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Meet Greg, the adviser who built a career on saying what 1,000+ founders didn't want to hear. Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/founded. Application times may vary. Rates may vary. The opener to this episode tells you two things about Greg McCallum: he's funnier than most business advisers, and he's more honest about the cost of the founder life than almost anyone we've had on the show. 3 KEY TAKEAWAYS 1. Ask strangers, not friends. The most common founder mistake is failing to ask prospective customers whether the idea is good. Do it early and you're not just validating, you're building a pipeline, learning the language that sells, and writing your first sales playbook for free. 2. Sales is listening, not pitching. Professional sales hires get a three- to six-month ramp before anyone expects a deal, so give yourself the same grace. Never ask for the sale. Understand the need, demonstrate the solution, and let them ask you. 3. Honesty is the strategy. With customers, with investors, and hardest of all with yourself. Audit the skills you actually lack before you buy the domain or design the logo. Self-awareness is cheaper than failure. Greg got kicked out of school at 15. By 16, he was running a restaurant floor. By 18, he'd quietly consulted for almost every bar and restaurant in Oxford. By his mid-twenties, banks were asking him into the boardroom. Then he deliberately took a soul-destroying telemarketing job for a year, because nobody would take his sales advice seriously until he'd done the hard yards himself. That decision led to sales leadership at Booksy (now unicorn status), C-suite roles across startups, and a mentoring practice that has helped over 1,000 founders worldwide, under a name he's turned into a brand: The No Bullshit Adviser. In this episode, Greg gets honest about the mistake almost every founder makes, why working in sales won't teach you founder sales, the AI industry's dirty data secret his new startup Peer is built to solve, and the part nobody talks about: the anxiety, the dark years, and the alliances entrepreneurship never lets you make. Because when it all goes wrong, the question that matters is who you actually call. Please note: this episode contains strong language throughout. Greg is called the No Bullshit Adviser for a reason. WHAT WE COVER - Kicked out of school, child of immigrant entrepreneurs, and managing hospitality floors at 16 - Accidentally becoming Oxford's teenage restaurant consultant - A year of telemarketing to earn the right to give sales advice - Booksy, C-suite roles, and 1,000+ founders mentored - The one bad Trustpilot review that's secretly a five-star review - Why psychometric tests are (mostly) bullshit, and skills audits beat personality labels - Founders Unplugged: the podcast born from client calls that ran three hours over - Peer and the dirty secret of AI: the data ceiling nobody talks about - "Stop preaching work-life balance": Greg's unfiltered take - Anxiety, depression, CBT, and becoming your own therapist - The real sacrifice: friendship, founder loneliness, and why your support network is a survival mechanism - The SaaS bubble, the bootstrapping comeback, and his one piece of advice: two words
Die Wahrheit über erfolgreiche Unternehmer und erfolgreiches Business Noch nie war es so einfach, im Internet erfolgreich zu wirken. Teure Autos, große Umsätze, luxuriöse Reisen und perfekte Routinen vermitteln schnell den Eindruck, jemand hätte im Business bereits alles erreicht. Doch hinter dieser Fassade sieht die Realität oft völlig anders aus. In dieser Folge vom Next Level Business Podcast sprechen wir darüber, wie man wirklich ein erfolgreicher Unternehmer wird, warum viele vermeintliche Business-Experten schlechte oder falsche Tipps geben und woran du erkennst, wem du tatsächlich vertrauen kannst. Du erfährst: * warum Umsatz, Reichweite und Luxus allein keinen unternehmerischen Erfolg beweisen * woran du echte Unternehmer und inszenierten Erfolg erkennst * weshalb im Internet so viele schlechte Business-Tipps verbreitet werden * welche Eigenschaften erfolgreiche Unternehmer wirklich brauchen * wie du mit Rückschlägen, Krisen und Niederlagen umgehst * warum Verantwortung, Geduld und Disziplin wichtiger sind als kurzfristige Motivation * wie du ein nachhaltiges Unternehmen aufbaust * und warum ehrliche Selbstreflexion ein entscheidender Erfolgsfaktor ist Unternehmertum bedeutet nicht, auf Social Media erfolgreich auszusehen. Es bedeutet, Probleme zu lösen, Verantwortung zu übernehmen, gute Entscheidungen zu treffen und auch in schwierigen Zeiten handlungsfähig zu bleiben. Diese Episode ist für dich, wenn du ein Unternehmen gründen möchtest, bereits selbstständig bist oder verstehen willst, wie langfristiger Erfolg im Business wirklich entsteht.
After nearly 300 episodes of The Startup Podcast, Chris Saad is bringing everything he's learned about building world-class products and product strategy into a single tool: ScaleStudio. In what may be our final episode (unless a white knight sponsor appears), Chris walks Yaniv through the product that could fundamentally change how founders approach strategy; from problem statement all the way to positioning, roadmap sequencing, and org design.Chris demonstrates how this one AI tool, housing his vast knowledge of Silicon Valley startup strategy, can give an overwhelming process a navigable structure, allowing founders to plot a deliberate course through the chaos.In this episode, you will:Discover how Scale Studio turns Chris's 30 years of product strategy expertise into an AI tool that guides you from problem statement through to roadmap and positioningSee the complete strategy development workflow in action: from mapping all possible problem domains and solutions, to building the org structure required to executeLearn why mapping the entire solution space upfront prevents the "thrash" that derails most startups when customer requests pull the team in conflicting directionsUnderstand the customer terrain framework that reveals which customer segments are easy wins and which are death traps, allowing you to carve the narrowest viable wedge into your marketSee how Scale Studio integrates with your development workflow through exports and MCP connections, turning high-level strategy into actionable execution roadmapsExplore how AI can now handle the heavy lifting of strategy generation and iteration in around an hour, while keeping guardrails in place to maintain quality and coherence across every sectionTimestamps00:14 On Today's Show: The Last Startup Podcast?01:39 Turning Our Advice Into A Product (ScaleStudio)03:18 Homepage And Templates04:40 Problem Statement05:36 Copilot And Collaboration08:10 Solutions And Editing09:49 'How It Works' Stage11:22 Building Strategy From Seed13:32 Mapping The Solution Space18:53 Customer Segments and Personas20:46 Wedges And Customer Terrain23:07 Customer Roadmap View26:32 Org Design28:03 How Does AI Change Hiring?31:18 Roadmap To Unlocking Cohorts33:51 Market Sizing37:25 Planning the Future of ScaleStudio… in ScaleStudio?39:08 The Future of Agentic Orgs42:11 Closing Thoughts: 4 Years of TSPResources mentioned in this episodeScaleStudio (Chris's AI-powered product strategy tool): https://scalestudio.io/Vera (Yaniv's Startup): https://vera.guide The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: https://www.youtube.com/@startup-podcast Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
A few weeks ago, Rob Snyder came on the pod to introduce his PULL framework for identifying real product-market fit. Now, Yaniv turns the tables and subjects his own startup, Vera, to the same scrutiny. Yaniv and Rob strip away the noise around Vera's mission to help adult children care for aging parents and get brutally honest about where the product actually has pull, where it doesn't, and what needs to change immediately. They identify a specific, unavoidable moment in the customer journey and pinpoint that is where the real business begins, and discuss more macro issues, such as AI vs. human expertise, founder blind spots, and more. In this episode, you will:Understand the difference between an aspiration and a project, and why this distinction is vital for PULLLearn how the PULL framework cuts through startup theory to identify the exact moment when customers will actually pull your product from your hands, before they have to wait for a crisisDiscover why Vera's original problem was too abstract, and how narrowing to a specific market segment with intense, unavoidable need becomes your path to revenue and growthHear the truth behind what really pushes your customers to adopt earlier: reality does the convincing, not your marketingUnderstand the challenge of reputation in AI: how do human-shaped applications build trust the way human experts do?Timestamps00:00 Coming Up01:38 On Today's Show: Yaniv Applies PULL to Vera04:42 Defining PULL and Projects05:54 Vera's Customer Goals08:00 Unavoidable Moments and Crisis11:25 Real Users and Traction16:58 Mission vs Push Marketing24:07 Why Isn't Google Enough?28:21 Nailing the Specific Project34:02 Testing Market With Ads37:06 Bill Gates And AI Shift38:47 Human Shaped Software Design43:45 Trust And Reputation In Bots48:48 About The BookResources mentioned in this episodeThe Power of Pull by Rob Snyder: https://www.amazon.com/Power-Pull-Customer-Successful-Founders/dp/1541705955Rob Snyder's website: https://www.robsnyder.orgVera (Yaniv's startup helping families care for aging parents): https://vera.guideThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: https://www.youtube.com/@startup-podcast Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tspThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspThe Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
The ex-model who turned an exploding kitchen of cauliflower into the pasta brand. Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/founded. Application times may vary. Rates may vary. "My husband was just like, 'What's happening?' The kitchen was just an explosion of cauliflower." That's how Sunny & Luna started, and this episode opens with it. Giulia Berretti spent her teens modelling in New York on as little as 800 calories a day, inside an industry that treated food as the enemy. The daughter of a winemaker and a restaurateur, taught to make pasta by her nonna, she walked away. When COVID hit, she rebuilt her relationship with food into a business: vegetable-packed fresh pasta, born in her own kitchen. She sold her first batches to neighbours on Nextdoor, pitched at the Bread & Jam festival with four gnocchi in a plastic bag, and Whole Foods and Planet Organic loved it. She then spent six months knocking on the doors of Italian manufacturers who kept asking "who are you?" until one said yes. When we recorded this conversation, Giulia was days from her first national listing and closing a £500K angel round. Today, Sunny & Luna is on the shelves of Sainsbury's, Ocado, Whole Foods and Planet Organic. Proof that everything she talks about in this episode worked. 3 KEY TAKEAWAYS 1. Never compromise on your non-negotiables. When the Ukraine war sent costs spiralling, Giulia held her quality line and raised prices instead of cutting corners, and customers rewarded her for it. Know what you won't trade, and price accordingly. 2. Passion plus authenticity beats playbooks. She built a standout brand in a category nobody had disrupted (fresh pasta) by staying close to what she genuinely knows and loves. Innovation came from her story, not from copying someone else's. 3. Persistence needs patience. "When the train is coming, you don't have to jump straight away." Ups and downs are the job. The founders who make it are the ones who keep going without rushing decisions that compromise the long-term vision. WHAT WE COVER - Modelling in New York at 18: the money, the pressure, and restricting to 800 calories a day - Nonna's kitchen: the pasta-making childhood that became the business - Testing demand on Nextdoor, and pitching retailers with a plastic bag of gnocchi - Six months driving around Italy to find a manufacturer, and selling them the dream - Why she'd never compromise on quality, even when costs exploded - Two days of maternity leave, pitching Ocado ten days after giving birth, and the lesson in slowing down - "A company fails when the founder is tired": mental health, therapy, and switching off - Funding: bootstrapped on modelling savings, then a £500K round from angels who back her - The future of food: real ingredients over fake meat, and Sunny & Luna as a lifestyle brand - Why the business is named after her cats
This is a remastered Replay of one of our most popular episodes, "What Startups Can Learn From Poker", which was originally published on 21 December 2022. Enjoy!Original description: All season, Chris and Yaniv have talked about the mindset that is needed to succeed at venture-backed startups. For the final episode of Season 1, we tie it all together with an analogy: tournament poker. It is amazing how many things poker and startups have in common, so in this episode we use the lens of poker to discuss the big picture of how to approach building a successful startup. We dive into each of the following commonalities between poker and startup life:01:56 Playing an iterative game10:00 Burning cash13:31 Making decisions based on uncertain information18:46 Progressive learning28:44 Avoiding 'resulting'35:02 The relatively low probability of a successful outcome (and why that's OK!)This episode was inspired by the book 'Thinking in Bets' by former pro poker player Annie Duke.The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: @startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tspThe Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/#TheStartupPodcast #startups #poker #texasholdem #investment #venturecapital #resulting #probability #ChrisSaad #YanivBernstein
Is hiring a person still your default answer to a problem? For a growing number of startups, it shouldn't be.In this episode, Yaniv Bernstein is joined by returning guest Matt Cook, co-founder of Scouut, one of Australia's most respected engineering recruiters for early-stage startups, to unpack what's changed in engineering hiring since Matt's last visit. They cover ‘team debt' (the AI-era sequel to tech debt), why AI is acting as an appetite suppressant for headcount, why the best engineers are now worth $400K+, and why the ‘software factory builder' is becoming the most sought-after hire in tech.In this episode, you will:Understand "team debt", and why teams built to solve today's problems are already becoming obsoleteLearn why "removing the crutch" (like scrapping a QA gating function) forces the kind of AI-native change that timid, incremental adjustments never willDiscover why most startups were already overstaffed before AI, and why AI now acts as an ‘appetite suppressant' for hiring rather than just an efficiency toolHear why hiring should now be treated as a last resort, and what that actually means in practice for foundersUnderstand why compensation banding and headcount-based budgeting are breaking down, and what smart companies are replacing them withLearn about the rise of the ‘software factory builder': the rare, highly-paid engineer who uses their judgment to build airtight, AI-based infrastructure the rest of the team can lean onTimestamps00:00 Coming Up...00:58 On Today's Show: Matt Cook on 'Team Debt'02:36 What is Team Debt?05:12 Refocusing on AI Native Solutions10:40 Unlearning Old Hiring Ladders12:04 Why Companies Are Oversized14:59 AI, the 'Corporate Ozempic'19:25 Layoffs and Team Composition24:02 Disrupting Yourself at Series B28:12 The Salary Race for AI Engineers34:01 Limitations of Headcount Budgeting38:16 How Downsizing Can Help You Grow41:13 ClickUp's 'Hail Mary' Pivot44:26 Software Factory Builders and 'Forward Deployed' Automation49:14 Maintaining Safe Internal Software54:25 Closing ThoughtsResources mentionedScouut (Matt Cook's engineering recruitment firm for early-stage startups): https://scouut.com.au/Matt Cook on LinkedIn: https://www.linkedin.com/in/matthewmarkcook/ 'Corporate Ozempic' by Scott Galloway — the essay behind the AI/hiring analogy Yaniv references: https://www.profgalloway.com/corporate-ozempic/The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: https://www.youtube.com/@startup-podcast Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tspThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Every startup pitch deck has a "why now" slide. Most of them are nonsense, barely considered, and only there to tick a box.But timing is more than a slide, it can make or break a company. It's the difference between pets.com and the trillion-dollar company selling the exact same idea a decade later.In this episode, Yaniv Bernstein sits down with Paul Orlando, who has built four startup accelerators supporting over 300 companies, including Hong Kong's first accelerator and a program in Rome run in partnership with the Vatican, and has taught entrepreneurship at USC for over a decade, where he also runs one of LA's largest startup incubators. Paul has spent years obsessing over a single question: why do some ideas succeed while near-identical ones fail years earlier? The answer became his book, ‘Why Now? How Good Timing Makes Great Products.'In this episode, you will:Learn Paul's framework of timing drivers, and the five that show up again and again: technology, social/behavioral change, regulation, installed base, and crisisWalk through the YouTube case study in detail to see how broadband penetration, digital camera adoption, and falling storage costs converged to make 2005 the right year, after the identical idea failed less than a decade earlierDiscover why first-mover advantage is much narrower than founders assume, and the two specific conditions (locking in customers, locking out competitors) required for it to actually workGet a framework for balancing founder agency against timing, because you can't will your way into good timing, but you also can't wait passively for the perfect moment to arriveTimestamps00:00 Coming Up...01:04 On Today's Show: Why Timing Matters01:44 Guest Intro: Paul Orlando02:42 Is 'Why Now' Predictable?05:40 Paul's Timing Drivers Framework08:44 Case Study: YouTube's Market Timing11:47 Business Model Shifts15:16 Case Study: Pets.com Unit Economics22:16 Case Study: AI Vibe Coding24:11 What Are 'Sleeping Beauty' Startups?27:46 Incorporating AI into Timing Drivers28:52 Collapse of Build Costs33:34 Case Study: Vera and Unit Economics of Voice35:15 False 'Why Now' Risks37:46 First Mover Reality40:33 Reid Hoffman on Blitzscaling41:49 Case Study: AT&T's Picturephone and Mobile Telephony46:31 Lessons on Failure and Agency54:09 Closing ThoughtsResources mentioned'Why Now?: How Good Timing Makes Great Products' by Paul Orlando: https://www.amazon.com/Why-Now-Timing-Makes-Products/dp/B0CYXSNMT3Paul's website, Startups Unplugged: https://startupsunplugged.comPaul on LinkedIn: https://www.linkedin.com/in/porlandoPaul on X/Twitter: https://twitter.com/porlandoThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Nobody would give Hannah a room. So Hannah decided to control who gets one.Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/founded. Application times may vary. Rates may vary. "I cold called all of the landlords I'd ever met at Bristol and got horribly rejected by most. Definitely cried a lot in the first few weeks." That's how Hannah Chappatte started hybr and this episode opens with it. Rejected by the University of Bristol on her predicted grades, she proved them wrong, got in, got a first, then skipped the consulting grad schemes to fix the thing every student complains about: finding a house. Fast forward, hybr has raised a £3.24M seed round and is building the one-stop rental platform for the UK's 3 million students, first-time renters drowning in jargon, deprioritised by agents, and at risk of exploitation. This is a masterclass in validation, resilience and focus from a founder who did it with no network, no funding and no playbook, and who'll tell you straight: if you can avoid raising money, avoid it. 3 KEY TAKEAWAYS 1. Rejection is the R&D. Every landlord "no" became a rewritten pitch and a rebuttal, until the yeses came. Persistence isn't gritting your teeth; it's a feedback loop. Validate by selling, not by building in silence. 2. Focus is a system, not a feeling. Two company objectives per quarter, one North Star metric. If a project doesn't ladder into them, it doesn't get worked on, however shiny. 3. Build sustainably from day one. Validate on the smallest possible scale with minimal tech investment, prove the problem and market are big enough, and design for profitability early; it de-risks everything that comes after. And it applies to you too: Hannah calls out the sleep-under-the-desk myth. Sprints are real; burnout kills businesses. WHAT WE COVER - Cold-calling landlords, crying through rejections, and rewriting the pitch every time - The consulting grad-scheme escape and throwing herself in 100% after graduation - Going from co-founder to sole founder after three months , and why her next business will have one - Both sides of the marketplace: what students and landlords actually need - Raising a £3.24M seed in a market where 2% of funding goes to women - The worst advice ever: the VC who'd only invest if she pivoted to food - The power of being underestimated - The event where 100 people RSVP'd and one turned up - Radical Candor, building a team of 15, and rejecting hustle culture - Gen Z, mental hygiene, remote-vs-office, and her vision: no empty rooms in the UK
You've done all the research, implemented every startup strategy you could find, but your product just isn't selling. Where do you start looking for the problem? And how do you identify and implement the solution?In this episode, Yaniv Bernstein sits down with Rob Snyder – serial founder, fellow at Harvard Innovation Labs, operating partner on the venture side, and now author of 'The Power of PULL' – to discuss why most founders have fundamentally misunderstood demand, and how to accurately pinpoint it. In this episode, you will:Understand why pain points and problems alone are not demand, and why customers can have them indefinitely without ever buying anythingLearn the PULL framework (Project, Unavoidable, List of options, Limitations): the four conditions that must all be present before a customer will rip a product out of your handsHear how startup Ruby went from 10 nodding sales calls with no closes to rapid growth, simply by identifying the specific moment when their ICP's project became truly unavoidableGet Rob's two-step pull-based sales script: how to get a prospect to monologue their own pull framework back at you, and how to pitch in a way that fits their world rather than your visionTimestamps00:00 Coming Up...00:51 On Today's Show: Rob Snyder on When Sales Works03:24 Why 'Demand' Is More Than Pain05:51 What Are Other Frameworks Missing?12:36 'Vitamins vs. Painkillers' 16:12 What is the PULL Framework?21:07 Case Study: Data Migration (Ruby)26:04 Case Study: Fundraising (Campground)29:11 Where Interviews Go Wrong35:19 Practice Exercise: Rob Sells Yaniv The Book40:14 Debrief: Why Listening Wins42:48 How to Spot Real Buying Signals43:58 Reverse Engineering Fast Deals47:58 Founder Mindset and Sanity50:54 Closing Thoughts: "Get Out Of The Building"Resources in this episodeThe Power of Pull by Rob Snyder: https://www.amazon.com/Power-Pull-Customer-Successful-Founders/dp/1541705955Rob's website: https://www.robsnyder.orgRob on LinkedIn: https://www.linkedin.com/in/rsnyder1Rob's Substack, 'The Physics of Startups': https://thephysicsofstartups.substack.comEric Ries's TSP episode: https://youtu.be/HQ7cP1lGyiM April Dunford's TSP episode: https://youtu.be/QC4cKxlW81sMark Roberge's TSP episode (also discusses product-market fit): https://youtu.be/j_UeeEn7p9o The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tspThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Founders are told that if they work hard, build the right product and hire well, the outcome will follow. It's motivating. It's clean. And according to today's guest, it's mostly wrong.Mike Grossman has been CEO of six venture-backed Silicon Valley companies. Across them, he tried 18 different business models. Twelve failed. Five required layoffs. Three lived in persistent existential crisis. And yet all six were eventually acquired. Mike's story is one that far more founders actually live, but almost nobody tells.In this episode, Yaniv Bernstein sits down with Mike to dig into his new book, Failure Is An Option: a candid 44-essay collection drawn from three decades in the trenches. They explore the uncomfortable truth that luck dominates outcomes more than skill, why your business model is not your business, and how radical honesty is the most underrated leadership tool in a founder's kit.In this episode, you will:Learn about 'resulting': why confusing luck for skill costs founders in both directionsHear how Mike pivoted Tempo from building a Visa/Mastercard competitor to partnering with Mastercard, only to have the entire model wiped out overnight by a Senate amendmentDiscover the 'dreamers vs soldiers' framework for building teams that hold together when adversity strikesHear Mike's hard-won playbook for layoffs: why founders almost always cut too little, too late; what day two feels like; and why a smaller, denser team is often more productiveGet a clear framework for staying accountable for the process when the outcomes aren't in your controlTimestamps:00:00 Coming Up...00:34 On Today's Show: Mike Grossman on Managing Failure02:02 The Role of Luck and Timing03:41 Poker Strategy and 'Resulting'08:55 "The Business Model Is Not The Business"11:27 Tempo's Pivot13:28 Why Values Matter In A Crisis19:21 Talent Density and Layoffs: Cut Once, Cut Deep28:15 How AI Changes Hiring Pace32:15 Leading with 'Radical Honesty'36:33 Dreamers vs. Soldiers38:02 Managing Investors41:43 Luck, Agency, Process48:39 About 'Failure Is An Option'51:29 Closing ThoughtsResources mentioned'Failure Is An Option' by Mike Grossman: https://www.failureisanoption.comMike Grossman's Substack: https://failureisanoption.substack.comThinking in Bets by Annie Duke (the 'resulting' concept discussed): https://www.amazon.com/Thinking-Bets-Making-Smarter-Decisions/dp/0735216355'Incorruptible' by Eric Ries: https://www.incorruptible.co/Eric Ries's TSP episode: https://youtu.be/HQ7cP1lGyiM 'Powerful' by Patty McCord: https://www.amazon.com/Powerful-Building-Culture-Freedom-Responsibility/dp/1939714095Patty McCord's TSP episode: https://www.youtube.com/watch?v=BefnNLBEmXAThe Durbin Amendment (the legislation that killed Tempo): https://en.wikipedia.org/wiki/Durbin_amendmentThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/@startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Surviving crisis - from a Beirut hostage ordeal to losing every client overnight. Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/founded. Application times may vary. Rates may vary. Dave Mason has survived two crises most people never face: being held hostage for 45 minutes in Beirut and every client cancelling in a single afternoon. Now he helps companies survive theirs. ⚠️ Note: this episode contains a first-hand account of violence and trauma (a hostage situation and PTSD). Listener discretion advised. In 2006, Dave Mason was reporting on displaced families in Beirut when his car was surrounded by a mob. For 45 minutes, he and his colleague held on in the back of that car, fighting for their lives, punched, robbed, and threatened- before, of all groups, Hezbollah ended up getting them to safety, and he was taken to meet the Prime Minister of Lebanon. This is not the only crisis Dave has survived. From a media-obsessed teenager - fired up by a single teacher's offhand comment - Dave built a 30-year career spanning local radio (he founded the much-loved Orchard FM), GMTV breakfast TV and NATO media training. Then he backed himself, financing a management buyout against his own pension to buy the agency he worked for. Three months later, COVID hit and every single client cancelled in one afternoon. This is how he rebuilt in 48 hours, turned crisis into a four-day-week business, and spun out Splutter - a real-time social media crisis simulator now used in one of the world's largest financial-sector crisis exercises (1,000+ participants, Hong Kong). Along the way: honest financial advice for freelancers, why local media still matters, what AI really means for PR, and why your health is worth more than the money. If you're a founder weighing up a risky bet, a management buyout, or how to survive when the market disappears overnight, this one's for you. KEY TAKEAWAYS 1. Resilience is adaptability. Dave didn't survive COVID by waiting it out, he rebuilt in 48 hours and pivoted his media training into a digital-first product. When the market vanishes, the move is to reshape what you offer, fast. 2. Use AI to amplify people, not replace them 3. Your health is the real wealth. Dave's line "if you've got your health, you are a millionaire" lands hard. Money is the trade-off freelancers make; protecting your wellbeing is what makes the success sustainable. WHAT WE COVER - Beirut, 2006: 45 minutes that became a near-death experience - and the PTSD treatment that followed - The teacher's comment that lit the fire, and breaking into media with cold letters as a 15-year-old (75 rejection letters kept to this day) - Founding Orchard FM - why local radio mattered, and what we lost when the corporates took over - The freelance reality: "no show, no dough", saving for sickness, and the holiday that costs double - Financing a management buyout against your pension - and what the regulators put him through - The COVID afternoon every client vanished - and the 48-hour pivot that saved the business - Building Splutter: simulating thousands of hostile avatars to stress-test real organisations - What AI really means for PR, focus vs adaptability, and why careers only make sense looking backwards
The Startup Podcast is back for its 300th episode – and it's an absolute doozy. In today's Reacts, hosts Chris Saad and Yaniv Bernstein break down how Anthropic became the new industry leader in AI, and why betting on coding as the 'meta domain' of AI turned out to be one of the most consequential product decisions of the decade.They also dig into Mythos and the newly released Claude Fable: what makes Fable different, whether it has something approaching genuine intelligence, and what the Anthropic 'strategy dividend' (per Ben Thompson of Stratechery) actually means for the industry.Then: SpaceX's record-breaking IPO. With a reported valuation of around $1.88 trillion and a prospectus that talks more about AI than rockets, Chris and Yaniv ask the obvious question: is it worth it?In this episode:How product discipline and a bet on coding put Anthropic in frontStrategy dividends: how Anthropic's genuine commitment to safety became both a real constraint and a powerful marketing asset at the same timeClaude's new models, Fable and Mythos: what's actually changed?Why Chris thinks the SpaceX IPO at ~90x revenue is a roll-up of Elon Musk's 'dead bodies'Liquidity risk: with SpaceX, Google and Anthropic all raising simultaneously, is there enough liquidity in the market?Timestamps00:00 Coming Up...00:39 On Today's Show: Chris returns, Anthropic's Mythos/Fable, SpaceX IPO02:30 Anthropic surges ahead of OpenAI04:16 Why coding is a 'meta-advantage' for AI07:24 OpenAI's product turmoil11:04 Are OpenAI competing with Anthropic, or Google?13:25 Anthropic's enterprise strategy17:06 Mythos: ‘Safety marketing' or ‘safety dividends'?23:24 Are Anthropic the good guys?26:32 Fable: “Mythos with a muzzle”28:29 Does AI only need to beat the average human?31:23 Yaniv's experiences with Fable32:46 Reasoning logs and self-correction34:27 Is SpaceX over-valued? (Yes.)39:32 SpaceX's moats and growth potential43:02 Why ‘second mover advantage' sometimes wins46:05 Will there be a crash? Chris predicts a liquiditycrunch50:31 Closing ThoughtsResources mentioned in this episodeDario Amodei's essay, 'Machines of Loving Grace': https://darioamodei.com/machines-of-loving-graceBen Thompson's Stratechery: https://stratechery.comProject Glasswing (Anthropic's restricted Mythos access program): https://www.anthropic.com/glasswingEric Ries on The Startup Podcast: https://youtu.be/HQ7cP1lGyiMThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full video episodes: https://www.youtube.com/@startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Every founder gets a version of the same advice: don't pick a fight with an entrenched industry. The incumbents have the relationships, the regulatory cover, the deep pockets - you'll bleed out trying.But some of the most interesting companies of the last decade were built ignoring that advice, winning over markets that were nearly impenetrable.In this episode, Yaniv Bernstein is joined by Brandon Weber - co-founder and CEO of Nava Benefits, a Series C-funded AI-powered health benefits brokerage. Before Nava, Brandon co-founded Hightower, a commercial real estate startup that merged with VTS and went on to run over half of all office buildings in the United States. Brandon has now done this twice in two completely different industries, and has developed a repeatable playbook for breaking into entrenched markets and using AI as a structural advantage.Yaniv and Brandon dig into what actually makes a market 'broken', why the entry point needs to be far narrower than most founders think, and how to build the conviction to keep going when a thousand people tell you it won't work. In this episode, you will:Understand the 'burning platform' signal - what makes a market 'broken', but worth spending a years breaking intoLearn why your entry point needs to be far narrower than feels comfortable, and how Brandon went from targeting 'the health insurance market' to 'employers with 50-500 employees who can't afford a dedicated benefits team'Hear why 'disrupting from within' is often smarter than disrupting head-on - and how Nava built a broker-shaped entity that the industry's immune system couldn't rejectDiscover how to design a human-AI system (what Brandon calls a 'cybernetic' service model) where agents handle 80-85% of the work and licensed professionals operate at the top of their licenseTimestamps00:00 Coming Up…00:45 On Today's Show: Brandon Weber on Fixing Broken Industries01:43 How To Spot Broken Markets03:59 Why Most Healthcare Startups Fail (Distribution)05:35 Lessons From Building Hightower and VTS08:41 How Do We Think Smaller? Finding the 'Narrow Wedge'10:57 What It Means To 'Disrupt From Within'16:53 Choosing the ICP18:35 The Innovator's Dilemma and Moving Upmarket22:57 Scaling with AI: A Business in Two Phases26:29 Service as a Software34:02 Attract and Hire Industry Insiders36:44 When to Acquire39:06 Closing AdviceResources mentioned in this episodeNava Benefits (Brandon's company): https://www.navabenefits.comGary Lo's previous TSP episode: https://youtu.be/jtMgd7Nv_HYThe Innovator's Dilemma by Clayton Christensen (framework discussed at length): https://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us on YouTube for full-video episodes: https://www.youtube.com/@startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
They bought an office in lockdown when nobody else was buying. Protect your family with life insurance from Ethos. Get up to $3 million in coverage in as little as 10 minutes at https://ethos.com/founded. Application times may vary. Rates may vary. Two mates met on a rugby pitch, became accountant and client, then bought an office building in the middle of lockdown, when no one else was buying. In this episode, Ollie speaks to Rhys Jones (The Online Accountant) and Olly Ladbrooke (Moose Studios), business partners behind the Bristol Office Hub, about going from corporate life to running multiple businesses side by side. They get honest about the mindset shift from employee to serial entrepreneur, the brutal moment a down-valuation left them scraping to fund a leaking roof, why complementary skills beat codified roles, and how community and referrals (not contrived networking) quietly built everything. Plus, we explore AI in accountancy and marketing, and why "just show up and take action" still wins. Whether you're a solo founder feeling the isolation or weighing up a big risk, this one's for you. LISTENER TAKEAWAYS 1. Resilience isn't a trait; it's a position. Their first building ran "like a dream", which is exactly what gave them the confidence and cushion to survive a brutal down-valuation on the second. 2. Cash buys you calm. Build six to twelve months of runway in the first two years, keep it lean, and you stop pouring energy into chasing bills instead of growing. 3. Action beats overthinking. No scaremongering about AI, these business partners just show up, make the call, and move forward. 90% of success is being there and taking the next step. GUESTS Rhys Jones, accountant and co-founder of The Online Accountant and The Property Accountant. Left corporate life to go solo, took on Olly as client number one, now runs a six-person practice. Olly Ladbrooke, chartered surveyor (ex-BNP Paribas) and founder of Moose Studios, a marketing agency with offices in Bristol and London. Together they own and run the Bristol Office Hub. Bristol Office Hub — bristolofficehub.co.uk (195–197 Whiteladies Road, Bristol) Moose Studios - moosestudios.co.uk The Online Accountant - theonlineaccountant.com Have questions about this episode? Ask our hosts, chat now via our website Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
This week on Inside Startup Investing, Chris Lustrino sits down with Rebecca Kacaba, co-founder and CEO of DealMaker, one of the leading platforms powering retail capital raises for private companies. Rebecca discusses the growing influence of retail investors across private markets and IPOs, why companies like SpaceX, Reddit, Gemini, and others are increasingly allocating shares to retail participants, and how community ownership is becoming a strategic advantage for modern brands. The conversation explores DealMaker's unique approach to capital formation, helping companies build and own their own investor communities rather than relying solely on marketplace traffic. Chris and Rebecca also discuss repeat issuers, investor engagement, liquidity opportunities, sports ownership, regulatory developments, and the long-term future of retail investing. If you want to understand where private markets, equity crowdfunding, and retail ownership are heading over the next decade, this is a must-listen episode. Highlights include...
What if writing software became as easy as taking a selfie?This episode, Yaniv Bernstein sits down with Gary Lo - founder of OpenBA and one of the sharpest AI-and-startups thinkers Yaniv knows - to discuss the concept of 'selfie software': disposable, hyper-personal, AI-generated tools that anyone can create for themselves, with no hand-written code.AI-generated tools like these are changing the startup landscape. While founders now have more tools at their disposal, it's now necessary than ever to create a product that truly disrupts the market.Gary and Yaniv discuss all of this and more, likening Claude and ChatGPT to Windows and Mac, and exploring what this tech landscape means if you're building a software startup today.In this episode, you will:Understand the 'selfie software' concept: why AI is making software disposable, personal, and low-stakes, and what that means for the market you're building inLearn why AI platforms are forcing startups to rethink whether they should build on their own infrastructure or embed into Claude and ChatGPT insteadHear Gary's 'burn it down' exercise: how to identify which parts of your product are genuinely defensible, and which will simply catch fire in the next AI waveUnderstand why software engineering isn't dead, but the problems worth solving with it have fundamentally shiftedTimestamps00:00 Coming Up...01:09 On Today's Show: Gary Lo on 'Selfie Software'02:48 About Gary03:16 How 'Hyper-Personalized' AI Is Like Photography05:36 Gary's Real Estate Workflow (OpenBA)07:29 Defining 'Selfie Software': Why Custom Tools Win10:33 So... Is It Bad Software?13:29 'Can't You Just Add This One Thing...'15:30 When Personalization Becomes Bloat17:42 Working In-App with Anthropic and OpenAI APIs20:29 Token Economics and Moats25:28 Microsoft's Lessons in Platform Power30:27 But What If Anthropic Comes For My Vertical?32:48 How Open Source Keeps AI in Check35:18 Unlearning and Rebuilding39:05 Gary's 'Burn It Down' Test44:01 Is Software Engineering Dead? (No.)50:17 Closing ThoughtsResources in this episodeGary Lo's previous TSP episode (on OpenClaw and Claude Cowork): https://youtu.be/V3YFghiy8p0 Garry Tan's gstack: https://github.com/garrytan/gstack Andrej Karpathy on Software 2.0: https://karpathy.medium.com/software-2-0-a64152b37c35 Vera (Yaniv's startup, AI-supported guidance for people caring for ageing parents): https://vera.guideThe PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
On this episode of Inside Startup Investing, Chris Lustrino speaks with Dr. Michael Wyand, CEO of Oxeia Biopharma, a clinical-stage biotech company developing a potential breakthrough treatment for concussions and persistent concussion symptoms. Oxeia is leveraging ghrelin, a naturally occurring hormone involved in brain energy regulation and neural repair, to help heal the inflammation and cellular damage caused by traumatic brain injuries. With promising Phase 2a data showing an 85% responder rate among treated patients, the company is pursuing what could become the first FDA-approved pharmaceutical treatment specifically targeting concussion recovery. Chris and Michael discuss the science behind concussions, how brain damage occurs after impact, why “just rest” has remained the standard of care for decades, and how Oxeia's therapy could fundamentally change the treatment landscape for athletes, veterans, and millions of patients suffering from lingering neurological symptoms. They also dive into the company's clinical pathway, the business opportunity behind concussion therapeutics, the role of neurogenesis in recovery, and the broader future potential for treating conditions like CTE, Parkinson's disease, and ALS. If you want to understand the future of concussion recovery, brain health innovation, and biotech investing, this is an episode you won't want to miss.
Most founders set out to build something that matters: a company that's aligned with their mission, now and forever. But what if the very systems we use to build ‘real' companies are the thing that corrupts them?In this episode, Yaniv Bernstein is joined by Silicon Valley legend Eric Ries author of the era-defining 'The Lean Startup', founder of the Long-Term Stock Exchange, and now the author of a provocative new book, 'Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great'.Eric makes the case that corruption is a structural problem, rather than a failing of the people themselves. He walks Yaniv through the ‘financial gravity' that pulls good companies away from their founders' purpose, and the governance ‘fortresses' that a small handful of outlier companies (from Costco to Novo Nordisk to Anthropic) have used to stay great.In this episode, you will:Understand ‘financial gravity' - the force that degrades values, corrupts economic decisions, and reduces long-term outcomesLearn the legend of Sol Price (the father of modern retail behind Costco), and why treating margins as a liability rather than a virtue can be a source of enduring strengthExplore the ‘industrial foundation' model behind century-old giants like Novo Nordisk and Zeiss, and why companies with this structure are roughly 6x more likely to survive to year 50Hear how Anthropic's Long-Term Benefit Trust shaped its trajectory, and why in the age of AI, trustworthiness is the single most valuable corporate assetTimestamps00:00 Coming Up...01:06 On Today's Show: Eric Ries, author of The Lean Startup and Incorruptible02:41 From 'The Lean Startup' to 'Incorruptible': Why Governance Matters04:13 The Two Mysteries05:45 Case Study: Sol Price and FedMart08:58 The Shareholder Primacy Trap14:04 Costco's Governance Fortress16:50 Founder Control vs VCs19:33 Why Markets Punish Your Mission21:30 Novo Nordisk's Foundation Model26:35 Anthropic and AI Trust29:37 Governance in Action Today31:54 Doing the Right Thing33:27 Goodhart's Law and Customer Service Metrics38:36 Why 'Harder Is Easier'39:02 Costco's Hotdog Promise41:55 Mission Lock Structures43:32 Pitching Investors, Leverage and the Fundraising Decision Tree49:33 HBO's Silicon Valley and 'Minimum Viable Product'53:57 Closing Thoughts & Book PlugResources mentioned in this episode'Incorruptible: Why Good Companies Go Bad... and How Great Companies Stay Great' by Eric Ries: https://www.incorruptible.co/'The Lean Startup' by Eric Ries: https://theleanstartup.com/bookLong-Term Stock Exchange (LTSE): https://ltse.com/'Skin in the Game' by Nassim Nicholas Taleb: https://www.amazon.com/Skin-Game-Hidden-Asymmetries-Daily/dp/0425284646Mark Cuban's Cost Plus Drugs: https://costplusdrugs.com/The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Most founders treat 'scale' like a switch you flip after raising a round: hire 14 reps, 10x the ad spend, and pray. About half scale too early and burn the runway, while the other half scale too late and get caught by a more aggressive competitor. Almost nobody can tell you, in measurable terms, when they're actually ready.In this episode, Yaniv Bernstein is joined by Mark Roberge - founding CRO at HubSpot (where he scaled the company from $0 to $100M ARR), senior lecturer at Harvard Business School, cofounder of Stage 2 Capital, and author of the new book 'The Science of Scaling'. Mark walks Yaniv through his impressive data-driven framework for scaling that he's spent a decade refining, covering how to objectively define product-market fit, why customer retention is the only honest measure of PMF, and how to instrument a Leading Indicator of Retention you can act on in week one.In this episode, you will:Learn why retention is the only honest measure of product-market fit, and why most founders are flying blind without itDiscover Mark's framework for building a Leading Indicator of Retention (LIR) you can measure in week one, using Slack, HubSpot, and Facebook as worked examplesHear Mark coach Yaniv through Vera's LIR in real time, and pick up a repeatable method for designing one for your own businessLearn the 'Stay/Go/Slow' model for pacing hires and spend post-raise, and why startups should reassess monthly or quarterly rather than locking in an annual planGet Mark's take on why 'paranoid optimism' is the trait that correlates most strongly with founder success, and the link between that trait and founder mental healthTimestamps00:00 Coming Up00:26 On Today's Show: The Science of Scaling01:47 Guest Intro: Mark Roberge02:31 Why Scaling Needs Data04:20 Eric Ries and Product Market Fit06:56 Retention as a North Star10:15 What Makes a Good Leading Indicator?15:00 Case Study: Vera (Yaniv's Startup)17:41 Choosing Frequency and Event23:55 Instrumenting and Unique Value31:12 Blitzscaling and Defining PET34:41 ICP Denominator Rules37:28 Segmenting By Product40:40 Go To Market Fit45:25 Dealing with Revenue-Focused Investor Pressure50:33 The Pace of Scaling56:07 About the Book, The Science of Scaling57:45 Founder Mental Health01:02:28 Closing ThoughtsResources in this episode:Mark Roberge on LinkedIn: https://www.linkedin.com/in/markroberge/‘The Science of Scaling: Using Data to Decide When — and How Fast — to Scale Revenue' by Mark Roberge: https://www.amazon.com/Science-Scaling-Revenue-Mark-Roberge/dp/1394319428Stage 2 Capital (Mark's B2B SaaS-focused venture firm): https://www.stage2.capital/Vera (Yaniv's startup): https://vera.guide/The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appFollow us on YouTube for full-video episodes: https://www.youtube.com/@startup-podcastGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tspThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp The Startup Podcast website: https://www.tsp.show/episodes/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
In 2026, startups age like milk. Josh Foreman's solution is a radical one - step down as CEO, go back to basics, and refound the whole company. Yaniv Bernstein discusses this decision with Josh, founder and (for now) CEO of InDebted - the AI-native debt resolution business he scaled to an $80M revenue run rate, a Series C raise, and operations across 8 markets. Just days before recording, Josh publicly announced he's hiring a new CEO so he can step back into the business as a hands-on operator and refound the company for the agentic AI era.In this conversation, Josh and Yaniv discuss 'refounding' in practice, what it takes to rebuild the company's processes from the ground up, and why technical founders who don't go back on the tools right now are setting themselves up to be outbuilt by a smaller, faster, leaner version of themselves.In this episode, you will:Learn why Josh believes the highest-leverage role for a technical founder in 2026 is no longer CEO, and how to structure a founder-CEO partnership that actually worksUnderstand why 'feature patching' an established business is a losing strategy, and what it really means to rebuild your company function-by-function from a clean slateDiscover how revenue-per-employee has become the metric that matters most when raising capital and competing with AI-native upstartsHear why services-as-software and performance-fee models are suddenly the bull case for investors who hated them 12 months ago - and why the SaaS seat fee is on the way outFind out what it looks like to unbundle your product into agent-ready primitives, and why owning the eval for a narrow domain may be a bigger moat than your full-stack UITimestamps00:00 Coming Up: Refounding00:41 Josh Foreman, CEO (for now)01:41 What Refounding Means04:53 Rebuilding the Factory07:38 Bringing the Team Along10:51 No Choice but Change14:56 Aligning the Board and Investors16:52 Putting Founders Back on the Tools26:24 'Corporate Ozempic' Shrinking Teams32:57 Unbundling and Products for Agents38:39 Hiring a CEO When Refounding44:11 Closing ThoughtsMentioned in this episodeJosh Foreman on LinkedIn: https://www.linkedin.com/in/joshforeman/InDebted: https://www.indebted.co/Scott Galloway on 'Corporate Ozempic': https://www.profgalloway.com/corporate-ozempic/Surviving the AI SaaSpocalypse with Scotty Allen: https://youtu.be/j84LF4aru8I 'Paranoid Optimism' with Yaniv: https://youtu.be/FGqbdzr0-PM The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Many AI startups funded in the last 18 months won't last three years - so what makes a business durable today?Yaniv Bernstein is joined by Marlon Nichols, co-founder and managing general partner of MaC Venture Capital - one of the most active seed-stage AI investors in the market, having scaled MaC to over $600M AUM across three funds in just four years. Marlon's portfolio includes Pipe, Stoke Space, Thrive Market, Chef Robotics, and exits like Wonder Dynamics to Autodesk and Gimlet Media to Spotify.In this conversation, Marlon uses his industry experience to explain the biggest threats to new AI startups, and what the key components of successful startups in the industry will be.In this episode, you will:Hear why Marlon thinks niche or mid-size foundational models are now prime acquisition targets for OpenAIDiscover why misreading traction is the #1 mistake VCs are making right nowLearn why Marlon is more excited about manufacturing-line prediction and grid-scale batteries than humanoid robotsExplore why founder unit economics need a complete rewrite when token costs replace SaaS-style marginal costUnderstand why software is no longer a moat — and why data access, deep customer integration, and speed are the only three durable advantages left at the application layerLearn the difference between AI-native companies and AI-bolted-on companies, and what a 5-year-old startup should do if it's on the wrong side of that lineTimestamps00:00 Coming Up01:07 On Today's Show: Durable Tech02:33 Meet Marlon Nichols03:25 Defining 'Durable' AI Startups05:23 Moats for Foundation Models07:15 Chef Robotics and AI Native vs AI Enabled09:24 Upgrading Legacy Startups10:55 Pipe's AI Pivot Case Study13:19 Winning at the App Layer15:56 Speed and Workflow Stickiness17:51 Investment Checklist and Team20:30 Automotive Digital Twins and Regulatory Testing24:27 Why Physical AI?26:09 Robotics In Manufacturing26:55 Energy Storage And Batteries28:30 Why Cheaper Builds Still Need Talent30:19 Where Traction Can Be Misleading33:41 Token Costs And Unit Economics36:46 Closing ThoughtsMentioned in this episodeMaC Venture Capital: https://macventurecapital.com/Marlon Nichols on LinkedIn: https://www.linkedin.com/in/marloncnichols/'The Bitter Lesson' by Rich Sutton: http://www.incompleteideas.net/IncIdeas/BitterLesson.htmlVera (Yaniv's startup, AI-supported guidance for people caring for ageing parents): https://vera.guide/The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspThe Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Being a founder has always meant dreaming big while keeping a close eye on potential trip-ups, and in the age of AI, finding and maintaining that balance is more important than ever.Today, Yaniv Bernstein talks about the importance of getting that balance right. Using deep insight and decades of industry experience, he discusses why now is the time for founders to be more ambitious than ever before - while identifying threats to success and keeping a keen, near-paranoid eye on them.In this episode, you will:Understand why ‘paranoid optimism' has always been the founder superpower, and why AI has made it more essential than everLearn why tokens are ‘the new oil' and how the ‘token OPEC' is already exerting price and product leverage over every AI-native startupExplore Garry Tan's ‘boil the lake' concept and why early-stage founders can now afford to be more ambitious in scope than ever beforeFind out why startups have a bigger speed advantage over incumbents than at any time in history, and how to actually use itDiscover how foundation model providers like Anthropic, OpenAI, and Google can wipe out entire startup categories without ever deliberately competing with youTimestamps00:00 Coming Up00:59 On Today's Show: Paranoid Optimism01:27 Surviving as a Baby Turtle03:00 Risks of Pure Optimism05:24 A Herd of Thundering Elephants07:44 Magic Elephants09:50 3 Shifts: Compression, Leverage and Startup Advantage12:54 YC's Garry Tan & 'Boiling The Lake'15:38 Why Be Paranoid?15:52 AI Risks Category Collapse18:13 Anthropic, Google and OpenAI: The OPEC of Tokens19:51 Identity Collapse21:54 How to Operate As Paranoid Optimist21:59 1. Holding Strong Priors and Updating Fast23:31 2. Architecting For Escape25:57 3. Stay Closer To The Problem Than The Solution28:13 Closing ThoughtsResources mentioned in this episode'Same As Ever' by Morgan Housel: https://www.amazon.com/Same-Ever-Guide-Never-Changes/dp/0593332709Last week's episode - Same As Ever: 7 rules that HAVEN'T changed about building great startups (w/ Amir Shevat): https://www.tsp.show/same-as-ever-7-rules-that-havent-changed-about-building-great-startups-w-amir-shevat/Previous episode - 'Unlearning' with Yaniv: Why founders need to rewrite outdated, radioactive mindsets: https://www.tsp.show/unlearning-with-yaniv-why-founders-need-to-rewrite-outdated-radioactive-mindsets/Garry Tan's 'Boil the Ocean' blog post: https://garryslist.org/posts/boil-the-oceanVera, Yaniv's current startup: https://vera.guide/ The PactHonor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSecure your official TSP merchandise at https://shop.tsp.show/Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGgGive us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Between AI shaking up the industry, geopolitical upheaval, and unpredictable capital, being a founder has never been more confusing.So what advice, if any, is still relevant?In this episode, Yaniv Bernstein is joined by Amir Shevat (Silicon Valley developer platform veteran and now General Partner at Darkmode Ventures) to answer exactly that. Focusing on what isn't changing rather than what is, Amir walks through seven truths of startup building that have become more important in the age of AI.In this episode, you will:Discover why AI-generated sales outreach is backfiring, and why authenticity, proof of effort, and in-person events are becoming the gold standardExplore the "founder tar pit" of bad markets, and the simple questions that reveal whether yours is one to run fromLearn why design in 2026 is about putting positive interactions and emotions first, and how to prioritize these effectivelyTimestamps00:00 Coming Up…01:07 Guest Intro: Amir Shevat02:36 On Today's Show: 7 Timeless Truths04:34 Jeff Bezos and the 'Same As Ever' Mindset08:19 Rule 1. Hire The Right Team10:15 How AI Raises The Bar14:26 Rule 2. A Delightful User Experience16:27 Conversational Interfaces18:07 Why You Should Design For Emotions24:20 Rule 3. Hustle Still Wins26:05 The Return of Authentic Selling28:09 Landing Your First Customers28:50 Rule 4. Build Real Moats30:48 Mongol Hordes: Is 'Execution Speed' A Moat?33:00 'Thick' Product Advantage33:39 Rule 5. Vision Beats TAM38:07 Rule 6. Choose Great Markets42:34 Rule 7. Build An Unfair Advantage47:10 Recap and Closing ThoughtsResources in this episode:Darkmode Ventures (Amir's early-stage fund): https://www.darkmode.vc/Amir Shevat on LinkedIn: https://www.linkedin.com/in/amirshevat/Designing Bots: https://www.oreilly.com/library/view/designing-bots/9781491974810/Working Backwards by Colin Bryar and Bill Carr: https://www.amazon.com/Working-Backwards-Insights-Stories-Secrets/dp/1250267595Same as Ever by Morgan Housel: https://www.amazon.com/Same-Ever-Guide-Never-Changes/dp/05933327092012 re:Invent Day 2: https://www.youtube.com/watch?v=O4MtQGRIIuAThe Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/
Will AI kill your startup? For a lot of startups, probably yes.But which ones? And more importantly, how do you make sure yours isn't one of them?Yaniv Bernstein is joined by returning guest Scotty Allen (bootstrapper, founder of The Product Bus, and startup strategist extraordinaire) to reason through one of the most pressing questions of 2026: how do you build a startup to survive the SaaSpocalypse?They discuss why this AI wave is more of a threat to tech startups than Google and Facebook ever were, and why the B2B/B2C distinction has never mattered more. Along the way, Yaniv discusses why making your software 'headless' will be a key survival strategy, and the pair explore what it means to build products that cater to agents.In this episode, you will:Learn why the best B2B SaaS strategy is to strip the UI and invest everything in defensible, thick capability that agents want to useHear why the B2B/B2C split has sharpened dramatically, and why deep user empathy and design remain incredibly importantFind out what "agentic engine optimisation" means, and why creating an agent-centric tool could be your most powerful growth channelUnderstand why your tolerance for ambiguity may be the single most important skill you can develop as a founder right nowTimestamps00:00 Coming Up…00:54 On Today's Show: Will AI Kill Startups?01:32 Is This Different to Google/Facebook?05:15 The Threat to 'MD-able' SaaS10:49 Headless SaaS Advantage15:19 Thin and Thick Wrappers18:19 Bottom Up Disruption20:34 Platform Fragility Risks22:22 When DIY Systems Backfire24:46 B2B vs B2C Distinction28:53 Tools Agents Prefer30:56 Claude 'Skills' As Distribution32:05 Platforms Are Dead34:09 Tool Use As An Inflection Point35:42 Managing Agents Like Staff38:55 B2B Headless vs. B2C Design41:48 Who Pays In B2C?44:10 Why Vera Is A 'Guide', Not An Agent45:39 Embrace Ambiguity And Build46:30 Closing ThoughtsResources mentioned in this episode:The Product Bus (Scotty Allen's startup validation and product strategy firm): https://theproductbus.com/Scotty Allen on LinkedIn: https://www.linkedin.com/in/thescottyallen/ The Bootstraps Podcast (Scotty's own podcast, 'Straight Up From Scratch'): https://thebootstrap.tech/ Vera (Yaniv's startup, AI-supported guidance for people caring for ageing parents): https://vera.guideThe Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurAssistant Producer: Steph Hefferan https://www.linkedin.com/in/steph-heff/Intro Voice: Jeremiah Owyang https://web-strategist.com/#SaaS #SaaSpocalypse #Startups #TechStartups #Founder #TechBusiness #TheStartupPodcast
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Two recent college grads turned a dorm room pistachio recipe into a fast-growing food brand—by letting their community call the shots. Nicola Buffo and Francine Voit, co-founders of Pistakio, share how they pivoted from pistachio mayo to a sweet pistachio spread one week before their first big grocery pitch, built a loyal following on social media because a college professor forced them to start posting, and turned customer DMs into their best-selling products—including their crunchy spread and date bark. In this episode, Nico and Fran talk about: How a last-minute product pivot landed them in Portland's biggest local retailer Why they said no to Shark Tank and Target before they were ready How community-led product development drove 10x growth Building a brand in public from day one (even with terrible dorm room lighting) The café tour strategy that gets customers to try the product risk-free Navigating a business partnership that's also a romantic relationship The $20,000 TikTok agency mistake and what they learned from it Why taste—not health trends—is their only non-negotiable Whether you're starting a food business, looking for community-driven marketing strategies, or figuring out when to say no to big opportunities, this episode is packed with real talk and actionable advice for ecommerce entrepreneurs. For more on Pistakio and show notes click here: https://www.shopify.com/blog/pistakio-community-led-product-development?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast SUBSCRIBE to our YouTube channel for more video episodes: https://utm.io/uhw53 Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
You may have spent years (or even decades) building your expertise. But is any of it still relevant? And how much of it is an active detriment to your startup?In this special solo episode, Yaniv Bernstein delivers a no-guest monologue on the most critical skill any founder can develop right now: ‘unlearning'. Drawing on Morgan Housel's ‘Same as Ever'; real-world examples from his own startup, Vera; and frameworks for rebuilding beliefs from the ground up, Yaniv makes the case that obsolete knowledge is as bad as radioactive waste actively distorting your decisions. In this episode, you will:Understand why AI is making the half-life of expertise shorter than ever beforeLearn how the sunk cost fallacy stops founders from discarding knowledge that's causing more harm than goodDiscover why the identities you've built around your craft ("I am a programmer", "I am a copywriter") may be the single biggest barrier to adapting in 2026Find out what skills are actually worth holding onto, and how to combine them with the meta-skill of rapid adaptationLearn three practical mental models for unlearning: belief audits, first principles thinking, and systems thinkingTimestamps:00:00 Coming Up00:42 On Today's Show: Unlearning02:03 Morgan Hausel's Same as Ever04:13 When Knowledge Turns Toxic07:00 What Unlearning Means07:42 Why Unlearning Is Hard08:32 Sunk Cost Fallacy12:32 Identity Threat17:17 Redefining Expertise18:15 Meta Skills For Experts21:55 Auditing Your Beliefs24:14 First Principles Thinking25:21 Systems Thinking27:24 You Should: Make Time To Adapt28:14 You Should: Embrace Discomfort29:01 Closing ThoughtsResources mentioned in this episode:'Same as Ever: A Guide to What Never Changes' by Morgan Housel — the book Yaniv references throughout this episode on timeless principles of human behavior: https://www.amazon.com/Same-Ever-Guide-Never-Changes/dp/0593332709Naval Ravikant on identity — Yaniv attributes the idea of being cautious about taking on identities to Naval. Naval's writing and podcast appearances are a good starting point: https://nav.al The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/#unlearning #psychology #Startups #TechStartups #Founder #TechBusiness #TheStartupPodcast
(This is Part 2 of a conversation with Dr. Matthew Jones about co-founder relationships. You can find Part 1 here: https://www.tsp.show/how-to-identify-red-flags-early-in-your-cofounder-relationship-w-dr-matthew-jones/)Co-founder conflict is tough to deal with, but it also has ripple effects through your entire organization. When a tough relationship is left to fester, it can erode your team culture, spike turnover, and eventually turn into a full-blown crisis.Continuing last week's conversation with Yaniv, Dr. Matthew Jones - author of The Cofounder Effect and founder of Cofounder Clarity - walks you through actionable ways to repair a flailing co-founder relationship. From identifying and avoiding common mistakes, to finding good coaching, Dr. Jones brings valuable insights that will ensure you and your founding team thrive together.In this episode, you will:Understand how co-founder dysfunction ripples through your organization, driving up employee churn and instability.Learn why most companies are in dire need of a 'co-founder date'.Discover why avoiding relationship repair makes the problem more difficult to deal with over time.Explore the Three Languages Framework, and how to use it to diagnose where your co-founder communication is breaking down.Learn why working on the 1–2% of bandwidth that goes to your co-founder relationship is actually the highest-ROI investment you can make as a founding team.Chapters00:00 Coming Up...00:41 On Today's Show: Co-founder Relationships, Part 201:17 Ripple Effects on Company Culture04:15 Stats on Employee Stress And Churn05:28 Co-founder Syncs and Co-founder Dates09:33 Using 'The Cofounder Effect' to Navigate Conflict10:30 Enduring Discomfort12:28 Co-founder Coaching: 'Couples Therapy For Founders'?16:18 Why Self-Work Is 'High Leverage'17:44 Today's Action: Use The Three Languages Framework19:48 'Nonviolent Communication' and Naming The Elephant In The Room22:20 Closing Thoughts and ResourcesResources mentioned in this episode:Part 1 of this conversation, 'How to identify red flags early in your co-founder relationship': https://www.tsp.show/how-to-identify-red-flags-early-in-your-cofounder-relationship-w-dr-matthew-jones/Dr. Matthew Jones' website, Cofounder Clarity (further information on his coaching practice and his book, The Cofounder Effect): https://www.cofounderclarity.comStartup Snapshot: https://www.startupsnaphot.comNonviolent Communication (NVC): https://www.cnvc.orgDr. Matthew Jones on LinkedIn: https://www.linkedin.com/in/dr-matthew-jones-7a832a37/The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
Your co-founder relationship is the single most important variable in your startup's success, and one of the most likely things to destroy it.Today, Yaniv Bernstein sits down with Dr. Matthew Jones, author of ‘The Cofounder Effect' and founder of Co-Founder Clarity, to dig into the psychology of co-founder relationships: why they break down and what the warning signs look like.Matt brings a rare combination of clinical depth and startup-world pragmatism to the topic - an essential skillset to help you properly understand common co-founder pitfalls, and how to avoid them. In this episode, you will:Learn what 'negative sentiment override' is, why it's the tipping point in a deteriorating co-founder relationship, and how to catch it before it takes hold.Discover how the co-founder relationship is structurally different from a marriage, and why that means you have to deliberately repair and reconnect with your co-founder.Hear why power dynamics in founding teams are almost always present and are often more destructive when left unnamed.Find out why being able to navigate conflict is more important than finding the 'right' co-founder pairing.Understand the risks of identity fusion with your startup, and why professional distance is a feature rather than a weakness.Learn why co-founder agreements need to evolve over time, and what a healthy renegotiation looks like.Explore the unique dynamics of three- and four-person founding teams, including the coalition patterns that tend to emerge and why they're so destructive.Resources mentioned in this episode:Dr. Matthew Jones' website, Co-Founder Clarity (his coaching practice): https://www.cofounderclarity.com‘The Founder's Dilemmas' by Noam Wasserman: https://www.amazon.com/Founders-Dilemmas-Anticipating-Princeton-Entrepreneurship/dp/0691158304'Knowing This Data Will Make You A Better Fundraiser', the TSP episode with Carta's Head of Insights, Peter Walker: https://open.spotify.com/episode/7aI9NeIVZ7JqkSH2OsizBFThe Gottman Institute - the research behind 'negative sentiment override' discussed in this episode: https://www.gottman.comDr. Matthew Jones on LinkedIn: https://www.linkedin.com/in/dr-matthew-jones-7a832a37/ The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
In a deeply regulated industry such as healthcare, building an AI-native app poses a host of unique challenges, particularly when it comes to navigating customer privacy and industry red tape. How do you create an industry-leading resource and stay on the cutting edge of tech, while managing these constraints?Keoki Alexander-Chang can help you there. He's the founder and CEO of Minikai, a Melbourne-based startup using AI agents to slash the administrative burden on disability and aged care providers. Before launching Minikai, he led Deloitte's Forensic AI lab, so he's been thinking about applied AI in complex, regulated environments for far longer than most founders.In this episode, Yaniv sits down with Keoki to explore what it really means to build a person-centred AI product in a high-stakes regulated sector — and how Minikai applies that same AI-native mindset to their internal operations, through fine-grained access control, human-in-the-loop design, and AI agents keeping the entire sales pipeline up to date in the background.In this episode, you will:Learn how to design agentic AI products for high-stakes regulated environmentsUnderstand the importance of intentionally including fine-grained access control, provenance and adding friction to the process in order to keep humans in the loopMake sense of the fundamental shift within the build vs. buy equation, and why Minikai is questioning every SaaS tool in their stackFind out why Keoki treats his product like a garden, and why pruning is just as important as growingUnderstand what "person-centred AI" actually means in the disability and aged care contextHear how Minikai's team now uses continuously running AI agents to keep their entire HubSpot pipeline up to dateLearn about the story of the lapel mics: how Minikai is condensing the entire workflow from meeting to working code, skipping Jira entirelyResources mentioned in this episodeMinikai (Keoki's startup: AI agents for disability and aged care providers): https://www.minikai.com/Keoki Alexander-Chang on LinkedIn: https://www.linkedin.com/in/keokichang/DJI Mic (the lapel mic Keoki's team uses to capture all meeting audio for Claude): https://www.dji.com/micInsiders React: How OpenClaw and Claude Cowork changed Gary Lo's approach to startups (the companion TSP episode referenced by Yaniv): https://www.tsp.show/insiders-react-how-openclaw-and-claude-cowork-changed-gary-los-approach-to-startups-w-gary-lo-op/The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
Has your hiring process kept up with the industry's AI leaps, or are you still interviewing like it's 2022?Today's AI-driven landscape means the skill gap between a good engineer and a great one widens every day, and the great ones can be difficult to find. But how do you choose – and hire – the best in the business? How do you find those elusive engineers who can skilfully handle multi-agent workflows, ship in hours what used to take weeks, and add an AI-focused competitive edge to your startup?In this episode, Chris Saad and Yaniv Bernstein are joined by Matt Cook, an expert in hiring the best engineers in the business, and co-founder of Scouut – one of Australia's most respected engineering recruiters for early-stage startups. Matt works with pre-seed through to Series C companies and has a front-row seat to how AI is reshaping what ‘great' looks like in engineering, and how founders and hiring teams alike can keep pace.They cover what's fundamentally changed in engineering hiring, what hasn't, and how to build a small, elite team that punches well above its weight.In this episode, you will:Understand why AI is widening the gap between great and average engineersDiscover the three questions to ask any Big Tech candidate to determine if they'll thrive in a startupFind out why much more is expected of ‘senior' engineers, and what that means for foundersHear how the best startups are now testing for AI competency in interviews, not just coding abilityLearn why smaller teams, higher salaries, and generous token budgets are the new arbitrage for attracting elite engineersUnderstand why you should be designing the role for the people you want, and making your AI-forward culture clearly visibleResources mentioned in this episodeScouut (Matt Cook's engineering recruitment firm for early-stage startups): https://scouut.com.au/Matt Cook on LinkedIn: https://www.linkedin.com/in/matthewmarkcook/Loki (Australian startup referenced for their public AI-first hiring stance): https://www.itsloki.com/Solid (lightweight vibe-coding tool mentioned by Chris): https://trysolid.com/The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribeSecure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.This episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
The agentic AI revolution is finally escaping the coding bubble. What does that mean for startup founders?Just 13 days after recording his first conversation with Yaniv, Gary Lo called to re-record. The reason? OpenClaw and Claude Cowork dropped some huge AI agent updates, and it shifted Gary's perspective enough to change the whole conversation.In this episode, Yaniv Bernstein sits down with Gary Lo – founder of OpenBA, one of Australia's most compelling pre-seed AI startups – to unpack why OpenClaw and Claude Cowork news marks a 'Cursor moment' for the rest of the world: the inflection point where AI stops being a productivity tool for tech teams and starts fundamentally reshaping how every industry works.They break down why tool use will make LLMs genuinely transformative, why non-technical business owners are already buying Mac Minis to run AI agents, and what the shift from 'human-first' to 'LLM-first' product design means for how you build and position your startup today. This episode is essential listening for any founder trying to figure out where to place their bets in an agentic world.In this episode, you'll learn:Why OpenClaw and Claude Cowork signal a 'Cursor moment' beyond software engineeringHow tool use transforms LLM weaknesses into strengthsWhy the long-promised vision of "everything as an API" is finally becoming realHow to think about building for agents vs. humans, and why most current tools aren't optimized for eitherThe "done list" mental model: how agentic coding is collapsing the coordination layers in software workflowsWhy being "a tool worth calling" – like Supabase – is a smarter bet than competing directly with AI modelsHow Gary is applying LLM-first thinking to OpenBA's roadmap right nowResources mentioned in this episode:OpenClaw: https://openclaw.ai/Claude Cowork (Anthropic's agentic desktop tool): https://www.anthropic.com/news/claude-coworkCursor (AI-native code editor, referenced as the original 'Cursor moment' for coding): https://www.cursor.comSupabase (referenced as an example of a tool that rides the agentic AI wave): https://supabase.comOpenBA (Gary Lo's startup - AI platform for buyer's agents): https://openba.com.auGary Lo on LinkedIn: https://www.linkedin.com/in/gary-lo-engineer/The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favorite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
Founders and investors like to tell themselves they're on the same team, and they can be – but it takes work.In this episode, Yaniv Bernstein sits down with Liz Zalman, a veteran founder with over 20 years of startup experience, for an in-depth chat about the real dynamics of the founder-investor relationship. Liz is also co-author (alongside VC Jerry Neumann) of 'Founder Vs Investor: The Honest Truth About Venture Capital from Startup to IPO', one of Yaniv's favorite books on startups.From re-vesting demands to acquisition offers that investors won't approve, Liz brings hard-won, unfiltered perspective to some of the most uncomfortable moments a founder will face.In this episode, you will:Understand what re-vesting actually is, and the smartest way to respond when investors ask for it.Learn why taking a single dollar of venture capital puts you on a specific, irreversible path.Discover how to negotiate a term sheet from a position of strength, even when you're exhausted and desperate to close.Find out when and how founders can take money off the table – and why most quality investors support founders to have stability in their personal finances.Learn how Liz stress-tests potential investors while negotiating terms.Understand the real difference between valuation and control.Hear why listening is the single most underrated skill in a founder's toolkit.Resources mentioned in this episodeFounder vs. Investor (book) by Elizabeth Zalman & Jerry Neumann, the book discussed throughout this episode: https://www.foundervsinvestor.comVenture Deals by Brad Feld & Jason Mendelson, referenced by Yaniv as "the bible of venture capital": https://www.venturedeals.comSandgarden, Liz's current startup: https://www.sandgarden.comLiz Zalman on LinkedIn: https://www.linkedin.com/in/elizabethzalman The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tspThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean name that highlights your tech credentials, get a .tech domain at your favourite registrar.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/#Investors #Startups #TechStartups #Founder #TechBusiness #TheStartupPodcast
Is AI making founders more anxious than ever, even in the heart of Silicon Valley? Behind the optimistic LinkedIn posts and fundraising announcements, some of the most successful people in tech are struggling with burnout and an overwhelming pace of change. So what does it actually take to build a resilient, successful startup in 2026?In this episode, Yaniv is joined by Jess Mah, serial founder, Y Combinator alum, and venture creation powerhouse behind Mahway. Jess has founded more than 10 companies — collectively valued at over $1 billion — and was the youngest woman ever accepted into Y Combinator. Fresh from dinners with Fortune 500 CEOs and unicorn founders in San Francisco, she shares what's really happening behind closed doors in the startup world, and why the founders who refuse to get hands-on with AI tools are now at a serious disadvantage.In this episode, you will: Discover why experienced, repeat founders are at the highest risk of falling behind in the AI eraLearn Jess's go-to interview question that instantly reveals whether a hire will stay relevantUnderstand "role collapse", and what should replace traditional siloed positions when the boundaries between product managers, designers, and engineers break downHear why the best founders in 2026 are building clickable prototypes themselves instead of delegating to product teamsFind out why AI has made distribution and competitive moats harder, not easier, and what to do about itExplore why domain expertise has become the most valuable startup superpower when building is cheapGet an honest look at the anxiety, burnout, and 996 culture affecting even the top AI founders in the Bay AreaLearn the AI educators and resources Jess and Yaniv personally rely on to stay aheadConnect with Jess: https://www.linkedin.com/in/jessmah/Resources mentioned in this episode:Stratechery by Ben Thompson: https://stratechery.com/Matthew Berman (YouTube): https://www.youtube.com/@matthew_bermanHow I AI with Claire Vo: https://www.lennysnewsletter.com/s/how-i-aiSteve Yegge / Gastown: https://www.linkedin.com/in/steveyegge/Maven (cohort-based learning): https://maven.com/Hacker News: https://news.ycombinator.com/The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com.For a clean and memorable name, go to https://get.tech/tspGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
The India–Scotland Entrepreneurial Journey! Today's guest is Nishant Sharma. the Indian-born, Edinburgh-based entrepreneur whose company blends Indian heritage with Scottish craftsmanship. Nishant's story is one of resilience, legacy and bold reinvention.After leaving a successful career in financial services, he set out to build a brand with long-term meaning. Inspired by his late grandmother — and a family history that traces back to his great-grandfather becoming a whisky distiller during the British Raj — he brought his Assam roots into the heart of Scotland's spirits industry. The journey, however, was anything but smooth. At one point, the business had just £25 in the bank with major bills due. The stress led to a near-fatal heart attack at just 35. He survived. Rebuilt. And came back stronger. In this episode, we discuss building a global spirits brand against the odds. Operating in highly regulated markets; India's complicated relationship with alcohol, building a global brand. Great advice for first time founders. Why ignorance can be bliss; raising investment; and even how to drink it — ice or no ice? And finally… if India plays Scotland at cricket, who is he supporting?We also talk about:Growing up in India and moving to ScotlandFirst impressions of Scotland: cold, rainy… but kind peopleWorking as a waiter, dishwasher and cleaner in GlasgowThe family whisky connection during the British RajWhy he chose spiritsSpending 4 years perfecting the recipeCreating the world's first oolong white tea infused chai-spice spiritWhy 2021 failed… and why 2022 failed againbuilding without industry experienceBuilding a global premium brand in a crowded marketExpanding into India — why it's not for the faint-heartedThe aspirational Indian consumer marketLinkshttps://rutlandsquare.com/ Hosted And Produced by Neil Patel https://www.linkedin.com/today/author/neilpatel2 Enjoyed this episode? Don't forget to subscribe and leave us a review! Share this episode with your friends. Listen and Subscribe to More Episodeshttps://www.indianstartupshow.com/ Music by Punch Deck.https://open.spotify.com/artist/7kdduxAVaFnbHJyNxl7FWV
Today, we're talking about startup identity—why you need one, and how it makes every decision you face way easier. We'll talk swimming and nervous systems, walk through the Decision Equation, and help our good friend Carl figure out which customer to start with for his AI tool that helps adults learn Spanish. Then we'll wrap with a simple framework to help you clearly define your startup's identity. It's practical, a little weird, and really important. On to it.TackleboxHeroTimestamps00:30 Your Startup Identity01:30 How to Swim04:17 How to Learn Something New06:34 Re-learning How to Make Decisions08:45 Tacklebox 09:15 Carl's Idea - AI for Learning Spanish13:13 The Decision Equation14:15 Picking a Customer19:30 Identity: Your Decision Filter21:30 Four Identity Exercises24:13 The End: What Do You Want?
Self-determination throughout your team: it sounds simple, but implementing it effectively could give your startup a razor-sharp competitive edge.In this episode, Chris and Yaniv unpack the 'Recursive Principle of Self-Determination', a framework for designing autonomous startups that maximize agency at every layer of the business. They explore how high-agency decisions shape product strategy, engineering, go-to-market, fundraising, teams, and culture, and why AI is accelerating the shift toward founder empowerment. In this episode, you will:* Understand the concept of recursive self-determination and why it applies across the entire startup stack* Identify low-agency decisions that slow innovation (agencies, misaligned partners, restrictive funding)* Design products that increase customer empowerment by reducing friction, cost, and dependency* Evaluate tech stack and vendor choices based on incentive alignment and long-term control* Apply high-agency go-to-market strategies by selling directly to customers* Structure teams as cross-functional, autonomous squads that move fast and learn faster* Leverage AI as a force multiplier for founder and team agencyThe Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksThis episode of the Startup Podcast is sponsored by Vanta. Vanta helps businesses get and stay compliant by automating up to 90% of the work for the most in demand compliance frameworks. With over 200 integrations, you can easily monitor and secure the tools your business relies on. For a limited time offer of US$1,000 off, go to https://www.vanta.com/tsp.This episode of the Startup Podcast is sponsored by .tech domains. Forget weird prefixes and creative misspellings; the availability for .tech domains is simply way better than .com. For a clean and memorable name, go to https://get.tech/tsp.Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
Viele Menschen machen sich selbstständig, gründen ein Business, starten ein StartUp Unternehmen und scheitern dann. Die Zahl liegt bei 90%, bedeutet 9 von 10 Unternehmern in Deutschland scheitern und die Gründe dafür ist nicht die fehlende "Millionen Idee". In dieser Episode des Next Level Business Podcast erklärt Unternehmer Max Weiß, warum wirklich 90% der Unternehmer mit ihrem Business scheitern und welche Tricks du beachten solltest, dass es eigentlich fast unmöglich ist, dass du mit deinem Unternehmen scheiterst.
Looking to fund your startup? If you're new to the process, fundraising can be difficult to navigate. Not only are there a myriad of ways to go about it, but it can be hard to tell whether the tips, tricks, and advice floating around are based on any evidence at all.[This week, I'm turning the mic over to my friends at The Startup Podcast. featuring Carta's head of insights on what you need to know about today's fundraising environment and how AI is affecting valuations, equity, and how companies grow. Here's how they describe this episode...]So, what is the truth?And what are the actual, data-backed insights that can help you choose the best method of fundraising for your own business?Enter: Peter Walker.As Head of Insights at Carta, he has access to, and industry knowledge about, the vast sets of funding data that will help you cut through the noise. Today, he joins Chris and Yaniv in discussing the real data behind startup funding trends in 2025 and the key takeaways you can apply to your own startups.In this episode, you will:Discover why Silicon Valley valuations often hurt founders more than they helpUnderstand how AI startups now account for nearly half of all venture funding, and what that means for non-AI foundersLearn how lean AI-driven teams are reshaping early-stage hiring, with Series A companies shrinking from 25 employees to just 15See why most founders misunderstand SAFE notesExplore why 70% of startup employees never exercise their equityUncover the reasons behind why nearly 40% of startups lose a co-founder within seven yearsGet clarity on founder vesting, equity splits, and why a six-year vesting schedule may protect your company better than fourReframe your goals as a founder: why chasing “life-changing money” isn't the right reason to start a company---Featured voices:Peter Walker - Head of Insights at CartaYaniv Bernstein - Co-host of The Startup PodcastChris Saad - Co-host of The Startup PodcastMe (Dan Blumberg) — I'm the host of CRAFTED. and the founder of Modern Product Minds. HMU if you want to build something great. I love building from zero to one.---And if you please…TAKE THE SURVEY: It'll just take five minutes and I'll give $100 to the charity of choice for one lucky respondentShare with a friend! Word of mouth is by far the most powerful way for podcasts to growSubscribe to the CRAFTED. newsletter at crafted.fmShare your feedback! I'm experimenting with new episode formats and would love your honest feedback on this and other episodes. Email me: dan@modernproductminds.com or DM me on LinkedInSponsor the show? I'm actively speaking to potential sponsors for 2026 episodes. Drop me a line and let's talk.Get psyched!… There are some big updates to this show coming soon!
How do you take a niche SaaS product from zero to $150k MRR in under two years — without venture capital?In this episode of Founder Views, Kosta Panagoulias sits down with Nadav Boaz, co-founder of VoiceDrop, to break down exactly how they scaled fast by combining cold email mastery, SEO execution, and ruthless operational discipline.This isn't theory. Nadav shares what actually worked — and what didn't — across dozens of past businesses before VoiceDrop finally clicked.We cover:How VoiceDrop reached $150k MRR with a lean, remote teamThe exact 3 growth channels they double down on (and why)How cold email is used strategically — not spammySEO tactics that helped them rank #1 and show up in AI searchWhy pre-authorizing trial users increased conversions from 12% → 50%Managing churn in a high-ticket SaaSWhy “usage” matters more than loginsLessons from running (and failing) dozens of businesses before successIf you're a SaaS founder focused on execution, leverage, and real growth, this episode delivers.Chapters / Timestamps00:00 – Why VoiceDrop caught Kosta's attention02:00 – What VoiceDrop does (ringless voicemail explained)04:00 – Team size, remote setup, and founder roles07:00 – Using past businesses as leverage for new SaaS launches10:20 – The 3 growth pillars: SEO, cold email, Google Ads13:30 – SEO execution: keywords, authority, and SOPs with VAs16:00 – Ranking in AI search (ChatGPT, Gemini, etc.)18:10 – Cold email infrastructure that actually works22:00 – Targeting, segmentation, and ARPU strategy26:00 – When SEO overtook outbound as the #1 channel27:00 – Boosting trial-to-paid conversion to 50%30:00 – Pre-authorization: filtering tire-kickers32:00 – Human vs product-led conversions36:00 – Using AI inside the product (voice cloning, scripts)39:00 – AI for outbound replies and internal leverage41:30 – Scaling fast without burning out as a founder45:30 – Customer support, tooling, and cost control50:00 – Managing churn in a high-ticket SaaS53:30 – The single metric Nadav watches daily54:20 – Favorite business book & lifestyle choices56:20 – One billboard lesson for SaaS founders
What happens when a founder who took a taboo health topic mainstream decides to reinvent pet care? In this Spotlight episode of The Startup Podcast, former Hims co-founder Joe Spector faux-pitches his startup Dutch, a telemedicine platform making veterinary care accessible, affordable, and convenient.Most founders fear tough questions from investors, this episode shows what happens when they face them live. Discover how Joe applies lessons from scaling a billion-dollar company to a completely different market, and how understanding regulation, timing, and storytelling can make or break your pitch.In this episode, you will:Discover what makes a founder “fundable”, beyond just a good ideaUnderstand how Joe Spector scaled Hims and is now using those insights to disrupt pet telehealth with DutchExplore how regulatory insight can become a startup's biggest competitive moatSee why subscription-based business models drive valuation and recurring growthFind out how Dutch makes pet care up to 10x cheaper while creating flexible jobs for veterinariansHear expert commentary from Chris and Yaniv on storytelling, founder credibility, and investor psychologyLearn more about Dutch: https://www.dutch.com/Connect with Joe: https://www.linkedin.com/in/joespector The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
In this Startup Podcast episode, our host Rick Spence speaks to Kathleen... The post Solving the Messy Middle of Manufacturing with AI with Kathleen Chan first appeared on Startup Canada.
Today, we'll teach you how to name your startup. This is from No Whisper Ideas, a post sent every Sunday by Brian. Customer Interviews Workshop (Starts Sep 15)No Whisper Ideas Weekly Post
Soham spent 6 months building AI that would auto-generate integrations between any software. He locked down Glean as an early customer because he had friends there. And it failed completely.So he pivoted. This time, he refused to work with friendly customers who knew him. Instead, he did 10-20 calls per day with strangers who would tell him his product sucked. He posted on Discord communities at 3am, wrote technical blogs that went viral on Reddit, and created fake landing pages to see what integrations people actually wanted. In one year, Composio grew to 100,000 developers and raised $30M from Lightspeed in just 3 weeks. His contrarian take: in AI, asking users what they want will just get you faster horses. Built it instead, and watch their eyes light up.Why You Should Listen:Why friendly customers will kill your startup.The 20 calls per day strategy that scaled Composio to 100,000 users.Why you can't validate AI products by asking.The exact Discord and SEO tactics that got their first thousand users without spending on adsKeywords (comma-separated):The PMF Show is a startup podcast. The Product Market Fit Show is a startup podcast. Startup Podcast, Composio, Soham Ganatra, AI agents, developer tools, pivot, Series A, Lightspeed, integrations, API, tool calling00:00:00 Intro00:06:44 Playing with GPT-2 before ChatGPT00:12:37 Leaving his job to start Composio00:21:16 Pivoting to integrations for AI agents00:28:42 Why friendly customers are dangerous00:31:01 Getting first users through viral content00:36:01 Taking 10-20 customer calls per day00:40:58 Scaling from 1,000 to 100,000 developers00:43:58 MCP and the explosion of growth00:48:59 Raising $30M from Lightspeed in 3 weeksSend me a message to let me know what you think!
In this episode, Scott Becker shares insights on why startups should move quickly from research to real-world selling.
In this episode, Scott Becker shares insights on why startups should move quickly from research to real-world selling.
Today, we build a machine to help you actually run customer interviews.We'll use AI to tackle the big blockers—accountability, CRM setup, outreach, transcription, and even how to pick your first customer. You'll hear the idea Brian is testing with the interview machine, and we'll walk through exactly how AI can make the process faster, more uncomfortable (in the right way), and a lot more effective. Plus, a bit on creativity and being human.Tacklebox Customer Interview Workshop (starts 9/15)ClaudeCalendlyGranola00:00 Intro00:30 Avoiding Criticism04:08 The Job of Customer Interviews09:12 Smooth Jazz09:30 Whisper Ideas11:35 The Idea:15:35 The AI Interview Machine17:34 Accountability19:13 Top of Funnel Outreach21:18 Interview Execution22:39 Synthesis23:43 The End
Getting noticed is harder than ever, but Rajiv Ayyangar (CEO, Product Hunt) says most startups fail for a surprisingly simple reason: lack of clarity and velocity.In this episode of The Startup Podcast, Rajiv explains what separates breakout startups from the thousands that never gain traction. Drawing on insights from hundreds of Product Hunt launches, Rajiv shares how to craft a tagline that resonates, why launching early (and often) is critical, and how velocity builds a powerful feedback flywheel that accelerates growth.He also shares what Product Hunt's biggest winners did differently, why clarity forces better product thinking, and how AI tools are changing the speed of iteration, giving today's founders a unique advantage if they use them correctly.In this episode:Learn why clarity beats hype every timeHow to craft a tagline that drives viral tractionWhy velocity builds trust and better user feedbackThe power of launching early (and re-launching often)Lessons from Notion, Superbase & other Product Hunt standoutsWhether you're planning your first launch or trying to reignite growth, this conversation is packed with actionable lessons for founders who want to stand out.The Pact Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:Follow, rate, and review us in your listening appSubscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe Secure your official TSP merchandise at https://shop.tsp.show/ Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg Give us a public shout-out on LinkedIn or anywhere you have a social media followingKey linksGet your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A The Startup Podcast website: https://www.tsp.show/episodes/Learn more about Chris and YanivWork 1:1 with Chris: http://chrissaad.com/advisory/ Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/ Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthurIntro Voice: Jeremiah Owyang https://web-strategist.com/
Today, we've got a classic, much-listened to episode on getting your first 1,000 customers. We contrast the approaches of two pizza companies - Push for Pizza and Slice - and see how each company's early growth approach led to their bigger strategy. You also get a much less polished Brian on the mic. My grunge era. Enjoy! TackleboxSliceFirst 1000 SubstackTacklebox + Self-Serve Product
Get-It-Done Guy's Quick and Dirty Tips to Work Less and Do More
In this insightful conversation, executive coach Jerry Colonna joins The Modern Mentor Podcast to explore the transformative power of empathy in leadership. He shares lessons from his work with top executives, his experiences with Startup Podcast, and his perspective on fostering belonging in the workplace. Modern Mentor is hosted by Rachel Cooke. A transcript is available at Simplecast.Have a question for Modern Mentor? Email us at modernmentor@quickanddirtytips.com.Find Modern Mentor on Facebook, Twitter, and LinkedIn, or subscribe to the newsletter to get more tips to fuel your professional success.Modern Mentor is a part of Quick and Dirty Tips.Links: https://www.quickanddirtytips.com/https://www.quickanddirtytips.com/modern-mentor-newsletterhttps://www.facebook.com/QDTModernMentorhttps://twitter.com/QDTModernMentorhttps://www.linkedin.com/company/modern-mentor-podcast/