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A WPProAtoZHost.com Company.... Today's interview is with Ben Pines from Elementor; John and Ben go over a few different and interesting things in this great interview! The post Interview 62 with Ben Pines from Elementor appeared first on WordPress Plugins A to Z.
Today's interview is with Ben Pines from Elementor; John and Ben go over a few different and interesting things in this great interview! For more articles visit WordPress Specialist with a focus on... - WordPress Training, Classes and Emergency Support... for more articles like Interview 62 with Ben Pines from Elementor.
Have you ever wondered about the impact of AI on content creation and marketing? This podcast episode features an interview with Ben Pines, Director of Content at Wordtune, discussing generative AI, SEO, content creation, and the changing landscape of search behavior. Ben Pines is a seasoned content marketing expert with over 15 years of experience in the field. Ben's most notable role was as the Head of Content at Elementor, a popular website builder for WordPress. During his time there, he was responsible for creating and managing the company's content strategy, which helped grow their user base and establish Elementor as a leading player in the website builder market.Currently, Ben is the Director of Content at Wordtune, an AI-powered writing tool that helps users improve their writing skills. In this role, he is responsible for overseeing the company's content marketing efforts and ensuring that their messaging resonates with their target audience.Ben is also a frequent speaker at digital marketing conferences and a contributor to various industry publications. He is known for his expertise in content marketing, SEO, and digital strategy.Overall, Ben provides insightful perspectives on the future of content creation and marketing. It highlights the importance of staying up-to-date with the latest trends and technologies while also valuing human creativity and personal touch.TopicsDifferentiation in the Generative AI SpaceThe Purpose of ContentLimitations of AI in WritingChanges in search and marketing strategyFuture of AI-generated search resultsMarketing strategy and diversificationUsing AI tools for content creationIterative Process for Better ResultsVersatility of Content CreatorsBeing Kind in Business Productivity Hoax Show LinksConnect with Ben Pines on LinkedIn and TwitterVisit WordtuneConnect with David Khim on LinkedIn and TwitterConnect with Omniscient Digital on LinkedIn or TwitterPast guests on The Long Game podcast include: Morgan Brown (Shopify), Ryan Law (Animalz), Dan Shure (Evolving SEO), Kaleigh Moore (freelancer), Eric Siu (Clickflow), Peep Laja (CXL), Chelsea Castle (Chili Piper), Tracey Wallace (Klaviyo), Tim Soulo (Ahrefs), Ryan McReady (Reforge), and many more.Some interviews you might enjoy and learn from:Actionable Tips and Secrets to SEO Strategy with Dan Shure (Evolving SEO)Building Competitive Marketing Content with Sam Chapman (Aprimo)How to Build the Right Data Workflow with Blake Burch (Shipyard)Data-Driven Thought Leadership with Alicia Johnston (Sprout Social)Purpose-Driven Leadership & Building a Content Team with Ty Magnin (UiPath)Also, check out our Kitchen Side series where we take you behind the scenes to see how the sausage is made at our agency:Blue Ocean vs Red Ocean SEOShould You Hire Writers or Subject Matter Experts?How Do Growth and Content Overlap?Connect with Omniscient Digital on social:Twitter: @beomniscientLinkedin: Be OmniscientListen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/
Ben Pines, Director of Content at AI21 Labs and WordTune joined us in this episode to highlight more on how AI is enabling the whole content experience in today's business and digital marketplace: Key topics covered: How AI is redefining content creation for marketing and sales teams How leading brands use AI to transform their content experience The future of AI in marketing and content
Join me as I chat with Ben Pines, the Director of Content at AI21 Labs, about the current state and future of AI in content writing and digital marketing. We discuss the potential impact of AI on the writing industry and the reasons why aspiring writers should not be discouraged by the advancements in AI technology. Ben shares his insights on how AI can help individuals add more income streams through the use of AI-based writing tools like Wordtune. We delve into some features and benefits of Wordtune and what sets it apart from other AI writing tools like jasper.ai and Grammarly. We also explore the various ways users can start benefiting from Wordtune right now and why they should use this product over others in the market. In addition to Wordtune, we learn more about AI21 Labs and what makes them unique and visionary in the AI space. We also touch on the challenges of language processing for machines and what advancements we can expect in the future. Lastly, we discuss what people should be inspired by and wary of as we approach a new era of massive AI advances. Tune in for an informative and engaging conversation with Ben Pines about the future of AI in content writing and digital marketing. Wordtune: https://wordtune.com Jatinder: https://www.jatinderpalaha.com Digital Rapport® Podcast - https://www.digital-rapport.com
Ben Pines, the Director of Content at Wordtune, is optimistic about the future interaction between people and chatbots. Wordtune is an AI writing tool that helps writers refine, tweak, shorten and expand their copy. The new extension Spices introduces fact-checking and source tracking for AI-generated content.Ben joined the podcast to talk about the next wave of writing. We chat about:The current AI hype and what might happen nextThe importance of UX and how it can make a differenceWhy AI will be a great thing for some writersHow AI may affect content marketingLinksTry our free UX writing courseFollow Ben on LinkedInCheck out WordtuneCheck out Wordtune's YouTube channel
Artificial intelligence is the future. And it's impacting just about every industry you can imagine, including marketing. But what's the impact on thought leadership? Despite what some people fear, AI can't fully replace humans. In this episode of the Notorious Thought Leader podcast, our host Erin Balsa welcomes Ben Pines, the director of Content at AI21 Labs. They discuss thought leadership, the importance of a digital detox, and why AI can't replace expert writers.
On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor. Ben is a marketing expert that has developed several successful online ventures in the past few years, one of which is Elementor, the most popular website builder for Wordpress. Both Elementor and Castos help enable creators to make and share content with their audience. We are going to focus on debunking the myths around how easy it is to be a content creator and run a successful online business. If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! Today you’ll learn about: What does it really mean to be a content creator? The current trends in the industry Why people become content creators The importance of credentials Mistakes that new content creators make Starting out without a plan Not thinking of it as a business The transparency of the industry Inspiration and mentors in the space Being a brand in the industry and the risk involved Making a stance as a company The difficulty to succeed in the email marketing space Ben’s interactions with customers and their practices behind the scenes of Elementor Audible and podcasting habits What we can learn from classic literature and other content creators Resources/Links: Elementor, website: https://elementor.com/ Elementor, YouTube: https://www.youtube.com/channel/UCt9kG_EDX8zwGSC1-ycJJVA Castos, website: Castos.com/ Castos, YouTube: https://www.youtube.com/castos
Not only does Ben Pines know all about page builders and how they can enhance your WordPress sites, but he's a super nice guy who does a spot on Matt Mullenweg impression. (Hint: he does it for us on this episode!)
Ben Pines, Head of Content for Elementor, a Drag and Drop Site builder for WordPress, shares his take on the way content management has evolved and what every business needs to know about creating content for websites and beyond.
WordPress influencer and entrepreneur Adam Preiser (WPCrafter) joined us for a special webinar with our head of content Ben Pines. Together, they discussed the latest trends and developments in the WordPress community and the changes that freelancers and agencies should adapt accordingly. The event also included a Q&A session with viewer participation.
Today on the podcast we chat with Ben Pines. Ben is the CMO at Elementor in Israel. Micah: [00:00:04] Hello, I’m Micah. Aaron: [00:00:05] And I am Aaron and we are recording the WP SquareOne podcast. We have Ben Pines here. He is the Head of Marketing at Elementor, the leading all-in-one design solutions for… The full content for Ben Pines (Elementor) can be viewed on WP Square One.
In this episode Ben Pines, CMO of Elementor shares the company’s journey to 1 Million users. Ben, who joined the company before the first version of the product launches, gives insights about how they got their initial traction in a saturated market, the 1# thing the company does continuously to grow it’s popularity and the its secret sauce to its success.
Elementor is one of leading new bread of WordPress page builders on the market in 2018 which Is a great tool for building your new WordPress powered membership/LMS website. We have a great interview here with Ben Pines CMO of Elementor and discuss the history of the company and how he see Elementor dealing with Gutenberg project. It really amazing to see that free version Elementor has been downloaded 1 million times! https://elementor.com/
Commit First w/ Sagi Shrieber (Feat. Pat Flynn, John Lee Dumas, Jason Zook, Paul Jarvis, and more)
Ben Pines is the CMO (Chief Marketing Officer) of Elementor - the popular page building plugin for Wordpress. Elementor has reached more than a million active users and is now considered one of the hottest plugins out there. I’m personally using Elementor for my own websites and loving it.
Learn about using elementor to build well designed online course and membership websites with Ben Pines in this episode of LMScast with Chris Badgett of LifterLMS. Ben and Chris dive into the advantages Elementor opens up for your site, and the unique functionality and opportunities it brings to the table. Elementor is a page building software for WordPress that allows users to be able to edit content on their website in a very simple manner. The Elementor visual editor is built so you can interact with it on the front end of the site, which makes it easy to tweak … Using Elementor to Build Well Designed Online Course and Membership Websites with Ben Pines Read More » The post Using Elementor to Build Well Designed Online Course and Membership Websites with Ben Pines appeared first on LMScast - LifterLMS Podcast.
What you will learn How Elementor copies the WordPress business model and why it works How Ben compares Elementor to Divi, Beaver, and other competitors When a page builder is essential for your site, and when it’s not really necessary A sneak peek of upcoming Elementor features Elementor has been growing rapidly to become one … #114 – Elementor and Page Builders w/ Ben Pines Read More »
What you will learn How Elementor copies the WordPress business model and why it works How Ben compares Elementor to Divi, Beaver, and other competitors When a page builder is essential for your site, and when it's not really necessary A sneak peek of upcoming Elementor features Elementor has been growing rapidly to become one … #114 – Elementor and Page Builders w/ Ben Pines Read More »
Ben Pines is the CMO of Elementor, the most advanced Drag & Drop page builder for WordPress. Design beautiful professional websites faster and without code. Ben shares what it’s been like building an open source, visual, drag & drop theme editor for Wordpress - and the challenges in scaling it to over 800,000 active installs worldwide - all in less than 2 years! Ben joins us to share his story, how he got into startups, what it’s been like growing Elementor from 0 to over 800,000 active installs, some challenges of marketing a product to users worldwide, and much more.
Watch the video podcast here. What Is Elementor? Elementor is an Israeli company based in Tel Aviv who have grown to be a very successful compant since the release of their page builder. Page builders are visual design tools that have changed the way we build websites within WordPress. Although Word Press is a great CMS it isn’t that great at designing websites and you have to rely on themes to get it to look a certain way. With a visual page builder, you can see it as you design it and it cuts down the workload of a web designer substantially. Before page builders, you needed to create the prototype in Photoshop and transfer it using codes, HTML and CSS. Now you can easily create everything live, not worry about coding and focus more on creating beautiful pages. Troy has been saying for years that a website lives in the browser, not in Photoshop. So if you are designing websites in Photoshop and getting them cut up into HTML and CSS then your days are numbered. There will always be a disconnect and a discrepancy between the image and then building it into the browser. These days everyone has a website and it can require regular updates to content and images. So you need agile flexibility which a page builder gives you. A Bit About Ben Ben has been in the online marketing industry for over 10 years, specializing in content marketing. He started out in an SEO firm and then started his own marketing business where he created his own websites using WordPress. Even before Elementor had launched the page builder, Ben knew of them because he had been using one of their themes for a website. One day he visited their site to renew his licence and saw that they advertised a marketing position. He applied and now here he is! Listen in at the 8.30min mark to find out where the inspiration came from for the Elementor page builder. The Page Builder Market Visual Composer was the first page builder released and it exploded from there. There are a lot of other page builders out there now which came out in quick succession such as Beaver builder and Thrive. So what exactly makes Elementor different and gave them the confidence to go ahead with the product? Well, Ben says that it wasn’t a contest of features for them. The vision was to excel in three main areas: Speed: It needed to be fast so that when you drag and drop, you don't need to wait. It would all be instant. Design advantage: The design needed to be highly detailed with attention to design trends. It is important for designers to have all the design elements such as shape dividers, overlays, box shadows and gradients. With bootstrapped companies, you see the same type of design over and over again. They wanted anyone to be able to create beautiful websites. Ease of use: It's important for everyone from newbies to the professional designers to be able to use it. The interface had to be user-friendly and easy to use. How Did They Get Traction in Such a Crowded Marketplace? Ben says that firstly you need a great product but of course, that alone is not enough. You need a big emphasis on marketing. They used a lot of channels and experimented with new audiences and new ways of reaching people until it eventually paid off. It is still a lot of work and it isn't easy. Even if you have the best product you will still have people saying negative things. "Like a comedian, you will have hecklers, so you need a thick skin". What's Been the Most Successful Marketing Channel? Elementor gives a free plugin offering more free features than a lot of the other page builders on the market. Once people realise what an amazing product is it, it is then ok for them to upgrade to the pro version Email marketing is also a focus for them. They have a newsletter so that they can advertise their releases, blog posts and news Outreach and Collaborations are also a vital component of their marketing. Ben says that you need to contact the right people (such as he did with Troy) and find a way to collaborate where both parties benefit. [vum-bigtweet tweet="Outreach and collaborations are important if you want to succeed within a saturated market. Ben Pines from @elemntor on WPE podcast"] How They Capture Email Addresses When you download the plugin you can enter your email to subscribe to the newsletter which is mainly about feature updates. Once they have their email addresses, they can also tease the audience with what’s available in the pro version. Troy points out that Elementor doesn't have a lead magnet to get people to subscribe it simply says “Join our 165,000 newsletter subscribers” Their list has grown it organically from people wanting to know about the product. Ben is thinking of doing something to educate people as a lead magnet soon. They have invested a lot of resources into tutorials and so they are thinking of offering a free course as an incentive. How Does Elementor Decide Where to Focus Their Resources? The owner of Elementor recently shared his vision with Ben. These are the elements he says that you need in the company: Firstly, you must have tutorials and documentation Celebrate whenever you can! Every time you get the chance to celebrate something, take it. Whether it be a year in review, Black Friday, Christmas... basically anything! He gives a great analogy here - when you enter a store and you see all the Christmas decorations, although you perhaps hadn’t thought of buying any, seeing them gets you in the spirit. Elementor likes to give their employees a “chance to go wacko”. Outreach and collaboration are also important to them as he mentioned earlier. A recent collaboration was with ColorMag, a magazine theme with over 100,000 users. ColorMag recently updated their theme to work with Elementor widget so they made a video tutorial which benefits both companies. Check it out in the links section below. Managing the Team When he started with Elementor they were a team of five and now there are 20 employees and growing. They all work in the one office which he says is so much better for communication than having a remote team. "Having your support team sit next to developers is so much easier as they can turn around and ask questions whenever a problem arises." In terms of support though, if you want 24/7 support, it is better to outsource some of those employees in a different time zone. [vum-bigtweet tweet="Growing your business within a saturated market. Ben Pines from @elemntor talks to us about elements that lead to their success"] Elementor Features The template library is one of the best features that Elementor has. They have over 130 templates that are beautiful and responsive. You can also save your own templates and reuse them. Autosave is also being launched next week so that your content is protected. They have also now added a "save draft" feature so that you don't have to publish changes straight away. Elementor is also soon to release the theme builder which will allow you to do full website design. Elementor also differs from some other page builders in that it doesn't use shortcodes. Usually, when you deactivate a page builder, it leaves a lot of shortcode in your content editor which causes problems. However, when you deactivate Elementor all the content remains and the CSS is saved in external files. Gutenberg - a Threat to Page Builders? With the new version of Elementor, they’ve added compatibility with Gutenberg. They have been working closely with the Gutenberg team to iron out any glitches. Ben says that Gutenberg is a great way to work on your content but it's not a professional design tool. It may evolve to that but Elementor has a clear vision to adapt and work with them. He thinks that Gutenberg is actually a great step forward for WordPress. [vum-bigtweet tweet="Is Gutenberg a threat to page builders? Ben Pines from @elemntor on WPE podcast"] Fostering the Community Around Elementor Ben says that the community is fostered from gaining feedback and by being in constant communication with their Facebook group which has over 10,000 members. The key is to grow your company from the inside of the community. You can build your business just by answering people’s questions. They have been able to foster a community that is supportive and helpful to each other.
The Elementor folk are thinking about the future and how the product is going to evolve over the coming year. The obvious question is how Elementor is going to align with Gutenberg which is now only a few months away. Are Gutenberg and Elementor in opposition or are they going to work in harmony together? What are the plans to introduce an Elementor Theme Builder, and will it be a new product, or an upgrade to the Pro version of the current product? Also, what's going on in the longer term?
The Elementor folk are thinking about the future and how the product is going to evolve over the coming year. The obvious question is how Elementor is going to align with Gutenberg which is now only a few months away. Are Gutenberg and Elementor in opposition or are they going to work in harmony together? What are the plans to introduce an Elementor Theme Builder, and will it be a new product, or an upgrade to the Pro version of the current product? Also, what's going on in the longer term?
Well, this is going to be a nice treat for all of you folk that like a Page Builder, especially if that Page builder is called Elementor! Elementor has been growing in popularity during 2017 and has established itself as a solid platform with a reputation for being easy to use with a very generous free version. Ben joins us in Part 1 to tell us about how Elementor got to be where it is today. Who worked on it, how did they decide what to include and what to leave out. Well worth a listen.
Well, this is going to be a nice treat for all of you folk that like a Page Builder, especially if that Page builder is called Elementor! Elementor has been growing in popularity during 2017 and has established itself as a solid platform with a reputation for being easy to use with a very generous free version. Ben joins us in Part 1 to tell us about how Elementor got to be where it is today. Who worked on it, how did they decide what to include and what to leave out. Well worth a listen.
In this episode, Mark takes over hosting duties from James and Jean to interview Ben Pines, the co-founder of the Elementor page builder plugin for WordPress; a plugin that is growing in popularity every week. Elementor has grown substantially in just over a year and currently has over 200,000 active installs and an 5-star average rating according to the WordPress.org stats. Given its sudden rise in popularity and the large community that is forming around it, Mark took the time to speak with Ben about its conception, how it works and why, as well as the plans for its future. Among the topics discussed in this episode are: What page builders are, why they should be used, and by who. Mark asks Ben to address some concerns around page builder plugins, such as their preference over just using a theme, the ability to customise the generated code, and the type of end-user that it is meant for. The story behind Elementor's team and the plugin's creation, from conception till today. Why the Elementor team was not fazed by other page builder plugins already out there, as well as their thoughts on the Gutenberg editor that is being introduced into WordPress core. The reasons for the majority of the plugin's features to be available for free on WordPress.org, versus the approach taken by other page builder plugins to be fully premium, along with the reasons this plugin differs from the more established competitors. The marketing channels being used by the Elementor team and why they chose them. The way the business was supported until the Pro version of the plugin started to bring in sales. The burden and the cost of supporting a page builder plugin, along with the most common queries. The future of Elementor and its Pro version. Useful links: Elementor Page Builder (Free Version) Elementor Pro Elementor Community (Facebook Group) @Elemntor | Twitter Elementor | Youtube Channel
Elementor Page Builder is fantastic! Yep... another front-end visual page builder for WordPress has joined the scene (even though it seems like these tools are coming out overnight, I can assure you these take a lot of time to build and test). Personally, I couldn't be happier. Maybe that's because I'm not a developer... many developers are anti-page builders. That's fine. They're not for them. Page builders have been built for users and people who want to get things to market quicker (and more efficiently). Asking a developer to endorse a page builder is like asking a vegetarian to endorse a hamburger. It's an argument that is irrelevant. And now that we got that out of the way, let's jump into Elementor. When I first saw Elementor I was really impressed with it. It has a really smooth UI, tons of features in the free version and is really easy to work with. Needless to say I was excited to have Ben Pines on the show. I'll definitely be doing a full post, review and video on it... but I didn't want to hold up the interview any longer (I have a list of 7 posts to write, so it will be coming soon). Elementor is created by the team at Pojo.me and Ben Pines is the CMO. Questions I asked Ben Fill us in on how you connected with the team at Pojo? Why did you decide to join the team? Visual builders for WordPress are getting much more popular. What made you decide to create Elementor? What makes this different from other visual builders? I'm sure you have this question before, but Elementor is free. How are you guys going to monetize this awesome tool? Where do you see page builders heading? Features of Elementor You're Going to Love Where to find Elementor & Connect with the Team Website | Twitter | YouTube
Meet Ben Pines from Elementor a free visual builder for WordPress. Only a young product yet already making an exciting impact in the industry. Learn how they conceived and launched their product as well as challenges along the way. Plugins: Elementor - https://elementor.com/ Woo Commerce - https://en-gb.wordpress.org/plugins/woocommerce/ WPML - https://wpml.org/ Yoast - https://en-gb.wordpress.org/plugins/wordpress-seo/ Elementor - https://elementor.com/ Honorable Mentions: Theme Cloud - https://www.themecloud.io/ Connect with Ben: Elementor - https://elementor.com/ Blog - https://elementor.com/blog/ Pojo Themes - http://pojo.me/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. --- See acast.com/privacy for privacy and opt-out information.
It’s easy to assume the problems in your business are because you lack systems but in this episode, you’ll learn how personal growth and finding balance between work and life helped Ben Pines, owner of CC Pines, improve his entire company. Alongside Ben is his coach of nearly four years, Ed Sinko. Together with EMyth CEO Martin Kamenski, they talk about how improving company culture always starts with the owner. Music: "Calm" by Alexander Boyes is licensed under CC BY-SA 3.0: http://creativecommons.org/licenses/by-sa/3.0/