Welcome To The NEXT LEVEL Facebook Ads Podcast, with Phil Graham and Sam Carlson. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let’s GO!
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The Next Level Facebook Ads Podcast is a game-changer for anyone looking to master the art of Facebook advertising. Hosted by Phil Graham, this podcast delivers practical tips, strategies, and insights that are invaluable for beginners and experienced marketers alike. With episodes that are straight-forward and to the point, listeners can expect real, actionable advice without any marketing fluff.
One of the best aspects of this podcast is Phil's expertise and genuine care for his listeners' success. As a top Facebook ads expert who runs his own agency, Phil's knowledge and experience shine through in every episode. He provides real insights that actually work, giving listeners the confidence to implement his strategies and see results. The content is enlightening and informative, with each episode offering golden nuggets of wisdom that can be applied immediately.
Another standout aspect of The Next Level Facebook Ads Podcast is its consistency and reliability. With regular weekly episodes, listeners can rely on this podcast to deliver valuable content consistently. Phil's teaching style breaks down complex concepts into digestible bites, making it easy for listeners to understand what to do, why they should do it, and how to execute it. The podcast offers logical lessons in a format that is easily actionable.
While it is difficult to find any major drawbacks with this podcast, one minor criticism could be that it only releases one episode per week. Given the high-quality content delivered by Phil, some listeners may wish there were more frequent episodes available. However, this does not take away from the overall value provided in each episode.
In conclusion, The Next Level Facebook Ads Podcast is an exceptional resource for anyone looking to take their Facebook advertising skills to new heights. Phil Graham's expertise and dedication to helping his audience truly shine through in every episode. Whether you're a beginner or a seasoned marketer, this podcast will provide you with actionable strategies and insights that will undoubtedly improve your business through ads. If you're ready to learn and grow in the world of Facebook advertising, this podcast is an absolute must-listen.
Have a $1,000 Ad budget and not sure how to spend it? In this episode, I'll show you exactly how I'd spend that money on Facebook and Instagram Ads this month, including what to skip, what to prioritize, and how to break it out. Website: https://philgrahamdigital.com
If your Facebook and Instagram ads are struggling, you're not alone. In this episode, I break down the most common reasons many Facebook Ads fail and what some smart advertisers are doing differently. Website: https://philgrahamdigital.com
Today, I am answering 6 hot Facebook & Instagram ad questions in under 10 minutes. No fluff, just real talk. From busting myths to budget tips and ad copy secrets, this fast-paced episode is packed with value. Plus, big news: Threads ads are here! Don't miss it. Website: https://philgrahamdigital.com
Many advertisers miss these 3 retargeting audiences and sometimes they can be very effective, with exceptions of course. In this quick episode, I'll break down who they are, why they matter, and how to build ads specifically for them. Don't waste your warm traffic, learn how to leverage it with my new strategic retargeting plan for mid 2025! Website: https://philgrahamdigital.com
Today, Meta announced their earnings report for the first quarter of 2025 and in this short and quick episode, I cover the most important things advertisers need to know and why it's such great news for advertisers. Website: https://philgrahamdigital.com
Is ChatGPT giving out bad ad advice? In this episode, I share where AI misses the mark on Facebook Ads and how to use it correctly. Don't let generic tips potentially tank your strategy. Learn how to use AI like a real ad expert. Website: https://philgrahamdigital.com
In this episode, I share some tips and practical advice on how Facebook and Instagram Ads could be your secret weapon in a recession or any economy, bad or good. Don't let fear crush you, there are tremendous opportunities out there right now! Website: https://philgrahamdigital.com
Discover how some Facebook & Instagram Ad experts are approaching Ads differently in 2025 and what sets them apart from the rest. Website: https://philgrahamdigital.com
Feeling stuck or unsure about your Facebook & Instagram Ads? In this quick episode, I'll show you how to audit your ads in just five minutes. You'll discover how to spot common problems, explore ways to potentially improve your targeting, and get ideas for quickly testing and optimizing your creatives. Stop guessing and get clarity and actionable insights in minutes! Website: https://philgrahamdigital.com
Many are asking if Facebook Ads still work. In this episode, I break down what's really going on, why some advertisers are struggling, and most importantly, how to quickly adapt your strategy to the evolving landscape. Don't panic, Facebook Ads aren't dead, in fact, they are better than ever! Website: https://philgrahamdigital.com
Not sure if you're spending your Facebook & Instagram Ads budget the right way? In this episode, I'll break down how we allocate our budget wisely—where to invest more, where to cut back, and how to avoid common overspending mistakes. Whether you're running ads on a tight budget or scaling up, there's something for everyone in this episode! Website: https://philgrahamdigital.com
Your Facebook and Instagram Ads might be driving traffic, but are your landing and sales pages costing you conversions and sales? In this episode, I'm revealing five landing page fixes you should test that might improve conversions. Website: https://philgrahamdigital.com
In this episode, I share some further insights about what AI is currently good at when it comes to Meta Ads as well as what it ISN'T good at because so many advertisers use AI wrong & make costly mistakes with their ads. Website: https://philgrahamdigital.com
I love AI and I love Facebook and Instagram Ads. AI can be used for great ads BUT, so many advertisers make costly mistakes when trying to use AI for their marketing. Listen and learn some of the most common mistakes and how you can avoid them. Website: https://philgrahamdigital.com
Today, I'm sharing 4 very important ad metrics for Facebook and Instagram Ads. These are metrics that you can't ignore, and it's not enough to know what they are, you should be trying to improve them consistently as well. Don't miss out, lots of value in this one! Website: https://philgrahamdigital.com
Are your Meta ads underperforming? In this episode, I'm sharing the step-by-step process we use to identify why an ad isn't working and what steps we take to try to improve results. Website: https://philgrahamdigital.com
Today, I'm sharing my favorite Ads from the Super Bowl and more importantly, how you can leverage some of the cool Super Bowl Ad tactics in your Facebook and Instagram video Ads without needing a huge budget. Website: https://philgrahamdigital.com
Today, I'm sharing some powerful strategies I use and highly recommend when it comes to low budget Facebook and Instagram Ads, based on my experience. Website: https://philgrahamdigital.com
Today, Meta announced their Q4 earnings and user numbers and I share the good news and more importantly, what that means for advertisers in this short episode! Website: https://philgrahamdigital.com
I'm excited to share my brand new and very powerful AI personalized quiz funnel that is ideal for both B2B and B2C and I'll be teaching you how to leverage this with your Facebook and Instagram Ads. Website: https://philgrahamdigital.com
Ready to try and level up your Facebook video ads in 2025? In this episode, I'm sharing my ultimate guide for Facebook and Instagram video Ads. This is the perfect time to leverage video in your advertising, don't miss out! Website: https://philgrahamdigital.com
Facebook and Instagram Ads are evolving, are you keeping up? In this episode, I share some of my best practices for Facebook and Instagram Ads in 2025. Listen to stay ahead of the competition! Website: https://philgrahamdigital.com
Happy New Year! There is so much opportunity with Facebook and Instagram Ads in 2025 and today, I'm going to share why I think advertisers and entrepreneurs should be going all in on Meta Ads this year and why it could potentially hurt you if you don't. Next week I'll be covering some of my best practices for ads in the new year. Website: https://philgrahamdigital.com
Today, it's the last day of 2024 and I've got a fun episode of your frequently asked questions about Facebook and Instagram Ads as well as some fun personal questions mixed in. Don't miss it! Website: https://philgrahamdigital.com
In this episode, learn how to create powerful Facebook and Instagram ads like Nike, but without the big-budget spend. Discover ad targeting and placement tips, creative techniques, and more! Website: https://philgrahamdigital.com
In today's episode, I'll share some of my favorite tests that Facebook and Instagram advertisers should be doing. These 5 simple but powerful tests can sometimes make a huge difference! Website: https://philgrahamdigital.com
In this episode, I share 5 secrets I discovered about Dollar Shave Club's iconic viral video ads and how you can leverage similar strategies to potentially create impactful, memorable Facebook and Instagram video ads, even if you don't have a large budget. Website: https://philgrahamdigital.com
In this episode, I share seven reasons why your Facebook & Instagram video ads might be failing and some actionable tips on what to do instead. Website: https://philgrahamdigital.com
It's almost Black Friday and Cyber week so today, I'm excited to share 7 important last-minute Facebook and Instagram Ad tips you can leverage for the holiday selling season! Website: https://philgrahamdigital.com
Today, I'm sharing 7 powerful Facebook and Instagram Ad tips that can be leveraged with any size ad budget! Website: https://philgrahamdigital.com
Instagram Reels Ads are hot right now! Today, I'm sharing some of my favorite ad angles for Reels that may help you capture more attention and make your ads stand out. Website: https://philgrahamdigital.com
In this episode, I share 5 crucial Facebook Ad metrics to not only track, but optimize when it comes to your Facebook and Instagram Ads. Website: https://philgrahamdigital.com
Meta had earnings today (October 30th 2024) and in this short recap, I talk about why it was such great news for advertisers. Website: https://philgrahamdigital.com
In this episode, I share some tips and strategies we use to optimize Facebook and Instagram ads efficiently. Listen and learn how small, consistent adjustments can sometimes make a big difference without taking up too much of your time. Website: https://philgrahamdigital.com
Unlock the power of retargeting ads this fall and winter! In this episode, I'm sharing my 2024 retargeting formula, including strategies, ad objectives, audience targeting, and creative ideas. Learn how to leverage your warm audience with my strategic retargeting plan! Website: https://philgrahamdigital.com
Get ready for a fun and insightful Facebook Ads FAQ! In this episode, I'm answering your most burning ad questions—from lowering costs to handling ad fatigue—plus a personal question you didn't see coming. Whether you're new to Facebook Ads or a seasoned pro, you'll leave with practical tips and a smile! Website: https://philgrahamdigital.com
Today, I'm sharing 4 common Facebook Ad mistakes that many advertisers make during the holidays. Sometimes, these mistakes can be very costly in time or money! Website: https://philgrahamdigital.com
Ready to elevate your Holiday Facebook Ad game? In this episode, we go over a powerful strategy to craft high-impact campaigns that can start nurturing your audience early for better potential payoffs in the peak November and December sales season. Learn how to optimize your budget, leverage video ads, and master staggered retargeting—which can sometimes help turn cold prospects into high potential warm buyers during the holidays. Plus, we talk about the importance of making data-driven decisions with your Ads. Website: https://philgrahamdigital.com
Get ready to crush Facebook and Instagram Ads this holiday season! In Part 1 of this 3-part series, I dive into the latest consumer and ad trends shaping the 2024 holiday landscape. Discover key insights that could potentially give you a huge edge this holiday season whether you are an e-commerce business, local business, service, digital, or a creator. Website: https://philgrahamdigital.com
Headlines matter, and in this episode, I'm sharing my top 5 tips for scroll-stopping headlines for your Facebook and Instagram Ads. Great headlines can help your ad's effectiveness, differentiate you, and help get your ads noticed so you stand out from the crowd! Website: https://philgrahamdigital.com
In this episode, we focus on the power of emotional triggers in Facebook and Instagram ads and explore how emotions like fear of missing out, nostalgia, curiosity, happiness, and inspiration can sometimes significantly impact your ad performance. I also provide practical examples and five specific copywriting techniques to help you harness these emotional triggers in your ads. Website: https://philgrahamdigital.com
Today, I'm sharing 5 advanced Facebook and Instagram ad targeting strategies that you should try right now. I'll be sharing some actionable steps and insights to help you navigate the complex world of audience targeting. Tune in to learn how to leverage both broad and segmented audiences with the goal of making your ads more relevant and effective. Website: https://philgrahamdigital.com
In today's episode, discover five essential traits and skills that can set many top advertisers apart. Learn the importance of understanding your audience, harnessing data, unleashing creativity, adapting effectively, and staying persistent. Tune in to elevate your advertising game! Website: https://philgrahamdigital.com
In this episode we are diving into the world of Instagram Reels ads with expert tips and best practices on how to make the most of this popular ad placement, from creating ideal 9x16 vertical videos to using engaging hooks, music, and captions. Phil also shares practical advice on leveraging manual placements for Reels and Stories to test and optimize your ad performance. Tune in to discover how to enhance your Reels ads and potentially maximize their impact without boosting posts. Don't miss out on these valuable insights and actionable strategies to elevate your ad game! Website: https://philgrahamdigital.com
In this episode, I delve into seven very common mistakes many advertisers make with Facebook and Instagram ads. From improper targeting to neglecting data-driven decisions, we'll discuss how to navigate these challenges and optimize your ad strategies. Website: https://philgrahamdigital.com
In this episode, we're diving deep into maximizing Facebook and Instagram leads with 11 actionable strategies for creating better campaigns. From optimizing your lead forms to leveraging best practices straight from Facebook, these tips could be a game-changer for your business. Whether you're in e-commerce, local business, selling courses, or any other type of business, these techniques are designed to potentially boost your lead quality and conversion rates. Plus, I'll share insights on A/B testing, mobile optimization, and more to help you fine-tune your approach. Join me as we explore these powerful methods that could potentially transform your ad performance. Website: https://philgrahamdigital.com
In this special quarterly episode recorded on Wednesday, July 31, 2024, I dive into Meta's latest earnings report and what it means for advertisers. I'll break down the impressive numbers, including a remarkable rise in advertising revenue and a mind blowing daily active people/users number. Learn why Facebook and Instagram continue to be the top platforms for digital advertising. Website: https://philgrahamdigital.com
Today, I'm excited to dive deep into the power of the Facebook pixel. I will share why simply having your pixel installed isn't enough. It's crucial to optimize it for better results, especially with recent technology changes. Many advertisers miss out on potential by not fully utilizing their pixels, so I will be sharing my top three optimization steps that you can implement right away. Whether you're a seasoned pro or new to Facebook ads, this episode should provide actionable insights so get ready to take your pixel optimization to the next level! Website: https://philgrahamdigital.com
In this episode, I dive into four crucial Facebook and Instagram Ad metrics that marketers should be tracking to optimize their efforts which could help achieve better results. Website: https://philgrahamdigital.com
In this episode, I dive into why your Facebook ads might be failing even when the ad metrics look promising and I'll be sharing six key areas beyond the ads themselves that can impact your campaign's success. This episode is packed with insights on conversion optimization, offer strategies, and more to help you troubleshoot and improve your ad performance. Website: https://philgrahamdigital.com
Today, I'm covering my top 3 Facebook and Instagram Ad Objectives that you should be focusing on as of July 2024. There is more than one objective that can be useful for many types of advertisers, make sure you are leveraging these different objectives. Website: https://philgrahamdigital.com
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