Podcasts about marketing a love story

This week our host Brandi Starr is joined by Ryan Johnston.   Ryan is a marketing executive with deep expertise in demand generation. From highly verticalized and ABM motions in the enterprise to PLG motions at start-ups, he has seen it all and built go-to-market strategies at multiple B2B tech companies along the way. In his most recent role, he caught the AI wave early as VP, Marketing at Writer.   On the couch, Brandi and Ryan will take on AI Powered Content Creation: Key Considerations When Getting Started with AI.   Links: Get in touch with Ryan Johnston on LinkedIn Revenue Rehab Episode 53: AI and Marketing: A Love Story in the Making Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live

Are you struggling to form a lasting relationship with your audience? Wondering how you can win over their hearts and minds? In this episode, we uncover the power of storytelling and how it can help you create deep connections with your audience. Discover the secrets to crafting authentic content that resonates with your audience and keeps them engaged. Plus, learn how to strategically cater to the different stages of your content funnel, so you can provide the right information and satisfy their evolving expectations. Learn how to build meaningful relationships that stand the test of time! CONNECT WITH BRYCE AT MCNABB STORYTELLING ⁠Turn Strangers Into Advocates [FREE Guidebook]⁠ ⁠Instagram⁠ ⁠YouTube⁠ ⁠Twitter⁠ ⁠Website ============ MUSIC ============ Music sourced from the Free Music Archive (FMA) Song 1: Eigenheimer - Troost voor degene die Song 2: Eaters - Co-Axial Escapement Licensed under Attribution 4.0 International License: https://creativecommons.org/licenses/by/4.0/

This week our host, Brandi Starr, is joined by Nicole Leffer, CMO AI Advisor at A. Catalyst, LLC.   A CMO AI Advisor and marketing strategist, Nicole is known for harnessing the power of AI to revolutionize marketing success.   Nicole is a pioneer in AI-driven marketing, with over a year and a half of hands-on experience deploying AI across content, performance, demand generation, social media, product marketing, and more. Her passion for empowering marketing teams with cutting-edge AI skills and strategies has established her as a trusted collaborator for tech CEOs, CMOs, VPs, and senior marketing and GTM leaders.   With a multifaceted background in SaaS, product-led growth, and e-commerce, Nicole offers valuable insights on integrating AI into workflows and maximizing its potential for results. Her track record of increasing revenue, user growth, and lead generation makes her expertise essential for organizations seeking to accelerate their AI transition and achieve their marketing goals.   In this week's episode of Revenue Rehab, on the couch Brandi and Nicole dive into the complex and leading edge topic of generative AI-driven marketing in: AI and Marketing: A Love Story in the Making.   Links: Get in touch with Nicole Leffer on: LinkedIn CMO AI Advisor Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live

Product Marketing is one of the most commonly neglected or misunderstood functions in a Silicon Valley style tech startup. At the best companies, it is the glue that keeps everything together and allows a deep focus on building and iterating a great product. Without this glue, things tend to fall apart, sooner or later. Yaniv is out on vacation this week, so Chris is joined by a special guest host: Leah Mahtani, Product Marketer Extraordinaire. In this episode, Chris and Leah cover the following topics: What is Product Marketing? The role of Product Marketing in an agile organisation Who should Product Marketing report to? The “launch letdown” The daily grind of go-to-market: enablement What goes wrong when you don't have a clear go-to-market Common Product Marketing mistakes Going “deep enough” Connect with Leah on LinkedIn: https://www.linkedin.com/in/leahmahtani/ Follow the Startup Podcast on LinkedIn https://www.linkedin.com/company/the-startup-pod/ Follow us on Twitter Yaniv Bernstein @ybernstein Chris Saad @chrissaad Please rate and Review The Startup Podcast on your podcast app. Listen on Apple: https://podcasts.apple.com/au/podcast/the-startup-podcast/id1612757016. Listen on Spotify: https://open.spotify.com/show/5C6oN1uFj29A4jHZn57lNO. Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy84NjhlNWEwNC9wb2RjYXN0L3Jzcw A bit about our hosts: Chris Saad: Independent Startup Advisor and Angel Investor, who helps startups and entrepreneurs fast-forward company's growth. Chris consults on developer platforms & ecosystems, future of media, data portability, on-demand economy, and the Silicon Valley ecosystem. Visit http://chrissaad.com/advisory/ or connect with Chris on LinkedIn https://www.linkedin.com/in/chrissaad/ Yaniv Bernstein: Founder and COO of Circular, a subscription e-commerce platform with sustainability at its heart. By focusing on customer experience while reducing waste and underutilization, Circular provides subscriptions to premium devices at affordable prices and with unmatched flexibility. Visit Circular https://www.nowcircular.com/ and connect with Yaniv on LinkedIn https://www.linkedin.com/in/ybernstein/

Marketing: A Love Story: How to Matter to Your Customers - Book Review Bernadette Jiwa has written some amazing content on her blog: The Story of Telling. This book is a compilation of those blog posts packaged together in an easy to read format, full of gems. Here are some of the nuggets from the book that I enjoyed the most... #bookreview #marketingalovestory #BernadetteJiwa #onepagemarketingplan #businessplan Want To Funnel Hack Some Of The Biggest Businesses On The Planet, Live With Us EVERY Week? Join Our Facebook Group: https://www.profitableads.com/home --- Send in a voice message: https://anchor.fm/adagencylive/message

Welcome to episode #663 of Six Pixels of Separation.  Here it is: Six Pixels of Separation - Episode #663 - Host: Mitch Joel. One of the most prolific and fascinating business professionals in the area of better brand storytelling and marketing is Bernadette Jiwa. She is a veritable force of nature who creates frequent and compelling prose that are sprinkled with optimism and wisdom. Last September she was on the show to discuss her book, Story Driven – You Don’t Need To Compete When You Know Who You Are, and she’s back with a brand new book called, The Right Story - A Brief Guide to Changing The World. I consider her to be a true business philosopher, because Bernadette delivers the goods. When she not writing books and publishing articles, Bernadette helps companies of all sizes to build a brand to be proud of. Bernadette has a whole bunch of business books that you must read: Hunch, Meaningful, Marketing: A Love Story, Fortune Cookie Principle, Difference and Make Your Idea Matter. It is a thrill to have her back on the show to discuss her latest, The Right Story. Enjoy the conversation…. Running time: 52:02. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Bernadette Jiwa. The Right Story - A Brief Guide to Changing The World. Story Driven – You Don’t Need To Compete When You Know Who You Are. Hunch. Meaningful. Marketing: A Love Story. Fortune Cookie Principle,. Difference. Make Your Idea Matter. Follow Bernadette on Twitter. This week's music: David Usher 'St. Lawrence River'.

What do you stand for? What does your brand stand for? Where are you headed? Why are you headed there? Before you build a brand, you better know your story. In her beautiful and brand new book, Story Driven - You Don't Need To Compete When You Know Who You Are, the business philosopher, Bernadette Jiwa, delivers the goods. Bernadette helps companies of all sizes to build a brand to be proud of. Bernadette is also the author of some of the most impacting business books that you will ever read: Hunch, Meaningful, Marketing: A Love Story, Fortune Cookie Principle, Difference and Make Your Idea Matter. It was a thrill to have her back on the show to discuss Story Driven and her optimizes for brands. Enjoy the conversation.... Running time: 52:58. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter. Here is my conversation with Bernadette Jiwa. Story Driven. Hunch. Meaningful. Marketing: A Love Story. Fortune Cookie Principle. Difference. Make Your Idea Matter. Follow Bernadette on Twitter. This week's music: David Usher 'St. Lawrence River'.

In the eleventh episode of 2 Guys and Some Data, Allen and Larry discuss the surprising relationship between Millennials and direct mail.

Today we’re in the company of Bernadette Jiwa, a recognised global authority on the role of story in business, innovation and marketing. She’s a Business Advisor, Keynote Speaker and Bestselling Author of five #1 Amazon Bestsellers., including “Marketing: A Love Story” and “Meaningful: The story of ideas that fly”. Bernadette works with Fortune 500 companies, startups, entrepreneurs and business leaders from around the world, helping them to build their brands and become meaningful to their customers. In June 2017 Bernadette published her sixth book Hunch: how to turn your everyday insights into the next big thing. For more information visit: http://thestoryoftelling.com/

Welcome to episode #574 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #574 - Host: Mitch Joel. When Seth Godin recommends a guest for your show, one should listen. In the decade-plus that Six Pixels of Separation has been running, Seth has never recommended a guest until now (and I am so grateful and thankful that he did!). I've been a fan and follower of Bernadette Jiwa for some time now. Most recently, Bernadette published her newest book, Hunch - Turn Your Everyday Insights Into The Next Big Thing. She is also the author of five other bestselling books (Meaningful, Marketing - A Love Story, Fortune Cookie Principle, Difference, and Make Your Idea Matter). Mostly, she helps companies design, build and grow a brand through the development of a true, powerful and meaningful story. She believes that the smallest insights (not always the data) is where the brand breakthrough resides. With that, intuition is more valuable than ever, but how do you nurture and cultivate that? Enjoy the conversation... Running time: 55:14. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Bernadette Jiwa. Hunch - Turn Your Everyday Insights Into The Next Big Thing. Meaningful. Marketing - A Love Story. Fortune Cookie Principle. Difference. Make Your Idea Matter. Follow Bernadette on Twitter. This week's music: David Usher 'St. Lawrence River'. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #574 - Host: Mitch Joel. Tags: advertising advertising podcast audio bernadette jiwa blog blogging brand branding business blog business book business podcast business thinker david usher difference digital marketing digital marketing agency digital marketing blog facebook fortune cookie principle google hunch itunes j walter thompson jwt leadership podcast make your idea matter management podcast marketing marketing a love story marketing blog marketing podcast meaningful mirum mirum agency mirum agency blog mirum blog mirum podcast seth godin social media twitter wpp

'How can I write books that people will read all the way to the end, they can open at any page and find something interesting or useful or inspiring or actionable, and they'll come back to again?' And with that question, Bernadette Jiwa - author of Difference: The one-page method for reimagining your business and reinventing your marketing, Marketing: A Love Story and most recently Hunch: Turn Your Everyday Insights Into the Next Big Thing - nails the question for any business book author.  Discover how she goes about answering it, and particularly how she uses the principles of storytelling and the backstory to write such compelling, generous books, in this fascinating interview.   

Bernadette Jiwa is one of Australia’s top marketing thinkers. Author of five books including Fortune Cookie Principle and Marketing: A Love Story, her blog — The Story of Telling — was named SmartCompany’s best Australian business blog in 2016. Bernadette challenges us to look differently at how we do marketing. Today she joins the Brand Newsroom team to talk about putting a little bit more love into our marketing. You can view the show notes here: lushdigital.com/bnr110-bernadette-jiwa-love-in-marketing/

Bernadette Jiwa, author of Marketing: A Love Story is our guest. One of the biggest challenges we face as entrepreneurs and innovators is understanding how to make our ideas resonate. Marketing is the way we communicate how our ideas translate to value for people in a marketplace. Listen to hear how to matter to your customers.