Podcasts about DSP

Welcome to The Ecommerce Braintrust podcast, brought to you by Julie Spear, Head of Retail Marketplace Services, and Jordan Ripley, Director of Retail Operations. In today's episode, we're diving into a topic that's been heating up since Amazon unveiled it at Unboxed last October: using AMC audiences for Sponsored Products.  It's a conversation that's gone from a slow simmer to a full-on boil in recent months, and we've brought in two of Acadia's sharpest retail media minds to break it all down: Ross Walker and Carlos Sastre. We'll be exploring where the real impact is showing up, what's working, and what this shift means for the future of Sponsored Search. Tune in to find out more! "I don't care about winning every single eyeball for a keyword. I only care about winning the subset of eyeballs that are most likely to convert, be a high lifetime value customer, or be most likely to purchase multiple products in my assortment. That is the new game that we are moving towards in the future." Ross Walker KEY TAKEAWAYS In this episode, Julie, Jordan, Ross, and Carlos discuss: Overview of AMC Audiences for Sponsored Ads: The distinction between using AMC audiences in DSP vs. Sponsored Ads. In Sponsored Products/Brand Ads, AMC audiences act as bid modifiers rather than strict targeting mechanisms. Limitations and Current Capabilities: Advertisers can only boost bids for specific audiences, not exclude or exclusively target them. Only one AMC audience can be applied per campaign currently, which introduces campaign complexity. The "crawl, walk, run" approach: Start simple by identifying the campaign goal (upper vs. lower funnel) before layering in AMC audiences. Recommendations to duplicate existing campaigns and layer AMC audiences for more efficient targeting. Strong results from using purchaser and subscriber lookalike audiences (doubling ROAS and improving conversion rates). Cautions against hyper-granular audience building, which may limit scale and statistical significance. Leveraging “out of the box” audiences first before building complex custom audiences. Keep initial testing straightforward, scaling complexity only if justified by results. Notable reductions in CPCs and significant increases in ROAS for test campaigns that adopted AMC audiences. Dual campaign strategy allows efficiency gains without sacrificing overall volume. The introduction of more AMC-style features directly in the Amazon Ads console (e.g., new-to-brand bid boosting). The shift from keyword/product targeting towards audience-based bidding and what that means for campaign architecture and ROI. Amazon's continued pace of innovation in ad products enables proactive brands to gain an edge. The future of advertising on Amazon involves refining audiences beyond keywords, focusing spend on high-value customers. The importance of adapting campaign strategies to stay ahead as the platform evolves.  

https://reachandfrequencycourse.thinkific.com/courses/program What it is: A 4-week live accelerator for programmatic traders and ad ops pros who want to level up fast inside the DSP, using real campaigns and walkthroughs. Who it's for: Junior traders who want hands-on experience Client service or ad ops pros managing campaigns In-house marketers pivoting to programmatic Traditional Media Buyer What they'll get: Weekly live DSP walkthroughs (recorded if they miss it) Campaign optimization using real examples (Bring your own or use our case studies) Slack channel access for Q&A and peer support Hélène's personal feedback on one campaign setup or report Optional 1:1 onboarding call (first 15 signups) Price: $199/month for 3 months Cancel anytime – No commitment after July    Sign Up by emailing me at helene@heleneparker.com or https://buy.stripe.com/9B628k2KMeODgWZ7TD5ZC00 #programmatic  

On this episode, DSP recaps episode 3 ‘Kings Of New York! If you haven't checked out the episode on YouTube, use the link below to get there:https://youtu.be/nmzpQNA9BDg?si=eGrHBaTqN9xUmeVMTap in, like the video, leave a comment with some feedback & thanks for the support!

Dan is joined by Bharat Tailor who is responsible for the Alphawave standard connectivity products portfolio focused on DSP chipsets enabling AI data center interconnects. He is a veteran of the high-speed connectivity semiconductor industry having participated in the evolution of connectivity technologies from 10Gbps … Read More

Lords: * Alexei * Evan Topics: * Silt clouds & underwater visibility as a game mechanic * The bass pro shop pyramid and the utility calculations of weird buildings * What happens when your Firefox root certificate expires? * The Ailing Mirror-Smith * https://medium.com/@EvanBalster/the-ailing-mirror-smith-9c4b5a76cd#9520 Microtopics: * Roguelike Celebration. * Virtual conferences. * How to be in a conversation with one person in a room and not the whole room. * Drinking a polymorph potion to put a different animal emoji next to your user name. * Roguelikes and Roguelikers. * Topic munching and topic grazing. * How to design non-violent roguelikes. * Spending your paw prints on the "become water" skill so when a human tries to pick you up, you just flow out of their hands. * Imitone. * Abruptly tooting a horn. * Reading an email and then pointing at it and yelling "sold!" * DSP for game developers. * Video essays about maritime disasters. * Penetration diving. * Huge warning signs in front of every underwater cave. * Silt Warnings. * Guideline Entanglement. * Moving in more directional axes than you normally do. * Fast things that live underwater. * Panicking and forgetting that the game is turn based. * Playing Nethack with a screen reader. * Multi stage dives to deliver oxygen further and further into a cave system. * Retrieving the bell from the Edmund Fitzgerald. * Inventing special hells to put yourself through because the existing hells aren't good enough. * Gabe Newell's lack of fear response. * Remembering the time you blacked out and thinking "the brain is really cool." * Borrowing some time from your cat attack to give to the car crash. * Scout the Floof. * Running out of adrenalin and being extremely calm. * Entering and exiting Tennessee in a state of intense unreality. * Memphis, the ancient capital of Egypt. * The acoustic properties of a gigantic metal pyramid. * Getting married inside the Bass Pro Shop Pyramid. * Hotel rooms attached up the back of the giant fish. * Why the Egyptians built pyramids rather than other cooler shapes. * A procedurally generated lady in Canada. * Importing the Burning Man from Burning Man. * Stopping at Saskatchewan for gas. * Home of the World's Biggest Dad. * Building Ram Pumps in Dwarf Fortress. * Great Pyramid Ram Pump. * Mummy Tea. * A terrible waste of tax dollars that brings joy to children all around the world. * Firefox telling you "oh shit, you need to update now, dog." * Configuring Windows Firewall to not allow Windows Updates. * Protecting your users from malware by opening the floodgates of Internet ads. * Encino Man. * Handing Firefox a Baby Ruth and it's like "this tastes like plastic." * Picking tiny hills to die on as a way to remain mentally stable. * Escalating lack of politeness from a UK security firm. * Nitric Acid Piano: sounds great but hurts like heck to play. * 3D printing new fingernails right onto your bare cuticles every morning. * Working on a long project in which you see more potency than clarity of purpose. * Valorizing craft for the sake of craft, disconnected from the use of it. * In the worst case scenario, how could your tool be used? * Avoiding doing evil by making morally neutral art. * Sitting on multiple generations of Cold War techno-optimism. * Keita Takahashi's manifesto about being a video game romantic. * Designing things that people can do and enjoy in the world we want to live in. * Striving to bring people some small amount of a positive emotion. * Making curry for your colleagues and going totally overboard on it. * I'm going to go do evil with this curry. * Learning the flavors of new herbs and spices. * Fenugreek leaf. * The worst time in history to get enthusiastic about cooking quiche. * Trying to figure out how to post.

**PLaylist** PLaylist 1. SugarBus - Love (Original Mix) feat Morilly 2. Sugarbus - In the summer (Original Mix) 3. Sugarbus - Addited (Original Mix) 4. Sugarbus - Cherish The day (Original Mix) 5. Sugarbus - Vampire (ft. Alex Mills) 6. Sugarbus - Enjoying love u ft. Roy Maccoy (Original Mix) 7. Sugarbus - guimme more (Original Mix).mp3 8. SugarBus - All time (Original Mix) 9. Sugarbus - My Love (Original Mix) 10. Sugarbus - Come back (Original Mix) 11. Bamboobeat - Direto ao sul (Sugarbus Remix) 12. Sugarbus - Homeland ft. Hayla 13. Sugarbus - Feelling me (Original Mix) 14. Sugarbus - Alive ft. Tom Breezee 15. Sugarbus - Don't go away ft. OALC, Leticia Cerqueira (Original Mix) 'Homeland.' Its release was flagged by Believe Digital due to DSP data issues because the singer on this track shares the same name as a well-known UK artist, HAYLA, who is represented by Believe Digital. But I want to make sure it's clear that the vocalist on this collaboration is from Soweto, South Africa. Help people in Angola trought Aldeia Nissi Aldeia NISSI (ONG) https://br.aldeianissi.com/ Platforms links https://open.spotify.com/intl-pt/artist/4M2JGsZgpx2SpygmXrXDH6 https://www.beatport.com/artist/sugarbus/398476 https://soundcloud.com/iamsugarbus Follow me on: https://www.iamsugarbus.com https://www.facebook.com/iamsugarbus https://www.instagram.com/iamsugarbus https://twitter.com/IamSugarBus https://www.soundcloud.com/iamsugarbus For more inf. access: https://www.iamsugarbus.com To get the remixes on this playlist https://sugarbus.bandcamp.com/

01. Dubblet & Arlo Star - Strangers To Friends 02. Phadix - All My Life 03. Ggrossy - Crown 04. Hasky - Make You Mine 05. Sønin - Rush (Changing Faces Remix) 06. John B - Das Boot 07. [Ivy] - No Reason To Cry 08. I.C.U - Alone 09. Rex Hooligan - Fantasy 10. Alphas Wear Grey - Make It Smooth 11. Refracta & Charlotte X - Atmosphere 12. S.P.Y., Grace Barton & Cmd/Ctrl - Beautiful Thing 13. Vercu - Temptation 14. Seventhrun - Closer 15. 1991 & Rova - Hijack 16. Raido feat. Symplex - Rave Digger 17. Onebyone - Hypnotize 18. Blooom/Maksim Mc - Purpose 19. Wilkinson, Camo & Krooked, Mefjus, Ilira - Lose Control 20. Malinoviy John - Open Glaza 21. Current Value - Mag 1 22. Despersion - Show Me 23. Nickbee, Kraek - Trenches 24. Notequal - Vendigo 25. Typecell - Don't Make Friends With Salad 26. Tesseracts, Gravity - Injure Them (Meph Remix) 27. Beyond The Beat, Sly Chaos, Cee Blu - Go & Be Free 28. Dsp & Ed:It - Burnin' 29. Business As Usual, Oktae - Everything In Place 30. Crystal Clear - Kingpin 31. Minimal Drama - All Night 32. Ashflo - Laser 33. Revolve - Campinas 34. Nemy Tasmanian Devil 35. Simula - Count 10 36.Nemy - Homo Lupus 37.Tryst Temps - Antimatter 38.Arkaik - The Woodpecker 39.Sola - Spank 40.Rendah/Comma Dee - Step In The Dance 41.Monrroe - Cold Shoulder Therapy 42.Spookasonic & Kensei - Letterman Jacket 43.Dopplershift - Keeper 44.Degs & Hoax - Smokescreen Sprayout 45.Djss - Numbers 46.Degs & 4K & Hologram - Pressure 47.The Sauce, Logan Olm - We Run Things 48.Sweetpea - Change 49.Veak - Hey! 50.Varkid - Think Of Me 51.Dux N Bass - When Your Eyes Meet Mine (feat. Don Darkoe) 52.Kouncilhouse - Yeah That's Naughty 53.Solix - Invaders 54.Danger - Out Of Control 55.Gino - Who They Are 56.Ozone - I'M Bad 57.Latte - Everybody Skank 58.Bare Up - Down To Party 59.Tomoyoshi - Madness & Creation 60.Hillsdom - Jynx 61.Numeric Space - Rhythm Of The Lost 62.Testament - Jiggle It 63.Bsyho - Dark Bramble 64.Kumarachi - Blizzard 65.Calling For Drums, Gwillz - Wistful 66.Dj Trace - Dibby (Hlz Vip) 67.Frosper, Tweedlex - Godzilla Jazz 68.Unglued - Junglued 69.Levela & Bennie feat. Boy Bellers - Bassline Murder 70.Gardna/Lau.Ra - Live Your Life (Aries Remix) 71.Bruk Rogers - Get Low (Zero T Remix) 72.Iskia - God's Love 73.Decaz - Uncertainty 74.Submorphics - Cinerama (Primitive Instinct Remix) 75.Nichenka Zoryana & Amigosu - Havesansen 76.Aaron Payne/Frank H. Carter Iii. - Remember When 77.Dj Nay - Dip It Low 78.Wez Walker - Give Me Something 79.Philth, Creatures - What You Want 80.Radicall - Emotive feat. Katee 81.Dogger, Catching Cairo & Slay - White Flag 82.Phadix - Origins

GVOZD vibez: 1.DubbleT & Arlo Star - Strangers To Friends 2.Phadix - All My Life 3.GGrossy - Crown 4.HASKY - Make You Mine 5.SØNIN- Rush (Changing Faces Remix) 6.John B- Das Boot 7.[IVY] - no reason to cry 8.I.C.U - Alone 9.Rex Hooligan - Fantasy 10.Alphas Wear Grey - Make it Smooth 11.Refracta & Charlotte X - Atmosphere 12.S.P.Y., Grace Barton & CMD/CTRL - Beautiful Thing 13.VERCU - Temptation 14.Seventhrun - Closer 15.1991 & Rova - Hijack 16.RAIDO feat. Symplex - Rave Digger 17.oneBYone - Hypnotize 18.Blooom/Maksim MC - PURPOSE 19.Wilkinson, Camo & Krooked, Mefjus, ILIRA - Lose Control 20.Malinoviy John - Open Glaza 21.Current Value - MAG 1 22.Despersion - Show Me 23.NickBee, KRAEK - Trenches 24.Notequal - Vendigo 25.TypeCell - Don't make Friends with Salad 26.TESSERACTS, Gravity - Injure Them (Meph Remix) 27.Beyond the Beat, Sly Chaos, Cee Blu - Go & Be Free 28.DSP & Ed:it - Burnin' 29.Business as Usual, Oktae - Everything In Place 30.Crystal Clear - Kingpin 31.Minimal Drama - All Night 32.Ashflo- Laser 33.Revolve - Campinas 34.NemyTasmanian Devil 35.Simula - Count 10 36.Nemy - Homo Lupus 37.Tryst Temps - Antimatter 38.Arkaik - The Woodpecker 39.Sola - Spank 40.Rendah/Comma Dee - STEP IN THE DANCE 41.Monrroe - Cold Shoulder Therapy 42.Spookasonic & Kensei - Letterman Jacket 43.Dopplershift - Keeper 44.Degs & Hoax - Smokescreen Sprayout 45.DJSS - NUMBERS 46.Degs & 4K & Hologram - Pressure 47.The Sauce, Logan_olm - We Run Things 48.Sweetpea - Change 49.Veak - Hey! 50.Varkid - Think Of Me 51.Dux n Bass - When Your Eyes Meet Mine (feat. Don Darkoe) 52.Kouncilhouse - Yeah That's Naughty 53.Solix - Invaders 54.Danger - Out Of Control 55.Gino - Who They Are 56.Ozone - I'm Bad 57.Latte - Everybody Skank 58.Bare Up - Down To Party 59.Tomoyoshi - Madness & Creation 60.Hillsdom - Jynx 61.Numeric Space - Rhythm of the Lost 62.Testament - Jiggle It 63.BSYHO - Dark Bramble 64.Kumarachi - Blizzard 65.Calling For Drums, Gwillz - Wistful 66.DJ Trace - Dibby (HLZ VIP) 67.Frosper, Tweedlex - Godzilla Jazz 68.Unglued - JUNGLUED 69.Levela & Bennie feat. Boy Bellers - Bassline Murder 70.Gardna/lau.ra - Live Your Life (Aries Remix) 71.Bruk Rogers - Get Low (Zero T Remix) 72.Iskia - God's Love 73.Decaz - Uncertainty 74.Submorphics - Cinerama (Primitive Instinct Remix) 75.Nichenka Zoryana & Amigosu- Havesansen 76.Aaron Payne/Frank H. Carter III. - Remember When 77.DJ Nay - Dip It Low 78.Wez Walker - Give Me Something 79.Philth, Creatures - What You Want 80.Radicall - Emotive feat. Katee 81.Dogger, Catching Cairo & Slay - White Flag 82.Phadix - Origins

Today's Object Worship is a chit-chat among hosts about pedals that do "the thing." Andy has a new song he's obsessed with, there's a bit of recent pedal news discussed, but mostly they take voicemails and ponder the question: what is the thing? Buy yourself some OBNE: http://www.oldbloodnoise.comJoin the conversation in Discord: https://discord.com/invite/PhpA5MbN5uFollow us all on the socials: @danfromdsf, @andyothling, @oldbloodnoiseSubscribe to Andy's Twitch channel: https://www.twitch.tv/powereconomyLeave us a voicemail at 505-633-4647!

In this episode, we're joined by Augusto Romano, co-founder of Digo, and Anthony Gonzalez from JWP Connatix, to break down how smart video strategies and real partnerships are helping brands connect with the growing U.S. and Hispanic audience. Augusto shares how Digo was built to serve vibrant communities such as  Dominicans, Puerto Ricans, Salvadorans, and more through premium video content. Meanwhile, Anthony shows us how JWP Connatix powers this mission with advanced tech to deliver and monetize video content effectively. Together, they explain how viewer habits are shifting; everyone's watching more video and why publishers and advertisers need to keep up. The solution? Using tools like Private Marketplaces (PMPs) and Demand-Side Platforms (DSPs) to reach Hispanic audiences in brand-safe, culturally relevant ways. But the real secret sauce? Authenticity. Augusto and Anthony talk about why brands need to understand cultural nuances, not just demographics, to truly connect. By building long-term, genuine partnerships and embracing digital transformation, especially among Latin American and Spanish-language media, brands can unlock the full power of the Hispanic market. Tune in for an insider's look at what it takes to create meaningful connections and successful campaigns in today's video-first world.

Aaron J. Burstein, Alysa Z. Hutnik, Leah Plagge Rabkin On April 11, the Department of Justice issued an extensive set of FAQs on its Bulk Data Access Rule and advised that it ​“will not prioritize civil enforcement actions against any person for violations” of the Rule through July 8, 2025, ​“so long as the person is engaging in good faith efforts” to comply with the Rule. (DOJ refers to the ​“Data Security Program” or ​“DSP.” We refer to ​“the Rule” to emphasize that it is a legally binding regulation with obligations that extend beyond data protection.)

Amazon DSP advertising is one of the most misunderstood (and underutilized) tools for scaling your brand on Amazon. Most people think you need a $30,000/month minimum. Or that it's only for massive brands. Or that it's too complex to even try. That's false. In this episode, I break down:

Dr. Wilner would love your feedback! Click here to send a text! Thanks!Many thanks to Marc-David Munk, MD, MPH, author of "Urgent Calls from Distant Places: An Emergency Doctor's Notes about Life and Death on the Frontiers of East Africa," for joining me on this episode of The Art of Medicine with Dr. Andrew Wilner! He's an unusual doctor who wrote an amazing book! While in college, Dr. Munk began his medical career as an emergency medical technician. His interest in saving lives evolved into an academic career in emergency medicine. Overwhelmed by an imperfect healthcare system that rewarded productivity at the expense of quality, Dr. Munk volunteered for the AMREF Flying Doctors program in East Africa in 2008. He returned for another year in 2012.  Years later, Dr. Munk delved into his journal to write a thoughtful documentary of his time with the Flying Doctors. The stories include life-saving adventures and his response to the widespread health inequities of East Africa. He recounts these experiences in astonishing detail in his book, "Urgent Calls from Distant Places." These exotic volunteer experiences spurred Dr. Munk's further education and practice. He obtained an advanced degree in healthcare management and worked with healthcare models that respect the physician-patient relationship. Currently, Dr. Munk works as a palliative care physician at an academic center in Boston. To learn more about Dr. Munk, please read his book and visit his website: https://www.mdmunk.comPlease click "Fanmail" and share your feedback!If you enjoy an episode, please share with friends and colleagues. "The Art of Medicine with Dr. Andrew Wilner" is now available on Alexa! Just say, "Play podcast The Art of Medicine with Dr. Andrew Wilner!" To never miss a program, subscribe at www.andrewwilner.com. You'll learn about new episodes and other interesting programs I host on Medscape.com, ReachMD.com, and RadioMD.com. Please rate and review each episode. To contact Dr. Wilner or to join the mailing list: www.andrewwilner.com Finally, this production has been made possible in part by support from “The Art of Medicine's” wonderful sponsor, Locumstory.com, a resource where providers can get real, unbiased answers about locum tenens. If you are interested in locum tenens, or considering a new full-time position, please go to Locumstory.com. Or paste this link into your browser: https://locumstory.com/?source=DSP_directbuy_drwilnerpodcast_ph...

What should DSP know from a first responder regulations perspective. Today's podcast is brought to you by Drone U's Experience Training in June. Our first three Experience Training events sold out in less than a week; and it's time to take flight again! Our all-inclusive 5-day training paired with a 2-day competition will challenge you, inspire you, and prepare you. In this unique training event, limited to no more than 10 participants, you will be immersed in an experienced-based learning environment. You'll take flight daily and often, and you'll master cutting-edge drone techniques along the way. You'll learn from experienced pilots who've been where you're trying to go; and you'll build repeatable systems to scale your business. Click HERE to book your seat today !! On today's episode we discuss about drone operations as first responders and how DSP operations can be impacted by FAA regulations. Our question for today is from James, who would like to learn more about managing drone flights from a regulations perspective and the details therein. On today's show we discuss what the FAA regulations have to say about drones operating in a first responders role and how pilots can be better equipped to handle such scenarios while staying compliant to FAA requirements. We also delve into aspects of drone flights such as data management and drone applications like deliveries and surveying along with discussing the multiple opportunities available for pilots and going over how drone pilots can be prepared to achieve success in the drone industry. Tune in today !! 5-Day Free Course: Thriving Drone Real Estate Business Transform your drone operations into a thriving real estate-focused business. Learn client management, pricing for profit, and creating high-value deliverables. Grow My Drone Business Get your questions answered: https://thedroneu.com/. If you enjoy the show, the #1 thing you can do to help us out is to subscribe to it on iTunes. Can we ask you to do that for us real quick? While you're there, leave us a 5-star review, if you're inclined to do so. Thanks! https://itunes.apple.com/us/podcast/ask-drone-u/id967352832. Click here for access to Skywatch for all your drone insurance purposes ! Become a Drone U Member. Access to over 30 courses, great resources, and our incredible community. Follow Us Site – https://thedroneu.com/ Facebook – https://www.facebook.com/droneuADU 1382: Build my own drone to do photogrammetry work? Instagram – https://instagram.com/thedroneu/ Twitter – https://twitter.com/thedroneu YouTube – https://www.youtube.com/c/droneu Timestamps: [02:11] Today's question on drones as first responders and how it impacts other DSP operations [4:13] - FAA changes on regulations and waivers to allow advanced drone operations [10:05] - data management of drone flights [16:20] - how are drone deliveries evolving today [21:30] - drone surveying and opportunities in the surveying industry [34:23] - How to excel in the drone delivery space

I've written a lot of things over the years, many dramas for the BBC and Wireless Theatre Company, a smattering for Big Finish, and now a whole decades' worth of epic productions for Audible, many of them performed by some of the famous people imaginable - no nonsense movie stars, indeed. But still, such is the nature of my career and my body of work, the piece that means most to me is the one that's found least of an audience. This is my novel Dances Sacred & Profane, my most personal work, which I tentatively published on Kindle but never did much to publicize, most of all because it was so personal, a deeper revelation of the person and the artist that I am, and the more of an audience I drew to it, the more I feared some callous online remark, or cluster of such, that would wound me deeply: in many ways DSP is as personal as a diary - of myself at a certain crucial moment in my life, certainly. But that moment is past and so now I feel the confidence to perform the story myself here and see if it doesn't find a wider audience. It's an unusual story, seeking the more unusual listener: though it's a kind of sequel to a classic vampire story (I won't say which at this stage, as it would give too much away), it's essentially sui generis, by no means a fangs-and-coffin blood-and-thunder shocker, having strong elements of historical novel and romance and plays freely back and forth between these generic levels in a non-generic way. Here's chapter one (this is going to take some time), but if you want to read the whole thing in one go, here's a link to the book itself -https://www.amazon.co.uk/DANCES-SACRED-PROFANE-Gothic-Romance-ebook/dp/B00858QERM/ref=sr_1_1?crid=618EPBGMNR0B&dib=eyJ2IjoiMSJ9.sWZuRZQE4S13Q2JvUdAfhg.T8Q93Ja8uUlMxuz2WAUEHKXAMAIbJsQ-xHantlcPOyc&dib_tag=se&keywords=dances+sacred+and+profane+marty+ross&qid=1746793289&s=digital-text&sprefix=dances+sacred+and+profane+marty+ross%2Cdigital-text%2C67&sr=1-1Also, make allowances for my voice - the narrating character is female and should ideally be performed by a female actor, but I couldn't ask such an actor to make the kind of long term unpaid commitment this is going to require, so please make imginative allowances.

Does a connected TV DSP need lower take rates? Inside the battle among DSP's to take on The Trade Desk's dominant market position. Plus: an on-the-ground report from the TV NewFronts.

According to research from the CMO Council, 63% of marketers say they are under extreme pressure to deliver improved revenue outcomes. So how can you leverage your tech stack to enhance collaboration across GTM teams and drive impactful results? Shawnna Sumaoang: Hi, and welcome to the Win-Win podcast. I’m your host, Shawnna Sumaoang. Join us as we dive into changing trends in the workplace and how to navigate them successfully. Here to discuss this topic is Andrea Bras, VP of product marketing at Viant Technology. Thanks for joining, Andrea! I'd love for you to tell us about yourself, your background, and your role.  Andrea Bras: Wonderful. Well, thank you Shawnna for having me. I’m excited to talk about my journey at Viant and as we’ve continued our partnership with Highspot. So, as you mentioned, I’m vice president of product marketing at Viant Technology. We are an AI powered DSP or demand side platform built for CTV or Connected Television. What we do is we help marketers to connect with their consumers. Through planning, through execution, through measurement of their advertising media in the most engaging ways using our technology. So I’m actually coming up on my tenure anniversary, so it’s just, wow, it’s almost mind blowing. It’s been such an amazing journey here. VT is such a pioneering, innovative company and we’re never left bored or wondering what’s next, right? So prior to joining VT, I’ve actually been in digital marketing for, geez, almost 25 years now. Actually, I joined when it was actually still known as online marketing. If anyone in your audience can remember that. But what I’ve been fortunate enough along my journey is to really wear a lot of hats and be exposed to a lot of different types of companies. So I’ve worked with the small startups, local retail, all the way up to big global corporations. I’ve also worn a lot of hats. So I’ve sold advertising. I have bought advertising. I’ve developed partnerships, thinking about the consumer in mind, and it’s really positioned me very well in what I believe. Is a perfect mixture of all of that background to bring me to my best results as a product marketer. And so our role here in product marketing at Viat is we really sit at the intersection of all of the orgs in the company. We provide support to all of them, but primarily sales and product. We sit within the marketing team and it’s our job to really look for the best things that all these teams are working on in order to craft. Really amazing and compelling positioning and messaging. We developed the go-to-market solutions and the content. We support the product launches, and of course we manage and work through all the sales enablement technology. We, of course, have chosen Highspot, which we love. And that brings me here today, and I’m excited to discuss more with you, Shawnna. SS: Likewise, we are lucky to have you on this podcast. Given that you are a seasoned marketing leader, I’d love to understand what are some of the key go-to-market initiatives that you’re focused on driving for the business this year, and how does your enablement tech stack help support these efforts? AB: Well, that’s a great question. And you know, given where we sit in the org, we have our hands in pretty much everything, but we really do have some very key go-to-market initiatives. We’re highly focused on, as I mentioned in my intro. Connected television is something that is our most important focus and for good reason. I mean, when you think about the power of TV and what that does for advertising, and you’re converging it with the power of digital and the ability to understand and message the performance of your advertising. It’s such an exciting thing and we’re doing a great job of really building the technology to support that in the best ways, as well as the partnerships. I mean, we’re getting to work with some of these greatest streaming platforms. Think Disney, think Paramount. And so we’re working really hard on how do we showcase how easy it is to build these upper and lower funnel opportunity that CTV brings based on campaign objectives. So there’s a lot of education that comes in mind, or that we have to work with our consumers and our clients just so they can really understand the huge opportunity in front of ’em. So that keeps us very busy. The other thing that really is related to CTV, but it’s our recent Iris TV acquisition. So for those of you who may not be familiar, Iris TV has really built their tech. To standardize contextual, the opportunity to present ads contextually AC interoperable across all of these various streaming platforms. So think cooking shows and what that could mean across not just one cooking show, but all of the great content cooking shows across numerous streaming platforms. And that really brings such value because now you’re layering in the ability to capture the consumer in the right mindset. So that just, you know, it’s an organic content experience and we’re really excited about that. And then of course there’s Viant AI. So we launched Viant AI. It was hugely successful last part of last year. And man, it’s just so exciting ’cause we have on this hand, CTV and all the great things coming there, part of our direct access program. But then over here we’ve got this whole new realm of innovation with AI. I know you guys lean in really heavily, which we’re excited about. So we’re just really. Keeping close to our technology teams and watching the innovation develop and keeping track of that. Of course, to make these launches successful and keep our go-to market as top-notch as possible, you need a unified go-to-market alignment as your company’s very familiar with, and that’s where Highspot has just been an absolute game changer for us. When I think about where we were before, I mean, we had really legacy tech and we did our best, but you can only do so much. Right? I’m sure you’ve heard a lot of stories from your clients. When we brought on Highspot, a couple of really magical things happened for us. One, we had to sit and think about our content strategy, right? You know, before we would organize it, but we didn’t really think about what it was. And you know, due to how you build and develop the platform, it’s really exciting because. You’re thinking, okay, what are our buckets of content, right? So we had to think, okay, well there’s storytelling content. And then it’s like, well, we also have all these different product releases that come. So you have product overview, right? And you know, verticals, channels, you name it. So we had to take the time and effort to really build this out. And then we wanted to also put it around a wonderful launch, give it a big stage. So put us a little bit under a time crunch, which was probably a blessing in disguise because we had to work. In fact, our Highspot onboarding rep, who was amazing, he told us we were one of the fastest launches. So I don’t know if that still holds true, but from contract signing, I think we signed the contract in late October, and then we had this up and running in January. So for all of you who either are planning a launch or thinking about launching or maybe haven’t signed up yet, there’s a lot you can do to get up in front of it. For us, it was a combination of having a pilot team as we were building, getting their feedback along the way. Then we did a soft launch just to get the logistics outta the way, get people using it so that when we did our big launch at our annual Viant Con, where we dedicated two hours and actually. Flew the Highspot rep out to help us launch this. We had a such a meaningful two hour session. Honestly, we still hear great feedback about that launch. It really helped us get started with Highspot in a big way. SS: I love that. And you, you touched on the importance and the critical nature of alignment. What are some of the common pitfalls that organizations might encounter when aligning go-to-market teams to execute these key initiatives and, and how can they avoid them? AB: Yes, that is absolutely critical and we have really face several and overcome. And of course, Highspot has been a great tool in helping us do so. You know, when we first started, when I first started Viant, we were a smaller corporation. It was pretty easy to stay on top of your priorities and kind of know how to manage your workload. But as you’re rapidly growing or expanding or adding teams. The more support you’re providing and the more awareness that the functions across the org understand about what you can bring, that starts to change. You start to get all of these demands, and the lack of prioritization isn’t because there’s no priority. It’s that idea that if everything’s high priority, then there’s no high priority, right? So. That helped us realize, okay, we’ve gotta do a better job. And luckily we, our Chief Product Officer, he came from a very big tech company and you know, they were very used to juggling prioritization of high needs across the org. So he shared the tips and tricks that he’s done and I was able to add on the marketing lens. And so the end result is we meet monthly with the C-Suite across every function. They have a chance to see transparently all of our projects. They can prioritize their departments, so they get to own that, and then they also see where their priorities fall in our holistic view. So it’s been a game changer and it’s really helped us. So, you know, everybody will probably look a little different, but it’s been hugely valuable. And I’d say the other things to keep an eye out for is whenever you introduce anything new you’re gonna have change management. There’s always challenges with that. So really just, you know, the Highspot team was great helping us understand the win-win value for our sellers and other stakeholders. So just getting ahead of that, working through those, of course, defining SWIN lanes, if there’s any blurred lines or confusion, you’re gonna have people stepping on each other’s toes. Just really getting in front of all that business. So, and then I’d say the last thing, and you guys are great for this, is really having technology partners that have support teams. Because what’s great about Highspot is we have that ongoing support. So we’re always working as treating you as a partner, but then we’re also, we have the ability to tap and, you know, level up the support as needed. And that’s come in handy several times. So these are just some of the things that can help you get in front of some of the challenges with alignment. SS: I think those are, that’s phenomenal advice for our audience. And you actually also recently established multiple committees to support your go-to-market engine. Can you share more about that journey and the impact that it’s had so far? AB: Thank you for asking. That’s a great question. We have put a lot of work, so yes, we have launched or about to launch, actually three distinct committees started out as one, but we landed on three. And I’ll tell you why. Rewinding back last year as we launched last January, I forgot to mention, of 2024. And so, you know, as you’re ramping up, you’re kind of learning the process, you’re getting best practices, you’re building out the platform, all the things you’re doing in the first year. And one thing I also forgot to mention, which I will touch on in our discussion is engagement metrics. So you’re kind of getting your feet wet there. That has been another game changing element with the Highspot platform. What is really critical, and I can’t stress this enough, to your audience, is getting that co-ownership across your key stakeholders. Especially, you know, think sales leadership, right? You need that co-sponsorship. So while we have support, sales leadership is busy, they’ve got big goals to crush, right? We were thinking, how do we get in front of them? How do we really show them how much opportunity there is for them to really move the needle using this technology and get them closer to it? So the other thing obviously is the feedback loop. We really wanted a good feedback loop. So we’re like, how do we do it in an organized way, make good use of their time? And so when we started to build a list, it became very big. And then we had all these objectives. So that’s why we broke it into three. And so at first we had the executive, and that’s really pointing back to that co-ownership. Getting them bought in. Um, we are creating compelling metrics that I know will raise their eyebrows, so I’m getting that ready, leading into our executive committee. And so really just letting them know the awareness, showing them some things to get them excited and asking for their hand and driving adoption with their teams. Then we’ll have the, what we’re calling the steering committee. And this is really your kind of more short term strategy. Your operational managers that, you know, they can help us really drive that lower funnel strategies and behaviors from their teams. And then of course, the cross functional stakeholders think Salesforce, rev ops training, having really valuable discussions. And then of course, the action committee, which is gonna be our day-to-day users. So that allows us to capture what’s working, what’s not, and just your general feedback of what’s going well. And of course we’ll do this quarterly. We don’t wanna take up too much time and use kind of a waterfall effect. So we’re really excited. And I know my boss, our chief marketing officer, he’s leaned in totally, which is gonna be tremendously successful, and he’s gonna help co-run the agenda with me for the executive. So more to come. Exciting stuff. SS: I absolutely love it. And I think, you know, for our audience listening, it’s a really great strategy to deploy within your organization if it makes sense for you. But I think it’s a great initiative. AB: And one thing I’ll add on to that really quick, I would say really what we wanna do with this is ensure we’re coming in loaded with a heavy agenda. Of meaningful content. So prep, prep, prep, that’s, and so, you know, whoever you can pull in to help you make the best use of the time, I highly encourage that. SS: Yeah, absolutely. I think it’ll be extremely valuable on both sides, so that’s fantastic. Now, you’ve touched on this. I. Actually quite a bit throughout our conversation already, but I’d love to hear your perspective on what would you say is the unique value of a unified platform when it comes to maximizing go-to-market effectiveness and, and really improving collaboration. AB: You know, I can’t saying praises enough at Highspot. It has really elevated us in that way, which was beyond my wildest dreams. Like I saw the opportunity and just seeing it play out has been just a wonderful experience. Starting for foremost with just product marketing’s needs. The consistency that we’re able to. Foster across teams now in this unified platform is when I think about what we used to have to do when we had a logo change or we had, you know, some sort of, we had to manually do all of these things and now we can just do bulk updates or folks would share decks, you know, that they had out market. And I’d see just content with old branding or just really, really just. Horrible things, you know, make you cringe. I don’t see that anymore. You know, it’s so exciting because now they know that the best content’s there and so there’s no dependency on these old things or an inability to find the stuff they need. So it’s very rare that I find anything that’s off brand, if at all. So that consistency and governance is huge. Obviously, probably more importantly is what it’s doing for our sellers. I mean, when you think about the time they save now, they’re in there, they’re in and out, they’re experts, you know, they love it. We hear nothing but great feedback. The amount of time it takes ’em to build compelling content, find what they’re looking for, and all of that has been second to none. And then the ease of pitching it out. Really the ones, we wanna get more adoption of this looking ahead, but the ones that are even leaning into client metrics and things like that, I mean, it’s just been a phenomenal result. Again, that brings me to engagement metrics that’s really closing the loop and having that single source of truth really just makes a huge, huge difference. So what we’re seeing is we’re breaking down silos. We’re having really meaningful conversations, unlike we used to with our partner teams. Everybody’s able to use it in different ways, so it’s really just driving faster, smarter, go-to-market execution, and we love it. SS: Well, I love that. Now, you’ve talked about the partnership that you’ve had with Highspot, and I know that VT recently partnered with our professional services team on an initiative to begin leveraging Highspot AutoDocs. Can you share a little bit about how you’re utilizing AutoDocs to streamline workflows and improve effectiveness? AB: I’m really glad you asked about that, Shawnna, because this is one of our most recent and most exciting efforts leveraging Highspot technology. So we call our version of AutoDocs Pitch Builder just to create some, you know, fun for the sales reps, make it easy for them to understand what it does, and it really has helped us. Where we elevated with the one unified repository, it’s helped us take it even further. And what I mean by that is due to the nature of our clients and the businesses we serve. The content we build serves different purposes. You know, if you think about advertising, everybody needs to advertise their business. So I think automotive companies, retail companies, travel and tourism, pharma, you know, so we build content that way. We have vertical, we have channels, we have measurement. There’s a whole vast array. And you know, the reps are really good at building these custom stories, but feedback we were getting is, you know, I’m still struggling even in the remix experience to know where to go to find the best content and all these things. So. Pointing to your Highspot Spark conference. I like to get as much of my team up there as possible. You guys do a fantastic job with that. So last October we were there and I had a member of my team and he’s like, Hey, you know, he sat in one of the focused AutoDoc sessions and he says, I really think that we were getting ready to launch our new general presentations and we were taking a new approach this year. And he is like, I think that what Highspot has with AutoDocs would really help sales team with this. You know, in my head I’m thinking, oh my gosh, there’s no way we’re gonna be able to launch that, you know, by the time we need to roll this out in a month, you know? And he’s like, no, no, no. I think he’s like, let me talk to the team. I really think we can. So I’m like, okay. But in my mind I’m thinking, oh, it’ll be summer. You know? There’s no way. Long story short, he worked with our ongoing support team and they connected him with the professional services you guys provided. Put together a case and I was blown away. We were able to deploy through the help of your team. You know, we could have built it ourselves, but it would’ve taken a long time. We never would’ve met our deadline. And it was just such great work. And what this does now is it creates this really easy pathway for sellers to, you know, pull in the problem statements from a choice of things that, a choice of problem statements based on where their discovery questions, take them with their clients, and then choose, you know, the right core messaging. Choose the right verticals, choose the channels, all within this visible, easy. And you, you have this structured framework. So think about it as a new seller, you can go in there and it. Immediately, that’s valuable trust. You can trust you’re building a deck that matches the company positioning. And then on top of that, the loose feedback I can give you was what I have heard is it used to take our sellers at least 30 minutes, probably an hour to build a reasonable deck. And those are probably our season one, probably up to ours. We just ran the numbers leading up to this podcast. On average, our sellers that use Pitch Builder are building their decks in 3.2 minutes. SS: That’s amazing. AB: Right? That’s what we said. So the combined learning of the Highspot Spark Conference and understanding new releases you guys had coming, having my team there, understanding, bringing that idea to it, and then leveraging a professional services, they did a superb job, just was a perfect blend. SS: Amazing. Well, I’ll be sure to pass that along to our professional services team. I’m sure they’ll be glad to hear that. Now as we talk about improving effectiveness, another way a lot of businesses are starting to think about optimizing effectiveness is through ai, and I know Viant actually recently won in AI Excellence Award, so congratulations on that. What are some of the key ways that you’re leveraging AI to support your go-to-market teams? AB: That’s a wonderful question, and thank you. We’re truly honored to have received that recognition for AI excellence and kudos to the team here at Viant across the board. It’s just been such a wild ride. We are leaning heavily into AI, as I know Highspot is, and so what we’re trying to really do is focus on all the wonderful feedback we’re getting from our clients. From our Viant AI solution, how easy it’s, you know, done for them and really capture the wins there and understand how do we transition that into internal wins within our org. And we’re doing it across the board, but specifically for product marketing. I’m leaning in heavily with any tools and resources we have that can help us do better quality work, do it faster, just make it easier, all those things that AI brings. And so I’ve tasked my team, we’re kind of on the forefront of this. We’re already, we’re using ChatGPT on the regular. We’re using our own by AI on the regular, but we wanna get better and we wanna continue to explore that. So I’ve tasked my team with leaning into things like co-pilot with Highspot. Okay, how do we tap that? How do we do more with that? Another thing that we’re leaning in on, and I have another person on my team who really, I am very lucky here, very specializes in billing the bots and things so. When due to how technical our products are, obviously we have our initial storytelling and the benefits and all the buzzy stuff, but as you build relationships with clients, as you probably well know, you get those deeper questions about technology. And so we have a lot of just kind of fragmented FAQs, docs that support launches. So he had the idea of saying, Hey, we should probably get those FAQs into a chat bot so sellers can just get in there and ask questions and not have to search for these random docs. Kind of scattered throughout. And then we’re like, how do we get that where our sellers go in the Highspot platform or leverage something like copilot. So we’re just kind of dipping our tone, a lot of waters, but we’re excited. We’re thinking about calling it pitch aid just to kind of go with the theme, and we’ll probably take it even above and beyond. We’re building out personas, so we’re trying to think about. All the ways that we want to create this value that our sellers can tap when they’re making their pitches and make it very easy for them to just do a q and a chat style function. So, you know, we look forward to partnering closer with you in our AI journey. SS: I love that. I think that’ll be amazing for your reps and your sellers. Now, to shift gears a little bit, what are some of your best practices for measuring the impact of your programs on your go-to-market performance? AB: That is probably one of my favorite questions because it’s a combination of solving a huge need that I didn’t ever think would get solved, as well as just a journey that’s new for me. So it’s exciting in its own right. So we are leaning really heavy into, okay, how do we really make sense of this gold data we’re getting from you? Engagement data, right? So I like to quote my boss, he always says, okay, don’t boil the ocean. You just gotta get started, right? So that’s what we’ve done through the last year. We were kind of, you get these really fun insights. You’re like, oh, that’s such a cool insight. And you’re like, okay, well what do we do with it? Right? So you’re, you go through this journey. But we really started to nail down how do we need to think about this? And so. We started to realize it’s like, okay, we have the sales engagement data and then we have our client engagement data, so how do we wanna start thinking about that? And then there’s really kind of the two big buckets of how we apply those layers is one for product marketing. Direct control is governance, right? And content management. So, okay, based on our sales and our clients are engaging pitches, digital rooms, you know, views, downloads, et cetera. And then, you know, what does that tell us about our content and how we should be managing it? And one thing that’s so exciting that I’ll share our most recent learnings from this effort, you know, we’re used to working through our roadmap. We get these initiatives, requests, you know, executive asks all of those things. We’re now really shifting how we make and build our roadmap. We’re still gonna do all that, of course. But now we have this new opportunity with this kind of engagement data to say, hey, there’s these materials that get used all the time. So we do a monthly report to our executive team, just of the high level metrics I just mentioned. And we started seeing this one brochure we built. It’s our differentiators brochure, which, you know, it’s a good piece. But we originally built it two or three years ago and we’ve refreshed it once. We were seeing that thing in the top five every month and often the top position every month with both sales and client engagement data. And we’re like, holy moly, this thing is on fire. Right? So what we’re doing now is it is now part of our ongoing strategy and we’re gonna look to the top 20%, right? Driving all engagement data. To make it a proactive part of refreshing and keeping it the best capable content on an ongoing basis, whether that’s monthly or quarterly. So that’s how we’re changing and shifting based on governance. The other side of the hat is really the behaviors, right? And we don’t directly control that, but what we’re trying to do is leverage data in a way. Now we can really showcase how this data can drive the behaviors we want from the team and then inspire our sales leaders and executive team to embrace that and leverage it, right? So we’re, we’re building out that platform. So more on that, but it’s really so exciting because, you know, we used to have to rely solely on maybe an annual survey we would send to sales, hey, you like what we’re doing right? And maybe you get 10%, 20% responding or just kind of ad hoc, scattered feedback. And now we really just have this objective, trustworthy data we can work off of. SS: I love that. Since launching Highspot, what results have you seen on that front and are there any key wins or notable business outcomes you can share? AB: So as part of leaning in more, like I said, we’ve already learned so much, and then now also in preparation to make these committee our kickoff sessions as valuable as possible and really go out with a banging. I had this hypothesis and I said, and I felt pretty good about it. Because you see the names of the people driving new business and you recognize those names from users in Highspot. And I started thinking, I said, I really think Highspot drives new business. So I tasked my systems and analytics team. I’m very fortunate. And product marketing, if you were in a product marketing team, if you can have an analytics team, it’s really valuable. So I test ’em to say, okay, how do we drive the correlation between Highspot engagement? And revenue outcomes. And we started with kind of looking at a quadrant. We said, okay, let’s look and do the old quadrant on Highspot engagement, users usage to revenue outcomes, and kind of map out those so we can think through different use cases there to start and then really start to see the correlations. So the big great things is you start to see these stories emerge naturally. And they dug in and there’s another persona team who came from another big tech and has regression analysis and all this. So lucky me, they were able to drive that. When you take a user of Highspot or a non-user, I would say someone like one of our sellers that’s not really using Highspot, and you layer on the best Highspot engagement activities, you have an opportunity to enhance their new business by 29%. And now I’m sure there’s other variables. You know, I’m sure the Highspot users that are active, Highspot users probably are good at going after new business. But the bigger picture there is, is think about that. If we even get 10%, 15% of the movable middle and the bell curve, just doing the things that are right, think about how you can move the needle. So we took that same lens, or we put it across total revenue, connected to engagement, and then also incremental increases with existing business. And every single one had really remarkable results. New business being the top. So. Just huge insights. We’re gonna definitely debut that to our executive team and get them excited and, and then lean in, hear their questions, and work with our sales enablement and training teams to say, okay, here’s those behaviors that we should start to reinforce. SS: Amazing results, though. Amazing results now. I appreciate you joining this podcast so much. I’ve learned so much from you already, and it is amazing to be able to talk to another strong female marketing leader. So I really appreciate your time and I noticed that you were recognized for the Los Angeles Times Inspirational Women’s List in 2024. So I have to say, this might be one of my favorite questions of the entire podcast, but what is one piece of advice that you would share? With other women looking to develop as leaders to drive impact for their organization. AB: Well, thank you so much for that question. I will tell you it was such an honor. I mean, I was so humbled and grateful to the LA Times Studio for that recognition. And it was such a journey and just so wonderful. But you know, back to your question, you know, as you go through your career journey, you see different types of leaders and you see what works and what doesn’t work. What inspires you individually? What inspires teams? And some of the takeaways that I’ve kind of compiled and really showcased as part of panel I got to participate on last November was how you need to lead authentically. And what I mean by that is. You can’t adopt someone else’s leadership style exactly, because it may not fit you. You have to understand your natural way of inspiring people because you get more as a leader by inspiring people than mandating them to do things, right? Not saying mandates don’t have their place where they’re needed, but when you’re inspiring people and getting them excited about the work they do, it’s gonna have such an impact, and you can’t do that unless you’re your authentic self. It’s kind of hard and as a woman, you probably know this, it can even be harder sometimes because the, the standard kind of tried and true leadership that have been staples don’t always come off authentically when you’re a woman leader. So, you know, we know the age old challenges that come with that. So how do you, I’ve really studied and done a lot of psychology reading and stuff like how do I foster the best. Kind of leverage my quality traits. And that leads me to the second part that’s really important. I was lucky enough in my earlier I was, when I was working at one of the larger corporations, they put us through this exercise, and if you can do this anyway, if you haven’t already, we did strengths finders, which I thought was so great, but I’m sure there’s lots of tools out there. And you kind of learn about your own unique strengths. And it’s kind of eye-opening ’cause you know, but you don’t. But when you see ’em in front of you and then you start to read what they are, you think they nailed it, right? And so when you can understand those things about yourself, you start to position yourself to be where you do well, right? Because you know that about yourself. And then you can kind of channel those and then work on the areas where maybe aren’t as easy. That’s also really helpful as a leader when you’re building teams, you know, it’s not getting the same cookie cutter employee. You have to build these energies together. Right. And it’s really a combination of different types. Of strengths. And so when I have a position to fill, I’ll look at the current team and I’ll say, okay, what, what are my strengths on there? What’s missing? What can I do better? And I will design the whole process around that. When I’m looking for a candidate, I’ll say, you know, I’ll design the interview questions, I’ll design the job role, all of it. And that’s how you get kind of a well-oiled machine. So that’s a big thing. And then of course, just in mentorship, you know, embrace mentorship. It’s so important to build future leaders. Help them understand the grace in getting out of a job they hate, you know, and finding that place where, you know, we’re always gonna have projects that aren’t fun, but if you really hate your job every day, it’s, you know, I always advise young people coming up like, don’t be afraid to make a move. It’s okay, whether it’s another department or another company, you know, you’re only gonna do yourself justice by getting yourself where you belong. So, yeah, it’s really. Tailoring your support for the unique mentorees that you have. We have a regular intern program, so I get interns every year and it’s really great. I learn and get a lot of great feedback. So, you know, I guess I’ll say, you know, to sum it all up, lead with authentic behavior and purpose and clarity, and you’ll drive impact and really focus on driving the young future leaders of America. SS: I love that advice and it resonates a lot with me, so I really appreciate this, Andrea, thank you so much for joining us on this podcast today. AB: My pleasure. Thank you so much for having me, Shawnna. SS: To our audience, thank you for listening to this episode of the Win-Win podcast. Be sure to tune in next time for more insights on how you can maximize enablement success with Highspot.

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On this episode of IDD Health Matters, Dr. Craig Escudé sits down with two remarkable nurses—Patty Haberkorn and Deanna Cox—at the Illinois Developmental Disabilities Nurses Conference. With a combined four decades of experience supporting people with intellectual and developmental disabilities (IDD), Patty and Deanna share powerful insights into nursing, advocacy, communication, and the often-overlooked emotional rewards of this career path. Patty, who began her journey as a nurse and now serves as Executive Director at Futures Unlimited, and Deanna, a dedicated nurse who found her calling in DD care after working in long-term care, both reflect on how they "fell into the field" and stayed out of passion. They open up about the gaps in nursing education regarding IDD, the importance of understanding non-verbal communication, and the critical role of baseline behavior in diagnosing health issues. This episode covers: The value of advocacy from nurses and direct support professionals Real-world challenges in educating physicians and gaining respect for individuals with IDD Why knowing a person's baseline behavior is crucial for accurate medical care The emotional connection between care staff and the individuals they support Staffing and funding challenges in the IDD sector—and why passion still keeps them going Whether you're a nurse, DSP, administrator, or someone curious about working in disability services, this conversation offers heartfelt stories and essential wisdom about the importance—and joy—of working in this field.

On this episode of IDD Health Matters, Dr. Craig Escudé sits down with two remarkable nurses—Patty Haberkorn and Deanna Cox—at the Illinois Developmental Disabilities Nurses Conference. With a combined four decades of experience supporting people with intellectual and developmental disabilities (IDD), Patty and Deanna share powerful insights into nursing, advocacy, communication, and the often-overlooked emotional rewards of this career path. Patty, who began her journey as a nurse and now serves as Executive Director at Futures Unlimited, and Deanna, a dedicated nurse who found her calling in DD care after working in long-term care, both reflect on how they "fell into the field" and stayed out of passion. They open up about the gaps in nursing education regarding IDD, the importance of understanding non-verbal communication, and the critical role of baseline behavior in diagnosing health issues. This episode covers: The value of advocacy from nurses and direct support professionals Real-world challenges in educating physicians and gaining respect for individuals with IDD Why knowing a person's baseline behavior is crucial for accurate medical care The emotional connection between care staff and the individuals they support Staffing and funding challenges in the IDD sector—and why passion still keeps them going Whether you're a nurse, DSP, administrator, or someone curious about working in disability services, this conversation offers heartfelt stories and essential wisdom about the importance—and joy—of working in this field.

In this episode of the Friends for Life Podcast, Tony Stuart—CEO of Friends for Life and a veteran Direct Support Professional with over 20 years of experience—explores a critical but often overlooked skill in the field: emotional intelligence. Tony shares personal stories and practical insights on how DSPs can better connect with the individuals they support by being more self-aware, empathetic, and emotionally responsive. From learning to truly listen without reacting, to knowing when to be vulnerable, Tony offers a raw and honest look at what it means to support someone beyond just the task list. Whether you're a new DSP or have been in the field for years, this conversation is a must-listen for anyone looking to deepen their impact and build more meaningful relationships in disability services. Topics Covered: Signs of lacking emotional intelligence as a DSP How emotional reactions can damage trust The importance of asking “How are you?”—and meaning it Balancing vulnerability and professionalism Why timing is everything in emotional communication

In this episode of Cover Band Confidential, Adam and Dan dish on first-time gig experiences, casino gigs, and the ultimate lessons learned. They chat about Adam's wild Mexico trip filled with monkey encounters and dive into exciting new gear announcements. Discover the buzz around Dark Glass's new bass modeler and Neural DSP's latest updates. Plus, get the scoop on Seymour Duncan's PowerStage 170 and its live gig potential. Don't miss out on these insider tips and the hottest gear news!MaestroDMX (10% off discount link): https://maestrodmx.com/discount/DISCOUNT4CBC?redirect=%2Fproducts%2FmaestrodmxBOTH Lighting 360 Tubes (Use “DISCOUNT4CBC” to save 5%): https://bothlightingusa.com/collections/all-products/products/360-tubes-copyBlank Contracts & Riders: https://www.coverbandconfidential.com/store/performance-contractsBacking Track Resources: https://www.coverbandconfidential.com/store/backing-track-resourcesThank you so much for tuning in!  If you want to help be sure to like, subscribe and share with your friends!  Linktree: linktr.ee/adampatrickjohnson                linktr.ee/coverbandconfidentialFollow us on Instagram!@coverbandconfidential@adampatrickjohnson@danraymusicianIf you have any questions please email at:Coverbandconfidential@gmail.comConsider supporting us on Patreon! www.patreon.com/coverbandconfidentialOr buy us a cup of coffee!paypal.me/cbconfidentialAnd for more info check out www.coverbandconfidential.comGear Used in this Video (Affiliate):Sony ZV-E10 Mirrorless Camera: https://amzn.to/3DBqtOyElgato Prompter: https://amzn.to/3X3IAq8 Shure SM7B: https://amzn.to/4dDCJx0 Elgato Stream Deck XL: https://amzn.to/3gKjhqiMagic Arm Camera Friction Mount: https://amzn.to/3SK5yNk00:00 Introduction and Catching Up00:10 Travel Tales and Monkeys02:11 Band Updates and New Ideas06:52 First Gig Back and Gear Adjustments11:35 Exciting Gear Announcements19:04 Ambitious Bass Effects19:18 DSP and Third-Party Models19:57 Form Factor and Interface21:16 Retail Cost and Features24:11 Darkglass and Bass Tone26:19 Neural DSP Nanos 2.029:36 Signal Chain Flexibility33:57 Final Thoughts and Future Updates

Today Object Worship is joined by Angelo Mazzocco and Terry Burton of Meris! Many a Meris pedal has come up in conversation on the cast, so the hosts were glad to welcome two of the company's founders to talk about their music gear journeys. We begin with Terry's Marshall 6100 amp, then discuss Angelo's Ibanez RG570 guitar, and trace various parallels of their development as musicians, tinkerers, and now engineers at the forefront of guitar pedals. Buy yourself some Meris pedals: https://www.meris.us/See the first episode of Cooking With Meris: https://www.youtube.com/watch?v=cxhGQPWQmxQBuy yourself some OBNE: http://www.oldbloodnoise.comJoin the conversation in Discord: https://discord.com/invite/PhpA5MbN5uFollow us all on the socials: @andy.pitcher, @danfromdsf, @andyothling, @oldbloodnoiseSubscribe to Andy's latest Twitch channel: https://www.twitch.tv/powereconomyLeave us a voicemail at 505-633-4647!

State Senator Celina Villanueva is championing Senate Bill 1617, aiming to boost wages for Illinois Direct Support Professionals (DSPs) who care for residents with intellectual and developmental disabilities. The legislation would require the Illinois Department of Human Services to increase reimbursement rates for agencies employing DSPs, supporting a proposed $2 per hour wage hike by July 2025, pending federal approval. Advocates highlight that nearly half of DSPs currently rely on public assistance due to low pay. The bill, now with the Senate Appropriations – Health and Human Services Committee, seeks to ensure DSP compensation aligns with the vital nature of their work.

"I think it will be blunt and arbitrary" - Goodway Group CEO Jay Friedman on what happens if marketers have to slash budget during TariffmageodonNext in Media talked to Goodway Group CEO Jay Friedman about the state of brands' decision making amidst an uncertain economy and a rise in AI automation.  And of course, we talked about cookies and the various court decisions facing Google.

Cambian's PIGROAST! Episode 11 : Pigroach blames detractors for switch problems!Music by Karl Casey  @WhiteBatAudio  Graphics by SpookyContent created here by Spectral International, LLC.Buy me a coffee (or 100) to support the show :https://buymeacoffee.com/truthseekersMusic videos by Simon Fly. Visit our website here : https://truthseekershow.com  Subscribe to our youtube channel here :http://www.youtube.com/c/truthseekershowFollow Steven Cambian on twitter : @stevencambian Join our Patreon : https://www.patreon.com/stevencambianDonate by paypal : Send a paypal to TRUTHSEEKERSHOW@GMAIL.COMAny amount you wish. Please include your chatroom user id, and any message you would like me to read on air. We read every paypal message we are sent and thank every person who sends any paypal support. Listen to the audio podcast : https://www.spreaker.com/user/14526799Email us : TRUTHSEEKERSHOW@GMAIL.COM

Could your routine data transfers now violate federal law? The DOJ's new Data Security Program (DSP) targets the flow of U.S. sensitive personal and government data to foreign adversaries — and the clock is ticking. In this episode of Corruption, Crime and Compliance, Michael Volkov breaks down the Justice Department's sweeping new Data Security Program, enacted under Executive Order 14117 and finalized in January 2025.You'll hear him discuss:The origins of the DSP, created through Executive Order 14117 under the Trump Administration, and the key national security concerns it addresses.What constitutes a “covered data transaction” and the thresholds for U.S. personal and government data that trigger compliance obligations.The list of “countries of concern” and what it means for companies doing business with entities tied to these regions.The types of U.S. data covered by the DSP, including biometric, genomic, financial, and geolocation data, and the specific quantity thresholds that trigger restrictions.Why data brokerage and bulk human genomic data transactions are prohibited outright, raising new compliance challenges for affected industries.How “restricted transactions” like cloud computing services and vendor agreements are subject to conditional exceptions under the DSP.The critical actions U.S. companies must take during the 90-day enforcement hiatus, including vendor assessments, renegotiations, and compliance system updates before the July 8th deadline.ResourcesMichael Volkov on LinkedIn | TwitterThe Volkov Law Group

In this inspiring episode of IDD Health Matters with Dr. Craig Escudé, we welcome Tony Thomas, Executive Director of Welcome House in Cleveland, Ohio. With over 24 years of leadership experience, Tony shares his remarkable journey into the field of intellectual and developmental disabilities (IDD) — from a life-changing family discovery to a lifelong career dedicated to empowering individuals and advancing health equity. Tony discusses how frontline Direct Support Professionals (DSPs) are the heart of the disability services field, his innovative initiatives to improve healthcare access for people with IDD, and how Welcome House is creating clear career pathways for DSPs, including specialized medical support roles. He also talks about the urgent need to address workforce shortages and improve wages for caregivers. If you're passionate about making a difference, building a meaningful career, or learning how true inclusion transforms lives, this episode is packed with wisdom, hope, and practical ideas for the future of IDD services.

In this inspiring episode of IDD Health Matters with Dr. Craig Escudé, we welcome Tony Thomas, Executive Director of Welcome House in Cleveland, Ohio. With over 24 years of leadership experience, Tony shares his remarkable journey into the field of intellectual and developmental disabilities (IDD) — from a life-changing family discovery to a lifelong career dedicated to empowering individuals and advancing health equity. Tony discusses how frontline Direct Support Professionals (DSPs) are the heart of the disability services field, his innovative initiatives to improve healthcare access for people with IDD, and how Welcome House is creating clear career pathways for DSPs, including specialized medical support roles. He also talks about the urgent need to address workforce shortages and improve wages for caregivers. If you're passionate about making a difference, building a meaningful career, or learning how true inclusion transforms lives, this episode is packed with wisdom, hope, and practical ideas for the future of IDD services.

On this episode, DSP recaps his latest visual episode titled ‘Mother-F The Big 3, It's Just Big Me'! He briefly discusses what it took to put the episode together & what he has in store for upcoming episodes. Have you watched the latest episode of the pod? If not, use the link below to get to the YouTube channel to enjoy the video! Thanks for the support! BLAST PODCAST YOUTUBE CHANNELLink: https://youtube.com/@blastpodcast?si=uet14eW2edP3Rlvr

Dr. Wilner would love your feedback! Click here to send a text! Thanks!Many thanks to Konstantin Vasyukevich, MD, a facial plastic surgeon with a Park Avenue practice a block and a half from Central Park in New York City. Dr. Vasyukevich specializes in rejuvenation rather than reconstructive surgery. In addition to facelifts and other surgeries, he also offers Botox and fillers. These strategies serve to make people look younger and improve their confidence and self-perception. There's no medical indication. During our 25-minute discussion, Dr. Vasyukevich answered all of my questions about plastic surgery and even did a free consultation! Apparently, should I be so inclined, multiple fixes are available for my well-worn visage! Dr. Vasyukevich has patients who come to see him from all over the world, including Australia and Indonesia. For those who can't travel to NYC for their plastic surgery, Dr. Vasyukevich offered tips on choosing the best local plastic surgeon who can offer procedures and surgeries to help achieve a more youthful appearance. To learn more about Dr. Vasyukevich or to schedule an appointment, please go to his website: https://www.facialartistrymd.com/Or call: 212.380.3634Follow on Instagram: @dr_konstantin Bonus Poll Question:1.  Which procedure would you recommend for Dr. Wilner?a) Botox for forehead wrinklesb) Blepharoplasty for eyesc)  Faceliftd) Necklifte) All of the abovef)   None of the abovePlease click "Fanmail" and share your feedback!If you enjoy an episode, please share with friends and colleagues. "The Art of Medicine with Dr. Andrew Wilner" is now available on Alexa! Just say, "Play podcast The Art of Medicine with Dr. Andrew Wilner!" To never miss a program, subscribe at www.andrewwilner.com. You'll learn about new episodes and other interesting programs I host on Medscape.com, ReachMD.com, and RadioMD.com. Please rate and review each episode. To contact Dr. Wilner or to join the mailing list: www.andrewwilner.com Finally, this production has been made possible in part by support from “The Art of Medicine's” wonderful sponsor, Locumstory.com, a resource where providers can get real, unbiased answers about locum tenens. If you are interested in locum tenens, or considering a new full-time position, please go to Locumstory.com. Or paste this link into your browser: https://locumstory.com/?source=DSP_directbuy_drwilnerpodcast_ph...

This week marked the first three games of the Capitals-Canadiens first-round playoff series, and so far, it's 2-1 Caps. Hear John Walton call Ovi's game-winner, Mikey's empty-netter, and Tom Wilson sparking an end-of-period brawl from right here on our air. On the talk tip, we look at what the Caps need to do to win it all, and the notion of whether or not they can – and how their success will affect other DC teams looking to keep reloading on the fly. Plus, the Junks marvel at the steal the Caps got with Dylan Strome, DSP checks in mid-series…and we find out that the Caps' theme song is Bandz that DON'T make Danny Rouhier dance?

This week marked the first three games of the Capitals-Canadiens first-round playoff series, and so far, it's 2-1 Caps. Hear John Walton call Ovi's game-winner, Mikey's empty-netter, and Tom Wilson sparking an end-of-period brawl from right here on our air. On the talk tip, we look at what the Caps need to do to win it all, and the notion of whether or not they can – and how their success will affect other DC teams looking to keep reloading on the fly. Plus, the Junks marvel at the steal the Caps got with Dylan Strome, DSP checks in mid-series…and we find out that the Caps' theme song is Bandz that DON'T make Danny Rouhier dance?

This week marked the first three games of the Capitals-Canadiens first-round playoff series, and so far, it's 2-1 Caps. Hear John Walton call Ovi's game-winner, Mikey's empty-netter, and Tom Wilson sparking an end-of-period brawl from right here on our air. On the talk tip, we look at what the Caps need to do to win it all, and the notion of whether or not they can – and how their success will affect other DC teams looking to keep reloading on the fly. Plus, the Junks marvel at the steal the Caps got with Dylan Strome, DSP checks in mid-series…and we find out that the Caps' theme song is Bandz that DON'T make Danny Rouhier dance?

This week marked the first three games of the Capitals-Canadiens first-round playoff series, and so far, it's 2-1 Caps. Hear John Walton call Ovi's game-winner, Mikey's empty-netter, and Tom Wilson sparking an end-of-period brawl from right here on our air. On the talk tip, we look at what the Caps need to do to win it all, and the notion of whether or not they can – and how their success will affect other DC teams looking to keep reloading on the fly. Plus, the Junks marvel at the steal the Caps got with Dylan Strome, DSP checks in mid-series…and we find out that the Caps' theme song is Bandz that DON'T make Danny Rouhier dance?

This week, host Jorden Guth joins Martijn Mensink of Dutch & Dutch to discuss what aspects of the company's beloved 8c speakers are made where, how the decision is made to craft some things in-house and outsource other elements, why driver manufacturing and DSP development are very different enterprises, and what the future holds for the design and manufacture of products of its type. Sources: “Martijn Mensink On the Magic of Dutch & Dutch”: https://www.soundstage.life/e/martijn-mensink-on-the-magic-of-dutch-dutch-active-speakers-cardioid-dispersion-acoustics/ "Dutch & Dutch 8c Active Loudspeakers Reviewed" by Diego Estan: https://www.soundstagehifi.com/index.php/equipment-reviews/1270-dutch-dutch-8c-active-loudspeakers "Intro to Dutch & Dutch and the 8c Active Loudspeaker - SoundStage! InSight": https://www.youtube.com/watch?v=n2R9lEJH4Og&ab_channel=soundstagenetwork "Dutch & Dutch 8c Active Loudspeaker in Detail - SoundStage! InSight": https://www.youtube.com/watch?v=aW-6R5HP8SE&ab_channel=soundstagenetwork Chapters: 00:00:00 Announcement 00:00:31 Introductions 00:21:43 Unexpected lessons 00:26:24 Outro music: “Get it Right” by Water on Mars

This week didn't go as planned. And if yours didn't either - you're not alone. In this episode of Sunday Strides, I'm sharing what I do when life throws everything off course. From illness and exhaustion to just plain overwhelm, we all face moments where our riding plans feel impossible to follow through on. But here's the key: One bad day doesn't mean the whole week is a write-off. Sometimes, the best thing we can do is regroup instead of retreat.

In this thought-provoking episode of the Friends for Life Podcast, host Tony Stuart—CEO of Friends for Life and a DSP with over 20 years of experience—dives into the complex realities of supporting individuals with developmental disabilities (DD). Are we truly helping the people we serve, or are we sometimes just putting a band-aid on deeper issues? Tony explores the contradictions in the field, particularly when it comes to accountability, behavioral challenges, and the importance of consistent consequences. Drawing from real-world experience, including time spent navigating court systems and difficult behavioral interventions, Tony challenges the one-size-fits-all mindset and calls for a more nuanced, team-based approach. Whether you're a DSP, administrator, or family member, this episode offers valuable insight into creating sustainable, individualized support through collaboration and honest communication. Brought to you in part by IntellectAbility, Assured Health Services, Reliable Drug & Alcohol Testing, and THS Remote Supports.

Today our hosts are joined again by Andy Pitcher! Longtime listeners may remember his first appearance discussing the DL-4, and today he returns to discuss his second place object: The Mutt (How To Skateboard And Not Kill Yourself) by Rodney Mullen and Sean Mortimer. They talk about its influence in Andy's adolescence and the new lessons it holds in adult life, many of which manifest in his recent debut solo album, Dot. A number of topics both musical and personal appear along the way, both very heavy and very light - much like the album itself.Check out Dot on Bandcamp: https://andypitcher.bandcamp.com/album/dotBuy yourself some OBNE: http://www.oldbloodnoise.comJoin the conversation in Discord: https://discord.com/invite/PhpA5MbN5uFollow us all on the socials: @andy.pitcher, @danfromdsf, @andyothling, @oldbloodnoiseSubscribe to Andy's latest Twitch channel: https://www.twitch.tv/powereconomyLeave us a voicemail at 505-633-4647!

In this episode, we sit down with Bob Regular, CEO of Infolinks, to explore the evolving world of programmatic advertising and the rising importance of curation. Bob walks us through his journey in digital media—from the dial-up days to today's complex ad tech ecosystem—offering valuable insights along the way. We dive into how Supply Path Optimization (SPO) is playing a critical role in improving the connection between advertisers and publishers by enhancing media quality and eliminating unnecessary middlemen. Using the analogy of choosing the best billboard location, Bob explains how digital ad placement is just as strategic, with audience targeting and creative messaging being essential for success. We also touch on the often-overlooked challenges of inconsistent naming conventions and unclear attention metrics, and how curation and SPO can help simplify and improve the overall advertising experience. The conversation wraps up with a closer look at the differences between direct and reseller relationships in ad tech, and how SPO is shifting industry priorities. Bob shares key takeaways from recent training sessions with media holding companies, including the major reduction in non-value-adding players since the adoption of ads.txt. This episode is a must-listen for anyone interested in the future of digital advertising and how we can build stronger, more transparent partnerships in the ecosystem. About Us: We teach historically excluded individuals how to break into programmatic media buying and land their dream jobs. Through our Reach and Frequency® program, an engaged community, and expert coaching, we offer: Programmatic L&D Support: A monthly retainer providing hands-on training, strategy, and troubleshooting for programmatic teams. Book a Discovery Call: https://www.heleneparker.com/workshop/ Programmatic Training & Coaching:   Executive Membership: for the busy mid-level to senior or director-level programmatic ninja looking for a structured, high-impact way to stay ahead of evolving trends, sharpen your optimization skills, and connect with like-minded experts Join Here: https://programmaticdigest14822.ac-page.com/executivemembership      Accelerator Program: A 6-week structured program with live coaching, hands-on DSP exercises, and real-time feedback. Sign Up: https://reachandfrequencycourse.thinkific.com/courses/program     Self-Paced Course: Learn at your own speed with full content access. Enroll Here: https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course   Timestamp: (01:44) Evolution of Digital Media Industry (09:27) Publisher Placement Curation Strategy  (15:07) Challenges in Ad Serving and Curation  (25:18) The Complexity of Ad Tech Pathways  (33:15) Perspectives on Premium Advertising Approach  (38:12) Rebuilding Collaboration in Advertising Industry     Meet Our Guest: Bob Regular  https://www.linkedin.com/in/rregular/  Infolinks Media  http://www.infolinks.com Meet The Team: Hélène Parker - Chief Programmatic Coach https://www.heleneparker.com/  https://www.linkedin.com/in/helene-parker/ Learn Programmatic As a TEAM: https://www.heleneparker.com/workshop/  As a Programmatic Ninja: https://www.heleneparker.com/course/ Programmatic Coaching Newsletter:https://www.heleneparker.com/newsletter/    Programmatic Digest https://www.linkedin.com/company/programmatic-digest-podcast https://www.youtube.com/@programmaticdigest    Manuela Cortes - Co-Host  Programmatic Digest In Espanol  https://www.linkedin.com/in/manuela-cortes-/   Looking for programmatic training/coaching?  Sign up to our Accelerator Program: A 6-week structured program with live coaching, hands-on within DSP(s) exercises, and real-time feedback—perfect for those who thrive on accountability and community, and looking to grow their technical skillset https://reachandfrequencycourse.thinkific.com/courses/program  Self-Paced Course: Full access to course content anytime, allowing independent learners to study at their own speed with complete flexibility. https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course    Join our next workshop by signing up to our waitlist below: https://www.heleneparker.com/waitlist/   

Mike and ad consultant Emily Riley are back talking about the big headlines in media and advertising, including the plunge in consumer confidence, how brands are viewing retail media right now, the fate of Yahoo's DSP, and lawsuits against the Trade Desk.

In this conversation, Jay Goldberg interviews Amir Panoush, CEO of CEVA, discussing the evolution of the company, its role in the semiconductor industry, and the importance of digital signal processing (DSP) technology. They explore Siva's market segments, customer base, and the company's value proposition compared to competitors like ARM. The discussion also covers the integration of AI at the edge, new customer partnerships, and the emerging satellite market. Amir shares insights on management strategies in an IP-focused company and outlines future directions for CEVA.

Dr. Wilner would love your feedback! Click here to send a text! Thanks!Many thanks to Franklyn Rocha, MD, a fellow neurologist and with an unusual locum tenens practice. He is a clinical neurophysiologist and neurohospitalist consultant and Chief Executive Officer/Owner of IRD Neuroanalysis, Inc. Dr. Rocha does in-person neurology consults at Harbor-UCLA Hospital near his home but primarily works as a telemedicine physician from the first floor of his townhouse! Dr. Rocha is also a new father of a healthy, bouncing, baby boy. Prior to his son's birth, Frank had been thinking a lot about fatherhood. He published an essay on KevinMD.com about how difficult it can be for physician fathers to be physically present with a newborn. He cites academic demands, peer pressure from other physicians, lack of paid paternal leave, and the tradition of putting patients first as formidable obstacles that discourage new physician fathers from taking parental leave. It's clear that Frank intends to be a successful physician and entrepreneur, but he also didn't want to miss out on the unique experience of fatherhood. During our 30-minute podcast, Frank explained how owning his own business and working telemedicine allowed him to spend nearly four months of parental leave with his wife and newborn son. For physicians with the added challenge of a special needs child, parenting demands are even greater. For these physicians, David Hirsch's “Special Father's Network” offers valuable resources. To learn more about Dr. Rocha, please visit his Linked-In profile: https://www.linkedin.com/in/franklyn-rocha-cabrero-m-d-67287a27/Please click "Fanmail" and share your feedback!If you enjoy an episode, please share with friends and colleagues. "The Art of Medicine with Dr. Andrew Wilner" is now available on Alexa! Just say, "Play podcast The Art of Medicine with Dr. Andrew Wilner!" To never miss a program, subscribe at www.andrewwilner.com. You'll learn about new episodes and other interesting programs I host on Medscape.com, ReachMD.com, and RadioMD.com. Please rate and review each episode. To contact Dr. Wilner or to join the mailing list: www.andrewwilner.com Finally, this production has been made possible in part by support from “The Art of Medicine's” wonderful sponsor, Locumstory.com, a resource where providers can get real, unbiased answers about locum tenens. If you are interested in locum tenens, or considering a new full-time position, please go to Locumstory.com. Or paste this link into your browser: https://locumstory.com/?source=DSP_directbuy_drwilnerpodcast_ph...

In this episode of the Programmatic Digest Podcast, Shannon Rudd and Allie Lichtenberg joined us to talk about their experience at the AdTech Economic Forum, an event created by Rob Beeler and Tom Triscari. Allie shared how excited she was to win a free ticket, showing how helpful it is to give new professionals chances to grow. Shannon talked about how the forum felt welcoming and praised the organizers for including different voices, especially in talks about money and business deals in ad tech. They also discussed big changes happening in the ad tech world — like how people's online behavior is changing and how AI is starting to play a bigger role in making money from content. They mentioned smart ideas from speakers like Andrew Casale about how DSPs and SSPs are changing.  We also celebrated how important community is, especially groups like the Women in Programmatic Network and A very special Thank You to Advance Women for bringing this together. Shannon and Allie talked about how male allies can help support women in ad tech and why that's so important.    Announcement   We have opened The Reach and Frequency MEMBERSHIP, exclusive to programmatic ninjas, adops, adtech unicorns looking for a community where we can learn freely and judgement free.  https://programmaticdigest14822.ac-page.com/executivemembership    About Us: We teach historically excluded individuals how to break into programmatic media buying and land their dream jobs. Through our Reach and Frequency® program, an engaged community, and expert coaching, we offer: Programmatic L&D Support: A monthly retainer providing hands-on training, strategy, and troubleshooting for programmatic teams. Book a Discovery Call: https://www.heleneparker.com/workshop/ Programmatic Training & Coaching: Executive Membership: for the busy mid-level to senior or director-level programmatic ninja looking for a structured, high-impact way to stay ahead of evolving trends, sharpen your optimization skills, and connect with like-minded experts Join Here: https://programmaticdigest14822.ac-page.com/executivemembership    Accelerator Program: A 6-week structured program with live coaching, hands-on DSP exercises, and real-time feedback. Sign Up: https://reachandfrequencycourse.thinkific.com/courses/program   Self-Paced Course: Learn at your own speed with full content access. Enroll Here: https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course   Timestamp: (00:02) - AdTech Economic Forum Takeaways (06:25) - AdTech Industry Insights and Trends (15:43) - Evolving AdTech Measurement and Diversity (30:40) - Empowering Women in AdTech Networking (34:50) - LinkedIn Networking and Engagement     Meet Our Guest: Allie Lichtenberg https://www.linkedin.com/in/allisonmottolalichtenberg/  Shannon Rudd https://www.linkedin.com/in/srudd/ Meet The Team: Hélène Parker - Chief Programmatic Coach https://www.heleneparker.com/  https://www.linkedin.com/in/helene-parker/ Learn Programmatic As a TEAM: https://www.heleneparker.com/workshop/  As a Programmatic Ninja: https://www.heleneparker.com/course/ Programmatic Coaching Newsletter:https://www.heleneparker.com/newsletter/    Programmatic Digest https://www.linkedin.com/company/programmatic-digest-podcast https://www.youtube.com/@programmaticdigest    Manuela Cortes - Co-Host  Programmatic Digest In Espanol  https://www.linkedin.com/in/manuela-cortes-/   Looking for programmatic training/coaching?  Sign up to our Accelerator Program: A 6-week structured program with live coaching, hands-on within DSP(s) exercises, and real-time feedback—perfect for those who thrive on accountability and community, and looking to grow their technical skillset https://reachandfrequencycourse.thinkific.com/courses/program  Self-Paced Course: Full access to course content anytime, allowing independent learners to study at their own speed with complete flexibility. https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course  Join our next workshop by signing up to our waitlist below: https://www.heleneparker.com/waitlist/

The future of media isn't human vs. machine—it's human with machine. In this episode, Chris Marine and David Gogel from Campfire Consulting sit down with Adriana Richards and Evan Bogris from AI Digital to explore how AI can supercharge media strategy without replacing the human insight that makes campaigns resonate.We unpack how their DSP-agnostic tech helps brands plan smarter across platforms like Amazon, TikTok, and Trade Desk—while keeping the emotional intelligence, storytelling, and cultural awareness that AI simply can't replicate in media strategy, planning and media buying.Curious how to find the right balance in your own media strategy? Reach out to Campfire Consulting and let's talk about building media that performs and connects.Enjoying this content? Text us your thoughts! (if you want a response please include an email address in your text)Campfire Consulting Website

Dan is joined by Marc Evans, director of business development and technology at Andes. Marc has over twenty years of experience in the use of CPU, DSP, and Specialized IP in SoCs from his prior positions at Lattice Semiconductor, Ceva, and Tensilica. During his early career, Marc was a processor architect, making significant contributions… Read More

Caleb Hammer has built a very impressive show by interviewing guests who are in financial hardship and helping them find a way out of their debt. That is until he came across Rex. Rex owes hundreds of thousands of dollars to the IRS and is afraid of Covid like a nursing home patient in 2020. Also, he doesn't think he ever has to pay back his debt to the government.  Patrick Melton and Lucy Tightbox both join the show to discuss Rex's attempt to be a cam model. Chad Zumock thought a guy on a Zoom call was going to arrest him and Chad panicked, closed the Zoom call, and then lied about it. DarkSydePhil aka DSP got played by Kino Casino and now he's battling the chat as he tries to hit the goal (sound familiar?). Opie has completely lost control as a single chat set him off and he goes nuclear on Anthony Cumia for perceived slights from 15 and 20 years ago. We're joined by a brand new review girl, Christine Nguyen, for another edition of 2 Minutes With Tom and some reviews. And finally we finish things off with the internet news and your voicemails.  Support us, get bonus episodes, and watch live every Saturday and Wednesday: http://bit.ly/watp-patreon https://watp.supercast.tech/ Come to Hackamania May 9-11 in Las Vegas with promo code WATP – https://hackamania.com/ Season 2 of the Tapes! Watch Dabble House April 11-12 – https://dabblecon.live/ Christine is pretty hot: https://www.instagram.com/imeanitschristine/  Christine's TikTok: https://www.tiktok.com/@imeanitschristine  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the *Programmatic Digest Podcast*, we hear the unique career journeys of Shannon Rudd and Allie Lichtenberg into adtech. Allie, who started in biology and chemistry, now runs her own programmatic media buying company, Ad Lucem. Shannon shares her experience moving from publishing to consulting for midsize publishers, showing how the ad tech world is always changing.   We also talk about important industry topics like privacy (specifically PETs) and diversity at tech conferences. Women and BIPOC (Black, Indigenous, and People of Color) representation matters, and we highlight the humor, support, and progress happening at these events.   The episode also dives into the hidden heroes of programmatic advertising, the "programmatic ninjas" in ad operations. We discuss new tools for brand safety and media trading, as well as insights from ad tech pioneer Brian O'Kelley on improving user experience. Plus, we look at how community-driven brands like Marketecture Live and Advance Women are shaping the future of the industry.     Special shoutout to our honorary mentions: Advance Women: https://advancewomenofficial.com/  Priti Powell: https://www.linkedin.com/in/pritip7/  Hollis Guerra: https://www.linkedin.com/in/hollisguerra/  Sophia Westrich:  https://www.linkedin.com/in/sophiawestrich/   Melinda Han Williams: https://www.linkedin.com/in/melindahan/  Mike Hauptman: https://www.linkedin.com/in/michaeljhauptman/  ATG: https://www.adtechgod.com/  Admonster: https://www.admonsters.com/conferences-and-events/  Lynne D Johnson: https://www.linkedin.com/in/lynnedjohnson/   Advance Women: https://advancewomenofficial.com/  Priti Powell: https://www.linkedin.com/in/pritip7/  Hollis Guerra: https://www.linkedin.com/in/hollisguerra/  Sophia Westrich:  https://www.linkedin.com/in/sophiawestrich/   Jeremy Bloom: https://www.linkedin.com/in/jeremypbloom/  Amelia Tran: https://www.linkedin.com/in/ameliatran/  Ari Paparo: https://www.linkedin.com/in/aripaparo/  Chris Luna: https://www.linkedin.com/in/chris-luna-a85017b/  Rob Beeler: https://www.linkedin.com/in/robertabeeler/  Melissa Chapman: https://www.linkedin.com/in/melissashaychapman/   Brian O'Kelley: https://youtu.be/_kjfCrHvnGk?si=RM3IQpcXpAQXFCXx  Iesha White: https://youtu.be/2edt1xrHNdQ?si=cFS2eQfejKLW21mz  Albert Thompson: https://youtu.be/fd_zzQZx-PI?si=o1eI_IFuAtsFvFfp  Announcement   We have opened The Reach and Frequency MEMBERSHIP, exclusive to programmatic ninjas, adops, adtech unicorns looking for a community where we can learn freely and judgement free.  https://programmaticdigest14822.ac-page.com/executivemembership    About Us: We teach historically excluded individuals how to break into programmatic media buying and land their dream jobs. Through our Reach and Frequency® program, an engaged community, and expert coaching, we offer: Customized training roadmaps for teams focusing on campaign performance, cross-departmental communication, and revenue growth. Request a sample training roadmap A hybrid model where we activate and train in DSPs. Book a Free Call   Programmatic Training & Coaching: Accelerator Program: A 6-week structured program with live coaching, hands-on DSP exercises, and real-time feedback. Sign Up Self-Paced Course: Learn at your own speed with full content access. Enroll Here Waitlist for Future Workshops: Join Here  Timestamp: (00:02) - Programmatic Industry Insights From Mockitecture (14:39) - Privacy and Diversity in Tech Conferences (18:45) - Industry Diversity and Inclusion Discussion (31:52) - Ad Ops in Ad Tech (40:28) - Brand Safety and Ad Tech Innovations (46:59) - Evolution of Tech Industry Insights     Meet Our Guest: Allie Lichtenberg https://www.linkedin.com/in/allisonmottolalichtenberg/  Shannon Rudd https://www.linkedin.com/in/srudd/ Meet The Team: Hélène Parker - Chief Programmatic Coach https://www.heleneparker.com/  https://www.linkedin.com/in/helene-parker/ Learn Programmatic As a TEAM: https://www.heleneparker.com/workshop/  As a Programmatic Ninja: https://www.heleneparker.com/course/ Programmatic Coaching Newsletter:https://www.heleneparker.com/newsletter/    Programmatic Digest https://www.linkedin.com/company/programmatic-digest-podcast https://www.youtube.com/@programmaticdigest    Manuela Cortes - Co-Host  Programmatic Digest In Espanol  https://www.linkedin.com/in/manuela-cortes-/   Looking for programmatic training/coaching?    Sign up to our Accelerator Program:  A 6-week structured program with live coaching, hands-on within DSP(s) exercises, and real-time feedback—perfect for those who thrive on accountability and community, and looking to grow their technical skillset https://reachandfrequencycourse.thinkific.com/courses/program    Self-Paced Course: Full access to course content anytime, allowing independent learners to study at their own speed with complete flexibility. https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course  Join our next workshop by signing up to our waitlist below: https://www.heleneparker.com/waitlist/