Podcasts about CTV

CTV’s Andrew Johnson; CTV News Public Safety Analyst Chris Lewis; CTV News Chief Anchor and Senior News Editor Omar Sachedina; Conservative MP Bob Zimmer, Interim NDP Leader Don Davies; and Green Party Leader Elizabeth May.

Jann Arden welcomes back friend of the show (and friend in real life), Cynthia Loyst, co-host of CTV's The Social, a renowned author and sex educator ahead of Valentine's Day! They discuss the importance of female friendships, attachment styles, the dynamics of relationships, the emerging trend of living apart, and how to prioritize pleasure and desire. Cynthia shares insights on navigating desire and burnout in long-term relationships, the pressures surrounding Valentine's Day, and the importance of understanding love languages in relationships. More About Cynthia Loyst: Cynthia Loyst is a National Bestselling Author, Producer, Television Host, and self-described “Professional Sensualist.”  She is also the creator of FindYourPleasure.com, a popular online destination that celebrates decadence, indulgence and pure, unadulterated joy.  Throughout her award-winning career, Cynthia has become one of Canada's most recognized and respected TV personalities and producers.  Co-hosting CTV's most watched  daytime talk show, The Social, Cynthia shares her fresh and genuine views to help people learn to appreciate life and all the pleasures it brings.   Cynthia also hosts a fan-favourite podcast with Josie Dye called Cynthia and Josie's Unmentionables, where they discuss the delicious, messy and sexy topics that we all have questions about, but are afraid to ask. Cynthia is also a sought-after public speaker and relationship advice columnist. She has contributed to the likes of Elle Canada, Working Mother Magazine, and more.   Website:  www.findyourpleasure.com www.cynthiaandjosie.com   Resources: https://findyourpleasure.com/mapping-your-pleasure/ https://www.simonandschuster.ca/books/Come-As-You-Are-Revised-and-Updated/Emily-Nagoski/9781982165314  https://thework.com/2017/10/four-liberating-questions/  #ASKJANN - want some life advice from Jann? Send in a story with a DM or on our website. Leave us a voicenote! ⁠⁠www.jannardenpod.com/voicemail/⁠⁠⁠ Get access to bonus content and more on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.patreon.com/JannArdenPod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.jannardenpod.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.instagram.com/jannardenpod⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facebook.com/jannardenpod Chapters (00:00) Introduction to Cynthia Loyst (02:24) The Importance of Female Friendships (05:04) Understanding Attachment Styles (10:06) Navigating Relationships and Personal Growth (14:00) The Role of Timing in Relationships (19:44) Living Apart Together: A New Relationship Model (24:45) Exploring Pleasure and Self-Care (28:44) Desire and Burnout in Long-Term Relationships (30:54) The Impact of 'Heated Rivalry' on Canadian Culture (32:51) Navigating Valentine's Day Pressures (39:28) Personal Love Languages and Meaningful Gestures (41:39) Rediscovering Intimacy and Longing in Relationships (45:12) Managing Anxiety Around Valentine's Day Expectations (45:58) Navigating Anxiety with Four Questions (47:58) The Nature of Worry and Its Impact (48:47) The Importance of Friendships in Relationships (50:12) Understanding Low Sex Drive in Relationships (53:05) Breaking Patterns from Parental Relationships (55:00) Voice Notes and Listener Engagement Learn more about your ad choices. Visit megaphone.fm/adchoices

CTV’s Andrew Johnson; Conservative MP Bob Zimmer; BC MLA Larry Neufeld; BC Deputy Premier Niki Sharma; Former BC Premier Christy Clark; Former Public Safety Minister Marco Mendicino.

CTV’s Andrew Johnson; Tumbler Ridge Mayor Darryl Krakowka; A Canada-U.S. panel with Brian Clow & Gordon Giffin; The Front Bench with Christy Clark, Marco Mendicino, James Moore and Monte Solberg.

Dr. Mitch Shulman can be heard every weekday morning at 7:50 on The Andrew Carter Morning Show.

Tom Mulcair can be heard every weekday morning at 7:40 on The Andrew Carter Morning Show.

Dr. Mitch Shulman can be heard every weekday morning at 7:50 on The Andrew Carter Morning Show.

Tom Mulcair can be heard every weekday morning at 7:40 on The Andrew Carter Morning Show.

Science communicator and bat expert Dan Riskin talks to Andrew Carter every Wednesday at 8:20.

Tom Mulcair can be heard every weekday morning at 7:40 on The Andrew Carter Morning Show.

Dr. Mitch Shulman can be heard every weekday morning at 7:50 on The Andrew Carter Morning Show.

Streaming now accounts for 47% of all TV viewing. Five of the top 10 most-streamed days ever happened in November 2025 alone. But TV isn't disappearing. It's just fragmented. This week, Elena, Angela, and Rob are joined by VP of Media Partnerships Nikki Erkkila to discuss the state of modern TV advertising. Together, they break down the biggest misconceptions about streaming versus linear TV, why hyper-targeting can actually limit growth, and how marketers should approach buying Connected TV without losing the power of broad reach. Topics covered: [04:00] How fragmented is the TV landscape really?[10:00] Why CTV feels familiar to digital marketers[16:00] The biggest mistake marketers make with CTV[21:00] Should you buy linear or streaming? (Hint: It's not either/or)[23:00] When is targeting worth the cost?[29:00] How creative strategies can differ in streaming versus linear To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2025 Nielson Report: https://www.nielsen.com/news-center/2025/nielsens-the-gauge-broadcast-and-streaming-power-historic-month/2026 Awful Announcing Article: https://awfulannouncing.com/streaming/strange-state-sports-fast-tv-tubi.html Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Pattie Lovett-Reid and Toonie Tuesday can be heard every Tuesday morning at 8:20 on The Andrew Carter Morning Show.

Dr. Mitch Shulman can be heard every weekday morning at 7:50 on The Andrew Carter Morning Show.

Tom Mulcair can be heard every weekday morning at 7:40 on The Andrew Carter Morning Show.

Lianne Phillipson is a registered nutritionist, author and host of Eat This. She spoke to Andrew Carter about aphrodisiac foods.

Dr. Mitch Shulman can be heard every weekday morning at 7:50 on The Andrew Carter Morning Show.

Tom Mulcair can be heard every weekday morning at 7:40 on The Andrew Carter Morning Show.

Recorded live at NRF 2026: Retail's Big Show, The RETHINK Retail Podcast features Fritz Finlay, Head of Production at RETHINK Retail, in conversation with Will Burghes, Head of Professional Services at Rockerbox & DoubleVerify. The discussion focuses on how retail media measurement is evolving as brands and retailers move beyond impressions and clicks toward outcome-based metrics that matter to the business. Key insights from the episode include: - Why impressions and clicks are no longer enough for measuring retail media success - How retailers and brands are shifting toward revenue, incrementality, and ROAS - The role of verification, fraud prevention, and brand suitability as table stakes - How retail media networks, CTV, and walled gardens should be measured - Where AI fits into the future of advertising measurement, and where human judgment still matters With retail media networks growing rapidly, this episode breaks down what “good measurement” actually looks like in 2026 and how retailers can prioritize smarter budget decisions without waiting for perfect data.

CTV’s Abigail Bimman & Governor General Mary Simon; Former Chief of the Defence Staff General (Ret’d) Tom Lawson; Sturgeon Lake Cree Nation Chief Sheldon Sunshine & Treaty 8 Grand Chief Trevor Mercredi; The Front Bench with Sabrina Grover, Melanie Paradis & Karl Bélanger

Episode 587 of the Sports Media Podcast with Richard Deitsch features Chris Cuthbert, the lead play-by-play voice for Sportsnet's coverage of the NHL. Cuthbert and Mike Johnson will call the men's Olympic hockey tournament for CBC. In this podcast Cuthbert discusses his preparation for calling the Olympic hockey tournament; how he navigates the game schedule; why having the NHL players back makes this tournament much different than anything else; learning about the non-Canada and U.S. rosters; the navigation of calling the Olympic hockey tournament while significant issues exist politically between Canada and the United States; calling games in the afternoon local time; calling Sidney Crosby's “golden goal” for CTV from the Vancouver 2010 Olympic Winter Games; the prospect of 20 million North American viewers watching a Canada-U.S. final; why he thinks someone other than Canada or the U.S. might win the tournament and much more. You can subscribe to this podcast on Apple Podcasts, Spotify and more. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Conservative campaign manager Steve Outhouse; The Front Bench with Brian Gallant, Lisa Raitt, Tom Mulcair & Robert Benzie; CTV’s Mike Le Couteur.

CTV’s Mike Le Couteur; CTV Political Analyst Tom Mulcair; Pollster Nik Nanos; The Front Bench with Dan Moulton, Shakir Chambers, George Soule, Laura Stone & Robert Fife; Former Conservative Ministers panel with James Moore, Peter MacKay & Tony Clement.

In this episode of the Harvest Growth Podcast, Jon LaClare sits down with Jim Warren, founder of Infomercial.com and one of the most respected voices in direct response and infomercial marketing.With decades of experience spanning traditional DRTV, long-form infomercials, and modern digital campaigns, Jim breaks down what still works — and why the core principles of infomercials are more relevant than ever in today's TikTok, YouTube, and CTV-driven world.Together, Jon and Jim explore how to build marketing creative that actually converts, why long-form storytelling continues to outperform short ads for many brands, and how smart marketers blend TV and digital to scale profitably. They also dive into attribution challenges, creative burnout, audience connection, and where brands should start when launching a new product in 2026.Whether you're running Meta ads, launching on TikTok, testing YouTube, or considering TV for the first time, this episode is packed with timeless insights you can apply immediately.In this episode, you'll learn:Why infomercials still work — even in a digital-first worldThe biggest misconceptions about direct response TV todayHow to create marketing videos with longevity (not one-hit gimmicks)Why long-form content builds deeper trust and connectionThe reality of attribution across TV, digital, and multi-screen viewersWhere Jim would launch a brand-new product right now (and why)Learn more at Infomercial.comGet Jon's book The Perfect Launch System at PerfectLaunch.com

Det pågår en duell mellan Sverige och USA om att få sälja stridsflygplan till Kanada. Det självklara valet borde vara USA men inte längre. Lyssna på alla avsnitt i Sveriges Radios app. Efter en flera år lång process bestämde Kanada 2022 att landets nya stridsflygplan skulle bli amerikanska F‑35 från tillverkaren Lockheed Martin. På förlorarsidan stod svenska Saab med sitt JAS Gripen, som gick miste om en affär värd runt 250 miljarder kronor.Sedan dess har Trump inlett ett handelskrig mot grannen i norr med höga importtullar, vilket slår hårt mot den kanadensiska ekonomin som är tätt sammanflätad med den amerikanska.– Det är tre fjärdedelar av Kanadas export som går till den amerikanska marknaden, säger Christophe Premat, föreståndare för Centrum för Kanadastudier vid Stockholms universitet. Trump har också en fientlig ton mot Kanada och har antytt att grannlandet borde ingå i USA om de vill slippa tullarna. Ett av motdragen från Kanada blev därför att göra en översyn av det tidigare beslutet att köpa amerikanska stridsflygplan. Det här har öppnat upp för Saabs JAS Gripen‑E.– Saabs nackdel har blivit en enorm fördel. Nu utvärderar länder sin försvarsmateriel baserat på hur bra respektive produkt är, och dessutom är det en fantastisk fördel att vara ett land som Sverige, som är pålitligt och aldrig skulle göra ett annat land förnär, säger Elisabeth Braw, seniorforskare vid tankesmedjan Atlantic Council där hon bland annat följer svensk vapenexport.Kill switchMen det handlar inte bara om politik. Det finns en oro i flera länder som köpt F‑35‑plan att USA i framtiden kan göra deras stridsflygsflotta i princip obrukbar. Det har till och med talats om att det finns en inprogrammerad avstängningsknapp i F‑35 som USA kan använda mot länder som trilskas. Men riktigt så illa verkar det inte vara.– The problem of having something like a kill switch that's remotely operated is that it creates a very big attack surface for a cyber attack… what if an adversary gets access to the kill switch? So I think that's a major objection to the idea that such a thing exists, säger Bill Sweetman, amerikansk analytiker med fokus på stridsflyg.Men det finns andra sätt USA kan göra F‑35 i princip obrukbara. Bill Sweetman– The critical software that allows the aircraft to identify threats and develop tactics and navigate accordingly, that critical software is only updated in a lab in Florida that is under US control.Det här beroendet har alltid funnits och oroat länder som köpt F‑35. Men det har ändå accepterats. Fast oron för Trump och vad som händer efter honom gör att allt fler röster nu hörs om att välja andra plan.Skulle Kanada riva kontraktet med Lockheed Martin och i stället välja Gripen kommer det beslutet att sända chockvågor över världen.– När man köper ett stridsflyg är det på riktigt ett strategiskt val som har återverkningar decennier efteråt. Det skulle verkligen vara ett blytungt strategiskt val och en stor kursändring som Kanada skulle göra i så fall, säger Andreas Hörnedal, forskningsledare på avdelningen för försvarsteknik vid Totalförsvarets forskningsinstitut, FOI.Gripen-E vs F-35JAS Gripens fördel är att beroendet av USA minskar. Men F‑35‑förespråkarna säger att det är värt att behålla beroendet eftersom Gripen är ett sämre plan. Och nyligen fick de vatten på sin kvarn. I november publicerades en hemlig rapport som läckt till media, och den visade att F‑35 sopade mattan med Gripen när det kanadensiska flygvapnet utvärderade planen 2021.Men när experter i sin tur granskar rapporten ser den märklig ut.– Med risk för att framstå som en dålig förlorare från svensk sida, så var det ett lite mystiskt testresultat, säger Andreas Hörnedal på FOI.En sak som stack ut var att Gripen‑E fick låga poäng när det gäller förmågan att uppdateras med ny mjukvara över tid och att man inte är bunden till Saabs egenutvecklade programvara.– Gripen‑E:s största fördel är just att den är förberedd för att kunna göra uppgraderingar enkelt. F‑35 är gjord för att kunna uppgraderas också, men det man har sett hittills är att uppgraderingar i regel blir ganska dyra, säger Hörnedal.En annan märklig sak med rapporten är att den över huvud taget blev offentlig, i och med att den är topphemlig.– It was a deliberate move to sabotage any plan to acquire the Gripen. I think there's no other way to put it, säger Bill Sweetman.Saabs chanserF‑35‑förespråkarna är beredda att ta till oschyssta metoder. Men Sverige lägger sig inte heller platt.I höstas reste en stor delegation med kungen i spetsen till Kanada och besökte bland annat den kanadensiska flygplanstillverkaren Bombardiers fabrik. Och vice statsminister Ebba Busch (KD) lyfte i tv fram Gripens alla fördelar, men också alla jobb det skulle skapa i Kanada. Det här oblyga sättet att marknadsföra vapen utomlands är helt nytt, menar Elisabeth Braw vid tankesmedjan Atlantic Council:– Det har skett ett, tycker jag, väldigt märkbart skifte inom Sveriges tillvägagångssätt.Om det funkar återstår att se. Ännu pågår inga formella förhandlingar mellan Kanada och Saab, men kanadensiska myndigheter har bett Saab svara på en del frågor. Och vid sidan av F‑35 verkar det inte finnas något annat alternativ än Saabs.– I Kanada talas det idag mer om JAS Gripen än under större delen av 2010‑talet, och Gripen nämns som det mest realistiska europeiska alternativet. Det är bra nyheter för Sverige, skulle jag säga, säger professor Christophe Premat vid Centrum för Kanadastudier på Stockholms universitet.TEXT: KALLE GLASMedverkandeElisabeth Braw, seniorforskare vid tankesmedjan Atlantic CouncilBill Sweetman, analytiker med fokus på stridsflygChristophe Premat, professor och föreståndare på Centrum för Kanadastudier vid Stockholms UniversitetAndreas Hörnedal, forskningsledare på avdelningen för försvarsteknik på Totalförsvarets forskningsinstitutClaes Aronsson och Sylvia Dahlén, programledareKalle Glas, producentLjudkällor: CBC, CTV, CNBC, CNN

High degree of difficulty stand up comedian :on paper"Having seen Simon perform many times I have been incredibly impressed with his unique talent. From everything I have seen, Simon is truly a gifted comedian."- robin williams"Wicked fucking funny!"- doug stanhope“Working with Simon King was a dream.... He deserves your attention. ”- RORY SCOVEL"...looking for trouble he's balls out having a good time....a truly funny guy..."- MIKE BINDER"The righteous, Bill Hicks-ian fury of Simon King” - PASTE MAGAZINE"....a force on stage: he gives it to you straight with explosive delivery and his humour always makes you think. Think George Carlin meets Sam Kinison."- The Georgia straight"Considered one of the best stand-up comedians of his generation..."- The FAMOUS PEOPLE.COM"Finally, Simon King entered the room and, almost as soon as he started speaking, the crowd was roaring with laughter. And the laughter never quieted. King is pure genius.... He never comes off as arrogant, but simply remains likable. And when he topped of his time with a message to the audience about the way people need to be living their lives, it was a poignant moment that proved he cares about what he does. He doesn't take the stage for granted. He uses it to make us laugh and make us think. And that comparison to George Carlin is not to be taken lightly. King could very well become as influential to comedy as Carlin was."​"It's not very often a comedian comes along who can perform and write that well. Simon King is a rare talent."- The Comedy KillersBio: Simon King completely changes a room when he takes the stage. Aggressive, truly insightful and possessing a unique explosive delivery all his own, he bombards and challenges the audience with intelligent and flat out hilarious material at break neck speed. Along with his ability to seamlessly insert characters, impressions and improvisation makes him unlike anything else in the stand up comedy world. Being the kind of comic that comes along maybe once in a generation gets you noticed. It wasn't long before he was being invited to play some of the world's most prestigious comedy competitions and festival. From his appearances at: the San Francisco International Comedy Competition, the Seattle International Comedy Competition, The Winnipeg Comedy Festival, The Edmonton Comedy Festival, The Moncton Comedy Festival, The Vancouver International Comedy Festival, Just For Laughs North West, The NW Comedy Fest, The Kuala Lumpur Comedy Fest, Virgin Music Festival and The Just For Laughs Festival to his breakout performances at the prestigious HBO U.S. Comedy Arts Festival in Aspen and the HBO, TBS Comedy Festival in Las Vegas: he's made a huge impact wherever he's been.​A workhorse and veteran performer with more than twenty years of professional stand up under his belt, Simon effortlessly plays everything from theatres to comedy clubs to dive bars. With numerous national television and radio appearances including Comedy Network, CBC, CTV, TBS, Comedy Central and TBS among many more his resume speaks for itself. Simon has released numerous albums that are regularly featured on Sirius and terrestrial radio and also multiple hour long specials including his latest, the critically acclaimed “As Good As Or Better Than” directed by Rory Scovel. His unmistakable style, commanding stage presence and lightning wit will win you over but the scope, meaning and sheer hilarity of his material will blow your mind and leave a lasting impression. See him once and you will agree there is no question that Simon King is an absolute force of nature.

CTV’s Jeremie Charron; Conservative House Leader Andrew Scheer; Alberta Liberal MP Corey Hogan; The Front Bench with Sharan Kaur, Sebastian Skamski & Kim Wright; Former Conservative Minister John Baird.

Premier Doug Ford says he's disappointed in GM's decision and says the province has a plan to support impacted workers; an Ontario charity tied to a scandal-plagued government fund is under investigation by the OPP after donated clothes didn’t go to local charities as expected; and, Pat Foran has the story of a CTV viewer who just set an impressive milestone with his van, putting more than one million kilometers on it.

Over the last 6 months, Paul Sztorc has compiled an impressive list of inconsistencies and significant losses from the Bitcoin maximalist camp. He referred to them as ”derangements” and we cover most of them in this brutally honest wakeup call. Read Paul's article: https://www.truthcoin.info/blog/derangements/ Time stamps: 00:01:16 Introduction & Article Overview 00:02:41 Defining Derangements 00:05:31 Truth vs. Loyalty in Bitcoin Culture 00:09:55 Leadership Void & Bitcoin Core Stagnation 00:14:25 Consensus, Soft Forks, and Governance 00:17:46 Block Size Wars & Scaling Debates 00:19:11 Bitcoin Cash, Competition, and Signaling Theory 00:27:27 Bitcoin SV, Craig Wright, and Cultural Derangements 00:31:52 Lightning Network as a Sacred Cow 00:41:14 Treasury Companies & Michael Saylor 00:51:37 Layer Two Labs & Scaling Solutions 00:54:16 Drivechain, Quantum Resistance, and L2 Competition 01:07:24 Soft Forks, BIP Process, and Development Paralysis 01:11:41 Ordinals, NFTs, and Filtering Debates 01:22:36 Attacks on Developers & Community Toxicity 01:25:24 CTV, Jeremy Rubin, and Soft Fork Misunderstandings 01:41:24 Ethereum, Altcoins, and Market Competition 01:51:16 Mining, Miners' Apathy, and Industry Scaling 02:03:09 Libbitcoin vs. Bitcoin Core 02:17:46 Final Rotation & Store of Value vs. Medium of Exchange 02:35:08 Non-Mined L2s, Rollups, and Miner Incentives 02:52:05 Purity Tests & Cancel Culture in Bitcoin 03:08:35 SegWit Discount & Taproot Critique 03:26:23 Address Formats, BIP47, and UX Derangements 03:36:50 Silent Payments, BIP47 & Privacy Features 03:55:05 Bitcoin Maximalism, Post-Maximalism, and Ideology 03:57:47 Game Theory, Politics, and Drivechain Criticism 04:00:14 Conclusion & Final Thoughts

In this episode of Next in Media, I sit down with Kiri Masters, host of the Retail Media Breakfast Club podcast, to explore the biggest shifts happening in retail media advertising. We dive into the recent announcement about ads coming to ChatGPT and what that means for brands trying to meet consumers where they are. Kiri shares her perspective on whether AI-powered shopping will truly disrupt the retail media landscape - and why she's optimistic that LLM-based ads could actually be more relevant and less annoying than traditional formats. We also unpack the Walmart-Google partnership and discuss what it signals about the future of conversational commerce.Beyond the AI conversation, we tackle some of the industry's most pressing questions. Will we see consolidation in retail media networks this year? Can shoppable TV finally gain traction? And what happens when offsite retail media faces competition from platforms with their own transactional data? Kiri brings both historical context - including a fascinating story about Piggly Wiggly's self-service revolution - and forward-looking insights about how brands and retailers need to collaborate differently. Whether you're a marketer navigating this space or just curious about where AI and commerce intersect, this conversation offers a clear-eyed look at what's real, what's hype, and what's coming next._______________________________________________Key Highlights 

Nathan Thomas, Principal at Thomas Media Consulting and former Playwire leader, joins the AdTechGod Pod to unpack his 16-year journey across publisher ops, programmatic sales, and data partnerships, plus his take on where the open web, CTV pricing, digital out-of-home, and publisher data control are heading next. Takeaways Nathan Thomas transitioned from a long career at Playwire to consulting. The publishing industry has become increasingly complex and challenging. Digital out-of-home advertising presents unique opportunities for engagement. Monetization pressures are mounting for publishers due to rising content costs. The open web is facing significant challenges with traffic decline. Data management and privacy are critical for publishers moving forward. AI is rapidly changing the landscape of advertising and content creation. Gaming advertising is underutilized and has potential for growth. Curation in advertising can be beneficial if managed properly. Future trends in advertising will focus on innovation and data-driven strategies. Chapters 00:00 Introduction to Nathan Thomas and His Journey 04:05 Transitioning to Consulting: A New Chapter 06:24 The Evolution of the Publishing Industry 09:18 Challenges in Monetization and Supply Chain 12:54 The Rise of Digital Out of Home Advertising 16:56 The Future of Open Web and Data Management 20:31 Navigating the Data Landscape in Advertising 24:14 Looking Ahead: Trends and Predictions for 2026 Learn more about your ad choices. Visit megaphone.fm/adchoices

From co-pilot to autopilot: in this CES Tech Talk episode, Viant's Tim and Chris Vanderhook reveal how their latest Viant AI release makes real-time ad decisions, supercharges CTV and elevates marketers to be more strategic and creative than ever.

A criminal gang driving around Toronto in stolen vehicles, impersonating police officers, sexually assaulting women, hate-motivated, and connected to ISIS. It was a shocking, sensational, frightening news story. And chances are you didn't hear about it. Why?To answer that question we're joined today by Ellin Bessner. She has worked for CBC, CTV, covered wars in Africa and Kosovo, and most recently she's a reporter at the Canadian Jewish News. Clarification: Bessner covered the war in Kosovo for CTV, but for clarity, she did so while stationed in Italy.Host: Jesse BrownCredits: Tristan Capacchione (Audio Editor and Technical Producer), Bruce Thorson (Senior Producer), max collins (Director of Audio), Jesse Brown (Editor and Publisher)Featured Guest: Ellin BessnerFact checking by Kallan LyonsAdditional music by Audio NetworkMore information:Project Neapolitan News Release — Toronto Police ServiceWe watched Al-Quds Day in Toronto. Here's what we heard — The CJNThree men accused of hunting women and Jews on Toronto streets as part of hate plot — The National PostEmail response from the RCMPEmail response from the TPSOff The Record Call-in show information:We're doing ANOTHER call-In show: What's the big story in your local community? Canadaland's news focus is largely national and provincial. Occasionally we'll talk about something happening in a specific city or town, but local news just isn't our wheelhouse.But there are tons of interesting stories happening in small towns across this country. What's the gossip on your community's Facebook Group? What's the heated discussion on your local subreddit.The call-in period will be this Thursday, January 29th, 4:30-6:30 PM ET. When the time comes, head over to https://callinstudio.com/show/canadaland. You can also dial in at 1-888-401-7056.Sponsors: Douglas: Douglas is giving our listeners a FREE Sleep Bundle with each mattress purchase. Get the sheets, pillows, mattress and pillow protectors FREE with your Douglas purchase today. Visit https://douglas.ca/canadaland to claim this offer.MUBI: To stream great cinema at home, you can try MUBI free for 30 days at https://mubi.com/canadalandArticle: Article is offering our listeners $50 off your first purchase of $100 or more. To claim, visit https://article.com/canadaland and the discount will be automatically applied at checkout.BetterHelp: Visit https://BetterHelp.com/canadaland today to get 10% off your first month.Can't get enough Canadaland? Follow @Canadaland_Podcasts on Instagram for clips, announcements, explainers and more.If you value this podcast, support us! You'll get premium access to all our shows ad free, including early releases and bonus content. You'll also get our exclusive newsletter, discounts on merch at our store, tickets to our live and virtual events, and more than anything, you'll be a part of the solution to Canada's journalism crisis, you'll be keeping our work free and accessible to everybody. Hosted on Acast. See acast.com/privacy for more information.

Today in the business of podcasting: audio becoming more vital to programmatic buys, Netflix CEO says they compete with YouTube in "every dimension", Substack launches a streaming app for CTV, and The Ambies voting is live until February 5th.Click here for all the links covered today! You can also find an archive of everything covered on this show by heading to The Download's section of SoundsProfitable.com

Send us a textWhat if growing your business didn't require chasing algorithms, posting every day, or paying for ads?In this episode of The Good Enough Mompreneur Podcast, Angela sits down with Larissa Banting—an internationally accredited publicist and entrepreneur who built a seven-figure business using strategic publicity instead of social media. This conversation is a must-listen for mompreneurs who want to increase visibility, authority, and sales without burnout.Larissa shares how PR works differently than traditional marketing, why visibility is not a vanity metric, and how even one aligned podcast appearance can create long-term momentum in your business. This episode feels less like an interview and more like a masterclass in sustainable growth.In this episode, you'll learn:Why PR is a non-negotiable foundation for business growthHow publicity builds trust and credibility faster than social mediaHow one podcast appearance can turn into 10+ opportunitiesWhy AI search is changing how experts are discoveredHow to pitch podcasts and media outlets the right wayWhat most entrepreneurs miss when it comes to monetizing visibilityWhy you don't need to be “ready” to be seen—you just need to startAbout Larissa BantingLarissa Banting is an accredited public relations professional with over 30 years of experience in media and publicity. She is the founder of El Bee PR and has worked with major brands including Bombay Sapphire Gin, CBC, CTV, and government organizations.After moving to Costa Rica, Larissa launched one of the first destination wedding planning firms in Central America and grew it to seven figures—without ads or social media—through strategic publicity alone. Today, she helps entrepreneurs amplify their authority, visibility, and profitability through PR that actually works.Connect with Larissa & Explore Her Resources

Today in the business of podcasting: audio becoming more vital to programmatic buys, Netflix CEO says they compete with YouTube in "every dimension", Substack launches a streaming app for CTV, and The Ambies voting is live until February 5th.Click here for all the links covered today! You can also find an archive of everything covered on this show by heading to The Download's section of SoundsProfitable.com

Part 2: Dr. Phil sits down with Roshin and Tyler, whose extraordinary true story has captivated millions online. At just 13 years old, Roshin fled an abusive home to survive. Unbeknownst to her, a police officer named Tyler was part of the search team that night. Fifteen years later, they reconnected while working together at the sheriff's department, fell in love, and got engaged. In this powerful episode, they reveal the harrowing details of Roshin's escape, her struggles in foster care, and the incredible twist of fate that brought them together, proving that hope and healing are possible even after the darkest chapters.Thank you to our sponsors:NMLS 182334, https://nmlsconsumeraccess.org APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/PhilChapter: Don't wait! If you're on Medicare or will be soon, reach out to Chapter. Call: (352)-845-0659 or go to https://askchapter.org/ to learn about your Medicare options and get help finding ways to save money.Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dr. Phil sits down with Roshin and Tyler, whose extraordinary true story has captivated millions online. At just 13 years old, Roshin fled an abusive home to survive. Unbeknownst to her, a police officer named Tyler was part of the search team that night. Fifteen years later, they reconnected while working together at the sheriff's department, fell in love, and got engaged. In this powerful episode, they reveal the harrowing details of Roshin's escape, her struggles in foster care, and the incredible twist of fate that brought them together,proving that hope and healing are possible even after the darkest chapters.Thank you to our sponsors:NMLS 182334, https://nmlsconsumeraccess.org APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/Phil Chapter: Don't wait! If you're on Medicare or will be soon, reach out to Chapter. Call: (352)-845-0659 or go to https://askchapter.org/ to learn about your Medicare options and get help finding ways to save money.Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Traci DeForge, founder of Produce Your Podcast, an award-winning full-service production and audience growth marketing agency, is recognized as an international podcast expert, sought-after speaker, and media contributor. She is the creator of the Podcast Management Academy, the industry's only certified podcast manager training program, PodHive, and Co-Founder of the Podcast Professionals Association. Traci hosts the "Growth Accelerator Podcast" and co-hosts the popular "Ask Brien Radio Show" in Los Angeles. She's been featured on all three major networks, including CNN, CTV, American Express Open, and RadioINK. She is also a member of the Rolling Stone Culture Council.

Heritage sports brands may be tempted to rely on their history to appeal to a new generation that wasn't there to see it. But in the fast-moving digital attention economy, that's a mistake, says Antonio Gnocchini, chief marketing officer at Diadora.He joins The Big Impression podcast to explain how the iconic Italian brand is reclaiming its spot in the performance market. By leaning into a challenger brand mindset during the Paris 2024 Olympics — without the price tag of official sponsorship — Gnocchini and his team are shifting the focus from nostalgia to high-performance innovation. Episode TranscriptPlease note, this transcript  may contain minor inconsistencies compared to the episode audio.Damian Fowler (00:00):I'm Damian Fowler, and welcome to this edition of The Big Impression. Today, we're looking at how a heritage sportswear brand carved out its own spotlight at the Paris 2024 Olympics without being an official sponsor. My guest is Antonio Gnocchini, Chief Marketing Officer at Diadora, the iconic Italian brand known for its made in Italy craftsmanship. In the lead of the Paris, Antonio and his team launched a global brand campaign built around Diadora's roster of Italian athletes from Trackstar, Larissa, Yapacino, defensers and speed skaters, all while showcasing innovations like the Atomo Running Shoe. That's the first high mileage running shoe made in Italy in three decades. We're going to break down how Diadora timed its campaign to maximize the Olympic moment, how it differentiates itself from giants like Nike and LVMH, and what this strategy says about building awareness in a crowded high-stakes marketing landscape. So let's get into it.(01:07):Antonio, can you tell us about why the Paris Olympics was such an important moment for Diadora as it sought to elevate its brand name again?Antonio Gnocchini (01:18):So if you are a multi-category sport brand, Olympics is certainly the big event, the main event, your main catwalk of the main show. And you prepare for it for a long time because you need to be in one of the most competitive environment with the best product, competitive athletes. Everything needs to be perfect. And it's also one of those moments in which you can go deeper with attention, with messages. If you are serious about sport and you want to communicate, sport brand values, what you really stand for, it's not easy, especially today in moments in which the attention is not much, few seconds from everybody. Channels are very fast and flattened messages very easily. The Olympics is a moment in which for a few weeks you have the attention. You have people connected and engaged. You have people who care. And so it's a perfect environment to talk again about what you stand for.(02:41):And so going back to the Olympics was a statement to say, we actually are a competitive sport brands, a performance brand, not only lifestyle of it. And so yeah, it was such an important environment for us. Also, these Olympics was maybe one of the first ones that I've seen since I started doing this job when you could see some challengers brands activating and being visible.(03:15):In the past, this was really an event only for main sponsors and official sponsors mostly. Now this is a moment of challengers. And if you find the right way and if you had a good connection with your outlets, you could be doing a successful marketing campaigns and actions.Damian Fowler (03:35):That's really interesting to hear you say that. And I think, and I'm curious to hear your thoughts on this. Is the kind of media environment that we exist in now, does that make it possible for challenger brands to find a way to reach audiences that they otherwise might not be able to find back when it was the main TV channels and big glossy mags, there are more niches now in many ways.Antonio Gnocchini (04:00):There's a very interesting report that Business of Fashion and McKinsey release every year. And the most recent one was a study from McKinsey, which they were showing displaying how the sport market, which was dominated by only few incumbents. And you could see that at Olympics, still today, the most recent one, the usual suspects are dominated most of the sports. But in this past few years, there is a change going on in which incumbents are really under pressure from Challengers brand in the sport industry. They're gaining momentum. Challenges are gaining space, gaining market share, and also visibility. And you can say that maybe this is linked to the explosion of running as a global movement, but it's not only that. Running certainly as contributed, because running is one of those categories that is really extremely democratic. And yeah, sure, track and field main athletes, famous names help, but you can become a successful running brand without having only the most amazing hundred meters runners.(05:37):You can be successful by working in other ways. And you see brands starting to become more visible through running in the sport industry.Damian Fowler (05:47):What's interesting about Diadora is that it has this very significant legacy as a sports brand. I mean, I think back to my childhood when I used to absolutely love Beyond Borg. And as soon as I saw the name Diadora, I remember Borg. And of course there's other soccer legends like Roberto Baggio or Francesco Totti. But in recent years, it's been a little bit maybe eclipsed by bigger brands that you just mentioned. So you're a challenger brand, but you're also a legacy brand. Could you explain a bit more of the context around the history of the brand?Antonio Gnocchini (06:24):If you are passionate about sport, when you land at Diadora and you visit the museum, it is a kid in a candy store. That was my experience at the museum is you could see in real life the objects of desire of your youth. In my bedroom, I had posters of all these heroes and there's a moment, there's a scene in King Richard with Will Smith, in which you hear for a moment in the movie, you hear Venus and Serena Williams coach telling Richard Williams to wait on the Nike offer because the perfect offer for any tennis player at the time was the one Jennifer Capriati was getting from Diadora. When I watched the movie, I was like, whoa. So we wear really the tennis brand and the brand that was in relation with athletes, especially tennis athletes. We were the tennis athletes brand. What happened?(07:34):I think that the brand, the company really focused for few decades on product, product marketing, sports marketing contracts, traditional marketing actions. While in the meantime, other brands, other sport brands have become very sophisticated, very innovative in their marketing strategies, films where Nike's main language and they were exciting product of their marketing department. I think the brand here, the Theodo has been focusing on other things and lost the engagement with consumers globally. And then for a few years, as I was saying, the focus had been really on capitalizing on its legacy and becoming more of a lifestyle brand. But in reality, the market can tell you that if you're not serious about sport, you lose your credibility as a lifestyle of sport brand.Damian Fowler (08:42):Yeah. So the new campaign or the more recent campaign is about reasserting that sports connection. How else would you define the brand as it is now?Antonio Gnocchini (08:57):I think that what we needed to do ... So the first thing that I wanted to do is to prove that the sensation, the feeling that we had was correct. So we run a long and insightful brand health monitor study, and the results of that study was showing that, yes, that we were a legacy brand, people recognized the name, but they couldn't really link it any longer to specific performance product, and they were not buying performance product any longer from the Adora. So we were also associated linked to values like being Italian, but at the same time, it was this idea of romantic Italian, quaint, Italian, traditional. If you want to be successful in sports, you have to talk about innovation, you have to be recognized for your capacity of being a technological advanced company. And so the main effort for us in the beginning was to go back into making sure that our research and development center was up to speed and that the marketing department was capable of telling these type of stories because these stories were in fact very important for our consumer, for our focused consumers, the focus of our target, a younger consumer that wanted to talk about sport, they wanted to be capable also of discovering innovative brand sports.(10:44):So even if we were not one of the main incumbents by being authentic in sport, especially in running and in other categories, by being authentic, we could engage with this young consumers who was interested in discovering new brands that have an innovation angle that was really relevant.Damian Fowler (11:11):Yeah, that absolutely makes sense. I'm interested to hear you talk a bit more about that audience group that you really wanted to reach and the profile of that group. And presumably there's an element of conquesting going on because you've got to get them from some of the bigger names that we've already talked about.Antonio Gnocchini (11:29):Yeah. As I was saying, running has become one of those category, goes beyond just track and field, goes beyond the daily jogger, goes beyond ... It is really something that touches wellness, fashion is playing into running a lot. Everybody is doing running collections today, not just the usual suspects. We wanted to make sure that in this environment in which you had a lot of noise, we could be recognized as authentic, as separate from the noise. So we wanted to talk with a niche and then make sure that that authentic young athlete was putting the mileage out. So it wasn't talking about running, but putting also the miles and the sweat in running. There were those consumers that were scheduling all their weekends around the run, around the race, so the real authentic runner could recognize that we weren't distracted by all this running noise. We were serious.(12:48):So our messages were we run a campaign that is called Normalize iMileage that was directed only to that type of consumers that could recognize the acts and the gestures and the typical struggle of that type of runners. Even if that meant alienating for a little bit a wider audience, because we know that with a wider audience, we had less capacity of rich. We didn't have the muscle for them. But we see today that when you are authentic and strong with that type of niche, that niche creates expansion and creates influence, and then you start to resonate also in other markets and with other type of consumers.Damian Fowler (13:39):Yeah. Can you talk a little bit more about how you set the stage leading up to Paris to build that buzz that's going to resonate across all these different outlets?Antonio Gnocchini (13:51):Yeah. We decided, as you can imagine, getting attention is ex extremely difficult, especially today. The new channels are flattening everything and everything is so few fraction of a seconds between your thumb and in your face, it's very hard to go deeper with messages. And if you want to go deeper, you need to find ways in which you can. And for us, our strategy was, okay, we need to stop their attention, stop their eyes for longer.Damian Fowler (14:35):I'm curious now to see, given the kind of media exposure that you started to establish, how did it play out during and after the Olympics, and how did you capitalize on it essentially?Antonio Gnocchini (14:49):So we monitor during the main events at the Arsenal, we made sure that all the guests and all the people, all the stakeholders of sport were well-informed and also capable of giving the right message out with the proper information. And then we started collecting and amplify this type of information, then feed them also to our partners in the market, retailers, key accounts. All of this helped us make sure that the product was properly displayed and also was selling out in the right moment in time. And by being nimble and agile and fast, we had a great success on this. The content that we had created, we noticed that they were getting a completion rate of 97, 98%. We never had completion rates so high. So we knew that we had something that was resonating. We only needed to be insisting on it and fasting the reaction by feeding athletes, giving the same content to them, and that's it.Damian Fowler (16:08):And you mentioned that 97% completion rate on videos and things like that. That's obviously an important metric. What else did you do to measure brand buzz? And then maybe then how did you connect that to sales?Antonio Gnocchini (16:21):Every year we do a brand study, a brand health monitor in order to understand the feeling and how our values are perceived by consumers. If there is any change in what we're doing that is affecting their point of view on the brand. Then we do social monitoring on a daily base, especially when we post and when we have athletes performing our.com and a good connection with key accounts, get us data on results and how what we do resonates on the market. That's pretty much what keep us informed and get us a good understanding of what we're doing.Damian Fowler (17:05):How did this push around Paris help define the current market right now? And what does it also tell you about where you should build next?Antonio Gnocchini (17:15):It is a confirmation that it is a challenger moment. It is a confirmation that if you establish a conversation with your consumers, you can expand and you can gain market in a market that was completely polarized and dominated by only a few brands. It is also confirmation that if you are authentic, at times, maybe even very vertical in your attack to the market through the category, we don't do every sport. We only are focusing now on few sports, but to do them with authenticity, this is also resonating a lot and you have to be ready for sport moments, which means every sport moment that it's not only Olympics, even minor sport moments, if you're capable of being ready and capitalize on it with your athletes, it's a great tool.Damian Fowler (18:20):You talked about using innovation, being on the cutting edge to reach a new generation of fans, but do you also still infuse that with some of the golden age narrative that Diadora has? Yes,Antonio Gnocchini (18:33):We do. We balance. We try to balance the messaging in that sense, but I think what I've learned in this past few years here is that this is no longer the sneaker culture generation where you could go and have long session and education and talk about the history of that specific model, and you would have this passionate nerd of Sneakers that would then storytell the whole thing to Hollist friends and everybody were buying into it. Everybody was buying into it. I think every time we preach about our history, every time about we try to give lessons, especially the younger generation, it doesn't seem to be interesting and doesn't like it also. But what we see that they like is what they discover. So we have to be ready with the right information. We have to give them a story that is compelling in term of product, in term of innovation, and then let them discover the history behind it, the art, let's say, the origin of the whole story, and where is this coming from?(19:54):So maybe one thing that I'm seeing that it's also a learning is the fact that brands ... I've seen brands just trying to capitalize on the fact that one product story has to be successful because it's linked to this specific moment in time, and you consumers should know about it and should buy about it because of that. It doesn't really resonate to consumer any longer. You need more than that. And so, yeah.Damian Fowler (20:27):I love that. I think it's so interesting to hear you say you can't preach to consumers, but you can allow them the opportunity to discover. I think that's such a great insight. I think that goes for any storytelling, to be honest.Antonio Gnocchini (20:45):I think you're right, but I think it's specifically more valid now in which I believe that you need to have your story perfect and you need to have the details of your story needs to be really well done. People think that you can simply post in every second and be very fast in making sure that consumers will see fresh things every second, digest it very quickly, and then post new ones. Especially for us, this doesn't prove to be right.Damian Fowler (21:24):I had a good guest on this podcast a few editions ago who talked about how brand messaging is in everything, the tactile element of the brand. He used Harley Davidson as an example, it's not just a bike, it's everything you encounter in the showroom, the quality of the materials. And I'm getting that sense when I look at Diadora and the Diadora site that their brand messaging comes through in the product line.Antonio Gnocchini (21:55):This is very true and very valid. Again, if you want to be serious in your relationship, in your conversation with that niche audience, it means that every touchpoint, every single touchpoint needs to tell something about that story, otherwise they will immediately perceive that it's not authenticDamian Fowler (22:21):Any longer. So let me ask you big picture here. So for marketers listening, what's the lesson here that you can tell? You came from Nike, but now you're at Diadora. So you've seen what the big heavyweight brand has done and can do, but what can a smaller brand learn from your experience, I guess, whether it be about future forward channels like CTV or retail media or programmatic or social? Sorry, let me just ask you ask that more simply. What can a marketer learn from your experience trying to market this, bring this brand back into view? IAntonio Gnocchini (23:04):Think the most important thing for us has been to be capable of focusing on doing few things and do them perfectly, or at least as perfect as we could do. You are challenged to be very active and be reactive and also try to capitalize on every single product you have in the line and every sport that is played is an opportunity of doing something. The reality is if you want to start to resonate, you need to establish a valid conversation with your core focused consumers. And to do that, you need focus. And this means also at times being capable of saying no to things that you could be doing or that you get pressure from anybody or everybody in the company to do, and also the pressure from the market many times. Again, let's remember that this was a market in which you were supposed to drop a new product every few weeks, so we don't do that.(24:23):And we try to talk about innovation only when we have real innovation to communicate. And then when you do build an authentic story and a strong story with every touchpoint connected in the right way, this to me proved to be successful.Damian Fowler (24:44):Going back to Paris, that was obviously a huge high watermark for sport last year. As you look ahead to next year, is there anything that's on your calendar that's one of those moments where brand and moment have that synchronicity?Antonio Gnocchini (25:01):Olympics is not something that you prepare the season before. So next Olympics is already something that we are studying, preparing for, sweating about. We have to prepare all our innovations. We have to be ready with the right messaging. We have to find the right athletes, and we have to have a strategy on what type of messages we want to focus on. So LA Olympics is certainly something that we look at and we dream of.Damian Fowler (25:40):Let me turn to the last section here and just ask you some quick fire questions, if I may. One of the things I wanted to ask you is, is there a sports marketing trend that you think is overrated?Antonio Gnocchini (25:51):Maybe there is something that is a bit underrated, which is the fact that some lesser known sport events and maybe not the main athletes, but the local athletes, they are underrated. You can build excellent engaging campaign through those.Damian Fowler (26:17):What matters more in the next five years? Heritage, innovation, or cultural storytelling?Antonio Gnocchini (26:24):If I may try to put them in order, I would say cultural storytelling for me, then innovation and then heritage. If you do cultural storytelling well, I think your legacy, your heritage is probably already well told in there, but I think that you, again, it's a moment in time which I will never stop stressing the fact that you need to be capable in storytelling properly.Damian Fowler (26:57):Is there anything missing in the ad marketplace today that you perceive?Antonio Gnocchini (27:01):Data that goes beyond just the reach of a campaign. And even the reach at times is not really ... And not everything is so perfect and reliable. If you could find a way ... You remember where you were studying marketing and the sentence from Wanamaker, I don't know which half of my money spent is wasted. I go back to that. I've been promised by these new tools and these new digital tools that I will know better, but it seems that to be capable of really reading through the noise and getting valuable data that goes just beyond rich, it's still hard and it's still at times not that reliable. And then the other thing is I see an inflation in the attention economy that makes me think that I need to find new ways and new channels and not only finding great storytelling. The reality is my stories, if I even have a great way of telling, if even when I have a great story, at times I need to change it and distort it in order to be played in these new environments, in new digital channels.(28:40):These channels at times distort the values of my brand, and I want that not to happen. So I need to find better ways and better channels.Damian Fowler (28:55):And that's it for this edition of The Big Impression. This show is produced by Molten Heart. Our theme is by Love and Caliber and our associate producer is Sydney Cairns. And remember.Antonio Gnocchini (29:04):I think the most important thing for us has been to be capable of focusing on doing few things and do them perfectly.Damian Fowler (29:15):I'm Damian, and we'll see you next time. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Part 2: In September 2020 in Westlake Village, California, a speeding SUV struck and killed two young brothers in a crosswalk. The driver Rebecca Grossman claims it was a tragic accident, but she was found guilty of two counts of murder and sentenced to 15 years to life. Now her husband speaks out, sharing her remorse, regrets, and what they say is her truth. Thank you to our sponsors:NMLS 182334, https://nmlsconsumeraccess.org APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/PhilChapter: Don't wait! If you're on Medicare or will be soon, reach out to Chapter. Call: (352)-845-0659 or go to https://askchapter.org/ to learn about your Medicare options and get help finding ways to save money.Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639 https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Have you ever questioned whether you're actually built for the hard seasons of agency life? When things get messy, unpredictable, or overwhelming, do you wonder if you have what it takes to keep going or if everyone else somehow got a playbook you missed? Most agency owners don't wake up one day and decide, "I'm going to build an agency." They trip into it. One project turns into two, side work turns into real revenue, and suddenly you're invoicing clients without knowing what an invoice number is supposed to look like. Today's featured guest unpacks what it really looks like to build an agency without a roadmap. Through failed partnerships, stalled careers, and moments where quitting felt easier than continuing, he developed the resilience and mindset required to keep moving. Cliff Skelliter is a serial entrepreneur and owner of Launchpad Creative, a design-thinking agency, working across brand identity, video production, and strategy. They blend artistry, functionality, and brand communication to create captivating digital and physical spaces that not only engage and inspire but also reflect the essence and values of the organizations they work with. In this episode, we'll discuss: The Easiest Choice: Leaving his Career and Going All-In on the Agency What He Learned from His Partnership Experiences Self-Belief as the Most Important Lesson for Agency Owners Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. When Going All-In on the Side Hustle is as Easy Yes Cliff didn't grow up in a family of entrepreneurs, and never set out to "start a business." His entry into agency life wasn't strategic, it was reactive. While working an internship at Canadian news station CTV, he saw the ceiling in broadcast media and realized that no matter how talented or ambitious he was, there was a limit to how far that career could go. Meanwhile, he was already getting requests to work on some projects outside of the station. Eventually, the projects kept getting bigger and the people at the station complained Cliff was creating a conflict of interests with his side hustle, as clients chose him, instead of the station, to produce their commercials. It was an ultimatum, and the choice was clear. By then, that "side hustle" was more lucrative and offered more creative control. Plus, it was just more fun. What's important here isn't just how Cliff started—it's what he didn't have. No business background. No sales training. No master plan. Like many agency owners, he learned by doing, Googling, guessing, and occasionally getting it wrong, which is mostly the default path. The danger is assuming everyone else has it figured out, while you're making it up as you go. Agency Partnerships: When They Work and When They Break You Cliff's first business partnership was both formative and brutal. His partner helped get the business off the ground but was dishonest, reckless, and ultimately destructive. While Cliff focused on creative work, his partner handled sales and accounts… and quietly created financial chaos. When the partner disappeared, Cliff was left holding the debt and the consequences. Many agency owners bring on partners not because it's strategic, but because it feels safer. Someone else handles sales. Someone else deals with money. Someone else shares the weight. But if values, ethics, and accountability aren't aligned, the cost can be enormous. Thankfully, Cliff was able to recover from the blows to both the agency's finances and its reputation. He also gave partnerships another chance. The second partnership was different and far more successful. Cliff partnered with someone who combined complementary skills to build a business that lasted nine years. It worked because each person did what they were good at and didn't want to do the rest. Even then, the partnership eventually ended, not because of business failure, but personal life complications. Partnerships aren't good or bad by default; they amplify whatever already exists. Clear roles, boundaries, and shared values make them powerful. Avoidance, people-pleasing, and lack of communication make them fragile. Resilience, Self-Belief, and the Placebo Effect of Entrepreneurship Cliff got important lessons from both experiences, mainly that he's much more capable than he thought. He could handle sales, which is something he doubted for years. Like many agency owners, he assumed you had to be a certain "type" of salesperson or personality to run a business. In reality, you just need to ask better questions and not be afraid of uncomfortable conversations. He also learned he's far more resilient than he gave himself credit for. Most agency owners would testify to the fact that the universe constantly gives you outs. Jobs. Acquisitions. Easier paths. And yet, something in your gut says, "I'm not done." That resilience isn't logical. It's identity-level. Entrepreneurship stops being something you do and becomes something you are. He now understands the importance of believing in himself, even when it seems absurd. Your mind alone can trigger real physical outcomes. When doubt creeps in, remind yourself that belief itself is a lever. Not hype and not manifesting nonsense; just the willingness to keep going when the story in your head tells you to quit. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Flashing back to January 2025 and the first episode of last season, on this week's recall, Jann Arden revisits her conversation with Toronto-based media personality Jax Irwin in her home studio! Jax is known for her wildly popular ⁠"East Coast Cold Calls"⁠ series. Jax and Jann delve into their shared experiences with sobriety, they discuss the unexpected transition from traditional media to the digital world, the joys and anxieties of morning radio, and the surprising connections she's forged through her cold calls. More About Jax Irwin: Jax Irwin is an award winning digital creator & on-air host. Known for blending humour and heart, Jax has become a trusted and familiar figure in Canadian media over her 15 year broadcasting career. With an East Coast gift of gab, Jax has hosted shows across the country including Virgin Radio Toronto's “Virgin Morning's with Adam Wylde, TJ & Jax” along with regular appearances on CTV's The Social, Your Morning, and CTV News. Shifting into the world of social media over the past few years, she has quickly made a name for herself as a versatile content creator and collaborator. Whether she's cold-calling a random phone number on TikTok just for the fun of it, or teaming up with some of North America's biggest brands in commercial campaigns, you can count on Jax's enthusiasm and approach to keep the audience coming back.  Watch Jax & Jann's cold call on ⁠TikTok⁠ or ⁠Instagram.⁠ Follow Jax on socials: ⁠https://www.instagram.com/jaxonair/⁠ ⁠https://www.tiktok.com/@jaxonair⁠ Get access to bonus content and more on Patreon: ⁠https://patreon.com/JannArdenPod⁠ Connect with us: ⁠www.jannardenpod.com⁠ ⁠www.instagram.com/jannardenpod⁠ ⁠https://twitter.com/JannArdenPod⁠ ⁠www.facebook.com/jannardenpod Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Phil sits down with 25-year-old Blake Resnick, the founder of BRINC, to talk about how a teen who loved building drones ended up taking on Chinese tech giants in America's skies. Blake explains how the Las Vegas Route 91 shooting changed everything for him, why he started cold-calling SWAT teams as a teenager, and how that led to his life-saving Lemur and Responder drones now used by major law-enforcement agencies. And former NYPD Chief of Department John Chell joins the conversation to share how critical drones have become to keeping his officers and the public safe, and why he believes every police department in America should be using them. Thank you to our sponsors:NMLS 182334, https://nmlsconsumeraccess.org APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/PhilChapter: Don't wait! If you're on Medicare or will be soon, reach out to Chapter. Call: (352)-845-0659 or go to https://askchapter.org/ to learn about your Medicare options and get help finding ways to save money.Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mississippi's “miracle” is a literacy glow-up: science of reading, phonics, coaching, early screening, and accountability. A blueprint, not luck. Mississippi went from “dead last” vibes to top-tier literacy gains by sticking to the science of reading: phonics-based instruction, statewide coaching, early screening, and a tough “third-grade gate.” Here's what actually changed and why this “miracle” looks more like a repeatable blueprint for fixing reading nationwide. Thank you to our sponsor:NMLS 182334, https://nmlsconsumeraccess.org. APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/PhilWatch Dr. Phil on TV (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's our first Social in Six episode of 2026! This time our social media manager Emily Harrison is joining Mil to unpack all the latest and greatest from the world of social. First up, they're breaking down what brands need to know about X's ongoing AI image controversy, plus a handful of Instagram updates including: Customise Your Algorithm, an official launch for its new CTV app, and a so-called "likes recession".    Elsewhere, YouTube has a new post format for Shorts, and Mil and Em unpack why Pinterest is increasingly becoming Gen Z's favourite platform.          Got a question or suggestion for the SocialMinds podcast? Get in touch at socialminds@socialchain.com.  

Retail Media Networks are generating billions of dollars, but not all brands benefiting from them equally. Agility requires more than just shifting budgets to the newest channel; it demands a fundamental rethinking of how internal teams collaborate and how technology is applied to the unique environment of retail. Today, we're going to talk about the nuanced reality of Retail Media Networks. They represent one of the biggest shifts in marketing, but many brands are finding that the playbook from traditional digital advertising doesn't quite translate. We'll explore why simply plugging in programmatic tools isn't the silver bullet it's promised to be, how to navigate the internal budget battles between trade and media teams, and what it really takes for AI to deliver on its potential in a retail context. To help me discuss this topic, I'd like to welcome, Dave Simon, President of In-Store Marketplace at ISM. About Dave Simon David Simon, EVP of Advertising for Mood Media and President of Vibenomics and In-Store Marketplace (ISM), is a seasoned ad tech executive with extensive experience driving programmatic advertising growth across mobile app, CTV and web platforms. As former Chief Revenue Officer at Fyber, he led the mobile app ad monetization platform from $100 million to $500 million in revenue before its acquisition by Digital Turbine. His career spans leadership positions at Moloco, Jounce Media, Verizon Media, Vidible (acquired by AOL), Turn, Right Media and Yahoo. Simon specializes in programmatic strategy, marketplace development and bridging supply-demand gaps in retail media advertising. Dave Simon on LinkedIn: https://www.linkedin.com/in/davidjsimon/ Resources ISM: https://instoremarketplace.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://ratethispodcast.com/agileConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

The Handmaid's Tale is often framed as a warning about America's future but is it rewriting America's past? Author Margaret Atwood has argued that the story reflects real historical patterns.But Dr. Phil and historian and author Danny Stein challenge that claim, arguing the story is pure fiction that misrepresents and attacks America's religious roots.Thank you to our sponsor:NMLS 182334, https://nmlsconsumeraccess.org. APR for rates in the 5s start at 6.196% for well qualified borrowers. Call 888-841-1319, for details about credit costs and terms. Or https://americanfinancing.net/PhilWatch Dr. Phil on TV (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nick Reiner faces charges of parricide, the killing of a parent by their child. It is one of the rarest crimes, and one of the most disturbing because it violates one of the most basic human bonds.Parents are supposed to protect their children. Children are not supposed to fear — or kill — their parents.This video examines the Nick Reiner murder trial, the meaning of parricide, and the warning signs and psychological factors experts say often precede these rare cases. https://www.drphilpodcast.com/https://www.drphilpodcasts.com/ Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_US See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In a candid conversation with Dr. Phil, Prime Minister Benjamin Netanyahu addresses the surge in antisemitism, Israel's mission to destroy Hamas and what the future holds for the Middle East.Watch Dr. Phil on Linear (Subscriptions needed):Spectrum/Charter - https://www.spectrum.com/cable-tv/channel-lineup (Search for Envoy TV; Channel may vary by location)Frndly TV - https://watch.frndlytv.com/channel/live/envoy_tvFAST (No subscriptions needed):SamsungTV Plus - Channel 2977 or found in the category Lifestyle & Pop CultureLocal Now - Download the app on your CTV or stream via Web https://localnow.com/channels/envoy-fastVIDAA on Hisense TV's:Watch on Hisense TV's with VIDAA OS or download the VIDAA App:IOS: https://apps.apple.com/gb/app/vidaa/id1526408639Google Play: https://play.google.com/store/apps/details?id=com.universal.remote.multi&hl=en_USSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.