical tool for 3–5 second hooks—where it works, where it fails, and how to deploy it without derailing your team. You'll hear how we separate Explore vs. Expand in paid social, resist tool proliferation, and turn ideas into a repeatable process clients can trust. If you care about speed, clarity, and profitable growth (not just flashy toolS) then this is your operator's guide.What you'll learn:- A message-first framework that scales creative and protects margins- How to stand up a “hook library” and plug it into weekly cadences- When AI video (Sora 2) is ROI-positive for paid hooks—and when it isn't- The agency principle: performance + trust beats everything//CHAPTER TITLES:00:01:58 - Open AI & Sora 200:09:05 - Using AI For Content Creation For Your Brand00:16:19 - Does Your Marketing Clients Want You To Do This?00:19:54 - Ad Inspiration & Using Other User Content00:22:50 - Explore & Expand00:28:39 - Process Oriented Attack For Creatives00:35:00 - Writing a Hook Strategy00:39:04 - Will Meta Dox My Ad? 00:43:23 - Repeatable Process & Implementation00:54:22 - 2 Key Aspects For Good Client Relationships//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: podcast@ajfgrowth.comWork with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This message was delivered during our Sunday morning service on October 12, 2025. The text being expounded is John 3:1-21.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

Ohio native Benny Kauff made his Major League debut in 1912. He jumped to the Federal League in 1914 where he emerged to stand among that circuit's best hitters.  After the Federal League folded, Kauff signed with John McGraw's New York Giants and claimed the team's center field position. Kauff held that spot until a New York grand jury indicted him for grand larceny (car theft) after the 1919 season. Kauff, also burdened with gambling accusations, played just 55 games for New York in 1920 then was traded in early July to a minor league team. In May, 1921, a New York jury acquitted Kauff of the grand larceny charge, but the baseball never lifted Kauff's suspension during his life. Kauff's is a wild tale about baseball, Tammany Hall justice, city life during the dead ball era, and a ballplayer that just maybe got a raw deal. Sources: ( )  Gary Joseph Cieradkowski, "Benny Kauff: Stealing Bases and Automobiles," Cieradkowski at https://studiogaryc.com/2018/08/03/benny-kauff-stealing-bases-and-automobiles/ (last accessed October 11, 2025); (2) David Jones, "Benny Kauff," Society for American Baseball Research at https://sabr.org/bioproj/person/benny-kauff/ (last accessed October 11, 2025); (3) Dozens of newspapers articles accessed via newspapers.com and (4) Statistics were available via Baseball Reference, https://www.baseball-reference.com/.Errata: Benny Kauff suffered from diphtheria in March 2021, not Kennesaw Mountain Landis.Please consider supporting Hooks & Runs by purchasing books, including those featured in this episode (if any were), through our store at Bookshop.org. Here's the link. https://bookshop.org/shop/hooksandruns Hooks & Runs - https://hooksandruns.buzzsprout.comEmail: hooksandruns@protonmail.comCraig on Bluesky (@craigest.bsky.social)Rex (Krazy Karl's Music Emporium) on Facebookhttps://www.facebook.com/people/Krazy-Karlz-Music-Emporium/100063801500293/Hosts Emeriti:Andrew Eckhoff on TikTokhttps://www.tiktok.com/@hofffestEric on Facebookhttps://www.facebook.com/ichaboderic/Music: "Warrior of Light" by ikolics (via Premium Beat)   www.premiumbeat.com/artist/ikoliksThis podcast and this episode are copyright Craig Estlinbaum, 2025. 

Jeff Hooks, President and CEO of Victory Nutrition International, explains how VNI is redefining supplements with formulas that actually get nutrition into your cells. They highlight products like Prodovite, Brain Reward, TrimRox, PerformLyte, and N-Sorb, designed for energy, focus, mood, metabolism, hydration, and gut health. VNI's clean, highly absorbable formulas aim to deliver real results without the junk. You can learn more or order at vni.life/GRUBER, and when you use code GRUBER, you'll get 20% off your first order

Want to turn your content into a predictable lead machine without burning out on endless posts? In this episode, you'll discover a repeatable seven-step formula for building conversion content campaigns that actually work in today's crowded market. From crafting hooks that stop the scroll, to leveraging long-form content, email marketing, and AI automation, the episode breaks down how to create demand, attract qualified leads, and scale with a content ecosystem that saves time while delivering results.   “The hook is going to make or break the piece of content. You want to have a unique angle to it. And then you want to have a clear, specific call to action, so people know how to take action, how to show up to your thing when you do this. It's going to make your life a lot easier.”   Insights you'll walk away with from this episode: Hooks are everything — a strong, unique hook determines whether people engage with your content or scroll past it. Long-form content builds trust faster than endless short-form posts, helping potential clients reach the “seven hours of content” needed to buy. Conversion content campaigns work best when structured as intentional 3–7 day sequences that drive people into a conversion event like a workshop or video sales letter. Email lists are essential — relying only on social platforms is risky; owning your list ensures stability and control. AI and automation save time — with the right system, you can repurpose content and run campaigns in just a few hours a week. Market sophistication requires fresh angles — old tactics won't cut it, so hooks and campaigns need to address consumers' evolving awareness and experiences.   Connect with Jason: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

Most business owners still treat video as a marketing tool. But in 2025, it is the storefront.In this episode, Neil Twa sits down with Nicolas from Extremely.com to unpack how shoppable videos and livestream commerce are transforming the way consumers buy online. From TikTok Shops generating millions per video to Amazon's new in-stream shopping features, they reveal how brands are converting attention into purchases faster than ever.In This Episode, We Cover:✅ How TikTok and Amazon are leading the shoppable video revolution✅ The secret behind viral videos that generate million-dollar sales✅ Why attention span and content volume are the new marketing currency✅ Frameworks for creating high-converting videos and livestreams✅ How to repurpose TikTok content across platforms for maximum ROI✅ Why every e-commerce brand must start acting like a media company✅ The future of livestream shopping and video gamification

What if sharing your story felt natural, confident, and wildly effective without the salesy ick? In this episode, I sit down with Meredith Banka of True Story Marketing to explore the power of storytelling marketing that actually converts. We talk about showing up with confidence, leading with your values, and crafting a personal brand story that builds genuine know-like-trust. Whether you are running a business or simply posting online, your story is your superpower and it is time to use it. Meredith shares her journey from corporate marketing to entrepreneurship and how she overcame the fear of visibility and comparison. Together, we break down practical ways to make authentic marketing feel less overwhelming and more effective so you can connect deeply with the people you want to serve. ☑️ Discover how to promote yourself without feeling spammy or salesy ☑️ Learn why values are the foundation of an authentic story ☑️ Get story hooks and visibility tips that help you attract the right people Meredith also offers her free guide, 101 Story Hooks, to help you confidently start your next post, podcast, or intro. https://truestorymarketing.com/101hooks If you are ready to stop hiding and start sharing the story that sells, this episode will give you both inspiration and tools to do it. Subscribe to the podcast, share this episode with a friend, and let's keep building businesses rooted in clarity, confidence, and connection. Episode Highlights 01:00 Why Storytelling Beats Big Budget Marketing 03:02 Meredith's Career Pivot and Capacity Mindset 10:58 Values First: The Root of Authentic Promotion 18:04 Visibility Without the Ick 26:20 Story vs. Spam: What Actually Converts 33:02 Resources, Hooks, and Next Steps More About Meredith Meredith Banka helps entrepreneurs turn their story into strategy and their message into magnetism so they can experience sustainable growth without burnout. She began her career at $10 an hour and rose to Vice President of Marketing, leading teams, launching campaigns, and managing multi-million-dollar budgets. After her son was born, she traded corporate life for freedom, building a business from home with a laptop, a secondhand desk, and a mission to help others market with more clarity and heart. Today, through True Story Marketing, Meredith helps business owners get clear, confident, and results-driven by building marketing foundations that are story-first, strategy-smart, and supported by systems that actually work. 10 Story Hooks to Make You Stand Out Anywhere https://truestorymarketing.com/101hooks Join Meredith's Free Community - Learn to tell your story so marketing feels like you https://www.facebook.com/share/g/1AbZ7F4eK6/?mibextid=wwXIfr HOW I CAN SUPPORT YOU

This message was delivered during our Sunday morning service on October 5, 2025. The text being expounded is Philippians 3:4-21.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

This message was delivered during our Sunday evening service on October 5, 2025. The text being expounded is Philippians 4:1-20.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

Truth bomb: your content body can make or break your conversions. Hooks and intros grab attention, but it's the body that solves the problem and earns the sale. In this episode, I'm walking you through a seven-point checklist to make sure your content body actually does its job. Think of this as your roadmap for stronger, more persuasive content. And if you're ready to stop losing sales to fuzzy messaging, join me live inside the Master Your Messaging Masterclass—where I'll personally review your homepage copy, help you fix weak spots, and show you how to boost conversions right away. Spots are limited, so grab yours now before they're gone. Join the Master Your Messaging Masterclass before seats are gone! email: info@faithhanan.com

Today on The Rock Fight, Colin, Eoin Comerford, and Producer Dave tackle a packed week of outdoor industry news!First up, the crew reacts to the latest ripple effects of Outdoor Retailer's Minnesota move and whether the industry is being too quick to jump on the “OR is back” bandwagon. With questions around the “Leadership Village,” the role of run and lifestyle categories, and whether the show truly knows who it's for, Colin and Eoin argue that defining the audience is the only way forward. (05:56)Next, the conversation turns to Bass Pro's acquisition of Hobie. Once a pioneering surf and sailing brand turned kayak powerhouse, Hobie has faced dealer frustration, supply chain nightmares, and brand drift. Will Bass Pro revive Hobie, turn it into a house brand, or alienate specialty retailers even further? Dave dives into Hobie's rich heritage and what Bass Pro could do with the name; if they think beyond fishing kayaks. (13:23)The lightning round brings more industry headlines (21:20):Kohl's pushes its FLX line into kids' activewear.Keen jumps into the crowded trail running shoe market with “The Seek.”Arc'teryx shrugs off PR fallout from its controversial Himalayan fireworks stunt.Support those who support The Rock Fight! Today's sponsors: Ibex, Fjallraven, Lems Shoes, Royal Robbins, and Conatus Counsel! (26:18)Finally, the hosts analyze REI's new strategic plan, Peak 28. With four lofty pillars—culture, assortment, service, and membership—the co-op hints at big changes ahead. But with payroll bloat, declining margins, and vague promises, the question remains: will REI truly reinvent itself, or is this just frosting on an underbaked cake? (30:37)The show closes with The Parting Shot presented by Garage Grown Gear, celebrating a big week for women-led outdoor brands like Wild Rye, Gnara, and Title Nine's Pitchfest. Proof that despite the challenges, inspiring things are happening across the outdoor landscape. (39:59)Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

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Sponsored By ClickFunnels Live - Las Vegas Date: October 22nd I will be speaking and teaching this material live on stage with exclusive bonuses for attendees. Virtual seats available. Join me In this episode, Sean breaks down the single most important element of your marketing: the hook. Learn why the first seven words you write can literally determine whether your content gets ignored or generates sales. This is the foundation episode of Season 7's 16-episode roadmap to building a growth engine that pays for itself every 30 days. Key Takeaways What Is a Hook? A hook is whatever people see, read, or hear first. It's the opening line of your video, the first words in your headline, your email subject line, or the visual that pops up before you speak. Without a killer hook, nothing else in your marketing matters. The Two Types of Hooks Verbal Hooks: Labels that call out your audience Sharp questions Conditional statements ("If you're struggling with X...") Commands Bold statements Lists Mini stories Provocative statements Nonverbal Hooks: Pattern interrupt visuals Unusual props Surprising camera cuts Distinctive sounds Pro tip: Combine verbal + nonverbal for "multimodal" hooks that hit attention from multiple angles. The 70-20-10 Rule 70% - More of what's already working (your proven winners) 20% - Winner-adjacent content (variations on proven hooks) 10% - Big, crazy, new experiments The Hook Tracker System Create a simple spreadsheet with: Hook name Actual hook copy Outcome/results Link to where you used it Always test at least 2 hooks per campaign - never just pick one and hope. Resources Mentioned Free Tools (Available in Show Notes): Hook Tracker Template - Simple spreadsheet to track what's working AI Hook Generator Prompt - Generates 55+ world-class hooks in under 2 minutes across 11 categories including: Pattern break hooks Open loop hooks Identity ping hooks Status and safety hooks Reward preview hooks Proof hooks Pricing hooks Fast cash/lightning hooks Closing hooks Branding hooks The 30-Day Payback Engine Connection Strong hooks = Better attention = Cheaper clicks = Better show-up rates = Faster upsells The Goal: Make your gross profit in the first 30 days cover your customer acquisition costs, so your growth pays for itself. Hook Examples by Business Model SaaS Companies: "Launch fully configured in 4 hours, or we pay your first month" Course Creators: "One module in 7 days that fixes your most urgent pain—and you keep it forever" Service Providers: "Strategy session booked in 60 seconds + $197 credit if we can't help" Weekly Hook Creation Rhythm Monday: Research - Collect 10-20 outlier hooks from your niche Tuesday: Write 50 hooks total (35 from winners, 10 winner-adjacent, 5 moonshots) Wednesday: Record 10 hook variations per content package Thursday: Edit - Pair hooks with content sections and CTAs (assembly line style) Friday: Ship across platforms and update your hook tracker Weekly: Keep top 10%, kill bottom 10%, repeat Critical Hook Rules ✅ For email subject lines: 7 words or less ✅ For social: You have 0.007 seconds to stop the scroll ✅ Clear beats clever - Every. Single. Time. ✅ Shorter is stronger - If you can cut words and keep impact, do it ✅ Split test everything - Use A/B testing (10% one hook, 10% another, winner gets 80%) Common Hook Mistakes to Avoid Vague hooks - If your audience can't self-identify instantly, it's too broad Fancy words over simple promises - Don't get cute All verbal, no visuals - Make it multimodal when possible Guessing instead of tracking - Log everything Starving the 70% - Stop reinventing weekly; repeat what works 100x more than you think This Week's Homework Write These Hooks (Manually or Using AI Tool): 3 identity hooks ("If you're a [blank]...") 3 question hooks ("What if you could [blank]?") 3 conditional hooks ("When you finally [blank]...") 3 command hooks ("Stop doing X and start...") 3 strong statements ("Here's the truth nobody's telling you...") 3 list/step hooks ("The 5 ways to...") 2 nonverbal ideas (weird prop, unusual sound, visual element) Deploy This Week: Pick your top 5 hooks Read them out loud Tighten each one (cut every unnecessary word) Add to your hook tracker Test at least 5 hooks this week DM Sean your top 3 and tell him which one you think will win What's Next Next Episode: Building Your Content Factory Learn how to take 50 hooks + 5 content sections + 3 CTAs and create 150+ content variations per week without burning out. Season 7 Roadmap Preview Lead System Series (4 episodes): Hooks that make people stop Building your content factory Branding that creates instant trust Turning customers into your marketing team Sales Series: Closing without feeling sleazy Building undeniable proof Delivery Series: Making each customer worth more Retention strategies Profit Series: Lightning offer plays Premium pricing strategies Simple margin improvements Final Episodes: Offer stacks and architecture Proof systems that scale Complete 90-day game plan Connect with Sean DM your top hooks and results at https://www.instagram.com/thinkingbigcoaching Remember: Everything you create needs a HOOK.

Scipio Spinks rose from junior college ball in Chicago to the Major Leagues with Houston and St. Louis. He pitched 5 seasons before injuries derailed his promising career. Spinks talks about his pitching in the late 60s and early 70s, the wind at Candlestick, the heat at Busch and hitting his one and only home run as a big leaguer. Today, Spinks resides in Houston where he is head coach for the University of Houston-Downtown Gator collegiate club baseball team. Spinks has coached the Gators to the NCBA World Series in Alton, Illinois twice.Episodes Featured: 133 - We Weren't Rained Out, We Were Rained In w/ Roger MetzgerErrata: Stu Miller was the pitcher blown off the mound in the 1961 All-Star Game at Candlestick ... Jim Presley hit 19 home runs with 72 RBI with Atlanta in 1990 - he signed with the Padres and was released after hitting .136 in his first 20 games as a Padre ... Robby Thompson was caught stealing 4 times on June 27, 1986 - three were on blown hit and runs (Jeffrey Leonard) ... Please consider supporting Hooks & Runs by purchasing books, including those featured in this episode (if any were), through our store at Bookshop.org. Here's the link. https://bookshop.org/shop/hooksandruns Hooks & Runs - https://hooksandruns.buzzsprout.comEmail: hooksandruns@protonmail.comCraig on Bluesky (@craigest.bsky.social)Rex (Krazy Karl's Music Emporium) on Facebookhttps://www.facebook.com/people/Krazy-Karlz-Music-Emporium/100063801500293/Hosts Emeriti:Andrew Eckhoff on TikTokhttps://www.tiktok.com/@hofffestEric on Facebookhttps://www.facebook.com/ichaboderic/Music: "Warrior of Light" by ikolics (via Premium Beat)   www.premiumbeat.com/artist/ikoliksThis podcast and this episode are copyright Craig Estlinbaum, 2025. 

Join host Bryan Barrett as he dives into the latest BBB Scam Tracker alerts with James Price from the Better Business Bureau. In this eye-opening episode, they break down how

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3137: Tyler Tervooren explores how applying the concept of a "sample rate" to your decisions can dramatically improve your outcomes. By testing more ideas quickly and discarding what doesn't work, you create more opportunities for success while reducing the risk of wasting time on dead ends. Read along with the original article(s) here: https://www.riskology.co/sample-rate/ Quotes to ponder: "The sample rate is simply how many times you try something in a given period of time." "The more you try, the better your chances of success - assuming you learn from each attempt." "Small experiments allow you to figure out what works without risking everything on one big bet." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3137: Tyler Tervooren explores how applying the concept of a "sample rate" to your decisions can dramatically improve your outcomes. By testing more ideas quickly and discarding what doesn't work, you create more opportunities for success while reducing the risk of wasting time on dead ends. Read along with the original article(s) here: https://www.riskology.co/sample-rate/ Quotes to ponder: "The sample rate is simply how many times you try something in a given period of time." "The more you try, the better your chances of success - assuming you learn from each attempt." "Small experiments allow you to figure out what works without risking everything on one big bet." Learn more about your ad choices. Visit megaphone.fm/adchoices

This message was delivered during our Sunday evening service on September 28, 2025. The text being expounded is Ephesians 6:10-20.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

This message was delivered during our Sunday morning service on September 28, 2025. The text being expounded is Ephesians 6:10-20.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

Joe Morgan, a native of Bonham, Texas, a small town near the Oklahoma border, is generally regarded as baseball's greatest second basemen in the post-World War II era. Originally Colt-.45 then Astro, Houston traded him to Cincinnati after the 1971 season is perhaps Houston's most ill-fated (and bone-headed) trades. Morgan went on to win two Most Valuable Player Awards with the Big Red Machine.Also this episode - three coaches fired already in the NCAA FBS season, the Astros are on life support, the Padres clinch, festivals are faring no better than the AstrosEpisodes Mentioned this Week133 - We Weren't Rained Out, We Were Rained In w/ Roger Metzger144 - Bill Virdon's Baseball Life w/ David Jerome & Shirley Virdon195 - Looking Back at Houston's 1963 All-Rookie Lineup232 - It Ain't Over 'Til It's Over: The 1973 New York Mets w/ Len Ferman, The Sports Time TravelerTM244 - Power Outage! The 1979 Houston Astros258 - "I Was a Kid Too Back Then" w/ Rick WisePlease consider supporting Hooks & Runs by purchasing books, including those featured in this episode (if any were), through our store at Bookshop.org. Here's the link. https://bookshop.org/shop/hooksandruns Hooks & Runs - https://hooksandruns.buzzsprout.comEmail: hooksandruns@protonmail.comCraig on Bluesky (@craigest.bsky.social)Rex (Krazy Karl's Music Emporium) on Facebookhttps://www.facebook.com/people/Krazy-Karlz-Music-Emporium/100063801500293/Hosts Emeriti:Andrew Eckhoff on TikTokhttps://www.tiktok.com/@hofffestEric on Facebookhttps://www.facebook.com/ichaboderic/Music: "Warrior of Light" by ikolics (via Premium Beat)   www.premiumbeat.com/artist/ikoliksThis podcast and this episode are copyright Craig Estlinbaum, 2025. 

American singer, songwriter, record producer, and co-founder and frontman of the pop rock band One Republic, Ryan Tedder talks about music that ties him to a specific time in his life, his opinions on how modern songwriting has changed, writing for today's music consumers with TikTok attention spans, and One Republic's brand new album, OneRepublic: The Collection, which assembles almost 20 years of hits.

Send us a textSome songs don't wait for the chorus to hook you—they grab you from the very first word. In this episode of The Perfect Album Side, we explore the magic of vocal hook intros: those unforgettable openings where the human voice alone sets the stage, commands attention, and makes the song instantly recognizable. From haunting whispers to soaring shouts, we dig into why these moments leave such a lasting mark, how they've shaped decades of music history, and what makes a vocal hook intro so powerful. It's a journey through the art of making a first impression—music that doesn't just start, it arrives.One idea. Six songs. Infinite possibilities...

Do you thinks she REALLY gets DM's and do you think she has "friends with benefits"???

This message was delivered during our Sunday evening service on September 21, 2025. The text being expounded is Ephesians 6:10-20.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

This message was delivered during our Sunday morning service on September 21, 2025. The text being expounded is Ephesians 6:10-20.   To learn more about Tabernacle or access more resources, visit https://www.tabernaclebaptistchurch.com/.

Get Auto DS for $1 for the next 30 days: https://platform.autods.com/register?ref=Mzg1Mjg2NA==Start your business today with Shopify: https://shopify.com/calumjohnsonDownload the "How to build a brand" workbook for the Caleb Ralston episode: https://calum.bio/pages/caleb-ralstonFollow Us!https://www.instagram.com/calumjohnson1/https://x.com/calum_johnson9https://www.instagram.com/calebralston/Timestamps00:00 Intro04:51 The biggest mistake with AI content (you sound like a robot!)09:56 The one lesson from Gary Vee that changed Caleb's career13:03 Alice in Wonderland & your brand's direction (powerful metaphor)15:27 How to reverse-engineer your brand outcome19:46 The Brand Journey Framework (4 must-ask questions)23:40 Why one clear goal beats chasing 10 outcomes25:14 The Brand Story Framework (3 steps to stand out)29:13 Find your contrarian belief (the secret sauce*)34:22 The exercise: flip industry clichés into your unique truth37:50 The power of polarizing beliefs40:09 Gary Vee's “Document, Don't Create” explained45:20 The 70/20/10 rule for testing content (and loving the flop)54:27 Why chasing virality traps most creators57:14 Storytelling 101: why vulnerability beats perfection1:02:40 Hooks that GRAB attention in 1 second1:06:50 How to find your audience's painful problem1:13:27 Every story needs this final piece (the storytelling framework)1:19:08 AI and the future of brand (what stays timeless)1:28:34 Why in-person connection is the ultimate moat1:33:00 What to focus on for the next 12 months (the one thing)1:36:00 Pushing through the “Dip” when you want to quitAbout Caleb RalstonCaleb Ralston has spent 16 years building brands, helping entrepreneurs like Gary Vaynerchuk and Alex Hormozi scale audiences of over 30 million followers and hundreds of millions in sales. In this episode, he shares the frameworks behind unforgettable personal brands: that includes the Brand Journey, the Brand Story framework, and the power of contrarian beliefs. From testing content that “flops” to building trust that converts, Caleb lays out a timeless playbook for anyone serious about standing out in a noisy, AI-driven world

Originally aired on September 20th, 2025. On this episode, Doug talks about teal season starting today, and interviews David Pruett from Riceland Waterfowl Club, Tommy O'Brien who was just named as one of the best golf teachers in Texas by Golf Digest, and Chris Hodge from Sports Investors Daily. Doug also discusses bass fishing, coastal fishing, and much more.

The fallout from the 1919 World Series gambling scandal rocked the baseball world when the affair broke into the public's view late in the 1920 season. Just when baseball emerged from that threat, two of baseball's biggest stars, Ty Cobb and Tris Speaker, found themselves immersed in betting scandal arising from a seemingly meaningless game late in the 1919 season. The scandal led to acrimony, finger-pointing and three major resignations. Ultimately, the two stars were cleared and they returned to baseball in 1927, but the reverberations were felt for years to come. Naturally, Babe Ruth figures in the story as wellDan Taylor, the voice of the Fresno Grizzlies, wrote "Baseball at the Abyss: The Scandals of 1926, Babe Ruth, and the Unlikely Savior Who Rescued a Tarnished Game" (Rowman & Littlefield 2023) about the scandal and the stars put under the spotlight. Taylor joins us this week to talk about gambling in baseball, which has emerged the last two seasons as an on-going challenge for the sport.Dan Taylor on Twitter (https://x.com/WritinGuy)Please consider supporting Hooks & Runs by purchasing books, including those featured in this episode (if any were), through our store at Bookshop.org. Here's the link. https://bookshop.org/shop/hooksandruns Hooks & Runs - https://hooksandruns.buzzsprout.comEmail: hooksandruns@protonmail.comCraig on Bluesky (@craigest.bsky.social)Rex (Krazy Karl's Music Emporium) on Facebookhttps://www.facebook.com/people/Krazy-Karlz-Music-Emporium/100063801500293/Hosts Emeriti:Andrew Eckhoff on TikTokhttps://www.tiktok.com/@hofffestEric on Facebookhttps://www.facebook.com/ichaboderic/Music: "Warrior of Light" by ikolics (via Premium Beat)   www.premiumbeat.com/artist/ikoliksThis podcast and this episode are copyright Craig Estlinbaum, 2025. 

Jack and Ryan from the band AJR join Buzz Knight on this new episode of the podcast. Check out the candid conversation about their musical journey from New York street performances to chart topping hits and selling out concerts. They share behind the scenes insights on their creative process, the DIY spirit behind AJR's self produced albums, and how they turn unforgettable songs like "Bang" and "I'm Ready." Hear about their family roots, the band's evolving sound and what inspires their boundary pushing pop anthems.Support the show: https://takinawalk.com/See omnystudio.com/listener for privacy information.

Discover why TikTok Shop and social commerce must be a core in your e-commerce strategy. Actionable tactics on affiliates, creators, and scaling beyond Amazon.   Step into the vibrant world of TikTok Shop and social commerce with our distinguished guest, Stephanie Tramicheck. With an impressive track record that includes pioneering one of France's first fashion and craft blogs, and helping establish Etsy and Pinterest in Europe. She shares her journey into the social commerce sphere, offering valuable insights on the explosive potential within TikTok's ecosystem. Discover how brands and creators can harness data and analytics to excel, as she discusses her work with a Korean conglomerate and her agency.   Influencer marketing takes center stage as we explore the nuanced strategies that resonate on TikTok. Stephanie introduces an influencer masterfully blending product promotion with genuine lifestyle content. This approach not only strengthens trust but also enhances product interest organically. We navigate the evolving relationship between brands and influencers, emphasizing the importance of aligning values and tapping into audiences on a personal level. This shift from traditional advertising underlines the need for a modern mindset in today's dynamic digital landscape.   Our conversation expands to cover the innovative terrain of affiliate marketing and live shopping on TikTok. Stephanie sheds light on the power of compelling, shoppable content that drives impulse buying, supported by insightful data analysis. As we contrast the cultural nuances of live shopping between the US and China, the call for engaging, story-driven experiences becomes clear. With discussions on spark ads, creator collaborations, and TikTok's significant economic influence, we paint a picture of social commerce as a transformative force poised to surpass traditional e-commerce. Tune in to gain a treasure trove of insights and strategies for thriving in the ever-evolving world of TikTok.   In episode 464 of the AM/PM Podcast, Kevin and Stephanie discuss: 00:00 - TikTok Shop and Social Commerce 00:35 - E-Commerce Opportunities With Stephanie Tramicheck 04:53 - Exploring Social Commerce Opportunities on TikTok 12:59 - Influencer Marketing on TikTok 15:57 - Building Brand Influence on TikTok 18:53 - Different Roles in Social Commerce 19:59 - TikTok Shop Affiliate Marketing Strategies 22:36 - Tracking Affiliate Performance on TikTok 34:24 - Live Shopping Strategies on TikTok 41:58 - Innovating Live Shopping Across Borders 45:07 - Maximizing TikTok Shop Affiliates' Efficacy 47:53 - Emerging Social Commerce Platforms vs TikTok 58:04 - TikTok and Social Commerce Future 1:01:12 - The Future of TikTok Commerce

This week's episode of Win The Hour, Win The Day Podcast interviews, Anjeanette Carter. Do you want more people to notice your LinkedIn posts? Join us as Anjeanette Carter shows how to write posts that grab attention and keep readers hooked. In this powerful talk, you'll learn:-Why the first two lines (the hook) decide if your post gets read.-How short lines and white space make posts easier to follow.-The best way to tell a story that people relate to.-Why insight matters more than long lists or lectures.-How to use call-to-actions that spark comments and boost reach. Get ready to learn how simple changes can make your LinkedIn posts go further. Don't miss this chance to make your posts clear, engaging, and worth reading. Win The Hour, Win The Day! www.winthehourwintheday.com  Podcast: Win The Hour, Win The Day Podcast  Facebook: https://www.facebook.com/winthehourwintheday/LinkedIn: https://www.linkedin.com/company/win-the-hour-win-the-day-podcast You can find Anjeanette Carter at:LinkedIn: https://www.linkedin.com/in/anjeanette-carter/Substack: https://anjeanettecarter.substack.com/ #KrisWard#ViralLinkedInPosts#LinkedInContentStrategy 

Join us for a practical and inspiring Retail Roundup session with western fashion influencer and content creator Kyli Hibbard (@shopwithmecowgirl). Fresh off the WESA Trade Show floor, Kyli will share quick, creative content ideas that retailers can use right away to boost engagement and showcase their products on Reels, TikTok, and Shorts even with a busy schedule. Listen in...WESA Retail Roundup September 8, 2025:Host: Glenn the Geek, Host of Horses in the MorningFacebook: Retail Roundup Facebook groupGuest: Kyli Hibbard | Facebook | Instagram | TikTokPresented By: Western English Sales AssociationChapters:00:47 - The Power of Short Form Video in Retail11:11 - The Importance of Hooks and Consistency in Video Marketing19:22 - The Shift Towards Authenticity in Content Creation23:22 - Navigating Short Form Video Strategies27:25 - The Rise of YouTube and Its Impact on Content CreationTakeaways:The significance of short-form video lies in its capacity to foster genuine connections between businesses and consumers.Engaging with audiences through authentic content enhances relatability, resulting in increased customer loyalty and interest.Understanding the nuances of various social media platforms allows businesses to tailor their content effectively for optimal reach.Consistency in posting is paramount; it trains customers to expect and engage with content regularly, thus enhancing brand visibility.