Online Blog Academy

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Always wanted to start a blog? Or maybe you would like to leverage your blog to earn an income? This podcast will help you to build and promote your blog, and will take you through the steps of monetising and growing your blog in order to create financial freedom!

Lieze Neven


    • Oct 1, 2023 LATEST EPISODE
    • monthly NEW EPISODES
    • 18m AVG DURATION
    • 42 EPISODES


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    Latest episodes from Online Blog Academy

    042 - September Helpful Content Update: What Happened and What's Next?

    Play Episode Listen Later Oct 1, 2023 26:50


    In this episode, we dive deep into the most impactful content updates from September. This Google Update has hit lots of creators and bloggers. That is why, in this episode, I will go over what has happened, why Google did this, and I will provide you with some solutions and what to do next for your seo based on Google's own recommendations. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    041 - How I finally passed my core web vitals!

    Play Episode Listen Later Sep 24, 2023 12:26


    In this episode of the Online Blog Academy I will explain how I finally passed my core web vitals! I was ready to spend a lot of money but in the end one free tweak actually saved my website and my wallet! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    040 - 10 Myths about SEO

    Play Episode Listen Later Sep 15, 2023 23:59


    Welcome to another enlightening episode of the Online Blog Academy Podcast, your go-to resource for all things blogging, marketing, and SEO. In this episode, we're on a myth-busting mission to debunk 10 of the most common SEO myths that could be holding you back. From the misconception that SEO is a one-time effort to the outdated belief that keyword stuffing boosts rankings, we tackle it all. Whether you're a blogging newbie or a seasoned pro, this episode is packed with actionable insights that will help you navigate the ever-changing landscape of SEO. Why is Local SEO essential for small businesses? Do meta descriptions really matter? Is duplicate content a big no-no? We answer these questions and more, breaking down complex SEO jargon into easy-to-understand language. Our goal is to empower you to optimize your blog or website effectively, without the need for technical expertise. Don't miss out on this comprehensive guide to SEO myths and truths. Subscribe to the Online Blog Academy Podcast now and take the first step towards SEO mastery! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    039 - The transition from Universal Analytics to Google Analytics 4

    Play Episode Listen Later Jun 30, 2023 15:39


    In this episode of the Online Blog Academy Podcast, host Lieze Neven dives into the world of analytics, discussing the upcoming transition from Universal Analytics (UA) to Google Analytics 4 (GA4). She provides a comprehensive overview of both platforms, highlights their key differences, and explains why it's crucial for bloggers and marketers to start their transition to GA4 as soon as possible. With a blend of personal insights and practical advice, this episode is a must-listen for anyone looking to stay ahead in the ever-evolving world of blogging and marketing. Click here for a month of Skillshare: https://www.skillshare.com/en/r/user/liezeneven?gr_tch_ref=on --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    038 - Image Copyright and Dealing with Image Theft

    Play Episode Listen Later Jun 23, 2023 13:00


    Discover the ins and outs of image copyright and theft in this eye-opening episode of the Online Blog Academy Podcast. Host Lieze Neven delves deep into the world of image copyright, explaining its significance, how to recognize and prove image theft, and effective strategies to prevent it. This episode is a must-listen for photographers, content creators, and anyone who shares images online. Learn about innovative solutions like Copytrack, and gain valuable insights on watermarking, image tracking, secure storage, and licensing. Don't let your hard work fall prey to image theft - equip yourself with the knowledge to protect your images today. Tune in and empower yourself to safeguard your creative property. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    037 - How to file a DMCA takedown request

    Play Episode Listen Later Jun 9, 2023 19:04


    Join us on The Online Blog Academy as we unlock the mysteries surrounding DMCA (Digital Millennium Copyright Act) Takedown requests, offering vital insights for bloggers. In this episode, our host [Host's Name] delves into the essentials of DMCA, empowering bloggers to protect their creative work and navigate copyright challenges effectively. From understanding copyright infringement to handling Takedown notices, we leave no stone unturned. Tune in to this episode of The Online Blog Academy to gain the knowledge and tools needed to confidently navigate the DMCA landscape, protect your intellectual property, and foster a thriving online presence. Don't miss out on this essential resource for bloggers seeking to conquer the world of copyright in the digital age. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    036 - How to hook your audience with your introduction

    Play Episode Listen Later Jun 2, 2023 14:02


    Welcome to another exciting episode of The Online Blog Academy Podcast, your go-to resource for expert blogging strategies. This week, we dive deep into one of the most important parts of your blog post: the introduction. Have you ever wondered how to captivate your audience right from the first line? How to engage them so deeply that they can't help but continue reading? In this episode, we unravel the secrets to crafting compelling introductions that grab your readers' attention and keep them hooked, increasing their time spent on your page. You'll learn proven techniques and practical tips that you can immediately apply to your own blog writing. We cover essential elements such as starting with a punch, using relatable stories, posing thought-provoking questions, and offering promise - all to create a magnetic pull that your audience can't resist. If you're a blogger looking to boost engagement, reduce bounce rates, and foster loyalty among your readers, this episode is packed with invaluable insights tailored for you. SEO-optimised blog introductions are a powerful tool in your arsenal, and we're here to guide you on how to leverage them effectively. Tune in to this information-rich episode of The Online Blog Academy Podcast and transform your blog introductions into an audience-hooking masterpiece. Happy blogging! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    035 - Unlocking Image Optimization Secrets for Bloggers

    Play Episode Listen Later May 26, 2023 14:30


    Welcome to our podcast episode, 'Unlocking Image Optimization Secrets for Bloggers.' Join us as we delve into the fascinating world of image optimization and its crucial role in blogging success. Discover why optimizing images is paramount for boosting your blog's visibility and improving SEO rankings. We'll share actionable tips and tricks that empower you to enhance your image optimization game, resulting in visually stunning blogs that captivate readers and search engines alike. Don't miss this opportunity to optimize your images and unlock the full potential of your blog. Tune in now and take your blogging journey to new heights! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    034 - Headlines That Grab Attention: The Ultimate Guide to amazing Blog Titles

    Play Episode Listen Later May 19, 2023 23:34


    In this episode, we unravel the secrets behind creating blog titles that demand attention. Join us as we explore the ultimate guide to crafting amazing headlines that captivate readers and boost engagement. With the ever-increasing competition in the online world, it's crucial to stand out from the crowd. Your blog title is the first impression you make on potential readers, so it needs to be compelling and irresistible. In this episode, we share expert tips and strategies to help you master the art of headline writing. Discover how to infuse your titles with powerful and attention-grabbing words that leave a lasting impact. We dive into the psychology of click-through rates and explore the key elements that make a headline click-worthy. From utilizing strong verbs to leveraging emotional triggers, we provide practical techniques to make your blog titles shine. But it's not just about the creative aspect – SEO optimization plays a crucial role in driving organic traffic to your blog. We break down the essential SEO practices that you need to incorporate into your headline writing process. Learn how to strategically place keywords, craft meta descriptions, and optimize your titles for search engines. Whether you're a seasoned blogger looking to revitalize your content or a newcomer seeking to make a strong entrance, this episode offers a comprehensive guide to writing headlines that grab attention. Join us as we uncover the secrets to creating amazing blog titles that resonate with your target audience and enhance your online presence. Tune in to this episode and unlock the potential of your blog titles. Take the first step toward improving your click-through rates and captivating readers with headlines that demand attention. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    033 - Google April 2023 Update: Impact & Recovery Tactics to Safeguard Your Online Presence

    Play Episode Listen Later May 12, 2023 16:43


    In this insightful episode, we dive deep into the Google April 2023 update and its impact on websites and bloggers. Join us as we unravel the mysteries behind this algorithmic shift and provide actionable strategies to navigate the fallout. Whether you're an SEO enthusiast or a dedicated blogger, we'll equip you with practical tips and recovery tactics to safeguard your online presence. Tune in to stay ahead of the curve and ensure your website thrives amidst Google's ever-evolving landscape. Don't let the next update catch you off guard—arm yourself with knowledge and empower your SEO and blogging endeavors today! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    032 - Mastering Meta Magic: Boost Your SEO with Optimized Meta Titles and Descriptions

    Play Episode Listen Later May 5, 2023 19:55


    In this action-packed episode of The Online Blog Academy Podcast, we're diving into the world of meta titles and meta descriptions, two essential elements that play a pivotal role in your website's search engine optimization (SEO). Discover the secrets behind crafting keyword-rich and compelling meta tags that not only enhance your visibility on search engines like Google but also entice users to click through to your content. We'll break down best practices, explore the ideal character length, and reveal how to strategically integrate your target keywords without sacrificing readability. Whether you're a blogging beginner or an experienced content creator, optimizing your meta titles and descriptions is a must-know skill that will propel your website to new heights. Don't miss this invaluable guide to mastering the art of meta magic! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    031 - Linking for Success: The Power of Internal Linking for SEO

    Play Episode Listen Later Apr 28, 2023 20:51


    Welcome to "Linking for Success: The Power of Internal Linking for SEO," where I, your host, delve into the importance of internal linking for improving your website's search engine optimization. In this episode, I explore the ins and outs of internal linking, sharing my own insights and experiences on how it can help boost your website's search rankings, drive traffic, and improve user experience. I cover a range of topics, including the different types of internal links, the best practices for linking within your website, and how to create a solid internal linking structure that aligns with your SEO goals. Whether you're new to internal linking or looking to refine your existing strategy, this episode has something for everyone. So join me as I take a deep dive into the world of internal linking and show you how it can make all the difference for your website's SEO success. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    030 - The impact of featured snippets on SEO, and how to optimize your content to appear in featured snippets

    Play Episode Listen Later Apr 20, 2023 13:51


    Welcome to this episode of our podcast where we dive into the impact of featured snippets on SEO, and explore the best strategies to optimize your content for appearing in featured snippets. As more and more users are relying on voice search and quick answers, understanding the importance of featured snippets and how to optimize for them has become a critical aspect of any successful SEO strategy. Join me as we explore the benefits of being featured in a snippet, how to identify opportunities, and the key elements you need to include in your content to boost your chances of being featured. Whether you're a content creator, marketer, or website owner, this episode is packed with valuable insights to help you stay ahead of the game. We'll cover everything from the different types of featured snippets to the importance of using clear and concise language, structured data, and keyword-rich headings. I'll also share some tips and tricks for analyzing your content and identifying areas for improvement, as well as some common mistakes to avoid. So, if you want to take your SEO strategy to the next level and get ahead of the competition, tune in now to learn how to optimize your content for featured snippets and boost your visibility on the web. --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message

    029 - Google Algorithm Updates - How to bounce back?

    Play Episode Listen Later Dec 2, 2022 16:53


    Google is always changing its algorithm, and that means businesses have to be constantly adapting to remain visible. It can be tough to keep up, but it's essential to do so in order to maintain a healthy online presence. If your business has been affected by a recent Google algorithm update, don't panic. Here are some tips on how to bounce back quickly. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    028 - Quick guide to Schema Markup and how it can boost your SEO

    Play Episode Listen Later Jun 17, 2022 16:55


    No doubt you have seen the terms Schema Markup, Schema marking or structured data before. Although these terms sound familiar to many online marketers, they still raise questions for many bloggers – especially those just starting. There is so much talk about Schema Markup because Schema can help you boost your SEO and even change how your website or web pages are shown in the search results. This podcast will cover what Schema Markup is and how Schema can help you lock in more traffic to your website. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    027 - What is a customer journey and why is it important?

    Play Episode Listen Later Jun 10, 2022 18:56


    As bloggers, we often earn income from affiliate links. But are there ways to increase conversions via these affiliate links? The answer is yes! By understanding the customer journey! Customer journey literally means the path a customer takes before making a purchase. A customer journey is a strategic model that businesses use to visualise every customer contact. Although customer journeys are incredibly important for online businesses, it is also incredibly useful for blogs. Why? Because the customer journey will dictate whether or not a page can earn you money, the call to actions you are going to include, and even the affiliate programs you use! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    0​26 - ​Your Money Your Life – What are YMYL blogs and pages

    Play Episode Listen Later May 27, 2022 15:00


    Did you know that not all blog niches and topics are created equal in Google's eyes? Yes! Some blogs or pages are not going to rank very well in the Google Search Results because Google considers them to be Your Money Your Life pages or blogs. In this introduction to Your Money Your Life blogs and pages, we will look at what Your Money Your Life blogs and pages are, how you can still rank when writing YMYL blogs, and the best way to still make money from these blogs and pages. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    025 - What is E.A.T. in blogging, and why is it important?

    Play Episode Listen Later May 20, 2022 12:59


    Do you know how people often say ”Niche Down” when talking about blogging? How they tell you that it is best to choose a niche instead of creating a website where you talk about everything all at once? Well, there is a reason why they do! Niching down, choosing one theme or one subject to blog about will help you create Expertise, Authority and Trustworthiness in that Niche. This will ultimately help you to rise through the search rankings and make a name for yourself and your blog on the web! Want to know more about E.A.T. and how to increase your E.A.T.? Well, then you are at the right address! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    024 - What are transition words and why are they important for SEO?

    Play Episode Listen Later May 13, 2022 19:53


    A transition word is a connecting word used to join two clauses or sentences. They are usually placed at the beginning of a penalty and can be used to connect ideas, paragraphs, or sections of text. Transition words are an important part of writing for SEO because they help Google understand the relationship between statements in your content. By using transition words, you can signal to Google the topic of each paragraph and how it relates to the rest of the article. This can help your content rank higher in search results. To help you strengthen your texts, write better content, and rank higher on Google, this podcast will explain the importance of transition words and why you need to use them starting from today! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    023 - 7 Tips for optimising the URL structure for SEO

    Play Episode Listen Later May 6, 2022 14:02


    For most people, the URL is just the location of a page on the internet. However, for online marketers, it is much more than that. A URL provides information to search engines; among other things, it helps to identify the content on a page. It also helps the search engine understand the purpose and target audience of the content. Therefore, it is important to have a good URL structure for all domains' pages. Here are 9 tips to give a URL the right structure. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    022 - How to check if your blogs and pages are being indexed

    Play Episode Listen Later Apr 28, 2022 21:17


    When you create a new blog or website, you want people to be able to find it, right? That's why it's essential to check and see if your pages are being indexed by search engines. If they're not, no one will ever see your hard work! Here's how to check if your pages are being indexed and what to do if they're not. This article will help you determine whether or not your blogs and pages are being indexed and what to do if they are not! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    021 - Should you use Social Media ads to promote your blog?

    Play Episode Listen Later Apr 8, 2022 26:00


    While social media platforms are a great way to connect with your target audience, they can also be used to generate sales and visits. Businesses all over the world are using Social Media to advertise their business and products. But what about blogs? What can social media ads do for your website, blog, and ultimately affiliate sales? Is there a way to leverage the power of social media ads to increase visits and the income you generate from your blog? In this article we examine the impact ads can have on your blog traffic and whether or not you should start investing in advertising for your blog or website! Read the complete post here: https://onlineblogacademy.com/blog-social-media-ads/ --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    020 - What is Keyword Density and why is it important in SEO?

    Play Episode Listen Later Mar 25, 2022 18:20


    If you are a blogger, an entrepreneur, or just interested in how SEO works, you have probably heard of keyword density. If you haven't, pay attention to this article because keyword density is a relevant term in SEO. Don't worry. Sometimes, it is a bit difficult to understand all that jargon, terms, and how everything works. Still, here you have a complete guide to get the best out of it for any kind of project you have in mind, and we're going to make it as easy as possible – Let's start! Read the full article here: https://onlineblogacademy.com/keyword-density/ --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    019 - 10 Best producitivity apps for bloggers and entrepreneurs

    Play Episode Listen Later Mar 21, 2022 35:33


    Being your own boss is great… but it also means you are accountable for yourself. You need to be productive; you need to get the work done. There is no boss breathing in your neck or a line manager telling you what to do every single day. One way to keep yourself accountable and keep up productivity is through productivity apps. These apps help you keep track of your tasks of the day and how much time you spend on each task. As a master procrastinator, productivity apps have saved my blog and income. Instead of watching TV all day or scrolling through social media, productivity apps have allowed me to structure my day and allocate time to finish tasks on time. I have created a list of the best productivity apps for bloggers, business owners, freelancers, and overall kickass entrepreneurs. Are you ready to increase productivity and increase your income? Dig into these 10 productivity apps! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    018 - 5 best ways to monetize your blogs for new bloggers

    Play Episode Listen Later Mar 11, 2022 24:55


    Blog monetization is hot right now! As a result, many bloggers and website owners earn big money from their blogs and writing. Although many bloggers started blogging for fun, the last few years have shown that blogging can be incredibly profitable. It is not unheard of for bloggers to earn more than $5000 or even $10.000 a month from their website. I know many bloggers who could give up their full-time job or people who become digital nomads and live off their blogs while traveling the world. To earn money off your blog, you need to understand how to monetize your blog – how to make sure your blog can earn money for you! In this article, I will explain the best ways to monetize your blog as a new blogger so you, too, can start earning money from your blog! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    017 - 10 Pinterest SEO tips for growing your Pinterest Account

    Play Episode Listen Later Feb 11, 2022 25:57


    Did you know you can use Pinterest SEO as a way to drive more customers to your website? This episode will hand you amazing tips and tricks to reach more customers and visitors with your pinterest account! If you would like to read the full article, head to www.onlineblogacademy.com! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    seo tips pinterest seo
    016 - 10 FREE Seo Tools you should be using right now!

    Play Episode Listen Later Feb 4, 2022 16:34


    Are you looking for Free SEO tools? SEO has become incredibly important if you want to make it online as an entrepreneur or blogger. SEO or Search Engine Optimisation helps you reach more customers or visitors and ultimately make more money. Good SEO will help you reach a higher position in the search rankings and reach your goals in today's digital world. There are quite a lot of SEO tools on the market. However, if you are just starting your online journey, you might not have the budget for a paid service - many of them cost a couple hundred dollars a month! So in this episode I will be offering you a list of amazing free SEO tools! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    015 - 5 SEO techniques to make an impact

    Play Episode Listen Later Jun 10, 2021 17:57


    In this episode we will talk about 5 great SEO techniques that can really impact your search rankings! For questions or info, send an email to info@onlineblogacademy.com If you want to learn how to check your core web vitals, head to onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    014 - What is a content calendar? + FREE content calendar

    Play Episode Listen Later Jun 4, 2021 10:14


    In this episode we will have a look at what a content calendar is and how you can use a content calendar for blogging. Head to http://onlineblogacademy.com/ and sign up to the mailinglist to receive my own FREE content calendar! --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    013 - Why do so many bloggers fail in their first year?

    Play Episode Listen Later May 28, 2021 15:26


    In this episode we will tackle why so many bloggers fail during their first year, what failing actually means, and how you can make sure you smash your very first year blogging. You can download my Blogging Goal Tracker for free from onlineblogacademy.com/goaltracker --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    012 - Why it is hard for book bloggers to earn money with blogging (and what to do about it)

    Play Episode Listen Later May 20, 2021 16:30


    I used to be a book blogger. And let me tell you: it was SO hard to earn money through my blog! Most book bloggers earn less than $10 per month off ads and affiliate links. I find that incredibly unfair! They put hours into reading and reviewing a book, taking pictures for their instagram etc - promoting books and authors to a vast network of readers and followers. Yet they hardly earn anything. That is why in this episode I will explain why it is so hard for book bloggers to earn money with blogging - and what you, as a book blogger, can do about this. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    blogging earn money book bloggers
    011 - Why you need to DITCH your free site right now!

    Play Episode Listen Later May 13, 2021 19:06


    Are you still using a free Wordpress website? Maybe you are using a free version of Wix? If you want to earn money blogging you need to choose for a self-hosted website. In this episode I will explain why and what host to choose. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    010 - Is an RSS feed on your blog still worth it? (Spoiler: YES!)

    Play Episode Listen Later Apr 23, 2021 9:04


    In this episode we will be talking about whether RSS is still a viable way to drive traffic to your blog. And the reason you might want to tune in, is because RSS is actually a really great way to update fans and readers the moment you post a blog article online. Additionally, you can also connect your blog to other websites that will distribute your blog content to a new audience. Implementing RSS on your blog is incredibly easy and can bring in both new and returning visitors to your blog posts continuously! So if you are ready to learn all about RSS and how even today it is an important tool to drive traffic to your website, you are at the right address! My name is Lieze Neven and I am your host on the Online Blog Academy podcast, today we will be diving into RSS feeds and why they are still relevant. onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    009 - How to monetize your blog (even as a small blogger)

    Play Episode Listen Later Apr 16, 2021 32:47


    Earning money off your blog seems like an impossible feat to many new bloggers. That is why this blog I will explain how you can start monetizing your blog so you can start earning from your blog today! Earning money from your blog is a great way to keep you motivated. In fact, most bloggers who don't earn anything off their blog quit in their first year of blogging. Many bloggers earn a pretty penny off their blog. In fact, Sharon Gourlay from Digital Nomad Wannabe did a survey where she asked bloggers how much they earned in the past month. 23% of bloggers earned between $1 and $200, 10% between $200 and $500, 9% between $500 and $1000 and 12.5% between $1000 and $2000. I am not going over all the brackets and percentages, but there are bloggers out there who consistently earn more than $5000 dollars with some even raking in over $20.000 a month. I will let that sink in for a second. Although bloggers that earn more through their blog than they ever did working a day job are not a fluke, you will have to build up your income and your blog. And the first step in building that income is by monetizing your blog. That is why in this blog post I will go over the best and most popular ways to monetize your blog so you can start earning off your blogging efforts as soon as… well.. Today. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    bloggers earning monetize your blog sharon gourlay digital nomad wannabe
    008 - 5 ways to come up with AMAZING blog post ideas

    Play Episode Listen Later Apr 7, 2021 31:44


    Is it difficult to come up with blog topics? Not with these tips! We all suffer from it from time to time. It's time to blog, but inspiration for unique blog topics is hard to find. So what do you do? Just start writing or wait until you have some inspiration? You can of course also use the tips in this podcast episode! www.onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    come up blog post ideas
    007 - 3 Copywriting Formulas to increase affiliate income on your blog!

    Play Episode Listen Later Mar 26, 2021 15:38


    When you consider your blog to be your business - or if you want to earn a living by blogging, you need to understand that quite a large part of blogging is selling a certain product or enticing people to click your links to make a purchase or to know more. Additionally, many bloggers - especially the ones in the travel industry, also sell services and products. This is where copywriting comes in. Copywriting differs from blog writing in the way that copywriting is often more geared to a commercial outcome. Copywriting is a mix of creativity, human knowledge and applying proven formulas. Formulas that have been used countless times over the years and have emerged as winners time and again. In order to help you get more sales through your affiliate links, to help you sell your products and services on your blog, I share 3 of the most popular copywriting formulas, so that you can also apply them to your websit e, e-mail and social posts. --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    006 - 17 tips for Linkbuilding in 2021

    Play Episode Listen Later Mar 25, 2021 19:52


    What can you still do about link building in 2021? Link building is still an important part for anyone who wants to rank higher in Google. However, carrying out link building yourself is pretty difficult. When you look up articles about link building, chances are that you can no longer see the forest for the trees. That is why I have come up with 17 short linkbuilding tips for better SEO in 2021! www.onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    005 - What is cornerstone content and how to leverage cornerstone content successfully

    Play Episode Listen Later Mar 24, 2021 19:21


    If you want to rank high in Google with a popular search term, you have to deal with a lot of competition. How do you ensure that your webpage is placed at the top of the search results? Content marketing is an important part of this, especially when we talk about cornerstone content. Writing cornerstone content helps you on your way to the top of the search rankings. In this episode I will explain what cornerstone content entails and I will take you through creating cornerstone content step by step. Before we start I want to ask you to subscribe to my podcast. If you would like to read along with the podcast or just get more information about cornerstone content, you can find the show notes for this episode on my blog and website, onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    004 - 6 Tasks you can do every day to improve your SEO!

    Play Episode Listen Later Mar 23, 2021 14:24


    Many of you will log in to their blog every single day - I know I do! While others might only log in once a week. If you are running your blog like a business, however, there is a lot to do. Do keyword research, write articles, publish articles, do socials, work on lead magnets, work on products to sell… and so on. You can't always spend loads of time on SEO. That is why I have come up with a list of 6 impactful SEO tasks you can do every day in order to keep your SEO on track and rise in the search rankings. www.onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    003 - 7 Amazing ways to recycle blog content and save time and effort!

    Play Episode Listen Later Mar 22, 2021 17:35


    It can be quite a challenge to keep creating new content. Because where do you get the time? And what do you do if you have no inspiration? Good news: you don't have to keep reinventing the wheel. Get more out of your existing content by recycling valuable content! We'll tell you why content recycling is a good idea and show you 7 effective ways you can reuse your existing content. www.onlineblogacademy.com --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    002 - How to write amazing meta descriptions?

    Play Episode Listen Later Mar 21, 2021 13:53


    This episode is going to be all about Meta Descriptions. Although Meta descriptions are not considered to be a ranking factor, they actually are important when it comes to your click through rate and ultimately the position you will take up in the Google Search Rankings. I still see a lot of websites and blogs who do not capitalise on the power of a good meta description. I understand that writing Meta descriptions is not always easy - let alone fun. That is why in today's episode, I will not only explain what meta descriptions are and why they matter, I will also give you some key points on how to write a stellar meta description. Key Takeaways 1. Your meta description should be around 155 characters 2. It should be written in an active voice 3. The meta description should have a call to action 4. Your meta description should contain the focus keyword 5. Meta descriptions need to match the content of the web page they are describing 6. Every meta description should be unique --- Send in a voice message: https://anchor.fm/lieze-neven4/message

    001 - What is Technical SEO?

    Play Episode Listen Later Mar 20, 2021 18:09


    In this episode, we will talk about technical SEO and how you will implement technical SEO to help your website and blog rank higher. The key takeaways from this episode are: 1. An optimised website is fast 2. You will need to make sure your website is searchable by search engines 3. You need to check and delete any dead links 4. Try to minimise duplicate content 5. Make sure your website is safe Plus: Use structured Data Plus: Implement an XML Sitemap --- Send in a voice message: https://anchor.fm/lieze-neven4/message

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