Podcasts about Paul Bannister

My guest on this week's episode of the podcast is Paul Bannister, the Chief Strategy Officer at Raptive. Paul is returning to the podcast for the third time; see the first two episodes here and here. Our topic of discussion is Google's AI Overviews product, which I profiled in Google's Gambit. Among other things, we cover: How web publishers perceive AI Overviews; Whether AI Overviews have yet appreciably impacted publisher traffic; How AI Overviews might fit into Google's broader strategy with respect to the Open Web and Cookie deprecation; Google's claim that AI Overviews result in increased clicks to publisher websites; Whether AI Overviews can fortify Google against competition from other LLM-based search or chatbots, like Perplexity; Whether AI Overviews incentivize publishers to license their data to Google in exchange for exposure; Google's Quick View feature; What it means that Google's share of the search advertising market is expected to drop below 50% in 2025. Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast: Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance. ⁠⁠⁠Clarisights⁠⁠⁠. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to⁠⁠⁠ clarisights.com/demo⁠⁠⁠ to try it out for free. INCRMNTAL⁠⁠. True attribution measures incrementality, always on.

Creating a brand to withstand algorithm changes, going beyond branding basics, and how your brand can influence your business strategy. ----- Welcome to episode 487 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Trant from Foodie Brand Lab and Hey Nutrition Lady. Actionable Steps to Shape a Successful Brand There has been a lot of buzz around the importance of building a strong brand as a food creator. Amidst the volatility of search algorithms and the rise of AI, food bloggers are looking for a way to stand out and build a loyal following. Enter, Katie Trant! She has a Masters in Nutrition and started her own food site, Hey Nutrition Lady, back in 2010. She also works full-time at brand and business consultancies helping big companies define their brand. So you might say she was well-positioned to start Foodie Brand Lab to help food bloggers (like you!) refine their brand strategy. In this interview, Bjork and Katie discuss everything you need to know about brand: what it is, why it matters, how to define your brand, and how it can influence your business strategy. Katie also provides actionable steps to start building a stronger brand to help you stand out in the crowded space of food blogging. 3 episode takeaways: What is a brand? A brand is much more than a logo, color scheme, design, or font. It includes such things as brand personality, tone of voice, brand position, brand purpose, and brand values. Your niche is part of your brand, but your brand has the potential to be even more impactful in your success than a niche. A strong brand can withstand algorithm changes: It has never been more important to have a brand as a food blogger. Katie discusses how to shape the perception of your brand, and why brand matters so much in the current digital landscape. Actionable steps to go from search traffic to direct traffic: Katie walks listeners through several thought exercises (like whether you have a traditional or personal brand) and concrete steps that they can take to start building a better brand. Resources: Foodie Brand Lab Hey Nutrition Lady Pinch of Yum Magnolia Kate Spade 424: The Future of Content Creation (and Protection) in a World of AI with Paul Bannister from Raptive 467: Pinterest Strategy in 2024 Q&A with Kate Ahl Dave Ramsey 1000 True Fans Pinch of Yum Easy Sesame Noodles Smitten Kitchen Butter Noodles CultivateWP Inquiring Chef Follow Katie on Instagram and Facebook Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by Tailor Brands. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

Andrew Cassale from Index Exchange and Paul Bannister from Raptive help analyze today's shocking news.For more in-depth discussion of these topics and links to the news we discuss, subscribe to the Marketecture newsletter at https://news.marketecture.tvCopyright (C) 2024 Marketecture Media, Inc.

On this episode of Beeler.Cast, Rob sits down with Mike O'Sullivan, Co-Founder of Sincera Inc, and Paul Bannister, Chief Strategy Officer at Raptive, to recap their thoughts on the inaugural AdTech Economic Forum.

In this episode of the Mobile Dev Memo podcast, I discuss third-party cookie deprecation in Chrome, as well as Google's Privacy Sandbox suite of tools with Paul Bannister, the Chief Strategy Officer at Raptive. Over the course of our conversation, we cover: The current state of third-party cookie deprecation in Chrome; Whether publishers are generally prepared for the full rollout of third-party cookie deprecation; Whether any components of the Privacy Sandbox are underrated, or will ultimately perform better than expected; Whether the Privacy Sandbox achieves an optimal balance across privacy preservation and advertising efficacy; If third-party cookie deprecation benefits the walled gardens; How publishers can test Privacy Sandbox; Whether Google will limit the functionality of first-party cookies, as Apple has done with ITP. Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast: ⁠INCRMNTAL⁠⁠. True attribution measures incrementality, always on. Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

Analyzing how AI could disrupt the world of digital content creation, strategizing for the future of food blogging, and understanding Raptive's initiatives to protect online content. ----- Welcome to episode 424 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister from Raptive. The Future of Content Creation (and Protection) in a World of AI It's hard to keep up with AI, as the technology, legislation, and our understanding of it, are rapidly evolving. As content creators, it's imperative that we stay as informed as possible to understand how AI will alter the future of food blogging, and what we need to do now to stay ahead of these changes. And that's why Paul Bannister is back on the podcast this week! Bjork and Paul discuss how AI tools are currently using existing content, like recipes from food blogs, and how online search might change in the coming years. They share actionable steps you can take to protect your content, and how you might want to change your content and business strategy in a world of AI. This episode is a must-listen for anyone in the content creation space. In this episode, you'll learn: How AI has the power to disrupt the world of content creation and SEO. What Generative AI is. How AI tools use existing online content (like recipes). How AI might change online search and search traffic patterns. What the path forward for content creators looks like. How to prevent the GPTBot from crawling your site. What you can do to protect your content moving forward. How to approach balancing SEO vs. creating content in your own unique voice that connects with your audience. The importance of diversifying traffic sources. Resources: Raptive ChatGPT Bard Midjourney Runway Stable Diffusion Reddit will begin charging for access to its API OpenAI GPTBot Yoast How to prevent GPTBot from crawling your site 091: Optimizing Recipes for SEO with Joost De Valk from Yoast SEO Raptive's AI Open Letter The Washington Post: Inside the secret list of websites that make AI like ChatGPT sound smart How to sign the Consent to Advocate for Responsible AI agreement (CARA) Google's SGE Kevin Kelly: 1000 True Fans Search Engine Land Follow Paul on Twitter Join the Food Blogger Pro Podcast Facebook Group ----- This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Navigating the changing landscape of video advertising, adapting to a future with AI, and understanding the removal of third-party cookies with Paul Bannister ----- Welcome to episode 410 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister from Raptive. AI, Third-Party Cookies, and Changes in Video Advertising Standards If it feels like the last few years have come with a lot of changes in the online world, that's because there have been tons of changes. We're talking ChatGPT and AI, the removal of third-party cookies, the rapid growth of video, and more. Luckily, our guest on the podcast today is just the person to break down these big changes and explain how it all relates to content creators. Bjork is chatting with Paul Bannister, the CSO and co-founder of Raptive (formerly AdThrive and CafeMedia) about all of these buzzy topics. Whether you're hoping to qualify for Raptive in the future, are already a Raptive creator, or are just curious about all of the tech news in the online space, this is a really informative listen! In this episode, you'll learn: More about the beginning of Paul's career founding Online Gaming Review in 1995. How he approaches big changes in the online space. What third-party cookies are, how they relate to digital advertising, and what you need to know about the removal of third-party cookies from Google. What's next for advertisers after the removal of third-party cookies. How ChatGPT and AI are changing the world of content creation. How the transition from UA to GA4 will change Raptive's eligibility criteria. About why he believes “video is the future” and how the advertising space is changing to reflect that. The difference between in-stream, out-stream, and accompanying content video ads. More about the new standards for video advertising. How Raptive is evolving to help content creators diversify their income streams. Resources: Paul's previous episodes on The Food Blogger Pro Podcast here and here Raptive formerly known as AdThrive and CafeMedia Dotdash Meredith ChatGPT Pinch of Yum's 20 Minute Healthy Chicken Parmesan Bard Nothing Gold Can Stay by Robert Frost Raptive's Eligibility Criteria 363: What Bloggers Need to Know About Google Analytics 4 with Alison Bechdol Google Analytics Course on Food Blogger Pro IAB Tech Lab Raptive Blog Follow Paul on Twitter Join the Food Blogger Pro Podcast Facebook Group ----- This episode is sponsored by Duett. Learn how the Duet team can leverage your email list for ever more site traffic at duett.co/foodbloggerpro.  If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

What's in this episode:- Running a virtual office- Creating a referable experience- Importance of communication- Setting bigger goals- The 7 step processAbout Paul:As a husband and father to two small children, Paul understands the importance of protecting what matters most. As an Allstate agent in Springfield, Missouri and surrounding areas, he has gotten to know a lot of local families and enjoys being a part of the community. Prior to opening his first Allstate Agency, Paul gained a great deal of experience in the financial services industry, specializing in catastrophic tragedies. You can never forecast certain life events, but Paul can help you protect your family and assets from financial devastation.Contact  Paul:Facebook: @pjbagencyWebsite: agents.allstate.comFREE Download available here: https://www.weaversa.com/7stepCatch the full video of this conversation: https://youtu.be/XFrzU-Tzjx0Text BUZZ to (816) 727-7610 to connect directly with us and share your favorites from the episode or learn more about upcoming events and challenges happening in our industryJoin Weaver Sales Academy: https://www.weaversa.com/Follow Michael & Courtney on social media:Facebook: https://www.facebook.com/mandcweaverInstagram: https://www.instagram.com/mandcweaver/Youtube: https://youtu.be/XFrzU-Tzjx0Michael LinkedIn: https://www.linkedin.com/in/michael-weaver-a2940095Courtney LinkedIn:  https://www.linkedin.com/in/courtney-weaver-4b8139a0/

Our latest episode of the Marketecture podcast with Ari Paparo, Eric Franchi from AperiumVentures and Paul Bannister, the CSO at CafeMedia.Cafe Media is always on the cutting-edge of monetization for digital publishers, so we ask Paul to give perspective on the Chrome sandbox, Trade Desk's UID and OpenPath initiatives, and everything else you need to worry about.Also, ad tech veteran Neal Mohan takes the helm at YouTube. And BlueKai founder Omar Tawakol has a new start-up for digital product placements.Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2023 Marketecture Media, Inc.

Not getting enough RPM from your blog? It's time to spice up your content creation and learn your way of partnering with ad networks so you can increase your site's RPM. In this insightful episode, I'm honoured to speak with Paul Bannister who is the Chief Strategy Officer at Ad Thrive. In his role, he leads the programmatic sales and video monetization teams that create compelling media experiences that connect the world's largest brands with the company's nearly 4,000 independent publishers. He serves on the board of the IAB Tech Lab and is actively involved in the W3C and Prebid communities that are driving the future of advertising. We have discussed valuable topics such as how to become an attractive publisher to advertise on and be a publisher that bigger media buyers and Ad networks WANT to partner with? What that entails, the steps you can take with your content, with your brand, and with your audience? How to increase your RPM once you have partnered with an ad network? We also dived into third-party cookies (what are they, what do they mean for bloggers, and how do they work)? What happens when those third-party cookies were removed and ended? What does that mean for us website owners and how do we make money?  Lastly, Paul spilled the beans on the solutions and alternatives for us and ad networks so we don't go out of business.  If you want to increase your blog's RPM, explore the ways in this episode now!   Episode Highlights 03:37 Is CafeMedia & AdThrive the same? 07:07 Paul's journey in selling a website in the ‘90s  09:31 How do bloggers attract Ad networks to partner with them? 11:35 How to get more engagement out of the content that you create? 18:55 What do top sites have in common? 22:19 How does AdThrive increase a site's RPM? 29:03 Third-Party Cookies: What is it? How does it work? What happens when these are removed? 44:47 Where can you find Paul? About The Guest Paul Bannister is the Chief Strategy Officer at Ad Thrive. In his role, he leads the programmatic sales and video monetization teams that create compelling media experiences that connect the world's largest brands with the company's nearly 4,000 independent publishers. Before joining AdThrive, he founded Online Gaming Review, one of the first websites dedicated to computer games, authored two books on computer games, and held roles at USWeb/CKS, Ameritrade, and CMP Media. He serves on the board of the IAB Tech Lab and is actively involved in the W3C and Prebid communities that are driving the future of advertising. Resource Links ➥ Buying Online Businesses Website (https://buyingonlinebusinesses.com)  ➥ Download the Due Diligence Framework  (https://buyingonlinebusinesses.com/freeresources/) ➥ Visit Niche Website Builders and get EXCLUSIVE OFFERS here as a BOB listener (https://bit.ly/3BusZE3) Connect with Paul Bannister: ➥ https://adthrive.com/  ➥ www.cafemedia.com ➥ https://twitter.com/CafeMedia_  ➥ https://www.linkedin.com/company/cafemedia/ See omnystudio.com/listener for privacy information.

Paul Bannister is an English medium who guests on Twisted & Misunderstood giving his unique answers to the five + one questions Hosted by Dominic J Zenden. auraprofiling@gmail.com www.myndsite.org --- Send in a voice message: https://anchor.fm/dominic-zenden/message

In this special edition of the UK Psych Health and Safety Podcast, to mark Men's Health Week 2022, Sheila Lord has been speaking to Emily Pearson, Co-founder & Managing Director of Our Mind's Work and Paul Bannister, Director at ManHealth. Emily is the founding manager of Our Minds Work & Paul is the founder of Man's Health and both work together to tackle male-specific stigma and normalize help-seeking behavior among men for ultimate mental wellness. Amongst other things, they are discussing how we go about engaging with men on mental health when a lot of well-being initiatives are not male-focused and also talk about their Manbassador program.

On our latest podcast, our managing editor, Tina Perinotto, spoke with energy efficiency expert Dr Paul Bannister. Last year, the physicist was awarded the James Harrison Medal, which is the highest honour bestowed by AIRAH, Australia's body for the HVAC industry.Few people know more about energy efficient buildings than Dr Paul Bannister, who was one of the original architects behind the National Australian Built Environment Rating System (NABERS).Paul headed up his company Exergy for more than 15 years before it was absorbed into Energy Action. He is now director of innovation at Australian energy management consultancy DeltaQ. He's now working on the next update to Section J, the sustainability component of the National Construction Code.

Focusing on quality content, optimizing your ad revenue, and understanding how the cookieless future will affect ad networks and publishers with Paul Bannister and Courtney Kahn from AdThrive. ----- Welcome to episode 352 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Courtney Kahn from AdThrive about optimizing ad revenue. How to Optimize Your Ad Revenue Today, we're really excited to be chatting about all things advertising with two members of the AdThrive team, Paul Bannister and Courtney Kahn! Ads are one of the best ways to earn passive income from a blog, so it's not surprising that many food bloggers place a lot of emphasis on increasing their ad revenue. And in this episode, Paul and Courtney are sharing all their expert advice on just that topic: how to optimize your ads and increase your earnings. You'll also hear what changes will be coming soon to the ad industry, how the ad industry works behind the scenes, and more. In this episode, you'll learn: How Google is planning to phase out third-party cookies on Chrome How the cookieless future will affect ad networks and publishers Why quality content and engagement is so important How to create the optimal ad experience on your site How to increase your ad revenue Why advertisers have started focusing more on video Why you should set up a video sitemap How programmatic advertising works What's coming next for the ad industry Why it's so important to diversify your revenue streams Resources: AdThrive AdThrive Blog What Your Favorite Sad Dad Band Says About You Ira Glass quote Pinch of Yum January Meal Planning Bootcamp Frederick Buechner quote Follow AdThrive on Instagram, Facebook, and Twitter Register for the Keyword Research Live Q&A Join the Food Blogger Pro Podcast Facebook Group Check out the Food Blogger Pro YouTube channel (and subscribe while you're there!) If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

BoA:Audio goes behind the scenes at the National Enquirer with Paul Bannister, author of Tabloid Man & the Baffling Chair of Death. Bannister, formerly the Enquirer's chief paranormal reporter in the 1970's, pulls the curtain back on the notorious tabloid.

Paul Bannister is an ex-professional video gamer turned champion of the long-tail publisher via almost two decades with CafeMom and now CafeMediaMore

Paul Bannister is an ex-professional video gamer turned champion of the long-tail publisher via almost two decades with CafeMom and now CafeMediaMore

Wayne is joined by Paul Bannister from Cafe Media to discuss the Privacy Sandbox. Paul is a member of the W3C working groups focussing on how Chrome (the browser) can enhance user privacy but maintain an ad-funded internet. A fascinating conversation!Paul's Twitter account - https://twitter.com/pbannistPrivacy sandbox intro - https://cafemedia.com/guide-to-googles-privacy-sandbox/ See acast.com/privacy for privacy and opt-out information.

In this episode of the MDM Podcast, I discuss the future of privacy as it relates to digital advertising with Paul Bannister, the Chief Strategy Officer at CafeMedia. Paul and I consider why the platforms -- but especially Apple -- are developing new privacy frameworks, how Google's privacy sandbox initiative may perform relative to user-based targeting, and what is meant when we use the word "privacy" to describe how a user behaves or interacts with properties online.

Understanding Spirit Alan Cox talks to Author Paul Bannister May 30th 2013

Understanding Spirit Alan Cox talks to Author Paul Bannister May 30th 2013

Understanding Spirit Alan Cox talks to Spiritual poet Sue the word Thompson and writer Paul Bannister 3rd January 2013

Understanding Spirit Alan Cox talks to Spiritual poet Sue the word Thompson and writer Paul Bannister 3rd January 2013

Understanding Spirit Alan Cox talks to Spiritual poet Sue the word Thompson and writer Paul Bannister 3rd January 2013

Understanding Spirit Alan Cox talks to Spiritual poet Sue the word Thompson and writer Paul Bannister 3rd January 2013

The ad industry is hard at work resolving the future of identity, but in this week’s spook-tastic show, publishers sense a scary presence awaiting them down the hall: new forms of data leakage! In this week’s episode, special guest CafeMedia’s Paul Bannister offers a word of caution on how these new solutions might be privacy safe for consumers, but compromise publishers. And speaking of identity, the AdExchanger team breaks down the new partnership between The Trade Desk and LiveRamp – and what it all means.

Ad revenue in Q4, common traits of top ad revenue-earning sites, and balancing ad revenue and user experience with AdThrive. ----- Welcome to episode 275 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Becca Clark from AdThrive about how ad revenue works and how food bloggers can increase the income they get from ads. Optimizing Ads  Let’s talk about ads. They’re a simple way to make some money from your site (essentially, the more traffic you have, the more ad revenue you can potentially make), and there are many different strategies to help you optimize your ad revenue out there. But ad placement and revenue is an art and a science. Paul and Becca from AdThrive are here on the podcast to talk about how ads work and how food bloggers can optimize the ads they run on their sites. It’s an interesting conversation in how ads operate behind-the-scenes, as well as how incredible content is essentially the ultimate driver of ad revenue. In this episode, you’ll learn: What they do at AdThrive Common traits of top ad revenue-earning sites How to evaluate ad managers How to optimize your ad income What a Google Certified Publisher is What viewable ads and sticky ads are How recipe ads work How to balance ad revenue and user experience How to optimize ads for Q4 How the food industry is trending Resources: AdThrive WP Recipe Maker Tasty Recipes If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

Understanding Spirit 18th Nov 2011 Alan Cox interviews Paul bannister Author and Journalist

Understanding Spirit May 10th 2011 Alan Cox interviews Paul Bannister Author and Journalist

Understanding Spirit May 10th 2011 Alan Cox interviews Paul Bannister Author and Journalist

Understanding Spirit May 10th 2011 Alan Cox interviews Paul Bannister Author and Journalist

Understanding Spirit May 10th 2011 Alan Cox interviews Paul Bannister Author and Journalist

This week Erik and I get In. The. Weeds. with Paul Bannister (Chief Strategy Officer, CafeMedia). Paul walks us through WTF the W3C is and why publishers need to start caring, quickly. We get deep into how publishers need to get involved, the risks we run when we let adtech companies claim to speak for publishers, and whether anything will even get done.

Gatwick Airport has become a name synonymous with Splunk, and since we first embraced the world of Splunking there has been no slowing down with our innovative ways of using every data feed and technique available to gain insightful business analytics to improve operation. Join us as we take you through our new and exciting use cases. We will show you how we provide our key operations, from road to runway, with all the data insights they could ever need, adding key resilience to existing systems and combining our Cloud and Enterprise environments. All while we are utilizing inventive CSS techniques to give the impression of bespoke individual systems. We are getting more end users onto the Splunk platform without them even realizing their using Splunk at all. Speaker(s) Paul Bannister , IT Development Specialist, Gatwick Airport Ltd Alex Webber, IT development Specialist, Gatwick Airport Ltd Slides PDF link - https://conf.splunk.com/files/2019/slides/IOT1632.pdf?podcast=1577146206 Product: Splunk Enterprise, Splunk Cloud Track: Internet of Things Level: Good for all skill levels

Gatwick Airport has become a name synonymous with Splunk, and since we first embraced the world of Splunking there has been no slowing down with our innovative ways of using every data feed and technique available to gain insightful business analytics to improve operation. Join us as we take you through our new and exciting use cases. We will show you how we provide our key operations, from road to runway, with all the data insights they could ever need, adding key resilience to existing systems and combining our Cloud and Enterprise environments. All while we are utilizing inventive CSS techniques to give the impression of bespoke individual systems. We are getting more end users onto the Splunk platform without them even realizing their using Splunk at all. Speaker(s) Paul Bannister , IT Development Specialist, Gatwick Airport Ltd Alex Webber, IT development Specialist, Gatwick Airport Ltd Slides PDF link - https://conf.splunk.com/files/2019/slides/IOT1632.pdf?podcast=1577146224 Product: Splunk Enterprise, Splunk Cloud Track: Internet of Things Level: Good for all skill levels

Gatwick Airport has become a name synonymous with Splunk, and since we first embraced the world of Splunking there has been no slowing down with our innovative ways of using every data feed and technique available to gain insightful business analytics to improve operation. Join us as we take you through our new and exciting use cases. We will show you how we provide our key operations, from road to runway, with all the data insights they could ever need, adding key resilience to existing systems and combining our Cloud and Enterprise environments. All while we are utilizing inventive CSS techniques to give the impression of bespoke individual systems. We are getting more end users onto the Splunk platform without them even realizing their using Splunk at all. Speaker(s) Paul Bannister , IT Development Specialist, Gatwick Airport Ltd Alex Webber, IT development Specialist, Gatwick Airport Ltd Slides PDF link - https://conf.splunk.com/files/2019/slides/IOT1632.pdf?podcast=1577146229 Product: Splunk Enterprise, Splunk Cloud Track: Internet of Things Level: Good for all skill levels

Gatwick Airport has become a name synonymous with Splunk, and since we first embraced the world of Splunking there has been no slowing down with our innovative ways of using every data feed and technique available to gain insightful business analytics to improve operation. Join us as we take you through our new and exciting use cases. We will show you how we provide our key operations, from road to runway, with all the data insights they could ever need, adding key resilience to existing systems and combining our Cloud and Enterprise environments. All while we are utilizing inventive CSS techniques to give the impression of bespoke individual systems. We are getting more end users onto the Splunk platform without them even realizing their using Splunk at all. Speaker(s) Paul Bannister , IT Development Specialist, Gatwick Airport Ltd Alex Webber, IT development Specialist, Gatwick Airport Ltd Slides PDF link - https://conf.splunk.com/files/2019/slides/IOT1632.pdf?podcast=1577146252 Product: Splunk Enterprise, Splunk Cloud Track: Internet of Things Level: Good for all skill levels

As bloggers, it can be tricky to know how to use ads on your site, what ads you should use, and what types of content will bring you the most ad revenue.  So let's explore how to increase your income with online ads. Ad income is beneficial for bloggers because it's passive income. I am a huge believer in finding ways to grow your income without increasing your workload. The ad company we use on our site, Catch My Party, is Ad Thrive, and it's been a great fit for us. AdThrive is a premium ad company.  My guest today is Paul Bannister, Executive Vice President at Ad Thrive. We talk about what a company like Ad Thrive is looking for in terms of its bloggers and publishers, why ad revenue is important, what kind of content will grow your traffic, and the latest trends in the online ad business.  If you are a blogger who wants to learn more about using ads, I think this episode will be a great tool for you! What You Need as a Blogger to Join Ad Thrive Paul and his company look for bloggers who have original content, a clean site, and who view their blog as their business, not a hobby.  They want bloggers with a good history of content and a strong audience.  Ad Thrive has minimum monthly page views of 100K in order to consider working with a blogger.  If you are getting more than 100K page views a month, it will be evident that your blog is more than a hobby to you.  How Digital Ad Agencies Work  There are various types of ad networks. Some focus on connecting as many bloggers to brands as possible.  There are other ad agencies that want to focus on a specific niche, such as healthcare.  Using Google AdSense can be nice since they are a big name and you can easily add ads to your site even if your blog is small. As your blog gets bigger, an ad network like Ad Thrive can bring in ad agencies from all across the industry, not just Google-related.  Ad Thrive makes their business decisions based on what is best for the bloggers they work with. Can You Make a Living Off of Ads on Your Blog?  If you are a blogger with 100K page views, you are not going to be able to quit all your other jobs and live off your ad revenue.  Not only is it not feasible, but Ad Thrive is big on their publishers having several different revenue streams.  It is always a good idea to have several sources of income, no matter where you are in your blogger stage. Ads can be a big part of that revenue, but you need something to fall back on should your ad revenue dry up.  Your niche will also affect how well your ads do. Travel and personal finance are great niches for ad income.  How to Grow Blog Traffic  Traffic is crucial to ad income, because the more traffic you have, the more ad income you earn.  But we all know that growing traffic isn't easy these days. *(Which is why you need a tool like MiloTree!) The best way to grow your blog traffic is to be great at something. If you understand Pinterest and do really well marketing your blog there, keep it up. If email is your jam, use your email list to the best of your ability. Focus on what you're best at and stay in that space for a while.  Site Speed Matters  Sire speed matters, particularly for SEO. Anything you add to your blog is going to affect your site speed.  You should have the overarching view of, “What is on my page and how is it serving my audience?” So, you need to think of the tradeoff of the new content or ad that you're publishing and how it will affect your site speed.  If your site is slow to load, the person who found you on Google search is probably going to bounce away from your page to one that loads faster.  Each ad has a slight effect on your site speed. The first ad is going to have the most impact, and after that the impact is minimal.  How to Find an Ad Network  Let's say you're a blogger. You have no ads on your site currently, but after listening to this episode, you're ready to jump into the ad game. Where do you start? What should you look for in an ad network? One of the first things to do is to read reviews from other entrepreneurs who have used a specific ad company. If you know someone who has ads on their site, as them if they're pleased with the ad agency they're using. Checking out other sites or businesses that are using a specific ad company is a good way to get a feel for that company's values.  There is a tool called Built With that will show you which ad networks the site is working with. Your ad network is a big revenue stream, but it is also a big part of the user experience. You want to make sure that the ad company you use matches the experience you want your readers to have. Where You as a Blogger Should Focus Your Business Bloggers wear a million hats, so it can be hard to know where you should put the majority of your focus. Paul believes in focusing on the thing you are the best at first.  Pick the content you are good at creating and create more of that.  Which audience do you completely understand? Talk to them more. Pick the revenue source that you are good at building and focus on that.  Different people are good at different things, so knowing yourself and what motivates you is the best place to start. The folks at AdThrive are very much focused on the future, whether that's 3 months from now or 3 years down the road. Their goal is to “future proof” what they offer their publishers.  We here at MiloTree and Catch My Party recommend that if you are interested, you reach out to Ad Thrive at info@adthrive.com. Read the podcast transcript for “How to Best Understand the World Of Online Ads” Imagine a world where growing your social media followers and email list was easy… It can be with MiloTree! Try the MiloTree pop-up app on your blog for 30 days risk-free! Are you serious about growing your online business? Have you got some traffic but you know you need more? Let your MiloTree pop-ups help you get to that next level by turning your visitors into email subscribers and social media followers on Instagram, Pinterest, Facebook, and YouTube. Sign up today! Install your MiloTree pop-ups on your site in under two minutes. Sign up for MiloTree now and get your first 30 DAYS FREE! TIMESTAMP Intro 4:25 Content Requirements for Ad Thrive 6:20 How Ad Agencies Work 11:15 Making A Living Off Ads  15:35 Growing Traffic  18:45 Site Speed Matters  25:20 How To Find An Ad Network  27:10 Where You as a Blogger Should Focus 29:10 The Future of Ads   TOP 4 TAKEAWAYS  If you want to work with an ad agency, create plenty of original content, design a blog with clean lines, and concentrate on making your blog a business, not a hobby.  Don't count on ad income as being your sole source of revenue; multiple streams of income is always a smart move. Grow your blog traffic by being great at something and doing more of it. When looking for the perfect ad agency, ask other bloggers who they prefer and read reviews online. 

In part one of this week's _**Mental Health Monday**_, **Mick Coyle** is joined by **Prof. Andy Smith** from **Edge Hill University** to discuss his new study showing the prevalence of mental health issues in sports. And in part two, **Paul Bannister** and **Wayne Norris** join Mick for a conversation about **Our Blue Light**, dealing with mental health support in the emergency services.  Originally broadcast **May 20th 2019**. Follow **@MrMickCoyle**, **@ProfAndySmith**, & **@OurBlueLight.** Produced by **@John_Fogarty**.

Mental health campaigner, Jake Mills, joined Mick Coyle for a new extended #MentalHealthMonday feature, Mental Health Extra. Mental Health Extra takes a deeper look into the weekly podcast and Mick and Jake discuss mental health news stories from the week. This week Mick and Jake looked at the Liverpool City Region Mental Health Summit and the work of local Blue Light Mind Champion, Paul Bannister. Visit the Hub of Hope here: www.hubofhope.co.uk Follow Mick Coyle @MrMickCoyle and Jake Mills @JakeMills1

Director of Time to Change, Sue Baker, joined Mick Coyle on Mental Health Monday ahead of the Liverpool City Region Mental Health Summit. Sue talked about the importance of the 'Time to Change' pledge which was signed by Liverpool City Region Metro Mayor, Steve Rotheram, and how it is a commitment to change attitudes and actions around mental health in the workplace. Hear from the Metro Mayor and also the Merseyside Fire and Rescue service on why they have signed the pledge. Plus, North West MIND Blue Light Champion, Paul Bannister, was alongside Mick to talk more in depth about how the emergency services deal with mental health within staff and the role of a 'Blue Light Coordinator'.

04-26-11 – Garret John LoPorto, Wayseers, Paul Bannister by Nightwatch Radio

Open chat on www.liveparanorma.com Come hang out now!!!

A World of strange happenings with host Paul Bannister. only on www.liveparanormal.com

Paul Bannister presents... World of strange happenings Paul Bannister

Only on www.liveparanormal.com Every other friday 9pm est Paul BannisterWorld of strange happenings

In our Friday evening program ‘A World of Strange Happenings,'  'Tabloid Man' author and former National Enquirer chief reporter of the paranormal, Paul Bannister will explore stories the politicized, niche-conscious mainstream media ignore, spurn or suppress.   Bannister and expert guests have already discussed the Saharan Dogon tribe's mysterious knowledge of the star system of Siirius centuries before science 'discovered' it, and why new knowledge of extraterrestrial contacts that gave the Dogon their secrets is being suppressed by high level government officials in the US and overseas.   The show's insiders have spilled secrets about the telephone hacking scandal that is turning Hollywood upside down, and is taking us into a huge shakeup of our media industry that will affect us all.   In coming weeks, Bannister, an investigative reporter, will continue to lift the lid on media tactics and foul play, talk about conspiracy theories, the secret voyages of Vikings, Chinese and Sir Francis Drake to explore North America, what the national press really knows about Obama's birth certificate and Oprah's death plans, and how you may be related to Ghenghis Khan.    He will reveal stunning new evidence of reincarnation in 21st century America and 12th century France, host a fascinating show about superstitions, their ancient roots and modern force, and explore nature's lines of power and the geometric networks of sacred sites on them and how they shaped mankind, as well as delving into other secrets of the world's strangest happenings.   What:  ‘A World of Strange Happenings' Where:  www.LiveParanormal.com When:  Every other Friday, 9pm Eastern

Only on www.history.fm radio on www.liveparanormal.com social chat network Come and chat LIVE 9pm est Paul Bannister's A World of Strange Happenings

Cauldron of Knowledge with Alexis Doyle has another installment of My Home, My Fortress of Peace, energy cleaning, and cleaning for all 6 senses. With many tips to enhance your home hapiness, peace, and a haven from negative attitudes and negative energies... History FM Exclusive is with Tim Maile host of UnExplained Times Radio. Exposed History with Clarissa Vazquez has Paul Bannister whos debuts his show, A World of Strange Happenings, Friday Sept 16th at 9 PM EST....

Gene and Chris introduce former National Enquirer reporter Paul Bannister, author of “Tabloid Man and the Baffling Chair of Death.” Learn about the incredible supernatural and conspiracy stories he’s covered over the years.

BoA:Audio goes behind the scenes at the National Enquirer with Paul Bannister, author of Tabloid Man and The Baffling Chair of Death. Bannister, formerly the Enquirer's chief paranormal reporter in the 1970's, pulls the curtain back on the notorious tabloid.