Podcasts about Relevance

In this era where AI is nipping at the heels of our marketing careers, there is no more important idea than defining how you fit into this new eco-system, or, ad Jay Acunzo puts it, "What is the gist of you?" Jay and Mark Schaefer take a deep dive into the meaning of brand and personal relevance in a world exploding with new creative output.  Mark Schaefer is a strategy consultant, college educator, keynote speaker and the author of 10 books including "KNOWN," “Belonging to the Brand,” and "Marketing Rebellion." His annual marketing retreat is The Uprising. Jay Acunzo is an author, speaker, and host of the podcast Unthinkable -- the show about marketers who trusted their intuition, not the best practices, and all the unconventional, refreshing things they did to build their brands and leave their legacies. Learn more and find a Starter Pack of episodes at  https://jayacunzo.com/unthinkable-podcast

Today's episode features a special guest, Mark Schaefer, a globally-recognized keynote speaker, futurist, business consultant, and author. Mark and Sarah delve into the significance of community in today's world and its role in humane marketing. They explore the difference between a community and an audience, the importance of letting go of control as a community builder, the struggles of building a community, and the potential synergy between AI and human communities. They also discuss effective strategies for attracting new members, common mistakes made by community builders and how AI fits into the picture of community. As entrepreneurs, understanding the essence of community building and the benefits it offers can help us create meaningful connections and grow our businesses sustainably. He studied under Peter Drucker for three years and has advanced degrees in marketing and organizational development. Mark holds seven patents and is a faculty member of the graduate studies program at Rutgers University. His blog and podcast -- The Marketing Companion -- are at the top of the charts in the marketing field. Customized for every audience, Mark's inspiring and memorable programs specialize in marketing and strategies for digital marketing, social media, and personal branding. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, Dell, Pfizer, The U.S. Air Force, and the UK Government. Mark is the bestselling author of 10 path-finding books including the first book ever written on influence marketing. Mark's books are used as textbooks at more than 50 universities, have been translated into 15 languages, and can be found in more than 750 libraries worldwide. In this episode, Mark and I discuss: Why community is more important now then ever before The difference between a community and an audience The role of the ego for community builders The struggles of building a community AI and human communities: can they work together? And much more [00:00:00] Sarah: Hello, humane marketers. Welcome back to the Humane Marketing Podcast, the place to be for the generation of marketers that cares. This is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non-pushy. [00:00:23] I'm Sarah z Croce, your hippie turn business coach for quietly rebellious entrepreneurs and marketing impact pioneer. Mama Bear of the Humane Marketing Circle and renegade author of marketing like we're human and selling like we're human. If after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like-minded, quietly rebellious entrepreneurs who discuss with transparency what. [00:00:52] Works and what doesn't work in business, then we'd love to welcome you in our humane marketing circle. If you're picturing your [00:01:00] typical Facebook group, let me paint a new picture for you. This is a closed community of like-minded entrepreneurs from all over the world who come together once per month in a Zoom circle workshop to hold each other accountable and build their business in a. [00:01:15] Sustainable way we share with transparency and vulnerability, what works for us and what doesn't work, so that you can figure out what works for you instead of keep throwing spaghetti on the wall and seeing what sticks. Find out more at humane.marketing/circle, and if you prefer one-on-one support from me. [00:01:37] My humane business coaching could be just what you need, whether it's for your marketing, sales, general business building, or help with your big. Idea like writing a book. I'd love to share my brain and my heart with you together with my almost 15 years business experience and help you grow a sustainable business that is joyful and sustainable. [00:01:58] If you love this podcast, [00:02:00] wait until I show you my mama bear qualities as my one-on-one client can find out more at humane.marketing/coaching. And finally, if you are a Marketing Impact pioneer and would like to bring Humane Marketing to your organization, have a look at my offers and workshops on my website@humane.marketing. [00:02:30] Hello friends. Welcome back. We arrived once again at the seventh P of the Humane Marketing Mandala. Today's conversation fits under the P of. Partnership. If you are a regular here, you know that I'm organizing the conversations around the seven Ps of the Humane Marketing Mandala. And if this is your first time here, you probably don't know what I'm talking about, but you can download your one page marketing plan that comes with [00:03:00] the seven Ps of Humane marketing@humane.marketing slash one page. [00:03:06] The number one and the word page, and this truly is a completely different version of the seven Ps of marketing that starts with yourself. It comes with seven email prompts to really help you reflect on these different Ps. And so, like I said, today's. Conversation fits under the seventh p the P of partnership, and clearly that's a new P that I added. [00:03:32] It didn't exist in the original sixties version of the seven Ps of marketing. In today's episode, I'm joined by my colleague and fellow marketer, mark Schaffer. Mark is a returning guest as I've spoken to him twice before, since we're fellow introverts. And so he came once to speak on my. Previous podcasts, the one, two podcasts before. [00:03:58] So not the [00:04:00] gentle marketing podcasts, but the one before that, and where I was mainly talking to introverts. I'll dig out the episode. Link so you can go listen to that. So mark spoke to me about being an introvert in business and marketing, and then I had him come back also to talk about his book Marketing Rebellion which actually came out just before. [00:04:22] Weeks before marketing like we're human, which was then called the Gentle Marketing Revolution. So clearly we're kindred spirits, not just personality wise, but also otherwise how we think. Again, we didn't talk about this, but he came out with Marketing Rebellion and for me it was marketing Revolution. [00:04:45] So I'll tell you a bit more about Mark in just a moment, but. Since today's topic is all about community, I want to take a moment to tell you about our community, the Humane Marketing Circle, and what we've been up to in the last [00:05:00] few weeks and months. So the Humane Marketing Circle is a growing community for quietly rebellious entrepreneurs. [00:05:08] Here's the theme again, with the rebellion or the revolution. So we're a community for quietly rebellious entrepreneurs who are ready for something different, something fresh and new, a new way of marketing, and a new way of business building, and also a new way of being in community. We now have. Four monthly gatherings, two meetups in which we discuss marketing, one 90 minute business or marketing related workshop with an expert or someone from the community. [00:05:40] So I always try to find experts within the community because we're all experts. And then every now and then if I don't find someone in the community, I'll go and look outside. We're also starting this month with an. Extra call we, that we call net weaving, so it's not networking, but [00:06:00] net weaving which we focus on, in which we focus on forming friendships between members that then lead to new business op. [00:06:08] Opportunities, collaborations, referrals, et cetera. But the main focus is to be human in these net weaving calls. Really just let go of the mask and show up as humans in our comfy clothes and on our couches and sofas, and just build friendships that then eventually lead to new business opportunities. [00:06:31] Here's how our community meetups work. So those are the two regular monthly meetings that we have. One of them I lead and one of them is led by one of our three community ambassadors. In the first half of the call, members bring their questions and we have a conversation about what. It works for us in marketing. [00:06:54] For example, one of the last calls we talked about AI and we share [00:07:00] tools and discussed benefits, dangers, overall ethical questions. We also, just on the last call, we talked about the gentle sales path and what members are doing in terms of bringing new people into their gentle sales paths. And so we take turns, we raise our hands and take turns and everybody. [00:07:19] Is really a leader in the, in their chair, and they get to learn from others and also share. And in the second half of the call, we go into breakout rooms and we have a more intimate conversation with other heart-centered entrepreneurs, which is super valuable because we don't often get this, you know, brainstorming and kind of feedback from other entrepreneurs. [00:07:46] And for example, this month our topic is the P of people. So I always bring a question for the breakout rooms and We discussed, for example a limiting belief that holds our people back. So [00:08:00] what's a limiting belief that holds our clients back? And then we took turns in sharing that in the small breakout room. [00:08:07] So that's the format. Of our meetups. Then we've also successfully transitioned to our new community platform on Kajabi, and I have to say I'm super pleased with it. It's such a lot of fun. We had our first live call directly. In our live room, in the community, so not on Zoom but directly within the Cajabi community, which makes it really safe and it feels like you're really unique to us. [00:08:37] So rather than being on Zoom, which we kind of all use, but it, it has become this tool where. We somehow we show up in our business mindset where if we're all of a sudden in our own platform and we have a call, and it just really felt like, oh, this is, this is our [00:09:00] home. We're hanging out in our home. [00:09:01] And that's what members also mentioned. There's still a few bugs that were working out, but All in all, we love this new community platform on Kajabi, and we're just truly embracing it. And then, as I said, Eddie, our community facilitator will lead his first NetWeaving call really a, a fun call to foster friendships between members that then lead to business opportunities. [00:09:27] I'm super excited to have him on board. It's interesting because Mark, you'll hear him say in. In our podcast episode, you'll hear him say that it's good to hire the youngest member you can find, or the, the youngest person you can find. And so that's exactly what I did with Eddie. He's a millennial probably even. [00:09:48] Younger than millennial. Millennials are now kind of like, oh, they're, you know, they aged as well. So he's, he's 27 and he just brings such a new perspective, such a [00:10:00] different way of being in community, which yeah, which we all love. So it's been great. So I created a, a special may coupon code for you if you'd like to join us now and save 15% on your monthly membership rate for as long as you stay. [00:10:16] So if you feel like now's the time, you can use the coupon code may gift. So, m. A Y G I F T on the checkout page by going to humane.marketing/circle. And this code is valid until May 31st, 2023. So with that, let's go back to our conversation with Mark. About communities. But first, let me tell you a bit about Mark. [00:10:46] So Mark Schaefer is a globally recognized keynote speaker, futurist, business consultant, and author. His clients range from successful startups to global brands such as Adidas, Johnson and Johnson, [00:11:00] Dell, Pfizer, the US Air Force, and the UK government. Mark is the bestselling author of 10 pathfinding books, including the first book ever written on influence marketing. [00:11:11] Mark's books are used as textbooks at more than 50 universities have been translated into 15 languages and can be found in more than 250 libraries worldwide. In today's episode we talked about why community is more important now than ever before. The difference between a community and an audience. [00:11:34] The role of the ego for community builders, the struggles of building a community, how hard it is really to get people together and host the space. And finally we also talk about AI and the role of AI in human communities and how they can work together, cuz that's actually the third part of Mark's new book, belonging to the Brand.[00:12:00] [00:12:00] Let's dive in with Mark. [00:12:34] Court. Good to see you, mark. I, I just said, let's just hit record because we're already sharing all, all this, this good stuff. So we are, we are excited to have you back on the show here. Really looking forward to talking to you about community. Your latest book has a lot of bookmarks already. [00:12:57] Definitely excited. Belonging to the [00:13:00] brand by community is the last great marketing strategy. So let's dive right into it. Most people on, on my show already know who you are. So I'm not gonna go into tell me who Mark Schaffer is and all of that stuff. Why is community so essential and why now? [00:13:18] Mark: I think that's, that's the question is, is, is why now? [00:13:22] Because community has, has always been essential. There's a great quote in the book. From a, there's a great marketer. He was with Coca-Cola, he was with Airbnb, Jonathan Milton Hall, and Jonathan said, look, when our ancestors were gathering around the fire, it, it wa it, it was to create this sense of belonging. [00:13:44] We've always longed to belong a lot of the social structures in our world today. You know, have, have just collapsed, especially here in America. A lot of the ways we used to gather and, and find that community are gone. A lot of that [00:14:00] was made a lot worse during the pandemic. Now I wanna go back a step and assure people this isn't like a touchy-feely, fluffy book about, you know, You know why we should all be in a community. [00:14:14] This is a business book with, I think, a very strong business case of why businesses should view community as part of their marketing strategy. Community isn't new from the first days of the internet. Businesses tried to create communities. Most of them failed because they were set out to like sell more stuff. [00:14:39] People don't really want to gather to buy more stuff, so they didn't really work. Most of the communities today, about 70% of the communities that actually work today for businesses are focused on transactions, customer self-service, which is fine, but the point of my book is that. [00:15:00] The, the purpose of branding is to create this emotional connection with our customers. [00:15:05] A feeling, a meaning that keeps them connected to us. And there's no more powerful way to do that than community. And I show a lot of data. I have a lot of case studies in the book that kind of prove this while we're focused on. You know, customer self-service, which is what most communities look at, look at today. [00:15:28] We're missing bigger opportunities like collaborate, collaboration, co-creation, customer advocacy, sharing information quickly. These are all massive benefits that are going away in other marketing channels. So number one. This is a business book about marketing that works. But I also point out this is marketing that heals, which is a unique aspect of this idea. [00:15:57] Mm-hmm. Because as we talked about, we've got [00:16:00] this mental health crisis going. Everywhere in the world. I don't know what it's like for you in Switzerland, but here it's in the news every day, especially with our young people today. And so we're longing to belong. We need to belong. And if businesses would look at really effective communities from the brand marketing lens, it not only works, but it can actually have a very positive impact on our customers and even the world. [00:16:31] Yeah. [00:16:32] Sarah: And it's so interesting because in our pre-recording talk, we, we discussed, You know, I, I mentioned that I was gonna actually go all in and create a live event, and, and I mentioned that I have a place in Sicily, and you were like, oh, I like Sicily. And it reminded me of one of the stories in your book, and I think it's in the beginning of the book, where you talk about this store, this shop that I think it was actually led by a Sicilian, or [00:17:00] originally Sicilians, right? [00:17:02] Yeah. Mm-hmm. That, and they still have this. Shop. Yeah. So tell us the story about, because it it, and I tell you what I told my husband and, and really that's still the feeling that we get in Sicily. Like it really is still like that. Yeah. So tell us that story. Well, we don't [00:17:19] Mark: have that. It's, we don't have that feeling in a, in America or most places, so, yeah. [00:17:23] So. You know, when when I was a little boy, it was always a special occasion when my grandfather brought something back from, he, he would call it the Italian store. And so I, I got to go back. This store has still been there since 1903. Three brothers. Came to Pittsburgh, Pennsylvania, and they started making pasta, handmade pasta, and now they, it's still in the same family. [00:17:53] Mm-hmm. And the family members make a point to be there in the store, you know, interacting with [00:18:00] customers. Mm-hmm. If you, if there's any, they, they also do like a lot of Shipping and stuff of their specialty products. And if there's ever a problem, I mean, one of, one of those family members is paying attention to it. [00:18:12] You know themselves, well, I, I, I was away from this store for like 40 years, came back, visited Pittsburgh and I, I went to this, this area. Which used to be like a, a, just like a warehouse area, you know, really kind of busy and, you know, dirty Now it's a, it's a big tourist area. Mm-hmm. And the store is still there. [00:18:34] Same old wooden floors. This, all the signs are handwritten all over the stores and, And you know, I walk in and they've got this huge class case with 400 different kinds of cheese, just magnificent and smoked sausages and all these things that they're bringing in from Italy and, and you know, most, mostly Italy, but some other parts of the world. [00:18:58] And I go there and [00:19:00] the people at the counter. Know the customers and they're asking about their, their family and their husbands. And, and one lady was there and her husband had had a health problem and the lady said, well, we just got his favorite kind of cheese. Let me wrap that up. Take it home to him, you know, that maybe this will make him feel better. [00:19:20] And then the lady looked over to the corner and there's some, some of her friends sitting there, she went over to talk to them. And I just felt so sad. Because I've never experienced this. Hmm. And I'm just one generational away, right from this is how all business was done. And I just longed to, to, to walk in a place where people would know me and connect with me and to me. [00:19:49] Shopping is just anxiety. I, I, I don't even, I don't want to go anyplace. Right. You know, it's just a process for me of being overwhelmed and disappointed. So I'm, you know, that's [00:19:59] Sarah: [00:20:00] the introvert in us, right? We're [00:20:01] Mark: like, no, thanks. Yeah. You and I, you and I had a special show on that a few years ago. Yeah. Right. [00:20:06] Yeah. Yeah. After I shop, I just wanna go home and crawl under a blanket. Oh yeah. So so, so it, it's this idea of. We've always had this inside of us. This it's, it's in our D n A, it's this tribal sort of thing is on a deep psychological and sociological level. We have got to belong. And Sarah, this was one of the elements in my life that. [00:20:35] Provoked me that drove me to write this book. A few years ago, there was a headline in the New York Times that said The Loneliest Generation. Mm-hmm. And was referring to Gen Z. And it just, it just broke my heart how our children and these teenagers, they're just suffering. Suffering. They're so isolated and lonely and depressed. [00:20:59] And[00:21:00] as I said, look You know, this is a business book, but it's also a way I think we can at least. Be aware of these issues in our world and think about how this can have a positive impact on, on, you know, everybody today, not just young people. Young people. They're finding their own communities. I talk about this at the end of the book. [00:21:22] You know, they're, they're, they're moving into their own communities and to the extent that. Companies, and not just companies. Why I say companies. It could be a nonprofit, it could be a university, you know, it could be, you know, whatever. A, a un an insurance company, a symphony, whatever, a nonprofit the, I think the com, the, the organizations that are the most human, which I know is something close to your heart. [00:21:48] The companies and the organizations that are the most belonging. How, how would it look like in your. Company in your culture, in your marketing, if you thought we're gonna be [00:22:00] the most belonging company, it, it, it, it sort of, you know, presents an interesting idea of how you might approach marketing in a, in a different way. [00:22:11] Yeah, [00:22:11] Sarah: absolutely. So, and, and that story about this Italian shab, it's not just a beautiful story, but it's a, an excellent business case. Yeah. Cause. You know, how hard is it for a small shop like that to survive and them still existing after 40 years? Well, It has to have to do [00:22:30] Mark: something. Community. It's, it's been well, they've been there since 1903. [00:22:36] Oh, yeah. Yeah. Not just, I was Generat four. Yeah. It had been 40 years since I had been there. Right. Yeah. But it's it's the same store. Yeah. They, they, yeah. It's, it's bigger now, but yeah. It's the same, it's the same store. [00:22:50] Sarah: Yeah. No, absolutely. I, I have a feeling like reading the book and I so resonate with this. [00:22:58] Because just like [00:23:00] anything in marketing marketer, marketers have a tendency to grab the latest Conta concept. So let's just say, okay, mark Schaffer, yay. He writes about communities, right? Yeah. And six months later, that's the latest marketing thing, right? It's like, just like we did with authenticity, just like we did with vulnerability, marketers are really good at jumping on these words and then abusing the crap out of them. [00:23:30] Yeah. And so what I really liked about your book, and you mentioned it several times, is this concept of letting go of control that. You cannot control a community growth. You cannot Yeah. You know, somehow market or Yeah. Kind of manipulate a community. Yeah. Yeah. So, yeah, talk to us about that. [00:23:56] Mark: Well, that's probably something you've learned [00:24:00] firsthand in your community, but, you know, give you a story that so when I started my community, I have a community On Discord, which I didn't really wanna be on Discord, but my community said, we wanna be on Discord. [00:24:12] So I'm giving up control. So here we are in Discord, thought, well, this is a community. This is a community that, you know, I kind of brought these people together and they're interested in the future of marketing. So they're probably interested in things I'm talking about, like personal branding and being a professional speaker and writing books. [00:24:34] So I created. My own little chat rooms thinking, oh, this is where we're gonna have interesting dialogue about these subjects. Now those rooms are the emptiest rooms on the whole site because they, they didn't wanna go there. They took it in completely different direction. They said, look, we wanna talk about the metaverse, we wanna talk about web three. [00:24:58] We wanna talk about chat, [00:25:00] G P T and artificial intelligence, and. They were right. We need to be talking about those things, right? They've taken me a whole new direction. It's, but that community has become my university. I'm learning from them. Almost every blog, post, podcast or speech I give the, a lot of the information and stories are coming out of that community, right? [00:25:24] So they're keeping me relevant because they're spread out all over the world. You know, teaching me what they're seeing is, is, is going on out there. [00:25:33] Sarah: Yeah. Yeah. So, so that, that letting go of the control and, and almost like letting the community taking over that is Yeah. That is so big and it's, it's so, I think against what a lot of us business owners or marketers have learned where we, and I, and I also. [00:25:54] Remember you or mentioning that a community is definitely not an audience, [00:26:00] right? That distinction is so essential and yet, We see probably 90% of the people using the words interchangeably. They call a community, they, they say they have a community where they actually just have a free Facebook group where they sell their [00:26:16] Mark: programs. [00:26:17] Yeah. And I think the distinction is important because that's where the real power is. Right? You know, when people have an audience, And they say, this is my community. I say, well, the do do the people in the AU in your audience, do they know each other? Do they connect to each other? And the answer is no, cuz they're an audience. [00:26:37] Now I'm not. I mean, an audience is really important. I mean, I have an audience, right? And those are the people who buy things from me. So, I mean, audience is great, but. When people know each other and they build relationships, connections, and they collaborate and they do things together in new ways, that goodwill and [00:27:00] that emotion transfers to the brand. [00:27:04] This is one of the profound lessons I think in the book. I mean, I did a deep dig, deep dive on a lot of the psychology of community, the sociology of community, and almost suggests that, and this is hence at your point, that leadership in a community is like upside down compared to traditional marketing. [00:27:27] Yeah. You know leadership. And so instead of building the connection between the brand, And our audience. It's about building the connection between the audience members to create this community, because if you do that, it creates this layer of emotional switching costs. Mm-hmm. Like, these are my friends, this is my community. [00:27:49] I can never leave this brand cuz I never wanna leave this community. Right. So it, it, it, there's a lot of. Non-intuitive things about [00:28:00] community success That, that I'm, I'm learning firsthand. Yeah. [00:28:03] Sarah: And, and that's where I think you brought in the live event. And that's when I'm like, I. I'm a hundred percent convinced because I've been, you know, I had my community probably two, three years now, and I, what I've been learning is that there's a lot of unlearning first of all for the leader of the community, but then also for members of the community because I feel like as marketers we have kind of brainwashed. [00:28:34] Clients and customers into these membership site type things where people just come to consume content rather than to actually show up and Yeah. You know, express themselves and say, this is what works for me, what works for you, and collaborating, and so I've been kind of like, Yeah. Empower, giving power back to the people and saying, no, I [00:29:00] want you to show [00:29:01] Mark: up. [00:29:01] Yeah, that's a, that's, that's a really, really good point. You know, I, I had this conversation with a friend of mine last week. He has, has a community, but it's really an audience. Because it's, it's the, you know, he's, he's like creating content and it's premium content that you only get if you're in this community. [00:29:24] Right. And it, it, there's not really a lot of focus. I mean, that's a [00:29:28] Sarah: membership site. Yeah, it is. I think that type, yeah, that those three words, they're kind of like Yeah. Creating, yeah. [00:29:35] Mark: It's a membership site. Mm-hmm. You know, in my community. It is, it's free, it's open it, you know, it's, it's, it's like, you know, everybody is welcome to, to come in and give it a try. [00:29:47] You know, I, I do have like a, like a v i p section where it's like a small amount of money every year. And then, you know, we get, we have meetings with like legendary, legendary marketing people [00:30:00] and And that's a lot of fun. But I mean, at least 90% of the community is just there. It's free and we're just helping each other and it's very generous and very kind. [00:30:10] And you know, I made so many new friends and no many new connections. And of course, as I said, it's just become my number one place to, to learn about what's, what's new. I mean, I was really early. In the in the AI generated content around art, like mid journey and I mean, it was like people in my community said, have you seen this? [00:30:35] Get a membership, try this thing. And it was just like, oh my gosh. I mean this, like my, my jaw just dropped on the table. It was so unbelievable. And that, you know, I was early on chat G p t again because my community's like pulling me into these things, right? And, and, and I think that's a big part of being relevant today, not necessarily being an expert. [00:30:58] In everything, [00:31:00] but knowing enough to at least ask the right questions about everything. Just, you know, dabbling in the metaverse and web three and all these new things, and that the community's helping me remain relevant. What, what a gift is that? Now think about what that means to a big brand. Yeah. Is, is, is, you know Sarah, I saw this amazing quote. [00:31:21] Oh, I, I, I got hung on this. It was probably four years ago now. There's a quote by the C m O of Pepsi and he said the days of the big brand are over the big brand campaign. Campfires. Bonfires are over. And today it's about. Being relevant in cultural moments. And I thought that is fascinating, but what does that really mean? [00:31:54] How does that show up? And if you watch what some of these brands are doing now, they like, if there's like a [00:32:00] big award show like the Grammys or the Emmys or the Oscars and or, or there's like big festivals. One of the things Pepsi did for example, was there was some big like cultural festival. In, in New York and they created a soft drink, especially for this festival. [00:32:22] It tasted like zindel or something, right? I mean, I can't imagine how bizarre that would be, but it was a in a pink can. But you know, if, if you play this out, how can you be? What would be the platform to be relevant in these cultural moments? What would be more powerful than a community that's taking you into these moments? [00:32:45] Mm-hmm. Exposing you to these moments. Yeah. And, and I, I, so I think big company, small company solopreneur it, it, it, it's something that must be considered really for any kind of business right now. [00:33:00] Yeah, [00:33:00] Sarah: I absolutely agree. And, and, and I think one y you did say, okay, this is a business book, but business is so human today to come back to my favorite topic and, and yeah. [00:33:12] And so those are those humanizing moments, right? It's like, we're not, and that's why the. Let me build a community so that I can sell more stuff. Doesn't work, because that's not why humans gather. They don't, right. They don't come into a community to buy more. And so I think brands need to be super careful with that, you know, thing they, they can go completely wrong if they start selling into the community. [00:33:41] Mark: Yeah. That, that's the number one. Right. Reason why communities. Fail Yeah. Is because they say, okay, well, we'll start a community, but you know, this is gonna help us meet our, our quarterly sales numbers. And, you know, a company has to do that. I've, I've been in that world for a long time, but that's, that's gonna [00:34:00] drive your community away. [00:34:01] And it, you know, I, I think one of the gifts of this book, I hope people see this as a gift, is in chapter 10, I look at measurement. In an entirely new way. I mean, community and measurement. This has been just a, a thorn in the side of communities forever and. I give a case study in the book about these big sports drink brands, Gatorade versus Powerade, and I show the power of brand marketing where you sponsor events and you're, you know, you get connected to cultural moments and you know, maybe you sponsor the World Cup. [00:34:44] Well, okay, so if you sponsor the World Cup and your brand is everywhere. Does that sell more products? Yes. Can we measure that? No, [00:35:00] probably not. So I make this distinction between brand marketing and direct marketing. And what I'm showing is that almost every community is trying to manage it and measure it like direct marketing. [00:35:16] But if you do that, you, you miss the whole thing about trust. And loyalty and emotion and love and co-creation, collaboration and advocacy, you're missing the main event. Mm-hmm. And so you, if, if, if the community reports to the marketing department, which understands what brand marketing is, we kind of take that pressure off and, and we look at other measures. [00:35:43] That may not necessarily be directly tied to the bottom line, but we know it's a leading indicator of, of the bottom line. One of the biggest communities in the whole world is Sephora. Now Sephora is a cosmetics company. Do you have [00:36:00] Sephora over there? And We do. Yeah. They're, they're, they're based in Europe, I think. [00:36:03] Yeah. And they're French, right? I think maybe French. Yeah. They've got brick and mortar stores. In, in many, many countries, every major city in America has just a forest store, but 80% of their sales come from their online community. And their number one measure in their community is engagement because they see engagement as the leading indicator to to sales. [00:36:34] Mm-hmm. So it's, again, this goes back to what we were talking about earlier. It's like, This turns the traditional marketing mindset kind of upside down. But this, I think this is where the world needs to go. I think 20 years from now, maybe 30 years from now, we're, we're gonna, the, the young people leading businesses today are already moving this direction. [00:36:59] They're [00:37:00] already moving to community. 85% of startups today are leading with community as they're. Main marketing idea. 30 years from now, the world's gonna look back at the period we're in now. And we're gonna say, remember those days we used to spam people. We used to interrupt people, intercept people. We used to bother them. [00:37:22] We used to fill their mailboxes with all this direct mail that wasn't even relevant to them anymore. What were we thinking? Okay. I'm so happy we read Mark's book 30 years ago. [00:37:36] Sarah: No, I, I have to say, like, I, I really feel like you pivoted or you kind of. Created this new path with Marketing Rebellion already. [00:37:46] Yes, exactly. Right. And now this is like, you know, for whoever is ready for the next. Paradigm, basically. I'm, I'm glad you picked up. I'm so glad to have you kind of, you know, forged this [00:38:00] path for people like myself, because that is the, I wanna cry, like, this is the biggest pushback I always got is like, you can't measure it. [00:38:08] You can't measure humane marketing. Yeah. And I felt like saying, so what? You know? Yeah. Right. This is the only way we gotta go. Yeah. And, and so now to say, well then if you don't listen to me, listen to Mark [00:38:21] Mark: Schaffer. Right? Yeah. I mean, it is, it is. And look, I'm like, I'm a measurement junkie. You know, I've, a lot of people don't know this about me, but I actually have the, the equivalent of a master's degree in statistics. [00:38:33] So, I mean, I'm all about the numbers. But you know, there was a very powerful quote from Marketing Rebellion that I actually repeated in, in the new book, and it's this idea. That you can either keep, keep pace with the, with the pulse of our culture, or you can measure, you probably can't do both. I mean, I, I, I, I think Sarah, there, there's [00:39:00] no business leader. [00:39:01] Anywhere right now that can't be feeling a little overwhelmed by the by the amount and velocity of change. Mm-hmm. And so, you know, you, you've got to, to, you've gotta make that leap at some point to say, We've gotta go to market a different way. We can't keep holding. It's, it's a sickness. It literally is a sickness that we're holding on to this scaffolding of the old ways, you know, our, our relationships with ad agencies and producing, you know, glamorous television commercials. [00:39:35] Cause you know, cuz we can win an award for this and, and, and, and it, it's hard. To change our, our, our, the culture of our company to start embracing these new things. I think every company today should be taking at least 10% of their marketing budget and experimenting maybe on things you can't measure. [00:39:58] You have no, have no hope of [00:40:00] measuring to move more toward this human-centered. View of, of marketing. Because just because you can't measure it doesn't mean you shouldn't do it. I mean, there's a lot of things we can't measure. We can't measure, you know, wind, we can't, me, well, we can measure, we can't measure love, right? [00:40:19] We can't measure love. We can't measure. How good we feel on a, on a sunny day. But that doesn't mean we shouldn't go to the beach, doesn't mean we shouldn't fall in love. We need to take advantage of those things. And there are many things in marketing today, you know, we are in the early days, in the early stages, and especially young people today have entirely different expectations and of, of what they want from businesses and what they want from marketing. [00:40:47] And we've gotta start moving that way now. Gen Z. They're not babies. We just had the first member of Gen Z become elected to the United States Congress. Mm-hmm. [00:41:00] They're consumers, right? In the next five years, they're gonna be our leaders, right? And our procurement managers. So, and, and, you know, great entrepreneurs. [00:41:10] So, I mean, we need, we need to wake up. We really do. Yeah. We need to get rid of this, these sick, these sick, antiquated practices and, and wake up to, to, to deliver. You know, we're gonna stop doing things that people hate. Just stop it and then double down. How do you feel? [00:41:29] Sarah: Yeah. How, how do you feel about, so these, you know, the marketers that are out there now in, in, let's say in bigger companies, but even entrepreneurs, like, besides you, you reading your book, how are they, how are we gonna get them up to speed with these skills? [00:41:48] Because unfortunately, Unless they have the luck to have you at their, at a lecture in their university, they're still being taught marketing from the sixties. Yeah. [00:42:00] It's, it's such a big mismatch. And, and I see that in, in the online marketing sphere as well. We're still being marketed to like 20 years ago with all the shaming and manipulating and [00:42:12] Mark: on the lot. [00:42:13] Yeah. Well, you know, it's interesting, Sarah, that a lot of the problem right now is actually even in the universities. I mean, the universities many universities are so far behind. Mm-hmm. You know, it, it, I, I think I. The slowest moving. Most bureaucratic organizations I've ever worked with are, are universities and these are the institutions sad that we're, that we're counting on to, to keep our, our students relevant. [00:42:42] And there's many young people coming outta universities that are, you know, connecting to me saying, I'm totally unprepared for the world. All this stuff I learned, nobody's even doing this stuff anymore. Yeah, so there's a lot of problems. There's a lot of issues. But here's the thing that gives me a lot of hope. [00:42:59] I. [00:43:00] First of all, there is change happening. Absolutely. Sarah. There have been people that have taken my Marketing rebellion book and said, this is the new framework. This is the way we're gonna go forward, not just small companies. There's a Fortune 100 company that, that contacted me and said, this is the way we need to go forward. [00:43:20] You know, how can you help us do this? So that's number one. Number two. I think the best leaders today, they wanna stay relevant. You know, to, if you are managing a brand, here is your mission. A brand is a never ending journey of relentless. Relevance, relevance, relevance, relevance, relevance to now, to this moment, to this year, to this culture. [00:43:49] That's it. That's your job. Yeah. And, and to be relevant, you, you, you, you, you've gotta move away from some of these things that people just see are [00:44:00] not relevant anymore. They don't even work anymore, right? So we've got to start reaching out. We've got to start experimenting. And I think what gives me hope is that, look, any, any. [00:44:12] Great professional today. They know this. They wanna be relevant, they wanna be relevant in their careers, they want their companies to be relevant and, and so I think my message is, is is gonna connect because it has to connect. [00:44:26] Sarah: Hmm. Yeah. I do feel also always come back to Covid, but I do feel like it has helped with human evolution and of consciousness and people like, you know, never. [00:44:41] Like before they, they're like, we're done with this spammy marketing stuff. Like the, the kind of, I call it the bullshit The word is escaping me, but, but like the trigger, you know, is likes meter. We know, we can tell that this is all fakes and that that's so, [00:45:00] so I do feel, yeah, there's this gap between consciousness that has risen and some of the, the marketing stuff that is just so outdated. [00:45:09] But yeah, like you, I totally believe in humanity and, and I be believe that people. Feel it, like you could just feel it that there's this craving for, for belonging and, and so [00:45:21] Mark: I'm just Yeah. Oh, that, I mean, you talk about measurement that is documented. I mean, it, it, it's, it's just coming at us in every, every day, in every way. [00:45:32] It's, it's all over the news here in America. And I mean, just like two weeks ago I saw this statistic that was just incredible that. Of the young people aged 18 to 24, 50 1% of them had sought medical treatment for a mental health issue. Hmm. The average for every other generation, including, you know, my generation is 24%. [00:45:59] [00:46:00] Wow. Yeah. For young people today, it's 51% and the average for every other generation is 24%. There's something really wrong here going on. Mm-hmm. And you know, look, my book is not Pollyannish saying, Hey, start a community and change the world. I'm saying, look, There's a, there's a real marketing urgency to consider new ideas like this. [00:46:26] And oh, by the way, it's, it's gonna do some, it's gonna do some good for the people in your community. [00:46:33] Sarah: Yeah. I, I really feel this more so than in other, in, in the other books that, that you come from this place of. Let go of the ego and tap into the love. That's there's some warmth, you know, even though it's a business book, I feel like there's some warmth reading this. [00:46:51] And then, yeah. And that's also the, the thing that we need. Now it's like, you know, how can you have a community that is Cold and [00:47:00] based on Eagle. Well that's not gonna work. So there definitely has to be yeah, the warmths as well. I wanna tap into also kind of the bridging it to the technology piece to, to wrap up, because it could almost be like a paradox, you know, it's like, wait, wait a minute, okay. [00:47:18] We have this problem with technology, young people, too much technology, and yet, You are talking about technology and AI and in web three in the last part of the book, so draws this picture, how do they fit together? [00:47:35] Mark: Well, first of all, thank you for reading all the way to the end of the book. [00:47:40] Sarah: That was a test, you [00:47:42] Mark: know? [00:47:42] And you know, I'll tell you some of the, some of the most interesting. Things I have in the book are at the end and, and I thought, gosh, maybe I should put this up more towards the beginning so people can make sure I make sure they see that well. So there are [00:48:00] two big issues I, I talk about at the end of the book, technological changes and sociological changes. [00:48:06] They kind of go together that. Are suggesting there are gonna be very new kinds of communities in the future, and businesses need to be waking up. Whether you have a community or you just want to tap into a community, a certain demographic of consumers, you've gotta be aware of what's going on. Number one, on the technology side. [00:48:31] We hear these mysterious words like Web three and NFTs and Metaverse, and the irony is there isn't really a good definition for any of those things. Maybe NFTs come, come closest, but you know, people have really wild, wide, varying ideas of what the Metaverse is gonna be or what Web three is going to be. [00:48:52] But when you cut through all the jargon, What you really end up with is new ways for [00:49:00] people to belong and especially young people today, are just surging into these areas. So we've gotta be aware of what's happening, what's going on there, how these communities are being created, and consider if that's one of the ways we need to be relevant. [00:49:18] On the sociological side, young people today, they want to be. Invisible. They don't wanna be found, they don't wanna be discovered. They don't wanna be criticized and bullied and and marketed to. So today, much of our marketing is dependent on social listening platforms that tap into Twitter and LinkedIn and Facebook. [00:49:45] Well, guess what? Young people today, they're not there. Mm-hmm. They're not there at all. It's amazing to me. Sometimes I do guest lectures at, you know, universities. Even like people in graduate school today, they're not [00:50:00] on LinkedIn. You know, it's, it's, it's crazy. So where are they? They're on Discord, they're on maybe they're on TikTok. [00:50:10] They're on you know, communities in the Metaverse, they're on Fortnite, they're on Twitch. Guess what? Social listening platforms aren't there. The, you know, millions and millions of people are having brand conversations in places we can't see, right? So, Just like you mentioned, marketing Rebellion was a bit of a wake up call. [00:50:34] I think this book, you know, part of it is a solution and part of it is a. You know, knock on the head as well to say the world is changing in rapid and unexpected ways, and we don't have all the answers right now, but be aware of what is going on. And, and like I said, gen Z, they're not babies. They're consumers, right? [00:50:56] With growing, growing, you know, [00:51:00] economic power. So this, this is not something to put off and we really need to think about this now. Yeah. [00:51:07] Sarah: Yeah. And, and, and I do also see this theme of letting go of control, right? The, the Gen Z doesn't want control, and so they want this connections of trust with the, with the not Bitcoin. [00:51:21] The other one. The, the NFTs blockchain. Yeah, the blockchain, you know, kind of like, okay, I can trust this connection because it's decentralized and, and so all of these topics that for us right now, I. They've most markers I would assume kind of sounds like Chinese. And so they have to, really, what you're saying is basically almost, you have to have one person per department stay on top of the new stuff, right? [00:51:51] It's like, yeah, yeah. [00:51:52] Mark: Go. Yeah. I, I, I, I think, you know, if you've got that kind of luxury, I mean, Sarah Wilson is someone I feature in my book. [00:52:00] She is former Facebook, former Instagram writes for Harvard Business Review, sort of looking at Gen Z culture and Zen Gen Z marketing strategies and, and she says rather boldly in the book, she said, I think it's time I. [00:52:16] Just to find the youngest person in your marketing department and say, pay attention to this because I don't understand it. [00:52:23] Sarah: Yeah. I saw that quote and I was like, lucky me. I have two sons, 16 and 19. They tell [00:52:29] Mark: me all the insights. Well, yeah. I, I, I, I mentor my, my kids are grown, but I mentor young kids. Yeah. [00:52:36] And I mean, I'm always asking them, what are you doing? What are you seeing? Exactly. Let me, Let me watch you play Roblox. Why did you do that? Yeah. Yeah. Why did you buy that? [00:52:47] Sarah: Yeah. And all the ad blockers, just like you said, right? It's like everywhere. Yeah. [00:52:51] Mark: I wanna, I, I gotta watch my, my kids I mentor play Fortnite cuz I die every time I can't. [00:52:57] It's like, what's the use? I die [00:53:00] immediately, which makes them laugh, but, you know, so I've gotta watch them. I gotta watch them do it. Yeah. [00:53:06] Sarah: Yeah. Wonderful. Well, I really appreciated this time with you, mark. I, I'm totally with you. Community is, is the way to go and I think we have a lot to learn from the communities, especially the marketers who think, you know, you just throw up a website and a pay button and then there you go. [00:53:26] You have your community. I think it's time to step back and come. Yeah. Step back from the ego and come with this humble learner approach to say, okay, what can I learn from this community? Yeah. That's the way I look at it. And it sounds like you do too. [00:53:42] Mark: Absolutely. Yeah. Well, thank you so much, Sarah. It's always delight. [00:53:46] Yeah, likewise talking to you. It's nice to find such a, I, I think we're of one mind and one heart when it comes to marketing, so it's for sure good to find. It's good to find an ally out there. [00:53:58] Sarah: Thank you. Thank you. Do you [00:54:00] mention the names of your books again and your website so people can [00:54:03] Mark: find Yeah. [00:54:03] The books we talked about today are marketing Rebellion. We didn't mention known, but you know, we, the book on personal branding I think is extremely relevant today. I think personal branding, when you get down to it can be. It's, it's everything in, in many ways when it comes to our careers and marketing. [00:54:23] And then my new book is called Belonging to the Brand. My Community is the Last Great Marketing Strategy and you can find my blog, my podcast, my books on my social media connections@businessesgrow.com. [00:54:39] Sarah: Wonderful. I always have one last question. Mark, what are you grateful for today or [00:54:43] Mark: this week? Right now. [00:54:46] Well, I'm grateful for so much. I'm grateful for, for my, for my health right now. I've, I've gone through a, a, a week of of of illness here and I'm I'm grateful for we talked a lot about community, but I'm also really grateful [00:55:00] for the, your audience, my audience, the out there that, that supports me in so many ways. [00:55:05] That's, that's just incredibly humbling just to be interested in my work and support my work. So I'm grateful for, for you and your listeners today. Thank you, [00:55:15] Sarah: mark. Always a pleasure to hang out. [00:55:18] Mark: Yeah. Thank you, Sarah. [00:55:27] Sarah: Whether you are a community member or are thinking about creating your own community, I hope you found this episode with Mark. Really, really helpful. I know I did find out more about Mark and his work@businessesgrow.com and check out my two favorite books from him, marketing Rebellion. And belonging to the brand. [00:55:49] You can find them on his website or directly at Amazon. And if you're looking for a community of like-minded humane marketers, then why not join us in the Humane Marketing Circle? [00:56:00] You can find out more at Humane. Dot Marketing slash circle. You find the show notes of this episode@humane.marketing slash H 1 64, and on this beautiful page, you'll also find a series of free offers, such as my Saturday newsletter, the Humane Business. [00:56:19] Manifesto and the free, gentle confidence mini course, as well as my two books, marketing like we're Human and selling like we're human. Thanks so much for listening and being part of a generation of marketers who cares for yourself, your clients, and the planet. We are change makers before we are marketers, so go be the change you want to see in the world. [00:56:43] Speak soon.[00:57:00]

RETRO RELEVANCE, IS WHERE WE MAKE AN OLD SHOW NEW AGAIN> This is a re-release of #131 originally recorded in December of 2019. YOU'RE TOO INSIDE AMERICA THE AMERICA BUBBLE IS SO BIG, THAT IT'S HARD FOR MANY TO SEE IT FROM THE OUTSIDE AND UNDERSTAND WHAT IT REALLY IS. IS IT THE “NEW ATLANTIS” AS DESCRIBED BY MANLY P. HALL? AMERICA HAS GREAT PEOPLE AND IT'S ORIGINAL IDEALS WERE OUTLING OUR NATURAL HUMAN RIGHTS, BUT IT HAS LONG BEEN BOUGHT AND PAID FOR. IN THIS DISCUSSION, WE GO OVER THESE TOPICS: OPPURTUNITY MASQUERADE, WORKER-BEE MENTALITY, LOCALISM, DRUGS AND HOMELESSNESS, LACK OF HUMILITY AND DIVISION, MIND CONTROL AND EMPIRE. AMERICA IS THE MOST IMPORT CHESS PIECE FOR THE MOVERS AND SHAKERS BEHIND THE SHADOW GOVERNMENT AS THEY USE AMERICA TO BE THE MILITARY MIGHT OF THE WORLD AND A TROJAN HORSE TO MIND CONTROL THE PLANET. THIS TALK IS IMPORTANT FOR THOSE THAT NEED TO SEE THAT AMERICA IS REALLY NOT WHAT IT LOOKS LIKE ON THE SURFACE, YET OUTLINES A DECAYING COUNTRY FROM WITHIN. IMPORTANT INFORMATION AS WE GO INTO A NEW DECADE. https://rare.us/rare-humor/mom-breast-milk-music-festival/Degraded mom sprays breast milk at a crowd in California Website: https://www.chantitdownradio.com Youtube: https://www.youtube.com/channel/UCmTlBzFViiv58N4_K9On0UQ  Instagram: https://www.instagram.com/chantitdown/ Telegram: https://t.me/chantitdownchat Odysee: https://odysee.com/@chantitdownradio:c Rumble: https://rumble.com/account/content?type=all Please help support the show. Subscribe, leave reviews, help algorithms find the show. Support the show if possible. https://www.patreon.com/Luemas https://www.chantitdownradio.com/store.html Chant it down t-shirts: https://chant-it-down-store.creator-spring.com/listing/chant-it-down-logo

Today we welcome John Vervaeke. John is an award-winning professor at the University of Toronto in Psychology, Cognitive Science and Buddhist Psychology. His academic interests include wisdom, mindfulness, meditation, relevance realization, general intelligence, and rationality. He is the author of Awakening from the Meaning Crisis Youtube series and co-author of Zombies in Western Culture: A 21st Century Crisis.In this episode I talk to John Vaervaeke about the meaning crisis. There is a growing number of people who are struggling to find purpose in life. Society seems to be losing touch of its humanity. John argues that we can address the meaning crisis by appreciating and grounding ourselves in reality. We can find relevance by deepening our relationship with the world and the people around us. In turn, this reverence affords us peace of mind, while recognizing the interconnection of all things. We also touch on the topics of transcendence, mattering, narcissism, spirituality and artificial intelligence.  Website: patreon.com/johnvervaekeTwitter: @vervaeke_john Topics03:30 Meaning and mattering07:25 Relevance realization13:33 Grounding and peace of mind17:30 Horizontal and vertical transcendence 25:45 Wisdom is overcoming dichotomy29:42 Measuring rationality34:17 Zen Neoplatonism and Daoism41:16 Spirituality is what remains 45:43 Care is essential to being human49:20 The next Buddha is the Sangha 51:33 Reverence realization58:45 The meaning crisis

"The greatest thing that ever happened to me was to be born in a free country of modest means and to have opportunities," says the Nobel Prize–winning economist.

David and Ryan discuss a theory by the Honest Broker, Ted Gioia, that popular culture lives and dies in 80-year cycles. What does that mean for movie memorabilia? How has that impacted more mature hobbies like art collecting? The guys dig in and try to suss out whether the stuff their dreams are made of has an expiration date. And, of course, they discuss how this all relates to Star Wars.

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Chinese authorities are making significant efforts to raise the profile of the yuan in international trade, including in Latin America, and there have been two recent actions of particular importance in this regard involving Brazil and Argentina.

Our conversation outlines how and why to incorporate geographical diversification into an investment portfolio, including a look at the investment case for emerging market equities and bonds. Featured is Alejo Czerwonko, Chief Investment Officer for Emerging Markets Americas, UBS Chief Investment Office. Host: Daniel Cassidy

Are you an entrepreneur struggling to reach your full potential? Have you tried countless tactics to improve your habits, but nothing seems to work? It's time to stop the cycle of frustration and disappointment. In this episode, you will discover the transformative power of habits and how they can lead to entrepreneurial success. Say goodbye to ineffective actions and hello to personal growth, thrilling experiences, inspiring stories, essential skills, and lifelong satisfaction. Don't settle for mediocrity – unleash your potential with improved habits. In this episode, you will be able to: Propel personal progress with the essential ingredients of discipline and self-awareness. Take a thrilling dive into the heart-pounding world of fighter jet aviation, including its technical nuances. Uncover captivating stories that spark inspiration and impart valuable life lessons. Develop indispensable decision-making skills that translate into daily life and choices. Harness the secret force of habits to reach the pinnacle of success and fulfillment. My special guest is Dominic Teich Introducing Dominic Teich, an entrepreneur, family man, and full-time fighter pilot with the United States Air Force. Dominic has found success in his personal and professional life by focusing on the importance of daily habits, discipline, and personal growth. After experiencing a spiritual reawakening in 2020, he has been on a mission to help others achieve their own success through the power of habits. Dominic is also a passionate pilot, flying both fast single-seat airplanes and serving in the military. Tune in to the Fallible Man Podcast as he and Brent Dowlen explore the impact of habits on success and fulfillment. Guest Links: https://www.singleseatmindset.com/ https://www.facebook.com/domteich https://www.linkedin.com/in/dominic-teich/ https://www.instagram.com/dominicteich/ https://twitter.com/DomTeich https://www.youtube.com/@singleseatmindset   The key moments in this episode are:           00:00:00 - The Five Minute Rule,                      00:03:30 - Military Life,                      00:08:04 - Conversation with St. Peter,                      00:11:02 –Family Band,                      00:13:13 -Flying Fighter Jets,                      00:14:32 -Fighter Pilot Stories,                      00:17:22 - Getting to Know Dominic Teich,                       00:21:37 -Inspiration for Single Seat Wisdom,                      00:26:19 -Relevance of Single Seat Wisdom,                      00:28:04 -Challenges of Writing Single Seat Wisdom,                      00:28:32 -The Painful Process of Writing Compilation Books,                      00:30:08 -Writing Guide for Compilation Books,                      00:33:14 - Short Stories for Easy Reading,                      00:37:23 - The Story Behind the Call Sign,                      00:42:43 - Tailoring the Learning Process,                      00:47:00 - The Process of Flight Training,                      00:49:37 -Decision Making Process,                      00:53:54 -Plan Execute Debrief,                      00:56:04 -Being Present,                      00:57:04 –The Importance of Consolidation,                      00:59:35 - More Does Not Mean More,                      01:00:06 - Connect with Dominic,                      01:00:36 -The Five Minute Rule,                      01:02:23 - Be Better Tomorrow   The video version of this show is available on YouTube after 3 PM the day it is released https://www.youtube.com/@thefalliblemanpodcast and Rumble! https://rumble.com/c/c-2176422   Join our Exclusive Private Community – Fallible Nation https://bit.ly/FallibleNation   Fallible Man Coaching Services: If you need some help conquering your goals, building a plan and seeking the life you want to live you can find me at https://www.thefallibleman.com/ and schedule a discovery call and work with me directly. Sponsors: Grow YOUR Show: The Easy Button for Podcasters Have you thought about starting a podcast to grow your business or even as a hobby? Then you need to go talk to my friend Adam Adams. I trust him and so you should you! https://growyourshow.com/ Ghost Bed Actually get a GOOD night's sleep! Go see my friends at https://www.ghostbed.com/pages/fallible and use the code “fallible” for 30% off your order! It's what I sleep on and what I count on!

Three decades following the passing of the Rav zt”l his legacy endures and his teachings still inspire – but how do we communicate his Torah to a generation “which did not know Yosef” (R. Yosef Dov Halevi Soloveitchik, that is)? This is a question that is explored from a few different angles in TRADITION's recent expanded issue on the thought of the Rav.  Readers of the special issue will discover that one of the many insightful perspectives on this particular question is offered by Mali Brosky, whose essay “The Rav's Enduring Pedagogical Relevance” takes up the challenge of how we can best convey R. Soloveitchik's thought, hashkafa, and philosophy to students born over a decade after his death and almost a generation after he left the public stage. It is indeed complex, but crucial, and Brofsky makes a compelling case for why it's more important than ever, offering some lessons from her many years of teaching. She recently discussed her essay on the podcast she co-hosts, RZ Weekly, which surveys issues facing the Religious Zionist community in Israel and worldwide. It's an engaging weekly roundtable conversation between Mali and her educational colleagues, Johnny Solomon and Reuven Spolter. We thank them for allowing us to share the segment of this episode over our feed  – search for RZ Weekly on all podcasting platforms to subscribe.  Subscribers can access the  essay alongside some open-access content available to all at https://traditiononline.org/rabbisoloveitchik120issue where the issue can be purchased as well. Mali Brofsky is a senior faculty member at Michlelet Mevaseret Yerushalayim, teaches for Wurzweiler School of Social Work at Hebrew University, and runs a clinical social work practice in Gush Etzion.

Misha Rubin is a teacher and entrepreneur that provides transformational career programs that are designed to help people discover meaningful careers that work for their lives. He spent over 20 years in corporate America as a partner at Ernst & Young until he decided it was time to take the plunge and serve his purpose: guiding others toward their own purpose. His corporate experience combined with profound mentorship and his personal quest for meaning and fulfillment; birthed The Career Leap method, a guided inquiry that brings awareness to deep parts of oneself, creates new career possibilities and moves into action, changing lives forever. Misha Rubin on Vroom Vroom Veer Fun Story about a client with a pharmacology degree, owned a construction business, and then created an organic farm Another client loved being an attorney, but wanted to transition from international law to entertainment law Positive Pandemic: What makes our current work climate ripe for unprecedented career opportunities? Remote Work: When You Aren't Tied to a Geographical Location. How the Concept of "Career" has Changed Over Time. How do you know if being an entrepreneur is right for you? Job search and interviewing: The Only Time You Need to “Perform” is When You're Acting. Discovering Your Inner Ingredients to Create the Perfect Recipe for Career with Meaning, Fulfillment and Success. Principles of Impactful Communication (Authenticity, Relevance, and Transparency) What are 2 reasons people get stuck in their careers and stay there? Connections Website

Luke Jones and Nestor discuss Orioles and Ravens confluence of relevance during NFL Draft weekend

P.S You can find our full report on stablecoins at https://bit.ly/3AtuuCl   Stablecoins, as the name suggests, were thought to be stable - that is, until the recent USDC depeg drama where the supposedly rock-solid stablecoin traded from one dollar to eighty five cents as one of the major custodial banks went under   Can we still trust major stablecoins like USDC or USDT? If not, what are some alternatives?   In this episode, Michael who wrote a 20-page research article on stablecoins for our Blockcrunch VIP subscriber breaks down for us Issues with current stablecoins Up and coming decentralized stablecoins Relevance of stablecoins in 2030   Host: Jason Choi @mrjasonchoi . Not financial advice.      Timestamps: (00:00:00) – Introduction to Spencer (00:03:30) – What are stablecoins (00:07:11) – Different types of stablecoins (00:14:59) – Commentary on Liquity Protocol  (00:17:52) – Frax vs Liquity (00:19:53) – Dominance of USDT & USDC (00:24:22) – Path to decentralization  (00:27:51) – Gyroscope stablecoin (00:31:27) – Aave's GHO & Curve's crvUSD (00:35:24) – Relevance of stablecoins in the future     Sponsor message: Filecoin is enabling open services for data, built on top of IPFS.   Today, Filecoin focuses primarily on storage as an open service, but looks to build the infrastructure to store, distribute and transform data.   Join the Space Warp program (Live until March 2023) to be among the first to build on the Filecoin Virtual Machine (FVM) https://spacewarp.fvm.dev/     More Resources: Guest Michael Li: https://twitter.com/michael_lwy   Blockcrunch Blockcrunch VIP: https://blockcrunch.substack.com/ Blockcrunch Twitter: https://twitter.com/theBlockcrunch Jason Choi's Twitter: https://twitter.com/mrjasonchoi     Disclaimer: The Blockcrunch Podcast (“Blockcrunch”) is an educational resource intended for informational purposes only. Blockcrunch produces a weekly podcast and newsletter that routinely covers projects in Web 3 and may discuss assets that the host or its guests have financial exposure to. Views held by Blockcrunch's guests are their own. None of Blockcrunch, its registered entity or any of its affiliated personnel are licensed to provide any type of financial advice, and nothing on Blockcrunch's podcast, newsletter, website and social media should be construed as financial advice. Blockcrunch also receives compensation from its sponsor; sponsorship messages do not constitute financial advice or endorsement.   Full disclaimer: https://blockcrunch.substack.com/about  

Welcome to The Nonlinear Library, where we use Text-to-Speech software to convert the best writing from the Rationalist and EA communities into audio. This is: Exploring the Lottery Ticket Hypothesis, published by Rauno Arike on April 25, 2023 on LessWrong. I have recently been fascinated by the breadth of important mysteries in deep learning, including deep double descent and phase changes, that could be explained by a curious conjectured property of neural networks called the lottery ticket hypothesis. Despite this explanatory potential, however, I haven't seen much discussion about the evidence behind and the implications of this hypothesis in the alignment community. Being confused about these things motivated me to conduct my own survey of the phenomenon, which resulted in this post. The Lottery Ticket Hypothesis, explained in one minute The lottery ticket hypothesis (LTH) was originally proposed in a paper by Frankle and Carbin (2018): A randomly-initialized, dense neural network contains a subnetwork that is initialized such that—when trained in isolation—it can match the test accuracy of the original network after training for at most the same number of iterations. The authors call such subnetworks "winning lottery tickets". As the simplest example, they train a LeNet-300-100 model on the MNIST dataset and report that a network containing only 21.1% of the weights of the dense version reaches a higher test accuracy on less training iterations, while a network where only 3.6% of the weights remain performs almost identically to the dense network of the network. The lottery ticket hypothesis extends a long line of work in neural network pruning, a technique proposed in as early as 1990 by LeCun et al. Pruning simply means deleting some fraction of unimportant weights from the network after training to make inference more efficient. The vital insight of the lottery ticket hypothesis paper is that it may also be possible to prune the network before training to make both training and inference more efficient. In practice, the method that Frankle and Carbin used for finding winning tickets didn't yet eliminate the need to train the full network, instead just suggesting the possibility. The technique they used is iterative pruning, a procedure that roughly looks as follows: Train the full dense network on some classification task Prune out some fraction of the weights with the smallest magnitude Reinitialize the remaining weights to their original values Repeat the same procedure for a number of times This is computationally quite expensive, but as we'll see below, alternative approaches have been proposed later on. The paper also defined a stronger version of the hypothesis that they named the lottery ticket conjecture: We extend our hypothesis into an untested conjecture that SGD seeks out and trains a subset of well-initialized weights. Dense, randomly-initialized networks are easier to train than the sparse networks that result from pruning because there are more possible subnetworks from which training might recover a winning ticket. In the next section, I'll argue that making a distinction between the hypothesis and the conjecture appears to be quite important. Relevance to alignment Phase changes In his post about mechanistically interpreting grokking, Neel Nanda argues that the lottery ticket hypothesis may constitute the reason for why neural networks form sophisticated circuits. One may naively think that neural networks are optimized in a similar way to how linear regression classifiers are optimized: each weight slowly changes in a direction that marginally improves performance, and the result of these tiny individual improvements smoothly improve the performance of the entire ensemble. In practice, though, we observe the forming of sophisticated circuits like the induction circuit, which is comprised of a previous token head and an induction head. Either of those heads improves loss only in the case the other ...

In this episode, I expound on Lukács's later work and the meaning of irrationalism. I analyze Marxist reason in contradistinction to neo-Kantian thought and touch on what is most distinctive about philosophy for Marx and Engels and how Marx breaks with both Kant and Hegel. From a Marxist point of view, the practical aim of philosophy is to bring about human freedom and human freedom in capitalist society requires the activation and the organization of the proletariat to realize and overcome class domination.  References: Lukács, Georg The Destruction of Reason Verso Books, 2021 Lukács, Georg History and Class Consciousness MIT Press, 1992 Lukács, Georg "Moses Hess and the Problem of Idealist Dialectics" from Tactics and Ethics Verso Books, 2014 Lukács, Georg "Intellectual Workers' and the Problem of Intellectual Leadership” from Tactics and Ethics Verso Books, 2014 Lenin, Vladimir "What Is to Be Done" https://www.marxists.org/archive/lenin/works/1901/witbd Frederick C. Beiser The Genesis of Neo-Kantianism, 1796–1880 Oxford University Press, 2014 Rockmore, Tom Irrationalism: Lukacs and the Marxist View of Reason Temple University Press, 1991 Check out our symposium on Lukács' The Destruction of Reason (https://www.youtube.com/playlist?list=PLE03jn2k3GYAWlu20REPquu3-R-_Snbef) Supplemental reading: Tutt, Daniel "The Question of Worldview and Class Struggle in Philosophy: On the Relevance of Lukács' The Destruction of Reason" Cosmonaut Magazine February, 2022 https://cosmonautmag.com/2022/02/the-question-of-worldview-and-class-struggle-in-philosophy-on-the-relevance-of-lukacss-worldview-marxism-and-the-destruction-of-reason To get early access to our interviews and talks please join us on Patreon https://www.patreon.com/torsiongroups 

Heart Talk: Relevance In Leadership by Olajumoke Adenowo

My guest today is Simon Yi (https://twitter.com/da0uch ), founder of Myosin.xyz (https://twitter.com/Myosin_xyz ), a global network of marketers building marketing tools that accelerate the direct to community movement. Simon is what we would call an OG. He started as Head of Growth at Consensys Mesh in 2020 where helped grow staple brands like Chainlink and Filecoin. He is the most experienced growth marketer we've had on the show. While numbers are a massive part of Simon's expertise, he doesn't hesitate to do some deeper philosophical thinking about the unique value offered by blockchain. We Discuss...From the very start of the episode, we are talking numbers. Dunbar's number. What is a healthy percentage of retention and activity in Discord. Myosin aims to create a reputation system for Web3, offering a new model for creators, brands, and communities to engage with their audiences and stakeholders.Reputation scores in Myosin are designed to be a combination of on-chain and off-chain factors, rewarding positive behavior and encouraging collaboration within communities.Tokenized online communities, such as Friend with Benefits (“FWB”) and DAOs, demonstrate the potential of Web3 to change the way people interact, collaborate, and generate value together.The adoption and growth of Web3 technology will depend on its ability to address real-world problems, such as copyright and attribution for artists and creators.FWB's partnership with a liquor brand showcases how blockchain and smart contracts can automate revenue sharing, providing a new way for brands to partner to provide unique experiences for communities and automate the terms.Localized Web3 communities, similar to Facebook groups or neighborhood-based groups, present a significant opportunity for innovation and growth in the space.Simon, the founder of Myosin, envisions Web3 succeeding through the formation of "network states," which are interest-based communities that transcend geographic borders.In the next six to twelve months, Myosin aims to mint its first on-chain reputation score, potentially unlocking a new phase of growth for the platform.Chapters:00:00 Introduction and Background03:24 The Idea Behind Myosin08:42 Web3's Impact on Creators13:51 Relevance of Reputation Scores19:03 Onboarding Artists and Creators25:26 Tokenizing Online Communities31:07 Web3's Adoption and Growth 37:03 Social Tokens and the Future of Communities 49:51 Brands Leveraging Blockchain Technologies 53:20 Opportunities in Localized Web3 Communities Thanks for listening! Did you know you can also watch the show on YouTube? Just hit the link below and don't forget to subscribe!Web3 w/ Me - YouTube

Welcome back to the Bar Exam Toolbox podcast! Today, in our "Listen and Learn" series, we're discussing Relevance -- specifically, multiple uses for the same evidence, conditional relevance, and stipulations. In this episode, we discuss: When is evidence logically relevant? Multiple uses for the same piece of evidence What is conditional relevance? How do stipulations impact the relevance of a piece of evidence? Analyzing two hypos illustrating the above concepts Resources: Podcast Episode 89: Listen and Learn – What Is Hearsay? (https://barexamtoolbox.com/podcast-episode-89-listen-and-learn-what-is-hearsay/) Podcast Episode 91: Listen and Learn – Logical and Legal Relevance (https://barexamtoolbox.com/podcast-episode-91-listen-and-learn-logical-and-legal-relevance/) Podcast Episode 121: Listen and Learn – Character Evidence (https://barexamtoolbox.com/podcast-episode-121-listen-and-learn-character-evidence/) Download the Transcript (https://barexamtoolbox.com/episode-214-listen-and-learn-relevance-issues-evidence/) If you enjoy the podcast, we'd love a nice review and/or rating on Apple Podcasts (https://itunes.apple.com/us/podcast/bar-exam-toolbox-podcast-pass-bar-exam-less-stress/id1370651486) or your favorite listening app. And feel free to reach out to us directly. You can always reach us via the contact form on the Bar Exam Toolbox website (https://barexamtoolbox.com/contact-us/). Finally, if you don't want to miss anything, you can sign up for podcast updates (https://barexamtoolbox.com/get-bar-exam-toolbox-podcast-updates/)! Thanks for listening! Alison & Lee

Steve Harper Interviews Randy Swaim Marshall Goldsmith Certified Executive Coach & Founder of Coaching for Relevance, LLC -- https://www.coachingforrelevance.com/https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=ushttps://mytuner-radio.com/search/?q=business+news+networkhttps://streema.com/radios/search/?q=podcast+business+news+network

Conflict is inevitable. People are messy. Lessons from decades of church leadership. RESOURCES 1. The Perilous Trinity Deep Dive Church of God General Conference Lawrenceville Church of God 18. Rex's Legacy / Music of Grace / The Loaf - Laura Varnadore Howdy Doody Barney & Friends (the purple dinosaur) UCA Conference UCA Facebook Group When A Word Is Worth A Thousand Complaints (and When It Isn't), Christianity Today, Dec. 21, 2020 9. The Biblical Unitarian Podcast - Dustin Smith 50. Church Plant - Will Barlow (Part 1) The Biblical Unitarian Podcast The Gospel Truth YouTube channel, Marlon Wilson Regional UCA Conferences You Can't Have Milk Without Manure - Handout (pdf file) EPISODE INDEX 00:01:10 - What Is The UCA? 00:02:58 - Interview 00:04:02 - Alan Intro 00:05:01 - Drawing The Line 00:06:14 - Lessons To Be Learned 00:07:43 - Relevance 00:10:05 - Nature of Conflict 00:12:50 - Lowered Expectations 00:15:20 - Self Esteem 00:17:10 - Howdy Doody 00:21:09 - The Dead Aren't Offended 00:22:25 - Father, Forgive 00:23:18 - How We React 00:24:40 - Not Mediating 00:25:36 - Assumptions 00:29:29 - Assume You're Not Perfect 00:30:30 - Not “You Or Them” 00:32:03 - Avoiding the Conflict 00:33:38 - Lighten Up 00:34:22 - Principal and Preference 00:35:19 - The People Who Like Conflict 00:37:41 - Leadership and Driving Away 00:39:28 - Tension Is Good 00:41:54 - Welcoming Conflict 00:44:20 - The Fan Principle 00:49:35 - Serving Outside Your Giftedness 00:51:51 - Specks And Beams 00:52:49 - Understanding our own Grace 00:55:58 - Health 00:58:31 - Next Time, Super Duper 00:59:59 - Events 01:00:38 - Mailbag 01:01:27 - Correction, CT Article 01:02:14 - Welcome 01:03:06 - Recent Debate 01:04:11 - Regional UCA Conferences FEEDBACK Share your voice or share your words. Include your first name and your state or country. Email recording to podcast@unitarianchristianalliance.org Click here to RECORD A MESSAGE Or call: 615-581-1158 LISTENING TIPS Pauses and pacing are hand crafted, artisan efforts. If your podcast app lets you remove silences, please don't. You will enjoy this better with the silences left in. ENGAGE The UCA Podcast email list! Large and enjoyable episode art, additional thoughts from the host, and notifications when there are delays. The UCA events listing. Keep up on what's coming up. Podcast twitter @UCApodcast - Episode announcements Official UCA twitter account @UnitarianChrist  Podcast Webpage: https://podcast.unitarianchristianalliance.org  

Through valuable content and strategic actions, we're sharpening our focus to achieve greater results. In today's Marketing Speak podcast episode with John Hall, we talk about significant points on leveling up your business. John Hall is a best-selling author of the book Top of Mind, and has been recognized as a top sales speaker, virtual keynote speaker, and motivational guest speaker. John has a wealth of experience in helping businesses succeed: He's known for helping businesses increase revenue and boost employee productivity. He's also an advisor to innovative growth companies like Relevance and Calendar. In this episode, we dive into exciting topics such as PR, link-building, and brand influence. Don't miss out on the valuable insights and tips shared by John. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/393.

On this weeks episode, Pastor Bob talks through how people in their 20s and 30s need to be thinking about their ministry during retirement age right now and how to prepare for fruitful ministry and relevance in old age.   Show Notes: Bold Love Podcast Website About Bob Roberts Jr GlocalNet Website Multi-Faith Neighbors Network

Commentary by Dr. Valentin Fuster

The RenMac Team is joined by financials/payments analyst Howard Mason to discuss the turmoil in the banking industry, what the latest data means for the Fed's future moves (or lack thereof), the EPA's aspirational EV emissions proposal, the declining relevancy of M2, and the ebullience in equities.

This episode features an interview with Julie Roy, Senior Vice President and Chief Marketing Officer at DSW. Julie has devoted 15 years of her career at DSW in the customer analytics, CRM, and loyalty space. Now, she is responsible for leading the development, activation, and continued growth of DSW's cross-channel campaigns.In this episode, Kailey and Julie discuss the phy-gital customer experience, building loyalty through content and communities, and balancing brandformance.-------------------Key Takeaways:The best customer experience in retail revolves around convenience, relevance, and value. By bridging the digital and physical experience, customers can conveniently shop across channels. Relevance happens by positioning your brand to align with customer values and their personalization needs. And finally, value is created through content and communities that connect customers.In this current economic climate, CMOs are tasked with making every dollar work harder. This requires constant testing and optimization of tactics, channels, and content to better serve customers.Customer loyalty should be thought of as a business strategy, not a marketing program. Everyone across the organization is responsible for creating brand stickiness and customer retention.-------------------“The focus now will be on bridging and integrating the digital and physical retail experience for consumers. I like to call that the ‘phy-gital' experience. [...] You get the full sensory experience of a brand and the physical experience. [...] Then you couple that with the endless choices of a vast assortment, as well as the expanded content and rich information that you're able to provide with the digital experience.” – Julie Roy-------------------Episode Timestamps:‍*(02:51) - Julie's background*(06:16) - Industry trends in customer engagement in retail*(13:37) - Changes in consumer behavior in retail*(17:04) - Challenges in the customer engagement journey*(19:13) - How Julie defines “good data”*(31:52) - Changes in customer engagement in the next 6-12 months‍*(34:14) - An example of another company doing it right with customer engagement (hint: it's beauty brands and Apple)*(35:57) - Julie's recommendations for upleveling customer engagement-------------------Links:Connect with Julie on LinkedInConnect with Kailey on LinkedInLearn more about Caspian Studios

Steve Harper Interviews Randy Swaim Marshall Goldsmith Certified Executive Coach & Founder of Coaching for Relevance, LLC -- https://www.coachingforrelevance.com/https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=ushttps://mytuner-radio.com/search/?q=business+news+networkhttps://streema.com/radios/search/?q=podcast+business+news+network

Luciana Zuest joins us to discuss two of her articles on the weight inclusive thinking project. We talk about the project and discuss strategies that aim to dismantle harmful weight-centric narratives and the development of body size diversity in physical activity settings. The first article titled Physical Education and the Quest for Relevance in the Age of Precarity: Lessons from the Weight Inclusive Thinking Project (WIT) was published in Quest. The second article Creating Weight-Inclusive Climates in Fitness Spaces. Kinesiology Review was published with Saemi Lee, Juliana Leedeman, and Dawn Clifford in the Journal Kinesiology Review. To sign up for the course go here: https://drive.google.com/drive/u/0/folders/101EJ3Po8cjr9qEInEbMHxqdf230V6yn6 Here is the website for more info: https://weightinclusivethinking.com/ Full Cite: Zuest, L., Lee, S., Leedeman, J., & Clifford, D. E. (2022). Creating Weight-Inclusive Climates in Fitness Spaces. Kinesiology Review, 11(3), 251-260. https://doi.org/10.1123/kr.2021-0045 Zuest,L. (2022). Physical Education and the Quest for Relevance in the Age of Precarity: Lessons from the Weight Inclusive Thinking Project (WIT) National Association for Kinesiology in Higher Education 31st Delphine Hanna Commemorative Lecture 2022. Quest, 74(2), 137-151. https://doi.org/10.1080/00336297.2022.2068448 Link to podcast episodes on Social Ecological Framework TheoryBreakdown 3: Social Ecological Framework 162: An ecological dynamics conceptualisation of physical “education”: Where we have been and where we could go next. --- Support this podcast: https://podcasters.spotify.com/pod/show/pwrhpe/support

Rich Andrews

Rev. Dr. Harry L. White, Jr. preaching from the topic "The Relevance of the Resurrection from Luke 24:1-12.  This podcast is an outreach of Watts Chapel Missionary Baptist Church in Raleigh, North Carolina.

I hope this sermon helps you appreciate both the heaviness and wonder of this day and then launches you out into the world to live in light of it and tell the world this good news. To those ends, we'll consider the reality, relevance, and right response to the resurrection.

One of the fallacies in our day is that all religions are pretty much the same. But the fact is, Christianity stands alone and apart. For one thing, no other major religion takes its stand and stakes its reputation on the bodily resurrection of its founder.  The resurrection of Jesus changed everything.  This is why the Apostle Paul gave his life to spreading the news, not only of the reality of the resurrection but also of the relevance of the resurrection to our everyday lives. In his letter to the Ephesians, Paul tells these believers that he is praying that they would know God's “incomparably great power for us who believe. That power is like the working of His mighty strength, which He exerted in Christ when He raised Him from the dead…”  The same power that raised Jesus from the dead is available to us who believe! Here! Now! Today!  If God can raise Jesus from the dead, what else can He do? Those impossibilities which, like a massive stone, appear to blockade your destiny can still be moved by resurrection power.   Not only is there a power to be released, there's a purpose to be realized.   We are the personal creation of a loving God. True, we all too quickly became broken by sin.  But something extraordinary happens when light shines through broken pieces of glass.  It becomes a work of art.  Such is the wonder of the Master Craftsman. He not only redeems, He restores.     Text: 1 Cor. 15:3-8, 14-19; Eph. 1:18-2:10Originally recorded on April 8, 2007, at Fellowship Missionary Church, Fort Wayne, IN.

Romans 6:1-13 1 What shall we say then? Shall we continue in sin, that grace may abound? 2 God forbid. How shall we, that are dead to sin, live any longer therein? 3 Know ye not, that so many of us as were baptized into Jesus Christ were baptized into his death? 4 Therefore we are buried with him by baptism into death: that like as Christ was raised up from the dead by the glory of the Father, even so we also should walk in newness of life. 5 For if we have been planted together in the likeness of his death, we shall be also in the likeness of his resurrection: 6 Knowing this, that our old man is crucified with him, that the body of sin might be destroyed, that henceforth we should not serve sin. 7 For he that is dead is freed from sin. 8 Now if we be dead with Christ, we believe that we shall also live with him: 9 Knowing that Christ being raised from the dead dieth no more; death hath no more dominion over him. 10 For in that he died, he died unto sin once: but in that he liveth, he liveth unto God. 11 Likewise reckon ye also yourselves to be dead indeed unto sin, but alive unto God through Jesus Christ our Lord. 12 Let not sin therefore reign in your mortal body, that ye should obey it in the lusts thereof. 13 Neither yield ye your members as instruments of unrighteousness unto sin: but yield yourselves unto God, as those that are alive from the dead, and your members as instruments of righteousness unto God. Colossians 3:1-4 1 If ye then be risen with Christ, seek those things which are above, where Christ sitteth on the right hand of God. 2 Set your affection on things above, not on things on the earth. 3 For ye are dead, and your life is hid with Christ in God. 4 When Christ, who is our life, shall appear, then shall ye also appear with him in glory.

In this episode Dr Michelle Michelle McKinney Hammond teaches us on ‘THE ANATOMY OF A SHOUT' ________Join me along with my music ministry for an amazing listening party. All original music celebrating the Relevance of Easter! Let's listen together and discuss! Register with this link https://www.eventbrite.com/e/607775652337 ________ SEND QUESTIONS AND FEED BACK TO askme@michellehammond.com________ WAYS TO DONATE TO MMH MINISTRIES link: https://www.michellehammond.com/donate/ cashapp: $MMHMINISTRIES zelle & paypal: admin@michellehammond.com ________ FOR SPONSORSHIP AND ADVERTISEMENT SEND ME AN EMAIL admin@michellehammond.com ________ LOG ON TO WWW.MICHELLEHAMMOND.COM FOR MORE INFORMATION ON MMH MINISTRIESSupport the show

All About Benefits is the perfect podcast for those looking to expand their knowledge on the world of business and personal wealth. Hosted by Lori Jewett, the show covers topics from health and wellness to career growth and personal development. On this episode, Lori interviews multi-time best selling author and podcaster, Drewbie Wilson. As the VP of Breakfree Academy, founder of Closure Means, and author of "Body Dysmorpheia," Wilson provides an incredible insight into success and navigating the world. He shares stories of coming up in funny situations, his journey to prominence and recognizes that success is a perspective-led endeavor. He emphasizes the importance of calculating your worth and not wasting time. John Kaki speaks of his journey to peak performance and how apex has changed his life completely. The author of "Shopee Brew" shares his successful journey of taking a webinar onto becoming a best-selling book by using memes in his sales and follow-up process. Finally, Lori brings the powerful reminder to be vulnerable, have clarity and get around the right people. Call-to-action: for those who've resonated with this episode, Drewbie and Lori invite you to reach out and leave a message through different platforms so that they can discuss further. Tune into All About Benefits and start turning your goals into reality. Topics Discussed and Key Points: -The Impact of Hilary's Book "Body Dysmorphia" -Achieving Success and Fulfillment: John Kaki's Story -Life-Changing Effects of Apex: How Taking a Pay Cut Can Lead To Professional Fulfillment -Becoming an Expert in Social Media and Using Facebook Ads to Get Insurance Leads. -Success of the Author of "Shopee Brew" Using Social Media and Memes -Understanding the History and Relevance of Memes -The Power of Giving and Helping Others to Succeed -Growth Mindset and External Resources for Success -The Power of Vulnerability in Achieving Success -Main Topic: Finding Clarity and Honesty in Yourself. -The Challenges of Running a Podcast -The Power of Consistency: How Being Consistent Has Helped Ryan Achieve Podcast Success -The Power of the Universe in Career Decision Making -The Value of Your Time: Stop Wasting Time and Know Your Worth -Inspiring Others to Take Action Connect with Drewbie Wilson: https://connectwithdrewbie.com/presskit https://www.instagram.com/drewbierides/?hl=en https://www.facebook.com/DrewbieWilsonMarketing/ Call to Action If you enjoyed this podcast and want to support us, please subscribe on the platform you listen to podcasts from, leave a review and share with your friends. We'd greatly appreciate it!

Nick Taliaferro: Re-evaluating and Re-imagining the purpose of the Black Church —  The Black Church has always been the center of the African American community, but according to Nick Taliaferro, the role of the Black Church has changed. Listen to Ramona and Nick's conversation today as Nick explains the societal factors that have influenced this change and what he feels should be the new role of this powerful institution. Nick Taliaferro is a program host at WURD Radio, minister, vocalist and journalist, based in Philadelphia. He also serves as a Contributing Editor to Message Magazine, the nation's oldest continuously published Black religious periodical. Highlights from our conversation: History and role of the Black Church Societal changes that have influenced changes within the Black Church Identity and liberation theology within the Black Church Aspiration and prosperity theology within the Black Church How the Black Church can support current social change Why the Black Church should reevaluate its purpose Strategies for college success Resources WURD Radio Connect with me! Ramona Houston 

Matt McManus is a lecturer at the University of Michigan and the author of The Emergence of Postmodernity amongst other books and he joins me on the podcast today to discuss the enduring relevance of Philip K. Dick one of the most creative and imaginative American authors of the 20th century. To all of the listeners who are not familiar with Philip K. Dick, you might not recognize his name but would definitely recognize some of the films and television shows that have been based on his work over the last few decades after his death in 1982 such as Blade Runner, Total Recall, A Scanner Darkly, Minority Report, and The Man in the High Castle. Philip Kindred Dick (December 16, 1928 - March 2, 1982) wrote 44 novels and 121 short stories during his lifetime. His often prophetic and deeply philosophical fiction remains relevant to this day. 

With opening day of major league baseball finally here, the guys sit down to talk about some of their favorite performances thus far. They talk Adley Rutschman and his incredible start, Hunter Greene getting pulled early, and cover many lesser-owned players like Austin Meadows. As always don't forget to subscribe and leave a five-star review so you never miss a new episode. SGPN Merch Store - https://sg.pn/store Download The Free SGPN App - https://sgpn.app Check out SGPN.TV Support us by supporting our partners WynnBET - Bet $100 and get a $100 FREE bet! - http://sg.pn/WynnBET ShadyRays.com code SGPN - 50% OFF 2+ pairs of polarized sunglasses SwordVitality.com code SGPN - Increase blood flow + stamina Tawkify.com/SGPN - 20% off when you become a client Underdog Fantasy code SGPN - 100% Deposit Match up to $100 - https://sg.pn/underdog Follow The Sports Gambling Podcast On Social Media Twitter - http://www.twitter.com/gamblingpodcast Instagram - http://www.instagram.com/sportsgamblingpodcast TikTok - https://www.tiktok.com/@gamblingpodcast Facebook - http://www.facebook.com/sportsgamblingpodcast Follow The Hosts On Social Media Blake Meyer - Blake Meyer (@Buhhlockaye) / Twitter Ryan Gilbert - Ryan Gilbert (@RGilbertSOP) / Twitter Watch the Sports Gambling Podcast YouTube - https://sg.pn/YouTube Twitch - https://sg.pn/Twitch Read & Discuss - Join the conversation Website - https://www.sportsgamblingpodcast.com Discord - https://sg.pn/discord  Reddit - https://sg.pn/reddit Learn more about your ad choices. Visit podcastchoices.com/adchoices

Steve Harper Interviews Randy Swaim Marshall Goldsmith Certified Executive Coach & Founder of Coaching for Relevance, LLC -- https://www.coachingforrelevance.com/https://onlineradiobox.com/search?cs=us.pbnnetwork1&q=podcast%20business%20news%20network&c=ushttps://mytuner-radio.com/search/?q=business+news+networkhttps://streema.com/radios/search/?q=podcast+business+news+network

Creating offers for your brand can transform your brand and your life. However, not everyone knows how to create effective offers because they may be missing some of the key elements involved.In this episode, Jordan West talks about the 7 elements of an incredible offer. He also shares how to access his free offer generator with you at the end of this short episode. Listen and learn in this episode!Key takeaways from this episode:The 7 Elements of a Good Offer:Value. The offer needs to provide some kind of value to your customer. If somebody's going to purchase something, they want to feel like they are getting more out of what they're purchasing.Relevance. The offer needs to be relevant to the customer. Timing is a big thing when it comes to relevance in an offer.Limited Time. Giving a sense of urgency is essential to creating a good offer.Exclusivity. Offering exclusive things or discounts to loyalty members is a great way to make them take action.Scarcity. Offering a limited quantity also creates a sense of urgency.Simplicity. Make sure that your offer is simple and easy to understand. Customers should easily see the value of your offer and know how to take advantage of it.Clear Call-to-Action. Give people a clear way that they can take action with your offer.Get the free offer course here:Upgrowth Academy https://upgrowthacademy.podia.com/This episode's sponsor is KnoCommerce - the first survey platform built for eCommerce brands. Gain insight on everything from marketing attribution to purchase motivation, while leveraging your customer data for enhanced personalization.Get 50% off the first 3 months with a 14-day free trial. If you're advertising on TikTok you can also get up to 5k in credit with TT (pays for over a year).Start here: https://try.knocommerce.com/Get 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.Get the latest strategies, tips and case studies sent to you weekly by signing up for the free Secrets to Scaling Newsletter. Also, get first access to our Founder-Only Slack channel, our CMO Dashboard to plan out your marketing efforts and so. much. more.‘Join the Beta:https://www.secrets.upgrowthcommerce.com/We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

Dating your spouse or having date nights with your significant other is a ubiquitous concept in our culture at this time. However, only a few people pull it off. Sometimes couples don't honor this commitment and don't make it a non-negotiable. Sometimes, even when people do it, they feel like it's a chore. But why is it important to have date nights with your partner? Dr. Kate Mangona, today's guest, will explain it to us in detail. Dr. Kate Mangona is a board-certified pediatric radiologist and a certified life and marriage coach under The Gottman Institute. Besides, she's a super mom and married to Dr. Victor Mangona. Together with her husband, they are a powerful couple in the physician community. These are some of the topics we cover during the episode: - Kate's experiences when having her first coaching session- Establishing date nights with your spouse- The most essential ability to have a successful relationship- Indicators that suggest a couple may need coaching - Aha-moments that couples experience when fixing their relationship- Suggestions for being more present with your partner and family- Decoding the concept of power coupleIn essence, letting go of the ego and thinking as a unit rather than individual pieces are two factors that every healthy couple embodies. Moreover, a help-first and forgive-first mindset is crucial in every connection. If you get your relationship right, the world opens up. For example, you can give more of yourself to your patients, kids, and other projects. You will come from strength and abundance. I hope you get a ton of valuable data from this episode. I know I certainly did. Until next time. Be phenomenal. “It doesn't matter if you argue or have fights. Like, all couples argue and have fights. What matters is if you can repair them.” - Dr. Kate MangonaIn This Episode: - Welcome back to another episode of the Limitless MD podcast- The reason Kate started to branch out beyond medicine- Kate's experiences when having her first coaching session - How did Kate find the time to engage in different projects? - Relevance of outsourcing chores in order to focus on what's vital- Establishing date nights with your spouse - The most essential ability to have a successful relationship - Indicators that suggest a couple may need coaching - Aha-moments that couples experience when fixing their relationship- Suggestions for being more present with your partner and family- Decoding the concept of power couple - Where to find Kate's podcast- Reflections about being in a committed relationship- Best ways to work with Kate Resources: - Join our Free community of high-performing physicians: the Physician Wealth Accelerator https://limitless-md.mn.co/- https://vikramraya.com/programs/ - Sign up to my email list - https://vikramraya.com/- Apply to work with Vik and book a clarity call here - https://bit.ly/3CXuigz- Group Coaching...

On this episode of Study+, Mike and Brian discuss how 1 Corinthians 1 and 2 address the topic of "relevance" as it relates to church ministry.

On this episode of Study+, Mike and Brian discuss how 1 Corinthians 1 and 2 address the topic of "relevance" as it relates to church ministry.

On this episode of Study+, Mike and Brian discuss how 1 Corinthians 1 and 2 address the topic of "relevance" as it relates to church ministry.

Unfortunately, due to recording schedule issues there is no new regular episode of Double Edged Double Bill this week. However, rather than release nothing, we decided to put out a bonus podcast from behind the paywall of our Patreon on the main feed! Said bonus episode is 2022's March Madness bracket podcast breaking down the best movie sequel! Joining our regular hosts Adam and Thomas are returning guests Jessica Scott, Yonathan Habtemichael and Marcelo Pico! Listen for all the chaos that will follow! If you like this, consider becoming a Patron for $1 to hear other bonus podcasts, including this year's March Madness bonus podcast about the Best Animated Film featuring Jael Peralta, Rafe Telsch and Scott Johnson coming soon and our On the Edge of Relevance all about John Wick Chapter 4! patreon.com/dedbpod Follow the show on Twitter @DEDBpod & Facebook as well as Adam and Thomas on Twitter! Send feedback to doubleedgeddoublebill@gmail.com! Subscribe and rate us on Apple Podcasts, Spotify, Stitcher & Podbean! Our artwork is provided by the amazing Christian Thor Lally!

For this edition of Shop Talk, Kara Williard talks with Jeff Perry and Isabel Berg from Gear West, our Blister Recommended Shop in Long Lake, Minnesota, to learn about how they build a year-round community around Gear West's “campus”; what it means to provide service for everything from ski racing to park skiing; some gear trends they're noticing; how new uphill access at their local mountain, Buck Hill, has influenced the community and their gear purchases; what it looks like to train and staff a large year-round specialty shop, and much more. TOPICS & TIMESGear West Campus (4:53)Gear West Community (7:20)Growing the Sport (10:12)30-Year Anniversary (12:00)Staying Relevant Year-Round (14:50)Service & Ski Racing (17:27)Park Skiing (21:36)Gear Trend Follow-up (22:37)Buck Hill Uphill (25:56)Staffing & Training (29:25)Masterfit University (31:51)What We're Celebrating (37:24)RELATED LINKS Ep 136: Shop Talk: Gear West, Long Lake, MNEp 190: Gear West on Current Trends + New Ski & Snowboard Gear Blister + Spot Membership Blister + Spot Real World Testimonials Get Your Blister x John Fellows Artist Series ShirtCHECK OUT OUR OTHER PODCASTS:CRAFTEDBlister PodcastBikes & Big IdeasOff the CouchHappy Hour Hosted on Acast. See acast.com/privacy for more information.