Welcome to your home for the latest search marketing news and views of the world. From Berlin to Bucharest, London to Lisbon, the Silicon Valley and beyond, Our hosts will discuss the latest headlines and issues from search engine marketing,social media and more.
In this SES New York 2012 Recap, Bas speaks on location with TopRank Online Marketing CEO Lee Odden, the Director at Rosetta and President of SEMPO, Stone Temple Consulting President Eric Enge and Director of Internet Marketing at Nordic eMarketing, Kristjan Hauksson.
State of Search Wins Best Blog at 2012 European Search Awards; Google + 1 Recommendations as Google +1 Button Now Recommending Pages as part of their updated version that displays social recommendations for other content on the same site when a user mouses over the button.
a4uexpo Europe 2012 Recap; Is Google AdWords for the lazy manager? Samsung and Google teaming up for an anti-Apple legal plan.
Roy is joined by UK SEO Consultant Neil Walker to share SEO Consultancy Stories. The Regional Head of SEO at Mediacom, Peter Young joins them on the second half of the program. They also discuss the ongoing issue of getting weird messages into Google Webmaster tools.
Search Personalization and privacy, Google, Bing, Baidu ,Yahoo,Facebook and more are discussed as Bas exclusively talks to SMX Conference Chair and Search Engine Watch Editor in Chief Danny Sullivan.
Bas and Roy run down the latest news regarding the Google Penguin and Panda Updates, plus Ray-Ban Hoax on Facebook Shows Even Marketers Fall for Peer Pressure; Could Your +1s actually be Domain Based; SEOmoz Raises 18 Million Dollars in VC Funding‎.
Bas discusses Integrated Content Marketing with Search and Social Media with the CEO of TopRank Online Marketing and the author of the new book Optimize:How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing, Lee Odden.
Bas and Roy debate Keynote vs. PowerPoint; WordPress Plugins, MacBooks and a another New Google Link Algorithm that is causing some sites to lose their ranking.
Yahoo To Be Operating in Three Groups Says CEO following the layoff of 2,000 employees; Google Analytics To Be Used For Measuring Google+ Pages: Google CEO Larry Page: What Did He Accomplish in his First Year.
Firefox adopting Secure Search will Allow Snake Oil SEOs to Thrive, Tools at SES New York 2012 and Google Tries To Hide The Search Options By Default.
Encrypted search is set to expand internationally for signed in Google users as Google will introduce SSL encryption on their local domains, plus Bas discusses Personalized Search and Google Plus Your World.
Since December, when MySpace introduced a new music player, the site has signed up one million new users. Bas and Roy also discuss Pinterest and the JCPenney rebound one year after their SEO scandal.
Bas and Roy discuss if recession is affecting search and social and their ongoing challenges with clients. They also look into the Google privacy policy change.
Bas and Roy discuss The Kenya controversy and the Google Search Plus Your World dilemma. Google Search Plus Your World gives search results based on the user’s social media connection with Google+.
Google is caught up in Chrome sponsored post controversy, being accused of violating its own guidelines on paid advertising links, which they blame it on marketing partner Unruly Media. Bas and Roy explain the SEOBook article.
Recapping the Best and Worst of 2011 in the State of Search as Bas and Roy run down the top stories of the year from Google Panda to Google Plus. They also review the guests they spoke with and the conferences they attended.
How to Take Your Site From Suck to Unsuck as Bas and Roy talk to Best Selling Author, Marketing Optimization and User Experience expert Bryan Eisenberg about a recent blog post entitled How to Go From Suck to Unsuck.
Yahoo board of directors are leaning toward selling a minority stake in the company, and they are looking at ways to bolster their product and financial strategies. Bas and Roy look at the struggles Yahoo is dealing with, as well give their pros and cons when it comes Google AdWords and AdSense.
Matt Cutts is now Crowned Google Distinguished Engineer, Bas and Roy discuss the industry reaction, plus how Google is doing a lot with snippets, metadata and personalization of social search.
Bas and Roy speak with Lisa Myers, who was named Lisa Myers was voted as Search Personality of the Year at the UK Search Awards, plus Google+ For Businesses: What The Industry Thinks.
Bas and Roy start off with a discussion on their individual SEO training and education from teaching from how to prevent spam to linkbuilding to Google Pagerank. They also discuss how Google + is now made available on Google apps, and the limitations Google is making to their Google Maps API.
Google Encrypted Search discussion and conference attendees demanding more training as Bas and Roy talk with Head of SEO Brilliant Media and the organizer of the Sascon Search, Analytics and Social Media Mini-Conference Pete Young.
A4UExpo organizer Matthew Wood joins Bas and Roy to preview the upcoming show in London, including how State of Search is running a SEO competition together with A4U Expo.
Apple iPhone announcement, Google Panda 2.5 Update, A4U Expo news, and a discussion on Whats Your Primary Consumption Device? with Kelvin Newman, creative director at SiteVisibility.
Following his return from SEOktoberfest, Joost De Valk fills us in on his consulting work and the ongoing development of new WordPress SEO Plugins.
The New Search Universe: Google, Bing, Twitter, Facebook, You Tube, Foursquare – Hype Or Opportunity? The last ten years was the decade of Google. But now the search market is changing rapidly. Is Facebook becoming the new Google? What is the significance of the massive development of Apple and Android Apps? What do the users want and how should marketers react to the new situation? What are the opportunities, what is only hype?Panelists include:Sara Andersson, Founder and Senior Strategist, Search Integration Sweden AB; Sam Crocker, SEO Associate Director, OMD GroupNiels Dörje, Partner, Tandler.Doerje.Partner; Simon Sundén, Co-Founder, Lissly; Bas van den Beld, Search and Social Expert, Trainer, Speaker and Publicist.This panel was taped at SMX Stockholm 2011.
Guest Commentator Dom Hodgson talks to Bas and Roy about the just passed ThinkVisibility Search, Social Media and Affiliate Conference, plus Roy rants on why we still cannot search Google+ on Google+ as well as a discussion on new Google sitelinks.
Bas has on Li Evans to talk shop on Google+, how Google may be dropping the ball on social search, and how they think you should use each of your social networks.
Bas and Roy speak with Cedric Chambaz, EMEA Marketing lead, Small and Medium Businesses Advertising at Microsoft, about transition of Yahoo! search to the Bing algorithm, as well as what the future holds as Bing rolls out more features across the globe.
Following an update on Google Plus and how business accounts are managing to sprout up, Bas and Roy are joined by Pete Young, Head of SEO at Brilliant Media. They discuss a story broken by James Breckenridge and picked up by several other sources on how you can Remove Any Site From Google (even if you dont control it).
Bas and Roy wlecome back Dom Hodgson to discuss Google Plus, the top-secret social layer that turns all of Google into one giant social network. Dom, Bas and Roy were lucky enough to test out the beta version and we learn what they think of it.
This is the topic Bas and Roy tackle tonight in which they talk with Sean Sewell, Director for Lead Generation for Performance Horizon Group, about Groupon, Google Offers and much more.
Bas and Roy's guest is Liana Li Evans, the author of the award winning social media marketing book, Social Media Marketing: Engaging Strategies for Facebook, Twitter & Other Social Media.
Bas and Roy speak with Jon Henshaw from RavenTools to discuss Ravens integration with Google Webmaster Tools. They also discuss the latest headlines including Schema, Google Voice and more.
From A4U Expo Munich 2011 On Location, Bas discusses brand links, link data and link research with Christopher Cemper of www.cemper.com. Bas also talks to Dixon Jones of Majestic SEO and Stephen Pavlovich of Conversion Factory.
Bas, Roy and guest A4U Expo founder Matthew Wood discuss the news that came out of the Google I/O Conference including the beta of their new music service, the Ice Cream Sandwich and that advancement of the Andoid OS. We also learn about what to expect at A4U Expo Munich including live streaming of sessions and speed networking.
Bas and Roy give their take on version 3 of the Google Commerce Search their search solution for e-commerce websites. They also discuss the SEOBook blog post entitled Reddit Distilled Virante, Yahoo! and the Netherlands-based Optimum Research.
Tonight on the show we have Jorg Ruis of The Next
Bas and Roy have a Social Media Marketing discussion with Li Evans author of the Social Media Marketing book and co-founder of LiBeck Integrated Marketing. She follows up on her appearance at SES London 2011 where she spoke on subjects like Engaging on Facebook and Being Successful.
Bas and Roy speak with Stefan Weitz, the director of Bing, on a plethora of issues including improving their organic SERPs, driving UK market share, and when will Bing arrive to the rest of Europe.
Bas and Roy have an exclusive interview with Search Engine Land Editor-in-Chief Danny Sullivan about the allegations that Bing had been copying Google search results.
Roy is joined by guest host Richard Theuws to discuss Search and Net Neutrality, plus Google Voice introduces a new major feature: Number Porting.