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Jonah Sachs is an author, speaker, and viral marketing pioneer. He helped create some of the world's first and most heralded digital social change campaigns. Jonah Sachs is also the author of Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future and, most recently, Unsafe Thinking: How […]
When everyone is in agreement on a project or idea, is there a hidden downside? Jonah Sachs, entrepreneur and author of the book Unsafe Thinking: How to Be Nimble and Bold When You Need it Most, reveals that finding constructive ways to disagree can be a key to unlocking creativity.
Jonah Sachs discusses how a simple shift in the way we think helps us achieve more.— YOU'LL LEARN — 1) Why the experts are often the most unreliable.2) How to make any task more exciting and engaging.3) How to turn anxiety into fuel for creativity.Subscribe or visit AwesomeAtYourJob.com/ep564 for clickable versions of the links below. — ABOUT JONAH — Jonah Sachs is an author, speaker and viral marketing pioneer. Jonah helped to create some of the world's first, and still most heralded, digital social change campaigns. As co-founder of Free Range Studios, his work on Amnesty International's blood diamonds viral film was seen by 20 million people and was delivered to every member of congress, helping drive the passage of the Clean Diamond Act.He later helped to create “The Story of Stuff,” which, viewed by over 60 million people, marked a turning point in the fight to educate the public about the environmental and social impact of consumer goods. Jonah's work and opinions have been featured in The New York Times, The Washington Post, CNN, FOX News, Sundance Film Festival, NPR. Sachs also pens a column for Fast Company, which named him one of today's 50 most influential social innovators.• Jonah's book: Unsafe Thinking: How to be Nimble and Bold When You Need It Most• Jonah's book: Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future• Jonah's website: JonahSachs.com— RESOURCES MENTIONED IN THE SHOW — • App: Asana• Personality: Mihaly Csikzentmihalyi• Book: Station Eleven by Emily St. John Mandel— THANK YOU SPONSORS! —• Pitney Bowes. Simplify your shipping while saving money. Get a free 30-day trial and 10-lb shipping scale at pb.com/AWESOMESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.
On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.
On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery (“L’ow!-ree”) from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.
On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery (“L’ow!-ree”) from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.
Walmart racks up its fastest sales growth in a decade. Nordstrom dazzles. Macy’s slips. J.C. Penney plummets. Home Depot nails it. And Amazon goes to the movies. Our analysts discuss those stories and weigh in on Southwest Airlines and flying miniature horses. Plus, author Jonah Sachs talks about his new book, Unsafe Thinking: How to Be Nimble and Bold When You Need It Most. Thanks to Slack for supporting Motley Fool. Slack: Where work happens. Go to slack.com to learn more.
Segment 1: Bob Burg is the co-author of the bestselling Go-Giver book series, with more than one and a half million copies sold. He has just released his new book, "The Go-Giver Influencer.” The Go-Giver was rated #10 on Inc. Magazine's list of the Most Motivational Books Ever Written, and was on HubSpot's 20 Most Highly Rated Sales Books of All Time.Segment 2: Alan Lightman is a physicist, novelist, and essayist. He is the author of the book “In Praise of Wasting Time.”Segment 3: Michael Hvisdos has over 25 years of global experience in sales, business development, M&A, marketing, investor relations, and product development. He has raised over $100 Million in private equity and tax exempt bonds to finance new business ventures.Segment 4:Barry Moltz shares how to get your business unstuck.Segment 5: Jonah Sachs is an internet marketing pioneer and a bestselling author. He is the author of the book “Unsafe Thinking: How to be Nimble and Bold When You Need it the Most.”Sponsored by Nextiva and Finagraph
Welcome to episode #623 of Six Pixels Of Separation - The Mirum Podcast. Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. It was the early 2000s and viral marketing was just getting started. That's when Jonah Sachs rose to prominence. He created some of the world's first viral videos. His agency, Free Range Studios, created campaigns, like Amnesty International's awareness-raising video on blood diamonds (which was seen by 20 million people). Later Jonah helped to create The Story of Stuff, which was viewed by over 60 million people and marked a turning point in the fight to educate people about the environmental and social impact of consumer goods. Jonah went onto to create other viral campaigns for Greenpeace, Human Rights Campaigns and the ACLU, as well as consumer brands like Microsoft and Patagonia. Fast Company named him one of today's 50 most influential social innovators. In 2012, Jonah released his first book, Winning the Story Wars. Most recently, he published his sophomore effort, Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. So, how safe is your brand thinking? Enjoy the conversation... Running time: 58:30. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Jonah Sachs. Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. Winning the Story Wars. Free Range Studios. The Story of Stuff. Follow Jonah on Twitter. This week's music: David Usher 'St. Lawrence River'. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. Tags: aclu advertising advertising agency advertising podcast amnesty international blood diamonds brand business blog business book business conversation business podcast cause marketing digital marketing digital marketing agency digital marketing blog digital marketing podcast disruption fast company free range studios greenpeace human rights campaigns innovation j walter thompson jonah sachs jwt leadership book leadership podcast management podcast marketing marketing agency marketing blog marketing podcast microsoft mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel non fiction book patagonia podcast six pixels of separation social innovation social marketing the story of stuff unsafe thinking viral marketing viral video winning the story wars wpp
"There's this comfortable way of thinking that we're programmed by evolution to enjoy, which is thinking in patterns. That makes life so much easier and so much more approachable, when we rely on lessons we've learned in the past, when we observe other people and we do the things that they're doing, when we create predictability. It all just makes life easy to process. It's pretty good when the world stays still. The problem is, what feels safe is actually really dangerous if the world is changing around us." And that's what prompted Jonah Sachs, storyteller, author and entrepreneur, to write Unsafe Thinking: How to be Creative and Bold When You Need It Most. In this episode Jonah reveals how he went about researching the book by interviewing high-profile unsafe thinkers ("I realised if I wanted to get them to talk to me I'd have to say I was writing a book...") and explains how he uses stories to translate facts and findings into a narrative that readers will connect with, and therefore understand and remember more easily. There's some profound wisdom and practical tips for would-be business book writers, and some thoughts on what writing means for a 21st-century business owner. This is pure gold. Put the kettle on and listen up.