SEO Rockstars

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Jammin' and Spammin' with the Princes of PageRank, the Heroes of HTML, the Sultans of Search. Join Daron Babin aka SEGuru live every week and have your eyes opened to the wide variety of search engine optimization tactics.

WMR.FM


    • Aug 14, 2019 LATEST EPISODE
    • infrequent NEW EPISODES
    • 40m AVG DURATION
    • 461 EPISODES


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    Latest episodes from SEO Rockstars

    Mike Roberts - Founder and CEO - SpyFu

    Play Episode Listen Later Aug 14, 2019 39:26


    Mike Roberts is the Founder and CEO of SpyFu, a service that lets you learn from and download your competitors’ AdWords and SEO campaign history. Mike is an industry-recognized expert in SEO, PPC, and competitive intelligence.Talks about SEO Mistakes You’re Definitely MakingHaving founded SpyFu in 2006, he led the charge in transforming the way search marketers to craft their strategies in PPC and SEO. Like many creators, Mike obsesses over what makes something work. He applies that thinking to search marketing, pulling apart the data to learn why some advertisers are more successful so that everyone can learn from the wisdom of the market.

    Mike Roberts - Founder and CEO - SpyFu

    Play Episode Listen Later Aug 14, 2019 39:26


    Mike Roberts is the Founder and CEO of SpyFu, a service that lets you learn from and download your competitors’ AdWords and SEO campaign history. Mike is an industry-recognized expert in SEO, PPC, and competitive intelligence.Talks about SEO Mistakes You’re Definitely MakingHaving founded SpyFu in 2006, he led the charge in transforming the way search marketers to craft their strategies in PPC and SEO. Like many creators, Mike obsesses over what makes something work. He applies that thinking to search marketing, pulling apart the data to learn why some advertisers are more successful so that everyone can learn from the wisdom of the market.

    Google Improvements and Indexing URLs

    Play Episode Listen Later Apr 12, 2017 41:37


    This episode of SEO Rockstars touches on Google now letting you submit URLs for indexing straight from Search, as well as giving you the ability to fact check news. Not only is Google one fo the best search engines but we give you 5 Reasons Why Google is Best Place to Work. Google has been trying to reduced fake Google Maps listings and have by 70% since 2015. Also a tip of the hat to blogging wizard for The Definitive Guide To Getting Google Sitelinks.

    Google Improvements and Indexing URLs

    Play Episode Listen Later Apr 12, 2017 41:37


    This episode of SEO Rockstars touches on Google now letting you submit URLs for indexing straight from Search, as well as giving you the ability to fact check news. Not only is Google one fo the best search engines but we give you 5 Reasons Why Google is Best Place to Work. Google has been trying to reduced fake Google Maps listings and have by 70% since 2015. Also a tip of the hat to blogging wizard for The Definitive Guide To Getting Google Sitelinks.

    Google Search Quality Crisis

    Play Episode Listen Later Apr 4, 2017 44:56


    Google’s biggest-ever search quality crisis; Why do marketers still struggle with innovative search tactics?  Google Testing Breadcrumb URLs Above Titles on Mobile Search Results. Eric Enge recaps a session from SMX West where audience members were able to ask Google anything.  How to Get Back on Track After a Drop in Rankings. Brand Safety Issues At Google: 'Much Ado About Nothing'  

    Google Search Quality Crisis

    Play Episode Listen Later Apr 4, 2017 44:56


    Google’s biggest-ever search quality crisis; Why do marketers still struggle with innovative search tactics?  Google Testing Breadcrumb URLs Above Titles on Mobile Search Results. Eric Enge recaps a session from SMX West where audience members were able to ask Google anything.  How to Get Back on Track After a Drop in Rankings. Brand Safety Issues At Google: 'Much Ado About Nothing'  

    The Power of Online Reviews, the Definitive Guide to Local Search Ranking Factors and More from SMX West 2017

    Play Episode Listen Later Mar 28, 2017 38:21


    Harnessing the power of online reviews as Thomas Ballantyne spoke last week at SMX West about the value of online reviews, showing why businesses need to start thinking about them if they aren't already.Plus, a recap of a session on the Definitive Guide to Local Search Ranking Factors. How Google Chooses “People Also Search For” in Knowledge Panels  Understanding the Quick Answers Box Questions to Assess SEO Candidates' Knowledge 

    The Power of Online Reviews, the Definitive Guide to Local Search Ranking Factors and More from SMX West 2017

    Play Episode Listen Later Mar 28, 2017 38:21


    Harnessing the power of online reviews as Thomas Ballantyne spoke last week at SMX West about the value of online reviews, showing why businesses need to start thinking about them if they aren't already.Plus, a recap of a session on the Definitive Guide to Local Search Ranking Factors. How Google Chooses “People Also Search For” in Knowledge Panels  Understanding the Quick Answers Box Questions to Assess SEO Candidates' Knowledge 

    Hijacking Google’s SEO Guide Search Rankings

    Play Episode Listen Later Mar 7, 2017 39:22


    Hijacking Google’s SEO guide search rankings ; Google ‘related picks’ now showing under some top stories carousels; How competitors can ruin your rankings, and how to make sure they don't  . The correlation between ranking factors — like views, comments and shares — with YouTube rankings.  

    Hijacking Google’s SEO Guide Search Rankings

    Play Episode Listen Later Mar 7, 2017 39:22


    Hijacking Google’s SEO guide search rankings ; Google ‘related picks’ now showing under some top stories carousels; How competitors can ruin your rankings, and how to make sure they don't  . The correlation between ranking factors — like views, comments and shares — with YouTube rankings.  

    AMP, SSL, HTTPS and more with International SEO Consultant Aleyda Solis

    Play Episode Listen Later Feb 21, 2017 36:18


    Chris Boggs welcomes International SEO Consultant Aleyda Solis. She talks to us about how she got started from Marketing to SEO. Also, they talk AMP webpages and how you really can't discount them. Later she informs us on migration to https and how important it will be here in 2017. Also, when moving forward when you buy a certificate make sure its for multiple domains, and look at different SSL certificates. She also explains that if you move to https, you should also move to http2 to make your site even faster.

    AMP, SSL, HTTPS and more with International SEO Consultant Aleyda Solis

    Play Episode Listen Later Feb 21, 2017 36:18


    Chris Boggs welcomes International SEO Consultant Aleyda Solis. She talks to us about how she got started from Marketing to SEO. Also, they talk AMP webpages and how you really can't discount them. Later she informs us on migration to https and how important it will be here in 2017. Also, when moving forward when you buy a certificate make sure its for multiple domains, and look at different SSL certificates. She also explains that if you move to https, you should also move to http2 to make your site even faster.

    Breaking Down The Newest Penguin Algorithm Update

    Play Episode Listen Later Feb 15, 2017 47:11


    In this episode Chris and Frank talk about the Google algorithm change that effects how sites are rank. They also touch on navigation structure on mobile websites, and how the "Near Me" feature in search engines are becoming a mobile-driven phenomenon. Plus they break down Google's  new Penguin Algorithm update.

    Breaking Down The Newest Penguin Algorithm Update

    Play Episode Listen Later Feb 15, 2017 47:11


    In this episode Chris and Frank talk about the Google algorithm change that effects how sites are rank. They also touch on navigation structure on mobile websites, and how the "Near Me" feature in search engines are becoming a mobile-driven phenomenon. Plus they break down Google's  new Penguin Algorithm update.

    SEO Winners and Losers in 2016

    Play Episode Listen Later Feb 7, 2017 46:22


    Matt Cutts Hearts His Google+ Followers; Google Adds Category Filters to Organic Search .What can we learn from the winners and losers of organic search in 2016?  Top Google Winners and Losers in 2016; Google Won't Tell Webmasters Which Links They Do Not Count For Spam Reasons.

    SEO Winners and Losers in 2016

    Play Episode Listen Later Feb 7, 2017 46:22


    Matt Cutts Hearts His Google+ Followers; Google Adds Category Filters to Organic Search .What can we learn from the winners and losers of organic search in 2016?  Top Google Winners and Losers in 2016; Google Won't Tell Webmasters Which Links They Do Not Count For Spam Reasons.

    The Ultimate SEO Google Hack

    Play Episode Listen Later Jan 31, 2017 36:59


    Chris Boggs and Frank Watson, talk about The Ultimate SEO Google hack  as described in a recent SEMRush blog post. The post explains " If you're doing all the right things but still not getting the traffic you deserve from Google then it's time to discover the ultimate SEO Google hack."  Plus, what are successful marketers are doing with their content to make it top notch, and analyzing Featured Snippets and the confusion behind what they are. And a few tactics on how to get your content on these important Featured Snippets!

    The Ultimate SEO Google Hack

    Play Episode Listen Later Jan 31, 2017 36:59


    Chris Boggs and Frank Watson, talk about The Ultimate SEO Google hack  as described in a recent SEMRush blog post. The post explains " If you're doing all the right things but still not getting the traffic you deserve from Google then it's time to discover the ultimate SEO Google hack."  Plus, what are successful marketers are doing with their content to make it top notch, and analyzing Featured Snippets and the confusion behind what they are. And a few tactics on how to get your content on these important Featured Snippets!

    ​Search's Role In Combating Fake News

    Play Episode Listen Later Jan 24, 2017 44:08


    Search's Role In Combating Fake News? Google AMP carousels are multiplying!  Google Update Brewing? Chatter Tools Point To Algorithm Update; Don’t let a spotty connection stop you from searching  ; Google: Use Nofollow When Linking To Bad Site ; Google: How to Handle Near Identical Product Pages for Search 

    ​Search's Role In Combating Fake News

    Play Episode Listen Later Jan 24, 2017 44:08


    Search's Role In Combating Fake News? Google AMP carousels are multiplying!  Google Update Brewing? Chatter Tools Point To Algorithm Update; Don’t let a spotty connection stop you from searching  ; Google: Use Nofollow When Linking To Bad Site ; Google: How to Handle Near Identical Product Pages for Search 

    From PPC Ads in SERPs to Google Search Analytics

    Play Episode Listen Later Dec 27, 2016 26:56


    Chris and  Frank discuss Locating PPC Ads in SERPs; Defining Google Search Analytics and from Moz Doubling Down on Search; A NEW New Google. 

    From PPC Ads in SERPs to Google Search Analytics

    Play Episode Listen Later Dec 27, 2016 26:56


    Chris and  Frank discuss Locating PPC Ads in SERPs; Defining Google Search Analytics and from Moz Doubling Down on Search; A NEW New Google. 

    Google Getting Around Controversial Sites and Ranking Well in Search Results

    Play Episode Listen Later Dec 20, 2016 44:05


    Google has been getting some heat around various anti semitic and racist sites ranking well in their search results. Frank and Chris explain. Plus, a New Search Results Evaluation Model from Google; Google: There Is No One Recipe For Search Rankings Success; Expert Predictions on 2017 Social Media Trends and more. 

    Google Getting Around Controversial Sites and Ranking Well in Search Results

    Play Episode Listen Later Dec 20, 2016 44:05


    Google has been getting some heat around various anti semitic and racist sites ranking well in their search results. Frank and Chris explain. Plus, a New Search Results Evaluation Model from Google; Google: There Is No One Recipe For Search Rankings Success; Expert Predictions on 2017 Social Media Trends and more. 

    Referrer Spam Wrecking Google Analytics

    Play Episode Listen Later Dec 13, 2016 39:50


    Referrer spam wrecking Google Analytics data. Google Search Console expands reports for property sets. Google Acquires Eye Tracking Startup Eyefluence and its Technology. Stop Looking at Keyword Search Volume (And Look Here Instead).

    Referrer Spam Wrecking Google Analytics

    Play Episode Listen Later Dec 13, 2016 39:50


    Referrer spam wrecking Google Analytics data. Google Search Console expands reports for property sets. Google Acquires Eye Tracking Startup Eyefluence and its Technology. Stop Looking at Keyword Search Volume (And Look Here Instead).

    Content, Links, Tech and Analytics

    Play Episode Listen Later Dec 6, 2016 44:17


    Talking Content, Links, Tech and Analytics as Chris and Frank discuss: Google’s machine learning now writes featured snippets descriptions. Google Returns Porn For Sexy Black Mom But Not For Sexy White Mom. 10 Ways Content Marketing and Sales Teams Can Work Together. Google: Giving Charity Donations In Exchange For A Link, Is A Paid Link.

    Content, Links, Tech and Analytics

    Play Episode Listen Later Dec 6, 2016 44:17


    Talking Content, Links, Tech and Analytics as Chris and Frank discuss: Google’s machine learning now writes featured snippets descriptions. Google Returns Porn For Sexy Black Mom But Not For Sexy White Mom. 10 Ways Content Marketing and Sales Teams Can Work Together. Google: Giving Charity Donations In Exchange For A Link, Is A Paid Link.

    Google Tweaking Top Stories; Filtering Out Fake News

    Play Episode Listen Later Nov 29, 2016 39:47


    Google Tweaking Top Stories Algorithm To Filter Out Fake News? Man sues Google for $750,000 over defamatory search results. SEO without SERPs with Google Assistant, Home and Amazon Echo. Google Removing “Content Keywords” from Search Console. Ranking Events in Google Search Results.

    Google Tweaking Top Stories; Filtering Out Fake News

    Play Episode Listen Later Nov 29, 2016 39:47


    Google Tweaking Top Stories Algorithm To Filter Out Fake News? Man sues Google for $750,000 over defamatory search results. SEO without SERPs with Google Assistant, Home and Amazon Echo. Google Removing “Content Keywords” from Search Console. Ranking Events in Google Search Results.

    Unannounced Google Search Update; Everything We Know About the Google Mobile-first Index

    Play Episode Listen Later Nov 22, 2016 38:14


    Unannounced Google Search Update; Everything We Know About the Google Mobile-first Index. No Changes to Mobile Friendly Criteria or Ranking Boost With Mobile First Indexing. Bing Search Will Not Do Mobile First Search Index.  How to prepare your business for Google’s mobile-first index.

    Unannounced Google Search Update; Everything We Know About the Google Mobile-first Index

    Play Episode Listen Later Nov 22, 2016 38:14


    Unannounced Google Search Update; Everything We Know About the Google Mobile-first Index. No Changes to Mobile Friendly Criteria or Ranking Boost With Mobile First Indexing. Bing Search Will Not Do Mobile First Search Index.  How to prepare your business for Google’s mobile-first index.

    Going Behind the Warrior Forum

    Play Episode Listen Later Nov 8, 2016 37:36


    Chris and Fank welcome Moss Pauly who runs the Warrior Forum, which is the world's largest Internet marketing community with over 1 million of the world's top internet marketers. Moss offers insight on  SEO, SEM, conversion optimisation, AB testing, EDM marketing and more.

    Going Behind the Warrior Forum

    Play Episode Listen Later Nov 8, 2016 37:36


    Chris and Fank welcome Moss Pauly who runs the Warrior Forum, which is the world's largest Internet marketing community with over 1 million of the world's top internet marketers. Moss offers insight on  SEO, SEM, conversion optimisation, AB testing, EDM marketing and more.

    Essential Help for ECommerce SEO Newbies

    Play Episode Listen Later Nov 1, 2016 41:32


    Chris and Frank share what they call a good direct article that offers some essential help for ecommerce seo newbies. Plus how page quality and engagement is important to good SEO . Plus, Google: We Have A Bunch Of Original Source Detection Algorithms and No Need To Disavow Blogroll Or Sitewide Links and There Is No Penguin Boost

    Essential Help for ECommerce SEO Newbies

    Play Episode Listen Later Nov 1, 2016 41:32


    Chris and Frank share what they call a good direct article that offers some essential help for ecommerce seo newbies. Plus how page quality and engagement is important to good SEO . Plus, Google: We Have A Bunch Of Original Source Detection Algorithms and No Need To Disavow Blogroll Or Sitewide Links and There Is No Penguin Boost

    Search Engine Journal Guides Analyzed

    Play Episode Listen Later Sep 20, 2016 31:02


    Chris Boggs and Frank Watson delve into three different guides published on Search Engine Journal. They include the Three Pillars of SEO: Authority, Relevance, and Trust; How to Do Keyword Research and a Complete Guide to Panda, Penguin, and Hummingbird. 

    Search Engine Journal Guides Analyzed

    Play Episode Listen Later Sep 20, 2016 31:02


    Chris Boggs and Frank Watson delve into three different guides published on Search Engine Journal. They include the Three Pillars of SEO: Authority, Relevance, and Trust; How to Do Keyword Research and a Complete Guide to Panda, Penguin, and Hummingbird. 

    Locating PPC Ads in SERPs; Defining Google Search Analytics Impressions, Position and Clicks​

    Play Episode Listen Later Sep 6, 2016 29:23


    55% of searchers don’t know which links in the SERPs are PPC ads.New Google help document defines Search Analytics impressions, position and clicksThematic Modeling Using Related Words in Documents and Anchor TextHow and Why to Raise Organic SEO CTRsSEO and the CMO: Communication and board room metrics that matterPopular 404 to 301 WordPress Plugin Injecting Cloaked Spam Links for Search Engines

    Locating PPC Ads in SERPs; Defining Google Search Analytics Impressions, Position and Clicks​

    Play Episode Listen Later Sep 6, 2016 29:23


    55% of searchers don’t know which links in the SERPs are PPC ads.New Google help document defines Search Analytics impressions, position and clicksThematic Modeling Using Related Words in Documents and Anchor TextHow and Why to Raise Organic SEO CTRsSEO and the CMO: Communication and board room metrics that matterPopular 404 to 301 WordPress Plugin Injecting Cloaked Spam Links for Search Engines

    Bing: Testing Site Name Only With No URL in Results; So You Want to Do International Marketing​;

    Play Episode Listen Later Aug 30, 2016 38:21


    Bing Testing Site Name Only With No URL in Search Results; Frank Watson on  So You Want to Do International Marketing; What are Google's quality updates (aka Phantom updates), and how can you recover?Video SEO Tips to Improve RankingsTest points to likely influence of click-through rate on search rankings

    Bing: Testing Site Name Only With No URL in Results; So You Want to Do International Marketing​;

    Play Episode Listen Later Aug 30, 2016 38:21


    Bing Testing Site Name Only With No URL in Search Results; Frank Watson on  So You Want to Do International Marketing; What are Google's quality updates (aka Phantom updates), and how can you recover?Video SEO Tips to Improve RankingsTest points to likely influence of click-through rate on search rankings

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