Podcasts about ai marketing

Can we have a real talk about AI agents?A new Gartner study showed that more than 95% of companies pushing AI agents..... aren't. Vendors, startups, Saas companies pivoting and savvy marketers are shoving Agents down our throats like hot food in a buffet line. But guess what? Most of it is shin marketing. Or lies. Want to know the real landscape around AI agents, minus the B.S.? Good. Then join us as we cut through the fluff. Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo and connect with other AI leaders on LinkedIn.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI Agent Hype Versus RealityGartner Study Exposes Agent WashingDefining True AI Agents vs WorkflowsPrevalence of Fake AI Agents Market$4 Billion AI Agent Investment RisksMajor Tech Companies' AI Agent StrategiesAgentic AI Adoption Failure RatesNarrow vs General AI Agent Use CasesSpotting Fake Agents in Enterprise SoftwareThe Importance of AI Literacy for AgentsTimestamps:00:00 "AI Insights for Business Leaders"05:51 Future AI Agents: Definition and Potential06:58 "AI Workflow vs. True Agent"11:34 "Agent Tech's Uncertain Future"14:53 AI Dominates Decision-Making by 202818:15 "Beware AI Agents Hype"24:18 The Chaos of Undefined AI Agents25:31 "Agentic AI FOMO in Business"31:16 AI Training Essential for Teams32:12 Debunking AI Agent MythsKeywords:AI agent, AI agents, agentic AI, agentic AI marketing, AI workflow, pre built automation, chatbot, automation tools, robotics process automation, computer vision, large language model, agent washing, Gartner study, generative AI, AI-powered workflow, agent capabilities, virtual browser, virtual desktop, command line tool, Terminal, AI powered marketing automation, Microsoft Copilot Studio, Google agent space, OpenAI agent mode, Anthropic Claude, Meta superintelligence lab, Salesforce agent force, agentic model, O3, Gemini 2.5 Pro, startup AI agents, narrow AI agent, general AI agent, autonomous agentic AI, enterprise software, investment scam, business decision makers, C-suite, AI strategy, technical reality vs marketing hype, technology adoption failure, FOMO AI investment, AI literacy, AI-powered business processes, scalable AI solutions, narrow task-specific agent, Aqua hire, agent definition, advanced reasoning, planning capabilities, memory systems, adaptive AI, context awareness, workflow automation, business productivity AI, agent integration, AI investment trends, enterprise AI adoptionSend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner

Want Kieran's AI Marketing Playbook for 2025? Get it here: https://clickhubspot.com/wcf Ep. 349 By 2027, will 95% of all B2B buyer journeys start on an LLM? Kipp and Kieran dive into the essential AI-powered marketing playbook for building a modern marketing plan from scratch in today's rapidly changing landscape. Learn more on how to win in AI search and boost your share of voice, why mastering short-form content is the new superpower for marketers, and how intent data and micro-audience campaigns can drive greater results than ever before. Mentions ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Canva https://www.canva.com/ XFunnel https://www.xfunnel.ai/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

In this episode of The Digital Marketing Podcast, Daniel Rowles and Ciaran Rogers explore one of the most transformative shifts in digital marketing: the arrival of ChatGPT Agent and the rise of agent-based AI. No longer just about generating content, AI is now taking action on our behalf, logging into websites, filling out forms, analysing data, creating content, and even posting to platforms like LinkedIn. It's here now, and it's changing how marketing teams work from the ground up. Daniel shares his firsthand experiments with ChatGPT Agent, from connecting it to Canva to create and publish carousel posts, to testing its ability to analyse his entire LinkedIn history and recommend strategies for future content. While the possibilities are jaw-dropping, the hosts also explore the risks, security concerns, talent pipeline challenges, and the long-term implications for marketing roles. In this episode, you'll learn: What agent-based AI really is and why it's different from traditional AI chat tools How ChatGPT Agent combines deep research, web browsing, and autonomous task execution Real-world test cases, from generating content to posting directly on LinkedIn Why prompt quality and structure are more important than ever The security and compliance risks of connecting agents to business systems How agent-driven automation could replace many junior marketing tasks Why agility and learning culture are now critical for businesses to survive disruption The ethical and strategic questions marketers need to face around job design and human oversight The discussion goes beyond technology to look at the human side of digital marketing. Daniel and Ciaran debate the future of junior roles, how companies can avoid gutting their talent pipelines, and why brands that lean into humanity, creativity, and trust may stand out in an AI-driven landscape. Key Takeaways: ChatGPT Agent is a genuine step change, going from AI that suggests, to AI that does. Marketing teams can gain huge efficiency, but must double-check outputs and guard against overreliance. Security is now a critical concern, as agents gain access to business-critical systems. Junior marketing roles are at risk, companies must balance efficiency with long-term talent growth. Building an agile learning culture is the best defence against AI disruption.

Send us a textIn this episode of Imperfect Marketing, host Kendra Corman sits down with Nuri Cankaya, VP of Commercial and AI Marketing at Intel and author of AI in Marketing, to break down how artificial intelligence is reshaping marketing, productivity, and the very fabric of modern business.With over two decades in the AI space—including 17 years at Microsoft—Nuri shares how today's marketers, business owners, and professionals can leverage AI to work smarter, serve customers better, and prepare for a future driven by agentic AI and beyond.Through practical examples and bold predictions, he offers a roadmap for how to ride the AI wave—ethically, securely, and strategically.We Explore:The Role of AI in Modern MarketingWhy AI isn't new—and why ChatGPT is just a moment, not the movementHow AI streamlines campaign creation, personalization, and data-driven decision makingExamples of multimodal AI tools changing how marketers ideate, design, and launch fasterThe Co-Creation Principle: AI Then EyesWhy human oversight is critical for AI-generated contentHow to treat AI like an “intern with unlimited hours”—great at speed, but still needs supervisionWhy prompt engineering and context are the secret ingredients to meaningful outputsEnterprise-Ready AI: Security, Customization & ScaleWays big organizations are building private AI instances with brand-specific trainingThe importance of developing generative AI usage guidelines for teamsHow hybrid models can provide power without compromising IP or data securityThe Rise of Agentic AI, AGI & Ethical BoundariesWhat agentic AI and AGI (Artificial General Intelligence) really mean—and why they're closer than we thinkThree major ethical risks to watch: plagiarism/IP, black-box decision-making, and corporate responsibilityWhy traceability and transparency in AI outputs matter more than ever before

In this episode of Future Fuzz, Justin is joined by Katie Desmond, Chief Revenue Officer and Partner at iMarc, a full-service digital agency with a 27-year legacy and one of the highest client retention rates in the industry. Katie shares how her agency leverages AI not for novelty but for real operational impact - from streamlining translation and content optimization to accelerating B2B research cycles. She also dives into the evolving expectations of B2B buyers, the importance of authenticity in digital marketing, and why relationships and strategic insights remain irreplaceable - even in an AI-driven age.Guest BioKatie Desmond is the Chief Revenue Officer and Partner at iMarc, a premier digital agency with over 35 employees and clients ranging from Marriott to JetBlue. With a background in business development, account leadership, and project management, Katie is focused on helping brands achieve measurable results through strategic custom marketing solutions. She is a vocal advocate for using AI to enhance, not replace - human creativity and decision-making. Under her leadership, iMarc has sustained a 27-year reputation for client loyalty, innovation, and exceptional outcomes.TakeawaysAI should solve real problems, not be used for its own sake.Authenticity in B2B is more vital than ever, especially on platforms like LinkedIn.Buyers often make decisions before ever contacting a business.Entry-level marketing roles are shifting toward prompting and data analysis.Client retention depends on trust, results, and being the voice of the client.Cross-functional team collaboration builds long-term agency success.B2B is catching up to B2C in leveraging video and authenticity.Chapters 00:00 Welcome and Introduction to Katie Desmond 01:11 The Evolving CRO Role in the Age of AI 03:00 Real-World AI Use Cases at iMarc 04:38 Using AI to Optimize Internal Applications 06:08 QA and Human Oversight in AI Workflows 07:05 Budget Pressures and Efficiency in Client Work 08:37 Paid Media Trends and AI Optimization 09:36 B2B Buyer Behavior Has Changed Drastically 10:40 Using ZoomInfo to Detect Early Interest 12:03 Is the Traditional Sales Call Dead? 13:42 Future of Entry-Level Roles in AI Marketing 14:18 Voice Search and Longer Prompts 15:15 Authenticity and the Role of Video in B2B 17:51 B2C vs. B2B: Speed vs. Depth 20:05 Tips for High Client Retention 21:45 Polite Push-Pull with Clients Builds Trust 23:26 What Makes the iMarc Team DNA Special 25:30 Where to Find KatieLinkedIn⁠⁠⁠⁠⁠Follow ⁠Katie Desmond ⁠on LinkedIn⁠Follow ⁠Justin Campbell ⁠on LinkedIn

Brett Malinowski from Whop joins Brian to break down what it takes to build a creator army in today's attention economy. They dive into Brett's viral content strategies from thumbnails & titles to AI advertisements. Brett discusses how Whop is reshaping digital commerce and why the business model might actually trump content. From sourcing creators to leveraging content rewards, this episode is packed with insights on the future of marketing and creator-led growth.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Full Name: Sam Trimble Email: sam.trimble@fnf.com Phone Number: +19152697634 Sam helps companies grow. As Vice President of Strategic Growth and Development with Fidelity National Financial, Sam has worked with hundreds of title companies, law firms, and lenders and thousands of real estate agents across the United States, helping them navigate the constantly shifting sectors of marketing, sales, and technology. One size does not fit all, and Sam brings simple, executable, and attainable steps that can help any real estate industry-related business grow its client base and create raving fans of its current customers, regardless of market conditions. Connect with David LINKS: www.davidhill.ai  SOCIALS: Facebook:  https://www.facebook.com/davidihill/ LinkedIn:  https://www.linkedin.com/in/davidihill YouTube: https://www.youtube.com/c/DavidHillcoach  TicTok: www.tiktok.com/@davidihill Instagram: https://www.instagram.com/davidihill  X: https://twitter.com/davidihill   RING LEADER AI DEMO CALL: 774-214-2076   

Join us on Make Winning Mandatory as we sit down with Madalina Iordache (Mad-ah-LEE-nah Yor-DAH-kay -- rhymes with Okay) is the founder and CEO of Bright Pink Agency, an award-winning marketing agency specializing in designing and building enterprise-level websites for national and international franchise brands. With over a decade of experience in franchise marketing, she's a Certified Franchise Executive, an engaged member of the International Franchise Association, and an active force in the franchise community – serving on multiple boards, speaking at conferences, and mentoring future franchise leaders at the Titus Center for Franchising at Palm Beach Atlantic University.SummaryIn this engaging conversation, Tyler Wynn and Madalina Iordache explore the journey of entrepreneurship, the evolution of marketing, and the importance of authentic branding. Madalina shares her personal experiences transitioning from employee to business owner, the lessons learned along the way, and how marketing has changed over the years. They discuss consumer values in the digital age, the significance of storytelling, and the role of social media in building a brand. The conversation also touches on overcoming public speaking fears, the value of email marketing, and the importance of networking for business growth. Madalina emphasizes the need for continuous improvement and offers practical advice for entrepreneurs looking to succeed in a competitive landscape.TakeawaysMadalina's journey into entrepreneurship began with a pivotal moment at her first job.Learning what not to do is as valuable as learning what to do.The marketing landscape has evolved significantly over the past 17 years.Consumers value speed, convenience, and relevance in today's digital age.Authentic brand messaging is crucial for cutting through the noise.AI is changing how businesses need to approach marketing and consumer engagement.Social media presence is essential, but businesses should prioritize their website as their main platform.Understanding your audience's needs is key to effective marketing.Execution of marketing strategies requires continuous monitoring and adaptation.Networking and building relationships are vital for business growth.Chapters00:00 The Journey to Entrepreneurship02:14 Navigating the Transition from Employee to Business Owner05:07 The Evolution of Marketing Over 17 Years08:01 Understanding Consumer Values in Marketing10:55 Crafting Authentic Brand Messages13:55 The Role of AI in Modern Marketing16:45 Social Media vs. Website: Where to Focus Efforts19:47 Listening to Customers: The Key to Effective Marketing22:50 Executing Marketing Strategies Effectively25:57 Low-Hanging Fruit for Small Business Marketing35:35 Identifying Blind Spots in Marketing Strategies38:09 The Role of Paid Advertising in Modern Marketing39:58 The Future of SEO and Content Marketing41:34 The Power of Storytelling in Branding44:44 Overcoming the Fear of Public Exposure48:42 The Resurgence of Email Marketing53:01 Continuous Improvement and Learning in Business57:18 Leveraging Customer Reviews and AI for Recommendations58:32 Advice for New Business Owners59:35 Building a Network of Support and Expertise

Discover how artificial intelligence is transforming digital marketing for small businesses, enabling them to access enterprise-level targeting and optimization tools without massive budgets. To learn more, visit: https://leapengine.co LeapEngine City: South Orange Address: 215 Waverly Pl Website: https://leapengine.co/

Today we give a guest podcast slot to Google's NotebookLM, to critique the upcoming AI Marketing Summit on 3 September 2025.Here's the breakdown of the agenda, the speakers and the key reasons why you need to book this into your calendar.Join the AI marketing revolution.Full details of the AI Marketing Summit http://aimarketingsummit.live

In this episode of Ignite, Cardinal CEO Alex Membrillo sits down with Jessica Russo Suss, Senior Advisor of Customer Lifecycle Marketing at Cigna Healthcare, to explore B2B and B2C healthcare marketing strategies, highlighting the importance of research, empathy, and collaboration across teams. You'll gain valuable insights into how AI is changing audience engagement, why information overload can backfire, and how building trust and understanding your audience's real needs are key to effective campaigns. Listen in to learn practical ways to move beyond traditional tactics and create marketing that truly resonates with both employers and consumers in the healthcare space. RELATED RESOURCES Connect with Jessica- https://www.linkedin.com/in/jessicarussosuss/ When & How to Expand Your Healthcare Media Mix - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/expanding-channel-media-mix-strategy/ Healthcare Marketing Trends in 2025: Marketers Doing More - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-marketing-trends-2025/ Marketing + Operations: Why Total Alignment is Vital to Growth - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-marketing-operations-alignment/ Harnessing the Power of AI Marketing for Healthcare - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/harnessing-ai-marketing-for-healthcare/

Send us a textWondering whether you need to disclose when AI helped you write a blog, email, or proposal? You're not alone—and this episode is your permission slip to stop second-guessing.In this solo milestone episode, I (Kendra Corman) explore one of the most common questions I get from clients and students: “Do I have to cite AI if I used it to write something?”As someone who's been ghostwriting for decades and now leans on AI to streamline my work (without letting it take over), I break down when to cite, when not to, and why the intent behind your prompt matters more than the tool itself.We cover:

In this episode of The Visibility Impact Show, we dive into what it really means to use AI as a creative collaborator instead of a content shortcut. Guest Lynn Colepaugh, founder of Cyber PR Army, shares how she combines brand strategy, music industry grit, and playful innovation to help entrepreneurs show up with more authenticity.We explore:How Lynn's visibility exploded once she started using AI to express more of herselfThe systems she uses to personalize messaging and proposals with AIWhy giving your AI a name might just change your relationship with itHow AI can mirror your patterns, strengths, and communication style... flaws and allThe surprising dinner-time hack that might make you fall in love with ChatGPTWhether you're skeptical or obsessed with AI, this conversation will open up new ways to stay human in your content, brand, and leadership.

In this episode of The Visibility Impact Show, we dive into what it really means to use AI as a creative collaborator instead of a content shortcut. Guest Lynn Colepaugh, founder of Cyber PR Army, shares how she combines brand strategy, music industry grit, and playful innovation to help entrepreneurs show up with more authenticity.We explore:How Lynn's visibility exploded once she started using AI to express more of herselfThe systems she uses to personalize messaging and proposals with AIWhy giving your AI a name might just change your relationship with itHow AI can mirror your patterns, strengths, and communication style... flaws and allThe surprising dinner-time hack that might make you fall in love with ChatGPTWhether you're skeptical or obsessed with AI, this conversation will open up new ways to stay human in your content, brand, and leadership.

Curious if AI can really take over your marketing or worried it might turn your brand into a robot? You are definitely not alone. With all the hype, it is tough to know what to trust and what to ignore.In this video, I will walk you through what works with AI, what is just hype, and what can actually hurt your brand if you do not approach it carefully. We will talk about how to keep your marketing authentic, protect your brand voice, and use AI as a partner rather than a replacement.

Thanks for joining us! Please subscribe to our channel! Want more?Join  50,000 other smart execs getting 1 free daily marketing tip from Max here: https://bit.ly/463NoABLearn more about Max here: https://bit.ly/44pTVEGLearn more about Logan here: http://bit.ly/3TzRPf5Learn more about Max's Team here: https://bit.ly/4kyNQuqLearn more about Logan's agency here: https://bit.ly/3GDbhogHave questions or topics? DM Max on twitter https://bit.ly/44rWTZm

In this episode of Ignite, Cardinal CEO Alex Membrillo chats with Genevieve Branco, Marketing and Communications Director at Adventist Health, about how healthcare marketers can drive patient acquisition and build brand trust—even with limited resources. You'll learn why authentic storytelling and earned media are more valuable than ever, how to align closely with operations teams, and how to measure your marketing impact across channels. Most importantly, you'll walk away with strategies to do more with less, prioritize genuine human connection, and create integrated campaigns that truly move the needle for your organization. RELATED RESOURCES Connect with Genevieve - https://www.linkedin.com/in/genevievebranco/ Marketing + Operations: Why Total Alignment is Vital to Growth - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-marketing-operations-alignment/ Healthcare Marketing Strategies During A Recession - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/marketing-strategies-during-recession/ When & How to Expand Your Healthcare Media Mix - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/expanding-channel-media-mix-strategy/ Harnessing the Power of AI Marketing for Healthcare - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/harnessing-ai-marketing-for-healthcare/

In this episode of The Backstory on Marketing and AI, we explore how marketing can reconnect with buyers in an era dominated by automation and AI. We unpack the challenges of disconnected marketing and offer solutions rooted in real human connection.You'll learn:· How to avoid shallow automation strategies· The power of podcasting and community in B2B· Why trust-building beats targeting· How AI enabled market research can support—but not replace—human insight· The balance between tech and empathy in marketingWhether you're in B2B, marketing automation, or customer experience, this episode will change how you think about connection and conversion.Click here to view the video: https://www.youtube.com/watch?v=Xbz5mJ5VWzM

Eye-opening episode of SyncSpider's eCom Ops Podcast, with Richard Harris, CEO of Black Crow AI , a leading AI-driven e-commerce optimization platform. Discover how to revolutionize your e-commerce business by leveraging the power of artificial intelligence to predict user value, personalize customer experiences, and optimize your marketing strategies. Learn the common mistakes made in the industry and get valuable insights on influencer marketing and practical advice for implementing AI solutions. Don't miss this episode if you want to level up your e-commerce game and tap into the full potential of AI-driven growth!

AI marketing automation is changing the game for real estate agents—and if you're not using it yet, you're already behind.   In this episode of the Tom Ferry Podcast Experience, Tom sits down with Jimmy Mackin and Jason Pantana to break down the latest trends, tools, and tactics in AI marketing automation for real estate.    You'll learn the latest tools and strategies for putting your marketing efforts on autopilot and maximizing results, including: How to integrate AI with your current tech stack Autonomous AI agents that act without prompting Proven listing attraction strategies that convert Fundamental tools for saving hours on content creation   If you want to put your marketing on autopilot and scale faster, this is the episode for you.   Watch now and future-proof your business with AI marketing automation.

“Your content shouldn't be benchmarked against your competitors,” says Alexander Bleeker, Content Marketing Consultant for Goldcast and Head of Operations at AI Marketing Alliance.In this episode of The Content Cocktail Hour, Jonathan Gandolf sits down with Alexander Bleeker to discuss what modern B2B content strategy looks like in a world reshaped by AI, YouTube, and shrinking blog traffic. With hands-on experience leading content strategy at Goldcast and co-running the AI Marketing Alliance, Alexander brings a pragmatic but future-focused POV to today's shifting landscape.They talk about why blogs are losing ground to large language models, how to get started with video, and why marketers should rethink how they define SEO. Alexander shares how Goldcast's team uses first-party data to drive better strategy and how consistency on YouTube can finally break through the noise.In this episode, you'll learn:Why B2B brands should bet on video-first content and how to get startedWhy SEO is evolving and how to prepare for discoverability in the age of LLMsWhat makes a repurposing strategy scalable and ROI-positiveResources:Connect with Jonathan on LinkedIn: https://www.linkedin.com/in/jonathan-gandolf/Explore AudiencePlus: https://audienceplus.comConnect with Alexander on LinkedIn: https://www.linkedin.com/in/alexander-bleeker/ Explore Goldcast: https://www.goldcast.io/ Explore AI Marketing Alliance: https://www.aimarketingalliance.com/ Timestamps:(00:00) Intro(03:40) The power of video in B2B marketing(05:26) Consistency in video content(08:17) The impact of AI on video production(11:33) SEO and the shift to LLM search(15:18) First party data and webinar strategies(20:34) Why benchmarking may not matter in marketing

On this episode, I breakdown my comprehensive guide to "vibe marketing" - using AI tools and workflows to automate and enhance marketing efforts. I go over several practical workflows including creating viral AI videos, building AI personas for customer nurturing, generating audio content from text, and creating AI-powered business dashboards. The presentation emphasizes that understanding these tools provides marketers with a significant competitive advantage in the current landscape. Timestamps: 00:00 - Intro 01:27 - Overview of Vibe Marketing 03:30 - MCPs and Workflow Explained 06:45 - Creating faceless video content workflow 09:57 - One-click CRM with Gumloop 13:50 - Voice AI agents with VAPI 16:56 - Creating AI personas with Tavus 21:04 - Generating AI Podcast with String 24:13 - Building Business Health Dashboards with Sting 25:20 - Creating high-converting ads with Arc Ads 27:38 - Growing followers and email lists with short-form video Key Points: • Vibe marketing combines AI tools and workflows to create an unfair advantage in today's marketing landscape • The presenter shares multiple AI workflows including faceless video content creation, one-click CRM, voice AI sales agents, and AI personas • Tools like Claude, Gumloop, VAPI, Tavus, String, and Arc Ads are demonstrated with specific use cases • Short-form video content combined with comment-based email collection can rapidly grow followers and email lists Create winning ads with ‍AI Actors: https://www.arcads.ai/?via=community The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: http://boringmarketing.com/ The Vibe Marketer - Join the Community and Learn: http://thevibemarketer.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

In this interview, Codie Sanchez sits down with Gary Vaynerchuk for a wide-ranging conversation on where attention is shifting, how AI is changing the landscape of marketing and entrepreneurship, and what it really takes to build a business that lasts. Codie challenges Gary in ways most people don't, pulling out honest takes on content strategy, scaling a brand, and staying consistent when things get tough.

What happens when a health system takes a full-funnel approach to digital transformation? Find out in this episode of Ignite, where Cardinal CEO Alex Membrillo chats with James Morgan, Digital Marketing Manager at Cape Fear Valley Health System. You'll get a behind-the-scenes look at how a fast-growing regional health system rebuilt its website from the ground up, streamlined patient journeys, and tackled online reputation management at scale. You'll hear practical strategies for integrating marketing with EMR systems, optimizing for SEO and AI-driven search, and making the most of limited budgets while supporting rapid clinic expansion. You'll walk away with actionable insights on website transformation, review automation, data-driven decision-making, and the power of keeping communications clear and patient-focused. RELATED RESOURCES Connect with James - https://www.linkedin.com/in/james-morgan-09918478/ Top Healthcare Marketing Strategies & Guide - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-digital-marketing-strategies-tips-ideas/?utm_source=chatgpt.com How to Build a Full-Funnel Healthcare Marketing Strategy - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/healthcare-full-funnel-marketing-strategy/ What is a Patient Journey? Examples to Grow Your Practice - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/what-is-a-patient-journey-grow-your-practice/ Harnessing the Power of AI Marketing for Healthcare - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/harnessing-ai-marketing-for-healthcare/

Ben Lund is a former Google Ads principal who managed major brand campaigns and now runs Rise Digital. In this episode, we explore the seismic shifts happening in digital marketing for 2025, from Google's strategic pivots to AI-powered client acquisition strategies that separate winning agencies from the rest.Ben brings insider perspective from his years at Google, Yahoo, and Monster, where he managed massive advertising budgets and witnessed platform evolution firsthand. Now as an agency owner, he's applying those insights to build sustainable growth systems and future-proof strategies that help agencies thrive in an AI-first marketing landscape.

In this episode of Talk Commerce, Brent Peterson speaks with Hikari Senju, founder and CEO of Omneky, an AI-powered advertising platform. They discuss the transformative role of agentic AI in advertising, the importance of omnichannel strategies, and the distinction between demand generation and demand capture. Hikari emphasizes the need for personalized and novel advertising experiences to enhance consumer engagement and conversion rates. The conversation also touches on effective budgeting across multiple platforms and the future of advertising as influenced by AI.TakeawaysOmneky generates personalized ads at scale using AI.The mission is to democratize growth for businesses of all sizes.Agentic AI transforms advertising into a business sales driver.Omnichannel advertising allows for better results across platforms.Demand generation is a larger market than demand capture.Retargeting can serve both demand generation and demand capture.Ad fatigue significantly decreases conversion rates.Automating media buying reduces costs and learning curves.AI's role in advertising will continue to grow.Omneky offers a free trial for users to explore its capabilities.Chapters00:00Introduction to OmniKey and AI in Advertising19:36TC - Outtro All AV version 1.mp4

Steve Erbentraut, Managing Director at Marketbridge, works with clients every day in highly regulated industries who are caught in a tug of war: innovate with AI enough to beat out the competition, but minimize risks so as not to break down the trust of customers. It's a delicate dance, and Erbentraut spells out what it means for implementing AI solutions in the marketing arms of organizations in the financial services, healthcare, and other regulated sectors. For Further Reading:Marketing AI Implementation ChecklistMore from SteveThe AI Conundrum Listen on your favorite podcast app: https://pod.link/1715735755

Optimove's Pini Yakuel has a mission: Free the marketer. In this final episode, Phillip and Pini bring theory into practice with Rachel Parker from FDJ United (formerly Kindred), who orchestrated a three-year organizational metamorphosis to shed their assembly-line model for the positionless approach – and become much better suited for tomorrow.If episodes 1-4 were the philosophy, today, we bring you the playbook. Ready to set your marketing department free? Listen to the Decoded season 4 finale now. The Total Football EffectKey takeaways:Small, cautious steps often fail where comprehensive transformation succeeds.Anonymous surveys revealed FDJ's teams were dissatisfied with assembly-line processes and hungry for broader responsibilities.AI enables faster delivery, leading to more opportunities for internal praise and success – and big boosts to team morale.Expertise still matters, but it's about expanding capabilities rather than rigid specialization.In-Show Mentions:Learn more about FDJ United (Française des Jeux)Associated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

In this wide-ranging talk with AI marketing strategist Mathew Sweezey, we cover a lot of ground, including AI's need for marketing speed, the human bottleneck, the reality of agents, a softer view of generative AI legal concerns, and reimagining the nature of creativity.    Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books, including "KNOWN," “Belonging to the Brand,” and "Audacious: How Humans Win in an AI Marketing World." His annual marketing retreat is The Uprising.   For more of Mark's insights every week, subscribe to his award-winning blog. Mark also offers classes in personal branding and professional speaking.   Mathew Sweezey is the Principal Consultant – AI Transformation for the Monks Agency. He has been a leading futurist and thought-leader on AI, Web3, and eCommerce. He is a best selling author, and avid adventurer. 

It's frustrating when you've got a solid idea but can't seem to cut through the chaos to make it work. So many tools, platforms, and tactics promise results, but they end up pulling you in a hundred directions. It starts to feel like you're spending more time managing marketing than building your actual business. That kind of noise can kill momentum before anything real even gets off the ground. Zack Holland is a Brooklyn-based entrepreneur and four-time startup founder who sold his first company as a teenager to pay for college. Known for blending tech and strategy, he's built and exited multiple ventures in the marketing space. Now, he runs Avery.ai, a platform that pairs AI with expert marketers to help businesses simplify and scale their content efforts. Zack also shares how meditation and stoicism keep him grounded through the chaos of startup life. His focus is on building smarter tools that reduce overwhelm and improve results. Stay tuned! Resources: AI designed to help you grow Brooklyn-based startup founder, author, and GTM consultant | Zack Holland Follow Zack Holland on Facebook Connect with Zack Holland on LinkedIn

AI shopping is taking over. And most Shopify store owners don't even know they're already falling behind.In this episode of the Garlic Marketing Show, Tanner Larsson from Built2Scale breaks down the real AI opportunity happening right now in ecommerce. We're not just talking AI chat. We're talking AI commerce, the shift in how people buy, and why your store needs to be visible in AI results to survive.Tanner shares the data points Shopify stores must fix, the tools big brands are missing, and what Sephora is doing right to win AI search. We also reveal the one site that's fully optimized for AI and why it's dominating.What You'll Learn:Why AI Shopping Is the Biggest Opportunity for Shopify Store OwnersHow AI Is Transforming the Way People Buy OnlineWhat Shopify Data You Need and How to Access ItHow Sephora Is Dominating AI SearchKey Differences Between AI Search Optimization and Traditional SEOWhy AI Has Become the Most Trusted Resource for BuyersHow Major Brands Are Missing Out by Not Showing Up in AI Shopping ResultsA Real Case Where a Known Company 8X'd Their ResultsThe Only Website That Is 100% AI Visible—and Why It MattersThe Smart Data Points Your Product Pages Must IncludeConnect with Tanner Larrson:Website - https://built2scale.co/LinkedIn - https://www.linkedin.com/in/tannerlarsson/Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.

He's built empires, burned out, bounced back, and now he's building the future with AI. David Asarnow doesn't play it safe—and in this episode, he proves exactly why that works. From hustling snow-shoveling gigs at age 7 to growing a franchise into one of the hottest in the country, David's story is full of bold moves, brutal lessons, and unfiltered wisdom.David shares pivotal moments that shaped his entrepreneurial DNA, including the humbling day he borrowed his daughter's babysitting money just to keep the lights on. From those tough lessons came powerful insights about leadership, gratitude, and staying ahead of the curve—even when the world turns upside down (hello, COVID). You'll hear how his team's loyalty became a turning point and how being people-first, even in hard times, paid off big.You'll also learn about his time with legends like Tony Robbins and Chet Holmes, how he became a top closing business speaker, and why he believes the next evolution of growth lies in mastering AI. And don't miss the personal side—David's preparing for a 17,000-foot trek in the Himalayas with his son. Buckle up—this one's equal parts business strategy and human story. TakeawaysStart where you are, use what you have: David began his journey with a shovel, a paper route, and sheer determination.Build your team like it's family: In tough times, transparency and trust brought David's team closer—and ultimately fueled a massive rebound.Master one thing, then test another: His business philosophy? Don't chase 10,000 shiny objects—double down on the few that actually work, and always test new ones monthly.AI isn't the future—it's the now: David's latest venture creates branded AI agents that help companies scale faster and smarter.Life beyond business: Success isn't just revenue—David's next big win? Trekking the Himalayas with his son. Chapters00:00 The Entrepreneurial Journey Begins01:55 First Ventures and Lessons Learned05:53 Corporate America: A Stepping Stone09:32 Overcoming Challenges in Business13:58 The Importance of Mentorship18:44 Adapting to Change and Innovation22:32 Personal Growth and Future Aspirations

Nick Bostrom's simulation hypothesis suggests that we might be living in a simulation created by posthumans. His work on artificial intelligence and superintelligence challenges how entrepreneurs, scientists, and everyone else understand human existence and the future of work. In this episode, Nick shares how AI can transform innovation, entrepreneurship, and careers. He also discusses the rapid pace of AI development, its promise to radically improve our world, and the existential risks it poses to humanity. In this episode, Hala and Nick will discuss:  (00:00) Introduction (02:54) The Simulation Hypothesis, Posthumanism, and AI (11:48) Moral Implications of a Simulated Reality (22:28) Fermi Paradox and Doomsday Arguments (30:29) Is AI Humanity's Biggest Breakthrough? (38:26) Types of AI: Oracles, Genies, and Sovereigns (41:43) The Potential Dangers of Advanced AI (50:15) Artificial Intelligence and the Future of Work (57:25) Finding Purpose in an AI-Driven World (1:07:07) AI for Entrepreneurs and Innovators Nick Bostrom is a philosopher specializing in understanding AI in action, the advancement of superintelligent technologies, and their impact on humanity. For nearly 20 years, he served as the founding director of the Future of Humanity Institute at the University of Oxford. Nick is known for developing influential concepts such as the simulation argument and has authored over 200 publications, including the New York Times bestsellers Superintelligence and Deep Utopia. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting  OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Bilt - Start paying rent through Bilt and take advantage of your Neighborhood Benefits by going to joinbilt.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Nick's Book, Superintelligence: bit.ly/_Superintelligence  Nick's Book, Deep Utopia: bit.ly/DeepUtopia  Nick's Website: nickbostrom.com  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, ChatGPT, AI Marketing, Prompt, AI in Business, Generative AI, AI Podcast.

In this powerhouse episode of The Voice of Retail, I sit down with Sharon Gai, an international keynote speaker, AI expert, former Alibaba executive, and recent keynote speaker on the stage at the Retail Council of Canada's STORE2025, for an illuminating conversation on the future of retail in the age of artificial intelligence. Joining from São Paulo, Sharon offers a global lens on how retailers must rethink customer engagement, merchandising, and data infrastructure to remain competitive. We begin by tracing Sharon's fascinating origin story—from her Canadian roots in Vancouver and her education at McGill to an unexpected recruitment by Alibaba. She takes us behind the curtain of Chinese tech culture, describing a world of intense work ethics, hyper-growth, and an ecosystem where AI doesn't just support retail—it drives it. Sharon explains how AI has evolved beyond personalization into what she calls "agentic AI"—systems that not only predict behaviour but act on a shopper's behalf. She warns that retailers who don't maintain pristine product data and detailed PDPs (Product Detail Pages) risk being invisible in LLM-powered answer engines like ChatGPT or Claude. We delve into the differences between Chinese and Western retail, highlighting trends such as the viral "blind box" concept and video commerce that thrive in digital-first cultures. Sharon also shares her learnings from a cross-cultural brand project with Huggies, emphasizing the power of creativity, unpredictability, and localized storytelling.The episode also features insight into a recent Retail Council of Canada panel Sharon led, with Canadian Tire's chatbot innovation and Showcase's trend-driven merchandising model serving as prime examples of AI-enabled transformation at home.Sharon leaves listeners with practical advice: embrace AI not just for customer-facing features but also as a powerful internal tool for cost-cutting and productivity. And beware of the trap of sameness—when everyone is using AI to write duplicate emails and social posts, true differentiation comes from creativity and strategic insight.Whether you're a retail exec, digital strategist, or tech-curious brand builder, this episode delivers a rich, global perspective on what's next for commerce—and what it takes to stay ahead.https://youtu.be/0zdLv0mz29YSharon Gai helps organizations do more with less using AI. In her tenure at Alibaba, she advised brands and heads of state in crafting their digital strategy with programmatic marketing and AI. She has worked with TEDx, Singularity University, UBS, Deloitte, Walmart, LVMH, Nestle, Coca Cola, Lenovo, and many others. She is in the AAE list of Top Keynote Speakers in 2023. She has appeared on Bloomberg, Reuters, ABC, CBC, CCTV, TechCrunch, Retail Asia, Wired, and The Next Web. She is the author of the book, Ecommerce Reimagined. Sharon has an Honors Bachelor's degree in International Development from McGill and a Masters in Information Management from Columbia University. When she is not speaking, she is jamming on electric keyboards with her band, writing jokes for her stand up comedy set or sharing tips on how to get ahead in AI at sharongai.comLinkedin: https://www.linkedin.com/in/sharongaiInstagram: https://instagram.com/sharong.ai   Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Positionless marketing isn't just a framework—it's a return to how work once was: flexible, intuitive, and deeply human. In this episode, Phillip, Pini, and Optimove's VP of Product, Shai Frank, unpack how cultural mindset, military experience, and generative AI converge to create teams that move with speed and creativity.Listen to decode how technology and ambition together can strip away organizational friction, empower self-sufficient marketers, and dramatically improve customer experience. It's not about removing roles—it's about removing blockers.Key TakeawaysPositionless marketing is more cultural than structural. It's not about tearing down departments—it's about cultivating people who take initiative without waiting for permission. That mindset, modeled after Israeli military culture, is what truly drives speed and creativity."Big-headedness" is a feature, not a flaw. Shai introduces the idea of “big-headed” employees—those who embrace ambition without being told—as essential to modern teams. In fast-paced orgs, initiative is a strategic asset.Creative execution is no longer gated. With tools like Optimove's Canvas and embedded brand controls, marketers can produce polished, on-brand campaigns without relying entirely on designers or developers.CRM is shifting from broadcast to orchestration. Instead of blasting segments, marketers can now trigger context-aware journeys that consider history, behavior, and optimal timing—raising the bar for customer experience.AI isn't about acceleration alone—it's about ambition. When friction is removed from creative and technical processes, teams don't just move faster—they aim higher.Key Quotes“Being small-headed means you're just an order-taker. A big-headed person says, ‘You asked for A and B, but I saw it also needed C and D, so I did that—and prepped for E.' That's what we look for.” – Pini Yakuel“Who said the first message should be the one you send? We don't want to serve the first—we want to serve the best.” – Shai Frank“If it used to take eight weeks to get a campaign out, now it might take two days. That frees up time to actually be creative.” – Shai Frank“If you don't create good customer experiences, people will leave. This isn't a moral imperative—it's survival.” – Shai FrankAssociated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Human vs. Machine Mayhem Marketing maven Mark Schaefer returns to EDGE of the Web, diving headfirst into the audacious art of brand disruption in a world brimming with AI-generated noise.  We unpack Schaefer's latest book, "Audacious: How Humans Win in an AI Marketing World" offering wild tales of brands that drop the cookie-cutter for shock, spectacle, and seriously weird TikToks (lookin' at you, Nutter Butter). From QR codes in the sky luring diners out of restaurants, to the marketing taboo-breakers of Liquid Death and ELF Cosmetics, we explore how marketers can stir emotion, break convention—without getting canceled—and measure the impact when you throw the box away altogether. Pro tip? If your marketing feels safe, it's probably boring, and AI will eat your lunch. Mark serves up a snappy checklist for dodging legal snooze-fests and making campaigns people actually remember—because sometimes a little weird goes a long way. Key Segments: [00:02:22] The Book! [00:07:41] Reimagining Storytelling with AI [00:08:48] Unconventional Brand-Audience Connection Spaces [00:14:36] EDGE of the Web Title Sponsor: Site Strategics [00:15:55]  What Taboos are Worth Breaking [00:25:29] EDGE of The Web Sponsor: Inlinks (WAIKAY) [00:30:38] Unprecedented Innovation Evaluation [00:31:52] Embracing Unconventional Marketing Opportunities Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Inlinks/WAIKAY: https://edgeofthewebradio.com/waikay  Follow Our Guest Twitter: https://x.com/markwschaefer  LinkedIn: https://www.linkedin.com/in/markwschaefer/  Resources: https://businessesgrow.com/ https://businessesgrow.com/audacious/

In this episode of Ignite, Cardinal CEO Alex Membrillo is joined by Glenn Elliott, Manager of Digital Applications - SEO and GEO at Hackensack Meridian Health, as they discuss the integration of AI and SEO, emphasizing the shift towards AI Inclusion Optimization (AIIO) and the importance of adapting to AI-driven changes in search engine algorithms. You'll learn about specific strategies for enhancing digital marketing in healthcare, such as optimizing Google Business Profiles and improving physician profiles to boost search visibility. The episode also highlights the significance of cross-functional team collaboration and leadership support in fostering a culture of innovation and experimentation, encouraging you to start small, be flexible, and continuously learn to stay ahead in the evolving digital landscape. RELATED RESOURCES Connect with Glenn - https://www.linkedin.com/in/glenn-elliott/ How a Primary Care Provider Futureproofed Their SEO in an AI-Driven Search World - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/search-content-strategy-ai-landscape/ Harnessing the Power of AI Marketing for Healthcare - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/harnessing-ai-marketing-for-healthcare/ Winning SEO in the Age of AI - https://www.cardinaldigitalmarketing.com/healthcare-resources/webinars/ai-impact-seo/ How to Avoid Keyword Cannibalization Between Paid Search & SEO - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/avoid-keyword-cannibalization-between-paid-search-seo/

Bestselling author and journalist Jo Piazza is best known as the host of the Under the Influence podcast, which boasts over 25 million downloads. Piazza is the author of the upcoming thriller Everyone is Lying to You, which dissects the rise of ‘trad wife' influencers and the multi-billion-dollar industry built on selling idealized domesticity.Drawing on her background in investigative journalism, which has covered everyone from Donald Trump to mommy bloggers, Piazza reveals how traditional values have become the latest form of performance marketing.Nostalgia As a Business ModelKey takeaways:"Everyone is lying to you. They're creating a magazine; they're creating a TV show. Most of this is not their real life. When you look at it like it's actually media and not a glimpse into someone's window, I think then you can let go of some of the guilt and the shame, but you're still going to buy the shit." - Jo Piazza [10:40]"The funniest thing about trad wives is they're encouraging all of these women to quit their jobs and rely on a man. I'm like, where are all these rich men that just want to make enough money to support a family? The average male income is something around $60,000 and the average American household spends $70,000. So the math does not add up in this equation." - Jo Piazza [19:12]"You can now rent entire houses for your influencer content. You can rent out a house with the beautiful kitchen and the pristine countertops. You can even rent a bathroom that's beautiful for your get-ready-with-me routine. And then [you can] shoot all of your content in it for one day. It's not your actual freaking house, but no one knows that." - Jo Piazza [13:31]"We're all brands. We're all trying to create something online. I'm very honest about this. I want people to buy my damn books. And so that means I have to post on social media." - Jo Piazza [26:35]Associated Links:Order Everyone Is Lying to You by Jo PiazzaCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Organizations love to optimize—but often forget what, or who, they're optimizing for. When teams are built around internal structures rather than customer outcomes, even the best strategies become slow to adapt.Author and data analyst Neil Hoyne and Pini Yakuel explore how behavioral rigidity, not technical limitations, holds most companies back. Drawing from principles in Neil Hoyne's book, Converted, they argue for a shift toward systems that favor adaptability, exploration, and proximity to the customer. Because in a world shaped by AI, the real competitive edge is not just speed—it's staying meaningfully connected to the people you serve.Key TakeawaysWhen roles become identities, organizations lose flexibility. Over-specialization makes it harder for teams to respond to evolving customer needs.Behavioral defaults—not tech—often slow teams down. Loyalty to familiar workflows or team structures can block innovation, even when tools are available.AI works best when aligned with real customer strategy. It's not a shortcut or a strategy in itself—it's a multiplier for what actually matters.Customer-centricity requires outcome-driven teams. Structuring around internal functions, rather than external impact, leads to misaligned incentives.Small shifts in ownership create big changes in experience. Empowering teams to work across silos—even partially—brings them closer to the customer, and closer to results.Key Quotes[00:13:50] “Marketing teams don't just bake bread—they are bread. It's not just what they do; it's who they've become. So when the shift happens—when the customer wants cupcakes instead—they miss it entirely. Because they weren't watching the customer. They were defending the bread.” – Neil Hoyne[00:21:13] “If your strategy is ‘use AI better than the competition,' you don't have a strategy.” – Neil Hoyne[00:25:46] “Accelerate what already works. Tactics are multipliers, not miracles.” – Pini[00:46:47] “Positionless isn't binary. Can you let a team own 10% of something, start to finish?” – Pini Yakuel[00:51:39] “We've gone too far into specialization. It's time to bring back the craftsman.” – Neil HoyneAssociated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingRead Converted by Neil HoyneCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Welcome back to Mastering eCommerce Marketing with your host, Eitan Koter.Today's guest is Satej Sirur. He's the co-founder and CEO of Rocketium, a company helping brands simplify the messy world of creative production using AI and automation.We get into the real problems teams face when creating content at scale. Think hundreds of ad versions, across different platforms, with different formats, languages, and rules. Satej explains how Rocketium helps companies handle all of that, from building the creative itself, to approvals, compliance checks, and even pulling data to see what's actually working.One big topic here is how brands often misunderstand AI. Satej breaks down why AI isn't just about generating content with a simple prompt. There's a full creative workflow behind the scenes, and plenty of room for mistakes if you don't approach it the right way.Eitan and Satej also talk about leadership, especially in tech. Satej shares how his approach shifted from top-down decisions to giving his team the freedom and context they need to innovate on their own.If you're leading a marketing team, working with creative production, or trying to figure out how to actually use AI without getting lost in the buzz, this episode's for you.Let's get into it.Website: https://www.vimmi.net Email us: info@vimmi.net Podcast website: https://vimmi.net/mastering-ecommerce-marketing/ Talk to us on Social:Eitan Koter's LinkedIn | Vimmi LinkedIn | YouTube Guest: Satej Sirur, Founder and CEO at RocketiumSatej Sirur's LinkedIn | RocketiumWatch the full Youtube video here:https://youtu.be/8OOZ7kky5JcTakeaways:Mindfulness enhances our understanding of our actions and feelings.Evolution is a natural process that leads to personal growth.Happiness is achievable in today's world despite its challenges.Big goals should not overshadow the importance of the present.Roketium evolved from a game platform to a creative production tool.Understanding customer needs is crucial for product development.AI can automate many aspects of creative production.Analytics should inform creative decisions and campaign strategies.Leadership should empower teams rather than impose top-down directives.Focusing on real pain points leads to meaningful solutions.Chapters:00:00 Introduction to Satej Sivu and Roketium03:08 Mindfulness, Evolution, and Happiness06:09 The Birth of Roketium: From Games to Creative Production09:00 Understanding Customer Needs and Challenges11:51 Growth Strategy: Targeting Enterprises15:03 The Role of AI in Creative Production18:13 Analytics and Insights: Deconstructing Campaigns20:59 Navigating Marketing Complexity Across Platforms23:52 Leadership and Innovation Without Burnout27:11 Advice for Founders: Focus on Real Pain Points28:59 Conclusion and Future Outlook

Phillip and Pini decode the implications of operating in a world where generative AI acts as both creative partner and analytical assistant. The walls between departments are dissolving. Roles are becoming more flexible. Tools are learning faster than their users. And the new creative process starts with a prompt. Key TakeawaysAI is now the default creative and analytical partner—prompting, planning, and predicting across workflows.The boundary between job functions is vanishing. Designers analyze data, data scientists shape stories. You no longer need to be a specialist to do specialized tasks.Context collapse is real. But AI is rapidly learning how to avoid it.Generalists who can flex across roles (with help from AI) are the new MVPs.Curiosity beats credentials. The only requirement is a mindset that's open, iterative, and unbothered by a little ambiguity.Key Quotes“It gives you back hours and hours and hours of time... and it's $100 a month. That's ridiculous.” – Pini Yakuel“I used to look for excuses to use AI. Now it's part of my all-day, every-day routine.” – Phillip“You can't be creative if you can't lie. And now the computer can lie.” – Pini Yakuel“Instead of having positions, we'll have roles. You might be 80% designer—but you'll need to do data too.” – Pini Yakuel“Hire for attitude, not skill. New skills can always be acquired if you have the right mindset.” – Pini YakuelAssociated Links:Learn more about Optimove's platformsLearn more about Positionless MarketingCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future Commerce

In part 3 of my interview with Andrew Ansley, we unpack the evolution of SEO from pre-2022 tactics to today's entity-driven, user-focused strategies. Learn why stuffing keywords is dead, how RankBrain and BERT changed the game, and why helpful, structured content (plus user metrics) is the new key to ranking. Andrew also demystifies topical authority, shares how to recover if your site's in the “loser's bracket,” and offers actionable tips for entrepreneurs and small business owners who want to win with SEO—without burnout.Here's what you'll learn:How Google's approach to content and ranking has changed since 2018 (and again after 2022)What “entity SEO” and “topical authority” mean for your websiteWhy user satisfaction and mobile-first indexing matter more than everHow to structure content for both users and bots (headers, visuals, and more)What it takes to move your site from the “loser's bracket” to the winner's bracket

Podcast Show Notes – Episode 232 | 06.03.2025 Episode Title: AI, Marketing, and Life w/ Dustin Sanchez   Episode summary introduction: Join Sean Barnes and Dustin Sanchez as they explore entrepreneurship and AI, tackling challenges and opportunities in these fields. Discover AI's impact on personalized marketing, brand building, and various professions, along with its role in education, robotics, and personal growth. They emphasize human connection in the AI era through networking and feedback, advocating for an abundance mindset in leadership. The episode covers modern dating, self-improvement, motivation beyond money, and the realities of entrepreneurship. Concluding with insights on forgiveness and anger management, they highlight the importance of supportive communities and faith in personal development.   Key Moments 0:00 – Introduction to Entrepreneurship and AI Challenges 0:58 – AI Interest and Personalized Marketing 4:53 – Brand Building and AI Adoption Perspectives 9:08 – AI's Future in Various Professions and Technologies 13:13 – AI's Impact on Education and Robotics Integration 21:00 – Human Augmentation, VR, and Consciousness 30:32 – AI and Personal Growth 37:45 – Desire, Action, and the 1% Mindset 44:16 – Human Connection in the AI Era 47:15 – Networking, Feedback, and Continuous Improvement 53:39 – Utilizing Podcasts for Career Advancement 56:29 – Abundance Mindset and Communication in Leadership 1:03:48 – Overcoming Scarcity and Pursuing Excellence 1:04:17 – Modern Dating Perspectives and Expectations 1:13:03 – Personal Growth Reflections 1:18:32 – Continuous Self-Improvement and Mission Discovery 1:23:10 – Motivation Beyond Money and Entrepreneurship Realities 1:28:08 – Adversity Balance and Entrepreneur Transition 1:33:46 – Letting Go and Forgiveness in Growth 1:44:20 – Personal Development through Past Experiences 1:48:04 – Anger Management for Positive Outcomes 1:53:32 – Supportive Male Communities and Faith in Personal Development 1:58:30 – Masculinity Revival and Closing Remarks   Key Takeaways Embracing AI can significantly enhance personal and professional growth if used as an operating system rather than just a tool for minor tasks. True leadership and success come from an unwavering commitment to personal development, discipline, and the willingness to address and overcome one's deep-seated challenges. Building meaningful human connections and maintaining strong communication skills are crucial in navigating the rapidly evolving landscape shaped by technology and artificial intelligence.   Guest: Dustin Sanchez LinkedIn: https://www.linkedin.com/in/dustinsanchez/ Website: dustinsancheztv.com Instagram: instagram.com/dustinsancheztv YouTube: https://www.youtube.com/@DustinSanchezTV   Host: Sean Barnes Website: https://www.wsssolutions.com/ https://www.seanbarnes.com LinkedIn: https://www.linkedin.com/in/seanbarnes/ https://www.linkedin.com/company/wsssolutions/ https://www.linkedin.com/company/thewayofthewolf/ LinkedIn Newsletter: https://www.linkedin.com/newsletters/7284600567593684993/

A DTB Reshare! What a fun conversation! Dale Deason and Jared Stehney join Clint in-studio to talk marketing, advertising, small business mistakes, the future of marketing, A.I., creative, and much more! PLUS - they shared a lot of stories and insights! Over 100 years worth of successes and failures - representing 1,000's of clients - and placing hundreds of millions of dollars of advertising over the years between them! Just wow! THANK YOU TO OUR SPONSORS: Vascular Institute of Chattanooga: https://www.vascularinstituteofchattanooga.com/ The Barn Nursery: https://www.barnnursery.com/ Optimize U Chattanooga: https://optimizeunow.com/chattanooga/ Guardian Investment Advisors: https://giaplantoday.com/ Alchemy Medspa and Wellness Center: http://www.alchemychattanooga.com/ Our House Studio: https://ourhousestudiosinc.com/ ALL THINGS JEFF STYLES: www.thejeffstyles.com PART OF THE NOOGA PODCAST NETWORK: www.noogapodcasts.com Please consider leaving us a review on Apple and giving us a share to your friends! This podcast is powered by ZenCast.fm

Mark Schaefer returns to EDGE of the Web to share his vision of marketing's future in an AI-saturated landscape. With a blend of insight and candor, Mark tackles the evolution of social media, the risks and rewards of AI, and how brands can stand out by tapping into authentic human emotion. Hear why traditional marketing is falling flat and discover what “everyday awe” means for building deep brand loyalty. Plus, Mark unveils the tech twist behind the cover of his new book, Audacious: How Humans Win in an AI Marketing World. This is not just another marketing chat; it's a call to disrupt before you're disrupted. Key Segments: [00:04:12] Marc Schaefer: Marketing Visionary [00:07:55] Shift to Private Online Spaces [00:12:45] EDGE of the Web Title Sponsor: Site Strategics [00:15:35] Innovative Tech Saves Podcast Episode [00:17:28] AI Mimicking Voices of Deceased Relatives [00:21:49] Brand Marketing's Emotional Impact [00:23:25] Everyday Awe and Collective Effervescence [00:29:41] EDGE of The Web Sponsor: Inlinks (WAIKAY) [00:32:21] "Audacious" Book Concept Exploration Thanks to Our Sponsors! Site Strategics: http://edgeofthewebradio.com/site Inlinks/WAIKAY: https://edgeofthewebradio.com/waikay  Follow Our Guest Twitter: https://x.com/markwschaefer  LinkedIn: https://www.linkedin.com/in/markwschaefer/  Resources: https://businessesgrow.com/ https://businessesgrow.com/audacious/ 

Navigating AI, Social Isolation, and Human Connection in Modern MarketingA pattern recognition of social trends around human relationships and connection (e.g. neighbors, lack of dating): how this will play out in the AI-driven business landscape. Consider what "community" could actually mean for your business.Chapters:(1:11) Trends: 18-24 year-olds not dating(2:49) Social Media and Fast Content(6:18) Generative AI(8:40) Importance of Human Connection. True BRAND= competitive advantage(12:50) AI is not a creator, it's a remixer. Links:"Alchemy" by Rory SutherlandUncensored CMO: Scott Galloway vs Rory Sutherland - is the era of brand over?75% of American youth (age 17-24) are ineligible for military service - 5/26/2025 Vani Hari @thefoodbabe"One out of three men under age 30 hasn't had sex in the last year.” YahooPew survey found only a quarter of Americans say they know most of their neighborsDiary of a CEO - Dr Tara SwartMy podcast tools:Record on Riverside: emilybinder.com/riversideRecord / edit: Descript: emilybinder.com/descriptShop my gear: beetlemoment.com/gearHire me:Speaking: emilybinder.com/speakingAdvisory: emilybinder.com/call15min meeting: thinkersone.com/emilybinderConnect:Podcast | My website | Beetle Moment Marketing | LinkedIn | X | Insta | TikTok | YouTube | Email Hosted on Acast. See acast.com/privacy for more information.

AI is reshaping marketing at lightning speed, and those who don't adapt will fall behind. In this video, I break down the rise of generative AI and how it's transforming marketing strategies. From super agents automating tasks to the shift towards search everywhere optimization, AI is revolutionizing the game. Timestamps: (00:00) The Rise of Generative AI in Marketing (03:12) Transforming Marketing with Super Agents (06:07) The Evolution of Search and Marketing Funnels How to Connect: IG: / ericosiu X: / ericosiu How to Connect: IG: / ericosiu X: / ericosiu

Tired of chasing leads and burning out on content? AI expert and multi-7-figure agency founder Billy Sticker reveals how entrepreneurs can grow faster and with less stress using practical AI tools. Discover how to automate lead gen, scale your authority, and free up your time using cutting-edge tech like chatbots, custom GPTs, and voice/video cloning platforms.What You'll Learn: 24/7 Lead Generation with AI — How tools like ChatGPT and CloseBot qualify leads, book appointments, and follow up automatically. Next-Level Content Creation — Create weekly authority-building videos using tools like ElevenLabs and HeyGen. Outcome-First AI Strategy — Why the smartest entrepreneurs focus on business "buckets" and results, not shiny tools. Whether you're raising capital, building investor relationships, or scaling operations, this episode gives you the blueprint to work smarter, not harder, with AI.Timestamps:00:00 Introducing Billy Sticker2:26 From pastor to marketer3:31 Why AI is Facebook 2.06:30 Lead Gen and chatbot technologies19:18 Must-have AI tools21:19 Avoiding misinformation in legal use23:27 Creating content without burning out32:22 Automation tools and time-saving tips36:25 Balancing AI with human touch  37:55 Practical AI implementation tips42:01 Best platforms to use daily45:49 Metrics and KPIs47:03 Personal insights and giving back47:26 Closing thoughts and contact informationVISIT OUR WEBSITEhttps://lifebridgecapital.com/Here are ways you can work with us here at Life Bridge Capital:⚡️START INVESTING TODAY: If you think that real estate syndication may be right for you, contact us today to learn more about our current investment opportunities: https://lifebridgecapital.com/investwithlbc⚡️Watch on YouTube: https://www.youtube.com/@TheRealEstateSyndicationShow

In this compelling episode of the Partnering Leadership podcast, Mark Schaefer returns to share fresh, provocative insights from his latest book, Audacious: How Humans Win in an AI Marketing World. A globally respected marketing strategist, bestselling author, and deep observer of technological change, Schaefer brings sharp clarity to a pressing leadership question: what does it take to stay relevant when artificial intelligence makes intelligence itself abundant?Rather than offering a simplistic take on AI, Schaefer challenges leaders to confront a more nuanced truth: AI doesn't just change how we work—it redefines where we create value. In a world where intelligence is cheap and accessible to everyone, he argues, leaders must shift their organizations from knowledge accumulation to human differentiation.The conversation dives into what “out-humaning” AI actually looks like. From designing moments of awe to fostering fearless creativity, Schaefer offers examples and frameworks that push beyond theory. He connects storytelling, community-building, and emotional resonance not just as marketing strategies—but as core leadership capabilities that machines can't replicate.This episode is a must-listen for CEOs, board members, and senior executives grappling with the implications of AI. It's not about resisting the future—it's about recognizing what only humans can do, and leading teams to do it with more clarity, urgency, and creativity than ever before.Actionable TakeawaysYou'll learn why intelligence is no longer a competitive advantage—and what replaces it at the leadership level.Hear how to reframe your organizational structure and decision-making in a world where AI handles most of the “smart work.”Discover what Mark Schaefer means by “out-humaning AI” and why that's now your most important leadership mandate.You'll learn why competence is no longer enough—and how leaders who rely on it alone risk irrelevance.Hear how to use awe, authenticity, and community as strategic tools to build trust and emotional engagement that AI can't touch.You'll learn how to think about brand relevance and personal credibility when your audience knows AI could have written your content.Hear how to identify and overcome the fear that's keeping your organization stuck in mediocrity.You'll learn what makes bold storytelling and immersive experience design the next frontier in business leadership.Hear how to embrace AI as a creative partner without outsourcing your strategic soul.Connect with Mark Schaefer :Website: Businesses GrowSocial Media: Twitter | LinkedInConnect with Mahan Tavakoli: Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website