Podcast appearances and mentions of Jonah Sachs

Watch the YouTube version of this episode HEREAre you a lawyer who is looking to create a better social media presence? In this engaging episode of the Maximum Lawyer Podcast, Jim and Tyson converse with Julio Oyhanarte, the world's most followed immigration lawyer. Julio shares his journey of leveraging social media to educate and connect with immigrants on U.S. immigration processes. Social media can be leveraged by lawyers to not only boost a business presence but attract followers and potential clients. For Julio, authenticity is necessary for success as a lawyer on social media. You need to present exactly as you are so those who want to connect and work with you are not being fooled. Gaining a following on social media also involves good timing and effective content strategies to do well. It is important to decide what works for you. Is it short form content? Do you prefer longer form videos chatting about certain legal topics? You need to think about how to use social media to your benefit.Julio provides some tips to lawyers who are trying to utilize Tiktok. It is difficult to capture people's attention in this day and age. Because of this, you need to get people's attention right away. Julio emphasizes the need to think about the first frame. Think about how it looks, what you say and what is in the background. You need to offer them something that they want or maybe something they should learn. Hook people to get them interested and then provide the important content.Take a listen to learn more!Jim's Hack: Read the book called “Start, Scale, Exit, Repeat: Serial Entrepreneurs' Secrets Revealed!” by: Colin C. Campbell — which talks about how to build something to allow you to sell it. Julio's Tip: Think about the quote “People will remember how you enter the stage and how you leave it”. Think about how to hook someone in and the last impression for someone to remember you.Tyson's Tip: Read a book called “Winning the Story Wars by: Jonah Sachs” which helps you rethink how to tell your story using different topics like politics and business. 2:38 insights on authenticity for success in social media8:02 Good timing and effective content strategies for success 16:32 Essential tips for lawyers considering TikTokTune in to today's episode and checkout the full show notes here. Connect with Julio:Website Instagram Facebook  Youtube TikTok 

Entre em nossa comunidade: Comunidade de Leitores - Tomas Dalke | Hotmart Neste episódio vamos falar sobre como funciona o seu ciclo seguro e como podemos trabalhar em cima dele para crescer ainda mais na carreira. Espero que gostem!

In this episode, the storyteller, Kathy Shimpock, will discuss archetypes with renowned hypnotherapist Linda Bennett.  Together, we'll identify common archetypes and discover how they can be identified in both life and stories.Cover Image:   Photo by Linda Bennett.To learn more about Linda Bennett, check out her website for services offered (https://www.lindahypnoqueen.com).  For more information on Kathy Shimpock's transpersonal work see (https://www.symbolsofsoul.com). The book referenced in the podcast as "Story Myths" is Winning the Story Wars: Why Those Who Tell - and Live - the Best Stories Will Rule the Future  by Jonah Sachs. It's a fascinating read.  Music:  The Snow Queen Kevin MacLeod (incompetech.com).  Licensed under Creative Commons: By Attribution 3.0 License.  http://creativecommons.org/licenses/by/3.0/. Sound effects from my finch "Tweedles."Copyright 2024 Kathy Shimpock.     Support the showFor more crone tales, visit the "Wise Crone Cottage in the Woods" (http://www.wisecronecottage.com).

In todays fractionalized & polarized world, facts and reality are too often less important than which narrative you embrace or which stories you believe. Here's my 2012 conversation with JONAH SACHS, Co-Founder of Free Range Studios - the folks behindthe classic Story of Stuff - and author of WINNING THE STORY WARS. Learn how and why narrative works so well and how to use it to your advantage.

⚡️ In each episode, Paddy Dhanda deep dives into a new human Superpower to help you thrive in the age of AI.This episode delves into the fascinating world of storytelling in marketing, exploring its profound impact on branding, business growth, and personal development. Chirag Nijjer, a marketing expert and TikTok influencer, joins host Paddy Dhanda to share insights from his journey and practical strategies for effective storytelling.Key Takeaways:* The Essence of Branding Through Storytelling: Chirag highlights the crucial role of storytelling in branding, emphasizing how it connects consumers to products beyond mere logos or features. * Practical Storytelling Techniques: The discussion pivots to practical storytelling techniques, with Chirag providing insights into his approach. He discusses the AIDA marketing funnel (Awareness, Interest, Desire, Action) and its application in personal and professional contexts. Chirag also outlines the six types of stories crucial for branding: Origin, Culture, Product, Societal, Customer, and Future Stories.* Personal Branding and Storytelling in the Professional World: The conversation also covers the importance of storytelling in personal branding, even for individuals not running a business. Chirag underscores that everyone has a story to tell, and effectively narrating this story can significantly influence how others perceive and interact with you in professional settings.Episode Highlights:* Chirag's journey from growing up in a small business family to becoming a marketing and branding expert.* The power of storytelling in transforming perceptions and influencing customer behaviour.* Discussion on Punjabi culture and its influence on Chirag's personal and professional life.* The criticality of having clear and specific goals (KPIs) in marketing and personal endeavours.* The importance of authenticity and transparency in the workplace.Resources Mentioned:* "Winning the Story Wars" by Jonah Sachs, recommended by Chirag for deeper insights into storytelling in marketing.* “How to make learning as addictive as social media” TED Talk, recommended by PaddyChirag Nijjer"Chirag makes you want to stay in a 60-minute workshop for 60 more minutes" - With an online audience of 60k+ followers & 6.1M+ views, Chirag is a recognized expert in simplifying complex business concepts into practical advice. With compelling digital content and global speaking engagements, he employs dynamic real-world storytelling to help entrepreneurs navigate toward setting clear objectives and following research-backed methods.In his “9-to-5”, Chirag is a Platinum Customer Success Lead at Google. He works with some of the world's largest global brands, as an expert in crisis management and proactive problem-solving.His accolades include the Hunsicker Business Studies Award, a Dyer Innovation Fellowship, and appointments as a Whitman Economics Fellow, Dyer Innovator-in-Residence, and a c-e-o.org Global Ventures Judge.If you'd like to get in touch, reach out to Chirag@ChiragSpeaks.com!Links* Website: ChiragSpeaks.com* Linkedin: https://www.linkedin.com/in/chiragspeaks/* Tiktok: https://www.tiktok.com/@entrekey* Instagram: https://www.instagram.com/chiragspeaks/

I loved talking to Jonah Sachs. He is an author, speaker and viral marketing pioneer. His new approaches to digital media have been critical in bringing the ideals of social change — such as equity, empowerment, responsibility and transparency — to the forefront of business and popular culture. He had over 60 million views on his videos even before YouTube was a thing. His first book 'Winning The Story Wars' catapulted him onto the global speaking scene talking about storytelling for brands and causes and how to be heard in a world of media noise and clamor. He has a warmth about him which shows he cares deeply about people and the planet. He is also a deep thinker and strives to move beyond the comfortable and always into fresh and stimulating waters. His latest book 'Unsafe Thinking' How to Be Nimble and Bold When You Need It Most is a great example of this. I hope you enjoy the conversation, I am sure you will find it stimulating in many ways. You can find out more about Jonah and his books at www.jonahsachs.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/ravinol/message

Jonah Sachs said, “Your brand is a story unfolding across all customer touchpoints.” It means that your brand is more than just your logo, the colors you choose, or your website. Instead, your brand is the collection of everything that creates a desired experience for your customers. Great companies embody the power of branding.  Joining Patrick in today's episode of Guaranteed to Grow is their VP for Marketing, Nathan Stout. Tune in to find out more about the difference between branding and marketing, what to focus on, and what you can do to build your brand.  “You've got to figure out where your brand fits in the market and what your customers want. Ultimately, you want to know that first before you do anything.” - Nathan Stout In This Episode: - What exactly is branding? - How does building a personal brand play into the corporate brand? - How can brands build trust with their customers? - The role of branding in influencing buyer behavior - How does knowing your customers guide you in crafting the perfect brand messaging? - How branding impacts your overall marketing strategy - Simple tips for building your brand - Is there any room for ego in branding? And more… Connect with Nathan: - LinkedIn Connect with Patrick: - https://saaspartners.io/ (Website) - https://www.instagram.com/patrickbparker/ (Instagram) - https://www.facebook.com/patrickbparker (Facebook) - https://www.linkedin.com/in/patrickbparker/ (LinkedIn) - https://www.youtube.com/channel/UCxq5CTIWCL6X6of8O-1BO5A (YouTube) - https://www.tiktok.com/t/ZTR6DsFns/ (TikTok)

Jonah Sachs is an author, speaker, and viral marketing pioneer. He helped create some of the world's first and most heralded digital social change campaigns. Jonah Sachs is also the author of Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future and, most recently, Unsafe Thinking: How […]

On this episode of the CEO Roundtable Podcast we're joined by Paul Hammond, CEO of Free Range Studios.  Free Range is a full service studio that provides branding, web development, creative and storytelling services. With everything they do, they have a great focus in the social impact space. “We work with a lot of nonprofits. We also work with for-profits. We work in the education space. We work with NGOs and government organizations who are really looking to branch out and do good in the community. It's a lot of fun. Everyone's got their own mission and we really help them tell their stories.” Paul talks about how these days, regardless of the industry you're in or if you're a brick and mortar business, everyone needs to have a digital presence and understand how to make themselves known online.  “It's so important to have a human voice as a brand and to be able to connect with people as a human people, want to connect with people and people connect to stories. It's so important that your brand has a tone, a personality that connects with, with those people in a way that they want to continue to engage with you.” Free Range Studios was founded in 1999 by Jonah Sachs and Louis Fox. They built up the creative storytelling side and carved their niche out in the nonprofit storytelling space. Paul started off as an employee and recognized some issues from mismanagement to culture over the years. After receiving his MBA from Babson with a focus on Entrepreneurship, Paul and a few partners were presented with the opportunity to take over Free Range as owners.  “Being able to really align our culture at Free Range with the goals of the nonprofits and the social organizations we work with is something that's so important. We basically saw an opportunity to say, ‘Hey, we've got these great relationships. We've got these great clients. We love the work that we're doing. Let's get Free Range back in a position where it starts to get the attention it deserves.” A now thriving company, they're building some incredible products such as an online calculator that can calculate your ecological footprint. Working for the greater good of the world and tackling some of the biggest issues that the world is facing today alongside the companies they're helping is the main priority for Paul and Free Range.  Tune into this episode of the CEO Roundtable to hear more about the global impact Free Range is helping companies move the needle on, more about Paul's own journey from employee to owner, and what it takes to reestablish a brand and culture. 

Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future is a call to arms for business communicators to cast aside broken traditions and join a revolution to build the iconic brands of the future. It puts marketers in the role of heroes with a chance to transform not just their craft but the enterprises they represent. After all, success in the story wars doesn't come just from telling great stories, but from learning to live them. This reading is called: The Digitoral Era Order your copy from your local bookstore or here on Amazon. Enjoyed this episode? Please share it with your friends, family and colleagues, using the hashtag #OneLastThought. Thank you. --- Send in a voice message: https://anchor.fm/one-last-thought/message

This is a recording of the type of critical, candid, yet fun conversation that is also a hands-on expert lesson on how to think creatively with purpose in a distracted world with one of the brightest and creative individuals I have met. I sat down with Jonah Sachs, a true original thinker, marketing executive, speaker, philanthropist, and author of "Unsafe Thinking" and “Winning the Story Wars” who shared his personal perspectives on unlocking creativity with social responsibility and purpose to spread the ideas that matter! Highlights: 04:19 – What inspired you to write “Unsafe Thinking”? Jonah: This book describes my personal journey to answer how I along with my ad agency could re-learn to break the rules once again which is how we had originally become successful. 7:08 – What are some of the ideas that matter to you today? Jonah: I have now moved from marketing to philanthropy and am very concerned as a father about the state of our climate and the ecological crisis we are about to face. 9:19 – Do you have to have a clear vision in order to spread the ideas that matter? 10:04 – Jonah: Scene from “The Matrix” where Neo is tied up and Agents Smith 11:12 – There is a story in your book “Unsafe Thinking” about an expedition to discover the new source of the Nile river that captivated me. What are some of the lessons from it you wanted to convey to the readers? Jonah: In 2005, one adventurer, Cam McLeay and his team navigated the Nile all the way from the mouth to what they call its new source, farther than anyone had ever done. They were expert navigators and included an expert aviator and were able to make their boats fly by attaching wings to their boat to fly over the top of the waterfall. It took one small innovation at a time at every challenge to accomplish this feat. 13:32 – Jonah: Use Fear as Fuel - Mahatma Gandhi case study of learning to embrace and manage his fears. 16:50 – Tim Grover, Michael Jordan's personal coach of many years, and the author of “W1NNING” states that fear teaches you how to win, while doubt merely teaches you what to do in order not to lose. 18:35 – What kind of feedback have you received while touring for your book “Unsafe Thinking” for 2 years globally? Jonah: The most common response is “I would love to take risks but my boss or my company or my clients just will not let me “. We live in a world that constantly rewards conformism so an important lesson I have learned is to be an explorer, not an expert. 21:45 – Jonah: Study of 20,000 so-called recognized “experts” by Philip Tetlock at Berkeley 23:42 – Dr. Barry Marshall's unconventional approach that led to the cure of ulcers and his Nobel prize. 27:37 – Yuval Harrari, a globally renowned lecturer, writer, and history professor from Oxford, says that “our history began when we created Gods and our history will end when we become Gods”. 28:45 – Jonah: Harrari has another fantastic quote – “The Scientific Revolution was kicked off when we started being more interested in what we did not know than in what we know.” 29:33 – Question from the LinkedIn Live Audience: What are your thoughts on tactics for convincing the expert that maybe the newbies/outsiders' ideas are better? Jonah: Shared information bias is a situation in which teams of people gravitate towards what most agree upon. 32:36 – How can we utilize technology in a way to make the ideas that matter go global? Jonah: We consulted Tristan Harris on the famous Netflix movie called “Social Dilemma”, which talks about how we are being manipulated by social media. But distraction may also be a big part of our creativity. 36:35 – Your ideas and dedication to social responsibility is inspiring. As Andy Warhol said, “the idea is not to live forever but to leave ideas that will”. Jonah: Any piece of advice taken to the extremes will lead you to the safe thinking cycle. Listen to the experts, take it all in, and live a varied life of unexpected moments of discovery! --- Support this podcast: https://anchor.fm/alloutcoach/support

Hello everyoneAs promised, this week I have marketing and storytelling guru Jonah Sachs on the podcast. Sachs wrote “Winning the Story Wars” back in 2012, following up with “Unsafe Thinking” in 2018. Both are excellent books. I wanted to speak to Sachs in particular about what has been happening to Facebook in the story arena: I thought he would have an interesting take on how and why the social media giant was getting narratively beaten up.As you'll hear in the interview, Sachs is negative about Facebook and alarmed about humanity's trajectory in general. Back in the 90s he started out with the then-common optimism about the impact of the internet. He thought that the fragmentation of narrative authority would be a good thing, and that democracy would be more representative in a world where everyone had a voice.Along with the rest of us, he has seen that dream fade into the reality of incredibly powerful global platform companies (Google, Facebook, Amazon) and the consequences of media fragmentation and a loss of shared truth. Sachs stresses the importance of being able to agree on a set of facts.“When we look at people who are storming the Capitol or believing Q Anon and all this stuff, we hear about the stories they're consuming, but we're not actually consuming the same media that they are. We have no source of shared truth, and therefore we can't even really contest these stories.”One thing I note when I speak to and listen to Americans: their society is much more divided and partisan than Australia and New Zealand. It's in worse shape. We live in a world where American preoccupations dominate the cultural milieu, and some of the best US thinkers are convinced the world is on fire. It's easy to take on attitudes and obsessions from the dying empire. I think it's worth keeping a bit of mental distance.Nothing is more important than …I was reading a book by 18th-century philosopher Johann Goethe the other day, looking for the actual wording of one of my favourite quotes (“Nothing is more important that this day”). Goethe was brilliant, very much a person of his time, and this book - which incidentally the internet served up to me free and at almost no effort - was a collection of his maxims. Page after page of declarations about the way things are. You can imagine relatives avoiding Uncle Johann at Christmas.Couple of things that might be useful to you, and to the kind of anxiety that Sachs and many of us are experiencing. The first is that Goethe was convinced he was living in a mad time where things were changing with blinding rapidity. He was born 272 years ago.“Who will be able to come up to the claims of an age so full and intense as this, and one too that moves so rapidly?”Either Goethe was mistaken about his “intense age”, or he was right and the pace of change has been accelerating for 200-odd years. There is a third alternative I think more likely: change always appears to be accelerating regardless of circumstance. Can anyone back me up with a scholarly reference here?The second discovery is relevant to our perplexity faced with the barrage of ill-informed beliefs and conspiracies apparent on social media.“Superstition is a part of the essence of humanity. When we think we are getting rid of it altogether, it takes refuge in the strangest nooks.”The revelation for me here was to understand online idiocy as superstition crawling out from a new nook. It may not bode well for the future if superstition is part of our essence, but it is comforting to know we have faced these demons before.The really immediate futureFor next week I am working on a podcast in a slightly different format - more of my narration, less interviewee - on the topic of management, and in particular managing newsrooms. Sounds dull, but don't worry, you'll be intrigued. I have also got the BBC's Matthew Barraclough talking about his incredible local news and training program. The BBC is spending six million pounds a year and getting a lot of bang for its buck.Bye for now,Hal This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit halcrawford.substack.com

Hello tribe,Many Crawford Media readers work inside the companies I write about, and today that is particularly relevant. Some of you will have much better knowledge of the deals for news content made in the shadow the Australian News Bargaining Code than both me and this week's podcast interviewee, William Turvill. These deals are something we need to talk about, because around the globe, two of the world's most powerful companies, Google and Facebook, are handing over cash to news media.The terms of the deals are confidential.Turvill, who is the UK Press Gazette's North American Editor, recently conducted an investigation into Google News Showcase. News Showcase is a strange product, announced in 2020, that lives within the Google News interface and presents stories grouped by publisher. This distinguishes it from the normal Google News experience which groups news by story.In announcing the product in June 2020, Google News VP Brad Bender described Showcase as “an enhanced storytelling experience that lets people go deeper into more complex stories”.So far, there is no indication of any enhancing or deepening. If you come at Showcase in a mobile or desktop browser, it's just a link hiding a poor interface. In my version, the mastheads are arranged in no particular order - it seems vaguely alphabetical - and the page stretches on and on. You can follow mastheads, but then it's not clear where Showcase ends and the normal Google News product begins. Showcase apparently provides free access to some paywalled content and may also be fuelling the Google News app. But it doesn't feel like a product that is vital to Google, and I would be concerned if this was an indication of the search giant's design expertise.Rather than a serious news product in its own right, it seems that Showcase is a way for Google to give money to news publishers without setting the disastrous precedent of paying for content links. It's a “licensing program”, as Google described it in the launch announcement, not really a product. This would explain why news publications who are part of the program are not seeing a great deal of traffic from Showcase. This is what Turvill found in his investigation.“You do wonder whether there are lots of people using it or not. It doesn't seem like it. And certainly the publishers I've spoken to for this investigation, a lot of them said, we're getting a bit of traffic from this, but often it's not much.”After my conversation with Turvill, I wrote an opinion piece for the Press Gazette about how the News Bargaining Code is a poor global precedent. It was prompted by the fact that Turvill and his colleagues at the Gazette think the Code is a good thing, because it has caused money to flow into news. I don't see it like that.News Showcase is just one symptom of the inauthenticity that the Australian media and governments' “playing dirty” has encouraged within the ecosystem. Now we have a news product that's not really a news product, and payments for news content that aren't primarily payments for news content. It's not surprising that in this situation the loudest media voices in the most troublesome market are getting paid the most. That's another one of Turvill's findings: big Australian media are receiving something like 10x the global rate.Where do we think all this will end? If you are running a news business anywhere, the lesson is clear: lean on your politicians hard, complain loud, investigate platforms zealously, and wait for your deposit.News of things to comeI have spoken to some wonderful people recently, and in the next couple of weeks I'll be able to share these conversations with you as podcasts. Margy Vary, former marketing director at Guardian Australia, will shine some light on the best way to ask people for money for nothing.Gautam Mishra, the charismatic founder of Australian news aggregator Inkl, will give us an insight into the blood, sweat and tears that have gone into his startup. Finally, there's Jonah Sachs, who I promised you last week. Sachs has written a couple of books I consider to be compulsory reading for anyone in our industry: “Winning The Story Wars” and “Unsafe Thinking”.One thing I've learned is that you're only as good as the data going into your system … which is why it's so important to keep listening to the right people.Have a great weekend,HalThe Crawford Media podcast music is”Ethernight Club” by Kevin MacLeod (incompetech.com), licensed under Creative Commons: By Attribution 4.0 License http://creativecommons.org/licenses/by/4.0/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit halcrawford.substack.com

Jonah Sachs is an author, speaker, and viral marketing trailblazer who helped spur the 21st-century values revolution, which brought the ideas of social change to the forefront of business and popular culture. Jonah's work has been featured in the New York Times, Washington Post, CNN, Fox News, NPR, and many others. He also pens a column for Fast Company, which named him one of today's 50 most influential social innovators. In this episode, Eric and Jonah talk about the ways he encourages and challenges us to think differently in an effort to bring forth important social change.But wait – there's more! The episode is not quite over!! We continue the conversation and you can access this exclusive content right in your podcast player feed. Head over to our Patreon page and pledge to donate just $10 a month. It's that simple and we'll give you good stuff as a thank you!In This Interview, Jonah Sachs and I Discuss Unsafe Thinking and …His book, Unsafe Thinking: How To Be Nimble and Bold When You Need It MostHis organization “One Project” and its important missionHow his unique storytelling approach creates a compelling narrative for important social changeWhat individuals can do to contribute to changeThe radical act of volunteering more and working for pay lessThe safe thinking cycle is relying on your old patterns of thinkingWhat fear and stress do in our brainLearning to use fear as a way to empower yourselfHow stepping out into the uncomfortable zones is what leads to changeMotivational synergy is about focusing on both the intrinsic motivational factors and extrinsic motivation to keep it goingCreative work and understanding the trap of intuitionCultivating intuition by continuing to explore new ideas and ways of thinkingHow redefining problems can lead to new solutionsJonah Sachs Links:Jonah Sach's WebsiteTwitterBest Fiends: Engage your brain and play a game of puzzles with Best Fiends. Download for free on the Apple App Store or Google Play. If you enjoyed this conversation with Jonah Sachs on Unsafe Thinking, you might also enjoy these other episodes:Effectively Thinking Ahead with Bina VenkataramanLessons About the Brain with Lisa Feldman Barrett

This is Part 1 of the "Winning the Story Wars" book by Jonah Sachs which means in this podcast we review our initial reading of the book, layout the books core principles and set out our tasks to live. In Part 2 we will review what it was like living out the book!About the bookThe story wars are all around us. They are the struggle to be heard in a world of media noise and clamour. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior—great stories. This book gives practical tips on creating an effective brand story and winning the story wars.Get the bookEbook: HereAudible: Here

Como os pensamentos inseguros podem te ajudar, é onde estão os segredos e as respostas que você procura. --- Support this podcast: https://anchor.fm/tomas-dalke/support

“Good marketers see consumers as complete human beings with all the dimensions real people have.” — Jonah Sachs. A creative journaling assignment to help you start more conversations with your readers so they'll buy your book! Join the author conversation: https://www.facebook.com/groups/inkauthors/ Learn more about YDWH and catch up on old episodes: www.yourdailywritinghabit.com

When everyone is in agreement on a project or idea, is there a hidden downside? Jonah Sachs, entrepreneur and author of the book Unsafe Thinking: How to Be Nimble and Bold When You Need it Most, reveals that finding constructive ways to disagree can be a key to unlocking creativity.

Jonah Sachs discusses how a simple shift in the way we think helps us achieve more.— YOU'LL LEARN — 1) Why the experts are often the most unreliable.2) How to make any task more exciting and engaging.3) How to turn anxiety into fuel for creativity.Subscribe or visit AwesomeAtYourJob.com/ep564 for clickable versions of the links below. — ABOUT JONAH — Jonah Sachs is an author, speaker and viral marketing pioneer. Jonah helped to create some of the world's first, and still most heralded, digital social change campaigns. As co-founder of Free Range Studios, his work on Amnesty International's blood diamonds viral film was seen by 20 million people and was delivered to every member of congress, helping drive the passage of the Clean Diamond Act.He later helped to create “The Story of Stuff,” which, viewed by over 60 million people, marked a turning point in the fight to educate the public about the environmental and social impact of consumer goods. Jonah's work and opinions have been featured in The New York Times, The Washington Post, CNN, FOX News, Sundance Film Festival, NPR. Sachs also pens a column for Fast Company, which named him one of today's 50 most influential social innovators.• Jonah's book: Unsafe Thinking: How to be Nimble and Bold When You Need It Most• Jonah's book: Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future• Jonah's website: JonahSachs.com— RESOURCES MENTIONED IN THE SHOW — • App: Asana• Personality: Mihaly Csikzentmihalyi• Book: Station Eleven by Emily St. John Mandel— THANK YOU SPONSORS! —• Pitney Bowes. Simplify your shipping while saving money. Get a free 30-day trial and 10-lb shipping scale at pb.com/AWESOMESee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Please excuse the echo – we recorded this in a public room with some ambient noise and bare walls. Sheryl talked about the difference between structure and rules. I found this great blog post about it. The amazing book The Omnivore's Dilemma: A Natural History of Four Meals by Michael Pollan entered our conversation several times. One of my favorites! We lamented the growth of clickbait. I found this interesting article questioning whether all clickbait is bad. Sheryl uses Tailwind to plan her Pinterest and Ingram posts. I told Sheryl about my love of the podcast Armchair Expert with Dax Shepard Experts and Monica Padman. Sheryl described herself as a solopreneur and talked of some of the difficulty in using others especially with her content. Here is an interesting article about entrepreneurs versus solopreneurs. Sheryl mentioned how she uses templates in Canva in designing her content. Canva is a very robust product. We struggled to come up with the term Safety Data Sheets (SDS or MSDS) which describe the toxicity of chemicals and other materials. Apparently Oreos are NOT vegan. Sheryl spoke about one ingredient swaps as a simple way to make environmentally sensitive changes in your life. Truly a great resource for this is her own Greenopedia.com Sheryl loves the book Cradle to Cradle by Bill McDonough I mentioned Michael Pollan’s recent book How to Change Your Mind and that led to a brief discussion about mushrooms – both hallucinogenic and adaptogens varieties. Sheryl also spoke of her interest in enneagrams. I recently took an enneagram test myself. Here is a site for a free test and explanation. Sheryl mentioned that one of her favorite business books is Winning the Story Wars by Jonah Sachs https://amzn.to/3bxDWXg We also discussed, In Defense of Food also by Michael Pollan with the mantra “Eat Food, Not too Much, Mostly Plants” Sheryl can be found at Greenopedia.com She can also be found @Greenopedia on Facebook and Pinterest and @SherylRyan on Instagram

The more we understand human behavior, the better equipped we become to transform healthcare in a meaningful and effective way. How is fear of the unknown, or fear of change keep us from creating effective growth campaigns? Jared discusses how five common fears affect marketing, quoting from recent books by Seth Godin, Jonah Sachs, and Jeff Gourdji, and more. All that, plus human inertia and separating business risk from clinical risk. Thanks to Xpressdocs, Ultera Digital, and the Podcast.Healthcare Network for helping us spread the awesome, yo! See acast.com/privacy for privacy and opt-out information.

When was the last time you were truly bored? What did you do about it? Did you know that just anxiety can actually make you more creative? Can monkeys make better predictions than experts by simply throwing darts? (I promise no monkeys were harmed during the research!) Jonah Sachs, author of Unsafe Thinking - How To Be Nimble & Bold When You Need It Most, joins us to answer these questions, make us a little uncomfortable and help us understand how optimizing might not be all it's cracked up to be.

On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.

On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.

A lot of change and influence can be made through business because that's where the majority of people spend the majority of their time. Author, speaker, and viral marketing pioneer Jonah Sachs uses digital media and books to bring about the ideals or the values of social change such as equity, empowerment, responsibility, transparency, and advocacy. Jonah is the co-founder of Free Range Studios which created the short flash animation critical of factory farming and industrial agricultural practice that has been translated into more than 30 languages and watched more than 30 million people. He is also the New York Times bestselling author of Winning the Story Wars and Unsafe Thinking. Jonah talks about those values and what he's advocating and trying to shift. Love the show? Subscribe, rate, review, and share! Join The Wealth Standard community today:

Too often today facts and reality are less important than which narrative you embrace or which stories you believe. My December 2012 conversation with JONAH SACHS, Co-Founder of Free Range - the folks behind The Story of Stuff - and author of UNSAFE THINKING and WINNING THE STORY WARS, offers you a better understanding of how this works and how to use it to your advantage.

Items discussed in this episode: Jonah Sachs talk on "Unsafe Thinking". Moringa Powder The need for checklists Todoist Templates What we are watching/Entertainment Gratitude --- Support this podcast: https://anchor.fm/nerd-stalker/support

Today we have Jonah Sachs on the podcast. Jonah is an author, speaker, storyteller, designer, and entrepreneur. He is the author of Winning the Story Wars: Why Those Who Tell— and Live— The Best Stories Will Rule the Future, and most recently, Unsafe Thinking: How to Be Nimble and Bold When You Need It Most. In this episode we discuss: What is safe unsafe thinking? The power of intuition for creativity Does your subconscious have free will? Dual-process theory and creativity How can you challenge and change yourself when you need it most? The importance of context for creativity The different phases of the creative process The importance of rocking the boat The benefits of collaborating with your enemies How can you stay motivated when changing habits is so hard? What’s the difference between flow and deliberate practice? The difference between values and identity Making a safe culture for risks How to gamify dissent

Throughout the series we’ve heard from world leaders, teachers, tech entrepreneurs, CEOs and Prime Ministers from around the world about what the future of learning looks like, and what skills people will need in the future. The final episode explores the how...if we can see what change is needed, why is it so hard? Three gurus on social media and campaigning give their answers on how to make change happen in the Digital Age. And a philanthropist and former Prime Minister explain the practical ways they are changing education. Tom speaks with co-founder and CEO of Purpose Jeremy Heimans, author and entrepreneur Jonah Sachs, founder of Beautiful Destinations Jeremy Jauncey, Founder of People’s Postcode Lottery Annemiek Hoogenboom and former UK Prime Minister and UN Special Envoy for Education Gordon Brown. Thank you to Tom Fletcher and all the Better Angels he spoke with along the journey to make this special series, we hope you have learnt something valuable and continue to champion your activist spirit!

Jonah Sachs, the author of Unsafe Thinking, is convinced that the comfort zone is a dangerous place for any business. In our conversation, he shared why safe thinking can be the death knell for companies, how to avoid the U of Creativity, and how to keep our pattern recognition in check.

On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery (“L’ow!-ree”) from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.

Walmart racks up its fastest sales growth in a decade. Nordstrom dazzles. Macy’s slips. J.C. Penney plummets. Home Depot nails it. And Amazon goes to the movies. Our analysts discuss those stories and weigh in on Southwest Airlines and flying miniature horses. Plus, author Jonah Sachs talks about his new book, Unsafe Thinking: How to Be Nimble and Bold When You Need It Most.  Thanks to Slack for supporting Motley Fool.  Slack: Where work happens. Go to slack.com to learn more.

On this week’s Tech Nation, Fast Company columnist Jonah Sachs. His book is “Unsafe Thinking: How to Be Nimble and Bold When You Need It Most”. Then on Tech Nation Health, Dr. Tom Lowery (“L’ow!-ree”) from T2 Biosystems – their part in fighting life-threatening Sepsis. And David Domzalski from Foamix Pharmaceuticals talks about a new approach to America’s most common skin disorder: Acne.

Jonah Sachs first displayed his creative genius in his best-selling book, Winning The Story Wars.  Listen as Jonah shares the story of how, after his...

We all know that the world is changing and we also got to change with it because if we keep on doing what we did yesterday, it’s not going to continue to work. But when we do something that we’ve never tried before, we create all these new ideas about the thing that we’re good at. On this episode, we are here with Jonah Sachs, who is a returning guest and author of the book Unsafe Thinking. Jonah explains the difference between “safe thinking” and “unsafe thinking” and how the latter can help us break into our creative minds. Get all the resources for this episode and listen to more at http://www.drdonmacdonald.com/

Jonah Sachs, author of Unsafe Thinking, provides a detailed discussion on how we typically face changes in our world. As Sachs describes, the world is changing rapidly and while most of us realize that we need to grow and adapt, and ultimately evolve with these changes, doing so can be quite difficult. Humans love predictability and pattern so the question remains, how do we make room in our lives for change and for rising challenges? How do we embrace these changes and break through to new innovative ideas and concepts? Sachs discusses the ‘backlash effect,' which occurs when someone shares evidence with another that directly contradicts that person's beliefs. The person, upon seeing the evidence, will actually dig in their heels and believe even more strongly than before, in spite of the contradictory evidence. Sachs states that although millions upon millions of dollars have been spent to find ways to persuade people, new science suggests that the best and most effective technique for success is for individuals or groups to discuss the values and beliefs that they do share, and how those can bring them together. Sachs mentions some of the great blunders in which companies failed to see what was about to happen in their own industry as change became imminent. He mentions the transportation industry's inability to see peer-to-peer ridesharing on the horizon, and Blockbuster's inability to foresee internet and streaming revenue. Sachs discusses the potential key to success in business—significantly more investment in future innovation, and less investment in past successful business models and practices. As he explains, many times business leaders feel anxiety over change and innovation and instead of allowing it to challenge them they fall back upon past successes. But the key might simply be to allow these anxieties to fuel our creativity and boldly embrace change. The change author explains that starting slow may be the way to move forward, and how experimentation could unlock real successes. Low arousal moments could be important time slots to enhance our creativity and let new ideas flourish, but often in our culture we fill these moments with social media or other things that obstruct us from advancing new ideas. For it is sometimes actual down time, such as a shower or a long run that allows innovative ideas to burst forward. Sachs discusses how companies should be willing to create work environments that encourage pushing new ideas forward, allowing for unsafe thinking that creates challenges in a work environment that is no longer mired in old business mindsets. Risk taking and allowing employees to disagree and break rules can lead to major success. Sachs relates how being an explorer is actually much better than being an expert. Sachs states that growth and learning truly expand when we do things that we're terrible at, as the challenges guide us to new ways of thinking. The author explains how spending time with those who disagree with us, as opposed to those who share our beliefs, can open up new avenues of thinking and help us grow much more than we probably would expect. Unsafe thinking isn't so much about literally going off the rails, but it is in fact about pushing ourselves deeper into challenging areas and mindsets that are more difficult, perhaps far outside of our comfort zone.

Listen to this podcast where me and Aravind Bharathi discuss about the book " unsafe Thinking" written by Jonah Sachs. 5 essential elements to think critically and differently in the unsafe and turbulent times.

Sometimes the more we know, the more we fall into a trap. How many times have we shot down ideas because we know they haven’t worked in the past. It’s time to break out of that monotonous thinking. Jonah Sachs, author of Unsafe Thinking, joins us to talk about ways we can learn to think […]

      Jonah Sachs               Leaders Face a Knowledge Conundrum – Their Own  Leaders face a conundrum of becoming so well versed in their industry and discipline that they become jaded in opening their minds to thinking they don’t know it all. Ego can be dangerous! However, if you are willing to listen to those who don’t agree with you and be open to putting your ego on the shelf, you might be surprised at the creative ideas that come your way. Encourage the team to take risks after intelligent thinking. Humble yourself by stepping back from thinking you know the answer and you might find a new strength. Let others find some of the answers. If you are willing to get comfortable with the uncomfortable, to be criticized by your fiercest critic and to let others step up and shine, you’ll want to listen to this podcast.   You can learn more about Jonah Sachs by visiting his website, and you can connect with him on Twitter.  Check out his new book, Unsafe Thinking: How to be Nimble and Bold When You Need it Most, by clicking the link.    Click here to check out our newest leadership development tool – LEAD – Leadership Education and Development              Steve Caldwell is an executive mentor and coach to managers and leaders who desire to excel in their career and become the leader others want to follow. Steve is a leadership expert, host of the Manager Mojo podcast and author of the book Manager Mojo – Be the Leader Others Want to Follow. (www.ManagerMojo.com) Steve also coaches his followers not only on how to become great leaders, but how to effectively coach and lead their employees to find satisfaction and fulfillment from their jobs and life. Having started his work career at the savvy age of 13, Steve is also currently CEO of Predictive People Analytics based in San Francisco, CA, a firm specializing in helping leaders increase sales, reduce turnover, and attract key talent. (www.PredictivePeopleAnalytics.com)  

Segment 1: Bob Burg is the co-author of the bestselling Go-Giver book series, with more than one and a half million copies sold. He has just released his new book, "The Go-Giver Influencer.” The Go-Giver was rated #10 on Inc. Magazine's list of the Most Motivational Books Ever Written, and was on HubSpot's 20 Most Highly Rated Sales Books of All Time.Segment 2: Alan Lightman is a physicist, novelist, and essayist. He is the author of the book “In Praise of Wasting Time.”Segment 3: Michael Hvisdos has over 25 years of global experience in sales, business development, M&A, marketing, investor relations, and product development. He has raised over $100 Million in private equity and tax exempt bonds to finance new business ventures.Segment 4:Barry Moltz shares how to get your business unstuck.Segment 5: Jonah Sachs is an internet marketing pioneer and a bestselling author. He is the author of the book “Unsafe Thinking: How to be Nimble and Bold When You Need it the Most.”Sponsored by Nextiva and Finagraph

John Nemo is an Online Course Creator and Bestselling Author who helps Business Coaches, Consultants, Entrepreneurs and Small Business Owners generate quality leads, build their client base and increase revenue using digital marketing platforms and tools like LinkedIn and Webinars. The Minneapolis based social media consultant has personally rewritten LinkedIn profiles for A-List Entrepreneurs including Chris Brogan, Mari Smith, John Lee Dumas, Bob Burg, Tom Ziglar, Jairek Robbins, Dan Miller, Ray Edwards and many others. When he’s not consulting world class entrepreneurs, he’s regularly guest blogging for Inc. Magazine and American City Business Journals. In addition to those, his work has also been featured in The Huffington Post, Business Insider on LinkedIn's marketing blog and many other publications online. Since 2012, he’s helped hundreds of Business Coaches, Consultants, Small Business Owners, Entrepreneurs and others across dozens of different industries worldwide leverage LinkedIn to generate nonstop sales leads, clients and revenue.   Quotes To Remember: “There are three P’s that we need to remember to be successful on LinkedIn: 1) Profile 2) Prospecting and 3) Profit.” “You’ve got to make it about your customer.” “The riches are really in the niches.” “It’s a mistake to ask people right away to get on the phone. You gotta earn that.” “Timing is everything.” “There is no excuse for you not to monetize your passion through social media, through the tools and technology that we have.”   What You’ll Learn: Finding Clients Through LinkedIn 3 P’s to be Successful on LinkedIn Growing to Six Figures in 90 Days Using LinkedIn in Getting Traffic and Growing Your Email List Is LinkedIn Premium Worth it?   Key Links From The Show: John’s Site John’s LinkedIn Nemo Radio Messaging Magic LinkedIn ProFinder   Recommended Books: Content Marketing Secrets by Marc Guberti Linkedin Riches by John Nemo How to Win Friends and Influence People by Dale Carnegie Deep Work by Cal Newport The Magic of Thinking Big by David J. Schwartz Winning the Story Wars by Jonah Sachs

Highlights from the last few Extraordinary Business Book Club episodes, with a focus on fixing the problem every writer cares about: how to get going and keep going. I guarantee you'll find at least one idea here that will get you unstuck, and one thing to make you go 'ew'.  Denise Duffield-Thomas on not waiting for permission and not being afraid to reuse your best stuff Paul Skinner on the 'symbiotic relationship' between business and book Barbara Gray on embedding writing into your business Campbell Macpherson on the joy of going 'blah' Jonah Sachs on great questions and flow theory David Burkus's end-to-end research and writing system Roger Mavity on weather-dependent writing and perseverance Sarah Kessler on the important of NOT writing Euan Semple on why a book is like a plook, and the power of the timer    

Jonah Sachs, author of _Unsafe Thinking, _elaborates on the importance of storytelling through digital marketing. Telling a story not only engages new customers, but also aides in retaining clientele. Jonah also explains the importance of thinking outside of your comfort zone and acting upon it to keep up with the ever-changing world.  Want to pick up a copy of Jonah's book? Click here!  

Jonah Sachs, author of _Unsafe Thinking, _elaborates on the importance of storytelling through digital marketing. Telling a story not only engages new customers, but also aides in retaining clientele. Jonah also explains the importance of thinking outside of your comfort zone and acting upon it to keep up with the ever-changing world.  Want to pick up a copy of Jonah's book? Click here!  

Ahead of Sunday's election in Turkey, we ask what role economic decline may play. We gauge the mood in Istanbul with voices from business, academia and ordinary Turks. The oil producing nations in the OPEC grouping have agreed to increase output in order to lower prices around the world. Chris Low from FTN Financial in New York tells us about the surprising market response. Also in the programme, Eurozone countries have reached agreement with Greece on a repayment schedule for the country's debt. Yannis Palaiologos is a reporter on the Athens daily Kathimerini and tells us what the agreement means. We hear from Jonah Sachs, author of a new book on creativity, Unsafe Thinking. On 'Bring Your Dog to Work Day', our reporter talks to people who do just that. The United States Patent and Trademark Office has issued U.S. patent number 10 million to Joseph Marron, a principal engineering fellow at the Space and Airborne Systems division of Raytheon. Kai Ryssdal of the Marketplace programme on American Public Media has been speaking to him. On 'Bring Your Dog to Work Day', our reporter talks to people who do just that. Plus we look back at the rest of the week's big business stories with David Hodari of the Wall Street Journal, and Patricia O'Connell, former editor of Business Week. We're joined throughout the programme by Clive Hunton of ABC News in Canberra, Australia. (Photo: President of Turkey, Recep Tayyip Erdogan. Credit: Getty Images)

Welcome to episode #623 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. It was the early 2000s and viral marketing was just getting started. That's when Jonah Sachs rose to prominence. He created some of the world's first viral videos. His agency, Free Range Studios, created campaigns, like Amnesty International's awareness-raising video on blood diamonds (which was seen by 20 million people). Later Jonah helped to create The Story of Stuff, which was viewed by over 60 million people and marked a turning point in the fight to educate people about the environmental and social impact of consumer goods. Jonah went onto to create other viral campaigns for Greenpeace, Human Rights Campaigns and the ACLU, as well as consumer brands like Microsoft and Patagonia. Fast Company named him one of today's 50 most influential social innovators. In 2012, Jonah released his first book, Winning the Story Wars. Most recently, he published his sophomore effort, Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. So, how safe is your brand thinking? Enjoy the conversation... Running time: 58:30. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Jonah Sachs. Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. Winning the Story Wars. Free Range Studios. The Story of Stuff. Follow Jonah on Twitter. This week's music: David Usher 'St. Lawrence River'. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #623 - Host: Mitch Joel. Tags: aclu advertising advertising agency advertising podcast amnesty international   blood diamonds brand business blog business book business conversation business podcast cause marketing digital marketing digital marketing agency digital marketing blog digital marketing podcast disruption fast company free range studios greenpeace human rights campaigns innovation j walter thompson jonah sachs jwt leadership book leadership podcast management podcast marketing marketing agency marketing blog marketing podcast microsoft mirum mirum agency mirum agency blog mirum blog mirum canada mirum in canada mitch joel mitchjoel non fiction book patagonia podcast six pixels of separation social innovation social marketing the story of stuff unsafe thinking viral marketing viral video winning the story wars wpp

Creativity guru and founder of Free Range Studios, Jonah Sachs argues that ‘safe thinking’ ultimately causes failure, and shows how we can unleash our boldness and creativity to tackle systemic challenges. Sachs draws on cutting-edge psychology and neuroscience to uncover the specific mental habits that account for the success of those who break the mould. And he reveals how, by embracing a handful of simple brain-hacks and cognitive tools, we can all harness the power of the unsafe thinkers. This event was recorded live at The RSA on Thursday 14th June 2018. Discover more about this event here: https://www.thersa.org/events/2018/06/the-key-to-unsafe-thinking

SUMMARY Playing it safe isn’t always the wise choice. But how do you take intelligent risk? In this episode, Andy talks to Jonah Sachs, author of “Unsafe Thinking,” about making ... Read More

Jonah Sachs is an author, speaker and viral marketing trailblazer whose pioneering approaches to digital media were critical in bringing the ideals of social change—such as equity, empowerment, responsibility, transparency, and advocacy—to the forefront of business and popular culture. Jonah’s work and opinions have been featured in The New York Times, The Washington Post, CNN, […] The post CL173: Unsafe Thinking, Intuition, Ego and Creativity – Interview with Jonah Sachs appeared first on James Taylor.

Jonah Sachs talks about his pioneering new approach to digital media and social change.

We’ve all had the thought that we’re going crazy. It is likely that at that same moment, we also felt immensely creative. This is the tricky, double-sided nature of creativity; it runs alongside the prickly fibers of anxiety, fear, and insanity. To be creative requires a type of unsafe thinking. However, there are ways to do that safely.

"There's this comfortable way of thinking that we're programmed by evolution to enjoy, which is thinking in patterns. That makes life so much easier and so much more approachable, when we rely on lessons we've learned in the past, when we observe other people and we do the things that they're doing, when we create predictability. It all just makes life easy to process. It's pretty good when the world stays still. The problem is, what feels safe is actually really dangerous if the world is changing around us." And that's what prompted Jonah Sachs, storyteller, author and entrepreneur, to write Unsafe Thinking: How to be Creative and Bold When You Need It Most. In this episode Jonah reveals how he went about researching the book by interviewing high-profile unsafe thinkers ("I realised if I wanted to get them to talk to me I'd have to say I was writing a book...") and explains how he uses stories to translate facts and findings into a narrative that readers will connect with, and therefore understand and remember more easily. There's some profound wisdom and practical tips for would-be business book writers, and some thoughts on what writing means for a 21st-century business owner. This is pure gold. Put the kettle on and listen up.  

Contrary to common wisdom, Jonah Sachs discovered that trailblazers he writes about were not born crazy or blessed with golden gut thinking. They used a strategic approach to unleash the inner creative genius in themselves and their teams. We welcome Jonah Sachs, www.jonahsachs.com, to the Business Builders Show on www.c-suitereadio.comHow does a person, who at one time was considered the biggest flop on the internet, now have a $500M company? Who and what fueled the decision for CVS to stop selling tobacco products? These stories and many more in Jonah's great book UNSAFE THINKING......How To Be Nimble And Bold When You Need It Most.Learn more about Jonah on his website - www.jonahsachs.com or on Twitter @jonahsachs.You can get all our Business Builders Shows and many other fine podcasts at www.c-suiteradio.comWHY do we bring you these great authors and thinkers? Because we are executive coaches and business consultants who want to help you succeed. If you want to learn more about our tested, proven, and effective services, go to www.martywolffbusinesssolutions.com and www.contractorsuccession.Love to hear your comments or questions. Call or text me at 570 815 1626 See acast.com/privacy for privacy and opt-out information.

In work and in life, we are constantly faced with rapid change. Some of us respond creatively to adapt to the change, and even help with creative break-throughs to make the change happen.  Yet, others feel more comfortable in the space of “if it’s not broken, don’t fix it”   Jonah Sachs, author of “Unsafe[...]

You're probably really skilled at what you do. However, this can be both a blessing and a curse. On one hand, you can take shortcuts that help you create more value faster for your clients or organization. On the other, the more skilled you are the easier it can be to slip into ruts and "safe thinking." On today's episode, Jonah Sachs, author of Unsafe Thinking, will help shake us out of our creative ruts and help us think more boldly. == Today's episode is sponsored by Storyblocks. To learn more, visit Storyblocks.com/ac. The intro music for the AC podcast is by Joshua Seurkamp. End remix is by DJ Z-Trip.

Jonah Sachs is an internationally recognized storyteller, author, and designer. He is the co-founder and chief storytelling officer of Free Range Studios, an advertising and marketing firm that specializes in nonprofits and socially responsible businesses. Jonah has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling...

In this series, you are going to discover several scenarios in which you can use stories as well as the importance of creating your own story bank. Recommended book - Winning the Story Wars: Why Those Who Tell and Live the Best Stories Will Rule the Future by Jonah Sachs   At StorySD.com you can: Get free eBooks (English and Portuguese)  Watch/Listen/Read all StorySD episodes Sign up to our newsletter for exclusive content Explore recommended articles, books, podcasts and videos   Other StorySD series: Series 1 - Transmedia Storytelling for Business Series 2 - Build your Business Stories Series 3 - Technology – The future is here Series 4 - Use Stories To … Series 5 - Characters Series 6 - Travel Guide for Kids Series 7 - Transmedia Storytelling Case Studies Series 8 - Story Breakdown Series 9 - Interactive Storytelling Series 10 - Stories from Scotland  

Wanna Host Your Own Podcast?Click here to see how my friends at Podetize can helpPurchase John's new bookThe Sale Is in the TaleJohn Livesay, The Pitch WhispererShare The ShowDid you enjoy the show? I'd love it if you subscribed today and left us a 5-star review!Click this linkClick on the 'Subscribe' button below the artworkGo to the 'Ratings and Reviews' sectionClick on 'Write a Review'Love the show? Subscribe, rate, review, and share!Here's How »Join The Successful Pitch community today:JohnLivesay.comJohn Livesay FacebookJohn Livesay TwitterJohn Livesay LinkedInJohn Livesay YouTube

Today's guest is Jonah Sachs, the author of Winning The Story Wars: Why Those Who Tell (And Live) The Best Stories Will Rule The Future. Jonah talks about the difference between inadequacy marketing and empowerment marketing and how to story to get people engage with your vision. He goes into great detail on whether or not we can use myths to our advantages or not; the myths that we've had around for years in our story telling. The more digital we become, he says, the more important storytelling becomes. He said, “If you want to get people to trust you, tell them a story of why you're so passionate about what you're doing.” Most importantly, he said if you want to be interesting, he has some real secrets on how to tell an interesting story that makes people want to learn.

We love books at Copyblogger! Today, we're digging into Jonah Sachs' Winning the Story Wars. Stepping into the world of meaning-making means stepping onto a high-stakes battlefield where important stories compete.”– Jonah Sachs, Winning the Story Wars When Sachs wrote his book in 2012, the phrase “Story Wars” seemed like it might be putting things... Listen to episode --- Send in a voice message: https://anchor.fm/copyblogger-podcast/message

We love books at Copyblogger! Today, we’re digging into Jonah Sachs’ Winning the Story Wars. Stepping into the world of meaning-making means stepping onto a high-stakes battlefield where important stories compete.”– Jonah Sachs, Winning the Story Wars When Sachs wrote his book in 2012, the phrase “Story Wars” seemed like it might be putting things... Listen to episode

On this episode I discuss my further thoughts on storytelling in marketing. This time I discuss utilizing the framework of myth and fable to tell better stories in the digitoral (digital + oral) era through Facebook Video and Snapchat. This train of thought was launched by the book "Winning the Story Wars" by Jonah Sachs. I highly suggest you read it. ---------------------------------------------------------- What is the Raw Business Walkcast? I , Andrew Barnabas Smith (@iamabsmith), record my thoughts while I travel to my office in Homer, Alaska. I discuss business, marketing, life, and anything else that comes to mind. Unscripted. Unedited. Raw. Business. Walkcast.

On this episode I discuss my thoughts about John Emory Powers' rules for advertising that he developed at the turn of the 20th century. 1. Be interesting 2. Stick to the truth 3. If the truth isn't tellable, fix it so it is I came across these concepts while listening to the audiobook version of "Winning the Story Wars" by Jonah Sachs. I highly suggest you read it. ---------------------------------------------------------- What is the Raw Business Walkcast? I , Andrew Barnabas Smith (@iamabsmith), record my thoughts while I travel to my office in Homer, Alaska. I discuss business, marketing, life, and anything else that comes to mind. Unscripted. Unedited. Raw. Business. Walkcast.

Jonah Sachs is an internationally recognized storyteller, author, and designer. He is the co-founder and chief storytelling officer of Free Range Studios, an advertising and marketing firm that specializes in nonprofits and socially responsible businesses Jonah has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling...

Jonah Sachs, Co-Founder and Chief Storytelling Officer of Free Range Studio, author of Winning the Story Wars, and creator of viral videos like The Story of Stuff series and The Meatrix joins The Business of Story with your host, Park Howell for a fascinating conversation. The Business of Story is sponsored by ACT! and Zignal Labs. ACT! helps individuals, small businesses, and sales teams organize prospect and customer details in just one place, ultimately driving sales. Visit http://actstory.com and enter to win a pair of BOSE noise-cancelling headphones. Zignal Labs is a real-time cross-media story tracking platform to make your life easier to see relevant data and reach your customers where they are. Stay ahead of what the world thinks with a free trial at http://zignallabs.com/story

Listen in as Positive Coaching Alliance goes 1-on-1 in interviews with top pro and college players, coaches, executives, and other major sports figures and academics who provide tips, tools, information and inspiration for youth and high school sports coaches, parents and student-athletes. This 1-on-1 interview features PCA National Advisory Board Member Jonah Sachs ([@jonahsachs](https://twitter.com/jonahsachs)), internationally recognized storyteller, author, designer and entrepreneur. His book *Winning the Story Wars* calls on case studies from his own body of work and some of the most successful brands of all time to show how values-driven stories will not only revolutionize marketing, but represent humanity’s greatest hope for the future. Jonah, a PCA National Advisory Board Member, is the co-founder and CEO of Free Range, which has helped hundreds of social brands and causes break through the media din with campaigns built on sound storytelling strategies. His work on viral videos like The Meatrix and The Story of Stuff series has brought key social issues to the attention of more than 60 million viewers, and his interactive work has been honored with 'Best Of' awards three times at the South By Southwest interactive festival. Jim Thompson ([@JimThompson18](https://twitter/com/JimThompson18)), PCA Founder, talks to Jonah about the role of story in the ways coaches communicate with their players. He uses a great example of fellow Advisory Board Member Phil Jackson helping his Bulls team past the Pistons in the playoffs by telling the Bulls players a story about how the Lakota tribe viewed its enemies as a gift that could help drive them to a new level of proficiency as warriors.

Why does your story matter? What would it take for you to tell a bigger story? Perhaps the biggest reason why the best narratives compel us to action is because they invite you and me into a bigger story of our own. Our latest CONVERGE episode is all about discovering and telling your brand narrative like the epic it was made to be. Jonah Sachs – best-selling author of Winning the Story Wars – is my guest. The post Ep. 006 Why Your Story Matters with Jonah Sachs appeared first on Fastermind.co.

Jonah Sachs has helped hundreds of social brands connect with audiences through campaigns built on sound storytelling strategies. The post Podcast 015: Jonah Sachs appeared first on ReimaginePr.com.

Tom Bowman talks with Jonah Sachs about myth, motivation and Winning the Story Wars.

What’s so funny about climate change? Stand-up economist Yoram Bauman uses humor to explain carbon tax, cap and trade and the ‘Five Chinas’ theory. Yoram Bauman, PhD., Co-author, The Cartoon Introduction to Climate Change (with Grady Klein) (Island Press, 2014) Jonah Sachs, CEO, Free Range Studios This program was recorded in front of a live audience at the Commonwealth Club of California on July 8, 2014.

In this session we talk about the Mindset of Marketing. Join Daniel Friedland, MD as he interviews Jonah Sachs, author of the best selling book, Winning The Story Wars: Why Those Who Tell – And Live – The Best Stories Will Rule The Future.  Jonah is also the Founder & CEO of the marketing and […] The post Mindset Matters 003: The Mindset of Marketing appeared first on Super Smart Health.

Aired: 1/13/13 My guest this week is JONAH SACHS, author of WINNING THE STORY WARS: Why Those Who Tell and Live the Best Stories Will Rule the Future. He is also Creative Director at Free Range Studios, who are responsible for many wonderful campaigns, two of which - The Meatrix and The Story of Stuff - are among the most successful videos ever in terms of viral circulation to millions. On their home page, you'll see this quote: "Great stories make great change possible. Your world-changing message deserves to be heard - really heard. But that only happens when you learn to tell a great story."

Jonah Sachs is the Principal of Free Range Studios, an advertising and marketing firm with offices in Washington DC and Berkeley, CA that specializes in nonprofits and socially responsible businesses.  His company created the award-winning film, The Meatrix, about factory farms, and the hilarious film, Store Wars, about the importance of organic farming.You can read a transcript of this interview on my blog, Have Fun * Do Good.