Craftsman Creative

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A show that aims to help artists, creatives, contractors, freelancers, and small business owners better understand their businesses so that they can survive the present and thrive in the future.

Daren Smith


    • Apr 29, 2024 LATEST EPISODE
    • monthly NEW EPISODES
    • 21m AVG DURATION
    • 70 EPISODES


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    Latest episodes from Craftsman Creative

    The Most Valuable Lead Magnet Strategy | Episode 070

    Play Episode Listen Later Apr 29, 2024 13:11


    Thanks to our sponsor, Magic Mind. Get up to 48% off your first subscription or 20% off one time purchases with code CRAFTSMAN20 at checkout. You can claim it at: https://www.magicmind.com/craftsmanTake the free independent creator scorecard and join us for our next workshop.

    Minimum Viable Numbers | Episode 069

    Play Episode Listen Later Apr 22, 2024 10:43


    Thanks to our sponsor, Magic Mind. Get up to 48% off your first subscription or 20% off one-time purchases with code CRAFTSMAN20 at checkout. You can claim it at: https://www.magicmind.com/craftsmanRead this episode on the blog: https://www.craftsmancreative.co/minimum-viable-numbers/Take the free independent creator scorecard and join us for our next workshop.

    Which Seat Are You In?

    Play Episode Listen Later Apr 15, 2024 7:53


    Thanks to our sponsor, Magic Mind. Get up to 48% off your first subscription or 20% off one time purchases with code CRAFTSMAN20 at checkout. You can claim it at: https://www.magicmind.com/craftsmanTake the free independent creator scorecard and join us for our next workshop.

    BLOCKBUSTER - Lifestyle Design 101

    Play Episode Listen Later Oct 30, 2023 7:51


    Read the book at blog.craftsmancreative.co/blockbusterTake the free business scorecard at scorecard.craftsmancreative.coThanks to Lulu.com for sponsoring this episode.

    BLOCKBUSTER - Section 2, Outcomes | Episode 066

    Play Episode Listen Later Oct 18, 2023 6:42


    Read the book at https://blog.craftsmancreative.co/blockbusterTake the free scorecard at https://scorecard.craftsmancreative.co

    BLOCKBUSTER - Stepping into your role as a leader | Episode 065

    Play Episode Listen Later Oct 18, 2023 4:54


    Read the book at https://blog.craftsmancreative.co/blockbusterTake the free scorecard at https://scorecard.craftsmancreative.co

    BLOCKBUSTER - Impact, what we really want | Episode 064

    Play Episode Listen Later Oct 18, 2023 8:40


    Read the book at https://blog.craftsmancreative.co/blockbusterTake the free scorecard at https://scorecard.craftsmancreative.co

    BLOCKBUSTER - Art is a Language | Episode 063

    Play Episode Listen Later Oct 18, 2023 5:36


    Read the book at https://blog.craftsmancreative.co/blockbusterTake the free scorecard at https://scorecard.craftsmancreative.co

    BLOCKBUSTER - The Craftsman Flywheel | Episode 062

    Play Episode Listen Later Oct 18, 2023 9:01


    Blockbuster - The Power of Resilience | Episode 061

    Play Episode Listen Later Jul 31, 2023 12:37


    Listen to this chapter from the Blockbuster BookThanks to Lulu.com for sponsoring this book.Check out the rest of the chapters at blog.craftsmancreative.co/blockbuster

    Blockbuster - Get Resourceful | Episode 059

    Play Episode Listen Later Jul 17, 2023 10:59


    We interrupt your regularly scheduled programming...

    Play Episode Listen Later Jun 27, 2023 5:29


    Learn more about Lulu at https://lulu.comCheck out the workshop replay here: https://youtu.be/38f0LGNveTQ

    BLOCKBUSTER - How To Use This Book

    Play Episode Listen Later Jun 19, 2023 5:26


    Every book should have a chapter like this. Here's how to use this book!Take the free scorecard at scorecard.craftsmancreative.co

    BLOCKBUSTER - Introduction

    Play Episode Listen Later Jun 12, 2023 12:10


    The introduction of my new book, Blockbuster - Expand your business to seven figures and beyondTake the free scorecard at scorecard.craftsmancreative.co

    Announcing My New Book! | Episode 053

    Play Episode Listen Later Jun 5, 2023 8:24


    Announcing my new book project!LINKSMy first book, Craftsman CreativeScorecard Marketing by Daniel PriestleyRethink PressBookBuilderFreeform AppMOVIE Framework Episode 1Take the free Scorecard

    [BONUS] Nathan Barry & Daren Smith at CEX 2023

    Play Episode Listen Later May 30, 2023 41:48


    I had the awesome privilege of sitting down with Nathan Barry, CEO and Founder of ConvertKit while I was at CEX at the beginning of May. We went deep into mindset, values, and how Nathan has grown his business. This is a special Bonus episode of the podcast, and I hope you enjoy it as much as I enjoyed the conversation.Authority by Nathan BarryConvertkitForCreators.comJoin the next workshop

    Slowly, then all at once... | Episode 051

    Play Episode Listen Later May 22, 2023 5:44


    A short reflection on the last 8 months, and what to do when things feel like they just aren't working out the way you'd hoped.

    3 Things That Happen When You Write & Publish Your Book | Episode 050

    Play Episode Listen Later May 15, 2023 20:02


    Writing your book isn't just a way to create a new revenue stream and add some income into your life. In this episode I cover three massive benefits that have happened in my life because of my book.LINKSLightbulb Courses Launch SummitWrite & Publish Your Book WorkshopWrite Useful Books by Rob FitzpatrickKey Person of Influence by Daniel PriestleyContent, Inc. by Joe PulizziCreator Economy ExpoCraft + CommercePaul Millerd on TwitterThe Pathless Path by Paul MillerdDamn GravityRethink PressReedsy.comBook your 90-minute strategy call hereJoin the next free workshop: workshops.craftsmancreative.co

    Creator Economy Expo 2023 - 3 Ways To Create Opportunities From Conferences | Episode 049

    Play Episode Listen Later May 8, 2023 18:52


    This episode of the Craftsman Creative Podcast talks about the Creator Economy Expo (CEX) 2023 and how to best use events to propel your business forward. You'll learn the mindset to approach events with, how to apply the knowledge you gain at the event, and how to create opportunities from events like CEX.

    Someone Out There Has An Abundance Of The Thing You Need | Episode 048

    Play Episode Listen Later May 1, 2023 13:00


    The Moonshot Mindset | Episode 047

    Play Episode Listen Later Apr 21, 2023 17:09


    What is a moonshot mindset and how can you use it to define the work you do today, and the outcomes you want to achieve tomorrow?LINKSSociety of Independent CreatorsMoonshot Mindset blog post by Peter DiamandisJoin the next Craftsman Creative Workshop

    Reflecting on 100 Newsletter Issues and 12 Months Since My Book Launch

    Play Episode Listen Later Apr 14, 2023 25:39


    It's been 18 months since I started writing my book, and this week I just sent out the 100th issue of the BCC Newsletter. Time to share some of the principles that have helped me get here.LINKS10kCreatorShow.comSo Good They Can't Ignore You (The Craftsman Mindset)The Society of Independent CreatorsJoin The Next Workshop

    MOVIE Framework Episode 5 - Expand Your Impact

    Play Episode Listen Later Apr 7, 2023 39:30


    In this final episode of the series we talk about three ways you can expand your business AFTER you've finished the other steps and built out all of the systems in your business. LINKSTake the free business scorecardJoin the Society of Independent Creators

    MOVIE Framework Episode 4 - Implement Systems

    Play Episode Listen Later Mar 31, 2023 26:38


    MOVIE Framework Episode 4 is about Implementing Systems. You don't have a business until you have these four systems in place and generating the outcomes you want in your business.LINKS:Join the Society of Independent CreatorsTake the free Bespoke Creative Business Scorecard

    MOVIE Framework Episode 3 - Visibility

    Play Episode Listen Later Mar 24, 2023 21:40


    In this episode we cover Visibility, how to get awareness, prospects, leads, customers, and clients from your audience using the Craftsman Content Framework. LINKS:Screenshot of the frameworkJoin the Society of Independent CreatorsTake the free scorecardJoin the next free Craftsman Creative Workshop

    MOVIE Framework Episode 2 - Outcomes

    Play Episode Listen Later Mar 17, 2023 16:34


    In part 2 of the MOVIE framework series, I cover Outcomes and why having an outcome-focused approach to creative work is the best way to approach building and growing your business.LINKSSo Good They Can't Ignore You by Cal NewportTake the free scorecard to learn what outcomes to focus on in your business: https://scorecard.craftsmancreative.co/

    MOVIE Framework Episode 1 - Mindset

    Play Episode Listen Later Mar 10, 2023 16:59


    Today is episode 1 of a five-episode series on my MOVIE framework for building and growing creative businesses.Sign up for the upcoming workshop at workshops.craftsmancreative.co

    You have an awareness problem | Episode 040

    Play Episode Listen Later Mar 3, 2023 16:30


    This week we're talking about Visibility, how to get more awareness for your business, get oversubscribed, and how to grow your business by getting more leads coming in every month. LINKS FROM THE EPISODE:Join us in an upcoming Craftsman Creative WorkshopTake the free Bespoke Creative Business ScorecardJeremy Enns Podcast Marketing AcademyScorecard Marketing by Daniel PriestleyGot a question for the show? Leave an audio message here

    Repeatable Outcomes Require Systems | Episode 039

    Play Episode Listen Later Feb 24, 2023 20:11


    Today we're talking about outcomes, both defining them and achieving them. You've got to know the destination before you design how to get there. We touch on outcomes for you, outcomes for your audience, as well as how to build systems to generate consistent, repeatable outcomes.Take the free Bespoke Creative Business Scorecard to learn which outcomes you need to focus on to grow your business this year.Resources mentioned:Dan Sullivan - The Four FreedomsOversubscribed by Daniel Priestley10k Creator show with Joe PulizziSee my podcast appearances from last year, especially the Build Your Thing episode with Matt Giaro ;)The Saturday Solopreneur from Justin WelshGet the free Craftsman Creative BCC Newsletter

    Improving Your Mindset as a Creative Entrepreneur | Episode 038

    Play Episode Listen Later Feb 17, 2023 18:04


    Today I've got three ideas to improve your Mindset as a creative entrepreneur. Subscribe to the Craftsman Creative podcast for ideas like this every week on how to grow your creative business.LINKSCraftsman Creative BookBook Chapter: The Three Personas Every Business Needs"This Is Pointless" from Jack Butcher/Visualize ValueTake the free creative business scorecard

    Creating And Testing Your Product Ecosystem | Episode 037

    Play Episode Listen Later Feb 10, 2023 21:46


    In today's episode, we get into creating and testing your product ecosystem as a creative entrepreneur. You want alignment between products as well as the needs and desires of your audience. (00:00) - Intro (01:14) - Your Product Ecosystem (04:46) - 1 Avatar, 1 Offer, 1 Channel (12:52) - Running Experiments (20:23) - Ask A Question On The Podcast Links from the show:Come join us in the Society of Independent CreatorsTake the free business scorecardCheck out Seamless.ai Set up your own scorecard with ScoreAppWant to get your question answered on the podcast? Leave a voicemail here.

    Email Marketing For Creative Entrepreneurs | Episode 036

    Play Episode Listen Later Feb 3, 2023 14:08


    This week in the Society of Independent Creators we discussed ways to improve your email marketing in your creative business. To join, head over to craftsmancreative.scoreapp.com and take the free scorecard. At the end is an invite to join the community and check out the course for free!Check out The 1 Page Marketing Plan by Allan DibIf you're not on the weekly newsletter, head over to blog.craftsmancreative.co to see how I'm using email in the way I talk about in this episode. 

    035 - Three ideas to help you improve your sales as a creative entrepreneur

    Play Episode Listen Later Jan 27, 2023 14:19


    New podcast! Yeah, it's been a while, but you should have checked out the 10k Creator I did with my friend Joe Pulizzi last fall. 10 episodes on the journey to 10k subscribers and $10k/month in revenue. Today, I'm kicking off the podcast for 2023, a weekly series with three ideas around one topic.Today's topic: sales! When I surveyed my community, the area that got the worst average score was sales at 27%. Yikes!If you want to get all five ideas, you'll want to come join us in the Society of Independent Creators, my online community that also includes all of my courses and events. Start with the free scorecard at craftsmancreative.scoreapp.com

    BONUS - Twitter Space with Ilze Å varcbaha

    Play Episode Listen Later Jan 27, 2023 44:43


    Ilze Švarcbaha is an amazing younger creator that I met recently on Twitter. She was kind enough to invite me to join her in a recent conversation on Twitter, and we had a blast talking about creative work, finding your platform, and reaching big goals. Follow Ilze on Twitter: https://twitter.com/IlzeSvarcbahaTake the free scorecard: https://craftsmancreative.scoreapp.com/ 

    The Creator Funnel with Justin Welsh | Craftsman Creative Workshop Episode 015

    Play Episode Listen Later Jul 25, 2022 35:20


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Justin at @thejustinwelsh.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Writing Books & Reaching A Larger Audience with George Sisneros | Craftsman Creative Workshop Episode 014

    Play Episode Listen Later Jul 18, 2022 46:28


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest George at @OneGSisneros.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    The Creative Process with Ev Chapman | Craftsman Creative Workshop Episode 013

    Play Episode Listen Later Jul 14, 2022 44:34


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Ev at @evielync.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Writing and Publishing Books with Ben Putano | Craftsman Creative Workshop Episode 012

    Play Episode Listen Later Jul 4, 2022 58:49


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Ben at @BenjaminPutano.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Talking Community with Danielle Maveal | Craftsman Creative Workshop Episode 011

    Play Episode Listen Later Jun 27, 2022 56:20


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Danielle at @daniellexo.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Newsletter Strategy with Josh Spector | Craftsman Creative Workshop Episode 010

    Play Episode Listen Later Jun 20, 2022 70:01


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host. Subscribe to the podcast to get all future episodes.Follow @darentsmith, and head to lu.ma/craftsmancreative to see upcoming workshops and join in live.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Josh at @jspector.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Marketing Online Courses with Alexandra Allen | Craftsman Creative Workshop Episode 009

    Play Episode Listen Later Jun 13, 2022 54:40


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host Riverside.fm. Subscribe to the podcast to get all future episodes, and check out workshops.craftsmancreative.co to join in live for future episodes.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Alexandra on Twitter.Learn more about Craftsman Creative and how to grow your own creative business at craftsmancreative.co

    Building Creative Businesses with Andrew Kamphey | Craftsman Creative Workshop 008

    Play Episode Listen Later Jun 6, 2022 66:24


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host on Twitter Spaces. Subscribe to the podcast to get all future episodes.Follow me @darentsmith to join future conversations live, and head to lu.ma/craftsmancreative to see upcoming workshops.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guest Andrew Kamphey at @kamphey.Learn more about Craftsman Creative and how to grow your own creative business at blog.craftsmancreative.co

    Behind The Scenes Of Creating Online Courses with Doris Wai and Telisa Roessein | Craftsman Creative Workshop 007

    Play Episode Listen Later May 30, 2022 60:29


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host on Twitter Spaces. Subscribe to the podcast to get all future episodes.Follow me @darentsmith to join future conversations live, and head to lu.ma/craftsmancreative to see upcoming workshops.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guests Doris Wai and Telisa Roessein.Learn more about Craftsman Creative and how to grow your own creative business at blog.craftsmancreative.co

    Blogs vs Newsletters with Dylan Redekop and Josh Spector | Craftsman Creative Workshop 006

    Play Episode Listen Later May 16, 2022 56:01


    The Craftsman Creative Workshops are a weekly conversation between Daren Smith and a creative co-host on Twitter Spaces. Subscribe to the podcast to get all future episodes.Follow me @darentsmith to join future conversations live, and head to lu.ma/craftsmancreative to see upcoming workshops.The Craftsman Creative Book is out now! Grab your copy at store.craftsmancreative.coFind more about our guests Dylan Redekop at @growthcurrency and Josh Spector @jspectorLearn more about Craftsman Creative and how to grow your own creative business at blog.craftsmancreative.co

    How To Write A Book In Public with Kevon Cheung | Craftsman Creative Workshop 005

    Play Episode Listen Later May 2, 2022 57:22


    The Craftsman Creative Podcast is a weekly show highlighting the way creators work today. Subscribe at podcast.craftsmancreative.coGrab the free weekly newsletter on how creative businesses are built at blog.craftsmancreative.coGrab my new book at store.craftsmancreative.coFollow Kevon on Twitter

    How to grow your business using Twitter with Dagobert Renouf | Craftsman Creative Workshop 004

    Play Episode Listen Later Apr 14, 2022 57:57


    Today's cohost is Dagobert Renouf, founder of Logology and a massive presence on Twitter. We chat about how he strategically chose Twitter to find his audience and grow his business. Learn more at twitter.com/dagorenouf and logology.co

    How to build an audience through books and courses with Arvid Kahl | Craftsman Creative Workshop 003

    Play Episode Listen Later Apr 14, 2022 59:30


    Today's cohost is Arvid Kahl, who is an author and creator. He wrote Zero to Sold after a successful exit of his SaaS company, and The Embedded Entrepreneur after successfully building a large following online. His most recent project is Find Your Following, a course on how to grow your audience online. Find everything at https://thebootstrappedfounder.comGet my new book: store.craftsmancreative.coGet the free weekly newsletter: blog.craftsmancreative.co

    How to create and sell online courses with Hassan Osman - Craftsman Creative Workshop 002

    Play Episode Listen Later Mar 21, 2022 61:22


    Check out Hassan Osman at writerontheside.comCheck out the Craftsman Creative Book

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