Beeler.Cast

In this episode of Beeler.Cast, Rob Beeler, Founder and CEO of Beeler.Tech, sits down with Nils Lind, CEO of Assertive Yield. Nils shares his professional journey and delves into the latest trends in the publishing industry for 2024. Discover the technological advancements in the publisher space, the story behind the founding of Assertive Yield, and Nils' vision for the company's future.

On this episode of Beeler.Cast, Rob sits down with Mike O'Sullivan, Co-Founder of Sincera Inc, and Paul Bannister, Chief Strategy Officer at Raptive, to recap their thoughts on the inaugural AdTech Economic Forum.

Beeler.Cast Episode 309 with Samantha Giaver , Head of Global Sales at ADvendio. In this episode Rob and Samantha talk about order management systems and how that applies to retail media and agencies, and figuring out why Rob hasn't been using the word tumultuous in his everyday life.

In this episode, Rob chats with Jared Siegal, Founder and CEO at Aditude. They dive into the issues facing publishers in Q4 heading into 2024, how difficult it is to make real change, and even a little whisky in Edinburgh.

Summer's over as Rob finds himself in a world of Game of Thrones. In this episode Rob shares some of the conversations he had over the summer.

On this episode of Beeler.Cast, Rob talks with Andrew Casale, President & CEO at Index Exchange. They talk about MediaMath, sustainability, good stewardship for publishers, and what SSP's have to do to help their publisher partners.

On this episode of Beeler.Cast, Rob talks to Jake Abraham, Chief Commercial Officer at Audigent about 2024, first party data strategies, and who their favorite German director is.

On this episode of Beeler.Cast, Rob finally becomes a talkshow host and talks to several people about things going on in the industry. He talks about MediaMath, Base Camp and the Beeler.Tech Trip to DC.

On this episode of Beeler.Cast, Rob talks with Tina Iannacchino, US Senior Publisher Director at Seedtag. They cover topics from Barbie to block lists, AI to DC, and even solving the world's problems.

Sit back and listen while Rob dives into what we have going on for Fall events, SPO and a new term "bidflation", and what goes into a kitchen renovation at the Beeler household.

Beeler.Cast Ep 301 - Building A Better Mousetrap by Rob Beeler's Beeler.Cast

In the Episode of Beeler.Cast, Rob is joined by Asaf Shamly, Co-Founder and CEO of Browsi. Listen in as they talk topics from balance to Artificial Intelligence, and event throw in a little David Bowie.

In this episode, join Rob and Philippe, Chief Revenue Officer at STN Video, as they dive into non CTV video, how the standards are changing, and the effect it's going to have on publishers.

In this episode Rob talks with John Shankman, Founder and CEO of Hashtag Labs who has been a supporter of the Beeler.Tech community from the very beginning. They cover everything from how ad tech is bought and sold, understanding the code on the page, and what makes selling ad tech challenging but interesting.

In this episode, Rob sits down with Freestar President and CEO, Kurt Donnell. They'll dig into tops about automation, people, roulette and even some golf.

Beeler.Cast Episode 211 with Doug Huntington by Rob Beeler's Beeler.Cast

Beeler.Cast Episode 210 with Ray Adamson by Rob Beeler's Beeler.Cast

Rob Talks withCareer Futurist and ex-AdOps, Joanna Bloor, about Star Trek. Nope, we're not talking about the trouble with tribbles, but what you can learn from Star Trek when assembling and managing your team. Joanna mentioned this in Base Camp in May and we wanted to dive in deeper on a podcast.

Lisa Abousaleh, Chief Client Officer and Co-Founder of Neutronian, and George Mani, Senior Sales and Business Development Advisor at Neutronian, will chat with Rob Beeler about the latest in data quality verification.

Will Doherty is VP Inventory Development at The Trade Desk. In this episode we talk to him about OpenPath and what it means to publishers and to the industry. Will says he's ready to debunk some myths that have already emerged and answer the hard questions. Bring it!

The Media/FinTech connection is not what you think First of a series of podcasts exploring the intersection of media, FinTech and cryptocurrency. Forget monkey NFTs: FinTech could unlock new untapped marketplaces for media companies. To set the stage, our first episode is with Maceo Rémy and Sunil Sharma to dispel some myths and outline a strategy media companies should start to think through.

The Collapse of the Ad Tech Surveillance Economy with Judy Shapiro. Judy Shapiro has had a distinguished career working both the agency side (NWAyer) and client side (AT&T, Lucent Technologies, Bell Labs, Phillips, Paltalk and CA) where she became an early advocate of advertising technology. By 2011, Judy could see the opportunity of digital marketing and she decided to start her own ad tech venture, engageSimply; an acquisition marketing firm that uses artificial intelligence to precisely identify, access, and buy the topics a brand should invest in to drive sustainable acquisition. During this time, Judy was a regular contributor and speaker at industry venues including AdAge, 4A's, Huffington Post, and Entrepreneur aimed at inspiring her colleagues to embrace ad tech's potential. While at the same time educating marketers about ad tech's dark side where algorithms trump intuition and platforms overshadow people. In 2017 and 2018, engageSimply was awarded “Top 10 Content Marketing Solution” from Marketing Tech Insight.

In this episode, we talk with Ian Gibbs, Research and Insight Specialist with CoLab Media Consulting, as he takes us through the Barometer research findings! The Rev Ops Barometer Report was just published! Contact us at support@beeler.tech to find out how you can get a copy.

Jonathan Mendez has been too quiet Jonathan is my go-to guy if I want to stir shit up about ad tech. But he's been quiet. What's he up to? - Ad Tech Tea - CDPs - Another AdMonsters Flashback

Our guests this week: - Morvareed Salehpour, Esq., Managing Partner @ Salehpour Legal Consulting - Stephen Dove, Head of PM @ Waze Monetization Topics for discussion: - Is privacy regulation actually helping with privacy? - Targeting, measurement, and privacy through the lens of Waze's hyperlocal ads business

Think late-night talk show meets ad tech. The twist: who knows, we might bring you in on the conversation. Our guest this week (all subject to change last minute, we're sorry to say): Shiv Gupta, Managing Partner at U of Digital Topics for discussion: - It is the pilot episode of this format, so maybe we just see if we remember to hit the record button. - PMPs in Aisle 3: Walmart now stocks a DSP? - Nielsen (not to be confused with Nelson) has been suspended by the MRC

Rob Deichert and I recorded this back in July as a webcast. Rob shared his ideas on Linkedin in a series of articles and he laid out some no bullshit tactics and colorful analogies he really needs to explain. Rob recently became CRO at TuneIn. Rob's article series on Linkedin: https://www.linkedin.com/pulse/yakuza-flux-capacitor-pandemic-product-roadmap-part-1-rob-deichert

This is actually the audio only version of a webcast I did with Ben Reid, CEO of Elasticiti. (https://www.elasticiti.com/). The topic of our conversation: How to be Convincing with Data. Depending on your role, you may be the person closest to the data that people need to make smart decisions for your company. But how can you help make that data tell a story?

I take no time to tackle the big issues on this episode: where are the white sunglasses, Brendan? More importantly we discuss identity, tying some of it back to attempts in the past to accomplish what we must this year. If you want to be anonymous, we need to know who you are.

This isn't an interview but instead the audio recording of a presentation I gave at adPushup's Programmatic Meetup 2020 back in October. The session  was labeled "the programmatic publisher" and was described as A glance at how publishing is changing. Working in not a just programmatic-only, but a programmatic-driven environment. Forecasting the evolution of responsibilities for programmatic pros going forward.

Sovrn is an ad tech company that's made some interesting bets. I catch up with CEO Walter Knapp and talk through their strategy and what's really important to publishers: independence.

Beeler talks with Neal Thurman (Coalition for Better Ads / Brand Safety Institute) and Dan Rua (Admiral) about their call for participation in a pilot program. We talk about ad blocking, better ad experiences and a new segment: "To Catch an Ad Blocker". Link to the pilot program: https://blog.getadmiral.com/coalition-for-better-ads-partners-with-admiral

Rob Beeler, talks paywalls, registration and the interesting work done by The Globe and Mail with machine learning.

Rob Beeler speaks with Warren Zenna about the role of the CRO and the changes the pandemic have had on how we work.