Podcasts about social media ads

In this episode, Katie Schwartz, Technology & Automation Expert and owner of MTHRBOARD, shares how she used ads unlike any other story you've heard before. This one thing has led her to double her income in the last 3 months. Learn how Katie finds more business owners looking to automate their data and integrate their systems by using paid ads to stay top of mind, all the time, for prospects who are riiiiight on the fence.   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge Buy the Book: How to Win with Paid Ads Instagram: @ads.with.ashley YouTube: @ads.with.ashley Connect with Katie Schwarts: Instagram: @katieschwartz.co  

Can doctors and veterinarians win with their paid ads on Google and Meta? They sure can. Dr. Bimonte is a relief/travel veterinarian who wanted to replace her hospital income with her dog food consulting business. Learn about the strategy she used to make a drastic change in her business in less than 12 months so you can do the same thing, too.   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge Buy the Book: How to Win with Paid Ads Instagram: @ads.with.ashley YouTube: @ads.with.ashley   Connect with Dr. Bimonte: Instagram: @the_nontraditionalveterinarian Podcast: The Non-Traditional Veterinarian Podcast

After a decade as a church communications director, Amelia Simmons took a bold step: redefining her career on her own terms. Motivated by the birth of her son, who was diagnosed with Cornelia de Lange Syndrome (CdLS), Amelia knew the traditional 9-to-5 wouldn't work for her family. In this episode, Ashley Brock sits down with Amelia to explore her inspiring journey of building her purpose-driven business through paid ads.   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge  Buy the Book: How to Win with Paid Ads Instagram: @ads.with.ashley YouTube: @ads.with.ashley   Follow Amelia:  Instagram Account(s): @blazestudio.design, @chillson_cdls

We're rebranding! What does a rebrand entail and why does it matter for you and your ads for your six, seven, or eight-figure business? In this episode, you'll discover why Marketing Matters is now Win with Paid Ads. Ashley Brock shares the story behind the name change and dives into why strong branding is critical for business success. Ashley shares why your clients or customers may not trust you... and why it's hurting your ad performance as a small business owner or entrepreneur. Don't lose that trust, because it's hard to regain it, right?   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge Buy the Book: How to Win with Paid Ads Instagram: @ads.with.ashley YouTube: @ads.with.ashley  

When people say relationships are the key to business, it's usually code for “go network more.” But this episode is the story of what it looks like when relationships are the business model — before social media, before funnels, and before most people reading this could even drive.This is my untold scrappy startup story built on trust, reputation, and the kind of generosity that opens doors you didn't even know existed.WHAT'S INSIDE THIS EPISODE:Why my most “successful” marketing efforts barely moved the needleThe “unicorn” opportunity that came from a decades-long relationship (and how to be ready when your version of it arrives)What I learned about marketing before I knew what marketing even wasThe growth strategy that was my rocket fuel (that is WAY underutilized by people in online business)My origin story I've never told… involving MySpace, major record labels, and street teamsThe subtle but powerful shift in how relationships serve you at different business stagesMy unfiltered take on visibility strategies that didn't work — and the two that still matter mostResources: Predictable Sales: a secret podcast around making predictable – even daily – sales Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet Connect with Adriane: Adriane's Instagram Visionaries' Instagram Adriane's LinkedIn Visit the Visionaries website ⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

Kristen Williams worked behind the scenes with some of the largest names in the industry - Tony Robbins, Amy Porterfield, Jeff Walker, Russel Brunsion and more. She was the event strategist behind their multi-million-dollar events. She's the queen of putting together the strategy for you to win on stage. On this episode of the Win with Paid Ads Podcast with Ashley Brock (formerly the Marketing Matters Podcast) Kristen shares her story from resisting paid ads to landing a $30k deal. Find out how she did it and what strategy she used so you can do it, too.   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge Buy the Book: How to Win with Paid Ads Instagram: @ads.with.ashley  YouTube: @ads.with.ashley  

Have you ever wondered how you should advertise your business if you sell products vs. services? If you're wondering how different your ads should be for both types of companies and which ads you should run first, Ashley Brock dives into all of this in this episode.   Connect with Ashley: Join the Challenge: Win with Paid Ads Challenge  Buy the Book: How to Win with Paid Ads  Instagram: @ads.with.ashley  YouTube: @ads.with.ashley

What if your next piece of content could keep working for you, long after you hit publish? Ashley Brock shares a content strategy that successful entrepreneurs swear by. Of course, it all ties into your advertising strategy. Find out the steps you have to take to help you win.     Connect with Ashley:   -Join the Challenge: Win with Paid Ads Challenge   -Buy the Book: How to Win with Paid Ads   - Instagram: @ads.with.ashley   - YouTube: @ads.with.ashley

In this episode, Ashley Brock dives deep into what business owners and entrepreneurs can learn from one of the greatest golf legends of all time, Rory McIlroy. We talk about what mastery really looks like, what it requires, and what it takes to achieve it in golf, life, and yes... paid ads.   Connect with Ashley:   -Join the Challenge: Win with Paid Ads Challenge   -Buy the Book: How to Win with Paid Ads   - Instagram: @ads.with.ashley   - YouTube: @ads.with.ashley

Ever launched an ad campaign and thought, “Why isn't this working yet?” Don't panic—it's not broken, it's just learning. In this episode, Ashley breaks down the learning phase of ads using a surprisingly accurate analogy: breaking in a new pair of running shoes. Whether you're running Facebook, Instagram, or TikTok ads, this episode will help you stay patient, strategic, and one step ahead.   Connect with Ashley:   -Join the Challenge: Win with Paid Ads Challenge   -Buy the Book: How to Win with Paid Ads   -Instagram: @ads.with.ashley   -YouTube: @ads.with.ashley

In this episode, Dan Han breaks down the marketing mistake that's silently killing your results: failing to connect with internal and external pain. You'll see how Dan uses a real-life email campaign to turn emotions into conversions—without saying “I” or “me.” He unpacks how sellers are actually thinking, and gives you the exact language to meet them where they are. You'll also see how his $5 ad strategy pulled over 30,000 views on YouTube and how to use it in your own business. If you're struggling to get leads or feeling overwhelmed with where to start, this episode gives you the ONE action that will change everything. Start here, take action, and build your consistent and predictable income.What you'll learn on this episodeThe difference between internal and external pain (and why you must address both)Why saying “my team” is repelling your ideal client and what to say insteadHow Dan used $5 ads to generate 30,000+ YouTube viewsHow to structure your marketing message to become the guide not the heroWhat “smart homeowners” really want (and how to speak their language)How time-on-task over time compounds success even if early efforts flopWhy “one strategy done consistently” beats “ten strategies started and stopped”Resources mentioned in this episodeTeach to Sell On-Demand Course – Go deeper with Dan's full marketing systemDan's YouTube Channel - Greetings DMV – Real examples of $5 video ad strategiesNo Broke Months Podcast – More episodes on scaling with smart marketingHighLevel CRM – CRM Dan uses for email marketing, lead follow-up, and funnels To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ ---In this episode, we're diving into the future of Facebook ads, specifically what 2025 might hold. Manel Gomez, a media buying expert with years of experience and a large ad spend, is our guest. He'll explain how Facebook ad algorithms are changing. We'll also learn the secrets to creating effective ads that grab attention. Plus, we'll discuss how to scale your ad campaigns for better results. Manel shares valuable tips for anyone using online ads. Topics discussed in this episode: Why is Facebook advertising in 2025 different. How has Facebook ad strategy evolved. What matters most in Facebook ads now. How do you structure a winning campaign. What metrics should you track. Why is ad testing crucial for scaling. How can small advertisers scale. What role does AI play in ad success. How do brands scale ad spend. When should you increase ad spend. Links & Resources Website: https://www.metascalingaccelerator.com/ Instagram: https://www.instagram.com/manel.gomez/ YouTube: https://www.youtube.com/@ManelGomezOfficial/videos Get access to more free resources by visiting the show notes athttps://tinyurl.com/ysnr7vfh MORE RESOURCES Store Optimization Beginners Guide: Instant PDF Download! It's FREE.

Welcome back to Let's Talk Social! In this episode, we're breaking down one of the biggest digital marketing debates: Google Ads vs. Social Media Ads. Which one gives you the best return on investment, and more importantly, which one is the right choice for your business?What you'll learn in this episode:How Google Ads target users with high intentWhy social media ads are great for brand awareness and engagementThe pros and cons of each platformThe power of combining both for maximum resultsBudgeting strategies for small businessesWhether you're a service-based business looking for immediate leads or a brand building long-term loyalty, this episode will help you make the best advertising decision.Listen now and let us know your thoughts. Have you found success with Google Ads or social media ads? Share your experience in the comments.Follow us for more marketing insights: Instagram & Facebook → @LetsTalkSocialPod Podcast → Available on all major platformsLike, subscribe, and share this episode with a fellow business owner! Support the show Make sure to check out more episodes at www.ltspod.com/ Find Let's Talk Social on Instagram here www.instagram.com/letstalksocialpod/ For marketing, web design, branding and much more, check out our agency over at www. alphasocial.media/ Find Rich on Instagram here www.instagram.com/rah.creative/ Thanks for listening!

Many accountants don't want to market because it feels like a black box and they don't want to pour money down the drain. When marketing is done well, it pays for itself and brings you the exact kinds of clients you want to work with. Marketing is worth learning to do well. Listen to my conversation with Alexis Slama to get up to speed on what works. …Connect with Alexis:Web: www.boosterdigital.frLinkedIn: https://www.linkedin.com/company/boosterdigitalfr/YouTube: https://www.youtube.com/channel/UCULPWRkvfQ-bQ1n2NSGvRpwPodcast: https://accountingbusinessclub.com/…Link to full shownotes: https://www.businessstrategyforcpas.com/339…If you feel trapped by your own accounting firm, I can help you stop the chaos and end the long hours without losing revenue or hiring. Join 3000+ other CPAs who get my single-tip daily emails..Subscribe here: geraldinecarter.com/subscribe.Readers say they love it because they're short and on point.…Want client interviews?310 From Exhausted to Having Her Life Back: Wendy Norman, CPA304 From 55 Down to 15 Hours; Same Take-Home Pay with Melissa Downs, EA293 What it Takes to Work 15 Hours per Week with Erica Goode, CPAComplete list:geraldinecarter.com/client-interview-episodes…FOUR ways I help overworked CPAs go down to 40 hours without losing revenue or hiring:THE EMAIL COURSE – Freegeraldinecarter.com/stop-working-weekendsStop Working Weekends will teach you how to reduce your hours without giving up revenue. THE BOOK – $9.99geraldinecarter.com/bookDown to 40 Hours – A Roadmap for CPAs to End Overworking Without Losing RevenuePEAK FREEDOM COMMUNITY – $197/mogeraldinecarter.com/peak-freedomFor solo and small accounting firm owners who want to rise above the insanity of hustle-cultureCPA MASTERMIND – $9500geraldinecarter.com/40For the overworked CPA at six figures of revenue who is ready to stop working weekends, wants to implement overdue changes, and doesn't want to do it alone. You'll make progress faster and with more confidence. …

President of AKvertise, Akvile DeFazio, discusses creative strategies for designing scroll-stopping social media ads. In a digital age where attention is the new currency, Akvile shares insights on how to captivate and engage audiences effectively. She emphasizes the importance of understanding consumer behavior and leveraging visual storytelling to make an impact. Today, Akvile talks about harnessing these elements to create ads that not only catch the eye but also drive meaningful engagement. Show NotesConnect With: Akvile DeFazio: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I'd love to hear from you! Send me a text message here and let me know what you thought about the episode. :)How can you use a quiz to elevate your nonprofit's fundraising goals?I'm excited to bring back Lauren Hanson from Every Shelter, to share the nuts and bolts of their successful GivingTuesday quiz that generated 170+ new contacts AND counting. Inspired by The Adventure Project, who deployed a similar strategy (see Episode 7!), Lauren breaks down the easy-to-use quiz maker she used, and the 4-part email sequence that follows, inviting participants to join their monthly giving program, The Haven.From crafting recycled billboard bags with Ugandan refugee tailors to painting a powerful mural in Brooklyn, collaboration is at the heart of all of Every Shelter's campaigns, amplifying support for displaced refugees in East Africa.  This episode proves that with a little creativity and a compelling quiz, nonprofits can create lasting impact and inspire change.Resources & LinksLearn more about Every Shelter on their website and on Instagram. And don't forget to take their quiz and get a FREE sticker! Connect with Lauren on LinkedIn.Tune in to Episode 91: Increasing Monthly Gifts & GivingTuesday Ideas to hear my first conversation with Lauren.Lauren's GivingTuesday strategy was inspired by Episode 7: How To Attract New Donors with a Quiz and Social Media Ads with The Adventure Project's Tesi Klipsch. This show is presented by LinkedIn for Nonprofits. We're so grateful for their partnership. Explore their incredible suite of resources and discounts for nonprofit teams here.The 2nd Annual Virtual Monthly Giving Summit is coming February 26th and 27th! RSVP for FREE HERE.My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!

Are you wondering if your business is ready to start running ads?

Are you tired of losing touch with potential customers after they show interest?

Social media companies spend millions to convince us to buy stuff, much of it things we don't need. This week, I am joined by a special teenager co-host, my 13-year-old daughter Kate, as we discuss the influence that social media has on our consumption habits. We also offer tactical tips for combatting social media ads and a broader discussion on what motivates kids to save and spend money. Kate joins this week's podcast as we talk about: - The prolific rise of social media ad spending - Tactics social media companies are using to influence kids and adults - Tactics kids and adults can use to combat social media ads - Unique approaches to reduce the number of ads your kids see - What influences kids to spend and save money Get the full show notes, show references, and more information here:

Overwhelmed by the thought of running Facebook and Instagram ads? Don't worry—you're not alone! 

Jennie Lyon reflects on the lessons learned from social media advertising in 2024 and provides actionable strategies to enhance your campaigns in 2025. Whether you're looking to refine your ad strategy or adopt emerging trends, Jennie shares insights to help you succeed in the new year.

John watched ONE Reel for a new bath mat and now it is his entire Instagram feed. Producer Jessica is getting the same thing from a device that is supposed to get rid of your double chin. What is social media trying to push you to buy?

During this episode of the Marketing Matters™ Podcast, we talk about the 5 core things you must have in order to not just hit your goals, but exceed them. These five things could change your life and business forever. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE

During this episode of the Marketing Matters™ Podcast, we talk about the pros and cons of working with an advertising agency to grow or scale your business. Ashley Brock worked at four ad agencies over a decade and has spent over $200M on ads. She talks all about what life is like inside an agency and why you should or should not outsource your ads to an agency or learn how you or someone on your team could learn and implement ads in-house. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE

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Jennie Lyon debunks the top 10 misconceptions about social media ads for online business owners. Whether you're hesitant to start running ads or have been disappointed by past campaigns, Jennie provides clarity and actionable insights to help you succeed with confidence.

If you are searching for a local event for small business owners and entrepreneurs near Atlanta, Georgia, you belong in the room at the Power of Paid Ads Summit in Alpharetta, Georgia. This is an event designed for entrepreneurs who are ready to become findable and 10X their business by harnessing the Power of Paid Ads. You'll hear from Macy McNeely, Leticia Gardner, Sherri Somers Bell, Melissa Franks, Emily Judice, and Ernestine Morrison. You'll be surrounded by hundreds of other business owners like you. If you have questions about what's in it for you at the Power of Paid Ads Summit.. This business networking and learning opportunity is for you. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE

Dennis Yu is the Chief Technology Officer of BlitzMetrics, a digital marketing company that partners with universities and professional organizations to train young adults in social media marketing. He is on a mission to create one million jobs by providing practical, hands-on training to students and professionals. As co-author of the Amazon #1 best-selling book The Definitive Guide to TikTok Ads and a speaker in digital marketing, Dennis has helped manage over a billion dollars in Facebook ads for companies like the Golden State Warriors, Nike, and Rosetta Stone. He has been featured in publications such as The Wall Street Journal, The New York Times, LA Times, and on networks like NPR and Fox News. Dennis is a globally recognized speaker, having delivered keynotes in 17 countries across five continents. He regularly contributes to industry-leading publications like Adweek, Social Media Examiner, and Social Fresh. His educational background includes studies in Finance and Economics at Southern Methodist University and the London School of Economics.   During the show we discuss: Getting Started With Social Media Ads Content Strategy In Social Media Advertising Avoiding Common Mistakes Understanding 'Conversion Engine' Exploring The 'Dollar A Day' Method Steps For Beginners To Generate Leads Overcoming Challenges In Conversion Lessons From Social Media Advertising   Show resource/s: https://blitzmetrics.com/

Everyone knows that running social media ads can be a game-changer for any online business. The possibilities are endless, but it's more complicated than just hitting publish and watching the money roll in. (Wouldn't that be nice?!)As an online business owner, you may have wondered if running social media ads is worth the extra money or if you should play it safe and stick to organic marketing. My goal today isn't to influence you one way or another but instead to offer some actionable advice that you can use to run social media ads on a budget that will grow your business and increase your sales. Let's get into it. Content Overview

Lauren Oggs Gee is a retired teacher turned fashion influencer. Lauren and Ashley met from an ad (of course we did). Lauren decided to attend the Marketing Matters™ Retreat for female entrepreneurs with Ashley. If you're wondering if it's beneficial for influencers to run ads, if you're wondering if it's worth it to get in the room with other women growing their businesses just as you are, or if you're wondering how to get started with your own influencer career, this is the podcast for you. You'll learn about the surprising things Lauren has learned since she began diving into paid advertising and investing in herself and her business. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE Connect with Lauren on Instagram HERE

Hoe creëer je advertenties die écht werken? In deze aflevering deelt Jessica één cruciale inzicht na jarenlange ervaring en (honderd)duizenden euro's aan advertentiebudgetten te hebben uitbesteed. Ontdek waarom goede organische content de sleutel is tot succesvolle advertenties en waarom je niet zomaar op de boost-knop moet klikken. Jessica geeft praktische tips en strategieën om meer uit je advertenties te halen en je social media-inspanningen naar een hoger niveau te tillen.Wil jij meer over Jessica te weten komen? Ga haar dan volgen via @jessicadeblock en @businessbestie.be.Wil jij jouw Instagram verbeteren? Schrijf je dan nu in voor onze gratis training via: https://alfavrouwen.com/instashiftSchrijf je in via Alfavrouwen.com/InstaShift Maak jij al deel uit van onze gratis Facebook groep? Kom er nu snel bij via: https://www.alfavrouwen.com/facebookgroep

The holiday season is peak sales time for most eCommerce retailers. So, have you started thinking about how your social media advertising is going to lead you through this peak season? I've literally just been sitting here going through the campaign strategy and detailed budget planning for our clients. Literally working out down to the dollar, how much revenue should come from paid vs organic channels, how much from new vs returning customers, and how much each client can afford to spend on ads to get each purchase conversion, based on their average order value and cost of goods.    All those numbers will mean diddly squat, though, without nailing the creative strategy and the offer. Because these are the two elements that actually stop the scroll and help get the click in the first place!   So, if you're not already running paid social ads right now, OR you are but you're spending too much and not making a profit, then this episode is for you.    Episode's Show Notes: https://www.catherinelangman.com/episode-250/   Links mentioned in this episode: If you'd like help to achieve your goals in 2024 I invite you to have a chat to find out how we can make that happen together. Replay: www.catherinelangman.com/workshop www.catherinelangman.com/christmas https://productpreneurmarketing.com/lets-talk-2    Other Ways To Enjoy This Episode: Listen on Apple Podcasts: https://podcasts.apple.com/au/podcast/scale-my-ecommerce-store/id1496911739 Listen on Spotify: https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6 Youtube: https://www.youtube.com/@scalemyecomstore  

Zara Watson-Young is an award-winning trademark and intellectual property attorney who specializes in helping female founders protect their brands and businesses from copycats. She's Ashley's personal trademark attorney and also a client of Ashley's. Zara shares her story of learning about paid advertising and how it's saved her over $4,000 per MONTH to have her team in-house able to run ads confidently.  Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Join Zara in the VIP Platinum room at the Power of Paid Ads Summit HERE Connect with Zara on Instagram: @watsonandyounglaw

Jill Murphy is a certified nutrition coach, certified personal trainer, and Ashley's personal FasterWay to Fat Loss coach. Although she tried ads in the past and it was unsuccessful, Jill decided to give it another shot as a nutrition coach looking to speed things up and learn about paid ads. Now, she's had two record months in a row for her business. You'll love listening to the full story! Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE Connect with Jill Murphy Instagram: @jillcmurphy Join Jill's 6-Week FasterWay Challenge HERE

Guess what? Nils Smith has a special guest— ChatGPT! In this one-of-a-kind episode, Nils and ChatGPT discuss how churches can effectively leverage social media. ChatGPT shares strategies for maximizing social media impact, including focusing on authentic relationships, community engagement, and sharing inspirational messages. Nils suggests that if you're not yet using ChatGPT in your workflows, now is the time to start. Don't miss this episode for practical tips on using social media to enhance your church's outreach.   Show Notes: Connect with Nils Smith Nils Smith WebsiteNils Smith Facebook Nils Smith Twitter Nils Smith Instagram Nils Smith LinkedIn Social Media Church Discord   This episode is brought to you by: Donorbox MinistryMatters Thousands of churches trust Donorbox MinistryMatters to increase tithes and offerings. With comprehensive tools like a lightning-fast donation form, donor-managed recurring giving, the powerful Donorbox Live™ Kiosk app to collect in-person donations, crowdfunding and peer-to-peer functionality, and more, raising more for your church or ministry has never been easier. Discover how Donorbox MinistryMatters can elevate your ministry's impact today. God Listens Digital Prayer Wall empowers churches to foster deep, authentic spiritual connections. Easily submit and respond to prayer requests, track spiritual milestones, and build a supportive community. Designed for modern ministry, it transcends physical barriers, ensuring every member feels connected, heard, and spiritually nurtured. Amplify Social Media, your trusted partner in navigating the ever-evolving landscape of social media marketing.

In episode #43 of the Marketing Matters™ podcast, we talk about “earning your badge of honor” in business. Is growing your business organically honorable? What about growing your business with paid advertising? In this episode, you'll learn how to hit your business goals sooner and walk away with questions to ask your clients to give you social media content for months. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Get tickets to the Power of Paid Ads Summit HERE

In this episode of the Virtual GM Podcast, Cody and Meagan dive into practical, do-it-yourself marketing tips that any property owner can implement—without breaking the bank! Whether you manage a small boutique hotel, a vacation rental, or a larger hospitality business, these simple yet effective strategies can help you boost your online presence and drive more bookings. And the best part? Many of these tactics are either free or very low cost.Key DIY marketing tips include boosting ads on social media platforms like Facebook and Instagram to increase your property's visibility and reach. They also discuss how to use Google Smart Campaigns to target potential guests based on their search habits. One of the most exciting strategies is leveraging user-generated content—by inviting creators and influencers to your property, you can get authentic content that resonates with audiences and attracts new guests.Cody and Meagan also emphasize the importance of writing regular blogs to improve your site's SEO, and they share how using tools like ChatGPT can help create that content quickly and efficiently. Don't forget the power of email campaigns! Reaching out to past guests using tools like Flodesk or Mailchimp can keep your property top-of-mind for return visits and new referrals.If you're feeling overwhelmed or unsure about these tools, don't worry—the Vibrant Team is here to help! Reach out for expert advice or to get help setting up your marketing strategies for success. Follow us on Instagram - @thevibrantteam@virtualgmpodcastCheckout our website - www.thevibrantteam.com

Church Planting and Growth: Harnessing the Power of Social Media Ads Learn how Brady Sticker is helping church planters launch with 500+ guests on their FIRST gathering using social media ads!00:00 Introduction: The Challenge of Church Planting 00:51 Guest Introduction: Brady Sticker from ChurchCandy 01:39 Success Stories and Strategies 02:44 Personal Journey and Insights 07:29 Reaching New People Through Social Media 12:53 Effective Follow-Up and Engagement 30:27 Automation vs. Human Connection 35:23 Personalized Responses and Automation 35:35 The Power of Human Touch in Automation 36:25 Correct Usage of AI in Ministry 37:03 The Impact of Blue Bubble Text Messages 37:33 Promoting the Book and Video Course 39:17 Mailers vs. Social Media Ads 42:27 Effective Follow-Up Strategies 44:25 Practical Tips for Church Planters 45:54 Creating Engaging Ad Content 50:08 Building Community Through Events 58:21 Final Thoughts and Resources

In this episode, Tanner walks you through the process of quickly and easily creating successful ads on social media. He even gives you examples! Need more help with your small business marketing? Get our FREE RESOURCES HERE: https://bit.ly/FreeSMAResources

In this episode, Ryan Davies and Naren Arulrajah discuss maximizing ROI and cost-effective digital marketing strategies for aesthetic practices. They highlight common pitfalls in digital marketing, such as needing to know the cost of marketing and having a poor phone experience. They also explore strategies for optimizing Google Ads and social media ads, as well as alternative digital marketing methods like SEO. The importance of tracking marketing efforts and comparing cost efficiency and effectiveness is emphasized. The episode concludes with a discussion on the value of a marketing strategy meeting.

In this episode of Business Growth Hacks, Andrew and John dive into the essentials of social media advertising for businesses of all sizes. They discuss selecting the right platform, setting objectives, creating eye-catching visuals, targeting audiences effectively, and continuously optimizing campaigns. Whether you're just starting or looking to scale, this episode provides actionable insights to make your social media ads work harder for you.Key Points:- [0:00] Introduction Andrew and John introduce the topic, emphasizing how social media ads can transform businesses if done right, and why it's not about just spending money.- [0:44] Choosing the Right Platform John explains the importance of knowing your audience when selecting where to run ads. Whether it's LinkedIn for B2B or TikTok for a younger audience, matching your platform with your audience is key.- [2:03] Setting Clear Objectives Having a clear goal for your ad campaign (traffic, leads, or brand awareness) is essential. Otherwise, you're just "shooting in the dark."- [2:22] Budgeting: Start Small, Scale Later Andrew shares advice on setting a modest ad budget and running small tests before investing more based on the results.- [3:17] The Power of Creative Content Discussing the importance of high-quality visuals and videos to grab attention, they share a real-life example of how switching to video ads increased conversions for a popcorn company.- [4:34] Advanced Targeting Techniques Social media ads allow for precise audience targeting. John emphasizes testing between narrow and broad audiences to see what resonates best.- [6:41] Performance Metrics Matter They highlight the importance of tracking performance metrics, such as click-through rates and conversions, and making data-driven adjustments.- [7:12] Tools to Simplify Facebook Ads Andrew recommends AdEspresso, a tool to help businesses automate and optimize their Facebook ad campaigns.Quotable Moments:- [0:06] "Just because you're running ads doesn't mean they're going to work automatically. You need a strategy to make sure those ads convert." - Andrew - [2:03] "If you don't know what you're aiming for, you're just wasting money." - John Links Mentioned:AdEspresso - A tool to automate and optimize Facebook ad campaigns. https://adespresso.comBeefy Marketing Blog - https://www.beefymarketing.com/blogSocial media ads offer a powerful way to grow your business, but they require the right strategy. Make sure you pick the right platform, set clear goals, create high-quality content, and optimize based on data. Want to learn more or need expert help? Don't forget to subscribe, and share this episode with a fellow business owner!

In episode #41 of the Marketing Matters™ podcast, you get to meet Jamie Reyes. Jamie is a mom and expert virtual interior designer. She transforms spaces so that you your happiness, productivity, and peacefulness in your home transforms, too. She attended the Marketing Matters™ Summit, then enrolled in the Marketing Matters™ Program, then upgraded to the VIP experience in the Marketing Matters™ Mastermind.. And now… she's getting greater than a 5:1 return on her advertising dollars!  I hope her story inspires and encourages you, because you can do this, too.  Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Save Your Spot at the Marketing Matters™ Summit HERE Connect with Jamie  Instagram: @jamiereyesdesign Website: https://www.jamiereyesdesign.com

In episode #39 of the Marketing Matters™ podcast, you'll meet Sherri Somers-Bell. She revolutionizes the way women in finance think about themselves and how they attract money, by giving them the tools they need to turn their financial expertise into a sustainable business—the kind that impacts both themselves and their audience. Sherri has been featured on CNN, NBC, Black Women Magazine, Women to Follow in 2023, Sisaundra Show, and more. She's the founder of “Unleashing Your Inner CEO” Conference for Women to Learn how to Make, Manage, and Multiply their Money. In this episode, you'll meet Sherri who was very frustrated with using paid ads for her business. Now, she's built her Marketing Machine™, she's findable, and got a very special award from the Mayor….  Listen to the full story because it's one you won't want to miss. Connect with Ashley Brock Instagram: @ads.with.ashley YouTube: @ads.with.ashley Summit: Save Your Spot at the Marketing Matters™ Summit HERE Connect with Sherri: Instagram: @itssherrisomers Website: ItsSherri

Notes

In episode #36 of the Marketing Matters™ podcast, you'll walk away with 10+ things you absolutely must consider before you record another video, ESPECIALLY if that video will be used as an ad. Consider this your video ad checklist for small business owners!   Connect with Ashley Brock: Instagram: @ads.with.ashley YouTube: @ads.with.ashley Save Your Spot at the Marketing Matters™ Summit HERE   Also mentioned in the episode: Rode Podcast Mic Clients: Cassie, Jamie, Julia

Turning Clicks to Clients, with Justin Minick, SOS Marketing Solutions (North Fulton Business Radio, Episode 796) In this episode of North Fulton Business Radio, host John Ray speaks with Justin Minick from SOS Marketing Solutions. Justin shares his entrepreneurial journey, from starting his own CrossFit gym to successfully helping other businesses grow through effective Google […] The post Turning Clicks to Clients, with Justin Minick, SOS Marketing Solutions appeared first on Business RadioX ®.

In this episode, we break down the most effective types of social media ads and what makes them successful. Learn about targeting, content creation, and key strategies to boost your side hustle—without wasting money! Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

In this episode:  Tara shares the strategies she uses for targeting Facebook ads that can help you get customers for your business Why you especially need to know your numbers for ads How calculate ROAS for your ad-spend Figuring out which ads to use

Patrick explores a cost-effective and highly effective advertising strategy for artists, photographers, and creatives. He discusses the limitations of social media ads for art promotion and introduces the concept of using postcards for direct mail marketing. Drawing inspiration from a local kid's creative marketing approach, Patrick outlines how artists can leverage postcards to gain local visibility and generate interest in their work. He provides practical tips on what to include on the postcards, ways to make them visually appealing, and how to distribute them effectively. Patrick emphasizes the potential return on investment and encourages creatives to adopt this underutilized marketing technique to boost their business in 2024. Chapters (00:00) Introduction to Creative Advertising for Artists (00:48) The Power of Local Marketing (01:34) Real-World Marketing Inspiration (02:57) The Cyclical Nature of Advertising Trends (04:36) Challenges with Social Media Ads (05:26) Reviving Direct Mail Marketing (07:24) Practical Steps for Postcard Marketing (14:13) Designing an Effective Postcard (23:26) Final Thoughts and Encouragement   Links Vista Print Link Google Voice Image of my Neighbors Postcard Stay Up To Date With The Latest https://linktr.ee/artmarketingpodcast