Podcast appearances and mentions of meta descriptions

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Best podcasts about meta descriptions

Latest podcast episodes about meta descriptions

SEO im Ohr - die SEO-News von SEO Südwest
Google Core Update ist durch, Rankingfaktoren für Google Shopping: SEO im Ohr - Folge 333

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Dec 6, 2024 13:54


Fri, 06 Dec 2024 17:34:13 +0000 https://podcast552923.podigee.io/336-neue-episode c5bd8ac1c4df2cc5d4abbef9754e8748 Google hat endlich das Core Update vom November abgeschlossen. Es dauerte länger als drei Wochen. Am 11. November hatte das bisher letzte Google Core Update begonnen. Am 5. Dezember, also 24 Tage danach und damit zehn Tage später als erwartet, meldete Google das Update als beendet. Eine neue Studie zeigt mögliche Rankingfaktoren für Google Shopping. Ganz vorne mit dabei: die Domain Authority, die Verwendung des Ziel-Keywords in der Meta Description und die Verwendung von strukturierten Daten für Reviews. Google zeigt keine Informationen mehr dazu an, ob einzelne Ergebnisse personalisiert wurden. Dafür gibt es im Footer der Suchergebnisseiten einen neuen Hinweis sowie die Möglichkeit, die Personalisierung auszuschalten. Chrome Site Engagement: Googles Browser sammelt Daten zum Nutzerverhalten, die in die Rankings einfließen könnten. John Müller hat erklärt, welche Gründe dagegen sprechen, dass Google vor dem Verhängen einer Manuellen Maßnahme Vorwarnungen ausspricht. full Google hat endlich das Core Update vom November abgeschlossen. Es dauerte länger als drei Wochen. no

The Digital Revolution Podcast - With Eli Adams
Video SEO Essentials with Rob Wilson

The Digital Revolution Podcast - With Eli Adams

Play Episode Listen Later Nov 19, 2024 65:04


Send us a textStruggling to Get Your Videos Seen?In today's episode of the Digital Revolution Podcast, Eli sits down with Rob Wilson, the face of vidIQ, to explore top strategies for YouTube growth. Rob shares his journey and expert insights on video SEO, from crafting compelling thumbnails to mastering short-form content. Perfect for creators and business owners, this episode is packed with actionable tips to boost your YouTube presence and stay.0:00 Intro01:43 Meet the SEO Expert04:05 Who is Charles Float? Background and Journey06:39 Charles' Path to Entrepreneurship07:48 Shadow Work10:44 Exciting Projects Charles is Working On12:39 What is the SEO Mapping Tool?15:49 How the Topical Map AI Enhances SEO17:54 What is Parasite SEO and How Does it Work?20:28 Risks and Rewards of Using Parasite SEO23:43 Linking Strategies: Where and How to Link for SEO25:05 Uncommon SEO Tactics to Help Rank Your Website31:54 Best Practices for Manual Internal Linking Optimization35:28 Is Site Crawl and Search Optimization Enough for SEO?36:44 Ideal Number of Internal Links per Page for SEO38:50 How to Identify Pages that Need Ranking41:55 Optimizing Titles and Meta Descriptions for SEO45:19 Using Schema Markup for Better SEO47:32 Key Ranking Signals Every SEO Should Know53:51 Essential SEO Actions You Need to Implement56:22 Additional Uncommon SEO Tactics to Boost Rankings57:24 Future Trends and the Evolution of SEODon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

The Digital Revolution Podcast - With Eli Adams
Uncommon SEO Tactics That Still Work with Charles Floate

The Digital Revolution Podcast - With Eli Adams

Play Episode Listen Later Nov 12, 2024 61:48


Send us a textEver wondered which overlooked SEO tactics can still drive big results?In today's episode of the Digital Revolution Podcast, digital marketing and SEO expert Charles Float shares powerful, lesser-known strategies to boost your visibility and refine your approach in an evolving landscape. From leveraging user engagement signals and harnessing the power of Parasite SEO to enhancing your site's performance with internal linking and optimized meta titles, Charles dives deep into tactics that make a difference. Plus, get insights into the growing role of AI in SEO and what it means for your future strategy. 0:00 Intro01:43 Meet the SEO Expert04:05 Who is Charles Float? Background and Journey06:39 Charles' Path to Entrepreneurship07:48 Shadow Work10:44 Exciting Projects Charles is Working On12:39 What is the SEO Mapping Tool?15:49 How the Topical Map AI Enhances SEO17:54 What is Parasite SEO and How Does it Work?20:28 Risks and Rewards of Using Parasite SEO23:43 Linking Strategies: Where and How to Link for SEO25:05 Uncommon SEO Tactics to Help Rank Your Website31:54 Best Practices for Manual Internal Linking Optimization35:28 Is Site Crawl and Search Optimization Enough for SEO?36:44 Ideal Number of Internal Links per Page for SEO38:50 How to Identify Pages that Need Ranking41:55 Optimizing Titles and Meta Descriptions for SEO45:19 Using Schema Markup for Better SEO47:32 Key Ranking Signals Every SEO Should Know53:51 Essential SEO Actions You Need to Implement56:22 Additional Uncommon SEO Tactics to Boost Rankings57:24 Future Trends and the Evolution of SEODon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

SEO im Ohr - die SEO-News von SEO Südwest
Präzise Titel und Meta Descriptions helfen bei ungewünschten Rankings: SEO im Ohr - Folge 312

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Jul 12, 2024 14:57


Fri, 12 Jul 2024 16:04:09 +0000 https://podcast552923.podigee.io/315-neue-episode 2ce7dcbdd215ec7352e477b27491ef87 Wenn eine Website für unerwünschte Keywords rankt, sollte man die Titel und Meta Descriptions unter die Lupe nehmen. Laut Google lohnt es nicht immer, sich zu viele Gedanken über eine einzelne URL zu machen. Dass Websites auch für Keywords ranken, die gar nicht angesprochen werden sollen, ist eher die Regel als die Ausnahme. Laut Google schadet das einer Website nicht. Wer es dennoch vermeiden möchte, sollte einen kritischen Blick auf die Titel und Meta Descriptions der Website werfen. Zu viel Zeit auf eine einzelne URL bzw. eine auf eine einzige Seite zu verwenden, ist laut Google manchmal nicht sinnvoll. Das kann zum Beispiel dann der Fall sein, wenn sich Google trotz aller Bemühungen für die falsche Canonical URL entscheidet. In der Google Search Console kann man jetzt die Versand- und Rückgabebedingungen für Onlineshops festlegen. Google zeigt jetzt Gutscheincodes direkt in den Suchergebnissen an. Wenn Content aus Reddit ohne Klarnamen rankt, brauchen dann Blogs und Websites überhaupt noch Autorenangaben? full Wenn eine Website für unerwünschte Keywords rankt, sollte man die Titel und Meta Descriptions unter die Lupe nehmen. Laut Google lohnt es nicht immer, sich zu viele Gedanken über eine einzelne URL zu machen. no

The Beginner Photography Podcast
480: Connor Walberg: Expert SEO Tips for Photographers

The Beginner Photography Podcast

Play Episode Listen Later Jun 11, 2024 60:27 Transcription Available


In this episode of the podcast, I chat with Connor Walberg, an experienced action sports photographer and SEO expert, who shares invaluable tips to kickstart your online presence. From understanding the power of Google My Business to crafting compelling image descriptions, Connor provides a clear roadmap for SEO success tailored for photographers. The Big Ideas:Utilize Google My Business: An optimized Google My Business listing can significantly improve your ranking in local search results, making it easier for potential clients to find you.Craft Meaningful Content: Focus on producing helpful and relevant content that answers your audience's questions and highlights your expertise. Personal experiences make your site stand out.Proper Keyword Use: Effective SEO involves natural keyword integration in descriptions and alt text without stuffing. Relevance and locality should guide your keyword strategy.Inbound Links are Crucial: Obtaining backlinks from quality and relevant websites increases your site's authority. Think of it as a popularity contest where credibility is key.Photography Action Plan:Optimize Google My Business Listing: Fill out all sections with accurate information, including hours, services, and engaging photos. Encourage your clients to leave reviews and share their experiences to build trust and improve local SEO.Create Helpful Blog Content: Identify common questions or problems your audience faces and address them in your articles. Incorporate personal anecdotes and real-world experiences to make your content relatable and engaging.Correct Use of Keywords: Integrate keywords naturally into your website copy and image descriptions to enhance SEO without overwhelming the content. Focus on local keywords and niche-specific terms to attract the right audience and improve your search rankings.Build Quality Backlinks: Reach out to relevant industry websites or local businesses for guest posting opportunities or collaborations. Participate in podcasts or write articles for other sites to earn credible inbound links to your site.Monitor and Adjust Using Google Search Console: Regularly check your site's performance metrics and keyword rankings in Google Search Console. Optimize your Meta Descriptions to be compelling and relevant, potentially increasing your click-through rates from searRESOURCES:Check out Connor Walberg's website with helpful SEO tips for photographers - https://connorwalberg.com/Download your free copy of 46 Creative Photo Ideas to Get You Out of a Rutat https://creativeimageideas.com/ Connect with the Beginner Photography Podcast! Join the free Beginner Photography Podcast Community at https://beginnerphotopod.com/group Send in your Photo Questions to get answered on the show - https://beginnerphotopod.com/qa Grab your free camera setting cheatsheet - https://perfectcamerasettings.com/ Thanks for listening & keep shooting!

The Basic B
4 Important On-Page SEO Factors

The Basic B

Play Episode Listen Later May 3, 2024 21:04 Transcription Available


There are 4 critical pieces you must have in place on every single page on your site in order to improve your SEO ranking. Following best practice guidelines enables you to show up in search results—right where your ideal clients are looking for you! With these quick fixes, you'll elevate your copy, market more easily, & convert people more easily (to podcast listeners, blog readers, paying clients, & more)! Get your notebooks ready—and press play!With this episode you'll be able to:Learn what 4 parts of EVERY website page are absolutely necessary for SEO.Discover how to incorporate keywords in these SEO factors.Uncover how to prioritize your time & effort with these important SEO factors.Submit your question & get an answer on an upcoming podcast!Links & Mentioned Resources:Keyword Research TutorialSEO-ified Podcast Show Notes & Blog TemplatesSEO Basics ChecklistDFY SEO PacketRelated Episodes:Quick Win: SEO title + meta descriptionAmanda's DFY SEO PacketThis episode of The Basic B podcast is brought to you in partnership w/ Leah Bryant Co.! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!Get SEO to work for you—with the DFY SEO Packet from SEO copywriter, Brittany Herzberg. More details here!———Find B on: Instagram, YouTube, Threads, & LinkedIn. Often mentioned:Buzzsprout (get $20 off)Legal templates ($50 off code: BASICB)Hello Audio (get 40% off)Styled Stock SocietyBrain.fm (1 mo. free!)Book of the Mo. ClubHoneyBook (25% off)(*affiliate links included, which means I might make a lil money when you click. I only recommend people, products, & programs I use & ❤️)

Online Marketing zum Mittag
So sieht die perfekte Metadescription aus

Online Marketing zum Mittag

Play Episode Listen Later Apr 8, 2024 26:14


Die perfekte Meta Description: Mache deine Webseite unwiderstehlich für Suchende! Ich erkläre dir, worauf Du achten solltest und gebe dir nützliche Tipps an die Hand.

The Guy R Cook Report - Got a Minute?
Do you understand Meta description too short

The Guy R Cook Report - Got a Minute?

Play Episode Listen Later Feb 27, 2024 0:52 Transcription Available


Got a Minute? Checkout today's episode of The Guy R Cook Report podcast - the Google Doc for this episode is @ Do you understand Meta description too short ----more---- Support this podcast Subscribe where you listen to podcasts I help goal oriented business owners that run established companies to leverage the power of the internet Contact Guy R Cook @ https://guyrcook.com The Website Design Questionnaire https://guycook.wordpress.com/start-with-a-plan/ In the meantime, go ahead follow me on Twitter: @guyrcookreport Click to Tweet Be a patron of The Guy R Cook Report. Your help is appreciated.   Contact Guy R Cook https://theguyrcookreport.com/#theguyrcookreport Follow The Guy R Cook Report on Podbean iPhone and Android App | Podbean   https://bit.ly/3m6TJDV Thanks for listening, viewing or reading the show notes for this episode. This episode of The Guy R Cook Report is on YouTube too @ This episode of The Guy R Cook Report Have a great new year, and hopefully your efforts to Entertain, Educate, Convince or Inspire are in play vDomainHosting, Inc 3110 S Neel Place Kennewick, WA 509-200-1429

The Basic B
Quick Win: SEO Title + Meta Descriptions

The Basic B

Play Episode Listen Later Feb 23, 2024 15:32 Transcription Available


What are SEO titles and meta descriptions? What goes in them? And how long should they be? There's a lot to know about these 2 seemingly innocent meta tags, but much of the information out there seems like a bunch of jargon. Lucky for you, I absolutely love breaking the complicated down into easy-to-digest basics! In this episode, I'm going deep into SEO titles + meta descriptions—where they show up, how to write them, & more!With this episode you'll be able to:Learn what SEO titles + meta descriptions are.Discover which web pages need SEO titles + meta descriptions.Uncover best practices for these meta tags.Let me know if you have any follow up questions about SEO titles or meta descriptions—here's the link for the question form!Mentioned Resources:SEO PacketSEO Basics ChecklistThis episode of The Basic B podcast is brought to you in partnership w/ Leah Bryant Co.! Help me reach more service providers like you by following the show & leaving a rating or review on Apple & Spotify!Find me on: Instagram, YouTube, & LinkedIn.Ask your question! I often mention:Leah BryantBuzzsproutStyled Stock SocietyLegal templates (use code: BASICB for $50 off)GAB w/ CeliBrain.fmHelloAudioBook of the Mo. ClubHoneyBook(*affiliate links included, so I might make a lil money when you click. I only recommend people, products, & programs I use)

Simple Marketing and SEO Podcast - SEO 101, SEO Tips, SEO keywords, and  SEO for coaches, online businesses, entrepreneurs.
Blog SEO Questions - Do Blog Post Titles and Meta Descriptions Help your SEO?

Simple Marketing and SEO Podcast - SEO 101, SEO Tips, SEO keywords, and SEO for coaches, online businesses, entrepreneurs.

Play Episode Listen Later Jan 23, 2024 9:12 Transcription Available


How does blog SEO work? Do title tags and meta descriptions on blog posts help your SEO? Should you use SEO keywords in your blog posts if you want to get organic traffic? How do you grow your business with Google? Find out all this and more in today's Simple Marketing & SEO podcast episode. Do you have a question for me? Submit it via the new Google form here - https://forms.gle/LryMGf5fTkS2tb9b9Want to work with me 1:1? Learn more here - https://www.etchedmarketing.com/working-with My free resources, including the SEO Content Quick Start Guide and my free class, are available here. https://www.etchedmarketing.com/freebiesVisit my website to learn more about SEO and Content Marketing. I've got a blog with tons of helpful posts. https://www.etchedmarketing.com/Do you have a question you'd like me to answer on the podcast? Ask it here - https://forms.gle/Fbrqpmss6gxUnaMj7Would you like to work together? I'd love to help you with your SEO or organic marketing. Let's chat. Email me at rachel@etchedmarketing.com today or visit the website to learn about my SEO Audits, SEO Keyword Strategy Calls, Content Calendar Calls, or SEO Consulting options. Let's grow your organic traffic together. https://www.etchedmarketing.com/working-with

Meredith's Husband
The Ultimate Blog SEO Checklist

Meredith's Husband

Play Episode Listen Later Jan 15, 2024 30:55


SEO for Bloggers - Episode 97The Ultimate Blog SEO Checklist Blog SEO Checklist [download]https://seiq.meredithshusband.com/c/questions/blog-seo-checklistIn this episode...[0:49] The Ultimate SEO Checklist for Blogs[3:26] SEO Checklist 1. The Slug[5:11] SEO Checklist 2. The Title Tag[6:13] SEO Checklist 3. Headings [8:08] SEO Checklist 4. Meta Description[10:35] SEO Checklist 5. Excerpt[11:21] SEO Checklist 6. Image Alt Tags[12:03] SEO Checklist 7. Blog Text[12:08] SEO Checklist 8. Subheadings[12:58] SEO Checklist 9. Length[14:18] SEO Checklist 10. Filenames[16:28] SEO Checklist 11. Duplicate Content[18:11] SEO Checklist 12. Links[20:01] SEO Checklist 13. Date[21:44] SEO Checklist 14. Define Your Keyword Target[27:39] Example of Good Image Alt Text[28:34] Example of Bad Image Alt Text Get in touch:> https://www.meredithshusband.com/contact

WWW Wundersame Website Welt. Entspannt durch's World Wide Web.
Was ist eigentlich eine Meta-Description bzw. eine Meta-Beschreibung?

WWW Wundersame Website Welt. Entspannt durch's World Wide Web.

Play Episode Listen Later Jan 3, 2024 3:36


In der Reihe "Was ist eigentlich…?" erkläre ich dir kurz und knackig, was eine Meta-Description bzw. eine Meta-Beschreibung ist. Warum sie SEO relevant ist und was eine gute Beschreibung ist.

Blogging with Lesli Peterson
Meta Descriptions: Why Google changes them + how to optimize

Blogging with Lesli Peterson

Play Episode Listen Later Oct 18, 2023 9:49


We know that Google can change the prescribed meta description up to 70% of the time. What makes them do this? What can you do to lower the chances of this happening to you? And what makes a meta description "good"?? THE INSIDER MEMBERSHIP IS OPEN AGAIN! Learn more here: https://leslipeterson.com/insider2/If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipetersonThe quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything I don't use myself!

SEO im Ohr - die SEO-News von SEO Südwest
Google Core Update abgeschlossen - was hat es gebracht? SEO im Ohr - Folge 267

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Sep 9, 2023 13:05


Eines lässt sich nach dem Abschluss des Google Core Updates feststellen: Die Auswirkungen gehen bei vielen Websites in die von Google proklamierte Richtung. Das heißt konkret: Original-Inhalte mit Mehrwert und Expertise gewinnen, während Massen-Content und von anderen Websites übernommene Inhalte verlieren. Google zeigt jetzt die Namen von Websites in allen Sprachen an, nachdem zuvor nur wenige Sprachen, darunter Deutsch, unterstützt wurden. Weniger Inhalt auf Webseiten kann tatsächlich die Wahrscheinlichkeit erhöhen, dass Google die hinterlegte Meta Description verwendet. Google hat Empfehlungen dazu abgegeben, ob man im Sinne von Helpful Content komplette Seiten ohne Originalinhalte löschen sollte, oder ob es genügt, einzelne Textpassagen zu entfernen.

Private Practice Elevation with Daniel Fava
Bonus: SEO Quick Tip - Optimizing Titles and Meta Descriptions

Private Practice Elevation with Daniel Fava

Play Episode Listen Later Aug 28, 2023 9:55


In this special SEO Quick Tip episode, we will be discussing the importance of optimizing your titles and meta descriptions on your website.    These elements play a crucial role in on-page optimization, helping your website rank higher for the keywords you are targeting.    In this episode, we will explore the best practices for crafting effective titles and meta descriptions, and how they can impact your search engine rankings.   Your title tags and meta descriptions are the very first thing that users will see in those Google search results. It's not only important to optimize them so that you improve your ranking, it's equally important to make them enticing to users.   We want people to go from Google to your website right?    Well, listen up as we break down these crucial SEO factors and give you a quick rundown on titles, meta descriptions and how you can optimize them. In This Episode, You'll Learn: What are titles tags and meta descriptions The importance of optimizing titles and meta descriptions on websites Best practices for creating optimized title tags for your website to help boost search engine rankings Tips for writing great meta descriptions to help your SEO

301: The Redirect
EP 49 - SEO AI for Title & Meta Descriptions with Yoast

301: The Redirect

Play Episode Listen Later Aug 22, 2023 12:28


New to version 21.0 Yoast introduces AI for your title and meta descriptions. Is it any good and how can :"auto-applying" all features help or hinder your website optimization? Today we dig a little further and offer some nifty tips on how you can make this a part of your marketing mix.

The Simple and Smart SEO Show
SEO SHORTS: SHOPIFY HOME PAGE SEO FOR BEGINNERS

The Simple and Smart SEO Show

Play Episode Listen Later Aug 4, 2023 8:56 Transcription Available


Fun fact for our ecommerce friends—Shopify is sneaky! They hide your Home page SEO title & meta description fields.In this installment of SEO Shorts—Crystal helps you find it!This is perfect for existing Shopify store owners, Etsy store owners considering opening a Shopify store, & anyone who's just curious about… Shopify!You'll learn:what a meta description iswhat an SEO title iswhy it's critical to have an SEO title & meta description for your Shopify siteideal character count for bothif you should add a social sharing imageYou may also want to check out these episodes:→  Etsy SEO w/ Nicole Lewis→  What is SEO Shorts?→  AI to help your Shopify & Etsy SEOHelp us spread the word about SEO Shorts! Leave a review on your favorite podcast player! (It takes less than 3 minutes & really helps us reach more business owners like you.)If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showApply to be our podcast guest!

Duo On Air Podcast
How To Write The Best Meta Descriptions To Drive Traffic

Duo On Air Podcast

Play Episode Listen Later Apr 10, 2023 19:09


Even if you have an optimized website, the best keywords, and a perfect content strategy, you might be missing these two crucial things for your business' success! If you don't have an enticing SEO title or engaging meta description accompanying your content, the chances of your website being seen (let alone ranking on search engines) falls drastically.    In this episode we are digging into how to write the best meta data for your website along with which factors are actually ranking factors. This will help you understand where to spend the majority of your time when making these updates.    DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/write-the-best-seo-title-and-meta-description   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Search with Candour
Google adds 'your favourite brands' on SERPs and an OpenAI meta description generator

Search with Candour

Play Episode Listen Later Apr 3, 2023 12:15


It's a quick little Jack solo episode this week. Jack gives you a few updates and recommendations including: If you'll be in Brighton on Wednesday 19th April 2023 - get tickets for the live podcast event here. SISTRIX's new competitor ranking comparison feature SERP Snippet Preview Meta description generator (powered by OpenAI) Google Search adds 'your favourite brands' to SERPs For all the links and transcripts, head to search.withcandour.co.uk.

Rankable
Winning Brand Equity on the SERPs with Remarkable Content ft. Lily Ugbaja - Episode 99

Rankable

Play Episode Listen Later Mar 8, 2023 32:31


In episode 99, Lily Ug stops by to share some thoughts on how brands can win the SERPs through high quality content strategy and content creation.Lily gives insights into the importance of topic clusters and creating content with E-E-A-T in mind to drastically improve your results.We also discuss some opinions on generative AI for SEO content and what steps brands will need to take to compete with AI.(0:00) Intro(2:50) Earning Brand Equity on the SERPs(4:38) Titles & Meta Descriptions(7:44) How to Create Balance with Topic Clusters(8:54) The right approach to E-E-A-T(11:48) Opinions on AI content(16:15) How Brands Can Fend Off AI Content(22:06) Rapid Fire Rankings

The Simple and Smart SEO Show
There's No Shame In Your SEO Game: 5 Common Website Issues We All Experience

The Simple and Smart SEO Show

Play Episode Listen Later Feb 1, 2023 42:16 Transcription Available


Today we are talking common SEO audit issues we've seen! Welcome to the Simple & Smart SEO Show!Share us with a friend!1. Common SEO Audit issues:Broken LinksMeta Description errorsLow Word Count404 pagesMultiple or missing H12. How they happen?Broken Links: when a user clicks on an online link that doesn't go anywhere.Meta Description: missing descriptions, duplicated ones or too long/short.Not having enough words on the page (maybe page is image-heavy).3. Make your URLs "SEO friendly" by: Including keywords separated by dashes.Avoiding  characters like ampersands, at symbols or exclamation points.Get insider Shopify Page Tips!4. What about content?Content should be scannable and helpful to the reader in order to rank favorably with Google.For blogs, aim for a minimum of 300 words.The length of content depends on what is already ranking for that keyword.Let us know what you think of the episode! Leave a text or voice noteApply for your own $99 SEO Site Audit!UnNoticed Entrepreneur - step into the spotlight.Entrepreneurs share their secrets to getting noticed in 20 minutes.Listen on: Apple Podcasts Spotify After Hours Entrepreneur: Your Guide to Profitable, 6-Figure YearsAction Takers Only.Listen on: Apple Podcasts SpotifyIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showJoin the private podcast—SEO ShortsBe our (podcast) guest! Apply hereB's One-Stop SEO cheat sheetbrittanyherzberg.com / Instagram 10,000 Jasper words FREE!crystalwaddell.comGet the Show merch!

The Digital Helpdesk - Marketing, Vertrieb, Kundenservice und CRM
#197 Short - Wie schreibt man gute SEO-Texte?

The Digital Helpdesk - Marketing, Vertrieb, Kundenservice und CRM

Play Episode Listen Later Jan 5, 2023 12:56


Wir starten ins neue Jahr mir einem Shortcast zur Optimierung eurer SEO-Texte. Jennifer Lapp, Leiterin des deutschsprachigen SEO-Teams bei HubSpot, erklärt, was einen qualitativ hochwertigen SEO-Text ausmacht und gibt wertvolle Tipps für die Anwendung erfolgreicher SEO-Methoden. Wie kann man am Besten die eigene Zielgruppe definiert, welche Rolle spielen Keywords, worauf kommt es bei der Meta Description und internen Verlinkungen an und welche Faktoren sind relevant, damit ein Text auch wirklich gelesen wird? Themen: [2:10] Zielgruppe definieren [3:28] Keyword Recherche [4:33] Spezifischer Content [5:17] Ansprechend schreiben [7:10] Leserfreundliche Gestaltung [8:21] Interne Verlinkungen setzen [9:01] Titel und Meta Description Feedback? Gerne an podcast-dach@hubspot.com  Mehr über uns unter: https://www.hubspot.de/podcasts/listen-and-grow

Le SEO pour tous : La face cachée de Google, YouTube et Amazon
198. Comment améliorer une méta description : 4 exemples pratiques

Le SEO pour tous : La face cachée de Google, YouTube et Amazon

Play Episode Listen Later Nov 21, 2022 42:40


Vous avez désormais droit aux snippets. Soit votre site internet a atterri là "comme par hasard" après une mise à jour d'algorithmes, ce qui est déjà très bien.  Soit vous (ou votre prestataire SEO) avez travaillé d'arrache-pied sur plusieurs paramètres du site, ce qui est très honorable.  Google reste méticuleux sur la qualité des méta descriptions.  Aussi dans une perspective pédagogique, google a publié à l'attention des propriétaires de sites internet, 4 exemples pratiques de formats de méta description, à adopter... ou à fuir. Liens des outils pour la question du jour :  https://www.seoquantum.com https://search.google.com/search-console/about

Christian Motivation Daniel Latta Motivation
Meta Description SEO Search Engine Optimization icangetclients.com

Christian Motivation Daniel Latta Motivation

Play Episode Listen Later Nov 15, 2022 3:21


In this episode we talk about the ultimate sales letter online. --- Support this podcast: https://anchor.fm/daniel-latta/support

The Itay Verchik Show
מה זה המושג הזה Meta Description SEO - איתי ורצ'יק IVBS קידום אתרים אורגני בגוגל

The Itay Verchik Show

Play Episode Listen Later Oct 3, 2022 0:47


- מונחים הקשורים לקידום אתרים אורגני בגוגל SEO - מה זה המושג הזה Meta Description - בהקשר של קידום אתרים אורגני בגוגל SEO? https://itayverchik.co.il/tutorial-videos/ --- Send in a voice message: https://anchor.fm/itay-verchik/message

Triunfa con tu blog | Vive de tu pasión
141: Cómo ganar más clicks en Google

Triunfa con tu blog | Vive de tu pasión

Play Episode Listen Later Sep 30, 2022 10:47


Cómo llamar más la atención para conseguir más clicks en los resultados de Google.Optimizar la Meta Description para conseguir más clicksy subir posiciones en GoogleLa metadescription es el texto que aparece debajo del título en los resultados de Google.Puedes añadirla con el plugin Yoast SEOPermite llamar la atención y dar más info a los usuarios sobre el contenido- La metadescription puede cambiar su forma de presentarlo. Snippet distinto. Google puede usar texto de la meta-description, texto del artículo, listados del índice...1. Ofrece la respuesta. Qué es Marketing Digital. Ranking de vendehúmos. Mejores micrófonos. Ponlos numerados. 2. Añade las palabras clave para que salgan resaltadas y luego respuesta y luego más.3. Añade iconos en h24. Añade listado. Ejemplo: Mejores hostings5. Ajústate al límite de caracteres: 90. Luego añade Google.Ejemplo: Busca en Google "mejor hosting borja"Consejos:- Usa listas porque las añade Google- Añade imágenes y vídeos- Subtítulos- Preguntas frecuentes- Empieza optimizando los artículos más importantes y los que más visitas tengan. ¿Home? Busca tu nombre.- Luego todas las páginas. También tienda.- Saca ideas de los que salen primero y de resultados en inglés- Revisa cada añoTarda unos días en aparecer los cambiosPatrocinadores y Recursos:Hostinger: Mejor hosting WordPress al mejor precio: https://borjagiron.com/hostinger Semrush: Herramienta SEO y Marketing Digital todo en uno: https://borjagiron.com/semrush Prueba gratis Audible y escucha audiolibros desde https://borjagiron.com/audible Prueba Canva Pro 45 días gratis para crear diseños fácilmente: https://borjagiron.com/canva Sendinblue: Herramienta de Email Marketing: https://borjagiron.com/sendinblue Benchmark Email: Herramienta de Email Marketing: https://borjagiron.com/benchmark Manychat: Automatiza mensajes en Instagram: https://borjagiron.com/manychat Spreaker: Crea tu podcast: https://borjagiron.com/spreakerCursos Marketing Digital Gratis: https://triunfacontublog.com Blog: https://borjagiron.comNewsletter: https://borjagiron.com/newsletter

SEO para Google
354: Cómo optimizar la Meta Description para conseguir más clicks

SEO para Google

Play Episode Listen Later Sep 28, 2022 13:14


Cómo optimizar la Meta Description para conseguir más clicksy subir posiciones en GoogleLa metadescription es el texto que aparece debajo del título en los resultados de Google.Puedes añadirla con el plugin Yoast SEOPermite llamar la atención y dar más info a los usuarios sobre el contenido- La metadescription puede cambiar su forma de presentarlo. Snippet distinto. Google puede usar texto de la meta-description, texto del artículo, listados del índice...1. Ofrece la respuesta. Qué es Marketing Digital. Ranking de vendehúmos. Mejores micrófonos. Ponlos numerados. 2. Añade las palabras clave para que salgan resaltadas y luego respuesta y luego más.3. Añade iconos en h24. Añade listado. Ejemplo: Mejores hostings5. Ajústate al límite de caracteres: 90. Luego añade Google.Ejemplo: Busca en Google "mejor hosting borja"Consejos:- Usa listas porque las añade Google- Añade imágenes y vídeos- Subtítulos- Preguntas frecuentes- Empieza optimizando los artículos más importantes y los que más visitas tengan. ¿Home? Busca tu nombre.- Luego todas las páginas. También tienda.- Saca ideas de los que salen primero y de resultados en inglés- Revisa cada añoTarda unos días en aparecer los cambiosPatrocinadores y Recursos:Hostinger: Mejor hosting WordPress al mejor precio: https://borjagiron.com/hostinger Semrush: Herramienta SEO y Marketing Digital todo en uno: https://borjagiron.com/semrush Prueba gratis Audible y escucha audiolibros desde https://borjagiron.com/audible Prueba Canva Pro 45 días gratis para crear diseños fácilmente: https://borjagiron.com/canva Sendinblue: Herramienta de Email Marketing: https://borjagiron.com/sendinblue Benchmark Email: Herramienta de Email Marketing: https://borjagiron.com/benchmark Manychat: Automatiza mensajes en Instagram: https://borjagiron.com/manychat Spreaker: Crea tu podcast: https://borjagiron.com/spreakerCursos Marketing Digital Gratis: https://triunfacontublog.com Blog: https://borjagiron.comNewsletter: https://borjagiron.com/newsletter

SEO 101 on WebmasterRadio.fm
SEO 101 Ep 438: WordPress 6.02 Security Issues, Google's Advice on Meta Descriptions, and More.

SEO 101 on WebmasterRadio.fm

Play Episode Listen Later Sep 17, 2022 37:08


The show started with a status check on Google's Helpful Content Update. Ross & Scott then moved on to WordPress 6.02 security issues and Google's advice on meta descriptions. They also gave valuable tips when they answered a few questions from the audience.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Distinctly Digital: A Modern Recruiting Podcast
Choosing the Right SEO Keywords for Your Recruiting Website

Distinctly Digital: A Modern Recruiting Podcast

Play Episode Listen Later Sep 9, 2022 11:38


Welcome to the 20th episode of Distinctly Digital: A Modern Recruiting Podcast!In our quickest episode yet, hosts Steve Gipson and Ryan Berger sit down to talk about how to choose the right SEO keywords for your recruiting firm's website. Stick around to learn more about conducting and implementing keyword research and learn a neat trick that will make you feel like a spy.

SEO im Ohr - die SEO-News von SEO Südwest
Google kennzeichnet schnell lesbare Inhalte: endlich keine Diskussion um Mindestwortanzahl mehr? SEO im Ohr - Folge 217

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Sep 2, 2022 16:00


Google testet aktuell Kennzeichnungen in der Suche für kurze Inhalte, die schnell gelesen werden können. Bringt das die Abkehr von künstlich aufgeblähten Texten, und beendet das endlich die Diskussion um die Mindestwortanzahl? Weitere Meldungen in dieser Ausgabe: Das Google Helpful Content Update zeigt noch keine deutlichen Auswirkungen - aber das kann noch kommen. Google nutzt für das Crawlen neuer Verzeichnisse die Signale der gesamten Website. Soft-404-Fehler sollten auch mit Blick auf das Crawl-Budget vermieden werden. Und: Google liefert vier Beispiele für bessere Meta Descriptions.

My Amazon Guy
Amazon Brand Stores Tips & Tricks - Common Bugs - Meta Description

My Amazon Guy

Play Episode Listen Later Aug 31, 2022 12:27


00:00 Amazon Brand Stores Tips & Tricks - Common Bugs - Meta Description00:01 How important is your brand store and what you can do to improve it?00:17 Set the Meta Description00:22 Meta Description is the SEO copy that goes beyond the store and is read by Google00:33 This is read by Google in the Search Algorithm which helps it rank for your Brand name00:41 It can also help non-brand terms to rank as well01:00 Searching my Brand name via Google01:09 My Brand Store in Amazon came up first on the results page01:13 My US website was at the second spot on search result01:19 The power of a Meta Description can be very beneficial01:26 Who wouldn't want to show up at the top of Google for their Brand name?01:36 Showing up for your consumers gives a nice good feeling that you havea legitimate brand01:56 Pointing out where you can find the Meta description 02:03 Matches what we have written on the Edit page02:09 Use the master keywords list that we've talked about during SEO Phase 102:19 Make sure to fill it in and not just put a single word 02:40 Invite to watch the other My Amazon Guy videos about SEO02:47 Showing the live Brand Store on Amazon02:57 Talks about the General Best Practices03:04 Make sure that your big banner has your Brand name03:13 Get that header image filled in03:16 Make sure that you have multiple sub-pages03:18 Giving out the benefits of sub-pages while navigating the sub-pages03:50 Unboxing video can make a higher conversion rate happen04:15 Highlighting the following button to generate followers04:29 Invite to watch a video on how to send emails to your Store's followers04:35 Showing all the social posts on the Amazon page04:48 The keywords you used in your social posts can help rank your products05:01 Clicked the social post and has been directed to the listing05:08 Checking if social posts are populating the detail page05:13 Socials posts are populating; Pointed out on Inspiration on this brand05:22 Used to only work on mobile but, is now available on desktop05:28 Note that there is a major difference between desktop and mobile view05:34 Edit both desktop and mobile views for consumers05:49 Click Preview and share preview to have it checked by others05:57 Run an A/B test to check other consumers take06:04 Get 50% off if you use PickFu by going to pickfu.com/myamazonguy06:14 Some people are having a hard time getting accepted on Amazon06:18 Showing a case that we have encountered in My Amazon Guy06:39 This Brand Store copy got rejected06:43 Amazon came back and said there is a legibility issue07:01 Showing how we fixed the issue we've encountered07:29 Talks more about the issues that you might encounter07:48 Walkthrough going to the Brand Store section07:50 Go to Stores then, click on Manage Stores07:50 Use Vanity URL or Pretty URL to customize your Amazon URL08:57 Navigating through the Momstir Store09:19 Sharing the challenge that we've encountered10:09 3 ways somebody can find your Brand Store10:14 Click on the Brand name of the detail page10:27 If it is not working, your brand note ID is not set10:32 You may not have loaded a UPC code to the GTIN field10:36 To double check, go to the Inventory page10:41 Click Edits and go to the Vital Info10:44 Showing where you can see the UPC10:45 Sharing more about UPC and ASIN 11:02 2nd way for people to find you is via Google11:09 3rd way is by typing it through the URL bar11:21 Type in any keyword in the Amazon search barSupport the show

WP the Podcast | WordPress, Business, & Marketing tips for the WordPress Web Design Professional

In this episode, David and Tim talk about Are Meta Descriptions Important for SEO The post Are Meta Descriptions Important for SEO | EP 819 appeared first on WP Gears.

Alles auf Start - Der SEO-Podcast für Startups/KMU
Warum werden meine Meta Descriptions nicht übernommen? [Alles auf Start 65]

Alles auf Start - Der SEO-Podcast für Startups/KMU

Play Episode Listen Later Jul 14, 2022 13:47


In dieser Episode geht es nur um Meta Descriptions – und um die beliebte Frage, warum diese nicht immer von Google in die Suchergebnisse übernommen werden. Welche 6 wichtigen Empfehlungen gibt es für Meta Descriptions, damit Ihr maximale Kontrolle über Eure Darstellung in Suchergebnissen habt? Episode/Transcript/Shownotes: https://bloo.link/aas65 Für Podcast-Newsletter anmelden + nichts mehr verpassen: https://bloo.link/mhnl Unsere kostenlose SEO-Sprechstunde für Startups + KMU: http://www.seosprechstunde.de/

SEO Podcast With Chris Palmer Marketing
How To Write Page Titles URLs and Meta Descriptions for SEO 2022

SEO Podcast With Chris Palmer Marketing

Play Episode Listen Later Jul 3, 2022 19:50


How To Write Page Titles URLs and Meta Descriptions for SEO 2022 SEO Training and search engine optimization coaching and consulting for all types of websites. Local SEO , GMB , Affiliate. I cover everything SEO related including On-Page SEO , Off-Page SEO , White Hat SEO , Black Hat SEO , Grey Hat SEO , Techniques , Strategies , Methods , Tactics, Anything SEO or SEM digital marketing related I have you covered. Search Engine Optimization Expert and SEO Consultant Chris Palmer Marketing SEO. Learn SEO - SEO Training - SEO Consulting - Digital Marketing Reach out: Chris Palmer Marketing Learn SEO : https://www.youtube.com/chrsplmr Join the group: https://facebook.com/groups/chrispalmerseo/ Twitter: https://twitter.com/seopalmer/ With 11 years of passion through digital marketing. Internet Marketing and Search Engine Optimization For any Business or Person in any Niche that would like to learn search engine marketing (SEM) and content marketing for there websites. SEO and digital marketing is my passion and my life. I love nothing more than happily helping small to large companies and businesses achieve results using search engine marketing and internet marketing. Chris Palmer Marketing SEO 30 W Broad St fl2 Tamaqua Pa 18252 (570) 810-1080 --- Support this podcast: https://anchor.fm/chrsplmr/support

Side Hustle Teachers
11 Ways to Boost Your Blog Post SEO

Side Hustle Teachers

Play Episode Listen Later Jun 19, 2022 0:02


SEO, when implemented properly over time, can provide a major boost to your blog traffic and your overall income. For each blog post you write, you need to have a clear, repeatable, SEO process to make certain that you're maximizing search engines. Follow the steps below to fully optimize every blog post you create. Strategies for improving every post's SEO 1. Write for Your Target Audience It's tempting to try to write posts that appeal to a broad audience - because you don't want to limit the number of people you reach - but focusing on your target audience is key to building strong SEO. Knowing who you're writing for, as specifically as possible, will allow you to craft content that addresses their needs, uses their language, and meets their expectations. 2. Do Keyword Research Find out what your ideal audience is searching for so that you can provide content that answers their questions, and include the search terms strategically in your post. (more on this below). An easy way to do this is to enter a search term into Google and look in 3 places.  Search Autofill. When you start typing your search term, Google will provide options to complete your search. These options are based on your own search history, but also common searches done by others. People Also Ask. Below the first couple of search results you'll find 3-5 other questions that other people with your inquiry have asked.  Related Searches. At the bottom of each page Google provides additional searches that others have done that are similar to what you've searched for. I also recommend that you install a free Chrome extension called Keywords Everywhere. It will provide additional insights on keywords, including long-tail keywords.  A long-tail keyword looks more like a sentence than a typical 1-2 word keyword. For example, if the keyword is “pool cleaning” the long-tail keyword might be “how to start a pool cleaning business.” 3. Add Images Images themselves don't have a direct impact on SEO, they do increase the likelihood that your post will be clicked on, which increases SEO. Be sure to use or create images for your posts that are related to the content in every post. 4. Craft a Great Title Post titles, sometimes called headlines, not only impact your SEO, but they're also a massive factor in whether or not potential readers click on your post. A great post title clearly states what the post is about, asks a question, and/ or creates curiosity in the reader. As I mentioned in the previous post, I recommend using a free tool called Headline Analyzer to create the best possible title. 5. Include Internal Links When ranking content, Google weighs the trustworthiness of websites and individual blog posts. One factor in this measure is how many other pages link to your content as a source. While links from other sites are considered to be more beneficial, links from your own posts also help.  When appropriate, link to other posts you've written. 6. Use Keywords Strategically For each post you're going to determine a primary keyword. This keyword (or short phrase) should be used in specific places and ways to maximize your SEO return. Title. Your keyword should be included in the title of your post, preferably phrased the same way, but there is some flexibility. URL. Like the title, you want to format your url to include your keyword. Meta Description. If you installed the Yoast plugin I recommended last week, there is a space for you to create a meta description. This is the 160 character description that appears in search engine results. Headers. Not only do headers help organize your content and make it easier to read, they're read by Google differently than the body of your post. Headings are assumed to be an outline of your ideas or key points. The largest header, known as H1, should include the post keyword. Typically WordPress sets your post title as H1, so if you've included the keyword in the title, that's set. You can use the keyword in lower level headers as well. In content. Within the blog posts that you create, it's beneficial for your blog post SEO to use your keyword. You can also use variations on that keyword - like those you'd find in a related search - and 1-2 long-tail keywords you discovered during your research. Image Names. When you upload images to WordPress, give each image a title that includes the keyword. This not only boosts SEO, it also makes finding images easier.  Additionally, when you insert an image into a post, be sure to include the keyword in the alt-tag (also called alt-text). 7. Stick to Your Niche Google doesn't like to be confused. If the posts that you publish each week aren't related to the niche you've chosen, it will negatively impact your SEO. When you stay on topic it serves to strengthen your authority with search engines. 8. Build Backlinks As your reach grows and you build relationships with other bloggers you will find your own blog posts being cited as a source for others. This builds your authority with search engines and helps them see you as a trusted source.  Even if others aren't linking to you within their content, you can earn backlinks by guest posting or being featured on other websites.  Search engines also place higher value on backlinks from highly trusted sources, so choose your collaborators wisely. Strategies for improving your site's SEO Try these tricks for getting more bang for your SEO buck site-wide. 9. Update Old Content If you've got content on your site that's more than a year old, review it to see if any data needs to be updated, or if the content is still accurate. Depending on your niche, things can change quickly. You'll also want to check for broken links or other links that don't go where you want them to anymore. Use a free tool like this one to run a site-wide check. 10. Focus on Page Speed Search engines factor in your page's speed when ranking your posts, but that's not the only way speed can impact your SEO. Your bounce rate and the average length of time people spend on your page are also part of the algorithm, and they're affected by page speed as well. Check out this post from HubSpot on how to improve your site speed.  11. Make Your Posts Mobile Friendly With society being increasingly dependent on our phones, is it any wonder that making every aspect of your site mobile-friendly is a necessity. If you have the Divi Theme on your website, be sure to use the tool that allows you to check what each page looks like on mobile devices. Remember that SEO takes time to have a measurable impact on your blog. If you put consistent effort in and focus on Rule #1 (provide value first), your audience, following, and income will grow! If you want to know how to build, grow, and start making money from your blog, check out Teacher Blog Academy. The only program created specifically for teachers, by a teacher, that will show you how to create a profitable blog! Learn more at teacherblogacademy.com

Search with Candour
The latest product review update, tabbed meta descriptions in SERPs, SISTRIX's new Live Data feature, updates for Google Tag Manager and RIP to the URL parameters tool

Search with Candour

Play Episode Listen Later Apr 4, 2022 41:12


In this episode, you will hear Mark Williams-Cook & Jack Chambers talk about: The latest Google product review update Tabbed meta descriptions in SERPs SISTRIX's new Live Data feature Important updates for Google Tag Manager RIP URL parameters tool Full show notes, links and transcript are available at search.withcandour.co.uk.

Web Presence Rockstars
Proof that Content is Super Important to SEO

Web Presence Rockstars

Play Episode Listen Later Mar 17, 2022 6:03


Did you know that Google can rewrite your Title Tags and Meta Descriptions to better suit your website content? It's true! They did it on my website - they used a paragraph tag about halfway down the page as the description - and it's actually much better than what I wrote as the meta description.  I read somewhere that Google rewrites about 60% of all websites' title and descriptions for search engine results which is why the content on your website is super important!  Listen to get more info.  And of course if you have any questions or need help, click the link below to send a voice message.  Or contact me on FB @poweredbyrio IG @mistiesmithrio or the website https://poweredbyrio.com.  Don't forget to hook your website up to the Google Search Console.  It's free! Thanks for listening! --- Send in a voice message: https://anchor.fm/mistie-smith/message

Search Effect – der SEO Podcast
7. Die übersehene Macht der Meta Descriptions

Search Effect – der SEO Podcast

Play Episode Listen Later Mar 17, 2022 32:25


Da die Meta Descriptions keinen Einfluss auf die Rankings in Suchmaschinen haben und Google sie zudem häufig umschreibt, werden sie teils stark vernachlässigt. ABER: In ihnen steckt eine große Macht und sie sind super schnell erstellt! Drehst du an den richtigen Stellschrauben, sorgst du dank guter Meta Descriptions für mehr Aufmerksamkeit in den SERPs und dadurch für mehr Klicks. In dieser Folge teilen wir unsere besten Tipps für perfekte Meta Descriptions. Zudem kannst du mit unserem leichten Workflow herausfinden, bei welchen deiner Seiten du zur Optimierung der Description Tags ansetzen solltest!

Online Coaching
037: SEO For Coaches [Part 3 of 4] How to write for Search Engines

Online Coaching

Play Episode Listen Later Mar 9, 2022 12:30


In this episode about SEO for coaches, we talk about 'How to Write for Search Engines'. 4 tips that will help you create blog posts that rank on the first page of Google.Topics this episode...>> Writing foe Search Engines>> Optimizing your articles for Search Engines>> On-site linking>> Meta Description>> Alt TagsEpisode Links and Mentions:>> Keyword Finder: The tool I use for Keyword Research>> Yoast WordPress SEO Plugin Did you Enjoy this Episode?Subscribe to this Podcast HereNEXT STEP?Are you setting up your online coaching business?And need support deciding which tools are best to get payment, book calls, onboard clients, and market yourself? and help to set them up?Then check out 'The Online Coaching Business Bootcamp' https://my.stephaniefiteni.com/online_business_success_toolkitFull TranscriptHey, thank you very much for joining me today. We're going to talk about SEO for COVID. Today's episode is a continuation of the series, the SEO for coaches series, which I'm running on the online coaching podcast. Last week, we talked about the four steps you have to follow to create your SEO strategy.And this week we're going to talk about writing for search engines. This is one thing I get so many questions about, and it's actually one of the things I really go deep with in my training programs with my clients and also in my one-to -one sessions. So my advice on writing for search engines is don't. Yeah, just don't write for search engines.I mean, you can optimize for search engines and it's perfectly fine, but we do not write for search engines. I often come across people who say. That they are search engine, and writers or SEO writers or, and this just completely rubs me up the wrong way. And I'll tell you why. I mean, I always teach my clients.We write for people. We do not write for search engines. Although of course we are going to do keyword research and we are going to weave those keywords into the article. We still do not write for search engines. So what we do is the first thing is to just write for people. So the first thing you need to do is, you know, your title, your title has to be based on your keyword.And it has to be based on the right topic that allows you to then optimize the article for that particular keyword. But it does not need to be written specifically for that. So once you have your title and you know, your title is kind of going to take you in the right direction so that you cover that key.Then you forget the keyword. So you sit down and you write an article and you think of your ideal client. If you think of what they want, you think of how you can possibly give them as much value as possible. And also how you can find ways of maybe getting them to engage or take some action after reading your blog post.Once you're happy with that, then you can go into the optimization. When it comes to optimization. My first tip for you is to use one keyword. You've probably heard that, you know, with Google getting more complex and modern a CEO and you know, some people are using two keywords or maybe even three to optimize one blog post.And I can understand that kind of approach, but there are two problems with it. The...

Evergreen SEO & Affiliate Marketing Podcast
Google Snippet: Meistere Title Tags & Meta Descriptions!

Evergreen SEO & Affiliate Marketing Podcast

Play Episode Listen Later Feb 22, 2022 18:07


Du lernst, wie du durch Title-Tag- und Meta-Description-Optimierung sofort mehr Traffic & bessere Google-Rankings bekommst.

DIY SEO Tips with Jennifer Rogina
How to Write a Meta Description for SEO

DIY SEO Tips with Jennifer Rogina

Play Episode Listen Later Feb 1, 2022 5:53


You don't have to spend much time researching SEO before you come across advice to create meta descriptions. But what is a meta description, how do I write one, and how does it affect SEO? Here's how to write a meta description for SEO.View the full article here: https://clearpath.online/resources/how-to-write-a-meta-description-for-seo/

Opinionated SEO - Daily Digital Marketing News
Meta Descriptions, Crawl Budget, Google Ads Issues, and TikTok in your 2022 Marketing Plan

Opinionated SEO - Daily Digital Marketing News

Play Episode Listen Later Dec 27, 2021 13:41 Transcription Available


Today is December 27th, 2021 and here's some of the top stories I am covering:Is 100k pages on your site an issue for crawl budget?Updated image results?A great thread about ranking in a top position for a highly searched term. 80k in valueDoes google use analytics data? Does google use CTR on SERPs data?Bing and shopify integrationGoogle Ads issues with GMail adsIf you aren't looking at tiktok in your 2022 marketing plan, take a look at this articleFacebook is losing a bunch of execs, especially in the advertising segmentNews items discussed:Google does not use Google Analytics 4 for ranking purposes, and has always said it has never used Google Analytics in its algorithm.https://www.seroundtable.com/google-analytics-4-google-ranking-32622.htmlGoogle Image search on mobile has these labels for sections of the images it sometimes shows in the search results. A new label I have not seen before is showing "top categorized results."https://twitter.com/SaadAlikhan1994/status/1473330087147802637A look at how to use meta descriptions to help search engines understand your page's content. Meta descriptions are considered an indirect signal, in that they do not directly influence search rankings. They do help with other goals such as improving click-through rates.https://www.searchenginejournal.com/on-page-seo/optimize-meta-description/A Reddit user woke up to an additional $80,000 in monthly traffic after his site reached the fifth rank for a competitive keyword. What should he do to the page with a weak call to action?https://www.reddit.com/r/SEO/comments/rm5la2/woke_up_to_80000_increase_in_monthly_traffic/Microsoft Bing has announced a Shopify integration that allows products to be purchased from the Bing Shopping and Search features.https://www.seroundtable.com/microsoft-bing-shopping-shopify-ethical-shopping-32639.htmlGoogle has a new serving issue with Google Ads that is impacting ad serving on the desktop version of Gmail. So if you are serving Google Ads on Gmail, your ads may not show to a "significant subset of users," according to Google. Google is working on resolving the issue but has yet to resolve it.https://www.seroundtable.com/google-ads-serving-issue-32649.htmlAccording to our research, 68% of marketers said they didn't plan to use TikTok for marketing purposes in 2021. Those who did plan on increasing their use of TikTok were also heavy users of Facebook and Instagram.https://www.socialmediaexaminer.com/tiktok-growth-projections-and-the-opportunity-with-gen-z/Facebook's most notable departures from the company in 2021. Many senior executives left or announced plans to depart in the coming months.https://www.cnbc.com/2021/12/23/here-are-facebooks-most-notable-executive-departures-in-2021.html

SEO im Ohr - die SEO-News von SEO Südwest
Beendetes Product Reviews Update und einige SEO-Basics

SEO im Ohr - die SEO-News von SEO Südwest

Play Episode Listen Later Dec 25, 2021 13:24


Google hat das Product Reviews Update vom Dezember abgeschlossen - kurz vor Weihnachten. Damit endet (voraussichtlich) ein Jahr mit besonders vielen Updates. Google hat auf die Bedeutung guter Titel und Meta Descriptions hingewiesen. Noindex und robots.txt sind laut Google meist gleichwertig. Und: Betrachtet Eure Website als Haus, das es in Ordnung zu halten gilt.

Constantech
Create Compelling Meta Descriptions

Constantech

Play Episode Listen Later Nov 24, 2021 0:53


Meta descriptions are HTML elements that describe what a searcher might expect to discover on a certain page. These descriptions are used by search engines to figure out what your page is about. https://g.page/constantech https://constantech.biz/search-engine-optimisation/

Growth Velocity Show - Digital Marketing, Growth Hacking and Startup Tip‪s‬

Rise to the TOP of GOOGLE Searches - SEO basics  What is one of the first things people do when they have a problem and they're not sure how to solve it? The answer is, they Google it. But how do you rank at the top of Google's search-engine results? In this episode, I will share with you my 3 top tips for mastering the SEO basics thus helping your website ascend to the top of the ranks!  00:19 Why is SEO Important? 1:21 What is SEO? 02:08 How do I know that SEO on my web site is working? 03:53 Understand “The Matrix” 07:15 Get on the Page : Understand the On-Page SEO , Meta Description,, Title Tags, Keywords 09:34 Get off the Page: Understand the Authority, Link Building, Ranking (web site authority, credibility, backlinks)

The Amplihigher Copywriting & Content Marketing Podcast
Ep. 33: Why You Should Definitely be Using Meta Descriptions

The Amplihigher Copywriting & Content Marketing Podcast

Play Episode Listen Later Jul 26, 2021 4:19


For many, meta descriptions are an afterthought. Here are the reasons why you absolutely should be taking advantage of this key tool. Intro music written and performed by Danny Clay Produced by Eric Zinkhon. On this podcast, we provide information on writing for SEO, how to make your content compelling, and how to increase your business's visibility and authority through copywriting and content marketing.

Casey‘s SEO
How to Generate Title Tags and Meta Descriptions

Casey‘s SEO

Play Episode Listen Later Jun 2, 2021 2:44


Use this title tag and meta description tool to export current tags and meta.  All you have to do is copy and paste the url.  If you have any questions, please let me know.

SEO para Google
257: Meta description de 155 caracteres

SEO para Google

Play Episode Listen Later Nov 6, 2018 13:53


Meta description de 155 caracteres Accede al embudo de mi curso de SEO para bloggers con el Webinar https://www.borjagiron.com/webinar 05/11/2018 7 días gratis Semrush: https://www.borjagiron.com/semrush Grupo de Telegram para bloggers: https://www.borjagiron.com/telegram Curso de SEO Gratis: https://www.borjagiron.com/gratis Podrover para leer todas las reseñas del mundo: https://www.borjagiron.com/podrover Curso SEO para bloggers: https://www.borjagiron.com/curso/ Herramienta de email marketing recomendada https://www.borjagiron.com/benchmarkemail Hace unos meses pasó de 155 a 230 y luego vuelve a 155. http://www.thesempost.com/google-description-length-desktop-mobile-search-results/ https://www.borjagiron.com/seo/tamano-limite-title-description/ - Revisa los resultados - Revisa tus resultados - Añade iconos https://www.triunfacontublog.com/leccion/25-anadir-triangulo-titulos-resultados-google/ - Optimiza los artículos con más tráfico. Google Analytics. - Optimiza los artículos que conviertan más. Google Analytics. Título y description con Yoast SEO. https://www.triunfacontublog.com/leccion/17-tutorial-plugin-yoast-seo/ - El SEO cambia constantemente Actualiza tus contenidos. Descarga el ebook gratis "10 trucos SEO para tu blog": https://www.borjagiron.com/libro-trucos-seo/ Mi libro 33 Técnicas de persuasión infalibles: https://www.borjagiron.com/persuasion - Herramientas recomendadas: https://www.borjagiron.com/seo/mejores-herramientas-seo/ https://www.borjagiron.com/quaderno https://www.woorank.com/es https://www.canva.com https://www.similarweb.com https://www.borjagiron.com/hotjar https://www.borjagiron.com/semrush La herramienta de Marketing todo en uno para los profesionales del marketing digital (SEO, SEM, publicidad, informes, evolución, competencia...) http://openlinkprofiler.org/ https://www.borjagiron.com/metricool Metricspot: Herramientas de Análisis Web y Auditoría SEO - Análisis del SEO de tu web y de tus competidores - Análisis de Keywords y rankings - Análisis de Backlinks y mucho más MetricSpot te permite optimizar tu página Web y las de tus clientes para desmarcarte de la competencia Crear cuenta gratis: https://www.borjagiron.com/metricspot https://www.borjagiron.com/xovi https://www.borjagiron.com/comunicae https://www.borjagiron.com/thrive-landing-pages https://www.borjagiron.com/fiverr https://www.borjagiron.com/restream https://www.borjagiron.com/screencast Screencast-O-Matic Pro es un conjunto de herramientas potente y fácil de usar para crear, editar y compartir grabaciones de pantalla de computadora. 20% de descuento. Menos de 15$ al año. https://www.borjagiron.com/benchmarkemail Herramientas de Email Marketing https://www.borjagiron.com/rankingcoach - Hosting recomendado https://borjagiron.com/siteground con 50% de descuento y dominio gratis - Hosting recomendado https://borjagiron.com/bluehost (El de Pat Flynn) con 50% de descuento y dominio gratis - Hosting recomendado https://borjagiron.com/profesionalhosting Velocidad, soporte 24x7 (teléfono, chat, ticket), seguridad, prueba 15 días gratis, migración gratis, servidores en España. Dominio gratis y transferencia ilimitada por menos de 4€/mes - Hosting recomendado https://borjagiron.com/webempresa con 20% de descuento - Hosting recomendado https://borjagiron.com/raidboxes con 33% de descuento. 100% compatible con WordPress. Copias de Seguridad cada 4 horas, Reglas Anti-Hackeo para WordPress y Certificados SSL Gratis. Manda tu pregunta a https://www.borjagiron.com/contactar Cómo dejar una reseña: http://www.borjagiron.com/internet/como-escribir-resena-en-itunes-para-un-podcast-en-4-pasos/ CURSO GOOGLE ANALYTICS https://www.triunfacontublog.com/curso/google-analytics/ CURSO EMAIL MARKETING https://www.triunfacontublog.com/curso/email-marketing/ CURSO DE SEO https://www.triunfacontublog.com/curso/seo/ CURSO CREAR UN PODCAST https://www.triunfacontublog.com/curso/crear-podcast/ LIBRO SEO BÁSICO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-basico-para-bloggers/ Kindle de Amazon: http://amzn.to/2jZ6a28 LIBRO SEO AVANZADO PARA BLOGGERS ePub y PDF: http://www.borjagiron.com/libro-seo-avanzado-para-bloggers/ Kindle de Amazon: http://amzn.to/2jzPSkj Sobre el podcast El podcast “SEO para bloggers” se emite cada lunes a las 7:00am (hora española).

SEO Podcast Unknown Secrets of Internet Marketing
#SEOpodcast 276 - Meta Description Tips

SEO Podcast Unknown Secrets of Internet Marketing

Play Episode Listen Later Jun 10, 2015 25:28


Welcome to the most popular internet marketing podcast on iTunes, hosted by E-Webstyle! Join us this week as we talk aboutGrowing your Website from Needing to Creating Great ContentMeta Description TipsAdvertising Benefits over Features